Once your email to look professional and attractive, we're going to show you how to design your email and mail chip. Rod here. Welcome to Burn to Learn. Once in the platform, on the menu bar, click on Templates. Now in this new window, click on the Create a Template button. Then you'll see this new screen showing you three options. Layouts, Themes, and Code Your Own. For now, we're going to focus on layouts. Click there, and a list of pre-designed layouts will be displayed. Hover your cursor over a specific layout, and a magnifying glass icon will appear in the corner. If you click on it, it will show you a preview of the layout in two modes, Desk, Top, and Mobile.  Often, it's best to keep things simple. So we'll choose the basic layout. Once you do, you'll see this page. On the right side, under Content, it gives you various sections that you can drag and drop on your email preview here on the left to spice it up. Now, if you want to edit any section of your email, just click on that section. When you do, a black bar will appear giving you four options. These little dots allow you to change the location of the section. The pencil icon lets you edit the current section. You can also copy and paste the section clicking here. And finally, the trashcan icon allows you to delete the section. Let's see a practical example. In this sample mail at the top, I'm going to leave this section just as it is, since usually there's no need to change it. As a following step, let's click on the pencil icon to modify the content. At the right side, under the Content section, you can upload an image. This is where you usually put your logo. Click on Replace, and a new window will open. Then, on the right corner, click on Upload, and a menu will let you choose an image from your computer. Now, let's go back to modify the body section. Click on the pencil icon, and at the right side, in the text editor, type in your content. Or, if you already have something previously written out, just copy and paste it. Here you can choose different styles for your content. In this case, I'm going to select the title and change the font size and color, preferably to one that matches with the color of my image, like this. In the Social Media section, click on the Edit icon, and it will let you add your own social media channels. You can even include a link to your website. Finally, in the last section, you can modify the email address that will appear at the end of your email. By default, MailChimp adds the contact information you set up in the beginning of your campaign. Once you're happy with your design, you can try it out. Go to the corner, Preview and Test, click on Send a Test Email, and add an email address where you want to receive the test email. In the next video, we're going to send a test and show you how to design your email, but now using a template or theme. Was this video helpful? Please leave your thoughts in the comment section. Thanks for watching. Also, join the Inner Circle, our Technical Skills Learning Accelerator.


Five things that trigger a narcissist rage Narcissists always have to be in control and If they're not in control, they can become very angry And they won't have any consideration for you They're arrogant and entitled They believe that they are deserving of whatever they want and And they will manipulate people to get it, but if they don't get what they want they will rage Because they're trying to regain their control There are certain things that destabilize the narcissist Things that make them lose control Which then causes them to rage one When you point out what they're doing if you just point out what the narcissist is doing They will lose their minds They want to be able to do what they do Without you openly talking about it, but when you bring it to their attention It triggers their rage because they're being forced to self reflect If they say something hurtful to you and you ask them what their intention was behind saying those things They won't know how to respond and when they don't know how to respond.  They will attack you. They will shut you down Because in their minds you're not allowed to confront them You're not allowed to talk about their mistakes Because they see it as though they have authority over you as though you have to answer to them But they don't have to answer to you 5 When you've had enough Eventually, you just get fed up You stop hiding how you really feel about them You realize there's nothing you can do to solve the problem And they start to see that you're becoming irritated and annoyed Which will trigger their rage Because they see it as though you're deciding when the argument is over or when the relationship ends But they want to be the one who decide those things So when you've had enough And you don't want to do it anymore They will start making up reasons why they should leave you Because they see it as a game And it's a game that they have to win They have to be better than you Thank you for watching I hope this video resonates with you Please like, comment, share and subscribe If you would like to donate, my PayPal link is in the video description Coaching Inquiries, you can email me at coaching.narcsurvivor.co.uk Thank you for watching and I'll talk to you soon


with our resin. This video Friday video is dedicated to our friend and co-worker Patty who is currently in California eating her way across the state. Happy birthday Patty. Hope you don't explode. Alright so today we're going to talk about making small little pieces of jewelry or other little doohickeys out of resin. Now here's some things we learned along the way. There you can get these plastic molds, these kind of guys, or you can get silicone molds. In our experience, the plastic ones, it's pretty tough to get your resin out of. It sticks on there pretty good. The silicone ones, it's more flexible, it's slippery, it just pops up nicely. Now you can get things like mold spray release. In my experience when I use them on plastic ones, I've just found a kind of messes up the surface and sometimes there's even a reaction and you see some bubbles coming off of where you spray this stuff. Now for example, this is a silicone mold. Just put a big ball in here, popped it out and then pour the resin in the top and you can make beautiful pieces and it comes out just perfectly smooth with the silicone and shiny. Now what you mean is you pour resin in there and it created a ball. You didn't put a ball in there. Okay yeah so anything that is made out of silicone works great with our resin. So from the baking section you can get little cookies, cookie trays, and same thing they'll pop right out. So there's some hearts, there's tons of different options. You can even get these nice silicone mats for your workstation and the resin peels right up. Here's another one just from a cooking store. So silicone, that's your Video Friday tip of the week. Video Friday with the resin.


Yesterday was Easter and it was a special day. Well, it was special in addition to being Easter. Yesterday I hit 100 subs and to celebrate I had a tasty apparel spritz. And to celebrate today I'm enjoying this beer. This is Sari from Japan. It is an IPA brewed with Benito flakes. For my non-restaurant people, Benito flakes are very thinly shaved pieces of fish. And I've never had it before and it's very interesting. Not fishy. No word yet on how I'll be celebrating tomorrow. The other nice thing is that my 100th sub came from my buddy Tom. And I did not coerce him to do this. He just did it because he's a nice guy. Tom, thank you. You'll always be my 100th. And to everyone else who's been watching, thank you for being here while I slowly build this. I hope I made you laugh and maybe taught you something. And if I had a really good day both. Keeping it short today, I've got a liquor wall to clean, but I'm excited about what's coming this week. So stay safe, follow the advice of professionals, and I'll see you tomorrow. I'm just really not into the IPA flavor of this. I don't know if it's because I'm too accustomed to American IPAs, or because too much time went by between when this was brewed and me cracking it open, but whatever.


