Do you want to start a food business at the comfort of your own home? Well, if you do you are in luck. So make sure you guys keep watching. Hello friends. My name is Wilson your friend in helping you build a thriving small business and a profitable food business Now before you dive into all the good stuff in building a food business from the comfort of your own home We're talking about the licenses that you need We're talking about the target demographic and the menu offering all these good stuff before we do that I want to introduce you to our friends over from pylons at Chip bought so what is pylons the reason why I love pylon so much is because pylon allows you to embed Interactive videos on your website. So then that way you can share UGC something I always talk about Someone that talks about you has so much more effect on you talking about yourself. You can share Testimonials you can share your own Q&A You can share your own personalized message all using pylon So then that way you can get more customers to buy from your website So if you want to be able to hook your customers faster and get them more engaged with interactive videos Then definitely give them a shot down below. It is free to check them out So why not pylons by Chip bought now? I know a lot of you love to bake and to create something that you're passionate about But you're stuck either in your studies or either in a nine to five which you hate and have no passion for So that's the reason why on weekends on weekdays at late at night You're tinkering at your own home kitchen and that there is no shame because even Martha Stewart started her Empire from the comfort of her own home. So it is possible guys But like a lot of people out there They either just don't know how to start or where to start or they just do not want to spend hundreds of thousands of dollars Of their hard-earned money to build a restaurant and that's the reason why you're in luck because in today's video We're diving deep into how you can start a food business from the comfort of your own home So then that way you can marry your passion and still be able to create a great living from this now Let's dive right in first and foremost. Is it even legal for you to sell food at your own home? That's probably everyone's question. Well, it definitely is definitely guys check out something called the cottage food laws Now the cottage food laws Indicate what food items that the seller can sell Where they can sell their food and what the earning threshold is that they must remain under to avoid Triggering commercial food manufacturing laws. So what does that mean? That means that as long as you're selling a pre-approved set of items within your city, you're good to go Now as a disclaimer, please do not quote me on this Make sure you do your own due diligence do your own research and make sure you search out what are the licenses and The requirements within your own city because every city every state is completely different another disclaimer for you guys There are a lot of people who completely just negate these laws They do not do their research and they just start selling stuff at their own home and this is what is happening This is what I'm seeing because they want to be able to test their product They want to see whether this is something that has legs and it is still okay, even though I do not recommend it The second step is to figure out your target market now when it comes down to it business is a Solution to someone else's problem for you to find out someone's problem You must find out who this person is and that's how you're going to figure out what your food product your solution is Going to solve now if you're stuck and confused as to how you can find and identify this problem Well, it's very very common that we all start from ourselves We find that there is a problem in the marketplace that we want a solution to therefore if we can't find it We create the solution for ourselves and most likely if you have that problem other people have the same Problem for instance, if you're a vegan and you love ice cream something that is healthy and yet flavorful and in your city There's not one ice cream shop that sells vegan ice cream. So what are you going to do? This is a problem that you want to solve therefore you start making vegan ice cream at your own home Now that you're selling vegan ice cream at your own home You share with your friends because they have the same problem and they too are vegan looking for something delicious someone that has a sweet tooth and looking for something of a tasty dessert in a hot California weather this is when you realize that you have identified a specific target demographic This is when you can profile all the friends that you have Profile yourself to find the common themes and this becomes your target market So factor of why you need to determine your target market is now that your whole operations of your business is Going to tailor to this specific demographic. We're talking about pricing We're talking about the menu creation the flavors you're offering the marketing messages the channels where you're distributing all this good stuff It's going to be built around serving this one target demographic because they have this particular of a taste and profile The third step is to be able to pick a product that has high demand Just because you love the product your friend loves a product doesn't mean that the public likes the product at the end of The day if you choose an item that is very very niche that is very very very specific Sometimes it's very hard to gain traction it's going to be an uphill battle because It's going to be very hard to locate this type of people that would want to buy your item at the end of the day We want to choose an item that has high in demand for instance Something that is in high-demand chicken wings something that is more niched Belute and if you guys are looking for more ideas Proven ideas that are in high demand and definitely check out this video where I talk about the different ideas Now, how do you verify that there is demand for your product? There are so many different channels and to name a few Instagram is a really really big resource utilize their hashtags Utilize the influencers utilize Facebook groups utilize Serving your target demographic so many ways But it is your job to validate whether there is a demand for your specific product That means people willing to pay you money for your product now speaking about the man and food businesses online We have created an online training specifically for you This training is free for you to attend over an hour long showing you how do you validate your idea? How do you sell food online and how do you actually make a profitable living just selling something that you're passionate about? So definitely if you guys are interested in building this food business then check it out in the link below Now that we have identified who it is that are buying our product We have identified this product is amazing vegan ice cream is beautiful now. It is our time to design the menu What exactly will you be offering the biggest pitfall that I see with all my students is the fact that they have their ideas running Everywhere, they want to create an item a menu item specifically for everyone So what did they do they end up creating ten different flavors ten different products altogether? This is something of a big no-no a big no-no guys because when you do that you're gonna split your resources You're not gonna do one thing really well You do not know what sells what is gonna gain that traction That's reason why I recommend always starting with one to three products one to three products and to find your Hero item just to share a quick story with you about our ice cream shop in the beginning. We had many flavors This was a newbie mistake. We had over ten flavors yet when we were studying what brought in the most money What were people buying? 80% of all our sales were on the two flavors our milk tea and our green tea And this is a classic example of what Pareto Law is that 80% is Usually accounted by only 20% of your items. So when we know that what are we gonna do? we're gonna focus our attention on Creating these two products really really well And that's the reason why for you if you're having and if you're already selling do not expand your menu to 10 plus items Trim it down to one or two of your most popular End up now if you think that having one or two items is boring It is okay because we can offer different variations of the same product We're talking about do you want to sell it in pints in two pints in six pints? Let's say if you're selling cookies, are we selling bundles of cookies for six cookies 12 cookies gift box? All these are great variations of that one hero product two things that you must understand when creating your menu and to consider is your Operation is your operation going to be efficient if you have many different flavors What's gonna happen is you're gonna need a lot of different ingredients and when you have a lot of different ingredients that means higher cost And higher wastage a second thing to consider when doing your menu is Feedback, this is something that a lot of people have oversight on they think they work in a vacuum of only themselves That is very very flawed instead. What do we want to do? We would always want to ask for feedback always getting feedback from your customers Whenever you have an item you deliver and you sell an item ask for feedback They're gonna tell you hey, you know what this vegan ice cream it does not have enough flavor You know what the next batch you can have more flavors You're gonna ask for feedback again, and they're gonna tell you hey You know what the texture is not creamy enough and then through iterations through this feedback loop What's gonna happen after 10 variations? You are gonna have yourself a very very good product that everyone else would love Because it's gone through this vigorous feedback loop. This is something that a lot of people Especially first-time food owners they do not do they did not put their menu through this vigorous feedback loop Now that you have identified your menu. It is time for some fun Go out there and create your brand make sure you guys take notes because I'm gonna be sharing something very very Valuable and resourceful for you right now now before we dive into that Let's make sure we smash like button so then that way we can show more people that you enjoyed this video So then that way I can create more of these videos for you now For us to create our brand. How do we do that? First of all? It is to create a name many different ways to create a name But create a name that you're passionate about create a name that you are gonna be okay with for the next few years It doesn't matter what it is, but you just need to own it and love it Now the biggest pitfall right here is that a lot of people they let their name their business name Procrastinate the progression because you can't find the right name What's gonna happen is that you're gonna keep delaying and delaying and delaying your business launching and this is only a An excuse for yourself. So what am I gonna do and what do I usually recommend my students do? I let them have two weeks within two weeks time They must decide on their name this way when you set a deadline for yourself You're not gonna be able to procrastinate. This allows you to actually make progression in your food business Now that you've chosen your name. What are we gonna do? We're gonna make sure that we have all the different social media handles for it Now, how do you do that instead of you going to multiple different websites? We're talking about tick tock Instagram Facebook Twitter Pinterest all these different platforms to figure out Whether your name is going to be available or not you guys must check out this website called name check comm simply you