And happy Sunday to each and every one of the patrons of the independent investor channel. Thank you so much for your time and support of the message. We do this product here to speak about one of those companies that I think have a real special pedigree about them. It is one that I feel like in the marketplace is relatively unknown. So I'm self charged myself with sharing my perspective, because I think where the masses could benefit from this message. I think it's going to become very, very apparent as to why we're doing this now at a time that I think is a calm before the storm. What we're going to do in this video is I'm going to talk about the stock positives and negatives, we're going to talk about the company positives and negatives. And I think you guys are going to find out that when I comb over companies, and I look at the fundamentals of the company, what they're doing. And highly on is one of those companies that is at the very, very beginning stages. I think it is incumbent upon investors, you can be a steward of a stock and not take a position in the company, you can be an advocate for the green initiative, moving in a direction that relaxes our reliance upon petroleum fuels and and those projects that seemingly dominate our transportation nexus, both in the air on land and on the sea, and those initiatives have really started to come to the forefront now. It's important from more of a general population to become interested in this story as it pertains to this initiative and movement that highly on is trying to bring a solution forward. And I think all too often the message gets misconstrued in that the perceived failings this early on in the evolution of this company, sometimes gets muddled down in understanding what these guys are trying to do. And the bottom line is, the world is going to be better off with this solution than than it then if it just goes away and fades into oblivion. Okay. I think the class eight trucking state space needs competition. I do. Do I think highly on has taken too long to come to market. I think that's absurd. I really do I don't see the correlation of somehow highly on was in a dominant position to introduce their product ahead of everybody else. And somehow that this introduction of new products is somehow going to drown out highly and I think highly on is going to carve out its niche barring a few catalysts that I'm going to speak about on the company negative side. And during this weekly address I think you're going to find that when you look at highly on as a whole. I think you're going to find that it is an absolute privilege for me to cover this company from my perspective and there's a couple reasons why I watched a special last night on Netflix and it was called eat the rich. I highly encourage you guys that follow me that respect my opinion to go on there and watch that few things that I took away from that and the lens that I took away from that. Okay. And you guys that don't know it was about the GameStop short squeeze that was really exacerbated by social media until Robin Hood pulled the plug on the stock to be bought right at around the $500 level. Mind you this stock started about $7 when David Cohen started to accumulate the shares and then in between in between that there were a number of different catalyst Elon Musk. And, and many others that really kind of helped push that forward there was some social media influence as well and I sat back as I was watching it. I ripped through all three of the series documentaries that kind of chronicled this and I listened very very closely to the rationale that some of the investors took as to why they jumped jumped on board with this wonderful event in GameStop and I kept waiting and for the three episodes. There was never ever any discussion about the fundamentals of GameStop it was always about the opportunity to exploit the short position that the hedge funds had over the company and it was never really about the fundamentals of the company which was really aiming right toward bankruptcy massive debt on the books, not generating any type of meaningful revenue, losing money hand over fist the company was in trouble a short, the short position reflect reflected that in that there would have been nothing in the fundamentals to turn the script on the company itself, rather, the group of of perfect storm that came together identified the problem with the stock itself had nothing to do really with the company I think that they could make any company made of widgets and had a short interest as high as they did I think it was around 130% short interest on the company and manufactured so much share buying in the company that it spiraled out of control and that snowball effect made people that had no interest at all in ever investing first of all a lot of people admitted that GameStop was their first and only stock based on a recommendation through the workplace and and they just went out and blindly bought the stock and a lot of people made a lot of money now the few people that they chronicled actually I was very very interested in that they did not declare money amounts at the end of the series one individual made about $300,000 or so at the end I think which in retrospect really isn't that much for how much the stock wrote up that quickly and was able to get out on the downtrend after Robin hold Robinhood pulled the plug. My friends, the reason why I mentioned this and I always like to come with a unique point of view. And it's one that my viewing audience I feel like I'm very unknown on YouTube. And I like that for the people who make their way in and they consume the minutes that I put through on YouTube, they are 100% genuine. And the screaming cat or the meow cat or the Mr. Gill, whatever I thought the trial and GameStop was very very telling. And it's something that I listened to intimately in that, you know, what was was Gil coming on to hype the stock. And I think it spoke to the opportunity that Gil found in that moment to actually share what it is that he knew through information through social media, no different than that that she would share at a backyard barbecue, or at, you know, a family reunion He just happened to share his on social media and the question now with the emergence of influence on social media is, is that ethical. Is that accepted. Is that, is that okay to do. Now the case ended up inevitably being dismissed and the, and the, the charges that were being leveled on a civil matter against Mr. Gill were actually inevitably dropped. No doubt is his rationale and his statement to the House judiciary committee at the end of the, the trial was, was very, very telling. Look that there's no different than Wall Street, sharing information across each other's networks to formulate a hypothesis on a specific movement. Furthermore, they talked about the access to the Bloomberg reports from the institution's perspective that cost about $20,000 per account, and these hedge funds one of them said that they're spending just shy of $400,000 for 25 different accounts every year as an expenditure to buy that edge retail investors don't have that edge so the real takeaway from me from watching eat the rich and I highly encourage you guys to spend a few moments, blast through it. About 45 minute episodes it's very, very telling in that the, the run up of the stock in in GameStop and AMC was mentioned as well as far as the and also the downfall of Robin Hood which is what I've been calling for on the channel. And once Robin Hood came public I took a lot of scrutiny for it, mind you my friends, just like I took a lot of scrutiny for my analysis on our ETFs. One of my most hated videos one of my most popular videos and one of my most hated videos. Why do I suggest that it's not to toot my own horn. I could care less about your opinion of me, I could care less. Okay. And one thing until we start to identify that retail investors are not provided an advantage, they are not provided the information. And one thing that I took away from eat the rich I was sitting on my couch. And if they were to ask me about my expertise as a retail investor I think they would have got a different response then. Well, I just invest in the stock because my friend told me about it. I think that perception of retail investors needs to stop. And I think the idea that all retail are all hedge funds and all institutional investors are somehow all above board. That needs to stop to. I really think there needs to be a little bit more of a mediating across the different spectrum and understanding that individual individual ability in the stock market is weighed against individuals, not against a grander type of benchmark. My performance in the stock market has no business being weighed against other retail investors nor does it have any business being weighed against institutional investors out out there that are somehow perceived to be beating the market, which is something that historically I've been a scholar of and can tell you my friends does not exist. Okay, it does not exist. There's been a few and the people who want to be associated with that. They're associated with that very elite crowd who have put together a string of an of an investment career some spanning multiple decades and want to be called upon with that group are in fact not creating those results themselves. So I think the misconception and somehow the false narrative exists behind defining this elite group that somehow have the answers to the stock market and I'm here to tell you that that's just not true. And if we can redefine and recalibrate our idea of opportunity in the stock market, we can approach stock market investing from much more of a clear perspective. We can be jaded on what you hear about different equities here about the general sentiment in the market, which I'm going to talk about. And even the sentiment surrounding highly on you can sit back and say, that that that just doesn't sound right. I'm not, I don't agree with that. Or, yeah, that sounds right. Perhaps maybe there is some reason for delay when we're evaluating a company on one side of the spectrum or not. That seems to highly on. And I think you guys will benefit greatly from my opinion. And that's what this is for full transparency I've added 1000 shares within the last couple of weeks, and I'm prepared to add more as the company seems to be exhausting. If we're selling, at least the charts would suggest that that is the case here. When we're talking about the stock there was a lot of people that jump on the bandwagon and pushed the stock as it approached $5 just a couple of months ago I thought you guys were crazy for doing that. We're going to have to be very, very patient because what we have here over the next 15 months is the most critical stages of the company in giving us that tell on a few catalyst that I think the company has not delivered on just yet, I believe that they will. And once those things happen, we can sit back and we can say, hold on a second. The story has the potential. Now, mind you, if the highly on story dissolves and goes away. I will I will have lost a few dollars and there will be a few community members that will have lost a few bucks. And for me it was 100% based on my conviction of the company. And if that in fact happens. Okay, with everything that we know about the company. I apologize. I will not be critical of myself. I'm a forward thinking individual. And what I look out right now with this company. I