Extracted Content: Mark Hendrix: Alright? Alright. Thank you for coming to this meeting of the uh uh design group. Um I think we uh made some definite progress at the last one um and come up with some interesting uh uh w suggestions for our our new remote control. Um I'll again very quickly uh just present some notes of that meeting. Um the the the problem with existing remote controls, we felt, was that they're ugly um and that people are prepared to pay a premium for something better. Um they've got lots buttons on them that uh people don't use and find difficult to learn. Um and people lose them. And We we thought that f for our our new uh uh remote control that everybody will want to rush out and buy, um that we're we should look at speech recognition rather than r rather than buttons, and that if we have any buttons they should be very few of them and only for those functions that are actually identified that that people use. That um we want to go for uh a long lasting battery that we gua we guarantee for the life of the uh uh the product and a shape that will be instantly recognisable, A_ um as uh a trendy remote control, and and B_ as uh a Real Reaction product. So that w uh when people are uh happy with that, they will they will want to buy uh everything else from us. Uh Okay. So again um, I'll we'll have the three three presentations from the the the three of you and then uh we'll we'll make a a final a final uh decision. Um and the the decisions that we need to to make today, finally, are um what energy source we want to use, whether i it is practical to use uh um a a a long lasting one. And uh I I think our discussion was around the fact that uh if we're gonna go for uh a long lasting power supply, then basically it's uh sealed for life and uh if anybody does manage to run one down, we'll we'll give them another one. And uh it it'll be uh, you know, prominently displayed as part of the th the advertising literature that it's um um, you know, for life, guaranteed for life. Um now the the the internal chip um and uh this is where I need uh uh Kate's expert advice and given that th this has to to go to market as quickly as possible um d d do we go for a custom designed chip? Or or do we buy one off the shelf and and programme it ourselves? Uh I mean I'm I'm I'm n not an expert on these things, but presumably, there must be loads of 'em already on the market that we can modify. But uh that that's uh that's your area of expertise. And then the uh, you know, the the overall design of the case uh is is is Kendra's field and uh we we had some discussions last time as as to uh how we might go forward and we'll we'll finalise those uh da today. Um and thi this is all linked in with the the the user interface, whether we p um go for voice, buttons, or or a bit of both. Uh and then uh, you know, f for the next meeting Kate will be looking at the the the s the look, feel and design, Kendra the uh ho how the the user actually uses it and and Andrew of course the the product evaluation. And uh Kate and Kendra will be producing a a model for us to uh to look at. Uh so, if if we can have the the three presentations again please, and uh um p perhaps you'd like to start
  Lester Nethercutt: Okay.
  Mark Hendrix: uh k. Kate.
  Lester Nethercutt: Um
  Mark Hendrix: Oh I'm sorry,
  Lester Nethercutt: Um
  Mark Hendrix: oh sorry.
  Lester Nethercutt: there we go.
  Lester Nethercutt: 'Kay, I'll just be talking about the components design. And Okay, basically I just uh looked at what exactly do remotes do. Uh basically they wait for you to press a key or give a voice command and then this is translated uh into uh light signals which are then seen by the T_V_. Uh the materials we're gonna need to look at uh the two big ones are the integrated circuit chip and the battery and the in integrated circuit chip uh works in conjunction with a a diode transistor or resonator, uh two more resistors and a capacitor and the battery works in conjunction with a resistor and a capacitor. Um. Uh basically what happens is you'll press a number or give a voice command and this creates a a connection within the the remote that allows the chip the chip then senses this connection and produces a signal in a Morse code format. This signal's sent to the transistor which amplifies it and then sends it on to the light emitting diode and uh which is then trai changed into a infrared light which is sent to the T_V_ and sort of seen by the T_V_ and which uh changes the channels. Um. Oh. Uh cool.
  Lester Nethercutt: Uh so as for how we should end up uh using this in our remote uh t couple of main questions are the buttons. Uh y the fewer buttons you have, I guess the fewer internal connections and internal codes you're gonna need. Um however uh to n not have buttons or to use a voice commands instead of buttons might make these connections more difficult and uh raise the production cost. That's something we should think about. Also we have to work within the company constraints, and the company has informed Ryan Clement via email that uh they're experts at pushbuttons and that seems to be the most uh cost-effective way of producing it. Um also with battery connections the company has some limits on the batteries we can use, so I was thinking perhaps a combination of solar cells with a back-up basic battery and somehow between the combination of that two we might be able to come up with something that uh will last the the lifetime or the five to ten years and we could still keep that original idea. Um we also need to look at the chips, uh v custom-designed versus off the shelf, and the custom-designed will give us much more flexibility and enable us to incorporate the voice function that we all uh seem to have agreed upon. Um, however that's gonna cost more, but uh the off the shelf is gonna be uh cheaper and it's gonna be allow us to produce it quicker and get out there faster, but it's going to be less flexible with the features, especially things like uh voice activation, which haven't really been used much on remotes, so there's not really chips out there that would be easy to uh to convert, so if we were uh definitely gonna go with the the voice option we'd probably have to design um our own chip. And that pretty much sums it up.
  Mark Hendrix: Okay, so how um sorry,
  Lester Nethercutt: Mm.
  Mark Hendrix: can you uh
  Lester Nethercutt: Oh
  Mark Hendrix: just
  Lester Nethercutt: yep,
  Mark Hendrix: put
  Lester Nethercutt: sorry.
  Mark Hendrix: that one back up again, please?
  Lester Nethercutt: Yep.
  Mark Hendrix: Um. Uh d d d okay, I mean uh inevitably a b a custom design chip is gonna be more expensive.
  Lester Nethercutt: Mm.
  Mark Hendrix: Do we do we know uh by how
  Lester Nethercutt: Um
  Mark Hendrix: much?
  Lester Nethercutt: I don't actually have any price information, no.
  Mark Hendrix: And and do we know how long it'll take to uh develop a a custom chip.
  Lester Nethercutt: Um it a lot longer than an off the shelf chip. Oh w yeah, we did the the problem is the the the voice technology is not really highly
  Mark Hendrix: Right,
  Lester Nethercutt: developed, it's sort of still
  Mark Hendrix: okay.
  Lester Nethercutt: still in an ex experimental form, uh so it would uh it's hard to predict the time.
  Mark Hendrix: Right, I think we need to make a a decision here. Uh given that the company wants this on the market quickly and cheaply,
  Lester Nethercutt: Mm.
  Mark Hendrix: that would appear to uh effectively constrain us to an existing chip and thus therefore conventional button technology. Um uh now before we go round everybody else, does anybody um
  Antonio Christenson: I
  Mark Hendrix: h have any have anyti ha anything to say about that?
  Antonio Christenson: I just have a question about. Um does it make a difference if there are just a few commands, for example if you um can pre-programme in like numbers one through ten and pre-programme say, you know, nine channels and then just use the voice recognition to say channel one and then you've programmed in say B_B_C_ four as your channel one, as your favourite, it's like to have a certain number of favourites um
  Lester Nethercutt: W
  Antonio Christenson: and that
  Lester Nethercutt: just
  Antonio Christenson: w
  Lester Nethercutt: to to incorporate the voice activation in it is is sorta the trick. Once
  Antonio Christenson: Okay.
