I'm welcome again. I'm Gina Turnitch. I'm with Hypothesis. I am the account manager for the state of California, and I have with me Cara Jarrett, who is our director of marketing. And we have a special guest Lynn Sirwin from Sretos College who will be sharing her experiences a little bit later. But again, if you have any questions, please use the Q&A. Cara is going to be monitoring that to answer any questions and let me know if I need to pause. This is an interactive or a small group, so please just jump in whenever you have a question.  So we were founded well over 10 years ago as a nonprofit organization. Our CEO and founder, he realized there was a wealth of information spread across the web, but there was no way to comment and collaborate without moving to a closed platform. I'm sure you guys can remember that. In other words, you have to take the conversation elsewhere. So for eight years he worked to define the Web3 standard that would unlock this opportunity, and that result is the Hypothesis product. This was his goal to build a new infrastructure, connecting people to ideas, so like Google Docs but everywhere. And this is where we are today. So all this work led up to here. We have over 300 institutional partners, 1.9 million users, 2 million content sources, 52 million plus annotations, and you can see the growth from 2017 to 2023 has been phenomenal. And when I first started, I've been with Hypothesis for almost three years, but I've been in the higher education space for probably 25 years. This slide was, I could read all of the schools, but now we're happy to say that they're kind of small, but these are the schools that use us across North America. But more importantly, these are the schools than California who are our partners. So this is definitely a combination of two-year schools and four-year universities. So we're so happy to be partnering in California. And the reason we're here is to let you know, too, that we have an agreement with College Byes. So if you go to the College Byes website, you can click on the link and you can see we're here. So this will make, I think, implementation very much easier for your school that we've already been a review, a security review approved. So we're good to go, but I just wanted to let you know that we're there. If you do a search or anyone internally that you work with does a search, we are at the website. And this, the College Byes, obviously you guys probably know what College Byes does, but we are offering some discounted pricing for all these community colleges in California and also the AICU group. Cara, any questions before I forward your head? No, it doesn't look like anyone's asked to be in the Q&A yet. Okay, perfect. So we think hypothesis does three things really well. It makes reading active. So, like I said, I've been doing this a long time and I've never seen a way that you can see or hold students accountable for engaging in some content. You know, quizzes, homework, that comes after, but how do you get them to actively engage with the content and with each other? And Lawrence says it here, he said that hypothesis delivers on the promise of digital annotation. It also makes reading visible. So again, I've talked to faculty for many years and students don't read seems to come up pretty consistently. So how do you get a visual or visibility into what students understand, don't understand, have they even engaged? So how about this is in social annotation makes reading visible to you and also makes reading visible for the students as a peer to peer learning environment. This is my favorite. It makes reading social and collaborative. So I know we're coming out of the post-pandemic haze, but for a time, you know, we weren't, we weren't, we were trying to build community, right? We were trying to be included in the conversation and it's, and trying to adjust to just being online. So Shannon says that she thinks kind of hypothesis as her literary Facebook. And then when she doesn't understand something, she can reach out and say, am I crazy? Or does anybody else not understand this? And somebody else can jump in and help or say yes. It's a good way to give all your students a voice. Everybody's included. They belong. They can all join the conversation, especially those shy ones that sometimes don't speak in the face to face environment. Social annotation gives them a space to also be included in the conversation. And we've been, they, our LMS app has been around now for three, four plus years. So we definitely are starting to get some case study, some data, some proof about social annotation and how it improves retention, engagement. So we, we think that there's a three way value proposition teachers and you can, like I said, engage to see if the students did the reading or they're struggling or what you need to address. What did they skip?   And just to take some point. This is a recent case study we post we published from UT Austin in a physics, a big physics course, which is sort of that intro course that's probably tough for a lot of students and we had two cohorts we had a non social annotation hypothesis use a cohort and then we had the hypothesis cohort and those assignments were as some of my faculty called essayed social annotation reading assignments. And you can see just by the graph, as you typically have the students really engage the first, you know, week or so of the of the class and then it just drops off. But the students who were engaged in social annotation you can see they persisted throughout the semester probably spiked during more test days, and they were probably five times longer engaged in the content than the students who were not using social annotation. And this is what I love this because like I said I've been doing this a long time I've worked with some a lot of technology and when I saw hypothesis and sort of the ease of implementation. I was just thrilled. And I'm going to show you what it looks like in canvas so you can see it but these are just some screenshots that it makes your course documents and websites annotatable. With a single sign on, we added this new feature which has been highly waited for where you can annotate YouTube video transcripts so you can have conversations in the margins while you're watching a video. And have conversations and then speed canvas speed grader is awesome. So you can grade the students engagement in the assignment and speed grader so you can see how it sets up with the reading assignment. You can see Jennifer's interaction with with the content and with their peers, and that can give her a grade, give her some feedback, I can use rubrics if I want and I can easily scroll to the next student or drop down to the next student. And also you can use group sets in your campus and you would set those up prior so if you want to create more intimate reading conversations on the same reading assignment or if maybe you're doing a project and each each group is doing a different project. Or maybe you want to have groups of one because you're doing someone on one work with the students, then you would use that in campus. So what can you annotate PDFs, definitely number one source is PDFs and especially in canvas, most of you all have all of your assignments in canvas files already. So it's just a matter of creating an assignment and laying hypothesis over your already established reading assignment. Also open textbooks we are so anything public facing on the internet or downloadable web pages and online articles, those would need to be again open source so not behind like a paywall or a login and password for example the New York Times. If you wanted to use an article from the New York Times you would want to create a PDF that targeted reading. And as I mentioned YouTube video transcripts, and if your school subscribes to JSTOR, you can also grab the stable URL of any content that your school subscribes to JSTOR which I'm