Welcome back to the 21 convention 2018 of Orlando, Florida Our next speaker is a former heavyweight boxer retired military and a physicist with a BA recent graduate He's also a blogger at ed latimore.com Without further ado, please let me welcome the stage ed latimore So good morning to everyone and I hope you got your black coffee very black It's the only way I drink and everybody you know follows me on Twitter No, they got this running series of coffee so black jokes and And it'd be weird if you came up and I was drinking coffee with cream That's why I say the best part about these kind of things is that you get to see the authentic person behind the internet persona So I'm not a phony. I'm drinking black coffee like the rest of you so My speech today my presentation today as you can see title being red pill and a blue pearl world how to keep your mind and soul in the madness When I was thinking about what I was going to say to everyone I wanted to draw on something personal to me because I'm a big believer that if you're going to do anything involving putting yourself out there whether it be content or even working that you should come from a position of Experience and not just theory and so for me, you know, everyone's got their event that makes them red pill My event was at 23 I went through a harsh breakup and started dating a girl who was seeing a few other guys And long story short she tricked me and made me think that I had a child on the way That was not mine and eventually I learned it was not the other guys either who we thought it was it was another guy So we go through this and like man, how did this happen? I thought I was a savvy guy, but turns out when your ego can be incredibly blinding So I went through this phase and when I was 23 Mostly 20 20 22 23 24 while I was really, you know, I was a voracious consumer of Red pill content and really trying to figure out how to make sure I would never be in a position To accept such meager offerings in my life in terms of women ever again What you learn though, it's not everyone is interested in The truth not everyone's interested in know how things work. They just Want things to work out hopefully magically and it's not, you know This life wasn't just for them when you talk to those people some of them are gonna be your friends your family In fact, most of them are gonna be very few of us and that's why we're all here from all around the world Very few of us got so lucky that we were surrounded by a bunch of like-minded Red pill guys who aren't on the truth and knew what the game was all about So I had to figure out how to exist amongst these people and I Felt miserably in many ways and today I'm gonna talk about not how not only how I felt But how I want some of you who are in various stages of swallowing this pill How you can go on and not be lonely because you know like socrates was saying in his speech before You know loneliness is a big deal and we we may not be birds at the same feather But we can definitely flock together and if we don't we're gonna fall So let's let's get on with it quick review for the Older gods who notice are the veterans of some of the new guys. What's the blue pill? What is the red pill? I'm one of those people. I noticed some debate about this But my stance is that you can be red pill about anything it doesn't just apply to women However, today, we're gonna be talking about it in the context of Relationships, but you can be red pill about politics about nutrition All these things, but what is blue pill? Molding your life to the expectations of society regardless of what your desires are Many of us are just going along to get along.  Those presents didn't just fall down the chimney and a lot of us a lot of people anyhow Not us in this room, hopefully a lot of people still believe in Santa and That is believing how everything they're told as opposed to figuring out. Yeah, man We got to go put this working in body's presence, you know and Operating from a state of fear conservation and scarcity This is a big one because In order to keep you believing these things there has to be something that you're afraid of running Towards there has to be some risk. You're afraid to take the The payoff has to seem not worth it and the way, you know, this is Maintained is you know, you you pick a side and you got to be on that side rather than think for yourself and and this your tribe will Protect you even if you don't agree with that trial where you you're not even naturally part of that tribe It's just how you got so tribe you got pulled into Many of us are like that In terms of a religion that we were given and religion is a very good thing But many of us are not allowed to question the things that go on for fear of looking like a trick Many of us are not allowed to question Are we feel weird question and nutritional advice given to us by the masses the food pyramid and many of our? Nutritional options that have resulted in a 70% obesity rate in this country we question that and People look at us like we're crazy But we're not questioning it. We're afraid to stand out. We're afraid to be pushed aside We're afraid to have everyone look at us, you know, it's like that saying you can be a hammer out of now Well, many of us feel like what a now we don't want to stick out We just want to get hit back down as soon as we can or we rather we prefer it happens that way So we don't have to deal with more conflict from outside. But what is the red pill? Let's get to the positive stuff Going after what you want to optimize in your life regardless of what society says this to me is the number one thing some of us Want a bunch of girls some of us want a relationship some boys want to live in the forest some of us want to live in the city Doesn't matter, but it's going after what you want. Some of the biggest arguments I have with people is that I have a very Clear and I've always had a very clear idea what I want out of life and sometimes and some of it Agrees it whatever one some of it does not but what's important is it's mine and I see the reaction when I Stand up for you know what I think I want out of life So I know that many people just based on some of the conversations I had last night I know that many people have the exact same experience Forming opinions based on real-world experience and not socially induced indoctrination also known as bro signs if you do I'm a big fan of bro signs personally and this is from a guy, you know who has a degree in physics. I 100% believe that it you know It doesn't have to be right to be correct, you know You whatever works for you is what works for you and if it brings you happiness and it does not destroy other people Then you're doing alright and Operating from a state of courage fulfillment and abundance and this one should be clear, you know if you believe That it's possible to do a thing and you can go out there or go out and do that thing and that that sounds You know like some some kind of motivational who were out whatever but I'll never forget I was looking at some video of some guy going around Picking up girls on a beach and it was one of those YouTube videos, you know They say some are stayed some are not who knows right point is my buddy and I were looking at these videos And we said that looks so cool and another friend of ours are like man, that's obviously fake You can't do that And I said wow and I didn't argue with my friend But but at this point I had learned enough, you know some of the things I'm going to talk about in this presentation I had enough experience with those things. So I was like, you know what? I'm just going to look at you and wonder why you don't think that's possible But I'm not gonna argue So what happened where you swallowed a red pill some of you are familiar with these steps But if not here's our continue we are our review It's not this way you don't think the world works that way You're in the denial stage. Everyone is in denial at the beginning unless once again You were fortunate enough to come up and know it is how the world is. I Hate that it's this way anger and we all Get so mad at How things really are no one just jumped from all right Santa isn't real and they just accept that non-man kids throw tantrums man That's just what happens in many of the kids in this way Some of it's this way, but not all Then you bargain you you you try to eat some of it throw the rest of it back up But you can't you can't go back to fairy tale land I guess this is not too hip on the particular lingo or at least what constitutes this phrase But I suppose this is what some people refer to as purple pill You know where you where you have swallowed this thing and you're like, oh god It tastes horrible and you're trying to throw it back up and it comes back up purple and it's like Holy shit, it really is this way Depression you know once you you take in that People want to be a certain way and you just can't it just can't go to it you know we talk about hypergamy and That concept really bothers a lot of people but who bothers more than guys who reject it or guys who have accepted it and They realize that it places the burden of performance on them They cannot just have it the way they want it to be you have to work to