The first session is fireside chat and we'll be talking about challenges of building business in a diverse yet connected world It's an honor to invite on stage Priyanka Gill co-founder a good clam world in conversation with Rohil Armin senior editor Exchange for media and BW business world. I'll request you all to kindly put your hands together and welcome both of them on the stage We had a chat outside as well And you know, I'm also fascinated because I'm also talking to a journalist, you know somewhere, right? and the topic we have is Absolutely bang on on this forum Challenges of building business in a diverse yet connected world You know, I mean we are inundated with information day in and day out The time you begin your day to the time you go to bed you have to address and your overloaded information in This context in this reality building a business is not easy And as we know the good glam group Hyper local hyper present I mean, it's not easy to deal with that There was you know universe or the expanse that it has How do you ensure that yet you build a business that does well? Has a great brand recall has has profitability in built. I mean, how do you how do you ensure that? Firstly, thanks for having you Dr. Bhattra. Thank you so much for Inviting me back on the forum stage. You know, I think Inclusion diversity building for a connected world It's such an important thing For all of us today, right? Because all businesses that we build our omni channel by design Because we as human beings consume Content in different ways. We still will read the newspaper We will of course spend a lot of time on our phones on social media. We will still watch television So it's like an omnichannel approach to life when you go to shop We'll go and buy at the Kirana store. We'll go and buy at a mall We'll go and buy at a multi-brand retailer as well. So Because we live in an omnichannel fashion our companies our brands People who built for us also have to keep that in mind That's something that we at the good lamp group have been doing pretty much from day one Because the story of how we came together is actually an omnichannel story I started life as a digital media journalist. I started a media platform called pop exo My the group co-founder and CEO Dharpan Sanghvi He started as a brand owner with my glam our other co-founder She started as a parenting platform owner with baby chakra and I am and all of us came together to build The good lamp group which is a conglomerate of beauty personal care brands digital media platforms and influencer marketing companies Where we reach pretty much most more than half of India in any given month through the media platforms that we have We have 60,000 points of sale where we sell offline too So selling online offline reaching people online offline all of that are kind of the hallmarks of living in a hyper-connected world and Building for an omnichannel audience and for an omnichannel market Right, you know, you were also one of the Earlier brands that looked at content to commerce, you know And you mastered it and that's the engine that you brought to the good glam group and then the story how it unfold How has the content to commerce journey been and how has it panned out over the years? If you could just take us through that, you know Being a media entrepreneur is not easy and of course we have one of India's foremost media entrepreneurs Who's sitting in the room right in front of us and he will attest to that? It's not easy because it's very difficult to monetize, right? finding Sponsors all the time trying to get sponsored content. It's just not easy, but media is very good at one thing We are very good at Telling people what they should know about we are very good at attracting audiences organically So that is a superpower that media has especially in a country like India So as a media entrepreneur, that's something that I recognize. I also knew it's hard to make money, right? And the making money part of monetizing your audience is something that commerce does really well So they know exactly how to make the products. They know exactly how to sell those products and Their big challenges reaching audiences, right? So when you put media and commerce together or when you put content and commerce together You're literally solving for each other's big pain points. So when my glam and pop exo merge in August 2020 We got down the cost of customer acquisition for my glam to pretty much nothing That was the beginning of the good glam group based on that kind of Hockey stick that we discovered through content to commerce we raised 250 million dollars in one year we went and bought 11 companies and then we built the good glam group So the good glam group story actually shows how content and commerce can come together at scale to solve each other's pain points And really build something that is of lasting value not only for us as a group, but also for an audience. I Have to ask you this see everyone is attempting this formula trying to understand the content to commerce and you see the mushrooming of Agencies people companies in this space, but yet there's a secret sauce Which I mean you you kind of use what is that? I mean what makes your content click and What are the ingredients that really make it sticky in that sense? You know, I've been asked many questions and this is probably the first time I've actually been asked this question So thank you for that There's no secret sauce to be honest. It's a matter of luck timing It's a you know overnight success ten years in the making is how I define my journey How I define the good glam group's journey that burns your name as Johnny all of us have been doing it for such a long time So we literally been kind of honing our own companies and our craft first to actually come together at that perfect moment For the formation of the good glam group, but having said that there's something to be said for scale So I'm also the CEO of the good media company within the group where we have pop exo scoop Miss Malini tweak baby chakra five of India's largest digital media platform So 200 million monthly active users, right? So when you're able to do this at scale and not only do we have media we have the brand side But if you have around 11 million or transacting users that basically buy our products So when you're able to put media at scale in partnership with commerce at scale So content at scale and commerce at scale. That's actually the secret sauce. So people try doing it But then I think the missing ingredient probably is going to be are we doing it big enough? And are we actually doing it where we're reaching a large audience? I think that's the problem that Sometimes is faced Absolutely, and I knew you named the companies at the good media company that you have Pop exo scoop of Miss Malini baby chakra tweak India. I mean there's so much and each has its own DNA So the role is complex So how do you navigate this complexity of the role and then that the larger role of the good glam group? Is it easy?  You know, I spent the first Pop exo was my first job and I was just asked what was my first job? I gave my stuff my first salary. So I was I haven't had a boss before this So I don't know any better. So for the first kind of 10 years of my career I went about kind of trying to build a media company and we had 200 people mainly female at pop exo and Really trying to understand. What does it take to actually build the nuts and bolts of a company together? So it's almost I can it's like a training ground. It was my training phase in a way Then the good glam group happened and then we bought one media platform another media platform and suddenly people who are my competition in the media world they were all kind of all the teams were basically working together as the good media company and We literally took Principles that work at each of the platforms and we try to do this transfer of knowledge and experience across the platforms And the biggest thing that I think that we've managed to accomplish is convince the teams that all of us are the good media company All of us are distinct platforms We have our points of view, but we are also still one and what we offer to the market is something very unique Like just yesterday. We were there at the launch of booze 90 H and TV All David I had to do was speak to me saying hey Can you be there and because of that three of India's largest digital media platforms turned up at her event And it just took one phone call to basically get it done So this network effect of having different media companies that speak to different audiences is extremely valuable Not only for us as a group, but also for the brands that we work for it kind of comes together as a big force, right? That's what you mean, you know You have also described your journey from the journalist to the current role and position you have as rollercoaster What exactly why exactly a rollercoaster? I mean a lot of us are entrepreneurs in the room We even if we haven't been entrepreneurs in the true sense We've also been entrepreneurs in the jobs that we have and it's hard You know, there's no other way to define what you do because you're really letting go of any safety net that You might have and say I'm gonna do this. I'm gonna do this I'm gonna do this and I will only succeed when I succeed for the longest time. It's ups and downs I've had investors who walked out on me I started 2020 with my seriously investor walking out at the last moment Wondering what to do pandemic happened. Everything shut down. Everyone knows it was at home having no money Not knowing how salaries would come and then suddenly in August 2020 the merger happened and then a few months later You had the good glam group seven months, right seven months So like literally from one point where you're wondering how are you gonna kind of what are you gonna do right now? Remember those days where I had to do it a zoom my first zoom town hall was with 200 of my teammates saying hey guys I'm so sorry We will not be able to pay salaries for this man And I know it's a pandemic but you have to just basically stay by us But the good thing was every one of those 200 people survived and they're still with us today So I mean roller coasters the way it is but I think it's also once you get used to it That's pretty much all you want to do So I look forward to the adrenaline rush Things go