put in your name and it shows you right here all The different accounts that is available at it's gonna save you so much time because of that And if you guys find this helpful, make sure you guys smash like button So then that way I can share more tools like this for you in the future videos Now that we've figured out all the different accounts that we must register for it is time to create your logo Create all the designs a website that I highly recommend you guys check out is Fiverr.com to find your designers They have very talented designers that you can actually hire at a very low cost Now that we have those set up it is so important for you to actually set up your website Now when it comes to setting up your website, I highly highly recommend using square online They are not a sponsor of this video and yet I'm still raving about them because they're that good They're easy to use. They are created specifically for food businesses as well And that's the reason why I love them Not only can you actually connect your point of sales terminals to it if you have a restaurant But if you're only selling food online, they are still a very very great option Now best of all is the fact that they have a tiered system a lot of people ask me hey Wilson Why don't you recommend using Shopify over square and the reason is because when you're using square You do not need to pay a monthly subscription fee for their lowest tier and for a lot of food businesses You just don't need that level of Subscription and that's the reason why I highly recommend using square and by the way as a disclaimer guys When you do sign up using my link below I do get a small commission fee from them But that's not the reason why I'm promoting this the reason why I'm promoting this is because I use them myself With all my food businesses and they're that great what I'm going to use with the commission that we get received is We're going to create more of these videos Specifically to serve you so definitely guys check them out in the link below the final step guys after you create your brand It is time to market your business Now as a prerequisite you must be able to have finished doing the research on your target market Identified them because now we're going to be able to hit them in all angles There are four channels where we want to hit your customers first channel is on Instagram Everyone uses Instagram and you want to make sure that you have a presence there Features that I highly recommend is the reels and also the IG stories Second is to make sure that your website is up and running to the way that it should we're talking about having it Mobile responsive and the reason why is because majority of the people nowadays when they check their website They're doing it on their phones and that's reason why you must have it as mobile responsive and on top of that the design needs to be functional and Also aesthetic and if you guys are using square then all of that is taken care of so make sure you guys check it out In the link below as well. The third channel to utilize is email email newsletter is a gold mine guys Definitely check out this blog article because it shows you that email accounts for majority of the sales And for you as an online food business, it is going to be your profit generator Something I highly recommend for you guys to do is to create a welcome series. How does that look like? Well, when every time someone subscribes on your email list, what's gonna happen is you're gonna send them a pre-set it Amount of emails. We're talking about three to four different emails sharing with your Subscribers why you're doing it who you are? What are your values? What is it that you're selling? What are some of the UGC user generated content? So then that way you can give a full background for people who subscribed to your brand So then that way they can get caught up with your story and have much more buy-in much more loyalty And they're gonna look forward to seeing more of your emails in the days to come This has proven to be much more effective than you all of a sudden just Promoting something selling something without establishing that relationship initially with your subscribers Now that you have your welcome series set up It is time for you to create a habit create a habit of customers Regularly opening up your emails. What does that mean? That means you must send regular emails on the weekly basis You do not want to show up at your customers and your subscribers email box only every time you have a sale Only every time you're promoting something because people don't like that people don't want to be sold you must Establish a relationship and that's the reason why having weekly emails to share with them your newest flavor your newest promotion or The newest behind the scenes that you are doing These are all great content that you can share and to establish that Relationship and finally guys the fourth channel to utilize is tiktok It is the fastest growing channel out there and the reason why it is growing so fast And even you not having much followers and you coming in with basically no background You can still go viral you can still be found by the whole algorithm because that's what they do as long as you're consistent As as long as you were creative with your tiktok channel and your own creations Then you are good to go and a pro tip for you guys is for you to focus on creating a really great tiktok And then repurpose and post it on Instagram reels and this has proven to be working really well on both of these platforms Now I have went over a lot of details with you guys the essential on starting a home-based food business But in no way can I dive deep into the details and all the nuts and bolts on creating that food business And that's the reason why I welcome you and invite you to our free masterclass This is over an hour long of information tactical steps on how do you start a home-based food business and selling food online Definitely guys check it out in the link below If you do not know where to start your food business, this is the place to go Thank you so much for watching this video guys I love you guys and make sure you guys join the masterclass and I will see you guys in there


So can we get an update just on where are we out here in the third week of LTA's and what you're hoping to get out in the last two of these? Yeah, D-Led, the same thing. Just continue to build up, get ready for the season. Things that we've added from the off season, things we want to work on. And again, this is a passing camp. We know what the rules are, and it's been very beneficial to us. But we'll continue that build up, and really it's what we want to see. We've added some situational things as we've gone along. You'll see us in the red zone today, that kind of stuff. And transactionally, I know y'all said DeBrosa's going to keep track of it. Absolutely, yeah. And you got a new cornerback in boarder. Brion, yeah. So with Brion and Tennessee during the 20 COVID year, excited to have Brion coming here and compete. So what it looks like going forward. But yeah, D-Led, it's the way that everything's gone in the league. It's unfortunate when you have to make moves, and it's never lost on us. There's no human element to it. We understand that, but it's an opportunity for Brion. You said it the full time. Correct. It's like D-Offered last year, and the guy that seemed like really put himself behind. What do they have to do to become so in position? Sure. Yeah, I mean, you can make a ton of improvement, Mike. When I say that, it's not dismissing this time of year. But it's putting things into context about what ultimately is going to come down to is how people perform in August throughout the preseason. As we lead up to the regular season, when you got to make that last, well, now there's one giant cut down. So that's what I'm just putting that perspective. Like when you're dealing with issues up front, like we're not going full speed. You're not going to be evaluating a lot of the live blocks. You're certainly not tackling. But when you get into some of the movement skills and really scheme and the communication, you see how people develop and the things that you are evaluating this time of year that show up, the consistency. Guy may make a mistake one day, fixes it, continues to improve. Those are things that jumped out with D last year and still jump out to me this year. He's a guy that continues to improve, and we're excited. But yeah, he's had a great spring in that relative context. I wouldn't sit put it that way, Mike. But there's certain things when that's our job, when you're making certain transactions, we think I got maybe a better scheme fit, or there's maybe a better opportunity somewhere else. We know that schematically this isn't going to fit for the player. But the player is going to have to play, he may go somewhere else. So I don't know the way you asked it. But I think with the context, it helps. But you certainly, when you want to add somebody, you're going to have to make a move here in 90. You have spoken before about appreciating the improvement you saw from Desmond from his first start to game three and four. I know we saw statistically, but can you talk about what you saw statistically that you liked it? And has he been able to continue that momentum in this all season? Yes, I mean, gone on record many times about it. I mean, we're talking when you go out there and you start for the first time in your career, you can go back with history and see guys that even as rookies played more than that. A lot of guys that have struggled and been able to work through it. There's been guys that have gone into situations that are and put everything on their back and they've been around really solid defenses and kind of managed the game. And as they grew and they got that second contract and you're starting to really win because of them. We've seen guys that I said, I think the Peyton Manning story is right. He broke the interception record. Go back. There's some great hot takes. You look at Peyton Manning, you know, before they got rolling an endy. It's kind of comical when you look at it now, but when you go back and look at history. So I'm not putting Des in that category. So nobody please don't mince my words and says, hey, coach, compare them to this great player. You see a lot of that BS going on this time of year, which is comical. But that's not what I'm saying. So the improvement, you know, is four starts. You're looking at the situational stuff he handles, right? I mean, you may get off to a rough start. You know, can you settle down? Can you adapt? You see what their game plan is? And it's those critical downs. Third down, I talk about all the time. Third down, rezoned two minutes. And I thought he made a lot of strides there. And then this time of year, as we continue to enhance the offense, but he's not learning a new language. We knew it was leadership traits. Those are real. You see those now that he feels like, hey, this is my turn to speak out. That's all the stuff right now that you're evaluating. And we've been very pleased with it. Yeah, Taylor's been a great addition to the room. And going record to that, Logan Woodside's done a nice job, too. And so those things, you've got to take into consideration. The rules change, right? That's the way we want to go. We certainly haven't made that decision now. But if you want to address three quarterbacks, they've got to be on your 53. So there's more opportunities and a league where I think, especially with the linemen and the quarterbacks, you're trying to find every way possible to develop guys. That's an obstacle you've got to try to get creative to overcome. And I've been very pleased with both Taylor and what he's added to that room, and then what Logan's done. The improvement Logan's made from when I first saw him in 2018 when I was with him in 1920 and what he's done so far. So