be a certain way as I always say nature Does not care about your feelings Nature is not a social justice warrior nature only cares if you can fight and if you can reproduce I usually say another word that begins with F But there's some editing up here in the last part. It's all true acceptance Once we reach this point or you know, you're somewhere along the way You got to make a choice. You're gonna go. Okay. Well, what's next? Everyone has a different response to it You know, I regardless whether you're your mig towel or your Pua or you want to build a trad life or whatever The point is you come to that conclusion only after you've you've absorbed all of this That doesn't mean your conclusions right or wrong But your process that you've arrived at it is correct You have seen that the world is in desperate need of something some different response Some different way of living and you want to go on about that So, how do you continue? I Went and found this quote. I thought it was really cool You know, if you belong to the world, it would love you as its own as it is You do not belong to the world, but I've chosen you out of the world. This is why the world hates you Amen John 1519 That quote speaks to us all in here. I Know that from my experience. I know that from talking to me you last night One of the most difficult things to be is to be aware of the truth Especially when everyone else is operating from a position of falsehood a position of I want this to feel good Not I want to do what is best and very often those two things do not coexist They are mutually exclusive So how do you continue once you have decided to no longer be part of the world? step one These are just some things I learned that you're gonna see now. You got to let the sleeping dogs lie That quote from the Matrix we never free a mile once it's reached a certain age It's dangerous. The mind has trouble letting go. I was talking to someone last night 53 years old 53 years old and he was saying he was he was getting red. I don't think wow, man. That's really impressive because most people That long they're not going to touch it Is you Being someone who is touching it you have to remember you don't get any points For making other people see that you've done this and many people are going to resist Your influence your ability to try and wake them up because to you How they're living is incorrect or at least it's not optimal When you try to point that out to them, they're gonna like, well, what do you know, you know to them? They think they're happy. They have everything they want security is Unbelievably seductive and it's way more inviting than freedom and freedom is really what the red pill gives us This red pill lens lets us see reality for what it really is And when people don't want to do that if you want to continue to be around them You have to just let them be that's really what the crux of everything you want to say afterwards comes back to you You have to let them Be then you got to let people do themselves as they say or we say I'm gonna do me, right? The game is to be sold not to be told man. I love that quote so much I don't know if it's just the rap fan and me and I Are because it works so well No one can be told what the matrix is you have to see it for yourself I have a theory. I think The better your life is the less hardship you have to face growing up The more difficult it's going to be for you to accept anything related to the red pill I think when we touch some tragedy when we have an event that lets us go.  It was that event what the girl and the baby maybe for somebody is finding out their wife is being not faithful to an extreme amount but we have we have these these events that that wakes us up and Not we've touched it. We can't unknow it. We can't not experience it You know, we really wish we could sometimes sometimes I like to believe That the reason I didn't get presents when I was a kid is because Santa said yo, I'm not messing with Joe Black as this year when in reality it was Yo, we didn't have nearly enough money. It was food or it was Christmas presents. That's the reality We can't believe in that so you have to remember if you're gonna talk to any of your friends about this stuff and ate a people close to you Gauge what they've experienced See if they're there if they are blissfully happy or I'll say blissfully ignorant really then Let them be let them be because they're providing you companionship and friendship and and they are alleviating any type of loneliness you may face But if you got somebody who's dealing with some rough and the world's kind of like Shaking shaking them of them. Hmm. This isn't how it is. Well, maybe maybe they'll listen to you The Hawthorne effect is your worst enemy If you tell the rats that they're in the maze, they'll stop searching for cheese just to prove a point Now I don't know how many people here are familiar with the Hawthorne effect is one of my my favorite things that it Boils down to this if you tell people that you are searching or if you tell people that you're watching for a certain behavior They'll do one of two things They'll either behave in that way because of some kind of incentive or they will not behave in that way Because there is some kind of penalty or they just want to ruin your day and your experiment The point is you won't get the natural data that you need To draw the conclusion about reality because we we talk about this in terms of looking at natural Experiments and seeing how people respond in the environment, right? So what does this have to do with forming better connections with people as a red pill person in a blue pill world? What's the first rule fight club? Don't talk about fight club, right? No, I mean, I don't know why they said that I mean, I don't know okay Okay, I think about you I would want to talk about fight club But I like to apply this to everything else particularly with girls the first thing many guys want to do Especially the young ones is they want to talk about How to use them some game man? I mean I think I think the one of the biggest search terms of these field reports and these lay reports, right?  All you are my friends now, hopefully But you don't want to discard old people as well because there's no reason to if you don't have to Healthy cynicism beats remorseful anger You will fall to ruin because you believe that exceptions to the rule make the new rules Now we talk about this not all ex are like that the mistaken belief that you can name someone here because the average doesn't exist You can name someone to far and because the average doesn't exist and that's how we we usually use that when we talk about the female nature and Things like that. Oh, you know most women behave this way therefore that the fact that that girl Isn't behaving the way. Oh, you just wait you just wait, right? and There's two implications to this one is the most common one which is you need to know what you're dealing with and You need to sit back.  We're good. We're good Low social media profile Instagram. Okay. We're good. We're good Came from a house with your whole family. Okay. Okay. Okay. Your father wasn't in the picture. Wait, wait What? Oh, he died when you were getting one. When did he die? You know, I Didn't say that the point is That if you get you I was so used to dealing with This part that I would had no idea how to deal with someone who actually did exist at this part And we usually think about it in the reverse and I'm really happy that she was Patient with my craziness, you know, this isn't some some love letter Whatever I'm just making a point and that point is that had I believed that all women are Exactly like that. I would not be open to any that are and I did believe that But you have to get some experience you have to remember that you're gonna encounter some exceptional individuals now now remember by definition Those individuals are rare. They are not the norm and those are the ones that you need to Bring into your world and bring them into your world slowly Or bring them into your world surely avoid I told you so syndrome You know and this is a this is a big one for many of us in here Because What happens when you can see the world on cloud it when the smoke is no longer covering Your eyes and you know exactly what's going on Well, you you want to tell your friends you want to you want to tell them and you want to warn them when they're about to get into a situation Everyone in here Well, many of us anyhow have had that friend and we were like man. I know That your girl is no good Not only I know she's no good man. I saw her Hell man. She was with me And he's like man you gotta get out of here with that man And you can keep one of them keep one of them and really you are doing it from the goodness of your heart That's that's what's mom Barkley is that For you, you are driven by very pure motivation You want to look out for your friend, but how does he see it? Well, he sees it as you trying to wake him up and he ain't ready to wake up. He ain't ready to believe This Santa didn't get a flat tire He wants to keep believing the Santa said nah, I'm not delivering it out of houses you And then when things go south is they often do when you can foresee and predict them correctly He's gonna he's gonna be in a really bad position. He's gonna be hurt and You have to resist the urge To tell him I told you so and not even exactly like that because that is obnoxious and childish to say I told you So right no one does that But we would we like to point out, you know, well, I gave you these warning signs and it was this and remember that time I said that you know No, it doesn't do anything but push people away Doesn't make your life Better it doesn't make their life better.  