[Federal Register Volume 81, Number 123 (Monday, June 27, 2016)]
[Notices]
[Pages 41629-41634]
[FR Doc No: 2016-15065]

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SECURITIES AND EXCHANGE COMMISSION

[Release No. 34-78116; File No. SR-Phlx-2016-69]

Self-Regulatory Organizations; NASDAQ PHLX LLC; Notice of Filing
and Immediate Effectiveness of Proposed Rule Change To Amend Exchange's
Pricing Schedule

June 21, 2016.
    Pursuant to Section 19(b)(1) of the Securities Exchange Act of 1934
(``Act''),\1\ and Rule 19b-4 thereunder,\2\ notice is hereby given that
on June 10, 2016, NASDAQ PHLX LLC (``Phlx'' or ``Exchange'') filed with
the Securities and Exchange Commission (``SEC'' or ``Commission'') the
proposed rule change as described in Items I, II, and III, below, which
Items have been prepared by the Exchange. The Commission is publishing
this notice to solicit comments on the proposed rule change from
interested persons.
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    \1\ 15 U.S.C. 78s(b)(1).
    \2\ 17 CFR 240.19b-4.
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I. Self-Regulatory Organization's Statement of the Terms of Substance
of the Proposed Rule Change

    The Exchange proposes to amend the Exchange's Pricing Schedule
(``Pricing Schedule'') at Section B, entitled ``Customer Rebates,'' and
Section IV, Part E., entitled ``Market Access and Routing Subsidy
(``MARS'')'' \3\ to propose a change regarding the MARS Payment.\4\
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    \3\ Multiply Listed Options Fees include fees on options
overlying equities, exchange traded funds (``ETFs''), exchange
traded notes (``ETNs''), and indexes which are Multiply Listed.
    \4\ MARS and MARS Payment are discussed below.
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    The text of the proposed rule change is available on the Exchange's
Web site at http://nasdaqphlx.cchwallstreet.com/ com/, at the principal
office of the Exchange, and at the Commission's Public Reference Room.

II. Self-Regulatory Organization's Statement of the Purpose of, and
Statutory Basis for, the Proposed Rule Change

    In its filing with the Commission, the Exchange included statements
concerning the purpose of and basis for the proposed rule change and
discussed any comments it received on the proposed rule change. The
text of these statements may be examined at the places specified in
Item IV below. The Exchange has prepared summaries, set forth in
sections A, B, and C below, of the most significant aspects of such
statements.

A. Self-Regulatory Organization's Statement of the Purpose of, and the
Statutory Basis for, the Proposed Rule Change

1. Purpose
    The purpose of this filing is to amend the Exchange's Pricing
Schedule at Section IV, Part E. to propose two MARS Payment levels and
at Section B to propose a MARS incentive to obtain higher rebates.
Change 1--New MARS Payment Tiers
    The Exchange proposes to amend the MARS Eligible Contracts to
remove the ``at least 30,000 Eligible Contracts'' requirement and
replace it with two-tier pricing in the MARS Payment section.
    The Exchange proposes to amend the MARS Payment to offer two tiers
for MARS Payment. Proposed Tier 1 would offer a MARS Payment of $0.01
per contract to Phlx members that have executed 1,000 average daily
volume (``ADV'') or more contracts.

