{"action":"created","issue":{"url":"https://api.github.com/repos/MozillaFoundation/Mofo-Design-Handbook/issues/20","labels_url":"https://api.github.com/repos/MozillaFoundation/Mofo-Design-Handbook/issues/20/labels{/name}","comments_url":"https://api.github.com/repos/MozillaFoundation/Mofo-Design-Handbook/issues/20/comments","events_url":"https://api.github.com/repos/MozillaFoundation/Mofo-Design-Handbook/issues/20/events","html_url":"https://github.com/MozillaFoundation/Mofo-Design-Handbook/issues/20","id":87764232,"number":20,"title":"Project Brief","user":{"login":"xmatthewx","id":53411,"avatar_url":"https://avatars.githubusercontent.com/u/53411?v=3","gravatar_id":"","url":"https://api.github.com/users/xmatthewx","html_url":"https://github.com/xmatthewx","followers_url":"https://api.github.com/users/xmatthewx/followers","following_url":"https://api.github.com/users/xmatthewx/following{/other_user}","gists_url":"https://api.github.com/users/xmatthewx/gists{/gist_id}","starred_url":"https://api.github.com/users/xmatthewx/starred{/owner}{/repo}","subscriptions_url":"https://api.github.com/users/xmatthewx/subscriptions","organizations_url":"https://api.github.com/users/xmatthewx/orgs","repos_url":"https://api.github.com/users/xmatthewx/repos","events_url":"https://api.github.com/users/xmatthewx/events{/privacy}","received_events_url":"https://api.github.com/users/xmatthewx/received_events","type":"User","site_admin":false},"labels":[],"state":"open","locked":false,"assignee":null,"milestone":null,"comments":5,"created_at":"2015-06-12T15:32:50Z","updated_at":"2015-06-12T19:55:38Z","closed_at":null,"body":"Here is a checklist you can copy-paste into your planning tickets. Use it to ensure a thorough kickoff conversation and to prep formal briefs for large projects and consulting gigs. \r\n \r\nDrop feedback and iterations on this list in the comments below.  \r\n\r\n```\r\n#### Project Brief\r\n\r\n - [ ] What problem are you trying to solve?\r\n - [ ] Who has this problem? Do you have research or user stories?\r\n - [ ] When do you plan to launch your solution? How long will it remain active? Describe opportunities, constraints, phases.\r\n - [ ] What features does an MVP solution include? How will your audience use it?\r\n - [ ] What is the value to your audience? How many people will be served?\r\n - [ ] How will you market and distribute the solution? What channels will drive the audience to it? (ex: FF Tiles, Facebook Ads, Hive Network)\r\n - [ ] How will you measure success? What are the needs and opportunities for...\r\n   - [ ] user testing? \r\n   - [ ] analytics?\r\n   - [ ] field research?\r\n - [ ] Who else in the field have addressed similar problems for similar audiences? What benchmarks serve as good reference?\r\n - [ ] What Mozilla properties or style guides should inform the design? (ex: Material Design ) \r\n - [ ] If you overheard someone describing their experience with your project, what would you love to hear? Include 2-4 adjectives that summarize the spirit of the experience.\r\n\r\n#### Details\r\n\r\n - [ ] Project URL, repo\r\n - [ ] Required regions for localization\r\n - [ ] Visual content (existing assets & requirements)\r\n - [ ] Written content (existing assets & requirements)\r\n - [ ] Other requirements or restrictions (ex: consent to terms)\r\n\r\n```\r\n\r\ncc: @hannahkane @flukeout @edrushka @HPaulJohnson @OpenMatt @cassiemc @secretrobotron @vazquez @sabrinang @lovegushwa  \r\n\r\nWe can move this to a wiki if it proves useful. "},"comment":{"url":"https://api.github.com/repos/MozillaFoundation/Mofo-Design-Handbook/issues/comments/111599078","html_url":"https://github.com/MozillaFoundation/Mofo-Design-Handbook/issues/20#issuecomment-111599078","issue_url":"https://api.github.com/repos/MozillaFoundation/Mofo-Design-Handbook/issues/20","id":111599078,"user":{"login":"hannahkane","id":8389648,"avatar_url":"https://avatars.githubusercontent.com/u/8389648?v=3","gravatar_id":"","url":"https://api.github.com/users/hannahkane","html_url":"https://github.com/hannahkane","followers_url":"https://api.github.com/users/hannahkane/followers","following_url":"https://api.github.com/users/hannahkane/following{/other_user}","gists_url":"https://api.github.com/users/hannahkane/gists{/gist_id}","starred_url":"https://api.github.com/users/hannahkane/starred{/owner}{/repo}","subscriptions_url":"https://api.github.com/users/hannahkane/subscriptions","organizations_url":"https://api.github.com/users/hannahkane/orgs","repos_url":"https://api.github.com/users/hannahkane/repos","events_url":"https://api.github.com/users/hannahkane/events{/privacy}","received_events_url":"https://api.github.com/users/hannahkane/received_events","type":"User","site_admin":false},"created_at":"2015-06-12T19:55:38Z","updated_at":"2015-06-12T19:55:38Z","body":"Link from build is fine. Just wanted a way to find this easily."}}