Hey everyone, welcome to figure fantasy. So we're here with Crissel and it's gonna be time to discuss her strategy and build Guide for those who are interested in building her out for those who have who have her ready I'm just gonna be showcase showcasing a bit of Her skin I have her already So I'm gonna be equipping the skin for this tutorial So I hope you are not going to be confused on how she looks like but definitely she is she's looking better here than her original skin and Let's move to discussing My build so I have her ready at four star peach definitely nearing five stars. So We'll start off with her skills guys starting with her basic attack So it's evil familiar range is six lots attacks and enemy starts from the first enemy in the same Line so attack speed is fast So no need to boost her attack speed because that will be sufficient enough Level two and three will be boost the damage from basic attacks by 25% plus 25% 450% Next is going to be her ultimate which is going to be euphoria cage Initial energy is 50 curse is the current target for eight seconds causing it to lose health every second Curse cannot be removed by purifications regenerate is six per second Upgrade effect of this one. Although level two is not It's not going to be that much of a you know a Highlight so all of your figurines and someone units attack against the curse target have a 25% chance to deal splash Frost damage to 22% of the damage dealt to the enemy surrounding the target. So Just a little bit of damage, but her level three the longer the target is cursed the more health it will lose every second Increases the amount of health it loses by 9% for every second Stacking up to 72% so that's a big stack if the effect of the curse expires it will it will be it will be it should have a Reapply reapplication of the stack Okay, or restacked in this case. So her ultimate Has two components one is your damage over time for curse then the other one is your frost Damage moving on to her passive you have here oracle omen So Corsales basic attack locks on to the target and enemies Surrounding it dealing continuous damage after a locked enemy unleashes a skill Corsale deals Frost damage to it and to the target under attack. So upgrade effect boost damage against curse enemies by 120 Which is good in level three when a locked target is defeated Corsale deals extra damage the current target and extends the curse state Of the ultimate by 1.5 seconds Okay, so frost damage the lower the frost resist the higher the amount of frost damage taken. So Definitely she will be paired Interestingly with another figure which I will discuss later Um, oh to joy boost damage by 15% when there is no surrounding enemies Upgrade effect boost target by 5% and damage against enemies that have brand countering, which is interesting um For those for a team If you're gonna build a brand countering team, you have to include her in it brand countering is there is a actually a Brand countering so a specific brand is weak to tenma So that is basically the the component or that is how brand countering is going to take effect So level three boost damage by 25% when there is no surrounding enemies. So those are the components of her skill Definitely, she is going to be a monster in control teams As long as you build her well, especially when it comes to hp um For her weakness guys again, um, I just want to reiterate health is really an important part for her to survive Attack is not a problem. Also for defense moving on to her parts So as for her parts, um For the four p set i'm definitely going with your energy set Which is kind of an experiment for me wanted to trigger Her um ultimate as frequent as possible So you have four p set energy your other option for the four p set not enhance Option option replace So your other option for the four p set is either attack set. Sorry not this one attack set Which is going to be your third option But your second option is definitely going to be your ultimate set. So from energy Ultimate in attack set. Those are your options for The four p set for your two p set. Definitely you will have to go with hp. You don't really have a choice She's kind of squishy at the back. So you really need to Give her as much hp as possible with your hp set Okay, so moving on to her badge. The first one that i'm recommending is definitely your end time ultimate badge So boost damage by 15 percent when unleashing the ultimate stacking up to five times and lasts until the battle This is the same Badge that I have with zarola. So definitely especially if you have an ultimate set here This one will go well with that ultimate set the next badge that I am Going to recommend with her is going to be the immortal infinite badge. So this is for militarists And boost ultimate power by 30 percent as well Also the ultimate grants healing equal to 70 of the damage dealt to Figure in someone creature in the lowest health So this one is going to be a good to boost your ultimate and also Utility some utility for healing with Your allies. Okay. So that is our badge. Okay. So for team composition, let's Discuss within her class No, within her brand So 10 month for 10 month definitely for team comp. You're gonna be pairing her Uh much with zephyr because of the energy that zephyr gives and also you're gonna be teaming up She's going to be teaming up with sanny Because of the passive that she has to reduce us all enemies frost resist by 25 percent until the battle ends again, she's going to be working well with a um with a control team a frost control team With her with sanny with zephyr The other option that you can have is put her together with three defenders So as for the defenders gonna move this to all you're gonna The three defenders would be a yane cruisers and megan then at the back you have zephyr and crocelle So that is actually a defensive one. The frost team would include a yane zephyr sanny The other one would be um cruisers and Sanny and crocelle. Okay. So So That is going to be your kind of your your what they call this your suggested Frost team, but I will have to do some you know some play test in terms of team composition Especially if we want to go with a control team and I'll be able to showcase that in the future Okay, so again the team comp for her will be frost A frost team and a defensive team with three defenders As far as content is concerned she may be good in your big three Because During your in your big three team comp Zerola previously was here. You can actually substitute Zerola with her If you want to use damage over time to take out this boss the other content that I'm thinking about is um either final battle or final counter strike, so um She's going to be good in either code vir and zeal. So those are The teams that I think she is going to shine with I actually tried this out earlier I still need to build her Still need to build her in terms of this is your This is going to be your frost team except that for Rin It's going to be Ayane there. So two defenders are going to be best and sanny and zephyr Where crossell is going to be your, you know your frost tandem at the back or frost trio at the back So just let's just see how you know What the potential for this lineup is So you really need to put crossell in the middle Uh, you'll need defenders in the front really So, um and cruisers actually needs to be built More with her with his gear. I I still need to tweak some of his equipment And as you can see there rin falls, definitely you'll be needing a Defender there, but if you can properly defend the middle or For example, if you can properly defend all three of them at the back, then You'll be fine and you'll be successful. So as you can see there one just the the slip by and It takes out everybody in this team. So definitely your frost team is going to be Working or it's going to work with this lineup or any other lineup because you'll need Ayane there Also for frost. Okay. So counter strike final battle and big three are ideal for content And my final thoughts guys for cruiselle is sanny cruiselle And zephyr combo is the way to go with her She is either going to be um Better than zarola or at par with zarola I think she's going to be better because there's a lot in her kit And um, if I can only just level her up to She's right now at four star peach and my zarola is actually right now and She has the she is in five Diamonds already. So there's a big disparity. I cannot really compare How effective is one of the other But I have my you know, I am confident that she has the potential to surpass zarola eventually eventually Um, that is what I'm looking at But I might be wrong guys. So if you want to build cruiselle, please put your your thoughts Down there in the comment section below and also what are your thoughts between the zarola and cruiselle rivalry? Who do you think is better than the other? Also, don't forget Um, cruiselle is going to be good with your freeze control team Anyway guys for those who have stuck this far, please do consider subscribing because this helps my channel a lot Thank you guys. Stay safe. Take care. This is the warden and I'm out of here