see a pedigree of real change over the next 15 months as this company evolves to a place. And I'm going to talk about that when I talk about the company positives. I think that's going to happen as the company evolves and moves out of this very, very critical stage. But for right now, accumulating the shows is about as as much of a green light as you can possibly imagine. I think here sub $3 you're being provided a gift driven down by I feel like his market sentiment, and not necessarily what highly on has or has not done. But a lot of CEOs they say the same thing about current market conditions really just discrediting all progress. I think if highly on came out with 500 orders this next month. I don't think it would be a catalyst to move the stock but 25% perhaps maybe we reached the $4 mark but it's not going to be anything to actually drive the stock forward until market sentiment shifts and market sentiment right now is about as bad as it can possibly be that's why it's super important for me to continue to footstump this message. I've been dabbling with the idea of actually pulling the plug on this highly on product on the independent investor channel for a couple of different reasons. I'm not doing this project to hype the stock. Okay, I'm not doing that. I'm 100% driven to share the highly on story through my channel. That's it. And a lot of people tune into me for for just that. When this stock inevitably does what it is that I know that it's going to do where scrutinizing eyes were not on my channel now because seemingly the two do not correlate my weekly message with the stock price continuing to remain low. Right. The stock price to connect is very, very real. In other words, Ryan's coming out with his weekly message. It doesn't make a damn bit of difference. The stock price isn't moving. You know, we're going to stop watching the product all together it's not making a difference. You know, I want, I want to generate some hype here. The problem I foresee my friends is when the stock price inevitably does what I think that it's going to do and I think it's got a real potential. I think we're sitting on a ticking time bomb here. It concerns me a little bit if I can just speak honestly through the channel in that when the stock does end up moving north. I am going to be one of the only people that are scrutinized, not for putting out content when it was the most difficult to put out content on this company. Rather a small channel on YouTube like the meowing cat. Okay, with GameStop that put out content on a very consistent basis. The meowing cat put out content I think live streaming the stock action every single day. When that happens, I think unfortunately the correlation between the stock action and my honest commentary on the company will be misconstrued as such to suggest that I arbitrarily built in some momentum behind the stock that would not have been there had it not been for my consistent message. And my friends those who have been with me this entire time would know that that's a far cry from the truth. But could it be perceived as such to to have provided an insight on an opportunity and there was a brief mention by one of the sec compliance officers. During that eat the rich video when they were going through the evaluation of how this happened. And the sec compliance officer actually said that look we want open dialogue in the marketplace we want people to provide their opinions. We want people to offer what it is they see in the marketplace and they actually encourage it to happen. Okay. There's something that really put me at ease here in that I'm not trying to do that. I'm not trying to hype the stock I I'm truly at a sub $3 level, trying to let you guys know that this right here is providing just about as good as an opportunity and that ticking time bomb that I talked about marching over the next 15 months is going to start to uncover some of the things that this isn't this isn't something that I'm generating out of hype. This is fact. This is what we know about the company. When we look at the company positives, we can evaluate and scrutinize as appropriate when we look at the company negatives. We can look at evaluate identify and see where some of those can be scrubbed, perhaps maybe how some of those can be improved upon, but all of the, all of these are facts. And the idea about what I'm trying to do through the channel and I try very, very hard to try to stay to what it is that we know. Okay, I believe what the company is going to do into the future. But there's not a lot of that in my weekly dialogue and saying hey, you need to buy the stock because I think it's going to be here six months down the line. That type of speculation has no place on the stock market whatsoever, because where people are quick to do that through social media. I'm here to tell you that I was really disappointed in the amount of people who just blindly jumped on board with a stock story. Okay, with GameStop and failed to recognize that, or didn't even care that the company fundamentals, which is the tried and true place of where you should look. And if you're looking at the fundamentals now that this story could play out in a month, six months, two years, five years down the line guys I don't know when the fundamentals are going to be realized about this company. Okay. But my bullish thesis is that at some point, sentiment in the market will shift sentiment in the company will change and the stock price, albeit lagging right now will absolutely follow suit, and will be in a much better position of strength where the stock itself is going to garner the attention that it deserves. Right now, does it deserve that attention. I believe that it does. Okay, but highly on right now in its infancy is is you have to look for that information. It's not just going to come out. It's not just going to punch you in the face. Even with the GameStop short squeeze you had to look for that information. And you had to look for those specific things that could move the stock or not move the stock and then take a conviction buy on what it is that you're seeing in way of information. Okay, but the stock positives I have a couple of things to mention to you guys and I'll move quickly through the stock, because I don't think at this point it's really that important. The focus of a lot of people's angst and I think a lot of people when they evaluate the stock price now they muddle what it is that they think is the deltas with the company, as it reflects to the stock price I think that's a fallacy. I think you need to look at them a little bit more independently. Okay. Ultimately the stock price will reflect what it is that the company is going to be foreseen to be able to accomplish in, you know, 12 to 18 months out. And right now the catalyst that I think will move the stock are not in place just yet. Okay, they're not there and I'll speak about those in just a moment but I think we are exhausted to the downside. I think a few people have talked about a dollar share price I think that's pretty imaginative could it go there. Perhaps I don't know I don't really care at this point I think it's going to be one of those real significant failures in the company if the stock price is allowed to slip to one or two dollars and and this sense of our lack of urgency on behalf of highly on to to get the word out, because I think they're unknown. That's what I think a lot of the problem is I think the stock price really does suffer because of silence on the line from day to day today I tell you what Nicola founder under fraud investigations recalling the entire suite of the 97 electric trucks that they released for the seat belt issue. They tweet every single day there's word coming out and highly on it's everything they can do to re-release old information and me personally I'm getting tired of it. I do think that the stock has a potential here being exhausted to the downside. What does that mean for would be share owners to maybe put themselves in a position 15 months from now. I think it could be a proof to be a phenomenal entry point where I foresee the company going. This is just my personal opinion, and as a bullish shareholder in the company where I see the company going. I invest I don't invest for the past. I invest for the future. Okay, it could be providing a phenomenal entry and I think as far as the stock goes, what is necessary. There's about a million shares cheap trade at hand very anemic volume in the company. There's really no buying interest at all in the company. I think there's a lot of people who are sitting on the shares and actually holding whether or not there's a buy sell rating on the company. The price targets are very very tight right now around the $4 mark which represents a pretty good increase now and then and then a bottom price projection of around $3 which is actually below. It's low into the range right now for where it's projected to go so a very very tight range here. Analysts don't know what to do with the stock price but I think right now with the fundamentals that we do know about and those that are intimate about the company right now with the entry. It's intriguing enough to be looking at this opportunity right now at these levels. Alright, I'll mention the stock negatives. The stock market sentiment right now. Highly on cannot do a whole lot about that. Okay, I think the market is the market sentiment is super super bad right now. I mean we are in a bear market we cannot expect and I actually think as as an objective lens to look at this company. I think highly honest held in quite well. I think a lot of the bad news is probably baked into the stock whatever bad news that was about a new company that has really slipped into oblivion. And I think market sentiment right now is one of those things that are going to continue to hold the stock down unless there's something earth shattering that comes out. I don't see that sentiment changing over the next couple of months, especially over the next quarter, as we march out of 2022 and march into what I think is going to be a transitional year. Whereas I thought that 2022 was going to be that desert, that bridging that I talked about into what I consider to be a transition year. I do think that the latter half of 2023 is going to be that transition that we're working toward, as opposed to the first part of 2023 which could prove to be a lot of what has been demonstrated in 2022 barring any major problems with the company or announcements from this from the CEO Thomas Healy. We are in a rut right now and I think when a stock gets there especially below the $5 mark. It's going to be very very difficult for this company to claw their way out. I see companies that are doing some phenomenal things in the microcap space. I see companies in the microcap space that make more money than highly on and highly on as a, you know, 550 $600 million company, and the further they stay in that rut the longer it's going to take to pull out it's going to take some of this catalyst that I think they are absolutely capable of delivering which could pull the sentiment out quickly stock could overnight over $10 easy with the right set of circumstances and right amount of catalyst that could actually pull this thing into where I think that it needs to be right now it's in a predictable category. And I think the stock deserves to be given a little bit more credit for the progress that they've made. But we'll just have to wait right now