Nawaz din siddiqui, Nawaz din siddiqui, Nawaz, Nawaz, Nawaz din siddiqui, siddiqui, Nawaz din siddiqui, siddawaz, siddawaz. S are his initials, that is so bad. Nailed the intro. First two director's units on Corbyn. Sometimes when you improv it just doesn't work. Nope. Ah, and you can follow us on Instagram, Twitter, all of you. Twitter, Instagram, and InstaJuice. And thank you for being a patron, polish official Twitter account. Today, I bet we're doing something with Nawaz din siddiqui. We are doing something with Nawaz din siddiqui. Such a musical name, and BJ. Cool. But this is called monsoon shootout. And this is actually an interesting trailer, came out, what year, 2017. But it's an interactive trailer, like one of those interactive magic tricks. You've seen the magic tricks when people do it and they say, okay, I'll put your finger on the card on the TV screen. So I think by almost towards the end, I bet I think we're going to be able to choose what ending to the trailer we want. Interesting. That's an interesting idea. Different, right? But I'm sure you can do both, of course. Monsoon shootout, I immediately went to the old West and two guys were having a shootout, but it's pouring rain. That's probably exactly what this film is about. That's probably what it is. It's just two guys having a shootout in the rain. I'm shooting in the rain. Here we go. Come on, you know which one you've got to pick. To shoot. To shoot! I guess we can come back, I guess, right? And then see that. Isn't that the original version of Shakespeare's Hamlet soliloquy? It starts with to shoot or not to shoot. Here is the last story. Do you know the difference between a soliloquy and a monoblock? Wait, not to shoot. Okay. I'm guessing in the actual film, it's him playing it back in his mind, if he played it differently. Right, what it would have been. Great idea. Because I don't think the film's interactive. That would be weird, right? That would be really weird. I don't know how you could pull that off. But I'm really pleased to see it wasn't just like the alternate endings were legit alternate endings. My suspicion is that in the film, you get his running through his mind of what would happen based on the decisions or he's shown whatever it may be. I'm not only interested in the novelty of what they did being a really great idea. Really great clickbait. It really is a great idea. It's a great marketing strategy. But second of all, this looks like something I'm really interested in seeing story-wise. And come on, VJ and Noazedin? Yeah, it's a no brainer for us. So these are two of our favorite actors with Noazedin being one of our favorites of all time, irrespective of where you're coming from. If you're the UK or whatever, he's just one of our favorite actors of all time. So to see those two going at it, this looks great. This looks like it's really, really good. VJ, didn't that guy from... Yeah, is that him? Nia Rajkabi, who plays the detective in Six-Aids? He's a solid, solid actor. Was there anyone else we've missed that happens to us a lot where we completely bypass an actress? I thought that one guy that was being creepy to that girl kissing her on the neck, I thought for a second that was Shahid's dad. But I don't think it was. Well, and the ladies, did we miss any of the ladies that were in this? Because I was so looking for what was going on and I completely missed a couple of the ladies and I'm probably disrespecting some of them. And they'll say, you know who that was? That was Big B in a girl card. How did you not know? How did you not recognize Big B in drag? Especially when he turned into Noazedin and said, beautiful feminine boy. That's one role that I don't think Big B could pull off. Tootsie. Sorry, Big B. I just don't think he could pull that role off. I don't think he'd make a pretty girl. He actually has a song where he's in drag. I want to watch it. I could be totally wrong. And not that Dustin Hoffman made a pretty girl, which is the point. He has a film where he plays a woman in drag. Oh, that would be so great to watch. And if you haven't seen Tootsie and Dustin Hoffman's video about what it was like to play that character, it's really touching what happened to him in his portraying Tootsie. Anyway, I'm interested. Yeah, let us know actually how this film was and if it's actually worth a watch. Right, as Noazedin. And does it have alternate endings? Yeah, that's interesting. You can do that when you send it to DVD. Yeah, you could film two alternate endings and then give people a choice when they're watching it and say, which ending do you want to see? Clue. Yeah. If you haven't seen Clue, that's maybe fine. That's one of the best films ever. I love that film. It's a great film. But I don't think it might be remaking it. Oh, come on, guys. Yeah. Should we have an alternative ending for this? Can you do that? I don't know. Can you give alternate endings to the reaction? That was garbage. I just, why would they even do that? I don't even like Noazedin anymore. Why would you even have Noazedin in a film? Everything I used to think about Noazedin now is terrible. Everything. And VJ. Yeah. Like these two guys that I respected and loved now are crap from this because you had to have an alternate ending. Wow, just terrible. Why even make a film? I'm not seeing that.


origami membrane for 3D organs. There's a huge need for artificial organs. Kidney is probably the biggest need because it's a huge number of patients who die every year due to kidney failure, a huge number of people on weight lists for kidney transplants, and then people who are on dialysis. It's a terrible procedure to have to go through continuously. An artificial organ really requires a very large surface area to a very small volume. However, the paradox is that the engineering techniques for culturing cells work far better on flat surfaces. And so the motivation to use origami is truly through the folding itself. Because by folding, we can reduce the volume of the artificial organ and keep a very large surface area. Another is to make a shape that is a complete enclosure so that you can have one fluid that's passing through this enclosed shape and perfusing through the surface into the surroundings of the artificial organ itself. Our vision for this project is to use these biocompatible foldable devices in order to provide patients with the kidney function they need. So we bond two membranes together and those membranes in our demo devices are a flat sheet of clear plastic and the actual device will be an electrospun membrane. Then those two membranes are welded together using a laser to selectively heat the pattern for the origami folds. Then you can go back and fill in each one of those panels that's created by those two membranes enclosing a small area. And that's what you would fill with your cells in some kind of matrix that they're suspended in. Liquid drips resembling IV needles fill the network of zig-zagging channels inside the layered membrane. And then that can be cured using a UV light to solidify it so the panels are now stiff and the membrane areas where the welding is is flexible and it can collapse and expand. I think it's extremely uncommon for scientists and engineers to be working with architects, designers on an actual technological innovation path. But this actually at the VICE Institute we actually bring that range of expertise together to attack tough problems and develop new engineering innovations. VICE Institute Harvard University Graduate School of Design