sure your library will love that because that's great sort of data and analytic use. And if you're an independent vital source school we also have the ability to lay over vital source e-text contents and articles. And annotating is multimodal. So not only is it a threaded discussion. So you're anchoring the conversation in the content versus those discussion boards that you know are a little bit esoteric. So you can annotate textually with images equations with law tech videos links tags emoji so really is more of a multimodal experience. Is there a question. Yeah so it looks like there's two questions, can you use it on e-books. And could you use it on TED Talks from the TED Talks website. So if the TED Talk website has the transcript that's accessible, and is public facing. Yes. And the same with an e-text is if it's public, maybe a Libre text or something that's open stacks that's open or content that's open. Yes. Vital source, if you're if we can turn that on, you can use it over vital source. And because hypothesis comes to the reading it's not part of the sort of account creation and relationship we have to be able to lay over content. So I think that would just depend on where you're getting your, your textbook content from and we're working on expanding that so that we can lay over more e-text and also Lynn and I were talking about campus pages so we're working on the library pages where you could grab a campus page and perhaps that's where some of your textbook content could live as well. Does that answer your question. What if an e-book that the library bought copies of. I'm curious because I use these quite a bit in my classes so that's from Sarah Kirby. It seems like and Lynn may be able to clarify this too but it seems like if the library has purchased it either you could. If it's outside of J store for one thing I know you can grab the textbook or the URL for that. If it's outside of J store and it's with some other subscription I'm not 100% sure you might have to create pds of target readings from the textbooks and not the entire because you really you really wouldn't want them annotating the entire textbook anyway you really do want to lead and guide them to what you want them to engage in instead of just assigning the whole textbook. And address that from her perspective. Yeah. Which she shares. Go ahead and answer it. Yeah, yeah, please. Or now. No now good. Yeah. Okay. Yep. Two things. One, I have used hypothesis with the TED talk transcripts that works great on a TED website. And two, as with regard to your library. If they're providing and providing text to you, are they providing it to you in a PDF. Because if they're providing it to you in a PDF. You could just use the PDF. If they're providing it to you in some way because it is available to your students through your library, you can copy those portions, put it in a PDF, and then put it into hypothesis. The only thing is this is something I'm learning with my new role as ZTC lead is that you need to make sure that you add the link to your library source. In a PDF if you're taking just a portion of that source that shows that you have the copyright covered. It's very similar to like the J store integration we have where you're grabbing that stable URL. Yeah, nice. Perfect. Good questions. I love those questions. Anything else Carl. So it looks like they responded she said it is not provided as a PDF but I suppose I could place those books chapters in the PDF. Thank you. Oh, perfect. Okay, good. I think we're good. Alright, so let me get out of my slideshow if I figure out how to get out of my slideshow. Oops, no, I want to do that. So hopefully you all can see my hypothesis. Of course, should look familiar to you should look familiar from your students perspective so the great thing is again hypothesis is not a platform. It's an external tool that works within the workflow of canvas so it never takes your students outside of canvas. It doesn't take them to another platform to bring them back in as it sink the grades the grades automatically flow from speed grader into grade book. So we are very particular but about privacy concerns and we only capture student names and the courses they're in we don't market students we don't accept pay you know pay for student things like that so if that's important to you. And then it aligns with our strategy. So the student would come into their assignment they would click on the assignment that you've created for them. In this situation this is this is an open education resource textbook on chemistry. These are my direction so I've given my students some direction some assignment details and I'm sure Lynn can talk about that but I, from what we hear you really do need to get be kind of explicit, especially in the beginning, like what do you expect from them what does this mean, because I don't know that a lot of students have experience annotating or reading and annotating. So you really want to be a little bit more probably specific, or maybe you do prompts within your annotation to let them know what's expected. So where do you see the stronger students will sort of model behavior to for the students who don't know so they'll see what their colleague their peers are doing, and then they'll go okay that's what that is. So really good assignment details are helpful and we have a lot of help, we have a customer success team and they've created sample assignments starter assignments we have faculty who have graciously shared their assignments and different disciplines with different sample goals in mind that you can get started so we're not expecting you to reinvent the wheel or start from scratch. So once they read through their instructions they would click on this link you'd want to make sure that when you're creating the assignment you you're loading in a new tool to give them as much real estate on the page. So hopefully you saw that hypothesis shelf kind of rolled over. As I turned it on so here is my reading assignment this is like I said OER textbook and here is hypothesis. So hypothesis lays over the reading assignment, as I mentioned earlier, and the student can close it if they want to just read a clean copy they can also click this little button here if they really don't want to see any other annotations before they join the conversation. And you can see it's a threaded discussion. So it is anchoring like our discussion boards anchoring the discussion in the context of the reading right instead of like outside of the reading. So you can see I can annotate there's a YouTube video as I mentioned multimodal there's images. There's no limit to the amount of threaded discussion I can have so I can, you know, to respond, there's no number so the amount of further discussion is unlimited. So once I post it you can see I've responded. But to get started, so the students can start annotating, they're going to read through their document and when they're ready to join the conversation, they're going to click on the text they want to talk about. They can highlight so highlighting is that private act you know that we've been doing forever on etext for for self study, not to be shared with you or their peers, but annotate is where the collaboration starts. So you can see once I let go of that there's my name. There's the text I'm going to talk about annotate and then here's my text box. And then you can see across the top I've got folding italics parentheses. I can this is where I can do my YouTube video or maybe a link to another article. Maybe this document doesn't do a good job of explaining the structure of DNA and my, my colleague my fellow student wants to post in a YouTube video saying this makes more sense to me. I can post that there images as you saw already in the post la tech for any equations. So I would start typing my response here. And then I could tag it so tagging is just a way to search for topics, or by student name you can