  Lester Nethercutt: you've got the whole voice chip
  Antonio Christenson: Then
  Lester Nethercutt: in there,
  Antonio Christenson: it doesn't
  Lester Nethercutt: then
  Antonio Christenson: matter.
  Lester Nethercutt: it's pretty much
  Antonio Christenson: Okay.
  Lester Nethercutt: the the world the the sky is your limit, but to actually the the big step is to actually get the voice
  Antonio Christenson: Okay.
  Lester Nethercutt: activation chips in there and working.
  Mark Hendrix: Cause uh I must say I find it slightly surprising given that, you know, mobile phones incorporate voice activated dialling. So uh
  Antonio Christenson: Yeah.
  Mark Hendrix: um I mean I d d for slightly different well no, I mean, it's if you you speak somebody's name and it'll dial the number for you, so uh bu I mean the this this information is from is this is the internal company
  Lester Nethercutt: Uh
  Mark Hendrix: information,
  Lester Nethercutt: bits
  Mark Hendrix: is it?
  Lester Nethercutt: of it, yeah.
  Mark Hendrix: So
  Antonio Christenson: Of course
  Mark Hendrix: uh
  Antonio Christenson: mobile phones do tend to be more expensive,
  Lester Nethercutt: Yes, as well.
  Antonio Christenson: you know, hundred and fifty pounds or something. As opposed to
  Mark Hendrix: Yeah,
  Antonio Christenson: the
  Mark Hendrix: mm true,
  Antonio Christenson: twenty
  Mark Hendrix: again but
  Antonio Christenson: Euros,
  Mark Hendrix: if it's without
  Antonio Christenson: twenty
  Mark Hendrix: any
  Antonio Christenson: five Euros.
  Mark Hendrix: without any uh p price informations that's uh difficult to uh uh decide.
  Antonio Christenson: Yeah.
  Ryan Clement: Also lots of mobile phones have got a lot of technology in them, not just
  Lester Nethercutt: Mm.
  Ryan Clement: that,
  Mark Hendrix: Yeah,
  Ryan Clement: so.
  Mark Hendrix: that's that's right It's. like it's it's you can't 'cause mobile phones are expensive, you can't say it's the voice recognition
  Antonio Christenson: Yeah.
  Mark Hendrix: bit that is. But we don't know. Um. I mean uh I su i I mean if given that the um the technology is not well developed and and given that it's it's never been done before, um th th the double risk, uh perhaps we ought to uh stick to uh to buttons, since the last thing we want to do is present a product that doesn't work. Um. Thoughts?
  Antonio Christenson: Well, another
  Ryan Clement: Would
  Antonio Christenson: thought I oh, sorry, go ahead.
  Ryan Clement: Oh I was just gonna say mayb maybe it sh like um maybe we can like cut corners somewhere else to bring in over cost.
  Mark Hendrix: I mean do w do we think that the voice technology is fundamental to the project?
  Lester Nethercutt: Uh it's fundament well I mean I guess it it's something we've discussed uh since the the sort of the beginning, so I th I think in in our in our minds it's it's fundamental, but I don't know that the uh the upper echelons of the company would necessarily agree with that, so I think
  Mark Hendrix: I mean I think
  Lester Nethercutt: you have
  Mark Hendrix: we
  Lester Nethercutt: to
  Antonio Christenson: Oh yeah.
  Mark Hendrix: Mm.
  Lester Nethercutt: Hm.
  Antonio Christenson: Okay. Well, I kinda think if we're gonna have the voice recognition for part of it, then maybe we should have it for the whole thing.
  Mark Hendrix: Yeah, I I
  Lester Nethercutt: Mm.
  Mark Hendrix: I I I think that's uh
  Antonio Christenson: And we've been talking about it the whole
  Lester Nethercutt: Mm,
  Mark Hendrix: Yeah,
  Antonio Christenson: time. Anyway,
  Lester Nethercutt: mm.
  Antonio Christenson: I'm
  Mark Hendrix: yeah.
  Antonio Christenson: I'm incli kinda inclined to say that we should just
  Mark Hendrix: Mm,
  Antonio Christenson: go for
  Mark Hendrix: right,
  Antonio Christenson: it.
  Mark Hendrix: okay.
  Lester Nethercutt: Mm.
  Ryan Clement: Uh yeah, it's the second most important aspect to users that the device should be technologically innovative.
  Antonio Christenson: Yeah.
  Ryan Clement: From uh my presentation
  Mark Hendrix: Yeah,
  Ryan Clement: show, so.
  Mark Hendrix: it should be
  Ryan Clement: Uh technologically innovative.
  Mark Hendrix: Right, okay, so.
  Lester Nethercutt: No, that
  Mark Hendrix: Fine.
  Lester Nethercutt: sounds good.
  Mark Hendrix: Okay.
  Lester Nethercutt: Mm.
  Mark Hendrix: I it will have voice recognition
  Lester Nethercutt: Mm.
  Mark Hendrix: um
  Antonio Christenson: Okay.
  Lester Nethercutt: Cool.
  Mark Hendrix: uh if if that means uh if that means we can't afford buttons but I mean b b second question, do we need the five buttons for channel change, up down, volume up down and on off, just as a a backup or
  Lester Nethercutt: Um
  Mark Hendrix: just so that people can
  Antonio Christenson: Yeah.
  Mark Hendrix: uh j j just sit
  Lester Nethercutt: Yeah,
  Mark Hendrix: there pressing
  Lester Nethercutt: I I
  Mark Hendrix: buttons?
  Lester Nethercutt: would say we do, yeah.
  Antonio Christenson: I think so.
  Mark Hendrix: Right. Okay. Sorry, d did you want to say anything?
  Lester Nethercutt: Uh nope,
  Mark Hendrix: No?
  Lester Nethercutt: that was it,
  Mark Hendrix: Okay.
  Lester Nethercutt: that was it.
  Mark Hendrix: Shall we move rapidly
  Lester Nethercutt: Okay.
  Mark Hendrix: on to uh
  Antonio Christenson: Okay.
  Mark Hendrix: Kendra? Uh um ra rapidly move the cable over.
  Antonio Christenson: Let's see.
  Mark Hendrix: Mm. Oh good.
  Antonio Christenson: Oh. Yes. Is it gonna work?
  Lester Nethercutt: Yeah,
  Mark Hendrix: Mm
  Lester Nethercutt: it's thinking
  Mark Hendrix: yeah,
  Lester Nethercutt: about
  Mark Hendrix: it'll
  Lester Nethercutt: it.
  Mark Hendrix: get there. Yep.
  Antonio Christenson: Okay.
  Lester Nethercutt: Yeah.
  Antonio Christenson: Okay, so I did some research on the internet and um what you know, the interf user interface are just aspects that are seen by users, um commands and mechanisms for the operation, and there're just kind of a variety of choices. Um findings, so a lot of times they tend to look cluttered and
  Mark Hendrix: Mm-hmm.
  Antonio Christenson: these were just a couple examples of um different kinds that are a little bit more unusual. There're some
  Mark Hendrix: Mm,
  Antonio Christenson: special
  Mark Hendrix: yeah.