    Proposed Tier 2, which is similar to the current MARS Payment
threshold of at least 30,000 contracts in a month, would offer a MARS
Payment of $0.10 per contract to Phlx members that have executed 30,000
ADV in a month or more contracts. In each instance all of the contracts
have to be executed on Phlx.
    For the purpose of qualifying for the Tier 1 or Tier 2 MARS
Payment, Eligible Contracts would continue to include Firm,\5\ Broker-
Dealer,\6\ Joint Back Office, or ``JBO'' \7\ or Professional \8\ equity
option orders that are electronically delivered and executed.\9\
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    \5\ The term ``Firm'' applies to any transaction that is
identified by a member or member organization for clearing in the
Firm range at The Options Clearing Corporation. See Preface to the
Phlx's Pricing Schedule.
    \6\ The term ``Broker-Dealer'' applies to any transaction which
is not subject to any of the other transaction fees applicable
within a particular category. See Preface to the Phlx's Pricing
Schedule.
    \7\ A member, member organization or non-member organization may
maintain a JBO arrangement with a clearing broker-dealer subject to
the requirements of Regulation T Section 220.7 of the Federal
Reserve System. See also Rule 703.
    \8\ The term ``Professional'' means any person or entity that
(i) is not a broker or dealer in securities, and (ii) places more
than 390 orders in listed options per day on average during a
calendar month for its own beneficial account(s). See Rule
1000(b)(14).
    \9\ A Phlx member is not entitled to receive any other revenue
for the use of its System specifically with respect to orders routed
to Phlx, with the exception of Payment for Order Flow. This
requirement does not prevent the member from charging fees (for
example, a flat monthly fee) for the general use of its System. Nor
does it prevent the member from charging fees or commissions in
accordance with its general practices with respect to transactions
effected through its System. The Payment for Order Flow (``PFOF'')
Program assesses fees to Specialists and Market Makers resulting
from Customer orders. These PFOF Fees are available to be disbursed
by the Exchange according to the instructions of the Specialist or
Marker Maker to order flow providers who are members or member
organizations who submit, as agent, customer orders to the Exchange
through a member or member organization who is acting as agent for
those customer orders.
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    MARS is a subsidy program that pays Phlx members that provide
certain order routing functionalities to other Phlx members and/or use
such functionalities \10\ themselves. Generally, under MARS, Phlx makes
payments to participating Phlx members to subsidize their costs of
providing routing services to route orders to Phlx. The proposed
amendments to MARS are intended to attract higher volumes of electronic
equity and ETF options volume to the Exchange from non-Phlx market
participants as well as Phlx members.
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    \10\ The order routing functionalities permit a Phlx member to
provide access and connectivity to other members as well as utilize
such access for themselves. The Exchange notes that under this
arrangement it will be possible for one Phlx member to be eligible
for payments under MARS, while another Phlx member might potentially
be liable for transaction charges associated with the execution of
the order, because those orders were delivered to the Exchange
through a Phlx member's connection to the Exchange and that member
qualified for the MARS Payment. Consider the following example: Both
members A and B are Phlx members but A does not utilize its own
connections to route orders to the Exchange, and instead utilizes
B's connections. Under this program, B will be eligible for the MARS
Payment while A is liable for any transaction charges resulting from
the execution of orders that originate from A, arrive at the
Exchange via B's connectivity, and subsequently execute and clear at
The Options Clearing Corporation or ``OCC,'' where A is the valid
executing clearing member or give-up on the transaction. Similarly,
where B utilizes its own connections to execute transactions, B will
be eligible for the MARS Payment, but would also be liable for any
transaction resulting from the execution of orders that originate
from B, arrive at the Exchange via B's connectivity, and
subsequently execute and clear at OCC, where B is the valid
executing clearing member or give-up on the transaction.
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    To qualify for MARS, a Phlx member's order routing functionality is
required to complete a form \11\ and meet certain criteria.\12\ With
respect to Complex Orders,\13\ a Phlx member's routing system would not
be required to enable the electronic routing of orders to all of the
U.S. options exchanges or provide current consolidated market data from
the U.S. options exchanges.
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    \11\ The Exchange requires Phlx members desiring to participate
in MARS to complete a form, in a manner prescribed by the Exchange,
and reaffirm their information on a quarterly basis to the Exchange.
Any Phlx member is permitted to apply for MARS, provided the
requirements are met, including a robust and reliable System. The
member is solely responsible for implementing and operating its
System.
    \12\ Specifically the member's routing system (hereinafter
``System'') is required to: (1) Enable the electronic routing of
orders to all of the U.S. options exchanges, including Phlx; (2)
provide current consolidated market data from the U.S. options
exchanges; and (3) be capable of interfacing with Phlx's API to
access current Phlx match engine functionality. The member's System
would also need to cause Phlx to be one of the top three default
destination exchanges for individually executed marketable orders if
Phlx is at the national best bid or offer (``NBBO''), regardless of
size or time, but allow any user to manually override Phlx as the
default destination on an order-by-order basis.
    \13\ A Complex Order is any order involving the simultaneous
purchase and/or sale of two or more different options series in the
same underlying security, priced at a net debit or credit based on
the relative prices of the individual components, for the same
account, for the purpose of executing a particular investment
strategy. Furthermore, a Complex Order can also be a stock-option
order, which is an order to buy or sell a stated number of units of
an underlying stock or ETF coupled with the purchase or sale of
options contract(s). See Exchange Rule 1080, Commentary .07(a)(i).
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    Section IV, Part E. of the Exchange's Pricing Schedule provides
that Phlx members that have executed the required MARS Eligible
Contracts (``Eligible Contracts'') may receive the MARS Payment on all
their Eligible Contracts. The Exchange proposes to make the MARS
Payment tiered according to ADV, as discussed.
    The Exchange believes that the proposed change will incentivize
market participants to bring liquidity and order flow to the Exchange
for the benefit of all market participants. Liquidity benefits all
market participants by providing more trading opportunities.
    Currently, Section IV, Part E. in the Pricing Schedule states that
a MARS Payment is made to Phlx members that have System Eligibility and
have routed and executed at least 30,000 Eligible Contracts daily in a
month on Phlx.
    For the purpose of qualifying for the MARS Payment, Eligible
Contracts include the following: Firm, Broker-Dealer, JBO, or
Professional equity option orders that are electronically delivered and
executed. Eligible Contracts do not include floor-based orders,
qualified contingent cross or ``QCC'' orders,\14\ price improvement or
``PIXL'' orders,\15\ Mini Option \16\ orders or Singly Listed
Orders.\17\
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    \14\ A QCC Order is comprised of an order to buy or sell at
least 1000 contracts, or 10,000 contracts in the case of Mini
Options, that is identified as being part of a qualified contingent
trade, as that term is defined in Rule 1080(o)(3), coupled with a
contra-side order to buy or sell an equal number of contracts. The
QCC Order must be executed at a price at or between the NBBO and be
rejected if a Customer order is resting on the Exchange book at the
same price. A QCC Order shall only be submitted electronically from
off the floor to the Exchange's match engine. See Rule 1080(o).
    \15\ PIXL is the Exchange's price improvement mechanism known as
Price Improvement XL or (PIXL\SM\). See Rule 1080(n).
    \16\ Mini Options are further specified in Phlx Rule 1012,
Commentary .13.
    \17\ Singly Listed Options are options overlying currencies,
equities, ETFs, ETNs treasury securities and indexes not listed on
another exchange.
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    Today, Phlx members that have System Eligibility and have executed
the Eligible Contracts in a month may receive the MARS Payment of $0.10
per contract. No payment is made with respect to orders that are routed
to Phlx, but not executed.
    The Exchange believes that the MARS Payment will subsidize the
costs of Phlx members in providing the routing services. The Exchange
does not propose to amend the MARS System Eligibility.
    In addition to amending the MARS Eligible Contracts section to
remove the ``at least 30,000 Eligible Contracts'' requirement and
replace it with two-tier pricing payments in the MARS Payment section,
as described above, the Exchange also proposes to add a sentence that
summarizes when MARS Payments will be paid.
    The proposed sentence indicates, in one place, that a MARS Payment
will be paid on all executed Eligible Contracts that are routed to Phlx
through a