The first two issues that we agreed on are, as San Antonio residents, we want options to remain in our community throughout our life. So we want the ability to remain in the communities that we choose for as long as we can. Okay, thank you. And our second issue is affordable housing options for all residents. So as a San Antonio resident, I want all San Antonio residents to have options for quality choice and affordable homes that they choose. Okay, in your solution. Our solution is we want the city, or the county or state, to facilitate easier access for private citizens to financing and the navigation of development regulations and processes for local and individual residents. So our use case was in our community. I'm gonna ask you to stop right there because we're asking for one minute. And if we get left, I'll let you go over more than one minute but I gotta let everybody else go over. If you don't mind, please. Okay. Yeah, I'm gonna ask you just to state your two issues and your solution. And then we'll move to the next group, please. Okay, so the solution was, you know, as residents, what we see is like on the panel, what we see that there are homes available in our neighborhoods but need to be rehabilitated. It's a lot more difficult for me as a private citizen to secure a loan that would allow me to purchase that home and make the investment to bring that home back up to its original beauty. Thank you. Jamie, just go to the next, just go over to the next table. First of all, I'm gonna say thank you to the city for putting this together. This is pretty amazing. I appreciate that. My name's Tammy Johnson. What I'd like to see with our table, we talked a lot about how the investors are changing the pace of the city and taking the homes out of the community away from the people that grew up here. I'd like to see investors to be held more accountable. If they're making money in our city, you should be looking at them giving back. Whether it's a tax or something that allows that fund to go into the community for affordable housing, down payment assistance, but I do think our investors need to be held more accountable for the money they're making.  Okay, this is table 26. So the two issues that the table came up with, one is the need for more transparency. So the table says that when we have these meetings, solutions are discussed, but they are not followed through on. So transparency. The second issue is gentrification, the issue of displacement of legacy homeowners. In terms of a solution, the table said that there's a need for an ethics board to hold developers, investors accountable. Okay, so as with the other tables, a big issue is affordability, lack of relationship between representatives and the people that the decisions being made are affecting. And then it is a greater economic issue involved. If people do not have the wages and the opportunities to be able to afford these homes, this is a bigger picture thing that our representatives need to look at all of the things that are affecting people not being able to have homes. And the developers not creating affordable housing. And some of the solutions that we mentioned are representatives building more relationships with the people who are being affected. And also collaboration between nonprofits that are offering affordable housing solutions and less competition so that they can all get on the same page so that more people are able to have affordable housing options. Thank you. A lot of affordable needs and it's for, there seems to be some mixed understandings of what that problem is. A lot of the coordination of city departments have to go from various departments to have a very specific issue and they can't plan effectively. A couple of different solutions. One is to use race and equity as a lens to make sure that the definition of affordable possibly a suggestion was made that we use the lens of city employees if too lower wage city employees cannot afford a solution is to make sure that incentives are actually something that we've used effectively for affordable housing and not just for developers. Developers, we also should work with non-profit for different needs at lens. Thank you. Two of the issues that were discussed by our community members, the first one was looking at development impacts. Specifically environmental impacts, grain inch and some of the other issues and their impacts on neighboring homes not just the site itself. Another issue we were looking at was code enforcement whether that be noise from developing from restaurants or bars nearby and also trash. One of our community members mentioned that they felt they didn't feel completely clean for the first few months that they had lived here in San Antonio. So our solutions that we were looking at our main solution was increase code compliance to help ensure beautiful and safe neighborhoods. Thank you. Okay, I'm representing table 23. Two of the issues that were brought up were having accountability. Accountability for a landlord or the city or private developers and to address the power imbalances when it comes to land use and rent. The other issue is having real authentic community engagement balance the powerful voice with the community voice because sometimes you have the powerful voice or the community voice that gets drained out by the powerful voice. Also in terms of engagement is meeting people where they're at. In order to have authentic community engagement and participation and contribution is to meet people where they are and to caution against the process getting hijacked. Our solution is the table came up with developing a sort of community benefits agreement. Something that can be incorporated in the discussions with development and development is not just, you know, encompasses everything. You have to interpret the benefits that it will have on the community challenge over first as well. Thank you. I represent table 22. We had a lot of discussion. A lot of the same issues came up even how some of the families do not live in a dignified manner whether they pay other bills under taxes. So the problem that we came in agreement with lack of community land trust, lack of incentives for middle housing and small community development and the solution to begin with we need to make sure the task force members represent residents and not just businesses because they must think of families and not just the dollar. And solutions. Develop comprehensive plans for affordable housing and infill development. Have continuous community meetings and input for the solution. Equal taxes and tax incentives develop affordable financial mechanisms. We have affordable housing into fabric of existing improvements. I'm representing table 18. My name is Hannah Chambers. One of the issues that we've discussed of course in accompaniment to everything else that's been stated is accessibility. We were talking about our senior citizens here in San Antonio, especially on the west side of town and talking about how there's issues with getting into from medical appointments, groceries, basic necessities. So we talked about transportation. Accessibility is a huge issue there. And we also talked about the technological infrastructure and accessibility, right? So if you're getting communicated with the email, but you don't necessarily have a broadband connection at home, come on, all right? So, so talking about that sort of thing, you know, the technological infrastructure and accessibility, the other issue that we did bring up as well was traffic. And, you know, that's not something that any of us are surprised to hear, right? So a lot of us live off of 281, you know, 410, 1604. And in those areas of course, the congestion is there. And what it felt like is that there's this lack of inclusive planning there for the neighborhood to make sure that we talk about congestion and we talk about traffic routes that would provide to work plans every day, right? So if you know who lives there, you know where they work and plan a little better. So we talked about that congestion. One of the solutions that we did bring up that I thought was something no-worthy is the emerging housing service idea that Ms. Kaya here was talking about. I think we've talked about your average citizen in San Antonio. You need to think about the fact that we have the need for permanent supportive housing for everyone. And I want to thank Mr. Terry for talking about that with the panel. But with that permanent supportive housing comes things like emergency services. I think we really talked about that. Thank you, LeJuan. So thank you. I'm Mike Phillips, representing Table 19. What are the challenges and that we see is intercity, single family home rehab. And our solution is a city charter change to allow a funding stream for a program for a single family home rehab in the inner city. Private developers should be required to have 20% low income units if they get any incentives from the city or county and they should pay a living wage. I'm Lana Marillo, representing Table 20. A lot of the issues that are already been discussed but just adding to it, looking at issues, internet services, like the pedestrian facilities and having identity and streetscaping for neighborhoods, balancing economic development with affordable housing. Two solutions that we have were streamlining the housing forms. Also potentially automating the housing application process so that we can also, it'll be automated so that it can also have a referral to separate programs. And the second thing was a policy to protect renters and tax valuations, potentially having a landlord and tenant affairs office. Thank you. Great, thank you. My name is Joshua Crawley and I'm representing Table 15. So in addition to some of these great topics that have already been brought up, two things we wanted to mention is one, we felt that there's a lack of focus on non-profit engagement. Talked about engaging private developers but we think non-profits see to the table as well. We also wanted to talk, another issue is the barriers to develop and improve new affordable housing. Sometimes those can be too mounting for organizations to be able to do work. And one of the solutions we had was to look at an administrative board that we helped look at UDC codes or the unified development codes that the city has in place. Sometimes there are major barriers that can easily be overcome if we had a board that could make simple exemptions, give review, develop new plans and come to a consensus and agree to allow a developer to go forward, so. Thank you. Thank you. Table 14, we identified the lack of education for over whether they're experienced or not. We also identified that there's an inferior quality and we believe the inspection of the clients is a huge issue. We believe that understandable and easy access to our responsibilities and home ownership would be something like a safe deal. Thank you. Hi, my name is Colonel, I'm representing Table 13, a couple of issues that we identified. What is the definition of affordability for San Antonio? Administrators versus homeowners to have a couple of disconnect there. Another one was the processes for how to go about getting a home work, how to go through the application, how to go through departments. It's often complicated and with that it's complicated. So one of the solutions that we discussed was to have more of a streamlined process where the departments are talking with each other, where they're talking to neighborhood, where they're talking with other nonprofits and helping solve the process. Hello, my name is Ian Benavides, I'm representing Table 12. Two of the issues we discussed, and some of them have already been said, but I think this takes a little bit of a different take on them, is a weakness on renters rights in Texas and the knowledge of renters to be able to utilize their rights to the full potential. And the other one is the many support services that are out there for homelessness. There's different divisions, different non-profits. And so one of the solutions we have is to make a