The Chevrolet program starring Jack Benny and Frank Black's orchestra. And now Frank Black and his orchestra open the program with I Like Mountain Music. Wouldn't you like to receive, absolutely free, a brand new Chevrolet 6, any model you want? All right, listen to this. Starting tomorrow is a feature of National Drive at Chevrolet Month. One of those big, fine-looking Chevrolet 6's will be given away every day, absolutely free. 30 days, 30 cars, one car awarded every day. All you have to do is to visit any Chevrolet dealer, drive or ride in a Chevrolet car, then ride down on the entry blank, which the dealer will furnish, the reason why you like the new Chevrolet 6. Remember, in order to enter the contest, you must visit a Chevrolet dealer, get a demonstration, and obtain an entry blank from him. It doesn't matter how many or how few words you use or what kind of writer you are. The best reason for liking the new Chevrolet, the best in the opinions of the judges, win the free Chevrolet cars. This opportunity is open to any person in the United States over 18 years of age, and one entry makes you eligible for any of the cars given away from the day you enter, throughout the balance of the month. So plan now to go to your Chevrolet dealer tomorrow and enter this contest. Your name may be announced over the radio next Friday night as one of the winners of a new Chevrolet 6. And now, Jack Denny. Hello, Optimist.   The new service that sees all, says all, and soothes all. And I'm sorry I thought of this. The world's latest happening. Let's go, Frank. London, England. American-owned horse wins the Grand National Derby. When asked if he would remain in England, he said nay, nay. More derby news. Frank Black had better buy a new hat. That's for the orchestra, boys, you know. San Francisco, San Francisco, California. George Bernard Shaw arrives here to plead for wine, beer, and whisker. During interview, he says he will match his beard against Anheiser's voice. Atta boy, George. I like that one. That was good, yes. Ah, here, Bombay, India. Weather warmer here. Mahatma Gandhi changes from winter to spring clothes. Tapskin missing from local restaurants. Ah, funny how that boy sees himself in the headlines. New York, New York. People here donate funds to present President Roosevelt with swimming pools. Ah, they want to keep him wet, eh? Special radio message from Mid-Ocean. Garbo Tanks, he come back now and is secretly headed for America. Nobody knows it, but the Associated Press. He is traveling on a Swedish boat disguised as a Finn and Hattie. Garbo is signed to meet car Gable June the 1st. Hollywood, California. Gable starts training with Strangler-Lewitt. Walla Walla, Washington. Walla Walla, conditions improving here and town is now running on both names. Jack, can I read one? Yeah, Mary, go ahead. Shanghai, China. Big Saus, very popular here. Everybody is riding around in them. You mean Rick Saus? Rick Saus, what's that? Okay. Winnipeg, Canada. Spring season starts here with eight feet of snow. Robin's team flying around wearing earmuffs. New York, New York. Groundhog comes out of hole on Thursday of spring. Listen to our program and goes back in again. Oh, well, you can't please everybody. King Tong, Africa. Missionaries arrive here and find cannibals wilder than ever. Howard, what are they wild about? They're wild about the new Chevrolet at $445. The only old-life car in the picture knows that. You said it. NBC Studio, New York. Frank Black and his orchestra will play two tickets to Georgia. Okay, Frank. That was two tickets to Georgia played by Frank Black and his Cotton Club orchestra. Very good, Frank.  You know music. What do you think? I mean, this is really personal. What do you think of that violin solo I played last Friday on Ladies' Night? Well, Jack, I...  Well? Well, do you really want me to tell you the truth? Never mind, Frank. It's a long program. You know, I don't want to go through that. Oh, Jack. Well, Mary, what? Here's some fan mail. You got an answer to your Ladies' Night program last Friday. Oh, yes. You remember, folks, we had the Ladies' Night. Remember last Friday night, we got some very lovely wires and letters regarding that program? Ah, here's one I'd like to read. Here's a wire from the Ladies' Tea Club in Dunk Sender, Ohio. It says, we thought your Ladies' Night was a complete failure. We sent our husbands out so we could listen into your program and we weren't even embarrassed. What happened to the farmer's daughter? Ah, she's an old lady now. Here's a letter from Omaha, Nebraska from the Ladies' Bridge Circle. It says, we heard your program last Friday night. You can fool some of the people all of the time and all of the people some of the time. But this Friday, we're going to bed early. Oh, well, you can't please everybody. Oh, here's one from a man in Luntwagon, Ohio. It says, congratulations on your Ladies' Night. Did I enjoy you? My wife and I, my wife and I haven't been separated in 20 years. But on your Ladies' Night, she gave me the night off and $10. And did I enjoy you? Oh, well, you can't please everybody. Thanks, boy. You just heard from the Chevrolet Sextet. And now, James Melton, our own Jimmy, 6 feet 2, bless his little heart, will add a little class to this program by singing that popular Irish ballad, Mavis. Thank you, Jack. You're welcome, Jimmy. As they, Jimmy, before you sing, Jimmy asked you one thing. What did you really think?   I mean, tell me the truth, Jimmy. What did you really think of it, huh? Well, now, Jack, if you must know, I think you're a swell solo. Thanks, but I mean my violin solo, Jimmy, you know?  I think you're one of the finest cats I know, Jimmy. I mean, my music, though. You're a fine comedian with a good gist of jazz. But, Jimmy, I mean, what did you think of my violin? That's what I'm coming to. You've got personality, magnetism, and a fit. But if you can play that fiddle, and my name is Albert Einstein. Thanks, Albert. Sing, Einstein. What do they know about music? It's not appreciated. Play, Frank. Oh, maybe it's awake and remember Look out from your lattice and see The word is awake in your visor When it's up on my hand at the door Your little white soul is in the body It's white with blossom of flame And the two for a deep heart has sent you On your fair hunger of the heart And the two, and they wave Ladies and gentlemen, that was Albert Einstein. Or Jimmy Melton singing maybe. The next week, he will give you his theory on his relatives. And now tonight, folks, yes, we forgot to promise you last week We're going to offer for the big feature of our program A dramatic play.  Not the Roaring 40s or the Bowering 50s, but the gay 90s When men wore celluloid collars and girls wore five-piece bathing suits Yes, ladies and gentlemen, we're going to give you our version Of that famous May-West picture, he done them wrong. And we're going to do them right. Now the action takes place on the Bowery in New York. The Bowery in those days was equivalent to a punch in the nose, a stolen watch, or a bowl. You have no doubt seen this picture, which May-West plays a part of a lady known as Lou. Lou was a nice girl, and every man who fell in love with her gave her a diamond. She had 13 sweethearts, which gave her a grand slam in diamonds. Now the members of our program will play the parts in this show, and Howard Claney will play the parts of the Chevrolet. That you can be sure of. Mary Livingston will take the part of Lou while I, Jack Denny, the Bettymore of the air, will play the part of Cummings, Cummings and Mission Workers. Our supporting cast includes Mr. Ralph Ash, who will assume the role of fighter, the boss in this. Mr. Ash has had many years of state experience, having been 20 years with the old homestead, 30 years with Abie's Irish Rose, and he will be back in the old homestead after tonight's performance. Our little play will go on immediately after the next number, so pick out a good piece close to your radio. First come, first served. And now Frank Black will play a brand new number called The Grasses Getting Greener All the Time. And who do you think is going to sing the chorus? Give up, Mary Livingston. Are you nervous, Mary? Uh-huh. Really? Well, it's the first time you know she'll ever be heard and saw all over the air if she ever was heard, rather.  I heard you play the violin last week. Ah, yes, yes, yes. What repartee plays, Frank? ["The Grasses Getting Greener All the Time"] ["The Grasses Getting Greener All the Time"] That was fine, Mary. Were you nervous? Yes. Did you hear of mob that bait is jealous? Yes. Ah, that was fine, Mary. Oh, Mary? Miss Livingston, do you? Oh, I see. That's the way they are when they get up in the world. Well, now for our play. She's done him right. The opening team takes place in Spider Web Bar Room on the Bowery in the year 1898. You ready, boys? Everything set? All right, Frank. A little turkey. Hey, wait a minute. Wait a minute, Frank. Wait, wait, this is a May West play. Wait a minute. Oh, I'll take it again. Come on, come on, Bob, and have one on the house. What's it going to be? One vanilla pint. I'll have a Tony Froday with a fucking... One Tony coming up. Make a pint? Make a pint of banana split straight. Ah, drunkards. Drunkards, all of them. Yay and barely. Yes, a lot of forgotten souls. Ah, but they can be saved. I never did like that before. The less I see of them around us, the better I like it. Who's he, Spider? Well, that's Cummings, the guy that runs the mission next door. Oh, yeah, well, give me another pineapple price. And make mine a bear. Not until April 7th. The theme now changes to Miss Lou's dressing room on the third floor. Hello? Hello? Says we? Yes, sir. Yes, sir? You want to speak to Miss Lou? Yes, sir, she's here. Yes, and in it, I'll call her. Who is it? So any good? It's that Mr. Cummings from the mission. He wants to speak to you all. Oh, that mission, guy, eh? It's about time, you call. Hello, Dorothy Hanson.  Well, what's on your mind, big boy?  I say, why don't you come up some time? You'll be right over? Okay, sugar. Come on.  Miss Lou, you sure is like the Northwest Mountain. You always get your man. Why, Selinda, you have your boyfriend, too, haven't you? You're famous, Amanda. How about him, too? You know, this is Friday. I write that line.  Who is it? I think it's Friday, Miss Lou. Hmm, I must ask why. Out! That was me, Paul. Mary, please. That was me, Paul. Mary, take care of your character. Hello, Lou. Oh, it's you, Spider. Listen, Lou, I just heard some bad news. Billet.  Oh, yeah? Yeah, and he's 24. You should have gone up to see him, Lou. So, Chick blew the coupe, eh? Yeah, Chick blew the coupe. And the Chick Cylinder Coupe Chevrolet for 445 is the best buy on the market today. Power, power. This play is bad enough. Stay out of it. We're the brave ones. I'm just sipping you up to this. Be careful, Lou. And let me tell you another thing. There's something scurry about that missionary guy coming. What do you mean? I mean this. He ain't no missionary guy at all. He's a no-stick around here. They call the hawk. The hawk? How do you know? Eh, I saw the pictures. I was with him, Paul. He's right. I was with him. We saw the pictures. So that's the hawk, eh? Well, leave them to me, spider, and I'll scram. So that missionary guy's a hawk, eh? Oh, well, he can be a pang. Cylinder, you can go if you want to. Thank you, Mrs. Lee. Because I've got to take my little brother to the doctor. He ain't feeling so good. What's the matter? Is he sick, Cylinder? Yes, and the Chevrolet is the best sick Cylinder car in the low-crash field. Oh, thanks, Cylinder. Here's your dollar. Hey, if you need me next week, I can do wirelessly. Beat it, whatever it is. Cylinder, Cylinder, Cylinder. I wonder what's keeping that guy coming. What's going to be? I'm coming. I'm coming. My head am bended low. Come in. Wait till I knock on the door. Oh. Come in. Hello, dark and handsome. Hello, sweet and careless. Sit down, big boy. I was afraid you weren't coming up. How'd you get away from the mission? I was missioning you, Lou. I tried to stay away, but I couldn't. Oh, yes? It's the truth, Lou. I can't sleep. I don't eat. I can't think. I keep trying to forget you, Lou, but I can't. Oh, yes? Yeah, you're beautiful, Lou. Your hair is like the golden sunshine.  And your teeth are like pearls. For pearl teeth are no bargain either, you know what I mean? Ah, kiss me, Lou. Kiss me. Take an easy flat foot. Now, guess this and guess this straight. You ain't putting nothing over on me. You ain't bringing me bracelet. You're bringing me handcuffs. And they ain't no good to me because I sing with gestures. Well, I'm gesture gigolo. Me singing, folks. I'm wife.  