Extracted Content: Claude Jordan: Uh it fell off. One, two, three, four, yeah, we're ready. Okay. Welcome to this second meeting. Um it's now quarter after twelve and we're given forty minutes um for this meeting. This is a meeting on functional design. Um and I wanna welcome you all and thank you all for doing some research in between. Um I did took the minutes from the first meeting and I'll show them to you in a moment. Um I know each of you have a presentation and in thinking about the forty minutes, I thought it would take only like three minutes for the previous minutes, um each of you having about seven minutes or maybe a little more, maybe a little less for your pre presentations and a little discussion, because there's I happen to have been told there were some new project requirements and we have to make some uh decision on what functions it will have. Okay? Is this
  Craig Lowery: Yes.
  Claude Jordan: ap
  George Dixon: Oops.
  Claude Jordan: everybody agree with this?
  Eric Lance: Yes.
  Claude Jordan: Okay. Um and after the meeting there'll be things to be done and as you can see it says we get to get lunch, um and then some more individual work and then putting minutes away and individual actions. Um but uh now for the minutes of the first meeting. And go to that one. Um as you can see it was this earlier today. Um Kate, Steph, Sarah and myself in our four capacities were present. I opened the meeting, the product was developed uh and reviewed, and we talked about the financial end of it. Um and it had some implications, um the four million sales target and new ideas of not too many buttons, bright colours and some of the influence of the Japanese. And we closed early so you could then proceed with your research and getting your reports together for tod this meeting Anybody have any questions on those minutes? Are they complete, did they discuss everything that we covered last time? 'Kay.
  George Dixon: Uh I think
  Claude Jordan: Did I miss
  George Dixon: so,
  Claude Jordan: something?
  George Dixon: we we we about the the individual roles that we each had as well.
  Eric Lance: Mm-hmm.
  Claude Jordan: Yeah. I'm afraid I incorporated that when I said who was present, but
  George Dixon: Okay.
  Claude Jordan: yes, we did, and we did a little bit of uh team building of uh of making the pictures, but I didn't think those were appropriate to the minutes necessarily. So um as a group I think we've are they're accepting the minutes.
  Eric Lance: Okay,
  Claude Jordan: And
  Eric Lance: I
  Claude Jordan: uh
  Eric Lance: the.
  Claude Jordan: okay.
  Eric Lance: Is that what we're supposed to say?
  Claude Jordan: Yeah.
  Craig Lowery: Yeah, I do.
  Claude Jordan: Good. Um, then we'll move to the three presentations. Okay?
  Eric Lance: Okay.
  Claude Jordan: Okay. Mm we need to move this. Who wants to go f first? That's as far as it goes.
  Craig Lowery: Uh not really to touch those. Oh it doesn't have any on, does it? That's fine.
  Eric Lance: Excellent, thank
  George Dixon: Oy,
  Eric Lance: you.
  George Dixon: big loop under the table.
  Claude Jordan: She said we didn't need to screw it in.
  Eric Lance: Okay. Okay, that looks good.
  Claude Jordan: It's doing its thing. There we are.
  Eric Lance: Alright. Thank you very much. Um. One of the the biggest issues I found about um from last meeting was the fact that we need to sell four million of these um remote controls and I think that this is an opportunity really take Real Reaction in the direction of of similar of handheld tools that have been by of us and to kind of bring the control into the si realm as an accessible um useful electronic device, as opposed to something that is lost in the couch and what have you. So um my main goal here is to re-envision the remote control in in this context and to think about menu functionality and current technology and the fact that it could be interactive with other tools. Um some of the research uh in the market has shown that people really are not happy with remote controls as they are now, and um that means we do need to make some decisions about what what keys or or buttons on the on the remote control to perhaps keep and and what ones to discard. And if we devote some energy into this, I think the um recent productions of Real Reaction, the I go everywhere power and the high definition D_V_D_ players although it makes immediate sense to have our remote control interact with these, I think we can also use this as a platform to make it interact with other tools. And um in fact I think the high definition D_V_D_ players and all of this will come along in the uh will only benefit from the positive feedback from our well designed tool. So again, most uh users really dislike the current look and feel of remote controls. Um fifty percent I think of all these uh numbers the most important is fifty percent of user say they only use ten percent of the buttons. And eighty percent of users, and if we think about this there are a lot of uh television, D_V_D_, stereo remote control users out there, eighty percent would spend more money on a remote control that looks fancy.