nonprofit coalition and this coalition would bring together all of these different entities that are working towards solving these issues. And at the same time, we'd be able to lobby our legislator for stronger renters rights and educate of all of our renters. Grace Richardson's on this. A lot of the things that were said, we have those on our list, but one item that we have talked about is mental health and the fact that in affordable housing, there isn't policies that really protect residents that have, let's say, children with mental health problems or whatever. And so they're afraid to call the police on things because they know we totally kicked out. So policies need to be looked at for those people that have children or residents there that those be considered. The other thing is that we talked about the fact that services and goods are different in, let's say, one area of town to the other. And they even talked about even what's given at Food Bank can be different from 1604 to the East Side and that those things have to be equitable and it's a real issue. And one alternative on housing is that they have different criteria for lending to look at and things sort of like, if someone had paid their rent on time for the last five years, why can't they make a criteria that they would be paying their mortgage on time? And so things like that have different criteria for banks to look at. Thank you. My name is Zeke Romo and we've taken five. We basically have discussed and agreed with all the issues that we brought up, the affordability, like affordable housing, like the incentives for local residents to purchase those homes. And we really wanna look at making sure that the local residents benefit of all the housing growth that's gonna continue and grow here in San Antonio. One of the ways we, our solutions we're offering is the integration of the job creation and of course development into the housing component. To make sure that people get trained in the construction industry, that they get jobs and they can start to create all these houses that money's gonna be made, we wanna make sure that we're the residents benefit. Thank you. Good morning, Chris Lozaro, Table Six. One of the issues that came up was the CERN.4 infrastructure, including lack of street, sidewalk, utility, and that goes hand-in-hand with housing. The second, the need for subsidized repair or both low-income homeowners as well as for owners of older apartment buildings. And then one area of an idea for a solution, there was actually a consensus at the table that there's a need for a consolidated or unified location where people can find all the housing regulations as well as the programs that are available. Thank you. Good morning, my name is Christina. I'm Estonia Bradshaw, I'm with BM. We had great conversation at our table. Some of the needs that we identified were that we need better utilization of housing funds. That they come to our area, but we need to make sure that they're hitting the people that actually need them. We need more public-private partnerships as well. Some of the solutions that were discussed make developers have better requirements for affordable housing and enforcement of those requirements, rent control, incentives for co-ops, help senior citizens in funding their taxes in the gentrifying neighborhoods, education and outreach for people that are interested in home mortgages, home ownership. And a plan with metrics, with a scorecard that matters. Thank you. Issues that we're talking about at our table was the fact that a lot of the developers that are going into our community are not really looking into a lot of the details when there's a plan as far as like lighting, safety, making sure that we have emergency hope to reach to those areas. For example, buses, that we have an adequate transportation for our community because people that don't have cars. And another issue was the fact that, for example, a lot of our community is not aware of a lot of the programs that are being offered, such as the ones that we heard with the panel this morning. It's not getting out into our communities where they know what the program or the options they hope that they can get. So those are some of the issues just having better communication with doing the city and our community so that they know the help that they can receive. Thank you. Good morning. One of the guests, Jeanette, representing the community members of table nine. One area that's already been noted is transportation, particularly integrated transportation between vulnerability and accessibility. The second topic of issue was special populations, particularly those that are substance use disorders, older Americans and mental health. So one of the solutions is the development and implementation of inclusionary zone policies that acknowledge and specifically address these populations. Thank you. Good morning, Erica Baxter, representing table 10. We were excited to heard a lot of the problems and solutions that we identified previously mentioned. So I'll just share one problem that we identified being mining. And someone at our table shared an example of an area of her street not having good lighting. Her vehicle was broken into and she's experienced identity theft for several years since and it has impacted her credit report. So it shows the long-term impact on her economic situation because tracing back to light. So the solution that we identified for that issue was more lighting. Thank you. Thank you. I'm in table four and two of our problems were there's not enough resources to address the aging, housing stock. Another issue was the current zoning policy is in urgent sprawl and making housing less affordable. So one of the solutions were recommended was to update zoning requirements to allow for more incremental growth, especially in the city. And then another solution tacked onto that was to make it easier for small-scale developers to rehab housing and to do infill development. Thank you. Thank you. The answer is a Yosie at Pena Castaneda. We are at table three. And one of the broad frames that we talked about very briefly was that as we think about housing that San Antonio is still one of the cities in the United States with the most increased segregation and so it then comes down to housing. The issues, the two major issues that we addressed were gentrification as a result of the city's growth and development policies. So let us re-examine the growth and development policies intensively, which I think we're doing here. Another problem, of course, that others will mention is the city's maintenance infrastructure and enforcing zoning code compliance regulations. Finally, our solution is policy changes, obviously. So thank you for the opportunity to address policy. So when the city incentivizes development, the community should have affordable housing. The most affordable housing is the housing we are in today. Programs incentives should be increased and expanded for owner-occupied rehabilitation. Finally, as a result, as a right, homeowners should be able to age in place. Thank you. Representing, I'm speaking to all the great ideas that came out of table two. So kind of reiterating the thought of oftentimes trying to locate resources and programs can be cumbersome, trying to identify public, private, city, county, state, federal. So just reinforcing that idea of a one-stop shop, especially some of our table members work with some of those special populations that were mentioned about protecting and the rising cost of housing affordability. But taking it a step further, not just having resource coordination, but also thinking about it as an education piece. We often speak of preparing kids for college. So why don't we prepare people for financial health and home ownership? So adding that other layer of comment here. Another thing, great ideas that came out of our group. We spoke about wanting to have that continued community outreach, communication, the way we message things. And in that message, being realistic that our city is growing. As mentioned, 100 million people before 2040 don't shoot the essay tomorrow. People think about that wrong. But the reality is that more people are coming to San Antonio. So the way that we message and prepare for that is really essential. And some of those barriers and not wanting our neighborhoods to change are kind of compounding that affordability for prices that we're experiencing. And so just being realistic that we're growing, we're changing and having city leadership communicate that and getting in front of it and engaging those residents. So instead of learning about projects after the fact, learning about them before and getting those residents and neighborhoods involved, but also from the flip side, neighborhood associations, being realistic that we can't just have the reluctance. We have to have honest conversations that people need somewhere to live. And we just have to be honest about that and the way we communicate that. Thank you. And a lot of the ideas that we obviously previously discussed, one of the big things that we talked about, which has been mentioned is the need for the rehabilitation of our existing housing stock. It is the most affordable housing that we currently have because it already exists. And that includes housing like mobile homes as well. Although the economic struggles have been addressed, no one has really addressed the title issues that can sometimes come with legacy housing. It becomes really difficult to finance anything if you don't like your title on a house. So a solution for that that we discussed was the city offering legal help for family legacy housing. Giving that title clear is a barrier that we can remove to help people rehabilitate the housing they have. Also we had hoped that the city could maybe be proactively targeting places like mobile home parks that need rehabilitation and assisting those homeowners as well. Related to that is taxes. We felt that commercial properties are not paying their fair share and it's creating those legacy homeowners where the previous generation may have had a tax cap for being over 65. When they inherit that home, the tax value immediately increases so much that they often can't keep them home in their family. Thank you so much. What we're gonna do, if you have a comment card, if you would please be sure to fill that out because what we wanna do is collect all the worksheets that are on your table. If you wanna turn your worksheet in, please turn it in but the recorder also has worksheets. So please be sure and give those to your facilitator.


