What is up you guys, welcome back to another one. If you are new to the channel, I am Gold Pony. Today, we are in the new 2019 Ford Mustang EcoBoost, courtesy of Bob Ruth Ford in Dillsburg, PA. And I am excited to be in this one today because it has been like two weeks since I've driven my Mustang GT because of the cold weather and the summer tires that I have on. And I try not to take it out when it's freezing outside like today. Nonetheless, let me jump right into this. And as always, let's start with pricing. All right, so there will be several different trim levels available for the 2019 Mustang EcoBoost. First one being your standard fastback that is gonna start at $26,120. Then there is the premium fastback for $31,135. Convertible is gonna start at $31,620. And lastly, the premium convertible, that one is gonna start at $36,635. But regardless of trim level, power plant on the 2019 Mustang EcoBoost will be the same. Powering this one is going to be a 2.3 liter turbocharged inline four cylinder engine putting out 310 horsepower at 5,500 RPM, 350 pound feet of torque available at around 3,000 RPM. Power is going to be sent to the rear wheels of course through either your choice of either a standard six speed manual or the optional 10 speed automatic with paddle shifters. By the way, that one adds around $1,600 to the price tag, but that is the one we have today. So you can bet we will be testing out those paddle shifters in a little bit here. But in the end, zero to 60 time is gonna come in at approximately 4.8 to 5.1 seconds. I usually see it in that ballpark. And that depends on the transmission as well. The 10 speed is gonna get you to 60 a little bit faster than the six speed. And when it comes to MPGs, the Mustang EcoBoost is gonna give you 21 in the city, 32 on the highway using premium unleaded fuel. But so that before we do any kind of accelerations in the Mustang EcoBoost, I do wanna mention the driving modes available via toggle switches just in front of the shifter there. But those driving modes are gonna come with the 101A package that we do indeed have today. And that's available with the standard Mustang EcoBoost.  But what you have to choose from there is normal sport plus track drag strip mode and snow and wet as well. And that's gonna adjust things like the throttle response and the shift points. Of course, if you go with the 10 speed automatic and there is a button just to the left of that driving mode button, it has a steering wheel on it. That's gonna give you different steering feels including normal sport and comfort. I usually leave it in sport in my own Mustang because it does give you a heavier feel to the steering wheel and you gotta love that. But anyway, since I mentioned all those driving modes, let's do a quick little acceleration test with the paddle shifters. We'll do both at the same time here. And let's see how quickly we can get the 2019 Mustang EcoBoost here up to speed. Definitely not as quick as the GT but I will say quite a bit of pull and you gotta keep in mind it is over 300 horsepower, 350 pound feet of torque. So it is definitely gonna be a quick car even faster when it's warmer out. You can get some traction unlike today where it's 32 degrees but paddle shifters did have a slight delay when it comes to reaction times but still not bad there either. And if you did decide to take the Mustang EcoBoost to the drag strip, did wanna mention you will get electronic line lock as well which is basically where it locks up the front wheels and allows the back wheels to completely run free helping you warm up the tires of course before you actually hit the gas but after you do that put it in that drag strip mode and that's gonna keep the RPMs in the sweet spot throughout the acceleration here in the 10 speed and that should give you a pretty nice time when it comes to the quarter mile but to go along with that acceleration as I always have to mention, braking is equally important and so up front you will find 12.5 inch front rotors with dual piston front calipers in the back. Once again, 12.5 inch rear rotors with single piston calipers. And since we have a stop sign coming up here let's test out the braking feel. Wow, definitely no issues there. And since I'm touching on the braking here there is a performance pack actually available for the Mustang EcoBoost that adds $2,500 which is honestly a steal when it comes to the EcoBoost because with the GT that adds 4,000 dollars for the performance pack so really a nice deal when it comes to the EcoBoost but nonetheless that is gonna bump up the brakes set up to 14 inch front rotors with four piston front calipers, 13 inch rear rotors with single piston calipers in the back there. Although this regular set up does stop quite nicely that performance pack is gonna give you even more stopping power if you wanted it. And that option is gonna add more than just the brakes of course.  Therefore you can conclude that the handling is gonna be bumped up when it comes to that performance pack as well. And since I mentioned it, when it comes to the standard set up as far as suspension and handling you will get monotube shocks, rear cross access suspension joids, also an independent rear suspension. And like I had previously alluded to when it comes to this steering field with that steering field mode that I was previously telling you about it is definitely a nice steering field. If you wanted a looser steering field just put it in that comfort mode. If you wanted the heavier feel like I like put it in the sport mode and the steering field does feel on point with this one. For as far as ride quality goes I have had absolutely no issues but in the back of my mind I'm kind of comparing it to my GT which I have lowered and upsized the wheel so can't tell you definitely a better ride quality than I currently have. And if you wanted even better ride quality there is a MagnaRide damping system that has around $1,700. But essentially what that is gonna do is scan the road up to 1,000 times per second at each damper really giving you the best of both worlds. Not only that smoother ride but also tightening up the suspension around heavy cornering on the back roads. And honestly if I were to do my GT again I probably would go that route. And then when it comes to visibility I can see perfectly fine out the back I've never had any issues with Mustang visibility so you are good to go there but enough with the driving dynamics you guys. Let's check out the exterior of the new 2019 Ford Mustang EcoBoost. As soon as start let me first touch on the color options available for the 2019 Mustang EcoBoost. New colors for the 2019 model year are going to include Velocity Blue and Need for Green which is the best color for 2019 which is why I got it on my own. The deleted colors for the 2019 Mustang are going to include Triple Yellow, Lightning Blue and Royal Crimson. But so anyways taking a look up front you will find LED headlights with LED signature lighting coming standard on every single trim level. Also LED front park turn lights again every single trim level. And if you go with the premium though that will come with the automatic feature up there as well meaning when it starts to get dark out the lights will turn on automatically for you so you don't have to worry about that. They make your way to the side you will find body colored power adjustable side mirrors with integrated blind spot mirrors for every single trim level. Premium trim is also going to give you heated side mirrors with integrated turn signals as well and hiding underneath those side mirrors with the premium you will also get pony projection lights where at night it's going to project that Mustang logo onto the ground. Definitely a pretty cool feature there but now let's zoom out a little bit taking a look at the wheel setup. 