  George Dixon: Could can I ask where these figures come from, is this market
  Eric Lance: Um
  George Dixon: research
  Eric Lance: it
  George Dixon: we've
  Eric Lance: was market research and there were a hundred people in the room, so eighty out of a hundred said they would spend more money.
  Claude Jordan: Now
  George Dixon: Mm-hmm.
  Claude Jordan: in between, as Claude Jordan, they sent Eric Lance an email from the powers that be
  Eric Lance: Mm-hmm.
  Claude Jordan: um that teletext is outdated um and the internet is coming in as important, but that they want this remote control to only be for T_V_ um with incorporating the corporate image, colour and slogan.
  Eric Lance: Mm-hmm. Well I think we can I I think we can really focus on this remote and and again bring the Real Reaction um brand in in and and get some positive marketing for our other tools, even if we directly don't um advertise for the I go everywhere line.
  Claude Jordan: Mm.
  Eric Lance: So an interesting um element was the would you pay more for speech recognition question. So these market research uh
  Claude Jordan: Hmm.
  Eric Lance: uh questionnaires looked into your your uh concern about technology and s specifically wanted to find out information about speech recognition.
  Claude Jordan: Okay.
  Eric Lance: Now the early adopters, those of us who grew up with technology and uh luck lucky for us have the uh cash to to pay for it, the young age group without the mortgages and responsibilities, ninety one percent of them would pay more for speech recognition in a remote control. Very interesting, I I leave this up to the group to decide if we wanna use this uh if and you know, the
  Claude Jordan: Mm.
  Eric Lance: the designers, but ninety one percent, fifteen
  Claude Jordan: Is that a
  Eric Lance: to
  Claude Jordan: large
  Eric Lance: twenty
  Claude Jordan: enough
  Eric Lance: five
  Claude Jordan: target market to target it?
  Eric Lance: Well, I I I think especially in terms of growth, I think this would be a very smart group to target. I mean s three quarters of the next age group, twenty five to thirty five are interested, and uh with the technologies improving, if we can get these uh
  Claude Jordan: In real numbers, does
  Eric Lance: Yeah.
  Claude Jordan: the ninety one percent and the seventy six percent translate to ex
  Eric Lance: To
  Claude Jordan: in excess of the four million?
  Eric Lance: Um yes.
  Claude Jordan: Or eight million.
  Eric Lance: Yes. But would you pay more and does it work and is it approachable and and did I know that it was
  Claude Jordan: Hmm.
  Eric Lance: it was an that's a that's a very good question.
  Claude Jordan: Yeah.
  Eric Lance: I
  George Dixon: Um
  Eric Lance: don't know if speech recognition should be um should be included, but
  Claude Jordan: Mm.
  Eric Lance: I think it's an interesting I think that maybe shows more about uh being open to technology.
  Craig Lowery: Uh it definitely
  Claude Jordan: Mm.
  Craig Lowery: needs uh
  Eric Lance: Shall
  Craig Lowery: a
  Eric Lance: I go
  Craig Lowery: lot
  Eric Lance: back?
  Craig Lowery: more research on like how much more it would be and
  Eric Lance: Yeah, yeah.
  Craig Lowery: any, you know, existing examples, and what reactions to them have been,
  Eric Lance: Yeah.
  Craig Lowery: and
  George Dixon: How d I'm
  Craig Lowery: that sort
  George Dixon: wondering
  Craig Lowery: of thing.
  George Dixon: how how ou how our target price compares with the the typical price of these things. I expect an Industrial Designer should know that, but if we're aiming to to build this thing for twelve Euros fifty that a lot or a little
  Eric Lance: Exactly. I mean I I I uh did not receive any information on that, but I think the competition, sussing out what other people are doing and what's in the pipeline is very very important, because um there is a question about do you want an L_C_D_ screen and and that wasn't responded to, but uh some of the larger remotes do have screens where you can navigate, you know, so it turns into something uh perhaps you all have seen uh the Osbournes where Ozzy Osbourne is is attempting to manage his super entertainment system with something that looks like a uh a small tray. You know, it's I a and I
  George Dixon: Sh
  Eric Lance: think,
  George Dixon: surely
  Eric Lance: you know
  George Dixon: he's in the wrong age group. He must be w one of a s small population.
  Eric Lance: No, no, you
  Claude Jordan: Mm.
  Eric Lance: Kate, you're exactly right there. But I think the key is to get the early adopters, people who are familiar with technology and and uh they'll be
  Claude Jordan: But we're not looking at whether they're early adopters
  Eric Lance: Uh,
  Claude Jordan: on that
  Eric Lance: mm.
