Extracted Content: Michael Jackson: That should hopefully do the trick, um.
  Michael Jackson: 'Kay. Sorry about the small delay. Falling a little bit behind schedule. And that's uh fifteen twenty five. Okay. So just to try and roughly go over what we agreed in the last one, um we're gonna go for something uh uh how was it? Uh The new black, I believe. Um something that looks good 'cause that seems to be in preference to actual functionality in the end, though we should never avoid functionality, of course. Uh of our components are gonna be standard, off the shelf, but it seemed like we were gonna require at least an advanced chip and we were still very much for the idea of using an L_C_D_ display. Um other things were we were hoping to use rubber, most likely gonna be double curved, etcetera. Okay. So um due to your hard work, we might as well let the uh two designers go first, and uh show us the prototype.
  Joseph Vaughn: Okay, it's a
  Michael Jackson: Quite how the best way to do this is, I'm not sure,
  Joseph Vaughn: I
  Michael Jackson: but
  Joseph Vaughn: think if we step up and uh outline our ideas. Okay. Now do uh doing the prototype gave us a bit more insight into the ergonomics of the design. Um for one thing, it turned out that the only point at which it needs to be articulated for handedness is um is h i is down here for the uh L_E_D_. As it turned out, the whole thing transfers from the right to left hand fairly well the point of view operating the function buttons and joystick, though it might be an idea to be able to a adjust the positions for the base of the joystick just a little bit for
  Michael Jackson: Okay.
  Joseph Vaughn: uh ju just a thought. You could simply have a slightly ovoid shaped joystick that could then just be turn uh twisted round, so that the uh sticky uh so that the bit that sticks out a bit more is on one side or the other. But as you as you see with the uh with holding it in the left hand, the L_ uh the L_C_D_ is nowhere useful, so that would need to be articulated uh if we're going to retain ergonomic design. Um now I I got your note about uh keeping the cost down.
  Michael Jackson: I'm afraid yeah.
  Joseph Vaughn: Yeah.
  Michael Jackson: We'll go into that a bit more, but please go on.
  Joseph Vaughn: this design could be done with um with uh plastic casing. Though I would recommend around the grip part here in the middle, having maybe just a rubber grip over that which would allow for a slightly more sort of bio-morphic form, and a bit more ergonomic as well. As for the um as for the single curve, um well this edge and this edge, like I say it would be nice to have some curvature to it, but it's not absolutely necessary. Really the curve that's most needed is the underside so that the jo so that the joystick rests over the the edge of the hand like this. Um and you have the uh transmitter here and a wee speaker for the uh for the uh for the uh fi uh for the remote control finder. So. Any further comments?
  Matthew Searcy: Um obviously it's gonna be bulkier looks, because it's gonna be flat on one side, so the L_C_D_ will be s sticking down like this, won't it?
  Joseph Vaughn: Mm-hmm. Yeah.
  Matthew Searcy: 'Cause it you can't get it curved. Uh
  Joseph Vaughn: Yeah, I mean the
  Matthew Searcy: because of costs.
  Joseph Vaughn: uh
  Matthew Searcy: And it's
  Joseph Vaughn: Yeah.
  Matthew Searcy: plastic as well, so it won't be as comfortable on the hand.
  Michael Jackson: Mm.
  Joseph Vaughn: Yeah. I mean with the with the rubber design it could i you know it could pretty much mould very much to the to the user's hand. One nice wee feature if we could if we could still do the rubber, I though of was to have the uh rubber extend beyond the end of the uh of the rigid substructure. So it has a wee sort of tail that you just drape over your wrist so it stays in position nicely. Mm. Lovely. Um.
  Matthew Searcy: Yeah,
  Michael Jackson: Okay, yeah. Great.
  Brian Fowler: Right.
  Michael Jackson: Um.
  Brian Fowler: Yeah I've got a if load up my evaluation
  Michael Jackson: Yeah, okay.
  Brian Fowler: document.
  Joseph Vaughn: Okay.
  Michael Jackson: Excellent work.
  Brian Fowler: Mm.
  Michael Jackson: Um.
  Brian Fowler: Uh evaluation.
  Brian Fowler: Basic point uh have a list of criteria that we need to rate the prototype by. Um then we will it's a seven s um seven seven step kinda evaluation process. So um not seven steps, seven scale. So after we've finished doing all the ratings for each criteria, we average that and that will give us some type of uh confidence in our prototype. And uh the on Real Reactions' kinda and policies, marketing strategies also those I put together from the user requirements. 'Kay. Um if you flip the So, those are the criteria. And uh perhaps I could have put 'em a bit better, but you notice a few things that we've totally abandoned, which means that uh the product will score very badly on some of those points. Put it mildly. So we have um true? One, t Seven, eight, oh. Fourth. Okay, so we have to go through each point. If we imagine it's actually straight, and just give it a a score. So um how well would you say the prototype is uh how well have we realised the dream of being able to stop remotes from from being lost, or to be able to find them once they are lost. I mean, uh is the homing thing still the locator, is that still
  Joseph Vaughn: Yeah, that's still part of the design.
  Brian Fowler: Sure. And Adam, we can keep that in?
  Michael Jackson: Yeah, I believe so. So
  Brian Fowler: Okay.
  Michael Jackson: I mean I don't think anybody could actually stop a remote being lost, 'cause that would mean doing something about the human
  Brian Fowler: Sure.
  Michael Jackson: element, but I'd like
  Brian Fowler: T
  Michael Jackson: to think that we've done something about finding
  Joseph Vaughn: Mm.
