Felly, y gwaeth i'w ddiemru yma'r awswag. Felly â'ch fynd i chi fellyn rhaid i ddiwrnod ar ddwy i ddefnyddio'r awswag yn ddifithio'r awsiau sy'n ei defnyddio'r awsiau, i ddif thankful ar gyfer cyfoedd yma, ac yn rhoi'r awsiau, yna chi'n dechrau gweithio'r awsiau yn ei ddefnyddio'r awsiau. Mae'r awsiau yn diwethaf i'r dyfu'r awsiau, mae'r ddifyn nhw'n cael ei hynny yn ei ddefnyddio'r aww, ac yn dod, du allu'r awsiau i gweithfyrdau yn y bwysig o'r w장, ar amsiannwysol yn fwy amcharnol yn y bwysig. Mae'r bwysig mwyaf y gwagfyrdd y gallwn i'r cyfnodau ffocws ar gyfer gweithio gweithio'r gweithio. Mae'r bwysig yn y mawr o'r wlad fforddwr yn ymlaen. Mae'r bwysig i'r bwysig o'r ceir iawn i'r L- backwarder yn Ynys-ddwebydd, i'r bwysig yn L-Fwyr cyd-dweithio gyllewoedd, am phenomenoni yn ymddir. Mae'r bwysig o'r me hill-dder o'r cyffredinig ac y rhan i fynd i'r cyfnodd. Mae'n meddwl i'r cyfnodd, fe ddim yn gweithio, ddyn nhw'n gweithio yma, dda i fynd i dden nhw'n cyfnodd i'w trefydd ymgwrdd Gwrddol ac mae'n meddwl i'r cyfnodd gyda'r munud sy'n gweithio yma'r ysgrifennol yma yn ymddiolol yma, i'r cyfnodd am y rai yma. Mae'r cyflomanthau. Mae'r cyflomanthau efallai o nadaful iawn i gweithiau. Mae hynny'n gyfnod o mynd i gyfnodau reidio. Yn rhydwch yr Uf, Feidliadau Ymdindig, mae'r Gelddau Ffyrru yn gweithio i gyfnod iawn i gyd yma a oedd i gweithio'r dechelin yn mynd i'w ffair a'r sydd ei pari o'r cydysig sy'n fwyllgor yn cyfnodol iawn gyda'r gwreib. Mae'r gwneud, mae'r clwr o'r hynny'n gwneud ymgyrch newid ymyledig i fynd o bobl yn gyda cyfnodd, maen nhw'n mynd i gyfafodd i'r cwynwysbeth yng Nghymru, ac mae'r ddiogelwch, ddweud y ddiogelwch, ddwyf yn gyfafodd i'r ddefnyddio, a'r ddweud yn gyfafodd i'r ddweud, ddweud y ddiogelwch, a'r ddweud yn gyfafodd i'r ddweud, a'n gweithio i'r ddweud. I hope bod yma yma eich ddyfnodd ateb o dyplymysig yna. Yn eich ddweud. Hwn cyllidol Gwyddyn nhw'n gredęr sy'n golygu'r cyllidol gorllor mewn cyllidol. Rydyn ni'n cantol a dros â Cyllidol, Robert Mulfin, Nid yw'r sefydliad, ddifelwyd â'r du sy'n gyrwnaeth. Gwyddyn nhw'n gyrwnaeth ar hyn o'r fforddau manylo yn symud iddyn nhw. Nid yw rydych chi. Nid yw'n hun. Nid yw yw ddim hynny. Findwn ni'n ddiddordeb hyn o'r bod yn iawn. Mae'r cyfnod o'r cyfnod o'r cyfnod gydigol gyda'r megar sportau megar sy'n gyfnod i'r sefydlion i chi'n gwybod yng Nghymru. Mae'r Rugby World Cup 2019 a'r Tokio Olympic i Paralympic Games 2020. Yn ystod, yn y symposiwn, mae hynny'n ddweud ym mwynhau'r bwysig o'r ddweud o'r ddweud o'r sport, yn ymdweud o'r positifau ac yn ymdweud o'r drosio cyd-diplomasi. Yn ymdweud o'r llwyddiadau gwaith, mae'n ddweud ymdweud o'r llwyddiadau'n ddweud o'r ddweud o'r ddweud o'r ddweud o'r gymryd. but also we ordinary citizens are really very interested in the impact of the sport. Both are positive and negative in this global arena in this world, and through this symposium the Japan Foundation is very delighted to have been able to bring together .. Interesting knowledge and experience of the UK and Japan in conjunction with sauce, with whom we are proud to have worked closely in partnership over many years. And with Japan Sport Council, whose role has become more and more important in recent years, felly mae'r ffordd megasport yma wedi cael ei wneud i Japan. Felly, yn y cyfnodau sy'n gweithio i'r ffordd, rydyn ni'n gweithio i gweithio'r newid, cyfnodau i'r cyfnodau i'r cyfnodau sy'n gweithio i'r cyfnodau sy'n gweithio i'r Gweithio i'r Japan, UK i'r Bion. Thank you very much. Ladies and gentlemen, all our guest my name is Soju Sano from Japan Sports Council. I would like to welcome you all and I am very honored to be here with you. And first of all I would like to express my great respect and gratitude to ours for their 100 years continuous effort and achievement. Rwy'n credu bod yw yw'r cyfnod o'r cwmaint o'r Ysgwrs mewn gyfrannu Ysgwrs-Ysgwrs yn cyfrannu Ysgwrs. Ac oedd hynny'n arweinyddio'r cyfrannu ysgwrs pa yn ysgwrs yr ysgwrs cyfrannu ysgwrs. Mae'r cyfrannu ysgwrs yn gyfrannu ysgwrs yn cyfrannu cyfrannu ysgwrs. Mae'n cyfrannu fyddfa ar gyfer eu cyfrannu. mae'r rhan o'r ffordd yn ddysgol. Mae'r rhannau sydd o ddysgol. Mae yna bod yn mynd i gyd yn ddysgol, o ddysgol o gyd agaf rhan o'r rhannu, o ddysgol o'r ffordd o'r drannu os ym mhwyntol sy'n iawn. Mae'r rhan o'r ffordd yn cymryd i ddysgol. Mae'r rhan o'r rhan o'r ffordd sy'n defnyddio i'r jarfod o'r ffordd o'r ffordd yw'r cyfnod, ysgol, a'r dialog yn cyfnod yn cyfnod. Yn ymddiolio'r cyfnod yn gweithio ar gyfer y ffyrdd cyfnod, ac mae'n hynny'n gwneud ei ffyrdd cyfnod. Yn ymddiolio, mae'n gweithio ar y dyfodol yma, yn 2025, yw'r ffyrdd cyfnod y 2M ffyrdd, and what will remain in Tokyo and Japan. What we do today has a impact on what will remain in the future. So we need to utilize the value of sports in order to create a good legacy for the future generations. Finally, I strongly believe that the outcome of this symposium will impact on the process Unfortunately, it played an impact on the process towards 2019, 2020, and beyond. And it is all my sincere hope that this symposium will be a kind of platform for... ...sharing the opportunity to exchange opinions with experts in different fields. It must be our legacy. Thank you very much. Good evening, everybody. It's with much pleasure that I welcome you on behalf... pan research centre, and the centre for international studies and diplomacy here at SOAS. I'd like to first say how great it has been to collaborate with the Japan Foundation and the Japan Sports Council. Tonight has come about because a few months ago, Takatoli san said to me that she'd like to do something with the JRC to mark our centenary. So I of course high jumped at that and within 1s tenure as JRC chair I think is an acceptable leap now and again to choose something that neatly falls into one's own research ac yn ddefnyddio yn ystod. Rwyf yn ysgwrdd, mae'r cyllidau sy'n ffordd gwahanol. Oedden nhw'n hynny'n hynny, ac mae'r wych yn gweithio sydd yn bod y Panylwedd Ysgrifennu yn ystod yng nghymru yng Nghymru. Mae'r ysgrifennu agol, ystod yw'n hyn a'r ffordd yn ffresaf. Mae'r Cyfrindig Ysgrifennu Ysgrifennu, yn ysgrifennu ffresaf a'r Cyfrindig Ysgrifennu i'r cyfrindig ysgrifennu.  Let's not forget sake samur ai who are upstairs right now, sitting up for our drink Several stage So let's move on and take on tonight's theme. We have four speakers and I will referee the Q&A afterwards. That's the end of my sport's references. Mae'r colli Simon i'r gweld, rydyn ni'n gweithio'n meddwl ystod o'r ddweud o'r cyflin o'r ddwyllgor ac oeddol. Rydyn ni'n gweithio'n gyflin o'r 1964 o'r Olympoedd, a'r cyflin o'r ddwyllgor a'r ddwyllgor a'r ddwyllgor o'r ddwyllgor. Rydyn ni'n gweithio Richard Caborn, yng Nghymru ddwyllgor o'r ddwyllgor o'r UK, rwy'n ei darell o'r amddangos, am maenai llawer o mwyid, ydw i ni gweld, a chael ymrou ben bwyhu i gyизoedd. Dwi'n cael iawn scratched a rhan o gwybylch i'r sefydlu ger i ffLET ligydigion ym Llywodraeth a'u Music Universidad y Merledd i ni llu'n ei go toolsur i fynd i chyflin, mae gennym ni allanieddau rhai cyflodyni eu llwyth. felly in fact all sorts of citizen diplomats as in Richard Burden to him. So a little bit about diplomacy. Some of the issues and questions that arise in sport and diplomacy, just to give a flavour I think of some of the potentialities of what we are talking about here. A little bit about sports people as diplomats, a fawr gallch ganddysgffredd mewnent a'r bobl ar gyfer Gymraeg ac mae'r rhanffredd ac ymddwyrau ac mae'r cyffreddau cynno'r ddim yn ddŷchgofio ar yr oedd yn siwr a'r honno. Ac rydw i'r cyflwyniadau ar gyfer bod y sport a rhanfyrdd a'r cyflwyniadau a'r rhanfyrdd a'r cyflwyniadau ym mhwych, yn ei fath o ymddangos gyda chi ymddangos, amser cyd ymwneud hynny, felly'r cymryd yn ysgrifennu honno i'r legeasiad o'r Lly mae'r 2012,ones. Fy wnaeth hon i'ch ngwyfferdd o'r cyllid o'u bod yn dweud o'r rślwyddon ffotoegol ddarparu yn y papur yma yn 2012 a'r archifol yw'r perlaen typical o'r Cymru, a'r ddaf yn y Cymru yn y Dynesol Rolentaniaol, yn yr anhyganeimhau cymdeithas yma yn yn un ar y dynesol Cymru yn y dynesol Cymru yn y dyfodol yn eu cyfnod yn iawn.  Mae'n cyfrantio'r ydwgach yma dros eistedd iawn byddai arweig iddyn nhw i bwysig am gyfer y pwysigol. Felly, mae'r ysgolwch rydw i'r ysgolwch rydych yn mynd i'r ysgolwch, a'r ddechrau ond y cyfnodd y fflaesiau yn ysgrifennu'r ffordd o'r ffordd o'r ffordd. A here we have, moving from left to right, the flag of the International Paralympic Committee, the United Nations flag, the London 2012 flag, and the United Kingdom Union Jack. Now what strikes me about this is, there is probably the only occasion when those four flags would have been lined up next to each other. You have an international, non-governmental organisation in the IPC. You have the United Nations, a universalist governmental organisation. You have London 2012, a private entity built around a single event, temporally defined. And then you have the representational symbolism of a nation state, the United Kingdom. And it's the juxtaposition of each of those in the interrelationship that really gives birth to, in the least in my mind, the importance of supporting diplomacy together. So a way of very brief recap on our diplomatic studies heritage and antecedency. So diplomacy is about three things as I would argue. Communication, representation, negotiation, and occasionally agreement. But within that, and one often thinks of ambassadors and embassies in nice parts of Mayfair, with high-faluting job titles. But diplomacy really can exist both within and without the state. And I'll quote here diplomatic studies colleague by the name Jeff Berridge. And what one can see in this definition here is it's very much about the apparatus of the state diplomacy. And I think the sport really helps to question the place of the state in the international system. And whilst that might be some more colloquial or academic discussion, actually within the realm of sport, the state has a necessary symbolic role. Often international sport is emblazoned with national flags. The tropes of symbolism are there throughout. But at the same time, many of the athletes, many of the troses, many of the institutions actually have quite transnational and international characters. And that we need to think about also. And also it's worth making the point that they explicitly upfront as I did to my students about the relationship between diplomacy and politics. And they are not the same thing. They do not happen in hand in glove. There is a relational character between sport and, sorry, between diplomacy and politics. One is about medium and one is about ends. They don't happen in a vacuum. So I'd like to throw out some issues. Maybe we'll pick up on some of them as we go through the rest of the evening. And certainly there are things we can return to. And I see sport and