Lux presents Hollywood radio theater brings you Helen Hayes and Otto Krueger in to the ladies ladies and gentlemen your producer mr. Cecil V. DeMille greetings from Hollywood ladies and gentlemen special greeting tonight to the ladies and even more especially to one lady the first lady of the American theater miss Helen Hayes upon her dainty shoulders she wears the mantle of dramatic greatness and in her slim hand she holds the key to all our hearts we asked her to do the play to the ladies because it was one of her biggest Broadway hits when she arrived at our stage door for the first rehearsal we had Otto Krueger here to greet her Otto was a leading man in the New York production and he plays his original role tonight to the ladies is a romantic comedy written by two of the country's favorite playwrights George S. Kaufman and Mark Connelly perhaps I should say it's a realistic comedy because the two men who wrote it have proved to all men that this is a woman's world naturally we dedicate our play to the ladies and it's brought to you by Lux Flakes a product that's dedicated to the ladies Lux Flakes works from son to son to see that woman's work gets done and now for an advanced course in romance and diplomacy we raise the curtain and act one of to the ladies starring Helen Hayes as Elsie and Otto Krueger as Leonard punctuality plus neatness plus honest endeavor equals success this is the golden rule of the Kincaid piano company the keynote we might say of its prosperity it's 9 a.m. on the dot a hundred minor clerks arriving in the nick of time with bright and shining faces go quickly to their desks dust off their mottos and begin the day's routine but now in the midst of all this honest endeavor comes a shrill voice a blaze has broken out in the filing room in an instant the well organized force has formed a paper cup brigade at the water cooler the fire engines are summoned and the conflagrations quickly reduced to a small pile of ashes okay boys that's enough chief chief is everything all right all under control mr. King came fine fine that's nice work chief that holds up boys ladies and gentlemen the excitement is over and the fire is out before going back to our desks to continue with the day's work I should like to know which one of you called the fire department mr. Kincaid yes I think I think it was mr. Beebe mr. Beebe mr. Beebe where are you here I'm right here mr. Beebe is this true did you take it upon yourself to summon the fire engines well yes sir I did you see I was afraid that's enough ladies and gentlemen you've often heard me speak of initiative you have just witnessed a splendid example of it in the quick-witted action of mr. Leonard Beebe mr. Beebe my congratulations oh oh thank you mr. Beebe I should like to see you in my office please at 10 25 yes sir I'll be there yes what do you say then well then he said mr. Beebe you're married of course and I said yes mr. Kincaid I'm married to the sweetest little woman in the world oh Leonard gone well then he said Beebe the Mrs. and I are driving down to the country Saturday afternoon and perhaps we'll drop off and say hello to you it's your place they're coming here yeah Saturday afternoon three o'clock you know what that means don't you I'll be chief clerk inside of a month now Leonard you don't know that you will at all well I know the job's vacant don't I and then that's that's the way it always begins first he and Mrs. Kincaid pay your visit and then you get invited at the annual banquet and then you get promoted I hope so but we mustn't we mustn't count on it now why not don't you think I can handle a job oh of course darling all you need is a chance yes certainly yeah if I'm the right man I'll make my own chance you remember that piece in the magazine last month where will you be 10 years from now are you taking advantage of your opportunity you know I read it to you that one well anyway when he sent for me and he said all those nice things but that's what I got my work in you see I told him we had a Kincaid piano and that you played it all the time you did yeah I can't get over how smart you are are you sure you did it just the way I suggested about telling you huh you you already gave me no more than the germ you only said if I ever did get a chance to speak to Mr. I know it was you you got to take care of me Leonard I will all right I'll make a lot of money to you just watch me I know you will you know Leonard I believe in you I know what a brilliant mind you've got and I know what you can do well he's coming out sure to invite me to the banquet and you just watch Leonard what I was just thinking we must do an awful lot of money well not an awful lot we're over some did you ever pay off the money we borrowed on the piano huh what the piano oh no not quite you're not behind on it I'm not just about a week I'll take care of it Monday it's all that terrible grapefruit farm that's what you always need money for if only I hadn't bought it not bought the grapefruit farm I'll bet you when it's bringing us in $350 a week you won't say that but way off in Florida and how do you know it will bring in anything haven't they always I showed you what it said about it in the magazine keep a grapefruit farm for four years and it will keep you for life well we've had it for two years already it did take an awful lot of money though and we need so many things Elsie please don't worry about it someday I'm gonna give you everything you want and I've got a feeling that that someday starts this Saturday afternoon here here are the cigars I bought three just as you said hey 40 cents a piece that terribly expensive aren't they say you know Elsie I think you're wrong about not giving them something to eat yeah they are there they judge us by what we do but not buy a lot of food no Leonard all right listen well what about that bottle of champagne then the Christmas present from Uncle Fred well what's the difference you we never get a better chance to use it I'll put it on ice where is it in the whole closet on the top shelf you'll have to use a chair be careful in it famous man and there's cigars last Sunday did you read it in the world magazine no Leonard all right don't don't don't don't don't get excited I'll take it easy here but put this on the ice will you open the door dear all right all right now easy does it relax good afternoon mr. hello Chester well hi Leonard what's the matter oh I thought you were no never mind hello Elsie how are you well I'm fine Chester Leonard push that chair back where belongs well cleaning up for the great visit a do you know sure everybody in the office knew what when I left said the boss had his eye on land and was coming out to invite him to the annual banquet funny how things get around yes ain't it though say Elsie don't you think you'd better put that on ice I'm going now dear ah something to drink yes Chester well fine well Leonard I guess you're doing all right eh you mean with the boss yeah say how did you ever get him to come out here well I'll tell you if you don't let it go any further it was just a bit of psychology with me yeah yeah you know how he feels about all his employees having pianos don't I look at the sign all day long a concave piano is the heart of the home yeah well I told him we had one see that was pretty small sure I just sized him up that's all character reading you remember that ad I showed you if a man has a long nose and a high forehead and where's that magazine I'll show you what I mean hey I was this the one here I'll look at a yeah yeah that's it all our glasses a Elsie we're expecting Mr. and Mrs. Kincaid Chester I know right away well here's that character reading Adlin is where he all right here Leonard I wish you wouldn't pay so much attention to those advertisements oh is that so well that's where I learned about the grapefruit farm yes I know well a lot of fellows who got good tips out of here look here look at this Babson of Iowa made six hundred dollars the first month that's that popcorn machine you know Chris bats yeah McCormick of Michigan made five hundred and fifty dollars what McCormick what McCormick what Michigan what's his first name what's the difference what his first name is if he made all the money but did he make it well of course he made doesn't it say so right here and I suppose you think thousands of fellows don't make a lot of money out of these correspondence courses too don't you know that that those things are for the people who haven't got it in them who have to acquire it from the outside now you're different you had the ability it's just a case of giving it a chance to come out yeah well you may be right but I don't know it seems a shame to let all that easy money slip away that's all they get say say here's a book I'd like five hundred speeches for all occasions listen suppose in a gathering of distinguished and brilliant men and women the host of the occasion suddenly calls upon you to make a speech would you stammer and sit down or would you electrify one and all by your eloquence fairly swinging them off their feet by the magic of your words Watson's manual of speech making shows you how 500 sample addresses clip the coop today a friend of mine has one they're good yeah send three dollars for 30 days trial your money refunded you know we'll be kind of nice to have one of us but Leonard you you're never called on to make a speech I know it's only three dollars on you get Elsie they're here mr. missus can take all right darling I'll let them in Chester do you mind me mind what Chester don't you see oh you mean you want me to go oh sure thank you Chester you can go out by the kitchen okay so long when yeah yeah thanks oh Mrs. Kincaid I'm Mrs. Beebe come in please how do you do how do you do how do you do mr.  