search as well so I can tag it Google search. If I'm not ready to share the class yet I can say only me not ready to share, but it's important that they know they can't do only me if I do want to share the class I know that comes up once in a while where students as I start showing up because they only posted it to themselves. So once I'm ready to share with the class I click on that and then you can see here's my annotation as the owner of the annotation only I can edit or delete it. But anybody can now reply to it. And then there is some searchable like I said in this box I can search my tags I can search by student name. I can move annotations up and down maybe the maybe I want the newest ones on top. And also if you have new and annotations and you're hitting in here, a little red circle will show up which tells you I think you've got new annotations. There's a text support ticket button so students can contact support directly from here we don't expect you to be tech support and but, as I mentioned earlier there's very minimal tech support needed usually from what I've seen. And then you can also talk to support as well. So, like Shannon is asked is tagging accomplished using a taxonomy or is it more like a folks on folks and on me, organically generated by each user. I'm going to let Lynn answer that but here's my understanding. You can have them text by say, I've heard some faculty say you have a question for me type in the word question or my name so I'll know you have a question for me or maybe you're representing a poem, and I need to see you show me tone imagery diction and I need you to tag it so that I know you know what that means. And those are ways to search but certainly by topics by vocabulary. I mean I think, and when do you have any feedback on that. I'm not familiar with either one of those terms in terms of what she's asking, but it works the same way that tagging works in social media with a hashtag. So you just hashtag any word and then you search for that word and whatever hashtags have that word will come up. Go ahead. Sorry. I have used tags to have my students find me and find my annotations in the text because a lot of times I'll make an annotation that has a question that I want them to answer and respond and we have a conversation under my annotation. So I use it for that. I don't do you have to do the hashtag though because I think you can just type in the word do you have just a word but it works like that it works like a hashtag yes exactly exactly. Yeah. So what either one of those words means. Yeah, what were those words again. I got to look those up. What were those words again taxonomy and folks on me. So I know taxonomy taxonomy I know it's taxonomy but I don't know folks on the other one either. I can imagine you could use blooms taxonomy verbiage or a word. So the students know what. What is this. Yes, I think you probably could. Is there another question. Yeah, so I think Shannon's clarifying folks on me is social tagging not pre established lists or sets of tags. It's social tagging. They can tag whatever they want. Yeah. Yes. So you can see they can tag. You can set the what tags you want them to use specifically. If you're if you're if it's targeted for you like you're trying to figure some. You want some information. If you want them to just tag on their own, you know, based on what you've mentioned and certainly they can just tag on their own so I think there's any way. You know you want to use the tagging feature it's possible we actually do a workshop on tagging multimedia but anyway yeah. Let me show you what it looks like in speed grader so that you can just see how great it is to give your students some feedback. You saw it on the screenshot so it looks definitely looks the same and I do think speed grader has the best grading functionality of the LMS is. So this was the screenshot that I showed you earlier with Jennifer so here is the, the reading assignment. Here's Jennifer's engagement. Here's her annotations and how she replied and talk to her her colleague her peers. You can annotate right here as well if you want to, you know, join add anything to that. And then you would hop over here give her a grade give her a comment hit submit and then easily scroll to the next student or maybe use the drop down and find your students that way. So that makes the grading, the grading a little bit more concise and efficient, I think. So does anybody want to see how we create an assignment or is that of any is that of any interest to anyone on the call on the, anybody responding car. No, I think I think we can just keep moving forward. Okay, okay, perfect. And well I'm so glad you've been here because you have great feedback. So I'm going to let you take it away and share some of your other experiences with hypothesis and social annotation in your courses. Okay. Well, thank you so much again for asking me to come and speak with everyone. I'm curious. Are the participants here primarily faculty or are you instructional designers it admin. Who is here. I took a look and it looks like we have a healthy mix of faculty and admin instructional designers. Because my experience is primarily as a instructor using the tool but I also am part of the distance education team and help bring the tool to the campus so I can address that a little bit as well. Okay, so I have been teaching English at Cerritos College for 30 years, and I started teaching online in 1999, like way back in the Stone Ages when it was completely different than it is now. So I've watched a lot of evolutions of technology come through. And I've taught, you know, in person hybrid and completely online, all levels of composition, and some short story fiction. So, as that professor, I always struggled with students doing the reading and trying to replicate in an online environment, that kind of classroom environment you get when you jigsaw a reading, which is breaking it up into pieces and having small groups talk about it. The hypothesis really allows for you to replicate that group small group reading experience or a jigsaw in the online environment. It is really exciting to get students to engage in the reading in a way that just assigning the reading and giving them a discussion board. Doesn't do. And it's more engaging than a Google Doc, because it is. Well, if you were doing it on the web, hypothesis is available as a, as a plugin on the web, you could, you know, and I was thinking, I could just have my students all make their own accounts but it's the canvas interface that makes the biggest difference. The canvas interface is invaluable to, to having your students engage with your reading in a more effective way, because they don't have to leave canvas, it is all right there. And that is huge. As a DE coordinator for student engagement and success, part of my role was to research tools that would be helpful to help students engage. And hypothesis I found in the spring of 2021. And I, I wanted to try it actually got I think I got some outreach from hypothesis connected with me and said, we see you have it but there's only like one professor using it, like we have it. And no, so I evidently aren't one of our political science professors had contacted hypothesis and they gave him a trial. Well, he didn't tell me he didn't tell the DE team like nobody knew it was there. So as soon as I got involved then we really started rolling it out to the campus. And we went from that one user in 2021 to forget how many users we have now I think I looked it up. Almost 2700. So, that's pretty exciting in any, what, two and a half years. I primarily teach English 100, which is the composition course, but I also teach English 100 with the correct the correct was a composition course and I'm teaching that online. 