Our brain differentiates between three groups of goals: physical goals, social goals and mental goals.​

On a mental level our brain only wants one thing, to be successful. When a task is completed, we temporarily get a good feeling. Sadly our brain does not take into account whether this task was useful or not. Sending a difficult reply on an email from your boss will cost a lot of energy and can cause conflicts. The sense of achievement it gives us, however, is the same as the one we get from replying to a friends text message. Without noticing it, our priorities shift from working efficiently to being busy.

If we adjust the way in which we work to the job at hand, we can improve our motivation and work ethic and fine-tune our priorities. We create a start-up mentality. Goals and deadlines are reached and employees will enjoy and take pride in their work.

ILC- mental focusses on the three pillars of the mental spectrum: goals, planning and mindset.


Our brain strives to experience success. The trick is to make sure our brain has the right definition of success.

In big corporations work and reward tend to have become disconnected. Often people carry out tasks of which they fail to see the purpose and thus the positive feeling of a goal achieved is lost.

By creating awareness of the aspired results for each goal and good feedback, people will be more motivated to put in the required effort.


Good planning is crucial in reaching our goals. However, frequently we make our goals too big to reach at once. Often there are too many tasks for different goals and people lose the overview.

By mapping goals and tasks, creating landmarks on the way and setting clear deadlines for every step you can save time on deciding what to do first. Efficiency increases and general motivation goes up.


As mentioned before, our brain is focused on achieving success. Because of this, a cancelled project, failed tasks or changing environments can have a negative effect on motivation.

Learning how to deal with setbacks in an important element in keeping up morale.

Setting goals within your reach, learning to let go of things out of your control and having a positive view of yourself are crucial in developing grit.

By changing the way you set your goals along with good planning, your brain will experience more mental victories. This will train people to consciously choose what tasks to do at what time and to follow that schedule. This is the first step towards good collaboration.

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