Beebe how do you do how do you do sit down Mrs. Kincaid oh let me take your rat Mrs. Kincaid oh yeah excuse me sure well house business oh fair fair that's too bad huh I mean I know it's too bad I mean it isn't better than fair Leonard Leonard perhaps mr. Kincaid would like a cigar I'm a see oh yes cigar mr. Kincaid oh thank you huh giving it up for the present doctor's orders oh oh I see oh well how about a little champagne champagne fine fine I got it on ice I'll be right back mr. Kincaid you're from the south aren't you Mrs. Beebe yes I am mobile mobile is that so I wonder if you know the forest is in mobile Selena forest indeed I do she's charming don't you think yes I always enjoy the ring oh yeah Leonard seems to be having a little difficulty is everything all right Leonard sure sure fine the bottle was just slippery it's oh here it is I'll pour it dear oh very fine champagne Beebe yes we must lay in some more of this dear LC our stock is rather low Leonard such a joke you'll have to wait for Uncle Fred to send us more than it he gave it to us for Christmas mr. Kincaid well it's certainly very kind of you sorry we're having something better well to the ladies to the ladies guess you don't get much of this anymore I I mean except that banquets and dinners and places LC wouldn't you like to play something for mr. Kincaid on the piano Leonard I don't think oh please do well if you really want me to yes indeed we've been looking forward to it Leonard really overestimates my playing it's pretty average I noticed you had one of our pianos oh yeah if satisfaction does it yes sir oh yes indeed we couldn't afford to have one that had to be tuned all the time yeah that's the one else he yeah I like that one wait wait wait you hear this mr. Kincaid very nice very nice indeed what oh of course oh excuse me what what is it are you LH BB yes okay we're here for the piano what we're here for the piano get them rollers Jim oh no no no wait a minute wait this it's gonna all be fixed up I think yeah oh what would you please come inside with me a minute I'm I'm excuse me mr.  BB owe you he don't owe us anything he owes a loan company 22 bucks well here you are please give mr. baby a receipt sure it's worth that to find out these things yeah I'm sorry somehow mr. Kincaid I'm afraid there's been a little misunderstanding straightened out now the truckman will give you a receipt for $22 Mrs. BB mr. Kincaid you didn't I took the liberty yes you ready metal you're not going I'm afraid that we must oh wait please mr. Kincaid I know you think that Len has been extravagant but he hasn't I mean you think he's been spending money foolishly I'll admit I'm a little prejudiced I don't like to see any of our young men in debt he should think of his family is future but he has mr. Kincaid that's just what he has been thinking about he's been making an investment really buying a farm oh is that so a grapefruit farm in Florida oh he's been saving every penny he could just to pay off what we owed on it and then just a few days ago he had a chance to pay off all the balance at a big reduction that the company made him an offer to and and so we borrowed $400 on the piano but he did it to buy the farm with and after all that saving isn't it baby there's no reason why you should be called upon to explain but there is listen oh golly if I could only make you understand but of course you've never been poor either of you Mrs. Kincaid you understand well I mean really poor so that a few dollars actually mattered and and you had to be awfully careful what you did with them so that you had to plan weeks ahead so much for each little thing and then if something came up that you hadn't counted on and that just had to be paid well that meant that you had to do without something that you almost had to have to live well you see we've done that ever since we're married but we don't mind being poor you know but then when it looks as if you've almost helped each other out of it and the chance come I could only make you understand don't worry my dear it'll be all right well for us I'm sorry about the interrupt hello my baby you're ready Moodle yes oh John I forgot my bag you what I said I forgot my bag oh yes here it is Mrs. Kincaid thank you well John yes dear in a minute hmm oh baby yes sir I forgot to mention that we'll expect you at the annual banquet of the personnel in the 18th we we like to have one or two of you younger fellows present you know why yes well that's fine I intended mentioning it earlier but I forgot we want you to come to Mrs. baby thank you I'd be delighted by the way baby you'll be expected to say a few words just anything that strikes you sure what'll I speak about or anything at all of a business nature well good day Mrs. baby good day good day Mrs. Kincaid goodbye my dear I hope we can meet again sometime I hope so goodbye goodbye good day good day good man you got it yeah what what what what happened you heard oh I know but the piano we've Mr. Kincaid paid it he did man do you realize what happened you're going to the banquet yeah well sure I told you was coming didn't I learn it huh you've got to make a speech oh yeah oh I forgot about that I know I know the book that 500 speeches for all occasions you bet your life here's the coupon I'll give me a pencil quick kindly send manual of speech making signed Leonard baby mr. DeMille brings us act two of two the ladies starring Helen Hayes and Otto Krueger during this short intermission we're going to bring you a study in contrasts the story of two girls here's popular Polly she's dainty and jolly as bright and as gay as a lark her phones always ringing a date book is brimming and she's singing from dawn until dark she sits and she watches the clock life's passing her by and she doesn't know why she's the loneliest girl on the block now there you have two girls equally pretty yet one is popular the other left out of things why do things like that happen sometimes maybe we can answer that best by looking at popular Polly for a moment from the crown of her head to the tip of her toes she's neat as a pin and as sweet as a rose that's one great secret of popularity mr. Ruick a lovely flower like daintiness if a girl is even the least bit careless about the things she wears she may offend people that's why the truly dainty girl luxes under things after every wearing blouses dresses and accessories often to remove every trace of perspiration new quick Lux is so easy to use it certainly is why millions of women are enthusiastic about new quick Lux for one thing it's so fast in water as cool as your hand it dissolves three times as fast as any of ten other leading soaps tested you'll find it goes further to gives more suds ounce for ounce even in hard water than these other soaps and of course new quick Lux is safe for everything safe in water alone yet it cost you no more get the generous large box of new quick Lux flakes tomorrow in the same familiar package use it for your stockings under things and your pretty summer dresses to avoid offending to help your things stay new looking longer and now our producer mr. DeMille act two of to the ladies starring Helen Hayes as Elsie and Otto Kruger as Leonard the night of the great banquet approaches rapidly in the office Leonard works at fever pitch the chief clerkship almost within his grasp but now a cloud appears on the sunny horizon in the person of one Thomas Wood Baker a young ambitious fellow worker mr. Baker wears a supercilious smile as he stops one morning at Leonard's desk good morning oh hello Baker I just wanted to congratulate you baby I hear you're going to the banquet Wednesday night that's right thanks a lot Baker well I'll be seeing you there I guess you're sure the boss invited me too oh I see you are going to make a speech yeah I am so am I well may the best man win a baby so long see you Wednesday yeah see you Wednesday honored president mr. Toastmaster ladies and gentlemen I am feeling at this moment exactly like the seasick passenger on the ocean liner what are you doing I'm practicing my speech don't you think you ought to be getting dressed yeah on a minute ladies ladies and gentlemen I am I am feeling at this minute exactly like this seasick passenger on the ocean liner who was asked by a fellow passenger who was amused by his illness are you afraid you are going to die no said the sick man I'm afraid I'm not going to as an orator I am non-est however I put the studs in for you and your suits laid out on the bed all right thanks darling that'll give me more time to rehearse the speech now you're not putting anything more in it are you dear I mean it sounded just the right length to me you still don't like it do you well I think it's wonderful for what it is but I still believe you could have written a better one yourself better than one written by experts well you could have made it less like a regular speech you know more like the way people talk well people don't go to a banquet to hear people talk just the way they talk to you they could hear that at home of course I don't know much about banquet all right well I can tell you a regular speeches and that's the thing and at a business dinner oh well after all a man knows best about business dinners of course I'm glad you're going but I'm still on you mean you'd rather I wouldn't go let me know I want you to go only as long as the other men's wives are going but look I got a chance to be chief clerk of the department if I do this thing right I can't seem to make you understand why Leonard I do understand and I won't discourage your stand in your way anymore I'll just remember that you're my champion and that you're doing it for both of us well then I don't know what I do without you and I do so want you to win tonight just think of it you've only that man Baker to beat and I'm sure his speech can't be half as good as yours well you're ready for what dear would they hear it of course oh again well gee you want to help me don't you gee with of course dear of course I'm ready well here you hold the notes now sit over there go on all right I'm honored president mr. toastmaster ladies and gentlemen I am feeling at this minute exactly like the seasick passenger on the ocean liner who was I wouldn't do that and what I wouldn't hold your stomach like that as if you were seasick to that's on a gesture I know darling but you know it's an after dinner speech all right exactly like the seasick passenger on the