$3,000 to $6,000.
When you ask your local radio station to put to together a media buying proposal for you, they will provide you a plan that lists a certain number of spots. They may specify certain times of the day that those spots will air. Unfortunately, the average cost per spot is not a great way to measure radio advertising costs. Depending on the time of day, the number of people listening to a spot may vary greatly. A spot that airs at 1:00 AM may have less than 1/10th the listeners of a spot that airs at 1:00 PM.  Because the cost of radio advertising in Australia is so reasonable, and because it reaches people no matter where they are – in the car, the office, at home – it’s become an extremely popular place for national advertisers. Our online directories have helped a wide range of companies find affordable advertising space in television, social media, search engine optimization and more, and our online radio directory is a great place to search for and compare radio advertising rates Australia wide. A 60 spot is 60-seconds of air time. You will find radio stations selling a 60 spot for as little $3 or as much as $500, depending on their audience size and the time of day the ad runs. The majority of radio spots cost in the $20 - $80 range. Number Of People Listening x Cost To Reach 1,000 listeners (CPM) = Cost of Advertising Per Spot. Number Of people listening in my opinion is best measured by Average Quarterly Hour Person (AQH Persons). The radio station can provide this data from Arbitron for the daypart you’re interested in. You should be able to get a great radio ad made for around $800 to $1200 per commercial. For a more detailed explanation of what radio advertising costs you can also see our radio advertising costs article. Radio Advertising Costs. by gmedia96. Radio advertising costs include the cost to produce your radio commercial and the cost to run your radio ad (or spot) on the air. Budget between $300 and $1000 to produce the ad, including marketing strategy, copywriting, voice talent and any sound editing. You will find radio stations selling a 60 spot for as little $3 or as much as $500, depending on their audience size and the time of day the ad runs. The majority of radio spots cost in the $20 – $80 range. I will be able to quote an accurate radio advertising cost once we have discovered the right radio station to reach your target market. As a rough estimate, the cost of radio ads for one week can range from $3,000 to $6,000 if you are advertising on a capital city radio station in Australia. The cost for radio advertising is normally done on a per-spot basis. You will be charged every time your ad runs. So, if you want your ad to run 5 times per day for 7 days you will have a total of 35 ads. If you have an single price ad rate of $100 per ad you will be charged a total of $3500 for the 35 ads Making the world better, one answer at a time. Radio advertising costs include the cost to produce your radio commercial and the cost to run your radio ad (or spot) on the air. Budget between $300 and $1000 to produce the ad, including marketing strategy, copywriting, voice talent and any sound editing. You will find radio stations selling a 60 spot for as little $3 or as much as $500, depending on their audience size and the time of day the ad runs. The majority of radio spots cost in the $20 - $80 range. One of the great things about radio advertising is that there are options available for every budget-whether you own a suburban shop that wants to run a one week Call to Action campaign or whether you're a large company wanting to conduct a long running branding campaign. The cost for radio advertising is normally done on a per-spot basis. You will be charged every time your ad runs. So, if you want your ad to run 5 times per day for 7 days you will have a total of 35 ads. If you have an single price ad rate of $100 per ad you will be charged a total of $3500 for the 35 ads The costs of radio advertising vary greatly from station to station based on listenership. Effective radio advertising had two major components – “The Commercial” – The physical message itself and “The Radio Station” your commercials air on. The Commercial. First, Let’s explore the radio commercial itself. There is a lot of confusion out there about just how much radio advertising costs. With a little knowledge and understanding of how radio works, we can answer this question. Because bottom line… Just like the cost of a 5 star hotel room at the four seasons differs from “Moe’s motel and eat”.
http://fitsmallbusiness.com/radio-advertising-costs/ http://www.findmedia.com.au/media_directory/radio/featured http://www.answers.com/Q/How_muh_does_a_Radio_Commercial_cost http://fitsmallbusiness.com/radio-advertising/ http://www.radioadvertisingtips.com/radio-advertising-pricing-costs/ http://www.radioresults.com.au/radio-advertising-costs http://www.answers.com/Q/How_muh_does_a_Radio_Commercial_cost http://www.radioresults.com.au/radio-advertising-costs http://localmarketingideas.com/how-much-does-radio-advertising-cost/
what is the average cost of radio advertising in australia