You can be a supportive friend You you can understand you have to understand that just because you woke up Doesn't mean everyone else is gonna move to the same alarm clock. It's not gonna happen But be patient and maybe it will one day and if it doesn't you got a good friend when you need to step away From from all this by the way, I want to I want to when I say all this what I mean is, you know, we We know what it's like already we know The red pill universe we know the truth But goodness gracious imagine if everything you consumed was only red pill How could you stay positive about anything in the world? It's kind of like why why I don't follow the news anyone who follows me on Twitter knows I'm a big talker about how I do not wise news. I could not tell you anything that's going on I know we got some new guy making laws now. That's like and they and I guess he was a big drinker That is the extent of my knowledge of current events you're gonna need to step away You can't go back in permanently But maybe you want to just go and have a break and to have a break to have people that want to have you around You can't piss them off when you're feeling real red. It's like come on man. What are you doing all tender? You already know you're giving them validation bro. We got here No, you got to let these sleeping dogs lie You have to let them be that way because you're gonna need them one day and that's a real hard thing to swallow You're gonna need them to keep you sanity forgiveness We forgive them for they know not what they do any but any rap fans in here knows that voice that I just dropped into Yes, I'm but someone's like yeah, yeah, that's stuff from notorious dogs, man That's not the actual quote, but the but the idea Is is that I don't think many people hurt you intentionally. I Don't think People really think about you at all to be honest with you.   He's not thinking about me I just happen to be right in the way, right? and and Collectually understanding that is the first step to forgiveness and there's going to be a lot of forgiveness The more red you get The hardest part for me in this Aside from forgiving myself because that was very difficult because I had to forgive my mother because My mother while she did the best she could She she brought us up in an environment It was not conducive around people that we should not have been around and exposed as things We should not have been exposed to and I was I was fortunate I am here standing on this stage in front of people Teaching about how I move past it and the tools that I use and I continue to do that My sibling is not so fortunate and For a long time. I was angry very angry angry at her Because I used to because when you when you're angry, right? You can or with any person who wrongs you who's close You can sit there and focus on The good in them and see this as a temporary transgression a mistake or You can focus on the mistake and completely ignore any good that they did for you I don't think many people wave wave those two things out Fairly and evenly and so either we you know, we forgive people who did us really badly or we hold the grudge against someone who maybe just Crossed us the wrong way that day and what the wrong time. Well, I didn't do that with my mom I did not take the high road for most of my early 20s In fact one day at things giving so last Thanksgiving I had with her for like five years. I said, you know what? Why in the world did you even have us? Like I thought that it's grateful as I am for life. I said that to her I said, why did you have us? because You weren't ready and all these these reasons why and we were you know I say that my mom was a single parent But I mean the truth is my dad paid child support and he did expose the stuff But we didn't have a father in my home. He lived way away and we seen him like once or twice a year all right and And I didn't know I mean maybe that was the first time I was really getting exposed to the red pill and Seeing the real way the things are but the only way I was able to get past that is I had to intellectually hold my head that She did the best she could and a lot of the people around you Are doing the best they can When people criticize your new way of Seeing the world of thinking about the world of interacting with people they don't hate you They don't even hate the red pill. They don't even know what the red pill is you ever try and explain it to somebody who doesn't know it's like It's like explaining that water is wet. I'm like Just touch the water man. You can see but yeah, but I was it that way and they they don't get it Don't they all they see is a few people got drowned. I'm like, come on man.   They don't have anything against anything that we're about They have a problem with themselves and your free mind reminds them of that and you have to not take it personally I just know That when I'm around certain people people I love people who I wouldn't be here at this moment right now for who just happened to be extraordinarily blue Right. I understand That certain things they're just not gonna get and it's only gonna make us miserable we discuss it So instead of thinking about the time where they tried to insult me or somebody snot jabs I get on social media when I make a post from people who are my friends, right that I know in person I just I just remember pimp Jesus And what pimp Jesus is standing for he's telling me I got to forgive him This is got to let it go And be happy because once again those people are gonna be there for me when I when I need some random You know tons of stories from my life. That's how I present one of my friends Who is who he I mean he he tries to bring up politics at every turn and you guys know I don't talk about politics at all like I said, but we got a new guy and he drinks a lot of beer and now he smashes A gavel. It's cool. That's what I know and He's not a that that that story I told you about the guy when we were watching the Videos and watching a guy pick up the on the beach. Well, yeah He was he was the one in that who said, you know, I don't see how that's your impossible, right? We're very opposed on these ideas, but let me tell you something I moved back from California to where I live now in Pittsburgh and I had no place to live. I Mean literally I had no place to live and no money He said why don't you stay at our spot? I rent you the room upstairs for $200 a night. All right I mean a month not a night I Said I rented a room for $200 a month and that was Incredible because at that point in time between I was working that team over one And I had some unemployment from California. I was pimping the system That was still That was that was that was a blessing man and if I had if I had instead focused on How he started to view my new views and we made a class I wouldn't have that friend I wouldn't have that support system. So these people you we you love them But you don't you don't have to just because you have an ideological difference.  So when I'm gauging about what I'm gauging whether I can introduce a concept to a person I Want to see how they deal with something the lesser. I want to see how they can Swallow a different view of reality on a smaller Topic if I want to talk to a guy About how crazy and ridiculous and pointless.  It's worse than losing But these simple tests these simple tests let you know if you can have a conversation if you can go deeper and if you can't if They're not and you're not looking for agreement. You're looking for open-mindedness because a person Can completely Oppose you on every point, but if they have good reasoning and they listen to you Then perhaps this is someone you can talk with make a new friend.  