President Ronald Reagan. Thank you all very much. General, thank you. And Secretary Weinberger, Congressman Gilson Gilman, General Palmer, General Gordon, members of the staff and faculty, ladies and gentlemen of the United States Military Academy. I want to thank you for all your hospitality, especially since I'm an old Army man myself. It was back in the 30s that I joined the Army Reserves as a member of the 14th Regiment of the, get ready now, horse cavalry. It's not true that I was at the Battle of the Little Big Horn. In 1778, George Washington erected a fort high upon a granite point overlooking the Hudson to guard the region of New York in the event of a British attack. And now for more than 180 years, the United States Military Academy here at West Point has in effect extended and carried on that first mission. For here we train the men and women whose duty it is to defend the Republic. The men and women whose profession is watchfulness, whose skill is vigilance, whose calling is to guard the peace, but if need be, to fight and win. More than 180 years, West Point in this time was established and added luster to a proud story, a story of courage and wisdom, a story of heroism, of sacrifice, and yes, very often the ultimate sacrifice. It is the story of men like Ulysses Grant, the son of a humble tanner in Ohio who went on from West Point to save the American Union. It's the story of Dwight David Eisenhower, a Kansas farm boy who learned the skills at West Point that enabled him to command the mightiest invasion force in history and of Douglas MacArthur and acknowledged genius in war who showed himself during the occupation of Japan to be a genius in peace as well. And if I may, it's the story of men like General Fred Gordon, the only black cadet in his class. Today, General Gordon has come back to West Point as commandant, setting an example for you and indeed for all young Americans of what hard work and devotion to duty can achieve. These last two names I mentioned, General Gordon and General MacArthur, call to mind a special moment in the history of this academy, for it was 25 years ago that General of the Army, Douglas MacArthur, stood in this spot and addressed the cadets of West Point. And General Gordon, at the time Cadet Gordon was sitting where you are today. It was a moment Cadet Gordon would never forget. Just days from graduation, he looked around this mess hall and saw war-hardened officers move to tears by the power of MacArthur's words. The long gray line has never failed us. He said, were you to do so a million ghosts would rise from their white crosses thundering those magic words, duty, honor, country. And then he added, this does not mean that you're warmongers. On the contrary, the soldier above all other people prays for peace, for he must suffer and bear the deepest wounds and scars of war. General Palmer, ladies and gentlemen of West Point, it is because you above all other people pray for peace, but must bear the burden should that peace fail that I've come here today. For I want to speak about relations between the American Republic and democracy's main competitor, the Soviet Union. Relations that are likely to shape the whole course of your careers as professional soldiers. I want in particular to discuss our present efforts for arms reduction. Efforts that may soon be yielding historic results. But first, some essential background. From the beginning, our administration has insisted that this country base its relations with the Soviet Union upon realism, not illusion. Now this may sound obvious, but when we took office, the historical record needed restatement. So restate it we did. We told the truth about the massive Soviet buildup. We told the truth about Afghanistan and Poland. We told the truth about economic growth and standards of living. That it is not the democracies that have backward economies. That it's not the western world in which life expectancy is actually on the decline. We told the truth about the moral distinction between their system and ours. When our administration took office, we found America's military forces in a state of disrepair. Today, the situation is very different. Pay and training for our armed forces are up. The Navy has been expanded. Weapon systems of all kinds have been modernized, making full use of the technological revolution. As a result of our efforts, you and the Army will see the fielding of more than 400 new systems. And we've begun work upon a dramatic new departure, both in military strategy and technology. Our Strategic Defense Initiative, which offers the hope of rendering ballistic missiles obsolete and of ensuring deterrence by protecting lives, not threatening them. In brief, we have replaced weakness with strength. To turn now from background to specific substance, the agenda of our relations with the Soviet Union is focused upon four critical areas. First, human rights, because freedom is what we stand for as Americans. Second, negotiated settlements to regional conflicts. Third, expanded exchanges between our peoples. And fourth, arms reduction. In some areas of this four-part agenda, we have seen progress. Cultural, scientific, and other bilateral exchanges have shown a dramatic increase since my 1985 meeting with Mr. Gorbachev in Geneva. In human rights, too, we've seen some positive developments. Some political prisoners have been released. Immigration figures are up somewhat. And of course, there's talk of reform in the Soviet Union, some liberalizing changes in Soviet laws and of economic reforms that could give greater scope to individual initiative. We harbor no illusions. While changes have taken place in the Soviet system, the one-party system, unchecked by democratic institutions, remains unchanged. And yet, we welcome such changes as have taken place. And we call upon them to make still more. It is in regional conflicts where Soviet performance has been most