Well, day one of the section eight double a golf finals at the Bemidji Town and Country Club. Let's start with Park Rapids Air and their top golfer Drew Hillmanowski just leaves this one short. She would tap it in though 89 on the day. She's in the top 20 to Pequot Lakes and a Krieger just off the green. Look at this approach. Nicely done 86 today. Good enough for 10th. But what an afternoon for her teammate, Alex Stone, the par three second beautiful shot. She makes par on the hold and later has this left for Birdie just off the edge of the cup. Another tap in for her, but she's a co-medaless on the day with a 76 Detroit Lakes, though in first place with 328 on the boys side. Detroit Lakes also in first place with 305 Gus Vans Dazzle 77 points for Rosa. If you've enjoyed this segment of Lakeland news, please consider making a tax deductible contribution to Lakeland Public


LIE from Santa Clara in the heart of Silicon Valley. It's theCUBE, covering Cloud Foundry Summit 2017. Brought to you by the Cloud Foundry Foundation and Pivotal. Hi, this is Stu Miniman joined by my co-host, John Troyer. Happy to welcome to the program a first time guest. Chip Childers is the CTO of the Cloud Foundry Foundation. Chip, fresh off the keynote stage. Yep. How's everything going? It's going great. We're really happy with the turnout at the conference. We're really happy with the number of large enterprises that are here to share their story. You know, the really active vendor ecosystem around the project. So it's great. It's a wonderful event so far. Yeah, I was looking back. I think the last time I came to the Cloud Foundry show, it was before the foundation existed. Sure, yeah. You know, we were in the Hilton in San Francisco. It was obviously a way smaller group. Tell us kind of the goals of the foundation, doing the event, you know, bringing the community in. Yeah, yeah. So really, you can think about our goals as being, of course, we're the stewards of the intellectual property, actual software that the vendors distribute. But we see our role in the ecosystem as being really two key things. One, we're focused on supporting the users, the customers, and the direct users of the open source software. That's first and foremost. Second though, we want to make sure that there's a really robust market ecosystem that's wrapped around this project, right? Both in terms of the distributions, the regional providers that offer Cloud Foundry-based services, but also large systems integrators that are helping those customers go through digital transformation, replatform applications, really figure out their way through this process. So it's all about supporting the users and then supporting the market around it. Yeah, as we go to a lot of these events, there's certain themes that emerge. There were two big ones that both of them showed up in what you did in the keynote. Number one is multi-cloud, and number two is we've got all of these various open source pieces. What fits together, what interlocks together, which one sits side by side. Why don't we start with the open source piece first? Because you're heavily involved in a lot of those. Cloud Foundry, what are the new pieces that are bolting on or sitting on top or digging into it and what's going on there? I think first I want to start with a basic, the philosophy of our upstream community. There are billions of dollars that rely on this platform today, and that continues to grow, because we're showing up in Fortune 500, Global 2000, as well as lots of small startups that are using Cloud Foundry to get code shipped faster. So our community that builds the upstream software spends a lot of time being very thoughtful about their technical decisions. So what we release and then what gets productized by the downstreams is a complete system from operating system all the way up to including the various programming languages and frameworks and everything in between. And because we release a complete platform at a really high velocity, and so many people rely on its quality, we're very thoughtful about when is the right time to build our own? When should we adopt and embrace and continue to support another open source project? So we spend a lot of time really thinking about that. The areas today that I'd highlight around specific collaborations include the Open Service Broker API, which we actually spun out of being just a Cloud Foundry implementation, and we embraced other communities and found a way to share the governance of that, so we move forward as a big industry together. Yeah, and it speaks to that a little bit more. Very interesting to see, I saw Red Hat participating with OpenShift, Kubernetes is there, so how should customers think about this? Is it now, are the past wars over and now you can choose all the pieces that you want? Or it's probably oversimplifying it. I mean, I think it's oversimplifying, it depends, you can go try to build your own platform if you want, through a number of series components, or you can just use something like Cloud Foundry that has solved for that. But the important thing is that we've specifically designed Cloud Foundry to allow for the backing services to come from anywhere. And so it's both a differentiator for the various distributions of Cloud Foundry, but also an opportunity for cloud providers. And even more importantly, it's an opportunity for the enterprise users that they live in complex worlds, right? They're going to have multiple platforms, they're going to be multiple levels of abstraction from VMs to containers, the Paz abstraction, even event-driven frameworks. We want that all to work really well together, regardless of the choices that you make, because that's what's most valuable to the customers. Okay, the other piece, networking you talked about, why don't you share the update? Yeah, yeah, so besides the service broker API, we're adding, we have added support for what's called container-to-container networking. I don't necessarily need to dig into the details there, but let's just say that when you're building microservices, the application that the user is experiencing is actually a combination of a lot of different applications that all talk to each other and rely on each other. So we want to make sure that there's a policy-based framework for describing how the web tier is going to talk to the authentication service or is going to talk to the booking service or the inventory service. They all need to have rules about how they communicate with each other. And we want to do that in the most efficient way possible. So we've adopted the container networking interface as the standard plugin that's now at the CNCF, the Cloud Native Computing Foundation. We think it's the right abstraction. We think it's great. It gives us access to all the fascinating work that's going on around software to find networking, overlay networking, industry standard API to plug into our policy-driven framework. Along the same theme, Tubo, a big new news, a new project, also kind of integration of some Cloud Foundry concepts with a broader ecosystem. In this case, another CNCF project, Kubernetes. Speak a little bit to that. The Kubernetes community is doing a great job creating a great container-driven experience. And that abstraction is all about the container. It's not about the code. So it's different than Cloud Foundry. There are workloads that make sense to run in one or the other. And we want to make sure that they run really well. So the problem that we're solving with a Kubo project is what deploys Kubernetes? What supports Kubernetes if there's an infrastructure adage and a node goes offline? Because it does a great job of restarting containers, but if you have 10 nodes in the cluster and then now you're down to nine, that's a problem. So what Bosch does is it takes care of solving the node adage level problem. You can also do rolling upgrades that are seamless, no downtime for the Kubernetes cluster. It brings a level of operational maturity to the Kubernetes users that they may not have had otherwise. Can you burst inside a little bit? The creation of Kubo, is that something that the market and customers drove towards