diplomacy as a function of something that I've written about more broadly in terms of global diplomacy. Thinking about the transactions that happen beyond nation and national boundaries. Thinking about the relationships, the communication that happens that encourages us to live together in a global community. That's not to prejudice, a utopian view of some world government, but to look at the relationships and the point, the nexus between where we join up in that regard. I think also it's worth thinking about and we'll come back to this, not least in terms of the commercial trademarks that are involved in sport. Thinking about the language and protocol of sport and diplomacy. Language and protocol form a key part of the diplomatic practice, but they also form a key part of sport. Understanding the rules of the game, the parameters of the pitch, the length of the track. These are all the sort of protocols of sport that we take for granted in many regards, but they've all been negotiated and agreed at some point. How long is the marathon? Why is it 400 meters? What's the length of the football pitch? All of these have come about by a process of negotiation, often based on anecdotal or perhaps local rules, but nevertheless that there is a universal language. We know how long the 100 meters race is. There are also within this realm a sort of few classic examples, something that I almost think of as cliché in terms of sport and diplomacy. The boycotts of the Olympics in 1980 and 1984, the boycott of apartheid South Africa, the idea of ping pong diplomacy and tarnished or embellished to some extent by Richard Nixon, Henry Kissinger's exploits from affiliating the PRC in the early 1970s and the 1936 Olympics. Now I'd argue in lots of those cases they're perhaps not very useful examples. The diplomacy of national summits or G20 is not really the diplomacy that diplomats will experience on a day-to-day basis. Much of diplomacy as those of you who practice it will recognize can be rather boring. It's only the highlights, the summits, the matches that really capture the global attention and move you beyond that day-to-day process. And I think there's something about the temple dimension of sport. The fact that season goes on and on. There's a fixture next weekend or in the case of the Olympics every four years. There's something about that timetable and schedule that brings equality in and of itself to reassurance but also points of conflict. In that sense this is the point I made about sport and politics. It's about sport and politics being about the end state, what you're trying to achieve out of hijacking events such as the National Socialist Party in Germany in 1936. Taking advantage of the opportunity. But from the diplomatic perspective I'm interested in how that medium is used. Why that opportunity? And I think also I'm very mindful of the audience we have in here thinking about the practice of sport and diplomacy. Who are the actors? Many of you will have partaken in sporting events overseas. The degree to which they are nationally represented or simply a match of football on the beach with friends. Each of those has a representative quality and I think that's an important dimension to consider. As such we're not explicitly condoned as Richard said by a head of state to have an ambassadorial role. But we do adopt those tropes. Be it a national celebration or rendition of a national anthem. But equally those aren't always just national tropes. Sporting clubs that traverse international competition. The European Rugby final was up in Edinburgh over the weekend. The other finals round that bring together different regional identities as well. And I think also we're looking increasingly in the realm of international diplomacy. The sporting fixtures can provide those summer tree moments. One of the telling images of the 2014 FIFA World Cup in Brazil was Chancellor Merkel at the World Cup final. From her point of view unfortunately given the Germany won of course. Fortunately Germany won the World Cup final from her point of view. But it provided nexus in contrast to her Brazilian counterpart who was not held in high esteem by her local population at the time. So there's a public diplomacy message here. German Chancellor chose to travel all the way to Rio for a message that also resonated within her local constituency back in Germany. And as such my colleague Ivan Eumann from Down the Road at the LSE has talked about the importance of sight in diplomacy. Where are those sights of diplomacy? Often they are the cliched smoke-filled rooms but nevertheless sometimes they have a public occasion. Funals are one from a former era. There's also a very clear agenda here about sport development and peace. And that's a field that's been largely owned by sociology colleagues. But nevertheless the UN office of sport development and peace existed for nine years. They've recently been folded within the IOC. How that plans out will be an interesting development. Very much akin to the way that under the articles of the United Nations Charter other activities that may seem to fall within the United Nations can be effectively subcontracted under article 52. People are often commented about the way that NATO by proxy and by retrospective vote dealt with the United Nations mandates retrospectively with regard to Pistina airport. Well actually I see a great deal of parallel here with the way that the IOC has taken over that role from the United Nations. And I think also we need to recognise and be very explicit about the participatory nature of sporting diplomacy. This isn't just the national team being picked. There's a great deal of networks of interrelationship between different components of sport. National sporting structures talk to other national sporting structures. Funding bodies, students, education, all of these have that transactional role that facilitates diplomacy. So a series of questions that with an army of PhD students I would like to some of them a high level to what extent to sport play a role in more international diplomacy. Why and when and how. And particularly in relation to cultural diplomacy and the realms of public diplomacy that is talking to an audience beyond the one immediately in front of you. So beyond the people within the stadium in that sense. Talking to who else, what other sponsors, what other constituents, who are the stakeholders in that conversation. I think there's a great opportunity to discuss issues of gender within sport and diplomacy. Sport and diplomacy are separate fields. Do not necessarily represent the gender balance within society. But both have an opportunity because of their communicative powers. Issue of identity becomes very much the fore, not least because of the mixing up of it within sport and diplomacy. Is someone like Cristiano Ronaldo known as being Portuguese or for playing for Real Madrid or as a representative of a private company in Nike? All of these identities get mixed up and a various points play out within different audiences. I think also here we're talking about different lenses from the very local to the global. And again that transcends the nation state which puts into question the role of traditional diplomacy in this regard. And so how do we move beyond sort of particular case studies? How do we build a global framework? And that's very much what I've seen some of my research is being about. Three sports people as diplomats. The two quotes I offer up here are separated by 62 years. The first was a comment written in the Times regarding England football teams appearance at the 1950 World Cup. Not a glorious chapter in England's footballing history. I mean being beaten by the United States and amateur team at the time. And the second quote is in respect to the England players ahead of the 2012 European Championships. When the England captain at that point John Terry was suspended for allegations of racial discrimination on the pitch. In both instances the players have a diplomatic or an ambassadorial quality. Whether they acknowledged it and whether they followed it is perhaps mute. Some more than others than they need to see. But I think also not only amongst the sporting individuals or the images of sports men and women on that page. But the administrators win needs to think about. I think the administrators increasingly have an important role. One can think of examples of Joseph Blatter as perhaps not the best example of how to be a top-level sporting administrator. But nevertheless the importance of those individuals in shaping the dot of the not only the sporting field literally where tournaments are played. But also thinking about the transactions and the multi-million pound transactions that followed. And so one of the features of my research has been to identify particular sporting entities. Perhaps not a very elegant term. That in themselves can conduct diplomacy. So up here in the stadiums of the New York Yankees, New Zealand's All Blacks, Helen's First Love and the Real Madrid team from European Champions from two years ago. Each of these entities can fly virtue of their global reach, their support base and also very, very clear about their finance have a diplomatic role. And this has been identified as a again perhaps an inelegant a single sporting intergovernmental international non-governmental organisation. By a brief example to wrap up. Here's a photo of a Manchester United squad attending both the White House and then the British Embassy in Washington. So Nigel Sheim will be then Ambassador to Washington being greeting another two more Knights of the Wellms of Bobby Charlton and Sir Alex Gorgas.  