participating Phlx member's System, and that meet the requisite
eligible ADV contracts.
    The proposed summary sentence is similar to another options market
with MARS Payments, namely the NASDAQ Options Market LLC (``NOM'').\18\
The tiered MARS Payment system as proposed for Phlx is similar in
structure to the existing MARS subsidy program on NOM.\19\
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    \18\ See NOM Chapter XV, Section 2(6). NOM is, along with Phlx
and BX Options Market of NASDA BX, Inc., one of three options
markets under the umbrella of Nasdaq, Inc.
    \19\ Id. As discussed, however, NOM has three MARS Payment
tiers.
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    The Exchange believes that the fees and rebates in its Pricing
Schedule are structured to attract liquidity. The Exchange believes
that the proposed tiered MARS Payment schedule will further encourage
Phlx members to transact additional liquidity on the Exchange.
Change 2--Customer Rebate Program
    Currently, the Exchange has a Customer Rebate Program consisting of
five tiers that pay Customer rebates on three Categories, A,\20\ B,\21\
and C \22\ of transactions.\23\ A Phlx member qualifies for a certain
rebate tier based on the percentage of total national customer volume
in multiply-listed options that it transacts monthly on Phlx, excluding
SPY Options.\24\ The Exchange calculates Customer volume in Multiply
Listed Options, including SPY, by totaling electronically-delivered and
executed volume, excluding volume associated with electronic QCC
Orders, as defined in Exchange Rule 1080(o).\25\
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    \20\ Category A rebates are paid to members executing
electronically-delivered Customer Simple Orders in Penny Pilot
Options and Customer Simple Orders in Non-Penny Pilot Options in
Section II symbols.
    \21\ Category B rebates are paid on Customer PIXL Orders in
Section II symbols that execute against non-Initiating Order
interest. In the instance where member organizations qualify for
Tier 4 or higher in the Customer Rebate Program, Customer PIXL
Orders that execute against a PIXL Initiating Order are paid a
rebate of $0.14 per contract. Rebates on Customer PIXL Orders are
capped at 4,000 contracts per order for Simple PIXL Orders.
    \22\ Category C rebates are paid to members executing
electronically-delivered Customer Complex Orders in Penny Pilot
Options and Non-Penny Pilot Options in Section II symbols. Rebates
are paid on Customer PIXL Complex Orders in Section II symbols that
execute against non-Initiating Order interest. Customer Complex PIXL
Orders that execute against a Complex PIXL Initiating Order are not
paid a rebate under any circumstances. The Category C Rebate is paid
when an electronically-delivered Customer Complex Order, including
Customer Complex PIXL Order, executes against another
electronically-delivered Customer Complex Order. Rebates on Customer
PIXL Orders are capped at 4,000 contracts per order leg for Complex
PIXL Orders.
    \23\ See Section B of the Pricing Schedule.
    \24\ The Exchange does not pay Customer Rebates on options
overlying NDX and MNX.
    \25\ Members and member organizations under common ownership may
aggregate their Customer volume for purposes of calculating the
Customer Rebate Tiers and receiving rebates. Common ownership means
members or member organizations under 75% common ownership or
control. See the Preface of the Pricing Schedule.
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    The Exchange now pays the following rebates: \26\
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    \26\ SPY is included in the calculation of Customer volume in
Multiply Listed Options that are electronically-delivered and
executed for purposes of the Customer Rebate Program, however, the
rebates do not apply to electronic executions in SPY. Additionally,
the Exchange pays a $0.02 per contract Category A and B rebate and a
$0.03 per contract Category C rebate in addition to the applicable
Tier 2 and 3 rebate to a Specialist or Market Maker or its member or
member organization affiliate under Common Ownership provided the
Specialist or Market Maker has reached the Monthly Market Maker Cap,
as defined in Section II. See Section B of the Pricing Schedule.