ocean liner who was asked by a fellow passenger was amused at his illness are you afraid you're going to die no said the sick man I'm afraid I'm not going to and then I wait while they laugh yes that's good huh Leonard you know I thought if you could think of one of your own maybe oh so how about the one about the old maid in the hotel clinic you know when the old maid comes in and she said I guess the other ones all right man I'd never know what did you stop me for all right here I go now as an orator I am non-est however I know what it is I just thinking that that non-est business that's pretty good huh I mean it's a sort of a thing that a man without any background would never get you better hurry dear yeah however I have a slight advantage on the man in the story and that I can make my remarks brief tonight there's a pause there I wouldn't make it too long the book says so all right yeah all right go ahead all right tonight is a big night to me in every way Leonard what do you think you ought to hit the table like that when you say that Elsie please the book says that when I'm sorry dear go on oh god I'll answer it dear you go on with your practice yeah tonight is a big night for me and I'll speak very proud and I thank you very much indeed hello Chester hi Leonard I've got to start getting dressed now do hurry dear okay say chess you didn't see the evening paper outside did you know why I just thought there might be a list of the guests in it I am feeling it this minute exactly like the seasick yeah what's the matter land something you you're eight no that's my speed oh like the seasick passenger on the ocean liner who was asked by a fellow passenger are you afraid you are going to die no said the sick man I'm afraid I'm going to live are you pulling that one what's the matter with it it's corny what do you mean okay okay take it easy oh Leonard you've got to get ready yeah just second Elsie of course that newspaper would be late tonight oh listen if you want a paper so bad I'll go out and get one for you oh sure I'll be back in two minutes thanks now Leonard you can get dressed while he's gone I'll call for a taxi okay Elsie Elsie I'm getting sort of nervous Leonard huh well there's nothing to be nervous about you know your speech very well and besides I'm right there beside you and Leonard what if you don't get it you won't worry will you I'll love you just the same always I will you too well and if something does go wrong and you don't get it well we'll get down to Florida and make a lot of money that's a paper I gotta see what it says Leonard let me look for it while you get dressed well you know here it is here it is right under the advertisement John Kincaid's son's 97th anniversary among most present Mr. and Mrs. Mr. and Mrs. George mr. and Mrs. Leonard Hamilton baby there you are mr. and Mrs. Leonard Hamilton baby what do you think of that I'm proud of you we all get a lot of copies of this oh Elsie well what's the matter Leonard it's a grapefruit a grapefruit it's no good listen public loses 10 million in land swindle worthless farms sold through advertisement as fertile soil promoters arrested oh I'll give me that Francis D. Stevens that was the man's name wasn't it yeah oh darling she's worthless the thing we were counting on Leonard Leonard listen you know I love you and believe in you now look Leonard this thing doesn't matter when you've had your promotion and you're making a lot of money well you won't even think anything about it of course it's a disappointment at first but everybody has those I don't care who it is and no matter what happens we have each other Leonard take me in your arms that's right now kiss me and remember that no matter what happens tonight whether you win or lose it makes no real difference to me of course you will go ahead darling I feel exactly like the seasick passenger on the ocean liner the seasick passenger on the ocean liner who Elsie what do you know something I do feel like that passenger particularly those who have been with us for some years are to be recognized every man who's been with the company five years or more will be entitled to wear a button silver button which is to be known as the Kincage service button with one gold stripe for each five years of service the expense of the buttons will of course be born entirely by the company ladies and gentlemen I thank you thank you ladies and gentlemen as most of you know it is the custom of each of our organization dinners to invite new blood to be pressed tonight we have two new junior members back man did you speak now I don't think so Baker's first by right of seniority oh you see he joined the company a week before I did I wonder what kind of a speech he's going to make oh don't you worry darling yours will be better sure well it's gotta be the company and so I take great pleasure in presenting mr. Thomas Wood Baker chef Baker honored president mr. Toastmaster ladies and gentlemen and guests I am feeling at this minute exactly like the sea sick passenger who was asked by a fellow passenger who was amused at his illness are you afraid you're going to die no said the sick man I am afraid I am not going to see as an orator I am not going to do that's my speech you must have used the same book I used I can't think of anything my mind's a blank and put yourself together you've got to say something no I want to go home no no we sneak out the back door Elsie please no we're not going to leave you now you can't leave here Elsie I'm sunk I'm sunk in the team work shown in past years it will grow and flour in strength and achievement I feel very humble and very proud and I thank you very much indeed thank you Mr. Thomas Wood Baker and now I'm going to ask the second member of the younger generation to say a few words a young man of great promise ladies and gentlemen I take pleasure in introducing Mr. Leonard Hamilton Beebe Hi's for you tonight. Just about the middle of the afternoon, this very orangitis, he does it once in a while. And it was all he could do to speak above a whisper. He was feeling a little better when he got here, but he was afraid he wouldn't be able to be heard if he spoke himself. And so he gave me the list of what he was going to say. Didn't you, dear? Yeah. Yeah, dear, I did it. So, ladies and gentlemen, if you don't mind, I'll deliver Mr. Pepe's speech just the way he was going to deliver it. Do you mind that what he was going to talk about was into the business world after having been gone for a long time. A spirit we've got to recognize and hold on to. I mean, I mean, he means that after a good many years of dilly-dallying and theorizing about how to get a little humanity into business, today we're actually just going ahead and getting it there instead. A body in the world has written a book, it'll show you how to strengthen character by mathematics or get a personality by mail or make friendships according to science. Good many people have apparently been trying to find human nature all laid out and classified in textbooks and on maps. Now, Mr. Beebe knows he's pretty young, but he's been able to observe that these theories are wrong. He's been able to observe that a businessman, a big businessman like Mr. Kincaid, can be just as simple and human in the way he runs his business and selects his employees as anybody and he doesn't need to lose anything by it. The trouble with most businessmen today is that they're too busy looking for some kind of a machine that'll attend to business for them. Now, John Kincaid has shown you how to get away from all that. He's shown you that there are still such things as understanding in business and that simple, maybe old-fashioned ways of doing things are just as efficient and maybe a little more so than all your psychology and your applied, what do you call it, and things like that. Now, why don't you follow this example?  That's about what you want me to say, wasn't it, dear? Approximately, yes. After a short intermission, Mr. DeMille presents Helen Hayes and Otto Kruger in the third act of Two The Ladies. While we're waiting, here's more news about the six beautiful Allure teaspoons which the makers of Lux Flakes are offering you right now in cooperation with the International Silver Company, the world's largest silversmiths. It's such a magnificent bargain, only 50 cents and the top from a large-sized box of Lux for all six spoons. And they're the famous original Roger Silverplate. Everyone who sees this silver is delighted with it. For example, here is what Mrs. Marion Beaver of Dallas, Texas writes. The Allure design is absolutely lovely, and I know the quality of original Roger Silverplate is just about tops. I showed my spoons to some friends this afternoon, and now they're sending for sets, too. And this is what a young bride writes. We're both delighted with the beautiful Allure teaspoons. We can't afford to spend much on a set of silver, but the Allure pattern is such a wonderful bargain. We're planning to complete the set from the list which came with the spoons. Remember, this design is exclusive with us. You can't buy it at any store. So send for your six teaspoons now while the offer lasts. Buy the thrifty big box of Lux Flakes tomorrow. Tear off the top and mail it with 50 cents in coin. Please don't send stamps. Send your name and address to Lux. Meridan, that's M-E-R-I-D-E-N. Lux Meridan Connecticut. You'll receive your six teaspoons promptly together with a complete list of all the other pieces available in the Allure pattern. This list includes the smart new Vianth knife and fork with shorter blades and prongs and longer handles, which are so tremendously popular right now. They're so beautiful. I know you'll want to send for them, too. I know you how. So send for your six Allure teaspoons tomorrow. Mail the large box top with your name and address and 50 cents in coin to Lux. Meridan, M-E-R-I-D-E-N. Lux Meridan Connecticut. This offer is good only in the United States. We pause now for station identification. This is the Columbia Broadcasting System. It arises on the third act of To the Ladies. The ladies pass slowly as Leonard and Elsie wait anxiously to hear the results of the banquet speech. But Mr. Kincaid, the sphinx of the piano business, is silent. Then at last, Leonard is summoned to Mr. Kincaid's office. That evening he rushes home to Elsie, a slightly dazed but very happy man. Elsie, I've got it. I've got it. Leonard, what? The job, I got it. I got Mr. Kincaid's office all afternoon. Darling, you mean you're the chief clerk? No, no, I'm Kincaid's assistant. What are you saying, dear? Yeah, I'm trying to tell you. I'm Mr. Kincaid's secretary. I got a big business office right outside here. Gee, I'm an executive. An executive? Oh, Leonard. Oh, Elsie, I can't believe it yet. Gee, do you think that I did this all on my own? I did, too, didn't I, huh? You certainly did.  