100% online which it gives unique challenges is a unique challenge to teaching that class online. And the more I have my students engage with each other, and with the content, the more successful they are. They are, they need the whole purpose of that co requisite support course in English and freshman calm is to provide that extra support, or the just in time remediation that the students need and hypothesis really allows me to do that both with teaching, and then also with skills development, I can have them work on a worksheet together or directed learning activity together. Any way to get them working together, because a lot of students in that class in English 100 as well and this may be true across all campuses. They do not have any confidence in themselves. And they do not they want to make sure they're doing it right before they do any kind of submission because they are worried that getting it wrong means that they're not learning, which is exactly the opposite of we know to be true. So there's a huge disconnect between what they think learning is and what we think learning is, and hypothesis allows that kind of muddy gray area for them to be able to practice low states. Very, very good for that. So, I'll get back to, you know, what I do when we get into the q amp a at the end and after the results, but I wanted to talk a little bit about how we implemented hypothesis on our campus. One of the things that we really like about it is that it is accessible and it's secure. We have a universal technology task force at our campus that has to vet all of the external tools that get integrated into canvas and hypothesis pass with flying colors they have all of the accessibility tools in place. You, they have a OCR tool where you're able to take your PDF and run it through the OCR. It's, you know, fallible there are problems with all of those OCR tools and unclear PDFs. But, but it's, it's available to you, whereas just asking your students to read a PDF that you've just put in your class is not accessible. So that is going to run you into trouble and this helps avoid that. Okay, so the pain points that we all have is our students not reading. And the number one problem I think that we see in in person hybrid online remote all classes. Or, in my case, I found that students were not able to perform certain parts of the writing process, because they hadn't done learning through the lesson that was the reading. Minimal or zero engagement of students connecting to each other with reading, when it is just simply assigned, which is what I did for years I think a lot of us have done this for years. Read chapter one, you know, page 3231 and be prepared to discuss it in class next time. And if you're familiar with reading apprenticeship out of the UC California or Cal State East Bay reading apprenticeship program, you know that that is an ineffective way to help your students to learn to read and to understand how the reading is connected to or whatever else you're teaching. So hypothesis allows us to kind of bring that visibility that Gina was talking about before. So I really, I really like that for in and the social aspect the the comment where it said this is like my Facebook I can ask. I find this to be invaluable with those less confident students that they are able to see how someone else approached it the confidence students are going to get in there first. They make the annotations that just opens the door for those shy introverted ones who do not want to do this on their own and get it wrong. If you are using reading outside of an assignment, and then you're asking students to discuss it in a discussion board that's low stakes or has no points attached to it. The likelihood of them engaging with that is pretty low. But because hypothesis integrates with assignments, it can be a discussion assignment or a submission assignment, either way, they are able to fulfill a requirement of the course which pretty much all students will engage with something that's a requirement in the course. So all of my reading gets some level of low stakes credit. And the results the benefit hypothesis has a wealth of resources for you as a subscriber. This has been invaluable for us we get a concierge type service. Support person who we can contact directly that person can also provide training for your campus. They have a fantastic resource website or series of websites it's it's like a repository of work site case studies and assignments and all kinds of things you want to just try it. You can have your students annotate your syllabus there's a syllabus assignment, and it's already made for you on the hypothesis support services so those are huge. I'm glad you mentioned that non academic content because I was going to add to all of your. You don't have to just annotate academic content I mean study guides to help students prepare for a test project instructions to make sure they understand what the project entails the syllabus to make sure they know, you know what are they excited about, what are they worried about when's the first test lecture notes or lecture slides. I mean anything you want to see if they're engaging or reading you put a lot of work into all those resources and just to sit over there to the left and nobody touches it now you can actually use those resources to to engage students in there and see that they've actually engaged in all that hard work that you, you know, put in. But Gina just said earlier about how hypothesis is going to start supporting campus pages.  Here's what I get here's what I don't get muddiest point whatever it is that way then I know what I need to do in order to make sure those instructions are crystal clear which for me teaching that co requisite course is paramount importance. Okay, so our discussion boards were so flat I don't know about you, but I have taken millions not millions I guess, tens of classes online where we're told to read it, something in a discussion board and comment on it and comment on other people's posts that is the most flat soul sucking activity known to man in the online learning world. And I know that we do it that way and it in theory it's a fantastic way it's just when there's a better tool, we can use a better tool. So, instead of going with a kind of flat discussion board like that you can use hypothesis to kind of break it up to have certain groups, especially with the group function you can have certain groups, answer certain types of questions. That way then the whole class has the entire reading, but they have the analysis from each group so that those can be then compared or contrasted in another discussion board later on. So, having small groups in the classroom and then reporting out as a large group. So, I love it for that. Let's see. We're seeing a lot more deeper engagement and reading comprehension. Our numbers are really great. I just met with Gina this week and she gave me some data that shows that we have. Well, now we have 36, almost 36,000 student engagement touch points from July 1st and yesterday. Yeah. 36,000 ways that students have engaged online through this tool. I mean, that's, that's a phenomenal if we were to compare that to the students who are really truly engaging in a discussion board. I know those numbers. It's just not, there's not really a big comparison there. And I know most of the faculty who I've talked to who are using this tool, they are using it with multiple questions that they're asking their students. So they have to do multiple annotations in each reading, which helps them to engage in it more. It's not just find one thing that strikes you. Talk about it and then respond to somebody else who has something like that. It's a little more engaged in that like Gina showed us in the example. Yeah, we're not, we're not accepting the me to I agree. It's not Facebook. It's not really Facebook. The other thing that's really exciting about our campus is that in 2023, we now have one, two, three, four, five, like 12 departments who are actively using hypothesis, including cosmetology, automotive, Spanish, and