  Claude Jordan: screen, that's looking
  Eric Lance: Exactly.
  Claude Jordan: at age groups.
  Eric Lance: I yes,
  Claude Jordan: Leap. Hmm.
  Eric Lance: you know, um
  Claude Jordan: Mm.
  Eric Lance: so
  Claude Jordan: Okay, you had the other power channel.
  Eric Lance: I think the most important thing is an attractive streamlined remote control and to be extraordinarily reductionist, power, channel, volume and everything else is is uh up to the designers. And this is this is also supported by the market research.
  Claude Jordan: Okay.
  Eric Lance: Thank you. That's my contribution.
  Claude Jordan: Alright. And we'll turn to the next presentation.
  Claude Jordan: I think she said we don't need to screw it in, just stick it in. And then press, what? F F_N_ and F_ eight. Next to the control button on the bottom, and then F_ eight at the top.
  Craig Lowery: Yeah, press
  Claude Jordan: And
  Craig Lowery: them.
  Claude Jordan: then w be patient.
  Craig Lowery: Yeah, here we go.
  Claude Jordan: Tada.
  George Dixon: And if you want it to go into slide show mode, it's that little button there.
  Craig Lowery: Can I not just uh do each one in order?
  George Dixon: I you can if you like, it it that that just sets it up to do a p a p
  Claude Jordan: There
  Craig Lowery: That?
  Claude Jordan: we are.
  George Dixon: no that one, that one there.
  Claude Jordan: Yay.
  Craig Lowery: That?
  George Dixon: Left, left a bit, left a bit,
  Craig Lowery: That?
  George Dixon: that one, yep. click when you wanna go on.
  Craig Lowery: Right, technical design. Uh well I think first off, basically I do agree with what Sarah has defined as as uh your personal preferences,yeah. I think we need uh a more streamlined volume with no extraneous functions. So my method was to look at the existing remotes and what functions they have. And what we all need to discuss is whether we want these functions uh pretty much the same as what existing remotes have. If we can build on this with the speech recognition, that's not something I'd thought about at all, but it's also something we can discuss.
  Claude Jordan: Okay.
  Craig Lowery: Um and and I presume we can miss out the functions really to to a video or D_V_D_ remote control, if this is only gonna be a, you
  Claude Jordan: T_V_
  Craig Lowery: know, satellite,
  Claude Jordan: only.
  Craig Lowery: cable, T_V_ remote control. So these are two models of existing remote controls. Uh the one on the left
  Claude Jordan: Ugh.
  Craig Lowery: seems to be a fairly uh standard universal remote control. It has fast-forward, stop, play, all relating to movies. It also has seems to have channel up and channel down, which is which is more what you'd expect from a, you know, like a Sky or cable remote control
  Claude Jordan: Hmm.
  Craig Lowery: where you've got hundreds of channels instead of a merely terrestrial one. Uh but I think we should be looking more along the lines of the one on the right, which has it also has play, stop and pause and everything, I don't think we need them at all. I think we just need channel selection, volume up, volume down and I think an an enter function where you can access it's not like teletext, but along the same lines, access things on the screen. Uh not related to the internet one that you mentioned, because that'd be far outside our budget and what we want this to do.
  Claude Jordan: Mm. And
  Craig Lowery: So
  Claude Jordan: exceed
  Craig Lowery: it
  Claude Jordan: the requirements they're expecting
  Craig Lowery: really exceed
  Claude Jordan: of
  Craig Lowery: the
  Claude Jordan: us.
  Craig Lowery: requirements, 'cause the requirements really are just want to be able to change channels and functions, which is more a text on the screen thing than uh
  Claude Jordan: Okay.
  Craig Lowery: than actual buttons o I was thinking something some smooth, sleek, little remote control with
  Claude Jordan: Alright.
  Craig Lowery: big user-friendly buttons and uh a menu that you can access. Uh but then I do think we need to discuss the speech um recognition possibility.
  Claude Jordan: Okay. Any uh thing else you wanna
  Craig Lowery: No.
  Claude Jordan: add? Okay.
  Craig Lowery: But we could go back to the pictures of the uh, what're they called? The pictures of the remote controls and possibly discuss what we think about them,
  Eric Lance: Or if
  Craig Lowery: but maybe should hear what Kate has to say
  Eric Lance: Yeah.
  Craig Lowery: first.
  Claude Jordan: Yeah. Let's hear what Kate has to say.
  Craig Lowery: Okay
  Eric Lance: Maybe
  Craig Lowery: then.
