I am from Santa Barbara and had eaten several times at the original one.  Having been disappointed by some of the other hamburger chains that have come in here in the last few years with much fanfare from people that came from the same towns I was worried that a hamburger from my own home town might be a let down from either a taste or value stand point.  I need not have worried.  I took a friend with me and we each had a mushroom swiss  burger and I had onion rings and she had sweet potato fries.  We both liked the food.  2 burgers, 2 drinks, fries and onion rings were under $19 incl tax.  And being a lovely day we found a spot on the patio and camped out for over an hour.  The staff was friendly and close to being too attentive.  Parking sucks.  Even after the original opening hype they are still packed for a Sunday lunch so they must be doing something right.  I know I will return.