disturbing. Anyone searching for evidence that the Soviets remain expansionist, indeed imperialist, need look no farther than Nicaragua or Afghanistan. Our policies in these regional conflicts is straightforward. We will continue to engage the Soviets seeking to find political solutions to regional conflicts, solutions that eliminate foreign troops and return the fate of nations to their own people. In Nicaragua, we support the peace plan agreed upon by the Central American presidents last August, insisting upon the establishment of full and genuine democracy in Nicaragua. Moreover, Soviet bloc and Cuban forces must leave that nation. This is essential to protect our own security. As for the democratic resistance in Nicaragua, year upon year for seven years now, they have fought and sacrificed and endured. It is the resistance, the brave members of the resistance, many of the no more than teenagers who have kept the Communist Sandinistas from consolidating their power and forced them into the current peace plan. It is the resistance, in short, that has given Nicaragua at least a chance for true freedom. And my friends, I know you agree. We must not abandon these courageous men and women, these soldiers. So let me promise, Nicaragua will have its freedom and we will help the resistance carry on its brave fight until freedom is secured. And this brings me to the final area on our agenda for U.S.-Soviet relations. Arms reduction. For here, our realism and commitment are close to producing historic results. It was in 1977 that the Soviet Union first deployed the SS-20. The SS-20 was, as you know, a qualitatively new and unprovoked threat against our friends and allies. A triple warhead nuclear missile capable of striking anywhere in western Europe and much of Asia, mere minutes after being launched. You must remember that NATO had no comparable weapon in its arsenal with which to counter this new force. By 1979, the Soviets had deployed some 130 INF missiles with 390 warheads. General Secretary Brezhnev declared that a balance now exists. In March of 1982, they declared a moratorium on the deployment of new INF missiles in Europe. This was only a cover. By August of 1982, the number of Soviet INF missiles had climbed to over 300 with more than 900 warheads. How did the West respond? In 1977, Chairman or Chancellor Helmut Schmidt of West Germany led the call for the deployment of NATO's own INF missiles to counter this new Soviet threat. And in December 1979, NATO made a two-track decision. First, the United States would negotiate with the Soviets, attempting to persuade them to withdraw the SS-20s. And second, as long as the Soviets refused to do so, the United States would indeed deploy a limited number of its own INF missiles, perching to and ground-launch cruise missiles in Europe. It's important to stress that the aim of this decision was not in itself the deployment of American missiles. That was only to be the means to an end. Harry Jishkar Destang, President of France at the time of the 1979 NATO decision, he said the deployment of perching twos in Europe was a tactical exercise whose preferred goal was to compel the Soviet Union to eliminate the SS-20s. Well, no doubt the Soviets wanted to test NATO resolve. And indeed, the deployment of our INF missiles had to be carried out in the face of sharp political protests and even mass demonstrations. I remember speaking in Bonn in 1982. Thousands of demonstrators chanted and marched. And I couldn't help thinking what irony for it was to secure the peace they sought and the freedom they were exercising that we were deploying the missiles that they protested. Yet NATO held firm. And yes, it was when we showed strength that if need be we would ensure the credibility of our deterrent posture by meeting force with force that the Soviets, after first walking out of the negotiations, eventually returned and began to talk seriously about the possibility of withdrawing their own INF missiles. I'm pleased to say that the agreement we're nearing is based upon the proposal that the United States, in consultation with our allies, forward in 1981 the zero option. The zero option calls very simply for the elimination of this entire class of U.S. and Soviet INF missiles. According to this agreement, the Soviets will be required to remove four times as many nuclear warheads as will the United States. Moreover, the Soviets will be required to destroy not only their entire force of SS-20s and SS-4s, but also their shorter-range ballistic missiles, the SS-12s and SS-23s. As I said, all these missiles will be eliminated. How will we know that the Soviets have actually destroyed their missiles? As you know, the Soviets have an extensive record of violating past arms control agreements. So frankly, we're not going to take their word for it. Any treaty that I agree to must provide for effective verification, including on-site inspection of facilities before and during reductions and short notice inspections afterward. All in all, the verification regime we've put forward is the most stringent in the history of arms control negotiations. And I will not settle for anything less. At the same time that we've been moving forward on INF missiles, we've attached the highest priority to achieving deep reductions in U.S. and Soviet strategic arms. Even Mr. Gorbachev has described strategic weapons as the root problem in arms control. And we agree. To that end, we've expedited the strategic arms negotiations in Geneva. Much progress has been made in reaching a chord on our proposal of cutting strategic arsenals in half. The Soviets must, however, bring strategic offensive reductions hostage to measures that would cripple our SDI. Particularly since the Soviets are already spending billions of dollars on a strategic defense program of their own. And this happens or brings me to what happened last week in Moscow. As Secretary Shultz has reported, he