You're the hawk. Yes, I'm the hawk. Well, then hawk these diamonds. I gotta get out of town before six gets here. Who is that? Lou, Lou, Lou. Kick it down this way up here. And he's coating the gun. You better feed it. You better get out of here, come on.   Yeah, da, da, da, da, da, da, da. No, Lou. No, I can't leave you, Lou. I'm gonna stay here and protect you. Lou, Lou. Lou, Lou. Lou, Lou. Lou, Lou. Lou, Lou. Lou, Lou. Lou, Lou. Lou, Lou. Lou, Lou. Lou, Lou. Lou, Lou. Lou, Lou. Lou, Lou. Lou, Lou. Lou, Lou. Lou, Lou. Lou, Lou. Lou, Lou. Lou, Lou. Lou, Lou. Lou, Lou. Lou, Lou. Lou, Lou. Lou, Lou. Lou, Lou. Lou, Lou. Lou, Lou. Lou, Lou. Lou, Lou. Lou, Lou. Lou, Lou. Lou, Lou. Lou, Lou. Lou, Lou. Lou, Lou. Lou, Lou. Jimmy Meltz, what are you doing here?  My goodness, Dick hates all of us!  How it plays me! Hooray! Hooray! A play of the sound. For the benefit of those who've tuned in late, let me repeat, starting tomorrow and continuing throughout the months of April as a feature of National Driver's Chevrolet Month, a brand new Chevrolet Six, America's largest selling motor car will be given away every day, absolutely free. 30 days, 30 cars. One car every day. So if you would like to win a new Chevrolet, visit any Chevrolet dealer. Take a trial drive in a new Chevrolet Six. Find out what it means to ride in a big, comfortable, Fisher body car. A smooth, speedy, responsive fix. Get acquainted with Fisher No-Draft Ventilation, the Starterator, another new Chevrolet invention. Then after your ride is over, write down on an official entry blank which you must get from the Chevrolet dealer your reason for liking the new Chevrolet Six. And if you're thinking of buying a new Chevrolet right away, you have all the more reasons for doing so at once. But if you do buy a Chevrolet between now and the end of the contest, and then win a free car, you have the option of accepting either a free car or cash equivalent to the free car's retail delivered price. So be sure to see your Chevrolet dealer right away and find out how easy it is to win a new Chevrolet Six. Absolutely free. Good night, folks. Good night. Listen.


Welcome folks, we have the now industrials trading up $142, Nasdaq up $77, S&P up $13.5, Gold contract up $1.60 trading at $19.95 an ounce, we have Silver up a penny, $23.07 an ounce, Life Sweet Crew getting whacked down to $68.71 a barrel, that's on its way to $64 bucks folks, that's the bottom of that consolidation therein, we'll see where it holds $64, there's a lot of support there so I suspect it will stall there, but the bottom line that's where it wants to go, notes and bonds you just can't keep them down man, that's the bottom line to get the 10-year note, up $6.6 right now trading $1.10, $16 to $30 up a half a point at $1.19, $15 and $1.00, $1.00 right now is trading, where are you, $1.00, trading down $2.26, $1.03, $8.69, the euros at $1.07, the ounce at $1.45, British pounds at $1.25 to $1.00 U.S. dollar, we'll take a look at the S&P first, bottom line is that you get the grind higher folks and I suspect this grind is just going to keep going man, you're up $1.60 and you're at $4.63, we'll take a look at the NDX 100, the NDX as is the Dow, they're getting right next to these highs man, the Q's right now and the Q's are going to have another expansion of volume out here today, we've already done $27 million, yesterday you did $41, I think that's going to do more than $41 right now, we'll see how that shakes up with the bottom line, they're right next to the highs, this wants to go after the highs, we go to notes and bonds, we take a look at the note and bond market, what you're going to see out here with the note and bond market, it looks like to me note and bond is going to have to build a little cause here, you did 1.6 million contracts today, which is not a lot of contract volume by the way, you know it's been banging out like the two 2.5, that being said though when we did come down on Friday you came down with tremendously light of volume compared to what you're going in, so that to me is saying you still want higher price and the gold market, the gold market is still having a high time catching a bid here, bottom line is that you have the gold market we're at the lows out here, even though you're up about 20, the volumes contract in in a monster way and that's what you want to see, you only got 137,000 contracts, that being said, bottom line I want us out of this area and then if we go to King Dala, King Dala is holding tight at this level, it's been trading here, we're going sideways here for five days, stay right there folks, we'll come right back.


Here's three things that won't make you happy. Try to control notoriously uncontrollable things, like people, the belief that you must be happy, and finally, waiting for people to understand you who don't even understand themselves.


Mae'r sgwpog wedi ddweud y cyfnogi yn ei ddweud, mae'r sgwpog mae'n ymgyrch. Mae'r ddweud yn eu ffug i favourite ar los. Mae'r sgwpog yn llaw'r sgwpog. Yeg gair gwybod i drws a dddasol gweithio, ddweud i gyffredinol,unching y ddweud y cwmp. mae'r ddweud i ddweud, ddweud i'r ddweud, i ddweud i ddweud neid y cyffredinol. Ac mae'r gyfwyddeutau tynnu'n gwneud ei ddweud. I can actually talk to you and you talk back. It's much more of a real thing and we'll talk more about the benefits of a community. So when I started out I joined lots of other people's Facebook groups, that was how I started.  So I wanted to set up my group partially because I'm a control freak and it allows me to set the rules. My group, my rules. The other thing is that I get to control the conversation so I can talk about what I want to talk about, which is super important. Obviously it makes you look like the go-to expert. If you have a group about pigeons and you're talking about pigeons all day, people are going to think, wow that person really knows about pigeons and they're going to be top of mind next time they want to buy a pigeon, which obviously is a regular occurrence. You're going to build your authority, that's the same kind of thing, but you're also going to build relationships and trust. If you're chatting with people in the community every day, people start to like you, people start to feel like they know you and obviously we don't want to be too cynical about it. If people trust them like and know you, they're more likely to buy from you. You're not estranged to them. Obviously it's a great way to grow your email list and I'm going to explain how to do that shortly. Get more traffic to your website and while traffic isn't part of Google's algorithm, it's what the people do on the site that could increase your ranking and your conversion and all that kind of thing, you build a tribe, a potential customer. You can call them a tribe, I like to call my groups gangs, they are flick knives and shiny jackets, so you're building up a group of people who love what you do and will become advocates for you. You can also use it to test and launch new products, so whenever I launch something new, I always talk about it in my group first, I see if people like it or don't like it and that's a great indicator for me and it's a really cheap, easy way to A, B test different ideas. And finally you get to sell your products, so that's what it's all about, yeah? So if you're thinking about starting a Facebook group, you really need to think about your business why. In marketing there can be this tendency to think you have to do all the things. They've got a podcast, I need a podcast, they've got this, I'll do this, I need to be on Twitter and Instagram and LinkedIn and it's exhausting. So I see a lot of people starting Facebook groups because they think it's the thing to do. But don't do that, really try and think about why you want to have your group because that will guide the culture of the group, the rules that you set down. So an example, if you're a WordPress developer, a great reason to start a group would be to have one central place where you can talk to all your customers. So as soon as you sign up a customer to your business you say, hey, by the way, I've got a Facebook group. And then every time there's a WordPress update or something like that you can send a message out in your group going, guys, don't touch your WordPress update, I'll do it for you. Or there's an announcement about Yoast or something, you can share that in the group, it cuts down the email communication. It allows you to have all your people in one room and be able to talk to them directly. Now, obviously again, if they're in your group and they see something pop up, they might be inclined to go, oh, I haven't spoken to Olga for a while. I might ask her to help me with this new form I want to build. It's going to keep you top of mind. So that's a great reason. For me, I have products that I want to sell. It's a great place for me to have a captive audience of people where I can talk to them about my things. Rather than me having to go to 17 different groups, my people are already there. They're already in my virtual stall. So the other thing you need to think about is who you are as a human. Because running a Facebook group has its challenges.  Don't start a Facebook group. You've got to be really good at setting boundaries because people will push them as they do in business. In your Facebook group, people will take the piss. They'll break the rules. How are you going to deal with that? How are you going to push back on people? You also have to be okay with not being liked because you are the leader of your group. You may have to sometimes discipline people, throw people out. Those people are going to leave your group and think that Kate Toones are right, cow. And you're happy with them going out into the universe having that feeling. You kind of have to be in business. Not everyone's going to like you. And that's okay. So let me tell you a little bit about my groups. I've got about, I can't even remember how many I've got. I've put some of them in here. My biggest one is the I Love SEO group. I recommend you all join it. It's splendid. And that's got nearly about 6,000 members. Oh, that's okay. It's a pretty big number. I can see why you're excited. So that's my big group. It's a free group and it's where I give support to people who do my free courses and my paid courses, my low cost courses. But obviously, as well, clearly, it's the start of my sales funnel. Yes, I said funnel. I'm sorry. Someone had to say it. It's a very low barrier to entry to join my group. You don't have to buy anything. You don't have to do anything. But then you're in the tune of Earth. You're my creature. And I can start trying to shove you down my sales funnel in a very gentle and persuasive way. The other groups that I have, I have a group called the Misfit Entrepreneurs. And that group was for a book that I wrote to try and sell the book. It doesn't do a great job of selling the book, but it's a very funny place to be. I have the clever copywriting community. That is a paid membership group. So people pay an annual subscription to be in there. There's about 160 or so copywriters in there. So that's an example of a paid group. I have the SEO master chefs, which is a paid subscription group for people who want to learn about SEO. I have my study group. So every time I run a round of my course, you all join a community for the three months that the course is running. And then you can either upgrade to the master chefs or go back to the I Love SEO group. I think I have more. No, I do have more, but I haven't put a slide in. So I have a lot of groups and I use them in a lot of different ways. But the one thing that is consistent on all of them is that I am the leader of the group.   People want to follow people. People want advice. But you have to be comfortable being that person. When I first started out, I wasn't that comfortable. I kind of hid in my own group. So you have to be a leader because you're going to set the culture. You're going to set the rules. You're going to decide what does and doesn't go. So if you are not confident like that, your group won't work. We've all been in those groups where you go in and it's just a complete spam fest of just promo posts and there's no real what is this group about. It's called like business something or mummy mum business, mum mum. About 900 mummy mum groups. And you don't really sure what it's there about. You're not sure how it's going to help you. It's just more junk in your feed. And we all get enough junk in our Facebook feed anyway. So people are going to bounce straight out of the groups. You've got to be very clear about what you stand for, what your values are and what problem your group solves. Then you have to think about paid or free. So three groups are great because obviously anyone can join. There's a low barrier to entry. They take a bit more admin. There's going to have more people in them. And obviously you have to be careful about your competitors joining that group.  