Conversion Rates Between PPC (Paid) and Organic (Free) Results Conversion Rates Between PPC (Paid) and Organic (Free) Results\\In a thread over at Cre8asite Forums named Organic vs Paid traffic ROI?, there is a discussion going on about the different conversion rates and ROI seen between the pay per click traffic (paid traffic) and organic traffic (free traffic). I have ... 

Which of the following sections of a newspaper would this article likely appear in? World News, Sports, Business, or Science and Technology? 