We have no idea where our food comes from or what's in it. Too much sugar, too much salt. And right now we have a culture of giant portions. Waste is a major concern. Literally it's insane. I mean think about an oil company that pumps out the oil on the ground and then throws away a third of it. It was so important to have locally sourced food is because that is what we saw during COVID. The communities gathered one little fist of food and whatever they had and they shared it. First the communities who were in charge and therefore equality and ensuring that each community can become sustainable is extremely important. All the talks about sustainability of food system, equal distribution, it all stems from being a responsible person eating healthy and ensuring that you have respect from the pastures to your fork. But the problem with the food system today is that it doesn't reward farmers and people like myself in the right balance for what we give as an effort in producing food. If we can make sure that the average citizen is more aware of what kind of efforts go into food production that by definition they will also have a better understanding of what the actual value, not only the economic value but the absolute value of food is and therefore treated in a different way than we sometimes do. We are focused on seeing how we can eradicate hunger. There are a lot of economic prospects for the cassava. Cassava can be used for staple food as industrial uses and also we see that the Niger has a comparative advantage over it as a crop. In Mexico one of the biggest problems is the pricing in food because it's on healthy and eating healthy it's expensive. There's a lot of diabetes in Mexico, the levels of obesity it's unthinkable. The first and the best place to start is with education. There are about 1.2 billion young people in the world and 80% of those live in rural areas. There are e-fed funded projects where they can go and get the right training and the right knowledge. I just created a very simple dance. We put it on TikTok and to our surprise it became a viral sensation. It's not just a dance but it's a petition to get young people around the world to understand the importance that farming has for our future feeding. Aquaponics is a really elegant solution because it mimics nature in the way it sustainably produces food. It grows produce that is of extremely high quality, extremely fast and in very small surfaces. You can grow in a city, you can grow on a rooftop, you can grow in fertile land because you essentially don't need any soil for it. We found that nitrogen concentration in many states in India is eight times higher than the ideal amount. Over fertilization creates a negative return for over 10 million farmers.  Fundamentally, we have to change our core values, focus on sustainability of how we produce our food and the well-being of those who consume it to make sure that that's available for everybody. We have to start investing in the next generation when it comes to how we're producing our food, change incentives to think much more long-term than we do today, guard our natural resources to make sure that our food system is not increasing the calamity of climate change while also preparing itself to adapt to all the volatility that awaits us. No one should be left out from the farmers, to the policy makers, to those in the public and private sector. Everyone needs to be brought to the table. Create a system that is profitable for the 130 million farmers in India. People will take risks and do new things and grow only when you have a stable platform. We've got to get going. The time for talk is over. We're running out of time. In fact, quite frankly, we've run out of time and we've got to just start getting some things done. Wow, welcome everyone. Thank you for joining us today. And what a great film and way to start this event. So thank you to everyone who took part. I personally am delighted to be here with you today. My name is Sabrina and I'll be your host today. I'm not sure if many of you know this, but I actually come from a pastoral family. My mother grew up in a small farming community in rural Somalia, and I learned from her how difficult life can be when you depend on the land to grow your own food and survive. That has never been obviously more true than today. And as you all know, we're in the midst of a global food and climate crisis with the pandemic still raging. By Christmas, up to 12,000 people a day could die from hunger.  And in addition, the world is not on track to meet international targets for stunting obesity, diabetes, and wasting. 30% of the food that is produced in the world today goes to waste. 30% of greenhouse gas emissions come from the way it is produced. And one third of our land is degraded. That's obviously an immense threat to productivity. But this is also a hopeful time. Around the world, people are rising up. They are stepping up. They are demanding to be heard to address climate change, to provide justice, to ensure equality, and to ensure health and wellness for all. That has never been more important than now. I became a Goodwill Ambassador for the United Nations International Fund for Agricultural Development, not because agriculture is particularly a trendy topic, although that is changing, but because food has the power to change real people's lives across Africa and developing nations, but also across Europe and North America. We all need food to survive. But behind the food we eat are the faces and silent voices of the farmers who grow it. These are the mothers, the fathers, the children who wake up early when the sun rises. They do the hard work and plant the seeds needed to feed the world, but they desperately need greater investment in order to help local communities. And our world is resilient and healthy food systems. I really believe that they are the solution. People care about these issues, and millions of global citizens have made their voices clear. They want our governments, our leaders, and private sector companies to shift the food system and get it working for all of us. We have to invest and empower vulnerable people along the way and find new ways to feed a growing world sustainably. This is why I'm thrilled to be here with you today and to discuss how to use food systems as a force for good in the world. We all know that these are things that can be done and undone, but we must take action now. That is why today is so important. Ahead of next year's UN Food Systems Summit and the next Climate Summit, we really don't have a moment to lose, and we can all play a role. So I am absolutely delighted to now introduce Agnes Calabatta, the UN Special Envoy for the United Nations Food Systems Summit. She's a trailblazing woman and leader who really needs no introduction. President of Agra, the Alliance for Green Revolution in Africa. She's also served as Rwanda's Minister of Agriculture and Animal Resources. Agnes, over to you, the floor is yours. Thank you, Sabrina. Thank you for those introductory remarks, but also for the introduction. It's a challenge coming after you, but I'm going to try and do justice to the tone you said here. Good. So I'm really happy to be joining you all at this Malt Patina event at Wagengen and I appreciate all the organization that has gone into making this happen, this event happened from EFAD, from Wagengen University, from private sector, and from the government of the Netherlands. Really, could those be getting us here together today to discuss a very interesting topic. As you might know, last year, the Secretary General launched the Food Systems Summit, the 1021 Food Systems Summit, with only one goal in mind, to unleash the power of food systems to drive progress against all 17 SDGs. And we have a lot to think about when it comes to food. Food is everything to us. Food is, yes, it's what nourishes us, but it's also what brings us together. It's what brings us together as families, as communities, and as nations. Our food is underpinned by our culture, by our economies, and by everything that we care about, especially our environment. But what we are going to talk about here today is not about the importance of food. No, food is important, but what is important here today is that we discuss how our food has the opportunity to help us change everything, change how we deal with the question of hunger, but also change how humanity is with the question of health for people and the planet. And I'll repeat this, it's extremely important that we discuss the challenges ahead of us, the power of food and food systems, to change hunger, to change health, and to change the health of our planet, and the health of people. So how are we thinking about it from a food systems perspective? From a food systems perspective, we've come up with a number of ways of looking at how we can help people. How we might get this whole thing moving. But there are challenges, and we are going to build on what you've talked about here. And I just wanted to tell you, to respond to one of the questions that I get, that people ask me all the time, and around what gives you hope, what makes you think that this is going to be successful. And I keep telling them that I've seen some of the most difficult situations turn into some of the best successes of the world because humanity has the ability to do that. And I tell them the Rwanda story. Where people look at Rwanda today and they say, oh, there's a world miracle there. But Rwanda is not a miracle. It's the hard work of lots of people that have only one thing in common, a future that they don't want to look like their past. So here in our food systems, we already see something. We already see that we have a lot of things that are broken. And we need to agree that we need to fix what's happening in our food system. COVID-19 has highlighted a lot for us, a lot of what needs to be done, and we have an opportunity to come together and do the right thing for our people and for our planet. But we have a number of issues going on in our landscape and in our environment. We have trust issues. Let's be honest. Let's talk about some of the things we don't talk about when we come together. A lot of us don't trust the private sector. A lot of us think the private sector is not working for a lot of countries. It's not working for a lot of people. It's not working for so many things. And if I just give an example, if you look at some of the reports, for example, a report that came out last, I think it was there before last, talking about consumer goods, the companies that are in the Consumer Goods Forum that only 32% produce safe food. I'm saying I'm reporting. Or when you look at the study from the World Economic Forum, SDG challenge, there was a study around how private sector is behaving towards SDGs, which suggests that only 79% of companies report against their emissions. These are some of the things that underpin that lack of trust. But is it enough for us not to engage private sector? Is it enough for us not to have a conversation? Because you see for me, where some of these challenges exist, I also prefer to see possibilities. Let's us look at what governments can do to change some of the subsidies they are having into how we might drive for better outcomes among some of the things we care about. Let's look at how individually we put so much demand on our environment. Our demands for what we eat is definitely going to be translated on demands into our environment. So we do have a responsibility there too. But I also want to reach out to our civil society colleagues. Not engaging is not a solution. Not engaging is not an option, given where we are at today. So we do all have a responsibility to engage and make sure that we go forward. We have a number of things that are stake. And I want to highlight these as goals of the summit. Number one, one hungry person today, amidst the plenty that we have, amidst the knowledge that we have, is one too many. So we should not be having hungry people. Number two, we need to be modest on our demands on our environment. We are our consumer demands are such that we definitely, as I said earlier, are wasting a lot of food, but also are not commensurate with what the environment can do for us. Number three, we are contributing to climate change whether we like it or not.  