you? I've talked to a couple other Cloud Foundry ecosystem members that were doing some other ways of integrating Kubernetes. So what led to this way of deploying it with Bosch? Yeah, absolutely. So it came out of a direct collaboration between Pivotal and Google. And it was driven based on Pivotal customer demand. It also, if you speak with people from Google that are involved in the project, they also see it as a need for the Kubernetes ecosystem. So it's driven based on real world, large financial services companies that wanted to have the multiple distractions available. They wanted to do it with a common operational platform that is proven and mature, that they've already adopted. And then as that collaboration bore the fruit of the project, and it was announced by Pivotal and Google several months back, they realized that they needed to move it to the vendor neutral location so that we can continue to expand the community that can work on it, that can build up the story. The other topic I raised at the beginning of the interview was multi-Cloud. So you had a panel, Microsoft, Google, empty seat for Amazon was there. All of the cloud guys are going to tell you we have the best platforming and do the best thing for you. How do you balance the, we want to live in a multi-Cloud world and be able to go there versus they're, oh, I'm going to take standards plus and get in a little bit deeper to make sure that we're stickier with the customers there. What role does Cloud Foundry play? What are you seeing in the marketplace for that? Well, the public cloud providers, if you look at the services that they offer, you could roughly categorize into two things. One are the infrastructure building blocks. Two are the higher level services like their database capabilities, their analytics capabilities, log aggregation, and they all have a portfolio that varies. Some have specific things that are very similar. So when we talk about multi-Cloud, we talk about Cloud Foundry as a way to make use of those common capabilities. Now they're going to differentiate bates on speeds and feeds, availability, whatever they choose to, but you can then as a user have choice. And then secondarily, that open service broker initiative, it was really about saying, great, there's also all these really valuable additional capabilities that as a user, I may choose to integrate with a Google machine learning service, or I may choose to integrate with a wonderful Microsoft capability or an Amazon capability. And we just want to make that easy for a developer to make that choice. Chip, we, Cloud Foundry was very early in terms of a concept of a platform of services, let's not call it platform as a service right now, but this platform that's going to make developers' lives easier, multi-target, multi-Cloud, we call it now, on your, from your laptop to anywhere. And it's been a really interesting discussion over the last couple years as this kind of parallel container thread can come up with Kubernetes and Mrs. Fair and all the orchestration tools. And the focus has been on orchestration tools. And I've always thought Cloud Foundry was kind of way ahead of the game and saying, wait a minute, there's a set of services that you're going to have for a full lifecycle, day two operation at scale that you all are going to have to pull together from components. Is, as we're doing this interview here and this year at Cloud Foundry Summit, are there anything that you think people don't kind of realize that over and over again people who are using Cloud Foundry go, wow, I'm really glad I had logging or identity management or what is some of the framework that people sometimes don't realize is in there that actually is a huge OPEX and time saver? Yeah, there are a lot of operational capabilities in the Cloud Foundry platform, when you include both our Bosch layer as well as the Elastic Runtime, which is the developer-centric experience. Anything that people don't quite, don't often realize is in there? Well, I mean, I think that it's, the right way to think of it is, it's all the things you need to deploy an application, right? So we've been doing this for years as developers. We, you know, an application operations team. We've been doing it.  What Cloud Foundry does is it takes all of those capabilities you needed to really trust a platform to operate something on your behalf and then give you the right view into it, right? The appropriate telemetry, log aggregation, and know that there's going to be good health monitoring there. It makes it really easy, right? So, you know, we were talking earlier about the haiku that Ancik Bakuri from Pivotal had authored. It's appropriate. It's a promise that the platform makes. And Cloud Foundry's designed to let a user trust that the declarative nature of asking the platform to do X, Y, or Z will be delivered. Chip, we've been hearing, Pivotal talks a lot about spring when Cloud Foundry's involved. Is it so much so that the foundation needs to be behind that or support that? How does that interact with work? Well, we're super supportive of all the language in framework communities that are out there. You know, even if you pick a particular vendor, they, Pivotal in this case, has a very strong investment in the spring, spring Cloud, spring boot. They're doing really amazing things, right? But that's also open source software. You know, they steward that community. So all the other vendors actually get the advantage of that. Let's take .NET and Microsoft. Microsoft opensource.net, right? So now you can run .NET applications on Linux. They're embrace of the container details and the APIs in their operating system is making it so that now it could also run on Windows, right? So the whole Microsoft technology stack, languages and frameworks, they matter quite a bit to the enterprise as well. So we see ourselves as supportive of all of these communities, right? And even ones like the Ruby community. So when there's an enterprise developer that chooses to use something like Ruby with Ruby on Rails framework, they, if they use platform, they're getting the latest and greatest version of that language framework. They know that it's secure. They know it's going to be patched for them. So it's actually a great experience for that developer that's working with the language. So we'd like to support all of them. We're big fans of any that work really well with a platform and maybe integrate deeper. But it's a polyglot platform. I want to give you the final word. Just people take away from Cloud Foundry Summit 2017. What do you want to then do? Yeah, the simple takeaway that I'd give you is that this is an absolutely enterprise grade open source ecosystem. And you don't hear that often, right? Because normally we talk about products being enterprise grade. Did somebody say in the keynote, enterprise grade mean that there's a huge sales force that's going to try to sell you stuff? Well, that's coming from the buying side of the market for years. And it was a bit of a joke, right? But is enterprise grade? Well, it means that there's a piece of paper that says this product will cost X dollars and the sales person is offering it to you. So of course it's going to be enterprise grade. But really, we see it as four key things, right? It's about security. It's about being well integrated. It's about being able to scale to the needs of even the largest enterprises. And it's also about that great developer experience. So Cloud Foundry as an ecosystem and all of our downstream distributions get the advantage of this really robust and mature technical community that's producing the software. I really appreciate you sharing all the updates with us and appreciate the foundation support to bring theCUBE here. We'll be back with lots more coverage here from the Cloud Foundry Summit 2017. You're watching theCUBE.