Good morning, Hiccots Tuesday, so there's a lot of talk these days about ending the stigma, especially when it comes to mental illnesses, but also when it comes to other highly stigmatized diseases. And driving through Sierra Leone a few months ago, I was discussing stigmatization with Dr. Byler Berry, and he pointed out to me that we can't really know how to end stigmatization until we grapple with what causes it, something I'd never really thought of before. So the classic definition of stigma is that it's a mark of disgrace that reduces someone from a whole and usual person to a tainted, discounted one. The word comes from a Greek word that described a mark placed on slaves to denote that they were less valuable than other people. And of course, when the social order sees you as tainted and discounted, discrimination and isolation become much more common, especially if you are from a group that is already discriminated against. For example, worldwide diseases that disproportionately affect women are more highly stigmatized as are diseases that disproportionately affect poor people. And also stigmatization is highly context dependent. Like it's easier for me to live openly with a mental illness because I don't have to worry about applying for jobs where a prospective employer might learn about and be concerned by my mental illness. I hope I don't have to apply for any more jobs. But okay, so what actually causes stigma and why are some diseases more stigmatized than others? Well, this has actually been studied and researchers do have a few ideas. First, and maybe most importantly, there is perceived peril. Highly stigmatized illnesses are often seen as a threat to healthy people. Many people, even people who intellectually understand that for instance HIV cannot be transmitted through hugs or handshakes, still incorrectly perceive peril when encountering people living with highly stigmatized diseases. The mentally ill, meanwhile, are often perceived as unstable or dangerous, and so the perceived peril may be less about contracting the illness than becoming an indirect victim of it. It does seem like education can help reduce this stigma, but only to an extent. Then we have origin and controllability. Diseases that are seen to be the result of choice are more highly stigmatized than those that aren't. Like the mentally ill are often told to buck up or snap out of it or whatever, which believe me we would like to. But we can't because we don't actually have the control that is ascribed to us by the stigma. And origin factors in when diseases are for instance sexually transmitted and therefore seen as some kind of punishment for sin. But John from the future here, just to state the obvious, that's not how biology works. Like viruses do not have a moral compass and we have long pretended as if they do because we want life to be a story that makes sense. This is why for instance in the middle of the 20th century it was commonly believed that cancer was caused by childhood depression and social isolation. I think this is also why mental illness has been associated with demon possession. We want to understand the cause and effect. We want the story to have a moral. But nobody deserves illness. Deserving is the wrong frame through which to look at illness. Illness isn't like some punishment from on high. It's a side effect of having a body. Alright, so the last cause of stigma cited in many studies is course and stability, which is to say that illnesses that are likely to be fatal or chronic are more highly stigmatized as are illnesses that have an unpredictable course. And as better treatments for diseases emerge, those diseases tend to become less stigmatized. Like syphilis for instance was probably the most stigmatized illness in the world 200 years ago, but now it's curable. And so one way we can reduce stigma is by investing in research and treatment of highly stigmatized diseases. While mental illness treatments have gotten vastly better over the last few decades, we still have a long way to go and the same can be said of HIV and the availability of antiretroviral therapy. But to really end stigma, we also have to resist the urge to see illness as part of some moral narrative.  In short, we need to get better at treating illness, but we also need to get better at challenging narratives that look for fault in the lives of ill people, rather than looking for ways to help. Hank, I'll see you on Friday.


They go so fast, I can't do it. Oh! Hey! What's up my beautiful baby? How are you doing today? Oh, this? Oh, this is nothing. This is just my Live Your Extra Life merchandise. Oh, what? What was that? Oh, where can you purchase it? Oh, well I'm glad you asked. You can actually just go to fanjoy.co slash Brad, or you can click the link in my description box right below. It's right there. Just click that link. Oh, what? Oh, does it come in more colors? Yeah, actually it comes in this gorgeous, fabulous, chic pink color. It's like kind of the color of the wall back there. Girl, it is cute. Oh, whatever. Oh, and yes, we have phone cases too. So shop at fanjoy.co slash Brad.  So you guys really loved my last hairdresser following a DIY braiding tutorial video. And if you haven't seen that video yet, it'll be linked below, obviously. It was honestly one of the funniest videos I think I've ever made on YouTube. So I'm back here today to do some more of it. I'm going to torture myself once again. But today I picked a much more simple tutorial. So the hair tutorial I'm going to be following today is by Carly Bible. Yes, the glamorous, chic, gorgeous Carly Bible. What's up, girl? Honey, what's going on? You're cute or whatever. And her video is called How to Dutch slash French braid your own hair. So listen, girl, let me give you a little background for this. I am a braiding pro, okay? Not to toot my own horn, but like toot, toot, you know? No, but seriously, I've been braiding since I was maybe like five years old. I remember doing cornrows on a mannequin head when I was five years old. So I can definitely, definitely, definitely braid. But here's the thing. I have never tried to do French braids on my own head when I used to have long hair. No, that's a lie. I've done one French braid as a video about it, but it was not good. And my hair was very, very short. So I've never actually tried it on hair with like length, like this. So this is going to be extremely interesting. I have a lot more confidence in myself for this video than I did in the last video. That is for sure. That kid I tried to do in the last video was so complicated. I don't think anybody can actually do it to themselves besides that girl in the video. So I'm going to try something a little less advanced today. Just regular French braids down each side of my head. And we're going to follow Carly Bible's tutorial and I'm ready for it, girl. So if you're ready to, let's get it started. Hi everybody, thank you for watching. So this is my second time around filming this tutorial for you guys. I filmed it yesterday and I feel like the angles of me doing my hair was kind of hard to tell what I was doing. I couldn't do these braids without even looking in a mirror, which is so crazy because I swear I was one of those people that had no idea how to do French braids. I didn't know how to do a fishnail braid. And I always was like, how can people do it on their own hair? I thought it was crazy. Seriously? It wasn't until a while ago. It is