Maybe many people around the world haven't seen it, but we do live it every day. And for me, I'm determined to see this change. Number four, livelihoods and equity of livelihoods. Look at just how many people were thrown off board by COVID. Just how many people, I mean, it is heartbreaking to see some of these developed countries. Let me just be honest with you, lines and lines of people looking for food, waiting people who had jobs yesterday. So there must be something we can do around the deep things. Number five and last, our world is now living through all these challenges and it's been challenged every day. We must build resilience of people and the planet. So there's no question around it. We must build resilience. So these are the anchors of what we are calling action trucks. And what I would like to encourage you to do is to engage all the action trucks, ensure that as a private sector, you're bringing your best because you already have a lot of stuff that is going on and you want to build on that. That you're bringing the best, you're putting your best food forward, but you're also challenging the action trucks. You're making sure that what is there is good enough for the type of ambition we need to have for this time in our world. We have to have a very high level of ambition. We can't just do stuff that makes us feel comfortable. We need to ensure that there are businesses for our children tomorrow. We need to ensure that there's a world for us tomorrow. So our level of ambition is going to be very, very, very important. So do challenge the action trucks. Do engage. Ensure that our ambitions are bigger and better for the future of the planet we are engaging with. Next, we are designing this as a people's summit. In designing it as a people's summit, we have a number of dialogues that are going on at a country level. We want you to participate in these dialogues. And if there's none in your country, please ensure that you're advocating for one. And if still there's none or you want to engage differently, go to the independent dialogues platform, which is available online. Do engage and make sure that your voice is being heard and make sure that the voices of your networks are being heard. So make sure that we are reaching out to so many people. Last year, I mean this year, last month, we ran on one food day, we ran a really trying to reach so many people launching the food systems dialogue. When we did that, we were able to reach 2.5 million people in one day in 24 hours. My hope is that by the time we are done the next 10 months, we have reached 5 billion people. Because at the end of the day, this food system, this idea of food, this problem we are trying to solve is a very individual problem. Each of us makes a decision to eat three times a day and we must give each of us a chance and a choice to decide the future of our food system, knowing fully well that we are challenging our food system. The good news is with this summit, there's an argument that we must do something. With this summit, we are recognizing what is broken. And with this summit, we have an opportunity to come up with major global ambitions that can scale the right way. So this is an opportunity of a lifetime. We must use the opportunity the summit is giving us to bring the best ideas forward, to go through the challenges we need to start through, to go through the discussions we need to go through, but agree on the future of our planet. So I want to end this keynote with a call to you all. I would like to engage, like I said, I would like you to ensure that other people are engaging and I would like us to make sure that we come to this summit with our best ambition. We come to this summit ready to challenge each other and at the end of the day, we need to make sure that our world is changing because our food system is ready for a transition and we need to be part of ensuring that that transition happens. So I look forward to being part of the conversations that are happening in the next two days and I look forward to being part of advocating for the changes you will help put forward. And then part of ensuring that we actually have one conversation and that we listen to each other and that we build trust among each other. So I wish you a good meeting and thank you so much for inviting me. Over to you, Sabrina. Agnes, thank you so much. That was perfectly said. Now, with less than a year to go into the UN food system summit and the need for a systemic transformation of our food systems, I think we can all see the road ahead. So I'm delighted to introduce the panel moderator for our next session, Pathways for Change. Karen Soh may look familiar to some of you as she is CNBC's anchor for Squawkbox Europe. Karen, please take it away. Let me extend a warm welcome from the CNBC Studios here in London. We've spent most of this year on the network talking about the economic challenge of COVID-19 and part of our DNA is explaining the story behind numbers. The World Bank was issuing a report suggesting 690 million people were already the chronically food insecure before this crisis. We know supply chains have been disrupted, impacting their delivery of food. Many countries have a twin crisis to contend with the environmental impacts on top of COVID-19 this year. There are price fluctuations that we've witnessed in commodity prices, also currency depreciation driving up the cost of those food imports. So the situation is urgent today. It will be even more urgent tomorrow. I want to pick up on what Agnes has called the 2021 UN Food Systems Summit to engage with a wide range of stakeholders. Today with us we do have a wide-ranging group of speakers from Europe to Africa to ASEAN. They represent farmers, business, government, youth, chefs showing the diversity of who is involved and what is required. We're going to use this platform to talk about opportunities, priorities, and bold actions required to support this ambitious agenda for the Food Systems Summit. So let's introduce you to the speakers we have today. Dominic Waray is Managing Director at the World Economic Forum. Dominic has a responsibility for web's climate change and water security programs. Also joining us today, Esther Panunia who is the Secretary General of Asian Farmers Association for Sustainable Rural Development. So Esther works with a regional alliance of farmers in Asia which means many small farmers on the front line of food production. Alan Jo, the CEO of Unilever. Unilever as many of you know is the home to some of the biggest household brands in the world. Also has a huge footprint in emerging markets which is key as we talk about food security. Massimo Batura, chef and food systems activist. I'm going to call him a national treasure in Italy. He's one of the top chefs in the world and recently the UN Environment Program recently appointed him as the newest goodwill ambassador to help fight food waste. Kate Robertson who is founder one young world. Kate was the chairman of the advertising giant Havers Group working with some of the biggest brands in the world and now brings together some of the brightest young talent in the world giving them a voice through her platform. Also on the line today, Sonny Figuezi who is the co-founder and group CEO of Orlam International. Sonny is an influential voice in the sector for many years as the head of an agri giant. Also the chair of the World Business Council for Sustainable Development. And joining us by video today will be Geraldine Matchette who is the co-chief executive officer and chief financial officer of Royal DSM. And many of you as you know Agnes Calibata is on the line who you just heard from in that introduction. I'm going to ask for some opening comments from all of our speakers today and we'll ask you to keep it brief so we can kick it around the group. First up I'm going to toss it over to Dominic. Dominic you've spoken on this thing the decade of delivery for the SDGs and the Paris targets. What will it take for food to be central to this delivery? Thank you Karen so much. It's a pleasure to be with you and a delight to engage in the conversation. So as we heard from Agnes who put it beautifully it's absolutely clear that to deliver on the sustainable development goals and the Paris targets a systems approach is needed. Food sits at the intersection of all agendas with food and agriculture touching and all 17 of those sustainable development goals. So we must look at solutions that bring about co-benefits for instance nutrition and nature, dietary diversification and reduction of deforestation, innovation and job creation and so on. We must also look to problem solve by bringing in many diverse stakeholders to co-construct those solutions especially those who are often left out the pharma communities, consumers the small and medium enterprises entrepreneurs and technology pioneers and youth together with public private and civil society actors. There's tremendous knowledge and networks and motivation to co-develop these solutions and there's also this sense of urgency that needs to be shared to unlock these problems. So the opportunities are there. Now if food systems are transformed the economic impact has been valued at an enormous $10.5 trillion a year in value by 2050 that's from the Food and Land Use Commission but good and land but good land use systems generate hidden environmental health and poverty costs and benefits too. These costs can be estimated at almost $12 trillion a year so there's a $2-3 trillion a year socio-economic deficit in our current state. This means that productive and regenerative food systems that are good for people good for the planet and good for the prosperity if we get this right can actually create up to $3 trillion in business opportunities and over 175 million jobs by 2030. So we deal with those problems we find those co-creative solutions and there are real upsides in economy and jobs but reaching these opportunities requires those new models of collaboration and that's why today's event for instance which reflects an incredible collaboration across 13 organizations from government, civil society, business and others to come together to support the United Nations Food System Summit is so important no sector no stakeholder and no entity can deliver the food systems transformation of tomorrow alone it's so clear that we must increasingly reach across the aisle to bring in young leaders diverse perspectives new technologies whilst also asking the really quite tough questions of each other to ensure that no one is left behind and that we meet our health and environmental goals and then transform food system together