I'm pleased with that room. But some of it, and there's a lot of things you're evaluating the day after day. There's always, and this was the same thing will happen at the camp, the same thing happens rarely. And you see the people that come out, smoking out of the gate, and then all of a sudden they get fatigued, whether it's physically or mentally, and they start to trail off. It's a little bit of what I was talking about the other day, again, people can take a headline, and I don't blame them. I mean, when I was talking about planning to play 2021, I would hope every team is. I mean, that's a lot of time, and if you're not getting yourself physically and mentally ready to go through a long season, a long campaign, I would think that would be just about every team that's league, maybe the exception of one or two. And that's kind of what I was talking about. It's a buildup to it. So it's the same when you're going about day to day in the OTAs, what are you really evaluating? You're evaluating their daily habits, how they handle the schemes you're throwing at them, special teams, the learning, the application, even the drills. I mean, that's what you're trying to look for. It's the people that are doing what looks like an EKG that you're not really excited about. So if we can, that, I don't know what medical chart there is, somebody smarter than me can figure that out if there is one. But that's kind of what you're looking for. Would you go to an intern today? That's my daughter, Sophie. Tanner's here, too, and that's my oldest. They didn't want to go to their school camp, so we'll find more from the do here. They were actually more fired up when I showed them the digital media studio this morning. I didn't realize what the YouTube award is. I was telling Bassidy, they got real fired up about the YouTube. There's a thing for a certain number of subscribers, yeah. So learn something new every day, even from your kids. But fired up, they're able to come over here to work. In terms of what, do you mean like? Just different things. Yeah, I mean, there's things that we throw out. I'm like, we're going to constantly evolve. We'll never step away from our core values, what the intent, the way we want to play and the type of players we want in here, and the accountability, and the growth we try to appreciate on our guys, whether they're going into their 16th year or second year. But we, and I would argue that our facts back that up. Just watch how we played in 21 to what we did last year. And we'll be a little bit different this year. And that's our job. You're not going to have the same team year after year, but there's a certain culture that's thrown around a lot that's pretty vague. And but those are the things that we preach and we work on. But schematically, we're going to adapt. And so when you go out this time of year, there's some things that we've studied in the off season, things we obviously carry over. There's things we want to enhance, little small nuances that, unless you're in the meetings, you wouldn't recognize sometimes. But how has he handled that? And I think he's handled that really well. I don't get all excited if you have the wrong building and you live and die of the day-to-day narratives and you don't have the whole building in sync. I've seen what people get sideways. Also, they're charting completion percentage.  If I wanted to manipulate and feel good and want to play a lot of soft zone, I could get his completion things up. I think Sophie could hit a couple of check downs. No offense, Sophie. But, and then we could feel warm and fuzzy. Oh, he was at 90% accuracy and a seven on seven in an OTA. It's ridiculous. Like, so what we're able to do, what we're trying to push and progress, feel very confident. That's our job. We're going to challenge our guys and we're going to challenge ourselves as coaches to improve. So I take that with context as we build up into the regular season. And I don't have like that flat pitch mark like a while, feel warm and fuzzy because Des won six for seven in the first OTA period.  We don't have those, but we do measure his progress. And there's a lot of things that we get into that we track, that we feel are actual relative to the job. I'm going to ask him to do a start in September 10th. What are you kind of now? Yeah, I think it's going to be fun during training camp. I think you're going to watch, it's going to be like Rocky Four, Nielsen versus Ledford. Going back to their days at NC State. You know, they're both front guys at heart. That's their passion, but all the people we've hired here are passionate in their own way. Like I don't want 24 carbon copies of myself. Like you got to beat yourself. We hire guys for a reason, usually because they're smart, they're passionate, they're problem solvers. They got unbelievable work ethic. And so when you, that's kind of your compass to find the right coaches that we feel that. And we got a lot of great teachers in Jerry that he does it his own way. But Ryan certainly is intense, but I'm looking forward to the Nielsen, Ledford training camp. Mike, they've been competing in the weight room. Even though they're not out there, and they take that count, they're not a PH of it. They're just kind of throwbacks. So. Going back to the seven on seven though, we were taught, you know, who was we? Me and the older guys. Okay. Sherman Lewis and Holger, and then we'll say, you know, there were time where the bar never touched the ground with Montana and Young. And then that's what their measurement stick was for bar. So that's why we look at the seven on sevens to see. It's everybody handles seven on seven. There's some teams that live and die by the seven on seven. I think things evolve. Those guys were, they had a lot of success and they had their ways of doing things. Sure, sure.  Let's take a Jerry Rice. Jerry Rice played what, 19 years? You go back and watch NFL films. Can somebody give me the load management and Jerry Rice? Because I've watched things where he talks about running tons and tons of full speed reps on Friday. Like I think now you'd have some of these really guys that would be scared of death. They watched how Jerry Rice worked. But somehow he found out to play 19 years.  That's a great example of an old school work ethic that would still apply today. Now, what those guys probably did, and Ken, he led that they had a lot of success. It's like when I hear coaches sometimes feel like their method actors use a whole Bill Walsh cliche that was applied 40 years ago before you could really change the rosters is the way you do it. And then all the transactions and use some of those. And I think they apply today on the surface. That makes me kind of laugh. So those guys obviously used the 7 on 7 for a different reason. I don't remember off the top of my head what the schemes were they were playing against. Again, those were, maybe they let you in the meeting. He told me they used to let you in the training room. So they didn't let you in the meetings. So those a lot of them were true progression offenses. There's so many different variations of that. So a lot of people, they just copy, say, oh, it's West Coast. You go back to Bill Walsh. And that offense, the style he wanted to play, that kind of evolved from Paul Brown, right, a necessity of trying to supplement the run game. And that took it to another level. And they had the same players over and over and over again he led. And then you talk about the timing, the spacing, the trust of those things. And that was a progression in the way the defense were playing. Now you're getting all these hybrids. You're getting all these crazy post-snap looks and these crazy puts that's coming from them. Again, it's a math game. And there's a lot of offenses. You go back to the run and shoot. So if you had covered the Oilers or had been here early on with June Jones, they probably would have educated you a little bit different way. Both of them had unbelievable success. So I'm not going to get into these active schemes, but that's their method. If you're going to be a progression West Coast and they're in zone, they felt good about that. Clearly, that carried over for them and that worked for their team. The way we've evolved, there's a lot of things we ask the quarterback to do that we try to take advantage of. That's why a lot of times you get these people on these talk shows or they sat in a quarterback meeting room and, well, this is where Sharon Lewis taught me. This is how you do it. You can take the same play and go to 30 other buildings and they have a little tweak. There may be an advantage throw. You may get one-on-one on the back side. So you say, screw your progression. I'm going to take that. You may say, hey, look, we're getting this coverage. Hey, we're going to start over here. A lot of ways to do it. So it makes this game fascinating. So a little bit of part of that, I got it. Those guys, that's taking not a damn thing away from them because they were wildly successful, but there's different ways you measure it. They may not get as excited at team run as I do, or they may not get excited about the play-action stuff as I do, right?  The footwork has to be right. Then I watch some of the guys that throw them for 5,000 yards, take a 12-step drop, and it's like a magician back there and throw back across. Is that a great play call or is that two great players? I don't know. We can have that debate all day, too. So I'll get off my soapbox, but there's a lot of ways to do it, and there's more than one. So like the run game wasn't they? Yeah, those guys had a lot of success there, and there's some unbelievable coaches. And some of them have a Boston can. And some of them probably deserve a Boston can. Yeah. And what's the update? Yeah, so Avery, he'll probably be done for the year. So that's unfortunate, but that's, and I'll officially know more that he's gonna have a procedure done tomorrow. Yeah, I mean, Avery's, his roles changed certainly from year one to year two, where it didn't change in the kicking game. Certainly as our punt returner, there'll be opportunities. You know what I mean? Plenty of opportunities for Mike Hughes, or the Offert, or Penny Hart, somebody will step up, Josh Hawley. It's unfortunate, but, you know, in an unfortunate situation because of the player Avery is, he'll wholeheartedly, he'll come back better and improved. And it's unfortunate, you know, similar to one wheel, Jaden Graham out there at a practice on a non-contact. You study it, you look at it, take things into context. How do we educate ourselves, you know, some things that just can't control, but what you can't control, you look at. I think, you know, we had Jaden Graham our first year, similar. A.J. McCarran, that was in a pre-season game down in Miami. Derek Tangelo, in a practice last year out there, and then now, unfortunately, Avery. So all a little bit different, but there are some similarities that you try to look at. We love Avery. He's got the right mindset, and I fully expect him to come back, ready to roll. It was, no, it was an ACL. Which just has me fast forward to Sunday, looking ahead to the mini-camp. What are some of the things you want to get done at the mini-camp? Same thing, I mean, it's going to look, yeah, I mean, you'll have more people here. Put pads, maybe. No, we can't put pads. You trying to get me fined?  That would not be a fun summer, paying that check and cost this organization, and I will never do that to this place. It'll be very similar to your head. Yeah, yeah, but here's, and what is a bad news, and take it as a context, but it is a good sign that he's having a procedure done tomorrow.  You say that, deal with it?  Did you do it? You do it? Yeah. Yeah, so you've dealt with it, so I think it's encouraging, and what it is, a forced situation that he's able to have that procedure done pretty early. Thank you. All right, thanks, coach. Appreciate it, guys.