Let's talk a little bit about, you know, something that's in the news a lot and people talk about a lot and you know, there's the two approaches to it. One is people who kind of say, well, some of this is true and others who dismiss us out of hand and that that's the conspiracy theories. I think Alex Jones is probably the most famous just because he's in the news so much. But really conspiracy theories are everywhere. You know, you've got the source conspiracy theory. He basically runs the world. He's the devil from the left. You've got the Koch brothers who are conspirators of the right and then you've got, you know, all the way to the elders of Zion and I still hear the building books. I thought the building books were passe, but I still hear the building books and the watt childs and running the world. So don't forget about the lizard people. Yeah, I never knew if that how serious to take that one. The other ones I think they they're serious about them, but I don't know. I mean, who knows because there's one about the Queen of England too. Yeah, that's the LaRouche people think that she runs it. That's right. I should know that because the LaRouche people hounded me for for a couple of years. They were after me. So I should know. But yes, the Queen of England, she she she runs everything. She it's all run from her. So yeah, you know, and there are lots of them and they come up all the time and then of course they're real conspiracies like what we're seeing with with with the Catholic Church and you know, people do bad things and they do bad things in organized way and the real conspiracies. So so you published a essay recently, which surprised me a little bit because I never thought of I ran talking about conspiracy theories because he doesn't have an essay on it, but about I ran's view of conspiracy theories. So could you give us like a like an introduction to what that is and maybe describe the essay a little bit. Yeah, well, actually, let me just give you a little background about why I got into this topic. I'm, I got interested in it because of my, my, my background in philosophy and, and in particular in epistemology. I started actually was teaching a logic class in grad school was right after 911. And I was starting to hear all these 911 truther conspiracy theories, and I wanted to have nice case study that I could work with in my class of really sloppy reasoning. And I dug into some of these 911 conspiracy theories and, and I worked up a nice case study that I could have the students analyze. We could talk about that later if you're interested. Yeah, I know it's an interesting one because I've, I've actually gone up against some of these, some of these 911 so-called truthers. So I actually really dug into it and I looked at all their arguments and I started to see patterns and, you know, they're really good examples of, in many cases of what I ran calls the arbitrary of speculating about possible explanations for things without any ground in the evidence where your imagination is really what's running things. And in the, in this case, at least your fear. So, I became interested in them as examples of arbitrary reasoning. And I that when I started work then at the Institute, I wanted to see, well, how can I use my, my interest in epistemology to write articles that are that have cultural currency to them and apply to the controversies we're dealing with every day and Lo and behold, there all this kind of conspiracy rhetoric starts to pop up everywhere just in the last few years, especially with, with Trump. And I mean, it's not just Alex Jones, he's a conduit of it that's particularly vocal and there's been controversies about him, but, but our president regularly engages in a lot of this kind of rhetoric. And a lot of his critics, or sorry, a lot of his fans do, but it's critics to because there's, I mean, there's conspiracy theories about Trump all the on the left. And so it's, it's on the left, it's on the right, it's everywhere. And what, and so I started to dig deeper into just doing keyword searches on Iran's works to see where she commented on this. It's something I'd noticed before that she was dismissive of them, but I hadn't really looked closely to see what kind of common themes there were in her commentary on these issues. And she's not somebody who so much spends time dissecting arguments of conspiracy theorists, which for I think a number of good, for a number of good reasons, I think, and it's not sort of not worth spending time on because so many of them are so absurd, but what she does do is when she's, when she's looking at various political and cultural controversies. She's trying to explain why things got to be the way they are why there's some kind of irrational destructive policy that's that people are doubling down on in spite of the fact that they ought to know that it's irrational and destructive. And she's trying to explain it by reference to the ideas that the major players accept openly. And when she does this, she often comments on how well everybody on every side of this issue holds these major philosophical ideas, for example, the morality of altruism. And so when you have both people, both sides of the issue basically agreeing on the basics, and they only haggle over the particulars of how the policies to be implemented. Some people might look at these kinds of examples and start to think there's some malevolent dark power behind the scenes that's manipulating everything to make this happen. And on a number of these different kinds of issues, she says, it's not a conspiracy and you've got to look to the the basic premises that people accept in the open that that even the people who worry about conspiracies except people who can't quite on who don't understand what it means to take ideas seriously. And they don't understand that people actually believe these ideas and actually act on them. And so the biggest the biggest issue is that she thinks the major decisions in history, the major decisions that move the world are are ones that are in effect out in the open. Now there there is stuff that happens, you know, in the back in the back room. Before we get to that, let's just get let's just, I want to dig a little deep in what this out in the open means. Sure. I mean, what makes Rand unique, I think among among intellectuals suddenly today is the idea that she believes that history is moved by ideas, and that those ideas are not hidden ideas. But their idea is that almost everybody accepts and that when you analyze the events of the day you analyze, you know, why people did what they did in 911 why we responded the way we did tonight and 11 let's say, all of that. There's no hidden agenda here there's no some secret cabal that, you know, been a lot and told us why he did it. And Bush was motivated by something when he did what he did and it turns out that he's motivated by altruism just like just like the pacifists are motivated by altruism. And at the end of the day there's not that big of a difference between them, and that that it's the ideas in the open and that the ideas move history and ideas move important events in the world. There's no, there's nothing else. Yeah, I mean 911 is a good example to discuss that she obviously didn't comment on this but so you know your listeners are probably more familiar with it. The essence of the various theories about the truth review is that our government either planned and actually executed these terrorist attacks or at the very least they say they knew that it was going to happen and they kind of let it happen. And the reason that they did this was because they wanted to use it as a pretext to go to war in Iraq for oil or something like that or Halliburton wanted to get defense contracts or what have you. And it's so it's imputing these, these motives of secret greed and they're, they're, they're launching a multi billion dollar war just so they can line their pockets with a few million. But, you know, as I'm sure you've you're aware and you've commented on many times in the past. The reasons why this happened are are far more transparent. I mean, as you say, both sides of our political party, especially in our foreign policy, there's, there's, there's a long time commitment to the idea that United States is not the most important ones that we need to be deferential to other countries that we can't be. We can't have an aggressive foreign policy and there's, there's, you know, decades of appeasement that have contributed to this, the buildup of this threat and then it even gets down to the, you know, the very detailed level where you have, you know, the various non-11 hijackers in this country doing, you know, training on airplanes but nobody wants to, nobody wants to ask any questions about that because, you know, these are foreigners and we don't want to be discriminatory.  Right. And I mean, there are probably a lot of other things and I don't think everything about the way that the, the attacks went down was simply because of altruism. A lot of it's just plain old good old fashioned incompetence on the part of the government, but that's also, that's, that's long standing issue. And exactly what you would expect when it's not focusing on the task of national defense in the way that it should be because it's busy focusing on a million other, you know, altruistic welfare policies or whatever, what have you. Yeah, and of course, and of course they, you know, some people couldn't understand the, how can people be so evil, how can people be so, you know, how could they, you know, the government can be that evil, the US government can be that evil.  