Well, Professor Wachnian, thank you a lot for agreeing for this interview. You are a pioneer on the topic of narcissism and you explained on a recent interview that your interest for the topic came from your personal experience. So my first question would be, would you say that on this topic of narcissism, it takes one to know one? No, I wouldn't say that at all. It's no more relevant than, for example, an oncologist who has cancer. So yes, properly qualified and trained diagnostician is capable of diagnosing the narcissist within one or two sessions. It does involve, however, personal interaction with the narcissist. So we don't have efficacious tests. We have the narcissistic personality inventory, the MMPI, several others, but they're not very efficient. And what is even worse, they rely on honest self-reporting by the narcissist, which I find very common. So it takes a personal session talking to the narcissist, structured interviews, a lot of work, a lot of effort to pierce through the defenses, but it's doable. It can be done. However, it is true that because I have narcissistic personality disorder, I am able to identify other narcissists much faster and without any of these diagnostic tools. It's like we signal each other. I heard of a similar thing among gay people. It seems that people who suffer from social exclusion or are socially inept or have problems with social cues, autistic people, gay people, narcissists, even psychopaths, they're able to identify themselves to each other very fast. And how would you say that your journey on this topic for yourself helped you on your knowledge and on thinking of narcissism? No, most of my work is based on the largest database of narcissists in the world. It has 2132 as of this morning, another one joined.  They must present a certificate by the therapist or diagnostician. Then they're included and there's a follow-up every year. So right now we have well over 1.1 billion data points in the database, which makes it the biggest by far. So most of my work is based on this. Some of it involves introspection. Introspection used to be a very respectable tool in early psychology. All the big names in psychology at the time introspective and describe their outcomes. But it has fallen out of favor as psychology tries to become a science, as psychology tries to emulate physics. Emphasis is now put on statistics and scientific experimentation and you're not allowed to introspect. That's a bad way of doing psychology. Psychology is of course a pseudoscience. It's a pseudoscience. It can never be a science. But it has pretensions to science and there's a lot of money involved. So they exclude introspection. Introspection constitutes about 10% of my work. 90% is a database. And the question of narcissism in the media in the university field looks like it is more pregnant nowadays than it used to be. Do you think that the era is more prone to the surge of narcissistic personalities or that we just focus on them more? Well, several trends are at play. First of all, we are much more aware of narcissism. And it doesn't have to be disordered narcissism.  It could be just narcissistic style or narcissistic personality or traits or behaviors. We are more attuned. We're more sensitized to this. And so we identify it much more often. The second thing is that there is a real rise in the prevalence and incidence of narcissism, pathological narcissism, among mainly young people. Mainly people under the age of 25. According to some studies, for example, by twins and others, there's been a quintupling of narcissism among this age group. And of course, the technology both reflects this and enhances it, empowers narcissism. Civilization in societies, they become more narcissistic. So narcissism is a positive adaptation. It pays to be a narcissist. You rise to the top, you become president of the United States, for example. So it's a good idea to be a narcissist. In July 2016, new scientists, which is a respectable science journal, came up with a cover story. Parents teach your children to be narcissists. So narcissism is a bone tone. And the third factor, I think, is that narcissism is no longer a clinical entity, but it is an organizing principle. It helps us to make sense of the world. So now we look at politics, show business, even geopolitics and so on. And we say, okay, if we use the principle of narcissism, then we can make sense of what's happening. It's meaningful. What's happening is meaningful. And people are addicted to meaning. They seek meaning throughout their lives. So now they have this narcissism thing and suddenly they can label politicians. They can predict behaviors. It's a useful tool. So I think that's why it's becoming more in the limelight, more in the headlights. And for the rising numbers, especially amongst the youth, you said, you mentioned the role of technology. How much does that account for this rise and what are the other factors that we might identify?  In itself, it doesn't create narcissism. Narcissism is usually a pathological pathology that is engendered or fostered in early childhood. So it doesn't create pathological narcissism, but it definitely tends to legitimize narcissistic displays. Spectacles was a Frenchman who coined the phrase, the society of the spectacle. So social media tend to encourage spectacles of narcissism. Social media rewards, narcissistic behaviors such as posting selfies and bragging and, you know, so there is a vicious cycle of social media and technology in general, ensuring narcissists legitimizing narcissism and narcissistic behaviors and traits, thereby creating what we call a positive reinforcement. In other words, every time you behave narcissistically, you get a cookie.  That's a mechanism known as positive reinforcement. But technology has a very small part to play in the tidal wave, the tsunami of narcissism that is sweeping over us. I think there are other social trends which are much more important. For example, the disintegration of all our institutions without exception, the church, the family, the communities and even the nation state is disintegrating in a variety of ways. So that's very powerful. We are in a state known as anomy. Our societies are anomic, inomic, that means the norms of behavior have disappeared. So it's very disorienting and narcissism is a compensatory mechanism. You're pretending to be God, you're actually saying no one can hurt me. Nothing bad can ever happen to me because I'm God. I'm all powerful, I'm all knowing and so on. So it's a compensation for fear and panic and anxiety. It's an anxiety reducing mechanism and our world creates a lot of anxiety. The second thing is that for the first time in human history, we have multiple fundamental profound transitions. For example, take gender. Gender roles have been fixed for well over 10,000 years since the agricultural revolution started an organization a little later. And this is the first time in human history that we are transitioning from gender roles to an age-gendered society or society which is uni-gendered without gender roles. That is very disorienting of course. This being the only transition, it would have been in itself very cataclysmic and unsettling and we see the war between the genders. That's a reaction, you know. People are so unsettled, they become reactionary or they become violent or they become aggressive and so on. Men and women, women are becoming a lot more narcissistic, a lot more psychopathic according to studies. Sexual behaviors are influenced by subclinical psychopathy to a very large extent. We have sort of disintegration of sexual screeds and so on. So had this been the only transition, it would have been bad in itself. But we are faced with at least 20 or 30 transitions of a similar magnitude, all of them simultaneous. Humans are not built to cope with this. They're simply not built to cope with this. I'm talking climate change, geopolitical realignment, gender roles, family, I mean everything. Women are not built to cope with such an amount of change and what they're doing is they become delusional. They become even almost psychotic. They withdraw from reality and they create a solipsistic bubble universe where they are godlike. I call narcissism a private religion. The reason primitive religions arose, the reason later monotheistic religions came to being is that people were terrified. They were in a state of panic. They didn't know how to cope with nature. So they created gods. And so the same is happening today. We don't know how to cope with our reality. So we render ourselves gods, gods and godlike. We create private religion. Private religion is narcissism. So it's a religious reaction, actually. It's a form of religious reaction. And so on and so forth. There are many things happening and all of them give good reason to develop narcissism. So the confluence is irresistible. And I believe that narcissism will become the norm, actually. People who are not narcissistic will fall behind, will procreate less, they will have fewer children. So natural selection will favor narcissists and psychopaths, even psychopaths more than narcissists. I think that way. That's my firm belief. And do you think, or do you know that there are some groups that are especially more becoming narcissists and psychopaths? Are there some groups that are especially following that trend or is it a global movement? No, it's a global thing. It's on the individual level. It's on the collective level. However, as the sociologist Campbell noted, we have transitioned from the age of dignity to the age of victimhood. So the reason you pernicious, poisonous confluence between victimhood and narcissism.  They feel superior because they are victims. So they have a vested interest to remain victims. They have an interest to force you to victimize them. They have an interest to feel entitled and to have grievances and to become frustrated and aggressive and violent if they don't get what they want. Because all of this is intended to support or buttress their sense of superiority, moral superiority, for example. So while in the past, victimhood movements, for example, the civil rights movements in the United States were not narcissistic. They were actually goal-oriented, purpose-oriented. Today, most victimhood movements are about grandiosity. They don't have any meaningful agendas. They just want to be heard. They want to garner attention. They want to become celebrities and famous. They want to control. They want to have power. They are power-oriented, power-hungry. They are entitled and aggressive and frustrated and, in many cases, violent. Actually, every single political and social movement nowadays had converted itself into, have converted, has converted into a victimhood movement. Many ideologies which were not victimhood-oriented became victimhood-oriented. You can't find today anything, the far right, the far left, political parties, gender. You name it. You can't find race, skin color, education. You name it. Everything is converted into the currency of victimhood. Everyone is a victim.  