that's why it has to be a decade of delivery and that's why it has to be a decade of collaborative delivery in the world of the farmer we have nine harvests remaining until 2030 to get this right and to put into perspective the urgency it's not only focus on the what but as was said already to shift to the how and how we can do that together so the food system summit next year is a great moment to build towards to accelerate action towards the sustainable development goals that decade of delivery and to conclude I'd say it's no longer about my thing being the thing your project that project this project rather it is about creating platforms to work together to deliver at scale in a way that is healthier for both the planet and for people thank you so much Karen Dominic thank you very much for those remarks I'm now going to toss it over to Esther as head of the Asian Farmers Association and wearing your hat as a member of the advisory committee of the UN food system summit what must happen to ensure the food system summit is a people summit this time and to ensure inclusivity for farmers as key stewards of the food system thank you for your question Karen and good morning good afternoon good evening here in Manila we like the word people summit because it connotes inclusiveness so the most neglected the most marginalized can come to the meeting and be active participant in the discussions we like the ambition that this is a solution summit because that means for us that we do not just talk about our challenges but rather provide solutions to the problems at hand but what needs to be different are two things we think one is how do we involve in this summit the family farmers all over the world especially the small scale family farmers who compose 70% of all family farmers and who produces 80% of the world's food they are the landless farmers agriculture workers artisanal or small scale fishers pastoralists and herders and many of them belonging to indigenous people's communities living in rural areas sometimes hard far flung areas we need to be involved in the summit as active participants so we need our voices and our experiences to be heard and listened to in the key processes of the summit and our recommendations to have a big weight in the discussions and be considered so second what we do with the solutions that will be identified in this summit we hope this is just not talk but at the end of the summit there will be clear investments clear partnerships multi stakeholder processes in terms of research and innovations capacity building and financing or investments to carry out the solutions that have been identified we hope that this people's summit will be the end of major summits and the next time it will be monitoring sharing experiences on how we have implemented the solutions that we have identified in the multi stakeholder process of the food system summit thank you Esther thank you very much I'm not going to switch over to Alan because Alan the food system summit will be different because of its focus on solutions I want you to weigh on how effectively to focus on these outcomes given this is exactly what corporates do they set targets and then try and come up with solutions to hit those targets for shareholders thanks Karen let me just give two short messages you've got a lot of wonderful panelists so I'll try and keep it very brief the first message is we have a unique moment an opportunity to create a collective an ambitious vision for our food systems we should be asking ourselves what is the food equivalent of the one and a half degree and a milestone and goal on climate change how can this summit be the COP 21 for food the second message is we really need to bring stakeholders together from across the food system to solve this problem too much decision making is made centrally by the global north I couldn't agree more we need farmers smallholders workers young people entrepreneurs academics and one important stakeholder is the private sector the private sector helped with the ambition of the Paris Agreement and we're prepared to do our part on food systems so there you go we need a big goal and a collective effort Alan thank you very much Massimo not to you because of the COVID pandemic restaurants around the world have faced significant disruptions this year how can we accelerate resilience ensuring that restaurants can come back stronger and operate more sustainably in the future Hi everyone it's great to be here sharing ideas with you guys you know I'm an Italian chef and founder of the No Profit Food for Soul and for 35 years have been part of this food economy but food is not just economy food is culture food is health and most important food is community it plays a huge role in all of our lives not just chef farmers and movers and shakers in the food industry but everyone probably if I'm here as a chef maybe the food summit is already changing you know my restaurant has always aimed to provoke our guests to see and taste things from another point of view take the issue of food waste and we do not waste anything in our kitchens if you can see the invisible potential behind the stale bread fruits fruit vegetable peels and crusts of Parmigiano-Reggiano cheese then you will be able to expand your creativity and use these ingredients instead of throwing them away not waste not wasting is a demonstration of primate responsibility changing behavior is one step to finding solution to how we grow our food how we shop for our food how we use ingredients in our kitchen people make change happen revolution starts in the field and out in the street to make this food summit you know a people summit and a solution summit there need to be synergy between the many voices in the food community we need to listen to each one you know a food summit is not just a discussion about who is hungry but also about obesity about over consumption health and weaving is not just about how to grow our food better but also how to waste less how to get the best and the most out of the investment in the food system food waste is one of the major scores of climate change we use water energy and the the product and to produce food but also what we do we throw it away it's crazy we produce food for 12 billion people we are 7 billion earths we there are 860 million people they don't have anything to eat and we waste 1.3 billion tons of food every every every the year you know and uh you know you know what today we are in a time in which people they are listening looking for solution that have a collective impact that benefit everyone climate change caring for environment investing in nature it's the civic responsibility of all it's a call to act Massimo thank you very much for that you've already challenged me how to think about my chopping board next time chopping up vegetables in the kitchen thank you Kate let me toss it over to you the secretary general has called for the UN food system summer to be a people summit and you have written there is genuine hope to be found in our young people how do you see young people taking the lead to end world hunger and save our planet so again here thank you Karen um to to not use too too much of everybody's time um just to say this representing these young leaders here so at one young world we are working with young leaders and in different positions in the food chain all over the world as Sabrina said in her opening remark agriculture is becoming more interesting and slightly sexier for this young group it needs to be the sexiest thing on the planet okay but let me just tell you a couple of the the challenges that are facing that we need to address at scale and with speed so to Elle's point about make this the COP 21 of the food system let's get on with it okay so just two things Agnes's point about trust issues and I take the point about wearing us around the private sector but I always say when things need funding let's go where the fish are swimming okay so one of the issues these young farmers and young people in the system bring to the table is that the first stage of funding that they need for their initiatives and I will tell you now if you want 200 of the best agri tech and agri business young initiatives in the world already at proof of concept call me we have them they have a problem with precede finance because even if it's small they are asked to provide collateral they cannot provide there is an opportunity here for private sector and for all of the grant money that is sloshing around the youngsters tell me there's a lot of it interesting and things like government declarations in the Malowo decoration which is 10% of government revenue supposed to be going into agriculture there is no reason we can't pull together these funds to give instant collateral for these youngsters yes some money will be lost but not all so at the world economic forum at the beginning of this year before pandemic was so massive in all our lives I did hear this plea for funding from a lot of the youngsters who were attending in Davos and I said okay we'll get we'll get money for you and we'll get it quickly so we did $50,000 prize immediately which went to a young farmer in Mexico who takes corn cobs from the corn farmers they are making a sugar alternative a healthy sugar alternative and they've been able to scale up that business very quickly so those of us in private sector or we've been in the private sector may think $50,000 is not a lot for these youngsters it's a lot so this early if you like not the last mile of funding but the first mile what are we going to do about it what are we going to do at scale okay and how do we get this moving so that agritech becomes like tech and moves just as fast and just the last point this is an elephant in the corn patch okay this is something that is going to have to be addressed I think Esther mentioned landless farmers yeah so it is not sexy for young people to go into farming when they will be not even tenant farmers they are just cheap labor so you can have all these government programs that teach people about good agriculture and sustainability and all the rest of it you know what if I'm 22 I don't want to do that I'm going to go to the city and I'm going to go and work for Google or somebody because I'm going to get more cash by the hour and I'm going to earn my wages and I won't have poured my heart and soul into land that someone else owns and is exploiting me so this question which as I say is the elephant in the corn patch will somewhere somehow have to be addressed that is to be addressed at government level absolutely no question but I have to look at the stealing of land that goes on by government agents all over the world do you know what if you can steal someone's land and farm you can damn well make a plan to give it back these are the two issues that young people who want to find aggregate sexy are facing that's me out okay thank you very much for that Sunny let me bring you in now we're running a little bit over so I might get some brief comments from you you are leading a global business you've called for mandatory reporting to go beyond financial learnings why is this important and necessary to ensure resilient food systems because as managers and business leaders we manage what we can measure so in order to be able to measure all of the other capitals that today are difficult to measure in terms of the benefits that we derive from the ecosystem to produce the food, feed and fiber that we all depend on