crazy. I just was laying it all along. Well, we'll see Carly. We'll see. We'll see. And add some cool hairstyles to your list of to-dos. So I hope you guys enjoy this tutorial. And if you want to learn how I got this hairstyle right here, please keep watching. I'm ready Carly. Especially if you want to part your hair. It's all about preference. Whether you want it directly in the center or a little bit off to the side. Okay. I always do it just like a drop off to the side just because that's how I prefer it. Okay. Cool. Me too. I can't change this part. This is like a laid flat line. Also really quickly before the tutorial started, I brushed my hair. You want to make sure your hair is brushed and has no knots in it because if you have any knots in it, it'll make it 10 times harder. Believe me. Got you. I got you. Oh, once you get that part straight, you're going to want to drag it to the back. Again, I don't have a mirror. That's my biggest mistake whenever I do this. No mirror. Oh yeah, that's enough. If this is like your first time doing it, maybe ask someone if the part is straight in the back. Hey, is this straight? It's always harder to get it straight on the back if you're doing it on yourself. My imaginary friend over here. So next you're just going to take a clip and then clip whatever side you are not doing. Okay, Queen. Okay, Queen, hold on. I'm going to spray your hair with either weight hair spray or some water. I don't have water. Water? I'm using my facial spray actually. I love that water. That's cute. Is that a New Jersey accent or New York? I think it's New York. Yeah, New York. Okay. Got that clip out. To get it a little really smooth. All right, got my water. This will make it a lot easier for you when you are braiding it. So the first thing that I always do when I start out my braids is I grab this little section of hair from the top, just about this much. I just want to smooth it out and then create three sections like that. Hold on, Carly. Hold on. They go so fast. I can't do it. Why am I like wetting this so it's dripping? I don't know. Carly, what am I doing? Okay, I feel like that's good. I feel good about this. Okay. Great. Ready. All right, we got three hairs. Front. Wait, I'm kind of feeling good about this. Like last time I did this, I was so tired and like not about it. And today I'm like ready for it. So I'm feeling good. I'm feeling confident. Take each difference for those of you who don't know. So the first thing I'm going to do is take this left piece. Wait, wait. Put it underneath the middle piece. Okay. Wait, left. Hold on. Left piece. It's so confusing backwards. Left piece. Which arm is left? This arm. Okay. Great. Under the middle. Okay. Okay. No, wait. I got it. I got it. Okay, wait. Right piece into the middle. Girl, I feel good. My arms hurt again. Once again, they've really hurt. It's been like two seconds. I don't know. Girls just have really strong arms apparently. Right piece and cross it. Wait. We're going to do the same thing with this piece. We're going to grab another section of hair. Okay. Oh, wait. I wasn't grabbing hair. Cross it underneath the middle piece. Pull it tight. My arms hurt. And then repeat on the other side. So this is this piece. We want to grab another section. Okay. Put it under the middle. Pull tight.  Itchy all the time from their hair? Like when I had long hair, I was just like, dude, get off my face, bro. Wait. Is that a... Oh my God. It's not... I thought I was doing so good and then I touched it and I was like, what the f*** is this? Are you going to see that? Yeah. I feel like that doesn't... Oh, wait. Is that good? Wait. Wait. Oh, no. Grabbing a piece. It's just so much hair to deal with. I can't... This wig just has so much hair on it. I feel like I'm getting somewhere, though. She's like just... If you're pulling this and it's not smooth, just smooth it with your little brush. She's just looking all pretty or whatever. I'm just like sweating. Full beat. She's in full f***ing beat right now. How is this even possible? I just like to do these braids extra tight. I missed a whole chunk. That way I can pull. Totally. Totally. Totally. All right. This is like my warm-up braid. The other side will be better, okay? My warm-up. It's going to be great. It's going to be perfect. Wait. Is this a braid? Hold on. I'm looking in the mirror. There's an actual braid on my head. I completely thought it was just a bunch of knots. Wow. I'm so impressed with myself right now. Oh my God. I deserve an award. The other side's going to be so much better. Just wait. Okay. All right. This is all I got. I'm going to pull up here. You have some shorter pieces that stick out. You just got to like tuck them in. I like to slowly pull apart the braid. That's not happening. And you do it super tight at first. Wait. I just looked at my viewfinder. I look so dumb. What else is now? Kim Kardashian who? Kim Kardashian who? I'm stealing your image, Kim. Okay. Guys, it's honestly not that bad. You have to say it's not that bad. I mean, it's a little rough around the edges, but it's not that bad. The next side's going to be so much better.  Hold on. Hold on. I don't know if this is helping me or making it worse, but if Carly says to wet it, a bitch is going to wet it. Okay? I want it to wet. I can feel it. Just feel that. So I take my hand and I'm holding my hair with the opposite hand. I'm wrapping it up. We're going to take the first one and put it under the middle, the right one, and then put it over the middle. Then we're going to wrap a small piece of hair. Her hair is behind your back. Okay. I see. Small piece of hair. Where is it? Oh, God. This is good. This is starting off bad. I can only do this on somebody else's head.  My arms are going to break off. I think it's better if I just close my eyes. You can see as I'm going, I'm like brushing through my hair. Even though my hair was fully brushed, it gets nodding when you're doing this. Oh, so it's not just me? Just keep that in mind. Oh, there's a biped in this wig. Just hidden in right in there. Probably from the last video. This is not better than the last one. This is worse. Oh, wait. Actually, it feels kind of good. I don't know why.  But then when I look at it, it's like not that bad. You know what's funny? If you haven't noticed yet, every time I have a knot in my hair, I'm like, it's not even my real hair. I don't even feel the knot. It's just like the noise of having a knot makes me think that it's my own head. And I'm like, ow, it hurts, even though like it's not even my real hair. All right. This. Oh, wait. Actually not that bad. By the way, you guys, if you want a dope brush, this is not hashtag-sponsed, but like I actually really love this brush. It's like all bamboo.  So if you want a good brush, I'll link it below. Guess who finished? I did. Thank you, Carly. I did. And if you do learn from this tutorial, also let me know because that makes me so happy. Me, Carly, I did it. Okay. Thank you, Carly, for that amazing tutorial. You're so pretty. I freaking love you. You're amazing. But I'm going to have to give myself a 5 out of 10 for this one. Okay. I'm not even going to do a full twist around because, okay, maybe I will. It's a disaster in the back. Okay, get ready. Oh no. It's so bad, isn't it? I really tried.  But doing it on your own head is just so difficult. And I'm sure most of you guys out there can relate to that. And if you guys out there are not subscribed and you're new to my channel, definitely, girl, hit the subscribe button. Okay. And then hit the bell icon next to it because that button is dope. It'll give you notifications when I post and why wouldn't you want that. Also, there's another button. It's the like button. That button is super cool too. You can press that for me and it'll really help me out. So I feel like you should definitely do that. Okay, that's all. That's all I'm going to say. And again, you can shop my Live Your Extra Life merchandise at fanjoy.co. The link is also in the description below. Thank you guys so much for watching today. Don't forget to live your extra life and I will see you all next time. Peace.