TLO what's poppin? We are on twitch. We are live You can come join us if you want if not that's cool. Just leave a like comment subscribe turn on your post notification bells Let's continue to grow the family from Chicago to the UK Don't forget that you got the patreon man. This is a Older list got some new stuff on here currently having some technical issues on there But we gonna figure it out man, and don't forget. We also got the discord The link to all of this is in the description. It's in a link called link tree click it It'll take you every social media platform that I have Let's get into this man. The great British pub culture Shout out to the alcoholics. Let's get into it my bad JK one of the great things about England is pubs my whole love of journalism and debating and came from Observing people in the pub the great British pub has been the backdrop for debate conflict and even luck Conflict for sure the great British pub has been the backdrop for debate conflict I never heard no debates going on over conflict. Well, yeah, and even luck Place open for all from geezers to hipsters to ladies nights out You're mixed together as one and let's say we should be it is the backbone of British culture go to the Winchester Have a nice cold pint in the way for all this to blow over So today we're gonna explore this fascinating culture. We're gonna go through its history It's controversies and whether it's going to survive in the future. This is the story of the pubs not surviving is far-fetched don't even believe of course it was a rock the great British I British have a famous reserve when it comes to being sociable not going to this one, but this one. I'm in there British have a famous reserve when it comes to being sociable and Everything about the pub is micro engineered to break down those social barriers and to enable people to talk to each other POP is short for public house with its origins Dana Public house, okay, didn't know that they need to talk to each other My bad is short for public house with its origins day in as far back as 43 ad to 410 ad and it came from the Romans as they occupied Britain However, pubs as we know them today would really become popular in the Victorian era There were communal meeting points that typically the working class could go to and enjoy themselves pubs fall into a few different Categories and they have changed a lot over the years, but let's start with three basic ones Firstly you have the traditional pub These are often housed in like historic British buildings typically There'll be laws and regulations over how you can change the buildings exterior as a way to preserve the culture So this means there's very little in very low doorways because apparently people were smaller back then a lot of the interior is made out of wood There's wooden beams everywhere There's usually an open fireplace and it's designed to feel like a nice homely cozy living room when it comes to drinks They'll serve a range of beers, ales, ciders, and they might even offer traditional pub food Which we would call pub grumb. Now let's move on to the next pub and that is the country pub and every country village Needs a country pub. Now as the name suggests a country pub is far out in this Apparently I'm out of my depth here because I didn't know there was three different kinds Okay, way away from what they would refer to as city folk Why this is different from a traditional pub is that traditional pubs can exist in very urban areas The atmosphere of a traditional pub relies on its surrounding area might be a bit more fun A bit more lively and there might be God forbid young people in there Whereas the country pub is quite the opposite the country pub is more quiet more cozy more chill drinking Guinness It's like peeky blinders type of right here It caters to the locals who will look at outsiders with a little bit of scorn the locals have typically lived in that town for Generations and generations and then we've got their children's children and their grandchildren and they still recognize and still know you And then lastly we can throw in brewery taps a brewery tap is a pub that's attached to a brewery They brew a beer on site and they sell it there and these pubs got a lot of those in Chicago Just tend to look a bit more industrial and are more used as a marketing tool for that bit But for now, let's get a feel of what it's like to step foot into a traditional Okay, it's up to me only further this video I want to give a massive shadow all you have to do is go quick and easy If you can't are all these rest shop for an hour and makes the whole hand it over to fresh out It's too mom food. Hey salute. I know you got to pay the bills, but hey It's a Wednesday you finish work. It was a bit stressful. And so what do you do? You of course venture down to the pub which pub will it be today?  Mouth and so you approach the front door of the pub and you you push open the door to be greeted by another door for some reason There's always these two doors Instantly you hear Mickey and the boys sat in their usual spot shouting about some political thing that they read in the sun Listen there boys You know what I do if I was in charge if I prime minister it was sat there Mickey I get a whole lot of them take them outside and I shoot them Yeah, that's about right Mickey in the corner of Mickey's eye He sees you as you walk in the whole tables attention turns here comes trouble You exchange nice ease for a couple of seconds and then Mickey He'll escort you to the bar to go get a drink these particular gentlemen are who you would refer to as the geysers He's trying to want me out I'm not trying to watch seeing this movie good movie anyone up. I'm fucking serious These are working class lads They could be anywhere from the age of like 25 to 55 really might be a plumber Sparky a carpet bitter, you know proper man's jobs They're not gonna be in the HR department working in diversity and inclusion That was very interesting about the Giza is that the Giza exists within all British men No matter how middle-class you are whether you shop at M&S or Waitrose the infectious charisma and energy of the Giza Undoubtedly rub off on you at some point in the night I Only reason I know about that Danny Dyer Danny Dyer want to be a geyser so bad Well, this is what's your name Steve Steve.  What a nice pub Yes, it's a lovely pub now middle-class Michael. He probably works in IT or marketing or something like that an officer He's come from work. So he's wearing his nice smart shirt You know he's undone a button. He's letting loose He'll be somewhere in his late 20s to 30s. He probably lives in central London or some kind of city But Michael too is welcome into the pub In fact, all of his friends are welcome to come in and speak at an appropriate volume until about his fifth copperberg Where he starts to find this feeling this foreign feeling which is pretty volume until about his fifth Strawberry lime Premium oh it's a cider, okay Popperberg where he starts to find this feeling this foreign feeling which is called Self-confidence and it'll start speaking louder and louder until they're throwing up in the toilet Next up you have the old boys, okay the locals These are men from the age of 60 to about really any day prior to their death They're drinking proper drinks, you know, they're drinking stout Guinness. They all of course dress like farmers They love Jeremy Clarkson. They hate young people These are the main demographic of any good country pub and we're here in clarity because we've been invited by a very special character I hear he's a local legend Sam. How are you? But then you get a few little special guests such as tourists who are typically american They're wearing some bright chill chill bro chill. You didn't first of all When I come I will have cameras But I will not be wearing that stuff t-shirt They've got a bomb bag to keep all their things in and they're saying something about how Authentic this place. It's so quaint. It's so British and then you get families I forgot to say you have the alcoholic who sat in a corner murmuring to himself It's a pretty sad site But then finally you have one other group sometimes show their face in a pub and that is women If they're not there, I'm not going count me out. You're getting me Now what's interesting about the pub is that pre-World War II to see a woman in a pub was a very rare site It was frowned upon it was a cultural taboo. Do you object to me being served alongside you here, sir? I think for myself that the place for women is the saloon bay or the lounge It was kind of like that so that husbands and wives could be away from each other So that men could do men things say naughty words But nowadays you get what is called a ladies night Now this is the one night that ladies have decided they're going to go to the pub They've spent three months over whatsapp organizing arguing falling out over this night It's a big night for them. It could be a hen do a birthday and they will arrive at the pub Skin tight dresses drinking gin and tonic holding their purse. They're loud. They're passionate. They're dramatic You'll have one in the corner crying her eyes out. She's staring at her phone texting away furiously Another being kicked out by the bouncers as she bombets over herself It's quite a sight to see you know an image that I'm sure the suffragettes Hey, I'ma let y'all know man. Once you get kicked out of that bar, don't try to go back in there It ain't nothing you can say or do It's over with have a good night Yo Now I'm worried about the closure of pubs the one England or Wales they face a cost of living crisis head-on Okay, yeah, that makes sense because of the cost of living when it comes to lords It's been like this tug of war between the government and pubs for a very long time And that is for the simple fact that alcohol is a bit troublesome In 1552 the alehouse act was passed where pubs would be required a license from a local authority in order to be How to sell beer in 1830 the beer house act came along new laws would pop up like a legal drinking age Also opening hours were pretty tight, but by 1960s the laws were relaxed somewhat So from here to about the 2000s things were flourishing having a simple bevy with the boys had evolved Now you could walk into a pub and there might be things like pool tables dartboards Only so five point round you go into any good pub and there will be locals who are insane at pool and darts They'll come in their own cases their own sticks their own table if they could and if they get Yeah, that's a there's a lot of that in florida. Good enough. They can enter professional leagues They can become professional athletes. I mean take phil taylor for instance a professional darts player. Look at him He is your typical pub goer But look if darts and pool isn't what you're into there's something for everyone You might be more into board games So you go you grab a board game in this box that looked like it survived world war two or you could attack I got board games at pubs and a quiz night town of lechter is the birthplace of witch mass murderer But really it would be in 2007 where things would take a massive turn where pub culture as we knew it would be gone forever A countrywide smoking ban went into effect in the uk on sunday The smoking ban when smoking ciggies were banned from pubs. This was i'm not mad at that. Oh, well get over it Major issue in britain make a place for the smokers and a place for the non smokers that segregated off Not heard us out here like bloody prostitutes standing on this corner I'm not joking This was as big of a deal as brexit trump trans athletes And this is where the government had proposed that we were no longer allowed to smoke cigarettes inside of a pub And there was uproar from landlords to pub goers where the classic atmosphere of a pub You know where you open the door and a plume full of smoke would come out like a dragon's lair would