de Sade's novel Juliette.
One chapter of this book castigates Americans for referring to each other by first names, labelingthat practice an obliteration of family history and a reduction of human relationships to "the goodfellowship of the sporting community." This book then compares the immediate adoption of theterms "intolerable" and "blitzkrieg" to the popularization of brand names. Other chapters of thiswork emphasize its thesis by using as examples the episode of the Sirens from the Odyssey,anti-Semitism, and de Sade's novel Juliette.Positing that the "othering" of the irrational has causedrationality to become (*) totalitarian, this book is most noted for its coining of the term "culture industry."For 10 points, identify this Frankfurt School essay volume by Theodore Adorno and Max Horkheimer.
One chapter of this book castigates Americans for referring to each other by first names, labelingthat practice an obliteration of family history and a reduction of human relationships to "the goodfellowship of the sporting community.
Dialectic of Enlightenment [or Dialektik der AufklÃ¤rung]