because Mother Nature's Backoff is not set up and issuing us those invoices we do not true cost the cost of really producing food so I think ensuring that we have multiple capitals reporting and find a way of reporting nature and find a way of reporting social capital because these are the big problems that we're all gathered here to solve whether it is this group of people here today or other like-minded coalitions inspired coalitions around the world we're all trying to solve for this problem of how do we produce enough food, feed and fiber to feed a growing population without destroying the planet being right or doing right by the producers and the farmers today the 500 million smallholder farmers who produce 70% of a food 60% of them are below the $1.90 poverty line and 90% of the smallholder farmers are at the poverty line and the poverty line definition is only one third of the living income that these households need so even if they meet the poverty line they're about a third of what is the minimum living income that they need so how do we address for these issues given that this is a solution summit I think the first thing for us is to improve farmer livelihoods and therefore improve the communities where these farmers are in terms of enhancing their prosperity and we need to have technology-enabled solutions that can provide them in a consumable very personalized way mission learning enabled agronomy-nudge brain that can provide them crop care advice at a very atomic level in terms of what is the next best action that they need to take on their farm to change their circumstances we need to make sure that our supply chains are climate and nature positive which means how do we get to be deforestation free in the way it is food and agricultural raw materials that we produce which means we should have a way of being able to establish which are the sensitive hot spots around the world around national parks around forest reserves where the farmers have an incentive to encroach and plant because they have a terrible living income and they can't make ends meet and therefore they need to do that so we need to address this and I think we need granular solutions enabled by technology to have a fundamentally transformative way in which we can address these problems otherwise we will be talking in mega meta generic terms and I don't think we will achieve much having the UNSBGs or the climate accord or the biodiversity convention targets is only 10-15% of the ball game the last biodiversity targets that we had we had 20 goals to be achieved by 2020 we have achieved four 85% of the ball game is the action gap what do we do granularly to change these issues and if as a collective this one or the other inspired collectives around the world we can really find those granular pathways we would have done everybody a big film Sunny, thank you for those terrific messages I'm not going to toss to a video that has been sent to us from Geraldine Machette who is the CEO, co-CEO of Royal DSM The food crisis is not only about people suffering from hunger it's actually about all of us when we think about it our relationship with food underpins the rise of most human civilizations yet the food production system has often been the source of the collapse of those civilizations when we think about climate change the biggest risk is probably not the gradual rising of sea levels it is the fact that what will hit us first is a rapid collapse of the food production system across the globe leading to increased poverty and political unrest and the irony is that the food system is actually the second biggest contributor to greenhouse gases and therefore a major cause of the climate change itself and I have to say that this will not happen only in a few places in the world this will impact us in all countries because weather patterns are changing everywhere now we can take action but it will require radical transformation and three key things are as follows first those producing food whether it be plant based or animal based need to earn more when they change the way they operate and they adapt adopt more sustainable ways of producing that food secondly we really need to stop wasting a third of the food that we're producing nowhere is it acceptable to see 30% waste and thirdly we need to stop eating ourselves ill many of us fall in two categories either we overeat calories with very little nutrition in them or we simply don't have access to enough food and we suffer from hunger or under nutrition now in the case of global warming and climate change it took 20 to 30 years for the debate to gain traction in the case of the food systems we just don't have that time because the threat is here right now today so let's be courageous let's take bold actions let's work together and let's get moving Geraldine Matchett there Agnes you've heard from all of our speakers today do you want to weigh in with any remarks and something that may have jumped out to you thank you let me just say that a lot of what would be considered bold action is already out there like I said at the beginning we already have a lot to build on many of you have said a lot of things that need to be done what we need to do is look at partnership that we can build to be able to deliver together look at frameworks that will help us deliver as businesses but also as governments as communities whatever frameworks can help us reach as many people as we can and let me give you an example here each of the businesses we are talking to could decide to end west by 100% in the next 10 years that will still be 20% of the west we need to end we need everybody to engage every community every individual every big business every small business so scale is about building frameworks that can be able to reach all of us another example if you look at what the EU for example is doing with a strategic engagement around farm to fork strategy that looks at let's say just hypothetically speaking as an example cutting the amount of salt in food if this framework is adopted as a strategic framework for that region it will reach millions so it's extremely important to come up with frameworks that can help anchor some of the actions that we take so that all of us can act together there's not going to be anything anywhere enough coming from one of us coming from a few of us it has to be all of us engaging together so I just want to I wanted to bring that out and say that many of the actions are already known most of what we need to do is already known we just need to act together Agnes thank you we might try a quick round of responses now for everyone on some of the bold actions and as we have this conversation the pandemic has shaped a lot of the discussion that we're having the acceleration in some of these trends and that's an agtech as well the supply chain disruptions that we alluded to Dominic can you come in here as we try and get from A to B and reach these targets is there some momentum that you've seen in the last couple of months that can make a difference with the nine harvests that you mentioned before getting to 2030 and what do you think is required when we talk about bold actions from here yeah thanks Karen I think there is momentum I think the impact of the COVID-19 pandemic has done two things first of all it's revealed just the scale of the inclusion agenda as well as the environmental agenda that we really do need these collaborative partnerships and second that reliance only on official development assistance aid in old terms is going to be tough the fiscal headroom in many countries is tightening global national income is falling so these innovations are going to have to come from all sources as we've heard a couple of examples we've heard from India and the need for improved technologies particularly for smaller farmers some of the work that our colleagues at Unilever and other companies are involved with have helped with drip irrigation in Karnataka through a collaboration involving the World Bank extensive water resources and agriculture public and private civil society small farmers working together to get to that first mile of funding that Kate was mentioning and deliver its scale the challenge is that these things are not the usual ways of working and it requires everyone as you've heard from this panel to actually almost put down a preconception and come together we've got great leadership on this panel and I think it's a call to arms for across that food system summit that there are great solutions out there from large and small players from innovators from different forms of finance but to structure them and to deliver them is the hard work and there are ways and means of doing it that's what we need to focus on thank you camp Kate do you want to jump in here on some of the bold actions yes I can I can I come in Karen this is yes come in or as to come in first yes thank you so I think what are the bold opportunities for action first is that yeah there is a growing recognition now that agriculture must have multiple wins not only increase productivity and income but also increase soil health increase biodiversity increase health and nutrition stronger adaptation while mitigating climate change and from our experience this is through agroecological sustainable biodiverse integrated diversified natural organic farming systems and approaches integrating crops livestock fisheries forestry and trees second the opportunity that COVID-19 pandemic brought is that local food systems became very important and as what other speakers said before food was really basic for health and resistance to different viruses but local food systems have been in major parts weakened by decades of neglect so there is now a strong emerging emerging opportunity and call to help in the strengthening of the local food systems such as family farmers have cooling or storage or processing facilities they have they have logistic support to bring farmers products to the market like farm to market roads for example and capital not to maximize the opportunities in marketing that COVID brings third is that you know there is the declaration UN declaration of the UN decade of family farming 2019 to 2028 and the global action plan has been formulated already and the opportunity right now for the government especially to lead in a multi-stakeholder process to translate this global action plan into national action plans because the UN decade of family farming its its plans are aligned with at least 12 of the SDG goals thus implementing the family farming decade through a multi-stakeholder approach with family farmers at the heart and at the center of the action will be an accelerator for the achievement of the SDGS Yes to just very quickly as you talk about collaboration there one of the other big factors has been technology and I know that you've connected farmers up to virtual call centers to sell their crops during coronavirus do you think some of the lessons during the pandemic could stick some of the technology that's been used? Yes actually when the COVID happened so many many of the farmers really adapted to to doing things online like online delivery of of products like organic rice of the farmers in Indonesia to the consumers in in the city or what you have mentioned before the virtual call centers that that were done by the some the a group of Bangladesh farmers where they did collective buying of their of inputs and collective selling of their products through these virtual centers and