And of course, no, I mean, if you study what Bin Laden says and what he believes and what he thinks and what he's done, and how he behaves. Yeah, no, he's exactly that evil. And there's no surprise here and he, and he tells you exactly what his motivation. I mean, there are even people who thought part of the conspiracies were that the CIA paid him, right, to do it. So it even got to that point because people couldn't. Well, I mean, there's a lot of reasons why people go to the conspiracy theories, maybe we can talk about that towards that fear is definitely part of that. But it, but I think it's deeper than fear. But I think a lot of it has to do with the fact that we're not trained in our culture to think of ideas as guiding decisions and ideas shaping history that's not taught that that's not so people look at the events of the world and they are bewildered, you know, it's it's it particularly if they share, as you said, the values of the people engaged in what they're doing, but they did the right things. How could this happen. And definitely a common theme is that in Rand's commentary is that there's I mean she has some sensitivity to why people would would believe in conspiracy in these conspiracies because she understands that yeah the world is bewildering. And you, you sort of have to if you don't know how to use philosophy to understand the ideas that move the world you this is sometimes the best that you've got left. Because it's hard to understand the motivation behind evil. It's hard to understand that some people just want to destroy things for the sake of destroying things that they don't have any kind of actual self interested motive. That they just hate people or that they're trying to convince themselves that they're good, even though that they're even though they're not. There's a whole issue here of the role of irrational philosophy and rationalizing base motives. And there's a whole issue here also about one's view of evil. Yeah. Not just that people misunderstand what evil is, but that they have the view that evil is powerful. And this intersects with a lot in her philosophy because of course, he famously argued that evil is impotent and thrives only to the extent that it gains the sanction of the good. That's the actual issue of conspiracy theories. Well, because the people who believe in these conspiracies they believe that evil is powerful. Yep. They think that that some kind of dark forces behind the scenes actually have the power to pull the strings that move the world. And Rand's view is that they don't. And I mean there are conspiracies there are people who do things secretly infertively behind closed doors. It's a good example being lied in was juicy. Right. Yes, absolutely. But I mean the language that she always uses to describe them is their cockroaches their parasites their termites their insignificant little creatures who because of the philosophical concessions that good people give to them are able to hide and and rationalize what they're doing. They under the cover of this philosophy that we ourselves agree with. And if we didn't give them that if we didn't give them that cover, both intellectually and sometimes materially, they wouldn't have the power that they that they have, and they wouldn't be able to get away with the things that they do. So take Bin Laden just as an example of that right. He became prominent because the CIA funded him in Afghanistan that's not a conspiracy theory that's just fact. Yeah. When he turned his guns to them to the United States we ignored him we lob missiles into deserts we did everything we could just not to not to actually kill him and not to actually destroy him when we knew he was planning attacks in the United States we bolded him with our statements and examples of weakness he often quotes, you know the US, you know, tail between the legs running from Somalia or Bebu to whatever. So it's our weaknesses our altruism it's our unwillingness to confront him that emboldened him that gave him the power, and then out of me, ultimately allowed him to succeed so even so so we can take any case of modern evil at that, you know at the political scale, it is emboldened and made possible by you know the fault of the good. And something I think that's really interesting is that this is a this is a identification that she made, you know in the middle of the 20th century where the major evil that she was analyzing was the spread of communism throughout the world. And the communists were far more powerful than the Islamists aren't far more dangerous and far more threatened I mean they had a conspiratorial. But even still, she was able and even though she was herself a refugee from communism. She still was able to see these people wouldn't be able to pose the threat that they pose it weren't for the concessions the West and intellectuals more broadly are giving them. And so if it's true about the communists certainly true of the Islamist threat. And that was the main conspiracy she was dealing with at that time is that the communists they you know in infiltrating the US government and they get their causing all this stuff and and this is why the state is growing or whatever. So what was her what was the retort to that to the idea that the communists were the with a real force behind American politics. Well I mean she did think that there were some and you know this is part of the reason why she was involved in the army McCarthy hearings. Testified before you act.  And they were criminals, but at the same time she thought that there wasn't that much they were able to get away with. You know, unless it was because we were, we were sanctioning them and giving them power and the passage that I quote in the article, which is from one of her very early nonfiction pieces from for the new intellectual really says at all. She says if America parishes will perish by intellectual default there's no diabolical conspiracy to destroy it no conspiracy could be big enough and strong enough. Such cafeteria socialist conspiracies as do undoubtedly exist are groups of scared neurotic mediocrities who find themselves pushed into national leadership because nobody else steps forward their pickpockets. They are nearly intended to snatch a welfare regulation or to and who suddenly find their victim is unconscious that they are alone in an enormous mansion of fabulous wealth. With all the doors open the seasoned burglars job on their hands watch them now screaming that they didn't mean it that they didn't that they never intended the nationalization of the country's economy. As to the communist conspirators in the service of Soviet Russia they're the best illustration of victory by default their successes are handed to them by the concession of their victims. They're critical of conservatives because she she identifies conservatives assuring them all premise of the communists and therefore the conservatives not being able to stand up to the the welfare status to the efforts to ultimately lead to socialism in America and and of course, we've seen that in spades today. The final sentence of that quote. History fade and malevolent conspiracy easier to believe this is about the motivation right then the actual truth that we are moved by nothing but the sluggish inertia of unfocused minds. And the unfocused minds here are the conservatives the Americans the people who have, you know, who are letting this happen. They're not the communists right the communists the cockroaches they're not even on focus minds. It's the default of the people just accepting this and going with the flow that she's really upset about. Yeah, and you see this for example in the in her analysis of the of the antitrust issue which is one of the first examples I discussed. And she says there are conservatives who will hem and ha and get on their high horse about tax rate changes and, you know, tiny little middling regulations, but when it comes to the antitrust laws, which openly penalized them for being successful and and are in her view drawing us closer to a kind of dictatorship where there's no rule of law and arbitrary decisions, formed out to be, you know, nameless bureaucrats. They have nothing to say about that. And they're as on board as they ever could be and you see that today in in the antitrust rhetoric that is now coming mostly from the right mostly from conservatives who are jumping on the bandwagon very quickly about it. But everybody agrees. And, you know, the tech, the tech companies are now that the new target, who are the most successful and inspiring industrialists of the last 30 years, they want to maybe the last more than 30 years even but but more than that I would say what's really ugly about these attacks is that there's a there's a there's a attack on free speech at the coupled with it that is the motivation for the antitrust is issues related to speech which makes it so much more I mean economic justifications are evil enough but then if on top of the economic justification you're making these attempts to manipulate what private entities do with their own content that just takes it to to a next level. Yeah, this is actually the next piece I'm working on. Oh good looking at the at Iran's own commentary on this very same issue in the early 60s with the Kennedy administration or the same thing happening. And they were using antitrust law to justify restrictions on broadcasters. It's starting to me how much he hated how much he she thought Kennedy was bad.