because it's dead action right now in the negative stock sentiment. There's no volume I talked about. And then finally the stock negative that I want to bring to everybody's attention that's falling off the radar is we are still still sitting on a 14% short interest on the company which is high anything that's a 15% is high. There's still a lot of people out there that would suggest that this 15 month bridging period based on the new projections from highly on is not going to render any type of growth or appreciation perhaps maybe even further downside. I'm surprised at the short interest. And I think that's something that I would now with the current cast position that they have because you're betting against real tangible equity, you know, so I don't, I don't understand that I would not place that bet that would not be something that I would consider to be prudent as an investing strategy I think there's plenty of companies out there that are actually in trouble where GameStop, the short interest in that was 100% justified. They're not hot with their pants down, but looking at a company that that is actually failing is one thing to put such a high short position on I don't think highly on deserves that now in two years, if they have not garnered sales and they have garnered or solidified what I'm going to talk about with regard to fortifying their relationship with the OEMs, starts to flounder and and starts to incur bankruptcy talks or incur takeover talks or insolvency or diluting shareholders or reverse stock splits things like that that are being discussed right now. I think that's pretty imaginative, because I think Kylie on is pretty solid with their current financial footing, and I think to have a short position in in the company right now is only helping to manufacture this, this low stock price. I'm sorry to break free of that. Sorry to break it to you but this is just the big leagues here, and highly on I think certainly could do a better job of acting like a publicly traded company. They still have kind of the feeling and aura about them of not being a major player in the space they they seemingly are stuck into this kind of garage mentality, and turning out a few anemic units here and there guys that's not going to work on the major level Thomas Healy knows this now but I unfortunately the perception that I get from the company is that they're still small potatoes, and that they're happy being there, and until they can start to solidify some of these relationships they're going to remain there, and the short interest is just going to remain until they can prove that they can break those chains free. I'm going to, I'm going to talk about the company positives last. I'm going to talk about what I feel like is the company negative from my perspective now. And I don't mean this to put forth this information to impugn highly on these are just things that I observe now in the fall of 2022, which I chalked up to be a loss. I just thought that this with the, the earnings top end earnings revenue projections that we're going to be had in 2022. I knew that this is going to be a very lean year, and it is shaping up to be just that, albeit very disappointing, to be honest with you with the company. Something that I identify as a negative with the company projections initially when they came out in 2020 called for a mass ramp up of sales now they're not going to make that okay. One of the last things that Louis Baltimore talked to me about before he exited highly on he yet he told me said, you know some of the grumblings around some of the upper management was to suggest that they wished that they would have never come out with that original investor presentation that was so bullish on projecting sales so early on in the evolution of the company. No shit, no shit, because it put a lot of investors me one of them, I'm pretty jaded on that and a lot of the bullish shareholders in the company, it surprises me how they seemingly have an inability to scrutinize this company and I don't understand that it doesn't mean that I don't love the company, but through that love does not mean that I can't be scrutinizing on based on what I see and people can disagree with me. They can agree with me, it doesn't really matter. Okay, but the relationship now, if they are going to step into mass scale and scale up of their units and push forward massive volume to the fleets. They have to have that relationship with the OEM that they talked about all the time and I've heard nothing on this front. And this is where some of the bullish shareholders may disagree with me on this evaluation, it's too bad, you can disagree with me all you want. But there has been no discussion at all with when highly on 15 months from now has their supply chain issues satisfied. They've got all the parts they need they've got a flood of orders, whether or not they can just push those orders over to Peter built and have them start cranking out hundreds dare I say thousands of orders from highly on guys we're not there. We are just not there because we have not been provided ample transparency to understand that 15 months from now. Thomas Healy isn't going to say hey hold on now nope nope, we've got another strategic roadmap, and it's going to push us to 2027. It's going to take us to international scale, but that whole thing with Peter built yeah we're not going to be able to follow through with that we're going to actually build a roadmap toward mass scale and commercialization, using a different strategy. The reasons why I speculate on that and it's quite frankly rude to do that based on the trajectory that we're heading toward with partnering with Peter built and and the OEM is that we have heard nothing on this front, nothing. And, okay, well maybe it's not important Ryan. No kidding, you honestly feel that way. You feel like the critical connection between highly on who is not an OEM to produce that mass scale on highly on his benefit to turn out the very flagship product that we're so excited about is not a big deal that we don't deserve some level of transparency to understand how many units the that Peter built can handle. Once highly on shakes out some of these supply chain issues, or whatever it is in way a funk that they need to shake loose of to make sure that we can step into some level of self sustainability with highly on, because we are going to exhaust this $500 million for going to exhaust it. And as we march toward that critical mass of self self reliance as a company, and that cash burn starts to get more aggressive. We need to be able to supplement through top end revenue but more importantly even market marching towards some assurance that we can actually make some bottom line earnings in the company to supplement this cash burn. It's going to be a real wild ride and I find this to be one of the biggest, most frustrating things with highly on now is that on the onset, they were so quick to propose that they were going to churn out thousands and thousands of orders, based on what solidified relationship with the OEM at that time. Has it differed has it detracted from or has it improved been approved upon since then. See that's the thing is they've announced the generator they've announced Peter built as being that main OEM. What has happened since then to make sure that bridge from an original projections is going to carry through, and they're going to be able to realize in part or in full those initial discussions and relationships. That we're so bullish on the onset, when we march toward this inevitable, you know, latter part of 2023 that I speak about so intimately, and I don't want to be spot speaking on false pretenses, but we are not provided any type of transparency on this front at what I've been able to, to see across the landscape highly on seems to be focused on themselves and they seem to be focused on flying a drone through the facility and and and putting a lot of focus on the people sitting at desks and the few trucks that are in the bay. That's not going to put that's not going to move the needle. What's going to move the needle is their relationships with their existing parts providers, the OEMs and their relationship with now comments previously Meritor. Those are the keys. Strip those things away. And you've got a really, really fancy science fair project. Okay, now I hate to be a Debbie downer, but that's one of the big deltas that I see here. Okay, the company delay with regard to the company I don't put this 100% on highly on. I have to believe that the supply chain issue some would say well there's not a supply chain issue. I speak with people in industry all the time and my friends people are having problems right now, finding paint. It is absolutely a supply chain issue is this highly on fault. No, it is not. It's one of those things that I put in the Delta category when I'm talking about highly on as a company, but I don't necessarily directly blame highly on I just would merely suggest that they're in an inconvenient position now with the timing of the supply chain, affecting some of the things that that that highly on has going on in their line. With finalizing some of their products and and and again I don't, I don't blame this on highly on I just put it in the Delta category is something that they're just going to have to work through when the supply chain issue shakes. It's something that I put into the positive category but for right now, it is absolutely something that is drawing on the company progress for sure. This is something that I'm hard on and there's a ton of people that disagree with me on this. And what I find interesting is where there will be people who support me. They hate it. They hate it when I'm critical of the company, and I'm critical of the company based on their lack of transparency. I'll I'm just going to throw it out there. There will be people who say you're not being patient enough Ryan.   Okay, if there is excited as we are about being share owners in the company about the vision and the movement going forward, then they should be sharing this story. 