ten o'clock
By way of variety they sang several other things , including : ` We 'll hang ole Closeland On a sour apple tree , ' and ` Rally , Rally , men of Windley For Sweater 's sure to win . ' As they passed the big church in Quality Street , the clock began to strike . It was one of those that strike four chimes at each quarter of the hour . It was now ten o'clock so there were sixteen musical chimes : Ding , dong ! Ding Dong ! Ding dong ! Ding dong !