Russian General Serovkin ordered to keep silent and not leave residence. Sergei Serovkin, deputy commander of the joint grouping of Russian troops in Ukraine, has been suspended from his job, placed under house arrest, and ordered to keep quiet until his name is forgotten. Political media outlet, citing Russian military bloggers and media outlets, reported that there was no official investigation into Serovkin's actions, but he was placed under house arrest. The VCHK-OGPU blog, which is considered close to Russia's security forces, reported that Serovkin has been permitted visitors, including several of his subordinates. There is no official investigation, but Serovkin spent a long time in Limbo answering uncomfortable questions. The general has been advised to stay under the radar so that he is forgotten. Politico wrote, the Russian blog also reported that the decision on Serovkin's must be taken by one person and the longer this takes, the more this person will cool down, meaning Putin. A few days earlier, Russian State Duma MP Viktor Sobolev reported that Serovkin had been removed from his duties as commander of the Kremlin's troops in Ukraine. Sobolev also hinted that Serovkin could still be useful to the Russian army later, if no serious violations were found against him. On the 12th of July, Russian media outlets reported that Serovkin had been detained by counter-intelligence in connection with the mutiny led by Evgeny Prigoshin. Earlier, the Russian FSB announced that the case of Prigoshin's mutiny in Russia was closed. However, Serovkin, who has been repeatedly linked to Prigoshin by western media, has not appeared in public since his address to the Wagnerites on the night of the 23rd to the 24th of June, in which he called on them to lay down their arms. Bloomberg also wrote that the general had been interrogated by military prosecutors for several days about his ties to Prigoshin. The agency's source claimed that Serovkin was being held in a certain place but not in prison.


इन्देर पूट्ट्टोपिक, वी नीज तो भी ल्गेंना 내 money. वी पोट्टिखआता मीनर से की विरित का खेडगा के दी। प्रषीः को नाई आश्टमो़ की अत्फुडद कन्से शाह्फोरने का टी. वो उसकिलिए लिगिलि अलाव करते हैं कि इस पट्टिको एक साएको टरपूटिक प्रीट्में जो है वो दिया जा थकता हैं. अपेरिट जैंगली has the right to request a child's medical records. अज़े आज़ा इस the medical record is concerned, this is of course come into the judication of a parent क्यो अपने बच्चे का medical record देख सकते हैं, कि उसको क्सी medicines जो है वो दी जा रही हैं, या उसको कितने time duration कि लिये काँसा treatment दिया जा रहा है. तिस में includes a child diagnosis, symptoms and treatment plan. ये तीन चीजने उस मेडिकल लिकोट का एक इमपोटनत हिस्चा होती हैं, और ये तीनो हम पेरिटन्स को देने कि लिए bind होते हैं. However, the parents does not have the right to view treatment notes unless according to court orders otherwise. आपने एक शीट जो है उसक्यो पर शिंटम्स लिखी हैं, आपने श्तृपर अगनोसिस लिखा है, आपने श्तृपर प्रट्विटन्र पोटोगोल लिखा है. But other than that, at times there are the certain notes which are being taken by the psychotherapist and they are not being given to the parents until and unless the court says that you have to give those notes, your personal notes to your parents. Professionals take psychotherapy notes to analyze the content of a conversation. Now in psychotherapeutic treatment, there are a lot of things which you are taking detailed notes in psychotherapy. Like when you are educating them, then also you are taking them. When you are diagnosing them, then also you are taking them. If we apply some Freudian technique on them, then they take a lot of notes. And the detail of them is that you take notes about all kinds of behaviors. Similarly, when we are giving some behavior therapy, then also we take notes about their frequency, intensity and outcomes. So all those notes are a personal space in which a psychologist or a psychotherapist is making his notes. On the basis of this, he has to reach a diagnosis. These notes are for personal use rather than the official documentation. They are always considered personal. But there are the few rules and regulations regarding the data sharing condition for the patients. At times, it requires health professionals providing, including therapists, to take reasonable steps to protect client privacy. And they do not give those notes through privacy rules. But sometimes such situations arise. Where the court even orders that you need to share those particular points to the person who is being asking for them. Like if parents are asking and the court says that you should provide them, then a situation arises there that you need to share with them those very personal notes. It protects minor from disclosure to third parties who are not their parents. All these notes and these things should be kept secure. That the child's privacy should be kept secure and his information should not go to third parties. Depending on the case, the state and the court orders that the lawyer may get to determine whether and when parents can view information about mental health treatment. Now, the mental health treatment of the child, can be done by the lawyer or by the court. Because they may not be able to access each and every information about whatever the psychotherapist is going to deal with the child. Because it is going to hamper the privacy of a child to the parent and which is not ethically allowed.


TCMC chip plant, we've been talking a lot about chips, micro processes, we've been talking a lot about the factories built to build the micro processes and the chip act was supposed to bring all these factories to the United States. And that was a big push of the Biden administration, of course, a bunch of Republicans supported it and everybody seems to be very proud of the success of the chip act. Well, I've been saying over and over again that this is not gonna go well, that even if they build these plants, they don't have the personnel, they don't have the personnel to run these plants that there's a huge labor shortage. And somebody yesterday put up, he said, this is nonsense. Of course, we have well-trained people. There's no labor shortage in the United States for people to work in chip plants. As often happens this morning, this is the headline of a story in the newspaper. Apple supplier TSMC delay start of Arizona chip factory. Why you might ask? Taiwan semiconductor manufacturing company will delay production of its new Arizona-based chip plant to 2025 due to a shortage of skilled labor that companies chairman said on its second quarter earnings call Thursday. Sometime I think these people listen to my show and they say, ooh, that's what we should say on the earnings call. TSMC chairman said the company is working to send trained technicians from Taiwan to train local workers to help accelerate equipment installation. Now, this is interesting because this is not about running the plant. This is not labor, trained labor who will actually work at the plant once it's open. We haven't even got there. Those problems are in our future because the plant will only open in 2025. But why is the plant being delayed? Because the equipment itself to install it, to literally, I don't know, bolt it into the ground, assemble it, do whatever is needed to actually put together some of this very sophisticated, and this is by the way not the most sophisticated, some of the sophisticated semiconductor manufacturing equipment. There's nobody in America who knows how to do that, how to put it together and install it. So the Taiwanese are gonna have to send technicians from Taiwan to train people in the United States on how to do it and that's gonna delay the opening. This is just the beginning. There is a massive shortage of labor, primarily skilled labor across the board from people who can work in a semiconductor factory who can install the equipment all the way to welders and construction workers. There is a massive shortage of labor in this country. And instead of focusing immigration policy on people who can get jobs here, right now they're 9.8 open positions, 9.8 million open positions, but it's a lot more than that. Those are 9.8 that are advertised under the, you know, and where companies know that there's limited availability. Imagine what would happen once those were filled, companies become more profitable, jobs get done, work happens and now you, all of that creates more jobs. There are millions and millions and millions and millions of unfilled jobs in this country. And instead of focusing our immigration policy on that, instead of really making the number one issue today, education and how do we fix our educational systems that we have more high skilled laborers, instead of finding ways to incentivize and motivate all the people who don't work today, who are not working today, collecting welfare checks or just sitting in their mother's basement, playing video games, how to get them to work? No, I mean, we're much more interested in all these other issues that have, these are the issues that the campaign should be talking about. These are the issues that really have an impact. Instead, we want to build walls, want to ban trans, want to keep women at home if you're on the right. We want to shrink the labor market, not expand it and no discussion of education, not a zero.