I Really wanted to put the quotation marks around that, but I'm not that level of narcissists yet This is a quote from me from my Twitter. Everyone doesn't emerge from hardship the same way Some are tougher some are traumatized while others are completely broken Some want to forget some can forgive while there's burn with hatred ready for revenge similar experiences are no guarantee of similar reactions that last line is key Because I know earlier in the presentation. I said you want to gauge a person receptiveness based on what they've experienced And and that's still correct, but you have to remember for every guy That goes, you know what all that stuff you were saying was right I'm going to start learning and we go and chill man. You got to break this game down to me There's another guy that's gonna go. You know what I just messed up this time. I didn't I did it wrong I got to go back and double down on what's going on before and you're still and and it's almost as if the failure reinforces The behavior they caused the failure in the first place People aren't learning from What happened and not only are they not learning they look at you is still the agent of Poor and bitter truth when in reality you could possibly be their savior But like experiences are no guarantee of like reactions, but it is a really good place and I bring this up because Negotiation and coercion Those that's the soft way That's the skilled way to change someone's mind as opposed to brute force and conscription and things of that nature and bullying Well, I know several times I've looked at What a person had gone through and I said, how can you still think this way? How can you still do this? How can you be so stupid? I've actually said that people I care about and That does not do anything For a relationship that does not do anything to make sure that this is a person if I'm ever in a bad spot I Can depend on and vice versa if they're ever in a bad spot. They can call me up It's nothing worse than when you have a buddy Who who you could have helped you could have gotten out of a really Bad position and he did not reach out to you because You're always beating down his thoughts ideas and actions. Look, there's there's one thing time for good advice and To give someone a way to be better You can't push them through the door though You can't make them do it and when you do push you're going to get an equal and opposite reaction if they're not ready to go And maybe your relationship Very often your relationship cannot sustain that and if you're interested in sustaining the relationship You just got to let a person Have their own method their own reaction their own way of doing things if they are not receptive Embraces your difference the worst loneliness is to not be comfortable with yourself I know I know sometimes It's funny that the girl I was talking about the girlfriend. I I live with she's always She she she she worries. She's like she says don't hermit Don't hermit. You can't hermit. I'm like I know it when I survived 27 years before I met you leave me alone, right? But she's she's got a point because when you start thinking differently You It's almost this elitist feeling you're like I have I don't want anything to do with those guys. I don't want to think and do with these old my old friends because you know, whether you feel like They're not going to understand you Or you feel like you are so much better now for whatever reason The superpowers are kind of like that and in my opinion from a toll from my sociological standpoint Understanding the red pill and taking it and then enacting it that is is close to a superpower is like It's like pimpin. I guess I don't know You get people's minds and you know, it's gonna happen and you can anticipate and move around it. It's very cool, right? And it's very easy to feel like you're better than other people. It's very easy to feel like You they they should be begging for your attention But if you take this approach if you go this route if you don't Embrace the difference and still try to insulate and still try to integrate yourself with the community Then you're going to find yourself very lonely by attrition rather than Forcing your relationships to deteriorate because of an argument about this or a disagreement about that You're just going to fade into the dust people gonna be like, oh man, I ain't seen that in like three years What happened to him? I think he's in prison. Really? No, he's alive. We just don't talk to him anymore We haven't seen him. He doesn't reach out to us. We all know this happens when we get guys Everyone's got that buddy that got a girl and then poof I mean, that's it poofed. Nothing follows after that. He's just gone You don't want to be that guy It is now everyone needs a period of readjustment and when I was when I was making this slide and I was thinking about How this applied in my life? I remember Uh, you know for years you don't know I'm coming up on my my fifth year of sobriety And Hey, thanks When I when I stopped drinking For the first year More like the first two years rule so the first two years I don't think and I used to spend all I mean my friends I was the guy you called and I was the guy you wanted to spend time with whatever I would still get the messages and then gradually I would not respond and then I was in I went on a group chat and I put that on mute and I Walled myself off to the point where I almost committed the ultimate The ultimate offense. I almost left the fantasy football league, man Oh, yes, some of you were laughing serious but Funny only enough the thing that saved me from doing it was another friend of mine had to step out and I said I can't leave these guys short Two people I'll stick around and then my mind set chains and I really Gat back to trying to socialize and go out of my way Because I've reached a point and I think we all have to reach this point That's really the point of my presentation is we have to reach this point We have to reach this point where we're very comfortable with who we are without other people being comfortable with who we are As anyone who has decided to take the red pill or is affiliated or with someone who has decided to take the red pill You know very much How hard it is to find like-minded people, but you have to accept It's just the rule of standard deviation and a normal probability distribution Sorry for the math talk. It just happens that when you get To the third standard deviation where you become so outstanding and so different by definition It's going to be very difficult to find people to fit in and you have to become comfortable with that But you cannot become a complete loner We don't want to be lonely. That is the number one thing that is and really that's what's been weaponized and in the fight to kind of quell The red pill is go these guys are a bunch of lonely losers who hate women or whatever and things like that And they always focus on the I always hear the lonely and the angry part together And and while I understand that they are just Painting a battle painting a picture in a narrative to wage war against Well, well, it's our job to not make that so easy And one of the ways to do that is to still blend in to still be part of the crowd There's a last part You have to accept the world as it is Yes, acceptance is a choice a hard one most definitely, but a choice nonetheless I wish I had put who said that because I know it wasn't me But it's a cool quote And and I found this picture these guys is watching it burn, man Some guys decide to enjoy the decline Other guys decide to rebuild with families Other guys go big towel Some guys get a sex doll I Apparently they open the brothel up in in in Europe and it's sold out for three weeks on pre bookings Which means like that's a deliberate decision like that's not man I was coming back and I was drinking and I decided to try to sell that's like I am in I'm committed Oh, yeah No, but no matter what path you take, you know at the end of the day people or people one The extension of that are the natural result of that is that people attempt to create systems and attempt to An act order and control and to gain more power because power is how you gain influence two Three the more influence you have The easier it is for Anyone on your team so everyone on your team fights to gain more influence Three and four no one fights for draw Everyone tries to advance and win at some point So whenever you hear this whole idea of equal this equal that just know that's some blue pill nonsense Coming up with radio waves to you I put that bullet point checklist out there for this slide though to let you know That that's just how it's going to be And the best thing you can do As somebody who is taking this wonderfully tasting pill Is you can Not piss off the other side You cannot make yourself a target Because when you make yourself a target you let everyone know what a battle is and there's a lot more than there are of us We may be stronger ideologically and we may be stronger on purpose And we may have been through more trauma and our battle heartened but at the end of the day we are fighting from a position of Not weakness but minority in lower numbers And you will need these people at the end of the day because look not everyone even knows there's there's a battle Some people don't want to be involved in a battle.  