Happy fryer. Glad that we made it through the week and I hope that you're all you know really celebrating your achievements big or small, really excited to be wrapping up today's episode with none other Jacob from Bloomerang. So you're going to learn a little bit more about Jacob Baker and he's going to share with us top five questions about non-profit CRM platforms but he's really not going to share them he's going to answer them so we have your questions and he's got his knowledge turned on. I just learned Jacob you've been with Bloomerang now you said seven years. Yeah yeah so early adapter I guess would be the best way to say it yes. Well I love that I'm excited to nerd out with you and again this entire week I've had the great pleasure of nerding out with some of my besties over at Bloomerang. I've shared very transparently I'm a huge fan girl of Bloomerang. It's culture, it's customer service so this entire week has been dedicated to non-profit Power Week.  The entire team at Bloomerang whether you're in Indiana or not I know there's a lot of remote workers also want to say thank you to American Non-profit Academy, staffing boutique, non-profit thought leader, fundraising academy at National University, non-profit nerd and your part-time controller. These companies are here I like to remind everyone Jacob they're here for your mission your critical mission there's 1.8 million nonprofits registered in the US and these companies they have your back so make sure that you check them out and hey they also help us produce these episodes so March will be four years for us which feels like Jacob a whole nother baby that we've birthed right it's like you know four years but you can find all of our episodes including these Power Week episodes with Bloomerang on Roku, YouTube, Vimeo, Fire TV and for those of you that are podcast listeners like myself you can also go ahead and queue us up wherever you stream your podcast. Jacob so excited to have you here my friend in the hot seat and for those of you watching and listening Jacob is an account executive sales manager at Bloomerang early adopter been there seven years but do you tell us a little bit about yourself Jacob and non-profit experience, Bloomerang experience, all this good you know CRM experience. Absolutely so I mean my non-profit journey kind of starts back back in college so I wanted to be a history teacher and thankfully my my advisor at the time sat me down and had a heart to heart my first semester and said what sport would you like to coach and I was like I don't understand the question and he was like you probably don't want to teach history then I was like okay so I became a wayward you know non-focused student and lucked into finding a non-profit degree being offered at my university and it just lined up with everything that I wanted to do so I have a degree in non-profit it's actually labeled as a record sports degree but that's the way we were able to get it kind of programmed in and from there I I always wanted to focus on kind of the youth development side so I did some work at a parks department for a good minute and helped them set up right out of college their new foundation that they were they were forming so took all the you know textbooks for the five-year plan and put it in action right and then from there I got a job at the Boy Scouts here locally so for four and a half almost five years worked at the Scouts doing fundraising program expansion I mean you name it ending with the best kept secret that program has which is the exploring program for career interest so working with kids getting them involved so but yeah so I mean that's my journey to I love that background and I've got to say I feel that all representatives team members maybe I should say at Bloomerang they really have that like deep knowledge of being in the trenches day in day out with non-profit so it's not like you're sitting back totally from the CRM space you know without that internal day-to-day knowledge so how this works for those of you watching and listening you know for our non-profit Power Week we have five questions as our you know marketing even showed that so we're going to go through these questions Jacob I would love to know what you you know would share with our viewers and listeners and we're going to start off with this you know CRM question one and again customer service management is the platform able to show a supporter's holistic involvement in the organization tell us about this I know you represent Bloomerang but you're able to really kind of talk about this holistically about the holistic involvement yeah so tell us a little bit about the platform and you know really what we can see as that end user yeah I mean I think you know at this point and and where kind of donor CRMs are at you know all of them need to show the full picture so you know not just making it a repository of funds coming in right because if that's the case there's Excel there's there's accounting softwares right but if we really want to move the needle and really want to cultivate good relationships and steward them appropriately that's where that holistic approach comes so you know tracking our one-off emails tracking phone calls tracking events attended volunteerism you know all those various aspects that make up that roadmap for that donor it's important to have that um so I mean that's I don't know if that really fully answers the question there but I'm always very passionate about that full picture because I think we all have the horror story being a non-profit employee and being thrown into a new role and having no idea of any of that past information and just having to roll with the punches for the first year and you know wouldn't it be great to drop somebody new in and let them digest and see all of that data and know who those key supporters are and maybe even find some that have been flying under the radar for you all. And that historical data is so interesting you know we shared I'm sure we could share some more stories um you know there are numerous stories I've heard in my career similarly I'm sure you have as well Jacob you know that a new person comes in uh they access the database they pick up the phone they call someone and really and are not completely privy or knowledgeable I should say I shouldn't be privy but knowledgeable of the entire holistic impact of that person the holistic you know relationship of that person so there's this one story that comes to my mind it's not mine but it has been told on the show before Jacob um and it was for a higher you know uh education higher higher university they called and it was like you know the dean's brother and they didn't that relationship was not connected in the database and so I think it's so important I've had my hands in a lot of different CRMs I love going in and really absorbing all of the data that's in there so I think capturing that is really important now this is an off the cuff question um but there's a lot of integration in CRMs and I think those integrations be it you know another email system be it another you know way to capture gifts that integration can also help to provide that holistic data is that accurate absolutely so you know most modern databases at this point you know we they're either going to go out and work with the best that they they determine on the market or they're going to have a bridge with a product called Zapier that unlocks the door to thousands of different products then and so you know all nonprofits are unique everybody does things a little bit differently so the database needs to be adaptable to those needs for sure yeah adaptability and what some of your colleagues also have shared this week is really about you know the data is a team sport it's not a one person's shoulders you know it's really shared amongst the team so having that holistic involvement in the organization having that represent in the data yeah that's that's a big one that that needs to happen so great answer let's move to question number two and uh this question here that we have for you today jacob is how are the nonprofit supporters relationships and connections tracked i feel like that's a really big question but it's one i hear often in the day-to-day trenches you know is having the tracking and the connections of those relationships really on point so talk to us about this yeah i mean it's a great question and it is really important in this kind of you know modern crm kind of take right um not only households right so tracking spouses and in those types of relationships for the the family unit that lives in one roof right or under one roof right but then also all the other offshoots of that family and if if there are supporters in some way um for me one that i wish uh in my old solution that was DOS based at the time uh i wish i love that shout out to vintage yeah i shouldn't i'm not old enough to say i was in a DOS based solution but i was in a DOS based solution so um you get what you get right so you know in that i wasn't able to track employee to employer relationships and for me that was such a key thing to unlock those like matching gift opportunities and just not having a way to visualize that in any clear way uh you know really impacted the overall amount that we were able to raise each year um because it becomes a mountain of work you know to figure all of those pieces out so you know all aspects of that you know who knows who um one of my favorite things and i'll kind of plug a bloom ring piece here but donor search one of the key things that i always tap into from a donor search perspective is what boards does that person serve on because if you can see the boards that they serve on or have served in the past in who served with them at the same time board members swap around they they interchange they like to move around once they feel like they've completed you know what it is they've done so if i can find that right person through relationships to then be in the room with me to make an ask it's it's going to go better you just blew my mind that is not something i've ever used it for but i will now going forward is really that board space board development yeah prospect tool with that um so i'm so glad you mentioned that i know one thing i hear often jacob is about you know tracking not only the connections as you mentioned the relationships the households things like that but tracking credits like soft credits you know did this person help to bring in this relationship when it comes to a lot of boards you know now we're looking at that give and get policy i shouldn't say now because it's been around for quite some time but really looking at okay are we honoring this person's relationships and how they have leveraged their relationships to provide that give and get and i think that blooming you know and many crms really do provide that great opportunity to support the relationships and connect that you know all of that through tracking mechanisms so are you seeing that easily within blooming oh absolutely you know so you know both aspects of that right like we we like to say there's there's the like monetarily assigned soft credits say with a daff a donor advice fund and then there's the the zero dollar ones which a lot of times you know i would attribute to say like a board member so we can still track that that that gift is coming in in some way but maybe at a zero dollar amount because you know we don't want that to maybe show up you know fully on that that board members record in some way yeah that's a great point yeah i love that you mentioned daff's because the donor advice funds and you know for us in our world we're very acronym heavy so i'm glad that you mentioned that because we we tend to speak the jargon right yeah really good answer so far so we're going to move into question number three and it's about intelligence and insights so our intelligence and insights are those being offered in the customer service management you know platform for example here how can we evaluate metrics such as that donor retention as well as engagement so what are you what are you seeing here and and what should we is again that end user really be looking for yeah i mean i think i think anybody that's been you know fundraising and in the space knows that you know retention is key and you're never going to retain 100 percent i mean that's that's a very lofty goal but you know it's it's easier to retain a donor