how I hoped. Okay. Okay. Thanks everyone for your patience. Well, my talk is called Parts of Blender, a change driven as you can see. And what I want to talk about is something which I think is very important for Blender and for the community, which is how to reinforce the chain which connects people who perhaps don't even know about Blender or CG, right the way through the talent chain, right to the end, where you would say at the opposite end are the super experts and shall we say the Blender gurus of the world.  There we go. So I'm going to talk about myself for a few seconds, just so that you know who I am and how I got here. Then there will be a short bit of a short film or possibly all of the short film. There will be a little bit of a discussion about how it ended up being called the 3D movie school club, because at the beginning it wasn't, it was called animation club. What's different about the model? What could happen next? What needs to happen in order for what could happen next to happen? And at any time just jump right in. So my name is Pete Dakin. I currently have a day job. I work in a media and publishing company in London where I look after all things digital for that business. And I manage a team of technical developers basically. Previously I was with an educational software business in London where I managed a team of developers and I first met up with Blender in 2009 when I was looking for a kind of a free video editing solution. So I wasn't really thinking about 3D animation or anything like that. I just was annoyed with the corporate IT where I worked because they had blocked me from installing Microsoft Movie Creator and I wanted to edit a movie. So that's how I discovered Blender by Googling. So the motivation for me started more recently in this year when in my current job I was trying to just figure out how to make a cool logo. So I knew about Blender obviously by now and had been tinkering around with it usually on my daily commute on the train. And I was trying to work out how to get this logo to work and it actually wasn't that hard. It was all coming together in my head. But at the same time in my life my daughter was 11 coming to the end of primary school and I'd also in trying to figure out that thing had also discovered that thing which was done by Richard van der Roest. And I thought that was so cool wouldn't it be great if I could do something at her school maybe by showing them how to do that and somehow getting that thing in there as well. I kind of imagined myself making the next Transformers movie with a bunch of child prodigies. That's how it sort of coalesced in my mind. And maybe we were going to add some lightsaber battles or some t-rexes or spaceships or something up in the sky. I don't know. There was no limit. But unfortunately my ambition was quickly terminated as it were by several major roadblocks. I had a bit of a dilemma on my hand because on the plus side of the ledger I had this amazing free software at my fingertips. I had this amazing free model which I was able to download from blendswap.com. I had signed up to CG Cookie where I understood Richard had posted some tutorials and they were affordable and as soon as I looked at them I thought there's no way I can assimilate all this new knowledge in the amount of time I've got available and with my debatable abilities of the particle logo effect. It seemed like a quantum leap. So on the minus side I realised the transformer was too complex for the kids to achieve in some kind of school club coaching context. It was too complex for me especially given that I didn't have enough time to assimilate the know-how and this here would have been what I rendered it on anyway which clearly isn't adequate. So I had these difficulties and I didn't want to not do it just because of there were some downsides. So I kind of took them as challenges and I thought well how am I going to solve them. So the complexity issue I thought well the first thing is you've got to simplify it. You've got to make it fun. Probably make it less about blender and more about making a movie because it's more to making a movie if it's a visual effects movie than just animation isn't there. There's getting out there and being active and holding a camera, filming and all that sort of stuff. Too complex for me was man I was going to have to ask somebody to help me. Fortunately blender community is a great community. You only have to go online and see how willing everybody is to help everybody. I figured I should reach out. I didn't have enough time so I was just going to have to figure that one out and drink more coffee or something and the hardware problem was insurmountable in terms of I couldn't just ask somebody for a render farm but I did. So what I ended up doing was contacting Richard van der Roest and getting his agreement to assist along with CG Cookie who sort of loaned someone called Paola who does a bit of writing for CG Cookie to me and basically just as somebody to talk to for moral support and to keep me and Richard kind of focused on things. And then we just made this movie. So would you like to see what it turned out like? Well this is first of all I'm going to bore you with the process. Okay so hopefully this is where the sounds kick in. Let me just try about there. Okay there's no sound. Pumping, uplifting music should be playing. So in the first week I went to the school. I didn't really have much of a plan. Bullet points basically sums it up. We shot the outside playground scene where the transformer would land. The kids were absolutely manic. I bought a green screen on Amazon for 25 quid and took it along just because it was a cool thing to take along to a school club. We never ended up using it in real terms but it was there. You can see how excited they were. Week two we did storyboarding but the storyboarding was pretty primitive. It was about saying to the kids did you know that we storyboard stuff? Get a piece of paper and a pencil and let's work through this script that we're going to invent. And so they spent lesson two not touching Blender, lesson one not touching Blender but being active and having fun and being inspired by the process and being excited by it. I also discovered that's my rendering, sorry that's my tracking effort at the end of week two there that I can't do tracking. It is really hard. I was really confident with my, I had this Sony camera phone thing and I held it as steady as I could and I told the kids where to walk in that top scene so that they didn't come in front of where the car would be and I thought I'd done it steadily enough and I'd watched a tutorial by someone called Oliver Villa I think his name is. All about tracking a basketball playground with a monkey's head maybe some of you have seen it and I thought I can just do this. And then I did it and it was awful and it took me two weeks of just night after night trying to re-track it and getting the solvera down and thinking I was doing well. Sent it off to Richard van der Roest to add the just to do his bit which is just add the transformer and he was like dude I can't use that it's horrible. So he did it with some Richard van der Roest magic and managed to make my terrible photography turn into a tracked object which seems to be stuck to the ground. I went back and hit the books that night and found another tutorial called track match blend by Sebastian Konig and sponsored by a blender I guess. Fantastic I recommend it to anybody. Went and did some simple kind of tracking stuff with dots on a piece of paper and we managed to do some tracking so just goes to show if you hit the right books you can get a good result. Then Richard delivered the transformer back to us and in week four the kids got to play around with a bit of tracking but the main thing we did was we just looked at what the result had been and I'm teasing it because I can show you the whole movie now but I don't want to. We just spent ages just looking at the footage over and over again like in the second one you can see that you know the through the glass of the car at the real world behind the glass and there's a little bit of refraction going on. The kids are actually really absorbed by how this was even possible because they knew that they'd just been in the playground and there was nothing there and then suddenly this thing was in the playground with them and Jake the kid in white there his reflection is in the paint. Oh that's just not possible but there it is so the kids were absolutely amazed and so was I and that one of the you can see the shadow of the transformer as it lands is on the roof of the school so all those little details Richard added in basically he did all the hard work for me and he gave me back 20 seconds or so of rendered footage for me to add into the whole movie so then we progressed on and we did the rest the kids were shown how to learn what I'd learned which was how to make particle text go which is actually pretty easy it's about 20 steps so that was pitched perfectly at the level of the kids and we spent six week filling in some gaps by this point we realized that we couldn't make the whole thing according to the original idea that we had which was to make a kind of a dream scene so we ended up making a documentary about kids who were learning Blender when one of them goes off and do a daydream and dreams of Transformer Lance so it kind of worked in the end we just figured out how to make it into five minutes of movie the last day we just spent finishing off and we put all the kids work into the final credits now I did plug my sound in and I did turn my volume up so would you like to see the movie now right okay so I'm glad you said that because I'm gonna show it to you anyway I'll get the player over onto here do this so far so good I'm hoping there'll be some sounds it's no sound that's disappointing be with me I'll just what I'll do is I'll just turn my laptop speaker up loud it's probably the worst way of all to it's just not outputting any sound is it well that's the demo effect as they call it isn't it so I've got actually