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                                                  Percentage thresholds of national customer volume in
            Customer rebate tiers              multiply-listed equity and ETF options classes, excluding    Category A      Category B      Category C
                                                                 SPY options  (monthly)
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Tier 1.......................................  0.00%-0.60%..............................................           $0.00           $0.00           $0.00
Tier 2.......................................  Above 0.60-1.10..........................................           *0.10           *0.10           *0.17
Tier 3.......................................  Above 1.10-1.60..........................................            0.15           *0.12           *0.17
Tier 4.......................................  Above 1.60-2.50..........................................            0.20            0.16            0.22
Tier 5.......................................  Above 2.50...............................................            0.21            0.17            0.22
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    The Exchange proposes to pay a $0.05 per contract Category C rebate
in addition to the applicable Tier 2 and 3 rebates to members or member
organizations or member or member organization affiliate under Common
Ownership provided the member or member organization qualified for a
Tier 1 or 2 MARS Payment in Section IV, Part E. The Exchange's proposal
is intended to attract additional Customer volume to the Exchange to
the benefit of all market participants that are able to interact with
this Customer liquidity.
2. Statutory Basis
    The Exchange believes that its proposal to amend its Pricing
Schedule is consistent with Section 6(b) of the Act,\27\ in general,
and furthers the objectives of Section 6(b)(4) and (b)(5) of the
Act,\28\ in particular, in that it provides for the equitable
allocation of reasonable dues, fees and other charges among members and
issuers and other persons using any facility or system which Phlx
operates or controls, and is not designed to permit unfair
discrimination between customers, issuers, brokers, or dealers.
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    \27\ 15 U.S.C. 78f(b).
    \28\ 15 U.S.C. 78f(b)(4), (5).
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    The Commission and the courts have repeatedly expressed their
preference for competition over regulatory intervention in determining
prices, products, and services in the securities markets. In Regulation
NMS, while adopting a series of steps to improve the current market
model, the Commission highlighted the importance of market forces in
determining prices and SRO revenues and, also, recognized that current
regulation of the market system ``has been remarkably successful in
promoting market competition in its broader forms that are most
important to investors and listed companies.'' \29\ Likewise, in
NetCoalition v. Securities and Exchange Commission \30\
(``NetCoalition'') the D.C. Circuit upheld the Commission's use of a
market-based approach in evaluating the fairness of market data fees
against a challenge claiming that Congress mandated a cost-based
approach.\31\ As the court emphasized, the Commission ``intended in
Regulation NMS that `market forces, rather than regulatory
requirements' play a role in determining the market data . . . to be
made available to investors and at what cost.'' \32\
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    \29\ Securities Exchange Act Release No. 51808 at 37499 (June 9,
2005) (``Regulation NMS Adopting Release'').
    \30\ NetCoalition v. SEC, 615 F.3d 525 (D.C. Cir. 2010).
    \31\ See id. at 534-535.
    \32\ See id. at 537.