in the long run than to try and bring in a new one and so as much focus or really just filtering the data up in a very easy and indigestible way um you know just helps to keep everybody at kind of the front of mind to to retain your to retention right so you know for example in bloomering the minute you open up the database you immediately see your donor retention score and one of the things that i i always kind of ask you know my reps to do that are kind of on my squad is to see if the organization that we're talking to as we're kind of doing our first discovery or consultative call see if they know what that retention score is because it's it is important right and it's something to kind of live by a little bit so so yeah for me retention is key and in those those metrics those insights just help help us all kind of do better uh as as the you know the campaign progresses you mentioned the dashboard and i'm so glad you did and you know crms have dashboards i love it because you're able to see like the intent right is it's a snapshot of some of these kpis key performance indicators what are we tracking where are we i like to do kind of like a red light you know green light yellow light you know are we just soaring and crushing it is there something we need to be cautious about so the platform and many you know dashboards jacob there's a way i i recall that you can do versus a calendar and a fiscal year is that right so you can track kind of these donor retention be it a 12-month rolling calendar or perhaps that fiscal is that right that's correct yep okay absolutely so so seeing that and then it also gets me thinking to this this level of segmenting you know and many of your colleagues this week talked about segmenting our donors um and i'm i'm curious because we could also go deeper to say okay this donor segmentation we can get that granular to say here is that donor retention rate you know for today's question really looking at the intelligence the insights what's being offered to evaluate the metrics such as that donor retention and the engagement so we can look at all the segments for that it might not be on the dashboard but we're going to have a really good over oversight is that am i thinking that properly completely accurate because really this question piggybacks off the first one which is is your database being holistic in its approach because if it's not you're not going to get the engagement that you need right because if we're tracking all of those metrics the database at the end of the day should then show and visualize for you in some type of scale you know how engaged are those individuals and you know my favorite thing to kind of point out there would be you know take your live on so they gave sometime last year but unfortunately not this year right so take your live on report and send it different to those that have a high engagement and talk about it in that capacity and then send it different to those that have no engagement right or very little and try to word it in a way of bringing them back right as opposed to treating everybody the same because if you segment that up just to just a little bit you're going to get a better response rate for sure yeah that's right and I love that you you bring that up I think that you know it's so important the lie bunts again last year but unfortunately not this and really looking at how we can you know separate this to to share so we're going to move into question number four I know you know there's five questions for today so if you missed any for those of you watching and listening make sure you go back and watch the full episode as you said Jacob like it really does kind of stack on top of one another so question four is specifically the platform so how does the platform look from when it was built in terms of upgrades and secondarily this question here Jacob is what about the update for a mobile first world this is a really good question so I'm all yours yeah I like to think of this as you know there there is a clear split between those that were made before the iPhone and those made after the iPhone and and when we think about it from kind of just a visualization right so we Bloomerang recently went through a huge overhaul in terms of how the product looked we streamlined everything you know even simply just making all the fonts the same right like just cleaning that type of stuff up because if things look cleaner if things are you know very apparent and how how it's done right you can get your job done faster you know sometimes we joke in the database world that you need to just get in and get out so how can we make it easy you know if we could track I guess you know those users that only had to spend 30 seconds or a minute in the database and got what they needed that that's like a gold star for the day for us right because it needs to be quick it needs to be easy and it needs to be efficient and that's I think you know when we think to a mobile first world you know the real question there everybody kind of has an app but I think the question to always ask is how much can you actually do in the app at the end of the day is it just a Rolodex right am I just pulling it up so I can find the contact information or the address of their business or you know can I log a phone call can I can I you know save an email you know it with in there can I pop in some notes after I just went and got coffee with them in the morning so I'm just sitting in the parking lot I don't have to wait till I get back to the office and all of my notes are now logged fully to that record so you know that's the kind of you know ideas and the things that you know I think those that have been adopted you know post iPhone right and those that you know really truly want to make an impact when it comes to that like you know busy kind of world that we live in like that's those are the kind of key things that come to mind for me yeah and you had mentioned too and I've seen it because again I'm privileged enough to have my hands and in some bloomering accounts some other CRM accounts and whatnot but you know these dashboards and the evolution of the system overall I think continue to change and one thing that I love so dearly about bloomering and customer service and support not only the online chat because I've spent many of nights with online chat it's very helpful but really looking at you know coming from the software side to the end user what do you need how can we improve where's the evolution that needs to take place so that we can help you you know get in and get out just just to that point as you said so in your seven years jacob again off the cuff have you seen you know really the platform change and upgrade and again kind of looking at that mobile first world yeah man it's it's it's a lot from a full a full overhaul of our reporting tool from the ground up they rebuilt the entire reports tool right that was like a whole year long project to uh to having a full uh you know full quickbooks online integration to like I had mentioned the the UI changing so you know updating that with the new brand we launched a new new brand and identity for bloomering that's right you know there's so much in that I will say specific to like some best practices because we also like to try you know to to work in some pieces there like you know the whole first time donor workflow uh and making sure that we highlight those that are giving for the first time because we've just like some very simple tweaks to maybe how you thank them they have a very strong chance of coming back in the second year if not giving a second gift within that first year that they gave so yes and shout out to josh uh that started our week on Monday really talking about that first time donor we also had Anne Felman chief marketing officer come on and talk about you know how do we get them them being the first time donor to give again because as you mentioned Jacob like really retaining the donors is always going to be more cost effective or efficient uh as opposed to acquiring right new donors so I I too have seen a lot of upgrades for many CRMs and I I just have to give a shout out again you know coming from that place of the end user how can we help you what else would you like to see there's so much goodness there within the bloom ring system okay this one might be a doozy because it gives me a little bit of heartburn just as I look at it but this is our fifth and final question and we want to know and ask you can you discuss migration training as well as the onboarding process of moving to a new CRM platform and I've just got to say I've seen organizations go from you know pen and paper excel into you know a CRM so like no CRM into a CRM but I've also seen the export of another fully fledged and robust CRM into a new CRM so there's a lot to digest here but discuss this migration training onboarding process of moving to a CRM what are the things we need to think about yeah I would say you know bias here coming from a sales perspective you know so one of the things that I feel like we always combat the most speed does not equal greatness you know so as you look at all the different offerings because you know onboarding and specifically implementation of your previous data right everybody has their own take on it and it seems like the metric that a lot of times we really dig into there is the you know how fast you know how quickly can we get in how quickly can we get going right and yes that needs to be very important especially if you're on a time crunch but you don't want to do that to the detriment then of your historical data and more often than not you know yes if you're on let's say a very flat you know one two-tab excel file yeah those should be very quick and easy to get going but if you're on a full platform I'll say let's we'll throw a big one out like razor's edge right one of the more common platforms out there that shouldn't take the same amount of time as a one page excel file right uh in in the way you're using it properly well that's yes in the in the real I think the real reason behind that is it any conversion needs to be a two-way conversation you know it should not just be the database company kind of dictating to to you then how that data is just going to come in and just do the the whole work right you should have some skin in the game it's your data right you should want that to hopefully get into the database the right way and that's where the time factor comes in you know so anybody that's on a previous like CRM or you know they're on an actual uh you know donor management solution now you know just know that it should in general take somewhere around two maybe up to four months to convert the data fully but every company should have a way for you though to jump right on in to those onboarding uh some training maybe even have a separate database that you can then build your forms in and get those on your website right so so that you can't make a switch really quickly but just you know appreciate the hands-on approach that a lot of companies do to migrate the historical data in so that is very no that's very helpful because I know that I hear a lot of organizations they have recurring donors right they have ledges set up so there's a lot of intricacies that you don't want to lose especially if it means you have to you know recapture some of that hard information because that could be a big loss a big gap of um of revenue and so I just think there's a lot to go in there but discussing this migration you know again I'm I'm sure you and your team are always here ready to help um you know moving to either as you said a flat a flat platform um into something more robust there's so much to think about but I just think you know it's really helpful knowing that you've been again in the in the trenches day in day out jacob from that end user standpoint so very helpful for those of you watching and listening jacob is here today at jacob baker wrapping up the final for fry a non-profit power week and is the sales manager at blooming extremely knowledgeable so glad to have your wise mind and expertise with us today in the hot seat I promised you some fun or I think I did if not I hope you had some fun this is great I thoroughly enjoyed this it goes by so quickly um you know I had to win the arm wrestling championship with julia today so she's out I'm in but I love to nerd out over CRMs you know we talked with a lot of your