now be replaced with Breathable air and we couldn't have that and it's true. It was part of the atmosphere But ultimately the ban passed and you had to go outside smoke cigarettes from this point on traditional pub culture Only really got worse and worse But the rise of social media and home media people didn't really need to leave the house to get entertainment On top of this the younger generation were see that's I'm like I'm one of them people like that's from I was born on both sides of the coin so All the social media and before like I need to be outside. I just can't be in a house That's not it being in a house watching tv is not fulfilling I gotta meet people God forbid drinking less and there's been a constant decline in pubs for our england since 2000 It's crazy. Yes boys. Are you doing it your night? Yeah On top of this alcohol is easier and cheaper to get a hold of from supermarkets We as society have a greater variety of things to do You don't just have to sit in a pub. You could go get a coffee You could go for a meal and so as pubs become less popular and the cost of living goes up There has been a major decline in pub culture across britain, but look it's not all bad news There is a light at the end of the tunnel and that light is weather spoons What's that I want to talk about one of the great british institutions weather spoons Now weather spoons isn't a traditional pub. It's kind of this pub bar hybrid It's like a super chain that exists all across britain where it takes our favorite elements of traditional pubs The way they look the way they feel combine that with incredibly cheap beer and food And it attracts a more wider demographic of young people and older people I think at this point it's pretty safe to say that weather spoons or spoons as we abbreviate it to Has kind of become a british institution in and of itself. I've never even heard of this I didn't even know this was a thing I did. It's the start of every good night out It's the place we love to hate british institution in and of itself It's the start of every good night out It's the place we love to hate but inside we all have a soft spot for it It's still got all of the fights all of the political debates the owner tim martin literally did a brexit tour around spoons And it's even got love Personally, I think as a society tradition is really important. It's what makes culture so unique and fascinating It makes people want to come and experience that so next time you're at your local boozer Grab yourself a pint take a sip and look around for a second and appreciate everything that's gone into the great british pub If you enjoyed this I'm excited about going to a traditional pub when I get there Meet me there Low key when I go I'm gonna tell y'all meet me there and if y'all don't meet me there I'm gonna be very disappointed. Tlo leave a like comment subscribe turn on your post. I'm going


Good one today, Darius Butler, here to break down cold sealers and to defend Jeff Saturday and the whole time out. Thank you, question mark. We'll talk about that. We'll head on the big NFL storylines. He will name a mayor of Shutdown City, where there are any great cornerback performances, safety is what he got over at Up In Addams Show. Also, I need a new show to watch. I haven't watched a show since Game of Thrones and Veep back in the day, or Succession season two, so let me know at Up In Addams Show as well. And very excited about this. I've never met her in person, but we have Julie Stewart-Banks. I'm a big fan. And she'll be with us to preview the World Cup USA Iran today. Let's get it. The show, people. The best part of having a TV show is you get to sort of include everyone in your misery and your, you know, Google sourcing and outsourcing things. I ask about where to go in LA, where to park, what beaches to take my parents to. And I get answers from the great people who watch the show and are on Twitter. So I need a new television program. I keep seeing, as I scroll through things, this white lotus show. Anybody watch that? Uh-huh. Am I watching? Okay, I'm hearing a lot of, I like that in my ear. Is it, and it's two seasons? And Jennifer Coolidge is in it and everybody loves her. And here's my, is it a little scary? Nope. It's not scary. White Lotus, they all go to a resort, which is going to make people want to take a vacation. And nothing American Horror Story-esque happens. But weird stuff happens. Weird stuff. Okay, I'm into that. White Lotus, is there a show to beat White Lotus? Anyone? Is there a better show right now? The New Game of Thrones I haven't watched. All right, let me know. Add up an Adam Show. Put a poll. Then we'll ask Darius Butler. We'll ask Julie Stewart-Binks that. We have a lot to talk about on the show and lots of things to get to, including my underreactions. What are we not talking about enough as we paint the playoff picture for the 2022 season? All right, we have to talk about Monday Night Football. Came down to the wire last night. Steelers took down the colds 24 to 17 and they put any hopes of a late playoff run from Indy into serious jeopardy. And while Kenny Pickett really did. And we'll ask Darius Butler about this. He had some impressive moments. And we're seeing the Steelers team start to resemble the one we expected to see coming into the season. All anyone, including me, including you, including you at home. Debbie and Jennifer at the Watercooler at work. Chopping it up about this, this morning, this sequence. The brilliant call from Joe Buck and Troy Aikman is where we start. We are down to one minute left. Second and 17 and Ryan right up the gut. Died short of the first down and they have got to take a timeout here. I would imagine. But they're not. Wow. I would imagine they're like, what's going on? And then, wow, wow was right, Troy. Wow was right. The colds then ran what can only be described as a disjointed third down play that was stuffed. Finally then they call a timeout and then they missed on fourth down to seal their fate. That's if you missed it. It was gun wild and also wild. And a bit bewildering to me was Jeff Saturday's explanation of his decision not to call. You know, I thought we had plenty of time. I wouldn't really concern. We still had timeouts. I wasn't too concerned. I really wanted to, you know, when he was going down, I couldn't tell where they were going to start him from going down. Right? If he was going to get the first down and then we got there. I expect this to get on the ball and be and have another play a little bit quicker than that. But again, it wasn't a, this wasn't a press for time. We just didn't make enough plays. Brian, play the role of most guys I've dated in my life. And I'm going to ask you or ask, I'll pay the, I'll play the role and you play the role of me. Ask me, how do I do this?  Where were you last night? Why don't you call me? Ask me. Well, that, you know, Jimmy called me and then Jimmy said that he had a flat tire and then he didn't have triple A. So I had to go with him and then we locked the keys in the car and then the window was broken and then I couldn't tie my shoes. And it was really like, what are you talking about? It's like babbling. And I liked to have Saturday a lot and we're rooting for, you know what I'm saying? It's like, you know, when someone's like got, got and they're just sort of all over the place and their explanation of things. Because Jeff, the truth is you guys didn't have plenty of time. The next play call was a mess. Everyone was running amok, running around confused. I, I'm making light of it. It's obviously not funny. I love the Colts. I'm a big supporter. I think with this, I just wish he owned it a little bit, right? And maybe he does need to go back and watch it on film to sort of figure out what was obvious to all of us watching and that it was in fact a mistake, but not every coach has to, you know, double down when they make the wrong call. We know, we know you're new with this. We know you're new on that. Lean on. I'm new.  I would have liked to see Coach Jeff Saturday come out and say, yeah, am I bad? Am I a cult buff? Am I made a mistake there? That's a learning experience for me. I thought we'd be able to make it work, but clearly I'd have been better off burning a time out since we still had three left. Now I'm not a coach. I will never be a coach ever. So I can't imagine what bullets are like in live action down there, but I do think that the Troy and Joe call was one of my favorites of the year with that, with that commentary towards the end there. And the Colts, by the way, to make this big picture, there are three games back of a playoff spot in the AFC and looking ahead. That moment, we like moments here on the show, we're a big context show. That moment could be the one that keeps Saturday from hanging on to this job on a long-term basis. I don't think I'm being hyperbolic there. What are your thoughts up in Adam's show? Darius Butler on in a bit. We'll ask him about that, of course. And now it's time for underreactions, things that are going on around the league. And I want to start in New England. So lost in the Hunter-Henry drama, the kickoff return touchdowns, and another Kirk Cousins fourth quarter comeback was this, an absolutely brilliant performance from Mack Jones. Mack, incredible, shattering his previous career high with 382 yards, he threw two touchdowns, no picks, and made some absolutely gorgeous throws to keep New England in it. And I know this is New England and success is measured in these, which I have none, and in word jewelry. What a human, what adult human doesn't wear jewelry. I just don't. Rings and wins, that's what it is. And even Mack said all the right things after the game about not scoring enough points. And he said, I know that I personally need to be better, but I do think we need to appreciate collectively what happened and the way that he played that night. And I think it's potentially more significant than the result because the Patriots are going to actually make any semblance of noise this year in the AFC. Mack himself is going to have to keep making throws like this. All right, let's take a look here. Wa-wa-wa-wa, number 10, McCorkle, McCorks it. And what a gorgeous throw. Listen, and of course they'll need defense. They're going to need run game, play calling, all of that. And those will likely be their bread and butter, of course, but you're not beating teams like the juggernaut that is the Bills, who they face Thursday night, by the way. Or even the Dolphins and that speed and all they got. Or the Chiefs. You don't beat and take down those squads when meaningful games happen without getting quarterback play like that. And I don't care that they lost to the Vikings. I don't care. I honestly feel more positively about the squad and Mack if he's able to build off this performance going forward than I did before this game and before this loss. And of course they can't afford too many of those L's. Here's how it looks right now. They're trying to creep back into the right side of this playoff picture. I do think seeing growth out of the quarterback spot a little bit more important in the grand scheme of things. I don't think anybody in New England was expecting huge things this year, but Thursday night football, like I said, whoa, against the Bills. And we know that he's not had a great time against those Bills, right? Is that wrong? I think that's right. Except for the win game where he didn't throw it. Oh, yeah. That's fair. That's actually fair. Up in Adam's show with your thoughts there, guys. Let me know what you are thinking. All right, I need to call myself out here because I've been underreacting to what's been going on in Tampa. I've been operating under the simple assumption that they have one-time Brady and they have all of this talent and everything's going to be fine. And then Sunday happened. And there's clearly reason to be concerned about this team. There just seems to be... I'm not going to call it discord, but they're disconnected, right? Brady v. Boles. That's it. That's the marquee match up here down there in Tampa. And maybe it's Boles and the coaching staff maybe together.  