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    Further, ``[n]o one disputes that competition for order flow is
`fierce.' . . . As the SEC explained, `[i]n the U.S. national market
system, buyers and sellers of securities, and the broker-dealers that
act as their order-routing agents, have a wide range of choices of
where to route orders for execution'; [and] `no exchange can afford to
take its market share percentages for granted' because `no exchange
possesses a monopoly, regulatory or otherwise, in the execution of
order flow from broker dealers'. . . .'' \33\ Although the court and
the SEC were discussing the cash equities markets, the Exchange
believes that these views apply with equal force to the options
markets.
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    \33\ Id. at 539 (quoting Securities Exchange Release No. 59039
(December 2, 2008), 73 FR 74770 (December 9, 2008) (SR-NYSEArca-
2006-21) at 73 FR at 74782-74783).
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Change 1--New MARS Payment Tiers
    In Change 1 the Exchange proposes to specify two tiers for MARS
Payment. The Exchange also proposes to add a sentence that summarizes
when MARS Payments will be paid. Today, Phlx members that have System
Eligibility and have executed the Eligible Contracts in a month may
receive the MARS Payment of $0.10 per contract if they have routed at
least 30,000 System Eligible Contracts. The Exchange proposes to make
the current requirement into the Tier 2 $0.10 per contract MARS
Payment; and proposes a new Tier 1 $0.01 per contract MARS Payment for
Phlx members that bring a smaller number of Eligible Contracts, namely
1,000 daily contracts, to the Exchange. As discussed, the current
30,000 daily ADV and MARS Payment amount of $0.10 per contract is
simply moved from the current MARS Payment standard to Tier 2. The
Exchange believes that the proposed changes are reasonable, equitable
and not unfairly discriminatory for the following reasons.
    The Exchange proposes to expand MARS Payments by structuring a
tiered system of payments. The proposed tiered MARS Payment system is
reasonable because it will encourage additional Phlx members to
participate in MARS and deliver an even greater amount of liquidity on
the Exchange. The proposed change would allow qualifying MARS volume to
receive a MARS Payment, at two different levels. With the proposed
change, all Phlx members that have executed MARS Eligible Contracts may
receive the MARS Payment of $0.01 or $0.10 per contract. The Exchange
believes that this is reasonable because it will incentivize more Phlx
members to route Eligible Contracts for execution on the Exchange.
    The Exchange believes that the proposed change is equitable and not
unfairly discriminatory because the increased ability to receive MARS
Payment will be applied uniformly to all. In addition, any Phlx member
is permitted to apply for MARS, provided the requirements are met,
including a robust and reliable System. Thus, a $0.01 per contract MARS
Payment will be made pursuant to Tier 1 to those Phlx members that have
System Eligibility and have executed at least 1,000 daily ADV
contracts; and a $0.10 per contract MARS Payment will be made pursuant
to Tier 2 to those Phlx members that have System Eligibility and have
executed at least 30,000 ADV contracts. In each instance, the Eligible
Contracts must be properly routed and executed on Phlx in order to get
MARS Payment.
    The proposed tiered MARS Payment for Phlx is reasonable because, as
discussed, it is similar to the existing MARS Payment system on
NOM.\34\ Moreover, the Exchange believes that the proposed Tiers for
MARS Payment are reasonable in that they reflect a structure that is
not novel in the options markets but rather is similar to that of other
options markets and competitive with what is offered by other
exchanges.\35\ In addition, the Exchange believes that making changes
to add Tiers for MARS Payment is reasonable because it will attract
more orders and liquidity to the Exchange. Activity that enhances
liquidity on the Exchange benefits all market participants by providing
more trading opportunities, which attracts market makers. An increase
in the activity of these market participants in turn facilitates
tighter spreads, which may cause an additional corresponding increase
in order flow from other market participants.
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    \34\ See NOM Chapter XV, Section 2(6).
    \35\ See NOM Chapter XV, Section 2(6).
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    The Exchange believes that the proposed 1,000 contract and 30,000
contract ADV levels are reasonable because the Exchange is only
counting volume from Firms, Broker-Dealers, JBOs and Professionals
which are electronically delivered and executed. The Exchange believes
that these numbers reflect an appropriate level of commitment from Phlx
members to earn the MARS Payment. The Exchange believes that these
levels are equitable and not unfairly discriminatory because they will
be uniformly applied to all qualifying Phlx members.\36\
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    \36\ Moreover, the proposed Tier 2 level of 30,000 or more
contracts is reasonable because, as discussed, it is similar to the
current MARS Payment threshold of at least 30,000 contracts in a
month.
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    The Exchange believes that it is reasonable, equitable, and not
unfairly discriminatory to pay the proposed MARS Payment to Phlx
members that have System Eligibility and have executed the Eligible
Contracts, even when a different Phlx member may be liable for
transaction charges resulting from the execution of the orders upon
which the subsidy might be paid. The Exchange notes that this sort of
arrangement already exists on the Exchange with respect to QCC rebates
for floor QCC transactions and results in a situation where the floor
broker is earning a rebate and one or more different Phlx members are
potentially liable for the Exchange transaction charges applicable to
QCC Orders.\37\
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    \37\ With the QCC rebates applicable to transactions executed on
the trading floor, the Exchange does not offer a front-end for order
entry; unlike some of the competing exchanges, the Exchange believes
it is necessary from a competitive standpoint to offer this rebate
to the executing floor broker on a QCC Order. Also, all qualifying
Phlx members would be uniformly paid the subsidy on all qualifying
volume that was routed by them to the Exchange and executed.
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    The Exchange also proposes to add a sentence that summarizes when
MARS Payments will be paid. The added sentence is reasonable,
equitable, and not unfairly discriminatory because it is simply a way
to summarize, in one place, that a MARS Payment has to be properly
routed and executed and has to add a certain amount of liquidity. The
proposed summary sentence is similar to that of NOM.
    The Exchange desires to continue to incentivize members and member
organizations, through the Exchange's rebate and fee structure, to
select Phlx as a venue for bringing liquidity and trading by offering
competitive pricing. Such competitive, differentiated pricing exists
today on other options exchanges. The Exchange's goal is creating and
increasing incentives to attract orders to the Exchange that will, in
turn, benefit all market participants through increased liquidity at
the Exchange. The Exchange believes that the proposed change promotes
the goal of creating and increasing incentives to attract liquidity.
Change 2--Customer Rebate Program
    The Exchange's proposal to amend Section B to offer members and
member organizations an additional $0.05 per contract Category C rebate
in Tiers 2 and 3 provided the member or member organization qualified
for a Tier 1 or 2 MARS Payment in Section IV, Part E is reasonable
because it will encourage