colleagues as I already mentioned jacob this week this week really um you know has been a culmination of so much insight so many non-profit professionals that just use passion even when it comes to cleaning up your database if if you think that's not fun mica makes it fun so um yes do go back and and take a look at any of these episodes so we started off with learning from current non-profit giving trends we talked about that first time donor journey which today's question also alluded to you know Tuesday's conversation that we had with Ann Felman spring cleaning shout out to mica there the non-profit tax receding that was just yesterday it seems like it was you know already last week but so many good information that came out of Diana's conversation yesterday about this tax receding and then today's five commonly asked questions about non-profit CRMs jacob so grateful to have you um and the support from Bloomerang so thank you from me to you I wish you the best weekend and just want to say thank you for all that you do um I do want to give a shout out to our friends and supporters that allow us to have these conversations so again the entire team um in Indiana in the Indiana that was clearly very hard this morning are much further away so thank you to Bloomerang American non-profit academy staffing boutique non-profit thought leader fundraising academy at national university non-profit nerd in your part-time controller these companies are here day in day out just like jacob is to help you achieve your critical mission and and they are are here to to help support you do just that so so grateful to have this conversation uh you know really looking at all that uh Bloomerang offers the entire team there's so much here but do they are customer-centric I have experienced that firsthand and I've witnessed that as well this week so jacob thank you for joining us and for all of you that joined us uh you know video or audio so glad that you're here if you missed any of the episodes you can find them on our archive and as we end every episode we want to remind you to please stay well so you can do well thank you so much jacob


Driver spots girl alone on Wooded Road, frantically waving her arms.  She was frantically waving her arms in an effort to flag down someone for help. The driver pulled over, and the desperate girl led them to a horrible scene, far from where she was found. Angela Shymansky and her two children, five-year-old Lexi Shymansky and ten-week-old Peter, were returning from vacation and driving through the Canadian Rockies. She played soft lullaby music so that her kids could go to sleep, but the mother nodded off as well. It is a day I'll never forget, and I'm still astounded at what happened, Angela said. The family's car careened off the road at highway speed, through trees and gravel, and plunged down a 40-foot embankment outside the mountainous town of Jasper in western Alberta, Canada, New York Daily News reported. The crash knocked Lexi out, and when she awoke, she saw her mother hunched over the wheel and her brother was crying. My mommy was asleep, Lexi said. Knowing that the car could not be seen by other drivers, as they were down a steep embankment, little Lexi Shymansky did the unthinkable for a child her size. She was strapped tight in a five-point harnessed car seat, but somehow, she managed to free herself from the restraints and ultimately got out of the car. I had to kick open my door, she said. It's crazy, her mother Angela Shymansky told Metro. I only can remember one or two times where she got out of her five-point harnessed previously. She somehow got out, adrenaline or whatever, and barefoot hiked up the embankment. The barefoot girl climbed the rugged terrain to get to the highway above and waved down a vehicle to help her family. Miraculously, one of the drivers who stopped for her was a paramedic. The fact that the good Samaritan was medically trained for emergencies is likely what saved Angela's life or at least prevented her from being permanently paralyzed. He stayed with me until I regained consciousness and I could see Lexi lying down next to the highway and that someone else had the baby, Angela said. It took him five tries before he could get cell service to call 911, she recalled. The off-duty paramedic knew that moving Angela's body could result in paralysis. The average individual could have made the mistake of trying to pull her out, which would have been tragic. The family was taken by ambulance to Seaton Jasper Healthcare Center Angela and Lexi were later airlifted to the University of Alberta Hospital in Edmonton. Peter was taken by ground ambulance and arrived later that night. Angela broke her back in at least two places and had significant internal bleeding. She needed to have her spleen removed and other organs repaired. Peter underwent neurosurgery to alleviate swelling in his brain.  If the quick-thinking girl hadn't sought help as fast as she did, her mom and brother may have suffered dire consequences. Everyone was amazed by what Lexi had done. The family survived because of the little girl's brave climb to get help. Superheroes come in all shapes and sizes, and Lexi was our superhero that day, Angela said. She's rightfully being hailed a hero for her courage to get help for her mom and brother. It was only because Lexi came up and flagged people down that anybody would have stopped, Angela said. It's crazy because the guy who came to see us in the hospital, he said the medics and the firemen needed ropes to get up and down that embankment, and she did it barefoot. The family is expected to make a full recovery, thanks to Lexi Shymansky and a good Samaritan, who was in the right place at the right time. However, little Lexi appears blissfully unaware of her life-saving actions. She just doesn't know what it means, her mother said. She's just five years old and so happy to be home and playing with her dog and her ducks. When Lexi was asked what made her decide to climb that embankment, she simply replied, I thought, what would mommy say if she was awake? Mommy would say go get help, CBC reported. The next superhero has arrived, and her name is Lexi. She is braver than most adults could ever hope to be.


G'day mate, 40 here. Beautiful day here on Manly Beach. A great time to get some recovery, listening to the daily reprieve here. This is how step 4 works. So yesterday she is in my house and we're doing some work together. And she tells me how he doesn't feel like his wife is there for him and loves him. Today in the morning he shows me a text on Melissa. How his wife wants to take him out. And be there for him and celebrate the fact that he didn't cheat on her for three years. That would be amazing. So what does it mean to go to any lengths? Essentially that just means the willingness to work the steps. So we're here looking at a gorgeous Manly Beach. My God, some of those waves were three times the size of a normal man. Okay, so we act out for a reason. So that's the incentive to stay as balanced and happy and comfortable as possible. Because then we'll be much less likely to act out. So step 4 was when the magic happened for me. Step 4 absolutely blew my mind. Because I saw clearly an enormous role that I played in my own unhappiness. That almost all my problems with other people I played a pretty big role. And so it just kind of calmed me down. I realized I was the biggest obstacle to my own happiness. So step 4 you take note of all your resentments.   And what part of self was affected? Was it your survival needs? Was it your prestige? Was it your sex and love life? Was it your self-esteem? Your social standing? And get clear. And then what role did you play in your own misery? If you had to do it all over again, what would you do differently? It is a course of vigorous action. The first step of which is a personal health care decision was a critical step, a crucial step. It could have a little permanent effect unless at once followed by a strenuous effort to face and to be aware of the things in our lives which have been blocking us. So you begin by taking notice of your resentments. That's the key place to begin. That'll tip you off because when you build up a resentment you're much more likely to act out. So if your problem is food or women or money or drugs or alcohol you're going to be much more likely to act out once you build up a full load of resentment. So you begin by paying attention to what your resent. That was our step three. We made a decision to turn our will into a life over to the care of God.  We made a decision to give our will over to God. Okay, really all that means a decision to turn your will into a life over the care of God is that you plan to continue working all 12 steps and to implement them throughout your life. That means the person who Chaim was until he entered into recovery is not the same person who Chaim will be. I was told that old Chaim will forever act out. The new Chaim will stay so and it's run on self-will. So I noticed whenever I read a novel, watch a movie or watch a TV show people are inevitably brought low because they follow their own basic instincts towards destruction. I noticed that almost all the characters in movies, TV shows and novels it's nothing that they live for that's higher than the satisfaction of their own instincts. And so when I simply followed my basic instincts for status, for security, for sex and love that didn't really do it for me. That didn't put me in a good position. Each guy thinks the same thing. Yeah, if you had my wife, if you had my life then you'd act out too. That's how guys tend to talk. They want to blame their problems on somebody else, on a spouse, on a boss. This is from the Daily Reprieve podcast, DailyReprieve.com. Really good stuff. Getting back to basics, mate. And my word, if you had my sex relationship or the lack of a law or a fine child says hey. So masturbation, porn, hookers, that's not the problem. It's just a manifestation of the problem. That's just an outgrowth of the problem. The problem is fundamentally feeling ill at ease in the world and needing to turn to a substance or a process to get rid of that feeling of lack of ease. So I spend about an hour a day listening to these 12 step podcasts to help myself regain equilibrium in the world. With the internet, then I could stay sober. It shows me so much pornography so I can't stay sober. Dressing is such a provocative way of dressing the way that I want my wife to dress and that's why I could stay sober.  So every Orthodox Jewish bachelor who I know well, after the age of about 28, highly unusual to still be an Orthodox Jew and a bachelor after about age 28, pretty much everyone I know well is an addict to porn. Then when they get married, find out their wives aren't too happy about them still looking at pornography and often the marriage doesn't last long. Step further. My wife didn't treat me that way. I could stay sober. These are like telltale signs that you're dealing with an addict. Someone in a bad place and they just want to blame everybody else with their problems. Part of the recovery begins with taking responsibility for your own life. Everybody in a condescending. So yeah, that's true of me in the past. Oh, I thought everybody else would shape up. If only my boss would treat me better. If only rabbis would treat me better. If only my girlfriend would treat me better. If only my family would treat me better. If only I got a break. If only the teacher gave me an A grade. Then my life would get better. If only, if only, if only I wasn't under so much stress. A big book, I'll never forget it or so maybe a few months. And he goes on to talk about how if all the actors in the play would change, everybody would just... If only people would understand that, you know, I like to speak with sarcasm or I like to use irony or, you know, I've got a cutting edge sense of humor. If only people understood that, you know, I don't really belong here. Somehow there's been a great big mistake and I haven't gotten that nationally syndicated radio show. So they can't really expect me to turn out high quality work. I'm not the problem. They really just... I'll never forget this every time I think about this now. It's like a good laugh. While I'm reading, I'm like, wow, I wish I could give this to my father to read. Like, wow. I believe like every person needs to just follow his script. And then it's like, wow, how do I sneak this into my wife? Like, how does she get some of this? Like, oh my God, if only girls, my children, like, oh my God, my rabbi, you know. And finally, finally we're humbled enough to say I gave my will up to God in step three. Which means no one around me has to change. Yeah, in my experience, once I started living for cause greater than myself, the things greater than my own self-will, life just started getting... Once I started living to help other people with these problems in recovery, like, anything that transcended my own basic desires, then life started to dramatically improve.  