these virtual centers could aid the farmers could give a proper information for the farmers on for example where to sell the product what is the price of the of their product in this and this location there have been several technologies that the digital technologies that have been very useful during COVID is really online online business transactions online knowledge of where is the demand what is the demand and where is the market Right Allen I want to come over to you because you've seen a number big themes the hoarding of staples by many consumers during the pandemic that's one thing but also this consumer awakening around the impact on the environment from food consumption so you've seen the rise in vegan trends I know that Unilever has a new annual sales target of one billion euros from plant-based meat and dairy alternatives within the next five to seven years how can bold targets like this help them where do you see the challenge for corporates Karen the challenge that we're talking about here is so complicated it can sometimes seem overwhelming so let me try and share just two frameworks that might be helpful as we try and find our equivalent of one and a half degrees but for the food system we need to feed in the next 40 years we will need to produce more food than in the last 8,000 years it's a usually complex challenge and may I humbly suggest two mindset shifts that could help the first is on food consumption if we can move towards affordable nutritious and more plant-based diets that support human and planetary health that alone will make an enormous impact shifting consumption towards plant-based and then on the other side on the supply side to reinvent food production to support rural livelihoods and drive regenerative agriculture so if we could move the whole food system towards more plant-based and more regenerative those would be keystones in a structural shift in the food system that I think are understandable simple and most sectors could get behind Helen can you also weigh in on the collaboration required at a government level we've seen a change in the White House Joe Biden elected do you think that's going to make a difference having the US government supporting some of these initiatives Ha nice try dragging me into politics Karen the transition that we're talking about is going to be disruptive there are going to be winners there are going to be losers and so it's going to require policy intervention and all these issues of climate change inequality the food system they're all interconnected and the more governments around the world that have got a long-term view around things like climate change tackling inequality prepared to make the hard choices on the food system the better it will be for all of us and it looks like the new administration in the US does have more appetite pardon the pun to tackle these big structural issues I'm glad you used a pun I was going to use one earlier too Helen Massimo over to you you just inspired us early on when some of your your philosophy are about dealing with food waste how do you think others can take up the challenge and can this be rolled out on a large scale as we talk about corporations and individuals even in the home Massimo I think you're still on mute Ome is a place where we waste the most I was listening to Alan before and I don't agree 100% on we have to produce more but I think we have to produce differently with my project Food for Soul we were in Brazil and the approach on food waste was incredible every day just in Rio de Janeiro we waste 20 11 big packs full of fruit and vegetable and vegetable and they burn it because it's more expensive to distribute to the 2.5 million people they don't have anything to eat than to burn it and they don't care about climate change so the point is in Brazil they waste 55% of the product that would they produce so it's like I think this is a challenge for all of us to distribute the food better you know I've been asking myself a question recently what is the purpose of a restaurant in the 21st century it's a place to have a meal or a place to learn and discover a place where culture is a proceed and share I always thought of my restaurant as a laboratory of ideas a place where we promote culture where we connect to agriculture and tourism a place for education learning and growth this connection are important to us they keep us from isolating ourselves in the kitchen they keep us connecting to the communities and the world they remind us that a restaurant does not exist to serve a meal just to serve meals we are at the beginning of a culinary revolution a humanistic revolution one that is leading chef to step out of the kitchen and to connect with communities and issue outside of the world of hospitality can chef can make a difference by what they choose to serve at their table on how they talk about ingredients and ideas and more important what are they teaching you know their team bold action changing behavior begin with education better food education for the better food future it begins with our children teaching them to know food appreciate the value ahead as my grandmother was doing with me don't leave the table if you don't finish your plate as like our community does with the in every single elementary school here in Modena you know in Emilia Romagna that is called the food valley you know but it doesn't end there reeducates adults about how to shop cook and eat remind the public to use their voice through what they choose to to buy can we encourage full system that favors sustainable resources artisan production relationship respect for product and for the people who make them the act of cooking is an ethical act let's start asking where our food comes from and how we can secure its future if every step of the chain has been carried out in an ethical structure the final result will be better and more delicious and it has a role to take in the field in our kitchen at home in business and at school it's important to be resourceful with ingredients not to be wasteful so to have respect for the food that we prepare but also to the food that we eat daily be inquisitive we must make the the you know these ethical choices part of our everyday life when we change this mindset we can get the most out of the energy and resources that go into producing our food system we can invite innovation and process that are not only etiquette but healthy and equitable for people and the planet to see real measurable change quickly we must remember to also simplify things for people help them to take small step that they commit to that's why I always say that food for soul is a culture of project and not a charity project Massimo yes important messaging there about wastage in mindset I said to my daughter in the crisis don't waste food we can't just go to the shop and get more so I think the pandemic has changed that messaging Kate I want to get to you because you've seen many breakthroughs from young people anything that you think can can stick on a larger scale we do provided we can get the funding to them and the funding that we gather up for them ourselves at our organisation we pass straight through we're not taking that money for the organisation the one thing that I would say is yes to everybody's been saying the collaboration word this is this is the one that really challenges everybody we have 12,000 young leaders in 196 countries who want to collaborate we work with Unilever we work with DSM we work with the World Economic Forum we work with several of the organisations on here I think the one thing we lacked in this group to collaborate and a couple of you have said it was government we need government in here One Young World works with some governments but not enough but what young leaders are looking for from groups like ours is not to be patronised I mean this group on this call not to be patronised they want to move at scale and speed that is the thing we can collaborate on moving at scale and speed Sunny let me toss it over to you because you mentioned before about the resilience of some farmers very low incomes that they have and one of the ideas that Olam has highlighted in the past has been for crop and income diversification do you want to weigh on this and any other bold action you think is required from here? As I mentioned the first thing that we need to solve for is how do we improve living incomes and in order to improve living incomes we need to find ways of getting the farmers to be able to produce more with less and also produce more sustainable produce for which we should pay them so just in 2019 Olam just for one of its crops that we supply to our customers which is cocoa both cocoa beans as well as cocoa ingredients like cocoa butter, powder, liqueur cake we paid farmers who were growing that for us and who were supplying that to us 138 million dollars of sustainability premiums because our customers were interested in climate positive cocoa deforestation free cocoa child labour free cocoa and that is an example of how we could be doing right by the producers and the farmers we could be doing right by the planet if we have this ability to get granular traceability and encourage farmers to produce more with less so that is one point I think Alan made a very important point but this is a very complex terrain in terms of what we're trying to achieve so I think the yearning for trying to get to something like one and a half or two degrees centigrade a big bold aspiration that we could all focus on is becoming a little bit more challenging but at the same time as business leaders we know if there is no focus it's very difficult to execute and the action gap continues to widen so in my view we should probably in phase one focus on four or five really important things that we can make a pivot to a more sustainable food system so one is farmer incomes as we discussed second is climate and nature positive agriculture including regenerative agriculture and that includes deforestation free production as well the third is we focus on child labour because two thirds of the world's child labour 260 million child labour in the world two thirds are in agriculture so how do we address the underlying root causes for making sure that we can dramatically reduce child labour so that would be the third objective that I think we should focus on the fourth is really sustainability labelling as this is the envisaged in the european green deal whether it's front of the pack, back of the pack a harmonized code of sustainability labelling I think we'll yank the entire value chain forward to doing things sustainably because there is going to be an economic payoff by doing things sustainably and finally I think government and policy makers have to come to the party to make sure the carbon tax is applied to make sure that there's mandate disclosure of all our footprints to make sure that we're reporting on how we're reducing the source intensity for every ton of food feed and fiber that we produce I think we focus on these five things initially in phase one we would address 60-70% of the problems of transforming agriculture and we have to take a comfort from what Dominic said that there are innovative transformative solutions which have been tested at scale we need to come together to amplify the impact of this we don't really need to find the next big breakthrough that doesn't exist all of these ideas have been tested at scale by different players we just need to come together to