Hey everyone! I am so excited today to be with Mark Walsh. He has done so much good for so many teachers, trainers, coaches, including myself. He created the embodiment conference, which hopefully a lot of you have seen and maybe even attended, where there were a thousand teachers, speakers, coaches, facilitators, mentors, and there were 500,000 people signed up for the conference. He has just done, I mean a lot of you probably watching this, some of you came from the embodiment conference, that's how you discovered me and so many other sort of embodiment teachers and trainers were discovered through this conference. So Mark, thank you for so much good that you've done for the community and it's great to be here with you. Great, my pleasure, just sticking this on the embodiment unlimited Facebook groups so more people see it.  I was like, I need to talk to George. I've been reviewing your content. I literally just downloaded your podcast, which I just heard you got up and running. I was like, if I'm doing this, I have to talk to George. And we both got the wear blue memo. It's nice that we've coordinated our wardrobes today. So yeah, Mexico. Yeah, so you're yeah you're in Mexico right now you usually you're in the UK and other countries sometimes but so you are launching this. We're going to we're going to talk about ethical marketing today and you're launching a free series of trainings called the marketing dojo on ethical marketing. And I want to make sure people know about that upfront. There's a link below this video above wherever it's called it's called ethical or the link is ethical marketing dot coach. I can I just share that can I just share the screen real quick. I just want to make sure people I want to make sure people see it. It's ethical marketing dot coach, and it's a free series. And, you know, Mark knows marketing super super well I I'm really excited to for the series myself. And after this five day free series you're actually launching a full program on ethical marketing, and I have contributed a very hefty interest into that program so I think people who study with you on marketing are going to are going to do well I mean you've proven that you've proven your skills for sure so. So I guess this is a conversation and please please do you know add whatever you want but I feel like I feel like marketing I mean one of the things that I think you really bring to ethical marketing is. I mean you have so much experience with embodiment. So, so actually I want to ask you this question. Can you define embodiment first because I know a lot of people watching this some of them. Everyone's probably heard the word, but not everyone's on the same page with what it means so what does that mean for you. I look in every every interview I get so it's fair question. So it's a bit of a buzzword, but I view it, you can answer in a few ways I view it as the umbrella term for all the body mind arts yoga meditation martial arts improv comedy body therapy so nice umbrella term for all the arts which look at the body as more than a piece of me more than a brain taxi but as part of who we are. This is really common sense I think to anyone out there. We will get what it's like to be tense when we're stressed we will get what it's like to see a charismatic leader. We know I was talking about dating with someone yesterday with chemistry that's embodiment. And in the marketing sense. Many people I think watching this have read the books or listen to one of your videos or whatever, but then fun stuff unable to do it fun stuff stuck. But they've read the theory maybe but they go okay what's getting in the way. And I think from a marketing point of view that the body is you know, I'm talked about it's just not part of the conventional mainstream narrative. And actually it's the thing that really makes a difference just in terms of our. Like what builds trust right like I think of markets I just read this great book trust agents is really nice book of marketing, and you know trust is so key to marketing and what are you conveying.  Like, are you sure, is this a good move for you and you know our friends had high grades is very much aligned with this as well. I just stress the body piece and maybe that's the only unique thing I bring, you know to this is the strength in that area, but actually just the basics of ethical marketing. Most of my tribe my people, my community. I see myself as a community builder and leader as much as a business person. I love the embodiment through unity you know I'm in Mexico right now and you know within two days of getting here I'm like going to your class meeting people looking for stars that's just what I do. And most of the people who are like my peeps. They're just horrible at this. They're just horrible at marketing.  And because of that they just don't want to do it and that's understandable you they don't do something against their values. And then what I learned is like when I told ethical marketing authentic marketing as you might say to people. They were just hugely relieved to be like, oh wow, there's a way of doing this that isn't scumbaggy, which is, which is in keeping with their values so that has become even though I'm an embodiment teacher primary that's become a real part of my life's work, because it's so empowering. Yeah, the people doing good stuff to learn that I mean I guess this is why you do it too right George. Why do you choose this job and not another. You know, so so I want to ask you this question. What. Well, let me let me let me share. Let me reflect back a little bit on what you just said I totally agree. I feel like part of the problem is that marketing, as I've been like studying marketing, I see that so much of it is so much of the same stuff. It's like basically, you persuade people you you you get attention by sometimes using visual interruption techniques or trying to be clever or whatever you like, work hard at getting people's attention. And that's already a little bit disembodied because you're, you're, you're, you're, you're trying to, you know, you're, you're no longer grounded you're you're in the grasping position right. And then after you get their attention, you're supposed to try to persuade them to do something with you. And, you know, sometimes people go George can you, can you please give me your feedback on my, on my website or my sales page. I look at people's sales pages. I'm like, Okay, so what I'm getting from this is that you are writing to somebody who is got their arms folded.  You have to prove your value and your worth. And it's like, what kind of position is that it's like. It's just weird. Like, like, nearly always when I'm talking to my team, like I have a couple of copywriters and I, you know, really get to know them and they're getting pretty good at sort of writing my style but I always check it because I want it to feel like it's you know really genuine and from me and, you know, I give them information they write it and I check it.  I read the out loud and he read it out loud and it was, you know, some sort of jargon, some sort of.  I was just, and he was like, oh yeah, it sounds fairly weird. I was like, just be normal. Like, how would I talk to you in the pub like, I wouldn't be like, Hey, Cain, do you want a beer this is the best beer ever buy this beer you want to be.  Just be normal, build relationships. It's not easy. It's so funny because Cain is the nicest guy ever like whenever I work with Cain I'm like this guy is amazing this guy is wonderful, you know, and but the thing is all of us. Cain is super smart too. And it's like, but the thing is, he's been trained in marketing. Just like right. That's the problem. It's like, whenever we've been trained in marketing and myself I had to detox from that stuff for years. I mean, this is why I started my business 2009 I didn't figure not figure out I'm still figuring it out but I didn't really enter authentic marketing until 2014 2015 it took me five years of detoxing from my master's of business. And marketing traditional training to go, wait a second. Just like you said, how would I talk with a friend. You know how how would I connect heart to heart with another human being that I genuinely like. Yeah, right. And it's like, like I saw you today and I just noticed my body kind of open. I'm like this is business. We're doing some marketing with you know promote the course but I was like yeah this is it's not unpleasant way to spend time. Yeah, it's like no it's that my body like opening when I saw you as I was George's dog you know is the other interesting one. Cain is not in the alternative world. So he's detoxing from marketing. He doesn't get why a lot of people in I'd say our world because I think we're both in that sort of alternative counterculture world. He doesn't get some of the hang ups. He's like money's good. What's wrong with money. I like money. Let's make some money. And then we also work with Sarah who's also a yoga teacher as well as you know because we brought Sarah she's more like our people to work with K. Yes, yes. And she doesn't have the marketing detoxing she has the hippie detoxing.  Oh, this is good. This is cool. So it's almost like two types of toxicity. There's a toxicity from the mainstream marketing world. Right. And then there's a toxicity.  She's like, and then she has all this stuff about you know being seen and she's British as well. She's a British woman and she has got cultural and gender conditioning. Right.  Don't be pushy. Yeah, you're too good. Yeah, it's really interesting. It's really funny because we're all like screwed up in a different way. You know, it's so funny. It's, it's like pretty much many, many women and men around the world are conditioned that way except for Americans. We Americans are like, Oh, I want to stand out and Israelis and Israel. I think recently we're doing a life purpose day next month right because you know I do different subjects and and we said hey who's a great life purpose coach that you know we wanted to get some recommendations from the community. Yes. And like 10 Americans like me. I'm amazing.  Yes, you know I'm from an Irish family that has a certain background. Yes, Israeli friends that has a certain background. That's right. My Russian friends you have, you know things are very different marketing in Russia. Everyone's so cynical because of trauma. So Russia is a deeply traumatized country so people are very strangers are dangerous.   