I'll be very blunt about it. But it also has such a global presence that So Nigel took the opportunity of this visiting team to set up on the lawn of the Ambassador will residence in Washington, a football pitch and what a football clinic during this visit. And he invited every member of the diplomatic call in Washington, which is many of you will recognise as a pretty extensive one, and their wives and their children. And this was the most attended event that he held within his term of office more so than the official dinner for Her Majesty the Queen. Now that is a reach that gives an audience a commercial opportunity no doubt, but also an important message one can send in that regard. There are four more episodes here. The United Nations and FIFA and the United Nations and the IOC work hand in glove in many regards. There's a remarkable amount of coherence in the language and lexicon of FIFA's website and the United Nations website. A quick data search, good MA dissertation in this, really does line up those qualities, the verbiage, et cetera, et cetera. Now, recently the Office for Sport Development and Peace has been devolved to the IOC. I think with the United Nations Sustainable Development Goals, growing importance of sport to the realisation and development of peace really speaks to the opportunity that sport has here and some of the opportunities that many of you will be involved in. And that's number three on the list here. This isn't lost down somewhere towards the bottom. Sport really is an important part of this and we need to think in those sorts of terms. But equally I don't want to give too rosier picture. I'm mindful here of some of the more negative side that sport can bring. This image taken from 1990 is a footballer by the name of Spannabia Bobac who was responding to attacks, no doubt fuelled by traditional football rivalries between a Serbian team and a Croatian team. Events that gave rise to much of the tragedy that beset the Balkans in the mid-1990s with recruitment to some of the particularly nasty aspects of that conflict coming directly from supporters groups within those two football clubs. Which reminds us of all Wales remarks with not too far away from here in Senate House at the end of the first or end of the second war forgive me about sport being war minus the shooter by way of qualification. So there are opportunities here and I'm looking forward to the rest of our discussion here. Sport and diplomacy doesn't always bring together people you would think it does but it does provide opportunity and it can have an influence at particular moments in time and its temporal quality really speaks to one of the old tropes of diplomatic studies, Goethe-Udini's moment in time. And it does influence the conduct of sport be it those people who are allowed into a country to participate, the shape of the tournament etc etc. On that I will be quiet and pass over to my friend. Thank you so much. So we're going to travel back in time now to 1964 and I'm just going to reflect back on the Tokyo Olympics and try and draw out some of these themes of broadly diplomacy and legacy. It was a long path to Tokyo in 1964 some of you may know that Japan was the first Tokyo was the first Olympic Games held in Asia but it was supposed to happen back in 1940 but for obvious reasons the two wartime Olympics were cancelled. At the first post war Olympics held in London Japan and Germany were not permitted to attend and the Soviet Union didn't send any sports athletes but 11 years later in an active diplomacy itself we might say Japan was Tokyo sorry was awarded the 1964 Games back in 1959. Now Tokyo wasn't ready to host the games in 1959 so it involved a massive five-year investment in infrastructure. Very much the ambition of Tokyo 1964 part of the ambition was to bring Japan back into the world community which we'll talk about a bit more but it involved a massive urban transformation as well. This is a very good retrospective in the Japan times that came out looking at looking back at what it was like to live in Tokyo while the games were being prepared. It was like living in a construction site the whole city but it was an opportunity perhaps a necessity as well but it was an opportunity for development here. They built superhighways elevated highways they ushered in the Shinkansen the bullet train which became a symbol of modern Japan it was the fastest train in the world at the time and of course they built all the facilities that they needed for the Tokyo Olympics so in the black and white photo the Yoyogi national stadium which is still being used today and the Nippon Budokan for the judo which was introduced at Tokyo 1964 and that was made famous a few years later when their Beatles first played at the Budokan in 1966 it's it's a martial arts centre but it's also a rock band centre as well but it was an impressive investment and it was very rapid there was a lot of there's a lot of negative aspects to that as well a lot of environmental fallout relocation of people but it was a massive infrastructural investment estimated at around 4% of GDP at the time. Looking back at Tokyo 1964 itself it was the first as I said Olympic and Paralympic Games in Asia which meant that we completed the fourth continental circle of the rings the fifth one is still to be completed yet there have been no Olympics in Africa as yet it was still known as the international stoke mandible games at that time but it is I believe the first recorded use of the word Paralympic in the documentation and the artwork of the games and also in the use of the term Paralympic in the logo as well and here you can see some images the Japan team the British team coming on to the into the stadium and the opening ceremony of the Paralympic Games I'm delighted to welcome Lord Holmes here this evening he's a nine-time gold medal winner GB winner of Paralympic swimming so welcome we are going to host a second event coming up in November our annual Beasley lecture which is held every year is going to be dedicated to a history of the Paralympics so if you would like to come along to that please do it's looking back at 64 onwards the history of disability in the Paralympic Games in Japan that's going to be our second sporting event it was also the first time that the Olympics was telecast internationally around the world in colour for colour televisions using new underground cables but also new satellite relay systems the first use of computers to record olympic statistics the first use of a snapshot photography so here's a poster advertising the fact that the opening ceremony is going to be streamed live from Japan by the NBC and of course this gave the Japanese a very big opportunity to showcase their advanced technology by this point in time by the early 60s Japan is starting to produce as we know automobiles electronics particularly TVs and cameras and it's not surprising that a lot of people purchased a colour television in order to watch the olympic games not least in Japan but abroad as well so it gave Japan an opportunity to boost its production of of key products and exports as well it was a very visually coordinated streamlined games the artwork the logo was very bold and modest for the time the use of the rise of the Hinomaru the the sun which i'll talk about in a moment was seen as very bold they also had the first coordinated use of pictograms at this olympics the pictograms had been initially used somewhat in 1948 but then they came they used them very in a very coordinated way at 1968 and they've been used ever since at olympic games there were 20 sports at 1964 as you can see here two new sports one was judo and one was volleyball which i'm going to talk about in a moment it was also the first use of photographs in olympic posters very in colour obviously and very much focusing in on the physicality of the athletes that physicality was also captured in the official olympic film uh tokyo olympiad um this was directed by the famous director at the time you can see him on the right smoking away in the stadium each kawakorn and this the tokyo olympic organising committee took it upon themselves to finance this film and produce this film and it's gone down it's a milestone in tokyo sorry japanese documentary filmmaking it was heavily um it was a big embarrassment for the organising committee they didn't like it they said it was too artistic but actually it it was later said that it was one of the best documentary films and one of the best sporting films ever made with the marvels of technology you can watch pretty much the whole thing on youtube now if you haven't seen it it is a fantastic film to watch you see these fantastic moments like bakila here winning the marathon for the second time and it often zooms in on um just focuses on athletes muscles their physicality sets it to music very blurry as people run past it is very artistic um in that sense if you prefer anime you can see the tokyo olympics in the studio ghibli film from up on poppy hill this is set back in 1963 and it really captures what i was saying that tokyo was the whole of tokyo was this construction site getting ready for the tokyo olympics like the sign here which says let's hold a successful tokyo olympics in a beautiful city so really trying to get the city ready for the olympics but certainly it was very much an opportunity for diplomacy the elites of japan um the organisers very much had the objective to project a new image of japan or a new japan to the world to rehabilitate the image of japan and in order to do so of course what they really wanted to show that was japan was now a peaceful nation a modern nation a very technologically advanced nation um of course this is the years the 1960s are the years of the income doubling plan which was very successful so japan is in economic takeoff at this time it's also not only to project that to the world but to rebuild japanese national identity as well and there's a quote from a colleague here who was in primary school at this time saying that as the ordinary japanese watched the olympics they felt this was the beginning of japan's rise very much driven by the media and the use of television at this time but as it says here as they watched the athletes they felt this national unity and pride growing throughout the course of the games and this was very much promoted by the media at the time as well diplomacy was interesting it was not a very controversial games which was quite amazing in some ways when you look back on it the emperor opened the games which 20 years before would not have been thought of that he might stand there and open the games they of course used the national flag which wasn't the national flag until 1999 they sang the national anthem which wasn't the national anthem until 1999 but what they were doing is of course rehabilitating these perhaps previously divisive symbols in a new peaceful arena and and the whole arena of the olympics is an opportunity to bring out these symbols of nationalism flags anthems etc and the japanese were able to bring out these symbols that hadn't been seen in japan so much in the 50s and 60s they also had the self-defense force there to help guard the games transport athletes do the ceremonial rituals do fanfares etc and also very symbolically the flame was lit by sakai who was born in Hiroshima on the day that the atomic bomb was dropped so there was a lot of subtext going on during the olympics that perhaps ordinary people weren't really picking up on but was helping to unite them behind this new japan i'm going to talk a little bit about gender it's the first olympics for women's team sports there had been individual sports and some of them at a team event but this was the first time that women's team and ball sports were introduced to the olympics and this is because of the inclusion of volleyball which i'm going to talk about in a minute this is the final the japan versus the soviet union sport is very gendered still not least in terms of it the financial investment in sport and the media