M-E-R-I-D-E-N. M-E-R-I-D-E-N. Ah, yes, now take this, please. Mr. Tui now has 12 girls in the mailing department but believes with me that men not only could do the work better but much more quickly than women. Uh, paragraph there. And as you know, we believe, as a general rule, women are not so capable as men in business. Sign L-H, baby. Uh, now let's see. Uh, that's all. Yes, sir. Oh, Ms. Fletcher. Yes, sir. Uh, you were going to remind me that I have a conference at 3 o'clock. Yes, sir. I will. Well, uh, I'll remind you of it again. Come in. Oh, come in, Elsie. Hello, Leonard. I'll be with you in a minute, dear. Yes, dear. Just take a seat there. Oh, Leonard, it's awfully nice. Oh, just an office. Just an office. Uh, Ms. Fletcher, I'll have some more dictation for you later. Thank you very much. You're welcome. Ms. Fletcher is my secretary. Leonard, it's all just wonderful. You like it? You look too cute for anything. Huh? Oh, Leonard, I knew you'd do it, and you have. Well, I didn't do it all, and you helped. Oh, I did not. Oh, yes, you did. You helped a lot. Oh, Leonard. I couldn't have done it without you. Oh, you could too. I couldn't. Well, let's say we just, we did it together, huh? Together. Yeah, just you and I. And it will always be partners together and... Help each other.  Oh, hello, Elsie. Hello, Chester. Are you in this office too? Isn't that nice? He isn't in here. I lend that new efficiency fellow. What's his name? Mr. Bensley? Yes, Bensley. Well, he wants everybody to fill out another one of these slips. Home address, telephone number, and favorite sport, if any. All right. Just leave it on the desk there. Now, let me see. Elsie, it's going to be about 10 minutes before I can go to lunch. Would you mind waiting downstairs for me? No, of course not, dear. Oh, I really didn't think you'd be so early, dear. Oh, it's all right, really. I'll see you downstairs, Leonard. All right, dear. Say, where's Miss Fletcher? I've got to give her one of these. She'll be right back. Hiya, Baker. Hello. Is Mr. Kincaid in? What? Yes, Mr. Kincaid in. What do you want to see him about? Is he in? You've got to tell me your business. Who said so? I did. See that light? He's in conference. It's about the new Rio de Janeiro representative, and it's important. So you can just wait. Listen, I want to see the boss. You can't order me around like a... No, just a minute, Baker. Who do you think you are, anyway?   Oh, yeah, that's your story. If you ask me, it wasn't much of a speech, either. Is that so? I think it was rotten. Hey, now listen here, Baker. Jesse, you keep out of this. And let him say it was a bum speech. I will not. Now listen, Baker. Jesse, you don't know what you're talking about. I thought it was good. What do you know about that? You didn't even hear it. Is that so? Well, I heard him rehearsing it. No, you didn't. I never made that speech. You never heard me at all. I did so. You did not. I did so. I remember it myself about the seasick passenger, that one you got out of the book. What, seasick passenger?  I threw the speech away. What else did he say? Something about how he was non-est as a speech-maker? Do you know, John? Well, he did say what are you trying to do?  And if you say it wasn't a... Oh, I'm on.  Wetten got promoted on something his wife did.  I never was going to make that speech. I wrote a whole new one. You did not. You were going to make my speech, only I made it first.  Laryngitis. I certainly... That's why I'm on the... May I inquire what this is all about? Oh, Mr. Kincaid. Well, Mr. Kincaid, he wanted to... I'll tell you, Mr. Kincaid, he never wrote that speech his wife made at the banquet. The one you promoted him for. He didn't have a thing to do with it. He was unable to make one himself, so he got his wife to do it for him. You may go, Baker. Please. Huh? Me? Oh, sure. I'll take it. Oh, I'll take it myself. Hello? Well, you mean about the real appointment? No, I haven't made up my mind yet. Maybe, Mr. Fernandez, I'll let you know. BB? Yes, sir. I hope, of course, that Mr. Baker was mistaken. But I shall expect you to tell me the truth. You did write the speech that Mrs. BB delivered at the dinner? Didn't you? BB, this is a very serious matter. Am I to understand that you have been deceiving us? Well, it wasn't exactly that way. You see, all it came up was... Did you or did you not write that speech? No, sir. Your wife did it all? Yes. BB, this is regrettable, but my duty is clear. From the beginning, it was that little speech. Perhaps I should say the spirit of fellowship behind it that interested me. But my organization must be made up of men of initiative. And for one of my personal staff to be, in any sense, molded or controlled by his wife. I can't look upon that with much favor. Oh, honestly, Mr. K. Beginning tomorrow, you will resume your former position at the old salary. Can we go to lunch now, dear? Elsie, I came down to tell you... Leonard, what's the matter with you? Nothing that you can help. Leonard. I'm not his secretary any longer. I'm going back to the old job. What?  You know the speech? Oh, Leonard. Oh, Leonard. Oh, Elsie.  You know I'm standing beside you, don't you? Yes. You're standing beside a clerk. Kincaid was right. That's all I am. Even if I had gone right up the ladder, everybody thought I was a big success. I know they were all being fooled. Underneath it all, I'd still be just an ordinary, everyday clerk. Leonard, you mustn't say that. I'm sure you'll get that job back again. Now, you're not to worry. We're not worried. We are when he just... No, no. Let me talk to Mr. Kincaid. Maybe he'll change his mind. Oh, Elsie, you mustn't... You know, he might. You can't lose anything by it. Now, you wait right here while I go... Oh, no, no. Elsie, please. Wait. Mr. Kincaid, please listen to me. You've demoted, Leonard, because I... Well, because I helped him a little bit. Mrs. Beebe, my experience has shown that the man who would be likely to require assistance such as you gave your husband is not the kind of man whom it is wise to advance to an executive position. But if a wife sees a chance to help a husband, don't you think he'd want her to do it? Well, that depends. Now, suppose Mrs. Kincaid had a chance to help you in business. I'm just using this as an example, you know. But suppose she was able to do something real for you, accidentally. Wouldn't you, Leonard? Mrs. Beebe, it is one of my characteristics to act promptly and with decision. Now, will you pardon me? Mr. Kincaid, if... Hello, dear. Oh, uh, Merkel, come in. Oh, Mrs. Beebe, how do you do? How do you do? Mr. Kincaid. Would you mind repeating that to Mrs. Kincaid, what you've just been saying to me? What's that? I'm afraid I have some important work that can't be... Just a second, John. What is it, Mrs. Beebe? Mr. Kincaid thinks that if a husband is helped in business by his wife, that he won't ever amount to anything. What? He's made Leonard a clerk again on account of the speech. Really?  Oh, pardon me. How are you, Mrs. Kincaid? How do you do, Mr. Henry G? Mr. Kincaid, there's a man here from the piano world.  Well, um, I haven't quite. If you'll ask him to wait ten minutes. I'm afraid it'll be too late. Oh, while I think of it, dear, I forgot to order that book I wanted. Will you do it? Why, uh, certainly, my dear. Henry G, I guess there's no use waiting any further. We'll go ahead with the appointment of Mr. Fernandez. Fine. I'll see you everything. Well, I'm glad that's off my mind. Now, John, to get back to Mr. Beebe, you've demoted him because you've learned it was Mrs. Beebe's speech. I certainly have. Have you known it all the time? In a way, yes. Oh, uh, Myrtle, will you step into the other office with me? There are several things I'd like to talk over. You mean about the appointment of Mr. Fernandez? Myrtle! It's all right, dear. Mrs. Beebe understands. How's that? You see, I've known about the Rio appointment all along. Is that, is that so? Yes, so that when Mrs. Kincaid said she'd forgotten a book, I knew that Mr. Fernandez was, was all right. Just as when she forgot her bag at our house and you invited Leonard to the banquet, remember? I thought perhaps it was a signal then. Well, uh, this is all quite beside the point. I should say, John, that it was much to the point. Oh, I didn't mean to let on that I knew Mr. Kincaid. I hoped I could get you to reinstate Leonard without it. I don't see how this particularly alters the situation, Mrs. Beebe. It so happens that Mrs. Kincaid is, uh, rather a good judge of men and women. I sometimes use her judgment merely to supplement my own, you understand? But ours is a peculiar case. Oh, so's ours. Oh, Mr. Kincaid, if you only knew it, well, I nearly all the men you meet are just like you and Leonard. They don't let you know it, of course. And I suppose sometimes they don't even know it themselves. But somewhere in back there's somebody, a wife or somebody who's helping them all the time. Either giving them encouragement or perhaps doing real things like Mrs. Kincaid. Well, nearly every man that ever got any place has been married, and that just can't be a coincidence. Well, uh, what do you think of all this, Myrtle? Well, suppose we have Mr. Beebe come in. I'm sure things could be arranged. Very well. I'll ring for him. Thank you, John. Oh, I'm so grateful, Mrs. Kincaid. Just a minute. I'm not bound to abide by Mrs. Kincaid's decision. No, but you always do. On the contrary, I do not. I certainly do not, and in this case... In this case, dear, you will. Yes, dear. Did you ring for me? Come in, Beebe. Yes, sir. Beebe, I have felt from the beginning that you were a valuable man. Huh? This, this was all just, uh, just a test. I have always intended that the position in here should be yours, permanently. Yes, sir, but I'm sure that I... Elsie... It's all right, dear. It's all right. Beebe, uh, suppose we step inside and talk it over? Yes, sir. But, well, there's something I want to say first. Yes, Leonard? Elsie, this was all you're doing, and I want Mr. Kincaid to know it. Well, I know it wasn't, Leonard. Yes, it was, but things are going to be different from now on. I'm going to make them different. Uh, if you'll help. But you may not need me. Oh, yes, I will. Always. Coming, Beebe. Yes, sir. Uh, I'll be late tonight, Elsie. All right, dear. Uh, Mrs. Beebe, I, uh... I hope that any information about, uh, things that you may have picked up won't go any further. No, indeed, of course not. Thank you. Unless... Yes, yes, I understand. Uh-huh. Oh, Myrtle, you darling, you were great. It was pretty easy, Elsie. Oh, but I've got to run along. Mrs. Fernandes is waiting for me. We've been shopping all morning. Some new clothes for Rio de Janeiro.  