Yeah, very. So this whole detoxing is so interesting because I totally agree with you I think I think a lot of a lot of those watching this. We understand the toxicity of the mainstream, but we also are coming to understand. Oh yeah I do need to have a healthier view of money, because we may have some of us came from a sort of a Judeo with you know Judeo Christian background where money is the root of all evil or that's the original quote that or people think that's the original quote I have a whole YouTube video on that search search YouTube on money root of all evil George cow and you can watch it but but but so some of and then some of us are you know maybe some of us have a different background or other spiritual backgrounds or the hippie background where it's like, you know, free love free everything everything should be free and money. It's like if you're taking money then you're not really giving you're not really being heart centered so that's one of the things and of course I've looked at the curriculum for the program you're going to be be selling after the five days. It's a little bit in the in the free five day training to but money money is a huge thing that the psychology of it the embodiment of it in a healthy way so I want you to just kind of touch on this like, like, I mean one of the reasons that you've been able to do so and marketing and I think me me too and I just want to say briefly like a lot of people don't know. I have a an advantage over a lot of my audience because I grew up in a in a home where my dad was a successful business founder he founded a business. He became successful in that business so I grew up thinking oh yeah of course money of course we make money of course money making is no big deal and I'm supposed to make a lot of money, or I'm supposed to be able to make a lot of money I grew up with that training that mindset that it's normal to make a lot of money. And I know a lot of you watching this didn't grow up didn't have that. Mark what about you did you did you grow up? No, absolutely not so I come from a family of sort of teachers and artists is a few soldiers in there, but nobody's really financially oriented. So you're actually probably more similar background then. I've gone through a journey with this really have like I was, you know, have some childhood memory of a guy going past in our village I grew up in the countryside in like a Ferrari or something like a red car. It was like a nice sports car. And my mum just kind of rolled her eyes and I thought it. And I remember just in that moment, and I had no idea who's in that car, he could have been the best guy in the world he could have been the worst guy in the world right but the implicit message from that moment was rich people aren't good people. And I really that's there was 100 messages like that and you know it comes from Christianity from Buddhism it comes from you know British culture, but it's also class based so I had this very interesting experience lately where I you know I've come into a little bit of money for the first time in my life the tournament conference did you know reasonably well.  I'm like, what do you mean we helped half a million people it was a great event like Mark, you, you, everybody I referred as a teacher to the conference were so grateful that they were I mean, I feel like you've done so much good for, I feel like you've done more good for me than I could repay you. So, I mean you win win you know we help the audience we help the speakers and I help myself and I'm not ashamed of that. And I feel like if you can engineer a win win win there's triple win really that one then great. Yeah, but some people were resentful some people with jealous some, you know, it's really interesting but anyway got a little bit of money for the first, you know, you know, I've been in business for a while doing present reasonably well the body facility of course and body yoga principles, but at this point I went oh I should really invest some money, rather than just have money I was, and I never grew up thinking of investment.  And I, I thought who could I ask about this and I have one cousin who went to a fee paying school, you'd call it private school. And he went there because his dad was an officer in the military. And so he's you know in the military you often send your kids to fee paying schools because you're, you know, traveling around war zones and stuff right. So he's the only member of my family he went to a fee paying school. And I get on pretty well with him, which is always a surprise to the rest of the family because you know he must be evil because he's he works in the city of London. And I find him up said hey Timothy how's it going you know this is, and why immediately saw was how comfortable he was talking about it. And he had, he's not smarter than me but he had financial literacy. And he said okay interest rates are low and you can get shares and you could buy a house and his girlfriends in the background and she likes me too so she's just like chipping in ideas. And then it was just like me talking about the styles of yoga.  And he was just the ease in his body.  I had had the education I didn't have the mindset of that's okay and it's no big deal and it's just part of life like, I don't know we learn about dating we learn about whatever. So that was a real moment of truth for me recently which under underline this and you know I always say with the, with the marketing stuff I do the first job is define marketing in a way which meets your values. It's just about building relationships that may or may not end in sales that it can be about generosity it can be a spiritual practice even you know it can be authenticity is not only not bad it's a good thing people trust you as the real you. And then you've got to get over some of this money I call the inner game is the money stuff out again is like you know learn about sales funnels learn about Facebook whatever right right it's so interesting by the way I had to want to make sure everyone knows you're not sitting in the bathroom. Oh, no, so I am in a B&B in Tulum, Mexico. I actually had to move because I had a little bit of gangster problem at the last one I got friends I had to move in a hurry. It's okay it was kind of fun. I'm you know I used to work in war zone service it was a reminder of my own life. But now I'm in a nice place and it's unfortunately doesn't have a desk I didn't check that so I'm sitting on my bed. And yeah, that's good why fight so I'm happy this crazy life right now. Totally. Yeah, the, the, the inner game. I love this because if you are if you can practice becoming comfortable with money. And there's this spectrum obviously there's there's there's there's greed on one side, and then you know greed and manipulation and kind of power power grabbing on one side and then on the other side it's like, Oh, I avoid money. I, I resent people with money. And that's, I neither side I think is healthy and it's like, can we come to this, this middle middle way where it's like, yeah money money is a tool to help us fulfill our purpose, fulfill our service in the world obviously give us enough security so that we can, you know, be mentally and emotionally healthy etc etc but, but how is your, how is. Yeah, okay so so just go into that moment George this. Yeah, I was getting excited. Totally. Yeah, yeah, this is this is not I couldn't find de kef George so we've got a problem this is real coffee. There's no de kef in the supermarket here. So people often say money is a form of energy I never know what they mean. I think it's much more honest to say money is a form of power. Right. And who do you want to have that power. Do you want to disown that power or do you want to use that power as a force for good. Right. And if we deny it, we just give it to people that have different values. And I feel like another way you can look at it as a tantra in the, you know, I have a pretty strong Buddhist education terabyte and Buddhist, and you can either be in a version to something or in grasping, neither is healthy or ignorance which is ignoring. Right. Yes.  You can either say, Oh my God, I want it and be greedy boy but equally to say I don't do money I don't do money that's a version that's fighting with reality. And as is ignorance, you know, in Buddhism, ignorance means not being aware. So as is just not being aware of like how and I constantly catch myself like what I was talking to I know how financial advisors, I'm getting educated, I'm getting input on this, I'm seeing it as something to learn, you know, something to school myself in increasing way.  And I went, Oh, I don't know. And then I realized like, Oh, that's a little bit of not wanting to look at the reality of my life for the next month. And I probably get away with it.  Yeah. Well, well, it's kind of like how much are going to eat today. There's something wrong to say, Yeah, I'm going to eat a eat a reasonable amount. It's going to be delicious food. Right. But it's not going to I'm not just I'm on vacations.  