geology. Those are not, you know, this is tailor made for English, like the English department is probably the most active, but automotive, geology. These are, these are big deals and will, and hypothesis has great tools to help you engage your STEM faculty. So we're working on that trying to get some more of our math and and chemistry faculty using it a little bit more. I mean, we're doing this for so long. There's not one course area where you don't expect students to read something or engage in something. I can't think of one course where it's like, no, we don't read in this course. They're just not whether it's articles, journals, things like that. You're expecting students to engage in some sort of reading or whatever in pretty much every course, even math, because you want them to slow down and read how to do the work. And before they just jump to the homework, right? Like, so I just can't think of any course I've ever worked with a faculty on where you didn't want them to read something. And this is also something that you can take back to your campuses as a way to engage your students in the learning career pathways program. And I know that we're all, I think we're all from California Community Colleges, is that right? Yeah. So the learning career pathways is our, a really strong initiative that we're working on in California right now. And having hypothesis connected to these areas helps students to be exposed to things and activities in these areas in ways that they might not be. We now at Cerritos are working on some contextualized classes. And these contextualized classes are going to connect to the LCPs. And so we may connect, we may have an English freshman composition class for automotive students. In fact, we've done this before. And in that they will have specified reading, they will have like instruction manuals or any industry standards, things like that, that they will be able to socially connect over in a way to better learn their understanding. So that's, that's exciting. Yeah, I love that. This offers a lot of continuing education. If you're interested in hypothesis, they have hypothesis Academy, which allows you to learn ways in which you can use this in your class beyond just the obvious that we're talking about today. And you get a badge. Everybody wants a badge. Oh yeah, I got one. And I'm going to cover that I've got a slide on that Tuesday as you wrap up is there anything else and I'm going to finish out. I just have one other thing to say I, I, I use the video tool for the first time this semester that was really exciting. And I've always shown my students the crash course videos on media, media literacy, only this time I had them annotate it. And this time I had a student who contacted me directly and she said I just want to thank you so much for giving us this material and asking me to really engage in it because I thought I knew what I was doing when I was engaging in media online and I realized now that I really did not. And now I feel way better prepared because I've had this opportunity to kind of check in with it in a deeper way. Okay, that just gave me like goosebumps. I'm not kidding. I love it. I love it. You would think we've been we both been doing this for so long that we wouldn't get excited about stuff but I every day I like I must love what I do because I do get excited. Well it's when you get that one that is that is that is worth everything. Exactly. Exactly. Anything else Karen we're going to finish out so we can let everybody go with the PowerPoint. I mean Lynn has mentioned a lot of things we're probably going to talk about but the support. Is there anything else coming up. No no questions that was amazing thank you Lynn. Yeah it was thank you. And she was great she was a great commercial for the pedagogical support so again in my opinion, or my experience, the implementation is not is is minimal it's not a heavy lift I mean you're just using an external tool over assignment you're already using in your canvas courses, but pedagogically I feel like you really do need to figure out pedagogically like what's my goal, what I want students to do can be based on the content the course, whatever it is. This is where we have some help with your customer success team. One of our managers is a previous instructional designer from Rutgers and also teaches an asynchronous course online using hypothesis. And so she's definitely experienced now and very helpful for what you might need. We do customize work webinars also we have workshops that cover topics like social annotation the age of AI, you know, UDL J store but it's always just all kinds of things to help you sort of figure out pedagogically how you will want to use the tool. I mentioned all of that and tech support so definitely great opportunities and as Lynn mentioned hypothesis Academy. It's a two week asynchronous course probably takes about three to five hours of your time but you actually will create an assignment, whether just social annotation or if it's something to do with AI that when you're finished you've you've got you've got something you can use and you also can connect with other educators in the slack channel and share, you know, share resources share information. This is our pricing option which there might this might not be important to some people on the call, but we do have the college buys RFP so certainly we can do a per user agreement or an enterprise sort of campus wide. And both of those are discounted. So that's all I have. I if you want to reach out to me with questions or send someone else to me I'm easily at Gina at hypothesis.com. I'd be happy to talk to you guys and we really do appreciate your time. Thanks, Lynn. Again, for your feedback and sharing and thank you everybody else who joined. We'll have this recording will send it to the FCC people and hopefully they'll have that as a resource for anybody that couldn't make it today. Thanks everybody. Thank you Gina.


Hi guys, how are you? We are here for another video for my creative year. Let me just get my journal ready. Okay, our topic this month is reduce, reuse and recycle. And the prompt for this week is reduce. So of course you could take this literally and as we discussed in my review video, really only keeping what you're gonna use, recycling what you can, reusing what you can, reducing how much you're keeping. But what if we took it less literally? What if we take this month's prompt or one third of the topic, the reduce part and reduce or limit the items we're gonna create our page with? For this week one, I'm going to choose to reduce or limit my colors. So other than black and white, which you can do, I want you to pick one other color. Maybe really challenge yourself and pick your least favorite color. That would be a challenge. All right, so I'm going to grab my basket here. I've got my little jar of white paint. As I've said before, this is a few different brands, tubes and jars that were almost empty. I just started dumping them in here together and kind of mix them up. And it's kind of like off whitish, but we're gonna call that my white. And I have black, do I have black here? I have black. And let's pick one other color. Now, when you pick your color, I'm gonna let you use all varying shades and tones of that color. But if you pick, say, orange, that doesn't mean you can use blue. You can only use orange. I'm gonna pick green. And I think for this week, I'm going to pull out, I have olive, evergreen. I think there's another green in here. Maybe not. Oh, no, there's lime in here somewhere. Let's see. I gotta find it, hang on. There it is, lime. It's gonna be a challenge. You just create something with green, but we'll see. And I don't think those three greens actually really go together, but we're gonna take our page here. And I'm gonna think about my greens and I'm going to pull a few things and start to create a page. Like in the last couple of months, we