on YouTube. Thank you very much. We're going to live on Amazon, Facebook, YouTube, Twitter, and LinkedIn. If you're on LinkedIn, say hi. Everybody say hi. Where are you watching from?  What are you stopping for? I'm interested to know. And if I can help you out anyway, I'd be glad to. So anyway, first item I have in my carousel is a deathwish coffee. What I always have in my cup, deathwish coffee. On the Java junkie, they sent me to Maxwell House. It didn't work. I did not rehab. No good.  Deathwish coffee. Strongest coffee. And it smooths. And it's really, really smooth. I drank a lot of strong coffee. Really bitter. You got an aftertaste. You know, some kind of sting to it. Deathwish coffee is amazing. Amazingly good. Amazingly smooth for a strong coffee. And I have like about 10 cups a day. Anyway. And of course I use the K cups because it's more convenient. Of course, convenience today. But signed hustles, okay? People are struggling all the time. No matter how much money you make, okay? You can always use an extra 50, 100 bucks a week, right? Correct? No matter how much you make, a matter of fact, every time you make a little more, it's not enough. It never seems to be enough. No matter how much you make, you always need a little more, right? So people need to have a side hustle today, okay? Everybody needs to have side hustles.  And if you go to my YouTube channel, Side Hustle Shuffle, I explore all of those ways. And Tuesday nights when I go live on Amazon, we discuss some of the ways in there. Today we're going to talk about using Amazon and YouTube to create passive income. Now what's passive income? Passive income is making money when you sleep, okay? You've heard about making money when you sleep, making money when you sleep, making money when you're at the beach or, you know, when you're doing something else. What, the effort you do now, okay? You put some effort in today. You create some content. You do something. And that has the potential to earn you more income, you know, every day from now on, further down in the future over and over and over again. That's passive income. So whether you do anything else, that's going to still earn you money or has the potential to earn you money in the future. That's passive income. So a YouTube channel is a perfect example of passive income. You create a YouTube video. You put links in the video for items that when you, when they click those items, you're going to get commissions for, right? Now those videos are playing 24 seven, seven days a week, 365 days a year, no matter what you're doing, those videos are playing. People are watching them. And some people have a certain percentage of people click the links and follow through and make purposes and you get a small commission to do a stuff like that. That has an income. Now, you know, it's not something to make money overnight. Okay, it's definitely not make money overnight. It's, you know, putting out a couple of videos every week, you know, maybe let's say two videos every week. And over the course of the year to three years, you have like now you have a couple hundred videos that you've made. And that starts to earn you income. It starts to balloon, right? That's the goal. That's the goal to start some income streams on the side. Okay, one stream of income is just not enough. Don't cut it today. One stream of income does not cut it today. And you saw with the pandemic, you know, there were industries that were shut down, right? People had lost their jobs, completely lost their jobs. Their income completely gone, right? So another way what happens commonly is a couple gets married, they start to have a family and one of them wants to stay home to raise the kids they lose half their income. Okay, that's devastating. Okay, so what's the alternative to that? The alternative to that is both of them work and they're paying for childcare. And how much does that cost?  And how much are you actually bringing out at the end of the week after you've paid childcare and everything? It's ridiculous to even think about it. So you need passive income. You need side hustles. You need a side hustle.  It's the passion economy. 2022, they're calling it the passion economy. People are turning their passion into a side hustle, all right? And creating money. There's people that will create, for example, a YouTube channel on, let's say, Legos or just anything. We're going to pick Legos. So you make videos of yourself making the Lego sets that they sell. Now, these sets cost a lot of money. They're collector's items. People go crazy over them. And I'm just using Lego as an example. It could be beanie babies. It could be makeup. It could be a sport. It could be a game. It could be a TV show. It could be what's called a niche. It's a following. Anything that has a following that you can make videos for the people you're going to watch. That's what you're looking for. It's a niche, right? So you make these videos. And whenever you use to make the videos, let's say you're doing crafts and you're making some kind of craft, okay? Whatever you're using in the craft, you put links in the video and you send them to Amazon to buy those parts so they can make the craft that you just showed them how to do on YouTube. You showed them how to do the craft. Now, go to Amazon. Matter of fact, Amazon has Prime. You're going to get this stuff in two days. You're going to be making this in two days. Tell them that on your YouTube channel. They go to your link. They make the purchase on Amazon and you've made an affiliate commission. All right. And those videos play over and over and over and over again until the end of time. And as long as Amazon is selling those items, okay, you make an affiliate commission, all right? So I'm an influencer on Amazon. I've gotten here because I've become, have a following on other platforms, YouTube, Facebook, Instagram, TikTok, all of those other places. You have to have a following somewhere else. And then you become an influencer on Amazon, right? Brands turn around and they send you items because they want you to showcase them in your live stream and they want you to do shopping videos for your store so that can play on the product page for Amazon. And it's a good gig to have. But in order to become an Amazon influencer, you have to be an influencer in another social media. You have to have a nice following in another social media. If you do, then apply for Amazon influencer right now because it's a great program, all right? Megawise is a company that sent me a couple of things for free. Matter of fact, I'm waiting on another thing to come. But this was an item. It's a safety item. It's a rescue item for your kit, for your car. Leave it in your trunk. It's a jump starter, okay? But it's also, it's more than that. It's a battery pack, okay? This thing is crazy. It comes in this really cool case, sits in your trunk, right? It's got battery cables. It'll jump your car, right?  And your battery died. You need to jump. You don't have to ask that creepy guy in a parking lot. Do you have cables? You got this new trunk and you jump it right away. And it's, you've got a battery pack here and I'm not going to pull it out all the way, but it's got a couple of USB ports in it so you can charge your phone, your flashlight, whatever else you got that you need USB charging with. If you went to the beach, you could use this as a battery for your music or whatever. You've got an amplifier or something, whatever you're going to use. You can use this as a portable battery pack. I'm not sure exactly how long it lasts, but it's going to last a long time and look at the size of it. It's pretty good. But this thing is worth it as far as a piece of mind in a car. Imagine you have a loved one and they're in a car. You want to make sure they're safe. So if their car can't start, you don't want them asking strangers for a jump start, right? So you got this, you put it in your car, instant jump start. And you might say, hey, I got triple A, right? Well, I live in an area where there's areas where there's no cell service. So you could be caught in a place with no cell service and what are you going to do then? What are you going to do then? You've got to be safe. You've got to have these things in your car. A safety kit, flares and all that other stuff. So a jump starter, megawise, 2,500 amp peak performance. That's a lot of amps and it's enough to jump a car. And it's got an indicator on it so that you can tell how many jumps you have in it.  