market participants to send a greater amount of Customer liquidity to
Phlx. Customer liquidity benefits all market participants by providing
more trading opportunities, which attract Specialists and Market
Makers. An increase in the activity of these market participants in
turn facilitates tighter spreads, which may cause an additional
corresponding increase in order flow from other market participants.
Certain market participants will receive higher Tier 4 and 5 Category B
rebates for transacting the same Customer order flow as today, while
other market participants may become eligible for higher Customer
Rebates in Section B of the Pricing Schedule.
    The Exchange's proposal to amend Section B to offer members and
member organizations an additional $0.05 per contract Category C rebate
in Tiers 2 and 3 provided the member or member organization qualified
for a Tier 1 or 2 MARS Payment in Section IV, Part E is equitable and
not unfairly discriminatory because it will be applied to all market
participants in a uniform matter. All members are eligible to receive
the rebate provided they submit a qualifying number of electronic
Customer volume. In addition, any Phlx member is permitted to apply for
MARS, provided the requirements are met, including a robust and
reliable System.
    Additionally, the Exchange believes that it is reasonable,
equitable and not unfairly discriminatory to pay market participants
different rebates for transacting Simple versus Complex Orders. Today,
the Exchange pays different Category A (Simple Order) and Category B
(Complex Order) rebates. The Exchange also differentiates pricing for
Simple and Complex Orders transaction fees in Section I as do other
options exchanges.