  Antonio Christenson: ones available, like this one right here, which is
  Mark Hendrix: Uh-huh.
  Antonio Christenson: marketed towards children, um
  Mark Hendrix: Alright.
  Antonio Christenson: different designs, and one of the things that n we need to watch out for is a V_ in volume because people some
  Antonio Christenson: Bring a little picture of what I thought ours could look like. So just kind of minimise the
  Mark Hendrix: Mm-hmm.
  Antonio Christenson: clutter, avoid too many buttons and also um one of the things that people have used is a slide button, like you have on a mouse, that possibly we could use that on the sides
  Ryan Clement: Mm.
  Antonio Christenson: for volume, for example, have the slide button on the side, and then you can pre-programme the channels,
  Mark Hendrix: Mm
  Antonio Christenson: the
  Mark Hendrix: yeah.
  Antonio Christenson: voice recognition and then the
  Mark Hendrix: Sorry
  Antonio Christenson: voice
  Mark Hendrix: y
  Antonio Christenson: response
  Mark Hendrix: y
  Antonio Christenson: sample
  Mark Hendrix: yeah,
  Antonio Christenson: locator.
  Mark Hendrix: if I can interrupt you. Well d p 'kay, do you wanna say anything
  Lester Nethercutt: Mm.
  Mark Hendrix: about um slide controls? I mean I think the reason everybody uses pushbuttons is that they're
  Lester Nethercutt: Uh
  Mark Hendrix: they're si simple, cheap and
  Lester Nethercutt: Uh I think they're
  Mark Hendrix: reliable.
  Lester Nethercutt: they're about the same cost really. I I mean, I think it's just sort of the the there's a lot of slide buttons out there. I think it's pretty much the same sort of connection.
  Mark Hendrix: Okay,
  Lester Nethercutt: Mm
  Mark Hendrix: fair enough,
  Lester Nethercutt: yeah.
  Mark Hendrix: fine.
  Antonio Christenson: Just because I n for example if I'm using a mouse I like to be able to slide it up and
  Lester Nethercutt: Mm.
  Antonio Christenson: down so I thought it might
  Mark Hendrix: Yeah.
  Antonio Christenson: be good for volume to just be able to
  Mark Hendrix: Good,
  Antonio Christenson: kind of roll it
  Mark Hendrix: good.
  Antonio Christenson: and then have the up and down and then the
  Mark Hendrix: Yeah.
  Antonio Christenson: this is my
  Mark Hendrix: So
  Antonio Christenson: great
  Mark Hendrix: three
  Antonio Christenson: little
  Mark Hendrix: three
  Antonio Christenson: drawing.
  Mark Hendrix: there's three buttons on a slider. Three buttons,
  Antonio Christenson: Y
  Mark Hendrix: channel
  Antonio Christenson: yes,
  Ryan Clement: Well,
  Mark Hendrix: up channel
  Antonio Christenson: yes.
  Mark Hendrix: up
  Ryan Clement: if
  Mark Hendrix: down
  Ryan Clement: you g if
  Mark Hendrix: and
  Ryan Clement: you you got channel down, can have a slider in that as well. Because if it if you no if you notice on the thing it it kind of like has got kind of if you you know it s kind of like sticks, if you know what I mean, up like one unit, if you see what
  Antonio Christenson: Yeah.
  Ryan Clement: I mean.
  Lester Nethercutt: Mm.
  Ryan Clement: So it kinda goes up one, then y like you can keep rolling it up, but it's like like like like a cog or something.
  Mark Hendrix: Uh-huh.
  Ryan Clement: So you kinda take it up one at a time.
  Mark Hendrix: Okay.
  Antonio Christenson: The only advantage
  Ryan Clement: D
  Mark Hendrix: Um
  Antonio Christenson: I was thinking of to having the buttons, like the buttons on one side for the channel,
  Mark Hendrix: Mm-hmm.
  Antonio Christenson: and then the slider is that if you're just holding in your hand, and you pick it up, it's easy to n s
  Ryan Clement: Oh.
  Antonio Christenson: know, okay, this is just the volume and this is
  Mark Hendrix: This
  Antonio Christenson: the channel.
  Mark Hendrix: one
  Ryan Clement: Uh
  Mark Hendrix: on the one
  Ryan Clement: you could
  Mark Hendrix: side and one
  Ryan Clement: you
  Mark Hendrix: yeah.
  Ryan Clement: could
  Lester Nethercutt: Ye yeah, 'cause
  Ryan Clement: as
  Lester Nethercutt: I've
  Ryan Clement: l
  Lester Nethercutt: definitely
  Ryan Clement: as
  Mark Hendrix: Okay.
  Ryan Clement: like
  Lester Nethercutt: picked
  Ryan Clement: a mouse
  Lester Nethercutt: up remotes
  Ryan Clement: you could
  Lester Nethercutt: and like meant to
  Mark Hendrix: Yeah.
  Lester Nethercutt: change the channel and turn the volume, or
  Antonio Christenson: Yeah.
  Lester Nethercutt: vice versa, so it'd be
  Mark Hendrix: Yeah.
  Lester Nethercutt: kinda good to have them be feel completely different. You'd know what you were fiddling with. Yeah.
  Ryan Clement: Yeah, like
  Mark Hendrix: Yeah,
  Ryan Clement: the shape
  Antonio Christenson: That
  Mark Hendrix: or
  Ryan Clement: of
  Antonio Christenson: was
  Ryan Clement: it almost
  Mark Hendrix: yeah
  Ryan Clement: like a
  Mark Hendrix: uh
  Ryan Clement: mouse,
  Mark Hendrix: th th
  Ryan Clement: with
  Mark Hendrix: the
  Ryan Clement: a
  Mark Hendrix: I mean thi this is what the we have to come up with is the the actual shape that people can ins instantly pick it up and and know
  Lester Nethercutt: Mm.
  Mark Hendrix: know uh know what it's going to do.
  Antonio Christenson: Yeah.
  Mark Hendrix: Okay, so we we're looking at sliders for both a uh volume and channel change
  Antonio Christenson: Um well I was
  Mark Hendrix: of
  Antonio Christenson: thinking
  Mark Hendrix: one sort.
  Antonio Christenson: kind of just for the volume,
  Mark Hendrix: Just
  Antonio Christenson: but
  Mark Hendrix: for the volume,
  Antonio Christenson: what
  Lester Nethercutt: Mm.
  Mark Hendrix: uh.
  Antonio Christenson: what
  Ryan Clement: Dep
  Antonio Christenson: do you guys think?
  Ryan Clement: I dunno if it
  Antonio Christenson: We
  Ryan Clement: depending
  Antonio Christenson: could
  Ryan Clement: on the final shape of it, 'cause you could have like, I dunno, it looks like you can c control the volume with your thumb, and then you could control
  Antonio Christenson: Yeah,
  Ryan Clement: the buttons
  Lester Nethercutt: Yeah,
  Ryan Clement: with your fingers.
  Mark Hendrix: Fingers, yeah.
  Antonio Christenson: yeah.