Hey guys, I am Ken Ross here. I'm a business consultant that specializes in reducing costs for businesses by looking at their essential expenses And today is no exception. I am interviewing my business development consultant Jeff talk and how are you today? I'm feeling great. Thanks for having me on your interview show Yes, I absolutely love it. We definitely have quite a bit to talk about I want to understand your business a little bit Tell me a little bit about your background and how you got into this Yeah, I grew up in New York went to school in DC and then Arizona State for law and business and after I graduated I Worked for Solomon Smith Barney, which is part of City Group a big company and then a couple small investment banks and on to American Express financial advisors, which is currently a merit prize today And when I was there at Solomon and then also at American Express I got some great training on business development and sales And at one point the company hired an outside consultant who specialized in referrals And that's where I think I learned the most about referral strategy Some years later after managing a team of trainers within a merit prize financial I became an outside consultant just like that guy He just worked with financial advisors But I've decided as you know to work with all kinds of business on referral strategy So that's how I got into it by working for a company that hired someone's that function similarly to the to the way that I do now All right, so it's kind of like learning What the wools so to speak I I I could definitely appreciate that And you and I definitely have a business relationship. I Utilize your service to help grow my business. How does what you do and what I do kind of a line? In in this relationship. I really think it's a great Yeah, I I of course and I think everyone that knows you senses your passion For your work and helping your clients and helping people in general including on a personal basis outside of work and As you know most people know referrals a very cost-effective way to acquire for a business to acquire a new customer or a client and So compared to marketing and advertising referrals Are better in in five ways so one is a new Customer or clients going to start faster if they come to you by referral than if they come to you by marketing and advertising They're going to stay longer be a customer or client longer if they come by referral They'll generate more revenue per client from the ones that come through referral and they're more profitable per dollar of revenue and Also, they are more likely to refer so it begins a cycle That builds upon itself. So By reviewing the costs for each business of client acquisition and comparing what's their overall cost and benefit of Client acquisition for marketing and advertising and from referrals. They usually see the savings So I know you're very passionate about cost savings. So in you and I working together We want to tap into that passion when you're having your referral Conversations when you're telling your referral stories of success and that's a great way for your perspective clients and Perspective referral sources to know more about your work and to be more likely to hire you and to refer you Through those referral stories of success which really begin with the referral source They get on of course into the prospect that you work with the benefit that you provide for them And then they end again with the referral source and the benefit that they get So that's something that you're you and I are starting to work on creating your own referral stories of success You stole my thunder. I was gonna ask, you know, I love saving money and you've already said it That's what I love to do. I love saving money. Not just for myself, but for businesses Can we save money by working together? Certainly, I think we can and I think you've already kind of hinted on that But can you expound a little bit on how for me this is worth my time and I could save my myself a lot of trouble Yeah, I think the unique focus on referral source relationships that I have tends to help people expand Their thinking about and their efforts related to their skills related to the systems related to Generating referrals expanding that beyond what they might say are the people in their B&I group for example And that's a very obvious referral group that's created for that purpose But beyond that to past customers to current customers to past prospects to prospects current prospects as referral sources and of course other professionals and so When looking at my work compared to other business development Consulting or other business consulting or sales strategy Companies, I think there's really a unique focus and energy and experience given to those so Simple answer. Yes Yeah, hey, not not much harder than that. Definitely this idea that We can refer each other business and that ultimately saves us a lot of time, which is a lot of money in the end I think this is a good point here for me to kind of You know have a little mini consulting session together. I'm a consultant.  We can consult each other I think a lot of business owners don't understand kind of what consultants do for each other or even for their for business owners as You know as a profession, so I love to kind of role play with you a little bit here Or maybe not even hopefully just kind of have a quick session. What do you think? That sounds great As you know, I like to follow a five-step methodology that I learned back in my time at American Express And I like the five because hopefully forever I'll have my five fingers with me and easy to remember the five steps The first one is to talk about strengths the thumbs up can help people to remember that Second one is to talk about goals and if you I asked you to point towards your goals You'd probably use your second finger your index finger to point towards the future You know, we'll be a little PG on this call, but the third finger might be the problem So I won't put up that finger to show you on the video But that's the funny one that people recognize and then for those who are married The ring finger the fourth finger represents a commitment So that's the commitment to action and then the pinky provides a little bit of help So I act as a consultant. I'm not gonna be the one to get referrals for them They got to do that themselves, of course But as the consultant I can provide a little support motivation accountability so let's walk through those five steps for you briefly and I think that'll give people some more ways to think about Generating referrals for themselves Okay, so that sounds great. So I remember the first one, but you're gonna walk me through the other one's strengths I really feel my background in financial services and my passion