They can't find an abuser. They invent one or they force you to become one. That's an exceedingly dangerous phenomenon because narcissism is about a lack of empathy. It's about entitlement and exploitativeness. It's an externalizing disorder. It's a disorder that leverages aggression. When you couple this with victimhood, this is morally justified narcissism. This is legitimized narcissism. And so you see psychopathy becoming the norm. But not psychopathy in your face, defiant, reckless, contumacious, hateful psychopathy, like in the past. This is psychopathy masquerading as sainthood. I'm not a psychopath, I'm a saint.  This is the message. I'm a victim, so I'm a saint. I'm morally superior to you. I have a right because I have grievances. I'm entitled. You have obligation towards me.  That's the message. How do this shift happen from what you described as the civil right movement and the dignified victims to this victimhood cultural movements and the praise of narcissism, in fact? There are two phenomenon I think involved. One is that these movements have been hijacked by narcissists and psychopaths. There are studies in British Columbia, University and so on that demonstrated this. So narcissists and psychopaths saw an opportunity to become public faces of these movements. They infiltrated these movements and took over. And today these movements are tools, instruments of these psychopaths and narcissists. That's the first development. And the second development is the monetization of victimhood. The minute it was possible to convert victimhood to money, many interests entered the game. For example, businessmen, corporations, you know, and these are by nature narcissistic and psychopathic. A typical business lacks empathy is goal oriented and has to compete and even be a bit vicious and even to survive. So business is a psychopathic environment by definition. The minute you monetize victimhood, it invites psychopaths, narcissists and psychopathic narcissistic institutions and structures to join the game. And this is precisely what happened. So the more successful victimhood movements had become, the more they got compromised by outsiders. Would you say that the rule of the left, the left, political left is important in allowing that to happen? In some countries, not in all of them, of course. In other countries, it was the right. For example, in Spain's Franco, in Franco Spain, I'm sorry, it was the right. So Bolsonaro was Brazil. Or Ban's Hungary. Both left and right have kind of discovered the power of victimhood and the ability to monetize victimhood one way or another. The whole European Union project is a victimhood project because countries apply to the European Union and say, I have pollution. I've been abused by my neighbors. I need to educate my people. So it is an entitlement-based program. I'm entitled, give me money. And of course victimhood had been discovered long before. The Nazi movement was a victimhood movement. Hitler's message was the German people had been victimized in Versailles by the Allies and we should reclaim our dignity. We are victims and we are entitled because we are victims. And we're entitled to Laban's harm. We're entitled to living space because they have confined us in a tiny territory having taken away half of Germany. Similar messages you had in Serbia. Similar messages you had in Hungary. So victimhood is not new. Nothing new about victimhood. But while victimhood in the past used to be dignified on the level of the individual and politicized on the level of the collective.  Communism was a victimhood movement. The Poletariat is abused by the business owners and the big feudal landowners. Yes, it's a victimhood movement. So on the collective level, victimhood was politicized. On the individual level, victimhood was dignified. For example, in the civil rights movement. While this happened in the past, today victimhood is a business. It's simply a business. It's an offshoot of capitalism. And because capitalism is ubiquitous and all pervasive. Right or left doesn't matter. It became big business. That's as simple as this. Of course the left is taking a right on victimhood. The work movements and other such bullshits, politically correct nonsense and so on. Of course they're taking a right. But you know what? The far right is doing the same. The alt right is doing the same. Alex Jones made $200 million of victimhood. And he's not exactly left wing. Yeah. So it's all over the place. It's the monetization of suffering. The monetization of suffering was not suffering. You invent suffering because it pays. As simple as that. It's capitalism. If you want the root cause. It's the malignancy of capitalism. Not capitalism as an ideology or capitalism as a form of allocating resources. It's very efficient form. It's not what I'm talking about. I'm talking about the ideology of capitalism. That became cancerous. The ideologies that says you can measure everything with money. And everything should be geared towards economic growth. This is not capitalism. This is an ideology superimposed on capitalism. Nothing in capitalism says that you have to grow economically all the time. When you say I have to grow economically on the time means I have to produce new consumers and to produce new consumers. I need to brainwash them into consuming needlessly. So there is a whole cycle here of very evil, evil mind control techniques. And the response to this by helpless people is narcissism. People feel helpless. People feel hopeless. Because of the forces of ideological capitalism. So they are responding by pretending that they are gods. It's a compensatory, it's a causes. It's utterly delusional and sick. As sick as religion. It's a form of religion. And to what extent and how much dangerous do you think that the victim culture might be to our societies? Well, deadly, more or less. Take for example the gender issue. There is a precipitous collapse in the production of new new children. Now we say we don't need children. We have 8 billion people. That's nonsense. We don't have 8 billion people. We have 2 billion people who are old over the age of 65. That's what we have. We miss 200, 300 million children in order to support the pension schemes, forget other things. So we have a deficit in children. And this deficit is direct outcome of gender wars and the unigender approach, which is a direct outcome of a victimhood movement known as feminism. So there is an example for you. So we don't have children. 31% of adults in industrialized countries are single for life. They don't have relationships. They have two cats in Netflix. They have four in life. You know, it's bad. The situation is seriously bad. Women and men are totally disoriented.  They fight each other.  It's bad. And I'm giving you only one example of 20 or 30 such dislocations, such transformations, all of them without exception based on victimhood. Organizing yourself, creating identity politics around victimhood is destructive to you and to others. It's destructive to you because you can never feel self respect and dignity because you are victim as a victim. You're passive as a victim. You're helpless as a victim. You're hopeless.  As a victim, you're frustrated. As a victim, inevitably you become aggressive.  So there's a total collapse in the social fabric. And is there anything to be done against it? Can we stop it or I don't know. Listen, one of the most disgusting and despicable human beings I know is called Donald Trump. But I must tell you that he was, he is right, you know, even an even a clock that doesn't move is right twice a day. So I must tell you that sometimes I resonated with his messages and one of the messages I resonated with is that we must get rid of victimhood speech. Of course, Trump has created a victimhood movement in the United States. The victimhood of the white suppressed male, working class male, that was his message. The whites are losing America. It's a victimhood movement. But on the other hand, he did espouse a message of we should stop being politically correct. We should confront the work movements. We should confront the left. And we should get out of this. We should reclaim our strength. Ironically, he coupled it with a victimhood message. But had it been decoupled, I would have fully supported it. Yes, wherever we see victims and victimhood, we should fight them tooth and nail. There is now movement of reparations for slavery. Really?  There's a movement and similarly, the endless exploitation of the Holocaust by the Jews should be confronted. Similarly, gender grievances and complaints. Patriarchy, the evil that men are and men did to women throughout millennia. Listen, let me tell you something. Everyone has been victimized at one time or another. That you had been subject to abuse and suffering.  Victimhood is an identity. It's not the same as being victimized. Everyone is victimized by the tax authorities. I don't know. Everyone is a victim to someone. We must stop this. We must stop the conversion to identity politics. And when we see it happening, we must confront it everywhere and with everything at our disposal. So even sensitive issues like the Holocaust should be confronted. Of course the Holocaust happened. I'm not a Holocaust denier, Majou. The Holocaust did happen with possibly the most horrible genocide in human history, probably. That's not the issue. The issue is to monetize it is morally abhorrent and reprehensible.  