And I'm really impressed with this item. Now the thing about megawise, their stuff is solid. It's not cheaply made. There's weight behind this. It's not hollow. It's a good company. They make solid, good products, megawise. So again, side hustles. What do you do on the side for a side hustle? What is it that you do? Do you do anything? Some people go and do garage selling and reselling and they buy something in a garage sale, put it on Facebook Marketplace for a higher price or something like that, or they go to eBay and they do stuff like that. I'm just checking my audio over there. So how's the sound going? How's the sound? I've been having a lot of trouble with the sound. It can sound like I'm under water sometimes all of a sudden it just goes and it comes and goes. So I test it every once in a while. But side hustles. And making money. So you're not counting on one source of income but like I said, it can change the restaurant industry. If you were a waitress or a waiter or a cook or something in a restaurant, a bartender, all of a sudden no one went out anymore.  You didn't have an income. But if you have side hustle, if you have something coming in on the side and of course, like I said, it's not quit your job, make a million dollars, type money. Not at first, but you keep at it. Here's the problem with people. They're not consistent. So I've been doing this for a few years now. It's starting to pay off. It didn't pay off at the beginning, of course not. Most people quit after 90 days or before 90 days or before six months or before the first year is over because they're not getting out of it what they want. You've got to be patient. Worth it if you stick to it. The next item in the car is sells for megawise ready. Now if you're watching from somewhere else, because I told you we're live on Facebook, Instagram, not Instagram, LinkedIn, YouTube and Twitter, I think. We use the re-stream to live to all those places. If you're watching me over there, we're in Amazon and we have a carousel at the bottom and I'm going through some products in the carousel. So in case you're wondering what I'm talking about, I'm over to Amazon and you can check out the products over there. This is the megawise handheld massager. This thing is pretty cool. Remember I said they were solid. This thing is a solid item. A pretty solid item. What I like about this, first of all, it's got a cord to it so it's always ready to go. It doesn't run out of battery. It's full power all the time. Those little ones that you see everybody going on nowadays with the pulsating, this one pulsates. This one's great, but the good thing about this is ergonomic is the handle. Now I can get all the way around my back, all the way down and everything around the side. I do my sides. I do my thighs and it reaches everything. It's ergonomic and it fits in your palm. It's really good. It's got all kinds of settings. These screw off and screw on for different heads at different points. There's one that's like fingertips and stuff. So I use this thing a lot. Now megawise sent it to me for free to review. I use it every day. I use it on my upper thighs and I use it around my neck and shoulders. It releases the tension. Excuse me, I'm burping. It releases the tension there. But it's a great item. I'm happy with it. Like I said, I use it every day. They sent it to me for free to review. Megawise is a good company. I'm really liking them a lot. They have a lot of good stuff.  This thing's heavy duty. It's weight in your hand and again, it's ergonomic. It's curved and it's perfect. You can reach around the back, like I said.  I just got all different settings. I'm not going to run through the settings, but it's there. It's a good, good item. So I'm going to show you what I do with items. So one way that the next item is the basketball. So this basketball is sent to me for free. It's a glow in the dark basketball. Every time you hit it, it glows.  So this is what you do. You take a video of the basketball, of you with the basketball, right?  Now I use, I'm also using Instagram, right? So I'm going to go share my screen and go over to my Instagram page. So this is the Instagram page. Now it also has all of these videos on it for products. And here's the basketball one. So you click it. Now it's going to run through the video of the basketball. Came in the mail and opened up the box and let me blow it up the basketball, turning it on and bouncing it around with it, showing it how it works. Pretty cool, right? Little video. Now if you notice up here, shop all my stuff. It's got the website here for Amazon. And if they go to Amazon, if they cut and paste this and go to Amazon, it'll bring them to the page to purchase this item. Okay. Now for driving them to Amazon, you get cookied. That person gets cookied with your tag so that Amazon knows you sent them there.  Anything that person buys for 24 hours for sending the traffic to Amazon. Amazon is going to give you a percentage of whatever that person buys, not just the basketball, whatever they buy. Now let's say they don't buy the basketball.  Okay. Anything in 24 hours you're going to get a commission for. That's how it starts to pile up. Okay. So. And that's the basketball clothes in the dark and to see glow to dark. Pretty cool basketball. I wish I would have had this for my kids were shooting free throws on October.  You know, um, pretty cool item. Okay. And that's how it goes. So, and that's affiliate marketing also affiliate marketing is promoting other people's products. So I'm promoting that product that product is on Amazon. You put the Amazon link in your content, whether it's your Facebook post, whether it's your YouTube, whether it's your Instagram, whether it's your TikTok, wherever you put in it. And you put the link in there. When people use that link to go to Amazon, you're going to get cookie and you're going to get credit for anything they buy for 24 hours and it builds up. So now you do two videos a week for a year, two years, three years, five years, 10 years. These videos are now making you passive income where you don't have to make the two videos a week anymore. Okay. And how much time do you think it takes to make two videos and you can the rest of the week, you can do nothing, but it takes you time to get to that point, right? It takes you time to get to that point. The next item I have in the car cell is the Blue Yeti microphone. I'm using it right now. Blue Yeti microphone anniversary edition. It's a plug and play USB microphone. Simple. You're going to see a lot of podcasters use this microphone. A lot of YouTubers use this microphone. It's a USB plug and play. No software. You know, you don't have to know audio. You don't have to know mixing. You don't have to know anything about audio. You plug it into your computer, your laptop and it works just fine. Perfect, perfect, perfect. The Blue Yeti microphone. And if you're going to make content, you need a microphone. So, and you don't have to get the Blue Yeti right away, but you're going to upgrade this stuff as you go, as you get better and better and better, you're going to upgrade. But here's the killer. What do you need to get started doing this? All right. What do you need to get started? You don't need anything. You already have a cell phone with one of the best cameras on it that you could buy. So you have the best thing in your pocket right now. So you use the camera in your phone, use natural lighting and eventually you're going to want to get a microphone to upgrade your audio and then you're going to get some lighting to update your upgrade your lighting, but you can use natural light to start. You can use your cell phone to start and you can use the mic on the phone to start. There's no reason not to start. Okay. YouTube is free. Instagram is free. Signing off for Amazon is free. It's all free to start. All it takes is your effort. Okay. All it takes is your effort. Do you want to, do you want to have a side hustle and have some passive income coming in? Okay. Now, after a year, two years, three years, that YouTube channel could start bringing you a couple of grand a month. Not only that, once that YouTube channel has a thousand subscribers and 4,000 watch hours, you start to get an ad income. Okay. On the ads that they play on those videos. So they play videos on your ad. You're going to get an ad, check every month for the ads from AdSense, from Google for the ads that are played on there. All right. It's a pretty sweet gig. So you're getting two income screens from YouTube. The affiliate links from the clicks in the video and you're getting a check from the commercials from the ads that are playing on your videos. Okay. Not bad. That's two streams of income right there. Okay. Building a YouTube channel. Then if you have the Instagram channel, that could be three streams of income coming in. All right. And you just keep starting these income streams and maybe it's bringing you 20 bucks, 50 bucks a month over here. Now, a year from now, three years from now, that might be a thousand dollars a month. So you start, you get that one rolling, you start another one. People have up to five to seven income streams coming in. One of them could be investments. One of them could be crypto. One of them could be, there's so many things to do. So many things to do. So the next item in here is something that I bought for myself. I saw it on another live stream. I thought it was cool. It's a popcorn popper. It's a microwave popcorn popper. It's made of styrofoam. I guess it's rubber, right? Or plastic. I think it's rubber. And it collapses down really cool.  