are going to build on our page as the month progresses and each prompt comes out. So for right now, we're gonna just do a little bit of work, limiting our color palette, and then next week we will go with that prompt and continue to build onto our page. So I'm gonna pull a few things and I'll be right back. I think that's good for now and that may be a good page on its own. We're gonna see in the next couple of weeks what I can add to it that I like without ruining it. But limit yourself this week or reduce your palette this week to one color. You can use black and white, but one other color and see what you come up with. I think this is a lot of fun. I hope that you are enjoying the process of my creative year and I can't wait to see what the other teachers bring you this week. They are really all bringing their best work forward and providing great content. If you're not a member of the Facebook group for my creative year and you wanna be and you wanna see all the lessons and have the community and get all the links in one place in the easy spot, the link for the Facebook group is in my link tree, list of links, the link for that list is in the description below on every single video of mine on my channel. So I would love to see what you all can do with this this week. If you have any questions, comments, or concerns, please leave them here on the video and don't forget the most important thing. Go out and have a great day and do something nice for yourself because you deserve it and I'll see you later. Bye guys.


Alright, so in this video I'm going to go over how to create a video landing page. So whenever you log into your Dynamics Pro, you'll see landing pages underneath Action Center right here. You're going to click on that. And you could use any of these that are in your active area. However, I am going to show you how to create a new landing page, which is up here in the upper right-hand corner from scratch. So you click on this button right here. And then you'll know if it's a video landing page, if after the template name it says video. As in this one right here has video after it. So you know you can use a video. Alright, so now we are just going to name this. So we will just call it first time on buyer workshop and we'll just put video after the end of it. So we know that it is a video and you can put it in a folder if you like. I'm going to leave it not in a folder and I'm going to hit create and start editing. And we have a module that kind of goes over some of the stuff. This one's going to be about video only. So you'll notice right here on the preview tab, there's this edit this page and there's also this button right here with the box with the arrow and it's pointing up to upper right hand corner. I'm going to click that and that's going to open it up into a new tab or a new window. So you'll see up here, if I click on it, it's going to open it up into a new tab or a new window and then that way if I need to I could just toggle back and forth. Alright, so the first thing that we're going to do is, is you're going to edit this page and you're going to click on this button right here, edit this page and it's going to open up the landing page editor. So up here in the upper right hand corner you'll see landing page editor and what we're going to do is we're going to start at the top and then we're going to work our way down to the bottom. So I'm going to click on browser page title. Now again, browser page title is up here. So you'll see it says up here in this window right here, if you see my mouse, it says center on wheels and that is the browser page title. That way if you have a bunch of tabs open and you get lost of where you were at, you can look and then this browser page title. So if I go back over, click on browser page title over here on the right hand side on the landing page editor pane over here and we'll put first time home buyer workshop Now we don't need to put video here like we did when we named it because the video was just to let you know that this landing page was a video. This is what the actual person will see when they run across your campaign. So you don't need to put video because they'll see the video on the actual landing page. So save and close. Now you'll notice again it didn't change this title up here but that's because we haven't hit refresh. So if we hit refresh on this web browser or this tab you'll see that it changes right now. So anytime you want to see a change on this page you have to hit refresh. However over here whenever we do like the phone number you'll see it says<PHONE_NUMBER>. So we want to just, oops I hit the wrong button, phone number. Click on phone number. And all I'm going to do is just change this 888 to the 555 just so you could kind of see the example. So now I changed the 555. Now you'll see this adjust the 555. Save and close. There we go. And again you'll notice that this landing page editor page will change as you do your changes. However over here you'll notice it still says 888 right here and that's because you have to hit the refresh button. And then now you'll see 555. This last time I'll explain that part. Just wanted to make sure I get that across. Now we want to go to the left column heading. So you'll see as I go down over here this will highlight the area. So watch over here. Left column heading. Left column content area and it just switches it back and forth so you know what it is. Alright so I want to change the left column heading. So I'm going to go ahead and click over here on this right hand side. Left column heading and I'm going to click it and we're going to put free home buyer free actually we'll put free first time home buyer workshop alright. So I'm going to go down here hit save and close. And then now and don't worry about the way that kind of looks over here because basically we're kind of using a half of a pane. So like whenever you go over here and I hit refresh you'll see that this changes. So hit refresh free first time home buyer workshop because it's a wider view and then of course as you like on mobile it's going to look a little bit different than it does on a computer screen. So anyway just wanted to kind of show you that alright. So now that we did the left column heading we're just going to go down to the next one. We keep in order so we don't miss anything left column content area which is right here. So I'm going to click on left column content area alright. And then now you can just let you know you can I don't know like if you were doing like an open house landing page and you had a video tour right here you could put you know here are some of the features of the home you know three bedroom two bath two car garage fenced in yard. So you could use this format but I also want to show you that if you don't want to use the same format I could just go and prove actually let me go ahead and copy and paste just for the sake of time that way you don't have to see me type everything out so let's just go ahead and put this in there alright so alright so you can now if you wanted to you can make this different colors if you wanted to you change the font on it if you wanted to. So let's just say that I wanted to use aerial right here I want to use aerial on the whole thing alright and then maybe I wanted to highlight all these words and if you go up here to this a up here and there's a little drop down beside the a you can see when I hover my mouse over it it says text color I'm going to click on this drop down and I'm going to use this that's black so I'm going to try to find the blue oops make sure I highlight the whole thing and then select the blue I keep all that's doing that give me one second maybe blue click alright so what I'm going to do is I'm going to just copy that I'm not sure why it's doing that to me I'm going to go ahead and X out of this and because I didn't save it it goes back to the default so I'm going to go back I think