had lively, sometimes heated discussions with Foreign Minister Shevinazi and General Secretary Gorbachev. No surprise, the whole range of issues on our agenda was covered. There was important positive movement toward an INF agreement and there was progress in other areas as well. Not only in arms reductions, as I announced earlier today, Foreign Minister Shevinazi will come to Washington Friday to meet with me and Secretary Shultz to continue these discussions. And let me repeat what I've said before. Summits can be useful for leaders and for nations. Occasions for frank talk and a bridge to better relations. It would be good for Mr. Gorbachev to see this country for himself. I'm ready to continue and intensify our negotiations. But a summit is not a precondition for progress on the agenda at hand. When the General Secretary is ready to visit the United States, I and the American people will continue. Let us remember that we've reached this point only as a solid alliance an alliance made up of NATO, Congress, and the American people. If we're to continue to see real results and to convince the Soviets to bargain seriously, this cohesion must continue. Now, some have argued that when the INF missiles have been removed our commitment to Europe will have been weakened. And true, we maintain our firm commitment to the NATO strategy of flexible response, ensuring that the alliance is capable of blocking aggression at any level. In Europe itself, we will return a large force of many types including ground-based systems and aircraft and submarines capable of delivering nuclear weapons. And in consultation with our NATO allies, we've agreed that further negotiations can take place only in the context of a substantial improvement in the balance of chemical and conventional forces. During the years of these negotiations new realities have come into play new realities that present new opportunities. In particular in recent years, we've seen the emergence among some of our European allies of a willingness, even an eagerness to seek a larger, more closely coordinated effort for Western Europe in providing its own defense. But we Americans welcome this. For these four decades, NATO has in effect represented an alliance between a number of partners and one very senior partner. Yet today, our European allies have risen from the ruins of war to vitality, prosperity and growing unity as a continent. And so I would submit that this alliance should become more and more among equals indeed an alliance between continents. In the words of former Secretary of State Henry Kissinger, the time has come for our country to welcome a European identity in defense which in the end is bound to spur Atlantic cooperation. This then is the accounting that I've come here to give you. Ladies and gentlemen of West Point from time to time, we who are your civilian leaders owe that, that an accounting to you who bear the burden of our decisions. But I've come not only to inform you, I've come to enlist your help. If we do reach an INF agreement with the Soviets, when his provisions have been fulfilled and the INF missiles destroyed, you will be assuming your post as platoon leaders and troop commanders and even then, when I and the members of my administration will already have been some years out of office, your careers will only be beginning. So I ask you to guard the future of the Republic. Use the courage and steadiness that this academy is teaching you in dealing with our adversaries. Employ all your skill as soldiers and goodwill as Americans in preserving and strengthening the emerging relationship with our friends and allies and always, always remain true to the values for which this academy and our country stand. Duty, honor, country. As commander in chief these seven years, I've been struck again and again by the professionalism of our military officers and by the dedication of the soldiers that I have met in the field. But one who impressed me most deeply is a member of the United States Army I never met. His name was Sean Luctina. He was 23 years old. He didn't have the privilege of attending this academy. He was a sergeant, a soldier like those you will command. In this month of October, four years ago, Sean Luctina fought in the invasion of Grenada. He was wounded, badly wounded. He was evacuated to a hospital in Puerto Rico where his father, a retired army officer joined him. He slipped in and out of a coma. And during a moment when he was conscious, his father asked him, Sean, was it worth it? Yes, dad, he answered. And then his father asked, son, would you do it again?  Duty, honor, country. Sean Luctina died for the cause that the army of this republic has always served. From the hunger and bloody snow of valley forged to the heavy demands of vigilance upon the borders of Germany and Korea. It is the cause of life as God meant life to be lived. It's the cause of human freedom. And so the proud words sound again today as they did 25 years ago and as they will at this academy and five years hence duty, honor, and country. Permit me to say as well that I feel something today of what General McArthur must have felt.  And as I look out upon your young faces, I feel as one who will depart the stage almost before you've made your first entrance, I feel in my heart a great confidence in the future of our country. For I know that you will defend that future and it's true the long grey line has never failed us. Thank you and God bless you all. Mr. President, on behalf of the Corps of Cadets, I have the honor of presenting you with this cadet full dress hat called a tar bucket. This is for your illustrious leadership which exemplifies the academy's motto of duty, honor, country. Thank you very much. Happy United States Corps of Cadets. I have the privilege to give you this parka. Sir, not only will it keep you warm, but it will also remind you which side to be rooting for on December 5th.