Some other WordPress person comes in and they start giving advice and tips. And you're like, hey, hang on. This is my group. Bug off. It's very hard to control that if it's free. Paid groups are obviously better because you're getting money for them. Now, Facebook has recently announced that you're going to be able to charge membership on Facebook. I would never do that. So my Facebook membership groups are part of something else. They're a bonus. So when you join the clever copywriting community, you're joining the community for which there is a Facebook group. You're not paying for the Facebook group, if that makes sense. Now, why do I do that? Because we never want to build our business on someone else's land. That's why non of us are on Wix or Weebly or Shopify. We're on WordPress because we get to control it.  What would you do with them? You need to keep that in mind because we know that Facebook are trixie little beasts. So let me take you through the practical steps of setting up a Facebook group.  The first step is before you set up a Facebook group, you have to have a lead magnet. So in wanky marketing terms, a lead magnet is something that lures people onto your email list. Because they could join the Facebook group and leave again. We want to be able to keep having that conversation with them. We want to get them onto our list. SEO is, I think, the most powerful marketing tool. I will say that because I'm an SEO teacher. Email marketing is the second most. You've got to get people on your list first. So come up with a lead magnet. This is the step that most people miss out. They start their group, but they don't really have anything to give to the people. So whether it's a free checklist, an e-book, a video course, it doesn't have to be amazing. My lead magnet is called SEO Nipples, which was a terrible thing to call it, because throughout the videos I kept saying SEO Nipples, and I just couldn't stop myself, so in the end I just left it in. But it's a three-day video course with just 10-minute videos talking generally about SEO, and that's what you get when you join my group. It gives me a reason to collect their email addresses. Now I can remark it to people. So think of your lead market first. Checklist, course, whatever it may be. What are you going to sell to people in this group? Even if you're a service-based business with no products, try and have some kind of product, free product that you can give to people as a thank you for joining the group. The next thing you need to do is choose a name. Again, you need to be thoughtful about this. So is it going to be your business name, or is it going to be some kind of generic thing? So there's a big group on Facebook called Business Business Business. It's kind of clear what that's about. It's kind of about business, but be careful as well that you don't pick something so generic that you get mixed up. As I said, I'm in about 17 mum groups. Mum's in business, business mum's. Mum's off business, business mum's. Who like mum's? I can't remember which one's which. So try and pick a name that's open to everybody whether it is. But I think as well, think about the long term. Is it a business builder for you? Is it branding? So I've played around with my names a little bit. Now my group is called I Love SEO. So it sounds like it's for everyone who loves SEO. And then it says with K2. So it's got a little bit of branding in there as well. Because as well, remember how are people going to find it? Most of us find groups by just typing words into the search bar, SEO. So you want to have a keyword in there. Facebook has an algorithm just like Google.  And also people might type in your name as well. So try and work those in. So you choose a name. And then you need to, obviously, that reflects what it's about. Then you need to create the group. So creating a group is really easy. It takes like one minute. And you need to add one friend. So to have a Facebook group, you do need to have at least one friend. Sorry about that. Maybe you can make a friend here today, Steph. It's going to happen. So you find you have to have one friend to make your group work. And then you have to choose whether it's public, closed or secret. So there are differences in how those work. So this little chart is the chart that shows that. You don't want to do public. It's pointless. Do you know what I mean? It's like having another Facebook page. So by having a closed group, it just gives us that little air of, oh, I'm entering something a bit special. It's a bit of exclusivity here. So with a closed group, you can't see the posts unless you're in the group. So again, especially if you're worried about competitors, closed group is a bit better. Secret isn't so great because you can't share a link to it. You actually have to be friends with the person to add them to. So it's kind of great because you can't see who the members are.  People are weird. So I would say if you're going to start when I'll start with closed, it's the best way to go. Then you can brand your group. Nice big header at the top. You can choose the type of group it is, whether it's a marketing group or support group. Now Google's just opened up something else, which is study groups, which have learning modules and units in them as well. So you can use that. Again, I teach courses, but I'm not going to get too invested in that units and courses thing in the Facebook group because if I do and I put too much effort into it, Facebook will start charging me for it and take it away. So, again, I'm never going to rely too much on my Facebook group because it's so tricksy. You can now choose a colour, so it shows up as a nice colour in your mobile device. The dimensions for the graphic at the top seem to change every two minutes. I just use Canva to create my graphics for the top of the group. You know, make it nice and clear, nice and clean. You can have a link to your lead, but just keep it nice and clean and simple. The next step is you write your group rules. I'd just like you to read the first three rules of my group there. So you have to write your group rules and that really comes back to your why. Why did you set this group up? What is and isn't allowed? And you are allowed to say. So, for example, in my I Love SEO group, there is no promotion. I can promote, it's my group, but no one else can promote. I don't do promo days. I didn't build a group of 6,000 people who are interested in SEO for some other SEO person to come in and start selling to them. That would be ridiculous. Why would I waste my time doing that? So set your rules and be ready to enforce them. So you have to be willing to enforce them. Things to cover are like, how and when is the group supported? Is it supported 24-7? No, of course not. You've got a life. Are you going to be in the weekends or not? Are people allowed to free post or not? So what do I mean by that? Some groups when you go in, you can write whatever you want. It immediately appears. But in my I Love SEO group, I approve every post that goes live. Because I can't risk someone putting up something that's negative or that's going to be about a competitor. So I approve every post. But the other joy of that is that I can be first to comment. Because the other problem with the most Facebook groups is the business owner gets lost. You don't actually know who's running the group because you never see them. So when someone posts in the I Love SEO group, it doesn't go approved straight away. I pick some time when I've got a bit of time. Most of my things that get posted are questions. So I wait until I have some time, then I approve all the questions and I write the answers and they go live. And I'm first to answer. I'm showing my authority. I'm building trust. That works for me. In my Confessions of a Mispit Entrepreneur group, it's free posting. And that is a whole lot more work because people post wildly inappropriate things in that group. It's wildly strange, unusual things. And then I get notifications of people complaining and then I have to admin them and we have to have discussions. So I managed to run the I Love SEO group on my own. 6,000 people. There's no other admin other than me. The Confessions of a Mispit Entrepreneur group, I've got three admins now because it's free posting. So don't underestimate that. And people are sneaky. People will wait until 2 a.m. to post their promo thing. And then you won't spot it until 10 the next day. Like, why did they get to promo? And you're like, they didn't. I just didn't get time to remove it. You've got to think about these things. So free posting or not free posting in my paid groups, it's free posting again. So in your rules include your guidelines. I like to use hashtags in my group to signpost what the content's about. You can make the hashtag up but at least use one because it just pops. The hashtag really pops and you can see whether it's a question or whatever. You have to have rules about not PMing other members. This is a big thing, not messaging people. Anything that you think that weird people are going to do, they will do. Believe me. So you have to put the rules in there. Don't slag people off is another one. We had a lot of people screen-grabbing other people's stuff and saying, this is crap. And it's like other people in the group go, I know that person.  And then you're like trying to separate people. Yeah. You see the very worst of humanity in Facebook groups. The thing I like to do is make a Facebook live video of me saying, hey, welcome to the group. And then have that as my pinned post. So I pin that to the top of the page. And then I have my group rules there. Keep them updated. Include your lead magnet. Include terms and conditions. If you are thinking about starting a group, feel free to go to the ILO SEO group and copy my rules and edit them. There's some stuff there about legalities and privacy and stuff that you can use in your group as well, just to cover your bottom if people get arsed. OK, the next thing is to choose your questions. So now you have an ability to ask three questions when people join your group. 30 new things, six or so months ago. Use them wisely. So in the Misfits group, I ask them how they heard about the group because I'm interested to know which channel is driving people to my group. I ask them if they bought my book because most of them haven't.  And that's to try and help sell the book. And then I ask them to pop their email in and I send them the first chapter of the book. So that's my Misfits one. In my ILO SEO one, the first question I ask them is, do you teach SEO or do SEO?  I'm brilliant, so I block them straight away.  So I ask that question straight up front and some people surely lie but most people answer it honestly and then I block them and they don't get in. The next question I say is, how did you hear about the group? Because that's really interesting to me. Was it the podcast? Was it this? Was it that? And then the final question I ask is, is their email address. So this is where you collect their email address. Now because of GDPR, all my emails are double opt-in. So the first email they get is an opt-in email but they can get a free course and a free checklist. So I make it very enticing for them to join to give me their email address. And then I've got them. I mean they may unsubscribe but most people don't. So then they're in. And if people do not answer the questions or people do not give me their email address, they do not get in the group. Just delete. So when people come into the group to approve them, you can filter them in lots of different ways. You can filter blokes, women. You can filter how long they've been on Facebook. So a really important one because people set up fake accounts. So if they only joined Facebook in the last couple of months, it's probably a fake account. And you know, the every time that you trust that person and let them in, the first thing they do is try and spam the group.  