We're making some damage over here now, fellowship of losing some revenue. It's still doing well. I come here very simple. I thought I'm going to walk through the doors and people are going to simply say, this is how you don't go to work. So when I started applying these insights, I calmed down. Then my ADHD calmed down. I started sleeping a little better. I started getting along better with other people. I started earning more money. I started cleaning up my side of the street. I started to hate myself less. I started getting some traction with my life. Just following these basic principles. That's all I needed to do. And it's so much easier to do that when you've got a fellowship, man. When you've got other people. When you've got a community. Right? So on my own, I can go off in all sorts of negative, self-destructive, antisocial directions. When I'm part of a community, I start making better choices, right? I need that reinforcement from other people. Nobody has to change. Only one person. Meet six years old at movement 95. Yeah. It's such a simple elementary perspective. But realizing nobody has to change, but me. I need to change. But nobody else needs to change. Yeah. Coming to you live from Manly Beach, man. And nobody else has to change. Manly, I have to change. If I want better results, I have to change. So I was in my parent's house last week. I'm sitting there with my father. We're having a philosophical conversation about could you get somebody to change? Could you help somebody change? Could you manipulate the situation to change? I want to do this type of conversation. My grandmother... Yeah, I spent so much effort. I did everything I could to learn how to be better at manipulating other people. And I'd have been so much better off just putting the focus on myself. Learning how to manipulate myself by putting myself in a better environment. In a better community. With better practices. And getting open and honest with people. She comes walking out. She's literally... She went through everything. She was in the hospital. Literally in the last two years, maybe 20 times. But it's not exaggerate. She goes there for the weekends, you know.  She comes literally walking in.  She has tubes and pipes. Her walk with her is literally holding her up. I say, can anybody change? Can you change anybody?  Sure yourself. There's only one person that's changing in this world. And that's me. Responsible for myself. How ironic if every person was just busy changing themselves and actually accomplished that. Now, if you do focus on changing yourself, right, and everything going on with you is going to still transmit to other people, you have to get the vaccine to go to Australia. No, there are no longer any COVID restrictions to travel to Australia. But I've had five COVID shots. So we do influence other people and I think we tend to underestimate how much we can influence other people. But whenever we directly try to change people, it almost never works. But if we indirectly influence people, all right, it can be profound. It can be huge. But like directly applying pressure to try to change someone, that never works in my experience. I have to be everybody changing everybody else in this world. The hardest and most difficult thing to change is myself. And what I do all day as a result is change everybody else. Opportunity we're finally of ourself and we get to hold up a mirror. And for once and for all, really do an internal, spiritual, mental, emotional surgery. Yeah, soul surgery. I think that's a pretty good metaphor for a 12-step work. Little soul surgery.


Quick and easy money. Is it possible? Is it desirable? Let's talk about it in this video. By the way, this video isn't going to be quick or easy, but hopefully after you watch it, you'll feel like you've grown in a positive way. So first of all, why do people seek quick and easy money? A couple reasons why. Usually, maybe this, maybe you can relate to this. One, if you seek quick and easy money, you're probably exhausted with life and work. You're tired, right? You want freedom. I get it. By the way, it's very funny for me to watch the live watch numbers. First, a bunch of people started watching and then after they heard me say, this video is not going to be quick and easy. They went away. So congratulations on staying even after knowing that this video is not going to be instant gratification to find you a secret bullet to make you quick and easy money. Well, I do actually have a secret bullet to make quick and easy money, which I will share with you for sure in this video. All right. So first of all, why do people want quick and easy money? Because you're exhausted with life and work. You want freedom. When people want freedom, it's not because they're so happy with life and then they want freedom. They want freedom because they don't like their life right now. You don't like your life. Your life is something that's not right with your life. That's why you want freedom, which means quick and easy money. That gives me freedom, right? So the first thing you need to do, okay, is to not lose money because quick and easy money at first, you have to first keep the money you already have. Because if you lose the money, investing in somebody who says, I can make you quick and easy money. Just follow these three steps. Okay. That. So here's the silver bullet. Here is the secret to how to make quick and easy money. You put up a decent looking webpage. Okay. You put up a decent looking webpage, which doesn't cost much money. These days you can put up a decent looking webpage using Wix. Wix is super easy, wix.com, wix.com, super, super, even easier than we believe. You know, it's not that much money to set one up. Looks decent. Okay. Step one, you set up a decent looking website using wix.com. For example, step two, you tell people that for a hundred dollars to a thousand dollars, you pick a number, you can give them a guaranteed process to make quick and easy money. You see where I'm going with this? Guaranteed. If they're not happy, they can ask for their money back within 30 days. And then you put together a video series or an article series that shows them to make quick and easy money. You put up a decent looking website on Wix and then you tell people they can make quick and easy money by the simple process that they can copy and paste from you. That's quick and easy money. It really is. I mean, you literally can start making money today with that idea because why so many people are exhausted and burned out with their life and their work and they will be desperately looking for anything. A hundred bucks? I could totally do that. It's guaranteed, right? A hundred bucks. I'll give it a try. Why not? And that's how you make quick and easy money. But what you've also done is you started the Ponzi scheme, which means you're selling people on a system to sell people on a system to sell people on a system to sell people on a system. And it's like no value is being added. Everyone just is selling somebody else on the same system, but no one's life is improving except money is being exchanged from the people who haven't yet bought into the system to the person who started the system. That's quick and easy money. And you've got to get it on the ground floor before someone at the end has all their friends have already joined this quick and easy money system. OK. But there's a third factor here that you probably care about, which is why you're watching this video, which is why you are in my audience. Ethical, authentic. Right. That's what we really care about is quick and easy and authentic money. All right. So is it possible? Like I said, if anybody is selling you quick and easy money in the same sentence or get rich quick, fast money guaranteed in the same sentence, please run away in the other direction because you're about to lose your money that you already have and get into a system that you're going to regret because you're like, that's not ethical. That's not authentic. OK. So quick and easy cannot be cannot happen in the same sentence. It doesn't happen if anybody has a proof. Sorry, I should say quick and easy and authentic or ethical doesn't happen in the same sentence, quick and easy can happen. But not all three quick, easy and authentic. So if you are being sold and being tempted by quick and easy money, first of all, you need to learn you the most important thing for you right now. Is to take care of yourself. The most important thing right now is that you need to stop looking for quick and easy solutions and you need to dive back into your self care. Like seriously, that is the most important thing you need. Because the only times we are tempted by quick and easy money is when we are burned out and exhausted by life and work. That's why we're tempted. You're not happy with your life. That's why you're tempted by quick and easy solutions. If you were happy with your life, you would see through the lies. You see what I mean? So if you're not happy with your life, you need to focus again on the importance of self care. And actually, many of you know this, right? And but you forget because you're distracted by social media, distracted by this or distracted by that, distracted by other people's requests, all these things you need to say no to everybody else. Right now. And you need to say, I need to focus on my self care again.  It's like when you are deeply happy and required nothing of life, then you can easily see through the lies, the short term thinking. That is what makes so many people lose thousands of dollars every year. Per person, I should say, billions of dollars are being lost to quick get rich, quick scammers. OK, so I'm giving it to you as it is because I have lost so much money myself. My family has lost so much, my family has lost a lot of money. My parents, not just my parents, my brothers, too. And my my aunts and uncles, so many people in my family have lost money to quick and easy money systems. And myself included. So I'm speaking from firsthand because we didn't think about our self care. We didn't think about connecting every day to a spiritual practice that creates deep happiness and therefore being able to think long term, being able to think what is going to be truly purposeful, what is going to make me deeply happy, continue to make me deeply happy. Because you start, you have to start with an authentic business, with an authentic livelihood, with with with doing work that matters that you'll be proud of on your deathbed or not deathbed, that you'll be proud of on the weekend. Doing work that that you'll be proud of every day requires you to think long term and requires you to start from a place of deep happiness and then continue deep happiness in your work. And the only way to continue deep happiness in your work is to connect your work to your purpose. That's the only way. You can't just be investing and trading. They stop the ridiculous thought of, I'm going to just I'm just going to do investing and trading and make money to solve the money problem. Money, listen, money is this is this sounds strange for me to say, but it's it's really true as I as I've worked on this over the years. Money is not a problem you solve. Get like, let's let's get on the same page here. You'll come to realize if you've been through what I've been through, maybe you already have money is not a problem to be solved. You don't solve the money problem and then live a meaningful life on this side. You don't you don't find some amazing investment and trading scheme. OK, and you just have to invest in Bitcoin and crypto and invest in this system and that system. And then you solve the money problem and you like, I'll pass an income on the side or whatever. And now I can live the life that I want to live. You'll realize that money, how does money happen? You know where money comes from? Your money comes from people like me from comes from other people. That's where money comes from. So to make money means to take money. You have to get really clear about this to make money at all. Not a single cent means to take a single cent from somebody else. So then the question is, how are you taking the money? Whom from whom are you taking the money? And do they feel that it's ethical and worthwhile?  