It's business. It's nothing to do. These people have died already. So they should stop. And same with many black grievances. The black community in the United States rather than confront its own shortcomings. For example, the disintegration of the family structure, the irresponsible responsibility or the lack of responsibility or the typical black male, the explosion of use of drugs and criminal behavior among the black communities. Instead of confronting these and admitting to these shortcomings and trying to tackle them, they put all the responsibility on wrongs that have been committed 150 years ago. No one denies that slavery was a catastrophically horrible event or process. But there's a limit and we must place it now or we are all lost. How do you confront a victim mood attitude if it is coupled with the narcissism that you described at the beginning? How do you confront those two issues at the same time because they are intertwined? One way to do that is to provide alternatives to grandiosity, other outlets to grandiosity. So for example, someone's grandiosity is invested in their victim mood. Maybe you should redirect the grandiosity towards overcoming victim mood. If you say I've been a victim of an abuser, I've been a victim of an abuser, it's horrible, I'm morally superior because my abuser was wrong morally and I've been right morally. You could say, well, maybe you can overcome your victim mood. Maybe you're strong, maybe you're resilient. Maybe you have untapped resources and you can overcome your victim mood and you're suffering and then teach others and so on. This is a form of redirecting grandiosity. Listen, it's hopeless to fight narcissism exactly like climate change.  It will not happen, climate change is here, it's coming, it will be upon us. Better prepare for it rather than try to reverse it. Start working will never work. Same with narcissism, that tsunami is here, starts winning. So rather than trying to reverse narcissism and so on, we should try to channel it. Narcissism is energy, it's a force. It's the need to support your grandiosity by eliciting narcissistic supply from other people. So channel it, you can elicit supply by pretending to be a victim or you can elicit supply by demonstrating to the world what a strong, resilient person you are and how you would overcome your victim mood. Yes, I was born a slave, but now I'm a multimillionaire.  Yes, I'm a slave, so now you owe me money. That's one approach and the other approach is I've been a slave, you've abused me and tortured me and look where I am now. I'm a multimillionaire, I'm a successful author, I'm an intellectual, I don't know. These are the two options and we need to redirect public discourse, not towards compensating for victimhood not to have a discourse of rights and obligations but a discourse of overcoming. By the way, this was the original message of the civil rights movement. You remember the song, We Shall Overcome? This was the original message. They didn't ask for money. They didn't ask for affirmative action.  They just asked to be treated equally and fairly and they agreed to do the job themselves of reconstituting their lives and overcoming. Triumphing. We should emphasize triumph rather than monetizing a compensation but triumph is not a capitalistic discourse. That's a problem. Our language is contaminated by capitalism. We ask, what's in it for me? How much is it worth? How much do I send to get out of it? These are capitalistic narratives. Instead, we should move away from capitalistic narratives and towards, I would say, psychological narratives of resilience, of strength, of transformation and of overcoming. These have been the narratives for well over 10,000 years in all the ancient religions in mysticism, in philosophy. These were the narratives. No one talked about money. No one said, if you achieve nirvana, you will get $1 million. No one said that. You achieved nirvana because you wanted to achieve nirvana. End of story. Not because you wanted to become Bill Gates.   That is the epitome today and the quintessence of the horizon of young people. That's how they believe they will become fulfilled. And if and perhaps that will be my last question because we are running out of time but even some politicians that denounce victimhood like Donald Trump also falls into victimhood strategy. How is not that inextricable, you know? The problem is language. Everything starts with language. Your consciousness is shaped by language. Reality is shaped by your consciousness. Everything starts with language. Of course if the narrative is a victimhood narrative and the dictionary is a victimhood dictionary, you find it extremely difficult to communicate otherwise. Of course if everyone agrees that markets are very important and market efficiency is critical and economic growth is the only measure of happiness and so it's difficult to exit the narrative. The space of language not only defines you but also confines you. We need another language, a new language. Luckily these alternative languages have existed for thousands of years. We just forgot about them. In the 60s and 70s we tried to go back. There was a brief period where we tried to go back to the east to India, to the Middle East and then in the 80s there was a brief period that we tried to go back to the classical religions. But we failed because in the 80s started the high-tech boom and everyone became multi-billionaires and also money became the new idol of the new God. And since then all the alternative narratives and languages have been suppressed. We need to rediscover them. Nothing's wrong with capitalism. I wouldn't trade capitalism for any other system of allocating economic resources. It's the best by far. But the ideology of capitalism is sick to the core and is making all of us sick to the core. We need to get rid of it. We need to act as capitalistic agents in the marketplace without converting this into some kind of religion. We need to understand that humans are much more important than any commodity or object. We live in a death count. These are death counts where objects are venerated and humans are sacrificed. We need to move from a death count to a count of life. Luckily, we have hundreds of options to choose from if we only make this decision. Well, I think we can end on that if that's okay with you. Thank you very much for your time. It was very fascinating to talk with you. Thank you a lot. Thank you very much. Take care of you. Bye-bye. You too. Bye.


Trini girl natural Hi YouTube I'm coming on today to show you what's in my stash at this moment So that my current stash and just tell you a little bit about how I manage my stash So maybe it might help some of you Out there, you know who just trying to figure out how to get through it all So I am trying to reduce my stash I don't try to kind of use up stuff and you know a lot of the things that I have not a lot But I would say maybe Five to ten percent of the things I have I don't plan to repurchase So, you know, I'm trying to kind of use this up. So I'll just have really the good stuff So I always have like a little bit of that mixed in plus of course my ashe's and you know things I actually enjoy I do have a pretty big stash, but I don't use everything at once It would just be way too confusing to keep track of I don't want things to stay there and spoil I only wash once a week. So, you know, I do have a lot of hair, but I only wash once a week So I'm not gonna be able to use everything. So I like to keep it closed and sealed If you look at my holy grail graveyard video, I do similar things for products that I haven't used yet Seal the cool dry place. I don't open them to smell them I think I just leave them alone until I'm gonna use them. I usually have let's say maybe five leave-ins open at once five six Cleansers open at once like maybe three shampoos three cold washes D-conditioners, that's a joke because I pretty much use of the whole thing in one go most times like at least with the eight ounce D-conditioners, they only last one or two years. So I don't really have those open unless like I happen to have like a Shea moisture like a 12 ounce So the conditioners don't really count in terms of like having them still open a long time They're sealed I use them Clean the jar out and that's it and butters and creams kind of last me forever because I don't use much of them I might use like a little a teaspoon per section like four teaspoons in my hair or something in one In one wash day. So those last forever took me two years. I guess to finish a Camero's Curly and moisture butter which I love by the way, but it took me in the years to get through it But I haven't had anything go bad on me after I think spoiling me So so far so good and just keep my fingers crossed at that. That's been going well in terms of gels. I Make my own DIY gel. I'm still kind of working on that, but it's cheap You know, I wouldn't say free girls, you know, I do buy the plastic stuff But it's cheaper than Camero's or like any similar quality particularly alcohol funky it's cheaper than paying twenty something dollars for What for me is just two or three uses of gel. So I really can don't choose to spend that much money on gels And I use gels pretty much every week for my wash and goes I do you know, sometimes do conditioner one in the summer, but the most part I use gels a lot So I make my own gel because you know, I I'm not really personally trying to Anybody's college fun for their kids or something. I'm not trying to spend that much money on gels I have like my treatments and stuff I kind of finish in one go as well at least when I have been like eight nine ounce protein treatments And the same thing with a tea treatment is kind of small. So I finish in one go so they think that I really have sitting around I like cleansers leaving conditioners and butters and The cleansers only the shoppers are really sitting around the co-washers I do take a long time to kind of get back to the next co-wash, but if I were to just use one for I guess it depends on the co-wash So maybe I'll talk about them individually because like the Camero's caramel co-wash I might get three uses, but the she said the blueberry co-wash and I get six uses You know, so it just depends on the co-wash the same thing with the shampoo depending on how much I have to dilute it in my last way longer So, you know Giovanni, I've had forever because I just put like maybe one squirt in a applicator bottle whereas the Cocoa the blue rose Cocoa rose shampoo. I kind of I don't die with it all You know, I just put it on my roots so that will probably finish faster even though I don't use it that much I can't use it when the time is right. So I'll talk about