wrong you go fix it so you kind of it becomes part of your DNA and your psyche and That's what keeps life exciting Absolutely, you know, so there's one perception about the good media company, which is that? Does it make content only for? The internal stakeholders How does it work with external brands say for example? There's another beauty product, you know and and can they work with? Media how does it kind of what is this relationship internal and external like at the good media company? I think it's a great question right and it's also a very fair question to be honest so we are independent media platforms at the end of the day if Tweak doesn't want to do a particular story They will not do it and I can't do other ones what the content owners and they decide what happens on their brand Similarly for tweak Scoop or Miss Malini or even the pop ex editorial team for that matter and we work with brands across the board I just gave it example of the who event that we did where we went and covered the launch of their big TV Right, so and we work with all beauty brands as well Minstras beauty content is primarily at some point. We're creating a lot almost 200 videos for them, right? There's a very large media platform owned by a very large media Conglomerate we run it for them, right? So we work with the brands across the board There's no brand that we will not work with we are independent companies at the end of the day Of course, we do work with our good brands and we work we create content for them as well But that's like any other media company would do right so that independence is is fiercely maintained Especially at an editorial level and even when working with brands who are not within the good brands Kind of ambit we I mean really look out and we search for them Most of my job today is putting together Decks where we can get Partnerships with other brands because monetizing is the lifeblood of what you need to do as a company and the good Media core monetizes when you work with other brands. So it's It's good to be back in the game That's what it's great to be back at physical events like this So you actually again networking with people and telling them exactly what you do Thanks for sharing. I think there's clarity a lot of different questions and thanks for sharing this also, you know, there's a significant investments that You are making in your video and digital assets How would it impact your current content to commerce strategy? Where are you headed? Where do you see on say from Two years from now. What is the vision that you have for your content to you know commerce, you know 2021 was a fantastic year right, especially if you weren't entrepreneur that was a time when investors from across the world were literally pouring money onto companies and Luckily, we were at the top of that cycle and we managed to raise a decent watches then to kind of weather the the slightly less robust funding Scenario that we are in right now. I'm trying to avoid the word I will use that word in my question. So Because of that, we were able to put our digital media companies together and when we announced the good media Co we said that we'd invest five million dollars in our media investments over the course of the next two years Which is exactly what we've done. We invested we acquired tweak India at that point We've made significant investments into video. We are on the verge of opening our first physical office After the pandemic on Monday, it's like a 15 20,000 square foot space So that has five studios where three units will shoot all the time Content not only for our media platform sponsored content for the brands and of course for good brands as well. So We produce almost 10,000 pieces of content any given month across different medium We have a team of 200 people who are in the good media quits of that's creating all this content So it's very exciting to be in this environment where you get to play with different brands we get to play with different mediums and Do it at scale. So our investments are of course significant But because of that we have two hundred million monthly active users who generate over two billion impressions in any given month Half of India social media audience comes to a good media Co-platform in any given month, which is immense reach Absolutely, these are humongous numbers, you know, you spoke about funding and let me put that that actually we call it the Winter of funding and luckily enough the phase you've seen was the golden era of funding, right? But that's a shifted What is leading to this winter of funding because you know, you understand the space? I think I have to ask you this And is it here to stay? You also refer to it as correction. I also Will refer to this but what is leading to it? Will it correct itself settle somewhere where we have? The golden days back again Look that was an aberration It was that black swan event or a white swan event in this case that happens Once in a very rare blue moon, right? What we are now is back to sanity back to reality, right? This is the normal course of life where a strong idea a strong team will find funding and Something that might be more speculative will not find funding that is reality actually I think we all got spoiled by that effervescence that happened at that time So now we're kind of falling back on tropes like say a funding winter But I think it is back to sanity moment the macro markets really impact how the Startup funding market behaves, right? So if you see a contraction in the macro scenario Suddenly you'll see the funds the LPs who invest in the funds They will pull back if LPs pull back then the funds will have to pull back So there's a lot of macro stuff happening right now So I think India anyway. We are seeing corrections at the moment it's been a good run for us recently and If there is a shining star in the economic scenario right now It has to be India if we've been saying that the next three decades belong to India Which is why it's extremely exciting to be in a room like this to be in India building in India now today building for in India for the world, right? As an entrepreneur It's extremely exciting times. I think the funding cycles repeat themselves. I have been through maybe one two three Hyper funding cycles have been through three really low funding cycles as a result of it So once you've done it long enough, you realize it is cyclical What goes up also comes down and it goes up back again And you live in that hope and I think that is the definition of being an entrepreneur And I think India per se as a market does not have those challenges These are external challenges that we have to absorb maybe momentarily, right? You know a lot of I mean read a lot about Going public and let me ask you here that what is the timeline realist real timeline in mind for going public? We've always said publicly I mean pun may be not intended is that we are looking to list In the public markets in the next couple of years It's really the so many things that go into timing that right and that's literally one of the most important decisions You make as a company time getting the markets right for when you do want to list The macro situation has to be robust. There has to be a good strong tailwind behind us The company numbers of course have to be kind of where we would like them to be Which is where the part that we are on right now So there's so many kind of different things in the mix that have to kind of come to one place for us to actually have that Date in mind, but yeah, the next couple of years is what we've been what we've said in the past and that's exactly where we are holding it to Journalists entrepreneur investor what defines you the most? Mother to be honest and not a cliche actually I was just telling someone my son's turning 18 in the next in Jan next year and my daughter's 13 And When she's as old as pop exo the brand and she's grown up with pop exo She's a known only known a world where the brand existed so I think I literally do a lot of what I do is because I might kids seem to get inspired by it and That would be my strongest definition and of course I speak to entrepreneur I speak to Many different things, but yeah, I think I guess mother Open this forum to some questions, but let me ask you one more question.  I mean How do you manage this work life balance, and I also read that you don't believe in work life balance What is you have been reading up? No? I don't believe in work life balance because I do think it's a myth all of us as you said have the same 24 hours in the day Companies much larger than ours have been built in the same 24 hours people have Done unimaginably large things with the same 24 hours So I think all of us and I treat it as a privilege and I try packing into it as much as I physically can because that's what actually drives me and What I'm doing at that moment becomes super important when I'm sitting here talking to you This is the most important thing that I'm doing right now There are people who are building walls in the good lamp office. I'm I could be worrying about My daughters sitting at home. Is she has she had a lunch yet? I could be worrying about that as well But I choose not to because I'm sitting I'm enjoying this conversation with you So being able to hypo focus in the moment that you're in and really give it to your 100% and then quickly move on to the next thing I think once you master that it becomes easier to switch hats in the course of the day Wonderful, I mean that that's really of all of our discipline and Priority, you know Influencer marketing is something, you know, you know so much about and you have hands-on experience of that And we recently saw threads coming up and everyone rushing to it Let me ask you. I mean, how have you I mean What is your opinion of people going to new platforms? How does it change the influencer marketing space? Has threads been able to add a new value to this ecosystem? You know, it's a funny story. So back in 2017 Nike no Puma was a large client of pop Exo and They wanted to break the Limca world of records for the most number of women doing the plank at the same time So they came to us and said, let's do this campaign together and as part of that they wanted 800 Influencers they were no influencers back in the day 800 influencers to also take part in that campaign So at that time all we had was WhatsApp me my