So it ultimately it's coming down to this healthy and neutral, right relationship with money to say, Okay, so here's here's a big one that I think a lot of a lot of sort of holistic or heart based people struggle with receiving the money. So so it's, it's, it's also also I mean, like I said, maybe except for some Americans receiving attention as well but receiving attention receiving money. It's like, you know, it's similar right so this it's a similar psychological hang up about that but the talk about that a little bit so how can we or what what is what is going on here what's going on with the receiving side. Okay. Lots, lots you can say here for sure you're going to more in my courses but let's say part of it's about am I good enough. It's about worthiness like that's true. Yeah, there's a piece around where there's like an equally if someone says I deserve this much because I'm worth it that equally says other people aren't right. But that that's that that is also dangerous, you know the L'Oreal trap I call that you know because I'm worth it. Okay, L'Oreal this advertising. It's like but that says I'm worth it someone else isn't always like okay can we take that away from money. You know the idea of but equally there's other people who just have a sense of worthlessness so so anything which is attention which is love which is money, anything coming in they're going to reject. Right, and you can look at this on a debt psychology point of view. I also just like to look at it very practically, like, every time someone gives you money, whether it be PayPal or hands you a dollar or whatever. Notice what you do in your body. Do you contract. And can you just a little bit relax for your feet, you have some nice practices I've seen on your videos, whatever works for you, you know, expand and relax is the sort of key semantic practice, rather than like when you take money out of an ATM. There's a part of me that feels like a thief, and I'm like looking over my shoulder and I'm contracted. And I go, Yeah, Mark, this is your money you don't need to be you're not a thief relax, breathe, take the money in your hand. Look at it, breathe again relax your feet into the ground soften your belly, put it in your pocket go about your day. If you have an ATM like let's say every three days that's a practice you could do two or three times a week. Right, like every time you get change even because it doesn't really matter about the amount of money it's that your system is saying this is a thing this is something that I'm being given. Yeah, so I think I think that's in there for some people they have to do the debt psychology work for, you know, even asking for money is a practice we do a lot with my students we say is my right. We practice it. We practice it. So, like, I just asked someone for a massage here and she actually gave me a little bit of a massage for free and it was awesome. So I said, Oh, I'd love to book an hour with you.  Yeah, and she said it would be 300 Mexican pesos and I looked up and it's like, that's like 10 bucks. Yeah, yeah, people need to Mexico. No, but it's not it's not me that's not enough for lunch here it's not that cheap. So it's not it's not a living wage there. Yeah, it's not.   And it's like, this person clearly needs to just be in the practice of, and she might say, Hey, you know, I really enjoy it and I want to be generous. But she knows I'm relatively wealthy like we've hung out.   So so what do you so so this idea of charging? Oh my God, I've made a video about charging what you're worth. But most of the people who are watching this, I feel like I've noticed to to, you know, two problems like one is some people don't charge enough. And so they might eventually, or have already felt resentful about sometimes writing service. But there's other people who maybe they learned the traditional from traditional marketers and they charge more than they probably should at the stage. And then they feel scared or bad about it. But any thoughts on that. It's not about freedom. So I always say body mints about awareness and choice. So I think first thing is notice your pattern is your patterns under charge or to overcharge because somehow it inflates you and makes you feel good right now. Right. I look at money or it's not it's not that it even makes you feel good it's almost like you are afraid others don't value you unless you charge as high amount. It's like, it's like this is how they don't even realize this has happened. It's like, this is how I build credibility in the minds of others by price. I'm like, is that really, is that really how you're going to prove to others that you're worth it so that you charge a high price. It's like, wow, that's, you know, I think a third piece there is status people could feel like I, you know, I asked someone to do an event for free, which was massively in their benefits, but they would I just can't do it because I feel bad. And I'm like, but you're going to win from this. Yeah, she knew she was going to win, but she still couldn't do it because it to her is devaluing her somehow she got the story that unless you were paid you're worthless or unless you were paid a center. So for me, it's about the freedom to do both. So I give an example, every time I go to Russia, I work with three or four audiences. I go to Russia regularly. Moscow has money, but there are people there who don't. So I work with a gay community for it might maximum 50 bucks for a day. Okay, because it's kind of often quite poor communities, you know, they've identified as we're alternative therefore we have to be poor. I've actually done workshops for money with gay community in Russia, they've sort of somehow tied being gay to being poor it's very interesting actually. I work with the yoga community who have some money. I work the coaching community you have a bit more money. And I work with the like high end business concerns you have a lot of money. This is like some serious Moscow money. I know what oil oligarchs who have more in I charge them 1000 pounds an hour I mean they have more money than me and you can imagine. Right you know they they sort of come in by helicopter kind of thing you know. So it's five groups of people with five different levels of money. And my practice is giving the best value from the heart to all five of those clients.  You know, and all I noticed with the sort of poorer clients like my lesbian friends that I work with, I've worked with them for years. I'm like, you know what they're not really paying you much or just give them my second best I'll come I won't sleep properly the night before I'll party or night and then stumble in five minutes late. You know, and I go no, the practice is to give from the heart equally to everyone. And I got to a point where I pretty much do that. And that feels really liberating. So the price is in no way about my worth. It's simply a practical thing. And then I'm free to make a choice not I have to be work with the poor people because it's noble and good, or I have to work with the rich people because I don't value myself. I work with the whole spectrum of Russian society, sometimes in one week or one day even. And it feels good in every place. The only thing that changes is how smartly I'm dressed and how smart with training rumors. That's the only thing that changes. Yeah, I love that. I love that liberation of doing that is the ecosystem works as well. I couldn't do the charity work without the sort of rich work. Every time I go there, the ecosystem works. Yeah. Well, this is this is where I say I tell people, give content generously be be, you know, be genuine and generous in your free content.  And then 20%, make sure you are asking people to say, Hey, join me for this program, hire me for your, you know, for as a coach or facilitator or, you know, here's my product, you know, it's like 20, 20, 80 rule, like that's a really, really nice balance just to be able to have people support you, right? Like this course next week, it will be the best bite size nuggets I can provide. I'm not going to be holding back the good stuff. Yeah, I know I best nuggets and then you're the same. Tad's the same genius. All the people I love this for the same. I was thinking about this yesterday I was walking along and I was thinking what's the kindest business model. This is my starting point, not what makes the most money or what should I do or, you know, what, and the freemium model I think is the kindest. And, and here's the interesting thing, it has to be kind to me. Right. So it's kind to the audience because it gives people that don't have the money a lot of great stuff. It's kind to the people that buy because they can build trust and taste before they buy.  It's a trust building sequence. So it's kind to buyers, and it's kind to me, because it puts me out to a lot of people in a percentage like the conference, for example, you know, half a million people got it for free and a certain percentage those poor. Yeah, that's I if there is a kind of model. Yeah, I would like to know about it. I personally have not seen one. Yes, yes.  That's not kind to me and it's not the word I would use that my community really likes is sustainable. Yeah, it's not sustainable. It's not, and you know, it's not kind to other teachers, because the question marketplace. Here's the question I want to ask. Do teachers deserve to make a living. Are people that have skills that let's just be honest with that question do teachers and facilitators and coaches and mentors and healers deserve to make a living for what they provide. Now and some people might say no, all healing should be done for free and there are some spiritual traditions that believe that and that's okay if you feel called to that do it. If you want to live. I think it's a middle way in the modern world where, you know, currency and money is still being exchanged for for for work and products. Do teachers and healers deserve to be paid for their work and my answer is, yes, they do. You know, so, so I want to make sure people know again about about about the five day marketing dojo so just give me a moment here. I want to share my screen. First I want to thank Erica and Lisa and Sarah Alessandra. There may be other comments that I'm not seeing here but just you know live who are here with us right now. So go to ethical marketing dot coach so it's not dot com but ethical marketing dot coach is where Mark is doing the five days of free training so Mark tell us about this it's 45 minutes live each day. Yeah, yeah I basically you know it's, you know all transparency it's a it's a funnel into a product. So, whether it's a sample of the actual training which I'm part of that the pay training I'm part of yeah.  