Welcome to the Monday, May the 3rd, 2021 meeting of the Montpellier Design Review Committee. I will let committee members and staff introduce themselves by speaking their names. Martha Smirsky, Member. Eric Gilbertson, Member. Benjamin Cheney, Member. And Steve Everett, Member. And Meredith Crandall, Staff. Meredith, would you like to review the remote meeting procedures? I will. Okay. So this is especially for anybody who's following along at home. So this is being streamed live via Orca media. And if you're watching that way, you can participate in the committee meeting via the zoom platform through either this link here that goes right. Or you can use this phone number with this meeting ID and call in with over the telephone and then you'll still be able to participate. You just won't be showing up on the screen as a as a picture. So, if anybody's having problems accessing the meeting from home, please email me my email address is down here at the bottom. Also, if once you're in the video conference, you're having problems with the zoom features, please message me through the zoom chat function, we would like to keep that chat function to those kind of technical difficulties issues only meeting is being recorded. And turning on your video is optional. All public testimony will be taken verbally. If the chat function is used, it will be added to the public record. Please keep your microphone on mute when you're not speaking this reduces background noise. If somebody does sign on come on through the telephone, I will go through those procedures then we don't have any members of the public just applicants so far tonight. Please wait until the chairs recognized you before you participate and make sure that when you're ready to participate you unmute your microphone and confirm that you can be heard and provide your full name and address for the record. Some applicants can just provide their name just so we know who's actually attending. In the event the public is unable to access this meeting and I'll get notice of that via email, then the meeting will be continued to a time and place certain. If you're having connectivity issues, try turning off your video or closing other applications on your phone or computer. If those at home want to see the documents, they can download them using this link. This also if somebody from home is having problems using the share screen function, they can download the meeting packet that way and take a look at what everybody else is looking at. Please note that all votes taken during this new meeting that are not unanimous will be done by roll call vote. Now hand the meeting back over to the chair. If all the committee members have had a chance to review the agenda do I hear a motion to approve the agenda. So moved Eric. I'll second it this is Martha. All in favor of the agenda speak your names. And Steve. So we can Meredith. Did lucky boardman come on yet. Nope, he hasn't yet. Okay, then we can move on to the application for 100 State Street. Thank you. So I would like to ask owner Fred Bechera and applicant Fred Bechera review replacement of the awnings in front of James organs. Would the. With the representative like to describe the application. Thank you. Yes, hi, this is Fred Bechera. And I represent James Oregon steak house 100 State street. several cleanings that's probably as you've seen with all the mold on them as good as it's gonna get. So we thought now would be a good time to change the look a little bit and colors to maybe stand out a little bit more and go with more of our colors and doors which are a wine slice burgundy style color. And because of COVID, we need the outdoor seating. And so we thought it would be a good idea to put actually retractable awnings over the short side of the deck and the two other windows on the deck so that people may sit out there during at least a soft rain. The main awning will remain the same shape, just changed to the burgundy slash wine color. And please let me know if you would like me to share the photos from the application. Oh, here's what is there now and the G Morgan's emblem is gonna stay the same I believe Fred, right? And the restaurant label there as well. Correct. And the emblem, it's exactly the same train except our newer emblem that we did when we did the renovation. Look at the door. It just has a circle around it. Yeah. But the animal will be the same. And this is what we're looking to do. And is this color, and it comes out a little funky when we've photocopied it and then scanned it. Is this representative, you think Fred? Yeah, I actually, I do have a small, like one inch by one inch color of that. That awning there, the main door, because it doesn't retract and because what we've learned over the last bunch of years that the material awnings don't clean on the road very well because of all the road dirt that we're gonna go, it's a very heavy duty vinyl. This is what Auto Creek awning recommended us to do. He says a lot of businesses are changing over to it because you can just really hose it off. And at first comes where you can get up and rub it off. You know, any of the mold or any of the dust that you'll see on it. Is the vinyl a matte finish or a shinier finish? Definitely matte. Okay, thank you. And that one is not retractable, correct? No, that's on the existing metal frame that's there now. It stretches out basically to the steps so that when a guest walks up and they hit one step up they're gonna be under the awning. Okay, now this one will be striped as well, Fred. The main awning will not be striped but the little ones on the end, the 11 foot ones will be. Okay, I understand now. Is the burgundy color on the solid and the striped the same color? It is. Okay. Even with the vinyl? It is, it actually is. I know this photo doesn't look right. I actually just got in the exact same awnings for the Parklet. It's kind of a freestanding awning and the material I waited, I was hoping it was gonna come in before the meeting because I wasn't 100% sure of it myself but when I saw it, it's actually quite beautiful and it goes really well. It's a darker, you see how that has the burgundy? Does it really? It's not very sharp in the picture but it is a nice striking wine color. Fred, do you have a representation of the vinyl? I have it basically at my office. It's a little one inch square.  Yeah. It looks like that. Okay. Any of the committee members have any other questions, comments or suggestions? Eric doesn't. Okay. If nothing further, we can go through the criteria that would apply to this application. For all projects, number one exterior design and materials of new construction or alterations of existing buildings shall be consistent and compatible with the characteristics of the existing building or other properties in the district. That would be acceptable. Number two, existing buildings shall be recognized as a physical record of their time, place and use. Any new development shall be differentiated from the old but shall respect to be compatible with the massing size scale architectural features detailing an overall character of the primary historic building and nearby historic properties. That's acceptable. And those are really the only two criteria that apply to the application for the awning. So do I hear any all in favor of the application as proposed to speak your names? Eric. Martha, I have some question about the vinyl, but we're lying on Fred's representation. I'll say yes. Thank you. Okay. Yes. And Steve says yes as well. So application is approved for nothing. Meredith, what is their next step? So the next step is that once we get the recommendations forms from you, Steve, because there weren't any tweaks or adjustments, we will get, yeah, this doesn't work for our site plan. So this will just go out as an administrative permit. We just have to actually have people in the office to do it. Audra will be in the office tomorrow. I don't think she has any other permits to issue ahead of yours. So it might even be issued as soon as tomorrow. But definitely. Excellent. Thank you. I have, if I put everything on hold to make sure, obviously we got the, okay, from you guys. Well, thank you very much for coming forward with your application and good luck. Thank you very much. Have a great night. Thank you. Thank you. Members for Lucky Boardman, do you want me to give them a call, Steve, and see if I can track them down? Sure, that would be great. Right. Shall we do the minutes in the meantime? Sure. Has everybody had a chance to look at the minutes from the last meeting? Yes. Yes, I did. I have one change. I think it ought to be clear that I took over as chair during the application for Steve's building. That's not really clear in the minutes. Let me just confirm that Meredith heard your recommendation. She's probably on this. I did. I got it. Okay. Good. Any other changes, comments or suggestions? On the last paragraph, the review of the minutes from April five onto that impervious thing, it looks like there's a sentence missing. It says, where