when I use things to since I have like a variety of stuff And I like having variety I'm gonna talk to you a little bit about what makes me decide to choose what product Let me just start with the leave-ins. I guess you guys have seen these already So I'm gonna go through them quickly, but I have this lace natural ease leave-in, which I plan to I have the Boston Bloom. So when this is finished, I'm gonna start using the Boston Bloom I have the blue rose Cocoa rose leave-in conditioner, which I also love. This is my winter staff So I'm not gonna show you any she sent it But the she said the leave-ins are actually my favorites. It's just that they have blisterings I don't use them in the winter So I have this sotanical slip and slide not proof hairline And I made a serious dent in this for the last wash and go You guys saw that video. You didn't see me maybe use a lot, but You know, I still have at least four uses of this, you know Camero's leave-in collection. These are the two that I even try to use as a leave-in I'm gonna try this one by itself next you guys saw me try using both, but you know, it's open and it's in my Rotation, this is what I'm gonna use for this winter and I have this oil which is in my stash And I use if I want to do like a pigtail I don't really do point is yet, but pigtails ponytails stuff like that will take you down to a say use this So when I use what you guys let me talk about the oil already pigtails ponytails, etc The leave-ins that I have are really pretty similar in terms of moisture and Definition and everything like that. So I'm gonna just use the base of what I'm feeling to do So like if I'm using maybe a Camero's butter And I'll tell you when I decide to do that But if I'm using like a Camero's butter, I might just go ahead and use the Camero's leave-in You know something like that just to match it up when I can, you know Same thing with blue rose and stuff, but the leave-ins are all great They're all moisturized and they're all defining and I cast a lot of frogs But you know, I found my leave-in so just because I kind of say they're all great Doesn't mean that all evens in the world are great It's just that these leave-ins are so great. I can pretty much use anyone So I just pick whatever maybe what I feel like smelling the blue rose is a little bit lighter going on So if I feel like that the latte Camero's latte is really rich going on So if I feel like putting that on because I know they all work really well, so that's the leave-ins The butters right now. I just have these two that I'm using the blue rose coconut curly custard Camero's Naturals aloe with butter gel. So I do love both of these I think for sure I'm definitely going to put repurchase this Camero's aloe with butter gel So I use this mainly when I'm doing like if I'm not going to be using a crunchy gel Like maybe Eco Styler or something because this is such a softening product You're gonna use a crunchy gel. Just put this under it and it really softens. I'm gonna use a softening gel I don't use this so I wouldn't use this with the Camero's curl maker because that's already really softening anything Camero's Really softening and this makes your hair feel like you know, you know super soft So I don't I don't use this with that because it's just gonna be Maybe too soft or I've not enough hole So this I use with something crunchy. I haven't tried it like as a style on its own yet So maybe that'll be something for summer I might try it like that because it does give me nice definition, but it doesn't have that much hole So it's gonna probably wait until summer when I feel like doing like a three-day wash and go something I might try that this coconut curly custard on the other hand. It's really light. So It's like a light. I think I call it with marshmallow last time. It's not it is you see it's kind of running out already So it's really light. I think mostly all of those products are pretty light Whereas this with butter gel ain't going anywhere.  So this is really good paired with the blue rose coca rose leave-in I probably wouldn't use this for the Camero's latte because that already is kind of rich I'm probably doesn't need a butter over it all But anytime I just want to just add a little bit of extra Moisture and pizzazz I'll use this and if I'm using like a real soft styler or you know something that isn't crunchy and stuff like that I'll just use this. So I'm definitely looking forward to Finishing this and using this up, you know by spring I guess hopefully. I mean I told you it takes me a really long time to get through these But I'm really enjoying using this. I love the scent and I love the texture So on the same thing with the Camero's whipped butter. I love both of them. So I Really love using them. You know sometimes you have to like force yourself to use a product like yeah I don't feel like it but these are all a joy to use at least the latte is a joy to use The blue rose cocoa rose leave in just because the sense and the feeling stuff on your hair Like those are my probably my favorite leave-ins to use of what I have out here both butters I like the next thing and this is where I really have the most variety in my decision-making is the Cleansers if I go through the week and my hair doesn't feel like my scalp doesn't feel itchy or you know dirty I'm gonna use probably a co-wash. I use the Camero's caramel co-wash like that when my scalp feels fine So it is very cleansing, but since it's so conditioning as well I feel like since I have other options if my scalp is itchy I'm probably gonna use one that I feel just kind of strips down my hair a little bit more None of this cleanses more, but it just feels like it does if you know what I mean Like when I use this it just feels like I conditioned my hair So just for my own like this mental like trip I like it to feel clean like when it was itchy, you know just to make sure I reset Just kind of like the next level This as the co-wash I use this when my hair doesn't feel fresh and clean clean Like if it feels fresh and clean clean where I can actually skip a week I'd use the Camero's co-wash because it's just it's cleansing and conditioning But if I feel like I want to feel clean I use this one. This one has a nice minty feel which I love This one I just put it on my roots I don't put it throughout the Camero's I kind of put it throughout because like I said It's really conditioning this one. I do love it, but I'm not sure if I'm gonna repurchase it I like this I do like the curl friend smoothie at least the first time I tried it I liked it by the end of it. I wasn't sure so I'm gonna try it again and Let you guys know what the final verdict is and if I like both then I might get this like on Black Friday But if I just like this one, I don't really like to just buy one Thing or just you know even two of the same thing on Black Friday Just I like to get free shipping so unless I can really go ham on the brand I usually just kind of pass on it. So you'll see if I repurchase it, but I do like it The next level is this she said the blueberry co-wash. This one feels even more cleansing than the S dot So this is where like I get into the The itchies, you know it's kind of itchy. I'll use this if my scalp feels fine I'll use the Camero's if my scalp feels not fresh and clean and I use the S dot If it's actually getting into itchy, then I will start with I'll use this I have this one, which is kind of a bonus. So this is the syrenzo hair cleansing cream I didn't really find any syrenzo that I liked unfortunately because she seems really sweet But you know some stuff had no slip some stuff didn't have enough moisture some stuff didn't give me enough definition So this was one of the best things that I tried for her I'm still not sure if I'm gonna repurchase it because it doesn't have much slip But it did somehow seem to really eliminate frizz from my hair, which is a little bit bizarre I'm looking at it now thinking like what in it had that effect I actually wrote her to ask her about her shampoo base because I was kind of curious like what took the frizz out of my hair But this one really seems a little bit frizz for some random reason I have to try this again soon and let you know so that's what I haven't used in a long time In a few in a good few months and like six months in natural hair It is like a long time because your hair like grows a lot I'm trying to get and let you know not much slip Good cleansing and some reason good definition This should have been called the curl activating hair cleansing cream So into the shampoos when my hair is actually itchy of stuff I'm pulling out a shampoo and I go with this blue rose beauty coco rose creamy shampoo So I like it because it's very moisturizing and cleansing like this is like the perfect balance of moisturizing and cleansing So I know it's gonna get rid of my itchy's and I know it's not gonna strip my hair So I love this for that and then after that I have like more Actual shampoos. So this beautiful curls Kinky curly shampoo. This one actually feels more like an actual shampoo. So I do use this. I Would say to clarify. I mean, it doesn't have a couple of step factors in here So I would use this getting into where actually want to clarify my hair and stuff So I have used this before before like the protein treatment or terence. I guess you guys saw in my last video I use that so I I would use that as a kind of mild clarify I would use this but if for some reason I really really want to clarify right now I'm using this smooth. That's so deep moisture shampoo. So I know it's supposed to be on the moisturized end But it is actually pretty Pretty clarifying as well. So I use the tea tree version of this which is actually supposed to clarify But I ran out of that and I still have this and I feel like they feel pretty similar and the ingredients are also pretty Similar, so it has like three surfactants of even more like maybe six surfactants of the first six ingredients So I use this to clarify as well when I need like a real real reset then this is what's coming up That's my cleansers from the mildest to the strongest and then we have the deep conditioners I love both of these. The Sontanica's are frotastic curly elastic and She sent it rich moisture mask and she sent it rich moisture mask and the Sontanica's are frotastic curly elastic are both kind of sitting in tide right now Started off with this one. She sent