17 inch aluminum alloys will come with the standard Fastback. Premium is going to give you 18 inch aluminum alloy wheels. Performance pack is going to bump that up once again to 19 by nine inch aluminum alloy wheels and there are other options available for instance on the EcoBoost I have today it does have the upgraded wheel and straight package you guys have probably already noticed and that adds around $900 if you were interested but like I said there are a couple other options available as well but now making our way to the back on the EcoBoost you will find a rear spoiler if you go with the premium trim level. Again there is a larger rear spoiler if you go with the performance pack setup. Just below that LED sequential tail lights will come standard on every single trim level sequential meaning when you put the turn signals on it's going to look like it's sliding from one side to the other. The Mustang's had this feature for quite a while but it's definitely unique to the Mustang and a nice little feature back there but just below all of that you will find dual exhaust outlets with chrome tips so you guys know what we have to do next as always here is that exhaust clip. All right so but now since we are around back to open that rear trunk you do have two options you can either press the button on the key fob there twice or just up top of the license plate there there's a small little black button if you press that that's going to unlock the trunk as well but either way once opened up cargo capacity is going to come in at 13.5 cubic feet for the fast back, 11.4 cubic feet if you go with a convertible either way if that was not in the space for you those rear seats do fold down it is a 50-50 split providing a little extra room if you needed to there then make your way up to the rear leg room that is going to come in at even 29 inches so for reference I mean even six feet tall it is basically unusable for adults back there better left to car seats or small children then make your way to the front seats there are manually adjustable claw seats that will come standard premium trim is going to give you power adjustable leather seats and they will actually be heated and ventilated as well and I did what I also mentioned there are Recaro bucket seats available plus side to them is you are going to get enhanced bolstering so if you take turns a little faster than the average driver they are going to be beneficial there however they are not heated or ventilated so that's really the trade off with those but looking forward there is a tilt and telescoping steering wheel it is leather wrapped for every single trim level and a fun little fact for you guys here 2019 Mustang GT comes with a smooth leather the 2019 Mustang EcoBoost comes with a texturized leather just like the Mustang GT did from the years 2015 to 2017 so probably a useless fact to most but I wanted to mention it there also there is a heated steering wheel available with a two-way package that adds around $2,200 there but when it comes to the start up let me first start by showing you guys the key here you do have your Mustang logo on the one side as opposed to the Ford logo that's nice when you flip it over lock unlock the button to pop the rear trunk and that times two button in the middle there that is a remote start which believe it or not comes standard on every single trim level of the Mustang EcoBoost so definitely nice there as well once started up tachometer is going to be on your left speedometer is on your right there is a small digital display front and center if you wanted to adjust what is on that digital display there are steering wheel mounted controls on the right side of the steering wheel to do that but you can check out your trip information of course there's a digital speedometer available up there if you wanted it but perhaps my favorite part about this digital speedometer setup up here is the section labeled track apps which comes standard on every single Mustang EcoBoost but here is where you're going to be able to record your G4 statistics there's zero to 60 time quarter mile time there's brake performance you can also access that line lock feature I was telling you guys about but I have played around with this plenty of times of my own Mustang GTs see how quickly I can get to 60 it is definitely a quite fun feature worth trying out but so then the next question about the gauges somebody is going to ask is the 12 inch LCD digital gauge setup that one is going to come with a 201A package which is available with the premium trim only so if you wanted that full digital setup up there that is how you're going to get it but then taking a look at overall interior quality one of my favorite parts about the Mustang interior is the Mustang insignia just above the passenger side glove box they're always like that dual zoom climate control is going to come with the premium trim levels premium trim is also going to give you aluminum foot pedals and universal garage door opener chrome door speaker surrounds and ambient lighting as well that's definitely one I love playing around at my own Mustang it makes it like a different car when you change up the colors at night and another thing people always ask me about is there is no moonroof or sunroof available on the Mustang basically because of the shape I believe anyways making your way to the tech setup on this one sync system is going to come standard on the Mustang Fastback however the sync 3 system which is the larger touchscreen display that is going to come with the premium or the 101A package which is what this base Fastback has today but the 101A package by the way goes for an additional $2,000 but with either setup you're going to get Bluetooth and audio streaming however sync 3 is going to give you Android Auto and Apple CarPlay meaning if you have a smartphone simply hook it up to the Mustang and you can check out a free navigation system that you have up on that screen as well as the ability to liken dislike your Pandora songs up there as well if you went up in the Appalachian Mountains here in PA and you lost cell phone service there is a factory navigation system available for an additional $800 there you can also check out your climate control settings on the sync 3 system up here as well and of course your radio information and by the way when it comes to the sound system on this one 6 speakers are going to come standard across the Mustang EcoBoost however if you go with the premium or the 101A package that we have today you will get a 9 speaker sound system so you guys know what we have to do next let's turn on the radio see what we got playing today and let's test out the clarity of this one all right you guys definitely a nice sound system it's actually the same one I got my Mustang GT so I can vouch for it it is definitely nice plenty of bass plenty of clarity so I have no issues with that 9 speaker sound system but then last thing on the tech display one dimension is when you do put the Mustang in reverse for every single trim level you will get a rear view camera letting you know who or what is behind you which is always is going to lead me into safety and so to start there are front side and side curtain airbags but also driver and passenger knee airbags as well in the back there is latch aka lower anchors and tethers for children for the rear car seats also a tire pressure monitoring system will come standard and there is a safety package option as well called the safe and smart package that has an additional $1,000 but that is going to give you adaptive cruise control automatic high beam control lane keep alert pre-collision assist with pedestrian detection and rain sensing windshield wipers as well which I got to say that rain sensing windshield wipers is a pretty cool feature I've driven plenty of cars with that and it is nice not having to touch the windshield wiper button all the time because the car detects it for you but anyways with the 201a package for the premium trim that one will also give you blind spot information system with rear cross traffic alert and so but anyways that is about it for this one you guys thank you so much for watching be sure to like the video and subscribe prefer to follow me on social media at the bottom of the screen there and I will see you guys in the next video stay gold


Helló, minden minden.  Hello everyone, I'm very happy to be here, and happy to see your smiling faces, I don't know why, but it's a good feedback, so let me tell you a few words about the project, we made by genomica.com, it's a tech news portal with quality content and without all school advertisement, and their target group is mainly enterprise leaders and business decision makers, so what we did was a remake of a WordPress site, which was made in 2013, and we remade it to a Drupal 8 project, let me emphasize it here that we don't want to make a general comparison between the Drupal and WordPress as the content management systems, We will just compare the genomica.com using WordPress and in Drupal. Yeah, so we took these topics and compared the two systems based on regarding content structure, editorial UI, navigation, image and media handling, modules and integration, performance, SEO, and of course we would like to deliver you some kind of summary and key takeaways. Maybe it's time for a small question, please raise your hands if you ever installed or use the WordPress site, it's not a shame to admit it. Ok, and please raise your hands if you did a migration from WordPress to Drupal, maybe? Or the opposite way? Maybe the opposite way? Oh, that guy at the back, ok. Ok, regarding the content structure, at the WordPress we had two sites, one for the dgenomica.com and there was a sub-site called government.vgenomica.com, so we had basically two databases with two user groups and media, and in the WordPress there was a huge category 3, we don't know exactly why was it built that way, maybe it was an architectural planning that way, but everything was a category, so during the migration we did refactoring also, so we merged the two sites into a single one, the databases into a single one, also the users and the media, and we reused a number of the