The third examined broadcasting station, Rede Record, belongs to the bishop Edir Macedo, owner of an empire of evangelical churches, who maintains his broadcasting station with two ideological pursuits divided into a commercial programming composed by an expressive percentage of informative and religious programs, a limited offer of regional programs and a significant percentage of programs imported from the USA.
La tercera emisora examinada, Red Record, de propiedad del obispo Edir Macedo, y dueño de un imperio de iglesias evangélicas, mantiene su emisora con dos seguimientos-alineamientos ideológicos divididos en una programación comercial compuesta por un expresivo porcentaje de programas informativos y religiosos, una reducida oferta de programas regionales y un significativo porcentaje de programas de importación de EE.UU.