WhatsApp and two other people and their WhatsApp managed to get 800 Influencers to take part in this Puma campaign and we went to Bombay We were the we broke the world record with them. That was the beginning of my influencer marketing journey I remember my tech team coming back to me saying peachy What are you doing? Like you're trying to do this on WhatsApp You can use technology to do this and that was the beginning of plix so the influencer marketing company that we founded then and So I remember going to all the offices in the country saying hey influencer marketing is going to be a thing CMOs looking at me very skeptically. What is she talking about and what is an influence and why is it going to matter and At that time I truly believed that I think you have this I mean you need to have this ability to really believe in what you said I really believe that influencer marketing is going to be the next big thing and thankfully I was I was right at that point and Today you see influencers are the way that brands communicate with the audiences and that's going to be the way for a very long time That's not going to change Social media platforms. I think will come and go right? Millions of people for one two days really jumped on the platform and like what you said was you got in there Yes, oh, and you got there. You didn't know what to do. So I'm really hoping they kind of find their way They've like our channels grew really explosively on the threads account But now I think my content seems to think that's another distribution platform on which they have to post content now So yeah, I think threads is exciting. It'll be interesting to see what is actually becomes off the platform itself I think they'll have to do some innovations along to keep the audiences Engaged on that platform to because you again 24 hours in the day. How many platforms can you use also in the Ecosystem of influencer marketing. I think platforms also will saturate themselves beyond a point of in terms of their offerings How would a new platform be needed? You know, I mean what will give rise to our next Twitter and next Instagram? Do you think it will be the forces outside that will dictate those terms or I strongly believe that? Social media started as a response to The millennial generation of which I guess the oldest millennial that is there I lost touch with my friends who in school and college because I didn't grow up with a mobile phone That was Facebook, right and Facebook basically grew out of that Millennials have this impulse to want to tell the world about who they are our identity is We find identity when we express it to other people that was Instagram, right? Now I look at my son and I look at kind of my daughter who are both kind of Gen Z and beyond They don't have these needs. They grew up in a world with a mobile phone My daughter's changed three schools in the past in her schooling career so far. She's in touch with all the friends She does not need a Facebook in her life to meet her friends Similarly, my son does not feel the need to tell the world who he is through the photograph that he's taking He just wants to connect with his friends one to one and he uses Instagram like we use WhatsApp So I think generations change the impulses and the desires of the generations change and new forms of Communication technology is also some media platforms adapt to meet those changes So to your answer to your question would be whoever understands Gen Z and beyond and what does this generation want? They are the ones who will innovate the next platform that actually becomes large Tiktok did it because short attention spans we couldn't concentrate too much It caught on to that short form video was born. That was Tiktok, right? So really finding that niche in the audience demand and building it at scale That's what it is not going to be another social media platform in my estimation. I See some hands going up, but let me ask one question and then I'll come to you I always think that there is a third side to a discussion, which is the audience, you know a Lot of people look up to you They are inspired by your success story and what is your advice to them? And let me before that put the quote that I read about you that if you have an idea just take a shot Just have a just having a plan doesn't make anything happen ever How much do you actually kind of you know urge them to follow this? 2000% I have so many friends who have so many ideas and If you don't execute it, it's just an idea. It's just a plan And I think a lot of us get stuck in That loop of trying to perfect the plan before we take the leap To execute it because it's scary to take that leap, right? Planning is comfort planning is just on a piece of paper or an Excel spreadsheet No risk is involved in planning their first element of risk comes and when you actually take that first step And that is really scary. So most people don't do that. So my idea my kind of I mean to your point advice is if you have an idea Just do it. I mean it doesn't have to be a hundred percent fully formed It can be half baked you learn while you're doing it I made 10,000 mistakes in my journey so far and make 10,000 more and I'm happy to make them because each mistake Teaches you something and that's how you evolve Success failure is not trying right as long as you're trying You are still succeeding and if you don't stop you will ultimately succeed. So yeah, just take the leap just do it It's okay. So it's not the era of mr. Perfectionist or a mixed perfectionist. Let's just do it Just do it. I this align the resonates. So All right, let me come to some questions. So please and can could you please also introduce yourself? Can we give a microphone to the gentleman, please? Thank you. Thank you, Rohel and Priyanka you won a fan today evening Couple of you know before the question and the question that he pointed but just a couple of points You've mastered the art of handling stress and remaining young therefore, okay? I Appreciate the point about plunging in because that's the only way you can create a world record and We have that in common I've created one as a young entrepreneur 23 years back and that happened in the spur of a moment in two minutes I flew down with the chief minister and then you know 170 countries notice what I was doing The question I have is that point in time in your life and you decided to raise 250 million dollars Okay Could you just run us through? Where you were in that journey? It was a appropriate time 2021. But what exactly was that? My idea of the dream. What is an idea of the dream that clicked and got you that you know honesty The credit for that will go to my co-founder that one sangui. So He is one of the most dynamic human beings that I've met and I'm not just saying it for the sake of saying I do generally believe that So I think when we realize that pop exo and my glam can solve for cost of customer acquisition And that is the single biggest pain point of any brand that you want to build right you can get everything right You can optimize for all the cost, but you have to keep spending money to acquire your next customer It's a it's a race to the bottom, right? It doesn't work So if you're able to solve for the biggest Pain point of brand building which is cac and you do it through content That was the first kind of light bulb that went on second was we pop exo had at that time at 60 million Multi-active users right and we were barely using Any of that audience to scale my glam and it my glam was still kind of kind of zooming up like a hockey stick We realize there's so much unused capacity Within even the reach that pop exo has that other brands can basically be sustained by that I think those two three things happen and the first one we thought this looks like a fluke It can't be real second one is oh my god I mean two months in a row is not by the time we hit our third month into it I think darpan was firing on all cylinders and He managed to excite Or capture the imagination of that whole generation of investors and of course the funders happen in tranches I mean we add in two or maybe three tranches is basically what happened, but one success basically fed into another right and We made some very aggressive moves. We bought 11 companies in one year I mean Every single marketing strategy professor in every business school in the world is going to tell you M&A's don't work And here we are sitting on the positive end of 12 successful M&A's all of them happen in the past two to three years Right, so it kind of bucking the tri the bucking the tide in so many ways beating Conventional advice that would come your way and choosing to ignore it so it was like I mean I look back at that time and I mean It was a magical time because everything going right for you does not happen often, but when it does You got to double quadruple down and just literally run with it as fast as you can and recognize that moment That you are in it and really enjoy that So sorry Nice to meet you wonderful. Thank you so much. All right raven is here. I had more questions But thank you so much really really enjoy talking to you. Thanks for your time Can I request both of you to get a picture together and to show our gratitude to Rupali for of course I would like to call on stage G Rupali Fernandez chief revenue officer ABP network to kindly Join us on the stage to felicitate Priyanka for her valuable time here The reveal doesn't is not in the habit of getting all these goodie bags since he's the one mostly handing them out


Colleagues, the press of time will allow us only one last question. And the gentleman in the third row, we'll get a microphone over real quick. Thank you. Thank you. Good morning. Charles Newstead from the State Department. Given the fact that the Soviet and the Chinese systems are so different, both economically, politically, and ideologically, from those in the West, is it really possible to work with them to help end extreme poverty, or in particular, are they seriously interested in doing that? And what would the strategies be that the West and the World Bank in particular would have to use to work with them on this problem? Did you say you're from the State Department? State Department. I'm thinking to myself not to. OK, all right. Because you use the term Soviet. I was wondering if that's still. Oh, sorry, I'm just saying that habit. I'm too old to change.