And make sure that you gather email addresses. Now obviously it's a manual process. I have a VA that lets people in every couple of days and adds their email to my email tool. There's no way of hooking that up from their straight into active campaign or convert kit or whatever. It's a manual thing. The next thing I do is think about creating content. And this is where people struggle the most with groups because they've got their group but they don't really know what to put in it. So you really have to mix it up. Obviously you're going to have the welcome posts for the rules and our video. And then I reckon it's a good idea to have 10 or so posts ready to go. Do you know what I mean? So you can post them in the next couple of days. So there's some stuff in there when people arrive. Because when people arrive, they kind of look around a little bit within five seconds decide whether that group's for them. So, you know, if you're just starting a group, maybe make sure that you've got some tips in there, some videos, you know, some useful stuff to get people started so they get the vibe of the group straight away. And then think about a content schedule. Now I'm terrible at this. So this is one of those examples of do what I say rather than do what I do. I have no schedule. And if there's one thing I can't abide in groups, it's Friday and Monday this and Tuesday this. You know, it's like, it's Tuesday, Tuesday's promo day. And then if you try and forget your promo on a different day, you're in trouble and blah, blah, blah. I don't like doing days of the week because I can't remember them and so I don't expect anybody else with either. So I just post a lot of random stuff. One of the most popular things in my mystic groups is the ugly selfie competition. So you might do what the heck's that got to do with business. Well, it doesn't have anything to do with business, but people are sharing funny pictures. They're in a building community and you're interspersing that kind of content with serious business content. If every post you post is a really useful wordpress tip, people are going to leave that group straight away. We all know that on Facebook that the thing that you put hours in the thoughtful post with useful advice, no one likes it, the picture of a cat falling off something, everyone loves it. So you have to mix it up and don't underestimate the fact that people do read those serious posts. They just don't interact with them as much. So the things that work really well for me are videos. So posting videos, people really like that. Facebook Lives takes a couple of seconds. Don't worry about looking sexy. Just do it, just start. Polls are great. So polls are the easiest type of content. Make it a really yes, no answer. Everybody interacts with them and the more interaction you get, the more people will see the next post you do.  Do you like hedgehogs or piglets?  Everyone goes, I prefer hedgehogs or piglets. And everyone comments and everyone, because it's a one-click thing. And then the next thing I post will be something that I actually want them to buy or are interested in, but because they're just interactive, they will see the one that I've done. So you're trying to build up engagement and interaction as much as you can. Tips and advice are obviously great news. So sharing other people's articles, I'll talk about that a bit more in a minute. But don't overthink it. I think with Facebook a lot of people worry too much about what they post. It can be just a picture of what you're doing right now, a picture of your desk, what coffee you're drinking. It's all just trying to make you relatable and likable and show that you're human. You don't always have to be some thought-leading guru with every post that you put live. I'm definitely not. The other thing I do is occasionally do posts where I allow people to interact. So I can see I'm quite a control freak. But I control that conversation. So if I do a promo post, it's not just like promo. It's like how could you help someone else in the group. Or promo someone else's business. So then if you're promo, do you promo someone else and tag someone and little ladders. I do something in the I Love SEO group which is one of the most popular posts which is called a help ladder.  And then the next person comments. And the next person comments. And the last person to comment gets an audit from me live in the group. So usually I get 80, 90 people putting their sites there all commenting, all interacting. I'm not doing anything. They're helping each other. I'm just facilitating the conversation and then doing one 10 minute Facebook live at the end for the person who won, who was the last person. Is everyone live? Is everyone who is in the help ladder will then watch the Facebook live? So try as much as you can to get users to generate the content for you. That's very helpful. My slide is a bit wonky here. But think about being a content curator not a content creator. So as an SEO I sign up to things like SEO round table, search engine lands, various other SEM posts and then their posts come into my feed. And then I just share them into the group. So my group becomes you don't have to follow all these different websites. I'm going to follow them all for you. I'm going to pick the best posts that are the most interesting and I'm going to share them in my group. So it's a one stop shop for information. Because we've all got information overload. So I do that for you. I create the content for you and put it in one spot. And follow an 80, 20 rule. I think this is a good rule in terms of content versus your content. So probably about 80% of the content I post is not my own. 20% is my own. But also this is informational versus sales. So probably about 80% of what I post is just info, tip, help, useful. And maybe 10 even. 10% is sales. That's when I go, hey buy my course. Hey here's my free thing. Hey get this checklist. Hey get this template. So you don't just be sell, sell, sell in your group. Because again people will leave. But also don't be afraid about selling in your group. It's your group. What's the worst that can happen? Someone's going to leave. Be a owner, be a leader. If people don't like it, they'll go. So don't be afraid of it. I see some people going, I don't want to be too pushy. It's your group. That's what it was there for. So don't be afraid of selling your content. And then of course the thing you need to do next is promote your group. Now again, one of the easiest things is actually in my diary every week schedule two half hour blocks to go and help people on Facebook. So I go into all those groups that I'm in. I go to the search box. I type seo in the search box and I see all the posts that people have posted about SEO questions they've got. And I just take half an hour to just answer their questions. And then they ask me more and I go back and I just take that time. And then at the end I don't sell them a course or say I've got this. I've got a few more tips. I've got a group you can join. I'm not selling them anything. They don't have to join the group. It's a really low barrier to entry. So it's a really great way. And most admins won't be annoyed by this. If you come straight in going here's my group then they'll get a bit crossed with you. But that's worked really, really well for me. And obviously now because I've got quite a few people in the group and lots and lots of people have done my courses, about 4,000 people now have taken a course of mine of some description. I've got a lot of advocates. So that means I get tagged in other groups. So someone says I need SEO. I get tagged and then I can pop in. I've got a little thing on my desktop that I cut and paste. Hey, thanks so much for tagging me. By the way Sue, if you want some help here's my group. It takes me a couple of seconds. That's one really good way. Because people are already on Facebook they already understand the notion of groups. So it's a very small leap for them to come and join your group. The other things you can obviously do is link to your group in your WordPress navigation. Use the custom link. Free group. Free group on your homepage. Have it in the footer of every email that you send out. Post it on other platforms. So set up a regular tweet maybe via Hootsuite. So once a week you say, hey, join my group. Share it on LinkedIn. Share it on Google+. Yeah, cool. Gosh, that's gone quick. So yes, just make sure you share it. Okay, I've got to whizz through these now. This is a really important slide. This is my mantra.  Don't feel that you have to be there for everybody. You don't have to set yourself on fire to keep everyone warm. That can be the problem with groups that they just burn you out and then you end up hating them. So here are some common Facebook headaches. I'm going to whizz through them. No one's joining your group. So the first thing, you have to promote it hard. You have to go other places. You have to go out of your comfort zone. You have to speak at things like this. And then people know who you are and they join. Start the group and think, I will build it. They will come because they won't come. The next thing is that you're not getting enough content or that people aren't engaging enough. So one really good way of doing this is to create advocates in the group. So reward people who do interact. We used to have to use critics to see what people were doing in our group. But now we have Facebook insights and it will show you who are the top people in your group. So I do this every month.  Well done for being an awesome member and then they get to promote themselves and they become advocates in the group. And you'll see the same names coming up again and again. The next issue is that I think that you're not visible in your group. So there are some very big groups in the US that shut down. I can't remember the name of it now. Kira, Kira, Kira Luma or something like that. She had a 40,000 person group and she closed it down because her voice was getting lost. No one knew it was her group. Every time she posted it just disappeared in the feed. So you've got to control that conversation. You've got to be the first to comment. You've got to be in there. Otherwise you will lose control of your own group and someone else will come up and start giving advice and tips and it will become their group. So you've got to have that authority. Lack of content, you know, that the tumbleweeds, nothing's happening. No one's interacting. Keep it simple. Yes, no answers, silly pictures. Just to build up the engagement and smatter that between the helpful stuff. Don't overthink it. It's fine to post a silly meme once in a while, you know. The other thing is that you just get tired, get exhausted. It is a long game. When you start, you may have very many members. Love those members hard. Tag them. Hey, Sue, you haven't commented for a while. How's it going? If it pisses them off they'll leave. But tag the ones who you have the best relationship with. Because obviously when you first start a group a lot of people will be your mates. So if people see other people interacting, they will interact. And if the worst comes to the worst, run a promo day. It brings all the lurkers out. It shows off. And then you can go back down again. The final thing is dealing with unruly members. You just have to be harsh. When I started off, if someone did something that broke the rules, I would write a little note saying, hey, Bob, you know, you break the rules and can you check the PIN post and please don't do it again. Now I just delete their post. And if I do it again, I just remove them from the group. Because who's got time for that? I'm not going to, if you can't be bothered to even read the PIN post, don't be in the group. You've got to be very rigid because also if you let someone do something and someone else not do the other thing, then people are going to get called out for nepotism and things like that. People get very emotional. So that's it. Does anybody have any questions? Thank you very much Kate. What a fantastic session for the last session on a, in the afternoon, funny, informative, top marks. So we do have some time for questions and I hope if anyone's got any questions, please throw your hand up now and we'll run a microphone out to you. Yeah, we've got one over here. Hey, awesome. I have a quick question around since you said you, when you're closing the group, you actually are proving each comment. Don't you find that it's creating more admin, like heavy admin rather than let them reply? Honestly, again, I'm with the SEO group. I'm not concerned about having oodles of activity in there. It's very much a family group. So it has to work for my business. I have money to make. I have things to do. So it's much better for me to spend half an hour proving all the questions in one blob than it is to kind of come into the group and try and scroll through and see what people have done. I'd much rather disapprove a comment or not allow it than have it be in the group for half an hour and then me find it.  