  Michael Jackson: the damn thing once we have.
  Brian Fowler: Sure.
  Joseph Vaughn: Mm. And making it a bright colour helps with the personally I would have gone for purple.
  Brian Fowler: Mm. Bright colour. So we still have that noise thing, yeah?
  Joseph Vaughn: Mm-hmm.
  Brian Fowler: Os on a scale of one to seven, how would you guys rate it for finding finding it once it's lost?
  Joseph Vaughn: I'd say number one.
  Brian Fowler: Number
  Matthew Searcy: One.
  Brian Fowler: one?
  Matthew Searcy: Yeah.
  Brian Fowler: Okay. Number number one for the first criteria.
  Joseph Vaughn: I think w if it was just the sounder then th I mean something I've found with uh w w with say tr trying to find uh a cordless phone or a m mobile, you can hear it, but you can't quite pin it dow pin down where it is.
  Brian Fowler: Yeah you can tell what room the mobile is
  Joseph Vaughn: Bu
  Matthew Searcy: find remote. Suppose you have to go to the T_V_ and
  Brian Fowler: Yeah.
  Matthew Searcy: do it manually.
  Joseph Vaughn: Yeah.
  Matthew Searcy: Mm.
  Michael Jackson: Mm.
  Brian Fowler: Yeah.
  Matthew Searcy: Like
  Michael Jackson: Um
  Matthew Searcy: y you wouldn't hear the speaker.
  Brian Fowler: Mm-hmm.
  Michael Jackson: just before we go through all of the steps
  Brian Fowler: You wanna say something?
  Michael Jackson: here, um well what we'll do is um if we can look at the criteria you're gonna evaluate, and then we'll come back to the product evaluation if that's alright.
  Brian Fowler: That's fine.
  Michael Jackson: Yeah, is that
  Brian Fowler: Oh that's that's fine.
  Michael Jackson: Um so is there anything here that you that you wanted to cover as in the criteria that you've covered? And then we'll come back pretty much promptly to this.
  Brian Fowler: What do you mean cr is there anything I
  Michael Jackson: I
  Brian Fowler: wanna
  Michael Jackson: is there any of these criteria that need any explaining? Or is there anything that yous thought tha really would stand out compared to the others?
  Brian Fowler: Um, a few. Something I neglected from my initial research is that Real Reactions has a a goal strategy that all of the products be inspired by material fashion, and clothing fashion. That is why fruit and veg being popular in the home and in clothing was important and they want all their products to be somehow inspired by current trends in fashion. So they say we put the fashion in electronics, well they really mean it they they're very big on fashion, so.
  Michael Jackson: Okay.
  Brian Fowler: That's this bit right here. And uh this bit is this one easy to use for visitors or for anybody? I guess it's just the same as saying easy to use interface, so it's kinda condensed into one. And we can come back to it, you said. So.
  Michael Jackson: Okay. No and which we will do very very shortly. Um. Okay. Slight problem we had was that we have an amazing four Euros over budget for what we were hoping to do. Um most of it stems from the use of the L_C_D_ which I think in the end accounted for about half of our expenditure because of course we required a chip as well. Um the only way to get this down was either to ditch the a L_C_D_, at which point we've removed a large part of how we were gonna interface, require more buttons, etcetera. Or what we did was that we um we as in I as I was quickly going over it was altering the actual structure. Um changing it to plastic and a solid unit with a single curve design would allow us to come back into the um proposed costs and we're just scraping it in, we've got point two of a Euro left over there. So we're just managing it really. Even then as well, um there was no criteria technically defined for a joystick so I've used what I think's appropriate. With any luck that won't mean that we've incurred more cost than we can actually afford to. It blows a lot of our really good ideas kind of slightly to one side, for example the possibility of having a U_S_B_ connection is definitely not viable now. Um.
  Brian Fowler: Different languages?
  Michael Jackson: That should still be viable. We've got an advanced chip, we've got the use of the L_C_D_. So being able
  Brian Fowler: Yeah.
  Michael Jackson: to communicate in multiple languages is still very much a possibility. Um but what's something we need to decide on is how we're gonna go from here. We do need to try and come up with an idea which could be continued with other people if need be. Um. We can I can bring the excel up sheet up and uh show you if you wish um. I really think as m much as it pains Brian Fowler is that we might have to go with plastic and some kind of solid design, possibly meaning that the L_C_D_ wouldn't be in this perfect place. It might be s stuck like slightly between what would be good for left handed and what would be good for a right handed person.
  Joseph Vaughn: Mm-hmm I suppose o one thing that could be done is h is have it um circular and have it s so that the uh the pink actually goes a bit over the pinkie finger.
  Michael Jackson: Okay.
  Joseph Vaughn: Mm.
  Brian Fowler: Mm.
  Joseph Vaughn: So that uh th
  Michael Jackson: It very much is about making concessions, unfortunately. Um.
  Joseph Vaughn: Mm.
  Brian Fowler: Do you have any data on how much um different prints cost? I mean can you get the entire thing printed with a design um?
  Michael Jackson: Um b b b da is you mean on the plastic, or? Let's have a look. You now have as much information as I do.
  Brian Fowler: Yeah, yeah.