You know I tend to make a lot of jokes and be quite you swear and be quite young and you know you have my own version of it, but what people can really get from it is a reframe of what marketing is, and this can be done easily in a week in these that you watch even three of these 45 minute sessions, you'll have a completely different view of marketing and one which makes you want to do it. As one of my students said to me what I learned about marketing from you mark was to do some. Okay, but here's why he didn't do some because he didn't have a view of it that made sense to his values. And this can give you that view now the embodied training and details that takes time, but the reframe that having a view of marketing aligned with your values is really quick. It's really quick I just take people through it logically I've been doing it for years at the end of it even at the end of the first session people go. And that's a relief. I now actually want to do marketing. And then I give them some of the most fundamental tools because you can study business for years but the basics are actually fairly straightforward. Like, I find myself explaining, I do coaching sessions one on one with people pay me for this. I find myself explaining the same five or 10 things just again and again and again. Yeah, yeah, I totally agree. George like this is a funnel this is trust building. So marketing is a form of spiritual practice which I completely agree with. I, I, I think I sometimes say marketing is the process of a business finding it's calling because it's continually exploring your own interests and your own experience in in collaboration with others to see what resonates what really serves them, which is what our calling is is that kind of intersection between what we can provide and what others really benefit from. So I love that marketing is a form of spiritual practice day one difference between Jedi and Sith marketing number day two is to find your niche and rocket. Awesome. And you know mark one of the things I love about you you're very you like you get to the point is very high value, what you do like very, very concise as well. So we write authentic marketing messages sell without being cringy pushing many people love that day for you social media effectively and ethically. Excellent. They five collaborate effectively build win win relationships and help students.  So this I think this these five days of free trainings will give people a really good taste of what it's like to study with you and then there's the paid, you know, ethical marketing training with with all the money stuff. I mean you have so much in that curriculum I was, I was, I was, I was messaging with you. I was messaging with you I'm like, Mark, are you sure you want to give all that in the curriculum because that's a lot for the paper. I mean I've been coaching people and teaching stuff for years right I always taught it as part of my other courses. Yeah, the end of my body and coaching or anybody. And then people kept people were literally giving me standing ovations for the like that bit of the training. And I went okay I need to get on front of a camera and download everything I spent three days just downloading. And the crew were like, Wow, this is going to totally change our business at the end of it, you know, they were just there film but they said this helped us so much. And for me, I can't, I'm a give up. I like being generous. And as I say this is the kindest model people can get a taste if they you know they're there for those who can't make one or more sessions do they get a recording of it. They're free for 24 hours. So email in there gets an email every day is today's recording. Yeah, depending on because we have people in different time zones and this is US and European friendly time zones. And 24 hours is a is a very good boundary to keep to say hey listen, you're getting you're getting this for free, you know, you're not going to listen to it if it's forever free and forever download on a computer or whatever so 24 hours give yourself it's within the 24 hours to to watch it listen to it etc is a video is audio what is it. It's video.  Okay, so if you can attend live then they can interact a little bit at least with some questions or interact with each other. I think with the zoom is going to be sort of invite only that's kind of and then and then that's broadcast. You know, if they want to come to the Facebook group and ask you know if they want to come to embodiment unlimited and ask questions we can take I'll take, I'll take your board questions and feedback for sure. But yeah, I just find like, rather than broadcasting actually being live with at least some people just keeps it human and totally yeah it makes it much more fun. So ethical marketing.coach is the website, just like it's spelled here as you can see ethical marketing.coach so I'm going to, I'm going to try to listen, watch all of these as well myself because I know I'll learn stuff from it too so Mark. Thank you. Thank you. Pleasure man. If my people will be listening to this too so I just want to say I just downloaded George's podcast and I know my listeners like the embodiment podcast so there's a another good podcast we had you on twice on my podcast as well so I was looking through the streets of Mexico listening listening to your stuff I always used to joke I was used to listen to you in the bath on YouTube right and the reason that this isn't like it's a joke but it's more than that like the reason I listen to you in the bath is because at the end of the day and relaxing I want to learn something but I don't want to be like nothing pushy nothing triggering and I could listen to you in the bath and still be totally relaxed and and to me that's like now I'm a little bit more you know but that says something about you as a person that I can feel comfortable in the bath with you, you know, and honored. It's kind of a weird way to say it but that just means I like you I think your works really good it's chill what you do with it. It doesn't put me in that like oh my God I've got to buy now. Some people some people have said they listen to me before bed I'm like good thing or a bad thing but if I can help people sleep that's great. I think we're a great combo I think we're a great combo similar values but different style and I love working with people with different style because it's not everyone's your cup of tea or my cup of tea right. Absolutely so this is great. Mark thank you for for doing the five day series thanks for kind of showing up and giving us and having this conversation together and it was a pleasure man I hope I haven't talked to you too much that caffeine really hands so no no that was great. It's taco time here so thanks thanks for your time. Cool yeah I'll see you next week for the marketing dojo. I see you there take it easy.


Hello, this is LaptopMedia, and today, we will show you how to open the Dell G315 3500 and what's inside of it. There are 10 Philips head screws holding the bottom panel in place. Note that the back four of them remain attached, and act as a lever that lifts the plate after you unscrew them. Naturally, you want to start the prying process from there. Looking at the cooling, we see that everything here comes in pairs. There is a pair of fans, a pair of heat sinks, and a pair of heat pipes. Both of them are used to cool down the CPU and the GPU, and there are further heat spreaders for the VRMs and the graphics memory. Although Dell's official specs sheet shows, that the maximum memory supported is 16GB of DDR4 in dual channel, we are pretty confident you can equip it with up to 32GB. As of the storage, our unit comes with a 2.5-inch SATA drive bay, as well as an M.2 PCI-EX4 slot. Not in the last place, there is the battery, which on our model has a capacity of 51Wh. However, there are units that are sold with a 68Wh pack. If you'd like to see more disassembly videos of the latest notebooks we would highly appreciate if you hit the like button and subscribe to the channel.


This research has developed a new type of lightweight nanostructured aerogel material which can be used as an effective EMI shielding material. This material consists of ultra-thin cellulose nanofibers and transition metal carbide or nitride, emzine, particles. These particles are arranged in a way that allows them to form a structure similar to the nacre of a pearl. This structure provides excellent electrical conductivity and interfacial polarization, resulting in a very strong EMI shielding effectiveness. Additionally, this material is extremely lightweight and has a low density, making it ideal for use in applications where weight and size are important considerations. This article was authored by Jurhui Zheng, Changxian Wang, Gilberto Sikera, and others.


The Parable of the Butterfly Dream The great Taoist master, Shuang Zha, once had a vivid dream that he was a butterfly. He fluttered through the bushes and the trees, having a simple consciousness. He no longer had any awareness of his individuality as a human, and all he knew was the life of a butterfly. He flew around the gardens, experiencing fully the existence of a mere insect, and suddenly he awoke and was taken out of his dream. He sat up and looked around, and thought to himself, was I a man who just dreamt about being a butterfly? Or am I now a butterfly dreaming that I am a man? Which one is it? Could it be both? This amazing parable explores the nature of reality itself. Are we merely dreaming this reality together? Is our experience on earth one huge collective dream that we're all engaging with? And who truly knows? This parable also speaks to living in and seizing the moment. When Shuang Zha is in his butterfly form, he isn't concerned about why he's a butterfly or whether tomorrow will be something else. He is simply a butterfly, right now, living his best butterfly life. Perhaps the lesson here is a simple one. We get so caught up in life with worries and anxieties of things that haven't even happened yet, and many a time forget to just be and experience the physical reality that we are in as a reality in itself. This also relates to the process of death, something that may seem very scary when it's not truly understood. When we die, it is arguably much more accurate to think of it like waking up from a dream and moving into a new kind of existence. This idea is Echoed in Descartes' famous maxim, I Think, Therefore I Am, which argues that the only thing we can know for sure in life is that we exist. Even if we are all currently in an afterlife or spirit world, we still exist in that world. Our consciousness does not simply cease to exist, but carries on from one life into the next. We never truly die, we just transform, the energy changes shape into something new. Much like when a caterpillar becomes a butterfly, the consciousness of the caterpillar does not cease to exist, but is transformed. When we view this reality as a huge interactive dream, then we can understand that, just like in a dream, we are able to create our world. We have the power within us to manifest anything we could ever imagine, and the first step is always just believing that it's possible. Perhaps we are all just figments of each other's imagination within the mind of God.