  Mark Hendrix: I
  Lester Nethercutt: if
  Mark Hendrix: mean it's
  Lester Nethercutt: yeah,
  Mark Hendrix: it's
  Lester Nethercutt: in that kinda position the fingers would be better for pressing and
  Mark Hendrix: It
  Lester Nethercutt: the
  Mark Hendrix: yeah,
  Lester Nethercutt: that
  Mark Hendrix: I mean
  Lester Nethercutt: for
  Mark Hendrix: it
  Antonio Christenson: B
  Lester Nethercutt: rolling,
  Mark Hendrix: it
  Lester Nethercutt: just
  Mark Hendrix: it seems
  Lester Nethercutt: the way it
  Mark Hendrix: to Ryan Clement
  Lester Nethercutt: would
  Mark Hendrix: that
  Antonio Christenson: Yeah.
  Mark Hendrix: uh it uh it al also has the advantage that it it the two are clearly different,
  Lester Nethercutt: Mm
  Antonio Christenson: Yeah.
  Lester Nethercutt: yeah, yeah,
  Mark Hendrix: um
  Ryan Clement: Oh yeah, yeah.
  Mark Hendrix: that
  Lester Nethercutt: yeah.
  Mark Hendrix: there's no no possibility of uh confusing the two. So
  Antonio Christenson: I'm just
  Mark Hendrix: okay.
  Antonio Christenson: gonna pass this along.
  Mark Hendrix: Right so uh that's sorry is that that all you
  Antonio Christenson: Yes.
  Mark Hendrix: want to say at the mo okay, fine.
  Antonio Christenson: Yeah.
  Mark Hendrix: Mm right.
  Ryan Clement: Here we go.
  Mark Hendrix: Right.
  Ryan Clement: Uh yeah, this is my report on trend watching.
  Mark Hendrix: Mm-hmm.
  Ryan Clement: The data's come off internet uh from executive summary for us on the top three things wanted by the consumer. And we got reports from Paris, Milan on new fashions. And uh the most important aspect is the l the look it has to look fancy, look and feel
  Mark Hendrix: Mm-hmm.
  Ryan Clement: uh instead of the current functional look and feel. This is a st well I was gonna say yeah twice as important as the
  Mark Hendrix: Mm.
  Ryan Clement: second aspect, which is the technologically innov innovative um side of it. So uh and the third being easy to use is probably a given, we have to try and incorporate, so uh
  Mark Hendrix: Well I I mean I th I think that what we're suggesting ought to address all three of those.
  Ryan Clement: Uh
  Antonio Christenson: Yeah.
  Ryan Clement: exactly, yeah.
  Lester Nethercutt: Mm.
  Mark Hendrix: Okay.
  Ryan Clement: I s that out of sequence? Uh yeah, sorry. Uh yeah, and uh from the fashion watchers from Milan and Paris have said fruit and vegetables are an important theme for clothes and furniture and shoes, et cetera.
  Antonio Christenson: Oh.
  Ryan Clement: Uh sorry, clothes, shoes and
  Mark Hendrix: Uh-huh.
  Ryan Clement: furniture and uh a spongy material to be used on the on the outside.
  Mark Hendrix: Mm I hadn't thought of that, that's different, certainly.
  Lester Nethercutt: Mm.
  Ryan Clement: Yeah. But uh I was gonna say um yeah, fruit
  Mark Hendrix: What?
  Ryan Clement: and vegetables, uh important to this year um important to furniture, I'm just gonna say uh f like it's in if if fashion if we're going for the it looks fancy, then fashion is obviously the line we gotta be going through.
  Mark Hendrix: Yeah.
  Lester Nethercutt: Mm-hmm.
  Ryan Clement: But fashions do don't last very long.
  Lester Nethercutt: Well that can kinda tie into our changing uh face things, like we could have
  Ryan Clement: Mm.
  Lester Nethercutt: the fruit and vegetable theme this year
  Ryan Clement: Yeah.
  Lester Nethercutt: and uh
  Antonio Christenson: Yeah.
  Lester Nethercutt: whatever happens next year, we can have the
  Ryan Clement: Yeah, we can
  Lester Nethercutt: face
  Ryan Clement: have a
  Lester Nethercutt: plates,
  Ryan Clement: sp
  Lester Nethercutt: yeah.
  Ryan Clement: like a spongy skin on it and then we
  Lester Nethercutt: Yeah,
  Ryan Clement: can just
  Mark Hendrix: Uh.
  Ryan Clement: whip that off and
  Lester Nethercutt: yeah.
  Antonio Christenson: Yeah like the kind you get on like hand weights. You know, that
  Lester Nethercutt: Mm,
  Antonio Christenson: kind of spongy
  Lester Nethercutt: yeah, that weird I dunno what that is,
  Mark Hendrix: Uh.
  Lester Nethercutt: but
  Antonio Christenson: yeah.
  Lester Nethercutt: yeah.
  Ryan Clement: A kind of yeah.
  Lester Nethercutt: Mm.
  Mark Hendrix: Also
  Ryan Clement: Oh
  Mark Hendrix: means you can drop it without damaging it.
  Ryan Clement: Yeah.
  Lester Nethercutt: Uh,
  Ryan Clement: That's
  Lester Nethercutt: yeah,
  Ryan Clement: c
  Antonio Christenson: Yeah,
  Lester Nethercutt: it's good
  Ryan Clement: cool.
  Lester Nethercutt: as well.
  Antonio Christenson: that's true.
  Lester Nethercutt: Mm-hmm.
  Ryan Clement: Um you have we could if we could save depending on the cost of the product itself, you know, could we have uh a cheaper b cheaper power source and then just have it annually renewed? Instead of having a ten year guarantee? With interchangeable covers, could just buy a new one every year, a new
  Antonio Christenson: Yeah.
  Ryan Clement: one when new fashions come out.
  Lester Nethercutt: Mm.
  Mark Hendrix: I I mean it its uh I that's an interesting idea, it's like the old Swatch watch where uh um on only batteries ever got changed in those, 'cause people just bought a new one when it went out of fashion, but
  Lester Nethercutt: Mm.
  Mark Hendrix: it's just never been seen as a a fashion item before.
  Ryan Clement: Yeah.
  Mark Hendrix: Um that's
  Antonio Christenson: Wh
  Mark Hendrix: yes
  Lester Nethercutt: I
  Mark Hendrix: if if if they're made in sufficient quantity
  Lester Nethercutt: I think it's easier sometimes to have them buy changeable covers for it than to buy a whole new one, because you don't feel like you're investing in a whole new product.
  Mark Hendrix: W I mean we we can uh uh b but I mean my feeling is that
  Lester Nethercutt: Yeah.
  Mark Hendrix: current power sources are such that
  Lester Nethercutt: Mm.
  Mark Hendrix: for relatively little cost you can make it last, you know, a long time.
  Lester Nethercutt: Yeah.
  Mark Hendrix: Um but if we also make it cheap enough that people either change the cover every year or
  Lester Nethercutt: Mm.
  Mark Hendrix: even buy a new one every year then it it's it's even better.
  Lester Nethercutt: Mm.
  Antonio Christenson: What if we
  Ryan Clement: Mm-hmm.
  Antonio Christenson: included the batteries in the cover?