B. Self-Regulatory Organization's Statement on Burden on Competition

    The Exchange does not believe that the proposed rule change will
impose any burden on competition not necessary or appropriate in
furtherance of the purposes of the Act. In terms of inter-market
competition, the Exchange notes that it operates in a highly
competitive market in which market participants can readily favor
competing venues if they deem fee levels at a particular venue to be
excessive, or rebate opportunities available at other venues to be more
favorable. In such an environment, the Exchange must continually adjust
its fees to remain competitive with other exchanges and with
alternative trading systems that have been exempted from compliance
with the statutory standards applicable to exchanges. Because
competitors are free to modify their own fees in response and because
market participants may readily adjust their order routing practices,
the Exchange believes that the degree to which fee changes in this
market may impose any burden on competition is extremely limited. The
Exchange believes that its proposal to establish MARS Payment tiers
will continue to encourage eligible market participants to transact
orders on the Exchange in order to obtain MARS Payments.
    The Exchange operates in a highly competitive market, comprised of
fourteen options exchanges, in which market participants can easily and
readily direct order flow to competing venues if they deem fee levels
at a particular venue to be excessive or rebates to be inadequate.
Accordingly, the fees that are assessed and the rebates paid by the
Exchange described in the above proposal are influenced by these robust
market forces and therefore must remain competitive with fees charged
and rebates paid by other venues and therefore must continue to be
reasonable and equitably allocated to those members that opt to direct
orders to the Exchange rather than competing venues.
Change 1--Tiered MARS Payment
    The Exchange believes that the proposal to amend MARS Payments to
offer tiers will continue to encourage order flow to be directed to the
Exchange. Certain market participants will receive $0.10 per contract
Tier 2 MARS Payments for transacting the same order flow as today,
while other market participants may become eligible for new lower $0.01
per contract Tier 1 MARS Payments for transacting a smaller amount of
order flow. The Exchange believes that MARS Payments will continue to
encourage order flow to be directed to the Exchange. Any Phlx member is
permitted to apply for MARS, provided the requirements are met,
including a robust and reliable System. All Phlx members are eligible
to qualify for a MARS Payments. By incentivizing members to route
Eligible Contracts, the Exchange desires to attract liquidity to the
Exchange, which in turn benefits all market participants.
    The Exchange does not believe that this proposal will impose an
undue burden on intra-market competition because it will be applied to
all market participants in a uniform manner. All Phlx members are
eligible to receive MARS Payments provided they submit a qualifying
number of Eligible Contracts. In addition, any Phlx member is permitted
to apply for MARS, provided the requirements are met, including a
robust and reliable System. The Exchange believes this pricing
amendment does not impose a burden on competition but rather that the
proposed rule change will continue to promote competition on the
Exchange.
Change 2--Customer Rebates
    The Exchange believes that the Customer Rebate Program will
continue to encourage Customer order flow to be directed to the
Exchange. Certain market participants will receive higher Tier 4 and 5
Category B rebates for transacting the same Customer order flow as
today, while other market participants may become eligible for higher
Customer Rebates in Section B of the Pricing Schedule. The Exchange
believes that the Customer Rebate Program will continue to encourage
Customer order flow to be directed to the Exchange. By incentivizing
members to route Customer orders, the Exchange desires to attract
liquidity to the Exchange, which in turn benefits all market
participants. All market participants are eligible to qualify for a
Customer Rebate.
    The Exchange does not believe that this proposal will impose an
undue burden on intra-market competition because it will be applied to
all market participants in a uniform matter. All members are eligible
to receive the rebate provided they submit a qualifying number of
electronic Customer volume. In addition, any Phlx member is permitted
to apply for MARS, provided the requirements are met, including a
robust and reliable System. The Exchange believes this pricing
amendment does not impose a burden on competition but rather that the
proposed rule change will continue to promote competition on the
Exchange.