Let me share my screen here in one second. All right. Hopefully you can see that. Now, that's me making popcorn. It unfolds. It folds flat. So it goes into your cabinet and everything. All right. And you put a little bit of, you don't need any oil. You put a little bit of kernels on the bottom. You put it in there and I put it in for like three minutes and it popped the perfect pop. There was no leftover kernels in there. Pop the perfect batch of popcorn. Of course you could add flavoring to it. You could add butter to it. You could do whatever you want with it. It's great stuff. Popcorn is a great snack to have. You know, it's great as far as calories and healthiness and all that stuff is really good. So that's why I got it. And I was very happy with it. Works really well. We use it probably every weekend. We watch movies with the family. We have a family movie night. We watch movies. And so we use the popcorn popper for that. And there it is. Perfect pops. And it works, you know, every time it works perfect, perfect pop. No kernels left over. It was really good, really good item. Really good item. Okay. So that one's playing on my Amazon page. If I go back over and show you that. So that's the Amazon page. All right. Let me close this.  And I have all videos that people can click and purchase items. And I get commissions for it. All right. That's being an Amazon influencer. I'm not talking about doing that right now. You have to have a following on another social media for that to be an option for you. If you do have a large following on, let's say Instagram, YouTube. Okay. Then you would apply for this program in Amazon and get, and get started on this income stream. That's another income stream on top of your income streams from YouTube, Instagram, and the ads. Right. So you just keep planting the seeds and keep getting income streams coming in. And it's pretty cool stuff. Right. I'm going to take a sip of coffee. That was coffee. I'm a Java junkie. Java junkie. Spent time in Maxwell house, 90 day program in Maxwell house. Came out and fell off the wagon right back to that was coffee. Next item in the carousel. Remember, now if you're watching somewhere else, we're using restream to go live on YouTube, Facebook, Twitter, LinkedIn and Amazon. Right. Pretty cool. If you're not on Amazon and we're going through a carousel of items in the bottom of my Amazon to go through shopping. Okay. Come on over to Amazon and look at the carousel. So this is the Holly stone. They sent me this drone for free to test out. I'm not a very good drone pilot. At least I wasn't. So they're very, very beginner friendly drone company. Their drones are really good. I got a second one that I'm playing around with. I've got some videos coming out for next week. But this one here I was using. I told him I was going to take it out of the box and just try it because I'm see how good the instructions are. And I was able to just take it out of the box and fly it one, two, three without really going too crazy and flying it in the, in the house as well. So I'm going to share my screen again because I want to show you my YouTube channel or one of my YouTube channels. Okay. There it is. All right. So that's the YouTube channel. Scroll down. I got all videos for different products, right? You got the live streams. So here's the, here's the video for the drone. Okay. Okay. Skip the ad. All right. So it plays the drone plays. I'm going to go back to the beginning was playing the whole time. So it's me, you know, at the desk at the table, putting it up. Then this drone folds up and fits right inside of this controller. It's pretty cool. It folds up really small. So it's me putting it together, pairing it and getting it together and flying it. Right. So now while you watch it, if you're interested in this drone, someone's watching the video, they drop down into my description. There's the Amazon link now on YouTube. It's a clickable link. So they click that it brings them right to Amazon. All right. And I'm going to show you right where it brings you in a second. So then this is me just taking my off and flying it and showing you how it flies, how it moves. And that's the video. Okay. Now, what else do they want to show you? All the Amazon page. So when you, when they click that link, it brings them right to this page. Okay. And if they buy, well, no matter what they buy, you're going to get a cookie for 24 hours. You're going to get a commission for anything they buy in 24 hours. All right. Now you're going to say to yourself, Jim, where did I get that link from?  You're going to go down to the bottom of any Amazon page. All right. All the way down to the bottom. All the way down to the bottom. Oh, all right. And the footer. Make money with us. Okay. Become an affiliate. Go to this site. Fill out what needs to be filled out. They're going to want bank information. Remember, it's Amazon. You can trust them. You can put in your stuff. If you want to get paid, you're going to put all that stuff in.  It's their affiliate program. Okay. And then when that happens, you're going to get what's called a site stripe at the top of your Amazon page. It's going to have the site stripe. And when you click this text button, every product has this for you. There's your link. You copy this link and put it in your content.  Right. And you put that, you put that link, this little link right here. You put that link in all your social media, in your videos, in your Instagram, in your TikToks, wherever you're putting it, profile. Okay. And when you're sending people to Amazon, you're going to get a cookie and you're going to get 24 hour, 24 hour commissions, whatever they buy in 24 hours. All right. That's side hustles. That's making money while you sleep. You build, make these videos. They're playing when you sleep. They're playing when you're at work. They're playing when you're at the beach, when you're on vacation with your family, when you're at the sports event, when you're at the show, when you're just hanging out with your kids at the park. These videos are being watched and they have the potential to earn you income. All right. Over and over again in the future, it's like you cloned yourself, right?  Pretty cool. Pretty cool idea. All right. And again, it's not make money overnight. Okay. You're going to start making two videos a week. It's going to take you a year to get any kind of amount of videos that's going to start making you any kind of money. All right. But you got to stick to it. Like I said, most people are going to quit. Okay. Is that going to be you? What's the number one reason people aren't going to be successful? If you want to know the number one reason why people aren't going to be successful, I'll tell you what that is right now. The number one reason you're not going to be successful is lack of action. You're not going to do anything. You're not going to take action. That's the biggest problem today with people complaining about this doesn't work, that doesn't work. They give up. They don't let it ride. They give it a week, a month, two months, maybe 90 days and they quit. You know, being an overnight success takes a lot longer than that. All right. Pretty much, you know, three to five years, commit to doing it for three to five years. And then if it doesn't work, then say, hey, Jim, it didn't work, but don't do it in three months. Okay. You got to have, you got to give it time, build, be consistent. Okay. Don't give up. Right. The next item in the carousel is these LED work