For being, you know, the kind of person who wants to find value in in everything that I have being that I'm Born and raised in Nebraska is something that Warren Buffett Actually tells a lot of people. Hey, you need to invest in all the right things And I don't need to invest in that phone call right now, but I certainly want to do that for my customers That's one of my strengths. I think I play it very well All right, let's talk about strengths that you have you and I just very recently started working together A few different tools. Let's go through the the business development plan the CRM questions and stories list and also the Activity results tracking so for tools to go through in terms of for you so far And it is new and it's not complete yet. What are the strengths that you have? By having a written business development plan versus what the vast majority of people they don't have A written business development plan on how they're going to generate more referrals. What do what strengths do you have in place so far? Absolutely I think that's a really great question and that's something you constantly remind me of every time we talk is that Since I do have it written down. I don't have to have such a great memory, right? And it keeps me focused on what it is that I'm trying to do and I'm certainly an organized and focused person In day to day things, but I really do think that having it Down in paper in black and white is something I think For myself a trait that I've developed as a very good strength here in this particular instance because I can see it You know different clients to mine use the written business development plan in different ways You're a very positive uplifting optimistic forward thinking action-oriented person. I have another client I won't tell you who but he's a little bit more pessimistic a little bit more A worry-ward, you know someone who kind of Moles over things that are negative and the business development plan is very helpful for him As some of your listeners might feel that they're like that. They worry about things. They're anxious. They're concerned The business development plan helps him because when he's thinking about things The metaphor I like to use is like a one of those bingo ball cages where you're spinning around the bingo balls But you can't really see on any the numbers on them So just worrying about something is sort of like the bingo balls spinning around You can't really read any of the numbers But when you put it in writing in the business development plan, whatever you're concerned about as a business owner Or professional someone responsible for generating business and generating referrals and put your concerns down in writing It's actually some people may be counter-tuitive some people think well That's going to take time that I need to get move forward But if you're spending a lot of time worrying and being concerned Putting those things in writing in that section of the plan, you know It goes to strengths and goals and concerns and actions and help Um in that concern section actually helps to avoid wasting too much time Worrying and thinking about things again and again the other tool that you and I work with is What is commonly referred to as a CRM tool you and I are actually just right now using a spreadsheet to do that Maybe in the future you might upgrade to a more robust CRM tool But just a CRM meaning a database of your contacts your prospects and clients and professional relationships And in our spreadsheet, of course, we have a way to organize rank and prioritize Your referral sources. Why don't you tell folks in terms of your strengths? What do you have in terms of your database? What's good about that tool? How are you already using it so far? I do have quite a few People in this list. I have around, you know, 1500 or so different contacts that I could reach out to That would ultimately be a little overwhelming if I said, oh, I could reach out to any one of these people But having the rankings being able to put more information about each person That's something I think is very valuable to me Because it takes it out of my head into something that I can physically see and I can actually do better comparisons of Different different prospects where to spend most of my time, right? Because time is very valuable I don't want to I don't want to spend a whole lot of time Trying to remember different things or different aspects. I can just refer to this This resource here and continue to develop it over time Which is something I think a lot of folks find value in when they invest in a CRM or different types of technology too Which is another thing I'm planning on talking to you about in my next session I actually have started talking to people about various different technologies and how to go You know into something like that as well. I think it would be also something to consider For your listeners information, I know you know this usually at the beginning of my engagement With a business or an individual that I work with part of that process in the beginning is to Compile the database as you mentioned you got 1500 people or so in your spreadsheet Oftentimes and your listeners can relate you've got some people in your cell phone Some people on your linkedin some people on your facebook some people You know that are in some sort of database like a constant contact email marketing system If you're an attorney, maybe you have a practice management software where you've got some people Uh all different types of people use different types of databases But oftentimes almost always and I think your listeners would relate and admit that this is the case for them They've got people in too many places And so to compile everybody in one place all the past prospects and clients all the Current prospects and clients and all of the professional relationships that are important Then that ranking is so much more significant. So you've done that already. That's a strength Another tool that we use is the questions and stories Database a whole list of questions to ask that are formulated in certain steps for relationship building for referral conversations and for Actually working with your clients in that case you would be talking about lowering their costs another Um provider of a different product or service would of course be talking about a different subject matter in that Third business conversation So we've put in writing questions that you can ask so that we can Sharpen those questions up and put in writing Referral stories of success so you can remember to tell them and tell them better What are the strengths so far that that tab in your spreadsheet that lists your questions and your your stories? What are the strengths so far for you? I think for me The biggest strength I have when it comes to trying to develop a good rapport relationship with people is being able to go back to those questions and Really understand what it is that I value right because I value saving people money, but uh the questions that I Have developed over time right so far have given me the uh the I the thought that I can get to know someone and understand More of that picture for them as well. So I can better relate to that person so I can better uh Help them understand what it is. I'm trying to bring to to the equation for them developing a good relationship Based upon based around some questions that really kind of fit what it is that I'm trying to offer And