categories in a way that we separated the categories and the tags and the partners, and we made content type of it, so the structure is easier to overview and handle. Regarding the editorial UI, the WordPress used the default theme, which had some advantages and disadvantages also, for example in the WordPress, I don't know many of you raise your hands, so probably you know that there are more editing options, you can edit the whole content or only just the single elements of it, which was a big advantage, but due to the big category 3 and also many third party plug-in integrations, the page depth was really big, so it was quite hard to overview the page when you were editing it. With the Drupal, our first decision was not to use the default Drupal theme, how to put it nicely, probably you know it, so yeah, it's just ugly, so we went with the Thunder admin theme and I guess it was a great choice. The result is this, so on the left hand side, you see the WordPress compared to the Drupal editorial UI, so we made the Drupal interface cleaner one, we got rid of the unnecessary fields and just combined the fields, so it follows editorial flow and got rid of the unnecessary fields. The navigation was a UX question basically, in the WordPress, they had a single level navigation, which was quite confusing because from the main menu structure, which is, can you see my mouse? Yes, okay. So, this is the main navigation in the WordPress, from where you could get to a landing page, but there were several subpages of those landing pages, but there was no way to get there. And there were these so called cornerstone pages, which was basically a collection of the categories, so here you can see that the main navigation is duplicated here and there is a list in the visibility, how can you get to the deeper level. So, we remade the navigation, the whole menu structure and just made a two level navigation basically, so now you can hover on the main menu and there is a drop down and you can get to the deeper pages with the landing page and other categorization. Yes, so regarding image and media handling, we have to admit that from the editorial perspective WordPress is still better. We went with the media, with the core media module and with some contributed modules to boost it to a better level, but still in WordPress the editors could use on the fly cropping and to use custom size for images when they inserted them into the visibility editor, while in Drupal with the media module and not the standard image handling. There are still some limitations, of course there are also some good points of this because the look and feel is more consistent that they have to choose the editors from image presets. There were also other differences, all the embedded media from other social sites were handled in a way in WordPress that they requested for the embed codes when the editor hit the save button and this resulted in a very slow save procedure. While in Drupal we used this iFramely service and this works much smoother, faster and it supports over 1900 external social and other sites so it will be always enough. Ok, regarding modules and integrations, this WordPress site was really bloated with plugins. Yes, we realized that many of those plugins were missing from Drupal, but some of those we were able to just simply get rid of. But some others which were important like the contextly recommendation and gene integration and also the Yoast, we had to work on that then because for example contextly wasn't available for Drupal 8, Yoast was buggy, so we had to work a lot. These are the most important ones, what we use, we completely had to port the contextly module to Drupal 8 and also add some features. We use also a custom, not a custom, it's contributed but built by us module for grabbing statistics data from the analytics, Google Analytics API. We had to extend some AMP features to provide full AMP support, so many of these. At the end, I think the end result is much more consistent and much more stable in Drupal. Then about performance and stability, there were complaints from the customer that from time to time there were performance issues with that bloated WordPress installation. And we solved this mainly with two things. First of all, we found a good hosting provider with the CDN, which has good integration with Drupal caching system and of course also with thanks to the AMP integration and implementation. All the pages which are served from Google's cache servers are of course lightning fast. So of course we did some improvements like general optimizations, so also the Lighthouse audits course are better now. But I'm really proud of this because this is now covering five months and comparing the five months, the same period of last year to this year. The average payload time, which is the most important thing because this is like really what the users perceive at the end on their devices. This was really boosted compared to the WordPress. Regarding the SEO, Peter briefly mentioned that we had to build a full AMP team, which helped us a lot in organic search traffic. So we managed to increase it by 24%, which is quite a lot. But to be honest, the WordPress was in a quite good shape already regarding SEO before the migration. There were a few search console errors around 300, if I remember well. We managed to reduce those numbers only to 7. By the time the team got really keen on improving the SEO, so they were just fixated on this. So we managed to get high numbers in Lighthouse in accessibility, performance and SEO as well. Here are the results. You can see that the organic search is measured at the same time period as we showed a screenshot about the performance. So within that five months, we got that up to 24.5%. Yes, some statistics, so we of course took an open source approach. So when we had to fix something, we filed a patch to Trooper org. This way we filed a patch for content moderation to core. We had to fix some bugs in the Yoast module about the publication date. We had to fix some things also in the Thunder Admin team. We contributed back this module, this easy Google Analytics counter. And we ported the Contextly module to Drupal 8 and extended it. So at the end, we still use 49 contributed modules, which is not a low number, but it's a much lower number compared to the WordPress plugins. We used earlier and I think these modules are in a very good and manageable shape now. We also built eight custom modules. We implemented a full AMP team, full AMP support. Yes, one of our colleagues got addicted to this and checked the search console every night. And this is a weird hobby, but yes, at the end it resulted in a very good implementation coverage. We use a Thunder Admin team, and of course we built a frontend team for the genamica. So let's take a final look at the summary. If you see there are more likes in the Drupal than in the WordPress, but I guess this is normal if you make a site remake. So you tend to improve the original site. So maybe if it would be remade on the WordPress, there would be more likes at the end also. But one more time I would like to emphasize that this is not a generic comparison between WordPress and Drupal. It's specific for the genomica.com. And maybe the conclusion of this summary could be that with a lot of work you can improve anything you have. Especially if you have a good foundation like Drupal. Okay, so lessons we learned. During the migration it's very important to treat the migration as a separate project or at least dedicate plus one person for the migration. We really made this mistake that we thought that it would be great if the same scrum team will handle it. Migration can be very tricky, and we had to return over and over to the migration, so it was hard to manage. Then AMP was worth it to implement. It also took much more than we thought originally, but it's worth it. It doesn't have a direct impact on search ranking, but at the end with much better performance, Google gives better results for faster pages and AMP pages are the fastest possible. So at the end it has an impact on SEO. Also it was very important that we took an agile approach and also our client was very flexible on finding alternative solutions, dropping things. So this way we really had to good leverage all the power of Drupal and didn't stuck with trying to reimplement exactly what was available in WordPress. Then we found these two providers which turned to be really good. This was our first project with Pention and it performed really well. Especially the FCDN, and the Elgólia Search, unfortunately that's also a paid service, but it's very impressive how it provides all these real time result pages and search suggestions and so on. At the end a few key takeaways. We made a mistake that we thought that three members of our team will be enough for the project, but it turned out that we need more for them. So as the number of the involved members rises, then we'll have time spent on the project too. So you have to keep this in mind and you have to inform about this your client as well. Then the research and discovery, it's not enough to have a research phase before the project. You need to get back to this with every new feature and just rethink what you have done so far. And last but not least, the client really matters because a remake can be tough. But if your client is flexible enough and open minded, then it makes your life much easier. But fortunately our client was really open minded and flexible.  