Do you know what I mean? Someone comes in and go, I can get you to number one ranking, 50 backlinks free, PBN. So that works better for me. In the misfits group, I kind of just let it happen and then deal with the aftermath. But you know, it works better for me that way. It's less admin, I think. Is it actually less admin? Great question. Throw your hands up who's got some more questions. I think they're all exhausted. Yes, we've got one over there. It's a pub, isn't that right? It's plenty of time for the pub. When you first start a group, obviously the number's not going to be great. How do you see that? Is there a sweet spot to get to 100, 1000? Obviously people are not going to join if it's just one or five people in the group. The thing is, first of all, you just talked to all your mates that you've ever had and said, please join my group because I have no one in it.  But I think, I don't know if there's a sweet spot. I mean my master chef's group only has 60 people. They're 60 people who are paying though. I'd rather have 60 paying people than 600 non paying. And you know, don't be frightened of a bit of silence. Like it doesn't matter. Like people are still in there. But love them hard. Give them a lot, like over deliver in those first early months and then they will start recommending it to other people. And also the other thing is ask them. Satan group, it'd be awesome if by the end of the week we get 200 people. Can everyone invite 10 people? It doesn't take them five minutes to do that. So just ask. If you don't ask, you don't get. But just love those first people hard because they will become your long term people. OK. What's your... It won't be a tricky question. What's your tips for people who are not doing video at the moment for their business and on Facebook groups and so on? What would be your tips for them to start doing that and doing it in a way which it doesn't suck and is successful? I mean, I think video is in terms of SEO and marketing and everything. It's where everything's going and it's a really quick way to build authority. Like, you know, a lot of people come to me as an SEO expert and say, oh, I need to do lots of blogs. It's a long game of blogs. It's going to take years to catch up with your competitor. If you do video, you're going to catch up super quick because it's more engaging. I honestly think buy a ring light from eBay because they make you look hot. Even if you're really ugly, they make you look hot. Buy a video from eBay and just answer one question. Three minute video, ask the question. When you first start doing them, no one's watching them. Anyway, it's only you and your mum watching them and you'll get more and more confident. Don't build up to it. Maybe set yourself a challenge to do one a day and just, you know, honestly, people are very forgiving, you know, and people who aren't just kick them out of the group.  Well, I have. But some of the other day, he said. Yeah, exactly. I just think you have to let go of your ego. What does it matter? It'll be gone down the feed in two seconds and if you do it and you hate it, delete it, do it again. But, you know, it's just like with public speaking, the more you do it, the better you get. So the ring light is my top tip. Because when you see how good you look in that ring light, you're going to want to make videos all day long. And then once you've made that video, just to say, you can download your Facebook lives from Facebook. So I download them, I send them to Rev, I get them transcribed, then I put them back on my blog, embedded from YouTube, second biggest search engine, and then I put the Rev transcription underneath. And now I've got a piece of SEO optimized content on my site as well. And then I take that video again and I natively embed it on LinkedIn. And I take that video again and I chop it up and make it an Instagram TV. Then I chop up again and make it an Instagram story. So for that one three minute video, you get 20 pieces of content. So, yeah. So firstly, could everyone join my group? No joking.  Like is it kind of like a one or two posts that they don't interact with and then they stop seeing yourself? Or is it more like, you know, after about 10 or so? Or is there no rhyme and rhythm between... Well, I mean, I think Facebook's being seen. Facebook's algorithm is the most mysterious of all and I'm definitely no expert in Facebook nus.  That means those people are engaging. You can't get rid of the people who aren't engaging because it's very difficult to do that. You can't stop booting people out. I don't know, but what I find is that as soon as I do a poll, the engagement goes up. It's really dumb. Or just find a really funny meme. That's my engagement. That means they're seeing... Yeah, exactly. Facebook I find incredibly hard to measure this kind of thing and you measure the ROI. You can get a good vibe.  But you can tell when it's not going well and you can tell when your content's bombing. Sometimes I'm embarrassed by a piece of content that no one likes so I just silently delete it. You get a vibe from your group but I don't know the exact metrics from it and I'm not sure that Facebook would even tell us that because they're evil. Yes. Might have time for one more. If anyone has one more question. Hi, how do you know what the algorithm is? Because it's constantly changing. I guess now Facebook group is the one that's a bit untouched. How do you know what the algorithm is and when... My area of expertise is SEO so I'm fully across their algorithm and again no one really knows what the Google algorithm is. We're all just guessing. Even the Rand Fishkins and the Neil Patels and the Cyrus Shepherds are all just guessing. What do they do? They do that thing again. They assume that that's part of Google's algorithm. Occasionally Google tells us. Facebook is a much more closed book. They very rarely tell us anything so the only way that you can really tell is just by doing stuff. I've very much noticed that if you have a post that has a lot of love the next post will get a lot of love. Videos do better than images. You can see that in your insights as well but I don't know Facebook's algorithm. As I said I just kind of muck along really. Sorry. Perfect. Thank you very much everyone. Thank you very much everybody.


One of my favorite moments ever in life was being able to watch you and Cody meet in person for the first time, and then ride away in the sunset. That's true. How sweet is that, dude, together?  Yeah, that was really cool.


Hi, my name is Hannah Schmellen and I am a librarian at Ohio University Libraries. This video covers strategies and efficiencies when searching for your topic. This video will describe search strategy techniques and efficiencies, including billion search terms, identifying main concepts, and choosing appropriate places to search, and help you to transition your research topic into a search strategy. First, let's start with an example topic. In infants born prematurely, what are the subsequent lifetime prevalence and effects of hearing problems? Even if you are not to the point of a written research question or it's formatted differently than the one you see here, your first step is to identify your main concepts. What ideas are really the most important to your topic? In this case, they are infant, premature, and hearing problems. Notice I didn't identify the word effect or prevalence. I did not choose these words because outside of the context of my question, they are meaningless. Can you imagine how many books, articles, and research exist with the word effects? Basically, everyone published. So choose your main concepts wisely. In this table, I have parsed out the main concepts of the example topic above. Next in the other column, you will see mesh slash synonyms as the heading. What is this? This column is, I dedicate to alternative terms to your main concept. This could be synonyms you come up with or words you see in an article or official subject headings from a database. Mesh stands for medical subject headings and are official terms assigned to articles in the database PubMed. And they help PubMed to identify articles you want based on what you're typed in. Other library research databases have their own subject headings, and if you would like to learn more about these, reach out to your subject librarian or peruse our subject guides on the library's homepage. Okay, back to the table. You will know a variety of alternative terms. For example, infant is one of my main concepts, and I have identified infant comma very low birth weight, which is a subject heading in PubMed, a mesh term, newborn, baby, child, etc. These are all alternative ways to describe the concept of infant. So why are alternative terms important? Adding alternative terms like subject headings or synonyms increase your likelihood of getting more relevant and inclusive results. If one author uses the word baby and another author uses the word newborn, and both of those articles are talking about hearing problems in premature babies, you want to read them both. One using the word newborn or baby or infant doesn't really matter. The context is the same. So alternative spellings, words, and context is all really important when you're considering how you're searching and what words you use. Search strategy is next, and is how you will string your main concepts, subject headings, and synonyms together to search a library research database, or Google, or really any search engine you use. Here you'll see an example of a search strategy based on my sample topic. In parentheses, I have infant or newborn or baby. This tells the database that any of these terms will do. Infant or baby, same thing. Next, I have and premature, and instructs the database that the word premature must be in the results of my articles. The last portion is and, parentheses, quotation mark, hearing problems, quotation mark, or deaf, asterisk, parentheses. Hearing problems or deaf are synonyms. So they are, or, if you will, together. Hearing problems is in quotation marks because I want the database to keep these words together as a phrase, and to not split them apart. Premature babies all have possible problems that could be hearing problems, growth problems, etc. But I'm looking specifically at hearing problems, which is why those two terms together and deafness is an example, which leads me to the star or asterisk after the word deaf in my search strategy. That instructs the database to add all possible endings to that word, hence deaf or deafness is going to automatically be searched by the database. If you have any questions about this, librarians are great at building search strategies, and we are more than happy to help. We do this all the time. Okay, so we've discussed breaking down your topic into concepts. The importance of gathering alternative terms such as synonyms and subject headings. We've talked about search strategies, and now I'm going to talk about choosing the right place to search and give you some examples. Given that our topic was health related, listed our relevant library database options. Subject specific databases can lead you to more relevant resources quicker. All of these databases and more can be accessed through the library's main page, and I will show you where that is shortly. The databases that I have listed are PubMed, which I've mentioned before, TRIP, Cochrane Library and Clinical Key, which all have a health and medicine focused. Allied Health, we have SINOL, our ProQuest Nursing. If you're looking for more biology or genetic component or general sciences overall, Scopus is a great place to search. And of course, PubMed. A great place to search for psychology related articles would be Psych Info. And honestly, if you have any questions at all, ask a librarian. So how do I get to these library databases? You start the library's homepage. You can drop down out of articles plus to databases and then type in one of the databases I listed, or one of the databases you are suggested from your librarian. You click connect, and you search.