lights. Now I bought these for myself for my day job. I drive on a pickup and when it got to be winter, I needed a light in the back of the truck. So I wanted a magnetic work light. I wanted a rechargeable magnetic work light that I could have in the back of the truck for the nighttime when it, because 430 started getting dark. So I got, these are a pair of lights. There's two of them for this price. It's on sales under $20. Crazy price for two lights. And it's rechargeable. It comes with the USB. You plug it in and recharge it. It comes full motion all the way around. Now again, remember there's two of them. It comes all the way around all different ways. Right. Is it bright? It's pretty bright. Okay. And it's got a flashlight on the front of it as well. Right. And the magnet's pretty strong. I don't have anything right here. Well, I got this up here and then it'll stick to that. But I leave it on the pickup truck, on the bed of the pickup truck, and I just leave it like that. And I drive around all day and it doesn't fall off. Okay. Magnet's pretty strong. I have two of these. One of them I leave in the truck. One of them I leave down in the furnace for when I change the filter on the furnace. You always need a, you know, a magnetic light on the furnace there when you do that. Let me know if you change the filter on your furnace, if you have a flashlight waiting for you down there or you bring a flashlight with you. I have one and a screwdriver sitting right there waiting for me. Okay. And so this was a pretty cool item. I was very happy with it. Something I bought for myself. It's in my carousel. I said a lot of this stuff today. And I told you which ones it was, were sent to me for free for different vendors, different brands. They'll send you items for free. They might even pay you to do videos for them. A lot of them do. And it's a pretty cool gig. It's a pretty cool gig. Once you get there, you got to get, you got to get started now. Get started today. You know what, what's the best time to start yesterday, right? What's the best time to start yesterday? Yeah. So what do you think? Do you think this is something that's doable? Okay. It is, it is. I'm not super successful at it, but I'm okay. I'm doing okay. All right. And it gets better every month. Okay. So you put all these side hustles out there and then it's like a snowball. Okay. Like I said, this one could make $20. This one can make $50. This one could be $100. But then a year later, it's $200, $500, $1,000. Because the ball keeps rolling. You keep adding to it. Okay. And it just builds. All right. And then you can sit back and that's passive income. It's the stuff is working for you when you're doing other things. It's not passive income. I never have to work again. All right. That's the problem. People don't want to work. Don't want to do anything. Okay. It's not. I never have to work again.  But you're going to have to do some kind of effort. So you're going to do effort today. And that effort that you do today has the potential to earn you money in the future. That's passive income. All right. That's making money while you sleep. You do something today and it's going to earn you money in the future.  Every video you make is a clone of you. And it's out there in the metaverse. Right. On the internet with the potential to earn you money. It's a great gig. It's a great gig. Okay. This was something else in the, in the carousel, the text law or 48 inch selfie stick is on sale. Great price. This thing, this is a gem. I use this almost every video I make. I use this thing. Um, it's a selfie stick. So it's got an ergonomic handle. All right. 48 inches and it's, it's pressured. It's not something that you got to tighten up and loosen. So it's not going to get all loose and everything really, really good. You can open it up with one hand. Right. So you don't have to worry about using two hands to tighten everything. Right. It comes with a remote that sits in the bed here. Okay. You can't beat this thing. This stick is awesome. Bluetooth and you can Bluetooth it to your phone, your camera and you can turn it on and off the video or the, or the take pictures of the whole family, you know, and you could be in the picture now. Right. And you take the picture with you standing in the picture. Pretty cool item. Uh, and like I said, it's got the tripod.  Right. And the thing that I really like about this, it comes with the phone mount on it. Most phone mounts are spring loaded and I always feel like they're going to break. They snap and it, you know, sometimes the phone goes flying. This is a screw down. It's clamps down on the phone. So you put the phone in there like that and it screws down and clamps down on the phone. Really, really high quality, high quality item. And again, the price under $20. This thing is, this is a steel. Okay. And it also has the mount on here for, for a camera for a GoPro camera. If you see it right in there or, you know, the little, the little dog for the camera for the bottom, you know. So really cool item. They sent this to me for free. Uh, the ratio sent it to me for free. Love the ratio. Um, but, um, well, like I said, they sent to me for free. I use it every video I use this thing. Uh, and I use a lot for personal use as well. Taking portraits of the family. Now I can be in the picture. It's pretty cool. All right. Um, you can't beat that. Pretty cool item. Um, so again, the ratio sent me that item. All right. Now I make a video of it. I put it on my social media. People click. I, uh, people click that. They go to Amazon and they make the purchase. I get a commission. Right. Now you could say, what do I do? You know, everybody has to, has a channel in them, a YouTube channel, something, some kind of, what did you do when you were a kid that you like to do? Like I mentioned Legos, maybe, maybe it was some kind of a game or toy, or maybe you do something. Maybe you were trained in something as maybe you were an instrument or maybe you've been doing something for all your life. Maybe your grandfather taught you how to do something or your grandmother taught you how to bake something from the old country. And you know how to do something in a way that nobody else knows how to do. And you can create a channel and let's say it's a baking channel for some crazy ethnic food, right? Well, you need pots and pans to cook that stuff in. So you put links for the pots and pans and the ingredients for what you're doing and you cook whatever it is, right? Desserts, dinners. It could be a keto diet. It could be, you know, it could be family budget diets on the $50 Sunday meals. You think of it. Could be any niche, anything at all. Could be, like I said, a sport, could be a game, could be a show or a character, or, you know, there's all kinds of fan clubs and stuff like that that people have, all kinds of shows, all kinds of YouTube channels. Excuse me. I should have hit the cough button, but I didn't. But it could be anything. So how do you figure out what your niche is? What you should do? How you should start your channel? I'm going to tell you something right now.  On one side, you're going to put what I love to do, right? That's stuff that you get up in the morning and do stuff. You're going to stand online to do stuff. You're going to wait to do stuff you plan to do. Things you love to do. Okay. Then the middle column is things I'm good at. So things that you're good at, that you are skilled for, that you were trained with, that you have training, or you went to school for, or you just know from doing it for years, okay, that things you're good at. You take those two things. And then the third column is the problem. Because you've got to solve a problem. A YouTube channel, you're solving a problem. Okay. People have a problem. They go to the YouTube channel. It's a search engine. Okay. They're looking to solve a problem. You're trying to solve for these people. That's what you've got to learn. What is the problem you're trying to solve? Okay. That's how you find it out. So you take what you love, what you're good at, and what problem you want to solve. And then you put those things together and you figure out what your niche is and what your challenge should be about. Okay. Pretty easy. And if you don't know what you're good at, you can ask your family and friends, you know, what do you come to me for advice? Like, are you that guy that they come to when they have car trouble? Are you the guy they come to when they have computer trouble? Or software trouble? Or guy trouble? Or relationship