coverage of sport but i'm sure you'll recall that london 2012 did a lot has has built up towards quite more gender equality in sport a london 2012 was the first olympics where all sports had at least one event for women all countries sent female athletes and women made up 44 of the athletes this is built up over time this narrowing of the gender participation gap so at tokyo women made up only 13 of athletes and only seven out of the 20 sports pictured here had women's sports so even though it's seen as the first olympics for women's team sports it was only volleyball really so women's events in basketball football hockey not yet and it was only with boxing in london 2012 that all the events had at least one female event but my research has mostly focused on this story of volleyball at the tokyo olympics and this team was known as the witches of the orient which they didn't mind actually i did ask the captain if they minded that nickname but they didn't mind it was the witch was because of the magic of their play not an evil connotation the volleyball final was held a day before the closing ceremony and it still holds i believe the nhk record for the most watched event in in japanese television history um a lot of pressure and media build up on this team in the in the build up tonight to 1964 a lot of expectation that they would win the gold medal a lot of focus on their tactics their training their gender their physicality their age their marital status and it's really sort of the early beginnings of celebrities this partnership of the coach daimatsu on the right there and the captain kasai this this very intense um focus on their their their partnership and they became celebrities after this they were she was followed around afterwards by television cameras when she got married etc so it's the start of uh celebrity focus if you like in in japan at the time luckily they won the gold medal because there was so much pressure on them um luckily for them but i think being the day before the closing ceremony and the high expectation i think we can see this victory not just as a victory for this team itself but it really symbolised this culmination of all the effort all the build up that had gone into staging uh tokya 1964 and it's very much remembered particularly by the generation um of um who watched the olympics at the time so what what can we say about uh legacy in terms of volleyball it's got a very interesting legacy that hasn't really played out so much in in the literature but they inspired the mass popularisation of volleyball in japan particularly for older women volleyball had been a very popular sport for young women it became very popular in tv programs and anime and manga later but more importantly i think it became the most popular sport for older women in in the post war years so it became acceptable after this for housewives for mothers to play volleyball and it became the number one sport for women in japan but since the nadi she called football team have been popular i think football's competing with volleyball now as well that's kasai the captain in later life she very much helped spread this popularity of sport i think we can also probably see tokyo 1964 as a legacy for asia it marked the start of asia rising both economically and in the sporting uh hosting of mega sports domain so japan of course went on to host some winter olympics it also co-hosted the fifa will cut with south korea which was a required a certain level of diplomacy in itself for those two nations to co-host and of course we are looking toward tokyo 2020 there's been two subsequent olympics of course in east asia the soul beijing both of those gave opportunities as well for those cities and those nations to showcase their economic advancement um where they were at in that time and the next two winter olympics are going to be in south korea and china as well so i mean the games are quite Eurocentric because of their origins but this message of the five rings of spreading the hosting of the games out across the continent is is growing although there are vast places where of course there's been no games hosting as yet so it's very concentrated in east asia three countries essentially very much in europe and north america so nothing yet in southeast asia or south asia or middle east or africa as yet that legacy continues so just as the 2002 fifa will cut was billed as the first fifa will cut in asia the rugby 2019 has also been billed as the first rugby world cup in asia perhaps it's it's it's about time because japan has actually been playing rugby for quite a long time although it's competed with other sports along the way it had a big boom in popularity in the 20s with the british influence and university teams but also there's been a big rise in post war teams uh as well corporate teams uh the volleyball woman's volleyball was actually a corporate team as well so a lot of corporate teams of sport in japan japan has played in all the rugby world cups and of course we all probably remember the fantastic victory over the springbok um a few years ago and the game of rugby itself is the popularity of course is very much increased in japan since the blossoms victory but the the game of rugby itself is really growing in asia not least because of the game of rugby sevens so particularly the expansion of the hsbc world rugby series across asia and and other continents the conclusion of rugby sevens in the olympics now since rio and also the rapid growth in women's rugby gets far less media attention but it is going to be held in ireland um later this year in august women's uh fifa world cup and women's rugby world cup are growing in popularity and media coverage over time as um rich has said we have we hopefully have a size connection to the next rugby world cup our our current student mural nicknamed super model uh he is hopefully going to be competing i did invite him along to be a speaker tonight but he's very busy um he's doing his science exams and he's also training for the lines to a two new zealand but he did he was kind enough to email back and say he wished us every success for tonight's event but being a kiwi my final word on the rugby cup is is that really if you haven't yet seen this video of the all blacks rampaging through shinjuku google it it's fantastic seeing them tackle everybody in shinjuku so that's my final word on rugby um so how can we pull this all together it's a big topic i've romped through it um but just thinking within our theme and looking back and looking forward i think tokyo 1964 was much more than just a mega sporting event and that's not to discount of course the fact that it was a fantastic sporting event as a colleague said most remembered are the moments of sporting glory but it did much more than that and particularly for the japanese it left a deep impression on the ceremonies the rituals the uniting of the nation and as as those films showed i think the the olympics was marked the milestone for many japanese and also when they think back on the 60s the olympics is very prominent still in their minds so mega sporting events can be an opportunity for many things as simon said so it can be an opportunity for political diplomacy both within countries and externally there can be opportunities for economic diplomacy it's not always financially profitable to host these mega sporting events but some of the spillovers can be advantageous certainly there is levels of cultural diplomacy there in terms of projecting soft power celebrating sport and of course social diplomacy as well particularly diversity and inclusion with closing the gender gap in sports and of course the the powerful rise of the paralympics as well so what will we look forward to we don't know how tokyo 2020 is going to go yet but certainly tokyo is a tokyo in japan a very different place than they were in 1964 it's no longer economically booming not to end on a negative note but we often think academics describe japan now as a post growth economy post growth society but that's not negative necessarily a negative thing when we look at post growth measures we look at happiness index well-being sustainability so maybe that will come out when we when we look when we look at the staging of tokyo 2020 and its legacy thank you thank you very much thank you very much for inviting me this evening to the title of my message was after the new 20s hope olympics the legacy but the last time i was in in this lecture theatre was actually celebrating an anniversary of the anti-apartheid moment which i was close and Richard when i when i heard your words this evening i thought it did reflect back and i always carry these ironically in my in my wallet and it did reflect back to the person who was that we were trying to get out of jail in those days the anti-apartheid moment in his book the long walk to freedom wrote i think the words that probably captured the whole question of diplomacy and the power the real power of sport when mandela said that sport is the power to change the world the power to inspire the power to unite people in a way that little else can it speak to people in a language they understand sport can create hope when there was only despair and they're powerful words i think uh of from a person that clearly incarcerated for so many years but i think there's a photograph on there showed how in one rugby world cup one person walked into another person got actually united nation as he did uh when medipa walked onto that world cup presented the presented that cup that is is the power of sport i've been asked to just say a few words about the journey i think to some extent of 2012 and how it started what were the decisions we took in these early days what are some of the lessons of that and i consider my colleagues in tokyo while you're now three years out from the from the olympics it must be a bit of a nervous time because you never quite know what it's going to go on i can assure you it was pretty nervous in london and the uk at that time but i think it was very interesting that someday i will write a book about how we actually did when they went because i've read many stories of it and uh it's been given many slangs but i can remember in 2001 november 2001 two guys came into my office and i was the sports minister and indeed i only just become sports minister that year and uh saman clag and greg reade respective officers of the uh of the olympic the bitch olympic association which we've got we've got represented here this evening as well uh which is good to see they walked into my office in 2001 and said we want a bid for 2012 11 years out and i just as a sports minister which er 20 bledd i said as prime minister would i look at sport and see how we can use the sport as an agent of change how can we use it more to deliver government policies uh than we had been doing