  Eric Lance: afterwards we could do a uh whiteboard with that your the one on the right as a as a basis.
  Claude Jordan: Hmm.
  Eric Lance: Whiteboard session.
  Claude Jordan: I think the white that one on the right is, as well as less cluttered,
  Eric Lance: Mm-hmm.
  Craig Lowery: Definitely less cluttered and I mean but still it's Sorry
  Claude Jordan: It's
  Craig Lowery: I
  Claude Jordan: there
  Craig Lowery: was just
  Claude Jordan: but
  Craig Lowery: I'll
  Claude Jordan: it's
  Craig Lowery: just uh resume something else I was gonna say. The the style of these is terrible.
  Claude Jordan: Yeah.
  Craig Lowery: I I I really think we need to uh not only possibly even materials, like the type of plastic used, but everything including size and shape of buttons, positioning of buttons, the actual shape of the hand-held device, colours,
  Eric Lance: The ergonomics,
  Craig Lowery: just
  Eric Lance: the way it fits
  Claude Jordan: Hmm.
  Craig Lowery: every
  Eric Lance: in your
  Craig Lowery: e yeah, everything to do with this has to be
  Eric Lance: Yeah.
  Craig Lowery: revolutionised. But So that's that for now.
  George Dixon: Cheers.
  George Dixon: Mm, I haven't actually got a display on
  Claude Jordan: Okay.
  George Dixon: my screen. Still, I'll do without that. Okay um, now I wanna bring us down to earth again I'm afraid and talk about the actual practicalities of how the thing needs to work. Um oh and this is the methodology I used in preparing for this meeting. Um basically I've been doing a little bit of web-based research, and if I had a design team, I would've been discussing my ideas with 'em. But the the net result is that I've come up with a first cut for the working design that I'd like to discuss with you. So, let's go back to what the basic function of a remote control is. It's for sending a message, um typically um via infrared. And the the basic components we've got to build in for our twelve Euros fifty are um an energy source, the user interface and which will um in incorporate um an integrated circuit that actually composes the message um based on what the which buttons the user presses, we turn that into a message, um and then we need a sending mechanism to send it to the receiver. Now I would have hoped I think that's my only slide actually, yeah. I would have have hoped to um do you a pretty PowerPoint slide of um my first cut design, but unfortunately the technology defeated Eric Lance, so if you'll bear with Eric Lance I'll do it on the whiteboard. So we want an energy source which is there. And we've got to think about what that might be. Uh
  Claude Jordan: Hmm-mm.
  George Dixon: we obviously don't want wires on this thing. Uh typically it would be a battery, but I'm open to suggestions. Um and then we have the the user interface. Oops. And the main components in there are the
  George Dixon: the th the chip that actually has the intelligence of the machine that translates button presses into a message, which it then transfers to some sending mechanism, which encodes it
  George Dixon: and sends the message to the receiver. So those are the basic things that we've got to get in for our twelve Euros fifty. Thank you.
  Claude Jordan: Hmm. Okay. Right. But those things as long as we can get those components, the block, that that rectangle for the user interface, is where the user comes in of what what does it look like? What do the buttons look like? Uh what does it feel like? That's where the user interface is really coming into its own.
  George Dixon: Mm-hmm.
  Claude Jordan: The technical end is what's actually gonna be in there, but also it has to be easy enough to change or repair if something goes wrong. For example the battery energy source or um what if the chip, for whatever reason, breaks down after a certain amount of time, do you just replace it? Um is there any um because it may be in the same area with several other user interfaces, like for D_V_D_s, movies, whatever.
  Claude Jordan: frequency or something?
  George Dixon: Well I may be wrong here, but I'd been thinking of this device as being a a cheap mass-produced device. We're trying to sell four million of 'em,
  Claude Jordan: Mm.
  George Dixon: um that's that's, you know, that's almost one in every tenth household or whatever it is. Um and I hadn't thought of it as being a reparable thing, you just if it goes
  Claude Jordan: Okay.
  George Dixon: wrong you chuck it out, and that's why I'm a bit concerned. I like the idea of speech recognition, that's a great idea, but I'm not convinced we can put it into this box for the price that we need gonna need to hit.
  Eric Lance: Do
  Craig Lowery: Whoop.
  Eric Lance: we have
  Claude Jordan: Okay.
  Eric Lance: um ki some idea of how much it would cost to create a device that has these basic elements? Because then
  Craig Lowery: Isn't that your job?
  Eric Lance: No,
  Claude Jordan: Oh.