100% to cross the board and people are going to disagree. Ah, they're working hard behind scenes. Oh, they're doing enough. I'll just ignore the noise. No, no, no, don't ignore the noise. Sit up and listen to the scrutiny man, because right now, as it does reflect back. I'm not one to completely sever what's going on in a negative connotation with the company. The current stock price right now which my friends I hate to remind you sits at $2 and 88 cents, which is embarrassing. It's embarrassing. Okay, so what is the definition of insanity, doing the same thing over and over and over again and expecting the same different results right. They've been doing the same thing over and over and over again and expecting different results. And I hate to remind you that the continued exacerbated pressure to the downside of the stock is still there. Change something up. I don't know. I'm about fed up so far as to say that look if nobody's interested in your product, just say so, just say so. We lost our relationship with Peter built. They're not going to be able to turn out the numbers be transparent. I feel like I don't have enough trust at this point with the company which is another delta is that there's been way way too many bridges as far as promises made with this company and their lack of ability to follow through on those promises, as well as their convenient shift to the right on roadmaps on, hey, we know we promised this over here, but we're going to go ahead and go over here. We'll eventually get to a promising end. It's not going to be the promising end that we promised over here. But hey, you believe in us. We're going to shift direction and we're going to we're going to push it out 24 months to get to that end just just hang with us this entire time. Highly on does not have the luxury of time on its side. Now we may look back on this time and say wow, having that global pandemic overhang for highly on helped them immensely. In other words, the wave of EV momentum did not take foothold, until highly on had an ample time to shake out the cobwebs, as far as an organization goes, they really did use that time to the best of their ability. Where is that assurance right now. We might we are in the depths of a neon green hell right now with regard to the stock price. And I think the lack of of transparency in way of progress. Releasing old information really speaks to a lack of imagination on part of their PR department and I've been hard on them the entire time. Have they incrementally improved since the beginning which was anemic at best it was insufficient it was below par. Okay, let's just call it for what it is. Have they improved to date. Yes, absolutely. I'll be quick to give credit where credit is due, but is there always an opportunity to aggressively pay the, the, the story forward. Yeah, I do. I do if they could take half of the passion that I bring every single Sunday, I tweet every single day on highly on every single day, whether it be a knock on the company for what I perceive to be lack of information, which is usually a basis of my frustration.  When there's a few things that come out to say hey the initiative is going great they're building new rng stations. Yeah, how does that benefit the highly on community. How does that benefit your company, and what it what does it mean for you to provide fuel along routes that didn't exist before the announcement. I failed to understand how highly on celebrates, you know, all of these things with regard to global carbon emissions reductions initiatives and they, they don't, they don't celebrate these, these as a comeback to how highly on can actually benefit from it or the momentum is pushing in a direction that's going to somehow benefit highly on. It's almost like yeah we're cheerleading from the garage and you know everybody puts their wrenches down for two seconds and it's like hey the world's moving forward. But we, we are not, you know, and it's like come on guys man you need to get on board a little bit better, and you need to infuse that energy that the highly on community seems to have. Is that energy built on false pretenses. And I think they can do a better job of fortifying the energy toward the vision that they've been so quick to sell people on over the last two years. And, and, and really look to get excited about where that energy could take us into the future because that's where the importance lies. That's really where the, the excitement lies is seeing this vision through and where highly on sees themselves five years down the line where do they see themselves next year. Right. I know a lot of people have a hard time telling the future the way I do. Right. It's not about that it's just speculating on where the company sees themselves in the future, with what we know now, and where they see themselves in the future and they don't, they don't talk like that a lot. Yeah, they bought the agnostic generator. There was some phenomenal news around putting it into different different applications. What has came out of that pre to premature. Yeah, maybe, maybe, maybe not. Maybe it's just a lack of vision in that they take these initiatives and supplement where they think highly on can help augment this movement as a grander movement as a small company looking to make it right now. All right. Make it up with the company. No, make it up. No, no current sales. That's a drag a little bit. I think with the stock action right now, bottoming out here and stuck in a rut. I don't think it really matters one way or the other. I mean, if they come out with a 10 order reserve backed by deposits this week, I don't think it's going to move the needle. I don't. I like it matters. What's going to matter is, when we start to build in merit to those orders. Could it mean to follow on orders within the respective fleets that are placing those initial orders. How is it that those fleets are going to be guaranteed to get their trucks in a timely manner. That's key talked about it with the OEM relationship. I put 10,000 orders on the book all you want highly on but you've provided zero, zero expectation of what to expect on how they're going to deliver on those orders. Right. Again, are you just going to keep a backlog for the next 1020 years and just say yep we've got all these orders backed by deposits but people aren't going to get their trucks until 2040. I hate to pick fun a little bit but yeah I do. I do because you've provided zero, zero expectation outside of an original investor presentation that would suggest that you had all the cards in place to deliver on tens of thousands of orders, at least thousands of orders. I mean the expectation for this year was what 8000 units guys that's 1000s of units.  I don't care because 10 orders is not going to move the needle based on what they originally said, hey based on this relationship with the OEM, they're going to assist us when we put our powertrain because we're not a full OEM into these rigs and they're happy to do that. I don't have any clarity on that. I'm hoping as the story develops over the next 15 months, hope, hope, we love to invest in hope don't we, that these things are going to be answered and solidified as we go forward. And I'd love the bulls in the company and I know the bears will come on and they'll challenge me on that but you know I get more scrutiny from just as much from the bulls as I do the bears. Yeah, it's going to happen because Thomas Healy said it's going to happen. Really? Really? Is that really how you want to look at this opportunity with blind faith? I'm a little more of a realist than a lot of the bulls in this company. Hmm, I am. I am. And every now and then I get a whim of criticism from the bulls and it's like, ah Ryan you need to enjoy the ride from people that I respect in the utmost. And it's like, hey, I appreciate that. That's great. I thank you, but you're not me. And in all fairness, I'm not you either. If you can go at this thing with blind faith and understand that we're going to be at 50, 100, you know, 100 plus dollars someday. I'm not going to get there on blind faith. I'm going to get there with my own road and my own scrutiny over the company and critically evaluate through the process what it is that I see about what they're doing and what they're not doing. And that's basically how I see this company and what they're not doing right now. I think we're in kind of a dead zone and the evolution of the company. I talked about the back half of 2022, finishing up Q1, excuse me, Q4, stepping into 2023, establishing Q1 as kind of that new, the new era, that transitional era where I think things are going to get interesting. And this would be the time that in a perfect world I would like to just step away from social media and be like, my work here is done. Get back to fundamental passive investing, which I think the masses need to do. I don't think that if anything, eat the rich proved to me that that's not what people are looking for. People are looking to get rich, rich overnight, they are, and they're not interested in investing for the long term. Institutional investors are buying into this right now and suggesting that all retail investors look at a long term perspective as being one to three years. It's just a pop shot. In other words, presuming that all retail investors don't have the maturity like I to suggest that buying and holding stock inevitably is the way to go. You never need to buy Coke with the expectation of selling it within one to three years. That's just not how it works. Pepsi, Home Depot, J&J, PG, same thing, right? I think they'd get a different opinion and that's another reason why I put my message out there. My resume and the way I approach stock is out there and it's out there to be evaluated, scrutinized, criticized if that's the way you see fit. But once the momentum starts to shift on this, I should be earmarked for good or for worse as one of the only people that told this story for where I think it could go rather than where I think it has been. And that's going to make all the difference, my friend, in this story. When we start to gain a little momentum, I would love to take a step back. The problem is I don't think I've done anything wrong. I think sharing my message will help a ton of people out there that don't have the stock bandwidth that do not have the stock IQ that I have to identify what I see fundamentally in this company, fundamentally. Oh, they don't have sales, right? Yes, they do. They do have sales. They do. It trickles in anemically right now as to be expected in the young evolution of this company. Is it your assumption that they will never garner another sale going forward? Okay, tell me why. All right, but I'm not going to join you in agreeing with these false statements. That's a false statement that they don't have sales. I just suggested that they don't have any recent sales. That's a fact. Okay. All right. But to talk about the anemic sales now when are basically considered pre-sales, they haven't even said that, and they should have said it. They should just earmark all of these as pre-sales because that's what they are. The connotation that you get from a pre-sale is to suggest that, wow, these people are entering into the sales game right now when they can't even take receipt of the product. They believe so much in the product that they're able to put down this deposit on this pre-sale, not even understanding. At least I don't understand. Maybe they understand when they're going to actually take delivery of these rigs, which has probably pushed all the way forward to 2024 at this point, but they feel so confident in entering into these pre-sales right now that they're willing to put that major dollars down on the deposit to secure those slots. That to me is a positive. So when you say no sales, I'm going to kindly disagree with you because you're just factually wrong. The company does have sales and now as early as it is in the evolution of this company to have whatever sales they've been able to garner on the books right now is quite frankly my friends very, very impressive. Okay, albeit I'd love to see more sales. I tweet. I'm very hard on highly on Twitter. It doesn't matter. They don't read my text anyway. They've ghosted me. They don't even read them. So what's the point? My aim in doing that is to get people thinking along these lines that sales are going to be the inevitable key to success. Okay, you can talk all you want about how bullish you are on highly on and how it's great and Thomas Healy's a rock star and the team is great and the board of directors great and the vision is great and the great and the great and the fuel is great and the Carnot is great and great and great.   