You know, I thought you'd like her. Yes, I think Mr. Fernandes will be very successful down there.  Won't you have lunch with us? Oh, I'm sorry. I can't today. I'm having lunch with Leonard. But I'll see you Tuesday, Myrtle, as usual.  But first, listen. That's a warning, ladies, that this is the last time we can tell you about the great bargain offer we have for you. The six handsome allure teaspoons in original Roger Silver plate for only 50 cents and the top from a large box of luxe flakes. That's about nine cents a spoon, a value you run across once in a blue moon. It's too good to miss. So take down these directions now. First of all, buy a thrifty large-sized box of luxe tomorrow. At the same time, ask your dealer for the handy order blank, or just send your name and address on a piece of paper and the top from a large-sized box of luxe with 50 cents in coin, no stamps, please, to luxe, meriden, m-e-r-i-d-e-n, luxe, meriden, Connecticut. Every piece is so exquisite, you'll treasure it always. And remember, this silver is guaranteed original Roger Silver plate. In fact, a written guarantee comes with the silver, which says in part... Every piece of silverware bearing the name William Rogers Manufacturing Company is guaranteed to give satisfaction in family use and will be replaced without charge at any time it does not conform to this guarantee. Beauty, service, and a wonderful bargain. That's what you get in these spoons. A list of all the pieces available in the Exclusive Allure pattern comes with the spoons. Now you can get as many sets as you like, but for each set, send another 50 cents and another large box top with your name and address to luxe, meriden, that's m-e-r-i-d-e-n, luxe, meriden, Connecticut. Now don't put this off. Do it tomorrow. Sorry, this offer is good only in the United States. And now, Mr. DeMille is bringing our stars to the microphone. It's been two years, and that's much too long since Helen Hayes took our last curtain call in the Lux Radio Theatre. But all is forgiven as she returns now with Otto Kruger. Oh, thank you, Mr. DeMille. I enjoyed being here so much. You know, whenever we take a play on tour, the audience in each city seems like a group of old friends. It takes months to see them all, and yet here in the Lux Radio Theatre we meet them all in one night. Well, Helen, we all know how these audiences feel about you. But as for myself, it's been a great pleasure being with you in the play again. I hope your next reunion will be here, which reminds me that along toward the end of each theatrical season, there's one thing that everybody wants to know about Helen Hayes. CB, I'm going to take the words right out of your mouth. What are you going to do next season, Helen? I'm playing Shakespeare for the first time, Otto. The Theatre Guild's production of Twelfth Night in New York. We open in October, I mean. And we'll keep an eye open for another play that will bring you back here. Thank you, Mr. DeMille, and good night. Good night, CB. Good night. Good night. And a parting toast to the ladies. Tonight in the Lux Radio Theatre, we ring down the curtain on another season. And we're going to lift eight weeks out of the calendar for a breathing spell and prepare for another year of the finest plays and players in the land. Our footlights won't be dark long. They'll be up again brighter than ever on September 9th. But even for that short time, we're going to miss these Monday evenings. We're going to miss the excitement of the last dress rehearsal, of the callboys wrap on the dressing room door, his tense voice calling, five minutes, five minutes. Then the silent flash that says we're on the air. And the music at the applause. Applauds that echoes your applause in millions of homes. Most of all, we're going to miss you. And we sincerely hope that you'll miss us. During this past season, you've been a generous and, and I hope a happy audience. The kind that actors love to play to. And we'll keep on working for the approval you expressed to us in your letters and by your loyalty to our product, Lux Flakes and Lux Toilet Soap. The millions of you who sit in front every Monday night, row after row from Hollywood to the farthest corners of America, have made this a truly national theater. A theater of the people. For the people. And, and actually by the people. For you are the real producers of all our plays. Now our country is passing through times that call for serious thought. More than ever, the American people need unity. Need their traditional unity of a single family. And I believe this national theater is living proof that unity is an American characteristic. Millions of people sharing the same program, expressing the same likes and dislikes. During the past six years, the Lux Radio Theater has presented almost 300 plays that combined the efforts of 6,367 actors and actresses and a permanent backstage staff of more than 30 people. And we're proud of the enthusiastic support you've given us by your purchase of Lux Flakes and Lux Toilet Soap. Long before we return to the air in September, we'll be busy making plans for what we firmly believe will be the best season that we've ever had. The seventh season in this theater. To all our listeners, wherever you may be, our sponsors, the makers of Lux Flakes and Lux Toilet Soap, join me in wishing you a happy summer. And until September 9th, this is Cecil B. DeMille saying good night and goodbye to you from Hollywood. Taking tonight's play where Arthur Q. Bryan is Kincaid, Edward Marr is Chester, Gloria Holden is Mrs. Kincaid, Tristram Coffin is Baker, Lou Merrill is Toastmaster, Stanley Farrar and Wally Mayer as Truckman and Anne Tobin as Miss Fletcher. And here's news about two new radio programs from our sponsor, which go on the air next Wednesday evening, a solid hour of fun over the Columbia Network. The first half hour will be the air debut of Meet Mr. Meek, the second half hour, Uncle Jim's Question B. Now, if you're thinking about vacations, don't miss the first Mr. Meek program. It's an hilarious story of his own vacation which his domineering wife, Agatha, and his worthless brother-in-law, Louie, tried to plan for him. So meet Mr. Meek and stay tuned in for the sensational Uncle Jim's Question B next Wednesday evening. See your local paper or radio magazine for time and stations. Our music was directed by Louis Silvers and your announcer has been Melville Ruick. This is the Columbia Broadcasting System.


It's just this simple. Our state is never going to get stronger as long as we make our schools weaker. And that is why the very first thing my budget does is to restore the $1 billion in cuts to public education that occurred under the previous administration. It's not just the right thing to do. We actually owe it to our fellow citizens to make sure that each of our children, grandchildren have a good education, but it's really smart. We need these children, we need our fellow citizens to have the skills they need to take good jobs in a 21st century economy. This budget increases our investment in public schools at every grade level. It also recognizes that our responsibility to provide a great education does not begin at kindergarten, nor does it end with high school. We need to have a robust system, early childhood education, so that children come to our schools, our kids' gardens, primary and secondary schools ready to learn. And we need a good higher education system to make sure that it's affordable, accessible, and that it's providing skills and knowledge relevant to the needs of students in the 21st century economy. Furthermore, Pennsylvania is one of only three states that does not use a funding formula to distribute education dollars to local districts. I live in New York County. I depend on good education for kids in Philadelphia, Elk County, Worfordsburg, Pittsburgh, Erie, because if they get a good education, my life is made richer. And I benefit from a stronger economy. In order to have that happen, we need to make sure that every school has the resources they need to provide a good education. By shifting the cost of public education away from local districts, we're also going to drastically reduce property tax. We're going to see real reductions in property taxes for hundreds of thousands of taxpayers throughout the Commonwealth. In fact, over 270,000 homeowners will see their property taxes eliminated altogether. If we can do that, we'll make the system for funding public education fair, we'll make our education system better. Pennsylvania is going to be one of the best places to live and work. It's got to have one of the best education systems. And that's why I'm making historically high commitment, investment in our public schools.