trouble or whatever? You know, or trouble raising the kids maybe? Or something, whatever it is. What do people come to you for advice for? That could be your channel, right? And you just have to figure out what items you want to sell, promote in your, in your, in your, in your descriptions and stuff. All right. The next thing in the carousel, this thing sounds a problem, cool item. It's a candlelighter. It's a USB rechargeable candlelighter. And you know, what's the problem? People have, everybody loves candles. And the lighters are always dead, those big long lighters, because you've got to hold the candle upside down to get in there. Well, this is a USB rechargeable lighter. It's not a flame. It's like an electric shock, shark stick thing, pretty gruesome looking thing. It comes with a little safety cap, because I think that it would shock you if you, if you hit yourself with it. So three turns it on. And that's, can you see that? So it's like an, it's like an electric, like, like a Tesla electric electrodes. And you light the candle like that. All right. So USB chargeable. Pretty cool gift if you have someone in your life that's into candles. Okay. And there's the candlelighter. It works really good. Unsweet chargeable. So it's always charged. You can leave it charged all the time. And it's got the safety cap on top. You know, comes with a USB cord. Again, pretty cool price for it. You know, those lighters aren't cheap. And how many do you go through in a year? And now you're never going to have to buy another one again, because this thing is rechargeable. It's going to be, it solves a problem. Remember I told you a problem solver. So what problem do you want to solve? That's what you got to figure out. What problem do you want to solve? Here's the thing. Everybody has that problem. Whatever, I'm going to call it a niche. So you know what it is. Whatever the subject is of the YouTube channel is called a niche, whether it's baseball, whether it's pitching, whether it's knitting, whether it's whatever it is, right? And I lost my train of thought. I can't believe that. Wow. Well, we're going to go to the next item because I just lost my train of thought. Maybe if you can remind me, I just had a senior moment there. So the next item solves a problem. Like I said, you're a problem solver.  What is the problem you're trying to solve? They get to a point in the niche where they get stuck, right? They want to start this activity, whatever it is. Let's say it's knitting and they get to a certain point in this thing and it gets hard and most some people quit because it gets hard. You make a YouTube channel, a YouTube video on how to overcome that problem so they can continue, right? They watch that video. You've become an influencer to them. You've just solved their problem in that niche. They're going to look to you to be an authority in the niche. Like you know what you're doing, right? And all you did was show them how to get past that one point and now they look to you as an authority. That's how it happens, all right? Wait a minute, Jim. I'm not an expert. You don't have to be an expert, right? You just have to be one step ahead of the beginner, all right? You're trying to help the beginner get started, okay? So all you need to do is be one step ahead of the beginner. Can you do that? I think you can. You can do it in something, right? This is the Guard Line Wireless Driveway Alarm.  What's the most chaotic time in the house? What's the most chaotic time you can think of? When the doorbell rings. When the doorbell rings, the dogs bark and run to the door. The kids run to the door. Everybody goes crazy. You're on the Zoom meeting. You're cooking dinner. You're doing the laundry. You're always doing something when the doorbell rings and it's pandemonium in the house. Craziness happens, right? It's like total lunacy. I see it all the time. Wouldn't it be nice if a tunnel went off in the house when someone was walking up the driveway so you knew you had time? You could put the dog in the cage. You could take the stuff off the flame in the kitchen that you were cooking. You could excuse yourself from the Zoom meeting. You could tell the kids to go to their room, right? And then you can go answer the door calmly. This is an awesome item. It solves a big problem. The craziness today, when the pandemic hit and everybody was home, the kids were home from school. The people were home from work. You rang the bell. The house went absolutely bananas, right? Absolutely bananas. This would be a great thing for somebody like that. Has a family home with dogs and all that stuff. Pretty cool. Let me know if you have a family like that when the doorbell rings that goes absolutely nuts, right? I think that most people can agree that that's a real hectic time in the house. So the next item, that was sent to me for free by Therasio. The next couple of items, that one in this one sent to me for free to review. I think that's a great concept for an item, the driveway alarm. This is also a great item. This works car vacuum. Now what's the problem with the car? People want to keep their car clean, but they use a cordless vacuum and it runs out of power before they're finished, right? So that's a problem. They can't finish cleaning the car because the cordless vacuum always dies. So you get a corded vacuum and the cord is too short. It doesn't reach the whole car. You're going to have to get a long extension cord. It's very inconvenient. It's very hard to do. This thing here, I have it down here. I have the driveway alarm right here too, in case you're wondering. The driveway alarm is right there. This is the vacuum. It's got a 16-foot cord on it, HEPA filter. It solves all those problems. It's got the 16-foot cord so you can reach everywhere in the car. The cigarette lighter jack, that auxiliary jack, you use that to power it. Like I said, it's got the HEPA filter. 16-foot cord can reach everywhere. It keeps the full power the whole time because it's plugged into the car, to the power source. This is a great item. It comes in a little case. You keep it in the trunk of the car. You have kids.  I don't even know what they're eating today if they're not eating Goldfish and Cheerios. Maybe we've got some vegan babies out there today. I don't know. But you've always got to vacuum up the mess. No matter what they're eating, there's a mess. This is good to have in the car. You can stop, clean it up anytime, anywhere. You don't have to worry about having an extension cord or even anything. It plugs right into the car. 16-foot cord reaches everywhere. Perfect. That would be a great item if your YouTube channel was about cars in some fashion. Maybe car collections or a certain type of car. Or car collector. Or maybe detailing. Maybe you could do detailing of cars. Car cleaning. You have a business. You make a YouTube channel about the car cleaning and you can actually video yourself doing the detailing of getting paid to do the job. You make a video and you put all of that stuff in the... It sells itself. I can't make up these ideas for you. You're going to have to figure out your own idea. There's YouTube channels that started all the time and people are saying, oh, hey, Jim, it's saturated. There's successful YouTube channels that start every day. There's YouTube channels that start today that in a month time have a million subscribers. It happens all the time. It could be you. It could be you. The next item and the last item I have in the carousel today is the Acacio EK7000 Pro 4K camera. This thing, I got this as a backup camera for B-roll. What's B-roll? B-roll is stuff that you're not in. Like a scene of skyline or people walking to a park or a dog or something. That's B-roll. I got this for that. Pretty cool little camera. Waterproof camera. It's basically a GoPro knock-off. It's a $600 GoPro for an $80 price from China. Pretty cool camera. Excellent condition. I'll show you some pictures and some video it took. It came with the waterproof case. It came with two batteries. Like I said, I use it all the time. Let me see if I can share some pictures that I have of it. It might take me a minute to just find it. Let me see if I share. All right, you can see that. These are pictures that I took with it. I'll click on to there. That's a picture of a road. There's a stream running through the back there. Again, this is a gray, wintery day. It's not spring yet. That's me with the drone that I was flying. Some other pictures. I thought I had all the pictures. Good ones. There we go. Some nature pictures of