Charles Nadim, a Canadian equity manager with Tim Hortons’ third-largest shareholder, Jarislowsky Fraser Ltd., said he’s confident Burger King CEO Daniel Schwartz and Brazil’s 3G Capital Inc., the burger chain’s controlling shareholder, can deliver on the promise of taking Tims global, fast. Starbucks Corp. and Dunkin’ Donuts dominate the sector, holding about 85% of the U.S. market share between them. Tim Hortons’ market share is a paltry 2.7%. It was founded in 1964 in Hamilton, Ontario, by Canadian hockey player Tim Horton and Jim Charade, after an initial venture in hamburger restaurants. In 1967, Horton partnered with investor Ron Joyce, who assumed control over operations after Horton died in 1974. The ubiquity of Tim Hortons, through the wide expansion of its outlets, makes it a prominent feature of Canadian life; Canadians eat more doughnuts per capita and have more doughnut outlets per capita than any other nation. Though I do wish Tim Hortons the best of luck, I think it’s a risk to open restaurants outside of North America. The culture outside is just too different and I don’t see Tims adjusting to the point that it is a completely different place, unrecognizable by a visiting Canadian. Now that Tim Hortons has set foot in Manhattan, it is looking to go elsewhere in the world, including Asia. Last Updated Tuesday, February 17, 2015 2:16PM EST. Plans to expand Tim Hortons into more countries will take at least a year to materialize as its new owners decide how to grow the popular Canadian brand that recently merged with Burger King. Daniel Schwartz, the 34-year-old chief executive who oversees the combined parent company, Restaurant Brands International Inc.  Tim Hortons Inc. (known internationally as Tim Hortons Cafe and Bake Shop) is a Canadian multinational fast casual restaurant known for its coffee and doughnuts. The ubiquity of Tim Hortons, through the wide expansion of its outlets, makes it a prominent feature of Canadian life; Canadians eat more doughnuts per capita and have more doughnut outlets per capita than any other nation. The new owner of Tim Hortons Inc. has an aggressive plan to expand the coffee chain beyond Canada by borrowing from the playbook of sister chain Burger King Worldwide Inc. and teaming with deep-pocketed local franchisors – even in markets in which it didn’t think it would be welcome. Restaurant Brands International Inc., parent of Tim’s and Burger King, has its work cut out for it. In the United States, Tim’s has struggled to make headway and has had to retreat from some areas. The chain accounted for 22.6% of all fast food industry revenues in Canada in 2005. Tim Hortons commands 76% of the Canadian market for baked goods (based on the number of customers served) and holds 62% of the Canadian coffee market (compared to Starbucks, in the number two position, at 7%). The ubiquity of Tim Hortons, through the wide expansion of its outlets, makes it a prominent feature of Canadian life; Canadians eat more doughnuts per capita and have more doughnut outlets per capita than any other nation. The Canadian doughnut and coffee juggernaut, whose U.S. headquarters are in Dublin, has agreed to be sold to Burger King for $11 billion. In 2006, Wendy’s spun off Tim Hortons after 11 years of ownership, in a deal that valued the company at $4.7 billion. At the time, Wendy’s wanted to scale back, sell off assets and concentrate on its burger brand; it also used the sale of Tim Hortons to reap windfall returns for shareholders. Burger King is looking to do the opposite. The deal to spin off Tim Hortons in 2006 included a $960 million payment from Tim Hortons to Wendy’s and gave 82 percent of Tim Hortons stock to Wendy’s. Some analysts have suggested that Canada’s lower tax rates stand to benefit Burger King over time. Comments 0. More than half of Burger King’s locations are now outside the U.S. following years of aggressive expansion, and now parent Restaurant Brands International Inc., wants to do the same with Tim Hortons.  Tim Hortons franchises spread rapidly and eventually overtook McDonald's as Canada's largest food service operator. The company opened twice as many Canadian outlets as McDonald's and system-wide sales also surpassed those of McDonald's Canadian operations as of 2002. The ubiquity of Tim Hortons, through the wide expansion of its outlets, makes it a prominent feature of Canadian life; Canadians eat more doughnuts per capita and have more doughnut outlets per capita than any other nation.
http://business.financialpost.com/news/retail-marketing/tim-hortons-takes-on-the-world-how-going-global-could-change-the-soul-of-canadas-coffee-chain https://en.wikipedia.org/wiki/Tim_Hortons http://prosperearchives.delectablychic.com/2010/05/21/globaltimbit/ http://www.ctvnews.ca/business/tim-hortons-expansion-globally-won-t-be-rushed-ceo-1.2239730 https://en.wikipedia.org/wiki/Tim_Hortons http://www.theglobeandmail.com/report-on-business/international-business/tim-hortons-borrows-burger-kings-global-marketing-plan/article23649354/ https://en.wikipedia.org/wiki/Tim_Hortons http://www.dispatch.com/content/stories/business/2014/08/27/burger-king-tim-hortons-see-mutal-benefits-in-11b-deal.html http://nrn.com/international/tim-hortons-targets-international-growth https://en.wikipedia.org/wiki/Tim_Hortons
why did tim hortons expand internationally