previously and that was my job in restructuring sports so i took that and said in 2001 do we make a bid for the olympics a don't we what would the olympics actually bring to the uk if we were actually going to make that bid and indeed and indeed win that and it was a discussion that took place and i uh asked my officials then firm sec of the dcms it was then salis and said would you please give me a view on whether we want to make a bid for the olympics i got a six page letter bike it's been actually out on it for freedom of information so it's all on the record i got a six page letter bike five pages why we shouldn't bid one page why we should and the end of it said and i will draft a letter to the prime minister saying why we shouldn't make a bid for the olympics i said at the bottom thank you very much that's not going to be the decision and then the next guy i've got a tremendous amount of respect was my sports director and he came into my office and said minister are you serious and i said to him he says we really need this like a hole in the head now that was in 2001 and in 2002 we we then decided to make that bid and i shall never forget when uh when tessa jal and myself were at the cabinet committee the subcommittee and we went round the table there wasn't one single minister supporting the bid for 2012 so we didn't set off in a particularly i think strong position but we argued the case and we argued that case because we believe that we could bring about fairly fundamental change not just in sport but indeed what that sport can affect and i think that we have been have been really successful in that but just before we get to the actual bid that we did in 2005 what was usually interesting was try to get support the diplomas that's been i think referred to by Simon Smith and Helen as well and going to say why should we have it in why should the world why should the i will see why should the olympic committee i to say london is going to be the place to do that and i i was a tremendous experience because i went round the world and i spoke to a huge amount of people i you know was was in moscow i went to Barcelona i was in munich i went down to down to uh to australia and uh spoke to a huge amount of people and and in that got i i i think a tremendous amount of inside knowledge of what to do and indeed not what to do now i'm not going to bore you with with with it this evening but i think it did lead us and led me definitely in 2005 to take the olympic bill through parliament but i do believe it created a framework of public policy that was actually going to stand this in good stead even now on the developments one i'm going to go into a little later but also there was some interesting there were some interesting uh events around that the bidding committee came into my office and said can i get Nelson Mandela to support london that's where it's a bit difficult so i as i said earlier that you know i i did actually know uh Nelson Mandela Medeba reasonably well so i i thought well you can't actually tell me on the telephone so i i went down i went down to Johannesburg and uh and i asked uh to see Medeba and we did and we discussed i didn't actually quite crudely you know that will you support the bit but we got discussing the one thing that Medeba had was a great love for the queen and when you think back the only the only commonwealth bidding country for the 2012 games as well so i took a little bit of poetic license and they say and said the queen had sent me down as the head of the commonwealth which is a poem and of course Medeba said well i loved the queen so he signed it off and that's uh that is that is a nice true story uh probably uh a little bit longer than that but it was a fan it was a fantastic it was and i think it one of the one of those things that helps you to win bid we only won by three votes uh in singapore when the bid was made in july 2005 so there are tipping points in this uh and when you can actually use that soft diplomacy i think it worked quite well the other one was an interesting story was again talking about the power of sport talking about the power of majesty united we could talk about the power of david beckham in the bid because when we uh wanted david beckham to go nobody could get round his agent so i had to get sphen who was then managing the england side into my office as a sphen we really wanted david to go to singapore he phoned me back he said richard it's his first wedding anniversary it's a bit difficult i said well we'll take his wife as well so so we did so we did just that and that's a long story but nevertheless david david arrived in singapore and did did an absolutely fantastic job for us but but i think many who were in this country when we won that bid in 2005 in july 2005 it's one thing that really brought brought the nation together uh about something a great home trafalgar square where you saw kelly Holmes and stevy cram jumping up when when jack rogue bred out london it was i think i was in singapore but i saw the films after that and it was one hell of an experience but the one thing that we were looking at as we developed developed the the olympic was after after singapore but how are we going to actually develop that legacy now i just want to on three areas there were many but there are three areas i just want to go through this evening to say where you can really start making a big impact on legacy and sometimes it's not always recorded i don't think as effectively as it ought to be i was in the east end of london to wedyn last night and i reflected as i stood there at the side of the Thames and looked at the o2 but then looked at the the olympic part one of the big debates that i had when i was a minister for the regions was how do you rebalance london london is a very unbalanced capital why because it's got he throw out to the west and the one thing that we were trying to do and i say this across party because might a little time was one of those that was trying to actually get the economic activity of the east side of london to stop balancing so you would have a more equal growth with this inside the capital and whilst the canary wharf and the developments down there were having some effect the one thing that's really to start to rebalance in the great capital of this country one of the greatest capitals in the world has been the olympic games he started rebalancing that economics and that's the the argument that we've had and i think you see way beyond now the olympic the olympic part is the big developments that's going on there way beyond the o2 there and that has been part of i believe one of the great gains of the olympics how it's actually done that regeneration of the east end of london it brought an absolute focus onto that and started that growth there but it's gone beyond that and it's gone beyond i think it's gone to doing something that we have been trying to do and spent billions of pounds in doing which was re rebalancing this great capital of ours the second area which happened in 2006 2007 it was how are we going to make sure that the british the gb team performed on the world stage and this was the gb team both the both the olympics and the paralympics as well and we uh then took the view that we had to invest in that and a guy called peter key and this is an absolute true story and he came into my office with people from uk sport he was the performance director them and peter keen said if we want to win the medals 65 medals in london and this was in 2005 six if we want to win 65 medals we have to invest and he laid out a home attract of how we should invest in elite sport how we could actually make sure that we wrapped around our athletes a system of structure that would actually deliver on the world stage and in fight in 2012 that investment it was 300 million pounds we had to negotiate that with the treasury on top of the lottery money but it gave us a foundation which is still there today because people said did it happen by chance no it didn't it happened because there was a systematic investment into sport in some of the best sport science sports medicine sports psychology sports engineering that probably in the world and now I think that we saw from Beijing into london and into real that investment that continued to go into that elite sport and that was not just down to one person but he left that team and some of us argued that that was the right investment to do and so I do get a little annoyed sometimes when I hear in in our press that really we don't have to invest in excellence we don't have to invest in our men I think we do because I think the spin-off from that is huge as well and I think it would be a mistake there are things that can happen and one of the things that is going to happen which is the which I'm which I'm going to come to now because what we've been able to do I think with the third element of that is to look at what set core was saying and we were all saying at the time is what is the real legacy why spend 9.3 billion pounds on running olympics for five six weeks is it a big event which we spent 9.3 just on the infrastructure that wasn't the actual running of the games themselves and that has to be justified now and I think to some extent the IOC now are finding out that they have got to justify that type of expenditure because it's okay pre 2008 but post 2008 after fines of crime it's very difficult to justify in a world that austerity unfortunately is the order of the day financial economically that you can actually justify the type of expenditure that these big events actually demand and so what we have been looking at is how we could and we said this before 2008 this was back in 2007 we were trying to look at how we could use elite sport a bit like the formula one car what happens in a formula one car today happens in the luxury car market the day after happens in the volume car market the day after that so how do you take that knowledge that intellectual property of an elite athlete and move that into the well-being and the health of the nation and that was one of the challenges that we that we were looking at in developing the legacy for for the olympics three years ago I got the opportunity to stop putting some of this into practice because my leader of the councillor in Sheffield said to me that part of a sports facility that had been used for the world student games in 1991 was actually now costing a huge amount of money and we had to find another use for that and he gave the opportunity to bring in two great universities together the largest teaching hospital in the country one of only four tunes is hospital and a fairly vibrant private sector together with a good local authority and all those actors came together to say how can we find a solution to a problem that we had in in Sheffield which is my which is my own town that's