my plugged in and the audio plugged in and my sound up I would have thought it would just output out of my own PC speakers mixer got everything turned up I'm gonna go to plan B because I do have backup this is actually comes out in a later part of my presentation it always pays to have a plan B because it's almost certain nothing will go according to plan okay well okay I do the sound effects she says if you said to me we could make a 3d movie I wouldn't have believed you because it's really hard and yet we did it she says it takes a big team to make a 3d movie words to that effect then there's a voiceover of a kid saying that we did some match-moving stuff and they had to play with all this that's Richard's transformer there and you know it's shaky and it's rough and it's not perfect but because kids have done this and there is a soundtrack to this sound really nice very disappointing that it's not working at all and you can see that they're all kind of just working around at their own level there's no pressure on them here to sort of achieve a level there's no time pressure they don't have to complete by a deadline this takes place over seven or eight weeks an hour and a bit each session it's coached by me or you know proxy of me is basically good with an expert in the background providing the necessary to give them something exciting to look back on so for me this whole process here is about the inspiration of we did something with 3d software these kids are 11 now they're at secondary school that just started they can't really focus on their careers they're not really thinking here I hope I don't forget all that stuff I learned in blender but they do know that they did something in blender using it it was really cool it took a big team some of them they never met building up now so the girls gone off into a daydream Hannah that's the cut away there she goes he says imagine if one landed right here he pretends to be a transformer you can see where this is going it's all building up so inside a daydream now it should probably be going like this so they're outside just this was shot on the last day because I didn't have enough bits of stuff to stick into the story to make it all glue together in time of the free soundtrack that had done so now you can hear the daydreaming girl going transform and here comes he's going boom so this is the bit Richard did which I think you agree looks amazing that's my gorilla pod so then they wake her up out of a daydream and I've fast forwarded it now because basically the end you see the credits roll and this is where the work that children actually did plays out and you get to see the get to see something probably you get to see the particle effect text they each of them made their own name so they're focusing on themselves which children love to do and this problem at home as well so the kids all made their names basically that kept them interested for the amount of time I needed them to be interested and got them exposed it to the blender kind of machine without giving them too much to actually have to achieve just kill that so there you go we made the movie just me a dad some crazy kids and a professional and all the time that that was going on I was kind of whirling away thinking this could be a thing this could work for it could scale on one level it could have been just the end when it got to the end of the process that could have been the end of the story and it still could be but you know the reason I'll come here today is to present the process and to do a bit of networking one more minute because the other guy over and quite a bit so I I learned quite a bit about the process and it adorned on me really that there is a continuum of know-how and skill starting with the newbies and ending with the gurus I'm about there probably I reckon probably a self-taught person you know I haven't done higher education animation studies or anything but I've taught myself a bit mainly by watching Andrew Price tutorials and stuff like that and becoming discouraged at my lack of ability but it you know along that continuum you've got kind of three groups you've got your beginners you've got your mid-levels and you've got your experts pretty much normal continuum of learning and this could form the basis of a club model in fact there are other stakeholders here though there are these guys on the top line who have something to be interested in to do the school class parents from educational engaging safe and affordable things for their kids to do after school until they get picked up at five o'clock the other guys want similar things but they also would like them to be aligned with some sort of educational kind of standards then you've got these guys and these are the things that they want you know kids want to have fun and maybe learn something and brag about it coaches probably want to upskill themselves as well as the kids and probably want to get paid unless they're volunteers my discussion today is about not the volunteering types but the types who would like to be paid so the money comes from schools and parents parents pay their kids to go into after school clubs in the UK probably know the country as well and money arrives actually with the coach this could be any school club model doesn't have to be about animation it could be Minecraft or robotics sewing anything but as soon as you add blender into the mix and you have experts like Richard van der Roest who say yeah I'm prepared to lend three days of my time but I'm a pro you got to pay so that's fine should be paid deserves to be paid it's something awesome and then you have in your itself they may not be interested in school clubs but they've got an agenda they want to be funded they want to be well regarded and be in the front of mind when it comes to small teams and individuals according to the vision statement so then if you were going to make a club using all of those things you could not rely on it all just organically happening because it just can't happen and it can't be just one person or just two people who just try to do it because it can't scale but what you need is something that takes the responsibility for coordinating the clubs and essentially an umbrella which hires the talent the school won't hire someone because they have taxation responsibilities and all that nonsense so you need someone to act as an umbrella and that's where I felt something like 3d movie schools as a club concept would work so we fit into the kind of universe of all these things and so some questions was this about education or an activity what do you guys reckon but there's no curriculum I reckon it's just about having fun and doing something inspiring was it about blender or making movies personally I think it was about making movies using blender when you had to should it be more technical could it have been more structured was it self-paced I would say no this is one of the major differences things like the CG cookie type of tutorial model it's all self-paced learning with where at the end of it you get to know how to do something but you don't get like a rubber stamp that says you have qualification or something like that probably you could stick it on your CV and say yes yes it is possible and to me it's really exciting that you can take something and demystify something as complicated as blender and the whole pipeline of everything and just demystify to the point we can just go blend is cool and you know there's no pressure to achieve they knew what blender was by the end of it it did enhance a bit of collaboration between community members and you know they all know now when they watch a movie they don't know about Maya they don't know about Z brush they don't know about any of that stuff when they see the Avengers they say that was done in blender bag or something like that you know that's that's where the mind is this is the same model Apple users probably there's a bullet point up there about that but you know oh yes they're going down so you know Apple likes to get its iPads yes and this is why I think this model if it was actively supported by the community and blended kind of got on board and said you know this brand this group this collective is what we endorse in schools then you have that kind of foundation level support that's driving and schools you can go in there and you can say we're supported by this software foundation you know it's free there's no entry barriers schools love that kind of stuff everybody wins your parents win the kids being engaged inspired you know they're getting value they're not sparing babysat kids get something the teachers love it schools well you should have seen the head teacher's eyes just litter the blender community wins because the coaches and the experts are also getting some kind of additional funding because everybody likes to be paid at the end of the day I kept adding to the list actually about an hour ago so I apologize I just was ranting so there is another video but I'm not gonna show it because it won't work but you know essentially I believe that the model of 3D movie school clubs whether it's that brand is conceptually quite sound and anybody who wants to talk to me about you know how we could work together I'll be happy to shake a hand or three or more hopefully by the end of Sunday that mission impossible that ties into the movie I'm not gonna show you sorry that scene and mission impossible when Tom Cruise is hanging out the airplane just look pretty cool probably works without sound you did this in one hour in my kids on cruise needed a whole airport an actual airplane that was what if you had to see that again on YouTube or something there's a little piece of my banister in the scene because we couldn't cover it up yeah so there you go that explains that and that is the end of my presentation thank you anybody like to ask anything