Item number SCP-654 Object Class Neutralized, Formerly Keter Special Containment Procedures Direct containment of SCP-654 is deferred to GOI-466 Wilson's Wildlife Solutions as per the Boring Agreement. Note, following the ursus meridimus incident of 2008, the Boring Agreement was created as a binding document, which allows Wilson's Wildlife Solutions to handle the containment of fauna-based anomalies within Clacomus County under supervision of the SCP Foundation. SCP-654 is contained in a specially constructed habitat that constantly circulates salt water, kept at a temperature of approximately negative 1.8 degrees Celsius. Chamber walls outside of the aquatic enclosure have been plated with insulating ceramic composite. Description SCP-654 is a male narwhal, monodonmonoceros, visually disparate from others of its species only and that its characteristic spiral tusk has grown in a clockwise helix from the jaw, rather than the counterclockwise helix found in all other examined narwhals to date. SCP-654 is able to emit sudden bursts of electrostatic discharge from the apex of its tusk. The discharge is reminiscent of lightning and is accompanied by a loud crack of sound. While not particularly accurate, the tusk can be used to direct the discharge. Discovery Wilson's Wildlife Solutions employees operating in Tickle Creek documented an unseasonal lightning strike and had been sent to quash a possible forest fire. Having found only a large amount of melted ice and the charred remains of three bears, an incident report was filed and the Foundation stepped in to assist in the containment of the anomaly. SCP-654 was located following a sweep of the area, caught in between the ice flows of the river. After a short corralling, it was sedated, placed into a porpoise stretcher, and airlifted to a park landing strip. From there, it was transported and sedated for the duration of the flight to Wilson Aquatic Center, where it was held in a standard marine enclosure until its habitat can be constructed. Addendum 654-1 Wilson's Wildlife Solutions Documentation on SCP-654 SCP-654 was found as a lone specimen, a rarity for narwhals such as itself. I have arranged for a small team to comb the area where we found it for other members of its pod. As it is possible, they also possess the same abnormality as SCP-654, though I doubt anything will come of it. By the by, will you be refunding us for the construction material and labor spent to construct the new enclosure? We had to spend a ton, and it wasn't really in our budget, but we wanted to do what was best for the critter, though I worry it may be too small for it. Regards, Feyo and Wilson Thunderhorn has been using his ability to shoot birds out of the sky lately. Whether this is an act of malice or boredom is beyond me, though I suppose being stuck in such a small enclosure would make psychopaths of us all. I would like to look into enlarging his current accommodations, because rehabilitation appears to be a far-off goal with Thunderhorn. He isn't exactly the friendliest critter we've got around. Maybe he misses his pod. His caretakers tell me that it's more likely he's unhappy with the size of his enclosure. By the way, will you be able to refund us for the labor and materials used to build his current enclosure? It's been a few months, and I still haven't gotten a reply. Not to sound pushy, but this is a little ridiculous, don't you think? Regards, Feyo and Wilson It has been seven months since Thunderhorn was placed under my care, six since my initial request for financial assistance by the way, and I have noticed an increased hostility between it and my staff. It blasts electricity at anyone who approaches its habitat without food almost without fail. Even if one is bringing food to it, Thunderhorn has made it evident that it does not care for their company for any longer than it takes to dump its meal into the habitat. We're going to try figuring out what's wrong with him, but I don't want to risk any of my volunteers being hurt. In case you're curious, I went ahead and estimated the cost of refunding us for supplies and labor, as well as maintenance for Thunderhorn's enclosure. It would cost $15,321.12, at the very least. I know you can spare at least that much. I've seen what kind of stuff you have in Site 64. Regards, Feyo and Wilson It was noticed today by his caretaker that Thunderhorn appears to have some burns along his dorsal. We have reviewed all security footage of the past two weeks and found no evidence of anyone attempting to damage Thunderhorn, but we did find that it appears to have struck itself with its own anomalous properties several times. We had just assumed that Thunderhorn possessed an immunity to its own electric properties, but this is clearly incorrect. I wonder if perhaps he was able to avoid self-damage in the wild due to having a larger space to use its properties within. Perhaps this is why he has been increasingly hostile to members of staff lately. Maybe this is why we should expand his enclosure. Maybe this would help him not injure himself. Maybe, just maybe, this will help us keep him in check. Anyway, I'll be launching a campaign to cure him of his wounds alongside our LAIM vets tomorrow. Regards, Feyo and Wilson Thunderhorn put up one hell of a fight, but we were able to get him under control with some tranquilizers, a crane, and a porpoise stretcher. Our LAIM vet says he's going to need constant monitoring