I may be making a few hundred dollars a month after spending tens of thousands or thousand dollars in this system. I'm now making a few hundred dollars a month.  Like I'm taking money. Why don't we know how the money is being made? Is it it's not even helping anybody. It's not adding any value in the world. Being in a day trader. Give me a break. How what value are you adding in the oil? I'm adding value because I'm balancing out the stock prices. Like you're no, it's it's that's just arbitrage. It's not really it's not adding value to the world. It's not living your purpose. Day trading, investing in crypto. Give me a break.  Oh, I'm investing in a future currency that's seriously. Is that your purpose? Probably not. OK, so by the way, I wrote about the whole Bitcoin crypto thing back in December of 2017, when it was at twenty two thousand dollars and I had a lot of clients and friends who were investing. And now what is it? It's not a twenty two thousand, not even. Oh, yeah, in the future, it will get to be millions. OK, whatever. But we have to stop thinking of money as a problem to solve. Money is not a problem to solve. Your lack of happiness is the first problem you need to solve. And that doesn't happen through money or through traveling or through anything that's external to you. Happens in here first. Once you solve that problem, everything else you can think clearly about. OK, so all right. Back to the money making. Quick, easy and authentic cannot happen in the same sentence unless you already have an audience who love you. You are already a marketing genius and you already have a product or service that your audience loves. If you have those three things already, quick, easy, authentic. Yes, of course. But of course, that means you probably are coming from another industry or you've already built a business, built an audience. Now, quick, easy, authentic, it happens because you already have an audience. Well, like quick, easy, authentic is relatively possible for me now. But but it wasn't quick because I've been doing this for 10 years. You see, so it's like, how do you want to define it? Now, what you can do, though, if you don't have an audience, if you don't, you can do authentic. And quick, but hard. OK, what's hard is you have to be, you know, you have to be really lucky. You have to be really, you know, working like 50, 60 hours a week in a really, really smart way for a few months. Then maybe you could make a lot of money authentically pretty quickly. But I don't even I don't even think I have that kind of smarts or even that kind of work ethic, to be honest with you. So instead of authentic and quick money, I opt for and I teach authentic and easy because authentic and easy money everyone can do, OK, including myself. But authentic and easy money means it's not quick. So you have to understand that there is a trade off. You can't have it all three ways. Quick, easy, authentic. You have to choose two of the three. It's either quick and easy and unethical. It's your choice. And you're going to regret it.  Or you can have authentic and easy. Is my is my recommendation. So it's it's very simple. You build an audience. You get to know them because you care about them. You then create a product or service or endorse a product or service that you really believe in that they really love that your audience would really want. And that's the that's the formula. That's it. That's it. And by the way, it really helps to learn marketing and it really helped to have to learn tech tech skills, which you can learn marketing. You can learn tech skills. You can learn an audience you can build. Get love you have caring about your audience you have product or service you can create or endorse. You can definitely find that or create that. All of this is possible for you. And it's easy if you take it step by step. And it's easy if you stop forcing it to be quick. That's the problem that you have. Many of you have that I hear from is like, George, it's not working yet. OK, how long have you been trying this three months, six months, a year, two years? Well, first of all, if you've been trying it for two years and it's not working, you probably haven't been doing the right things. So you haven't been, you know, taking the right steps. OK, we get to figure out what the right steps are. But if you've been doing it for six months to a year, give me a break.  That's not that's not that's called quick. OK, that's called quick. Look at it. Listen, look me in the eyes. Look at it as a 10 year plan. It's a 10 year plan. OK, so find a job. All right, if you need to find a job, find a job. But OK, let me be clear. I'm not saying it's from now to 10 years before you make five thousand, ten thousand dollars a month. What I am saying is that it will probably, for most of you, it'll take two to four years of doing the right things to make to make five to ten thousand dollars a month or more. Two to four years. So you need to have a financial source for two to four years. I'm being honest with you. Maybe nobody else is being honest with you. I don't know. I don't know who else is telling you this. But I've been around the block. I have coached by this point, thousands of people. I have partnered with dozens, maybe even hundreds of smart entrepreneurial marketers, business owners, startup people. I have partnered with lots of people. I think I know more about this timeline than most people who are just starting out, which is a lot of you who are like the fantasy being sold by the I can make you six figures in a year, six figures in 90 days. I mean, that's just even a year, six figures is ridiculous. It's it's it's again. Depends, right? Depends on if you already have the marketing savvy, if you already have the tech skills, if you already have somewhat of an audience that is loyal to you, if you already have created a product that people love or can endorse, you know, that those factors can shorten the timeline by a lot. But if you're starting from scratch from zero for everything, two to four years before you can before you can pay the rent and not just pay the rent, pay the rent, pay the pay, pay your insurance, health insurance, you know, all the food bills, everything. You know, you're two to four years. So right now I'm recording this May of 2019, 2020, 2020, if you start today, May of 2021 is when you should think, OK, I now I can maybe pay my rent and my health insurance and my food and everything. May of 2021, possibly May of 2023, OK, depends again on on your existing skills and what you're bringing to the table. Now, again, if you already have learned a lot of marketing, if you already have some tech skills, you've already experimented with the various things, you've already started building an audience, maybe it's May of 2020 that you'll be making five thousand dollars a month stable. Could be, could be, right? Do it step by step. Build an audience and how do you build an audience? If you're new to me, you know that I've already, well, you should know that I've already blogged about all the stuff. I have some online courses that go more in depth on all the stuff. Or if you don't want to pay me any money, it's OK. Just go do your own research online. But what you need to do is to build an authentic audience. The way to build an authentic audience is through content, because it's really about you expressing yourself authentically. And that's how you build an authentic audience. Authentic audience are the people who are going to love what you offer and who you are because you don't have and you don't have to pretend to be anybody else. That's an authentic audience. You don't have to pretend to be anyone other than who you are.  So many people build an audience that they want you to care about. You can build an audience that you actually like and you're excited. You get up in the morning and you are excited to serve them. OK. So I hope this is helpful. Building an authentic audience through content. Then do fan interviews, do surveys, etc. to get to know what their buying patterns are, what they're really seeking for so that you can then create or endorse, you know, a product or service that you really believe in that they've already told you they want. And that's how you make five to ten thousand to fifteen thousand to twenty thousand dollars a month stable. So that's how you do it. And I hope this is helpful. I hope you came. You've got what you came for, which is a wake up call and a realistic strategy that actually works. Not and by works, I mean, it works to not only make lots of money over your lifetime and stable money, but works because it is so fulfilling. It continues your happiness rather than eats away at your happiness because so much of so many people's work. I mean, I don't know if you know anybody like this, but you probably do. So many people do work that make lots of money, but are eating away at their soul. Right. And some of you actually came out of those careers. So you know what I'm talking about? It's not just about the money. It can't be about the money because otherwise you're not happy. It has to be about the heart first and foremost. And then the money has to be the money making system has to be compatible with the heart, otherwise it's not humanly sustainable. All right. So thanks for those who are joining them to read out a quick couple of comments here. Thank you, Shweta. It's quick and easy, might might be important for survival needs. Yeah, not as a lifestyle in long term strategy. Yeah, totally. And quick and easy again.  You know, I know it sounds terrible to say that J.O.B. just overbroke, but reality is that's what I would do. That's what I would do if I were, you know, if I were starting out, I'd get a job and then do my business on the side. You know, even if I've come back, come home tired, I'll try to spend half an hour writing and definitely on the weekends, I would dedicate, you know, two to four hours a day on the weekends to work my business. So yeah, so Stacy says, I think if you're in alignment with sharing from the heart with the bright intentions, money will organically show up and won't be so laborious. Yeah, absolutely. It just doesn't happen quickly. That's the that's a fantasy that people have two to four years. Remember this? And Shweta says most people don't even think of the karmic implications. Absolutely. This is truly long term thinking.  Some people say ripples out into other dimensions within the same lifetime. And you're, you know, you're harming other versions of yourself and who knows, right? Or some people say karma shows up much faster than we expect. Karma shows up in this lifetime sometimes. So let's see here. Laura says, yes, I have a job, but I continue to enjoy the process. I can relax and express myself authentically without the pressure. That is how you build an authentic business. If you're building an authentic business, because you've got to, my God, rent and stew next month or or it has to work in six months. Everything like that is just the farther out. I mean, so I should say the closer in you need to pay the bills, the less authentic it gets. Then then then then then you're talking about quick and easy money or quick money, which is going to be cutting corners or, you know, lying to yourself, lying to your to your conscience, which you're going to pay. You're going to have to pay for that in multiple folds down the road. So, yeah, captain says many times we don't want to hear it direct, but it's the best way. I hope so. I hope so. Well, thank you. Thank you all for joining me. Those of you live captain Linda Sabine, Stacy, Laura, Tucker, Jennifer, Cherie, Shweta, Yul, Jen. And who else did I miss that I could see here? Susan, Eric, Jennifer, Tucker, Christie. So thank you all so much. And until the next video, I wish you first and foremost the return to the self care that will make you deeply happy and content with life. And then from there, you can see and feel clearly to how you will be making the money that will make you continuously happy and fulfilled blessings.