I want to do a long haircut with long layers. Because I want to do long layers, I want to start from the inside out. I want to go interior to exterior. Why I want to do that is because I want to know how long this piece is going to be. I can always blend it into the bottom, but if you start in the bottom and you start layering up, and then all of a sudden the layers are shorter than you wanted, then you've messed up your execution, what you wanted to do. The next thing we need to break down, I need to know my horizontal line. So we talk about our vertical. How long do we want this to be? How much layering do we want to do? And now, where do I want to move the weight side to side? Do we want her to have rounded looking layers that go around the face or around the head this way? Do we want it to be more balanced in the back, like this? That would give me weight towards the edges, towards the corners here. I don't want to have weight in the corners for this cut, so we're going to be moving in a circular motion around the head shape, and we're going to work high shape sections till we get to the corner here. Same thing, one to two to three to four. There's literally two things to think about. There's how much do we want a graduated layer? So graduation is anything below 90 degrees. So if I've got this held out from the head shape here, I'm at 90 degrees. All this is layered. So we are going to start with the vertical section in the back. I'm cutting this down to the occipital bone. There's not going to be much hair underneath here to cut past the occipital bone, but I'm just going to continue my line. See, there's nothing really there. If there is hair there, you continue that line. This is one thing I want you guys to think about. When I cut this, my top point of my section is at 90. This line that I cut, I want to continue that line straight out till it hits the floor. So everything that I bring out from the head is going to follow that line. That's the line that I chose for this haircut. I'm going to pivot here, grab section two, and I'm going to bring section one over to section two. So I bring this up, got that entire section one in my hand and I come across and I cut. I'm combing the old section, the guide, toward the new section. That will just ensure that I'm pushing the guide in the right place. Section one over to section two's place. You cut section two, drop them off at home. Section two then goes over to section three's place and section one gets dropped off. So here, section one stays back. Now section two goes to pick up section three. So we bring section two over to section three's house. We go through and we cut. And now I'll re-comb to then grab tension again. Now we drop section two off at its home and three goes over to fours. So at this point you should be basically right behind the ear, over top of your section and continuing that line. That line stays the same angle. So that is the left side. So we got some layers going. Then I can determine what I want that outer perimeter line to be. Now cutting the front. This is the portion in the back that we already cut. When you look at that, you should see a little rounded edge. That's because it followed the round. I'm going to do condensed cutting. So I'm gonna take this entire right side and I'm going to comb it up in my hand. So as long as I'm 90 degrees then the rest of this section, everything from this point over, as long as I'm 90 degrees on this point, the rest of this will all be above 90 degrees. So all layer. Now you wanna comb like this. Comb it all the way up. I'm gonna grab a piece from the back as my guide. That will connect it together for you guys. I got my piece as the guide. I'm over top of the parting and I cut across. I'll do the same thing on the opposite side.  Just a little, shake that. But I have her flipper hair back.


Smoke detection systems play a critical role in protecting the occupants of buildings from fire. However, an unintended consequence of this level of protection is the incidence of unwanted or false alarms that contribute to removal or disconnection of smoke detection systems, loss of occupant amenity, financial costs, loss of productivity, complacency and unnecessary fire brigade attendants. The incidence of false alarms can be attributed to three main factors. External factors as a result of weather, electrical fault or monitoring network fault. Occupants including cooking, steam and system maintenance. And system malfunction including panels, wiring and detector malfunction. Five key issues have been identified to minimize the frequency of false alarms in houses and apartment buildings. These include 1. Know your system. Firstly, let's identify what is currently required by the National Construction Code. Within a house or apartment, smoke alarms are required on or near the ceiling in any story containing bedrooms. Where bedrooms are separated from the living area, this may require more than one. Where there is more than one alarm installed per dwelling, the smoke detection system must be interconnected and be installed in apartment building common areas except where the building is sprinkled and be connected to activate a building occupant warning system. 2. Location of detectors. At the design and installation stage, consider the installation of detectors in appropriate locations. Keeping in mind that most false alarms are a result of kitchen fumes or steam from bathrooms. 3. Smoke reservoirs. Baffles around kitchen areas can act as a reservoir which restricts contaminants from reaching the detector. This can be achieved by installing bulkheads. Likewise, extending the cupboard doors below the base of the cupboard is a simple measure that can assist in delaying activation of the alarm. This curtain system forms a reservoir underneath overhead cupboards and retains cooking vapors and fumes. 4. Ducting. An externally ducted kitchen range hood disperses cooking vapors and fumes directly outside the building which assists in reducing the frequency of false alarms. It is recommended that exhaust be ducted directly to an external wall within a false ceiling or bulkhead or where possible vertically through the roof cavity. 5. Tips for occupants. Keeping these tips in mind, the incidents of false alarms within apartment buildings in cases can be linked to occupants opening entry doors to expel smoke upon activation of localised smoke alarms within the apartment, activating common area building occupant warning systems and building evacuation. Many smoke detection systems in apartment buildings are connected to a fire station dispatch centre above the minimum requirements of the NCC.  For the most part, false alarms can be attributed to occupant behaviour. Understanding how your alarm functions, considering alarm location and methods to prevent false alarms can significantly reduce the incidence of false alarms and increase the safety of occupants.


Signal Messenger recently added a new feature that people have been asking for for years and years now, user names in the Signal app. Now at this moment, the feature is only available in the beta version of the app. So if you want to test this feature out for yourself, just download Signal beta with these instructions and then sign in or sign up for a signal account in that beta app and then you'll have the option to set a username available to you. Now some people are criticizing this update saying that it's useless because Signal is still requiring you to give them a phone number for you to sign up to the platform. Basically you give them your phone number, they text you, I think it's a six digit code and then that's how you verify yourself to get in. So if we're not replacing phone numbers with user names completely then this update is kind of pointless, right? Well it's not, I'm going to explain to you and also demonstrate to you why that's not the case. So there's already been a few instances where federal law enforcement has subpoenaed Signal and they've asked for all of the data that Signal has on a particular person, on a particular person's phone number to be more precise, okay? They want to know everything they've got about them and this is what Signal responds with. It's pretty much their canned response that hey we're an encrypted messaging app or open source, we're not trying to harvest people's data or do anything spooky here. So all we've got is the bare minimum that's required for an app like this to function which of course is the phone number of the person, right? That's actually what their account number is because your signal account if you want to call it that is essentially linked to your phone number and then they've got the date that your account was created. So when you signed up to Signal and then they've also got a timestamp for when you last connected to one of Signal's servers. Now personally I don't think this data would be that helpful to the feds. They clearly already know your phone number because they need that to subpoena Signal like that's the only way Signal can look up your account number and they could work with your cell carrier or they could even work with your ISP directly to figure out when you last connected to Signal's servers without them ever actually subpoenaing Signal unless you're only ever using Signal over Tor or VPN or something like that to mask who you're connecting to. But regardless of that, Signal can only respond to the subpoena if the feds already have your phone number and so the only extra information that Signal can really give the feds or whoever is forcing them to give them this information is the account creation date and when you last connected which might corroborate a timeline of events that maybe the feds are putting together but if that's the case and they've already got your phone number you probably got bigger things to worry about. So what this update is really about is hiding your phone number from other people that are inside of the Signal app which is a much needed feature for the direction that Signal is going in. So you see I've been using Signal for a while now back when you could make it your default SMS app and send regular SMS messages through it but back then Signal was basically just an open source encrypted SMS app but in recent years it started becoming more of like almost an encrypted social media like messaging app hybrid sort of like telegram and it's things like the groups and stories and stickers and now usernames which are really making this the case you know it's not just a texting app anymore for people who already have your phone number and personally I think this is a really great feature because a lot of people have online friends these days that they want to keep in touch with but they don't necessarily want to tell them their personal phone number so maybe they'll add each other on Instagram or you know Snapchat or something else like that or let's say you just met someone and you're not so sure that you want to give them your real phone number yet you know maybe it's like a first date and you're not sure if the person's crazy again that's an instance where you might want to give them like your Instagram or your Snapchat so that you can stay in touch with this person but they don't have something as personal as a phone number well now you could just give them your signal username and you're like hey let's stay in touch over Signal so that you know you're not actually using a data harvesting app like Instagram or Snapchat so anyway let's get into how this works of course this is only available in Signal beta right now which is available in the well you can add it to Ubuntu's repository and install it fairly easily that way so that's where I have it installed right now in an Ubuntu virtual machine so on Signal desktop you can click on this gear icon here for settings and then click on privacy and then phone number and so this is the new default setting here who can see my number it's gonna be set to nobody now if