Our family is so disappointed in the downgrade happening in Fresh and Easy. Nothing worse than a price increase and a quality decrease at the same time! \n\nI got my fiance hooked. I loved Fresh and Easy. I started shopping at one by my high-rise in Central Phoenix and then relocated to Greenway and the 51. We love high quality products and found some great ones at Fresh and Easy. \nThis morning I gagged drinking my coffee. We have been buying their half and half for about 8 months. We were buying 5 quarts a week. It tasted like I used whole milk instead of my creamy wonderful coffee. I looked at the label and sure enough. The label now says milk with cream. My guess by the taste is they waived the cream over the top and added a tablespoon.\n\nLast week they reduced the size of our favorite coconut cookies. We were buying 2-3  a week to a package that is 75% the size of the original one. Last month they changed their sour cream and put the words \""all natural ingredients\"" boldly on the cover  and it couldn't be farther from the truth. It barely has any cream in it. They were charging $1.15 for the longest time. Then jumped up to $1.35 and then down graded from Cream and culture to a chemical blend. \n\nWe loved their tortilla chips until they another could be oil Canola oil which in research was the cause of mad cow disease and is a bug killer and totally detrimental to your health.  \n\nCheck this out.  RAPE IN A DIFFERENT GUISEhttp://www.living-foods.com/board/read.php?f=1&i=21641&t=21641\nIn looking at the ingredients through out Fresh and Easy they are downgrading rapidly to low quality no reason to shop there but to say hi to the great staff kind of place.\n\nOne door is closing for us and Costco is regaining our business back by offering high quality organic foods and to die for half and half for only pennies more than were were paying Fresh and Easy. \n\nWe are very bummed out for the layout, staff and selection verbiage at least is aligns with our family mission statement. \n\nSo I write today with hopes they put the skids on their down grading quality. I want the world to know their products are tasting weird. Even their whole milk is tasting compromised. It doesn't have a fresh taste.  Sadly many of Fresh and Easy's products that once were great are getting gross.\n\nOur family would really pay the price increase and have the same great quality and quantity.  We feel downgrading the quality and raising the price is deceitful and dishonest not to mention a potential toxic addition to our all ready overloaded with toxins world.