What is augmented reality ?

Augmented reality (AR) is a live direct or indirect view of a physical, real-world environment whose elements are augmented (or supplemented) by computer-generated sensory input such as sound, video, graphics or GPS data.In other words augmented reality is the interaction of superimposed graphics, audio and other sense enhancements over a real-world environment that’s displayed in real-time.

How do you see AR in action ?

Through apps installed in your camera enabled mobile devices such as phones or tablets.

Why AR ?

Incredible tool to provide a great user experience which will result in more information , better understanding, enhanced visualization and entertainment.