Uh-oh, uh-oh. I just got one. I got one. I got him. I got him. I don't know how big he is, but he is tugging. No freaking way! Hope everybody's having a wonderful day. We're back with another video. If you guys are new to the channel, please hit that subscribe button, hit the notification bell, also hit the like button if you guys have been enjoying the content. Got my boy Fletcher in the background right there, and we're filming a freaking bane.  Don't be doing it. The last time I was with Fletcher, he tried to do some some stinky stuff with me. What are you doing over there, boy? I'm watching you. Last time he put a net over my head, so I don't know what he's gonna do with a shovel. But today we're gonna be doing some live bait fishing. It's been a while since I've filmed a live bait video, so I'm very pumped about it. Very excited. This is like when I was younger, me and my granddad, this is all we used to do is fish with live bait, and that's kind of how I grew up fishing and bass fishing as a whole. So I'm excited about it. Fletcher's excited about it. We're gonna have an awesome day today. But the first thing we're gonna do, this is gonna be like a live bait train challenge. We did one before. It actually hit over a million views. You guys enjoyed it. So it's like we got to come back with a part two and do it even better this time. So we're in the woods right now. Got old Fletcher right there, and show them what we're doing. Alright, well we're gonna be taking a good old shovel, and we're gonna be digging some holes today. And Fertig's gonna be looking for some worms. As you can see, it has rained quite a bit recently. The ground is super wet, which should mean all these worms are gonna be up close to the surface. So we're just gonna start digging, and we're just gonna be looking for as many big juicy worms as we can find to hopefully catch some nice Luke ill with, some other little pan fish, and throw those suckers on a giant hook in hopes of catching some monster bass above some suspended structure today. If we do everything correct today, we're gonna catch some monsters. No way, that quick. A big old juicy one. That's a solid one. So we have the live will too. We'll show you guys that in a little bit. It's kind of going through the process, so we're just gonna throw him in there. We actually tried to film this a while ago, and it just was not working. But with it being so moist outside right now, I think we're gonna find these worms fairly quick. I think we're gonna find them quick, but we definitely want to throw just a little bit of dirt in here for this dude. Just so he doesn't dry out if the sun ends up coming out. We want him to be able to bury down in that dirt. Let's go somewhere else, somewhere a little more moist. Maybe somewhere over here with these logs, you might be able to lift some up. You might find some grubs.  You could find something other than some microbes. Try some of these that are like down in the hole a little bit. A million ants. Literally a million. I'm gonna pass on that one. Yeah, I'll know about that one. That's a hard skirt. Well, we got one more worm right there. We only got two total, but I think we have a little plan just in case we don't have enough worms. We're actually gonna head to a pond now. Now we're gonna go catch some live bluegill to fish for the bass. So it's gonna be a lot of fun.  See how many live bait bluegill. That makes a lot of sense. Live bluegill we can catch and get in and get in. What am I saying? And get on to catching some big bass. Alrighty, just made it out to the spot where we're gonna try to catch some bluegill. We got this big dock right here, hoping there's some around it. We were gonna go to a couple different spots, but there's a lot of noise. So we're just going over to this one. We got this little tiny hook right here. These little bluegill. But we've got a little spinning combo rigged up. This one actually is tied to the straight braid. Where are the split shots? Yeah, we will need a split shot right here. That braid will float, so that is the one thing. Put us a split shot or two on there. I think that would be good. Put a little bit up our line. Put it about right there and we should be good. I think just one of them would be fine. Just that braid floats, that's the only thing. Keep it very basic with the bream fishing. Alright, the worms.  Ha ha ha, gotcha.  We're gonna have to use some small pieces. I'm sorry, bud. I'm sorry. I'm sorry, bud, but we gotta do it. This is the food chain challenge, baby. Just a little tiny piece. I'm talking really small.  That's all we need. Now let's see if there's some bluegill out over here that we can cop up real quick. Hopefully we'll just drop in and find the little mother load. I'm kind of wanting to get a mixture of small bluegill and some big ones at the same time.   Yeah, we do gotta fill up the cooler. Should we do that first? Yeah, we should probably do that. Make sure we get these guys some nice pond water. That stuff that they come right out of. They have a nice place to live. Perfect. Put them on the hook. Definitely want to put the pond water over hose water. They just have all the little things that they need. This will survive. Show them the little setup that we got, too. Oh yeah, we got the essential. If you're gonna use a cooler for a little live bait well. We're gonna put these guys in here. Got the little aerators. This is just a basic bubble box. This is actually the bigger one that I've used before. It's called the power bubble. Let's take the right up to his battery. We're good to go. Got the two little bubblers in there, two little aerators. That should be good for our live bait. I don't know how many we're gonna get, but we're gonna go ahead and start catching them. Load them up in here. This will be our little tiny live well for today. Alright, here we go, Fletch. I do not know. I guess we're gonna see. Oh, what if we did the whole drop 5,000? He just spiked my creativity right here. Fish were so smart. Uh-oh. Got them all. I want to go for some bigger ones today, but... That's bass candy right there. That's bass candy.  Look at that. Still saved our worm. That's a good little sign. First little bait fish for today. He ain't big, but like I said, we're gonna load up on some bait.  Yeah. We have to go back and get some more, so... Got a last little one. He's over here barking at me. I don't know if you guys can see that. See him barking? Look at him. Look at him roughing right there. Yeah. That is literally bass candy. I know that.  You got the regular size. Then you got the fun size. These are like these little bite size, fun size bars. Oh, yeah. Little bite size Kit Kat action. This thing is barking the whole way up here. He's trying so hard to get out of my hands, but it's not working. Let's see what we got.  Oh my God. Oh, man. That's gonna be deadly. That cooler's gonna be slammed by the time we're done. Oh, yeah. Little tiny guy. Don't eat it. No. Yes. Yes. Oh. Another little bass candy. Gosh, man. That is... I'm telling you. That's gonna be inhaled. That's gonna be inhaled. Did you have one? I had one in the hole. Really? Yeah. You got them? Oh, yeah. You got them in the hole? Oh, yeah. Now we're talking. That is what we're talking about right now. Now we're talking. That is perfect size for a giant man. That's like a nice... Oh, that is perfect. Was he on the bottom? What do you think? Like a nice... Oh, don't lose him. Like a nice like probably like six, seven inch right there. Yeah, that's a good one. That's a good... That's a perfect big catfish. That's a good one. Was he on the bottom? Yeah. Got one? That's a really nice one. Is it a... Yeah, that's a bass. I ain't never believed you. Oh. Is it a catfish? I don't know. Is it catfish, bro? Who is a catfish? Oh, my God.   You've probably bent the hook out. Yeah, he did. Oh, my God. That was a tiny one. He did bend it out, didn't he? Yeah. Wow. Uh-oh. Oh. Uh-oh. Uh-oh. That might be the best one. Yes. That's perfect size. Yes. Get back in a lucky hole now. They were loaded down there. That was a freaking good one, too. That was a really good baitfish size.  We just had to look with it. That is a good one right there. Now we get in. Now we get in the good bait. All right, let's grab us another worm. Nice little piece right there. Oh, yeah. I got a good little piece on, too. I think I'm going to launch it. Oh, no. Oh, no. All righty. So we got about eight bluegill now total. I think we're pretty good for the day. I think we're going to be fine with about eight. We got a few big ones in there. We also got a few fun-sized little Snickers bars in there as well. So it's going to be good. Let me show you guys. This is the final little go-around. We got eight total in there. I think it's going to be good. Look at that, Fletcher. We got a bunch. We got a good little bit. Woo! Look at that one. That's double-digit bait right there. That's a big girl. All day. Now it's time to go catch the big bass. Are you ready? I'm excited. Let's do it, bro. Let's get it. Yes, sir. All right, so we just made it out to the lake that we're going to be fishing in today. As you guys know, we got the John Boat. We're going to be going out on it. Me and Fletcher actually filmed a jig and big creature bait video. A couple of episodes ago and the fish were just loaded on this offshore structure. The brush piles are freaking phenomenal. Big pipes in the water and these fish are just loaded. So we're actually going to be putting it in here and testing out the theory if they're going to eat the live bait. Because we already know that they're going to eat the bottom baits. Oh, yeah. We killed them the other day like really good. Destroyed them. So now we're kind of like, let's see if they're going to eat live bait. So we're going to try it out. We're going to go out there. It's going to be a blast, man. I'm excited. Let's go ahead and dump the boat in the water and get started. Whoa, boy. Guys, we're about to get it started. Fletcher actually already got his poles out there. He put a smaller bluegill on there and then he has his little electronic lure out there. So as you guys can tell, big bobber, circle hook. Let's go ahead and pick our poison on what live bait we want. I think we're going to go with a good medium. Nothing too small but nothing too big to start off with. I'm thinking that guy right there. It's a nice medium one. I think that's perfect. The medium is the way to go. So there's a way to hook these. I can't remember exactly to where you're not going to puncture them to where they're not going to get injured. So therefore they're going to move more. Do you know exactly where that's at? I hook them up top.  