  Eric Lance: the chip composer
  Craig Lowery: Oh right.
  Eric Lance: marketing. Oh no, the chip composer sender.
  Claude Jordan: Mm.
  George Dixon: Um,
  Eric Lance: I I don't believe I know, um.
  George Dixon: I'm I'm
  Claude Jordan: What
  George Dixon: I'm
  Claude Jordan: they cost.
  George Dixon: hoping that my personal coach is gonna give Eric Lance some advice on that, if you're
  Eric Lance: Okay.
  George Dixon: asking Eric Lance, but
  Claude Jordan: Okay.
  Eric Lance: Be because then we would ha ha figure out how much we had to play with
  Craig Lowery: Yeah.
  Eric Lance: in terms
  George Dixon: Yeah.
  Eric Lance: of
  Claude Jordan: Mm.
  Eric Lance: user interface and this look and feel idea.
  Craig Lowery: It does it does seem as if we're just to do something really simple and mass-produced,
  Eric Lance: Mm-hmm.
  Craig Lowery: the which is pretty much the same as these existing models, just maybe
  Eric Lance: Inspired?
  Craig Lowery: a little bit more inspired,
  Eric Lance: Mm.
  Craig Lowery: but basically just the same. Although what what uh suddenly came into my head is, you know how they always take two A_A_ batteries which which is really not very efficient at all. Could it be possible to have uh, you know, like a rechargeable internal battery, like,
  Eric Lance: Mm-hmm.
  Craig Lowery: well, like an M_P_ three player does? With that you could jus or a mobile phone or whatever.
  Eric Lance: Mm-hmm.
  Craig Lowery: You could you know, you just plug into a power source for a couple of hours, and then it's recharged for ages and ages and ages, and you don't have to worry with replacing A_A_ batteries,
  Eric Lance: Well that has
  Craig Lowery: which
  Eric Lance: another
  Craig Lowery: are
  Eric Lance: element, which is if every time you're done using the remote you put it on a charger, then
  Claude Jordan: Mm.
  Eric Lance: you then it has
  Craig Lowery: You'd
  Eric Lance: a place.
  Craig Lowery: never need uh batteries would y uh yeah.
  Eric Lance: Yeah, but it also has a place, so
  Craig Lowery: And it's not stuck down the back of
  Eric Lance: exactly.
  Craig Lowery: the sofa.
  Claude Jordan: Mm.
  Craig Lowery: But then again I d I don't know if this is within our price range or not.
  Eric Lance: That's a really good idea.
  George Dixon: Well I uh think that's a very interesting idea, but um I'm not a very good industrial designer and I don't know much about what these things cost. I'll do some research for the next meeting.
  Eric Lance: Well
  Claude Jordan: Okay.
  Eric Lance: it's better than my idea about solar, probably.
  Claude Jordan: Uh yeah.
  George Dixon: Well solar may not be so good when you're watching T_V_
  Eric Lance: Yeah,
  George Dixon: in the night,
  Eric Lance: yeah.
  George Dixon: but
  Claude Jordan: Mm.
  Craig Lowery: Well
  Eric Lance: Depen
  Craig Lowery: it is just so
  Claude Jordan: It
  Craig Lowery: annoying
  Claude Jordan: would have to sor
  Craig Lowery: how
  Claude Jordan: store up the energy
  Eric Lance: Mm. Yeah.
  George Dixon: Yeah, I guess.
  Claude Jordan: and then use it. Solar can do
  George Dixon: We may
  Claude Jordan: that.
  George Dixon: be talking quite heavy then.
  Eric Lance: Yeah.
  Claude Jordan: M yeah, that would be too heavy and it'd cost too much.
  George Dixon: Mm-hmm.
  Craig Lowery: No, but just a rechargeable internal battery would probably I mean it might cost more to at first to develop and to
  Eric Lance: Mm-hmm
  Craig Lowery: install, but for long-term use it'll be so much more convenient and economic than fiddling around trying to replace chunky A_A_ batteries and
  Eric Lance: Mm-hmm.
  Craig Lowery: not having any in your kitchen drawer and
  George Dixon: So
  Craig Lowery: you
  George Dixon: do you
  Craig Lowery: know
  George Dixon: think
  Craig Lowery: f
  George Dixon: we might make that a selling point if it was something that we found we could afford to develop?
  Eric Lance: Definitely, 'cause I'm thinking
  Claude Jordan: Mm.