  Michael Jackson: Um. So as you can see here, for example, the battery really not very little choice in that one. We've gone for one of the cheaper options as well. Unfortunately we require the advanced chip if we're gonna do what we're needing to. I've said single curved. We really do need it to be that way for the ergonomics of it. Um plastic for some reason incurs no cost, which I've had to very much make advantage of, despite the fact that rubber's only got a value of two Euros per unit. Problem comes here as you can see in the interface. Um save point five of a Euro here in that it's not per push button. That might make sense, because then a numeric keypad would come in at um what, four point five Euros, which is an awful lot, so that could well be wrong. Even if we save point five there, it would just mean that we're most likely placing it in actually just gaining a colour for the unit, which has had to be put to one side. As you can see, the use of an L_C_ display um advanced chip and what would determine the scroll wheel here as well because it's an integrated scroll scroll wheel push button that wasn't quite what I think they had in mind with a joystick.
  Brian Fowler: Why would why would that be more expensive than an individual push button and scroll wheel together? That's quite significantly expensive.
  Michael Jackson: I that's something you'll have to take up with the bean counters. Um
  Joseph Vaughn: Mm. yeah.
  Michael Jackson: as you can see I mean that's taken up well over half of the price.
  Brian Fowler: Yeah.
  Michael Jackson: So um I'm very much open to suggestions of where we go, but because we need to shed what was four Euros off of the um the price of for what we really desired, this one comes in under price as you can see, but this was the one that sacrificed the material for the case and for the actual case design.
  Brian Fowler: We don't even have uh speakers here. The like uh we uh what about speakers and transmitters and stuff like that? Have we factored that in?
  Matthew Searcy: Mm.
  Michael Jackson: Uh no, we haven't,
  Brian Fowler: Transmitter,
  Michael Jackson: not
  Brian Fowler: receiver, speakers. Plus the extra device itself that's gonna be on a T_V_. Is that gonna be a button, or
  Michael Jackson: That'll it literally would just be a button.
  Brian Fowler: Yeah.
  Matthew Searcy: That's
  Michael Jackson: We might have to
  Matthew Searcy: too expensive isn't it?
  Michael Jackson: It looks like almost nothing Mm. Oh good call, I missed that.
  Brian Fowler: I I mean it's not on here, but um.
  Michael Jackson: that's a very valid point.
  Brian Fowler: Did they s do we have to use an advanced chip for the L_C_D_?
  Matthew Searcy: Yeah.
  Brian Fowler: Okay. Well that's
  Michael Jackson: So
  Brian Fowler: yeah.
  Michael Jackson: if we're gonna go with the L_C_ display, then that's
  Brian Fowler: What's a hand dyna dynamo? You have to wind it up?
  Michael Jackson: I believe so, yeah. That would probably not be in keeping with the um
  Brian Fowler: Technology.
  Michael Jackson: the fashion
  Matthew Searcy: Fashion.
  Michael Jackson: statement
  Brian Fowler: Yeah.
  Michael Jackson: and such, yeah.
  Brian Fowler: Okay.
  Matthew Searcy: So basically the only new thing is the L_C_D_ on the
  Michael Jackson: Being
  Matthew Searcy: remote
  Michael Jackson: manipulated
  Matthew Searcy: now.
  Michael Jackson: by the joystick, yeah.
  Matthew Searcy: Oh, and joystick, yeah.
  Michael Jackson: Which I'm defining as scroll wheel. Um.
  Brian Fowler: And we couldn't replace the joystick, right? Because we would need four extra buttons to replace it, up down left and right, and that would be more expensive than a but is a scroll wheel
  Joseph Vaughn: Mm.
  Brian Fowler: not just back and forward?
  Michael Jackson: Yeah it's just because there was no actual definition for what a joystick might be, that that's what I've labelled it for
  Matthew Searcy: So
  Michael Jackson: the purposes of this evaluation.
  Matthew Searcy: The L_C_D_ basically is the big selling point of
  Michael Jackson: If we remove the L_C_ display,
  Matthew Searcy: the remote.
  Michael Jackson: we could save ourselves a fair amount. Which you could
  Matthew Searcy: But that's what makes it uh original though, isn't
  Joseph Vaughn: Mm.
  Matthew Searcy: it?
  Brian Fowler: Yeah.
  Joseph Vaughn: I think if we remove the the L_C_ display then there was absolutely no point to any of these meetings and we just we could just put our branding on any other remote control.
  Brian Fowler: Yeah. Yeah. Um. Uh k
  Michael Jackson: It's a shame. We should possibly have If we could've increased the price we could've manufactured that and we could've got something far closer to what we were
  Brian Fowler: Does this
  Michael Jackson: hoping to.
  Brian Fowler: does this bear in mind that I mean it's a bit ridiculous that they're gonna charge us what is it, like this much money for three million if we're gonna buy three million components, you know.
  Michael Jackson: Again, you'll have to argue with the accountants on that
  Brian Fowler: Mm.
  Michael Jackson: one. Um but for the purposes of this meeting, I'm we're gonna have to stick with these figures.
  Brian Fowler: 'Kay.
  Michael Jackson: So, I would say that it would seem like the general opinion is we're gonna keep the L_C_ display 'cause it's about what really separates us,
  Brian Fowler: I
  Michael Jackson: despite
  Brian Fowler: think so.
  Michael Jackson: the cost it's gonna incur. Um are people maybe not happy with, but are willing to go ahead with this in going for a plastic solid case, to keep the L_C_D_?
  Joseph Vaughn: Mm-hmm. Um yeah I mean one thing, I mean ho uh how much extra would it be to to keep I mean keep the um the articulation?
  Michael Jackson: It's hard to tell. Um I would say
  Joseph Vaughn: This is
  Michael Jackson: that
  Joseph Vaughn: what I'm wondering.
  Michael Jackson: you're at least gonna take double curved, and even then I'm not quite sure if that's incorporating the idea of articulation.
  Brian Fowler: Yeah.
