Obesity & Food Choice

Behavioral economic principles can help us to understand and prevent obesity. By testing incentives to encourage weight loss, nutrition labeling, and other healthy eating interventions, investigators at CHIBE uncover the factors that influence decisions related to our weight. Ultimately, this work provides an evidence base that can save lives by decreasing the incidence of obesity and related causes of death, including heart disease, stroke, type 2 diabetes and certain types of cancer.