So then if you don't mind to come up to the stage and just say hi. We have not rehearsed any of this at all. I'm going to tell you straight off the bat, we did not want to do this. I've been a long, long time WordPress user, but I was dealing with spaghetti soup. And we were never going to be able to optimize it ever. And the development team that we had at the time, they were absolutely adamant. We're a WordPress house, if you don't like it, go away. And it's like, OK, fine, we're going to go away. And with this, I had experienced a Drupal back in Drupal 5, Drupal 6. I hated it and I hated all of you because the community was absolutely terrible. So that was my first problem. The second problem was that one of my business partners had extensive practical use of Drupal 6 and 7, I think. And he hated it. So we were taking a huge risk. And so the way that we approached it was to say, or at least the way I approached it was to say, if my users are comfortable with what you deliver, everything else will be fine. So that was really what we focused on more than anything else. Now, to a degree that meant kind of in some sense is replicating the WordPress UI, right? But, you know, so what, right?  You know, we needed something that my guys could pick up and run with straight away. And it turned out to be a non-event in the end, which I think says a great deal, quite frankly. So that's kind of it, really. Thank you. Is that good enough? Thanks. That was it from our side, and we ran out of the time. This is the last session, so maybe if you have some questions, just go ahead. Did you use Fonder as a distribution? No, no. We only used the tender admin theme. Why? Why didn't you use Fonder as a distribution? Why didn't we? We checked, we created a demo installation, and we checked, and then at the end we decided to build. So we usually try this minimum approach that we install a minimal installation, and we install only those things, what we really need. And there were some elements in Thunder, which we thought that it won't be needed. And it was easier this way. Yeah, for example, the paragraphs. So it would have been harder to get rid of the paragraphs than just using the admin theme. Did the Thunder admin theme work out of the box, or did you have to fork it and change stuff? No, we didn't have to fork it. We fired a patch or two, but it was working. Yes, it's good. But maybe if we could start now, we would pick Clairo rather than the Thunder admin UI, but the Thunder admin UI is also great, and it's very good that it's like a clean editorial UI. Anyone else? How long did you take the project? We started in the beginning of January, and the launch was on the 6th of May. That and that. Is it that or is it that? No, maybe it's all right. OK. Thank you very much.


welcome to missing a great film a long time ago you guys may remember I made a video where I reacted to my child self Jurassic Park five basically every key point from all the Jurassic franchise up to that point I made in a movie and I was like this is cool it wasn't the only one I made I made a more she was a mature version with my own storyline it was kind of heavily inspired by lost because lost was out at the time I don't even know when this was like I was like 14 13 14 something like that I've already skimmed through this because I wanted to know what kind of cringe I was letting myself in for so oh god without further ado let's have a look at missing okay I'm already having to mute this bit because I was playing smash mouth in the background while these credits played and I think I'm like holding up yeah there we go oh no so this was the the credits scene where you know a normal movie would start it may be so if you don't need any help no I'll be fine you see that that's supposed to be a cup somebody's waiting like no where you've been why you are let's just have a night in no where have you been out she's got a boyfriend I just went up with the shopping I left them in the car why was the car still parked outside because I decided to walk and it's good for you keeps your energy up it's what walking does oh come on Becky we know when you like the first mention of Becky how many years ago like 15 years ago wow bet you didn't expect to find Becky's origin stories we know you like with boys oh yeah and the freckles oh yeah I want you to come on a date you sneezed on her food oh that's the one we need to shut up right you two are she the best sisters a little sister could have fine I'm going to bed the thing is it's so fast pay look at that chair and table I've made those oh god it's so fast-paced you have no idea what's going on that's a bed down one minute you're like that that's a bed God don't worry we'll get it for you yeah and see what type of bullshit that's the only way I could move them because I had one hand with the camera oh hi I'm Rose hi my name's at Marion so what's your name Ricky Ricky oh yeah that's sure for Richard isn't it really I'm only here for Becky yeah she'll be just down the moment so tell us about yourself where'd you live this is my idea of like small talk hey this is all still fit in my bedroom the doors of the car that's what I'm supposed to be listening on to the side of all I think I just noticed that you can see past the sign so when are we going today I've already got the tickets they're going on a trip guys they're saying that they're going to Fuji you know some of you haven't even been walked on by humans you mean Fiji they're going to Fuji they're going to Fujifilm we could easily follow them and shall I go now go now say bye bye tickets now this supposed to be a street I think yeah and then just with whatever whatever kind of cars I had just way there we go to be a good weekend don't we don't ask me why there's a water bottle there although I remember having that water bottle taken it to school Jesus that looks like the car well let's go in well let's go in this is inside the airport I imagine part of the business man can I see your tickets here they are oh god where's our luggage don't worry I packed it it was Becky's whatever reason I'm trying to think a bit logically like oh wait they don't have any bags the airplane I kind of like that my mom was vacuuming in the background and I was like oh it kind of sounds like the ambience of an airplane yeah they didn't notice so this is the inside of the airplane and they kind of just look like that we're all just sat on the floor there's a lot of strange people here I think I was just like trying to do different voices I was like I can't do any voices so I'll just make me high pitched there are hotels right yeah of course the one being a holiday without hotels obviously obviously obviously these are the pilots I was I was of course there's no script for this I'm just like over like oh what would they say well they're wearing masks so they'd be like oh okay I just forgot oh yeah the plane's flying boom wait why'd the light go on come on you know oh okay so this is later this is when everyone's asleep you see no it's a long way well I hope you don't mind but I'm putting TV on and put my headphones on as well well I'm going back to bed did you see something that's of course supposed to be out the window like a dog hey it's not really too bad I think but does anyone see the airplane crash that does that oh oh oh Jesus is everyone okay? Richard! what? did you realize? I always slept through it, more Richard slept through the entire plane crash I was gonna say you didn't know hey why is the plane not moving? come on everybody we'll see what shape the plane is in only fire please I don't think we need to count how many people are here only one person didn't make it looks like this guy wasn't there oh no! come on let's go random military guy sorry I got you into this mess oh my god hold on I remember like I wanted them to be on a beach but of course my parents wouldn't be happy if I just put sand all over the room so I was allowed like one baking tray and I filled that up with sand I think that got a beach but the thing was I was very conscious that I didn't want them to look like they were in a baking tray so I was like trying to get shots that barely showed the sides of the baking tray oh god best intentions you guys have you seen these footprints? footprints I've never seen tracks like this before looks like some sort of giant rat I was like oh no I showed the side of it this is supposed to be a bush but I just cut out some paper come on don't go over there Eddie where are you? Eddie I'm trying to there's a