  Joseph Vaughn: Oh no, I think I I it d that it needn't require it to be double
  Matthew Searcy: It can
  Joseph Vaughn: curved.
  Matthew Searcy: be s yeah, it can still be single curved, but
  Joseph Vaughn: It's uh it's
  Matthew Searcy: You just.
  Michael Jackson: Single
  Joseph Vaughn: just it's
  Michael Jackson: curved with
  Joseph Vaughn: just
  Michael Jackson: articulation?
  Joseph Vaughn: it's just that the case would come in t would be made in two parts and then joined together with an articulation.
  Brian Fowler: Could we could we not get rid of the curvy the curvous the curvaceousness and focus on the menu being the best interface? 'Cause like we do we have re restrictions on software?
  Matthew Searcy: That's what we need for the joystick I think though.
  Brian Fowler: Oh but
  Joseph Vaughn: Mm.
  Brian Fowler: there has to
  Joseph Vaughn: Yeah,
  Brian Fowler: be
  Joseph Vaughn: I mean and I mean the uh I mean if you look uh if you look closer at the uh at the prototype here, the lines here along the grip are actually quite straight. Um I mean yeah,
  Michael Jackson: But
  Joseph Vaughn: on the
  Michael Jackson: the curves all o over
  Joseph Vaughn: on
  Michael Jackson: hand, is it?
  Joseph Vaughn: the L_C_D_ I mean although we've done it with a curve it could just as easily be done um without curves. The curve that's really needed is up here,
  Brian Fowler: joystick.
  Joseph Vaughn: to put uh to keep the joystick in a good ergonomic position for it to have it rest on the top of the hand.
  Brian Fowler: Okay. Sure. Okay, my bad.
  Michael Jackson: We wouldn't actually save a lot by reducing it anyway, so I mean for the purposes of this meeting maybe we can state that single curve still allows articulation.
  Joseph Vaughn: Mm.
  Michael Jackson: Um unless we hear otherwise we could go ahead with that proposal.
  Brian Fowler: So I think the product is not gonna perform so well for my criteria.
  Michael Jackson: Which is what we can get onto now. As long as so are we gonna say w we have to keep an eye on the time as well, but we're gonna say um
  Brian Fowler: Oh, wait
  Michael Jackson: single
  Brian Fowler: a minute.
  Michael Jackson: curved design
  Brian Fowler: Sample speaker? What is a sample speaker? Is that somewhat similar to what we want?
  Michael Jackson: It could well be,
  Joseph Vaughn: Mm
  Michael Jackson: but
  Joseph Vaughn: no
  Michael Jackson: at a cost
  Joseph Vaughn: that's
  Michael Jackson: of
  Joseph Vaughn: that voice response
  Matthew Searcy: Costs
  Joseph Vaughn: thing
  Matthew Searcy: four.
  Joseph Vaughn: that we got the email about.
  Brian Fowler: Yeah.
  Joseph Vaughn: But I thought it was just completely pointless.
  Brian Fowler: You got a email about voice response?
  Joseph Vaughn: Yeah.
  Brian Fowler: I did not, so.
  Joseph Vaughn: Alright. B i basically it was saying that our labs had come up with a chip that you could, you know, say hello to, and it would say hello back in a friendly female voice.
  Michael Jackson: Okay, yeah we'll definitely won't go with that one.
  Brian Fowler: We won't go with that one, did you say? I mean
  Michael Jackson: Yeah,
  Brian Fowler: I
  Michael Jackson: that's
  Brian Fowler: we
  Michael Jackson: voice recognition, so.
  Brian Fowler: Okay, okay.
  Michael Jackson: Um. So, okay yeah, battery definitely,
  Brian Fowler: So it looks like we're gonna get rid of the whole loca locator thing.
  Michael Jackson: It
  Matthew Searcy: Yeah.
  Michael Jackson: looks like it unless we can manage to put it in under point two Euros,
  Brian Fowler: Okay.
  Michael Jackson: um.
  Brian Fowler: Okay.
  Michael Jackson: Maybe even
  Joseph Vaughn: Mm-hmm.
  Michael Jackson: slight well oh yeah, pretty much point two Euros, I'd say. So we'll leave that one for now. we'll
  Matthew Searcy: Are we
  Michael Jackson: just
  Matthew Searcy: going
  Michael Jackson: have
  Matthew Searcy: for a special colour at all?
  Michael Jackson: It's uh a case of um I'm uh slightly unsure. One point five of a Euro for one push button doesn't sound quite right. So maybe it's a case of a push button is maybe one or more. Um.
  Joseph Vaughn: Mm.
  Matthew Searcy: Well I was
  Michael Jackson: At which point
  Matthew Searcy: for
  Michael Jackson: if
  Matthew Searcy: a case. Or had you already incorporated that?
  Brian Fowler: Oh, special colour for the case.
  Michael Jackson: Well you got point five there. It's literally a case of whether or not this is correct. I'm not quite sure if they're I don't think they mean point five Euros per button.
  Brian Fowler: Mm-hmm.
  Joseph Vaughn: Okay, well l let's
  Michael Jackson: So
  Joseph Vaughn: say that and then we can have our special coloured case and then we at least have make it a little harder to lose.
  Michael Jackson: There we go.
  Joseph Vaughn: that gets camouflaged under any pile of crap in a
  Brian Fowler: W
  Joseph Vaughn: living
  Brian Fowler: what's
  Joseph Vaughn: room.
  Brian Fowler: the default colour? White or black?