I don't care what your gender is honestly I really don't it's never been a concern of me. But the moment you tell me I gotta Cooperate with everything that is said or put forth the moment you tell me I got to change The words I use and how I write, you know, Microsoft Word actually scolded me for non gender neutral language the other day It's crazy, man but my my point is that we don't need to Convert people to our cause anymore than we need Then then we want the other people that you know, we want them to stop trying to convert people Our people anyone's people to their cause just live And be a good example and your example would draw people in who are ready and people who aren't man Look, you know, it's getting off your back. I'm always, you know, the most selfish thing You're gonna hear hear me say it's for every guy Not awake It's another person Or that's that's one less piece of competition one less piece of awareness one less one less Any person to occupy the same space that you're trying to occupy. So that's just one way to look at it I don't necessarily fully agree with that. But you know, however you decide to see something I think we were talking around stone Last night he said look man, if I tell a guy the moon has made a cheese and it makes them work out Then I'm gonna tell them the moon has made a cheese, right? Same idea whatever works for you To accept that your world has got to be your world and you don't want to go out of your way to alienate and Make these people fight you And oppose you is what you should do That's the end The end as it says Never appeal to the truth unless you're prepared for the anger that comes with disillusionment Rollo Tomasi when he said that On twitter to me. I was like, I told him immediately. I was like, man, that's that's going in the slot man. That's fantastic And it's true man because People are not nobody wants to hear This santa is not real Everyone wants to believe the presence just appeared. No one wants to believe That you have to put forth Quite a bit of effort and work to make yourself attractive to the mate you believe you desire Everyone wants to believe That it just so happens man. You're just fell in love magically. Boom. Just fell in love with that guy with all that money Is how it happened So At the end of the day Your friends who don't think like you can remain your friends You don't need to go out of your way to convert them But the ones that do want to be converted the ones that do want to learn more and when I use the word convert That really is the best verb I have. I don't want people to think I'm some kind of crazy cold leader We are put trying to start Something new but that's just the best word I have and and you want to build Relationships and borders are the multiball relationships and bridges with people And you don't need to wall them off unnecessarily That is the end of my speech Thank you very much I know this isn't a herping glass. I said y'all need to give me a new glass and it was I said to the three people when they got any questions Oh, man people standing on ball. Here we come. Oh, man. They're leaving. Okay Oh not. I was alone. Okay All right. Thank you for your speech. I was very inspiring My question is how do you navigate a long-term relationship that you currently in With this new knowledge of the red pill some concrete steps to better current relationship Partner a long-term relationship or wife whatever Okay, great. So just so I'm clear the question is how do I have a relationship knowing what I know now Yeah, how do you navigate your current relationship with this new found knowledge? How do you? I'll give two really quick succinct piece of information and as always all you guys can catch me whatever one Well begun is have done I when I talked about screening her that was mostly, you know, real I didn't ask like Oh, man, when did your father die? I've been like, no, I was I was really screening along and making sure That if I was going to put that that time and commitment in That she was going to be worthy of the energy I put in So that's step one before you even get into a relationship make sure it's with someone worthwhile as far as navigating day to day I really at the end of the day I asked myself this question I go if she came home today and said, you know what I got to talk or we got to talk, right? Would I be excited? Or would I be like, oh man, what am I going to do? Right? The point is If I'm not answering that I'm excited that means I'm falling off someone now what I'm not saying that I want to be excited to break up my girl Obviously six years a long time to be holding that excitement And if that's what I was trying to do No, the point of bringing that up is that I need to make sure I'm constantly better myself so that If I was suddenly cut off I would be able to go meet a new girl or have a good life or enjoy Just enjoy my freedom because look man I've been been broken up with broken I've been broken up with with money and being up broken up with with money is a lot better And the consequence of Making more money is that you become a better human being more capable of Fulfilling that loneliness gap that we try to avoid Or being more desirable for your friends to hang out with you just but you know, it's not always money Like making money selling crack obviously that's not good But overall you should be trying to improve is the point I was making and if you do those that thing Just keep getting better and you selected a good partner from the jump really not being afraid to screen them Slow to hire quick to fire comes to mind Then you should be okay Thanks so much for your talk today. I really appreciate it Um In your experience, uh with your friends your tribes your your buddies Do you see yourself kind of putting people in different boxes or tribes or is it really really individual and then what Is it realistic for All the men in this room for you to think of a group of guys who Who are red pill that you really just are completely free about or is everybody just kind of mixing together and different? Uh question one. Well, I think this is two questions. I'll treat these two questions. Anyway, one is it Is it a do I separate groups up? Absolutely There's some people you cannot talk to some things about And if you talk to those things you're gonna be in for a not enjoyable conversation and to me It's always okay. What do I get out of this versus? What do I give up? Peace of mind is really effing valuable to me like I like you know I don't lay down just for the sake of laying down But if I got a choice between engaging in a conflict where all I'm gonna get out of it is to say, oh, I'm right or just Being happy I'm gonna choose being happy and more importantly I go out of my way to avoid certain topics when people try to force me in Two conversations and I'm like, I know where this is gonna go. I really don't want to go there So I'm wanting to not go there The second thing, you know, can I can I be free just to run you guys? I would like to think so You know, I would I would like to think that if we we run into each other on the street And somebody wants to break down some Some some some games some red pills stuff, whatever I would like to think that you're free to talk to me and I'm free to talk to you And that's how I see everyone in this room. That's currently I did I would imagine behind this the synthesis on an anitomy and kind of No one knows where we're at because people here know that we we They cannot talk freely about these things And but but but we're human we want to communicate But if we can't communicate, how would you find people to talk freely about? So thank goodness for the internet age and all the things to support our ability to get together And find people like mine to converse with so we're not so alone The I'll end the question with this so to find people who are in the third standard deviation of Exceptionality it is very it was very difficult, but now you can just hop on the internet, you know, and I can find other people who think Like me and who I can discuss things and I can find other traps to build with that doesn't mean I give up the old Trial business means I can find a new one to belong to Ed, how you doing man? I love this topic. Um, I work in advertising and it's a very loophole kind of world so Um, you know for a guy who's you know been reading about and studying red pill stuff Put your thoughts on like navigating That kind of a field Execute don't explain In other words, look man, if you know if you know something is going to sell or something is going to do well But you don't want to you know trigger The the wire just going to make the bomb go off You got to improve your skill at being a detonator in other words You know we for example no one wants to talk about How every single alcohol commercial has chicks dancing around or dudes looking cool and powerful, right?  