A concept developed by this man asks what a subject enhances, obsolesces, retrieves, and reverses. In a collaboration with Quentin Fiore, this man claimed that ten stages of human history were represe
A concept developed by this man asks what a subject enhances, obsolesces, retrieves, and reverses. In a collaboration with Quentin Fiore, this man claimed that ten stages of human history were represented by the "ten thunders" of Finnegans Wake. Another of his books examines how humanity moved away from oral traditions and "manuscript culture" to the title stage much more rapidly after the invention of movable type. The amount of attention and effort required to extract meaning, and whether a single sense is targeted, are the criteria by which one of this man's classification systems dubs something "hot" or "cool". He coined the term "global village" in his book The Gutenberg Galaxy. For 10 points, name this author of Understanding Media, a Canadian thinker who coined the term "the medium is the message".
A concept developed by this man asks what a subject enhances, obsolesces, retrieves, and reverses.