Okay, it's a company. They have to sell it to company. They can exist up until the point where they have sales. They have to sell it. They have to sell it to people. That is the key. You know, they have to sell it, my friends, even my bullish friends in the community have to sell it. Okay, is there indication enough up to this point that they've done enough in the sales category to generate some interest me personally. I look at the 200 that are on the books right now and the 2000 reservation order books as being sufficient. Let's be fair, sufficient. Can they do better? Probably. Can they do better because they aren't trying hard enough? No. See, I think that's way too presumptuous on our part. But I will look for this to be an area of improvement in the company and it is what it is at this point. Now the company positives, I want to end on this note. Okay. The bullish shareholders that had the stomach, my company negatives. Okay, I really wish they would get on board with me on this. I really do. I feel like I'm somewhat alone on this constructive criticism. Okay, it's part of my pedigree that in my organization with my day job, which is this is not it. You can't just come to the table and be critical without a path forward about a resolution something that you criticize constructively and say, Adam, this isn't right. And we're encouraged to do so. Like, it's part of our pedigree not to just go with the status quo all the time and hey everything's hunky dory and this is great and everything will work out eventually and if it doesn't that's okay it's still hunky dory. But that way. If you find something that's wrong, or perceived to be wrong, talk about it, if by nature of consensus people look at your observation and say yeah, I don't know I think we're okay, maintaining the status quo but noted thank you very much, we move on and it's good to go it's business. That's not personal, but I all too often feel like I'm somewhat on an island on this. And if there will be some people in the future when this thing does shift and the sentiment shifts. I hope those people don't remember all of the bad things that I said about the company and misconstrued them as bad, rather than constructively critical I'm calm right now. Okay, I'm calmly critical of a company that is young in its inception, and growing every single company toward a vision for the future. Okay, but that growth is going to mean nothing, unless they can garner. Say it with me, say it with me, sales. And I wish these criticisms of the company I actually the one person, the one person, one. And I'm not, I'm not asking for validation I'm not asking for friendship and I'm not asking for for support, not asking for that I don't need it. I'm independent. I'm very, very proud of that. I'm independent of my thought my application. If you learn anything from me it's not how to follow me it's to be how how to be independent yourself, but silent alert. Silent alert is the one person that I think is critical has probably a lot more tact than I do. I think those go out to silent alert. I think he's a critical contributor to this community. I think he's a critical advocate and one that has got the ear of Thomas Healy I think, more so than I do, that's for sure. I'm going to do my part to give an ample shot out to silent alert because we're all be quick to criticize, and maybe even step over the bounds of criticism because why because I don't know I feel like you've earned it.  Like, that's the intensity that I bring to the table. Silent alert will also support those initiatives and kind of be like yeah I don't know if this meets muster. I don't know if this is good enough man could you could you give us a little more color around what the information means as it pertains to highly on right. So proper kudos go out to silent alert you're going to want to follow silent alert on Twitter very easy to follow. There are very few people that I follow I don't follow but 16 people on Twitter. There's a bunch of people who follow me but I don't follow a lot of people. I don't like to be influenced by a lot. Most of them have to do with the highly on circle that I follow, but you can follow silent alert if you can't find it just look for his handle on my account and you can follow silent alert, because these opinions are going to grow as the companies grow and you're going to want to be on board with some of these few figure heads of information that push that out company positives here we go. bullish shareholders, you can get your beer now I'm ready to somehow manufacture some hype around the stock. The funny thing about it is man highly on with regard to to to hype. I think there's enough positives out here to to just earmark and be satisfied with what they have going on. The company has no debt. Okay, if I'm going to back a company that is this early on in the stages of its evolution. It's going to have no debt, and furthermore to supplement these two that go kind of hand in hand. The cash position is very, very strong. Do they have what they need to put some of what I consider to be yes I address some of the fragmented pieces together to materialize into something special, i.e. sales, that sales, sales. Do they have it. These are two fundamental aspects of the company that are absolutely phenomenal. If you look at the fundamentals of the company, they have been provided everything that they've needed a way of funding their path to to commercialization. How much that path is going to lead toward profitability is yet to be seen therein lies the risk in the investment and I could go down a whole bearish thesis on highly on which is what I would stress each and every investor out there to scrutinize. Dare dare to look at dare to look at an opportunity from the from the other lens from another perspective, dare to do that. Because where I think a lot of people will quickly put to work blind followership. Look at the eat the rich with GameStop because that's what happened it was blind followership. They had no idea when to sell that stock. They had no idea when to buy that stock they just blindly went in.  They'll piss it away the few people that they could find to actually interview. What was interesting, you'll lose your blonde girlfriend, eventually, because you will be not perceived as some sort of like winning the lottery anymore, rather just a normal person who came into an opportunity that won a lot of money, won a lot of money. But when I look at highly on it's easy to look at the positives of the company and get excited about where they are currently. Okay, now, no debt, and the cash position is strong. The real thing that I sit back sometimes and look at highly on is their product is phenomenal. It's laughably phenomenal. Okay. And then relatively speaking when we look at the GameStop, and I looked at GameStop during that whole debacle, and I was like, Wow, the impression that I get with GameStop is, I walk in, I see overpriced use games, and it smells like a marijuana repository. That's what I get, along with a lot of bare walls, because I walked into a lot of GameStop and they all smelled the same. It all smelled the same, like somebody who was suffering from Riga mortis just got off their couch, enough to either need a 10 sack, and go and sell their game to get that 10 sack, right, or to trade it in on somebody else's need to have a 10 sack, and that they've gone in, and they've they've done that themselves, right. That was the impression that I got from GameStop. Okay, that's why during that whole debacle I was like, hmm, that it's interesting. I have zero desire whatsoever to put any money on this. When we look at Hylian's product, do they have a product? Well, they don't have a product, Ryan, just like they don't have sales. Okay. Again, separating false narrative from the truth. And the truth right now is that we're being provided some trickles of information to suggest that yes indeed, Hylian, unlike our Nicola counterpart can actually go uphill hauling 80,000 pounds something that I have not yet seen from Nicola. I've seen them go downhill, and they go downhill really well. And in all fairness, I've actually seen Nicola on the test track. They do really really well on the test track.  They're the test track champions, as far as I'm concerned. But that area that Hylian was just pushed out, I think it was by Lake Abbasu, I believe, in Arizona, something like that. I'd like to see some work in Oregon. But remember the hyper truck is for long haul, I think more flat applications along I-10, right? Some of those, some of our major highways I-84 going across the country. I think that's where Hylian is going to provide a big, big supplement to the market when this product is brought to market. And that way, I think sales will be what I consider to be, I talk about investing all the time. A dividend is a rendering from a well-laid plan. Where I see Hylian as their product, sales will be a render of a well-laid plan. Okay, does that make sense to you guys? So where I say sales, sales, sales, sales, I'm inevitably talking about those sales and being inevitable, being a forthcoming, being an obvious thing where eventually two, three, maybe five years down the line, we're looking at this and we're going. Sales is not the issue, okay? They're going to stop reporting sales number and just start reporting top end revenues and the bottom line profit that's rendered in this company. Because I think sales will just be a product of a well-laid plan, a rendering of a well-laid plan through their product. The product is phenomenal. It's phenomenal. And I think somehow it gets misconstrued somehow. We know Hylian does have a product. The question is how good is that product? How good is it? What are the specs? We know what Hylian has projected. We know their ability to move into more of a fuel agnostic type of a future. We know that RNG and CNG is going to be a major catalyst. Some people are saying that CNG is dead on arrival. You need to smoke more because you're completely off base with this. Renewables is absolutely a player.  Wow, RNG tax credits. That's interesting. I've always suggested that RNG was going to be dead on arrival and acknowledge those successes. We never see those acknowledges. And I think it's unfortunate the whole back and forth between Nicola and Hylian. I don't do that. I compare the two. Last week I compared the two positives and deltas the way I see it. Could I be wrong in my perception? Sure. I guess so. I guess. I don't think I am. I try to be as grounded as I possibly can, but the product itself and the specs right now, they are driving uphill. They are able to achieve that thousand miles of range. They are able to haul payload at 80,000 pounds. They are able to actually provide a better driver experience on the road. They are able to, I presume, put their APU unit into the rigor of service and actually provide a better hoteling experience for the driver. They are able to realize this on what was perceived to be, you know, a few years back to be a vision and right now they're realizing that vision along the CNG RNG front. And while these stations are being built, the momentum is only churning below the surface. And when I talk about a ticking time bomb, fleets are going to soon realize that all of these things that the product can do, the product can deliver. Whether or not you like Hylian or not, I don't like the color scheme. I don't like Thomas Healy. I don't like this and I don't like that. So friends, if you're failing to acknowledge your dislike or like of the product itself and not suggest that they've got a pretty damn good idea. Your assessment of this company is just dead wrong.  