Like, it was not good. Yeah, and the ringer, we have here, Sheila Cappadia-Cappadia, summed this up perfectly, I thought. Here's what he tweeted.  You'll see game tied 17-32 seconds left. Three timeouts. Short screen first down. No timeout. Blah, blah, blah. What a disaster. So you're seeing the sequence here. It's just like how he wrote this out. But Todd Boles was asked about it after the game and here's what he had to say. You don't think about those things. As coaches, you make the best decision possible based on everything that's been going on, and you kind of go from there. We had not been moving the football. We had nine three-and-outs, so it wouldn't have been wise to try to call that one, so I made it. I can live with that, and I'm okay with it. So Boles' logic makes sense, but this isn't any struggling offense. This is Tom Brady, and that is where he shines brightest.   You have Tom Brady. You have to give him the vote of confidence and let him go win that game. So what's going on here? And between that and then there was this earlier fourth and two where Boles decided to punt. You know it has to have Brady feeling some type of way. The good news is the Bucks still lead their mess of a division at five and six. We usually have Mark Ingraham on. We don't have him on today. We'll talk to you about the state of that division at some point this week. But there's a fracture there right now. Tampa's running out of time to fix it and heal it and get the, what is it, just the super glue, the gorilla glue, the, what's that stuff that, you know, this flex seal? Flex seal is real, does that have to work? Flex seal. They need to get the flex seal. Call the 100 number. Do you guys hear that? What's going on in my ear? Sounds like a plane is landing in my eardrum. Okay, we know. We know the Bucks have talent. We know that. And that's sort of what I was leaning on erroneously. And I'm never really going to give up. I don't think I can when Brady's involved. I just can't. But at some point everyone's got to get on the same page in order to flex seal. And I think we collectively are underreacting too. So we give it love on Up and Adam's show. And please treat us at Up and Adam's show. Let us know or myself at A.K. Adams or at Rissy. What is it? What is it? Be My McBride. Be My McBride? Okay, that's a little. I'm not in 2011. Why is your, why is your Twitter handle Be My McBride? Be My McBride. Be My, like, oh my God. Why did I never put that together? I'll change it to Rissy Minaj. Yeah, Rissy Minaj is good. Be My McBride. Literally I'm sweating from commitment issues. Hearing, you even put that out there into the universe. Be My McBride. It should be the most beautiful thing. And I'm over here dying about it. Okay, I'm allergic. When it comes to the Niners, let's get a clean cup for social media, right? When it comes to the Niners, the past month has been all about Christian McCaffrey, his arrival, him and Debo Shanahan, Kittle coming back and being healthy.  Whoa, horror, shock. How do we stop all these great players? And I think in the midst of that, we have underreacted to how good San Francisco's defense is. And Sunday's 13 nil, speaking of soccer, Julie Sturping, so like that. The win over the Saints, which has to have something to do with why Mark Ingram canceled on this today. It's got to. A nil, like a nil showing. That's like a... I can't come to the show today. You know what I'm saying? It's giving me those kind of vibes. Just giving me those Ferris Bueller's, my hands are clammy vibes. Okay, look at this. This is what I want to show, because this was this game, right? The 49ers defense leads the league in scoring D. Total D, run defense, and, of course, the highest percentage of three outs in the NFL. Now, guys, this is not to mention they haven't allowed a single point in the second half since October 23rd. You know what our show looked like on October 23rd? It was like a totally different show. The world has changed since October 23rd. Nick Bosa is making a charge for defensive player of the year. He's up to 11 and a half sacks this year. And can we talk about their safety? Hufanga, oh, my goodness. This guy needs to be a household name, and I think he is by now, right? Let me know how you guys feel. It isn't just that he ranks third in the league, four picks this year. It's that every time you put on a game and watch, he is literally flying all over the field. Peter Pan here and there, unreal. And I think he's really mainly the reason that shutout stayed intact. So if you look at, even just, I don't know what I'm talking about. Look at this play. Fly it into the... Oh, my God. He gets the ball loose from Camara. Poor Camara had such a bad game. It preserves the shutout. Flying, flying. Locks up the Niners win. Fly you go. Fly you go. Is that what you're thinking? Fly you fly.  He is absolutely... Hufanga transformed a secondary that's been this defense's Achilles' Seal, let's be honest, over the past couple of years, playing at an absolute all pro level right now. So I know we're going to continue to look at all the flashy toys. Shanahan has an offense, but D'Amico, Brian's, woo! Keeping this defense playing this high, number one defense in the league, and I've been saying it, and I continue to say it, the Niners are going to be the toughest team to beat in the NFC. All right, those are my underreactions. What are yours? As Darius Butler joins us, today, May, May, Mayor of Shuddy Town. We got our Captain Cornerback expert back with us. He is the Captain Cornerback now, and he is on the Up and Atom show, as always, weekly. He's, of course, played with the Patriots, the Panthers, the Colts' co-host of the Man to Man Podcast, a regular contributor to the Pat McAfee show where he kills it. He's doing stuff for ESPN, like, what are you not doing? I'm doing a little bit of everything. Not an F1 yet, just yet. But good morning, Kay. I have to be here. What would be the dream F1 gig? Oh, you know what? I'll be the team principal for Ferrari. They're looking for one right now. They just lost theirs a day, but never retired or resigned, should I say, after 28 years with Ferrari. Wow. So team principal for Ferrari. So what is that? The team, is it like the owner or the GM or the coach? Which one is that? We much like the head coach on game day, you know, going over strategies when the pit, different strategies, different this, different that, when we letting guys pass. Okay. We got to get you fully, we got to get you fully involved. March, new season kicks off.  Vegas, Monaco. Yeah, all of them. Wherever, Italy, wherever. The furthest, the better. Yeah, Italy sounds great, Darius, right about now. How was Thanksgiving? Good? Thanksgiving was great. Great food, obviously great time with family. It has some good football games too. So Thanksgiving was a win all around. Glad to be back though. I'm trying to do this thing where I'm not just like ripping the bandit off and I'm trying a small talk, but let's just do it. Let's get into the Steelers.  The Steelers beat your goats. 24-17, Tomlin, wow.  Does Kenny look like, evaluate as an analyst, Kenny Pickett for me this year. Is he the future for Pittsburgh? I mean, yeah. He's their best option right now. You know, you draft him in the first round, kind of middle of that first round. So you knew it would take some time and he hasn't been starting a full season. Doesn't have a full season on his belt. Still probably not full control of that offense, but he's getting better every week. These last three weeks, I feel like he's taking a step each week. And playing that quarterback in this league, it's about filling that pass rush. It's about reading coverages and then getting on the same page with your guys. And he got another young guy, George Pickens, who looks like he'll be special out there as well. Johnson's obviously a good receiver. Moves at the tight end position. Najee, so as long as you can get some blocking in front of him, I think he can continue to take those steps and hopefully next great quarterback for the Pittsburgh Steelers. Tomlin is such a good coach. I'm looking at the schedule for the Steelers. I like the team's dairies that mess it up for everybody else at the end. So I'm looking at this. Do you think this Steelers squad has what it takes to be a late-in-the-season spoiler or some division rappers? Look at that. They've got the Ravens twice. Yeah. Well, the Ravens, Ravens, they think five of their last six opponents and there's probably two of them, the Steelers, are losing records right now. And then the Bengals. Bengals are getting hot. I know you're hot on the Bengals. I see the white helmet in the background. Joe Burrow is finding a way to win. This is the same time they got hot last year. So I don't think they're really spoiling anything for those two teams. But this is a year for a picket to grow and just get better. And that defense is always going to show up to play. TJ White, High Smith, who really ruined the game for us last night. Yes. It wasn't so much Jeff Saturday as it was. High Smith just actually taking over on that last drive. So anytime those defense shows up to play, it still has got a chance. What did you make of Saturday? You're saying it's not on him. It's never all on one person. But the clock manager went to play calling during the last drive.  I mean, it was a different strategy there, obviously. It could be a different strategy. What? I didn't mind it, Kay. And I'm going to tell you why. It's a hurry up situation. There weren't no rush, right? You snapped the ball with 30-something seconds left on third and two. You're thinking, all right, we got a good, a favorable look on defense. We hand this ball off to Jonathan Taylor. He gets the first down. We call a timeout with 30 seconds left. And we're at the 20-yard line with two timeouts. That's not a bad situation to be in trying to go up and score. Obviously, it doesn't work out. High Smith, that I mentioned, he makes a great play, makes a tackle in that play, makes it fourth and three. And then High Smith ruins that play as well, which we had a good one dialed up. We had a pick route dialed up to the left side of the Campbell, but Matt Ryan couldn't get it, step into it and make that throw. So obviously it looks bad. It looks horrible. You heard Jeff Saturday explain it after the game. And I'm right there with him. But when it doesn't work out, it doesn't work out. You got to wear that hat. You got to take that blame as a head coach. And he didn't. He didn't, but I think he was a little confused. I think he was, I think it was all a lot. He didn't. He didn't say, you know what? That's on me. He said, uh... He was really good. He gave you his thought process. He was Micro Machines guy. He was talking back from those toy car commercials in the 80s. He was really talking a mile a minute on that one. But that third down play call, didn't that make things tougher on them? Yeah, I mean, yeah, if you don't get it, you know, and once you don't, you don't expect a guy to make that type of play at Highsmithy. He just...  He just dove in there and made that tackle. That's supposed to be a one-on-one tackle with Jonathan Taylor and the Nickelback. Sudden, I believe. So I like that matchup. In that situation, once again, when it doesn't work out, you got to take the blame for it. You got to take the hit. But he explained his thought process. I understood it, watching it. But I could also understand how, you know, Troy and Buck could definitely be confused in that situation. It's like that Peyton situation with the... Right. Time out, time out, time out, time out. But, you know, I get it. I get it. But we still ride with Jeff Saturday. But we're one and two right now. Yeah. Obviously our playoff hopes don't look, you know, they're pretty much dead. Yeah. You know, we're dead in the water right now, just like some other teams. But hopefully they continue to fight and build a coach with Jeff Saturday in there. I got to say, you're a great person to have.  