plane the planes are they must be deep in the jungle by now it's just run up into the jungle there's nothing here oh I think this is from Turro this soundtrack where is everybody? I've lost them yeah yeah this is from Turric Evolution come on did he just die? come on keep on this guy's like oh I'll go save him god he could be anywhere this is underneath my chair I recognize this stop the snakes yeah it didn't look like a snake Eddie Eddie what happened to you? come on we'll get you out we'll take you to a secure location you're on the beach why don't you want them to know what are we gonna say that we just camped on an island hello we're here so they still haven't realized that the sisters have tagged along oh I don't know if I can do this guys oh my god the cringe is unreal I like how they haven't even noticed they're right there I'm off to get some water if you want any do you? no I'll be okay I love how the like the Jurassic Park 3 figures were smaller so they look like small people so you think it was a giant scaly thing that as much as I could see it couldn't have been a crocodile you said it walked on two legs yeah it did mind you this guy just got attacked yeah it did well I saw what I saw okay let's go the scariest thing we're gonna see is as big as a wombat like why why would we go to a wombat well we've got guns big guns well it's not my fault if you get eaten you coming Jack Jack no I'm not going to the woods I didn't say woods no my hand got in the way oh well sorry no I'm not coming so do you know where we are well I've been trying to work out but it's very hard what's that look for it's very hard very hard I'm trying to figure out what this is but I just can't my theory is that if you took an elephant ear tree that's from the savannahs of Africa and placed somewhere cold it would just shrivel up and die because there's not enough water there or sunshine or anything none of these trees have any of these qualities so I just can't tell them apart I mean I'm not even a paleobotanist or any tree expert look how that was it paleobotanist means tree expert what a freak are you listening to me can you say oh my god what a freak that is so new castle ha ha ha ha oh that's definitely coming from my teenage years growing up what a freak that if you ever had any interest in anything that was outside normal things I don't even know what your class is normal things you're a freak no no no come on man we're gonna find somewhere to rest my feet are killing it's like I tried to set tops in the background I just always forget about this oh yeah this is my bush oh she likes him are you coming yay hard cut so do you think it's a giant rat I don't know if this is apparently something watching them from the bush come on we have to keep following this hey where'd you go oh the manliest has screamed ha ha ha come come I found it it's a giant bandicoot you really are an idiot hey what oh my god that was just such a good shot a giant bandicoot I'm done you really are an idiot hey what was that for you being an idiot yeah idiot bandicoot didn't cause those wounds it was something else something bigger come on let's search somewhere else I love that like what I'm doing here is just trying to work with the music so I didn't know like all of this is made without any post it's basically like clicking start record stop record the whole thing so I think I had my TV on like on top of my bookshelf and I was trying to like time the music and click record at the right sort of moments where do you think we go now I don't know that's a jumping towards them but of course it's just me moving oh ha ha ha ha get trapped away the bush is shaking of course I had no sound effects oh no never mind I had some sound effects is this guy just crawling he's crawling for a stick what's he doing oh he made a noise oh by standing on the stick oh no oh no okay what's happening here why it's randomly showing other stuff is that I had to time it exactly the right moment when like I click record and stop the last one but because I only had so many of these little tapes there's obviously old footage on them so if I don't get it right then I you know the old footage shows where this would have been a black space but because I've got old footage it shows that I remember having to like precisely time like the record it's not like now you click record it records instantly it was like a cut like a one two go that's what would happen like for it to spool up the tape and then start actually recording so obviously what happened there so I was something I wasn't happy with and I watched it through and then I tried to get the right timing and I missed it a little bit the bandicoot is that the bandicoot being killed awesome sorry what what just happened there what even oh so oh here's some stuff oh my god I've killed them no dude really stuff don't do yourself that's another voice that I decided to come up with yo dude oh sorry what excuse me what is he french I didn't remember this at all for a personal whoa I'm assuming that they said what's his problem and no idea or something I never really learned you know what this is I had a french dictionary and I think I was like looking through how to say things this problem like praying but the way he does not look like he's praying he looks like he's contorting into some sort of exorcism but what I love about this is that the bandicoot is just to the right oh god like I got the floor down but you know I couldn't really do anything about the rest of the room so just things and just like plotting around like dying oh defender yep he's definitely a question he's definitely we could be catholic are we look there's loads of it oh yeah also if you look at the background here trying to do other things so if you saw Jurassic Park 5 it was all like blue carpet it was like just basically on the carpet me the camp called it and then I got this mat and I think it was from like games workshop or something and the trees as well like some terrain and then the stuff at the back I think I was making out a paper mache so the grey one was supposed to be like a rock cliff that I made and I was sort of painting that and then the one to the right this weird looking thing that pops in a shot every now and again it was supposed to be a tree reminiscent of the tree from like Jurassic Park where you had Alan Grant and all and the kids sort of just like going to sleep in it that was like but I didn't know what to do with the background because obviously I couldn't make it just a huge thick tree I guess I could have actually I didn't think about that but I just had like the top bit there but I don't think I ever finish these it was basically like oh what do I have on hand let's make a scene about that the bed from the start can anyone know where to get some food and then you've got like Wallace and Gromit slippers in the background here though wouldn't there be some food on the plane you know the plane was destroyed I don't think there would be but see there's loads of fish you can cut out oh yeah you're right do you have a fish in it or a fish in it you see this sort of thing is like inspired heavily by lost so with Jurassic Park 5 it was like dinosaurs dinosaurs dinosaurs and then with lost it sort of opened my eyes up to anticipation and build up and just generally like how people would survive after a crash or an island which is why now we're going into oh what are we going to eat which is something that I would never have thought of so this is a river I assume I assume this is a river and that's the water there's a plastic bag why not well for one you can't drink it see water have you ever seen the film open water or anything like that I went to cut it there because I didn't know what the film was called who told you to drink from it stop nobody I just thought it would be oh my god I'm an idiot I'm not going to cut something they're supposed to be fishing rods but of course I don't have toy sized fishing rods and this is him pulling in a fish and they all help but there you go they've got a fish fire is working I was pretty impressed with that I had like I had wind up an LED to a battery then I tried to make it look like a fire but with some help from some friends of course but what troubles me is that's a big fish and from where I can see we're in the Pacific Ocean there's no fish around here they're more down south there's no big fish in the Pacific Ocean but as long as we've got food I'm happy unlike those other people who weren't looking for food those other people where do you suppose they've gone I would think they're still looking for food they're probably camping out setting up traps I'm glad I'm not out there so is this cutting to the people who there's still some fish left nope this is the next day never mind I've got a surprise for you stop picking berries now I've got a surprise for you roughs the head up in a bandage really great you'll love this you'll just love it you'll just love it you'll just love it just keep on going I love the random