When we heard Taiwan was open back up to visitors and travel with no restrictions, it made us think of all the great times that we had in Taipei. To prep for our next trip, we had to try all the best Taiwanese restaurants in New York City. Popcorn chicken is probably the most famous and popular Taiwanese dish in the world right now. Oh my goodness guys, we have our personalized customized Lui. This is the Prince noodle, the Wang Zemin. This dish really shows that fun American fusion creativeness here. This is a tater tot danbing. That's a hot glizzy. Alright everybody, I'm in a hot air balloon for the first time in my life. Big shout out to Undiscover Taipei and Bravo Bear because this experience is unlike anything I've had before. You're like floating in the air.  This is one of the most famous quartier spots from Taipei. Taipei, Taiwan is open to visitors with no quarantine and no restrictions.


Shit, Taco, we got drunk for that Trying to fix, fight, what you done for that?


Hey there, friends! How's it going? My name is Kevin and today we're playing Roblox. Yep, the quarantine has led to this. The madness has set in. I literally just made an account. It's called Do Not Call Me, Kevin, because I like throwing some mixed messages at you. And I'm already confused by this ad alone. Johnny, Johnny. Yes, Papa, wanna fight? Pick up that can! I don't understand. What happens if I click on it? My computer's gonna explode, isn't it? Alright, it brought me to City 17 Reborn. So is this like a half-life? I don't even understand Roblox. I'm too boomer for this. I don't even have it installed. I'm definitely too boomer for this. I thought I was running the browser. Reminds me of the time that I installed Chrome on my dad's laptop years ago. And then when I found him trying to use it, he was on it trying to explore Google and Google Chrome to try and get it to open. What am I doing? All I know is I'm an immigrant. I asked him how to make money and he said, Well, I heard there's money printers in use, but if I see one, I'll have to kill you. Do you mean like if you see me using one or just in general, if you see one, you're gonna hunt me down? Oh, he's talking about money printer. How do I talk? Give money printer. Come. Okay. The manners are not needed in this. Just make demands. God, this guy knows all the hits and tricks. He's like some Roblox paracord master. Look at him go.  Oh, he's got it. Thank you so much. He said, this is yours. What? What? I'm so confused. How use? Oh, I heard an OO. That's why we're all here, folks. Don't tell the cops. Okay. I love Simpsons. There we go. I'm fitting in for once. He's just like, okay, he leaves. Do you want to have a pistol? Yes. Give gun. Wait, this is PRB. What?  Oh, that guy's roleplaying as a blind dude. Oh, no, he's going up the ladder. Actually, that may have been a brush. Wait, what just happened to him? His arms fell off. What? I'm getting out of here.  He's shooting me. Why is he shooting me? What is he doing?  I don't think it will come to that. Let's not get his... You know what?  There's no point in me talking. What? I don't deserve this. This is the same guy who was helping me. Oh, I'm going to go and mess with him now. There he is. I like Simpsons. That'll show him.  How does that make you feel? You feel good about yourself? Why does it say that? I don't understand. He says it every time. All right. You know what? I'm leaving. This is not anything like half-life. This is like one-tenth life at most. What's this? Royale High. That looks back and terrifying. All right. Let's go. Let's see how this compares to the screenshots. Oh my God. It looks exactly like I expected to. It's the world of the future. Hey, everyone. I like Simpsons. Hey, Sydney. Can I have a pistol? Oh my God. I'm so overwhelmed. This is just amazing. Oh, a dress-up time. Wow. Fantastic. Oh, that looks disgusting. Hey, little critter. What are you? Oh my God.  Oh, I got hit by a car.  Oh, holy life fairy. Who are you? I'm your hit-and-run victim. Ah, yes. Back on the town. Prettier than ever. She has two faces. Get out. Get out. Let's go shopping. I don't think anyone wants to play with me. Probably because I look like this. I just said I like Simpsons. They immediately just turned around and bolted. Why does no one like Simpsons? Just jumped in the back of their car. Come on, Sarah, interact with me. Sarah, stop this. Just let's talk about Simpsons. Oh, wait, a wheel. A spinny wheel. No, it's my turn. Oh, I think I'll pick the pink box. What's that? I want diamonds. What do they do? Oh, my God. I think I just dislocated my arms. Oh, this guy. This guy looks like my kind of people. He looks like he likes Simpsons. I have it binded now. So I can just say I like Simpsons. Okay.  This is terrifying. Like being realistic for a second. This is really scary. Like that is definitely like a 48-year-old male. Does anyone else like Simpsons? No. No one will talk to me. Oh, I can do dancing. Um, what's happening? Are you getting abducted? Oh, they're talking to me. I don't know what they're trying to say. So I just said dab for Simpsons and I'm running away while dabbing. It's time for a new game. This one is honestly terrifying. All right. This is the most popular one by far. Stare rewards. Adopt me. I don't think I will.  All right. Choose a role. I don't like to look at this already. Make me a parent if I have to be one or the other. I have a feeling like I'll be quitting this immediately. I lost my face. My face was beautiful. What? That's not what I wanted. Please give me a preview. I'm a man. Oh, great. No, I'm a man wearing baby clothes. Fine. Whatever. I have become what I hated. I want my house to be the void, please. If I could do that, that would be great. I don't even know what I'm supposed to do in this. Can I do a dab at least? No. Oh, it's Santa. He's shirtless for some reason. This is how I make my money to afford giving away so many gifts on Christmas. But what, running a gambling racket? Is that a syringe in the background? They're trying to trade with me. Oh, yeah. You can have this egg that he asked me to take care of. Can I accept? What do I give you? Are you just boasting? Here, I have this sandwich. Why did you decline? Feed the egg this sandwich. He's looking at it. Oh, what's going on? He actually ate it. It's gone.  I could have traded that. Come on. I'm going to drop you off a bridge. God, this game keeps trying to sell me things. I don't want anything. Press B to put them down. Can I drop them? Is this using my controller? Oh my God, it is. I need a shower.  Drop them in the river. Off you go. I feckered. Shower time for me and my child. Can I just drown? Oh, an invitation to a party. I can't wait. Only cost a pound and I will trade, but main part is to... Well, I'm going to go and say I like Simpsons. It's time for school.  How many times do I have to tell you this? The only reason you'd be going to school is to be using an egg and spoon race, which frankly I'd sign up for. All right, I'm here for the party. Can I use your shower? I need to wash my eggs. I'll just make some conversation before I go use their shower. There we go. I'll give you some privacy while you shower egg. Just look the other way.  Oh God, I think they plan on using my egg. Get out of here. All right, I'm holding my egg and pizza at the same time. I hope I don't accidentally add him as a topping. All right, I have this uncooked pizza. Yummy, yummy. Nice bit of moist bread to ask him for money. I said I don't pay. Why would I pay? I've already used all your facilities. Leave. No, I want to use your facilities. I don't even understand what's happening. They're following me. Go away. No, I want pizza also. I like Simpsons. Oh, my egg hatched. It's a cat. All right, you can come from eggs, but I'm learning. Name him freeloader. Come on, freeloader. Let's grab some more pizza. Another invite to a party. Give me a ride potion for a creaked egg. No, I don't think I will. I think my cat's going to die. I keep feeding a pizza. Oh, they left the server. Bad party. Yes, someone finally said they like Simpsons too. See me too. Oh, what a lovely day this has been. Wait, they kicked me out of their house. My cat was in your shower. I just got cat burglared. It's done. What do you mean? It's done. Give me my cat. He is done. What does that mean? I cannot stress this enough. I like Simpsons. I'm coming. I'm coming. No. Dude, give me my cat back. What is this? I'm coming. I'm coming. I'm going to get you. Why are you doing this to me?  Where is he? Where is my cat? They keep kicking me out and my cat is gone.  I just earned enough to be able to ride my cat too. That sounds wrong. But you know, I like you could jump on them and stuff. I think feck Roblox. How do I leave?  I got scammed. My cat got stolen. All right. I think we can leave it there, but that was just amazing. I had a blast of a time except for the party. You know, we're no one like Simpsons and my cat got kidnapped. Unfortunately, I think it opened more questions than it gave me answers and I'm willing to play more if we want to learn more about this fantastic game together. I'm still very confused how the whole thing works and what you're supposed to do. But I hope you guys enjoyed the video. I appreciate you watching as always. If you liked it, do let me know and I hope to see you next time. Bye for now.