High again in this lesson we're going to talk about that how to draw a square with turtle graphics in Python programming language To do that first, let's make new file and Let's import Turtle module turtle module provide us graphics primitives So let's import that module. Let's say from turtle import everything Now let's make our Default window default Turtles window with command setup. We don't want to give as arguments to set up a values of width and height of our windows, let's make it to to be default windows now we want to Get some title for example, let's Make a title for our windows how to draw a Square Okay Now we want to draw a square We know that our square has four sides and we want to have Every side of our square for example 200 pixels Square has four sides and every side needs to have for example 200 pixels We will use function forward with that function will create one line of 200 pixels wide, let's run it to first, let's save it Turtle square for example dot pi Let's run it and as you can see our program draw The line let's back to the our program now. We want to draw four lines but in every drawing for example, if we try to draw another line and run our module as you can see our Those two lines will be drawn together We want to rotate After drawing our first line. We want to make rotation by 90 degrees clockwise to use rotation for We will use function right and provide as an argument our angle so we want to provide value of 90 degrees angles and if we run our module you will see that after drawing first line our Drawing will be rotated and in the next drawing our line will be Drawed in 90 degrees clockwise similarly We could do the rest of our drawings now after drawing of second side we want again to Rotate our direction for 19 degrees and again Make a new line and Now we have three sides of our square and we can get four One by doing the same exact code And now we will get our square completely drawn drawn, but the problem is that This code is too repetitive in a lot of lines We use the same kind of code in Python programming language. For example, we could use some iteration we could use for loop Let's make our for loop for example for I in range for Because we have four times the same amount of our code almost four times and We can do that by Putting our code in just one iteration This code will do exact same thing. It will draw our Square Okay, I don't think so that it Was good Let me try again No Okay, so we do exact the same thing And that's all for this lesson in this lesson. We've learned how to draw a square with the turtle Graphics in Python. Thanks for watching. Happy coding


This is one of those topics that I get kind of fired up about. So if you think I've been jacked up on some of the other videos, this is one that tends to get me a little even more fired up. Why? Because it's about science. See? I'm already going. All right. Gotta calm down. All right. Take a deep breath. If you haven't read Murray Sidman, you need to. All right? So Murray Sidman, the tactics of scientific research, wickedly dry book, but absolutely awesome. Okay? Especially if you actually understand it. And it's a challenging book to understand, but I think the key that I picked up when reading Sidman's book was the fact that you have a hard science in our field. And that hard science is because of what this video is going to tell you about, right? So it's important to understand these things for our science because these things in here in this little video that we're going to talk about now are what separates the field of behavior analysis, the science of behavior analysis, and the philosophy of applied behavior analysis, or radical behaviorism, or functional contextualism, any of that stuff. This is the stuff that separates us from the other social sciences. This is the stuff that makes us a hard science. There was an argument a long time ago that behavior analysis should never be tied in with psychology because it's not psychology. It's not the study of the psyche. It's the study of behavior, which means it should probably be tied in with biology. Because really, if you think about where behavior analysis is on the chain of sciences, it's an extension of biology. It's applied biology, right? It is not psychology. All right? We're studying the psyche. We're studying your behavior. So it's an accident to paraphrase and possibly even quote Mechakiesa in her wonderful book on radical behaviorism. The fact that behavior analysis is considered an area of psychology is basically an accident of history. And this video will tell you a little bit about why. Maybe the next video will depends on how long winded I get and how much we need to chop this up. So I'm already getting wickedly ahead of myself because I'm excited about this topic even though I may not seem like it. So the first thing we need to understand is that behavior analysis is a hard science. We're a hard science because of our focus on observable events. And because we're not going to make inferences, well, how the hell do we do that? And how do we pull this off in a setting that allows us to draw these conclusions and allows us to still, in other words, allows us to have the experimental control that we have to do the things that we wanted to do and to draw the conclusions that we want to draw. How can we actually do that? Because it's really, really hard, especially if you're borrowing from the social sciences and we don't. Largely speaking, we don't. Sometimes there is some overlap between the other social science methodologies and ours, but not always. And I would argue that when it happens, it may be a mistake. It may not. I'll get into that at another time when we talk about particular types of designs. So I'm going to back up the truck a long ways and go into what single-subject research is about. Okay? So single-subject research, it's another one of those missed numbers, right? Single-subject, small-end design, all sorts of things. Behavior analysis, the fuel of behavior analysis, in our entire philosophy, is founded on the concept, on the package of experimentation that is single-subject research. Now before we go further, we need to make something abundantly clear. Single-subject research is not about one person or two or three. It's not about four. It's not about five. I mean five. It's about all of them at the same time but analyzed independently, okay? Single-subject research is about how you analyze the data, not how many people participate in your studies. It has nothing to do with that. I've done single-subject research. I wish it would have been published by now but it's not largely because I'm just lazy to have it written up but on 40 or 50 people concurrently and I did that for several years. Okay? I've done single-subject analysis on multiple classrooms at the same time. Okay? 30 people being observed, right? Or 30 people in the classroom all being observed analyzing independent data, right? So single-subject analysis is about the independent analysis of the data. Why is that important? It's important because we're trying to predict and control individual behaviors. So we need a level of analysis that focuses on an individual behavior, all right? So if the goal of our field is to develop interventions and blah, blah, blah, and do all these things to affect the individual in a positive way based on the research and blah, blah, all these other things that you can go look up in the videos that I've talked about before that I'm not going to re-hash right now. If it's about that, then we have to have a science that matches it. And the only type of science we have that matches it is a single-subject research. So let me give you a very quick rundown of how this might be. Take for example, the rabbit that you see here, all right? I want you to pretend you're going to take a shot, take a shot, push, it hits up here. You missed the rabbit. All right? Six inches to the eye. Take another shot. Bang! You hit down six inches below the rabbit.  Why? Because the average between six inches high and six inches low is... Okay? And you're going to go home with food? Really? Are you sure? No. You're not. All right? You missed the rabbit twice. So the single-subject analysis says, we're going to look at where bolt number A went. We're going to look at where bolt number B went, okay? So in our research, we're going to study each individual piece. We are going to look at a level of analysis that does not involve aggregating your data. When you aggregate your data, you lose detail. Aggregating your data means compiling it, putting it into a package, and then coming up with a number about that package. Oh, congratulations. There's an average of 2.2 children per family in the United States.  I don't know. I'm sure we could come up with something completely vulgar and inappropriate and all sorts of fun stuff to represent what a .2 child is, but I'm not going to do that here.  And while you do that, go ahead and pause. And you can have those thoughts that are just wrong to have that I'm having right now. Anyway, but you can't tell because single-subject analysis, you can't observe this, but I can. Ha, ha, ha. Private events. Anyway, getting way ahead of myself or behind myself, depending on which order you're watching the video is in. Anyway, so let's get back to the levels of analysis in aggregating data. So we have a data aggregated and we take a mean, the average, the arithmetic average, the mean of that data set there that I'm looking at here, that average doesn't necessarily or doesn't have to represent an individual. Watch this. If the mean is in between my two hands here, we close off this data and we notice that there's not a soul in between. The mean is the line right in between my hands here, right? This is a group of people and this is a group of people. Everybody fell at the mean. Subsequently, the mean doesn't represent any one person. That's a problem. When you're trying to study the behavior of a person and when you're trying to predict the behavior of a person, you can't do it using means of large groups of people. There is value in doing large group research like that. It is talking about the average behavior of populations using things like central limit theorem and all that stuff to predict what might happen on a grand scale. And yes, even physics uses that to some degree, but physics also uses a single subject analysis under other conditions, just like we're going to use. So again, to summarize, we're not going to be worrying about these groups of people. We're going to be worrying about the individuals within there. So we're not going to aggregate our data. We're going to get a very granular level of analysis and molar level of analysis of all these people. On average, they're 23 years old or on average, they engaged in this much drinking.  I care about how much you drink this weekend because that we can change. If you want to increase your drinking water, decrease your drinking alcohol, you get the idea, right? We need to know how much you did, not how much the average did. So our single subject analysis is going to be about you, about your behavior. We're going to track it. We're going to measure it. Now, it's really funny because I said we don't aggregate, but sometimes we do. We're going to get rates and we're going to do things like that. But we're literally going to be looking at your behavior one at a time. I might plot five on a graph at once. Why don't I plot 10? Why not 20? Why not 30? Why not 40? Only because the graphs become unreadable, not because you can't do it. But as long as I'm plotting one line per individual or per organism, OK? So I'm drawing an extinction curve here. It doesn't look the same for every organism. It's different based on their learning history, right? But what it does do over time is develop this really clear pattern that you can draw conclusions from. So I'm going to come back in another video because I'm getting totally way ahead of myself and I'm going to talk to you next time about external validity and internal validity using single subject research. So come back to that one. It's really cool, really exciting, totally surprising. Jokes on you. You made it to the end of the video. Like, subscribe, share. Bye.