cuts to the old footage and of course this is like a homage I assume to the breakfast all seen from Jurassic Park see what I found kill it it's food cheese run of course this is like the lost world scene it takes a picture of it and the stampede ensues but like I like those little t-rex in the background no no you don't understand I just bought this for myself a little getaway well before you do a big confrontation how can you prove it I've got tickets see here oh okay just so having to book the same flight it's fine I've got it on camera where do we get the chair and table from from the beginning it's a mighty thin fly they were on moons years ago I tried to make this character like the small one it just sounds like he's bold it's a mighty thing fly oh that's the picture he knows what's happened for what well taking this do you know what this is oh my god I put that in the film it's like some sort of giant frog this thing oh wow I don't know why I had it this is the weird when I was a kid again weird I had this dead frog I know weird story I just kept it in a box I think I was just fascinated I was like whoa they look so cool I just had it for like years oh god knows what really I don't know why my parents didn't just chuck it cause I got all our sons a bit weird we'll let him keep the frog this is like oh this is the perfect time look giant stuff right and these went round in our ages neither were these flies and now with this picture I think I know what's happened to us what went back in time let me explain something we went back in time let me explain I'd love to hear like how she fade like it's true well the earth has titanic plates some go together some rub against each other nice camera angle it's like cutting yourself when you cut yourself the skin goes apart from each other and blood comes up in the real world that blood would be lava and becomes land what's this about someone cut my leg open I love how this is me like I've learned a thing and in school and now I'm gonna put it in my film when our plane crashed we landed on this when the land came through all the skeletons from all the years and years millions of years ago something happened then so what are you saying there's a load of zombie animals around you why does it sound like that now I'm just saying don't go on this island alone oh honestly what did my parents think they must have I'm gonna ask my parents like did you ever just listen on the door to me recording this oh my god it used to be like a bloody psycho child can you remember the first time we met oh yeah is that a carnival place a carnival place hi a regular meeting a meeting of the minds hi hi you can tell I thought about this one for a long time I don't know they're a bit of ripoff well suit yourself oh clothes clothes now this scene probably only exists because on one Christmas or birthday whatever I got this toy and I thought it was so cool I'll have a go for you wow wow you got one oh wow I must have thought this was so cool well I don't mean to brag but you know you got a ball what's your name my name's Richard what's yours Becky how about this machine oh and this I remember this I was like oh this is sweet my gambling addiction started from a young age try it once more oh well no come on we'll do it again already I had a great time I lost all my money not to go on the one-hand bandits again yeah right hey wait Richard right what's your phone number that's still going on the classic romance when do you think this is the end can I have your number it's winter so it will be darker yeah you're right this is for you wean man you said it's winter so it's darker I thought it was south what does he sound like now I've reached my extent of what accents or voices I can do so now be told by this they have been apart all these years and I've never seen anything above trees trying to think who's talking the late 20th century has aroused a lot of scientific discussion about the era of extinction oh no ok so I think that was that character listening to everybody else thinking that oh he's just making this up this isn't true and now we're cutting to his flashback of a talk that he attended it is not hardly a new had first demonstrated that species had first came extinct back in 1786 I'm so enraging of Wikipedia or something that extinct had been accepted by scientists for nearly three quarters of a century did not often did not often concern on the contrary reading is hard guys however beginning in the 1970s two developments began to focus on the extinction in a new way first was the recognition human beings were now very numerous and were altering the planet oh no my shame polluting air and water perhaps even global climate change hey there we go we're on to global climate change I'm at my real great at Thunberg here was the knowledge about the dinosaur it had long been known that all dinosaur species had been extinct now it proposes that it wasn't a meteor or anything that had ended the reign of the dinosaurs it was because they changed their behaviour that's me trying to go between shots I must have realised that I said change and then cut it so when I started went you had a question dinosaurs were widely distributed around the world and if you were saying that they didn't die I think that's like I've been like this guy's a bit of a dude I'm gonna go away from him because of a meteor or anything but because they changed their behaviour it seems unlikely that they changed all at the same time and that there may be some remnants of them still around today are you suggesting some sort of island and I'm wondering if you would like to come with me since you're so keen on this idea of changing behaviour you're so keen on this idea of changing behaviour wait so this guy just came to this lecture and he's like hey come with me on a journey to find dinosaurs on an island tomorrow at the airport we're going off we're going off we're just to prove you wrong I will go on a holiday to prove you wrong I rest my argument oh god you think it's you think it's been a bit cringe so far just you wait it's in the fridge now but look it's over there by the tree what is he saying that just looks like a big log no wait it's moving blow breath on the screen oh jeez these are all like the little toys I got from Yaoi's years prior or maybe not maybe I got these recently when this was recorded 15 years old I love this this is me like working with the music and I think it's from Majora's Mask it's like the animals are attacking I want to kill them wait wait I got a book on this I think that was just me legit me just saying it without recording what are the others I don't know what's that being killed where'd you go legend is all the boss music play oh wait no it's Majora's Mask the chase begins where did this come from we just went out to a store you knew that thing was after me you ran away nodding here we are now I can so see what I mean meant to do I can so see it that was them running but of course I can't have them all moving at the same time cause I'm just one person and then this is like an overshot of them running away oh god are they in the forest or is this him waking up later like he got knocked out french guy french guy that's what I called him french guy is that him being eaten by things I love the music choice this is brilliant did you run away oh wow that was brilliantly shot oscar worthy really oscar worthy that was amazing so they don't know that you're here no they don't then what how could you tell them about me and not you I think this is me doing like an abes oddball medocan impression so I'm supposed to be invisible right no I'm just saying don't be around me when I'm with them oh right so they only know that there's one sister at the moment not that both of them came along that's very hard to do isn't it even though they're like right next to each other and they're just across the way are they really they probably are look out I knew that music was going to play what's all the hurry for there's no time to explain you just tell everyone to get on the move to get out of here quickly I remember I remember because when I recorded this sound effects and music wasn't so like available you don't really have a computer in your bedroom so if you want like music to play I'd have to play it I think I had like a CD Legend of Zelda music on a CD and I had it in like a CD player portable CD player and some speakers and I clicked play and they had to time it right with the camcorder oh man whereas now you can just go and you go to youtube download a sound effect and there you go you're all sorted but jeez it's so crude though looking back at it move bop bop bop bop I have no time to explain but we must move moved yeah that's funny what oh my god I just got it I got it you said we need to move and the guy just went hey I moved no don't be alarmed this one's a bachelor and if you haven't noticed it's been following us all the time hold on it's a bachelor did I really mean to say a bachelor the triceratops this one is a