Previously I was talking about in the last module that using the social media to connect to your potential customers. Now how do you bring in the traffic? You connect to your customers, now you have to bring them to your website, to your wonderful website also. Now I can give you one example of a property. Now there are three things about the value of a property. The three things are the location, second is location, the third is location, that matters. So in the context of the social media you have to be associated with either a site or you should be bringing people traffic because the traffic brings your customers to your website. So how to get the visitors? Now if you look at this picture, this is a picture from a city which I belong. Now the shops are same everywhere but the value of these shops is very high. The rent, the value of these shops is very, very high. Why? Because of the traffic, because of all these people which are coming here, because of all these pedestrians, so you have to bring visitors to your website. So that is why people which I will talk later in this module is they go for paid options and those paid options are displayed on those websites or to those customers or those visitors where there is lots and lots of traffic, highest probably in the world. So how to get the visitors? You have to bring all those people to make sales. So how you get the visitors create exciting content. I repeat again, which I have been repeating. You have to have a content which is exciting, which is unique, which people are interested in, which people would like to know, which people would like to share, which people would like to search for, which is search worthy and backlinks.  For example, you go to Elan's and you put up a short write up about being able to do writing at $50 per hour, say for example, and there's a backlink to your website where it gives all your academic professional writing details and samples also. The backlinks you bring the traffic business class email. Now once you have that wonderful domain name, once you have that wonderful domain name, then you use that domain name, not sending emails. That's a disaster. Sending an email through a public free email service. Just never do that. You have purchased, you spend a lot of time finding that perfect domain name, send email with that domain name and use catchy call for action. Click here to get instant feedback. Click here to get a news feed. Click here for something free. Click here for a video and so on and maximize blogs. Go to different blogs where people meet virtually. They write and they share and backlinks. Again, backlinks over here and put fresh content because fresh content is like candy to the search engines. If you have things which are outdated, which are old because every day, every time new features are added, not every day, but frequently for the page rank in search engines and the fresh content is also there. If your content is old, then you will not going to get a good ranking location on the search page. Join online communities. These are the online communities where your potential customers are there. If you are in property business, go to the community where people discuss property. If you are in the business of education, not business of education, if you're in the business of selling certain products, go to those, join those communities or set up a shop on a marketplace. This is like for example, I would not like to give a name, but there is for example virtual shops by a certain company where lots and lots of visitors come there. You open up your shop, which is a web page and then backlink, backlink to your website. Bring in the traffic, bring people to your backlinks, bring people to your backlinks, promote offer deals that if you buy this, you will get this. And if you enter this coupon ID, you will get this, publicize on social media, leverage on local reviews. If your company is operating locally, then ensure that your email address, that your wonderful website, they are listed on those local directories, local pages, local businesses. If your business is local, ensure that email marketing, email is not going to go away. I'll talk more about it. There are like 300, more than 300 billion emails are exchanged every day. And exclusive invites, don't send people what they have not registered for. Send them that this is an exclusive offer for you.  Give party favors, have a cake, give something, maybe show a funny video, show a funny video. Crown a party coin, this is just a figure of speech, promote certain things, highlight certain things and call to action call to action is you ask your customers to click over over here to give their name and their email address. Now remember one thing, people may not give some people might give their phone numbers also, but don't be disappointed if people shy away from giving their phone numbers. Right. So, but you have to offer them it has to be a vain vain situation, call to action means to end this email or your call to action is the means to what is the end? The end over here is sales. This is the end over here. You have to convert your customers from visitors to into customers, right? And it has to win in situation, give you an example over online education, right? Online education, you have a wonderful website. When people register there, you will be sending them newsletter on or some information on daily basis whenever a certain tutors are available, they register over there, they are available as per the requirement of the end user. Now remember it is a vain vain situation for you, you have the opportunity to make a sale and for your potential visitors, they will be getting information about when a certain tutor as per their requirement is available to them. So, it's a vain vain situation that is why you do this. And finally, you go for the paid options also. Now as opposed to conventional advertising, online advertising is fairly cheap. It is fairly cheap and it is actually very, very cheap and it is based upon the click value and it has can captive your audience. Now remember one thing, if you consider the case of a billboard, it is at a certain place. People are passing there from there but in online advertisement, these companies know where your potential customers are hanging out, what video they are watching, what news feed they are reading and your ad appears before them. So you don't miss them and best of all easy to measure because if certain people are passing by a billboard, you have a person who is clicking, counting the cars past, how do you know how many of those people actually looked at that billboard? Read your message, that is the point but with these paid options, you have the facility, you have the ability, you have the capability to note down all the clicks, to note down all the views and do the analysis, the tools are there for you. So you look at all those options to drive traffic to your website Y to make the sales. That is all for this module.


Just so that it's clear There's only two reasons Why you want to pursue something or learn something? The first reason is inspiration It's first and second reason is desperation So you either want to learn something to become better to To to create a positive result or you're learning something to protect yourself against something else So I might go to a course or read a book out of this out of inspiration because it's gonna teach me how to do more be more Achieve more, you know, it's kind of this.  So Whatever you're pursuing even why you even the reason you're watching this video Always ask yourself like what's the main? goal right now for me am I doing this out of inspiration to build something or am I doing this out of Desperation because something really bad happened to me and I want to make sure it will never happen again and Whatever reason that is don't forget it because you might start For example making money and you go from focusing on offense and focusing on okay, how do I? You know make as much money as possible make my dreams come true stuff like that And then you go into defense like how do I avoid losing that money I've gained so you just change the purpose and Many times people do that and they actually lose the money with me. It was actually the opposite. I wanted to make money. I Never wanted to make money to have money I always wanted to have money so that I'll never be without money and that I always have enough money to get anything I want in whatever quantities and never have to think or worry about it. So When I started making a lot of money at least what I consider to be Pretty huge some of money for a 20 year old 21 year old at the time. I just switched from You know defense you could say from okay, let's accumulate money so that you know I'll always have more and start investing stuff like that and I went into offense and I wanted to like okay Let's start risking everything investing like crazy And really risky things and completely change the goal and then I ended up losing a bunch of it and Only in the last six months. I kind of realized that I made the mistake Switching the goal that my original purpose was just to always have enough not enough but have Abundance so that I always have more than I need a Lot more than I could need and always, you know, live a extremely good lifestyle amazing amazing full of abundance lifestyle so That's kind of the way it goes. So always realize where you're coming from is this Coming from wanting to get somewhere or is this wanting to prevent something bad from happening it again Whatever happening again and stick to that purpose because if you don't You're gonna get yourself confused.  So are you are you watching this video? Are you learning?  Because you want to create a positive result that inspires you or you're doing it Because you want to prevent a negative thing that happened to you that you never want to happen again And again, you create abundance for that be aware of that and it's gonna change your motives and how you actually pursue your goals and when you get in line with the right type of Pursuing then you're gonna be much much more effective and you're gonna feel much more grounded and It's gonna be you know a much better ride So I hope this tips help tip helps you. Thanks for watching and please subscribe if you haven't already. Love you