{"action":"opened","issue":{"url":"https://api.github.com/repos/marydavis/hackshop14/issues/4","labels_url":"https://api.github.com/repos/marydavis/hackshop14/issues/4/labels{/name}","comments_url":"https://api.github.com/repos/marydavis/hackshop14/issues/4/comments","events_url":"https://api.github.com/repos/marydavis/hackshop14/issues/4/events","html_url":"https://github.com/marydavis/hackshop14/issues/4","id":106067900,"number":4,"title":"What Makes You Different?","user":{"login":"marydavis","id":176437,"avatar_url":"https://avatars.githubusercontent.com/u/176437?v=3","gravatar_id":"","url":"https://api.github.com/users/marydavis","html_url":"https://github.com/marydavis","followers_url":"https://api.github.com/users/marydavis/followers","following_url":"https://api.github.com/users/marydavis/following{/other_user}","gists_url":"https://api.github.com/users/marydavis/gists{/gist_id}","starred_url":"https://api.github.com/users/marydavis/starred{/owner}{/repo}","subscriptions_url":"https://api.github.com/users/marydavis/subscriptions","organizations_url":"https://api.github.com/users/marydavis/orgs","repos_url":"https://api.github.com/users/marydavis/repos","events_url":"https://api.github.com/users/marydavis/events{/privacy}","received_events_url":"https://api.github.com/users/marydavis/received_events","type":"User","site_admin":false},"labels":[],"state":"open","locked":false,"assignee":null,"milestone":null,"comments":0,"created_at":"2015-09-11T18:38:32Z","updated_at":"2015-09-11T18:38:32Z","closed_at":null,"body":"### What's your Unique Value Proposition?\n\nFill in Box 3, the \"Unique Value Proposition.\"\n\nWhat is a UVP? It's the promise you're making to your customer that's compelling enough for them to jump on board.\n\nAsk yourself \"If I solve this problem (Box 1) `[by doing this]` for you (customer from Box 2), is that compelling?\". Whatever the `[by doing this]` is the Unique Value Proposition you're proposing.\n\nDon't forget to fill out the `High Level Concept`, that's a clear way to describe what you are. For Uber this would be \"Order a taxi with your phone.\"\n\nIn short, you want to make Conan doing this.\n\n![Conan](https://media1.giphy.com/media/OaBqrGWlQPQru/200.gif)"}}