herbivore which means it doesn't eat meat hey this is just like the one I saw before in the picture it's a bachelor guys watch out it's single and ready to bingle I've been following his tracks before did you see where he was cos I knew he was around here still but then finding him was an easy part like I say no reason to be alarmed like I said there's another triceratops over there we need to get a move on they'll be here in exactly an hour we need to get moving it's good to see you too here how did you make it oh no oh he has some bad news good lord the raptors are coming we'll have to split up take only what you need at this point I'm like right okay I've gotten bored of this actual plot or trying to have some sort of character development bring on the dinosaurs we've got to stick with people we don't know just in case like you know if they die we're like okay we don't really care now we really should split up into three groups right now that everyone's split into four three groups I can't even keep track myself three groups no three groups you said you'd seen something I can feel you as well alright we'll follow you it's not a dinosaur game is it I love that I don't know why I thought that was a great idea I know I'll give this guy like we talk like that and that's just the way you talk because that's hilarious or even understandable the pilot's voice has changed about five million times look it's here look they say dad look is that the french guy the only remaining french guy's son did he say dad I think he said what is going on in my head it's impossible what all the commotion about the world I remember I just recently got this because this was like a really rare thing do you enjoy the RV I lost world RV I thought it was so cool I was like I can use this in my film this is brilliant how the heck did that get there you're telling me look there's no movement inside by tomorrow we'll go in right and this kid just appeared out of nowhere and I don't know why hey look some actual VHS's that's probably like me putting in Jurassic Park and then playing that music and then putting it down and I remember I was really proud of this like I wanted there to be glass on the RV doors but of course you know I couldn't actually get little panes of plastic or glass so I got some cellophane cut it to the right size and some blue tech and stuck it on the inside that looks like glass I mean it doesn't look like smooth glass but it looks like a reflective material and then put it on the door as well yes here we go I think this is supposed to be a dream I think God knows it's hard to do it hey look at him he's hopping away look at those playstation 2 games good lord wow the mummy returns I know castle town it's perfect and that's my high school bag over there wait maybe it's not a dream is this like the next day I can't remember I think I remember filming something separately with this I'm gonna have a look inside yeah I remember the thing is right this music is playing all the way through as if it was like a normal track sounds normal but what I had to do is pause the music and then get the right timing for the camcorder to play and start recording and then click unpause on the audio for the cd oh but I remember being really proud of that it was like a technical thing that you wouldn't really think about like nowadays it wouldn't even be an issue but then I was like oh I need it because otherwise it's gonna jitter and it's gonna stutter and it's gonna sound weird but I wanted it to sound like it was playing all the way through then you can see the blue tag yeah you see that switching to this audio sounded fine right that scene I remember being so proud of that oh there's a little bit of a skip there oh my god there's a lot of points now this isn't a masterpiece anymore ah yes a door opening by itself perfect and you can tell like this is where the music and the soundtrack goes a bit like ooooooo and I was like oh this would be basically what I used to do is I used to listen to songs and then like see it in my head and I still kinda do that now you see that in the island stuff but I was like oh how about he goes in and he sees blood on the floor and that's when it's like ooooooooh maybe everything's not all hunky dory happy and look there's a dead person and then there is a dinosaur in here hehehe like a what? like there's no front on it oh my hand oh no it was a dream it was a dream I'm right this is like him waking up hehehe oh it was all a dream but there's a strange man what are you all people doing here who are you shut up classic classic so where'd you come from shut up so obviously I thought that was hilarious olives follow me and bring the boy too oh that's weird oh that's weird bring the boy too shut up I thought that was hilarious obviously shut up we're doing quite good at right now ok so that new character's like stay away from the RV there's something in there that's bad don't touch it there's a creature in there yeah you're right yeah booby booby booby booby booby well said oh my god yeah oh but there's something in there there it is look at it just the trees come on let's keep going so is it a storm coming it's hurry up ok ok so they decide not to go into the haunted RV but will anybody else oh there's me french and german dictionary hahaha nice choice of music here beautiful I remember looking at this, this is so cool I love this place cause you could get the camera in cause it would open up quite a bit look at that, that was a perfect cut there I was happy with that one it's not fair now I think I've fallen up to here but I can't see whoa what's with all the hold up what's with all the hold up this thing is pretty big and there's really loud music I think I just cut it if I remember right well can you hear the music the sound I just bring the fourth wall there can't you hear the music the sound well just be my imagination let's go it must be my imagination look at them all go look at me trying to work this out with me hands it seems to be some sort of portable laboratory or something oh my god everybody you gotta come see this oh my god live whatever it is no why is there like a random dude with them no I think I should check just mind my way mind my way mind my way this quiz seems to be knocked out cold oh well that's okay oh no oh no oh no so what happens here is he falls on the creature I remember that I didn't want that to happen there was just something that happened I sort of went with that I was like oh no it's fallow I'll stop recording what if this is how something happens so he falls over knocks her and she falls on like this music and when the music starts it brings this thing to life and that's an opening of time oh no ah the classic killer music and that is where it ends oh my god can we get one more of that oh no oh no my god that is probably the cringiest thing I think I've ever done I think I remember as a kid I used to look at this and I used to think this was like so cool like this everything I'd done so far I was always pushing myself okay I've got a grass mat we'll use tomato sauce for blood oh we'll actually get sand for the beach and stuff even though it lasted 2 seconds I liked the way it was just like one baking tray otherwise I would have had like sand everywhere and my parents would have hated me it's terrible it is absolutely terrible but it was just something that I was like no I need to show this I need to see how bad this actually is and it's bad but you know for like the first time I was trying to maybe develop characters try out camera angles work with music because I've never really done that before while doing this like really outdated like stop stop stop stop recording thing I am so sorry well I don't think I'll ever be looking at that again it's always been like because I actually upload the trailer about 2 or 3 years ago thinking that I was going to do this I was going to react to it and then I was like nah this is too bad but you know what anything you do as a kid and you think it's embarrassing or um you know when you get older like nah delete that delete that don't don't ever delete stuff like that because you're going to get older and look at this and be like wow this is where it all started jesus I want to say thank you for bearing with this this has been oh horrendous but if you enjoyed the video leave a like until next time which we won't be watching anything similar good I think that's the last one I'll see you later bye bye really have stopped wasting the precious battery


People most likely they marry somebody who they work with, which can be good, but it sounds too convenient to me. And in general, you're only doing it for convenience, usually turn out to be the wrong thing. So you sit next to somebody and go, well, that's the world. That's all my options. And you haven't thought it through and use common sense and logic to make a plan. So number one, you need to create the criteria. Number two, you got to make the plan.  That's the three ways to overcome self-selection bias.