and enteral feeding, but he will recover eventually. This will be very taxing on our constrained budget, and I hope we can negotiate some form of financial agreement to ease the strain while Thunderhorn recovers. While we are on the topic of financial agreements, perhaps we can revisit the proposal to enlarge his accommodations. It's been a year, and I still haven't heard back from you guys about anything I send requests for. Am I doing this wrong? Please advise. Regards, Feyo and Wilson To update you on Thunderhorn, he has spent the last two weeks in a special enclosure we cobbled together out of what was left of the materials we used to build his original enclosure. Though his physical health is improving, his caretakers are telling me he is even more unhappy with his current accommodations, and this may in fact lead to another incident with him. This could have all been avoided had whoever monitors this email have responded to us. That being said, is this email even monitored? I feel like I'm shouting into the void here. Is anyone there? Feyo and Wilson Thunderhorn is dead, and so is my center. F*** you, Feyo and Wilson Addendum 654-2 Post-neutralization assessment of SCP-654 and Wilson's wildlife solutions Following the neutralization of SCP-654 due to negligent behavior by Wilson's wildlife solution staff, the foundation called for a reevaluation of the boring agreement. Below are the minutes from a meeting between Wilson's wildlife solution president Feyo and Wilson, and GOI liaison Dr. Justine Everwood. Begin log. Everwood. Hello, Ms. Wilson. Wilson, you've gone and done it now. Everwood, I beg your pardon. Wilson, this is all your fault. Thunderhorn's death could have been entirely prevented if the supervisors just coughed up a couple of thousand dollars. Everwood, that's out of my control, Ms. Wilson. I couldn't make them make a decision. I'm just here to be the middleman between your organization and mine. Wilson, I just- why didn't they do anything? Why didn't they respond to all my requests? I don't understand. Everwood, I'm afraid there is more negative news coming. The foundation wished to issue you a fine for the death of SCP-654. Wilson, I can't believe this. Everwood, I think it's unfair too. There is a silence for 20 seconds. Wilson sobs quietly. Wilson, first my dad, now this. I'm going to lose the center. I'm going to lose everything we built. Everwood. Hey.  What does it take to get your attention? Apparently losing one of the critters, huh? Whatever happened to the boring agreement? You were supposed to help us should we need it, but all I've gotten is the cold shoulder. Everwood, look, I'm sorry.  It's bureaucracy all the way down, and if my 20 years here have taught me anything, it's that you sometimes need to make a lot of noise to get noticed. Wilson, it doesn't matter anymore. I'm going to lose the center and everyone in it. Everwood. Well, there's no reason why this has to be a bad thing 100%. Wilson, what do you mean? Everwood. Now that you have the attention of the higher ups, maybe it could be used for good. Wilson, I don't know what good could possibly come out of this. Everwood. Well, I remember when the boring agreement was signed. Up until then, Wilson's had only contained minor anomalies and easy to contain stuff. If memory serves, this is your first Keter class anomaly. Wilson, I don't know what any of that means. Everwood. Keter is a word we use to classify difficult to contain anomalies. It means even we would have trouble containing it. Wilson, you would struggle with Thunderhorn? Everwood. Well, it is big and unwieldy. Someone's lightning and is an animal, therefore unpredictable. I think that qualifies for Keter. Who knows, people play fast and loose with object classes nowadays. Wilson, but what are you trying to get at here? Everwood. Well, it's just a thought, but I think we could argue that this situation was caused due to Wilson's not having the means to contain Keter anomalies. Only safe and euclid. Therefore, we could push for an edit to the boring agreement, saying that Wilson should only be allowed to contain safe and euclid anomalies. Wilson, I guess maybe that could work? Sorry, I'm a mess right now. Everwood. Don't worry about it. Why don't you let me make this case to my superiors while you take a minute to yourself there. Wilson, but what about the fine? Everwood. You guys have had five years of perfect containment record. I'm sure I could get them to forgive your first infraction. Wilson, thank you, Dr. Everwood. Everwood, please, call me Jay. End log. After the meeting between Wilson's wildlife solutions in the Foundation, the following amendment was made to the boring agreement. Wilson's wildlife solutions will only be permitted to contain safe and euclid level anomalies. All Keter classified anomalies will be reassigned to the Foundation for further containment. Funding for Wilson's wildlife solutions will also be increased by 25% in order to avoid further incidents. In the event, further anomalies are neutralized due to negligence on behalf of Wilson's wildlife solutions personnel, a fine of 50,000 USD will be issued per anomaly affected. Additionally, Wilson's wildlife solutions was fined 50,000 USD for the neutralization of SCP-654 despite various submitted disputes. Lesson complete. If you missed the previous orientation, go watch SCP-653, the Boomerang, right now. Or for the complete course, watch this playlist.