  Michael Jackson: Black's probably the normal colour you'd say,
  Joseph Vaughn: Or
  Michael Jackson: yeah.
  Joseph Vaughn: grey.
  Brian Fowler: Right.
  Michael Jackson: I quite like that
  Joseph Vaughn: Yellow.
  Michael Jackson: colour that you're fetching there, it's uh definitely for make it glow in the dark even better.
  Brian Fowler: Yeah.
  Michael Jackson: So will we go with that then?
  Joseph Vaughn: Okay.
  Brian Fowler: Yeah.
  Michael Jackson: It's not and we can see we'll come back to
  Brian Fowler: Sure.
  Michael Jackson: uh your evaluation which you're probably now going to pan us but
  Brian Fowler: Okay.
  Michael Jackson: there we go.
  Brian Fowler: Okay. So uh
  Michael Jackson: Just to give you an idea, um you want to go maybe a bit quickly as well, I'm not sure how much time. We've not hit the five minute mark
  Brian Fowler: Right
  Michael Jackson: warning
  Brian Fowler: okay.
  Michael Jackson: yet, but.
  Brian Fowler: Okay.
  Matthew Searcy: Think it's ten minutes left.
  Michael Jackson: Ten.
  Brian Fowler: 'Kay. Ability to stop remotes from being lost or to find them once they are lost. Um. Okay.
  Matthew Searcy: Special colour.
  Brian Fowler: Special colour.
  Michael Jackson: Mm
  Brian Fowler: Uh
  Michael Jackson: mm four?
  Brian Fowler: uh four.
  Michael Jackson: Three? Mm.
  Brian Fowler: Three if
  Joseph Vaughn: Three.
  Brian Fowler: we're being generous,
  Joseph Vaughn: I
  Brian Fowler: I
  Joseph Vaughn: think
  Brian Fowler: feel.
  Joseph Vaughn: we can do three.
  Matthew Searcy: Three.
  Brian Fowler: Think we're being generous
  Joseph Vaughn: Th
  Brian Fowler: here with three.
  Joseph Vaughn: the special colour doesn't would I think make a difference. It makes it stand out from you know it's
  Brian Fowler: Mm.
  Joseph Vaughn: lost in a big pile of crap, it stands out from the rest of the crap.
  Brian Fowler: Yeah.
  Michael Jackson: Okay.
  Brian Fowler: Okay. Reduce the number of unused buttons. We're down to t two buttons, is it?
  Michael Jackson: Two
  Joseph Vaughn: Two
  Michael Jackson: buttons.
  Joseph Vaughn: buttons and a joystick.
  Brian Fowler: Okay, so that's a one. You know, where
  Joseph Vaughn: Totally.
  Brian Fowler: that's
  Michael Jackson: Yeah. I'd say we're doing well there.
  Brian Fowler: Okay, that was good. Easy to use interface, buttons menu, menus that's yeah that's good. 'Kay that's we're not doing so badly. Um easy to use oh okay, let's forget that one.
  Michael Jackson: Mm-hmm.
  Brian Fowler: Fancy looking.
  Michael Jackson: As he
  Joseph Vaughn: It
  Michael Jackson: models
  Joseph Vaughn: doesn't
  Michael Jackson: the
  Joseph Vaughn: get much fancier.
  Brian Fowler: Sure. And we could do whatever we like with the L_ L_C_D_. Yeah let's just assume it's a good L_C_D_ display. Maybe I was panicking for no
  Matthew Searcy: Are
  Brian Fowler: reason.
  Matthew Searcy: we going one on? I'd say we go two, 'cause like f the fanciest would be the double curved.
  Brian Fowler: Yeah,
  Matthew Searcy: Wouldn't
  Michael Jackson: I'd
  Matthew Searcy: it?
  Joseph Vaughn: Mm.
  Brian Fowler: w maybe you'd be a bit
  Michael Jackson: Yeah.
  Brian Fowler: too yeah.
  Matthew Searcy: With the articulators.
  Brian Fowler: There we go. Yeah,
  Matthew Searcy: With
  Brian Fowler: that's
  Matthew Searcy: bells
  Brian Fowler: m
  Matthew Searcy: on it.
  Brian Fowler: that's that's better too. More accurate numbers. Technologically innovative. Well, we're getting rid of the locator thing which
  Michael Jackson: Which is a shame.
  Brian Fowler: which yeah.
  Joseph Vaughn: Mm. I'd give
  Matthew Searcy: No need
  Joseph Vaughn: it a three
  Matthew Searcy: for teletext.
  Joseph Vaughn: for this for that. Yeah. I mean
  Brian Fowler: 'Kay.
  Joseph Vaughn: the menus thing is something you don't normally see on um on a remote, but you see it in a lot of other places.
  Brian Fowler: Yeah, mobile phones.
  Michael Jackson: Mm.
  Brian Fowler: And y what you're doing is moving the menu from the television to the remote control, so it's
  Joseph Vaughn: Mm-hmm.
  Brian Fowler: You say three? I might go as far as two on that. Three.
  Joseph Vaughn: I'd give
  Michael Jackson: I'd
  Joseph Vaughn: it
  Michael Jackson: be
  Joseph Vaughn: a three.
  Michael Jackson: tempted with three,
  Brian Fowler: Three.
  Michael Jackson: yeah.
  Brian Fowler: Okay. Okay.
  Michael Jackson: We'll get panned on the next one, anyway.
  Brian Fowler: Materials that people find pleasing. Sponginess
  Michael Jackson: Yeah, w
  Brian Fowler: is what they really would have wanted, apparently.
