This is why one should forget about the consumer being tokens or parts of the databases of organizations, and enter in the field of interactivity with customers as it was traditionally done , p.134 in days gone by, or neighborhood shops that currently remains.
Es por esto que hay que olvidarse de que los públicos son fichas o parte de las bases de datos y entrar en el campo de la interactividad con ellos como se hacía tradicionalmente , p.134.