Next question is from he harness. What are your thoughts on saunas love love love them saunas? You know there was a study there was actually several study that showed that Regular sauna use reduced all-cause mortality By a significant percentage it was like 20% or 25% was something like that like all-cause mortality Just from using a sauna something that we don't consider is you know obviously your body adapts to your environment For example if you're very sedentary you'll you never lift anything heavy You're gonna lose lots of muscle losses strength because your body you're not exercising those muscles in way that Tells your body we need this muscle, okay? Your body's ability to acclimate to temperature Cold and hot is like a muscle and if you don't train it you actually lose this ability Because humans for most of human history we evolved with radical changes in temperature just in a single day Like the more it would be hot during the day cold in the morning cold at night You're forced to adapt to it. Yeah now It's like it's always 70 degrees always 70 degrees in my house no matter what as a matter how hot or cold it is Our everything's regulated. It's always the same and we lose this ability and because we've lost that ability We actually have health detriments as a result. So sauna just like with cold therapy It's like exercising the body in fact you can compare using a sauna to the effects of mild exercise Actually, we'll show that a 20-minute session of sauna is like doing I remember Max Marzo kind of bringing that up as an example Is that it's basically like a very low form of exercise? Yes, you know that your body's sort of responding to and it's heating up the core temperature and then And of course Dr. Ronda Patrick talks about this all time in terms of heat shock proteins And then you know the cold therapies the cold shock proteins, but so there's lots of benefits to it physiologically that you know, we benefit from I Still attribute this as of all the things we've talked about and experimented with and and brought to this podcast over the last six years And if you go back far enough, you've heard me talk about my experience going through the whole hot cold contrast I never trained like this before and I don't remember. I think it was right when Wim Hof was getting really popular we were all interested in his content reading and listening to his information and And I actually went and decided to apply it and I was messing with cryotherapy ice pass And then the sauna and doing this hot cold contrast. I was doing it in my showers Since then and I'm not as consistent as I'd like to be like today just being completely transparent, right? Although I still do this. I never let like months go by without challenging this where before I went my whole life I'd never I never before the podcast in my 20s or whatever Intentionally went to a sauna and then a freezing cold I used to make fun of it. Yeah, when people would ask me What's the benefit of the sauna? Nothing. You just sweat. Don't waste your time. Never did either Since then I I've gone on a streak.  It's not as bad I used to get sick all the time and if you guys remember even when we first started the podcast I was before I started doing this after that. It's never been the same for me So personally I'm a massive fan of it They actually have studies on that they show people who use saunas regularly suffer from common viral infections like the cold at far lower rates So it's it's got I mean proven immune-boosting benefits I mean, I tell you what if you had Space in your home and you wanted to invest in a few things that would have the biggest bang for the buck that invested in terms of Your health you would have a barbell dumbbells adjustable bench and a sauna literally and that sauna having red light therapy Attached yes, would be the most ideal. Yeah, right or throw your jubilee inside. Yeah, jubilee side. Yes some form of it


I just wanted to say a few words about the cowardly and brutal attack against the people of Brussels. Once again we are seeing this barbaric organization, ISIS, waging a cowardly attack and killing dozens of innocent people in Brussels and wounding many, many more. It is clear to me, and I think the entire civilized world, that ISIS must be destroyed. We are making progress in Iraq. ISIS is losing 20% of the territory it held last year. But clearly we have got to do more. We need to forge a coalition of the Muslim countries in the region including some that have not been as active as they should be with the support of the United States and other major powers to finally destroy this barbaric organization. Clearly also there needs to be improved intelligence sharing between the United States and our allies all over the world, effective monitoring of social media to stop the recruiting efforts of young people who are being led into the terrible life of terrorism. But we stand today with the people of Brussels, with the people of Europe and I am absolutely confident that the day will come when a barbaric organization like ISIS no longer exists. Senator, quick question for you. Secretary Clinton was just on with Wolf Litzer and was asked about how she would avoid an attack like this. In the United States she said, quote, that we have to toughen our surveillance, our interception of communication. Do you agree with her on that? Of course we do. That's what I just said. We need to have significantly improved intelligence and that intelligence cannot just be done within the United States. We have to share intelligence with countries throughout the world to monitor people, to monitor those who would do us harm. And that goes without saying. Senator, quick question. I'm sorry. Some of the Republican candidates have suggested stricter law enforcement. I'm sorry. Some of the Republican candidates have suggested stricter law enforcement and specific surveillance of Muslim communities here in the U.S. Your response to that? No, I strongly disagree. I mean that would be unconstitutional. We are fighting a terrorist organization, a barbaric organization that is killing innocent people. We are not fighting any religion. Senator, do you believe that the way you're going to attack your bad perhaps the United States is more at risk? We have always been at risk. We are dealing with barbaric people who want to do us harm, who want to do Europeans harm, who want to do innocent people throughout the world harm. And I know that our intelligence agencies and our law enforcement people will be as vigilant as they can to protect our country. Thanks everybody. Thanks very much.


Welcome to the TickMeal Update, I'm Kiana Daniels, CEO of Investiva.com. On Tuesday, the Reserve Bank of Australia cut the official cash rate by 25 basic points to a historical low of 0.75%. Eurozone's Consumer Price Index Core came at the expected 1%. Canada's September manufacturing PMI came in at 51, higher than the previous 49.1%. The calendar is lighter on Wednesday, but we do have Switzerland's Consumer Price Index and the US crude oil inventories. Today, I'm looking at the dollar Suisse pair, who reached our bullish profit target from last week at 0.9985. The pair still remains above the daily Ichimako cloud and has completed its pullback mode. However, the double bottom bullish reversal chart pattern we identified last month has not yet completed. With the future Ichimako cloud remaining bullish, we could expect the double bottom chart pattern to complete at the 78% Fibonacci retracement level of 1.011. Of course, trading in the financial markets involves a risk of loss and you should only trade the money you can afford to lose. If you liked this video, give it a thumbs up and subscribe to our social media. I will get back to you with more updates tomorrow.


It has been just one week since Sajid Javid took over the job of health secretary after his predecessor Matt Hancock was caught on CCTV doing a big old smooch and even in that short period of time, Javid has already made it clear that he'll have a very different attitude to managing the pandemic. In a departure from Hancock's mantra of data, not dates, Javid has said that he considers July the 19th a hard deadline for ending the coronavirus restrictions. Writing in the mail on Sunday, Javid said, we are on track for July 19th and we have to be honest with people about the fact we cannot eliminate COVID. We also need to be clear that cases are going to rise significantly. I know many people will be cautious about the easing of restrictions. That's completely understandable, but no date we choose will ever come without risk. So we have to take a broad and balanced view. We are going to have to learn to accept the existence of COVID and find ways to cope with it, just as we already do with the flu. So Javid is looking at where we are now with infections up 66.9% on the previous seven days, hospitalizations up 24.2% and says that that is a reasonable risk when compared to the burden of continuing restrictions. Bear in mind, absolutely everybody, Chris Whitty, Patrick Valance, thinks that in the next few weeks, infections are going to increase even further. So Dahlia, one of the things that Javid argues in this piece is that there is a healthcare case for ending coronavirus restrictions. So there is a backlog of elective procedures. People's mental health is worsening, rates of domestic violence are going up. Do you have much sympathy with this argument?  And it's true that there's a backlog of elective procedures, that there's a mental health crisis, but scrapping masks and scrapping all these restrictions and preventative infrastructures like contact tracing, even when there's a clear risk that the infection is still so high, it's possibly the most counterproductive way that you can actually deal with it because it's precisely those sort of small but sustainable over the long-term changes like mask wearing, et cetera, and providing furlough to isolate as well. I think those measures are sometimes missing from the conversation. That's what prevents us from having to go into these very extreme lockdowns for such a long period of time. So what you actually cared about was preventing the harmful effects of very restrictive lockdowns. Then firstly, you wouldn't sort of batter the possibility of mental health provision and safe shelters for violence victims through years of austerity. But you would also, in the more immediate term, support those kind of everyday long-term sustainable restrictions. That means we don't have to let things get so bad that we have no choice but to enter into the most restrictive lockdowns. And that's kind of been the character of how the UK has responded to the pandemic. And it's why we're going to have so many knock-on effects in this way. So I think that this is really Javid covering up for his real motive here, which is sort of saving the economic interests of big business, especially in the hospitality and the service sector, which kind of makes up a huge part of the UK economy, with sort of quite a disingenuous concern for what are actually real issues. Because those issues are not things that Tories seem particularly concerned about in any other context. But I think also, what disturbs me so much about this is how learning to live with the virus, which is a sensible and important policy, is being weaponized in such a misleading and anti-science way. Because of course, we need to learn to live with the virus. It's a really resilient virus. And no one believes that constantly locking down is sort of a sustainable or desirable way to live. No one wants that. But living with the virus cannot mean just going back to 2019 or sort of being deluded that we're living without it. It has to be sort of adapting our social expectations, our norms, things like checking in on contact tracing before you go into a restaurant, things like wearing masks on public transport, these kind of low effort, low inconvenience, but incredibly high return on safety measures. There is no reason why, as I mentioned before, wearing masks on public transport shouldn't be a long-term thing. And yet these are the measures that the government are scrapping for those, as I mentioned before, those sort of cheap optics of being able to announce freedom day, even though ironically it's these policies that mean that we're going to be much more likely to have to go into restrictive lockdowns again. But I also think, and I'm going to end it here, kind of the crucial thing to note here is the data shows that hospitalizations are low and that's obviously great. But the long-term adverse effects of catching coronavirus can't only be measured by hospitalizations. I know many people personally who were never hospitalized from COVID, but they are still suffering from the long-term effects of long COVID for coming up to nine months. And that's the data that is routinely forgotten, even though it actually represents the experiences of a lot of people, especially people who are working in those hospitality industries, working in those industries that are at really high risk of COVID and who aren't double vaccinated yet. And that is partly because, you know, society doesn't know how to reckon with or accommodate for things like chronic illness.  So simply saying, well, you know, hospitalizations are low, so it's all good. It's deliberately excluding a huge part of the story of COVID, basically. Do you think that Javid's previous role as Chancellor is relevant to the story? Because it means that he's not simply making the case for health in cabinet meetings. We've essentially got two Sunax making the same arguments for unlocking faster in order to stimulate the economy. Oh, 100%. But I think it's so important that we cut through that to say, because when people hear, oh, you know, such a Javid's priority is the economy, that sounds super benevolent. We all benefit, you know, this idea is we all benefit from, you know, a good economy and that, you know, that's just as important to our health as, you know, these other kind of public health measures. We have to remember that in Sunax and Javid's books, the economy is about protecting the interests and the profits of a tiny group of business owners and, you know, business elites. It's not actually about, you know, stimulating the economic benefit and the economic welfare of the country as a whole. And that is encapsulated by the fact that as part of the scrapping of these measures, we are going to see a rollback on furlough, which is an essential economic measure to help everyday working class people take, you know, protect themselves. And also, you know, to make sure that they aren't really severely financially hit by having to self isolate. So it is true, yes, that this idea of prioritizing the economy is part of that the kind of agenda, but we mustn't mistake prioritizing the economy with looking after the economic well being of everyday people. It means something really, really specific.