  Lester Nethercutt: Oh yeah.
  Antonio Christenson: So
  Lester Nethercutt: I like
  Antonio Christenson: um
  Lester Nethercutt: that. That
  Antonio Christenson: like
  Lester Nethercutt: all c also kind of encourages 'em to buy new covers and yeah.
  Antonio Christenson: Yeah, so can I see that
  Lester Nethercutt: Um.
  Antonio Christenson: thing?
  Mark Hendrix: S
  Antonio Christenson: Just this
  Mark Hendrix: Yeah,
  Antonio Christenson: as examples.
  Mark Hendrix: yeah, I n I know the only p
  Antonio Christenson: So
  Mark Hendrix: I mean
  Antonio Christenson: f
  Mark Hendrix: the the the the immediate thing that comes to mind with that is that it it it y you've then got the connection and you've immediately got a sort of unreliability, whereas
  Lester Nethercutt: Uh yeah.
  Mark Hendrix: the advantage of having it plumbed in is that that the whole thing is all, you know, completely soldered together
  Antonio Christenson: Yeah, I
  Lester Nethercutt: Mm.
  Antonio Christenson: guess that's
  Mark Hendrix: and it it it you know, total
  Antonio Christenson: true.
  Mark Hendrix: reliability, but I mean I d I I uh I know what you're saying and uh understand
  Ryan Clement: Or
  Mark Hendrix: where you're coming from.
  Ryan Clement: well, but like uh like more than just the battery, like a complete different like you've only got like, you know like th uh this bit's the bit you keep, and this is the expensive bit, this is like the chip and this is
  Lester Nethercutt: Mm-hmm.
  Ryan Clement: the microphone. And then this is the power source and the bit everyone sees. And then
  Mark Hendrix: I th I s I think if we're gonna go down that route, then we're talking about uh even if it costs slightly more than that, um just building the whole thing in one, then having
  Ryan Clement: Yeah,
  Mark Hendrix: getting
  Ryan Clement: you probably
  Mark Hendrix: cheaper
  Ryan Clement: are right.
  Mark Hendrix: production costs um and, you know giving people the option of buying a new uh a a complete new thing, the advantage of a replaceable cover is that even if they don't it doesn't have a cover on at all, it will still work
  Lester Nethercutt: Mm.
  Antonio Christenson: Yeah,
  Mark Hendrix: um
  Antonio Christenson: that's true.
  Mark Hendrix: totally.
  Lester Nethercutt: Mm.
  Mark Hendrix: Um
  Antonio Christenson: Yeah,
  Mark Hendrix: then if,
  Antonio Christenson: yeah.
  Mark Hendrix: you know, if people lose the cover, I mean they they might be well inclined to go out and spend however many Euros on a on a new one
  Antonio Christenson: Yeah.
  Mark Hendrix: um rather than a a complete new
  Lester Nethercutt: Well
  Mark Hendrix: re
  Lester Nethercutt: that that's
  Antonio Christenson: Yeah.
  Mark Hendrix: remote.
  Lester Nethercutt: just it with the covers, you're sort of tricking 'em into continuing to spend their money on our products without making 'em feel like they're being ripped off having to buy a new product.
  Mark Hendrix: Yeah, I
  Antonio Christenson: Yeah,
  Mark Hendrix: mean it
  Lester Nethercutt: So,
  Mark Hendrix: is
  Antonio Christenson: just
  Mark Hendrix: it's
  Antonio Christenson: another
  Mark Hendrix: up to it's
  Lester Nethercutt: yeah.
  Antonio Christenson: five
  Mark Hendrix: up to
  Antonio Christenson: Euro to get
  Lester Nethercutt: Yeah.
  Mark Hendrix: Yeah, it's it's up to our marketing people
  Lester Nethercutt: Mm.
  Mark Hendrix: to
  Antonio Christenson: Right.
  Mark Hendrix: to ma to ma turn it into a a fashion item.
  Lester Nethercutt: Mm, yeah.
  Mark Hendrix: Um and, you know, as as external fashions change, then we get new new covers
  Lester Nethercutt: Mm.
  Antonio Christenson: Yeah.
  Mark Hendrix: on the market and, you know, readily available. And
  Lester Nethercutt: And that's the
  Mark Hendrix: um
  Lester Nethercutt: sort of thing, once you get the mould set, you can just whip out different colours, different
  Antonio Christenson: Yeah,
  Lester Nethercutt: pictures
  Antonio Christenson: like they have
  Lester Nethercutt: very
  Antonio Christenson: for
  Lester Nethercutt: very
  Antonio Christenson: mobile
  Lester Nethercutt: quickly.
  Antonio Christenson: phones
  Mark Hendrix: that's
  Lester Nethercutt: Yeah,
  Mark Hendrix: that's
  Antonio Christenson: that
  Lester Nethercutt: yeah,
  Mark Hendrix: right,
  Antonio Christenson: are just
  Lester Nethercutt: exactly,
  Mark Hendrix: yeah,
  Lester Nethercutt: exactly.
  Mark Hendrix: yeah.
  Antonio Christenson: fruits and animal prints
  Lester Nethercutt: Yeah.
  Antonio Christenson: and colours. Yeah,
  Mark Hendrix: So
  Antonio Christenson: okay.
  Mark Hendrix: uh i so uh okay. Um right, sorry. Um we hadn't finished your
  Ryan Clement: Um oh, don't worry it's all said, I was just gonna say uh yeah, are we gonna make this as part of like like uh a part of the f like it it the fashions apply to furniture, so are we gonna make this part of the furniture?
  Mark Hendrix: It's the sort of thing that we want people to have prominent dis displayed
  Lester Nethercutt: Mm.
  Mark Hendrix: on their
  Lester Nethercutt: Mm-hmm.
  Mark Hendrix: um coffee table to say this says something about Ryan Clement. Um
  Ryan Clement: Yeah. This is fashionable
  Mark Hendrix: this
  Ryan Clement: with
  Mark Hendrix: is fashionable.
  Lester Nethercutt: Yeah.
  Mark Hendrix: I, you know, I'm I'm I'm with it, I'm up to date. And you know, th the the design that I've got, and and it could be a a home-made design, um you know this says this is not just a a television remote control, this is, you know, a fashion accessory. Um, so I mean the the the basic shape i is is what we uh I mean given that we've got you know one one on off button presumably,
  Lester Nethercutt: Mm.
  Mark Hendrix: two buttons for uh channel change and one slider and basically nothing else, um w we need to decide on the just the basic shape of the thing. And, know whether we go down the fruit and veg route, and I don't suggest we make it look like a banana, but um know sort of the the organic, you know, curved look,
  Lester Nethercutt: Mm.
  Mark Hendrix: you
  Ryan Clement: Oh
  Mark Hendrix: know,
  Ryan Clement: yeah.
  Mark Hendrix: t to deliberately get away from the uh um uh you know, the the the the square look of most um current uh remotes and, you know, whether whether the you know, the the fixed part of it is the corporate yellow. Um mm or uh 'cause there's certainly you know, the the corporate logo needs to be prominently uh displayed so that people s th looked at it and say right, that's a Real Reaction remote control, I want one of those.