The ability to not be reliant on the grid and to bring your charging mechanism to you in its simplest form is just a freaking phenomenal idea. I hate to break it to you. In fact, I don't because this very product idea is fantastic when you strip strip away all the, I don't like Thomas Healy I don't like the share price I don't like this I don't like that.  Can they do that or can they not do that and how do they do it. Those are the most baseline questions rhetorically that I would expect you guys to answer. Can they deliver freight, can they deliver it along a specific range, can they do it with using an alternative fuel source through RNG that is right on the cutting edge of how we're looking at alternatives to moving our freight from point A to point B. I don't want to interrupt the thought processes that are going on in between the membranes. Okay, in what I just said to you to get across the fact that the product is phenomenal. The product is phenomenal. Why these fleets aren't putting in orders in the, in the range of 1000. I don't know, I guess they don't have the excitement that I do around this product. I've seen people at my work that actually are looking to start a trucking company, and they're excited about buying the hyper truck ERX. Why isn't Dan Heiser Bush as excited we've heard nothing from them. Okay. Why isn't some of the other companies that were named to the Innovation Council not stepping up to the plate. Well, it could very well be as simple as an explanation to suggest that they're waiting for that finalized product, and waiting for that opportunity for them to validate internally and make that decision independent and solely based on their own internal rigor and proof of concept. I don't know. Maybe it's because they don't want it. I don't know. There's the range of decisions that and Heiser Bush has to make right. I don't know. I don't like the product. Maybe they'll just sit on the Innovation Council will never place an order. Do you think that that's likely based on what we know about the entry participation on these initial pre orders from the Innovation Council to suggest that Anheiser Bush is not going to find a use case for this product. If they don't find a use case for this product, I will eat crow. I will say I'm sorry, my fellow highly on airs and and and apologize up and down for suggesting this that this product does more than what we know that it does now. It performs phenomenal. It gets the range downtime driver experience torque horsepower payload does it all, but companies want to move in a different direction. Okay, all right, I don't see why I don't see why. But they've moved in a different direction, Ryan. They for no reason are offering that they just don't maybe they think highly on is too small. Maybe they think it's small potatoes, maybe they don't like Peter built, maybe they don't like the maritour e axle. Maybe they found through their own internal validation that they don't get 1000 miles of range. Maybe they found out through their own internal validation that they get 350 miles of range, and that the hyper trucker X will be the biggest flop to enter into the into the market, and that all of this is for not. Maybe anything's a possibility, I guess, I guess. My conviction bait is based on the specs that have been declared to the open marketplace in a true fashion to state that the highly on range up toward 1000 plus miles of range will blow any vehicle out of the water out there to give that optionality along our ultra long routes out there I think it's a bullish thesis. And I think people need to really take note of the product itself the product. Specifications on the product we talked about that the specs the fuel the fuel agnostic opportunity the range, the torque, the hotel and the driver experience etc etc highly on checks all the boxes. If I were to do an evaluation on the fundamentals of GameStop. There's no way that I could come on and talk about the things that I talk about highly on it's the very nature of why I do this weekly video on highly on is because it's easy to talk about. It's easy to get excited about all of the things that they're bringing to bear in the marketplace it's a lot of fun to talk about. I enjoyed doing this, I could do it every day, I really could but I don't really want to water down I've already stressing my audience enough through the independent investor channel if some of them have already left. And they've said hey Ryan highly on is not for me I was interested more in your passive income videos, you know I'm out I'm unsubscribing. I'm already stressed that audience enough so once a week is good enough, but I could do this every single day because there's not a day that goes by that I'm not excited about owning this company here at these levels. Super excited about the prospects of where this could end up. All right, company positive thus far in two years is the growth. Now the growth has not transpired in a way that would suggest that they are rendering those aggressive sales numbers as projected. I get it. I totally get it. I'm upset to I don't like it. I don't like the fact that that generated so much churn on the onset and now here we are in a position where we have to be reactive. But if we in all fairness sit back and we look at the evolution of the growth of this company. For me to sit in front of you and say that highly honest outrunning trucks right now, putting it to the rigor of full payload, 80,000 pound payload loads that are traversing hills that are making marks that are proving that range out that are providing that proof of concept that we've only it didn't exist two years ago when the company came came came to public. I wanted everybody to believe that they had a ready product and a lot of people said, you didn't have a ready product or sell the stock right that's but that was their excuse to sell the stock. Fine, you have your own prerogative. If you look back at this, you're going to have two things to critically observe, either oh my goodness. I threw in the towel on the greatest investing opportunity of my life, or I made the right decision by selling. It's going to be one of those two things. Don't live in the middle. Okay, don't live in wishy-washy land, make a decision one way or the other. Okay, and you'd be better for it. I think a company positive is Thomas Healy. I think where Nicola is shaving shares every single day from the CEO I think that's funny that's that's stopped. I'd like to see that selling stop, and it has. That's been a positive nobody talks about, you know in all fairness, you know there's there's some Twitter jokes that come through you know hey when's the next time you're going to sell shares Thomas you know, I didn't blame Thomas at the time that he sold the shares I understood why I was doing it, and I was quick to say that the optics were bad. Read with me. The optics are bad. Whenever your top guy sells shares in a company so early or early on in the stages, the optics are bad. The optics are such that the company CEO does not believe in the company. Do we think that Thomas Healy doesn't believe in his own company. The optics would suggest that if you're selling and unloading such big blocks of shares at the expense of you know shareholders that are 100% underwater 100%. The optics are bad, no matter how you shake it, but a company positive on highly on is Thomas Healy himself. I, I, I again suggest when I when you listen to this man talk and his mechanical IQ, being as high as it is, some would suggest that he's not fit to be CEO. Really, really, where some people would say that Elon Musk is the end all be all God on this earth walking that he somehow, you know, in a position to be that he's not. It's unfair to suggest that Thomas Healy is the founder and CEO of the company is not fit to be the CEO of the company. I don't know, perhaps one day when this company is at a point where it's globally recognized perhaps maybe he takes a sidestep and becomes a technical advisor to the company that he's founded but that's his prerogative to do that. I think as long as Thomas Healy is involved with highly on. I think we have a phenomenal future. In other words, if you took Thomas Healy out of the equation right now. I think the company would suffer. I do. I think Thomas Healy is the one person that can footstomp the very vision that he has set forth for the for the future. And it is my bullish conviction that Thomas Healy at the helm of highly on is much, much better, especially over these next two critical 24 month sessions, especially the next 15 months sections and as we move into the next five to really see this vision through I don't want to see anybody else at the helm. I don't want to see any types of whims about highly on CEO stepping down I don't want to see anything about him being replaced because of the stock performance the stock is where it is because they deserve to be there. Let me let me just tell you, frankly, okay, they have not done enough to garner a stock price north of where it is right now in the marketplace, plain and simple. But when we're talking about the main man at the helm. I think Thomas Healy has the most chance of seeing this vision through and making those strategic decisions because he's made some top strategic decisions so far. And I think, you know, with the direction of the board, taking on the Carnot generator, some of the initiatives that they've taken to solidify the hyper truck ERX Council to win over some of those pre orders so early on in the game. I think all credit has to go to the CEO where I'm quick to scrutinize the lack of transparency and the delays based on supply chain issues, etc, which also falls on the head of the CEO. Sorry, that's just the game. Okay, I take full responsibility and and credit and scrutiny for what goes on in my company. The game doesn't change you're the CEO you're the head guy, but I absolutely find that Thomas Healy is a positive when we're talking about highly on the fundamentals of the company we're not going to regurgitate I've already talked about that the motive. I do want to talk about this a little bit. I kept thinking when I was watching through the the eat the rich video. What we're looking to save here, all of that hype around that short sale was based on a disconnect between what short sellers and hedge funds were looking at with the company that was right on the money, and a bunch of retail investors that poured money into a stock and a stock alone, based only on the disconnect between those two entities. Yep.  I've heard through the course of the five years on the independent investor lots of different differing opinions from independent investors as to why they don't want to invest in Johnson and Johnson justified why they don't want to invest in certain emerging markets. I'm one that doesn't invest in them because because I can't right.  Okay. When you sit back and you look at highly on and I read through the scrutinizers of the company I sit back and I say, where does this angst come from.  