Hey, what's up guys, welcome to a new video. So in this one, we're gonna be covering all the dos and don'ts of dropshipping in 2020. So we'll be covering topics like VAT and taxes, everything you need to know about that, shipping times, how to deal with long shipping times, how to improve them, et cetera, setting goals for 2020 and realistic expectations. Expectations are a big one, especially if you're planning on starting dropshipping in 2020 and you're new to the business because a lot of beginners, it's very easy to fall into the trap of watching a couple of videos on YouTube, seeing a couple of screenshots on Facebook and then thinking that dropshipping is easy. It's easy to make money, whereas that just isn't the case. It's a big misconception that dropshipping is an easy way to make money, whereas it's an easy business to start because you don't actually need much money up front to begin, but to actually make money in the longterm and sustain something profitable, then that is where the difficulty lies. So this video then will hopefully clear a few things up, clear a few of those questions up that you're trying to find the answers to and ultimately prepare you to avoid failure and find success in 2020. Before we jump into slide number one then, if you enjoyed the video at any point and you learned something new, make sure you hit that like button for weekly videos on this sort of thing as well, make sure you subscribe. And I do read every single comment too, so if there is a question on anything whatsoever, make sure you post it below and I will answer it. That being said then, let's get into point number one, which I've touched on briefly, which is setting yourself goals. So the best way to think about this then when you're starting a business is that the metaphor that I like to use is that when somebody builds a house, you have to build the foundations first before you build the house on top of that. And if you don't build a house with the correct foundations, then eventually that house is gonna fall over and it's the same with business. If you don't set yourself the correct goals, expectations and do things correctly from the offset, then ultimately you're gonna be setting yourself up for failure. So besides the obvious foundations of any successful job shipping business then, so for example, then a good Shopify store, a good marketing campaign with a good product, then these are the goals in which I recommend you set yourself depending on what journey you're currently at. So if you're a beginner and you're gonna be starting in 2020, then number one, don't set yourself turnover goals because certainly from the people I've spoken to on social media, they'll say right in my second month or even their first month, they'll say I wanna make 10,000 pound, I wanna do 10,000 dollars in sales and if they don't stay on track, so to hit 10K in sales then in a month, you need to do approximately 330 pounds per day. And if they don't stay on track, what they end up doing is throwing even more money into their business into a losing product, a losing asset, a losing campaign, trying to recover that goal so they can reach that benchmark and what ends up happening is they just waste their money. So instead, what you should be doing, number two is focusing on your profitability. And the reason being then is because when it comes to business, then your bottom line is absolutely everything. So how much profit you make, it doesn't matter if you do 10 billion in sales every single year, if you're not making a penny of profit, then you're not making any money. So try not to get wrapped up in all the screenshots and numbers you see on YouTube because what you do in sales is irrelevant if you're not making a good profit margin. Another thing I recommend doing as well because I see so many people fall short of this is they'll do drop shipping for a month, two months. And if they're not doing very well, they'll just quit. And if you could do something, if you could be really successful at something after a couple of months of doing it, then everybody would be doing it and making hundreds of thousands of pounds. So one of your goals and should be on focus on staying in business for the entire year. If you can commit to drop shipping for 12 months and invest, set yourself a budget each month or say 200 pound a month on ads, your chances of success increase the longer you do anything, whether it's riding a bike, learning to drive a car, running a business, the more and longer and the more time you dedicate to doing it, the better chance you have of being a success. So you're much better off if you're a beginner starting in 2020, is focus on staying in business and trying to be profitable from day one. Number two then for everybody else who's a bit more experienced and perhaps been doing drop shipping for a while now and making a bit of money, then these are the kind of rules and goals I recommend you set yourself in 2020. Number one, profitability is king, especially if you're drop shipping in the UK. Once any limited business hits, I believe 85 grand in the 12 month period as I'm recording this, and you have to register as VAT, so 20% goes off your bottom line right away. So rather than focus on trying to do a million pound in sales over 12 months, you're much better off, again, focus on being as profitable as possible because once you hit that VAT threshold, then 20% just wiped out straight away. Number two, outsource as much as possible.  Again, another skillful task. Things like order fulfillment, customer service can be outsourced very quickly, very cheaply, and they're time consuming tasks too, so they'll free up a lot of time for you to dedicate to growing and making your business more profitable. Number three is focusing on acquiring as many customers as possible at break-even or better. The reason being then is because certainly as a beginner standpoint, then most people tend to focus on front end sales, so spending 10 pound on Facebook to make 20 pound back, whereas every time you acquire a customer an email address, a physical address, a telephone number, then each one of those can be used as a potential opportunity to bring that customer back onto your store. I've seen stores before be run at a loss for nine months of the year, banking on the fact that the more customers that they acquire, the more money they're gonna be making in the last three months of the year coming up to Christmas, and that'll be enough to essentially make them enough money to make it worthwhile. So essentially what they're doing, which is number four, is building a cash pot for Q4 to capitalize on the period we've just gone through where most people are spending money. Moving on to point number two then, which is don't worry about delivery times. One of the biggest kind of hesitations beginners have when it comes to satan drop shipping and for the following reasons really then. Purely because delivery is not as big a deal as most people think. A lot of people say customers will definitely not wait that long, but the truth of the matter is that they do. Just to show you a screenshot then, I've put a link there so you can go and check this out. It's from the E-Packet Express website, and this is what they quote as the average E-Packet shipping times. So unless you're drop shipping to any of these countries then all other support countries, that includes America, UK. Then you're looking at seven to 10 business days, which actually isn't that bad. The reason being then, so many people ask me, well, why does it say 20 to 40 days or 20 to 35 days on AliExpress? And it's because when a product doesn't arrive within that time period, you can open a case and you can claim your money back. And if the supplier can't prove of delivery, then essentially they have to refund you. So what they do is they over quote the delivery times making sure it will arrive in time so they have less refunds. So even though it quotes that in realistic terms, on average it actually arrives a lot quicker than that. If you're still not happy with that, then there are some ways in which you can actually reduce the shipping times. Number one is just make sure you choose E-Packet when drop shipping from AliExpress. Certainly shipping to the UK and US is by far the quickest method I've seen that you can get from AliExpress and usually one of the cheapest too. Number two is you can use, not many people know can do this by the way, is use the shipping from tab on AliExpress to find local supplies. So to give you a quick demonstration of this then, I've searched for home camera Wi-Fi, so particular product. And what you wanna do is if you see this check box here, you can click on that and depending on what product you search for, you'll be able to find what countries you can actually source that product from. So if we go ship from United States, we'll go for orders as well. So we're dealing with a decent supplier. And if we just open this up, doesn't matter what sensor size we go from, you can see here we can ship from US with a US plug and free shipping to the United States in four to seven days. So you don't always have to wait that one to two weeks. If you're shipping from the US to the US, you can get it in under a week. If you're shipping to the UK, look for supplies in Spain or France or Germany because they can usually get it to the UK in under a week as well. The other thing you can do as well is progress into using an agent. I recommend going to China Brands to find agents on there. They seem to be the best place to find the most trustworthy and reliable ones. Just make sure you vet them out, et cetera. Number four is you can actually progress from drop shipping once you've found a profitable product. So what you can do then is use the drop shipping business model to test the products for really cheap. And then if you've found one that you can drop ship profitably, then you can always buy a bulk order or say two, 300 units. You don't have to spend that much money to begin with. Send it to a fulfillment center in your local country that you're marketing to and then just get them to ship it to their customers. And again, you'll be able to get it to your customers in one to three days. And the profit margins are significantly better when you're buying, say, two or 300 of a product rather than one at a time. The final point then to finish off this one is just be careful where you get your advice from. For example, then don't listen to anyone who hasn't ran a drop shipping business before. Don't go through the comments and listen to people in there because you don't know what their experience is. For example, that's like taking fitness advice from somebody out of shape. If you wanted to lose weight and get in shape, then you wouldn't listen to someone who wasn't in shape. It just doesn't make sense. So just be careful where you get your advice from. Number three is do not rush things. It's great to be motivated and eager to get started and wanna start making some money. It's awesome, but just make sure that you don't rush things because if you over rush, it leads to skipping corners and poor quality of work. So for example, if you have a poor, either one of these things. So if you have a poor store or a poor Facebook ad campaign or a poor product, you will not succeed. You're much better off taking your time, making sure everything's right before you do actually start. So to give you an example, then here's a drop shipping story found. And I put just like a red mark through all the things that I would change if it was me. And these would be potential things that would hinder you from making sales. So number one is they've got a Chinese brand name up there. There's no other mention of that brand name on this page. So why is it up there? Number two is the product name. They've named it like a pretty just generic product name. It doesn't really make sense. So if anybody wanted to find this product elsewhere, they could do very quickly. If they named it something unique, for example, a name that if somebody then went on to Google to search for, they wouldn't find anything else. Then again, that's like a little technique you can use to keep people onto your store and buying from you. Number three is they've still got the tax included note there. It's just when it comes to building a product page, then if there's information on that page that just is gonna detract away from a customer buying from you, then I'll just remove it. If it's included, they don't need to know that. So just remove it. The next thing is the radical burn is the default color. It needs to be a unique color on the screen so it pops and stands out.  