it as my HD and then this came along Sontanica's and I haven't done like a show off yet or use them close enough to get it to decide which one I like better So they're both kind of my HD In terms of the conditioners, I don't really have that many in rotation I have those two And I have the she said the curl moist which I just kind of have the variety I didn't buy like a whole bunch, but I did buy I don't know maybe six Like three of the rich moisture and three of the curl moist So I'm just going to use them And disperse them with the frotastic curly elastic to try to get me through the year So I know if I just try to use these I'll be out of them within A couple months because I have been deep conditioning every week I am thinking about trying deep conditioning Every two weeks But for now my plan is to just mostly use That frotastic curly elastic and then sometimes use some of the she sent it for a little bit of spice in my life, you know Yeah So I do have some other deep conditioners that I have to finish off for my PJ days I have like some shea moisture maluca honey, and I even have some can too But yeah, that's my fault, you know buying in bulk Walmart pre shipping again that free shipping stuff will get you sometimes finish off what you want But I bought like nine can't do these things at one point like when I Was kind of ending my love with it Because there was a first DC I would try so it was I would say it was my DC for a while my staple for a while I bought like nine and then I found all these other great deep conditioners So I kind of stopped using them But I was like, you know what you really have to finish them So I think I might have about six left So I'm going to just carry them when I travel any friend comes by And once one, you know, that's how I've been kind of getting rid of it, but I still have a good bit I guess in spring and summer I'm going to use all that kind to a shea moisture And I have like some new ones to my black friday who all to try and stuff like that So we're going to be interested with this but for now You know when I really needed the real thing like after a protein treatment or after I clarify my hair I use like this she sent it or the afrotastic and other than that I will use that can really purchase one and I'm trying or the can to what a shea moisture I'm just trying to finish up. So Those are my deep conditioners actually just three Those aren't going to really switch up much. So You'll see the most changing like the leave-ins in the butters the coat wash and the deep conditioners I'm pretty stable on because I kind of found my stuff even the leave-ins I found my stuff I just found two my stuff. So I'm probably going to Filter down to like my favorite favorites like by next black friday You know, hopefully we'll see me buying I don't want to say how many but I'm just going to try to get like 60% of the number of leave-in browns that I have for next black friday So We'll see so leave-ins and butters change a lot the co-wash, you know the commune rose carnal co-wash is my bae the she sent it blueberry co-wash is like I don't want to say my side but It's not all faithful. You know, that's my faithful my staple Little goes a long way and then I have the kind of a co-wash when I'm feeling fancy, you know, you know I have some on hand but the shampoos the blue rose creamy shampoos here to stay And then I'm going to kind of shop around for like a clarifying shampoo I do have some clarifying shampoos. I haven't opened yet I'm going to open them and I finish the Giovanni the rest of the stuff in my stash again I don't change them. So even though it's a currently in rotation video Like I'm showing you everything now, but in future videos I'll just show you the new ones that I got and then maybe I'll be able to go into more detail on them so I have my commu rose curl maker Which I use when I don't have any flasky gel handy Also use a eco styler and stuff occasionally like in the spring and fall maybe a little bit of summer, but You know, I can I used it probably Like two times a year I use eco styler. So, you know, I definitely use it in the winter So it's definitely not here right now. So it's basically commu rose Curl maker and then occasionally like uncle funky daughter killie magic So I bought like two uncle funkies and I bought like three commu rose And that's got to get me through the year because when it's done. I'm buying no more I'm gonna have to You know, make sure I make my flasky So, yeah Can you kidding not today? This one as a detangler is bae and it's here to stay I don't use any other detangler. It's just this So, I mean, I might use like that with apple cider vinegar or something or conditioner to detangle, but in terms of an actual Emergency detangler. It's just this I have nothing else. I love this. This is the best the one I found else so Not really rotating But here this day I'm currently being used okra reconstructive conditioning. I would like to have a backup. This is my protein treatment Not rotating here to stay my only protein treatment right now. I haven't found a backup yet But I love this sotanicals hair sorrel. This is like my only refresher spray right now I did buy a couple of the sotanical sprays to try Um, I bought the mea-leganics leave-in spray to try as well But I think the other type of syringe. This is like my only year round bae for sure And the others I'll try it in the spring and kind of you know See if I like anything better and last but not least I have this blue rose chai hair tea So I think she said she's going to stop selling it But this is like my only stop or tea treatment I really wish but I have to say probably it was better than just my regular black tea I'm going to use these until they're done. I guess don't use it that often But I'll probably try to use it maybe every six months or something. I know that sounds really bad It is what it is, you know, I have like maybe three of these so And it takes I'm going to use a whole bottle in one use So every six months would get me through like a year and a half or something. So that's it That's everything that I have currently in rotation So I decided to just come on and do a currently in rotation video Because I mean that's how I live my life That's the fun for me like kind of finishing something and swapping out and getting To use something else that I've been dying to try I don't have everything open at once And I don't really feel like storing empty so show you guys empties. Sorry You know, I mean if you really want to see it, let me know in the comments and of course, you know The viewer is always right, but You know, I'm not really an empty store I'm so happy and relieved when I finally finished something just toss it and pretend I never bought it Then because I hate it, but just because I have so much stuff So I'm always happy to like actually toss something. So I don't know if I do empties, you know Plus if I'm doing currently in my stash, you guys can get the fresh experience You know, if you want to see me actually like open my product and stuff smell it whatever you can get more detail If you're just looking at an empty bottle, you can't really tell much but this one like, you know with the Currently in my stash, you can kind of see what everything looks like and you know, how much I have left and Get more information that way. Let me know what you think That's it. I guess Let me know how you manage your stash. Do you have everything open at once? Do you try to buy one thing at one time? Do you just use one brand at one time? Because I put everything in my hair. I would use Shampoo from here conditioner from there. I just put it like You shouldn't use one thing at one time girl or whatever, you know As long as it's pH balanced and I know like what my shampoo pH is pH range should be And you know, my conditioner pH range should be as long as it falls there I'm good, you know So I don't really get flakes to worry about make some matching in terms of like livens and butters and stuff like that. So So All this variety goes into Daisy And You know, I'll be good be happy. Yeah So go watching what you got in there right now So see you in the next one. Bye


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Live from San Jose in the heart of Silicon Valley. It's theCUBE, covering AWS Summit 2016. Hey, welcome back everybody. Jeff Frick here on theCUBE. We're wrapping up a full day here at AWS Summit in Santa Clara. I've been going wall to wall since this morning. These are these great regional events that used to be kind of small and now they're like 4,000 people. So we're going to wrap up the day. It's been a great day, but returning back to the set John Furrier and of course Lisa Martin, her first really kind of Cube gig. So first off, Lisa, I'll go to you. Kind of how did you enjoy the day? What did you learn? What did you, what were you surprised at today? It was fantastic. I think the momentum here was palpable from the morning. It's still palpable now. There's tremendous momentum that AWS is generating but also all of the ecosystem partners that we talked to today are exhibiting really a symbiotic relationship in terms of innovation, spurting innovation. So I think that was one of the most exciting themes that I saw today, as well as just the pure passion from the AWS folks, from the partners. There's so much potential. The cloud market is massive, it's untapped and things are moving at an amazing speed, giving so much opportunity to customers from startups that are born in the cloud to enterprises and it's only continuing to innovate. And John, we're coming to the end of the first half of 2016, a really busy year. We've covered all the hot trends. We've been to Docker. We've done the data bricks and spark. We've been at EMC World HP Discover. We've covered them all, but really it's hard to argue that there's much more catalysts in the marketplace than AWS. Give me your impressions kind of with those things and then being here today right now. Well Jeff, the show here is just a testament to Amazon's growth there. A year ago, the marketplace didn't understand. Wall Street certainly didn't understand how Amazon broke out their business. Now it's clear it's over $10 billion. Wikibon and Silicon Angle and theCUBE. We predicted that over two years ago that would be $10 billion. We were right. Everyone thought it was a race to zero and it wasn't. It's actually a $10 billion