someone has you added as a contact in their phone then your phone number is going to pop up in the Signal app and it's going to say that you know you're added as a signal contact on their side in the Signal app and you also have the option to remove someone being able to find you by your phone number and if you do this then you're definitely gonna want to make sure that you set a username so that people are able to find you so to do that click on your profile photo down here and usernames have to be at least three characters in length they can't start with a number and they also can't contain symbols other than an underscore and you're also required to have at least two digits at the end of your username here signal will automatically generate it for you but you can go ahead and modify this if you wanted to and just change it to whatever you want and you can also make it I think up to nine characters in length yeah up to nine characters in length for the digits and then of course your username also has to be unique so I'm gonna just go ahead and set mine to Bob 92 for right now I'll save it and then you can easily share your username with people this way by clicking this to generate a QR code so obviously this would work better if you're using the signal beta app on your phone you could just generate this QR code and then they can scan it with their phone and then it'll automatically add them as a contact you know or give them an option to contact you message you in the signal app right there or you could just copy this link right here and then you can message that to somebody you know hey message me on signal boom and then they'll be able to message you here as the username Bob 92 and then of course you can just change this username whenever you want to here you can change it to Alice we'll say and then yeah Alice 89 and then save that and then you'll see it changes our QR code and our link and if you know somebody's username you can also search for it here in the chats so let's do fine by username and let's type in the username for another signal account I'm using Alice 96 I think we have to put a period where it separates the yeah there we go and no groups in common so if you had groups in common then that would show up here and let's message them hello and then if we switch over to another Ubuntu desktop we see a message request from Bob and we can accept Bob here and then we'll also be able to see his profile picture and of course it comes back over here but we can't see this person's phone number anywhere on either screen so yeah that's signal usernames for you in the beta app and I would expect this to roll out to the stable version of the app sometime in the future so you'll be able to update one day and have this feature and I really like this I think that this is a great step in the direction of being able to completely decouple phone numbers from the signal app if you wanted to like to be able to sign up without having to give your real number to signal at all of course you could still get a burner Sam you could get a Google voice or some other virtual phone number then use that to register a signal account but I think having that option to not expose something as personal as a phone number to signal would be greatly appreciated in a private chat app and maybe leave the phone number registration or searching by phone numbers in there as an option as well so that people who want to use it as say a WhatsApp replacement maybe if you can convince you know like older folks in your family to use signal then they can start using it that way that way there's more people that are actually using signal in the first place but I really think not requiring a phone number is going to be an important thing for signal to add one day it's honestly one of the main selling points of session because that uses the same protocol as a signal and the only other big difference is that session is sending all of your traffic over low key net by default but let me know what you think about signals username update in the comments below like and share this video to hack the algorithm and check on my online store base dot when where you can automatically save 10% on all of your items at checkout when paying in Monero XMR have a great rest of your day


This paper examines the causes of food system crises, focusing on the core logic of capital accumulation, the profit imperative, and the relentless expansion of commodification and financialization. It also discusses the emergence of a social immune response in the form of decommodification, degrowth, and commoning. The paper concludes that the food as common's proposal needs further development and refinement if it is to have any real chance of success. This article was authored by Nick Rose.


Hello everybody to our session today on the state of open source software in Germany 2021. Good morning, good afternoon and good evening wherever you join us from the globe. I hope you are doing well. My name is Marcel Scholzer. I'm director at PWC and I'm head of our open source software services. And today I'm here with my colleague Julian who will introduce himself now. Hi, my name is Julian and I am a manager for open source software management services at PWC as well. And I would like to introduce PWC for a second and give you some some quick glance on why we are so involved in open source. Now, PWC is historically an audit firm that we are more involved in making sure that risks are appropriately managed. And of course, open source has some inherent risks. Think of managing using open source with complete disregard to the licenses. But we realize that there are even more risks in not using open source because open source is everywhere. It's the foundation to to share and collaborate and to have more innovative products. And in this mindset, we want to enable a digital open source future by providing managed services. For instance, with our OSPERS service, we want to take the cumbersome work of the OSPERS, especially in compliance areas and security. In consulting we want to take, I want to help you enable open source usage and get a good strategy on the road. And of course reduce risks by audit and certification and get some more understanding into your suppliers and their use in open source. So we first want to introduce you to the design of the study so as you know where the data comes from and that you can put this into context. So the monitor was performed now the second time by the Bitcoin. Bitcoin is the German's digital association and is representing companies of the digital economy. We first did the study in 2019 and now in 2021 with almost the same questions that we performed the study again and target group is the German market. Interviews were performed between May and July 2021 via telephone. And in total more than 1150 organizations here in Germany were interviewed, company size bigger 20 employees. And also this time the first year we also interviewed over 100 public administration organizations. The study was as I said performed by the Bitcoin and was sponsored and supported by many big companies and associations here in Germany, one of them being PWC. And I believe it's so important that we have some changes here now. We added smaller companies from 20 to 100 employees, which we believe is just a great market for open source. And we added the public administration and we'll get to this at the end of the talk. And I believe it's just very important to see where they are currently at because they have quite different challenges than the industry. But we see that they are still very interested in open source. Exactly. So thank you. Now on the next slide we'll focus on the industry outcome from the industry and then at the end of the presentation we'll look into the details what public services that respond to our questions. So let's start with the industry and we've put together the best information from strategy usage, contribution, compliance, security, and questions on ISO 5230, so open chain compliance standard. And we're a bit excited today because this is the first time we are presenting these results to wider audience because this whole study was just published last Thursday. So it's brand new. It's just out now. Currently only available in German, but in the next days or weeks it will come out in English as well. So actually it's really exciting to present this today to all of you. So we start with the lightweight questions regarding the perception of open source and so general question was, what is your position of your company towards open source. And here you can see that actually quite quite a great figure of 67% and that they're interested in open mind towards open source. And 25% are undecided 7% only 7% are skeptical. And there's a small percentage 1% who have no opinion or did not respond. But this is, as I say, a great number in terms of open minded people towards open source. And when we now look at the numbers by company size so as Julian said we have different company sizes interviewed from 20 to 99 employees from 100 to 199 from 200 to 400 from 500 to almost 2000 and then large companies above 2000 employees. And so with some of the questions we'll show you know always some results in general and then specified for the different company sizes so that we can also see is there a difference between the size of the company or which results because of the size of the company. And here when you look at at this question, for example, there's only one slight higher number with 79% in the mid size companies 500 to 2000 employees who say with 79% that they are interested in open mind but in generally the numbers are quite equally quite quite quite the same across all company sizes I would say. So, but the question is, why are so many companies on board with open source so what are the big advantages, Julian, what do they say. Thank you. I mean the most obvious is still cost. By the way, we did this survey two years ago as Marcel mentioned, and costs actually was lower that time around I think it was around 90%. So now we still on a 24% cost increase in cost benefit for open source. But what I find astonishing is that openness is in at least in some more important than cost. And this is something we should focus on because companies don't really use open source anymore because it's cheaper. Yes, of course for 24%. This is like the most important factor. But even more of those are interested in the access to the source code. By the way, this one grew to buy 7% over the last year, the last two years. So just accessing the source code provides companies with way more security than, well, and it did before and just access to open stands standards and interoperability with 3% of all people asked is actually quite interesting. Still, of course, things like the vendor lock in with 8% quite important, although we all know that in open source, you can't always change the provider, but still for 8%, this is the most important aspect. And we're for aspects like IT security. I think it's interesting to see that this isn't a dominant factor anymore. I think there was a time when open source was regarded as very unsecured and we had a time where it was regarded as extremely secure. Right now, this is not the point anymore open source might be secure. But sometimes for some projects, it is regarded that way. But being open is way more important for many than the aspects of security that seem to arise from such a business model. But of course, yeah, we have some this. Oh, I just wanted to mention this point. So 14% said that there's no advantage of open source. So coming from these 14% which don't see any advantages of open source. Let's look into the disadvantages of open source which were mentioned. By the way, this was an open question. So, the responses were just categorized in this study, but generally we didn't provide any fixed answers. So the interviews were performed and the responses were open. So we're starting with