So what are a couple of marketing strategies that has worked on the immediate focus media? We have other several partners who are experts in that field. It's good to get people who are based in the area that you are not in. So we have partners who are doing digital marketing for us. And I think they would be in the best position to answer that because they know how they do the magic. And they should come to publish it Tuesday next time. Yeah, sure. Okay, so as the country resumed, we are just getting to just leave the new norm after COVID-19 and we have COVID-19. What is the, do you guys have a business plan and strategy to just increase on your income? Yeah, sure, sure. It comes to the business. We met with Kusenti. We discovered that people want to learn how to pray instruments, how to do the vocal trainings and all these. So we are coming up with a school that will be doing the music part of it and the field part of it. And so we are, as we are going to sign artists but the potential ones. And again, we are going to raise talents that are invisible there outside. Anybody who is talented, we are going to be seeking them and raising some talents. And as well, we are aiming higher to a point that we are going to do some international projects with various artists from the outside country. All right. Yeah. Okay, for Kusenti, have you been in a situation where a person approaches you and they feel like they are very talented, they are artists, maybe even content creators and they have these particular ideas, scripts, maybe they have done a couple of projects but they have not buzzed in their entertainment set. Are you honest to them and actually tell them that actually from where I am seated you need to put in more work or how do you handle that particular situation? Number one, I tell them if there is room for girls, you know you can just tell them you are bad. Some people go home and feel bad and they quit. You tell them, okay, you have a very good thing going on here but you need to grow from this point to this point and this point for you to get to where you want to go right now. Where you are in your head, you are not there yet. So these are the steps that you need to take and I will show you the steps. I will not just tell you, you just go do this. I will show you, I will give you tutorials, I will give you someone who is good at it. If I can do it, I will do it for you. Yeah. Okay. And how can content creators ensure that they fully monetize in their spaces? Just about just what you do that is? They have, they have adverts. They have adverts. They have, some of them are MCs. So there are many ways, they have many loopholes of making money for them as well as they are making money almost of getting opportunity because when they are going to do that show, I'll be doing the camera work and all that, I'll be doing the coverage. So but more so, we are not that much into the influencers only. We do artist videos, music videos for artists. I remember we are the one who changed the the norms of the vernacular artists doing shodishodi videos. Yeah. We did one video for one guy. Oh, it's the name of the artist? I just say that I did for Samiddo. Ah. Yeah. And we check the whole thing. The whole concept or the perception. When we check on their videos, they are doing quality videos. So how do you guys come up with your rating cards for projects? What do you look at? What are the major things that you look out for? It depends with the script. And then it depends again with the client. Na client na fika bei. Na mingine lazima, we check on the strategies on which he's aiming at. So most of it, most of it's about the script. Budget comes out of the script. Okay. So Kasendi, I'd like you to describe the whole process. Not briefly, the whole process. When an artist comes to you and asks for an audio production, what is the most important thing, the kind of conversation that you have with that particular artist? Number one, we have different artists. We have an artist who has a song and a melody. That one is very easy. What's the difference? An artist who has a song already and a melody, it's easier for me to make a beat.  I need this type of a sound. And then they will go right. Then there's an artist, he's a very good artist. They don't know how to write. They don't know how, they don't have melodies. So we get someone to write for them if we can write for them. Then after that is done, then we get in the beat making process, song arrangement, recording, mixing and mastery. What a couple of financial lessons that you have learned along, through four years down the road? More than 12 years. Yes, 12 years. 12 years. And for the unlimited focus media, that's what I'm looking at. The company that both of you own. For every creative is good to monetize your art. It's good to protect whatever you've created. No one can pay you enough for whatever you've created. So the lesson that we've learned is you have to protect your creation. Yes, and now where we are at this age, it's very possible and it's very easy and you can do that globally. What a couple of achievements the company has experienced? At least now we have fully equipped studios. We have the equipment that we needed. We have trained the guys who are in the office from the reception to the audio producers, to the camera man and all that. So on the marketing side as well, we have guys who are doing it well. So we don't go for that. You guys will agree with me when it comes to owning tools of production. They are quite very expensive. How did you guys hack that particular situation? For Cassanti production, when you really need something really bad, you save, you save like you really, really save and make sure you get what you want. Yes, even if it's not what you want, you can afford at that particular time get the tools