Free Your Mind (MTV award)
Year Recipient Notes
1994 Amnesty International For preventing and end grave abuses of human rights and to demand justice for those whose rights have been violated
1995 Greenpeace For their campaign against underground nuclear testing
1996 The Buddies and Carers of Europe For support their HIV-positive friends
1997 Landmine Survivors Network For helping survivors to recover from war , rebuild their communities , and break cycles of violence
1998 B92 For the journalism and fighting for human rights
1999 Bono For his world peace work
2000 Otpor ! For their role in the successful overthrow of Slobodan Milošević in October 2000
2001 Treatment Action Campaign For doing extraordinary work around HIV/AIDS in South Africa
2002 FARE For counter racism and xenophobia in European football
2003 Aung San Suu Kyi For leading the Burmese democracy movement
2004 La Strada For the organization 's dedication to the fight against the trafficking of women and girls in Europe
2005 Bob Geldof For his charity work organizing the Live 8 concerts
2007 Anton Abele For his work against street violence following Riccardo Campogiani 's death
2009 Mikhail Gorbachev For his involvement in the fall of the Berlin Wall
2010 Shakira For her continuing dedication to improve access to education for all children around the world
MTV Europe Music Awards
Main article : MTV Europe Music Awards
Free Your Mind is an award granted by MTV during its shows in order to award actions or promotion towards social ethics such as human right protection, political and civil law enforcement or environmental protection. The awards are given to non-governmental organizations as well as individuals. The granted award is also provided financial assistance and campaign promotion on MTV's channels.