impervious is listed and then Meredith will check the recording. It doesn't really tell you what the issue was. I think that a sentence saying question whether the word should be impervious should be in there, something like that. Any other changes or suggestions? If not, do I hear a motion to approve the minutes with those two suggestions? Here I close. Okay. I'll second. All in favor, speak your names. Martha. Eric. Ben. And Steve. So the minutes are approved with those two changes. One thing I wanted to bring up is that there are plans afoot for major changes to the state house. Now, I know we don't have any jurisdiction, but they've got a long range plan and a short range plan for major additions to the state house, a big, a glass addition between the state house and the pink lady and a proposal for Court Street that putting an office and apartment building and a parking garage there and that hole behind the thrush. And I know we can't do anything about it. And I don't know what's gonna happen because it's kind of funny. These plans were done. The contract was let March 15th and they already submitted proposals in a week ago. I'd hate to plan something for the state house in five weeks. Eric, do you have any email traffic on that? Are you good for me? So what if that's a glass between the pink lady? I don't know what the pink lady is. It's that Victorian house that's used as offices on Court Street then. If you're looking at this state house from the front and be on your left. Is that Court or is that? Oh, that's Baldwin. That's Baldwin, sorry. No, that's okay. That makes more sense. It's a very odd process. I am not gonna forward the email because I don't know exactly why I have it. So, but it's just something we should keep an eye on, I think, on wherever I find out, I'll let the committee know. I do think it's very preliminary. So they're not gonna start construction next week. The other problem I had with it is one I think, and Steve might agree with us, is doing any planning at this point for what office space you need or should look like is crazy. We don't know what it's gonna be like in three to five years, I don't think. Yes, and I've heard some different opinions on how many people will be coming back to their offices after the COVID issue is over. Eric, is this for legislative offices or for some sort of agency? It's for legislative offices. Oh, okay. And you know that, they've got that whole, the old national life building, then the transportation building, now the tax building, we've got a lot of space in there that's close to the state house. And it just needs to, I think, with the whole COVID thing, I think we all know that working condition offices are not gonna be the same after that or how much office space people need. Meredith, any luck in being a hold of Boardman? Yes, he was out on an emergency call. He's wondering if we could give him 10 minutes to call in. Okay. And I did wanna just throw this out here. Liz isn't here, but the city is considering giving committees the, I think it's still gonna be an option, starting in July of having a hybrid meeting system where probably most committee members would still be calling in via Zoom, but I would be up in the council chambers and attendees could show up in person or even potentially going all in person. And so it's something for you all to think about what you're comfortable with. We don't have all the potential procedures in place yet for safety progressions, but eventually you guys would probably need to take a vote as to how you wanted to go forward. If you wanna be all in person or not, if you are all in person, I wouldn't be surprised if DRC member wouldn't be sitting at that middle round table in the future. You'd be up in the higher tier so that you could space out a little bit more. And we're hoping to still be able to do electronic packets if at all possible, but we need to figure out the logistics of that. I wanted to make sure you were aware that that's where we were headed and to be able to start thinking about it and what you might be comfortable with. Meredith, I don't remember. Do the windows open in there? The windows do open and there are AC units. Lucky's in, but for some reason he's muted. Yes, there we go. Oh, that's okay. That's okay, I'm just, I'm glad you were able to call in. Yeah, thank you so much for the reminder. Yeah, you're welcome. Okay. Okay, so we're up to the application for 8-14 State Street for the installation of light fixtures. Lucky, would you like to describe your application? Yeah, what we're looking to do is just illuminate the commercial tenant's sign and add two LED Gooseneck lights on each commercial spot. That's better. Okay, two questions, number one, the color is the antique bronze color or the black? Black. Okay, and the second question is on the, the bases of the lights will be mounted in the sign band or in the brick? About the sign band in the brick. Will the brick be cut out in order to install a box for the electrical connection? No, it'll be surface mounted. I do. Okay. And where will the feed for the electric come? It'll come from the each tenant's panel in the basement. Oh, okay, and then it'll come through? Through the bottom of the unit, and then depending on the unit, two of them have access up top, so it'll just be a little junction outside, but we're gonna paint them the color of the brick or the band, so it'll blend. Okay. Are you gonna do all the drilling and holes through the mortar joints rather than in the brick? Yes. Is there a reason you don't want to mount them in the sign band? Three quarters an inch thick and there's still brick behind it. So I do more damage to the sign band and then our thinking was in the future if another tenant comes in and their sign is 47 characters long, it'll change the whole layout. So if we went above it, then if we ever have to do any modifications we'll have access to the conduit, the wires and the lighting to relocate that to more symmetrical design. Thanks. Yep. Any other questions, comments or suggestions from committee members? Okay, if not, then I can read through the criteria. For all projects, exterior design and materials of new construction or alterations of existing buildings shall be consistent and compatible with the characteristics of the existing building and other properties in the district. That's acceptable. Yep. Existing buildings shall be recognized as a physical record of their time, place and use. Any new developments shall be differentiated from the old, shall respect and be compatible with the massing size scale, architectural features detailing an overall character of the primary historic building and nearby historic properties acceptable. Yeah. And then outdoor lighting fixtures. The structural design of outdoor lighting fixtures shall be compatible with the architectural design and function of the building and compatible with the neighborhood. That's acceptable. Yeah. And based on those recommendations, do I hear a motion? Do I hear all in favor of the application? Committee members, please speak your names. Martha, yes. Eric, yes. Ben, yes. And Steve, yes. So the application is approved. Excellent, thank you all. So, lucky, we're gonna get that recommendation for him that Steve just went through. He's gonna sign it, he'll get it to our office. And then when we have that, we'll finish processing your permit application because it involves outside lighting. It'll take a little bit longer than just a straight design review because we have to make sure that we do an administrative site plan that it's mostly just about the lights. But we have to do this little report that goes along with it. But hopefully we'll get that out to you this week. Excellent, thank you so much. You're welcome. Thank you very much for coming back after your emergency. We appreciate it. I'm actually in their house, so no problem. Well, good. So much time and we'll talk to her later. Thank you. Okay, thank you and good luck with your project. Does anyone else have anything to add to the meeting? If not, do I hear a motion to adjourn? Eric moves. Ben, second. All in favor of adjourn, let's speak your names. Marcia. Eric. Ben. And Steve. So meeting is adjourned. Thank you all and have a nice evening. Bye-bye. Same to you guys. Everybody have a good time. Bye. Nice. Thank you.


The study examined the prevalence of leisure time physical activity, LTPA, among elderly people in the European Union, and how it is influenced by individual and contextual factors. It found that 65.3% of EU citizens over the age of 60 engage in some form of LTPA, with 40.4% doing so for health reasons. There were also significant differences based on individual and contextual characteristics, with men, those with higher socioeconomic status, those living in rural areas with adequate infrastructure, and those residing in countries with the Nordic model of social welfare being more likely to engage in LTPA. This article was authored by Diego Alvarez-Lurido, José Luis Penaiz-Apratos and Antonio Alvarez-Sousa.


