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"I'll go for it!"
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MINI is a British automotive marque owned by BMW which specialises in small cars. When BMW sold the Rover Group, BMW retained the Mini brand and decided to plan a new model. BMW chose to write it in capitals letters MINI to differentiate the series of vehicles produced since 2001 of the original Mini.

Mini originated as a specific vehicle, a small car originally known as the Morris Mini-Minor and the Austin Seven, launched by the British Motor Corporation in 1959, and developed into a brand encompassing a range of small cars, including the Morris Mini Traveller and Countryman, Moke and Clubman. The original two-door Mini continued in production until 2000. Development of a successor began in 1995 and the new generation car was launched in 2001. The current Mini range includes the Hardtop/Hatch/Convertible, Clubman (estate), Countryman (crossover), Coupe/Roadster and Paceman (a 3 door crossover based on the Countryman).

The Mini was originally a product of the British Motor Corporation, which in 1966 became part of British Motor Holdings. British Motor Holdings merged with Leyland Motors in 1968 to form British Leyland. Mini became a marque in its own right in 1969.

In the 1980s, British Leyland was broken-up and in 1988 Rover Group, including Mini, was acquired by British Aerospace.

In 1994, Rover Group was acquired by BMW. In 2000, Rover Group was broken up by BMW, with BMW retaining the Mini brand.

The Mini Hatch/Hardtop, Clubman, Convertible, Coupe and Roadster are assembled at the BMW's Plant Oxford in Cowley, England, and the Countryman and Paceman are assembled by Magna Steyr in Austria.