I don't know, I guess revenge is a pretty pretty powerful reason as to not like a stock I guess. It's kind of dangerous actually. But when you look at investing and highly on. Don't you look at their vision and motivation behind what they're doing as being somewhat respectable. I do. And what I think is very appreciative is is put quite frankly that if you can drive the hyper truck ERX up and down the freeway. And it can remove pollution from the air and deliver the product that we are now reliant upon diesel to deliver a highly pollutive fuel that we've been relied upon for the last 10 decades. Isn't that kind of easy of an initiative to get behind. What whether or not you want to stake $1 on the company or buy some shares at the company at $2 and 88 cents right now. It's kind of cool of an initiative. If I'm not a share owner and I just follow the highly on story to say man I, I'd like to see these guys get the nod. You know, where a GameStop can run up to $500 because of momentum play.  Yeah, yeah. We look at highly on highly on. If it dissolves away.  Right. I'm going to look at a dance like a dance. What if all the things that I've talked about from week to week, as the story has transpired materializes into something other than where we are now in this neon green hell. That materializes into something. And in evaluation they go back and they look at the independent investor channel and say man alive. Every single week. This guy came on, and highly on was at the forefront of the conversation. It was at the central point of the conversation. When Ryan felt like it was prudent to focus hyper focus on this company. And a few others failed to focus on it for all the reasons that Ryan talked about with what's going on at the company, as opposed to what's going on with the stock. Now that my friends that my friends is something that I can get behind that is something that's special. Highly on dissolves away goes away. Okay, no problem. I'm a successful mindset, all end up succeeding no matter what people ask me all the time what percentage of highly on is my portfolio 7% 7% I own 13,000 shares of the company and I owed about 42 leaps contracts. Massive position for a retail investor. I don't deaf around. I'm dead serious about this dead serious from a conviction standpoint. I'm looking at all the right stuff. Okay, whether or not it materializes or not. Okay, I'm not suggesting that it does. As a matter of fact, 99% of people that are looking at this right now are suggesting that it won't. It does. What if it does, based on all of the fundamentals that we're talking about Thomas Healy being right there at the advocate of a right there as a proponent of a company that's trying to do right in the in the world, trying to do right. I'm not a tree hugger. Okay, I'm not a supporter of the green initiative because the green initiative seems to suggest that businesses need to go out of business, right. I've been 10 years. Okay, I'm not on that camp. I look at highly on with my objective lens, my objective lens. And I would suggest that, and the green initiative people would say, you know, fossil fuels are evil. We can't we can't do CNG CNG has to go away. CNG is evil. We need to strap all CNG to a rocket and send it to the moon and strap it to the moon we need to eyeball it to the moon, because it has no place on the earth no place I say Ryan, I say. That's why we have hurricanes every month. Okay. If that be the case and we look at an opportunity like highly on wouldn't you suggest that highly on vision for the future moves us in a better direction or a worse direction. My friends when you start to either support or continue to be critical on my message. No problem. I'm not the greatest communicator in the world. But over time, if you pick up little tidbits as to why I do this project. Why I am so convicted upon this company. Okay. The idea that a steward of investing and a critical evaluator of stocks and a critical evaluator of a company as as big as me, not to be called upon with that retail community that I look at the GME debacle and I think you know what you guys think about when when in all actuality you effin lost you effin lost, because not only did you lose for a lot of people and those the people you'll never hear from you lost a lot of money for a lot of people. It proved to a lot of retail investors man that all they need to do is look for that next best thing to not be a critical a critical advocate for those companies that have fundamental backing. If we could take some of the generation of some of the pedigree that made that movement, a possibility into the future, volume, which is that's exactly what it takes is volume in the share price. The planning has all of the stars aligned to realize that that end. And once that starts to happen. My friends, it is going to be something on the tip of my tongue that I will not step away from, I will embrace. I will play into it will be the very momentum shift that I will say, I told you, I told you at a time when nobody believed it, that it would happen. And it is going to happen. It is inevitable that something over the coming years, when and if it happens has the greatest potential to happen. Now, at this particular stock price as it reflects this dark period for the company as we emerge into a transition year next year. And my friends, it is going to be special because unlike the people in GME that were subjected to pie pulling the buy button out of an application Robin hood that made two founders on the onset individually wealthy to the tune of two and a half billion dollars each. I laugh every single day when I see Robin hood going into the toilet. I for one am going to pull chocks from Robin hood it's something that I've been very critical on.  That's for sure when I took out my opinion on Robin hood for cash for order flow I think it should be illegal it's illegal in a lot of countries it's not illegals here and these two assholes benefited from it. And this is going to be the project of a lifetime. When people look and scrutinize my evaluation of this company, when they scrutinize my evaluation and conviction during a time when all schools of thought would suggest that I should be able to be able to sit on our cash position and not have to worry about when we need to hit the sell button, rather to sit on this for multi year expansion, multi year benefit. When people look and scrutinize my evaluation of this company, when they scrutinize my evaluation and conviction during a time when all schools of thought would suggest that I should be looking in a different direction. People are going to be baffled by this very story right here that we footstomp for the would be investors the independent investor channel every single week with devote conviction, because the opportunity is that real as I appreciate you tuning in to the message man hit the subscribe button if you're interested in joining the community health subs unsubscribe if you don't want to be here. I don't want you here. Okay, because the conviction and the opportunity that I speak about every single week is very, very real take advantage, or get the f out of the way I don't want you here. Okay, leave your comments at the bottom of the video share the message with anybody out there that's interested in the eb space. Bring them on, bring them on introduce them to the fundamentals of a story that actually does have a company story, rather than a stock story, and we look at the focus the majority of our time on the company story, rather than manifest around the stock action, week to week, as I appreciate you tuning in for the totality of this message. And good luck in your investment future.


HBC, that just radio continuing our conversation with distinguished leaders from historically black colleges, universities, and we are finishing up a conversation with a historic moment today. Down in the AUC, you just heard a conversation with morrow's college president, David Thomas. And now we are joined by the distinguished president of Spellman College, Dr. Mary Schmidt Campbell. And this is her first time on the show. So we are indeed honored by, by madam president's presence. So thank you so much, Dr. Campbell for making time today. Oh, thank you for inviting me. So you know, it goes without saying this is, this is huge for the college, but certainly not foreign for Spellman, no stranger to, to big philanthropic support. Tell us a little bit about the reaction of the campus, the Spellman community around this gift. I know it came as a surprise to a lot of folks, but it would, it would appear that this was something in the making talks just about the sense of the gift and how people are reacting and how it came to fruition. So, so first let me say this is a historic gift for Spellman. This is the largest scholarship gift the college has ever had in the history of the college. So this was, this was quite something for us. Um, we, this, the gift came as a complete surprise to us, although I will say we had met Patty Quillen and the Hastings about a year and a half ago. Michael Lomax, who's the head of, of UNCF, bought them to the Atlanta University Center, gave them the tour. My board chair and I had an opportunity to have dinner with him. And it was during that dinner that I was really struck by the fact that here was the CEO of a major company who had a real commitment to educational equity. Um, he had been on the board of KIPP for many years. He was, he was real clear about what the issues were and the nature of the disparities between black communities and white communities in this country and the need to close those gaps. So it was a, it was a wonderful opportunity to meet him and his wife. And uh, shortly after that we got a gift from them and then a year later another gift. So they, they had big donors to the college and they, and while they were there, they said that one of the things that really struck them the most were the students. They were just so bold over by our students and the fact of their, how much they appreciated what being at an HBCU meant to them. And that stayed with them. And I think the gift grew out of that under deeper understanding. It's hard to, to imagine this gift as, as separate and apart from what's going on socially, not just here in the United States, but around the world. Uh, you know, as our communities continue to wrestle with and, and deal with, you know, the lynching of George Floyd and you particularly had some powerful comments about what, what is the role of, of Spelman and what is the role of Spelman women at a time like this. And so when you, when you think about the ways that corporate America and a lot of other structural institutional, you know, bodies in the country are saying, you know, maybe we got to start listening, maybe we got to do something different. Is there any kind of dissonance or any kind of separation that you make as a president and as a citizen to say, yeah, that, yes, good, good, Spelman deserves this. But we know that this is in the midst of, of the country trying to lurch towards a better understanding of race and not oppressing black Americans. Yeah. So it's funny. I, I, uh, you know, this country has been lurching for a long time. You know, HBC came into being after we lurched out of a civil war. And we had literally millions of African Americans who, uh, needed to be educated and there was no institutions that would do that. Spelman was, was designed, they, a lot of Baptist female seminary was designed to educate black women here in Atlanta. And, uh, during the, you know, during the Jim Crow era, we kind of lurched again. And, and this is where black women who had high aspirations and real dreams and ambitions for themselves would come, come to. And I, we named the scholarship, the Dovey Johnson Roundtree, um, scholarship after a Spelman alumna who graduated in 1938 and went on to become a, a pioneering civil life attorney, um, you know, in the civil, during the civil life movement, we lurched again.  