All right, how's everyone doing? All right, good. Coming to the stage next is Femi Lewis. Femi, Lewis is a New York City based writer, specializing in entrepreneurship as the founder of the content marketing firm Femi writes. She provides content, coaching, and strategy sessions to small businesses, small business owners. Her work has appeared on digital platforms such as The Balance, The Balance Small Business, Puslet, Infinera, and the media outlets such as Black Enterprise, the South Florida Sun Sentinel, Fourth World Star, Telegram, and Kansas City Star. Her session talk today is build your online presence, brainstorming, exercise, and develop your content strategy. Give Femi Lewis a nice welcome. Thank you so much. Can you hear me? So happy to be here today. So we're gonna talk about these five brainstorming exercises that I impart to everyone on social media, whether I'm doing one-on-one sessions with service-based entrepreneurs, because I really feel like before we can start even developing a strategy, we've gotta have some roots, right? We have to have roots so we can have wings in our businesses. So I'm a firm believer that dope content empowers entrepreneurs, right? We have to be thinking about the content that we develop as something that has tons of value and will show who we are and our expertise. So I coach, I create, and I edit content. You can find me at FemiRights.com and also on Instagram at FemiRights and on LinkedIn, Femi Lewis. So let's get started. So if you are interested in the brainstorming exercises I'm going to share today, you can download the workbook so that you don't have to necessarily worry about the slides. I'm copying everything. Okay, okay, I'll fix it. Thank you. So since I can't fix it now, we'll fix it later. And if you wanna share your email with me after this presentation, I will get into you, okay? So here's our ice breaker. I'm a big Golden Era hip hop fan and so one of my favorite songs is Don't Believe the Hype. Have you guys heard that song? Yes, no, I'm getting blank stares. Maybe this is the right target audience. Sorry. So we're gonna play a little game. Do we believe the hype or not? So I'm gonna give you a couple of scenarios, some statements, and I want you to tell me do you believe the hype or not, okay? AI writing tools will make the content creation process obsolete. Do you believe the hype or not? Okay, good, good, I'm in a good place. Posting on social media daily will help you make sales. Believe the hype or not. It depends on what you're posting, right? Have to be really intentional with your posting. Finally, a content strategy is the same as a content plan. We believe that hype or not. Chop questions, I don't do traps. I don't do trap questions, I don't do trap music. I do Golden Era hip hop, okay? So let's get into it. What's the purpose of creating this online presence? So I believe that like business owners, especially service-based businesses, should be looking at their online presence a little bit differently, right? So you have your website, you have social media, and you have your email list, and those three things need to be working in synergy with each other, right? And that's how you build your online brand, and at the heart of it should be a content strategy that says if these people are coming on social media and I want them to make sales or I want to nurture them, what do I need to do on my email list? What do I need to do on my website, right? So that people are coming to the website so that people are following you on your email list. So you want to use this online presence to build your credibility, to generate leads, establish relationships so that you can generate the sales. And this is something that I've come up with called the SPA method, and this is how I want everybody to start to think about how they can really develop a relationship with their content in a different way. I don't want people, service-based entrepreneurs, especially, or coaches or people that are content creators, just throwing things up on social media, just going and hitting publish on their blog or their YouTube channel. I want you to really start to think about why you're doing the things that you're doing. Your content always needs to be intentional.  And if you follow those steps, then that's going to help you reach your audience, build greater awareness, and then make those sales. So this is what I'm also trying to say in part to people, that if you build a strategy, you're going to have clarity for you, you, the entrepreneur, and that will help you carry through with your production and your promotion and your analytics so that these people that you want to nurture, whoever your target audience is, will understand your importance. So what does it really take to come up with a content strategy? So you've got to be looking inward at yourself, as a business, as an entrepreneur, and even yourself in your personal life, right? And then you have to look outward. Remember what I said before about roots. You have to have roots so you can have wings.  And then you're looking outward at your target audience, your competition, trends in your industry, and how you can take everything you have inside of you, right, to create that unique selling proposition, to meet those people on the outside. So content, plan, and production, because when I asked the question about a strategy and plan the same, people were like, some people said no, some people said yes. You said it was a trap, not a trap. But your content, plan, and production is actionable and tactical, which is different than the strategy, which is you looking inward and you figuring out what you need to do to have those actions and those tactics. So this is what I wanna just really make very clear, that tactical things are creating a content calendar, posting on social media, sending out your newsletter, using something like Canva. Those are all tactical things, even using AI, tactical. But before you can be tactical, you have to do these things that I'm going to show you now. So we're going to be looking at these specific points today. We're going to define ourselves. We're going to explain the uniqueness of our businesses, identify our target audience, and research our direct and indirect competition. And I call that the necessary solar, right? It's like creating a really good meal. What do you need for the meal to be green? What do you need first? Like what kind of ingredients do you need fresh? I say seasoning. So seasoning, if you have that seasoning as your base or your room, then the rest will do its work, right? If you don't start with that, those good fresh things, it's gonna be a mess. So the first thing we wanna do is to find you the entrepreneur. And how do we do that? So you have to think about this. Who are you? And if you don't know, no one else will.  So this is the exercise. I want you to think about who are you in your personal life? What are your professional, excuse me, what are your professional accomplishments? And how do you use these parts of you to create a unique business? So my business, I create content for service-based entrepreneurs as well as like coaches, people that wanna put together digital platforms. But when I think about who I am in my personal life, I set up my calendar to end at two o'clock, right? Because at 2.30, I have to go pick up my children from school and I just tell people, look, sorry, cancel to you again till eight o'clock. That's it. That's who I am in my personal life. But what are my professional accomplishments that allow me to help people? So I taught for a number of years, I've been a writer even longer. And so when you think about the needs of people in coaching, they need to understand that they need an end result, which is what teachers do every single day. We think about the end result first and then we design a lesson. And I also think about how they need to reach their target audience, which is what I learned as a writer. So that's how I put together who I am and how I show up for my business in a unique way. So for you, you have to do the same. You have to think about what are the unique parts of yourself that you bring to your business. So now you're gonna define your business. So you need to mind your business or no one else will.  Yeah, that's the service that you provide to people. But the bigger thing is, why do you provide this service? That's what your target audience wants to know more than anything else in the world. Why you? Why should I choose you out of 20 other people on Angie's list to come and landscape my house, right? And what's unique about you in your business and your approach to meeting client needs? So don't just think about yourself as somebody that provides a service. Think about yourself as somebody who's providing a service in a way that no other business can. So what's the problem? And do you have a solution? And to get there, you have to think about your target audience. So I work with a lot of different types of clients and people will always, when you ask this question, sometimes I get the answer. Oh, everyone is my target audience. And I consistently say no, everybody is not your target audience. You might have a product or a service that everybody you think would use, but the way that you provide that service or that product determines who your target audience is. So you have to define specifically who you want to service.  If you're charging, I don't know, $100 for a service like mowing a lawn or something, but somebody else charges more than that. Well, then you have a different target audience than somebody that provides a different, that same service in a different way. You have to think about the problems of your target audience and how can you specifically solve those problems, right? And sometimes it's a little deeper than the surface level. Sometimes it's a deep pain point and you have to think about why they want these things more than ever. And what's the benefit of letting you provide the service? Finally, we're gonna get into direct and indirect competition. So you need to do a bit of research and a lot of people don't like to do this, but I feel like this is where things start to really shift. So when you start to research your direct and indirect competition, you're gonna start to understanding the messaging that they are sending. This is your opportunity to look at the type of content they put on social media, what they have on their website and how they're positioning themselves to offer specific services. If you see that what they're doing is in a bland way, then this is an opportunity for you to up the level and really show your uniqueness. So you wanna use this to get customer feedback, research social media and other online communities, and you can also use market research reports to identify competitors in the industry trend. So those are the three ways that you can begin to research them. So this is direct competition. So I'm a plus size woman and I'm pretty fashionable. So these are the brands that I love. They're all in competition with themselves that in the respect that they service women that wear size 14 to about 24 and they're always in the same price range and they have similar value and similar quality. So that would be considered a direct competition. So you need to think about those three things. So here is what you can do in terms of an exercise, identify three to five