Oh, don't drop them. Oh, he's flopping over here in my feet. Let me see if I can't get him. Oh, come here. Got him. There you go. Yeah, I'm going to go through.  Not right here but right in front of it. There. Break that through. Boom. Perfect. I think we're solid right there. I think that is the go. Good medium size. It's awesome right there. All right. So this is the spot that a lot of, look at his action. Man, that's a feisty one. We're going to make sure our drag set once I cast out there. This is the spot where we found a lot of fish stacked up on so I'm excited about it. I'm going to go ahead and give her a good swing. Oh my gosh. A little to the right. A little. Oh my God. Look at your arm. Oh my God. That's a lively one. That's exactly what you want. Exactly. Look at him going. Me and Fletcher were talking about their only problem today is going to be making sure our poles don't get tangled up. I'm going to get this drag set up. I think we're going to hook a big one today. I'm excited about it. Now we just got to stay put. It's a waiting game now and see what our bluegill does. If we start to see him kind of move around a good bit or if he's staying still, I'm probably going to reel him back in and cast him out. Let's see that movement to where you can almost tell he's intimidated of some of the bass that he's around. But he's got a good bit of movement out there. I think if this doesn't work, I'm going to go reposition the cast every more on this left-hand side. But now it's just a waiting game. Let's see if we can get a bite. Is that you? Did you have one? I think I had one. You had one. I had one. Oh my God. No.  Oh my gosh. He was just sitting there munching on it, man. No. He took our bass candy. You had one, dude. I know. Dang. Let's see if he eats this one. He's got a little muscle. Try it. Uh-oh. Uh-oh. I just got one. You got much? I got one. Oh boy. I got him. I got him. Oh, yeah. It's a plug-in. Yes. Dude, we just came to our second spot. It's right away. This fish is fighting hard, too. I don't know how big he is, but he is tugging. Oh, yeah, guys. This is what we came here for today. Oh! Yo, what's he doing? Oh my gosh. Yo, that's a big one. That's a fatty. That's like a four-pounder. Oh, he's barely hooked. He's barely hooked. Bluegills gone. Yo, don't spit it. Oh, yeah. Look at that, boy. Yes. Give me some. We're wanting to come forward today. Look at that.  And that bluegill is gone. Holy cow. That was a good sign. Yeah, it's not in his mouth. Look at that. Little circle hook. We can cut a weight on this fish. I don't know if he's quite four. He's a solid three number, though. Do you have that scale? Yeah, we left it in. We left it. I think we're safe to say that he's a mid three or a high three. That's a good fish right there. Beautiful bass right there. First one on the bluegill today. We didn't have any luck at that first spot. And then we came to our second. It was like instant. Gosh, that bluegill didn't have much life in him yet. And then I saw that bobber go down. It was like that. Yeah. That bluegill didn't even have enough in him to do that. That is a beautiful fish. First live bait bass today. Let's try to catch another one. Oh man. That was a lot of fun. Give me some flesh. Yes, sir. And I wasn't even recording. That's even better. You guys just missed out on a lot of crazy events. Fletcher lost one on his bluegill. I got hung up on the bottom. And then his electronic lure got wrapped around something. So, yeah. That's about what happened in the last 45 seconds. All right, guys. While we're waiting on the live bait deal, I kind of wanted to pick up my bass rod. It's got a big flipping rig on here. Kind of wanted to try it out. See if I can get a fish on here. Fletcher's still live bait fishing. It's so hard for me to freaking do that anymore. A bass fish. So much power fish. And it's hard for me to sit down and wait on a fish to bite. What? No, I think we got one. You got one? I think he's got it. Or is he just chasing it? I'm letting him take it. I'm letting him take it. Do I need to get the camera? Do you actually got one? No. You got them? We're good. Actually? There we go. Oh, that's a decent little one. You wanted to do much, did he? That's a nice little fish. That's a two-pounder. Where's that camera at? Donk right there. He popped off my bluegill. Just ripped right through the top of his back. Not a bad one. And he's hooked in there good. Right where he's supposed to with that circle hook. A solid, I don't know, he's probably two. A pound and a half, two pounder? Yeah, two pounder. A solid one to eat that little bluegill right there.  Especially a live bluegill. When they're just sitting there fluttering out there and it's all distressed and all that, these little fish will come up and munch it just like you see right there. Dude, definitely was ambitious with the size of the bait that was on there. But thank you for buying there, bud. You definitely munched good. All right, little bud. There it goes. Good job. Let's go. Now we're one for one. Yes, sir. Let's do it. There's gotta be some bass on here. If he stays still, I'm going to cast in front of the boat right here. I would just love to throw it in there and just watch one eat it like a topwater. Just right away. Just slam it. We can just drift this tree live. He got it. He got it. He got it. He got it. No. That was the craziest bite I've ever seen. Oh, my God. No. You dragged him over that limb. All right. That's got my confidence high now, though. Oh, guys, it was getting painful. There was like no wind, super hot. Now the wind's picking up a tad bit. Just had a fish try to eat that bluegill like a topwater. That was insane. Oh, my gosh. We got some more. We're going to try that again. That might be the key, Fletcher. Yes, sir. By these trees today. Oh, dude, that was dope. Oh, man, dude. That was crazy. Why didn't he stay pinned? I tried to let him eat it for a second. That was insane, bro. That was one of the coolest little bites I've had in such a long time. He was like starting to get hung on a branch, so I started to reel him in. And that bass said, nope.  Or you just want to call it. Do you think I'll be fine with what I got? I think you'll have plenty enough for a video. Yeah. That's the only thing as long as I got enough for a vid. No freaking way.  Oh, he's got it choked. All right. That was so cool, man. Look at that. And look exactly how they eat these bluegill.  Headfirst. Dude, he's got them headfirst. Artie and his crushers. Oh, my God. We should probably just let that bass eat it, shouldn't we? Yeah, just give it to him. Holy cow. Now, look at that bluegill and that bass's crushers right there. That is exactly how you want it. We're just talking. We're like, man, it's already late. I was trying to get this video up today and we're like, man, I guess we're just going to have to call it. All of a sudden, you just dook, dook, dook. And then you got a beautiful bass right there. About a two and a half pounder. Choked that bluegill. We're just going to let him have that. He's going to be able to digest that when it's really small. Don't you think? Yeah, definitely. He should be good. But that is awesome right there. Got some topwater action right there. Bluegill hanging out of his mouth. You got you a free meal, bud. A little souvenir. Oh, yeah. I'll eat that bluegill. Yes, sir. That was freaking legit, bro. Legit. We just waited. And all of a sudden, he just came up behind it. Just slammed that. That's some of the most fun you'll ever have right there, especially witnessing the bass come up and eat them like that. Man, hit the like button on that one. That was fun.


As migration continues to increase worldwide and with IOM's entry into the UN system, the interest in IOM's activities in the field of migration policies and governance has grown. IOM's Migration Policy Repository provides a platform to share and access information on IOM's national, regional and global migration policy activities and own migration policy products. The repository thus becomes a valuable resource for policy advice and technical expertise in all migration thematic areas. The Policy Repository is a space for IOM staff to share their migration policy work and learn from each other's good practices to be championed and leveraged. The repository's easy policy registration system allows sharing of migration policy activities and products. The full text search function provides quick access to these entries and documents. Concise metadata, keywords and reference information enable users to learn more and get in contact with authors or focal points for a specific migration policy activity. The repository thereby facilitates the establishment of communities of practice. The Policy Repository is a collaborative effort across all of IOM. Showcase your migration policy insight and success by registering the migration policy work today.