This one got underway as the first couple endings play down. Are you just thinking here we go again? Yeah, I mean a little bit obviously both both teams. I Mean I think the offense speaks for itself and both both sides are you know swinging it really well up and down so You know just trying to limit damage as much as he can and But we did a good job there obviously in the middle innings and then the back back end of Slowing them down finally a little bit you mentioned the middle innings not a lot of guys had success against this offense What did you think of the job of Nestor Cortes, Jr? More of what we've seen he's you know picked us up a lot in some big spots and you know get us through the middle innings there You know where we're you know trying to kind of piece it together a little bit trying to stay away from some guys You know to give us the kind of length that he did not have to go taller back in guys there was big And then Tommy being real efficient in a four-out situation was huge, but You know I was that was big to slow them down there in the middle You know Helped one us the game in these change-up played well again tonight as it has all season long What makes that pitch in particular so effective for him? Well, you know, I mean obviously he's mid upper 90s with his fastball and and just the arm speed on the change-up is is Special You know, it's it's the exact same arm speed and and more often than not especially when he's going really well like last night tonight you know almost from the side it almost looks like a slider because there's so much depth to it and You know, he's he's he's had it working in this series I mean and tonight to be as fish efficient as he was When we you know really wanted to use them there for the four outs if we could Was big you dig a glorious with eight hits over the last two days Have you noticed anything different about his approach at the plate that's led to that success? I? Mean he's he's using the entire field I mean that's you know, you look at all his hits now this last couple days And I mean it's with authority from line to line But I just think he's getting on really good balance and and getting off his a swing a lot And when he does that he gets you know, he can get as hot as anyone and It's good to see him swinging like that right now because it's been huge force these last two days It's and harnessing on okay. We'll see.  How much is that as? Support pitches or what the twins are doing right now? I Think it's a combination, you know you know, I think you know similar to us they do a really good job of making you come into the strike zone and You know, we had a hard time getting them to swing it at pitches You know, even when we had success kind of going on to off They were they were pretty patient and and they have guys that when you make a mistake, you know, don't just get hits They hit it out of the ballpark. So You know, I think it's a combination You know, we're capable of executing and when we do, you know, whoever the lineup is those guys We're capable of getting through it You just described the series Hitterish Is this a series that when you're looking in planning for the playoffs you can take something from and I mean, I look at it as we're in late July and Hopefully we always take something that we can use and hopefully we're always, you know learning from a Series or a team we're playing You know, whether we play really well whether we have struggles in areas Hopefully, it's it's all stuff that we process and learn from and grow from and and helps us down the road and match ups Or whatever it might be. So I'd like to think yes Cortez has been called up eight times this year There's some guys that can handle that better than others and when you look at the way he is mentally is he guy that's Can handle this? I'm sure the answer is yes I mean everyone's different obviously I Think the thing that's impressive about Nestor is, you know, sometimes I forget how young he is You know, he's he's a young pitcher still and he he he has a veteran presence in a way He carries himself. He's he's confident.  He you know, you see him coming in the room and It's good to see him. You know, he brings something to the table outside of just the mound and that's that's been nice and just from an Attitude from a wanting the ball from a pitch in any kind of situation. He's fearless And that confidence serves him well Yeah, I mean he does create deception though with you know, sometimes it's with the different deliveries and Different arm angles So it's it's a lot of different pitches from different slots and he gives you a different look And it's different than what you see on a daily basis But then the ability to throw strikes with those pitches and and command it ultimately is what allows you to have success up here And and he's done a good job of that


Hello everybody! E here. Welcome back to Castle Rock with... SHELL! Castle Talk. I got the name of the show wrong. Can I have a cast with Hulk? Yes. Castle Talk. The episode, the show is called Castle Rock and this episode, this episode is called Local Color, which was an interesting one. I had no idea where the hell they were going with this. I still don't quite know where they're going with this. It's because of the show on the show. Yeah. I know that, but I don't know what the importance of that is going to be or the importance of Molly Strand's character to begin with. We know, of course, spoilers again. We know that Molly killed what's his nuts adopted father, the reverend, Deaver, yeah, Henry Deaver's father took the breathing tube out. Also, we were wrong in the first episode. We thought that the father that died was Henry's original father, biological father, but it was actually the reverend. We did catch that in the second episode, but some interesting things with that is, we still don't know what happened with his family life, so I'm still wondering how that came about. I mean, if he was living with them when all that stuff happened, then, I mean, was he born in Maine or was he adopted somewhere else, was he living in Texas when he was a kid? Does he have some kind of past that caused him to go into the system and then he got adopted out of the system? Yeah. That stuff. It's questionable here. We find out Molly Strand is an impasse. She hears memories and can feel other people's feelings, there's several different scenes like that. One of the more interesting ones is when they're younger and she clenches her fist when he clenches his fist. And then, what was some of the other stuff? He burnt himself and she felt it. With the match? Yeah. Yeah. And then when he's talking to her, when he first meets her again after he's come back and they're talking and she's just completely, she can't pay attention to what he's actually saying and he takes it the wrong way. I actually like that scene quite a bit. And she, Molly, the lady who plays Molly was in another movie. What was it called? Netflix. I don't feel comfortable in this world anymore or whatever. Home anymore or something like that. Another one. She played another really awkward lady, not very social and all that stuff. It's interesting to see her play that character on something different and how that character fits into this world. But not only that, but on that show, her house gets broken into two. Yeah. So it's weird. It's kind of like a deja vu thing for me. I'm pretty sure I have to find the needful things, the movie. But I'm pretty sure Molly Strand is a kind of like, maybe not even, not a twinner, but maybe, I don't know how to put it. Maybe she's another version of Pauly Chalmers from Needful Things because she's wearing a necklace that reminds me very strongly of the necklace that Pauly wears in the movie Needful Things. She gets a necklace also in the book, but in the movie specifically, I think they use the same necklace and she fits the description other than she doesn't have the arthritis. I'm wondering if maybe, you know, there's a little throwback there also. I thought I caught something with the dates that are mentioned at one point in time. It's 11, 22, 89. Yeah. On the videotape. On the videotape that he sets fire to. And of course, that's 26 years from 11, 22, 62. Because he says something along the lines and cursing out his dad as he's burning the tape. So I was like, okay, what'd you just do? But that is 26 years, I did the math wrong there at first. I thought it was 27 years between 11, 22, 63. Which is another one of Stephen King's books. But it's only 26 years. I was like, is there some kind of Pennywise thing they're throwing in there? Because Pennywise is going to be back. Then again, there would be 26 years in between. If it's every 27 years, there would be 26 years in between and he would be coming back on the 27th year. So is there something there? I don't know. Be cool. What is that? But the book, it happens in 56, I think. So that would screw up the timeline there. Unless, of course, they're shooting for the timeline of the reboot television series. And that's in 86, I think. Somewhere in the 80s. I don't remember. I'd have to do the math. But it'd be 27 years from back from 2017. Y'all do the math, y'all comment down there. We're going to move along. I discussed in the last one, I think Nick. We find out, they call him Nick in this one, Bill Skarsgard's character. I think he's either Randall Flagg, or he's an offshoot of the Crimson King, or he is the Crimson King. We don't know. We know that Lacey put him down there, and we know that Lacey told him to look up, what's his face, Henry Dever. I keep forgetting his name. But it's all my notes for that. But here's my biggest problem with the show so far. There's really nothing happening. We are three episodes in, and the only interesting stuff that has happened has either been quick flashbacks like Molly killing the Reverend, or a complete illusion, which is when Selinski, the guard sees Nick, has killed everybody in the hallway, but that didn't actually happen. Here we are now, where did it end off? He was standing out at Castle Lake, isn't that where the episode ended, and he thinks he feels somebody watching him behind him, and younger him is behind him. So there's a mentioning of doorways also. Quite a few, yeah. And of course, how do you get around in the multiverse to go through doors, like in the drawing of the three. But like I said, my problem is right now it all feels like fan service. It doesn't feel like a coherent storyline. It just feels like a delivery system for Easter eggs. Now I think we're in the next episode, we might actually start getting somewhere towards a real plot, but I don't think I like what might be coming because of what happened with Molly at the TV station, and the show, and how she just conveniently hears all of Henry's thoughts, and starts blabbing all his business out for everybody in the town to hear. So convenient that now the whole town knows about all this, so Henry can go visit our buddy Nick. Yeah. Really? They're really reaching, and I'm hoping that there is more to this story, and more happens than just trying to figure out who Nick is. But I don't, honestly I don't care to spend 10 episodes wondering who Nick is. That's what I'm trying to do. I want to get to it, I want to learn who he is, and I want drama to come from it. What's, I mean, another thing, another big problem of mine is why are they keeping him a secret? Is it only so they don't get in trouble because the guy just killed himself, and they don't want even more drama on top of it? I mean, it's not going to give them drama, it's more on him. What was Lacey's original purpose for putting him down in the first place? Yeah, and the longer they keep him the more crap they're going to get for it. The harder it's going to be to explain away, you know, the name and say it in the show. The longer you keep him here, and why doesn't Henry just take the payout? I mean, what, I don't like his motivations, is he only going to- I mean, if I were Henry in his position, I wouldn't want to deal with these people treating me the way that they have been since I got back in town.  Yeah, and I don't think that the mystery of where he went as a kid is strong enough to carry it either. There is nothing so far other than the amazing Easter eggs. They haven't dropped us enough clues to make us actually interested. I would really like to hear if anybody out there is watching this show and is not a Stephen King fan like Shell, are you enjoying it?   It was a fun experience, but it wasn't a good story on its own, and that's what I'm feeling now. It's not holding up, I mean, it's cool to be able to pick out some things from like the old TV mini-series shows and stuff, but so far I'm just kind of like, yeah, this is happening. The thing is, it feels like somebody had this really threadbare plot over here on the side and said, let's slap Stephen King's name on it and let's use this to deliver, you know, fan service because if there wasn't the Easter eggs, nobody would be, let's be honest, nobody would be watching this show. If this didn't have Castle Rock on it, people would probably have quit after the first episode, at least I would have because it's just not my thing. The mystery, I don't think the mystery is strong enough, so I'm hoping that there's more to it. We have seven more episodes to go and hopefully more seasons after that because I'd love to see some Dark Tower stuff. I'd love to see some, I would love to see a Leland Gaunt storyline. I would love to see Needful Things again, but I'm also not sure of the timeline, you know, is the timeline, is it an alternate history, is it another turn of the wheel kind of thing or did Needful Things already happen? Are we on a modern timeline and those things actually happen because we only had Kujo. Yeah, and with the flashbacks, they're not tying anything together and it feels like they're just jumping from one time to another and back and it's like, there's nothing cohesive here and it gets a little confusing about it. I think that's the main problem that I'm having is, you know, there's nothing that's holding everything together. Right now, like I said, probably three times already, it's a delivery system for Easter eggs. That's it. So yeah, anything else? Okay, so this was the third episode. We were talking about local color of Castle Rock on Hulu. If you guys found anything that we did not talk about, if you want to talk about whether or not you're liking it or not liking it or whatever, if you're indifferent to it, if you're not even going to watch it, let us know down there in the comments below. But until next time, I have an E, you have an U, this has been Castle Talk with Shell. We'll see you guys later. Bye bye.