amplify that Sunny just quickly do you have a message to President-elect Biden about what he can do to weigh in? I think he's already committed five trillion dollars to become more sustainable and fight climate action the European Union has committed a trillion euro for this purpose and I think that's a fantastic start Sunny thank you very much and to all of our speakers Agnes do you want to come in you've heard so much from our speakers on various commitments and bold actions what do you think? Thank you and it's great to listen to all this and the commitment that I'm hearing I mean the engagement that I'm hearing from everybody I would say the most important probably the first bold action is already happening that we are coming together with the determination and the commitment to see things change so for me that's for me this is huge and the next message is as someone was asking I think this Sunny governments are also coming on the table there are a number of governments that I engage there are a number of governments that want to engage and in fact the question I'm being asked is where is private sector? Is private sector going to engage enough? So governments are definitely going to be in and they want to we already have government country-level national dialogues going on and those dialogues will say a lot around what governments can do I think the last point I wanted to make is someone mentioned the point around you know win-lose when you look at what's happening within our food system yes there are lots of choices to make yes there are going to be a few things we have to drop and yes there are going to have to be a few things we have to pick up as we go but the transition of our food system is going to have to be a win for each of us if there is one message I want to leave with you it's just that it's going to be a win for each of us and what we need to do is to really work hard together to understand how we bring each of us along so that it's not a lose for anybody so thank you again and thank you for the contributions that you put on the table Agnes thank you and let me also express my thank you to our speakers today for your time and for the fantastic comments that you've made Dominique, Esther, Alan, Massimo, Kate, Sonny thank you very much for your time now we're going to wrap up this conversation but I'm going to toss it over to introduce you to Her Excellency Ms. Karola Shelton who will have some remarks on video for us Your Excellencies, ladies and gentlemen it's a pleasure to welcome you to this conference on Bold Actions and let me share with you my boldest message we urgently need to build back better and greener to safeguard food security as we all know, climates, food production, ecosystems and economies across the globe depend on each other and people depend on them weaknesses are now being exposed resulting in extra scarcities of nutritious food and more people suffering from hunger the corona pandemic reveals the vulnerabilities of food systems even more and sadly it's the poorest populations that are hit the hardest we must join forces worldwide my country accepts its responsibility and is equipped to fulfill it with people like you who are eager to pull expertise and work with academics and entrepreneurs in many different ways be it on climate adaption, smart logistics circular cultivation methods are sustainable business models coordinating national policy efforts is crucial and I will emphasize this again at the UN Food Systems Summit next year and advocate a leading role in this for the Netherlands and we is key it includes you, me, our host, Wageningen University the European Commission, the FAO the World Bank and the OECD with their ambitious agenda and the unnamed farmers, fishers and consumers who won't be taking part in the conference and let's work on a future in which people can have nutritious food in which nature benefits more and in which our children can live healthy lives let's seek out new partnerships today and act wisely, thank you thank you honorable minister and a big thank you to everyone who participated in today's opening session it's clear from what we've heard that there are so many bright spots of innovation and solutions to create better food systems so to our audience we invite you to continue joining bold actions for food is of course for good throughout today and tomorrow and to the people out there watching today those of you who are watching every one of us is a citizen every one of us is a consumer and every time we eat we are making conscious choice about the state of the world we want to live in choices that affect the planet they affect the state of our own health and our own well-being and the livelihoods of the people and farmers throughout the food system we cannot stress how important that is over the last year we hope you've learned something to make these choices easier and we invite you to be more conscious in your choices going forward finally individuals from all over the world are invited to continue to take part in preparations for the summit through food system summit dialogues targeted to reach every country around the world and in the coming year and to join myself and address as we continue to campaign with global citizen and eat that to call on world leaders to invest in our food systems and the most vulnerable farmers and people who are on the front lines of climate change so you are invited to join I'm delighted to now open the rest of the day's proceedings and thank you so much everyone


QuickBooks Desktop 2024. Free 30-day trial, download and install. Get ready and some coffee because we're locking into some non-stop QuickBooks Desktop 2024. Remember that people might be in a few different scenarios at this point in time with regards to having the QuickBooks Desktop software one being that you already have access to QuickBooks Desktop but you have the 2023 or prior year version in which case you would most likely have a subscription model set up because into it the owner of QuickBooks had moved to a subscription model. First a word from our sponsor. Yeah actually we're sponsoring ourselves on this one because apparently the merchandisers they don't want to be seen with us but but that's okay whatever because our merchandise is is better than their stupid stuff anyways like our crunchy numbers is my cardio product line now i'm not saying that subscribing to this channel crunching numbers with us will make you thin fit and healthy or anything however it does seem like it worked for her just saying so yeah subscribe hit the bell thing and buy some merchandise so you can make the world a better place by sharing your accounting instruction exercise routine if you would like a commercial free experience consider subscribing to our website at accountinginstruction.com or accountinginstruction.thinkific.com for the desktop version by 2023 so you just need to update which we talked about in a prior presentation or you might have a prior version of the software prior to when into it the owner of QuickBooks moved to a subscription model in which case you can use that for practice but if you wanted to update to 2024 you would think you would either need to purchase 2024 or possibly use the free 30-day trial if you don't have access to any QuickBooks desktop then you could purchase the software or possibly if you want to test it out look into downloading the 30-day free trial often offered by into it into it being the owner of QuickBooks that's what we're going to dive into this time now this is the Intuit website Intuit being the owner of QuickBooks it's spelled intuit.com so you could start there and then go into the QuickBooks noting that Intuit has multiple different types of software and you can search for the free 30-day trial from there however I find it's actually a little bit difficult to find the free 30-day trial from there I find it to actually be easier to simply go into a Google search or whatever your favorite browser is and type in QuickBooks desktop 30-day free trial noting that when you do this you monitor you want to make sure that you're typing QuickBooks desktop because we don't want QuickBooks online and if we don't type desktop we will almost certainly be led to the online version so make sure you have the QuickBooks desktop 30-day free trial and then I'm going to look through the results and and I'm going to kind of verify that the URL has Intuit.com Intuit.com because that's the owner of QuickBooks so I feel fairly secure that this is a legit place to go so I'm going to say okay try it free 30 days that looks like what we want so I'm going to go into that now notice this one doesn't look exactly like the page I was looking for they kind of it's not looking like what I expected so I'm actually going to go back that looks like their sales page and I'm going to see well what else do we have down here this one down here says download a trial of QuickBooks desktop that sounds promising it already it also has dot Intuit.com in it so I'm going to try that one out and this looks more like the page that I was expecting I'm going to hold control and scroll in a bit so it says here I'm on the QuickBooks page now and it says here download a trial version of QuickBooks desktop so learn where to download a trial QuickBooks desktop enterprise or QuickBooks desktop for Mac we're looking here I'm going to be working with the version for a desktop computer they'll look similar if you're on a Mac but the map software is a little bit different in the look and the feel so you can kind of translate it if you're working on the Mac but but we're going to be working with the desk with the windows version here so if you'd like to try QuickBooks desktop before you buy it you can download a 30-day free trial a lot of people aren't as aware of the 30-day free trial on the desktop version because again it's a little sometimes it's a little bit hidden if you go into their web page whereas they are aware of it more on the online version because it seems to be more you know on the actual web page also the desktop version means that you have to download the software which you would think would be harder for them to set up a 30-day free trial but they could still do it which is great so so we have this here so download a 30-day trial of QuickBooks desktop go ahead and purchase QuickBooks pro and premiere plus or 60-day money back guarantee so you if you're purchasing it for use you you have that guarantee so that your options could be that if you want to go to try to get your money back if you want to test it out but we want the free trial here before you start make sure your computer meets the minimum requirements to install QuickBooks desktop so QuickBooks is a fairly large program so make sure that you have the requirements in order to install the program so important don't try to register the trial if you try to register it it could lock you out of QuickBooks so in other words this is a trial version you're not going to register the trial version like as though you're purchasing it i think QuickBooks needs to see it as simply a trial type of of software so make sure that you're you're saving it as a trial version now if you put data in it that you want to keep or something like that then possibly you can back up the data right and then when you download the actual version of the software possibly you can restore the data but again we're doing it here if you're using the trial version the thought would be that you're