it's because I messed it up the first time so alright so we'll go ahead and put this and now I am going to see if it will work now if I go up here to the a text color hover my mouse it says navy blue when I hover it and then I think what it's doing is it's actually because I copied and pasted this it's importing the color code from my other test landing page so let me go ahead and I'm going to go ahead and take this source code and I'm going to delete all this out of there that way it doesn't have that in there so I'll have to go ahead and type that in there your home by knowledge and confidence just 90 minutes to unravel the complexities of the home by process from industry leaders alright there's more to it but I'm just going to leave that alone just for the sake of time there we go alright so now if I go up here to the text color and I select navy blue then it goes to navy blue right and if I want to center a line center instead of having it justified to the left I'll just click a line center and then if I want to I create a space and then we'll just get on to saving clothes and then you'll see over here it changes now of course if you want it to be a little bit more bolder or if you want to take the font size and maybe move it up to a 12 point it looks like it's already out as well let's do a 16 and you could increase it and you can even bolden it if you wanted to maybe I'll go down to a 14 alright and then we'll just hit save and close so you kind of just kind of mess around with it till you have it the way that you like it alright and then now that we're done with that area you go to the next one and action button text and you could put find out more or you just change it to whatever you want so you put register me now save and close and then you'll notice the button over here will change so I'll go save and close there we go register me now below action but we will protect your below the action button it will say below below action button is right now it just says we will protect your email address you can change that if you want and you can even do something like you can even make it more clear click on register me now above if you just want to make it a little bit more clear what they what they what they'll do so click on register me now above and we'll send you your confirmation RSVP to our first time homebuyer workshop you really didn't have to change out I was just showing that you could alright so next is video caption so if I hover my mouse over there then I'll highlight this area so let's go video caption and on this you know maybe we want to put Saturday January 21st 2021 I'm just gonna use future dates and maybe you'll put a time right here so 10 a.m. to 11 30 a.m. and then down here you know maybe you're a loan originator and you are working with another Keller Williams agent so maybe there maybe Keller Williams is allowing you to use their property so this is where your this is where your first time homebuyer workshop will be and then if you wanted to let's just say that and then if you wanted to I just wanted to kind of show you what you could do so like right here if you like just googled that address you could actually see the pictures so if I click on these pictures then or you could take a picture of the outside of wherever it is so this is looks like it's a Google map so we don't want that so I could go to Google Google Keller Williams Lakeland Florida go to images and it should show an image of the front of Keller Williams Lake Florida all right this was a bad example you might have to put in the address here I'm gonna pause this why I find it all right so what I had to do was actually had to do a screen print of the Google Maps and that's how I got a picture of it so you may need to actually take a picture of the outside of wherever you are and then basically you can go and you put like a little space down here and then there's this little insert image it's a picture with like a mountain with a moon or a sun in the background you click on this and then you can click on upload right here from your local machine which is basically your computer your desktop all right then here's my picture of Keller Williams I'm just gonna double click it it's gonna add it to the image library and then I'm gonna click on this insert button so follow my arrow down here to the bottom right click insert and then there's my Keller Williams now I could click on the image if I want and then hover my mouse over top this corner in the upper right-hand corner and if I hold down on my left click on the mouse and then I drag it inwards you see how it adjusts the size so right now it's at 497 pixels by 267 so you kind of just adjust it you keep on clicking hover your mouse until these arrows pop up drag it inward until it's just this you don't want it too big so we'll hit save and close and then you'll see that this change is over here and then there's a nice little picture of it right there that way people can actually see what the front of the office looks like if they're driving around they're not familiar with that area so you see the you know the date and all this other stuff right here so all right so let's see here this was video caption now we want to go to the three column header so if I go down here to three column header you can see when I it's this right here okay so on this one let's do the three column hey we're gonna click it all right so and so for this first one I'm just gonna highlight this area and then we'll put the home buying home buying process and simple and I may want to get a little fancy and take this tin right here highlight it and maybe go up here to the text color and then click on the drop down and maybe put like a little red right there that way it kind of pops with it and then we can put something like presented to you by and we'll go down here hit save and close and then when we hit save and close you'll notice that this will change over here so hit save and close and now it's coming together pretty nicely now one of the most common questions that we get and I just wanted to make sure I let everyone know you can't like if you have to put information or pictures in this area you can't skip it out it's hard-coded in here so you currently cannot skip this part so if you don't want all this stuff down here then you should use a different landing page other than this one because all of them are hard-coded and so you have to fill information in here so down here it's good to show who it's presented by so who who's gonna be there with you okay so right here once I click on that you'll see that there's this little placeholder image all it is is a square it's just a square now if you want to replace it with something I'm just gonna click it and of course I'm doing this landing page as a first bank mortgage person so I'm gonna once I highlight it and it's you see these little boxes then if you click on this insert image it'll replace whatever's highlighted right here so I'm gonna click on insert image I'm gonna click on upload local machine and here's my first bank double-click it and I'm gonna hit insert okay now you're gonna see that this thing is humongous this image is really really big okay so we don't want to use a humongous image because it's gonna look weird so let's let's see what it looks like if I leave it the size of that so if I hit save and close I scroll down here you're gonna see that this thing is humongous so we don't want it that size okay so we're gonna go back to the first column and we're gonna click the image until it highlights and then you'll see the square in the upper corner you're gonna click and you're gonna drag inward and you'll see the dimensions right there right now it's at 4536 pixels by 1587 all right so we do not want it that big so we're just gonna keep dragging it up your mouse arrow shows up click drag inward click drag inward click drag inward click drag inward okay this is a humongous