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Posted: April 22, 2011 12:00 a.m.

Economics almost as simple as pie

Economics is much simpler than many highly-paid pundits would like you to believe.
At the same time, it's also much more complex than it might appear.


For instance, why are there so many economic pundits when all they do is make predictions that often prove wrong (see nearly any of the reporting that preceded the Great Recession)? Are they really adding value?

Not all forecasts are a waste of time. Forecasting and tracking of weather have improved dramatically since the 1970s.

Radar, storm tracking, pressure readings, shared resources and, more recently, observers on the ground who provide their own video of weather as it occurs have all gotten more sophisticated and more reliable in recent years.

But economic forecasting seems far behind this technological wave. While there might be more data, more computing power and more tracking, there is little consensus on what data to follow or what actions might help create a more pleasing economic climate.
Still, forecasting weather is vastly different from tracking economic activity, which people would like to control.

On the microeconomic level, which deals with individual people and firms, it may seem easy: People spend the money they earn. Companies invest capital in land, buildings, equipment and people to produce products and services. When these products and services are sold, the companies pay their employees and repay the bank or investors and, with any luck, retain profit as a reward for having taken the risk.

Companies make a profit by providing a good or service worth more than what it cost to create it grow. Companies that cannot create a profit go out of business.
This fundamental framework becomes more complicated as financial structures are layered over the foundation. Houses can be bought with mortgages; second mortgages can be taken out for renovations, cars or even credit cards.
Cars can be bought with cash or a loan or simply leased. Furniture can be taken home with no down payment and no payment for month or years. Credit cards can be used for cash advances.

This overlying framework, designed to provide ease and to allow many more people to participate in home ownership, the luxury car market or the you-name-it market, only works if the people who participate meet their obligations by paying off in the future what they have agreed to today.

One person's inability to repay leads to bankruptcy.

What does this mean from a macroeconomic perspective when lots of individuals fail?

Macroeconomics involves the relationships of large groups and outcome at the aggregate level. What happens to all consumers, all companies and all workers? Measurements of macroeconomic activity include Gross Domestic Product, aggregate unemployment and the inflation rate.

Failure to repay by millions of individuals leads to a financial crisis.

In our human effort to control our destiny, we are not satisfied to simply watch and predict the future macroeconomic environment. We try to control the outcome.

In the aggregate, what is the economy doing and what can be done to make the economy better for everyone combined (even though, individually, some might be better off and others might be worse off)?

There are fundamentally different views on how to make this happen. Should there be a focus on stimulating the economy through lower taxes, less regulation and more exports?

Or should there be an increase in government spending to ensure that demand does not fall?

In the most simplistic view, the first approach encourages more activity, which leads to more goods and services being created. This results in a bigger pie for all to enjoy.

The second approach focuses on making sure there is enough money still being circulated to buy the goods and services currently being produced. This results in changing the size of the slices of the same-size pie.

So, while pundits and politicians might confuse us with complex words and theories, we have to meld these with reality.

With more than 20 million people unemployed or underemployed, we would be much better off if more people were working, either hired by others or inspired to go out on their own to create their own jobs, possibly employing others along the way.
For this to happen, regulation would have to be cut, making it easier for startups to operate, encouraging those on the margin to take a chance.

In the end, we have to decide whether it makes more sense to argue about the size of the slice or try to make the whole pie larger.

Learn more about Jackie Gingrich Cushman at Creator's Syndicate,

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