  Michael Jackson: It is, yeah. Don't blame them. Um because of the way that we've minimalised the number of buttons and such.
  Brian Fowler: Yeah.
  Michael Jackson: Plastic, it sucks. But it's no worse than any of the other pl remote controls we have.
  Brian Fowler: That's true. It's not a step backwards.
  Joseph Vaughn: Mm-hmm.
  Matthew Searcy: five? Six?
  Joseph Vaughn: I'd s I I'd give it a six,
  Matthew Searcy: Six,
  Joseph Vaughn: to be honest.
  Brian Fowler: Yeah, okay let's give it a six. Okay, that's totally thrown everything off balance. Inspired by the latest interior and clothing fashion. W we could. What colour were we gonna
  Matthew Searcy: Put
  Brian Fowler: make
  Matthew Searcy: a leopard
  Brian Fowler: it?
  Matthew Searcy: print on
  Joseph Vaughn: Well I
  Matthew Searcy: it.
  Joseph Vaughn: I I would sa I would say give a s give a selection of colours. Um we
  Brian Fowler: I
  Joseph Vaughn: went
  Brian Fowler: know,
  Joseph Vaughn: with
  Brian Fowler: but
  Joseph Vaughn: yellow we went with yellow for the prototype 'cause we had yellow. If I were buying one, I'd go for purple. Leopard print would be cool.
  Brian Fowler: But um by this I think it's more a case of
  Matthew Searcy: Yeah
  Brian Fowler: fruit
  Matthew Searcy: we gotta.
  Brian Fowler: and veg,
  Matthew Searcy: I'd
  Brian Fowler: Yeah.
  Matthew Searcy: say the colour of the border there world you'd find that, that's that'd stand out.
  Michael Jackson: Like yellow, yeah. It would also help keep the the product placement
  Matthew Searcy: Logo,
  Michael Jackson: s yeah.
  Brian Fowler: Mm.
  Matthew Searcy: brand. Mm
  Brian Fowler: But
  Michael Jackson: Is it inspired
  Matthew Searcy: 'kay.
  Michael Jackson: by clothing fashion?
  Brian Fowler: Th th they're referring to the fruit and veg thing. Is this like a banana type colour? Could we stretch no
  Michael Jackson: Yes.
  Brian Fowler: still, it's not shaped like a banana is
  Michael Jackson: It's
  Joseph Vaughn: That's
  Michael Jackson: kind
  Joseph Vaughn: kinda
  Michael Jackson: o it probably
  Joseph Vaughn: i it won't be when it's been
  Brian Fowler: Oh is that 'cause it's flat?
  Joseph Vaughn: budgeted.
  Brian Fowler: What is what fruit or veg is flat?
  Joseph Vaughn: I I think s I I think this isn't not particularly fruit and veggie.
  Brian Fowler: Yeah.
  Joseph Vaughn: Um.
  Brian Fowler: Or we might have to suffer badly
  Matthew Searcy: Yellow
  Brian Fowler: for this one as
  Matthew Searcy: courgette.
  Brian Fowler: well.
  Michael Jackson: Well I mean it's probably more fruit and veg than most other things out there bar fruit and veg, so, what, four?
  Brian Fowler: Four? Oh that's
  Michael Jackson: Is that being
  Brian Fowler: it's
  Michael Jackson: too generous?
  Brian Fowler: very ambitious,
  Joseph Vaughn: Mm.
  Brian Fowler: yeah, um.
  Joseph Vaughn: I'd I'd I don't think fruit and veg is the sole criterion.
  Michael Jackson: Oh dear,
  Brian Fowler: Sure.
  Joseph Vaughn: Is the sole criterion for being um
  Brian Fowler: Inspired
  Joseph Vaughn: fashion
  Brian Fowler: by.
  Joseph Vaughn: fashionable or inspired by current fashions. Um I'd g I'd rate I'd rate this fairly highly from that point of view actually.
  Matthew Searcy: Well this this what we're gonna t this is their motto, like.
  Brian Fowler: Yeah.
  Matthew Searcy: And we're we're not doing well on it.
  Brian Fowler: This is their strategy. I m imagine we actually had some money invested in this and the amount that we invest is gonna be proportional to the marks. Might we might wanna be a bit more skepible sceptical about this one.
  Michael Jackson: What would you think yourself?
  Brian Fowler: I would say I mean it's it's not at all, right? In any way or shape or form. We
  Michael Jackson: Well,
  Brian Fowler: didn't
  Michael Jackson: it's
  Brian Fowler: m
  Michael Jackson: kind of curved and we can make it yellow, and that's pretty much banana like.
  Brian Fowler: Okay, the the yellow banana like thing is I think is okay.
  Michael Jackson: Si it's got a curve to it.
  Brian Fowler: Right five. Is that sound reasonable?
  Michael Jackson: Am I
  Matthew Searcy: Yeah,
  Michael Jackson: do you think
  Matthew Searcy: I'll go
  Michael Jackson: I'm
  Matthew Searcy: with
  Michael Jackson: stretching
  Matthew Searcy: five.
  Michael Jackson: the
  Brian Fowler: Five.
  Michael Jackson: uh the use of the banana?
  Brian Fowler: Yeah. 'Kay, so we have one, two, three, four, five, six, seven. So five, seven, ten, sixteen, twenty one. Which gives us an average of three. It's well this would be in the middle. So we it's it's not bad. It's in the good section.
  Michael Jackson: It's not bad and considering the don't pick the pen.
  Brian Fowler: Oops. Sorry.
  Michael Jackson: Um.
  Brian Fowler: I'm I'm sorry.