  Eric Lance: in terms of um uh the loss and breakage of um remotes, how much of that is is to do with it not really having a uh a home, a um
  Craig Lowery: Mm.
  Eric Lance: a nest,
  Claude Jordan: Mm.
  Craig Lowery: Sort
  Eric Lance: a
  Craig Lowery: of have
  Eric Lance: place
  Craig Lowery: its little
  Eric Lance: to live,
  Craig Lowery: dock that you
  Eric Lance: exactly.
  Craig Lowery: could put
  Claude Jordan: Yeah.
  Craig Lowery: it
  Eric Lance: So
  Craig Lowery: in.
  Eric Lance: if you can dock it, um you know, you could s argue
  Claude Jordan: And
  Eric Lance: that
  Claude Jordan: the dock
  Eric Lance: this
  Claude Jordan: could
  Eric Lance: is
  Claude Jordan: look very fancy
  Eric Lance: Exactly.
  Claude Jordan: and that could be your inspiration
  Craig Lowery: Still
  Claude Jordan: of having
  Craig Lowery: I
  Claude Jordan: it
  Craig Lowery: don't
  Claude Jordan: looking
  Craig Lowery: know if
  Claude Jordan: decent.
  Craig Lowery: it's quite within our price range.
  Eric Lance: Mm.
  Claude Jordan: Hmm.
  Eric Lance: 'Cause you are talking about another component, like another piece of
  Craig Lowery: Yeah.
  Eric Lance: hardware.
  Claude Jordan: Yeah.
  Eric Lance: Mm.
  Claude Jordan: Okay. Are we agreed as to what our target group is though? Pretty much, so
  Eric Lance: Well
  Claude Jordan: that
  Eric Lance: I
  Claude Jordan: we'd be
  Eric Lance: I
  Claude Jordan: looking
  Eric Lance: brought up
  Claude Jordan: for the
  Eric Lance: some
  Claude Jordan: younger end.
  Eric Lance: exactly, but I think you raised some good questions about are there enough of these people out there, or are they
  George Dixon: Mm.
  Eric Lance: making purchasing decisions? You know,
  George Dixon: Yeah,
  Eric Lance: these
  Claude Jordan: Mm.
  Eric Lance: are
  George Dixon: I was
  Eric Lance: the
  George Dixon: wondering that, because I ag I agree that there there're people with uh how can I put it, more money than sense and who
  Eric Lance: Yeah,
  George Dixon: are liable
  Claude Jordan: I
  George Dixon: to
  Eric Lance: exactly.
  George Dixon: buy something
  Claude Jordan: I
  George Dixon: new,
  Claude Jordan: s usually
  George Dixon: but
  Claude Jordan: put more money than brains.
  Eric Lance: Oh oh oh I'll make a note of that, Kate. Good, good
  George Dixon: Bu
  Eric Lance: comment.
  George Dixon: but what I was gonna say was, although they they may be buying um, you know, personal music devices and all that, are they necessarily buying T_V_ remote controls? Because they probably live in a household that has a T_V_ if they're
  Eric Lance: Yeah.
  George Dixon: at the lower end of the age range, I don't
  Craig Lowery: Yeah.
  George Dixon: know.
  Eric Lance: It might be good to know um uh who, you know, who's actually buying televisions and are we in a uh uh s region where people have more than one television in
  George Dixon: Mm.
  Eric Lance: a home?
  George Dixon: I think we've got a big hill to climb here, haven't we?
  Eric Lance: Yeah.
  Claude Jordan: Mm.
  Eric Lance: Yeah.
  Claude Jordan: Yeah. Or do we s make sure that it goes to the man through the manufacturer? We sell to the manufacturer
  George Dixon: Right,
  Claude Jordan: as
  George Dixon: good point.
  Claude Jordan: the
  George Dixon: Yeah, yeah
  Claude Jordan: remote
  George Dixon: okay,
  Eric Lance: Yeah.
  Craig Lowery: Yeah.
  George Dixon: yeah.
  Claude Jordan: that goes with it.
  George Dixon: Yeah.
  Eric Lance: Yeah.
  George Dixon: Yeah, good point.
  Claude Jordan: What would be a more efficient way of doing it?
  Eric Lance: Yeah, and and some of our D_V_D_ players incidentally have them, because we have the relationship with our own department, but moreover we need to
  Claude Jordan: Mm-hmm.
  Eric Lance: to go for the the manufacturers.
  Claude Jordan: Okay. Right.
  Craig Lowery: We're not gonna get any resolutions by the end of the day, are we?