a stream in the woods. Pretty cool little camera. There's some ice on the lake up north. Northern New York. This is Northern New York Lake Placid. Nice island in the middle of the lake. The camera is not a bad camera for 80 bucks. It's got all the attachments in it that the GoPro camera has for the helmet, for the bike, all that stuff. I don't think I have any videos. Nice camera. It's a snowy driveway. Pretty cool. Look at that. This is from a nice spot up there. I'll go back to that picture. There was another one. Pretty cool picture. There's a nice one. Of course, like I said, this is a gray, March day. Spring hasn't sprung yet. When I took these pictures, you can see all the ice on the river. That's the Hudson. All right. That's the camera. Pretty cool camera. It's worth it for 80 bucks. It's worth 80 bucks. It's on sale right now. I got an accessory pack for like eight or nine bucks. I don't have it in the carousel. It has a chest mount. It has the strap, the elastic strap for the head mount. So I got that pretty happy with it. I'll have that in the stream next time. Of course, the GoPro is probably the better camera. It's probably got more options to it and stuff like that. But for what I needed it for, I'm not going down the mountain or biking or anything. Or I need an action camera. I just needed a b-roll camera. This fit the bill. And it's going to do your action camera, your action videos as well. And it comes with a remote control so you can start it and stop it automatically. Pretty cool. So that's everything that I went through the carousel today. We'll go back to the Dead Wish coffee in the beginning because I'm a Java junkie. Dead Wish sent me to Maxwell House through a 90-day program in Maxwell House. Came out, fell off the wagon, right back to Dead Wish coffee. Love Dead Wish coffee. The strongest coffee, but it's so smooth. And I've had a lot of strong coffees. And most of the time they got some kind of bitterness to them, a little aftertaste. This is the smoothest coffee. I mean, you wouldn't know it was the strongest coffee with the most caffeine. You wouldn't know it except I'm bouncing all over the place. So side hustle shuffle. Come to the side hustle shuffle. Where is it? If you go to youdidn'tknow.live, go to youdidn'tknow.live, that's my website. You can sign up from my mailing list to know when I go live on Amazon wherever else I'm going live. You can check out my YouTube channel, the side hustle shuffle. It has all different videos there on different income streams and how to do it, right? I also have a course on there. If you want to get started, it'll give you everything you need to know from the beginning, from choosing a niche, from starting to getting a name, to getting the whole nine yards starting from the beginning all the way up to when you're about to become an Amazon influencer where I am now, all right?  That's where you want to be. Amazon is the Wild West. It's the newest place to be live. It's the newest place, the newest platform to be on. Live shopping is going to be the next greatest craze that's going to sweep the nation. It's already sweeping Europe and China. And it always starts there and comes here, right? So look forward to what do they call it? Shop Pertainment. Shop Pertainment. So you come to shop, but you're getting entertained and I'm trying to educate you because nothing is worse than trying to start out. You have a young family and you're trying to make ends meet and you never have enough money. No matter how much money you make, you can always use an extra money. Now wouldn't it be nice to have passive income coming in every month from something you did today that has the potential to make money over and over again? That's what I'm talking about, passive income. And you can't beat it. It's like cloning yourself. Like I said before, every time you make a video, every time you put out content, you've cloned yourself and you put yourself out there so that it can be looked at over and over again and has the potential to make you money while you're doing something else. You can't beat that, okay? You can't beat that. Now we go live on Amazon every Tuesday at 8 o'clock. We might change that up and we'll see what happens. I have a job that gets really busy in the summertime and I'll probably be working late most nights. It's not about quitting your job. A lot of times people enjoy what they do and they don't want to quit or they have benefits where they are or they have a retirement plan and they don't want to quit their job. But you want to have side income coming in because one income stream is not enough. It's not enough. It's just not enough. Come visit us now. I've got another 10 minutes to really go through. I want to stay on for an hour. No questions about doing any side hustles or anything like that or making money on using YouTube or Instagram to sell Amazon products. We can join the Amazon affiliate program. We drop down to the beginning to the bottom of any Amazon page to the footer and you'll see work with us and they'll say be an affiliate. Click that. Follow the prompts. Fill out the form. Put your banking information in. Put your social security number in. Don't be afraid it's Amazon. They probably have your credit card already. That's another thing. You're partnering with Amazon. The number one person the number one in online retail is Amazon. You have the potential to partner with them for free. You have the potential to partner with YouTube the second largest search engine in the world for free.  You make free content and you're going to make money. It's all free to get started.  Like I said, most people are going to quit. They're not going to follow through. This is the long haul. Give it one to three years before you say it doesn't work. Find your niche and work it out. There's a lot of skill that goes along with being a YouTuber. It's not easy stuff. You have to learn how to film. You have to learn how to edit. You have to learn lighting. You have to learn audio. You have to learn SEO. You have to learn marketing. It's not impossible. You have to learn SEO and you have to take an hour or two a night on yourself.   When you get home at night you work on you. You take an hour or two and you start working on the skills you need to build that YouTube channel It's not hard. It's not hard. It just takes a little bit of a footwork legwork and you go to YouTube University Okay, so I have I have a YouTube I have a course on my on my channel You didn't know that live and I do have a course you can click it and go through and I'll tell you what I'll give you a Coupon if you want to take the course if you go if you put inside hustle shuffle as a coupon code Side hustle shuffles the name of the channel if you put side hustle shuffle in there It'll give you $10 off the course pretty cool And that'll give you everything it's all videos 25 videos And it'll show you every social media how to how to start it how to get started how to get started in niche How to how to use it to make money how to how to promote affiliate links the whole nine yards and it also goes deeper into Not just using Amazon as an affiliate using other programs too as well You don't have to have just one income stream just Amazon you could have Amazon as an affiliate You can do it other other other things also One of the best things to have is a recurring billing like a software like you're selling somebody a software that they use every month So they pay every month. It's a membership fee. So it's that's passive income You sold something it's once but it's a membership They pay for it every month after that. Okay, so you get a commission every month as far as long as that person keeps The software and uses the software. That's another income stream. You can have all right. Um, excellent excellent day today good good good stream This is where you want to be on Amazon This is where you want to be streaming on Amazon live streaming on Amazon going through product carousels and What could be better than that? That's wish coffee could be better than that. That's what could be better than that death wish coffee the best coffee in The world definitely hands down the best coffee. All right We've gone through a lot of stuff today no questions no questions in the chat today Well, I'll tell you what We're gonna cut it short today. We're gonna cut a few minutes early You can also if you want you can you can go to the YouTube channel You didn't know go you didn't know that live by the YouTube channel side hustle shuffle. All right and Comment on one of my videos and I'll comment back if we can get started we can get started there Or you can email me if you want And Jim T. Mullen at gmail.com so you can email me there If you have any questions or if you have a subject you want me to cover in the live stream All right on a side hustle that you heard about, you know, you can send me an email I'll be glad to explore it. That's what I do on my YouTube channel I explore these side hustles and I bring them to you I figure out how they work and I bring it to you and and you know You can either run with it or you know not it's up to you But everything I do on my YouTube channel has been tried and it's successful a successful method Okay, some of them are will blow your mind some of them will really blow your way all right, um But you got to find your passion the passion economy is is a 2022 is going to be the fastest growing side business in America is going to be a content creator and Following your passion the passion economy is what they're calling it is going to be the next craze So what's your passion following your passion? They say what's your passion?   