that you work for you. The advantage of this generation is that there are so many companies producing good quality equipment and tools that we can use and give the best for any type of client. A couple of the current couple of challenges that you're actually facing? There are those clients who are like, they bring your project, they tell you, I want to do like that one of these Nigerian artists. In details? Yes, I want that quality. But when you bring in the budget, it's because it's not for me. So you like it? For real? Can you want that whiz kid video? Video? Yeah, that is one of the challenges. The second one is that for the film production, we have not been in a position to have the ratings of being paid. One of the videos is being paid at least for the audio. When they are doing the monetization and how the producer can be paid for the video directors, you can only pitch a video and come to talk about the performance. And that's it? That's it. Okay. Yeah. Are there any future changes that are going to be taken just to fix that situation whereby in the future, even after production, you can actually still monetize for me? Yeah, that's right. Some of the directors and some of my friends, what directors, we have come up with the strategies where we are approaching the corporate guys to see whether we can have some something to be done. Any new projects coming up? Yes. That's where you actually, you know, couple mention of them. Very big project coming up. We have a song together. I have my own songs. We have our own songs. He directed even my songs. I directed his songs as well. I think that's an advantage part of it. Having like a bit of both worlds in one place and you being friends also. So what does the future look like for the future? For the unlimited focus media? Yeah, as well he has his own dreams. Atuja, there is no way that I can say that he is limited in doing his own things and as well I'm not limited in doing my things. They are those projects which comes and I do it on my side. They are those projects we do as partners. So we are not limited. And so they are those dreams that I want to reach into because I want to do it in awards to appreciate artists who are working hard. We also need to do like we are aiming when I'm talking about the academy we want to raise and nurture talents because back then when we were growing up if there was no one like him to nurture me a bit maybe it would have nothing here. So we want to give back to the society that would be the biggest achievement we will have. I like that. I like that vision. Akasanti just to wind up what you take on the current music entertainment in Kenya currently? I would say first we are very extremely blessed with amazing talents, amazing producers, amazing directors, amazing artists. I think we are in a good place because fans are listening to our music just to get your content out there and for new artists make sure you monetize your creation. Yeah, just make sure you monetize your creation. Get people who will understand your vision like for us me and Steven we understand the artist situation what they go through we do video so we know what they go through so when they come here you know okay we understand your situation this is what is going to happen but the music scene in Kenya in Kenya is doing very very well. And speaking about you understanding the artist situation you guys have been mentioning that you are actually musicians and this is the collaboration that you guys did on the screen now? Yeah, yeah. Was anymore the song? Should testimony. I went on to see it launched this year but it was sleeping in the studio for like three years. Why? Why three years? That's a long time. We are waiting for its time. We have a very big backlog. You know this is something some things you don't have to hurry. You just you just do good content then plan for the releases. The right time to actually release. This song is new to the person who will hear it today. Okay, okay, all right. All right. Beto it made a huge collabo coming up possibly this month. Yeah. How do you balance it? The business side of this which is you being behind the camera with the production and also out of production you being an artist where do you even get time to write your music? What I can say myself is the reason is to run my film dialect because I started as a musician and that is what pushed me to become a director. The reason I'm a director it's because I want to be creative in my own writings and in my own music. So I just want to work so hard get the creatives and do it on my own. Even if today there are no clients I will do it for myself. Yeah. What about you? It comes naturally. Music. So music and business music gives you the platform to do business and if you take music as a business you can actually make something out of out of the music you make. So it all starts from the love, the passion. Yes. Then everything just falls into place. Yes. Thank you guys for creating time to be with us and talking about matters pertaining the entertainment service industry. So how can guys reach out to you if they have future projects and they would love to work with you? Yes, you can use camera one. Oh okay. You can get as Kasenti at Kasenti CAHC ENTI on all platforms. You can get at Steven Sun or Unlimited Film Unlimited just unlimited focus. So either of us whoever you get first you get everyone. You guys offer training? Yes. Yes. All right. So guys can reach out for if they need training video audio production. Yes. Hence the school and everything. All right. Thank you guys for creating time to be with us today. Thank you. All right. That's all we had for you right in this particular session when you're looking at entertainment service industry. Make sure you stay tuned because we have more right here on why in the morning.