asking about the disadvantages. So Julian, what is the outcome here? The disadvantage is you don't have enough people for it. That's the problem. Human resources is just up there with lack of skilled labor training opportunities and internal capabilities. That's the factor why people or why companies tend to not like open source. By the way, we have this is single answer only, right? We were not able to, we didn't want to give the top five reasons why open source is bad. We wanted the top reason. And seeing human resource as the single top reason why open source might be at a disadvantage. This is quite interesting, especially as it doesn't have to be this way, right? So there's different business models around open source, some emerging, some are very well known, where the availability of services and of software isn't really tied to your internal capabilities anymore. And this is something that just slowly making its way into the user of open source. And there are some other things like uncertainty, which is of course, especially considering open source as the free component that you don't have support for. Obviously, there's little liability. But again, this seems to be something that can be addressed with appropriate means. The interesting thing is that IT security is about as much a disadvantage as it is an advantage, according to our survey. So I believe this is this is again, this is the idea that open source can be more secure. It can be less secure. And this is what the survey showed at least 9% of all companies consider open source to be inherently less secure. That's the number that we have to face. And sometimes this might even be true. And the last one, the last group that I want to focus on is the offer. There's just not enough open source around. So if we take this and combine it with the human resource part of things, the major problem with open source is because because these two together over 50%. The major problem with open source is just not enough of it. Then after these introduction questions to open source, we came up with one important question about open source software strategy. So do you have an open source software strategy? All the companies were asked and these are here the results. Only 25% stated yes, they have an open source strategy in place and 72% said those as no open source software strategy. And again, perhaps this is not too bad because it's an overall question to the whole industry. We believe this number has to grow. Because strategy is very important to make use of all the benefits that open source can provide and also is important on the other end to manage risks that might occur due to open source. So the strategy is a starting point. And therefore, we have this strong feeling that the availability of strategy and to look from a strategic point in the company or in the IT sector of the company. How can I use open source best and what is the strategy for my overall company behind it is very important. And when we look here at the company sizes, what the individual company sizes did respond, we can actually see that larger companies above 2000 employees, they actually have open source policy or a strategy in place by 50% already. So there we can see larger companies already realized that it makes sense to look at open source from a strategic point and to implement the strategy first of all. Also, you've been consulting and involved with these strategies, not all of them, of course, but is this a new trend? Is this something that has come up just in the last year or is this a larger thing that actually more companies are currently adopting this and have been on the road for years? Good question. I mean, from my point of view, and what we've seen in the market is that, of course, open source is around there for 20, 30, 40 years, and it was used in the IT departments. It was used for many applications for software development and so on. So it is around already. But thinking about it strategically, as you mentioned before, for example, in terms of how to manage the HR topic, how to manage all the benefits and so on. This is rather newish, I would say. I mean, it also came up in over the last decade in terms of managing the risk of open source. We talk about an open source compliance management system. And then when you talk about in compliance management system or a general management system, management system should always have included a strategy because based on the strategy, policies, processes, tooling, et cetera, can be applied and aligned to the strategy. And therefore, I think it's rather newish. And as you can also see 2019 in our survey, it was a few percentage less who had an open source strategy in place. So it is a growing trend to implement an open source strategy. This is actually quite interesting. So what I'm hearing is that these new challenges that we have, right, the abundance of open source and still the lack of even more open or the problem that there's not enough open source. This leads to a new approach to open source, not with some smaller divisions doing open source the way they need to. But we start to focus it on to the larger strategies of the whole company to address problems that are to in a certain degree new, I believe. So of course, I mean, with with open source, you can drive your digitalization, you can drive leadership on the market in particular areas, you can set standards, you can attract talents and so on. And these are, I think, strategic question for a company for a product portfolio for a company's portfolio, where open source can have an important influence. Therefore, we suggest to think about it strategically and come up with an overall open source strategy that, of course, aligns to the company's strategy that makes sense, of course. This is a great one. Do you use open source? It's, this is, this is one of those questions that you just have to ask that you know the answer is going to be interesting in one way or another. So 71% of companies do not believe that they use open source. So this is unlikely, right. Open source in every mobile phone in literally every component, every software that you have will have some sort of open source in it. Even Microsoft Office has open source components. So it's unlikely that 26% managed to go without. But it actually, I believe this is more a question of mindset to consciously use open source, maybe for the reasons that it is open source. Or do you want to, are you, are you aware that open source plays a role in your supply chain at some point? I believe this is a great number. Again, 71% of companies are aware that open source has something to do, so to speak, with their daily lives on their business. And again, this is a representational study. 71% of all companies, now there are a lot of companies around. And most of them are not related to software. But still 71% are completely aware that open source is part of them. I believe this is great. Of course, should be 100. But let's not get ahead of ourselves. And we explained earlier in terms of the set of of the study is that this time we included companies with 20 employees and above. 2019, we only questions company with 100 employees and above. So therefore it's a bit tricky to make a comparison, but of course we have all the detailed numbers and figures. And when we compare this number here, actually, and look at the companies with 100 employees and above, actually 76% say they use open source. And this compared to 2019, it's an increase of 10%. So actually between 2019 and 2021, increased by 10%. So more and more companies realize or state that they use open source software. Again, a good trend, good trend in terms of realizing that they do use open source. And the question is now, which of the following statements are in which areas do they use open source. Julian, can we categorize this a bit or what is what is the main information here, how they use open source. Yes, so we can maybe group them a little bit if the first two are are you using open source without changing the source code with the first one focusing on internal usage and the second one on to products and solutions. And then we go into the next two bars, which change open source. So do you change open source for your internal products or for internal solutions or products. And I believe this is actually quite interesting this is multiple choice by the way. So of course, you can use components without changing them and you can change them, both as completely fine with us. Actually, with just one number that struck me was, was that 21% of all companies this is the bottom one are actually well aware that they use open source make changes to the source code within their products. So this is, I believe, a quite interesting number because right here we see that open source is such an important and vital part of their product development that they have to change the component itself to make what they wanted to do. And I just believe this is this is an incredible thing. Of course, 52% are well aware that they use open source within their company without changing source code. This is completely fine. Should it be 100. Well, again, representational study. I don't know. Many companies do. But don't leave out the last number was 8% which I think is quite interesting. So that's 8% of all companies actually use open source in their core products. This is, this is relevant. Absolutely. So often source did change from being such just a niche thing, right, to basically part of every product right from routers to cars these days, right. It just made its way onto the mainstream. It just seems low. I believe it's higher. I believe 8% to it consciously. It is going to be a higher number in reality. Okay, so we talked about open source strategy and about management systems before. And here's the next slide does show us interesting figures about management actually divided into company sizes. So the question was how many employees in your company focus fully on open source software management. So it's not about people who design products and to who produce products or who code or something who use open source software as part of their job. It's it's really about open source software management in terms of security and compliance license compliance. It's about policies to make open source work within the company. So it was explained it's about. Let's face it's the Ospo. So how many people do you have in your Ospo. That's actually the question. And when we look at the figures. The, the results or the answers were actually numbers of FTEs which were named. And when we look here. What's quite interesting is that one to five FTE so that's quite an amount of people one to five FTE who fully focus on open source software management are stated by many companies by 3961% 54% 49% And then in larger companies 30% of the companies say they have one to five FTE managing open source. And then when you look at larger companies 2000 employees and above. They actually with 46% state that they have more than five FTEs to to work on open source management. I mean of course we know the examples from large global organizations who have 20 or 30 people or more in the centralized center managing open source centralized Ospo with satellites and they do code checks and license compliance tasks and so on. But I mean these are global and large organizations, but when we when we talk about companies with 2000 employees and above. I think it's quite an impressive number that 46% says they have five or more people to manage open source. By the way, we have a different number, not from this monitor, but the to do group tends to do surveys on a yearly basis as well. And the to do group, those of you know, basically the links foundations Ospo network, I would call it. They ask, they have a survey where they, where they ask their members and other people to participate and given given estimate on how many people work in their own posts and they have a different number. Because