  Lester Nethercutt: I dunno that we should make the whole thing yellow I kinda thought with a you'd have like a yellow circle with the R_R_ in it somewhere
  Mark Hendrix: Yeah uh
  Lester Nethercutt: on
  Antonio Christenson: Yeah,
  Mark Hendrix: the
  Lester Nethercutt: it,
  Antonio Christenson: like
  Mark Hendrix: the
  Lester Nethercutt: but I'd
  Antonio Christenson: an.
  Mark Hendrix: uh
  Lester Nethercutt: yellow
  Mark Hendrix: or or b
  Lester Nethercutt: seems a bit of a strong colour
  Mark Hendrix: Yeah,
  Lester Nethercutt: to
  Mark Hendrix: I'd
  Lester Nethercutt: make
  Mark Hendrix: I'd
  Lester Nethercutt: the ent like
  Mark Hendrix: um
  Lester Nethercutt: the thing no,
  Mark Hendrix: yeah.
  Lester Nethercutt: but I mean just
  Antonio Christenson: Yeah.
  Lester Nethercutt: like
  Mark Hendrix: Uh
  Lester Nethercutt: white
  Mark Hendrix: no I
  Lester Nethercutt: or
  Mark Hendrix: d
  Lester Nethercutt: grey
  Mark Hendrix: I I
  Lester Nethercutt: or
  Mark Hendrix: agree,
  Lester Nethercutt: black
  Mark Hendrix: I mean
  Lester Nethercutt: or some sort
  Mark Hendrix: we're
  Lester Nethercutt: of
  Mark Hendrix: we're we're
  Lester Nethercutt: blah
  Mark Hendrix: simply
  Lester Nethercutt: colour.
  Mark Hendrix: it's simply required
  Lester Nethercutt: Yeah,
  Mark Hendrix: to
  Lester Nethercutt: yeah.
  Mark Hendrix: incorporate the
  Antonio Christenson: Yeah.
  Mark Hendrix: the the the corporate
  Lester Nethercutt: Yeah.
  Mark Hendrix: logo prominently
  Lester Nethercutt: Mm.
  Mark Hendrix: um.
  Ryan Clement: And make that a fashion
  Antonio Christenson: Well
  Ryan Clement: symbol
  Antonio Christenson: n
  Ryan Clement: as well.
  Mark Hendrix: Well, th this is this is the whole point, yes, you know, I'm I've got a a Real Reaction uh remote control to go with my Real Reaction coffee maker or or whatever. And uh then people, you know, people demand more Real Reaction
  Lester Nethercutt: Mm-hmm.
  Mark Hendrix: stuff.
  Antonio Christenson: Well I was sort of mm kinda picturing like maybe um a shape that's almost like a mouse.
  Lester Nethercutt: Mm.
  Mark Hendrix: Yeah.
  Antonio Christenson: So
  Lester Nethercutt: Yeah.
  Antonio Christenson: that, you know, when they hold it it's because a mouse is pretty comfortable to hold in your hand um maybe we could make it a slightly different shape so they could hold on to it, but that way they can have the volume on the side and then the channel buttons and
  Mark Hendrix: Yeah.
  Lester Nethercutt: Mm.
  Mark Hendrix: Yeah.
  Antonio Christenson: have the power, wherever, somewhere.
  Lester Nethercutt: Yeah.
  Antonio Christenson: I mean
  Mark Hendrix: I mean
  Antonio Christenson: that was
  Mark Hendrix: I've
  Antonio Christenson: just
  Mark Hendrix: uh
  Antonio Christenson: an
  Mark Hendrix: yeah.
  Antonio Christenson: idea that I had.
  Mark Hendrix: Oh no that well there's the sim my my idea was something a b probably you know a bit fatter than this but sort of
  Antonio Christenson: Yeah.
  Mark Hendrix: tha that sorta shape so
  Antonio Christenson: Yeah,
  Mark Hendrix: that you can
  Antonio Christenson: maybe.
  Mark Hendrix: just sort of
  Lester Nethercutt: Yeah,
  Mark Hendrix: ho
  Lester Nethercutt: you'd want
  Mark Hendrix: hold
  Lester Nethercutt: it
  Mark Hendrix: it.
  Lester Nethercutt: narrower
  Antonio Christenson: Kind
  Lester Nethercutt: than
  Antonio Christenson: of a
  Lester Nethercutt: a
  Antonio Christenson: c
  Lester Nethercutt: mouse though 'cause it a mouse you're kinda just resting on it, you want something you can definitely grip.
  Mark Hendrix: W it
  Lester Nethercutt: So
  Antonio Christenson: Yeah.
  Mark Hendrix: I mean
  Lester Nethercutt: maybe
  Mark Hendrix: well
  Lester Nethercutt: it'd
  Mark Hendrix: it's
  Lester Nethercutt: be
  Mark Hendrix: sort of it's it's sort
  Antonio Christenson: Sort
  Mark Hendrix: of
  Antonio Christenson: of a combination.
  Lester Nethercutt: Yeah,
  Mark Hendrix: uh a
  Lester Nethercutt: yeah.
  Mark Hendrix: a mouse, but held,
  Lester Nethercutt: Yeah.
  Mark Hendrix: you know, so it's you sorta hold
  Antonio Christenson: Yeah.
  Mark Hendrix: it in your hand like that, i
  Lester Nethercutt: Yeah,
  Mark Hendrix: with,
  Lester Nethercutt: and
  Mark Hendrix: you know,
  Lester Nethercutt: fiddle
  Mark Hendrix: and
  Lester Nethercutt: around
  Mark Hendrix: fiddling
  Lester Nethercutt: with it and press
  Mark Hendrix: with the buttons.
  Lester Nethercutt: it.
  Antonio Christenson: Yeah so yeah, kind of maybe maybe a little wider than this, 'cause this is pretty comfortable to hold, and then if you had
  Lester Nethercutt: Maybe almost like a hairbrush, like you could get the about the width of that end of the
  Antonio Christenson: Yeah,
  Lester Nethercutt: pen and then it widens up top
  Antonio Christenson: then wider
  Lester Nethercutt: and you
  Antonio Christenson: up
  Lester Nethercutt: can
  Antonio Christenson: here.
  Lester Nethercutt: fiddle an
  Antonio Christenson: And then
  Lester Nethercutt: yeah.
  Antonio Christenson: it would have a l uh wider thing
  Lester Nethercutt: Yeah,
  Antonio Christenson: to uh have
  Lester Nethercutt: yeah.
  Antonio Christenson: the light, the
  Lester Nethercutt: Yeah.
  Antonio Christenson: infrared light at the T_V_ and just kinda change channels and adjust
  Lester Nethercutt: Mm.
  Antonio Christenson: the volume and the power could be wherever, up up the top or something.
  Lester Nethercutt: Yeah, cool.
  Antonio Christenson: What do you guys think about that?
  Ryan Clement: Yeah, that sounds
  Mark Hendrix: Okay, yeah, yeah.
  Ryan Clement: Um I'm just I'm suddenly realising that yeah we're discussing how much how good it's gonna be to change channels t we still can just tell it to. I mean are we are we starting to get away from the the voice functionality of it?