It was different. 10 times better. That playcon was a little different. But we still ride. You're talking about hot... What are you talking about? I'm loving all of this because you are for the people you are for. And it is aspirational. Really, I just want to... When people talk badly about me, I'm going to need you to have that same, like, yeah. What she did was a little different. And she could have owned it, but she kind of owned it. I was like... I just like the way that you operate. I want to talk about Green Bay here because this number was nuts. This 363 rush yards that the Eagles put up on Sunday night, they could not stop the run to save their lives. And Le Fleur said yesterday, he, quote, wouldn't even go down that road because he was, of course, asked about making a switch from Joe Berry as defensive coordinator. So, you know, this was another poor performance by the defense. What do you make of that? I mean, just tough.  They're physical. They came in with the mindset. We're going to set the tone. We're going to run the ball. Jalen Hurts had 100 himself in the first quarter. Any Sunday, any given Sunday, Jalen Hurts can be the best runner on the field. You have Miles Sanders who chipped in as well. Everybody chipped in.   Like you just keep getting ran down your throat play after play after play. They couldn't get a stop, unfortunately, but that Jalen Hurts led offense. They're tough. He's always accounting for that extra defender in the run game. So there's nothing you can really do about that. Did the Packers' defense look out of position and undisciplined? Was it more on that or was it, you know, and don't leave the eagle out of it? I mean, the Packers, they have it look great all year. They've underperformed all year, honestly. Tanner Hill, he threw for over 300, which is, I wouldn't say unheard of, but he threw for over 300 against him a prime time. And then the following week, you know, Jalen Hurts in this offense runs for over 300. So obviously it's something there. Schematically, they do a different front. They got a six man front. You know, you are missing some guys, but it's no excuse. There's no explanation. You go out there and play, especially in like, they're, they're in muscle-in situations, weekend and week out. At this point, yeah, they're probably got a 0.3% chance of something like that to make the playoffs. But yeah, it's a lot of questions, more questions than answers on that defensive side of the ball for Green Bay right now. It hasn't looked good all year. If you were the principal of Ferrari, the Dumbledore of Ferrari, you could literally drive your car and some of those wide lanes that were available for the Eagles. It's just true.   And the Eagles are a physical football team, but that's who anybody's going to see. It probably won't be Green Bay in the playoffs, obviously, but, you know, Dallas has been a physical in the run game. We all know the 49ers is physical in the run game. So as these, as it gets colder, as these games starting to mean and matter more, that's what you're going to see. Teams are running the ball better than they have ever, I think, this year. I know a couple of weeks ago it was averaging like 4.5 yards to carry league-wide. I don't know what it is now, but defenses, man, across the league, the run fits, the discipline, being gaps, all those things are kind of at an all-time low right now. Yeah.  You guys, if you have questions for Darius, hit us up at Up and Atom Show on Twitter. Do you, let's go to Tampa Bay now. I opened the show talking about Bulls and Brady and Brady versus the coaching staff. Do you think he misses Bill Belichick? Do you think he ever, be honest, do you think he ever misses Bill Belichick? I mean that was like the perfect Brady! Marriage. It was a perfect marriage. You had Bill Belichick who was the GM, who was the head coach, who made all the decisions, football management-wise, Robert Crafty, owner kind of stayed out of those things. And then you had Tom Brady, who was obviously a great quarterback but also a great leader and captain and took that coaching as well. So that's why they dominated for two decades. Of course you missed that type of situation. Now you did go to Tampa and have immediate success and win another Super Bowl with Bruce Arians. But when you have those, when you're around that type of football mind every day, they're just going over every situation, every situation that could possibly happen in every game around the league, every week, of course you missed that. But at the same time, you know, Brady's been around for longer than most of these coaches. So all these situations that he's been and he's been in a thousand times before. So whenever I'm putting a blame on a coach, if Tom Brady or Russell Wilson or Aaron Rodgers in that situation, I got to put some of that blame on them as well. So it was surprising to see, you know, Brady and then Brady led offense to fumble like that late. It's weird and he's not on the same page as Bowles. And I think the media world at large didn't think there would be a huge drop off when Arians left, right? The Bucks without Arians, Brady's going to run the show. He's going to be responsible for the turn, you know, for to continue the turnaround will be competitive and it's not really working out. So and you were with DA, with BA in Indy. So do you think that people underestimate what he might have meant in his role to this team? Maybe. And BA, he was, he's been around for a long, long time. And it's great. Of course, a lot of great offenses. Obviously, he's got his first head coach when Chuck went down his rookie year as a head coach. And then he went on to Arizona, went on to Tampa Bay. But BA, how he runs the team, how he holds everyone accountable, obviously his offensive mind. You definitely miss a guy like that. And obviously, Todd Bowles has been around for a while himself, second stint as a head coach.  But, you know, once again, it's no excuses, no explanation, especially for Tom Brady, who, yeah, he's 45, but he played at the MVP level last year. You got a lot of your weapons back. Offensive line, definitely not the same. Still missing some guys, but they just haven't, they just haven't been together just as a full team. It's just kind of been, you know, out of sorts all year.  Me too, I cannot. So when he's, when he's washed, when he's done, I'll be wrong about it. Still think they'll win the NFC South this year. We're playing. But I don't have any, I don't have any serious and I are the violinist on the Titanic. We're going down with it, baby. We're playing it. We're like, sir, it's been great. It's great to be here with you. Everybody get in the life to life jackets are under your seats and towards the cold water. And we are down with Brady. It's true. Okay, let's go to shut down city. You know the drill. Pick me up in that Ferrari principle. Let's go. Let's go.   We got another Philadelphia Eagle for his first time. He got put in there late for CJGJ and made an unbelievable play on Aaron Rodgers. Let's see. Blank and ship. His first time, obviously a shutdown city. We're making a big play. I mean, people don't get a raw like that often at all, especially on prime time. That ball would definitely be in the man cave. Number two, legerious Snead. Not legerious, but legerious. I read up here, baby. Legerious Snead. You know, the chiefs, they're rolling offensively. But Snead, he had a beautiful, it should be up on the screen right now. Beautiful in the section against the Rams. He's a ball. He plays inside, he plays outside. This is his first trip to shutdown city as well. And so is it for this guy. Emerson, Martin Emerson out there. What? Cleveland Browns against the goat. He locked up all game.  So congratulations. I'm looking forward to, you know, watch you build on that great ball out there, Cleveland. Let's shut down city this week, though, baby. Amazing. I mean, I love seeing all these guys get some of the Rams. The Rams gave the chiefs a game there. Snead interception, you know, I don't know. That was after a very rare Patrick Mahomes mistake. So that was beautiful. But you're making, Martin just got here. Martin doesn't even know where the 7-11 is, the bank anymore. And just got to town and you're naming him the mayor. He'll figure it out. It's been a lot of young guys in the inner city all year long. So he'll figure it out. He's more lost than him. Trust me. That's true. Those are the residents of Shutdown City. Darius Butler, you can check him out. There it is, Martin Emerson, the mayor. Legerius. Yeah. And Reed Blankenship. Yeah, Reed doesn't know what's going on. Reed's like, where's the post office? How do I get anywhere? What's the deal? What are the taxes in this neighborhood? We love you, Darius. You're on the Pat McAfee Show, man-to-man podcast. We will see you here up in Adams next week. We have to do drinks if we do pinks. That's the way it goes. Oh, shoot. 8.36 Pacific Standard Time at 11 a.m. here on the West Coast. Ooh, let's do it. I don't know what the music is. Weird music choice, but Iran versus US. What does that music remind me of? Like a Fourth of July parade?  That's what I'm picturing. And that, of course, brings us to the World Cup, which is a few hours from now. U.S. Men's National Team taking on Iran for a chance at advancing to the round of 16. This is, I believe, a winner-go-home situation, but I don't quite know.  She currently hosts her own show on Fubo TV called Drinks with Binks. Julie Stewart. Binks, hello. Hey, Kay. Thanks for having me. Cheers, by the way. Cheers. Yes, I have a football mug and I have a football mug. A football mug. It's appropriate. We've never met in person, but I'm such a big fan. And I'm so, thanks for making time before this huge game match. Well, I'm such a big fan as well, and we have lots of mutual friends. Yes. And I'm very honored to be on your show right now. So thanks for taking the time to talk to some soccer here. Let me just say, you deserve an award for hanging out with some of our mutual friends. I think you just... We'll save that for offline, yes. Very true. All right. There's been so many awesome moments in the World Cup so far. What is the one that sort of stands out to you?  Thanksgiving weekend was awesome. Well, that, I mean, for you guys to share that, that's incredible. And for me, I'm Canadian. So I got a chance to see Canada in the World Cup for the first time in my lifetime. There's been 36 years and just the feeling I had watching the Canadian National Anthem at a Canadian bar in New York City was unlike anything else because we've only ever done that for hockey pretty much. And so seeing in the next match, of course, it was very difficult to watch them not be able to score against Belgium, but then seeing them have Alfonso Davies, like the wonder kid who's just one of the best players in the World Score within two minutes, was just, I was screaming here and then everything went downhill after that and they were one of the first teams to be eliminated alongside guitar. And we won't talk about that, but those moments were something that were just special to experience. What was the bar, was the hockey-turned football bar experience like at NYC? Oh, it was wonderful. I mean, there's a lot of Canadians here, of course. And a lot of them were cheering like, okay, get pucks in deep. Like, let's get them boys. You know, just like, and kind of just those joking hockey terms in a way. But there are a lot of Canadian soccer fans that have been watching Canada Soccer for years. And finally, it's like, finally, they got a moment to show the world what they can do. And then it wasn't what we thought. But it was good to just be able to see them there. It's so true.  