direct competitors and then think about why you're looking at their language in one social media or sign up for their emails, right? See how they are reaching their clients. Are they just reaching out during specific times a year? Are they sending weekly emails or bi-weekly emails? Are they sending tips? What are they doing with their content to position themselves uniquely? And then think about what you need to do. So what is similar in your approach to sharing your message and what is different? And when you do that, then you'll really start to see how you can position yourself differently. In direct competition. So they might have different products or services from the same category. So these are all fast food people Domino's Wendy's Taco Bell. I live in the Bronx and if I'm driving down Gunhill Road and my kids are like, we want Wendy's but it's on the opposite side of Gunhill Road. I'm saying, look, we're right here. We are northbound. You are going to choose Domino's right there or Taco Bell. That's that. Because it's right here. It's fast food. We're gonna get what we need. Everybody's hungry. You wanna eat. Those are your choices. So the same thing as before. You're going to look at three to five indirect competitors. So think about people in your industry. They don't serve the same type of products or services. But it's similar and it can be an option. What are they offering? And why would somebody choose them over you or you over them? That's it. I will, if you give me your emails, I will fix this QR coding and send you. Any questions? Yeah, I told them we're gonna fix them, thanks. Thank you. So I'm a college teacher, so I don't have a business. So, and I struggle with the content for, I mean, I shouldn't say that. So I use my blog to share stories about my students and things we do inside and outside of the classroom. What are your thoughts on repurposing some of the blogging content for social media? Are we repeating in this case? No, so what you can do is, and I always say you can take chunks of your blog. So like a good point becomes social media posts. So for instance, if you had a post where you're like, what content do you teach in college again? So it's digital business management. So business and IT courses. Okay, so if you said five digital management tools every student should have, right? And that was the blog post. Then every sub headline in that blog post, excuse me, blog posts could become a carousel on Instagram, right? You can take specific quotes from your blog posts and make it a quote on Instagram. So think about those nuggets or those things that are really important to you and put them, that's what it is. You can do the same thing on LinkedIn too. Yeah, I do that, but sometimes I worry that I'm repeating the same content on different social media platforms and also because of the nature of the semesters, we have lots of content during the semester and then we calm down during the winter break and the summer break. Right, so are you saying that is your blog more reflective of your teaching? Okay, so then I think this is just an idea, but on LinkedIn it could really focus on that, right? Being reflective of the things that you're teaching and how it can support students in the world and business, all of that, right? That's for LinkedIn, for Instagram it could be a little bit more touchy-feely, like, oh, this is what I'm doing, this is what I'm working on. But don't feel like you're repeating because you can always just tell people wanna read more about this, hit my blog. And I also find that different people are on different social media platforms anyway. Right. And Instagram can add a little bit more personal. Exactly. As opposed to LinkedIn. Yeah. Okay, thank you. Hey, thanks for doing this presentation. I have a quick question in regards to social media. So one of the things I've been noticing at least nowadays is you have all these different social media apps, you have Instagram, Twitter, TikTok, YouTube, Pinterest, you can just list them all. Is it better to just focus on, like say, your blogger, is it better to just focus on the blog and then one social media platform and then expand upon, like say YouTube, like YouTube's a very powerful social media one because it has, I think, your followers are more stronger. So you don't need to be everywhere. Okay, yeah. You need to be with your target audience. Okay. So who are you, and that's the importance of strategy, right? And that first part about looking inward and looking outward. So if you're thinking about, you know that your target audience is tech heavy, but you need to find whatever social media platform that they would be on where they would want your content, right? If you look on YouTube and you see that there are not many people that are delivering the type of content that you would deliver, that might be an option, but it also might not be an option because it might not be where your target audience goes, right? So you really have to think about where your target audience is and what they want to see and how they want to see it. In your experience, do you think YouTube is a more, because I feel like with like, say technology history, like all these different niches or whatever, like I feel like there's always something on YouTube versus I feel like with Pinterest, for example, I think tech stuff would not be so common there, but yeah, is that like, like you think YouTube is good? So this is what I'll say. If you feel comfortable doing a YouTube channel and you want to invest in that and you feel like that's where your target audience would be, then I say go for it. I have a friend who has two YouTube channels that have done phenomenally well, but her target audience is right there. They're looking for a relationship. You know, like they're looking for a relationship advice. They're looking for certain things. And so that's where she is. She never shows up on Instagram. Like she started Instagram. She was like, I don't have time for this. I'm not doing it. I figured. She just does YouTube and she does YouTube shorts. And that's it. And she has like a lot of followers. Five digit followers.  So I mostly post on Instagram and I post things that I write for publications on LinkedIn. I'm starting to think about posting more of the coaching things on LinkedIn, but that's how I do business because there's a lot of service-based providers on Instagram and they check out what I put out, which is a lot of like, check out these content ideas. This would be good for your business. And then I show them how to do it. And I've been pretty successful in handling it like that. I just don't have the time and interest. I'm exhausted every day. So I'm not, I don't have the time for YouTube channel. So I would know I would be totally playing myself to do something like that, right? Yeah, I have that same opinion because like you'd see like people with like Instagrams and like they all have everything they all do. And it's like, I don't know how to do that because like it takes so, takes a lot of time to do just one of them. And then if you have all of them, it's just a lot of effort. Thank you. You're welcome. Well, I have a quick question. Sure. How would you find your target audience? Are there any particular tools you use or you just kind of just watch everything, watch every social media platform or trends? How do you go about doing that? So you think about, there's a few things you need to do. You need to think about your specific business. So I'm a content coach and a content creator. And I started my business mostly on Upwork and I found that it was mostly black businesses that hit me up and I didn't understand why and I was talking to a business coach and I was like, yeah, I don't really get a lot of other people every now and then I do, but it's mostly black business owners. And the coach said, because you know their voice, right? And you're on Upwork.  You can kind of negotiate things. And I realized a few things as an entrepreneur. This is a stepping stone, but it's not the last step. So I'm not even using Upwork right now because I'm in a totally different pricing space right now, right? So my target audience has changed to more brick and mortar service based entrepreneurs that can afford to put out a couple of dollars. I still work with micro entrepreneurs, but it shifted because I realized I needed to charge more. So you can think about the businesses that you wanna serve if you're servicing businesses. How much money you need to make because that's really important. You can't be helping somebody else grow their business and get you tuna fish out of the can, right? I don't even like tuna fish. So I like salmon and that's like $5 a day, right? Or like $10 for 15 for a whole salmon. So you have to think about those things and you have to think about your voice, what makes you unique and what you want to provide to people. So like I don't really do product-based businesses but I worked with a woman who was coming up with a scrub and like a body smoother, not a lotion. She called it a body smoother. And she was charging $50, a jar.  No, like I'm going to Target and I'm buying or I'm going around the corner and I'm buying a big tub of Shea Butter and I'm going to use it. If you have a Christmas sale, I might be able to buy it. I'm not your target audience. Prickly pear and vitamin E mixed together is great and it smells nice but there is no way that I could ever say I'm buying this every month. So I'm not your target audience.  So you have to find those people. I was like, I think you should go to like small boutiques and try to put your things there and you'll make your money. You see? Thank you. Okay. Further questions? Well, oh, we have one. Not really related but since you're so knowledgeable maybe you can help me. So I have a blog and I have people that comment and most recently somebody who has a Slack channel has been commenting and I don't know what Slack channel is. I know it sounds really weird but if you have any knowledge of that I would love some insight. So Slack is a platform that people use around specific things. So like I'm part of a business coaching program so my business coach has a Slack channel for us and within the Slack in her account there's different channels. So there's our Friday roll call, there's our random thoughts, we can put content or questions about things that we've created in there. There's a channel on client acquisition and then there are like Michelle that spoke before she has a Slack channel, a few different ones that she runs. She runs one for underrepresented in tech and she runs one for black WP members. So you join Slack channels if you're invited because you wanna learn certain information, you wanna be privy to certain content. People can use it as a marketing tool. I personally, I find myself more overwhelmed when they get too big versus ones that are very small and have like an intimate set. So like the first one I told you about there's eight women in it. I'm in another one where there's thousands of people and I'm getting like 50 notifications a day. I'm gonna exit out because I don't have time. But it can be important for promoting your blog. So if you find a Slack channel that's related to your blog, I would join it or like women in business or think about your indirect competition and how joining one with them might be helpful to you too. Well, Fermi, thank you.