business. Storage business alone is two to three billion. That's literally putting everybody like EMC and everyone else on their heels. That's just storage. You get into compute, HP and Dell box sellers are shifting their business. So Amazon has certainly, it's been validated, has certainly leveled the industry in terms of being disruptive. Amazon's show here at AWS Summit was a very giggy learning environment which is now turning into a full blown satellite event off their main show, Reinvent, which is the big show which will have theCUBE there. So again, all that in totality really means that Amazon is unstoppable. Amazon is on a run rate right now. They say well over $10 billion, which means $20 billion and that means the trajectory is up to the right. It is hockey stick growth and it's really going to change the game. And I'm blown away because the industry finally now understands that the competitive strategy is open source, having a strong developer ecosystem and actually releasing products at scale on a cadence that I call Andy Jassy's Law or Jassy's Law. Jassy's Law is release products on a cadence that just surpasses anything anyone's ever seen. Here they announced new stuff at Reinvent. They always drop a truckload of new technology so all that together, it's a scale game. It may look like a price to zero in terms of lowering and lowering the price but ultimately the scale they make leverage on and they make a lot of money so to me that's clear. In terms of themes, Jeff, we can't go anywhere in the industry without seeing IoT. The IoT ecosystem is whatever one is talking about because it's undefined, it's really uncharted territory and it's really an IT centric IoT, not a just offline machines being connected to some siloed computers. How do you connect devices into IT? This has not been the case ever and HP really was the first ones to point that out. The digital transformation is now in the dialect of Amazon Web Services culture. You're hearing conversations and this is the first for AWS, the digital transformation message. That means to the next point, hybrid cloud architectures are absolutely at the center of what Amazon's going after and what they want to do is win it one inch at a time. They already won the long game with the public cloud. They're coming into the enterprise winning yard by yard till they get to that goal line which is winning the enterprise and that is winning the hybrid cloud and the announcements here that highlight that is the DS, DMS which is a database migration service. It's a continuous replication that supports SSL encrypted endpoints for SQL server, Postgres, SQL, Amazon Aurora, MySQL, MariaDB and now SAP, ASE which is a formerly the side base. So basically the strategy is clear. Win the data, they win the enterprise. That is ultimately in my opinion the Amazon playbook right now, vis-a-vis the marketplace. Yeah, my takeaway is something we joke about all the time with the office, right? Keep matriculating the ball down in the field. Guys, they just keep executing and they execute again such a broad front and innovating across that is really tough, really tough to compete and we're seeing it. I mean, we talk about it but then we see it. The latest announcement, you know, Seagate just announced that they've got some head count reduction coming up. So you're seeing it in the infrastructure players. The other thing that we talked about is the efficiency in which they run and they've always run very efficient kind of a low margin business. You know, they happen to be in the same town as Costco which has built a very nice business on keeping margins low but being efficient. It's really tough to compete and the thing that surprised me most today was with Stefan Gardner from Corp Info talking about mass migrations, shutting down data centers. This isn't moving Greenfield projects. This isn't test dev. This isn't some little thing. This is the CIO saying, I don't want to be in the data center business anymore. The undifferentiated heavy lifting, right? The data center consolidation which looks like on paper is not consolidating. It's just shifting to the clouds. That's the key thing. The layoffs on Seagate is interesting and Lisa, we were talking about this on some of the examples that you were asking on the proof points. The layoffs at Seagate is a leading indicator that the old guard is dying, okay? And that is a proof point when they should be expanding their reducing. Siloed, pure play vendors or suppliers, two enterprises have to have an integrated approach. And one thing that came out of some of the interviews here was some validation on a concept we've been talking about on theCUBE is the most successful companies have one pattern in common. They flip the model around. All the winners are horizontally doing things that used to be done vertically. The stack, the technology and the business models. So the technology is changing how they deploy. It's horizontally scaling and the business models are the same way. So all the successful people are doing it the opposite way than it was done before. It's flipped at the head upside down. Application data from New Relic is dictating policy to infrastructure. That wasn't the way it worked. It used to be the infrastructure with dictate policy. This is how you use me. And you was stuck within that with that limitation. That now is completely over. That's just one example of many and there's a zillion of them out there. And that is a new model. This is the new normal.  Another thing along those lines that Corp Info even talked about and we talked about it earlier today I think and several of the sequences. The digital transformation and the cultural shift that predicates it. It's not possible without that. When we talk about mass migration, you just talked about a complete flip. It's a complete 180, but it's the C-suite that's really driving this. Taking that decision-making role out of the hands of IT. Talk to us about some of the things that you've heard today and also in your past experience with how corporations evoke that digital transformation by shifting the role of the buying decision and really becoming more business driven. Yeah, I mean, I think one of the things that's come out of the past couple of CUBE interviews and also here is two things. One, scale and then also economics, right? So the economics is from the C-suite, the CXO, whether it's CEO, CIO, CDO or whatever, CTO is to drive revenue earnings and that pressure is a top line business driver. Not to consolidate the data centers. That's an economic cut your costs but the buyers want revenue. Whether you're e-commerce, retail or whatever, the applications to front end to driving revenue. So the C-suite is mandating revenue growth. That right now is fundamental industry driver. What that means now is the real action that you're hearing from Lee, from New Relic who pointed it out, is that now IT and the people handling technology have to look at architecting, again, this horizontally scalable yet vertically focused differentiation on the applications. That to me means that the game to win this cloud war is win the architects, not just the developers. You got to win the cloud architects because there is no magic quadrant from Gartner that explains what it is. The world is now completely integrating. It's going to be a completely different DevOps-like workflow and I think that to me is the big aha moment for me is saying this is now the main target audience for everyone here trying to figure out the future. You got to get to the chief architects. You got to get to the solution architects. You got to get to the people trying to figure out end to end, how data, how scale, compute, cloud, all work together on-prem, off-prem, whatever that is, has to work that way. So business model revenue, technology architecture. And really just this kind of confluence of events between big data and cloud and the democratization of the data itself which then democratizes the access to the data, the tools to the data, and I just keep going back to the data scientists. You know, there aren't enough data scientists going back to there was not enough buggy whip, buggy whip manufacturers either. So this car thing's not going to work so well.  And the amount of change and real progress that we can make when this combined of resources for compute, resources for store, and more importantly, opening that up to a broader set of people who can apply different points of view perspectives to really solve some big problems. And the one he was talking about is cancer because cancer's kind of a funky thing and they want to really diagnose it and treat it at the individual level. It's not about getting your Starbucks order when you happen to come around the corner. This is a really big thing. This is why the IOT is interesting. This ties to Lisa's cultural question, which is, if you think about electricity, if imagine every company having a substation attached to their building, they don't have that. The substation's out there. That's what basically Amazon has done. They've established a substation like utility with computing, but yet there's so many other things that provide value, so you're not pricing the substation costs and value electricity, it's the value that electricity provides. So this always shifts to the outcome. Back to the cultural mindset. It's interesting because there's two schools of thoughts in this marketplace right now and the people here are of school one, which is they talk in a certain way. There's a certain code. There's a new way of doing things. It's a new flipped upside on its head, 180 view. That's a language, that's a language issue, how they talk and the cloud native speak, if you will.  