image so it's taken a while to click and drag inward now you could always download a smaller image and then it won't take this much work to actually do that there we go now what I like to do is this first see how it says it's 363 by 127 and then there it is I can make it 130 tall so the first one is the width so you see that it's a bigger width and height is smaller so the height is the one to the right so if I have if I have images that are side by side I probably want them the same height so let's just make the height 120 so the height of this is 120 pixels okay so just remember 120 pixels for just this example basically so 120 pixels I'm just gonna write down so I don't forget it and then I could put Nathan Monts-Gumrie and I could even talk a little bit about me etc. all right so you go ahead and fill in what you want to put down here and then hit save and close okay so if I scroll down you'll see it says first bank Nathan Montgomery I've been in line so now if I go to the big screen and I hit the refresh button you will notice all this stuff is going to change except for the video because we have not got there just yet right so we're gonna refresh all right and then we go down and there it is first bank so what I was talking about with 120 pixels so from here up here is 120 pixels so I'd like for whatever this image to be exactly the same height as that that way it's a little bit uniform so that's why I said remember the second one which is the height all right so I'm gonna go back and let's go ahead and change this out so now I'm gonna go to the second column click on second column and I'm gonna click on this image and now now that it's highlighted I'm gonna replace it by clicking on this insert image and now I'm gonna go to upload again up here at the top local machine which is my computer and now we will do Keller Williams because we got our now we got our loan originator and our or our real estate agent all right says finished uploading I'm gonna click insert now you'll see it's checkmark so whatever you whatever's checkmark you can hit insert you could also click on the actual picture instead of this insert and it'll work the same way so click all right now we see that this thing is big again so I'm gonna go ahead and do what I did last time click on the image go up here to the corner and click and drag so now I'm looking for 120 on the height on the second number to make it the same height so we're almost there 125 there we go all right so now we got 120 and let's just go ahead and put Josh Hedley content here so you know maybe it's his bio or something and we're gonna hit save and close and I'm just gonna go to the bigger one just so you can see better gonna hit refresh and now change Keller Williams so now because we made it 120 you'll notice that this lines up so that's why we were doing the height that one 120 so now we'll go to this third column it's kind of nice because you don't need Photoshop you just click and drag right so now we're gonna go this third column over here third column click on it I'm gonna click on this image I'm not gonna spend a lot of time because we just went through two of them upload local machine and now we got Hedley insurance insert and that one's pretty close anyway so we'll do one can't really get it on there right so there's 120 121 pretty close and we'll put here on Montgomery content here save and close all right let's see what this looks like now there we go it's pretty good all right let's go ahead and go back copyright notice it's gonna be down here all right so again you may have to put some legal disclaimers or something down there or you put you know Josh Hedley Nathan Montgomery real estate whatever you want same close it's really designed for any kind of disclaimers that need to go down there so form heading all right so form heading let's go ahead and click on that form heading says this area appears over the pop-up form tells users why they should enter their information so when I click on this register me now and I click on it bad example all right let's go to register me now on this page and you're almost done we just need a little bit information from you that's what the form heading is so you could change this if you want or you could just leave it the same doesn't really matter I'm gonna leave it the same submit form text let me get him click on it and then that's send okay so basically it's this button so you can put send submit whatever you want to I'm just gonna leave it the same so now you're done with this whole thing now we need to do the colors and images so desktop background photo again that's if you want to change this background photo I wouldn't really worry about it's just kind of like a blurred out thing you could change it if you like the background color the theme color again I really wouldn't worry about too much but you can customize a little bit more you just like whatever color you want again I would just leave it blank logo image which is up here at the top so we're gonna do the first bank so let's go up here to logo image upload image now this is this is you have to see that this is going to be let me just show you so I'm gonna select this image all right so you remember last time it was humongous but it did insert it fine right there so it just kind of scaled it so it wasn't so big and then last thing is your YouTube video okay so and it has to be from YouTube so let me go ahead and just bring up this YouTube so sometimes your companies will provide videos for you we prefer you to do your own video because you're wanting to brand your own self in your in your in your own face so you can do that that's what we prefer you to do and if you now we've already sent that video to you on how to create your YouTube channel and how to upload a video if you need that video on how to how to create that just let us know just email support at my dynamics pro.com and we'll send you the video on how to set up your YouTube channel and how to upload your video but if you already have a channel and you have videos downloaded or if your company allows you to use their videos for marketing then you can so once you get to your video page you can just click on the share button and then you'll see this you'll see this YouTube video link I'm just going to copy it go back and then I'll click on this other because we already did all this we did this and then now your YouTube video I'm gonna click on it and now it says paste a YouTube link or YouTube video ID here so just just so I let you know what it is so this whole thing right here is your video link this at the very end from right here the end where it says Z T U R I don't know if it's an O or not that's the ID just to let you know it doesn't matter you could also click on this thing right here and say hey I wanted to start at a certain certain area you say I wanted to start at 48 second if you want to if you leave us unchecked it'll just start it from the beginning all right so I'm going to copy this link gonna delete what's in there and then I'm going to paste YouTube link and then I got to hit apply and then save and close so once this video is in there I think I actually selected the wrong video I think that other video just yeah there we go so share copy link go back paste yeah that's a different YouTube so right there at the end of it that's the video ID right there all right so now you'll see it show up in there and then you hit save and close and you could add it you could have it automatically play a video or you could uncheck it you can have different sizes for the video it's best to leave the default or you can add them at automatically play it hit save and close and for some reason didn't show on there but all right so now if I go to this right here and all I gotta do is hit refresh and I'll show this video so let me go ahead and hit refresh or we go right there and that is how you create the video landing page from scratch