Thank you, Michel, for this warm welcome. Hello, everyone. I know we have a lot of distinguished guests in the room, and I would like to thank you all and all of you for being with us today to welcome a very special guest to Canada. Tishuk Kenny, on behalf of all Canadians, welcome to Montreal, to my hometown, and to Canada. It's an honour to have you here with us today. I'm especially pleased that we were able to spend some time together right here in Montreal. It's my hometown for starters. I wouldn't have the privilege of sharing the stage with you this afternoon if it wasn't for the residents of the District of Papineau who vested their trust in me for many years now. Montreal serves as a great example of the way in which our two countries, Canada and Ireland, are so deeply connected. The first wave of Irish immigrants arrived here in Montreal in the first half of the 19th century, and it wasn't quite the same city it is today. At the time, it was a small commercial city, the fact of being located on an island left to be thanked by the weather, because the only way to ensure the entry and exit of the merchandise was by boat. But despite these difficult conditions, tens of thousands of Irish immigrants have chosen to settle in Montreal. It's the place where they decided to settle, to raise their families, and to find the sense of belonging to the community they had known in Ireland. These new Irish immigrants have chosen one of the most beautiful cities in Canada, and they have contributed to making it a real metropolis. Irish-Canadian workers participated in the construction of some of the most ambitious infrastructure projects of the time. First, the Canal de la Chine, and later the Victoria Bridge, an important commercial link that was linked to Montreal to the North American market and to the rest of the world. Avocados and Irish-Canadian entrepreneurs have become prominent figures in the work of Montreal, while others have chosen to enter politics, and they have known success as mayor and prime minister. Those who have come from Ireland have brought with them the qualities for which the Irish are recognized through the world, the ingenuity, the hard work, and, of course, the joy of living. They have transmitted these qualities to their daughters and sons, then to their little daughters and their little sons, and they have always benefited from their numerous contributions. The McCord Museum, St. Patrick's Basilica, the neighbourhood of Gryffindown, the Black Rock that commemorates the lives of those who perished on their journey from Ireland to Canada, and yes, the La Chine Canal and the Victoria Bridge, now landmarks in this city that so many of us are so proud to call home. For centuries, millions of Irish immigrants and their descendants made Canada their home, and we are all better for it. Stronger culturally, you need look no further than events across Canada, like the annual Miramashi Irish Festival in New Brunswick, to know that the Irish culture is alive and well in all corners of our country. As you've heard me say once or twice before, it's diversity that makes this country so strong. Stronger politically, our mutual respect for democratic values guides both our governance and the way we approach the world. Together, Ireland and Canada continue to work harder to create better opportunities for the middle class and those working hard to join it. And stronger economically too. Most recently, our collaboration bore fruit when Irish and Canadian officials worked alongside our European partners to ratify the Comprehensive Economic and Trade Agreement. Throughout the lengthy negotiation process, Ireland and Kenny were steadfast supporters of this historic trade deal. So I want to thank him once again for his leadership and helping to secure this truly progressive agreement that will create more opportunities for citizens on both sides of the Atlantic. Kenny and I agree on the fact that to make our economy grow, we need a strong middle class. We believe that companies should have access to new markets to export their goods and services, and that consumers should pay a fair price when they go to jail. We believe that when trade agreements are well-consumed, they are able to create jobs, stimulate economic growth and generate greater prosperity. The ECG is one of these agreements. And that's why we both supported its ratification and promoted it. An ambitious and truly comprehensive deal, CETA is an excellent agreement for Canada and for its European partners. It will increase trade by opening up new markets and create good, well-paying middle class jobs for citizens on both sides of the Atlantic. But what makes CETA a truly progressive agreement, and I would argue a model for all future global trade deals, is the fact that it is very much in line with the values of the countries involved. It contains provisions on labour protection, the environment, responsible investment, food and consumer safety, and the management of natural resources. The ratification of CETA was a crucial step toward creating real, meaningful growth that will benefit everyone, and it would not have been possible without the help and support of T-shirt Kenny, his officials, and of all our European partners. And we got here through understanding that both Canada and the EU want most what is best for all our peoples. We want hard-working middle-class families to make a fair wage and comfortably support future generations. We want our kids to have every opportunity that we didn't have. We want future generations to enjoy a higher standard of living, stronger communities, and greater prosperity. And with this partnership, we're well on our way. Canada and Ireland have delivered a trade agreement that we can all be proud of. CETA might be the latest proof of what we can accomplish when we work together, but I know it will not be the last. Canada and Ireland will continue to deepen our close ties and create more opportunities for the middle class. It is my hope that we will continue to work closely on our shared priorities, including our desire to be global leaders in innovation and to build better societies that work for everyone, not just the top 1%. This is how we will continue to move forward, not only as close partners, but as true friends. And Canadians across the country are reminded of this special bond when they look at the names of our streets or hear the last name of their neighbors or stop to watch Montreal's famous St. Patrick's Day Parade. Once again, I want to thank you for being with us today. Join me to warmly welcome Tishuk Kenney. Ladies and gentlemen, please welcome Tishuk Enda Kenney.


So this is back in 2019 after a corrective cut I received from my stylist. This is when I first started using finna greek oil. This was last year 2020 look at the difference With me blowing out my hair and really taking care of my hair and next up are clips of my hair while it's wet And also in the shower now I've been using finna greek oil Existently y'all now since 2019 as I stated and my hair is very very healthy now The clips I'll show you coming up is how I use it along with my leading condition. I'm going to be moisturizing my hair With a cheap old moisturizer and finna greek oil Okay to seal in the moisture now. I washed my hair yesterday and This is what I do y'all. I put a little light leaving. I don't even know what I used yesterday. What did I use? Oh She that shall not be named on my channel and I'm just a little bit. Okay, so now I'm gonna be using the olive oil Moisturizing hair milk. I don't know if I've officially reviewed this product with castor oil This is a great affordable product that you could buy at your local store and this product is only I got it on clearance It was on clearance. You see that girl. Let's do the hollows. Yeah, so we have some finna greek oil here This is a new batch of finna greek oil I do have a separate video on how I make my finna greek oil. Please check that out Now I've been using this now for two years and I definitely definitely see a difference and the overall health of my hair My hair is wide as hell y'all so it literally when I blow it out it could be this this Wide so yes. Yes. Yes. I'm gonna go ahead and take down We'll do a front section Yeah, I'm stepping on my tippy toes cuz your girl is yeah, we already know so My hair is Kind of damp at the root, but we're gonna lightly spray it. Okay All right, and then I'm going to split that up in a smaller section Pin it up Yes, it's it's look. I know that some of y'all complain about having puffy ends look at my ends puffy puffy Let's take a good size amount of Believe in and we are going to work it in Ignored ignored All right I'm gonna take the finna greek oil I'm gonna dip my hand in there girl. I have an applicator jar. I can transfer it to Which I will more than likely do Yeah, finna greek oil has a maple syrup type of scent to it Look at that Now all I do at this point is twist my hair up in these medium to large size twist and I Honey, I rarely style my hair. I'm gonna clip my hair up in these What do you call them hair clips? Sometimes they use the big bobby pins to just do a little you know Style and then I put on out.  Okay? All right y'all, let's keep going. I'm gonna get off my tippy toes All right, you guys so just continuing to add the finna greek oil to still in the moisture So one thing I do want to say is that not only do I use finna greek oil as a leave-in oil But I sometimes use it as part of my pre blue routine Sometimes I add it to my deep conditioner But I also want to make sure that I point this out. It's not just a product you guys You have to have a healthy regimen overall that includes not only moisturizing your hair But also cleansing your scalp and corporate rate and protective style a low manipulation I'm really big on that and ensuring that your answer trim now. I am due for you look at those ends girl I am due for a proper trim here Dusting your hair in my opinion would not get rid of all of those scraggly ends it just helps but I need a proper trim from a stylist now My stylist is up in Canada right now, but I'm gonna find someone hopefully locally who can really take care of my ends So yeah, I'm just gonna continue here to moisturize my hair, but that is it you guys. I hope you enjoyed this video I'm gonna let the rest of these clips play out. Thank you again for watching. Take care. Bye


Cheers to trusting our gifts, even when our knees wobble. Cheers to staying committed to what matters, even when abandoning it feels safer. Cheers to diving in, even when staying on the sidelines feels less scary. Cheers to doing the thing, saying the thing, starting the thing, sharing the thing. Cheers to getting it right, not being a requirement to doing it at all. Cheers to not needing the perfect circumstances before we start. And cheers to being terrified and doing it anyway.


