One book published by this man is The Lucifer Effe
One book published by this man is The Lucifer Effect, and after his most notable work this man went on to found the Shyness Clinic. In his most famous experiment, this man used a coin flip to divide his subjects into two different groups, and featured a solitary confinement cell. Half of the subjects in that experiment by this man began to exhibit sadistic tendencies, even though there had been no difference between the two groups at the outset of the study, and this man's experience with that experiment led him to testify in the aftermath of the Abu Ghraib prisoner abuse scandal. For 10 points, name this psychologist who most notably ran the Stanford prison experiment.
One book published by this man is The Lucifer Effect, and after his most notable work this man went on to found the Shyness Clinic.
Philip {Zimbardo}