Hey, I'm Rusty Komori, and this is Beyond the Lines. We are broadcasting live from the beautiful Think Tech Hawaii TV studio in the Pioneer Plaza in downtown Honolulu. This show is based on my book, also titled Beyond the Lines, and it's about leadership, creating a superior culture of excellence and finding greatness. Today's special guest is a woman that I've known since I was in high school, and I have great respect for her and her family, and she's the author of her new book titled Leading with Aloha. She is Jan Iwasse, and today we are going beyond leadership. Hey, Jan. Hi. Thank you so much, Rusty. Great to see you. Oh, well, I'm thrilled to be here.  I've seen you grow up, and I'm very proud of all you've done.  Oh, thank you very much. Now, I read your book over the weekend. I loved your book, and we're going to talk about that, but I had no idea that you grew up in Whitmore Village. I did. How was it? Well, I spent my first 17 and a half years in Whitmore Village. My dad worked for Dole. It used to be a Hawaiian plantation company, and it turned to Dole, and we lived in a little cottage, two bedrooms. There were five of us kids. It was a great place to grow up. I mean, honestly, you talk about village. It takes a village to raise a child. Well, I literally lived in a village, and I learned so much about empathy, about perseverance, because my parents and their friends and our neighbors were all hardworking people. They worked in the pineapple plantation and started off as laborers, and they never complained. We didn't have much. I looked back, and I think we probably could be considered poor, but we never felt that because we had so many other experiences and riches that I think helped to make me into the person I am today. For sure. I grew up in Waihewa until I was around seven years old before moving to Mililani, so I know Whitmore Village, but you worked in the pineapple fields. I did. How was that? I worked in the pineapple fields for five summers. It was hard work, and I do talk about it in my book. I think that's where I really learned about teamwork. You know, our gang, we were led by an older woman, a grandma type of person, and it was a mixture of old-timers who were working as old-time workers and us newbies who'd never worked in the pineapple fields before. When you think about it, after struggling and learning from them on how to persevere and how to continue, I think it made me such a strong person. I learned about teamwork because those ladies, they just really helped us to persevere and to continue. I owe them a lot. It didn't matter if you were male or female working in the pineapple fields, I mean everyone was pretty much treated the same. Yes. I think it was hard work, but I think that there's a sense of pride in being able to get through the summer, the whole summer. Like I say in my book, we were earning $1.40 an hour. When you think about it, it's not a lot of money, but we really worked hard. It gave us an inspiration to continue our education because we didn't want to do what our parents had to do to survive in the Philippines. Let's talk about your parents, Jen. Okay. I mean they're amazing people. What's the biggest thing you've learned from your parents? Well, my parents are amazing people, and I think that anybody who knows our family knows that it started with them. They made us believe that we could be anything we wanted to be, and they encouraged us along the way, and I think we all blazed our own path. There's nobody who has ...  My other sister works for a development company. She's their government affairs officer. My brother is the Dan O'Lello for a while, and now he's with actually the city managing director. My youngest brother actually, like I say, he could have been a musician, but he actually is a professor at the University of California, Merced, and I'm an educator. I think we all felt very fulfilled in our jobs. We all feel that we did good for our communities, and it started from our parents instilling in us. I completely agree. Let's talk about your family now. Your husband, Randy, your three sons, Justin, Jared, and Jordan, your two grandsons, Jason, and Jaden, you are surrounded by boys. I am. How, and you are the glue. You are the glue. How did you keep everyone together? Well, I enjoyed being a parent. I enjoyed, like I enjoyed teaching, but I enjoyed being a wife, and Randy had goals in his life, which required him to be out of the house more than me, and I was, I did be more than my share, I guess, but you know what? I loved it. I enjoyed it.  I think that having boys really helped me to be a better teacher, actually, because boys are not as, I think, especially in elementary school.   Yes. What do you like about teaching? You know, I look back at all the students I've impacted, all of the teachers and staff that I worked with, and I think that it's such an important job, and I really liked knowing that I had a positive impact on kids and maybe helped them to believe in themselves so they could move forward and do great things themselves. And I think that is what we are teachers for, to impact the next generation and make them believe that they can do good things for our state and our country.   So I think that's what I enjoyed most about being a principal. And now you're going to impact more people because you wrote a wonderful book titled Leading with Aloha, and I read it over the weekend, and I loved it, and you have a big book signing this coming Saturday, August 3rd at Barnes and Noble at Alamoana, 1 p.m., so we want everyone to come out there and buy a book and buy multiple books and get it signed by you. Why did you write this book, Jen? Well, when I was getting ready to retire after, you know, and please understand that I still loved doing what I was doing, but there comes a time when you just have to say, well, it's time to move on and try something different, and so I had made up my mind that I was going to retire at the end of the last school year, and at that time I was trying to think of what I could do next to impact education.  It's about seven years now, and I still add to it, and it's about education issues, things that I'm concerned about, and things that our school did, and just to spread the word that good things are happening in schools, and the book was an opportunity to share my message with a wider audience and to maybe elevate the discussion about education, because everybody says that education is a priority for them, but we don't really see it happening.  Sometimes put on the side because there isn't enough funding for it, and I really believe that we, as educators, we need to tell our stories, because all these educators have outstanding stories about how they became an educator and why they became an educator, and the impact that they've had on kids. And the general public doesn't always hear that, so I really want to impact more people by writing this book, and it was a lot harder than I thought it would be. You know, you wrote a book. I respect all offers now after writing a book. I remember what you said when we were having brunch last year. And you said, I thought I was finished with my book, and then I spoke with the publisher, and he said, you know, you really need to kind of change things around, and so you needed to kind of rewrite your book. And you said, I didn't want to do it, but I knew that he was right. And that's exactly how I felt about my book. I mean, just, you know, Randy said, even if you don't get it published, it'll be there for our kids and their kids. But I really wanted, I was hoping that it would be published, because I really want to make a bigger impact on education. And you are, Jen.  Can you tell us about that? OK, so I had an activity with them, and I really don't remember what I was, why I was doing it. But I brought a bag of apples, and each group of a couple of kids took one apple, and they examined it very carefully. And we talked about, OK, everybody has an apple. Are they all the same? And they didn't know what I was actually going to be doing with those apples.  And, you know, they examined them very carefully and they all found their apple because each one was a little bit different. And I think what that experience really showed them, but it also showed me was that, you know, everybody is different. And you can't expect to treat every child the same way. And that's why relationships are so important in any any classroom, any school, you know, that relationship between the teacher and the student, the principal and the teacher, the principal and the student, the principal and the parents, you know, it's you can't it's not one size fits all. And we kids quickly came to realize, wow, you know, I thought that it was just an apple, but it's not special. It's special and they kept it. They wanted to keep it because it was theirs. And, you know, I think the biggest thing is you don't know what's on the inside and we need to get to know kids on the inside, not just the outside. And that was always my passion as a teacher and as a principal to get to know kids. I loved I loved reading that part in your book because, you know, people just look on what's on the outside without really knowing the story or what they're dealing with on the inside. Exactly. And the beauty that they have. That's right. Jen, before we go to break, I want to ask you.  And you included everybody in the classes and you've included the input and involvement with not just the parents, but the community. Why was that so important for you? Well, first of all, when I became the principal, it was Hale Kula Elementary School came Daniel Kane away in 2016. But it was it is a military school. And, you know, there is a perception from military families that schools in Hawaii may not be as good as they want for their students. So it was very important for me to really get to know the community and to really include them. I really feel that all students need to be included. You know, it doesn't matter if they have special needs because they also have special strengths. Which we need to know. And many times we overlook that because we label kids. And I'm saying that we shouldn't be doing that. We should look at their strengths first, because when you do that, you can you find that they can really contribute to your classroom or to your whole culture of your school. And it was very important to really include everyone because we had students coming and going throughout the year. One third of the kids were new. One third of the kids left.  