it is going, it is vastly higher they have over 10 persons over five over 10 FTEs per company doing open source software management. And I just find this very very interesting because right this is a number for the to do group has a very good number for companies in the Linux foundation like for companies who do open source who are contributing who are who tend to be leading in some way. But this one is representational, but this is everyone. And I find it quite interesting to see that still if we remove this focus. We still have 14% of medium larger companies 500 to 2000 with more than five FTEs involved, and over 2000, even if you're not an open source or links foundation member. There's going to be 50% with more than five FTEs involved. I believe this is just an interesting number to to grasp that actually every company, or most companies are in some degree related to open source and feel obligated to manage it. We come to our next figure here, which is about security because managing open source one part of this is of course the enablement. It's also the compliance, but very important topic today is also of course security. So Julian, what, what is the latest here from this survey about security assessments. Well, I hope this is not the latest and greatest because according to this survey we do manual checks. Now, I believe opens automation in the security frontier is on the rise, I believe this is understood. Still there's a lot of manual work involved I believe this is the one key aspect that we have to take away from this. There are just so many things in open source compliance, open source management from security to compliance right. That's just not well automated. This goes to hardening right hardening containers, this tends to be manual work checking upstream. There's a lot of manual work involved and right tools are coming up solutions are coming up or are available. We still see that a lot of personnel is just bound to do manual, manual security, something from assessing components to creating hardened containers or applications. And we believe this is something that is going to change over time, because we still see that open source has had a tremendous growth in the last year. This is something that is due to that that open source has just overwhelmed many companies snuck into their processes, and it's just about to get more optimized, I would say. Perhaps one information here on this graphics for example. So these are the companies interviewed who use open source or integrate open source. So the sample size is a little bit smaller. And therefore it's actually the companies who say they don't use open source, they didn't respond to this question so it's only the companies who actually say they use and integrate open source and develop open source software and so on. And I think it's a little bit frightening that 23%. So that's one quarter actually state that they don't do any security checks at all. And perhaps they become aware of vulnerabilities or they do not. So that's the number I think this needs to be worked on. And Julian, you mentioned all the manual work. And for me always the challenge with manual work is that it's labor intensive. It might not be so effective. And sometimes with manual work, of course, also issues may arise. So, and I think that's again the topic that needs to be worked on. And when we now look at the next question, so selection criteria for open source software projects. Can we see the any combination or any on any hint from from security and how relevant is this for for the companies when they select open source software projects. Absolutely. The thing is we don't know who answered which, which question in relations in relation to the previous one, because I would wonder, looking at professionalism and the CVE count on security projects to 55% of companies are these the manual checks, or is part of these the 25% who just hope CV is don't exist. So there are various ways to look at this. But actually this is this is interesting that having a project with few CV is tends to be the number one criteria to use a product and just being followed by free use act by the way, we consciously have free use and royalty free. So this is again this is very similar to the openness aspect that we had in the beginning. Companies have more regard for free software in terms of software that they can change and they can have access to and so and so on. And then just the pure fact that it's for free because this again this is something that slowly coming into people's understanding, even the open source ecosystem needs to be paid, and even support needs to be bought at some place or another. So the royalty part slowly coming down. More important things are free, but most important that they are secured in some way. What I personally find interesting is that the community tends to be very irrelevant to a given degree, which I find interesting that the reputation and activity of a community doesn't seem to be such a large factor anymore. We wonder how this can be. But I believe this is a lot of due to the fact that this is just very intransparent thing. The components are just done. They are not exposed directly to the internet. And you're just happy that they exist the way they are. So basically make sure there's no CV in it and whether or not it gets developed further isn't of large concern, although we still have to have to keep in mind. Although most companies didn't take very important in the community parts, it's still important, right? So maybe don't draw this too dark, but it's an interesting change here. Okay. So now let's look at participation in open source software development. So the question here is, does your company participate in development of open source? And I think that's quite an important question. And because open source in the community, I mean, that's the basis of open source to actually share and collaborate and to participate, or at least a very important part. So when we look here at these numbers, the answers were 55% participate in open source software development and 43% that do not participate so far. And here in the middle, when we look how it's spread over the company size, there's not too much difference. Only larger companies and 2000 employees and above actually say with 75% they participate in open source software development. Can I ask you something? You said 42% do not participate in open source yet. Should every company consider participating in open source development or is there a reason why maybe you shouldn't? Or is this a road for everyone basically? It would be best if we all end there. I mean, it comes back to the question of strategy and where do you use open source software in your company and what do you use it for? It would be great if everyone does participate. And the next question is actually how was this question in terms of participation interpret? So, I mean, if you participate in a community and just raise some questions or make some suggestions, that's also participation. If you upstream bug fixes or smaller code amendments, that's of course participation. And particularly, this makes sense when you depend on some open source software and you don't want to make a fork within your organization and then have to further develop the component on your own. It makes sense to participate, to upstream, etc. But if you ask me if everyone has to be a project maintainer and has to have 20 projects outside up and running, I think that's very individual based on the company and the fields the company works in. So, and when we look here at in which way they participate in the open source software development, it's interesting because 36% the highest number they say we buy support services or subscription for enterprise editions of open source. So that's also some part of participation. If you buy services and pay for it, where open source software is further developed, you don't do it with your own staff, but you engage with other companies who do that. It's also participating in open source software development. And impressing 21% say that employees or teams within the company participate in the open source community and in projects. And here the number at the bottom 9% say that they change open source code and provide it back to the community. And that's, I guess, a good, good and impressive number. But it has to go up. It will. This we can be sure by the way looking at the time. I think we should speed up a little bit so we have a chance to actually look at the public sector. Okay, then I'll take this slide. It's a quick one. We talked about participation open source. We talked about strategy and this is a mandatory question of course. Do you have an open source software policy and compliance process and just remember how many people actually say that they participate in open source and they use open source, but an open source policy to manage open source within the company, only 22% states they have. Again, the numbers, I think that has to go up. And it actually compared to 2019. It went up a lot. It went up by 59% compared to 2019 in the like for like comparison. And when we now look at the compliance process, do they have compliance processes implemented and documented. They present say they have compliance process. So again interesting 48 heaven compliance process, but only 22 have a policy. So it's again they do something, but perhaps it's not completely written down in a policy and spread over the whole company. Actually, this is something that we see quite often that there tend to be some divisions who do open source do it for longer have some, some old experts in the field and of course they know how to do their compliance processes. So it never made its way to corporate policy right so there's still a lot of divisions who don't have the compliance, a policy or the process. And this of course reflect in the policy right the governing thing often is just not there, but for many of the processes they they they know they exist at some point. So 50% don't have a compliance process at all, which leads us to the next slide with a question about the adoption of ISO 52 30 Julian. So what is this about. Oh, this is basically the question. I mean you all know if ISO 52 30 this is Linux foundations open chain standard though the big management standard for open source in companies. It is being recognized. I mean it is if an ISO standard now so it's hardly to be avoided. And still we have 50% of companies who are not that aware of it. Interestingly, at least for me is that this doesn't really change in regards to company size. It's 50% for all company sizes right. Okay some some 40s in it but basically it's always 50%. And this is the ones for the companies who actually have dealt with open chain right so not the 50% who didn't. And these ones. They see a lot of value in open source. So basically if you if you want to look at the at the right side graph for a second. This is just a small added value. This is the right the red part right for smallest companies 41%. This is just another compliance requirement, probably. At least this is how I believe it is felt. For the larger companies up from starting with 100 and especially for the ones who work for the big for the big OEMs for instance the 500 to 2000s. They see large or larger value in open chain and especially if you if we ignore the 2200 for a second because again they have other things to do then compliance more often than not. This is a huge demand for open chain right 100 to 200 employees rather small companies see see very high value at least for 36%. This we believe is is an extremely high value we did not expect that to be such so well received. And again the 500 to 2000s by just 6% so small value this is I believe again very important impressive. But understandable right these are the companies who provide a large amount of products to more compliance driven larger companies. So they are happy to have some sort of way some