  Antonio Christenson: Oh yeah.
  Lester Nethercutt: Yeah.
  Mark Hendrix: It's a very good point.
  Antonio Christenson: It is
  Lester Nethercutt: Yeah.
  Antonio Christenson: a very good point.
  Mark Hendrix: I think we d I think we decided that w we're actually going down both routes.
  Lester Nethercutt: Yeah,
  Antonio Christenson: Yeah.
  Mark Hendrix: That
  Lester Nethercutt: yeah.
  Mark Hendrix: um the we n we need the the manual controls and that they should be of that form,
  Antonio Christenson: Yeah.
  Mark Hendrix: but that uh
  Lester Nethercutt: But
  Mark Hendrix: yeah.
  Lester Nethercutt: do you know, this shape also kind of les lend itself to to voice 'cause if you're you're holding it and you're fiddling, but you can also
  Mark Hendrix: Then you just
  Lester Nethercutt: bring it up
  Mark Hendrix: bring
  Lester Nethercutt: like
  Mark Hendrix: it up
  Lester Nethercutt: that
  Mark Hendrix: to your mouth
  Lester Nethercutt: and it's
  Mark Hendrix: and just
  Lester Nethercutt: microphone-esque,
  Antonio Christenson: Yeah,
  Mark Hendrix: speak
  Antonio Christenson: say
  Mark Hendrix: to it, yeah,
  Lester Nethercutt: yeah,
  Mark Hendrix: yeah.
  Ryan Clement: Yeah,
  Lester Nethercutt: yeah.
  Ryan Clement: maybe we cou like w like we're leaving out the buttons for the the f less frequently used stuff, but maybe we could
  Lester Nethercutt: Mm.
  Ryan Clement: incorporate that into the voice.
  Mark Hendrix: I th I th honest uh my personal view is that if it's not there, people wouldn't use it anyway
  Ryan Clement: Mm I suppose, but
  Mark Hendrix: um.
  Ryan Clement: t there is the off chance that, you know, th the brightness is wrong on your T_V_ or the contrast needs changing.
  Mark Hendrix: It's cer it's certainly possible I mean, but they
  Lester Nethercutt: Bu
  Mark Hendrix: we we're going beyond
  Lester Nethercutt: Mm.
  Mark Hendrix: w w given the state of the technology we want something that we kno we know will will work
  Ryan Clement: Hmm yeah.
  Mark Hendrix: um.
  Lester Nethercutt: Well you can still i incorporate the voice with with less buttons. I mean uh if the power button was also somehow like a menu button you could press that and or do voice commands, and either volume thing could
  Mark Hendrix: Uh
  Lester Nethercutt: also be to scroll through other options like y and you could scroll
  Ryan Clement: Yeah,
  Lester Nethercutt: through brightness
  Ryan Clement: that's a good idea.
  Lester Nethercutt: and
  Antonio Christenson: Yeah,
  Lester Nethercutt: and
  Antonio Christenson: I suppose
  Lester Nethercutt: sc and then you
  Antonio Christenson: I sup
  Lester Nethercutt: can you can minimise the buttons and still have
  Mark Hendrix: Yeah.
  Lester Nethercutt: those, you know, brightness
  Ryan Clement: Yeah.
  Lester Nethercutt: and tint and stuff.
  Mark Hendrix: If we we're I mean I'm getting a clear message that we think that we should have those facilities available.
  Antonio Christenson: So I guess we could have a
  Lester Nethercutt: Yeah
  Antonio Christenson: menu button as well. We could have the channels and the power and then a menu button
  Lester Nethercutt: Yeah.
  Antonio Christenson: and then the volume. So have four buttons and the volume instead of three buttons and the volume.
  Mark Hendrix: Uh uh uh Okay, if we if we're going down that route, then we need some sort of display. Do we
  Lester Nethercutt: But
  Mark Hendrix: need
  Lester Nethercutt: the
  Mark Hendrix: some
  Lester Nethercutt: television
  Mark Hendrix: sort of display?
  Antonio Christenson: Yeah,
  Lester Nethercutt: would be
  Antonio Christenson: that's
  Mark Hendrix: We
  Lester Nethercutt: the display
  Mark Hendrix: actually
  Antonio Christenson: on the
  Lester Nethercutt: that
  Mark Hendrix: use
  Antonio Christenson: T_V_,
  Mark Hendrix: the television,
  Lester Nethercutt: things
  Antonio Christenson: yeah.
  Lester Nethercutt: like that usually c pop
  Mark Hendrix: okay.
  Lester Nethercutt: up on a televi
  Antonio Christenson: Yeah, and
  Lester Nethercutt: like
  Antonio Christenson: then
  Lester Nethercutt: you hit
  Antonio Christenson: y
  Lester Nethercutt: menu
  Mark Hendrix: Okay,
  Lester Nethercutt: and menu will come up on television
  Mark Hendrix: okay,
  Lester Nethercutt: and have like tint brightness,
  Mark Hendrix: okay.
  Lester Nethercutt: and you'd use the scroll,
  Ryan Clement: Well
  Lester Nethercutt: scroll through it
  Ryan Clement: I
  Lester Nethercutt: yeah.
  Ryan Clement: mean on a
  Mark Hendrix: Yep.
  Ryan Clement: as well, you could press it,
  Lester Nethercutt: Yeah,
  Ryan Clement: you could press that
  Antonio Christenson: Yeah,
  Lester Nethercutt: yeah,
  Ryan Clement: and have
  Lester Nethercutt: that's
  Ryan Clement: it as
  Lester Nethercutt: true.
  Ryan Clement: a menu
  Antonio Christenson: press
  Ryan Clement: button.
  Antonio Christenson: that is t yeah, that
  Lester Nethercutt: I
  Antonio Christenson: might
  Lester Nethercutt: never
  Antonio Christenson: work.
  Lester Nethercutt: understood how that worked though, but yeah.
  Antonio Christenson: Yeah, it's like um yeah, it's like the mouse
  Lester Nethercutt: Yeah,
  Antonio Christenson: where you just kinda click it.
  Lester Nethercutt: mm.
  Antonio Christenson: You just press it. Yeah, and you could just click that to so if you had like the menu then you could scroll through and then
  Lester Nethercutt: Mm,
  Antonio Christenson: click it
  Lester Nethercutt: oka
  Antonio Christenson: to select.
  Lester Nethercutt: yeah. Yeah.
  Ryan Clement: Uh yeah.
  Antonio Christenson: You know what I mean?
  Mark Hendrix: Mm yeah. Okay, we got five minutes to go in this
  Antonio Christenson: Okay.
  Mark Hendrix: meeting, so um I d I think we've actually very conveniently just uh come to uh a good point to s to
  Lester Nethercutt: Cool.
  Mark Hendrix: sum up um. So um b b Kate and Kendra now go away and uh
  Lester Nethercutt: Play with
  Mark Hendrix: pa play
  Lester Nethercutt: play-dough.
  Mark Hendrix: play with a bit of Plasticine or play-dough, whatever it is on the other side of the Atlantic.
  Ryan Clement: Hmm.