what I want people to find value on is something I think is very valuable in what I'm trying to do You mentioned a couple of uh words that I want to key in on one being value in the other is relate relate is uh The root of relationships right so Having a better set of questions to ask and stories to tell should help you to have a better relationship with that person And the other keyword that you mentioned value Um, if I can I'll digress for a second everybody on the call. It's probably heard of the golden rule And the golden rule goes something like this Do on to others as you want them to do on to you But I've got for my clients the platinum rule, which is do on to others as they want done on to them Which is sometimes different I was talking with a tax attorney last night and asking him He was going to be speaking to a CPA And he knows that tax transactional attorneys are good for him Because he's a tax controversy attorney And then he was thinking for a moment that he would introduce that CPA to tax Transactional attorneys that he knows that they could both introduce each other to tax transactional attorneys And that would be the golden rule But platinum would be to find out from that CPA who are your best referral sources Who do you really want to meet now that may be tax transactional attorneys? But uh, it's probably going to be something else might be something else One other tool that we work with the last tool mentioned That you have in place and we're starting to use Is an activity and results tracker The vast majority almost all of your listeners probably do not have something like this in place Unless maybe they work for like a mass mutual or northwestern mutual or big insurance company and their Company requires them to track their activity and results But other than that most people don't have anything to track their activity. They usually have some way to track their results I'll just use lawyers again as an example They're going to track their billing because they need to send a bill to the client They're going to track how many new clients they get because they need to keep track of their client records But they almost never track Most businesses almost never track the activities that lead to those results So tracking how many relationship and referral and sales conversations they're having how many events they're attending And and many other things was really important so that you can see the correlation To the results Why don't you tell us? What do you have as a strength right now in terms of using an activity and results tracking tool? I think for myself, uh Before this I fit into the category of my activity was only tracked in maybe a calendar Right and I could go back and look at or my results were yes, obviously in What my company was able to produce financially so sending out invoices or or getting bills from other other folks so definitely looking forward to Developing more of that. I haven't done a whole lot with the result the activity results tracker as much as tracking my Different clients and where I'm at in the relationship with them as well as all the prospects like we were talking about Initially and so I want to continue to to develop that I want to further that understanding too and see how all of that kind of fits into what it is that you're You're doing here as far as business business development and referral Relationships, I think that is ultimately the key the the detail the devil's in the details, right? That is the key to all of this I think in the end is to make sure that all of these Various parts of this whole system that we're creating here is Is followed well and is utilized that data is utilized in a fashion that helps bring up a certain result So I really do appreciate You kind of walking us through all that and helping helping my audience understand and know There is a difference when you deal with a consultant who specializes in something like this that Understands and can break down a problem that you know Somebody may be having in business and help it to grow in a way that's positive. That's not positive Where can we Get a hold of you like say there's a person in my audience who's like why I really want to do some of this I want to do some consulting with With a person like like yourself Best way to reach me is By email Which I guess you might be able to put in the description or in the The video, which is the referral navigator at gmail.com and People can also Find my website, which is the referral navigator.com People can also find me very easily online Because luckily for me, I'm the only person named jeff talkman in the country that I've been able to find So if you just google my name jeff talkman, you can find me on linkedin Or of course you can call my office at 561 922 932 1 And I will be sure to put all the information that jeff would like me to share in the description of this video And that is very unique that you're the only jeff talkman I'm going to try that vanity search for you and see that that actually pans out for sure I know for others that I've interviewed in the past that seems to seem to play out when you're in the right areas, but Yeah, that's that's awesome. That's an awesome Aside there to take take forward and I really hope that people can reach out to you. I make nothing I tell people this I Find exceptional business owners. I highlight their business and I want them to succeed So that's the reason I created this channel and I don't want any I don't want any accolades for if you reach out to jeff and say Hey, look kin My video or this this time here was was the my motivation for reaching out to you I I want my audience to know that I truly am the type of person who wants to serve business owners and help them With however they can to save money. Do you have anything else you'd like to add? Yeah, for sure briefly. I wanted to Just go through the last four steps quickly. We cover the first one in depth In terms of your goals got to tell people what's your goal My goal this year actually is to save 52 businesses Money on their essential expenses regardless of what it cost me so there could be a business owner out there that is seeing my channel and Relates to me about on something or or understand something Of a topic and is able to save money. That's that's a win for me Excellent. And then the third step roadblocks mistakes This is the hard part to admit to your audience something that you're doing the wrong way something you're wasting time on Something that you should have done that you didn't do and you should you should have known better What's the mistake that you've made? I think for myself. Honestly, I wish I could have started this channel sooner That's one thing that I tell myself all the time I really do enjoy meeting people and this has given me that opportunity to meet people And I think for myself really coming up with a firm sales strategy. I didn't do it For for quite a long time But I have it now and I I'm very much appreciative of that. Yeah, I had a client last week We did our first event together. He's 30 years old and I know what a great position He's in because he's starting so young and I was talking last night with a client who's in his 60s And to summarize he's saying boy if I had only knew knew you back when I started this career Where I would have been let's go to the fourth step briefly and then to the last one The action plan in terms of those tools the business development plan the crm