It's still the breakfast and plus TV Africa. Thanks for staying with us this Friday morning. We have Gidej Johnson joining the conversation. Gidej, thank you so much for being part of the show. See you in a long time, long time. We'll see you in a long, long time. We'll see you in a long, long time. OK. Let's get straight to it. We have the punch now. 20.52% inflation. Economic crisis, job losses worsened, and food prices soar. That's on the punch newspaper, boldly written. Nasima worries over increasing prices, says companies face tougher times, and one couldn't agree less. Inflation spike will throw more Nigerian thing to poverty, says the LCCI. Another caption says, Nigeria Morocco begins 5,600 kilometer gas pipeline project. ICPC uncovers 400 billion nerve fraud in 2021 and 2022 budget, and federal government suspends thought airlines as aviation crisis persists. Makhinde, who don't led Attiku's 326-member campaign team and a vote president who wouldn't compromise. Jonathan advices youth, that's from a president of the Federal Republic of Nigeria, and just quickly you find appointment of Supreme Court Justice 40, says, SENs, and they go saying pounds 4,694 cada convicts, 1,490 offenders. That's the much we can take this morning on the punch. Moving over to the nation, we have these headlines. The paper keeping in its tradition in recent weeks of covering what it calls the PDP crisis. Nothing much on the APC, so the front page of the nation, the big one there. Bode George, why Attiku may lose next year's poll. Bode George, why Attiku may lose next year's poll. The writers of that, no justification for IU to remain in office. Tamua leaves 326-man campaign council. Wike Makhinde, Dr. Siimoke, leader listed as members. Here I'm showing in a song what Wike has to say about that very soon. All right, food costs, falling narrow value, push inflation to 21,52%, and you're wondering if it can get any worse. Security council recommends not force ban. We have some of those stories on the front page. We'll move quickly to the next one. Well, on the Daily Trust newspaper, inflation surged ravaging economies across Africa, not just Nigeria, as Nigeria's increased to 17-year high. Ghana, Malawi, Rwanda struggle with local currency. Complimentary policies needed to boost food production, that's what espats are saying. Presidency, Tunubu Attiku kicks us, will be leads in the NOI polls. We talked about that.  E-Swap, Boko Haram terrorist clash in Burnu. Nigeria confers citizenship on 286 foreigners. It's quite interesting. Before the want of time, we'll move away from the Daily Trust. All right, and we'll bring in Jide Johnson very quickly at this point as well, to give us his expert analysis, as always. Jide, welcome and glad to have you once again. The issue, the situation in the People's Democratic Party has been given very, very wide coverage by the nation newspaper, so we'll start there. We're hearing that the campaign council has been constituted. Tamba will lead that. Maki Nde and Wike Dopeci Moke Alisa as members. Do you expect that Wike will fall in line and take up his appointment as a member of the campaign council? Well, what do you think should be the outline of that story, the composition of the National Campaign Committee, or the opinion of what did you expect to be relating to the national chairman of the party? And because of this week, I was fortunate to be an analyst in the discussion. But the Goz Council of Nigeria Optionalist talking about military action. I think the media has responsibility. A responsibility to understand that we must best do on the Nigerian political space, providing them with, with most best to put leadership by providing them informed, not generalized opinion so as they can take informed decision. With respect to Wike, whether Wike would take that appointment. One of the things we must understand is that because it has been put here, they can fight and fight and fight in the public domain, but when they get into the private domain, they know how to resolve their issues together. We've seen many, many videos and many footage that have emerged from players and actors in different parties who publicly disagree.  Let's wait and see, but I'm sure Wike is beating through and through. We have seen, we thought that the issue has to do with the picking of the presidential candidate, but it has become clearer by day and by night that the issue is around the national deposition of the national chairman of the party to the extent that even the governors or U.S. state, when PDP hosted them, when the U.S. statuette hosted the presidential delegation of their party, it was loud and clear that what they are talking about is about the chairmanship, the issue with the president, the vice president. That decisions have been taken and we have gotten over the other issues. But I will say that let's wait and see how this thing is unfold as the campaign begins on the 28th of December. Well, let's take a look at the Daily Trust newspaper and also the punch. It talks about economic crisis, inflation, but it might not just be limited to Nigeria, cuts across Africa and local currencies are suffering. And experts are saying there's need for a new, you know, efficiency in food production. Your thoughts exactly, what's going on with Africa? If you look at Maslow's hierarchies of need, which he used to us playing the need of human beings, the basic needs, the first level of the needs are physiological needs, food, food, water. Shelter. And any other form of relaxation. Now, once you take care of every nation that has developed and that has developed and that is developing, the basic thing, the first conquer is anger. Once you conquer anger, once you reduce the prices that people spend on subsistence for them to survive, then you have created a platform through which people can save money. Saving is the lowest form of investment. However, in Nigeria and in most part of Africa, we spent a larger percentage of our income, of our disposable income. After government have removed their taxes and their fines for those that are being on feeding and commuting our someone please to the other. The inflation is a global problem, which is a byproduct of what happened with the lockdown because no economy was productive for almost throughout the year 2020. However, nations are taking steps. United States of America, the presidency and the Congress took a decision to come up with a bill which is called the Inflation Reduction Act. Nations take constructive steps to address this issue. The question you asked our service, are we taking constructive steps to address this issue? All you need to do is for you to go to the market and buy things. But you know these people are far from reality. They don't go to the market. The senators don't go to the market. The House of Red members don't go to the market. The House of Assembly members don't go to the market. The president does not go to the market. The governors don't go to the market. Even the civil servants, the top most one amongst them, the permanent circuitries and the heads of ministries department, they don't go to the market you and I go to. So they don't face, they are far away from the reality that people are going through. So in essence, it is business as is your. So when you have inflation rate at double-digit, 20.552%. That's 2.5. Inflation rate is not even in fractions. It's 2.52. That's the rate of the inflation. Then the economy is already collapsed because one, it affects production. Two, it affects subsistence. Three, it affects the health of the entire nation, of every one that is involved in that economy. So to survive becomes pretty difficult. And one, government is not saying anything about it. I mean, Jede Johnson, if we say that there's a continuous increase in the prices of food prices, I mean global increase in inflation in food prices, that's what is affecting us as a country in terms of, because if you look at food items on the high, almost everything consumable is actually on the high. Should we be, as a country, be in this mix, especially where once upon a time, we were very big on production, especially agriculture, and it sustained us because what it means right now is that we're not even able to produce what we can consume, not to even talk about exporting. So we're therefore reliant on imports. And so should we be in this mix? I mean, isn't it embarrassing that we're saying that the continuous inflation, global inflation, or increase in the prices of food is affecting us as once upon a time, you know, producers are... And God used to be the mainstay of the Nigerian economy contributing over 70% to our foreign exchange earnings. The question we ask is, where government, these days want to pride themselves as working? You see, they are built infrastructure. And I ask them, are people going to eat roots? Is there roots or buildings that is going to sustain people? If you ask governments across the state, what critical investments are being made in other culture to ensure that the people are fair? You see, it's a man that is fair that can think, an ugly man cannot think. Innovations, ideas, creative ideas cannot come from someone that is not sustained. And we have not made critical investment in other culture. Fortunately for us, we have the best, the most edible land you can ever think of. There's no natural resources to the point that if you go under our land, there's no natural resources you are looking for in the world that you will not see a fraction, a fraction in Nigeria. There's not. However, and unfortunately, we are importing food from a nation that is blessed with natural resources that has land resources, that has minerals because people we are put in leadership don't understand that food security is the first step to national security. You don't understand that. All what they parade is that we have constructed roots. We have built this, we have built that, we have done that. And I am saying to do not understand. That's also very important to food production. It's important, but it's not critical. It's important, but it's not critical. It's important, there's no doubt about that. You know, it's the basic governance. You can't count constructing rooms. It's like taking your children that because I'm sending you to school, it's an achievement. There are rules and there are responsibility. It's like providing food for your children and coming out in the public domain to say, okay, I'm a responsible parent. I provided food for my children. I send them to school. What would the community do to you? All right, Gina Johnson, we have to go. I wish we had time to ask you about the ASU, latest on ASU, of course, the industrial court hearing for our governments today. Can you just say one sentence on that? Because I know that is of interest to you. Well, let's, I hope they could be bold and be decisive in taking a decision in the overall interest of the Nigerian student. Not picking sides, but looking at the issue thoroughly and administering justice in a way that will resolve this unending crisis. Thank you very much. We have to go. I appreciate your time, Gina Johnson. Thank you. I appreciate your lecture at the Nigerian seat of journalism. We appreciate your time and of course your expert analysis. We'll be right back looking at what is going on with the 2023 elections and allegations by the conference of United Political Party's CUPP saying that the All Progressives Congress has a grand plan, a sinister plan to hijack and rig Nigeria's 2023 elections. And rest in Nigeria, and the INEC has already responded to this. We'll talk about this when we come back. Please stay with us. We'll be talking to you there.