You don't have to be an expert in any of these and any of these subjects All right, could be anything figure out what you're doing. Maybe you Maybe you know how to make soup and so maybe you know how to make a certain kind of clothing from a country or something or Who knows what okay people on Instagram do makeup tutorials They teach people how to put eye makeup on that all they do is I make up just I make up or lipstick okay, or hair color or All it anything okay guys do Manscaping and and beard stuff and and waxing the beard and all that kind of stuff. There's all those are all niches, okay?  Finding a man keeping a man finding a woman keeping the woman all that kind of stuff, right?  Okay, so it's it's a it's the health niche But it's the keto diet health niche, okay, or it's it's Relationships, but it's lgb relationships It's You get the picture right you get the picture so and you you narrow down so let's say the niches sports You want to do something in sports? So then you say well, I'm good. I was good at baseball So you narrow it down the baseball still pretty big audience baseball to get to get to break through So you narrow that down while I was a pitcher in baseball I'm gonna narrow it down the pitching so that's still a smaller audience to break through you get a better chance To break through there, but you can it's down even further and you can go Hey, I was pretty good at the knuckleball I can teach people how to do the knuckleball you can go even further down to the knuckleball You could be a knuckleball pitcher and that could be your niche, right? And now there's so many people that are searching for knuckleball pitchers and but there's not so many people that are knuckleball pitchers So your content has the potential to be found when people are searching for it And that's what you do you narrow it down all the way down in the funnel to get to that point where Only a certain amount of people are watching it or searching for it. You get those people to search for it, right? You solve their problem You become an influencer now they start watching your stuff the algorithm picks you up And then you can start expanding the niche back up to pitching Baseball and sports. Okay, as you start getting bigger and bigger and bigger. All right That's enough out of me Tuesdays 8 o'clock come on down bring your bring your pencil and paper. We're gonna go over some things We're gonna learn some stuff We're gonna go over some products and we're gonna learn how to start some side hustles and make money online. All right. See you then


Live from the Mandalay Bay Convention Center in Las Vegas. It's theCUBE, covering VMworld 2016. Brought to you by VMware and its ecosystem sponsors. Now, here are your hosts, Stu Miniman and John Walls. Welcome inside the Mandalay Bay facility here. I'm John Walls, I'm with Stu Miniman. We continue our coverage here on theCUBE at VMworld. And we are now joined by the newborns, you might say, Nuba, a company that just launched yesterday. Officially so, Mike Davis is the CMO and Yuval Demnick, who's the CEO and co-founder of Nuba. Gentlemen, congratulations. Thank you. Big week for you. Very exciting. Yeah, if you would tell our viewers a little bit about your company, and if you would about the name origin, I was doing some background reading and found that very interesting. So, how did we cover that one? Yeah, so how we started with the name, and we wanted some reading. Wait a minute, let me do this.  And Yuval, even down to your wristband, I noticed on your watch. This is my watch, yeah, my fancy watch. Very nice. Yes, anyway, okay. So, if you will. So, when we started out, we looked for a name that would represent the company values, which I'll get back to in a second, but everything is new and we wanted nubes, but that was 80, 100 bucks on GoDaddy, but GoDaddy said, we'll give you nuba for $3.99. And we said, well... $3.99. Yeah, $3.99. We said, well, we'll start with that and we'll see how that goes. And it's stuck, and if people like it, it sounds nice, got a nice vocal to it, so yes, we'll stick with it. And the asset test of whether it's really working for us is people come up to us all the time and say, where did you get that name? And say, well, explain that to you, but help me understand your storage environment. All right. Lots of good conversations. Core competencies, then, a little bit. You're bringing it to storage, what you do, because your differentiation, you think, into the marketplace and why you've got a place. So I would say that we've seen, we've been part of the storage industry for many years, and we've seen the process that customers go through in evaluating storage, implementing it, going through the cycles, and then migrating three to five years. And then we saw the cloud and the cloud is great. We just open an account and you can use that and that's easy and nifty, and if you're unhappy, you just cut the cords. Well, there's a huge gap there, and we think there's a great opportunity for us to fill out that gap, and that's what Nuba does. Nuba provides with the most agile solution for unstructured data that you can implement everywhere. I mean, everywhere could be on-prem, on the cloud, in between, we don't care. Actually, the customer shouldn't care. The customer is in control, and the customer chooses which resources he wants to use when and at one point. And that is a great point where we give ownership to the customer rather than saying, this is a service someone provides to you rather, you own the service, you make the choices for you when you run your stuff. Okay, so you've launched the company here at VMworld. We spent the last decade trying to fix what server virtualization broke.  I'm assuming that this is a software-based solution how does that then fit with all the hardware options? Can you help us unpack your stack? Of course, so all in all, our design considerations were we have to design to an ever-evolving future. An ever-evolving future means that we don't know how to predict the future. We don't know whether the future is on-prem, cloud, or anything in between. We don't know what the platform, the draft platform, and or other server platforms will be there. So actually what we've implemented is software-only solution that actually looks at the resources that you provided and it learns them and adapts them as time goes by. So example, everybody's talking about we're using commodity hardware. We do not use commodity hardware, we have no awareness of the hardware that we're using. We can be ran in only a VM environment, a pure VM environment, and we would learn the traits of those servers that we're using and we move data around to accommodate those traits. So because you cannot predict what's the platform and how you're going to use it for three, maybe you can, but we can't. Three to five years from now, it's much better to adopt a system that learns the platform, learns the environment, and basically puts a mix and match of the best of bid for that data. Okay, so where are you with the product itself? Is it generally available? What customers have played with this? So what we announced this week is general availability of our community edition. So we've been in beta for about five or six months. A lot of customers have been contributing a ton of feedback to us, technically, and allowing us to integrate with different workloads. What we're releasing now is a product that's stable and