Aloe Vera

What is Aloe Vera?

Aloe Vera is a plant species of the genus Aloe. It grows wild in tropical climates around the world and is cultivated for agricultural and medicinal uses. Aloe Vera is most well-known for its moisturizing properties and can be found in plenty of skin and hair products. Aloe’s reputation for healing wounds starts as far back as 1935 when it was documented that the whole-leaf extract promoted complete regeneration of the skin. Research suggests that polysaccharides in the gel have anti-itching and anti-inflammatory that help with wound healing.

What is the Difference Between Decolorized and Non-Decolorized Aloe?

The difference between decolorized and non-decolorized whole leaf extracts is mostly in how the leaf is processed or filtered. In many cases, manufacturers , especially of oral products containing Aloe Vera, use a charcoal filtration process to decolorize and remove some of the components from the leaf, including anthraquinones, which act like laxatives.

What is the difference between Aloe Vera & Organic Aloe Vera?

Unlike many other plants, Aloe Vera is resistant to most pests due to its thick outer later. This means there’s rarely a need to spray pesticides on the plant. The International Aloe Science Council states that in just about all cases, Aloe Vera is grown organically. The organization discourages commercial growers from using pesticides, germicides and herbicides. To be certified by the National Organic Program (USDA Organic), growers and handlers must provide a large portfolio of information including the history of the substances used on the land in the last three years. They’re required to show a plan detailing which practices are used in aloe production and how this plan is monitored. Growers and handlers must also demonstrate how they prevent organic aloe from coming into contact with non-organic materials. The USDA conducts yearly inspections.

Why Do We Use Aloe Vera?

Aloe Vera acts as both a natural conditioner for hair as well as a natural moisturizer and is the perfect ingredient in our  shampoos and conditioners. Aloe Vera can smooth the hair shaft making your pet's fur shinier, easier to manage and healthier - PLUS it is natural and completely safe to use with no worries of exposing your pet to harsh chemicals. Aloe Vera also helps to moisturize the skin and contains two hormones: Auxin and Gibberellins. These two hormones provide wound healing and anti-inflammatory properties that reduce skin inflammation and can help relieve and soothe your pet if they suffer from dry itchy skin.