It's like yo, and here's what here's what I believe mine I don't I don't even know how many people knew this but it's gonna be your mind And I didn't be looking for it. You're not allowed to show people consuming alcohol On television So next time you look at an alcohol commercial watch, you know, you're not going to see a guy drink But you're going to see some some thin hot chicks with long hair and short skirts and dudes looking like They just closed a million dollar deal in this sleep Smoking cigars and throwing back 1800 or whatever the alcohol is now You'll see that if you know that works, you don't need to look just drop the other they know it works too They just can't say You know, it's going to sell a lot of liquor titties Like you not only can you you can't say that But you know this you you presented a different way you in other words In your particular situation and I think other people In other situations like this can take this lesson your verbal acumen In presenting the idea is going to go a long way And because at the end of the day, that's what matters One of the things I don't know if I stressed it enough in the speech is that it's really not important to get everyone to agree with you It is important for you to protect yourself And to do the best you can With some of these principles, you don't need to get them to go. You know, well, you're right Let's put more titties in in fact, we got a girl with three get one with three Now What you need to do is get them to make an ad that sells And if they tell you know what we need we need some rainbows and we need some Some girls sitting around talking about how they're so hungover now, you know, that's not gonna work And how they're eating pizza that I guess that's the thing man when they go to the pizza after the club, which wow, but You don't need to show that right you need to show what works and look man. Well, you know what works So just execute And don't explain but if you have to explain Explain it very well I You know, I heard what he said up here does on the lab At the beginning of your presentation you briefly mentioned the burden of performance that comes with being red piled My question is what advice do you have for guys on becoming high achievers who weren't high achievers before they were red pill aware If you want to become a high achiever at anything you have to suffer The thing that's keeping a lot of people in my opinion from becoming a high achiever And I know this because look man that story I told where I was making too Where my boy was letting me pay $200 a month not a night a month To live there. What was I doing my life? I saw it from boxing I mean look man, I was trying to I'm trying to take every little bit of money I had and go down to the bar or drink how I ratchet Uh college chicks man that that was that was life, right What that's not a life that develops and leads to being a person who who you know Anthony would feel comfortable inviting up to speak to you What got me to be the person I am now is I said, okay, I have to make a drastic change in my life and start Being uncomfortable and taking risks and being uncomfortable One one uncomfortable moment Joining the military at 28 being old as hell. I still ran fast and everyone right and Then the next uncomfortable moment was going okay I mean I posted this on instagram anybody who follows me where I had my high school grades from math And I was like, ah, but I've all the fields that pay man pay well Uh require math. Okay, boom and now recently now it's like, okay I know that if I charge more people will think it's more valuable. I'm talking to Tanner and AJ about this Uh a few weeks ago. They're like the challenge now is okay I got to just deal with that discomfort of charging a lot of money So so all of this comes full circle to me continually dealing with discomfort If you want to be a high achieving person if you want to be someone that People who find attractive either romantically or from a business perspective And you have to demonstrate that you can perform under pressure and under pressure by definition Is uncomfortable So there is that Thanks for the talk man. Um So my question that comes in you kind of had this idea of a kind of like a blue friend group that you don't want to isolate yourself from Anyone have on the side to alleviate some of that loneliness that might come otherwise So I've also heard that you kind of become the three people you hang around with most They're going to rub off on you one way or another So where do you draw that line between dropping the friends you don't want to be with but keeping the friends around to alleviate the loneliness Ah, I love when I get a chance to reference how I got sober So So when I when I decided that me and alcohol were not going to have a good relationship anymore And it was time to break up. It was really me. It wasn't the alcohol I I said All right, the first thing I got to do is just get away from everybody And I had to get away from everybody because I had to make my habit of sobriety strong strong enough to endure the pressure Implicit and explicit that would come with me being around people who drink All my friends still drink. I now hang out with them a lot more than I did when I first stopped drinking I couldn't hang out with them when I first stopped because I hadn't built up my frame Strong enough. I was because I tried to stop before but I was too weak It wasn't wasn't a good habit yet the habit of sobriety. How's this relate to your question? You're going to spend less time with them. That is just not even a question It usually we spend less time with your friends. Anyway, if you're about achieving and about something As you do that as you're exposing yourself to new information and new people new ways of thought Your new thoughts will become stronger and more reinforced This is this is why I don't think echo chambers are a bad thing I think bad echo chambers are a bad thing But if you get yourself around The people who think the way you want to think the only way to think like them is to reinforcement repetition Which you know kind of comes from an echo chamber things being bounced off of you So when you step out of that echo chamber and you decide to go back to some of your Blue friends who think a certain way You are not going to feel Anything you're going to be able to sit there and be yourself And if a certain topic comes up like like there are things that that we can debate till we're blue in the face Because because at the end of the day I do love a discussion A good lively argument But if a friend makes a Trump joke I mean I literally I look at him like he spoke Chinese man Because I'm not interested in having a discussion I don't I don't talk politics and they and that's just what that that's a habit of of Not necessarily blue pill people but People who ascribe to politics. Well, I don't ascribe to me more So when you try to pull me in my friend is such that I don't even engage in you Are engaged with you So that's what you want to do. You want to be able you want to have and have faith And your ideas and your world views so much that another world view Is not going to pollute you now if they're just acting like assholes, you know, you Distance yourself from that piece of mind, but if you're worried about being influenced I guarantee you That's not going to be an issue if you really believe What you Are learning Yes Very interesting discussion lots of insights I have a quick question It's on the topic of forgiveness about ideological differences The decision on whether to alienate or have limited association with somebody or people Who have hurt you? Because you may still Meet them in the future in your life My question is where do you draw the line? So There's a saying forgive and forget right? Yeah, well, that's nonsense. Don't believe that You never forget But forgiveness is not forgetting forgiveness In my opinion if I had to give you the most rigid definition I could create on the spot forgiveness would be the ability to no longer Have an emotional reaction positive or negative to an event That was executed to you or that you observed right? That at one point did have an emotional reaction Now the sooner you can do that the sooner you can forgive in an odd-deal world Right, I guess this is what detachment aims to achieve is that you don't feel anything You just go that happened. All right cool. I'm gonna go meditate some more peace right So the line that we draw between whether we're gonna deal with somebody who Who you know, for whatever reason may put us in a position to hold a grudge and a whole negative feelings toward them and Whether we forgive them or not, you know, you have to remember that Just because you forgive someone doesn't mean you've got to mess with them That doesn't mean you got to be friends. You don't have to hang out with them Whatever all that means is that they no longer occupy space in your emotions And by extension Very often a space in your mind You don't have No, we're nowhere in forgiveness. At least how I interpret it. No one forgiveness. Let's say. All right, man. I'm cool I know you bang my girl and took all my money But let's go watch the cowboys No, that's not how it works You don't have to be friends with somebody who demonstrates themselves to be a dubious character Because that character that you're exposed to that's going to degrade Your quality of life is going to put you at risk. You don't have to take that stupid risk You don't have to put your physical body in danger But you do want to relieve your mind and your heart of the burden of Thinking about this person because really when you don't forgive somebody you they win They occupy space in your mind and your heart the for free really for You don't get anything out of it.  That's all the time we have gentlemen. Give it up for ed latimore I'm taking my glass George Bruno with the 21 report in orlando, florida. We're talking today with Ed latimore About his speech and about his book called Not caring what other people think is a superpower Welcome to the 21 report ed. Hey, thank you for having me. How are you enjoying the conference so far? So so far. I think it's fantastic. I'm having a pretty good time myself Yeah, I'm just getting to meet a lot of guys that I have only interacted with digitally And seeing that everyone is as presented on the internet, you know authentic their mannerisms and personality Then and what they believe And how they speak even yeah, it's very it's very surreal man. I'm really enjoying it I'm happy to live in such an era where such a thing like this is possible Yeah, so what has your experience been so far? I mean we've been through Just a few of the presentations And you were just on stage How did it go for you?   