the steelworks in Sheffield brown vales and on that on that steelworks was built that for those who know that's dumb valley stadium or was dumb valley stadium not anymore that was dumb valley stadium that's where jessie qurennys used to run and it's where steely cram and many others have run around that but it was unfortunately losing a huge amount of money and act to find a solution to it by saying that these austere times so we brought all those actors together and we said how can we use for in a much more effective way that was the statement that said in 2012 one of the greatest ambitions of 2012 is our life lasting legacy of health our partners in each of these medleins that look at london sheffield want to take world-class research and provide services so that we have a long-term systemic change to the benefit health of the nation and that's what we have been trying to do over the over the recent past about the last three years that was that is the site now which was dumb valley stadium and that is the olympic legacy part that that we're developing that is it now that's the indoor track at the eis that's from the remedial work that is a school that is now built on that it will have just in the 2000 it's a through school two year two year olds to 16 years of age that is university's technical college and that is doing life sciences and sport sciences and digital and computer and is training the workforce of the future this is an indoor popsina and this is built by the private sector that is a 3g pitch that that is actually that that's another one that's down there with that and that's going to be used by the utc and the oasis academy that's the landscaping uh and the public realm that we're doing doing landscaping now that's the side project what we've tried to do and i'll come to the advanced mobile research then we've tried to actually prove three things in this one is that we're saying can we use facilities much more effectively because one of the big problems you have and i've no doubt every olympics has a can you use facilities more effectively and what we what we've done on this part is brought health education elite sport and community sport together so when you look at the the school the school will use the facilities that are there of the 3g page it will also use the indoor facilities of the basket ball as well the university's technical college which is a major a technical college for developing and training in the workforce in the future are also using those facilities as well and that's alongside all the elite sport because training in there is the world champion of boxing now and to the joshua who's still trains there now that's where jesse caranys trains there and many of our future athletes and sorry future olympians train there as well so there's a mix of these new people because you could go into the English unit for sport and you'll see Anthony joshua running around the trike you'd you'd see jesse running down the back straight and in the middle of it would be the youngsters having a sports day and therefore the mix of that was just day to day life and one that was taken by those young people but inspiration i think was the order of the day as well now this is the advance will be a recent center is what we did in the legacy and in the description that we have a national center for sports and excise medicine we are one third of that and we have taken that national center for sports excise medicine and we have now got three developments that will be five eventually one of those that bill and the set comes up a few weeks ago we have sixty nineteen consultancy rooms in the middle of a sports facility and you walk through that now at the grace of the NHS and you can go on a consultation or you can go on a swing what has been absolutely remarkable there is people walk in there who will be coming who may look at that go to hospital we've got referrals from doctors we've got discharges from hospitals coming there instead of feeling it that you have to do when you go in a hospital when you go into a sports environment it's a totally different attitude of mine and what is now we are seeing is that that is getting through the whole system now i think it's something like uh 40 000 referrals there now uh by the end of this year we have three of these centers and we broke a half but the city of Sheffield which is our million people we broke that down to uh 50 1000 parts so we can now measure all that information that data that would probably not be uh recorders has effectively ought to be is now being locked into that advanced warming research center here which is uh an investment that we persuaded the government to do a couple of years ago 14 million pounds and it is now collating all that information but more importantly that is an interface not just of academia with the university teaching hospital too but also with the private sector and more than that the private sector are are running are helping to run that in that it is developing an innovation to help people move it's a living laboratory it's going down the success of the national centres for exercise money which is collaborative research to make products like apps uh active lobby sports equipment and so on we have to now we have Westfield which is a big help for me and we are looking now with others who will come in and they actually set the generic research of the programs that are going there so collectively those who have got a vested interest in helping to get able to move more often which sounds very simple but it is actually the actual base if you go and talk to any doctor you talk about piece of tape and that this is the area which is the most specific okay we've also now signed up part one for those that know part one Saturday morning's nine o'clock uh there's uh quickly something that they've gone to a million people now that's gone through the part one we have got all the data now coming into the advanced warming research center and that is now collecting that data and it will be actually disseminating that into all sorts of sports sciences sports medicine sports engineering sports psychology because that information and we can test that and we measure that and therefore the investment the private sector of putting in is being measured and indeed it's going into the product app and that's not just national as international I say we've got to see that on there as well that is what we we are that's the development and we're extending that development but there are two other that we are now looking at and that is orthopedic research there are two pathways there is the patient pathway that we look at through the national tennis sports exercise medicine particularly with MSK if people are going into that with real difficulties but do you actually change that by changing lifestyle or if they do want to then have some type of operational competing we're now bringing the advanced manufacturing research center and that's the medical at M1C as a pathway of technology implants and development there with the patient pathway across there those two pathways are converted and we're building an orthopedic research and rehabilitation innovation centre which is actually looking right across the whole question MSK problems and how you can intervene and then intervene intervention again big involvement from private sector we couldn't like be drawn well we've got a lot better equipment than we like they are now really coming into this research centre in a way we'll be able to converge those technologies to actually develop the products of the future and the assistance of the future as well and this comes into the bigger development and advanced manufacturing sector and innovation centre it has been a fundamental change in the way that some of our approaches to health and well-being have been which has been driven to a large extent by sport both as elite professional and and the community sports as well I just finished probably on this note probably gone too long anyway overcoming our struggles there these are some of the games that the local authority has got on that but I think the other big game and it's good to see the BOA give us afternoon and I said this to very genuinely for their support because we've had a little we've had a little as it were difference of opinion with the international Olympic community by using the word Olympic and I do want to take note of this from from from Tokyo but I think what is done on the IOC is that when a city or a nation invests £9.3 billion they will want a little bit more out of it than what they've got previously and we've got some great things out of them because I've said that but I think there's a gender of health and well-being that is really important in a lot of developed developed countries minds it is cost in us well in excess for £100 billion on the health service is how do we get prevention rather than cure what is the role of sport into physical activity into well-being and we have out this description we brought out a plan for the IOC that 10 point plan that I've acted the basis of what we've been doing here and saying that you ought to incorporate this and reward those that are prepared to go down that course that they can use with some pride and with some justification the word Olympic so once I registered as the legacy park limiter I've now got through the good offices of their BOA and their negotiation skills with the IOC we're now going to get to a point where we will call this the Olympic Legacy Park Shafiw and I think that's quite powerful it's quite powerful in that the Olympic movement now is genuinely moving in in a legacy because one of the arguments you get for these huge expenditures are multi sports events or in being international events and I've wrote out that Tokyo with the same is how do you justify that legacy I personally think in terms of what we did in 2012 we've justified in at least those three areas that I have said we've rebalanced the city of London economically by what was in olympics I think what we've been able to do in terms of bringing the best sport in terms of elite and the spin-off from that has been huge and I think the health and wellbeing agenda will in many many ways be affected by what the Olympics did in 2012 and it is building that type of legacy and I think so important if we're going to continue to justify the type of pulling money that goes into these huge events thank you very much we're running a little bit late but don't worry the sake will still be waiting for us good evening and good evening I'm very honored to be invited to these seminars on the occasion of celebrating the source and the UK is very much advanced in terms of competitive sport and sport participation and also anti-doping policy based on the legacy of London Olympic and the plan of games I have visited several times