  Claude Jordan: Probably
  Eric Lance: Mm.
  Claude Jordan: not. Um the other thing that we're supposed to do is make decision on our functions. Our functions, we've so far decided, I think, that power, channel, volume make it attractive. Um it has to have an enter key and of course the number keys. It has to have big user-friendly buttons and sh n definitely we wanna be inspired that the current styles are just plain awful.
  Craig Lowery: Yeah.
  Eric Lance: Do we need um let Eric Lance
  Claude Jordan: Is that agreeable
  Eric Lance: Br
  Claude Jordan: to everyone?
  Eric Lance: actually,
  George Dixon: Mm-hmm.
  Eric Lance: um the enter key I have a chart here that I didn't include.
  Claude Jordan: Mm-hmm.
  Eric Lance: Um
  George Dixon: Do you want the gizmo?
  Eric Lance: yeah, which might
  Claude Jordan: Throw some light on
  Eric Lance: Th
  Claude Jordan: that.
  Eric Lance: yeah, th those are felt like had a lot of charts.
  Claude Jordan: Um actually we're, you know, we are almost a half hour out of the forty minutes, so we have to get close to
  Eric Lance: Okay,
  Claude Jordan: finishing.
  Eric Lance: I I my only comment is I think maybe um we could somehow include an enter key in like a power key if power
  Claude Jordan: Ah.
  Eric Lance: power was enter
  Claude Jordan: Mm-hmm.
  Eric Lance: and pow that was my only just
  Claude Jordan: Okay.
  Eric Lance: really in terms of streamlining. Um
  Claude Jordan: Enter, power as a s oh um a sum simultaneous key.
  Eric Lance: Exactly. Again, you know,
  Claude Jordan: Is
  Eric Lance: thinking
  Claude Jordan: that okay
  Eric Lance: of menus
  Claude Jordan: with you?
  Eric Lance: or
  Craig Lowery: Sorry, I was miles
  Claude Jordan: Would that
  George Dixon: H
  Craig Lowery: away.
  George Dixon: how does
  Craig Lowery: I
  George Dixon: that
  Craig Lowery: was
  George Dixon: work?
  Craig Lowery: re I was
  George Dixon: How
  Craig Lowery: reading the chart to be honest.
  Claude Jordan: uh-huh.
  George Dixon: so so how does that work, how do you avoid switching the thing off when you actually wanna press enter?
  Eric Lance: Um well if you're pressing enter, the the thing would already be on, and so maybe um when you press power, initially it turns it on, press power again and use that as an enter um so you
  Claude Jordan: Then
  Eric Lance: press
  Claude Jordan: you'd have to
  Eric Lance: power
  Claude Jordan: have an off te
  Eric Lance: after
  Claude Jordan: off key.
  Eric Lance: you've um well I was thinking maybe you to turn it off you'd have to press power twice
  George Dixon: Okay,
  Eric Lance: in succession,
  George Dixon: yep, mm-hmm.
  Eric Lance: and maybe
  Claude Jordan: Mm.
  Eric Lance: power follows something like a channel up channel down power, and then that would make that choice.
  George Dixon: It's not getting a bit complicated? Could
  Eric Lance: Well
  George Dixon: granny do this, or are we just not aiming at granny?
  Eric Lance: Or y yeah. Or something that has a a turning dial, where at the far end is
  Craig Lowery: Who's got
  Eric Lance: on
  Craig Lowery: an iPod
  Eric Lance: or off.
  Craig Lowery: then?
  Eric Lance: Yeah, I don't
  Claude Jordan: Mm.
  Eric Lance: um I wish. Anyway, uh that was the only comment about um
  Claude Jordan: Okay.
  Eric Lance: some of the the decisions people have made, what's most important. It's definitely
  Claude Jordan: Mm.
  Eric Lance: channel, volume, power.
  Craig Lowery: Yeah, things like screen settings and audio settings, I would generally do them on the actual television
  Eric Lance: Exactly.
  Craig Lowery: itself, like here you have a you know, a little flap th with a little control panel on
  Eric Lance: Exactly.
  Craig Lowery: the actual box itself. I I wouldn't know how to do it using a remote control,
  Eric Lance: Yeah.
  Craig Lowery: so um I would say that they are definitely less relevant.
  Eric Lance: Okay,
  Claude Jordan: Okay.
  Eric Lance: well. Thanks for looking at that.
  Claude Jordan: So I guess easy to use is the other thing
  Eric Lance: Mm-hmm.
  Claude Jordan: that we want 'em to be able to do.