And they need to feel that they're a part if we're going to teach them and if they're going to be learning what we need them to learn. And I think that many times in the school, it's not just the academics that we're teaching. We're teaching that social, emotional. We're teaching them about getting along with all people and caring and respect for not just each other, but for our schools, our community, our planet. I love it. Jan, we're going to take a quick break. And then when we come back, we're going to continue going beyond leadership. Thank you. You are watching Beyond the Lines on Think Tech Hawaii with my special guest, Jan Iwasi. We will be back in a quick minute. Aloha, I'm Mellie James, host of Let's Mana Up. Tuesdays, every other Tuesday from 11 to 11 30. This show is meant to dive into stories of local product entrepreneurs and how they're growing their companies from right here in Hawaii. I'm so thrilled to have our show kicked off. And so please join us on Tuesdays at 11 o'clock as we talk to local entrepreneurs and hear their stories. Aloha, my name is Wendy Lo and I want you to join me as we take our health back. On my show, all we do is talk about things in everyday life in Hawaii or abroad. I have guests on board that would just talk about different aspects of health in every in every way, whether it's medical health, nutritional health, diabetic health, you name it, we'll talk about it. Even financial health will even have some of the Miss Hawaii's on board and all the different topics that I feel will make your health and your lifestyle a lot better. So come join me. I welcome you to take your health back. Mahalo. Welcome back to Beyond the Lines on Think Tech, Hawaii. My special guest today has been an educator for 45 years, a school principal for 15 of those years. And she's the author of her new book, Leading with Aloha. She is Jani Wase. And today we are going beyond leadership. Jen, I know you read my book. I want to know what your thoughts are about my book. I have actually read it three times. Rusty. Oh, yeah. Wow. I read it when I first got it a few years ago, I guess it was. And I just reread it this past weekend, because I knew I was going to be on your show. But I really like your I like how you've done. You're looking to a real nice order for anybody to learn your leadership lessons. And I think what I really liked was little stories you had because those were people. Those are kids that. Justin and Jaren grew up with. Oh, yeah. And they played against them and they played with them. And so I really enjoyed those stories. But what I really liked, what I remembered a lot of was your first time going to Creighton. Yeah. And your stories about your blister. Oh, yeah. And the cold weather playing in the cold weather. And I think that those incidents showed me that you didn't give up.  And I think I saw that throughout your whole career. And you're still doing it today. So I really I think that, you know, our life experience is really dictate how we lead others. And those incidents really. Paid it. Yeah. And, you know, I was Justin and Jaren's private tennis pro for many years. Yes. From when they started high school. Yes. And you've seen me in action with them. Yes. What are your thoughts about that? You were always and I know you're still are the same way. Very, very organized. So your lessons were very planned out and it wasn't just, you know, on the fly. You you knew what you were doing. And I think that really helped make the lessons go well. I liked how you always had a quote and you always ask them what they thought about that quote. I think that it made them think. So you were more than just a tennis teacher to them. You were really kind of a life coach for them that going ahead, you know, they knew that you were somebody that they could emulate and that you were a friend as well as their coach. Yeah, my world's famous quote of the days. They all love that. Well, I liked it because it helped me as a teacher and as an educator. So I like that. And the parents would love listening into those quotes. Yes. All right.  And your second son, Jaren, passed away last year from chronic kidney disease. He was 38. He's I feel like I'm his second father. I feel like I'm, you know, he's one of my boys. Yes. Tell me about Jaren. Well, Jaren was our middle child. So he was, Justin was not quite two years older and Jordan was eight years younger than him. He was in the middle. He was a special child. I think that of my three boys, he was the most he had the most empathy. He was aware of people and of their feelings. And he knew how to get them over their front, if anything, you know, he did that multiple, multiple times with me when I would just be feeling maybe a little bit down and he could sense that and he would come and talk, talk with me. And and I appreciated that. He was very well aware of people. He remembered them. He we were surprised at the number of people whom he knew and impacted and he passed away. You know, we had no idea. Jaren was a very good, I mean, he had to work hard for what he accomplished, not just in tennis, but in school. And when he decided to move to Las Vegas, it was kind of sad because we're used to having him around. And so when he came home that for that winter break and he went to the. His optometrist to have his last contact lenses renewed and she saw that his eyes were hemorrhaging. He she sent him immediately to emergency room and they ran a series of tests. And when they told us that he had chronic kidney disease, stage five caused by high pressure. I mean, we were just we had no idea. I don't know if he had any idea that he was sick. They said it's the call it the silent killer because people don't feel any different when they have a disease. But in true Jaren fashion, he changes lifestyle. He changes diet. He he was much more aware of his body. And we were here and he was there. So we couldn't really talk to him that much about it. But, you know, he was keeping us updated.  He had gone on a Pokemon go raid with his nephews and his brother and some friends. And he was on his way home and he called us and he said. I have an appointment tomorrow. I told Jase I'd be at his afternoon soccer match. And we told him we loved him. And that was the last we heard from him. He didn't show up for his appointment. And his brother, you know, his boss called Justin and they went over and he was already. He had already passed. So it was very difficult. It was very difficult. But I think we chose to remember how he lived. And all the people who shared with us the stories that they had about Jaren and the kind things he did. It helped us to it'll never help us completely heal. But we can we've gone on with our lives. Yeah, I you asked me to speak at his celebration of life. And there must have been a thousand people there. I mean, it was so there are so many people. And then I went with you and your family to the city council when they had the vote unanimously to name Central Oahu Regional Park, the tennis complex for Jaren. And that's that's amazing.  So much fun, so genuine. I mean, he just made everybody feel better about themselves.  And I I know Rusty that throughout, I mean, he would tell us when he saw you. He was very proud of all that you had done. And you were the coach for an opposing team.  He was Yolani, but he was still very proud to say that you were his teacher, his coach. Yeah. And I think he learned a lot from you. I know, at that time, I had, Jen, I had I was privately coaching five of the Yolani top boys on their varsity and the number one Yolani girl. No, but Jaren's legacy is going to live on forever. Yes. Jen, I want to ask you so, you know, resiliency.  Obviously, you know, military families through the years, they have to be resilient. How important is resilience? Resilience is very, very important. And I think I learned that from my parents, you know, they never never, never let us get through the easy way. You know, they made us realize that anything worth doing was worth working hard for. I think I learned resilience from our students, actually, especially my military students. Well, also with my Head Start students, you know, because those parents, even if they were from low income, underachieving families, they wanted the best for their kids, which is what our parents wanted for us. I'm sure your parents wanted for you as well. When I think of our students and the challenges that they went through, having to move schools, sometimes in the middle of the year, sometimes moving several times in the middle of the year. When I think of a parent being deployed, you know, and in harm's way, and the parent who was remaining, if there was a parent, sometimes it was a single soldier who was deployed and that child was sent to live with neighbors or something. Those kids had to be resilient, and they were. I learned it from them. They were strong. Those parents were strong. I know that they were having challenges, so we were trying, we were there to support them. But ultimately, they were the ones who were living it. I don't think I could ever understand that until Jordan was deployed to Afghanistan in the Air Force, and he wasn't in combat, but you know, you worry. And so I learned resilience from them. I learned that you can be strong, and that being strong, even crying is not a sign of weakness. Yeah, I agree. And so, I know. Let's just have everybody be resilient and be authentic. And, Jan, I got to say thank you so much for joining me on the show today because you are such a positive person. You have great energy.  I really want to thank you for your insights, and best of luck with the book. And again, everyone can come and meet you this Saturday, August 3rd. Barnes & Noble Alamoan at 1 p.m. Thank you so much, Rusty, and I have learned so much from you and keep doing this program because I enjoy it a lot, and I'm sure a lot of people do. Thank you, Jan. Okay. And thank you for watching Beyond the Lines on Think Tech Hawaii, and a special thank you to my clothing sponsor, Eolani Incorporated. For more information, please visit RustyKamori.com, and my book is available on Amazon and Barnes & Noble. I hope that Jan and I will inspire you to create your own superior culture of excellence and to find your greatness and help others find theirs. Aloha.