One study of this phenomenon had women perform an "initiation" by reading obscene words.
One study of this phenomenon had women perform an "initiation" by reading obscene words. Daryl Bem posed self-perception theory as an alternative to it, and "forced compliance" was posed as an explanation for it after Aronson and Carlsmith's "forbidden toy" study. (*) Effort justification results from this phenomenon. One experiment tested this phenomenon by paying participants either one or twenty dollars after turning pegs, and it was studied by Leon Festinger using a UFO cult whose prophecies failed to come true. For 10 points, name this phenomenon describing the discomfort when you hold opposing beliefs at the same time.
One study of this phenomenon had women perform an "initiation" by reading obscene words.
cognitive dissonance (accept effort justification before it’s read)