hardened and people can put it in production. They can come to our website, download it for free, deploy it on any hardware that typically they already have in place, and then grow from there. Now this is a community edition product, so we'll be releasing an enterprise edition later that supports much greater scalability and additional features. And so that's news that's gonna be coming later this year, but we're very anxious to now expand our customer footprint and just make it easier for people to deploy frictionless storage. Okay, and can you speak to kind of, what are the early use cases? What's the problem that a customer has and any specific applications that they're saying, hey, this is a reason I reach out to Nuba? Yeah, of course. So the reality today is that without structured data, in the past, most of the data was created by users using files and can share applications. Now, as more time progresses, we see more and more data being created by applications. It could be log applications like a Splunk, could be archiving such as Commvault, could be IoT, could be cameras, could be media. So all these workloads are actually application-driven and not user-driven. So our first cornerstone that while we went after is Splunk and Elk archiving, those produce large amounts of data, they require high performance, and there's a great pain because the customers cannot anticipate what the growth of the data would behave like in the next year. So going back to the values that we say, you cannot predict the future. So we say, if you cannot predict the future, use Nuba to archive your Splunk, and in the future, you can choose whether you add servers, you go to the cloud, you have an in-between, or you move totally to the cloud. That's totally fine. The next stage would be archiving, general archiving, files and can share, et cetera. And the third one would be media and entertainment, industry-specific, this is what we're chasing. So when we talk to customers, and we ask the question about how many terabytes do you have, a customer that comes back and talks about 500 terabytes, a petabyte, et cetera, usually that's all the indication we need to know that there's a very good opportunity there. And so we're working with those customers, and along with their ISV solution providers, and tighten and tighten the integration, provide hardened solutions, and that's where a lot of the work's going to be in the next six months for us. So when you knock on the door, I'm sure you're introducing yourself, right, to a lot of people who aren't familiar with your particular offerings, or your expertise, what have you, what's your calling card? How do you try to get that foot in the door in a fairly competitive situation right now? So I was saying, yeah, it's a good question. So we compete in the general category that we call object storage. We compete in the sense that we use APIs similar to Amazon's S3 API. But that's where the similarities at. And with this substantially different architecture, with this much more agile feature set, it's very easy for us to position aggressively against the competition that's out there. And one example is for many of the solutions that are in the market, even software defined storage, sort of modern open source type solutions, it can take weeks to actually put a system in place and debug it and get it working and evaluate it. Our system can be downloaded, installed by the customer himself and deployed and running in 15 minutes. And this is the, because we have this agility that really doesn't have these hardware dependencies, it allows a customer to experience the product, test it much more easily with much less investment. And what that means is we've found ourselves in so many cases, we're very quick to get on the shortlist when it comes to an evaluation. So we may go into a customer and compete for the same type of opportunity, but we're finding that there really isn't a competition in the sense that there's an architectural bake-off. It's the customer deciding, does he want this kind of an agile architecture or does he want appliances from a big three-letter systems OEM that they have a long-standing relationship with? And this is where we are right now as a startup and it's very exciting because we can almost always win that one. Because like you said, when you ask the customer, the first question you ask is, predict for me what your compute and storage infrastructure looks like four years from now? We can't possibly do that. That'd be irresponsible of us to predict that and we've won. We just tell them six letters are better than three. Yeah, there you go. Price is good. Yeah, that'll work. So you talked about APIs, are you like Amazon S3 compatible with the APIs? So we are compatible with the API. You can use any application that's currently using those out of the box. And we will look for additional interfaces in the future, but currently what was important for us as Amazon is deleting in the cloud arena, this is the reality. We wanted to have a quick foot in the door as you mentioned and now most often than not, the applications are the ones driving the need for us. So it's mostly about, it's not like in the past, you try to go to the IT and describe to them what are the benefit of object storage versus file. This is not longer the case. It's most often than not, which applications you have, what backend targets do they need? And then the discussion is about this to me. Yeah, it's interesting. You actually mentioned object storage and object storage can come in ups and downs and waves. I know I spoke at an interop probably five years ago when a panel, and we talked about future storage and everybody on the panel, including myself, was like, and yes, the future looks like object. But most people didn't talk about object. I see certain companies out there. Scality, it doesn't even talk about object that much. And then you saw, AmpliData and ClevverSafe being acquired. So what's the state of that market? I mean, object cloud, most clouds are underlying object base, but is the Enterprise Data Center ready for this? Is it going to live in service providers? How do you see that looking? Yeah, absolutely. Five years ago when you marketed an object storage product, it was an argument and a debate over proprietary APIs. But a lot has changed since then. In particular, the adoption of Amazon. So the development community is used to supporting Amazon APIs, Amazon is the 800 pound gorilla that has led to an ISV community very broadly, supporting out of the box shrink app software, supporting these interfaces. And that's made all the difference. And like you said, it's not, we don't even talk about object storage anymore. It's, this is the most agile, most future flexible storage you can deploy for your Splunk environment. Okay? And so what it really comes back to again, and it's good marketing strategy to begin with, targeted workloads and having a targeted market strategy that absolutely delivers known value for specific workloads. And that's how we're going to market with things like Splunk, and then Commvault and Enterprisevault and gradually expanding into vertical markets and other areas. All right. So you've all, you know, maybe we should have covered this at the beginning. Can you give some of the speeds and feeds? Can you talk about any investors, kind of number employees, where your locations are? Sure. So our investors, we are VC backed primarily by JVP, the fund behind Xemayon. So we have great experience in infrastructure. What we're saying in our investors, companies speed between Israel, Israeli development team, and we have some representation here in the Bay Area doing product sales and marketing. I'm currently in between, both in both occasions. And the company is currently 14 employees growing and now getting close to the launch. We're going to grow that as well. Great. And how much was the funding? Can you say? Well, I'd rather not. Okay. They're fair enough. Well, we will never forget the pink guys. Yeah. You certainly made your mark here on theCUBE, but we appreciate the time you take with us here. Okay, we have some people seeing us from a hundred yards away across the show floor. It's how I know that guy. Oh, yeah. It's perfect. It's like a new ball, right? That's right. All right, good luck. Glad the launch went off on a good note and it sounds like you're off and running. Congratulations on that. Very exciting. Thanks. Good deal. Thank you gentlemen. We'll be back with more from VMworld here in Las Vegas on theCUBE in just a moment.