Questions and stories the activity results tracker having one-on-one conversations having three-way calls Moderating you're hosting your own event doing more videos. What are you planning to change and do differently? What are you committing to in front of everybody here? And you're going to do that you think is going to generate more referrals from clients And more referrals from professionals those two specific things That's a really great question. I think part of it for me Believe it or not is I love my audience here on youtube and on various different social media platforms But I'm going to spend more time now that the pandemic is lifting being out in the open Being available to people and I think that that is definitely something I've Decided to commit more time doing I will continue to do some of this I will continue to help others as much as I can but I truly believe the best way to help Other businesses succeed and to grow in their business and ultimately to save money on their expenses I need to be available to them and the last step of the business plan is what I call the help section And there's a phrase that says you can lead a horse to water, but you can't make them drink in other words I gotta have you ask me for help so that I can help you You might ask me for accountability advice training motivation tools systems to moderate three-way calls for you to moderate events for you Where do you want my help the most? Wow, that's a really good question. I haven't really thought about this I think your expertise given that I knew a lot about you before this and that we've spent some time doing this kind of Live or some sort recorded. I I really do feel like the level of comfort you have with Reaching these topics is something I feel like I need to continue to invest more time in in doing which is Uh being comfortable with this these uncomfortable conversations about my business always thinking like How can I best continue this strategy? I think You you live that every day of your life. I I don't I just go about My day with the activities I have and say hey, these are the things that I'm really trying to do and I I certainly appreciate that but I I should definitely want to tie it more back to this I'm going to What I heard in there is to help you have these conversations That are more comfortable for you and the other people and of course, I'll help you with that for Weeks and months and maybe years into the future But let me give one piece of advice to help you and everybody else listening to end the call Which is one simple way to get referrals and it's only a two-step process If you already have a customer as you and a lot of people on who are listening already do Let's say your customer's name is john Keep it simple Ask questions first first step find out what he already likes about your business What do you like about our products? What do you like about our service? What do you like about me? What do you like about the way we communicate? What do you like about the way we follow up? What do you like about this or this or that? Maybe come up with a list you can use the ones I gave you but come up with your own list Make them open-ended not closed-ended right not do you like this or that? But what do you like tell me more explain to me share with me Open-ended questions and then when he answers those questions Capture exactly what he says if possible Capture exactly his language and this is for neuro linguistic programming experts out there We're going to capture his language and tap into his synapses in his brain that way The second part is to ask for referrals Using john's language So if john said you're super duper then you could say hey john Who do you think I should meet who would appreciate someone super duper if john said you're a nice guy? Then stay john. Who should I meet who would appreciate a nice guy? Whatever it is he says is good about your product your service to your company or you in step number one Use that information to ask for a referral and watch yourself get more and more referrals So that's one piece of advice for your listeners a simple two-step process that they can use I think it's a perfect one for me because honestly that's I think that's exactly What you're what I was trying to say, but you said it a lot more eloquently than me I want to know what value I bring To the people that I've actually helped and that is going to be something I have to be specific about understanding And we're regurgitating to my audience. I really do appreciate your time and thank you very much for doing this I can't I can't tell you that My my life my business my life or whatever I don't even know how else else to really describe it that this hasn't been such a great relationship for me And I know it would be for anyone else who's listening or watching this To know that you could you can develop your business and and use an expert And that expert will definitely find value in what it is you're trying to do and help you to grow in such an amazing way So thank you very much for that I think you did just tell them you did it. Thank you. Well, I do my best. So thank you very much. Jeff. This has been uh The interview with jeff talkman, uh, please stay tuned for more interviews like this with very exceptional people And uh, thank you for your time


What's going on infinite family? Welcome back to another video. It's your girl Denise. If you guys are new to the channel, don't forget to hit that subscribe button and join the family. As you guys can tell by the title on the thumbnail today's video, I'm going to be making Isaiah do something that he might not wanna do. So guys, I'll just aside, I have been bee sting to finish my tattoo. I've been talking about it all day, every day. Like I'm counting down the days until my tattoo and Isaiah knows that. So that would be the perfect opportunity for me to bring this up. So guys, I already had the camera set up. Isaiah is actually in the room right now separating laundry because we have to do laundry today. And I am going to be telling you that he needs to get a tattoo of my name on him or we're breaking up. Simple as that. Now I wanted Isaiah to get a tattoo for a while, but at the same time, just like you've never got tattoos before. So like, I don't want to ruin your skin but he's actually wanted a tattoo. And I'm like, okay, so if you want it, what are you waiting for? So I'm basically going to tell him that when I get this piece finished, that he has to come with me and get my name tattooed on him. And I'm not giving you any option babe, you have to get it done or I'm breaking up with you. That's gonna be your proof of love to me. So guys, if you're ready for today's video to bring it to us fast, I like button and comment to you, Janice in the comment section below. Tell me how you think he's gonna react. Let's get it for you. How's it going? Oh, Missy, you came to help? No, it's not my job. It's not your job. We have a deal. It means you fold and do all this stuff, we separate and then I fold, right? Why is this wet? Maybe because you used it from Luke yesterday. So that made him. You think you know everything? Yeah, I do know everything. You think you know everything? All right, so listen. An idea. What? And I know that you're gonna love it. Oh my, when you say stuff like that, that's when I get scared. Okay. Do I have to separate all these? I can't just throw them in one load. Like whites and then everything else? Yeah, just leave those like that. Oh, thank God, I don't feel like doing all this. Yeah, of course. Anyway. So, you know how I have my, like, appointment to finish my tattoo for Missy, right? Yeah, I know you're bee-sting. I know.  