way to document their process to to basically have a process to follow understand how best practices in open source work. Because they more often than not already do a lot of open source. But it's it's not very regulated right there are very few processes that you can follow and now we have one. And this is what we see here and actually to self certified to show them to your customers and clients or to get certified by an external party and then have an official certificate on compliant open source software management. So that's the value I think say they see here. Absolutely I mean we have seen the full time equivalents that are busy with doing open source compliance in and out. And this is something that I have at least experienced multiple times that they are busy with the software the product they get provided. Right they their software they buy from their suppliers and whether or not it's compliant is weirdly documented sometimes because it wasn't really standardized for a long time this is not something that we are going to change. This is actually this is going to free up resources significantly because now we understand that there are processes in place to manage open source accordingly. And basically reduce the risks very very very unanimously. And now let's have a look at public sector and their answers. So as we mentioned before first time. This group was also interviewed and involved 100 public sector organizations were questioned. And here we present a focus on strategy usage and contribution. And we always compare it actually to the numbers from the industry so this puts it a little bit into into context. So we start here again with perception of open source software and public administration. What is your position and do you remember here you can see the higher numbers easy or radish is the red color and compare to the orange so the red is industry and orange is public sector. And interested and open minded are only 32% in the public sector this is less than half of the industry. And skeptical and dismissive actually 23% so that's almost one quarter skeptical towards open source software, which is again much higher numbers and what we've seen and here from the industry. Doesn't look too good does it. But, but I believe there's a good reason for it. Public public sector is differently regulated. And I've spoken with with people from the public administration who even even even just create making something open source that they have already completely regardless of whether or not this made might impact their business or not. They're not even sure whether or not that's allowed. So they have a completely different rules set, because once the public sector for instance introduces new software, maybe they paid for it from tax money and so on. And while this is demanded by many throughout the world, look at public money public code for instance. It's completely unclear whether or not they are allowed to do this at least for many of them. I believe many see a lot of risks related to related to open source. They often have a more complex legal structure in terms of how they got their software in the first place. And I believe this all leads to being more skeptical, more dismissive, not really just being against open source, but I believe there's a larger fear that they can't just use it that simply. Because perhaps they think about using and doing open source also has something to do with skills skills that and people and HR that they need additional people to actually be involved and in open source software. And in public sector it might not be so easy to not so flexible to onboard new people to have this positions. So this might be also one case why they are actually skeptical because they perhaps think it's not so easy for them to manage. When we look here on the right hand side, the numbers are not so different to the industry. So the answer of do we use open source software is 46% compared to 71 in the industry. And so I think the other difference is not so strong. Absolutely. I just like to point out that they have 5% more strategy than the industry, while have a completely different view in terms of their interest. And again, I'd like to put the idea forward that the barriers higher. So the 30% who are interested in open minded about open source are most likely the ones, the 30% who have the OSS strategy. So that for them it's more of a requirement to actually do open source to make it make it former than for the industry who can just go ahead and have the strategy for for other purposes. Yeah, I'm just conscious of time going to the next slide. And we just wanted to highlight also this question participation open source software development. I mean, it's not surprisingly based on the slides before and figures before. So the participation open source software development in the public sector is a little bit lower than in the industry, compared 64% to 55%. And of course, the answer that they do not participate in open source software development is by 50% is higher than in the industry. But I think this is something that which will change over the next years. That's probably going to increase but must still 46% of the public sector, say they participate in open source development. And this is not too bad. Again, again, this is just a certain German sector. So we might have to focus on that. But I believe for every, every public sector, the perception is smaller. So, actually, I'm quite happy to see this being in the 50% range here. And when we look at how do they participate comparable to the industry so they also do buy support services subscriptions. I could have thought this number would a little bit be higher. It's 30%. I would have thought in public sector perhaps they do buy more services and subscriptions. And interestingly, 12% also initiate and support projects in the open source community, which is a good number for. And actually 22% the public sector, they, they provide change open source code and developments back to the community. So if public sector does open source, they actually also provide code back to the community by 22%, which is a much higher number of the 9% which we heard from the industry. And which is a very good sign because as you mentioned before, public money, public code. This is what they live here when they say by 22%, they provide code and changes, etc. back to the community. Absolutely. I find this one just in contrast to the whole, the previous slide where they have just way less interest in open source but if they use open source and they just give it back. I like this idea. So we have to sum up our talk here. We could have shown more slides but this was the most these were the most interesting ones I hope you have known good idea on the state of open source software here in Germany is the last latest figures. The whole study and the full information you will find online. You can visit our website and you will find the whole study and some more interpretations from from our end on these numbers. Thank you Julian for joining me here on this session. Thank you for listening to to this to our talk. And if you have any questions and come back to us anytime we are happy to give you even more detailed figures because we have the full numbers. So if you have specific questions to a particular industry sector and so on, feel free to to ask us and get in touch with us. Thanks very much and see you soon.


This is a Witchspace news special update, I'm CMDR Buur, here we go. Frontiers community manager Will Flanagan dropped a huge bombshell in a forum post this afternoon which I've linked below, I urge you to read the full text of it but I'm going to go through the major bullet points now and then break down our feelings on it. Firstly they note that the September update introduced a huge amount of bugs into the game seriously affecting players enjoyment of the game and causing a lot of understandable frustration within the community, they then go on to apologise for that frustration. Will then states that as a result of the September update and the resulting response from the community they have reviewed their internal development process and have decided to refocus their development efforts from now and into 2020 to address recent and long standing bugs in the game including those from the issue tracker system that players use to report bugs. As a result of this refocus they are planning to roll out a series of patches to address the bugs every 3 to 4 months and importantly these will include a period of public beta testing before the patch rolls out, part of that schedule also includes dedicated time to address any major issues that appear from the beta testing. The first of these updates will have its public beta in December this year. Now here's the biggest bombshell of all, as a result of the revised schedule the release of fleet carriers is being pushed back to the second quarter of 2020. They also stated that whilst they understand there is a huge demand to know what the 2020 paid update actually contains, they don't want to talk about that content until they are sure it's at the right stage of development and not before carriers have been released. To that end they've stated that they will not be releasing details of the 2020 paid update until September next year at the earliest. So obviously there's going to be a huge amount of disappointment from this news, carriers were going to be here for Christmas, we're now looking at probably June next year. Here's our take from this, it's clear that some mistakes have been made at Frontier. In response the community barked at them, Frontier have then listened to those complaints admitted that they've made those mistakes and as a result have made a commitment to try and do better. The community barked saying it would like to see public beaters brought back, this is something we've also thought was sorely lacking from recent updates. Frontier have also heard that bark and they've brought back public beaters. The community barked, we want bugs fixed, Frontier have responded by saying okay we'll fix the bugs. The community have also been demanding a roadmap and wondering quite loudly ever since the 2020 update was announced. If we can't know details now then when will we know them? Frontier have heard those demands and we now at least have a roadmap telling us when we'll be told which is around July next year. Now the upshot of all this is that obviously Frontier are not magicians, they can't pull this stuff out of a magic bag and sadly that means the carrier delivery deadline is the cost. Obviously it's a massive disappointment, it really is a shame that FDF didn't see this coming a bit sooner when they could have set some more realistic expectations, however it has happened, they've listened and reacted. We do however really hope this is a watershed moment for the development of the game that we, all Frontier included, love so dearly. I'm personally really glad that Frontier have made a commitment to address the bugs, obviously disappointed about carriers but I'm also a realist. Bug fixes are much needed in certain areas of the game, that stuff takes time. Collating beta test feedback and recreating bugs etc is good for everyone and good for the game but it takes time. They've heard the calls to action from the community and have tasked themselves with acting upon it, that is to be commended, however this is the second time fleet carriers have been delayed so having drawn this line in the sand FDF need to ensure they deliver on these commitments, otherwise they risk further alienating large sections of the community. On the plus side, my carrier credit anxiety has been somewhat alleviated as I have much longer to now save up. That's it for now, thank you so much for watching, we'll be back later this week with more videos, until then, oh seven commanders, follow the greens on the way out and do keep clear of the toast rack, we very much look forward to seeing you next time.