using it for test type purposes so so save the trial install file somewhere you can find it you don't need you don't need any codes to open the trial version so currently we have just the enterprise now remember there's different versions of the desktop so that the pro is going to be more similar to like the company sizes as the QuickBooks online pro right or pro plus right and those for small to mid-sized companies and then people that have the special needs might then go up a notch to the enterprise and the enterprise comes in different what they call flavors that you're right we could specialize in construction or i have the general enterprise or retail or process costing stuff so but the enterprise version has everything that the other versions have plus the added features so i'm going to look at the enterprise version and then you and then we might like try to list out when when using it what kind of features are in enterprise and what kind of features are subject just to uh are special for enterprise in which are not uh in special to enterprise so most of the normal type of bookkeeping the full accounting system bank feeds the full accounting process most of the general reports that most businesses need income statement balance sheet accounts receivable and stuff is in the normal uh normal desktop it's when you get into more advanced type of reports for specialized areas that oftentimes the enterprise uh comes into play like inventory cost accounting and stuff like that or construction so let's go ahead and hit the install file now it's installing up top so you have your installation it should not take too long to to uh pull down here although it's a fairly large file even the installation file okay so now i'm in uh google chrome so it's currently updated with this little drop down up top that's where the temporary file is you could drag it onto your computer remember that this is not the actual uh the actual quickbooks file this is the file to run the software so this is your startup file or we could just click on it from here and it should start the run process so i'll click on it and see if i can run it from that point so here we have the intuit quickbooks desktop enterprise we've got the uh 30 day free trial quickbooks desktop enterprises the most flexible version of quickbooks design for more complex businesses you might get some actual audio that will read this to you but i'll read it to here too it offers the flexibility to adopt your business needs with the look and feel of quickbooks to help you run your business more uh effectively you will be installing a 30 day user trial if you decide to purchase quickbooks desktop enterprise you will be given options to buy five 10 or up to 30 user license okay so we want the install the trial 2024 so this license agreement here notice there's no little button you have to actually click on it and then it opens the agreement in a browser and then of course you want to read the entire agreement because that's what you tell them word for word word don't even skip don't even skip a word or else you'll be lying by checking off by checking this off here so after you've read all that i paused it and totally read the whole thing then you're going to continue and then it's going to say where they want to put it so it's putting it under the program files and this is where it's located on your c drive program files into it quickbooks enterprise solutions so if you want it located at some other place you can do so but that's usually a pretty cozy nice little place you might want to save that so you know where it is at so if you want to uninstall it or remove it at some point in time it might be easier to do but there it is and so there's going to be your license information so you might want to write this down because oftentimes you need that license information if it forces you to input it later but that usually happens when you are registering the software which you're not really doing here you would think because we're just using it for the 30 day free trial so normally when you install the software you would want to save that information somewhere or you would have it online in your into it account but i believe you don't even need an into it account i don't believe in order to run the the 30 day free trial version here so we're going to go ahead and install says it says the smarter way to do business as we're installing in the startup screen this could take some time by the way because again into it kind of our quickbooks fairly large so more room to grow up to 40 users and capacity for 1 million customers vendors and inventory items single source for true for truth across your entire business i like that it's a source for truth this is like philosophy here this is a source of truth that we're getting we're hitting on exclusive reporting inventory and pricing tools so there we have it let's wait i'll pause it here i won't read any more until it downloads and there we have it the source of truth has been had been installation complete let's go let's go ahead and a quick quickly open it and so i'm going to open it up now uh there there it's running okay quickbooks desktop enterprise solutions product is available in several industry specific editions so choose a quickbooks desktop industry specific edition tailored to fit the specific needs of your business now if you if you were testing something out to try to get quickbooks not enterprise uh then notice you wouldn't have this option in the installation right but quickbooks desktop would still have all the normal kind of features if you're going to enterprise most likely because you're in a specialized industry possibly a larger company then you could specialize in the options of just the general enterprise enterprise solutions for contractors uh because you're going to need a job cost system right and so that has some special kind of stuff enterprise solutions manufacturing and wholesaling so you would think if you manufacture things like widgets whatever all the same stuff you would think you would need like process costing kind of stuff possibly so that's a whole kind of different another world of accounting enterprise solution non-profit so the non-profit you at least you would think need some different terminologies so the non-profit organizations can make themselves feel better by pretending that money doesn't matter and uh and you know it's not about making money or anything even though it's kind of about it's still kind of about if you're trying to help people it's kind of still about making money but whatever enterprise solutions professional services and then you've got the enterprise solution retail i'm just going to go with the general at this point i'd love to maybe we'll dive into more of these specialized versions each of them at a future point it's on my to-do list of uh interesting topics but now not now uh important if you install quickbooks desktop on more than one computer you must install the same enterprise solution addition on each computer click finish to to configure quickbooks desktop to fit your industry and complete the installation click the back button to change your installation now or you can change it later at any time all right let's finish it up finish it up quickbooks let's do it i'm ready so now you can see up top i have the quickbooks button as it's thinking here there's the quickbooks occasionally into it provides updates to quickbooks that you can download over the internet through the automatic update feature would you like to update now sure give me the update i want everything up to date all right so then it opens it up i think it's going to give me a pop-up showing that we are indeed in the practice version so it says right here into it uh quickbooks 30 day free trial so it says three ways you can get started i want to see a sample company file i'm ready to create my own company file i want to open an existing company file so this is a little bit different of an input screen to start off with with the 30 day trial then you would find you know if you bought the software because it is the trial version so again if you wanted the sample company file that's a great tool because it already has stuff in it and you can practice things like running reports and doing data input from there if you want to create your own company file even if you're just practicing with it that's great because it allows you to then have nothing in it so you can practice starting up from scratch as though you might do if you were starting a new company file within quickbooks which is often one of the more complex things to do in accounting and bookkeeping starting that first company file i want to open an existing company file so if you already have a company file open maybe you were using quickbooks from like 2020 or something and you're trying to up you're trying to update now uh and you just want to see if you can do that right to try to update it to 2024 then you might be able to uh uh uh open an existing company file and see if you can do it make sure you back up uh the company file and possibly try to restore it or something like that so you don't like mess with your data but there is that so we're going to continue with this uh in a future presentation we'll most likely start our own company file and then uh well we might use the sample code i don't know i don't know we'll go from there we'll check it out later but for right now i'm just going to close this out and just note that the icon is on my computer so there's my icon let's move this out of the way we're not doing that right now you should have cleaned up your desktop your room is a mess you started you invited people into the room and it's like got stuff strewed all over the place embarrassing okay so there's quickbooks enterprise and obviously the software we can just open it up and then the data files when you open them up will be similar in relation to say a word document and microsoft's word the program is microsoft's word the documents are separate documents here the program is is quickbooks the uh data files are separate files and we can have multiple of them different company files that we can open within quickbooks the difference being that with word we normally double click the document to open the software with quickbooks we usually double click the software and then open the file and when we open the company file we usually just open it automatically because we're only working in one company file unless you're an accountant that works with multiple company files but if you're in a business then that's why it's that way right you click on the software and it opens the default company file which is usually your normal company file all right uh so we'll start doing that next time


You're welcome to question whatever you do. The extremist is when you're the extremist part that label applies when you take your assumption of authority to deny reality. That by definition is a religious extremist. That's the way I apply it. Who defines reality? Who? Yeah, you're saying the extremism means denying reality. If you define reality, yeah, that's very convenient for you. Everything that goes against your reality is extremism. If I define, let me define reality and then you're going to be the extremist. So you want to say that you want to question all of these things, all these established facts. Well, how far does questioning go? At what point do you accept answers?  Don't you want questions? Of course I do.