So my My speech went great What's really surprised me about the conference in general and I did not know this Or there's a whole you know a whole little coterie of Of presenter wives that are here as well and we'll be here And I think that's fantastic for the conference because that Automatically dispels the image that people gather them for something like the 21 conference are a bunch of lonely men who are angry and bitter at women Yeah, you can't get laid. Which is like that. Yeah the common Counter-argument to anything when the red pills brought up Are those those things are thrown around that loneliness that bitterness that anger at women at misogyny And then you have gods here who who bring their their wives and and I'm seeing two guys who brought their children here me it's really That has surprised me more than anything. I expected great content. I expected great information Looking at the list of speakers that they're guys that I've fallen on fans of already So I was expecting the presentation any information to be top notch I've been most surprised by that element and another surprising element is is really the informal exchanges that happen around Dinner or lunch just talking to people and talking to other speakers and picking brains and seeing like Who is who and how many people know about you? That's been really weird, man, too Because people people are running up to me going. Hey, or I hear my name and I'm like Now I'm used to it now. I just forget that somebody does it but the first few times like man There is no way. I know who's calling me. So yeah, who is this and my brain's gonna adjust but now, you know It's uh You adapt and you have a good time and you try to give as much information as you possibly can To people because I'm grateful that they came and I hope they're grateful that I'm here Yeah, and you've been interacting with a lot of the Speakers here the presenters and also many of the attendees And that was interesting that you talked about the congruence between the online personalities and the real personalities Comment on that. What of you? Is there a big difference between how people present themselves online and how they present themselves in real life? well It depends on how you read words really and I think I don't or rather I I don't think that many people are adept at kind of picking apart Meaning and imagining and seeing imagining pattern Or are imagining voice and seeing the pattern behind the way things are kind of typed out, right? So a lot of people are reading tweets and posts and blog Entries as You know in their own voice. Yeah So They imagine everyone sounds a certain way. Yeah And I would like to think I'm not that different from it. But you know, I'm I fall victim to it as well Yeah, but also though I'll say this too A lot of these guys I had already interacted with even more so than I thought When I was looking at the speaker list, a lot of these guys I either met in person already at another point Or I had been on their show or heard them talking a podcast. I wasn't surprised So so with this approximate, this is funny, man. He'll see this and I hopefully you think it's funny When I when I when I watch ron stone comment on on twitter, I'm like, okay, these guys, you know Is he is he on my side or not? I don't know.  What is he doing? What is he saying? I'm like, no, man. It's all fun now Sometimes the personalities online are really big And then like someone had made a comment about one of the speakers And it was um, I thought they were going to be really big and tall And they're just a little guy and I said that's because the personality is very big And you would think that and uh That shows the value of the conference in the sense that The intellectual capital at a conference like this Is amazing. There's a lot of great thinkers here thought leaders You're around movers and shakers and you've been invited as a mover and shaker to be amongst other movers and shakers right which is like and A really high honor to be recognized by your peers as a performer as opposed to I don't want to say just a regular consumer, but someone who is not on the other side of the equation Yeah, who is who is not the one putting like anthony sitting as opening a dress Just showing up. Yeah. Yeah. I mean it is certainly loads more skin in the game. Yeah, then Just reading it or are consuming it online What that said, you know, like is if he he goes out of his way to make sure every single attendee Is anonymous or as anonymous Because they like to be the speakers don't really have that choice, right? Right. That's right. So so we have we have to put ourselves out there and that that's really cool that That everyone here as well reflects that that um Cavalier spirit, you know There's there's different levels of it obviously, but we've all we want more a lot more or less You know look at that line in the sand and said i'm going to be on this side That's how it is and however you feel about it. That's how you feel about it. Nothing I can do about it Tell me about the book that you have. What is the Main message that somebody will get from your book the main message is that when you need to When you need to get your life together There are certain areas you're going to have to do work on and those are the areas that we are often most held back Because we are worried about how we are perceived fathers We're worried about the outcome rather than the process We don't focus on what's important. So we never become important, you know That's what I would like people to get from the book their essays Around the topics that I thought were most important for me to get under control when I was out of control So some of it some chapters will be Cliche, I guess like a hard work and discipline Other ones guys, I don't think are writing about very often and certainly not in the vein of self-improvement You know, I have a whole chapter on relationships and changing your paradigm Or a whole chapter on my my sobriety and how it affected My perception and usage of my limited time on this planet These raw areas that I think I had a deficient view and a deficient perspective on That was really keeping me A mediocre human and once I got them under control because really like I gotta take you back to some moments. You know that each essay the initial idea was motivated by a tweet of mine I went and collected all of my tweets and then I wrote a supplementary essay followed by A piece of actionable advice while my twitter account is really I mean It's just a reflection of my thoughts and people ask all the time. How do I tweet this or how do I come up with that? I'm like, all right, seriously. I'm just drawing from my life and what I've learned Especially over the past six years So this book to me is it's a collection of the areas where I felt I needed to improve where I think everyone If they work on themselves in those areas and they change how they see things and they go And how they go about doing things they'll experience a big change Male or female it's written for anybody. It's written for anybody though. I do have a disclaimer in the front of the book This says, you know While the advice in this book is for everybody, I think everyone can benefit from it You have to understand that I'm a man and therefore I write in certain Certain way. I don't use I don't go out of my way to use gender neutral pronouns or anything like that. Yeah, so So that's the other cool thing. I mean, I not that I'm writing anything outrageous But what I'm writing is true and we live in these times or what is what is true to you can be considered outrageous to someone else Now Who would your Main audience be Who is going to respond most positively to your message? A person who feels like they can't make uh make progress, but they really want to Because I I don't believe that Some people are lost causes. It certainly seems that way and in in application I think we do reach a point where progress is Effectively no longer an option. For example, if we ended up in prison But other than that if you're free you have your time You can you can do you can do things. Yes improve And so my my book is For that person for that person is go, okay I'm sitting here and I'm stuck and I can't get forward. I can't make more money In my shape. I have these horrible habits. I can't get better at anything. So How do I do it? How do I fix me? And that's who the book was for So let's say that that person is watching this Broadcast right now Speak to the one person out there right now Who needs your message? What would you tell him? Today about moving forward about getting unstuck I would say that You can change anything in two years time Where you are right now Is not where you are destined to be If you want to be in a better place you can get there, but it will take Work and it will take a fundamental shift in how you relate to the world You're gonna have to care about process over outcome.  