  Eric Lance: We don't wanna
  Claude Jordan: As
  Eric Lance: outsmart
  Claude Jordan: you said, you know, don't make it too hard for the granny. I just joined that set last
  Eric Lance: Hmm.
  Claude Jordan: week. Um
  Eric Lance: Congratulations.
  George Dixon: Mm.
  Claude Jordan: first grandchild arrived.
  George Dixon: Uh.
  Claude Jordan: Um so are we agreed then of those things? And
  Eric Lance: D
  Claude Jordan: let's go back to agenda and hook Eric Lance up. Mm. This oughta be fun. It probably won't go the first time, it'll probably be like a g mess. Come on. Uh it lost it off here.
  Eric Lance: Oh you're fine.
  Claude Jordan: Uh
  Eric Lance: It's fine.
  Claude Jordan: No, it was up there, but I couldn't see it down here.
  Claude Jordan: Mm. This time it should be both. There we go.
  George Dixon: How do you do that? How do you make it do both?
  Claude Jordan: Um you have to keep doing the financi the the F_N_ and F_ eight to
  George Dixon: Ah okay,
  Claude Jordan: five
  George Dixon: it
  Claude Jordan: minutes
  George Dixon: toggles
  Claude Jordan: to
  George Dixon: through,
  Claude Jordan: finish, thank
  George Dixon: yeah.
  Claude Jordan: you a lot for telling Eric Lance.
  Eric Lance: I think
  Claude Jordan: Um
  Eric Lance: you have to cycle through.
  Claude Jordan: right,
  George Dixon: Yeah.
  Claude Jordan: we're ready to close. Um will be completed q questionnaire, um then we'll have some time for individual work to continue our research um and I'll put some minutes of this meeting together. Um your individual assignments are for um Kate to do the components, for you, Steph, to do the user interface and for you the trend-watching. Um and each of us will get help from our coach. Are we agreed to get ourselves together and then have lunch?
  Craig Lowery: Yes.
  Claude Jordan: Okay.
  George Dixon: Sounds good.
  Claude Jordan: Then that's the end of this meeting. And I hope that's good enough for her to tell her that's the end. Okay?
  George Dixon: Okay.
  Craig Lowery: We didn't come to any sort of decision on the functions though.
  Claude Jordan: Well I think I went over the functions and wrote them down
  Craig Lowery: Alright,
  Claude Jordan: and
  Craig Lowery: well
  Claude Jordan: marked
  Craig Lowery: that's fine
  Claude Jordan: them.
  Craig Lowery: then.
  Claude Jordan: Um that's what I went over
  Eric Lance: Okay.
  Claude Jordan: and nobody was objecting to them.
  Eric Lance: Um and you'd mentioned I I was just gonna say, could you reiterate the new project requirements, because
  Claude Jordan: Okay.
  Eric Lance: it they were it has to be for a T_V_, just to keep myself
  Claude Jordan: Um the teletext is outdated,
  George Dixon: So we're still in meeting, aren't we?
  Eric Lance: Yeah,
  Claude Jordan: the
  Eric Lance: I think
  Claude Jordan: internet
  Eric Lance: I've
  Claude Jordan: is important, it's only to be for a T_V_ and it must include the corporate image, colour and slogan
  Eric Lance: Okay.
  Claude Jordan: um which I think is more in the user
  Craig Lowery: Mm.
  Claude Jordan: uh range, with Steph.
  Craig Lowery: Sorry, what what actually are these is that the yellow and black?
  Claude Jordan: It doesn't tell Eric Lance.
  Eric Lance: Mm.
  Craig Lowery: From their I'll just use it from their website.
  Claude Jordan: Mm-hmm. Okay?
  Craig Lowery: Okay.
  George Dixon: Okay.
  Eric Lance: Right. Thank you.
Updated Content: Claude Jordan opened the meeting and went over the minutes of the previous meeting. Eric Lance discussed user preferences in terms of remote controls and the increasing interest among younger consumers in speech recognition. Eric Lance also discussed a user target group for the remote and addressed the issue of whether the target group would result in sufficient sales of the remote. Craig Lowery presented two existing remote controls on the market, which the team later evaluated, and discussed what features in terms of appearance and functionality the remote the team is creating should include. George Dixon discussed the interior workings of a remote and addressed the issue of what happens when remotes no longer operate. The team also discussed options for energy sources, such as solar power and rechargeable internal batteries. Th team then discussed their user target group, marketing ideas such as selling the remote to television manufacturers, and what functions the remote would feature.