I inadvertently crossed paths with one of the managers at Image 2000 and when the brand name Xerox was mentioned (which Image 2000 does not sell), he became incredibly rude and defensive.  It was amusing to watch a 50-something man start acting like an insecure little junior high school girl who was just told that her rival asked her boyfriend out.  He became so irate at the mention of the name Xerox that it was obvious that he's lost a lot of business to them.  His demeanor alone would certainly drive me away.