No knock or Thanksgiving in St. Louis 2014 by Calamity West Late Thanksgiving it likes late Thanksgiving night. He needs sits in her bedroom reading. She's wearing pajamas After a moment Amanda enters she is wearing pajamas and it's slightly intoxicated. I'm trying to sleep. Please leave You're not sleeping. You're reading Amanda struggles to stand for a moment decides to take a seat on the floor Are you drunk? It's Thanksgiving. Everyone's drunk. I'm not drunk. Yeah, that's because you're boring He need goes back to reading Amanda takes he needs book and casually tosses it across the room Why did you do that? He need rises and snatches a book because I'm bored and you're never here Come on. Let's talk talk to me. Fine What do you want to talk about? What do you think about a white person adopting a black baby?   Yes, my opinion. I was asking about interracial adoption.  Thank you He need goes back to reading Amanda paces the room I'm thinking about adopting a black baby from Ferguson.  I want to feel like I'm making a difference. I want to do something Then why aren't you out protesting? It's literally 15 minutes from here. It's more than 15 minutes Everything is 15 minutes away from each other in st. Louis. I am not talking about st. Louis I am talking about Ferguson. It's the same thing. No, they're not they absolutely are you haven't lived here in 10 years So you have no idea what you're talking about. Well as far as I can recall in the 20 years that I did live here They were always the same thing until this happened Is that what you're telling everybody back in Chicago? Yes Everyone we're all very close.   You should take that aggression to the streets to the streets. What are you black now? No, I'm just reasonable. Are you saying that black people aren't reasonable? That is not what I said, and you know it Why did you tell mom that we're not allowed to talk about black people around your new boyfriend because you're racists and it's embarrassing? I am not a racist. I teach at a public school.  See if I care fine fine Amanda begins to exit. Okay, wait Don't do that. I'm sorry that I called you a racist Don't be it's what you think No, it's not. Yes, it is Please don't tell them I said that Are you scared that if they knew you called them racists, they wouldn't give you money anymore? They don't give me money then why can't I tell them you said that? Because I don't want to hurt their feelings You think they actually care what you think? You wouldn't have used that threat to begin with if you didn't think they cared about what I thought Do you think a prodigal daughter can be prodigal if she never left home to begin with? Are you talking about you?  He had a name. Yeah, I know his name and I'm not gonna say I'm not talking about this with you.    I am I'm deeply deeply sad I always knew how racist this place was even before I knew there was a word for it Growing up I could see the oppression literally wearing on Like you were around black people when you were a kid. I could see the segregation. I could see the hatred And then this happened But it's not just the incident that's shaken me It's the naming of the incident. I Never imagined a place could exist that was so racist so strategic So political that it could convince the entire world that what happened there didn't happen there at all But in this far away place called Ferguson But that divorce of county lines had to happen didn't it?  No, I Wish I was smart enough to be a poet Maybe I'd say all this lot better if I were I'm telling mom and dad what you said I Wish you'd never come home for Thanksgiving Enjoy your book Amanda exits he knit is left alone


New Mexico has a richly diverse population that represents a mosaic of artistic and cultural traditions that go back centuries. Small business entrepreneurship is critical to New Mexico's economic future. Over 95% of all employers and 55% of the private sector labor force are in small businesses. But New Mexico is also one of the largest and least densely populated states in the nation. Many of these potential entrepreneurs lack access to opportunities to learn the skills that would connect them to distant markets. Equipping cultural entrepreneurs with the skills and knowledge necessary to fully utilize internet technologies enables them to overcome many of the barriers associated with their rural locations. I have been attending these classes here for seven weeks. These classes have been a blessing. The classes have really helped build my knowledge and understanding of computers. I didn't have a lot of abilities and I always needed another person to help me. Now, after these classes, I can do my own tasks on the computer. These classes have helped me a lot. Partnering with the Global Center for Cultural Entrepreneurship, New Mexico EPSCORE delivered bilingual computer training in Spanish and English to over 200 members of rural communities, including Silver City, Española and the Pueblo of Oque Owingue. We also provided eight bilingual trainings in English and Navajo to 450 members of the Navajo Nation in chapter houses and rural libraries. I am very happy I have learned the skill of using a computer. It has tremendously helped me continue my work in school. I am learning how to read and write the Navajo language. I was able to get the Navajo font installed on my personal computer. It hasn't been the easiest task to learn, but with time and patience, I am now able to type the Navajo language at a good rate. Now that New Mexico EPSCORE has equipped members of these communities with tools to become successful cultural entrepreneurs, New Mexico's economic future is brighter. Members of rural communities can use modern cyber technologies to launch new businesses that connect their centuries-old creative traditions to marketplaces around the globe. They can live and work in their traditional communities contributing to New Mexico's entrepreneurial economy in large part because of investments made by New Mexico EPSCORE.