Although vacation expenses don't typically come from a child's pocketbook, youth greatly influence the way their parents spend money, especially when it comes to traveling. In 2008, $15 billion was spent nationwide on marketing initiatives for children, according to Focus on the Family, and these advertising efforts range from billboards to magazines to television commercials. Travel brochures designed for youth can be good marketing tools, but only if created appropriately and effectively.

Step 1

Choose a template for the travel brochure. With an Internet search for brochure templates, you're likely to find one that's ideal in terms of what you're planning to create. Microsoft Office offers dozens of brochure templates online that are free to download. When downloaded, you'll be able to manipulate the template and create a unique look to the travel brochure.

Step 2

Use more pictures and less words. Because children are typically short on attention and time, it's essential that your brochure captures their attention, according to the article, "10 Tips-How to Advertise to Children," published online by MediaWeek, an online media resource. Include pictures of child-friendly and visually-stimulating travel excursions or attractions. Ensure the photos have children in them, as this helps youth relate to the photo or travel destination.

Step 3

Include a game or puzzle on the brochure so the child becomes part of the travel experience in some way. For example, a word search puzzle that gives children the opportunity to find entertaining words that relate to the vacation may be ideal. If the travel brochure represents a beach resort, have the word search puzzle include fun and exciting words, such as surfing, dolphins, swimming, sandcastles or snorkeling.

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