  Mark Hendrix: Um and actually put what we've discussed into something uh I was gonna say concrete, but that's a slightly inappropriate word um to something that we can we can see and um Andrew n can go away and th th think about how we can uh actually market this as a concept and not j not just a uh um a a simple remote control.
  Ryan Clement: Uh can I just get some things clear just for
  Mark Hendrix: Yeah,
  Ryan Clement: my
  Mark Hendrix: certainly,
  Ryan Clement: sake.
  Mark Hendrix: of course.
  Ryan Clement: Our energy source is gonna be
  Mark Hendrix: I
  Ryan Clement: long
  Mark Hendrix: think
  Ryan Clement: term.
  Mark Hendrix: I think we decided that we're gonna for for simplicity of, you know, manufacturing and uh maintenance that we will go for a a long term
  Lester Nethercutt: Mm.
  Mark Hendrix: battery source
  Ryan Clement: Cool.
  Mark Hendrix: um,
  Ryan Clement: Uh
  Mark Hendrix: I you know, on the basis that um that, you know, if we're going for making it a fashion statement, then uh people are more likely to change it anyway uh before i it runs out and um make an assumption that we we can aim for a battery that will last most people for uh we'll say at least five five ten years
  Lester Nethercutt: Yeah.
  Mark Hendrix: and that we'll w we will guarantee it for for five years um.
  Ryan Clement: And we're having a custom chip?
  Mark Hendrix: We're having a a custom chip, but given the the we've cut the functions down, um that will hopefully not be too problematic, but given that um technol technological innovation is important, then we need to, I'll say it again, technologically innovate. Um and uh we we, know, we must resist any efforts to uh to try and water that down um.
  Ryan Clement: And interchangeable case?
  Mark Hendrix: I i interchangeable case seems to be um
  Lester Nethercutt: Mm.
  Mark Hendrix: um important to the concept. Um it it should be cheap, you know, if if
  Lester Nethercutt: Mm.
  Mark Hendrix: we avoid any,
  Antonio Christenson: Yeah.
  Mark Hendrix: you know, electrical connections. And uh i you know, i if we can come up with some way of of allowing people to actually personalise it
  Ryan Clement: Mm, mm-hmm.
  Mark Hendrix: uh to whatever they want, then uh I mean uh uh this is totally new. We d we don't know whether that to what extent people do it or not, but if they've at least got a a good selection of um covers that they can use anyway, and uh and if if we can keep them, you know, rolling, then uh you know, so they can get them in the supermarket when they go down to um a any of the famous supermarkets, I won't mention any mention any names, um it's uh it's good for the supermarket and it's good for us and it hopefully makes them feel better.
  Ryan Clement: And uh are we gonna have it il being illuminated from inside onto the buttons or
  Mark Hendrix: Um the that I mean that's no, because we've got so few buttons that it that actually makes that redundant.
  Antonio Christenson: Yeah,
  Lester Nethercutt: Mm, does actually,
  Ryan Clement: Cool.
  Antonio Christenson: I think
  Lester Nethercutt: yeah,
  Antonio Christenson: so too. Yeah, and
  Lester Nethercutt: yeah.
  Antonio Christenson: especially for making them so like
  Lester Nethercutt: Mm
  Antonio Christenson: different
  Lester Nethercutt: different
  Mark Hendrix: Yeah,
  Antonio Christenson: and
  Lester Nethercutt: to feel,
  Mark Hendrix: yeah.
  Lester Nethercutt: yeah, yeah.
  Antonio Christenson: Yeah.
  Mark Hendrix: And the you know, that that solves one of the problems of b of battery life,
  Lester Nethercutt: Mm-hmm.
  Mark Hendrix: 'cause that
  Antonio Christenson: Yeah.
  Mark Hendrix: would
  Lester Nethercutt: Yep,
  Mark Hendrix: well that would clobber
  Lester Nethercutt: yeah.
  Mark Hendrix: the battery life, so
  Lester Nethercutt: Mm-hmm.
  Mark Hendrix: no, I mean
  Antonio Christenson: Yeah.
  Mark Hendrix: given the nature of the buttons we're having, it's actually uh uh unnecessary I think.
  Antonio Christenson: Yeah.
  Lester Nethercutt: Mm-hmm.
  Ryan Clement: Are we having it that it's any angle, or is it just
  Mark Hendrix: As uh as wide
  Lester Nethercutt: Yeah.
  Ryan Clement: As wide
  Mark Hendrix: cer
  Ryan Clement: as possible.
  Mark Hendrix: certainly wider angle than than current, so that if you're holding it, you know, anyway
  Antonio Christenson: Like
  Lester Nethercutt: Mm
  Mark Hendrix: like
  Antonio Christenson: this
  Mark Hendrix: you're likely
  Antonio Christenson: or like
  Mark Hendrix: to
  Antonio Christenson: this.
  Lester Nethercutt: yeah.
  Mark Hendrix: and uh it's uh you know, i i it will work most of the time um. Not like my my mum who points it at the ceiling and wonders why the th th the television doesn't work. Um yeah, I mean I d I th I sorta envisaged that if if this was the the thing, then sort of the the whole of the top would be
  Antonio Christenson: Yeah,
  Mark Hendrix: the
  Lester Nethercutt: Mm-hmm.
  Antonio Christenson: kinda
  Mark Hendrix: uh
  Antonio Christenson: like this
  Mark Hendrix: the
  Antonio Christenson: whole
  Mark Hendrix: infrared uh.
  Lester Nethercutt: Yeah, mm.
  Antonio Christenson: So
  Mark Hendrix: Um
  Antonio Christenson: you could use
  Mark Hendrix: so
  Antonio Christenson: like this and it would go.
  Lester Nethercutt: Mm.
  Mark Hendrix: Yeah, 'cause I mean the r reality is people are they're gonna be looking at the television whilst they're using it, the chances are, so if if
  Antonio Christenson: Yeah.
  Mark Hendrix: they're holding it anyway, the they're reasonably likely to be holding it to use it, then uh
  Antonio Christenson: Yeah.
  Mark Hendrix: then that that's the sort of coverage that we want. Um okay, d we're all clear
  Lester Nethercutt: Yep,
  Antonio Christenson: Yep.
  Lester Nethercutt: sounds good.
  Mark Hendrix: where we go from here.
  Ryan Clement: Mm-hmm.
  Mark Hendrix: Okay, so thank you very much indeed
  Lester Nethercutt: 'Kay.
  Mark Hendrix: and I'll s see you all again in thirty minutes.
  Antonio Christenson: Okay.
  Lester Nethercutt: 'Kay.
Updated Content: Mark Hendrix opens the meeting by recapping the discussions of the previous meeting, telling the group this meeting's agenda, and stating what each person will do for the next meeting. Then Lester Nethercutt talks about the components design and explains exactly what remotes do and how they operate. He also talks about batteries and chips. The interface specialist present research from the internet about user interface. He talks about minimizing the clutter on the remote, and suggests using a slide button like on a mouse. Ryan Clement presents, talking about trend-watching and how fruits and vegetables are currently an important theme. They talk about making changable colors available and possibly including batteries with them. They discuss what the remote should look like in terms of shape color, and then talk about components, materials, and energy sources. Then they close the meeting.