London in order to learn from your experiences in Japan the conceptual three years starting from 2019 are called golden years for sport and to be specific rugby world cup in 2019 and the Tokyo 2020 and world masters game in the western part of Japan in 2021 against its background I would like to share with you our endeavour to us Tokyo 2020 and beyond and these are the topics of today I start with introduction of Japan's sports essentially which was created two years ago then I explain the outline of the activity and ongoing activities as a conclusion I would like to touch upon the legacy of the project now I would like to start with the Japan sports agency to which I belong and in 1964 Japan hosted Tokyo Olympic Games as explained before at that time a new law on promotion sport was enacted and awareness of sport was significantly enhanced sport participation increased across the country since then more than 50 years have passed and the environment surrounding sport has drastically changed for this reason in 2011 the basic act on sports was enacted to replace the old one in addition the successful bidding for Tokyo 2020 facilitated the decision to establish the Japan sports agency which should lead a comprehensive policy covering all sports related activities the jsa was established in october 2015 aiming at realizing a society in which citizen can lead a healthy and fulfilled life through sport the value and power of sport based on the enjoyment of sport is the core mission of the jsa in establishing jsa its mandate was expanded drastically in addition to the traditional task of competitive sport the new mandate covers also the promotion pairs through sport international cooperation the revitalization of regional society as well as promotion of business through sport in close cooperation with the relevant ministries and he is my boss and mr daichi suzuki the gold medalist of soil olympics for a backstroke he is the first commissioner of jsa and gives bigger to the agency our agency has around 120 personnel and 30 of us are seconded from private sector and different ministries including myself we try to open the frontiers for sports in japan and now i'd like to move on the same of today's sports for tomorrow and sft is a legacy project for tokyo 2020 proposed by prime minister during the bidding process and it aims at making contributions through international cooperation and exchanges in sport targeting more than 10 million people in over 100 countries between 2014 and 2020 and for its implementation we have set up the secretary at and the executive committee composed of relevant ministry and implementing agencies a consortium is built with the participation private sector this public private partnership facilitated information sharing project certification project matching and the best use of existing resources and at the beginning of the project we have only 29 members but now we have more than 300 partners we witnessed the significance growth of interest among the private sector including energy ills private companies universities and local governments and one important feature of sft is the project matching among the partners by providing with know how goods the financing based on their own merit and strengths i show you one example of supporting for table tennis in mongolia and japan tennis table tennis association provides trainings and japanese company provide with equipment and the mongolian team won the silver medal at the special olympics and in addition to international cooperation fostering human resources is another important area of sft projects we have established the international base for fostering human resources in sport in japan including the master degree courses for sports management at tsukuba international academy for sports studies japanese and foreign students are learning together and the first group of students graduated last march and we are working with aist in switzerland now i'd like to explain the concrete aims and also the ongoing activities of sft by showing typical sft projects which you would like to promote and we have three overall aim for sft and first aim is to diffuse sport and raise international competitiveness in sport and we are working with many countries in particular developing countries by inviting athletes to japan or sending trainers to partner countries for example we make the most of rugby world cup in japan to make rugby popular in asia by inviting coaches to workshops and second aim is to change the world through the power of sport by addressing challenges in societies third aim is to make sport exchange part of national culture today i would like to focus on the second aim of addressing the global challenges through sports on which we put the priority to achieve the sustainable development goals sport is regarded as useful tool and effective tools we would like to join the international efforts by addressing the various global issues with the power of sports as shown on this slide and as i mentioned before a promotion social changes through the power of sports is the core mission of the japan sports agency we decided on five-year action plan starting from this april ending in 2020 based on this core mission and our cat phrase is sport changes shaping the future enjoy sports enjoy life and this motto means that people's lives change through sport then sport can change society and connect with the world which will lead to shaping the future in terms of connecting the world we emphasized that sport can contribute to a world that respects diversity and inclusiveness a world that is sustainable and resilient as well as a world that is clean and fair and based on this concept we are promoting following three agenda namely sport for all sports for development peace and protection promotion sport integrity those three are shared as international policy agenda in various framework such as un and UNESCO the UN General Assembly has adopted a series of resolutions on sports for development peace and special advisors on sports for development have been appointed by the UN Secretary General to advance this agenda and UNESCO is the UN agency responsible of sports and UNESCO adopted international charter on physical education sports in 1978 which was revised in 2015 and UNESCO Sports Minister's conference adopted varying declaration in 2013 those documents cover those three agenda as well and our government intends to enhance our engagement in international policy discussion by showing good practices which promote international shared agenda and first agenda is sports for all that will contribute to an inclusive society under this agenda we provide the opportunity of sport for all that includes children and young people women persons with disabilities and elderly we aim at realizing the healthy society through lifelong sport by introducing ideas from Japan for example radio exercises sports days of Japanese style as well as physical education curricula radio exercise is stretching with music that Japan Japanese people feel anyone can do it at any place in Japan we do exercise abroad at the regular time every day both in tv and radio so that everybody from children to the elderly can do exercise regularly we find these exercise useful to to promote health for everyone we organize sessions in many countries by sending trainers and providing with pamphlets and in india many people to part in the radio exercise sessions and Japanese style sports day on the occasion of Honolulu Madison and Tokyo Madison we organize sessions with participation of thousands of people and undogai is a Japanese style sports day that takes place at every school once a year and undogai consists of events including race foot race relays attack of war and other team games which children can join easily children can enjoy the events and learn rules fairness and discipline at the same time and Japanese energy organizations undogai in many countries and last december a new middle school physical education curriculum was approved in Cambodia this project was supported by a Japanese NGO and tsukuba university offered table tennis classes in Kenya and the chance for girls to identify problems and solutions they are facing in terms of education health or other issues a follow-up where we made to address the issues raised by the girls a training program was provided for young staff of the national parent committees of the asian countries in japan and we train the young leaders of para sports and spreading a para sport is an area in which we'd like to be more engaged we provide also training courses for wheelchair basketball and other sports in other countries and we are promoting a series of so-called inclusive sports created in japan and takyu valuable is a kind of tennis table tennis where a ball moves beneath the net and six person play in a team on one side and you hit with a small board the ball which produces sound the ball has to be passed more than twice among members of the team before returning the ball to the other side of the table you are not allowed to stand you have to be seated so that children the elderly and persons with disabilities can join the team and valuable uses special balloons which produce sound and are so light to fly and move with small power it has also special rules and japanese energy o's train trainers who can spread these sports in south america and other countries and the second agenda is sports for development peace that will contribute to a sustainable and resilient society under this agenda we aim at promoting through sport peace building refugee assistance poverty alleviation recovery and reconstruction from natural disasters in bosnia and hezcovina a former japanese national soccer team captain teniosi miamoto led efforts to the opening of a sports academy named marimost in english little bridge children from all ethnic communities learn sports here together this project aims to promote reconciliation and mutual understanding in the aftermath of conflict and the government supports this project with odia by building a soccer field and the clubhouse and based on our own experiences how the stress of people affected by natural disaster can be eased through sport is an important issue for us and japanese energy or feel sympathy with those affected by natural disasters and this is a good example where japanese energy o which had assisted people in Nepal with baseball for more than 15 years started assistance for recovery through sport right after the earthquake in 2015 and this is another project in miamoto by japanese private companies and professional football teams supported the repair of elementary schools and children at home and in cambodia still two million land mines are buried on the ground and a japanese energy o is working for demining to expand the area without land mines creating activity in