  Michael Jackson: Y oh and you've knocked batteries out. Um right
  Matthew Searcy: 'S
  Michael Jackson: okay
  Matthew Searcy: bad
  Michael Jackson: it's
  Matthew Searcy: design, that thing.
  Michael Jackson: considering the price we had to get this in,
  Brian Fowler: Mm-hmm.
  Michael Jackson: to have a positive you know, even based on the four of us being heavily biased, um
  Brian Fowler: Yeah.
  Michael Jackson: it was gonna be quite hard to get anything standing out I'd say possibly, based on um the the cost features.
  Matthew Searcy: Mm,
  Joseph Vaughn: Mm.
  Brian Fowler: Even
  Matthew Searcy: yeah.
  Brian Fowler: if we were to increase this entire thing by by seven, we were to go down a grade to to four, we would have to do I mean we didn't we weren't that kinda optimistic too optim overly optimistic. You know like we didn't we didn't add we didn't subtract a whole seven points from these things, so I think we're definitely on the good bit. Even if we gave this one seven and this one seven, that's still only three extra points over seven. You know, it's
  Joseph Vaughn: Mm.
  Brian Fowler: yeah, we did it w it was okay. It was good.
  Joseph Vaughn: Personally, I think given that the product um only replaces a single remote control that you've already got, are people really gonna shell out twenty five Euros for something that's only marginally good?
  Matthew Searcy: Well, it depends who your who's what the target people are, like you'd say maybe the fashion conscious
  Michael Jackson: Maybe it's
  Matthew Searcy: women
  Michael Jackson: been targeted
  Matthew Searcy: would be going, oh look at that, 's cool, it looks like a
  Brian Fowler: Mm-hmm.
  Matthew Searcy: it's yellow, looks like a banana, it's cool it's gotta look good in the sitting room.
  Michael Jackson: Hide it in the
  Matthew Searcy: Rather
  Michael Jackson: fruit
  Matthew Searcy: than
  Michael Jackson: basket.
  Matthew Searcy: the L_C_D_ whereas uh more technical like like more uh people in with the latest technology it's good, it's got an L_C_D_ screen 's only got two buttons and a joystick. So, which which kind of people would be more likely to buy it?
  Michael Jackson: Probably the people technologically. They're usually the ones that buy pointless stuff.
  Brian Fowler: I think so. I mean my mum still has not learnt how to use text messaging on her phone, and she's had it for a long time, you know. She uses it to make phone calls and that's it. Yeah. So I think if sh if my mum saw a remote control like this with only two buttons and a joystick, I mean that'll probably be the first one she decides not to buy, you know.
  Michael Jackson: Mm-hmm.
  Brian Fowler: She'd be like is this a remote control, I don't how do you use it, and stuff like that. So even if it is really user friendly to us, but we're used to using menus all the time.
  Joseph Vaughn: Mm-hmm. I s I suppose one thing is that b because it's technically innovative, um for someone who's sort of technophobic, the fact that it simply looks unfamiliar
  Brian Fowler: Yeah.
  Joseph Vaughn: would be daunting.
  Brian Fowler: Yeah. I
  Joseph Vaughn: Um.
  Brian Fowler: think it's totally uh radical to have a remote control with no no
  Matthew Searcy: Yeah.
  Brian Fowler: numbered buttons, yeah.
  Matthew Searcy: Yeah.
  Brian Fowler: But like radical good, maybe.
  Michael Jackson: Okay. Um don't know how lo much longer we've got. At least five minutes I think. Um quickly we'll pop onto project evaluation. Um. So, we've got these uh four criteria here for uh satisfaction. Does anybody want to um um do you have any opinions on any of them? For example um we'll work backwards I suppose. The ability to work on this project using the technology we've been presented with. Um people made good use of the uh pen and paper? I would
  Joseph Vaughn: Yeah,
  Michael Jackson: say
  Joseph Vaughn: got notes
  Matthew Searcy: Yeah.
  Joseph Vaughn: and doodles.
  Brian Fowler: Wrote nearly a page, but not.
  Michael Jackson: I'm not quite sure what the advantage for us using a digital pen might be.
  Brian Fowler: I think
  Joseph Vaughn: Well I think this
  Brian Fowler: tracking.
  Joseph Vaughn: is a I think the digital pen's mostly for the benefit
  Michael Jackson: Mm.
  Joseph Vaughn: of the uh of the researchers studying this. It's all p goes into their corpus. Though
  Michael Jackson: It
  Joseph Vaughn: it
  Michael Jackson: must
  Joseph Vaughn: would have been nice to be able to transfer the um transfer our n our paper notes onto the uh computer ourselves.
  Brian Fowler: Yeah, that woulda been pretty good.
  Michael Jackson: It does seem like the paper's still a heavy consideration for taking notes. So maybe this is literally just a way around it. Um I dunno. How are people satisfied with the teamwork we've managed to display today?
  Matthew Searcy: Good.
  Brian Fowler: I'd yeah I liked it, yeah.
  Michael Jackson: Leadership. As much as can be leadered in this uh
  Matthew Searcy: Very good.
  Michael Jackson: thing.
  Brian Fowler: I li yeah, top marks.
  Michael Jackson: Um last one we've got is room for creativity.
  Brian Fowler: Well
  Michael Jackson: Now,
  Joseph Vaughn: Unti uh uh
  Michael Jackson: I
  Joseph Vaughn: until
  Michael Jackson: think we
  Joseph Vaughn: uh
  Michael Jackson: got
  Joseph Vaughn: until accounts came along, squish.