It's all about percentages. If you can get an extra, say, 2% of people to click that add to account button, that's gonna make a difference to your bottom line. The next point is they've used like a unique font for item description. They haven't used that font anywhere else, so it doesn't just flow nicely. It doesn't look universal. It doesn't look in form, if that makes sense. And then when you look at the layout of the features, they've used features in red and red is kind of like a hesitant color. When you look at the psychology of colors, it's like a hesitant color. And features is meant to be like a good thing, a beneficial thing. So using registers doesn't make sense. Then they've used default font and kind of like a bland kind of generic color. Again, it doesn't really stand out. They haven't bullet-pointed it reading through this. Some of them don't even make sense. So just all in all, you're much better off just taking your time and being professional, making sure everything's right before you get started. So a common example of this then is if you've been getting hundreds of visitors or thousand of visitors to your store but you've been making no sales, then this is usually because of a poor store that has been rushed. So if that is the case for you, just make sure you take a look at your store, get some feedback on it and make the necessary changes. And just to finish off then, it doesn't matter how much money you spend on Facebook ads, if you have poor quality, anything, then you won't be successful. People are gonna be hesitant of new businesses. You need to tick all the right boxes to make sure that they feel safe and sound, spending their money with you.  For example, order samples of your products and film your own ads if you have to or pay an influencer so you have a decent product, something really professional, looking at a professional piece of content to market it with and write product descriptions and make sure you use decent fonts and colors. If you're not sure what a good font is, just Google it. When I first started, I Googled what are good colors to make people buy things and there's a whole psychology, a whole different chart of different colors and it's quite interesting in fact. I mean, I won't bore you now in the video of why banks use certain colors, why investment firms use certain colors, why all sales signs in red, for example, and it's the same with descriptions and text. Just Google what is a good product description, how to write a good product description, how to get people to buy after reading something and the things you can learn that will make all the difference. Trust me, it'll be worth it. Number two then is get honest feedback on everything. Don't just go to your mom and say, check out the new website I made. Do you think it's good? Because your mom's always gonna say it's really good. Go on Facebook groups, you can join my one, post your URL in there, you'll get some good honest feedback in there. And then number three to finish this one off is have pride in what you do because if you're proud of what you're creating and what you're about to do, then you're gonna be more interested in it, you're gonna be more positive, you're gonna have a positive outlook and overall it's just gonna make you perform better and be more motivated, which is huge, especially in the beginning. Moving on to number four then, so this is the UK import taxes. I get hounded every single day about questions on this. So if you wanna satisfy yourself and go and read the correct information from the official gov.uk website, I've put the link here. But the two things you have to worry about then which I've taken a screenshot for you just to go through quickly. Number one is VAT and number two is customs duty. So VAT wise then, any goods under the cost of 15 pounds that includes shipping absolutely everything all in. So if you're buying something from AliExpress, include an e-packet as long as it's under 15 pounds you won't pay any VAT. Number two is the customs duty, anything under 135 pounds. Again, that includes delivery, insurance is absolutely everything. As long as it's under 135 pounds, there'll be no charge. So as long as the product you're drop shipping is under 15 pounds, there'll be absolutely no extra fees to pay. The chat is our two is working with a lot of supplies on AliExpress. They know what drop shipping is. They wanna look good to the people buying their products. So even if you are ordering a product like 20, 30 pounds I've seen quite a few supplies undervalued the product on the invoice on the actual packaging just to make sure it goes through a bit more smoothly. And so there are no import taxes to pay, et cetera. If there is VAT or customs duty to pay, it's not the end of the world. So typically it'll in the UK anyway, it'll be Royal Mail and parcel force that do the UK stint of the delivery process. And what will usually happen then is they'll put an invoice through the door of the customer and they can go online and pay it or they can go to the local post office and pay it and then they'll get given the order. It's not a big deal, don't worry about it. I certainly wouldn't let it put you off just starting and getting started right away and just deal, you can deal with things like this as you come across them. Moving on to the next point then is test as much as possible. The amount of people I speak to, they've tested one product, one ad, one store and they've had no success. So they go online and say drop shipping to scam and it doesn't work. Not everything you do will work nor will everything you expect to work will work. So just make sure you test as much as possible and trial and error to some degree is going to be inevitable. So as you develop the skill of picking products and marketing then your success rate is gonna be higher but in the beginning it's gonna be low so some trial and error will be necessary. In terms of how to test efficiently then here's some points to consider next time you're running ads, next time you're picking products. Number one, just make sure you run fair tests. It's not fair to spend 100 pound of one product and 10 pound on the next product. It's not gonna be accurate. It's not gonna be fair to test audience sizes of 10 million people against 100,000 people. The same for placements and devices. If you're only testing a desktop audience then it's not an accurate test. It's not a fair test. You don't even know if mobile works or not. So make sure you test both. And then same for demographics as well. Don't just focus on one gender. Make sure you test absolutely everything and then when you find what works and you've tested it fairly then you can start to narrow down and hone in on that more specific and higher value audience. Number two is test multiple products. Again, the amount of people I see it just frustrates me. They'll test one product, maybe two products. It's rare in fact that I've actually spoken to somebody who's tested more than three products and because they've found no success then they just write drop shipping and Facebook ads off all together and just say Facebook ads don't work. You need to test multiple products. When I first started it took me six products before I found one that made a single sale. Just one sale. Before I made one single sale it took me six different products. And then number three then is data as king. The more data you have the more accurate representation you have of whether a product works or not. Give you an example then of why this is true. Let's say for example you want to sell a dog product and you go to a local dog show that has a thousand dog owners in one single room. You go up to the first dog owner and ask them whether they like the product and whether they would buy it or not. And they say yes. So instead of asking everybody else you leave thinking that you've got a really good product and that every single dog owner wants to buy it. Whereas you might ask the other 999 dog owners in that room and they will say no. So the more people you ask the better mean, the better average you're gonna get of whether people actually like that product or not. Number four then to give you an idea of kind of like the success rate in which I've been working on. So for the past 160 ad sets that I've ran 35 out of that 160 have ran at 1.7 ROAS or better. So take that, keep it in mind do with it what you will but just what I guess what I mean by that is don't expect every single ad set to be a winner. Moving on to the sixth and final point then is be positive. Now as cliche as this sounds is 100% true the amount of people I speak to who want to get involved in drop shipping and I'll answer their question and then they have a negative response to it.  You need to be positive through the tough times through the good times because at the end of the day drop shipping works, it's a fact but the harsh truth is that only a small percentage of people will actually succeed at it. Trust the process works smart and 2020 will be a great year and again you don't have to take my word from it. Here's just a few screenshots from some of the members of my Ecom Academy and you can see on now the kind of results that these guys have achieved. And with that being said then one final thing which is thank you very much for watching. I hope you enjoyed the video. If you did, please do make sure you hit the like button. Please make sure you subscribe. Any questions you want to ask me I will answer them so just comment them down below. For more content on Shopify and drop shipping and just to kind of follow my daily life I guess make sure you follow me on Instagram. Check out my free e-books in the description below and finally if you want to join a proven step-by-step course that comes with my support you've seen the results then check out my Ecom Academy the link will be in the video description below or if you download this keynote simply click on this and it will take you right to it. With that being said guys, thanks again and I'll see you in the next one.


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