All right, so what you got? Okay, tell me about it. What do you what are you scared of? Okay, so the best way to do it is just to do it. Well, I mean Like like once you make a couple calls, you're gonna roll out as the people aren't mad at you aren't gonna get mad at you, you know Right, I mean that's that's the first thing but the next thing is is why would that why would they get mad at you? So what up what up? Okay, so so that answers my question I'm just trying to figure out what you're what you're so scared of because you haven't said I mean every time I say What are you scared of you say? I don't know, but then I said what would they get pissed off about and you said you don't know So I'm just I'm just trying to get to I'm just trying to get to the root of why you're scared to make calls You know, that's what separates what we do and what everybody else does You know if you follow my phone script the way that it's laid out for you You don't sound like a telemarketer Do you understand have you watched the videos of me making calls on zero to diamond calm? Did that did that sound like a telemarketer? Okay, so why why can't you just follow exactly what I do? Okay, so that's Yeah, you're going to Who cares? See see see here's the thing man.  I made the calls and they and I didn't die now Yeah, now you're like, okay now I'm making the calls now. I got to start feeling comfortable You know now you know once you get to the comfortable part now It's like, okay, let me refine what I'm saying. Okay now. I'm kind of saying it right Let me start trying to actually read the person. I'm talking to so that I can You know go with the flow of each conversation and try to get the most out of it to figure out exactly How I can help this person, you know, it's it's stages you're in a very early stage So here's the difference in top producers and low producers There's stages to all this stuff and low producers get stuck in stages and they don't they don't move to the next one You know and so you have to say to yourself am I just gonna be stuck right here where I'm scared Or am I just gonna bust through that scared stage and go to the next stage and the next stage in the next stage?    I mean, yeah, everybody knows that but You know, so does mopping floors for a living or roofing houses or you know doing hard labor I mean think about the alternative man and be grateful for it and say I'm gonna make these calls because I'm gonna be number one in my area But after that there's gonna be another plateau and another one and another one and another one forever.  You got the time you want this you're motivated You want to dominate you want to be number one the only thing between you and all those things is just making these calls Yeah Okay, so so as far as reluctance goes reluctance comes from you thinking negative thoughts Before you make the calls and talking yourself out of making the calls, right?  They want to hear from me. They're gonna love this information They're gonna they're gonna like me a whole lot. Those are the thoughts you need to be having You need to forget all the negative stuff you're thinking. I Mean, but the thing is is I've been like this from day one Like I've had this mindset that I don't care About all that negative stuff or anything in my mind. I know I have to do this to succeed So where where's the phone number? Where how do we know? Let me start calling people if that's what I got to do There's not there's not a there's not a moment. There's not a there's not a piece of Hesitation anywhere in my resume Negative stuff that you think's gonna happen because it's not gonna happen like that What's gonna happen is you're gonna make the calls and they're gonna be happy to hear from you now What what you're gonna have to work on next is being nervous Right because when they went when they hear you being nervous then now they don't want to do business with you But I got a natural man pretend like you're talking to friends and family That's it.  That's it. That's it. That's that's it right there You know what the you know what the 32 you know what the 321 club is? 321 club is something I created for Instagram where get you need to put the post notifications on Instagram to where Okay, well as soon as I post on Instagram and you see it Notification you need to post you need to like my post and comment with hashtag 321 club And then and then I'm picking winners for free books or to do talk to do little phone calls like this and stuff But but the 321 club stands for if have no fear Whereas if something is scaring you if you're scared to do something you say to yourself 321 and then just do it So you need to you need to live by the 321 club like you need to live by oh phone call scare me Okay, 321 and then just dial the numbers and start talking to people There it is listen you're gonna call today. Okay post your call results in the group this afternoon. I want to see them


My name is Sam Vaknin, I am the author of Malignan's self-love, Narcissism Revisit. Contrary to common opinion, there has been a marked decline in domestic violence in the last decade. Moreover, rates of domestic violence and intimate partner abuse in various societies and cultures vary widely. It is therefore safe to conclude that abusive conduct is not inevitable, and it is only loosely connected to the prevalence of mental illness, which is stable across ethnic, social, cultural, national and economic barriers. There is no denying that the mental problems of some offenders do play a part in battering domestic violence. But this part is smaller than we intuit. Cultural, social and even historical factors are the decisive determinants of spousal abuse and domestic violence. Let us take the United States. The National Crime Victimization Survey, the NCBS, reported 691,710 non-fatal violent victimizations committed by current or former spouses, boyfriends or girlfriends of the victims during, for instance, the year 2001. About 85% of intimate partner violence incidents involved women, usually as victims. The offender in one-fifth of the totality of crimes committed against women was an intimate partner, compared to only 3% of the crimes committed against men. Still, this type of offenses against women declined by half, a staggering half, between 1993 when there were 1.1 million non-fatal cases and 2001 when there were less than 600,000 non-fatal cases, from 9.8 to 5 per thousand women. Intimate partner violence against men also declined from 163,000 cases in 1993 to about 103,000 cases in 2001, or from 1.6 to 0.9 per 1,000 males. Overall, the incidence of such crimes drops from 5.8 to 3 per thousand. Even so, the price in lost lives was and remains high. In the year 2000, 1,247 women and 440 men were murdered by an intimate partner in the United States, compared to 1,357 men and 1,600 women in the year 1976, and around 1,300 women in 1993. This reveals an interesting and worrying trend. The number of overall intimate partner offenses against women declined sharply, but the number of fatal incidents did not. Women get murdered as often as before. These remain more or less the same, the fatalities, since 1993. The cumulative figures are even more chilling. 1 in 4 to 1 in 3 women have been assaulted or raped at a given point in their lifetime. This is based on the Commonwealth Fund Survey of 1998. The Mental Health Journal says, The precise incidence of domestic violence in America is difficult to determine for several reasons. It often goes unreported, even on surveys. There is no nationwide organization that gathers information from local police departments about the number of unsubstantiated reports and calls, and there is disagreement about what should be included in the definition of domestic violence. Using a different methodology, counting separately multiple incidents perpetrated on the same woman, a report was published titled Extent Nature and Consequences of Intimate Partner Violence, Findings from the National Violence Against Women Survey. The report was compiled by Patricia Chadden and Nancy Thurins for the National Institute of Justice and the Centers for Disease Control. It was published in 1998 and it came up with a figure of 5.9 million physical assaults against 1.5 million targets in the United States annually. According to the Washington State Domestic Violence Fatality Review Project, and Neil Webster in his report titled Understanding Domestic Homicide, published by Northeastern University Press in 1999, according to these two sources, Women in the Process of Separation or Divorce were the targets of half of all intimate partner violent crimes. In Florida, the figure is even higher, close to 60%. The problem is that hospital staff are ill-equipped and ill-trained to deal with this pandemic. Only 4% of hospital emergency room admissions of women in the United States were put down to domestic violence. The true figure, according to the FBI, is closer to 50%. Michael Rand in a report titled Violence-Related Injuries Treated in Hospital Emergency Department, published by the U.S. Department of Justice Bureau of Justice Statistics in August 1997, this report pegs the real number at 37%. So 37% of all women admitted into emergency rooms in hospitals across the country were actually victims of domestic violence, while only 4% are reported as such. Spouses and ex-husbands were responsible for one in three women murdered in the United States. Two million spouses, mostly women, are threatened with a deadly weapon annually, according to the U.S. Department of Justice. Only half of all American homes are affected by domestic violence at least once a year, but this is an extremely high figure. And the violence spills over. One half of wife batteries also regularly assault and abuse their own children, according to a report titled Physical Violence in American Families, Risk Factors and Adaptations to Violence in 8,145 Families, 1990. Similar results were revealed in a U.S. Advisory Board on Child Abuse and Neglect Report, titled A Nation's Shame, Fatal Child Abuse and Neglect in the United States, which was published in 1995. So most batteries, wife batteries, most offenders who commit domestic violence attack and assault not only the spouse but also the children. The report says, black females experience domestic violence at a rate 35% higher than that of white females and about 22 times the rate of women of other races. Black males experience domestic violence at a rate about 62% higher than that of white males and about 22 times the rate of men of other races. This is based on a report titled Intimate Partner Violence, U.S. Department of Justice, Office of Justice Programs, Bureau of Justice Statistics, was published in May 2000. So, summarize the young, the poor, minorities, divorced, separated, single, especially women, were most likely to experience domestic violence and abuse.