  Matthew Searcy: We're burs
  Brian Fowler: yeah.
  Matthew Searcy: bursting with creativity.
  Brian Fowler: We we're not lacking in ideas, you know it's that was not the problem.
  Michael Jackson: Yeah I think of in the end, ideas that can be used sadly. Not so much that we weren't full of ideas, but of ones that are gonna allow us to actually build the thing.
  Brian Fowler: Mm-hmm.
  Michael Jackson: It's a bit of a pity. Um I would have to agree on that. I think we needed a larger budget.
  Brian Fowler: Yeah.
  Michael Jackson: If you're going to aim your a um product maybe at the technological kind of sector, then you can afford to maybe jack the price up slightly from what it is. Because
  Joseph Vaughn: Yeah.
  Michael Jackson: they will pay outrageous cash to
  Joseph Vaughn: Mm. I
  Michael Jackson: first
  Joseph Vaughn: mean I
  Michael Jackson: on
  Joseph Vaughn: th
  Michael Jackson: the
  Joseph Vaughn: I
  Michael Jackson: market.
  Joseph Vaughn: mean I think to r retaining the s the more sort of bio-morphic form in the articulation would gain more in s uh would gain more profit in sales than it would lose in uh in added expense.
  Michael Jackson: Mm.
  Matthew Searcy: And the price was like it was twice the w assembly cost. And would it have to be twice that? It could be like coulda had the assembly like maybe fifteen Euro.
  Michael Jackson: It
  Matthew Searcy: We'll
  Michael Jackson: could
  Matthew Searcy: still
  Michael Jackson: even
  Matthew Searcy: settle for twenty five.
  Michael Jackson: That's
  Matthew Searcy: Maybe.
  Michael Jackson: true, yeah. Um I suppose these are all that will have to be taken up with a at a different group at I guess. As to a the costs involved. But I mean we've got a a prototype.
  Joseph Vaughn: Such as it is.
  Michael Jackson: So I dunno, I I think it's gone okay today, considering the information that we've had at our disposal, and um
  Brian Fowler: Maybe
  Michael Jackson: such.
  Brian Fowler: the counts wou woulda been better if we had a list or more Yeah, to begin with.
  Matthew Searcy: In the beginning, yeah.
  Brian Fowler: Yeah.
  Michael Jackson: Probably would have mean we could have come up with a lot more solid
  Brian Fowler: Yeah.
  Michael Jackson: design in the end, I would have to agree. It is very much a pity to um get so far into the stage and then find out that maybe some of your ideas are just a bit too expensive. Always hard to tell until you know the costs. Um. Okay. Are the costs within budget? Well, they are now that we have our slightly less than capable product.
  Brian Fowler: Okay.
  Michael Jackson: We've evaluated it, and we can say that we came out with a value of three.
  Brian Fowler: Yeah.
  Joseph Vaughn: Actually I want th one thing I would say I mean something that could perhaps be part of the product mm the um m product testing market research process would be to uh produce mock-ups of both versions and see just how much of a difference the over going over-budget um m would make to sales.
  Michael Jackson: It's yeah?
  Brian Fowler: And like response from consumers.
  Joseph Vaughn: And we could even you know, market two versions. Wee cheapie version with the nice bio-morphic rubber.
  Michael Jackson: And then the final one where you get to call it Hal. But we'll
  Joseph Vaughn: Yes.
  Michael Jackson: go into that later.
  Brian Fowler: Sure.
  Michael Jackson: Right um is there anything else that anybody would like to to add, um anything they think that's not been covered, before I quickly write up a final report. Um I dunno, I mean we've got a product. We maybe aren't as happy with it as we'd like to be, but we've got something we think we can maybe stick onto the the market and sell. And of course something we have been avoiding talking about 'cause of we've no information is selling them directly to the manufacturers.
  Brian Fowler: Yeah.
  Michael Jackson: There is a huge market. I mean we've briefly touched on it but we've no more knowledge then there's little we can say on that.
  Brian Fowler: Yeah.
  Joseph Vaughn: Mm.
  Michael Jackson: Yeah. So um unless anybody's got anything they'd like to add, we can maybe round this up slightly earlier than we'd need to and then we can
  Joseph Vaughn: And
  Michael Jackson: finish
  Joseph Vaughn: I can get
  Michael Jackson: up the
  Joseph Vaughn: my bus.
  Michael Jackson: writing and such. Yeah?
  Joseph Vaughn: Okay.
  Brian Fowler: Yeah. Okay, let's
  Michael Jackson: Uh thank you for your participation.
  Brian Fowler: Thank you.
  Joseph Vaughn: Thank you.
  Brian Fowler: I was actually kind of upset you know at the budget, and that we had to cut a lot of stuff. It's like man, we we can't have the locator thing. And s yeah that's just bad. Do you think maybe the prices were were made?
  Michael Jackson: That a question we can ask.
Updated Content: Michael Jackson recapped the decisions made in the previous meeting and two team members presented a prototype for the remote the team is designing and discussed its ergonomic appearance and its features. Brian Fowler began to lead the team in conducting an evaluation of the prototype but was interrupted when Michael Jackson shifted the discussion to examining the production costs of the team's product. The original specifications of the team's product proved to be too expensive and so the team had to discuss which features to lose and which to maintain in order to meet the target cost. After discussing costs, the team returned to conducting their product evaluation. The prototype was evaluated on the basis of its ability to be located when misplaced, ease of use, appearance, technological innovativeness, and sponginess. Overall, the prototype received average marks. The team then evaluated the project process, finding that they were happy overall but quite displeased with the small budget.