They may say they do But what they have at heart is really their best interest And it's sometimes easy to discuss that it's caring for you But in reality, you know, they want you to do what's the old saying They want you to do well, but not better than them. I think many people encounter that Resistance and it's always a subtle resistance. It's never over A subtle resistance when they try to improve You get a lot of people who enable and don't even know they're enabling your destruction or self-destruction so For you out there Who wants to get better who's wondering why you should Care about this book and why do you think it would make a difference in your life to you? I say that right now the one thing holding you back is almost certainly The fact that you are more worried about how you appear to others and how you feel about yourself So let's say there's a person who's watching this at night He goes to sleep What is the one thing that he needs to do when he wakes up tomorrow morning? He Practically wake up earlier that I mean you you cannot Discount the power of early rosy man. It's not even about Oh, I'm just gonna get up and have more time than I know There is a because you should go to bed at a at a A time that it that accounts for how much how long you've been awake So you still get you know, you're sitting there eight or however many hours asleep You need no you get up early So you got him earlier starting on the day psychologically It feels better when it when when the clock strikes eight and you've already done more than most people are going to do For eight to ten hours. That is powerful Did you hear that? Get up earlier. I said what is the one thing they can do when they get up? He said get up Earlier that is so powerful and it's something That is within everybody's ability to do I've rarely rarely meet the person Who can't even spare an extra 30 minutes to wake up earlier and whatever you do with that 30 minutes I mean think about that. That's 30 minutes. If you did that every day, let's let's just pretend you did it every day That's 30 minutes of work 365 days in the year that 730 days I do it right you 730 days that you Wake up 30 minutes earlier, which gives you an extra 365 hours Or 300 Then then that that math was not right But the point is that you get more time you're buying time that you already have Yeah, you you get a little more time. I was thinking about that's right. I was thinking about two years. So that was correct. Yeah, so yeah So if you did that for two years, you would make make a really huge difference I mean think about it you I had a class for 16 weeks That was one hour twice a week So I'm getting 32 hours of instruction and I walk away with four college credits And because of what I studied I would like to say it was Useful and relevant if I decided to go into the field of physics, but at this point in time I don't think I will the point is that that's 32 hours. That's all that's all it took for me You're gonna gain back if you wake up 30 30 minutes, you know Every morning 30 minutes earlier every morning for two years. You're gonna gain back 365 You know some odd hours Hmm And imagine what you could do with that. Yeah, you But but people don't have the patience because That is going to be slow Gradual but a hopefully cumulative and exponential eventually are eventually exponential change But you got to start out when you're with here with your curve being almost horizontal Great almost not changing at all But eventually you get steeper and steeper and all of a sudden huge progress and and if people take anything away from me I want them to take away from me that I am a living painting example Of that principle at work in in many aspects of my life You know a lot of people would interview you about your background in boxing Your educational and academic background in physics I know nothing about physics. I know nothing about boxing So I can't appeal and I can't ask intelligent questions about that And I know there's a lot of lessons that can come from those areas And I feel that what you gave just in the past 15 minutes was such practical advice somebody listening To this on their iphone or watching it on their computer Or listening to it on their way to work I think you gave them some practical information And inspiration that they it's actionable Everyone can do what you just said.  That's it and everyone can do that You can do it and and hopefully you use that time to do more than Play on facebook, but yeah Because because right if you get up earlier to play on facebook that that does not help You get up earlier to find time Hopefully to put towards something that you consider important and you know Will make a difference in your standard of living and your quality of life People can find you as ed latimore on twitter They can find you on your website ed latimore.com Where can they find your book on amazon? I sell it right on amazon every and if you really want to download a pdf Instead of a kindle right on my website. I sell the pdf I want to hear you say the title of this book to that man out there Not caring what other people think is a superpower Insights from a heavyweight boxer There you have it folks conversation with ed latimore This is george bruno from orlando florida and the 21 report


Oh hey Medor. Hey Michael. How's it going? It's going all right Say Medor. I've been thinking a lot about saving the world lately. Really? Me too. What did you have in mind? You know energy is a huge issue. I was wondering what your thoughts are on the One of the biggest problems facing energy in the world today. Well, I think there's a lot of great technology for generation But I think unless there's a good way to store that energy They're going to have a hard time scaling that up and it'll be even better if you could store that energy in synthetic fuels instead You know water is abundant and you can split water into hydrogen and you can also convert carbon dioxide and carbon monoxide So if you think we can do this with solar energy, absolutely There's a field called solar water splitting where they use these things called photo electrochemical cells to convert solar energy into hydrogen fuel How did those work? Let me show you. So these are photo electrochemical cells or PECs And the way they work is they absorb sunlight in the semiconductor and they generate an electron in a hole The hole goes through the material to the solution where it oxidizes water to create oxygen gas The electron goes through an external circuit into the metal cathode and then to the solution where it reduces the proton to form hydrogen gas Oh these I hear it's challenging to engineer PECs that are inexpensive efficient and stable any idea how to make them better Well, so conventional wisdom says that these should operate at room temperature, but I'm not convinced that this is the only approach I think heating these up could really help. That sounds like a lot of energy True, so you can actually get all this heat for free because solar concentrators have been shown to get your cells above 400 degrees Celsius But why heat them up in the first place? It's a good question So kinetically your reactions get a lot faster as you increase temperature and thermodynamically it actually takes less energy to split water But doesn't your photovoltaic decrease? For solar cells, yes But for PECs there are all these other processes that either become easier or faster at high temperature And we've actually seen in lab that materials like iron oxide or bismuth vanavate for them the benefits actually outweigh the costs Check out this plot So here we have a plot for iron oxide and what you can see is by increasing the temperature from just 10 degrees to 70 degrees We see an increase in the photo current of over 50 percent That's great But how high can we go if we heat it up much more the water will evaporate and the PEC won't work anymore Exactly, that's why you need a whole different device design to make this work Here's how that could look so the main idea here is the same as it was for a liquid PEC But instead of having water to conducting your ions you have a solid electrolyte instead these can only conduct at elevated temperature So they're perfect for this application cool So how high can this efficiency get for these devices? Well, my colleagues have done some simulations on this device design and as you can see here They found that you can reach 15% Solar to hydrogen efficiency if you operate between 350 to 500 degrees Celsius So now we're at elevated temperatures and we have a solid gas interface We will need different catalysts that are stable under these conditions like those found in our work on solid oxide fuel cells We're very interested in the service of these catalysts, you know, this is the frontline of electrochemical activity However, the surface structure and composition came very greatly from what is found in the bulk So we use secret front radiation to understand these surfaces to design the high activity and good stability So with such incentive to go to elevated temperature and having a good fundamental understanding What we need now is to develop a new device platform for solar water splitting Well, that was the most productive three-minute chat I've ever had all right. Let's go save the world