Okay, let me, okay. Anyway, I know I'm bee-sting and I don't keep talking about it, but I promise this is the last time I'm gonna talk about it. Yeah, it's not the last time. It is! You'll bring it up another like three times. Babe, it is, it is. I have an idea, okay? Ready? Go ahead. So, I'm gonna text my tattoo artist and I'm gonna ask her if you could come in with me. For what, emotional support? You want me to hold your hand or something? No. I don't need, I don't need you to hold my hand. What? Listen, because I have an idea. So while I'm getting mine done, right? Why is this one wet too? Babe, just focus. Look. Okay, while I'm getting mine done, there's two other people that work in the shop. So I'm gonna ask her. Sounds like two things. So I'm gonna ask her if the other person in the shop can tattoo you. No, no, no, no. What do you mean? You know how I am and why I haven't gotten a tattoo. You know why. Because you haven't found somebody that you like. But this is not gonna be like for your sleeve. That guy's work is cool and all that, but it's not my style. That's not what I want. That's not what I want. Yeah, but there's another person there. I've seen all of them. I don't know if there's three. Babe, I've seen all the work, I don't know. Okay, but you don't even know what I'm gonna say yet. So why are you already denying it? I thought you would be excited. What are you gonna say? Because the tattoo I want, I wanna start with a half sleeve and then eventually in like a few years or whatever, work it into like a full sleeve. Okay, I understand. But everything has to be like meaningful. So basically, will you be my fire ready hat, text to her in me, the appointment? For me? I don't know why you did that. I hope you didn't put a deposit down because that's money you just lost.  You're gonna like the tattoo idea. How are you just gonna make me a tattoo appointment? Because I know you're gonna love it. That's why I did it. No, you don't know that. Okay, so basically, you're gonna be getting my name. Who's getting your name? I have an understanding as to why we would never get each other's names tattooed. But you said that you love me yesterday and you- I said I love you every day.  Because I felt like it was like real, you know? What do you mean it was real?  So I thought yesterday he loves me so much then he'll get his, my name tattooed on him.    Wow! Really? Maybe at that point.  Yeah, but now we're not gonna get it covered up.   He got his girlfriend's name tattooed and they didn't last. So what? What do you mean so what? That's even more money wasted. Nobody's- Why are you caring about- We're not bringing up anyway. Anything can happen. Why won't you get my name tattooed on you? No, that's not what I'm talking about. If you don't get my name tattooed on you, we're breaking up. How about that? You sound crazy. You know that, right? You sound psychotic. That'll be the way that you prove that you love me. Getting your name tattooed on me is a way of showing I love you. I could get chapstick and just write your name, but what's the difference? That's not the same. What's the difference? It's your name on me.  What about a necklace? I'll get a necklace with a J on it. No. Why not? It's the same. You have to get my name tattooed or you aren't breaking up. I'm not- I guess you're breaking up with me. Bye-bye. We're not- Wow, really? We're not breaking up. You can say whatever you want. Why is there a whole- Yo, we need to moon after. Okay. Can you please? Babe, what? Me. When I get my tattoo, I already booked your tattoo appointment. Yes, I did put a deposit down for you because I thought you would be happy to get my name tattooed on you forever. You said you love me forever. Okay. So then get my name tattooed and you saw I know it's real. Ever and ever and always, but getting a tattoo, getting your name tattooed on me doesn't prove that. It doesn't do anything. Yes, it does. It doesn't do anything but putting ink on my skin. Well, I need reassurance. So that's reassurance. Do you want me to take you on a date? I'll take you on a date. You want a picnic? You want ice cream? You always take me on a picnic.  We went on a picnic like last month. Hey, what's wrong with you? So that has nothing. That's not a date. Did you not have a good time? I got a tattooed on me. Why not? Because why not? Same reason why you wouldn't get my name tattooed on you. Same reason. We're breaking up. If you want to break up, then go ahead. See, you don't care. Because I know you're not serious. I know you wouldn't break up with me over a freaking tattoo. That sounds dumb. I would because I put a lot of money down. What did you put down? $50? No. Well, how much did you put down? That's none of your business. If you put down $100, I'm still going to go in the shop with you and all that, but I'm not going to do anything but talk to the guy. So if you paid $100 for me to talk to another guy, then that's on you. I'm not getting your name tattooed on me. I have a lot to do. I can't believe that you wouldn't get my name tattooed on you. Babe! What? Why are you dragging it? Because we're breaking up and that's it. Drink some milk and get your thoughts together because you're bugging out. I don't drink milk. You drink almond milk, oat milk, oat milk, out of there. I'm going to do almond milk. Hey babe. Babe, I'm not getting your name tattooed. I love you with everything in me and God knows that, but I am not getting your name tattooed. Okay. For good reasons. Okay. I'm not getting my name tattooed on me either. You have no sense. What makes no sense is you're not even like looking at me right now. Jesus Christ. Oh my God, I'm the whites. No, I'm not. You're doing it. Do I have to say it? I'm playing Fortnite. Leave me alone. I'm playing Fortnite. Now you're playing Fortnite? Yeah, I'm not doing that for the rest of the day now. Now you got me peeved. How did I get you peeved? I'm playing Fortnite. Leave me alone. I'm not leaving you alone. Can you say team Janice? I was going to have a very productive day. I was going to do laundry. I was going to vacuum. I was going to do some other stuff. So just because I'm not doing nothing. So just because I pranked you, now you don't want to do anything. Now I'm not doing nothing. Can you say team Janice? You really got me a little mad. I'm not going to lie. You didn't get me really mad, but you got me a little mad. Why? Because you were going to be a pretty good man. If you didn't get my name tag, I'd be like, that sounds mad dumb. Are you going to force someone to get your name tagged and I'm like, bro, get off my face. Prank was a success. It was pretty horrible. I'm not going to lie. Isaiah is pretty salty. You're doing the dishes. No, I'm not. You're doing the dishes. Thank you guys so much for watching today's video. I hope you guys enjoyed. If you guys did, don't forget to smash that like button. Comment team Janice in the comment section below if you think I got him. Also, don't forget to turn your post notification bells on so you're notified whenever we post a new video. Speaking of post notifications, today's post notification shout out to Mr. Spider. Thank you so much for your love and support. Isaiah and I love you and we'll catch you in the next one.