So here, you know, here, here we are yet again in one of those moments where the country seems to have to wake itself up. And, uh, Patti and Reed have been very, very forthright in saying that this moment is what inspired them to make a gift of this scale. Um, I, we just spent yesterday three hours in interviews with them with, in which Reed made that statement over and over again. That, um, they had been making those, these modest gifts. And when they first called us, they said the gift was going to be for 20 million dollars, which I felt was fantastic. I thought, oh my gosh, what an incredible gift this is. And I immediately called my board chair and I thought, oh, we were celebrating the day after Patti sent another, an email and said, you know what, Reed decided that we have to do more. And they up to took 40 million dollars. And so there's no question, but that this moment has, has given, given them, them a sense of urgency. And it's their, their hope that, in fact, this, their leadership gift will inspire others like it. So I, I think this is a very important statement for them to make, not only for HBCUs and for, you know, particularly Morehouse and Spelman, the statements are going to make to their peers. And so, um, hopefully it's a moment when their peers are going to be able to hear that statement. Let's, let's talk about that a little bit because Spelman and Morehouse and, and Spelman in particular has done very, very well in terms of maintaining relationships with corporate partners and individuals with, with, you know, sizable wealth to make them recurring partners and donors. Right. And so there's, it's not just, you know, take this 20 million goodbye, good luck. You know, there, there's a constant, there's a constant continuum of, let's talk about how you can make things happen for these sisters on campus. Let's talk about how some of our programming can establish stronger equity in the corporate environment and the scientific environment. How does Spelman, obviously you're at the center of that and your board is at the center of that, but how do you outside of the leadership structure say, here's how an institution fosters that partnership if that's even, if that's even a thing. So I think it happens. I think what I love about Spelman College is that this is a community where everybody participates in leadership. And so it doesn't just happen with our trustees, although our trustees do a spectacular job. This is one of the most incredible boards I've ever seen in my life. And it doesn't just happen with the leadership, although we, I think that our leadership team here is absolutely first rate. But it happens with the faculty. The faculty have relationships with corporations and they're getting into a conversation and they will lead them to the campus and lead them to, to us and our students will be at a research institute or, or doing an internship somewhere and they'll inspire the people around them to then in fact come and talk to the, the college more. We have alumni who are, I mean, our alumni. This is just the most, the hardest working alumnus you can possibly imagine. It's like their job is to be on the lookout for Spelman College. So over the years, over the 139 years of this college, we have created this dynamic community where everybody, he's a member of it, faculty, staff, students, alumni, trustees, feels that it's their responsibility to be vigilant on behalf of Spelman. And so I think it's that all in feeling that, that makes Spelman feel like people will always say, oh, you're such a rich community, rich organization. I say, no, no, no, no, no, we're healthy, we're healthy, but we're not wealthy. But we are very rich in human capital. Yes. And so I, I think it says that you, you know, if that can make a difference. Now, I will very quickly say, we would love to have that human capital matched by financial capital. Because I think you really do to be very, very honest. You really have to have both. Let me, let me shift back to the conversation about the culture change that's going on, right? So we, we talked to doctors about this and I will ask you, usually there, there are trends that take place in fundraiser, particularly in higher education. You know, some years ago it was still, we got to get more scientists and engineers. Let's train them up. Let's give money towards that. At some point, it's been the same for education. At some point, it'll be that for arts. Now we need people who can communicate. We need people who can inspire. Now we're in an era where it's, you know, we need people who can activate the best of our angels in racial justice and autonomy. Are you concerned that this era, this moment right now, with the money that will be flowing in and around it, may come to Spellman in a way and say, you know what, I want, I want Spellman to make 50 black women police chiefs. When that's not all that Spellman does, are you concerned about that? And how do you, how do you kind of respond to the, and I don't want to call it this, but the flavor of the month was saying, let's, let's build racial equity in the country. So I think that one of the goals that I think has emerged during this era is a new brand of leadership and that leadership is useful and that leadership is not acquiescent. It speaks up and stands up for what it believes in. And one of the things that has happened is this moment has opened up where we are speaking with an authority in a way that encourages our white brothers and sisters to pay close attention to what we say we need. So I think that, I think I see that as a shift and that's different from the civil rights movement. I think that is something, although the civil rights movement also looks very young, but I move to get to, you know, King was 39 years old when he was assassinated and very young when he started, you know, the Montgomery bus boycott. But you know, that was a useful movement as well, as was the Black Power movement that came after it. So I think that this, you know, this lurking this time is a new, a young voice, but a new script for that young voice in a way that's saying, you know what, you thought you had all the answers, but you have missed it. And we're going to tell you what has been happening in our community. And I think those leaders corporate philanthropic government leaders, I mean, you know, local and state governments have risen in their authority, I think, during this crisis. And it sure isn't happening at the federal level to really say, you know what, let's pay very close attention. And so I think that this is a moment where we institutions, HBCUs, Black Cultural Organizations, all of us have to make clear what we think needs to change. As an educator, from my perspective, I think investments like the one that Patty and Reed have made need to be greater, a greater number. I think there should be more people like them who are eager to make the kinds of investments that they may. What do you, what do you think about the notion of, and this is particular for Spelman Morehouse too, but mostly because Black women are unafraid and undaunted by speaking up and speaking out even more so than the brothers in a lot of ways. And that's always been the case. I'll let you say that. I'm one of the lesser ones, so I could say that proudly. But I would say, you know, because sisters are always willing to be out in front of the conversation and eager to lead it as they should be. Do you worry, even in the era of social distancing, and we're not quite sure what the campus community is going to look like in the fall, that this is so heavy and so pressing right now that students will say, you know what, maybe I got to take a semester off because this is this is drawing my attention now, or even the students that come back saying, you know, I want Spelman to do more. We got a lot of stuff we got to work on. And this is not business as usual. Do you think that that that is a cause for concern or cause for opportunity for the for the college to say, yes, we can do some things or we can reimagine the way that we coalesce students and institution around issues? So I think this is what I would call a disruptive moment. And you can't have business as usual when you've had a disruption. And you can you can, you know, a disruptive moment can be unsettling, it can be disturbing and be disorienting. And it has been all of that for our students. But it also is a creative opportunity, because, because if you can't think, if you can't do things the way you've always done, you have an opportunity to think creatively about how you can do them differently and better and more effectively. And so I think this is what this is a time when leadership is called on to create some space for people for students to come forward and say, you know what, have we ever thought about this or to have faculty say, you know what, I think we ought to do for staff to say, we need to have a place for our community to have a conversation in the in the coming weeks about what is it that Spelman is you in what way is Spelman uniquely positioned to make an impact in this historic moment. And then the last thing, this is totally unfair. And I preface my question. The success of Spelman and the success of Morehouse and Howard to an extent in terms of philanthropic support over the last two to four years has started kind of an undercurrent conversation about a possible and growing really wealth distribution gap between these schools and some of the other ones. And that's totally unfair to you.  But how do you answer the question if somebody asks you, is it fair for Spelman to be so prolific at attracting support when Savannah State or Fort Valley is struggling? It does that. How do you answer that? Because in a way it is fair. It is fair to ask that, but it's unfair to ask it to you because you're doing your job. So how do you kind of confront that growing reality, particularly among the students who are asking that question to anybody? Right. And students are asking that question and they have every right to ask that question. I think the responsibility that we have certainly, I'll speak for myself. I think the responsibility that Spelman has is to make sure that as we are telling the Spelman narrative, we are telling it as a narrative of HBCUs. And again, I really respect it the way Patty and Reed have made this gift and the way they talk about it because he begins with his conversations with Michael Lomax, who as the head of UNCF represents 37 of our HBCUs. And he says, Michael educated me about the value and the role that HBCUs play in our community. So I decided to make, because he made the gift to three places. I decided to make 40 million dollars of my gift to UNCF, which ultimately will go to in some way shape or form those other HBCUs. And then individually to Spelman and Moorhouse. So it is extremely important that when one of us gets some success, we use the opportunity, we use the platform, the bully pulpit, the time, the five minutes we have on TV to also celebrate other HBCUs. Xavier, no one, no one creates more African American medical professionals than Xavier University. Prairie View educates some phenomenal number of black engineers.  I mean, there's so much richness among HBCUs. And what we need to do is celebrate the victories of the ones that are, have something to celebrate and encourage other people to make more victories for all of us.