Like on the world's biggest stage, it's incredible. And that's what I would tell all U.S. fans excited for this match in a couple of hours here. USA, Iran, it is winter, go home, right? What do we need to know about this match? Yes. Yeah, really, it's do or die for the U.S. They got to go out there and that's something that has eluded them other than when they scored against Wales. They were unable to put at the back of the night against England, even though they played really well. And depending on what side of the pond you're on, the British went bonkers for the fact that they couldn't score against the U.S. And the U.S. sort of was left feeling like, maybe there was something we could have done. There was so many opportunities on set pieces. There were a number of opportunities for guys like Weston McKinney to score, but now they're against Iran. So we know that Iran just needs a draw to advance. They're going to play this game differently. We talked a lot about the fact that they're going to try to have this low block. They're going to park the bus, bunker in, play very compact defensively, frustrate the U.S. And then probably what they've done in the last two matches is being able to score late goals. So it's maybe taking advantage of the pressure from the U.S. to score early, of course, because then the pressure starts to build and then it starts to get in your mind, like, oh, no, are we not going to advance out of the group? We haven't been in the World Cup in eight years. And so anything less than winning will be really, you know, it's not acceptable for U.S. Is it a disappointment to not, is it not acceptable? But they didn't even to me, they just picked a storied team that gets there every four years and very close in England. It's seen as a disappointment. Yes, yes.  No, the USA, one of the superpowers in all of sports in the entire world, they need to be able to win to a certain level of the World Cup. Just beat a run in this match because this is, this is a game you should be able to win. The fact that they were able to hold England to a draw and that they should have been able to come out with a win against Wales, this one is a game that you should win. If you can't win, it is going to be a huge disappointment. You have more talent than you're on.  In terms of putting goals in the back of the net, that's something that the U.S. has to be able to set up for. We don't know what the lineup is at this particular moment, but we've seen guys like Georena, everyone is clamoring for him to see more than, he's only at seven minutes so far in this World Cup and he's been playing for Brucia Dortmund. He's been healthy from what we know. He is a guy that can put the ball in the back of the net and create that magic as well as a guy like Brendan Aronson who's also been really good on set pieces and they had seven minutes. Christian Polissick wasn't able to find anyone in the box to be able to convert that properly. So if you have all this talent and you don't and you come up short, like that's, that's just not good enough. And so when I look at this team K, like to sort of make more of like a football analogy here, they kind of remind me of, you have a lot of weapons. So you've got a lot of running backs, you got a lot of wide receivers, but like maybe that's your Christian Polissick. I liken them to the Tennessee Titans. Okay.  Who, what did you say? I don't want to say Polissick is Ryan Tannehill. But like, you can't put all of your eggs into the Polissick basket. You've got to be able to have a bit more of a well-rounded team. And yeah, you named some other studs that could, you know score and somebody has to step up. They don't have a pure striker, somebody has to step up and get it done. And you see in an NFL teams that happens even if there's not one superstar, like teams have totally and had success. But if the guy isn't Polissick, what was the name of the guy that we should be looking for that could, you know, be the favorite to sort of emerge and put them on the map on an international stage. Well, right now one of the best players on the pitch so far team looks and how this team formation is and how they line up. We see that I would like to see Geo Rain I have more time in this match. He will likely get more time because based on the group stage, like guys are played a certain number of minutes to try to rotate them around because they're not just so overloaded the whole time. The U.S. has played pretty much the same starting 11 from both matches. So you're going to have to see who else has played Oh, Rob and Anthony Robinson Christian Plissik have both played 180 minutes. That's like unheard of and moose has played 165. A lot of these guys have played a lot. So we're going to have to see how where Halter manages this game. Right. Like you have to think about that because these guys aren't they just can't go the entire time. It's not like they have this on switch. They're going to start to feel fatigued at some point in this match. He is a very good option up top. So they have the weapons. They just have to be able to just put the ball in the back of the net. I'm still thinking about this. Is it viewed as a disappointment conversation? Because I want to know what success would be then from and I think a lot of this comes from winning. You mentioned the mentality of we want to be the best with always the best on any sort of competitive stage whether it's here in the U.S. or internationally. And then I wonder if this is tied into the success the women have had. Because the U.S. women's national team their winning culture of the last 30 years I mean we have four World Cup championships I wonder if that sort of given Americans a taste of of winning in soccer and I bet that that some of that disappointment would be tied to that. I ask you what would be considered a success for World Cup run for this men's team. It would be just get out of the group because I mean they could face Netherlands or Senegal but it depends on there's a lot of permutations on how things happen in this match and likely likely in this group going to come in second that means they probably play Senegal or Ecuador they could be one of those teams if they're able to will focus at the task ahead get out of the group and then win a knockout game that would be that's that would be very very successful good get into the knockout stages as well but if you don't that is a disappointment. Who's winning the World Cup according to Jewish stripping? Let's put you on the spot. I think it's going to come down to based on the brackets I like I like Argentina in particular even though they blew it in the first match against Saudi Arabia this is a different team and a different messy and just looking at the phrasing of him saying you know the pressure's been lifted off of us you know we've made peace relief all these are things that have been huge parts of messy's career and all the stress on top of him he left the national team a few years ago but then after they won Copa America this summer against Brazil in Brazil and they went on this crazy 36 match on Beaton Street and they lose that first match but they came back strong and seeing that like elation and their partying and celebrating after winning one match and that was against Mexico they feel as though it feels as though they're a bit of like they're a different identity and if you can get guys like Lartora Martinez to find the back of it he had seven goals in qualifying same number as messy so he's incredible as well Brazil is obviously one of the favorites for a reason but Neymar's not a hundred percent and they have a very difficult road to the World Cup in which they would be facing potentially an Uruguay squad Spain France Argentina like all these different ones on the way there France though France is great I gotta tell ya we're running up against the clock Argentina is gonna lose they can't they're not gonna even advance to the round of 16 like they're gonna lose they're not gonna draw against your Polish squad it's a showdown it's not a big match it is the biggest match in history they're going to lose Messi's not even gonna score it's gonna be awful and they're not gonna advance to the stage of 16 which is wild and if they draw they need help and if they lose they're eliminated so I'm so sorry I think if they draw they could get some help because Mexico is imploding on the inside right now but Saudi Arabia looks like a fun pick if you're looking for value I'm just kidding you like Argentina the best which I do love and would like to see and I'd like to see Messi get that for his national team it's never quite worked out for him and we're on the World Cup stage and then we've got you like France yeah well see for I like them be based on past history like there's never been a back to back champion since 1962 but they look good and Kylian and Bapé looks absolutely incredible so without Karim Benzema and a number of guys that were left back home with injuries like they look great and Olivier Giroud has found the youth that you didn't have in 2018 to find the back of the net so they do look good maybe they can break that curse is Portugal whoa whoa whoa whoa but I love that stars on stars Iran and US today at 11 a.m. Pacific standard time I want to do something with me before we leave we're going to have a little fun and we're going to play Phil in the Binks dream yes Julie dream guest on drinks with Binks on Fubo TV Oh wow wow Lady Gaga like Hondo P I love that she says this year for Halloween you dressed up as what? Oh I dress up as Professor Snape I think we have a photo do we have a photo oh there it is oh no we have a video oh yes oh yes great yes this is me on Halloween you know hot girl Halloween is being Severus Snape which was yeah I just went around the west village of New York and I went everywhere and it just it felt it felt right because that's that's what Snape always does you know around every corner that's what I need that that's what I need really to do up there hey hey way hey team USA throw some bows out there to there gets around bring your bring your bring your he should bring his invisibility cloak out there yeah and then you can figure out a way to you know I've never seen it. I was gonna say, I heard you talking about Dumbledore in the last segment. And I was like, wow, this is a Big Harry Potter show, I guess. Made it up. Okay, who's your favorite hockey team quickly to watch right now? Speed round, who's killing it? The New Jersey Devils, they're absolutely insanely good and that's pretty much it. All right, I love that. I was told by, I went on like a hockey show as a guest, don't know anything about hockey, literally don't know anything about hockey. And I asked them who I should root for and they said the Maple Leafs. And I think you're a fan of them. They said root for the Leafs. They're trying to like cause you. Robertson? Were they trying to just cause you like a lifetime of pain and hurt and just like, maybe being like a USA soccer fan, really. Or a Bears fan, Julie. A Bears fan. Best tip from your, best tip you ever learned from your improv class, quick. Respond to the last thing people said. All right, I will do that by asking you my last question. What is your guilty pleasure? I love cookies. I love cookies so much.  I love that about you. And give me a TV show that I need to watch immediately. Oh, if you haven't seen Only Murders, very big into that right now. Okay, Marissa says that I should watch that as well. Julie Stewart, Binks, good luck to team USA. And to you, you can catch our show, Drinks With Binks on Food Boats with Binks.  Thank you. You saved me on. Looking for a new TV show, Michael says it's only a few episodes in, but Sly is killing it and Tulsa King. Sly, Sylvester Shalil and Sly. Tulsa King, all right. I'll give it a shot. We'll be back. Dumbledore and Quidditch, and what else is the Harry Potter thing? Snape, who does this? I don't know, our show's over, goodbye.