Howdy Mozvans. We're here in Seattle for MozCon 2023 and I want to talk to you about the context explosion. When we talk about context within the frame of reference of SEO or search, we typically talking about either implicit context, which describes the searcher, their time of day, their location, their language, or we're talking about explicit context, which is the search query itself. And it's this that I want to talk to you about today because I think we're on the brink of seeing a paradigm shift where there's going to be an explosion in the amount of explicit context going into searches. So to start, I want to tell you about my vacation planning for last year. I wanted to take my family on a vacation and the search that I wanted to do in Google was show me vacation itineraries for a family of five with a private pool near the beach and some restaurants in or near Europe. However, what I ended up doing was a search like this or variations of this, because the last 20 or 25 years of using Google has taught me and most other people that they're expecting you to type in two to five keywords. They're not expecting a whole sentence or two sentences of text that interfaces and set up for it. And also we know that typically we won't get very good results like that. So what normally happens is we type in our two to five keywords into Google. And then if it's a complex search query like vacation planning, then we'll go and we'll open lots of those links manually looking through them and seeing does this fulfill our criteria basically applying the rest of that explicit context manually ourselves. And this behavior is known as post search browsing is a well understood phenomenon. Most of the search engines have written academic papers about this. And basically this is doing the second phase of the same search, but manually rather than doing it in the search engine. Then what typically happens is you maybe refine your search in Google and you repeat this process a few times until you get adequate results. So let's compare and contrast that to the new world order of chat GBT. One of the exciting things about chat GBT and similar interfaces is the promise of being able to refine and filter your search right there in the search engine in the same interface. And so you ask it something, you get some results and then you can ask it clarifying questions or ask it to filter those results. And basically it brings this second phase of the search right into the same interface. That is really powerful. It's really compelling and we want it. But at the same time, chat GBT and other chat based interfaces for search haven't had a huge impact. They're still absolutely tiny in terms of usage compared to regular old Google. The other thing about chat GBT is it requires a different interface and we're going to come back to, I've just noticed I've got a spelling mistake, so I want to fix that on the fly right as we're recording. So it has a different interface and so that I think leads to users being resistant to using it. And so the question is, can we get this same benefit of bringing this second phase of the search into the search engine itself but without the chat? And the good news is, all of the ability to understand context and filter comes from the GBT part of chat GBT rather than the chat part. GBT of course stands for generative pre-trained transformers and whilst chat GBT is an open AI product, GBTs themselves are just a type of large language model that are now out there in the world for anyone to use and there are lots of companies already building things on their GBTs. And so let's compare and contrast the two worlds. GBT4 has an estimated 100 billion neurons and that is where once it's trained it's sort of storing its knowledge in the connections between those neurons. And let's compare and contrast that with schema.org which is the best way we have right now of representing context in the form of entities. And so let's add schema.org right there. Schema.org has approximately 1,400 types of entity that it can represent. So you can see that if search was the shift from using this sort of model for representing entities in context to something like this, the magnitude of change would be absolutely massive. It would have a very profound effect on search and SEO. And as evidence that Google are moving in this direction, I want to talk about Project Magi for a second. A couple of months ago now Google did an interview with the New York Times where they talked about Project Magi and this interview was in direct response to Bing launching their chat interface. And in the interview Google said several interesting things including that they were going to be bringing the AI features into their existing search engine. Google already have loads of AI features but this was in direct response to a GBT Bing launch. And so it's not hard to understand that Google were talking about GBT AI features when they were talking about this. They also talked about updating their search engine to anticipate users' needs. And here I think they were talking about basically anticipating the explicit context that we want to add to queries. And the reason that they might want to anticipate that is to find ways to incentivize us as searches to add more explicit context to our searches when we've been trained over the last 25 years to type 2 to 5 keywords. But if they're going to have GBT powered backend, they need to incentivize us to add more explicit context into our search query. And so for my Mozcom presentation I predicted that they were going to add some sort of faceted search functionality. And then a couple of months ago they launched these filter bubbles right in the main search interface. And so you do a search, if you press one of the filter buttons, it basically extends your search, adding more explicit context into that query. And this is basically a way to incentivize users to add more explicit context where historically we've been trained not to do that. So I think this is going to lead to an absolute explosion in the length of queries that we're seeing for complex search queries. The existing long tail is going to start to look small and we're going to see a huge increase in number of searches that are entirely unique. What exactly this means for us as SEOs is still yet to be determined, but it's a very exciting future. And so I think over the next sort of 6 to 12 months we'll see this huge shift happen. Exactly how that looks is time yet to tell. Thank you very much.


What's going on, if you're a fan? Welcome back to another video. If you guys are new to the channel, make sure you guys hit that subscribe button, turn on your post notification bell, leave a positive comment down below for a chance to get a whap. For a chance to get a shout out in the next video. That is right guys. So you guys ask and you guys shall receive, right? So we're going to be doing a part two to the boxing video. Janice won the first one. I'm here to get revenge and I'm here to knock her out. No, that's not happening. I'm going to win again. I don't think so guys. So same rules apply. Whoever hits the other person three times in the head without them blocking or anything. Three clean hits to the head, that person wins. So we're going to be doing three rounds. Are you ready? I'm ready. Let's get it. Oh, that one right there. You would have got it. All right, so let's do it. All right gentlemen, clean fight, touch gloves. I guess I'm taking my earrings off. Oh yeah, you should have.  Come on, let's do it. Oh, you're going to touch gloves. Yeah, touch gloves. Come on gentlemen. Clean fight, let's do it. I'm telling you, I'm coming for revenge. Look, look, look, look, look, look, look, look, look, look. Block, block, block, hmm. I'm coming for revenge, baby. I'm coming for revenge.  Nothing, I think we can get like that. You're so annoying. Luke, you distracted me. That one's your fault. My lip. You good? I think you knocked the tooth out. Y'all imagine? She got it, that was round one. Round two, I'm coming heavy. All right, round two, touch gloves. All right, here we go. You ready? Yeah. Did I just hit your glove so hard that it hit your face? Yes. That should count. No, it shouldn't. That should count. I'm going to let it slide. No, it shouldn't. I'm going to let it slide. It hit my face. I really hit you hard enough where your glove really just hit your own face.  What's up? Stop hitting like that.  Come on, what's up? What's up? You find someone on the street. Ow!  What's up? Okay, now I got you back. No, I got you first though. Whatever, okay, so get up. See, this is trying to take away from my points. You ready? The whole cup, yo.  I'm ready now. All right, so this is round three. You got one point. I got one point. This might go up to like six or seven rounds, yo. You ready for this? Yeah, you be hitting too hard. I'll be hitting your glove. No, but you hit my glove. Does that mean it'll hurt?  That's not my fault. Hold your ground. No, you be hurting my arm. You be going in. You going to sell this to someone on the street? Come on, cut the chitchat. Oh, blocky. Oh, the body shot, I like it. She got me with the body shot.  And made me. You caught me squaring the forehead. You caught me squaring the forehead, all right. Is that two and two? No, you got two, I got one. I'm coming back though. No, you're not. Give me a second. You out of breath.  That's what happens to leave this. That's what happens when you make chickens. All right guys, so round four. She's up, two to one. Yo, I'm going to stop taking it easy on you.  I'm going to stop taking it easy on you, all right. Are we touching gloves? Touch gloves, let's do it. She got me in the fourth round. However, I have a proposition for you. Which is what? Let's do one more bonus round, okay. And whoever wins this round wins the whole game. If I win this round, if I win this round, I win the whole game, like the whole video. Like I was the winner of this video. Boy, bye. Let's do it.  If you chicken, just say that. All right, guys, we're here because we already know who won both times. If he wants to do another round, we can go ahead and give it to him because I think Isaiah just likes getting beat up at this point. Yo, touch gloves, bro. What's up, man? Come on, come on. You're talking a lot of kaka.  Come on, win me, win me, win me, win me. What's up with you? Come on, come on. It's a baby her. It's a baby her. It's a baby her. It was just a distraction. Yeah, yeah, come on. Weave, weave.  I'm holding, I'm holding, I'm holding.  I'm doing what fighters, when they can't fight, I'm doing what they do, they hold. Reset, yo. Reset, oh, count and square up, yo. Reset, reset, come on.  Come on, come on. Let's do it, come on. I'm ready, baby. I'm ready, come on. Come on, come on. Yeah, just chance you missed it. You give up. I got this boy sweating.  All right, you win. I don't want more smoke. I give up. I'm gonna fight a real great fighter. What do I say? Oh, shoddy. All right guys, so Janice wins again.  I gave her a clean shot and I'm not gonna, I didn't think she was gonna get it, but she did. All right, so I give you that. However, I still want a rematch in the future.  And so I win. Oh my gosh. If you guys want a part three to this and you want to see a boy win for once, let me know down below. Smash that thumbs up button. It is now time for today's post notification shout out. God, I'm tired. Today's post notification shout out goes out to Marlin Serpas. Shout out to you. Thank you so much for the love and support. If you guys want a post notification shout out, all you guys gotta do is like, comment, share and subscribe and turn on those post notification bells so you're notified whenever we post a new video. And with all of that being said, now I need a twinkie for real.