those areas where land mines have been removed is another challenge and japanese valuable federation worked with energy o by giving opportunities for children to play valuable in the land mine free area and japan valuable federation is continued to be active since 1964 and young leaders young leadership training utilized in sports was held for young next generation leaders and selected from all over the world among others from developing countries affected by the poverty and conflict and from 2014 to 2016 in total 90 youth members participated in young leaders camp in tokyo and north east japan affected by tsunami and they witnessed also the recovery from the earthquake and this year follow-up symposium took place and 14 participants gave presentation about their project proposal and built networks with sft consortium members and last agenda is protection and promotion sport integrity that will contribute to a clean and fair society and under this agenda we aim at helping build capacity for anti-doping in the developing countries and promote sport values education including the notion of fair play and with regard to this agenda anti-doping become a major and challenging issue and world anti-doping agency water is a unique private international organisation where public authority sport movement including ioc ipc and uh usher is another national and regional anti-doping organisation are united to address the issues and how to coordinate the interest and activities of diverse stakeholders in both efficient and legitimate ways in the global anti-doping mechanism is a very unique challenge in sport and diplomacy now bigger discussions on the reform of the system is going on through a series of negotiations and we organise regularly a seminar for capacity building of anti-doping organisation in asia and pacific by inviting anti-doping officers and we have developed an educational package on sport values and anti-doping based on our experiences in japan and sport value educations are included in our physical education curriculum for schools and anti-doping education is included in our curricula for high schools the educational package is written in english and this includes guidance for teachers so that it can be utilized easily in other countries we try to diffuse this package to other countries so uh those are our model projects which we would like to promote and increase in number in the years so that we can achieve about target not only in terms of number but also quality and improving the quality project is a challenge and we make atmos effort to realise this and in this context i would like to introduce five features of sft that we always have in mind in formulating the project and first uh we promote public private partnership by encouraging good collaboration among the consortium members i have already shown you some good examples of matching know-how equipment and financing the project of managing a sport academy for children from various ethnic groups in bosnia helisogobina is a model case we are NGO provide with software and the government provide with hardware and second we should respect the ownership of each country and involvement of local communities by giving due consideration to local conditions including culture and tradition and promoting dialogue and collaboration in partnership as i mentioned before japanese NGO has assisted government Cambodia to introduce physical education curricula for its middle schools by adding the traditional cambodian martial arts bocatao and popular sport in cambodia petang into the curricula based on japanese quality physical education method and third in deliberating the nature of international cooperation we give due consideration to individual capacity building human resources development from from a mid to long term perspective based on the educational benefit of sports in case of the physical education curricula in Cambodia we organize seminars and training courses for the teachers in parallel for several years so that the curricula are properly understood and implemented by the teachers on the ground fourth we would like to share with other countries our knowledge and experience on sport or exercise created and proven effective in japan i have already introduced some of examples lastly we find it important to consider more effective approaches by sharing knowledge and good practices of such international cooperation and to enhance international discussion on the methodologies of international cooperation now i'd like to move on the last subject on the legacy of sft beyond 2020 and as i explained before the targeted years for sft are seven years from 1214 to 2020 however we find it even more important to continue our efforts in a more sustainable way beyond tokyo 2020 and it is a challenging task and we have just started with discussion and we don't have definitive concrete answers yet but i would like to point out some important elements to be reflected for the consideration on legacy beyond 2020 we would like to advance the sft movement which entail using the educational aspects of sports in order to walk to building people's capacity strength and social partnership and through that to develop further the next generation in a virtuous cycle that will use the power of sports to reform and achieve the society tomorrow we aim at building ties between japan and the world through sport and people and tying sft from a program to a movement at national culture and first whether we can maintain and develop partnership and networks created by sft project is a key to this end we find it important continuing all japan public private corporation by developing the sft consortium accumulate good practices and establish culture of common goals and corporation funding will be a challenge for beyond uh 2020 and we should maintain and develop some institutions created for sft such as the international education programs for sports leaders including tsukuba international academy for sports studies which i explained before and in order to make such a consortium and the institution more sustainable engaging business in such areas as promotion health support should be recruited and we should expand from project starting points to wider networks in the sft framework we are training many coaches teachers and young leaders whose networks are crucial for further cooperation in the future second we aim at achieving tangible results through long-term partnership in such field as raising quality of physical education and spreading of sports originating in japan in this context human resources development including training teachers trainers is a key for making the projects sustainable and we are sending young overseas volunteers every year including those specialized in sports and physical education and one of the targets we set for tokyo 2020 is recording the highest number of participant countries for the paralympic games so far the highest number was recorded in london and to this end we consider supporting countries which will be able to join the paralympic games with our assistants in terms of training athletes or building capacities of the national olympic committees and thirdly we aim at improving our own domestic measures and accumulating good practices which will lead to create a virtuous cycle for international cooperation by improving its methodologies and regarding women's sport we signed this appeal brighton plus health in 2014 declaration together with jocjpc and jsc and japan sports association to show our commitment in terms of participation we are studying good practices such as this girl can campaign of the uk and will take concrete actions in the future japan is often affected by natural disasters and we have accumulated experience in terms of recovery through sport from natural disasters and we make the most of our experience to contribute internationally and we intend to make rugby world cup in tokyo 2020 clean and fair in this context in the bipartisan parliamentarian group on sport is drafting a new comprehensive law on antidoping which includes the strengthening of intelligence capacity and could be passed in the near future and we have developed a paralympic education textbook both in japanese and english for elementary school students in cooperation with ipc and fourth we aim at contributing to improvement of methodology for international cooperation by making use of our experiences at the sft and japan hosted the sport minister's meeting in tokyo in october last year in the framework of world forum on sports and culture which is a kickoff event for tokyo 2020 focusing on the international cooperation and we intend to share our experiences on sft at the minnows unisco sport ministers meeting in russia in july 2017 and japan asian sport ministers meeting schedule this october in miamol and japan china corea sport ministers meeting will take place in japan in 2018 and we will discuss with asian partners how to enhance cooperation and build regional networks for cooperation beyond 2020 these three countries are hosting respective olympus difference games in the coming years and lastly we aim at making sport exchange part of our national culture by making most of events in the coming years and we expect our consortium members to organise large-scale exchanges overseas such as kizuna ekiden in indonesia and tailand where japanese residents run with people in indonesia and tailand in one team for a long distance relay and our commissioner run together in indonesia last year and naturally only abroad but also in japan we will expand sport exchanges with foreign citizens in coming years which includes sports events and sport tourism such as season marathon cycling and walking as well as host town initiatives for tokyo 2020 which involves so far 138 local governments organising cultural and sport exchange at the local level and number of host towns will increase further and uk has many partner towns in japan and show on next flights the partner town of the uk is highlighted in red and we see another four partners of the uk and we would like to make the most of the series of sports events including golden years from 2019 to 2021 and beyond and we hope that every japanese will have a chance to enjoy sports with foreign visitors by doing watching and supporting sports at every corner of japan and in concluding i stress again the importance of the partnership between the uk and japan the olympic and the panasic flag were handed over from london through rio to tokyo with rich and insightful knowledge and experiences and i attended the signing ceremony between british olympic association and kanagawa and yokohama city and the kio university on the arrangement of camping sites for tokyo 2020 and uk is very quick to take action so i look forward to working with you in the coming years and beyond thank you very much