C. Self-Regulatory Organization's Statement on Comments on the Proposed
Rule Change Received From Members, Participants, or Others

    No written comments were either solicited or received.

III. Date of Effectiveness of the Proposed Rule Change and Timing for
Commission Action

    The foregoing rule change has become effective pursuant to Section
19(b)(3)(A)(ii) of the Act.\38\
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    \38\ 15 U.S.C. 78s(b)(3)(A)(ii).
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    At any time within 60 days of the filing of the proposed rule
change, the Commission summarily may temporarily suspend such rule
change if it appears to the Commission that such action is: (i)
Necessary or appropriate in the public interest; (ii) for the
protection

of investors; or (iii) otherwise in furtherance of the purposes of the
Act. If the Commission takes such action, the Commission shall
institute proceedings to determine whether the proposed rule should be
approved or disapproved.

IV. Solicitation of Comments

    Interested persons are invited to submit written data, views, and
arguments concerning the foregoing, including whether the proposed rule
change is consistent with the Act. Comments may be submitted by any of
the following methods:

Electronic Comments

     Use the Commission's Internet comment form (http://www.sec.gov/rules/sro.shtml); or
     Send an email to<EMAIL_ADDRESS>Please include
File Number SR-Phlx-2016-69 on the subject line.

Paper Comments

     Send paper comments in triplicate to Secretary, Securities
and Exchange Commission, 100 F Street NE., Washington, DC 20549-1090.

All submissions should refer to File Number SR-Phlx-2016-69. This file
number should be included on the subject line if email is used. To help
the Commission process and review your comments more efficiently,
please use only one method. The Commission will post all comments on
the Commission's Internet Web site (http://www.sec.gov/rules/sro.shtml). Copies of the submission, all subsequent amendments, all
written statements with respect to the proposed rule change that are
filed with the Commission, and all written communications relating to
the proposed rule change between the Commission and any person, other
than those that may be withheld from the public in accordance with the
provisions of 5 U.S.C. 552, will be available for Web site viewing and
printing in the Commission's Public Reference Room, 100 F Street NE.,
Washington, DC 20549, on official business days between the hours of
10:00 a.m. and 3:00 p.m. Copies of the filing also will be available
for inspection and copying at the principal office of the Exchange. All
comments received will be posted without change; the Commission does
not edit personal identifying information from submissions. You should
submit only information that you wish to make available publicly. All
submissions should refer to File Number SR-Phlx-2016-69, and should be
submitted on or before July 18, 2016.

    For the Commission, by the Division of Trading and Markets,
pursuant to delegated authority.\39\
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    \39\ 17 CFR 200.30-3(a)(12).
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Brent J. Fields,
Secretary.
[FR Doc. 2016-15065 Filed 6-24-16; 8:45 am]
 BILLING CODE 8011-01-P