Category Archives: Pragmatics

Pragmatics in the classroom: Don’t take it literally


Among the first phrases that English-speaking students of Japanese learn are the equivalents of “hello” (こんにちは konnichi-wa) and “how are you?” (お元気ですか o-genki desu-ka). With these two phrases under their belts, students may fearlessly run around Japan greeting everyone they meet with “hello, how are you?” in the same way they would greet people back home. However, if they do, they would be making a mistake. Although Japanese speakers will certainly understand what is meant by konnichi-wa, o-genki desu ka, the second phrase is not generally asked of people one meets every day—unless they really don’t look well. O-genki-desu-ka is also not used to greet strangers like cab drivers or the baristas at Starbucks.  Continue Reading →