So we do have a couple of minutes for questions before we close the session and we do have two microphones in the room as well, so just raise your hand if you want to comment or reflect or ask a question. Crystal Kerr, I have a question and it's difficult to do all this at once. I mean you don't care about the device, just do great content and you know everything will be good, but should we just you know go mobile first and not think so much about the more stationary you know devices out there? So yes I think using mobile as a lens or a catalyst through which to make decisions about how to prioritize and focus and cut things down is a great tool. However I don't know, I guess it's like I work with a lot of big corporations and they don't have the luxury of thinking about their problems as if they could burn everything to the ground and start from scratch. People have websites that have tens or hundreds of thousands of pages, they have legacy content management technology, they have existing teams of people who are responsible for creating and maintaining that, so it's not like they get you know a clean slate to start from. So I do think mobile is a really useful tool but I don't think that we can necessarily just say like let's start there because the starting point is really still has to take into account everything that we already have. And by neglecting other platforms by the time you've converted all your content over to mobile and you've neglected those other platforms, next thing you know we're gonna say okay now what's our Google Glass strategy or what's our you know rabbit ears strategy. I can't get that out of my head that was awesome. So it needs to be, essentially it needs to be agnostic, it needs to be content-first is the other phrase that's thrown around a lot, right? Not mobile-first, just focus on the content you know agnostically speaking. You did throw out a lot of numbers considering the digital divide and do you think that will change gradually or quickly or will it stay the same? I think that within the next, so estimates from McKinsey state that by 2025 there will be between two and three billion new users of the internet worldwide. So it's like within you know the next decade we are gonna see the population of the internet triple. And even in the developing world there I mean there's obviously a huge untapped market for people who do not have internet access in in traditional ways. I also think the growth of smartphones and tablets and the decline in PC sales suggests that even people who might have a desktop computer at home now may not choose to replace those and you know trust me it's like I'm not I'm not saying that the desktop's going anywhere either but that will still be an important component of how we go online. But I think as Brad made the point really clearly the only thing that we can plan for isn't you know oh who's gonna be using what device it's just that we have to acknowledge that there's gonna be new internet users and we're not gonna know what device they're coming in on. Especially just this week all the internet.org stuff if you saw Mark Zuckerberg spearheading you know the campaigns to try to you know increase you know access to the web especially to the developing world I think it's exactly the case. I don't think that we're gonna see a slowdown anytime soon but again you know as more and more people get online there's going to be new technologies emerging and and we have to solve for that now rather than being a lot being so reactive to you know what we could see right in front of us right this second. Last chance people. Who makes websites in here? Okay. Who makes websites? Just out of curiosity. Okay. Alright. There's a question back there? Yeah over there in the back. Finally. Yes. Hi my name is Bjorn and I have a question for Karen. Working a lot with content obviously. In your opinion what is the most future friendly CMS or CMS? I joke about this because I'm laughing because I get this question every single time. I'm like I feel like I should have a button printed up that's like I can't tell you what CMS to buy. You know that it actually is a very good question and the fact that I get it so often to me suggests that this is a real pain point for a lot of organizations. I've also had conversations with people who are like where I'm like yeah you know your CMS isn't gonna support dynamically targeting content to different platforms and I get this look from people where they're just like what do you mean like isn't that what we have a CMS we just spent like $11 billion putting a CMS in and I'm like well no your CMS was never intended to publish to anything but the web like that's all there was and so it published to the web and you know it's kind of it's kind of like you're coming along now and saying well you know why doesn't my car go drive on water well because you didn't ask for it to drive on water we just thought you wanted to drive on the road so I will say that I think in the next two to five years there's gonna be a huge amount of innovation in this space and what I usually direct people to is to look into what's called decoupled content management so the tools that provide that today are typically systems that were aimed at like larger enterprise problems that are companies that had to support print and web publishing from the same source of content those types of platforms are probably overkill for all but the largest enterprise publishers but I think there's a lot of work that's been done in that space that will make its way to web publishing in the years to come and I'm seeing interesting things happening with like people essentially hacking together decoupled systems from existing web publishing tools so like using Drupal as the back end and having that handle all of the content authoring and storage functions stick in an API in the middle and then using another system like typo 3 to handle all of the front-end pop display and publishing on a particular platform so it's all I can say is I don't have an answer but watch this space because it's gonna be a really interesting times for CMS vendors in the next few years as from I come from a WordPress background and I just recently discovered the advanced custom fields option it's not quite you know getting to the root of the problem but as far as just making more structured content instead of these big blobs as Karen said it's really nice you could just define what fields you want and it's really quite nice because you can remove all the extraneous crap and just leave the fields that that you know your team needs to populate which is nice all right thank you Brad and Karen for coming and inspiring us hey thank you