So there's always been pioneers and settlers in the new market development. The people who don't understand the language better be looking for a job or figuring out what their business will be because this new language, this new approach, the new mindset is really about agile. It's not compromising service level agreements or delivery kind of operations. It's how do you execute an architect? That's a new language. And so the funny conversation I had in the hallway here was folks saying, hey, our sales motions are very easy. We talk to the customer and we say, are you sick and tired of doing things the old way? And if the answer is yes, they go forward. If the answer is no, they're a settler. So that's essentially the number one thing I'm seeing, Jeff, is that are you sick and tired of the old way or not? That's really the dialect going on here. That to me is really obvious. That's going mainstream. If the cultural mindset is, I'm sick and tired of doing things the old way, whether it's economic pressure or technical results, perfect candidate to shift the mindset to be more split the applications, go horizontal, move into the cloud. Those are the ones where I think those enterprises will win. But I do agree with Lee from New Relic. It's not a technology issue. It's a cultural issue. Right, so what do you think in terms of some of the legacy players? Cause we've seen some changes at the top, right? Satya Nadella came in to Microsoft a couple of years ago. Really seems to have made a dramatic change, you know, so they're trying to make their move. We just had to change at the top at Cisco. Now we've got the change going on with Dell going public and buying EMC. So we are seeing some attempts by some of the bigger players to shift the mindset either with new leadership, invigorated leadership.  So as you look at the landscape of the legacy players, who's got a shot to make the change and who's dead man walking? Well, there's a couple of different things. If people who aren't doing anything, they're the ones with the blind spot in my opinion. Then you have like Cisco. You got to give them credit for trying, right? I was watching Cisco live on the web and I saw some periscopes with Chuck Phillips, the CEO. Okay, yeah, you did some periscopes. It doesn't make you a new company just because you did a few periscopes. You have to change the culture of the delivery of the product to the customer. So I think Cisco's under a lot of pressure to bring that open source. Lauren Cooney who we spoke with at DockerCon as Brent and Lou Tucker in the OpenStack community. These are the new leaders of Cisco that are bringing in the open source ethos. For Cisco, it's about open source adoption. If they're looking at open source, it's probably a winner. So I think Cisco is going to be good. I don't think they're going to be in trouble. Got to give them credit for trying but they're on a transition. Oracle is completely under siege by Amazon. Amazon is a direct threat to Oracle. Oracle, database, the Aurora was positioned as a killer. That's going to be challenging. Microsoft's interesting. They're playing with everybody. It's a love fest with Microsoft, right? So Satya Nutella was on stage this past week at the Worldwide Partner Conference in Toronto and he's up there with Jeff Emel to cube alum and did a panel with him and GE's betting the company on Azure. Just last year at Amazon re-invent, GE was on stage with Andy Jassy and said, we're betting the company on Amazon. Who are you betting the company with? Amazon or Azure? So there's a love fest going on in the big cloud players. And so I think that's a sign of multiple clouds coming out. So I think the big players are adjusting. I think they're running rapidly to go to their customer base and say, no, no, we're cloud ready, we're cloud enabled. So I think that is the key. Lock and specs are going to be more network based than indoor or other things. So if you can't move from one cloud to the other, it's still a lock and spec in my opinion. So as we talk about culture, I just kind of want to follow up on that a bit and looking at when Amazon announced the Elastic File System last year, direct target against the traditional incumbent storage manager. That's why we talked about some of them today. When we look at things where culture is concerned and the fundamental changes that have to happen for businesses to change their model, how much does an AWS have in terms of advantage over the incumbents who are monolithic and how challenging is it going to be to change a culture at Cisco or at EMC, for example? And where can Amazon take that as leverage? I think Amazon's biggest leverage is also potentially weakness. So let's start with the advantage. Shadow IT was a term that was coined because of Amazon. The ability to put your credit card down and start a project. And that is why IBM lost the CIA contract because they had the sales approach and locked in the account in the ivory tower at the C-suite. But some, you know, prototype was built on Amazon by someone promoting a project. That serviced out as an alternative and that gets into the mix. That kind of agility is really what Amazon strengthened. So Amazon is a death by 1,000 paper cuts in winning these big accounts. They can come in and provide that kind of nimbleness where you can have a point solution or something in an enterprise. That can really grow and provide instant value and that begs the question, why didn't we do this before? Why don't we do more of this? This is the psychology of this new model. That puts the incumbents directly under siege, that concept, because now there's proof points. That's the ethos of agile. Get some proof points, build on for it. So that's Amazon's biggest strength. Their weakness also comes from that. By not having that relationship-oriented sales approach and that kind of account reliability, they could fall into trouble, in my opinion, of not being seen as a partner. Not being a good geek partner, having a lot of features is one thing, but being a business partner will be something that Amazon has to bring into their DNA. Can they do it? Certainly. Is it their core strength today? No, their core strength is low-cost, high-volume, high-value technology enablement. So that's kind of like my take on that, so. It's going to be crazy and we're going to be documenting every step of the way. It's been a great first half. We've been running like crazy. You can see everything at SiliconANGLE.tv. You can see all the interviews. Also, our YouTube channel at youtube.com slash SiliconANGLE, we've bought podcasts going up. So we're out, we're talking to the folks. We're getting you the insight. We're sitting down having basically a kitchen table conversation with all the leaders of the industry. They're not up on the stage. They're not going through their prepared notes. We're having a conversation. Because this is, as a few people said today, the most transformative period of time in recent history around compute and IT. And now moving into OT as Dr. Tom likes to say in the marriage of IoT, you read about it every day. It's a really exciting time. The Cube's going to be there, so. Re-invent's coming up. Re-invent will be there in September, October. They're saying 35,000 people, book your room now or you'll be staying at the stratosphere. Circus, circus, circus, circus, circus. But we're going to take a little break at the Cube. We've got a couple of weeks here. We're going to do some studio shows, some on the grounds. We really, you know, the whole kind of industry takes a deep breath before we get ready for the fall tour. So keep an eye on the calendar. We'll be out there and about. John, thanks again for great first half. We've been banging it out. Lisa, welcome to the team. Really appreciate you pitching in today. Oh, thanks for having me. I love it. All right. So with John Furrier, Lisa Martin, I'm Jeff Frick. You're watching the Cube. We're signing off from AWS Summit Santa Clara. We'll see you next time. Thanks for watching.


Hi Karen, my name is Miguel Brekner. I run the program Seibali in Uruguay. It's the program by which we've given a laptop to every child and every school teacher and every teacher in the country. You were talking about personalization and talking about the infrastructure. Do you have any plans on getting to every student with either a laptop or a tablet or being able to work together so that the teacher knows what's happening with him and he can get directly access to all the digital information? Absolutely. So first of all, I want to absolutely congratulate you. I was actually talking with the Secretary of Education last weekend, Arne Duncan, and telling him about your country, about what South Korea has announced by 2014. And he was incredibly interested in what you have done.  So first of all, thank you very much. I think you're showing kind of what's possible and you're powering up learning for every single student. So we're very interested and we're also interested in what you're finding, what the practice is, how long it takes to actually transition. In the United States, we have kind of like 50 little countries when it comes to education. So there are states that are looking at saying by 2014 or whatever, we will in fact be like Uruguay and provide every laptop. So we definitely are very interested in following your work and many people in the country are also saying, hey, we should be leaders. We should lead this. We should also lead this effort. So as we go, we definitely want to learn from you and follow in your footsteps. The personalization part of it is not a given. As I travel and visit classrooms where all students have devices of any kind, many classrooms are still in lockstep. Having every student do the same thing at the same time, stay on the same screen. It's a habit and a practice that's going to be incredibly hard to break. I think one of the things that we need are better products. We need better content, better interactive environments, better interfaces that guide the learner and take them where they are. Rather than in the previous question, rather than thinking about the learner as a consumer and providing them the information to consume. One last thing I'll say, one of the things that we're really interested in, an online website where people can work together on this, but creating more and more compelling assignments for students. Not fluffy projects, not cute assignments, but really come deep assignments that engage them, that get students working together. That's very participatory, that allows them to access experts, that allows them to think deeply about things and bring their particular kind of angle or expertise to potentially solve complex problems. So this notion of creating more compelling assignments, that is something that I think we can engage all educators in doing. So that they aren't kind of snapping back to what's comfortable and that is controlling and managing and making sure that every student is kind of staying with them. So again, thank you for the leadership that you're showing across the world. Thank you very much.


Nine entry-level remote jobs that are hiring right now. That's what I'm gonna be talking about in this video, and not only that, but I'm gonna talk about what is important with these jobs, and I'm going to give you companies that are currently hiring right now. So if you appreciate me doing this type of video, let me know by gently tapping that like button, and let's jump into it right away with the first one on the list, which is going to be Customer Care Embracer. And this is gonna be a customer service representative job, but specifically for the pet care industry.  And specifically, you're gonna be focusing on pet insurance related questions. So if you're someone who really loves animals, you want to work in the animal care industry in the future, this could be an amazing job for you to start out with. And you'd be working at the company, Embrace Pet Insurance. And you'd be making around 31 to $39,000 a year. So I will put the exact link that you should go to up on the screen right now. Make sure you go there, check out the job description. You can also look at the benefits, et cetera, and see if it's a good fit for you. Overall, I think this is gonna be great for the right type of person, especially if you're passionate about animals. And I will give this one an eight out of 10 opportunity score. And by the way, if you haven't done it already, my team and I work really hard on these videos to find you the absolute best job opportunities. So you can give us a virtual embrace by tapping the subscribe button and hitting the notification bell. Next on the list is going to be a transaction specialist. And this is gonna be great for someone who has a knack for keeping things in order. And it's kind of like being the air traffic controller of the financial and business world. So basically you're gonna be navigating and processing financial transactions. And transaction specialists make about $51,000 a year. Now this is a lower level job, so you don't need to have a lot of qualifications to get into it. Depending on the company, you typically either don't need a college degree or you don't need previous experience or you need very little experience to get into the position. And it can be a great way to get your foot in the door in the business or financial industry. Now here is where you can apply for some jobs. I'll put it up on the screen. You can pause the video and check it out if you'd like. But overall I'm gonna give us an 8.5 out of 10 opportunity score. Next on the list is going to be a visual merchandiser. And this is basically where you study the science and the art behind making opening displays. So when you walk past a store, for instance, those are the displays that people see. And there's people behind the scenes that kind of study and analyze the data of which displays are doing the best. And this is not only the best to attract people into the store, but also which ones end up getting people to buy. And believe it or not, there are many remote positions available for this. And I'll have some of them pop up on the screen right now so you can check them out. Now in many cases, this is gonna be an entry level job that doesn't require experience or a college degree. And you're gonna make about $43,000 a year. So some of the pros of this one are you do get a lot of creative freedom. You can also work on diverse projects and you have a tangible impact on the bottom line of a business. So you're considered to be more valuable in times of recession. And some of the cons of this one are it can be deadline driven and it may require adaptation to different brand styles. So overall I'm gonna give this one an opportunity score of nine out of 10. And by the way, if you like the suggestions that I'm offering in this video or you have some other careers that you'd like me to cover, go ahead and comment those down below and there's a very good chance that they'll make it into the next video. Next, let's talk about a remote services technician. Now this is very similar to another position that I talk about which is IT help desk. And typically you're gonna be either helping people install software or troubleshoot some sort of software related problem. And they make around $43,000 a year. So here are some jobs. I'll put them up on the screen. You can check them out if you'd like. And by the way, my friend Josh has helped a ton of people get into IT help desk careers and basically entry-level IT careers in general, like this one. And he actually has a free training which I'll put down in the description as well as the pinned comment below that you can check out. And this is one of those careers that people are able to get into super quickly. We're talking zero experience to getting a job in seven days in some cases. So definitely a good one to check out and I'll give this one a 9.5 out of 10 opportunity score. Oh, and by the way, he also has a certificate program. So if you choose to do the full program which really helps out when it comes to getting a job, you'll actually get $50 off if you use my link. The next on the list is going to be a market research interviewer. And in this position, you would basically conduct surveys and gather information. And you'd be doing this with customers or potential customers of a company. And this allows them to make informed decisions about their product and services. And in this position, you'd make about $37,000 a year. Now it's another one that's entry-level, very easy to get into, doesn't require a college degree. Here is a good job opportunity. I'll put it up on the screen. And yeah, this one can be a really good opportunity. It also lets you get your foot in the door working in marketing or business. I'll give it an eight out of 10 opportunity score. Next on the list is going to be one near and dear to my heart. And that is a YouTube thumbnail designer. So if you didn't know, there's a ton of opportunity on YouTube and one of the most important aspects of YouTube is thumbnail design. It's actually ridiculous how important it is to the success of a video. Like you could probably have the greatest video of all time, but if the thumbnail sucks, nobody's going to see it. It's kind of like marketing and products. You could have the greatest product ever, but if your marketing sucks, nobody's ever going to use it. And that's where the YouTube thumbnail designer comes in. This is a person who is an expert in creating thumbnails that catch people's attention and get them to click on videos. And there's a really cool article I just saw about a 19-year-old who makes a full-time income just designing thumbnails. And according to Glassdoor, thumbnail creators make about $82,000 a year, although this is going to vary greatly depending on the size of the channel you work with and your skill level. Another website, ZipperCruiter says you make about $19 an hour making thumbnails from home. So like I said, the pay is going to vary greatly. One website you can check out is ytjobs.co. This is a really good website to start making thumbnails. You could also work on Fiverr. And here is a job opportunity which I'll put up on the screen. So a lot of different ways to get started with this. Overall, I'm going to give this one an opportunity score of 7.5 out of 10. Next on the list is an auction specialist. And you're going to be basically evaluating, appraising, and managing the sales of online auctions. And E auction specialists make about $54,000 a year. So overall, this one's a little bit harder to get into than some of the other ones on the list, although they typically don't have any like really solid qualifications. Like you don't have to have a college degree. You don't have to have previous experience, but you do have to be able to do the job. So I will put some job opportunities up on the screen right now. You can check them out if you'd like. And overall, I'm going to give this one an opportunity score of 7.5 out of 10. Now, by the way, if there's some jobs on here that aren't necessarily a great fit for you, but you know a friend, like a friend just popped into your head who's also looking for a job, make sure to share this video with them. My team and I spend a ton of time looking up these jobs and job opportunities. We make sure they're always with really good companies and we make sure they're legit. So definitely send them to a friend who needs to see it. Next on the list is a very interesting career, which is an online reputation manager. And this is kind of a combination of a PR person, which is a public relations specialist, and also someone who kind of just like looks online, looks on Google and sees if anyone is slandering the company's name. And then they take certain actions to make sure that the company's online reputation is good. And just to illustrate how important this is, the market share of American airline stock fell by $1 billion. After a video was posted to social media where it got over 100 million views and the event was talked about in over 1 million posts. So online reputation management is incredibly important and you can get paid about $74,000 a year for this career. Plus it's one of those careers where they tend to like to hire younger people, just because younger people are more familiar with how social media and the online digital landscape works. I handle social media for the family. So lots of opportunities here. I'll put some of the jobs up on the screen if you can check them out. I'll give this one a nine out of 10 opportunity score. Next one on the list is very interesting and you probably didn't know this was a career and that's PowerPoint designer. And this is where you turn mundane, boring slides into a work of art. And if you don't think you can make money with this, there's a story on CNBC Make It of a 33 year old who brought in $2 million making PowerPoints. And there's many cases where either sales pitches or investment pitches are made using PowerPoints. And so of course there is a market for people who specialize in this. And PowerPoint designers make about $67,000 a year. And it makes sense because a really well designed PowerPoint could make the difference between you getting the sale or getting the investment. And that could potentially make the difference of tens if not hundreds of thousands of dollars. So I'll go ahead and put up some opportunities on the screen. You can check them out if you'd like. And overall I'll give this one a 7.5 out of 10 opportunity score. By the way, if you haven't checked it out already, I did do a video on 17 work from home job companies that are almost always hiring. And you can check that out by clicking right here.