I have come to the conclusion that my Linux installation is very bloated. I have way too many packages installed on my Arco Linux installation. And part of the reason is that I do this YouTube channel and I test so much software and I have so many window managers especially installed. Most of these window managers are written in their own programming languages. I mean, I have Xmode and which is written in Haskell. So I have to have Haskell installed on the system. I have Qtile written in Python so I have to have Python on the system. I have Awesome which uses Lua so I have to have Lua installed on the system, etc, etc. So I had like 1900 packages installed on my system when I checked a few days ago. And I wanted a way to clean that up. I didn't want to have so many packages installed on my system because I was getting updates every day and sometimes I would have 200 packages to update almost every day because I had so much stuff installed so I've got so many packages needing to be updated all the time and there's always the potential for breakage when you're updating that many packages. And I was like, let me clean some of this stuff up. So I wanted to delete all the programs that I really didn't use because there was some stuff installed on the system that I didn't use. But one of the things that I was thinking about was you guys know I've been promoting app images quite heavily on the channel for a couple of months now. I've got some app images on my system but I was like, I wonder if I could convert a lot of the programs I use on a daily basis over to the app image format and then not have to worry about those programs being installed through the standard arch repositories or the arch user repositories, the AUR. And that way I don't have as many programs needing to be updated all the time. I think it would make my system more stable and it would definitely make my system a lot less bloated. So a couple of days ago what I started doing is I went to appimagehub.com which is a website where they tried to collect as many app images as possible to let you guys know about all these wonderful programs that are available as an app image if you want them. And I started downloading some of them and I started replacing some of my standard applications that I use on a daily basis that I had installed through the arch repositories. I started removing those and instead trying to use the app images. I found the app images to work quite well. So I went to the internet category and the first thing I did is I went to the browser category because I have like five, six, maybe seven browsers installed on my system. I wanted to see if any of those browsers that I use are packaged as an app image. And two of the ones that I use often were packaged as app images, Firefox and the Brave browser. For those of you that like Chromium based browsers, Brave is Chromium based, but there's also, I think Chromium is in here, Un-Google Chromium is in here. Waterfox is also in here for those of you wanting a Firefox based browser. Beaker browser, Falcon was in here. So they had some stuff. I was a little disappointed that Kube browser hasn't been packaged as an app image. That's another one that I use on a regular basis. But for the most part, a lot of the big browsers that people commonly use on Linux are available. Some other internet stuff here, the chat and messaging category. I do keep Discord around because sometimes people ask me to meet them on Discord for interviews or what have you. I also installed Element, which is a free and open source alternative to something like Discord. It's really great. It's a matrix client. There was a email category under internet and I did grab Thunderbird. And I grabbed GIMP from the graphics category. So there is an app image for GIMP. There's an app image for Kaden live in the video category games. There's several games that I do play on a regular basis free and open source games that are packaged as app images. Zero AD was there. Zenotic was also packaged as an app image. LibreOffice is packaged as an app image as well. LibreOffice Fresh, LibreOffice Stale, all the LibreOffices are there. Under the programming category, you did have some text editors and IDEs. I know Notepad QQ was there. I grabbed that. I think Genie is also packaged as an app image. The OVM is actually packaged as an app image. I don't think I grabbed that one, but I probably should see if I can get that to work for me. So if I go to my desktop here and let me launch my graphical file manager PCManFM, if I go into my home directory slash applications with a capital A, this is typically where you need to put your app images. And I have the app image launcher also installed. I did a video about the app image launcher a few weeks ago. Check that out if you haven't. But what you do is you grab these app images, you download them from app image hub or wherever you get your app images, put them in the applications directory and your home users directory. And then when you start, for example, the Brave browser, right click on it and run it with the app image launcher. This will create a .desktop file for this Brave app image. So those of you using traditional desktop environments with traditional menu systems, you should now have an entry for the Brave browser. I don't use any of those traditional desktop environments or menu systems. So this creates a .desktop file, but it really doesn't do much for me because I use the standard run prompts in Xmonad. I also use dmenu and by default, neither one of those actually reads the .desktop files. But there's the Brave browser. So launch is just fine and run is just fine. Some of the other ones I had in here had the app outlet, Belina etcher, edxui, Flameshot, moviemonad, which is a video player written in Haskell. That's nice to, if you want to use it to use it as an app image, that way you don't have to install hundreds of Haskell dependencies. Now, of course, for me, it doesn't matter because I already have Haskell installed because I have Xmonad and Pandoc installed on my system. But many people, of course, don't use Xmonad or Pandoc. So you already don't have Haskell installed. There's no reason to install, you know, just massive amounts of dependencies just for one video player. So I've taken the time to replace, like my Firefox and my Thunderbird, GIMP. I've replaced a few of my programs, VLC, which has some dependencies as well. And, you know, when I ran NeoFetch a few days ago, when I first started this process of replacing as much as I could with app images, I was over 1,900 packages. I was close to 2,000 packages installed on my system. And simply by downloading these app images and then removing the programs that I no longer needed on my system, I'm already down to 1,600 packages. And I guarantee you, I could probably lose another three or 400 packages here because I've only gone through about half the list of app images that I've installed. For example, CadenLive, I've downloaded the app image, I still have CadenLive installed from the repositories as well because I'm not sure if the app image is going to work correctly or not. This will be the first video that I will try to edit with the CadenLive app image. But assuming it works, then I will remove CadenLive and all its dependencies as they were installed from the traditional Arch repository. For me, because I do have to have so much software installed on my system, because I often play with various terminal emulators and various window managers and things like that. I probably won't ever get this thing down below about 1,200 packages installed. But for most of you guys, most of you guys only have one window manager installed. You just have a handful of programs that you use on a daily basis. And if you guys start replacing a lot of your stuff with app images, I guarantee you can get your number of packages installed from the repositories down to well under 1,000. I bet you could get it down to 600, 700 packages even. Now the one tricky thing with app images is by default, they don't create .desktop files unless you use something like the app launcher to launch them. But even after you use app launcher and you create the .desktop files, if you use tiling window managers or any standalone window manager, chances are you probably use dmenu as a run launcher. dmenu does not search the .desktop files. It searches in user slash bin for binaries on the system. That's all dmenu by default shows. So if I actually do a dmenu underscore run here, you guys are not going to see this. Let me open a terminal here. I was on the wrong monitor. But let me do dmenu underscore run. And this is dmenu. And if I start searching for Firefox, it's not there. It cannot find Firefox because it only exists on my system as an app image in my home directory slash applications. Or it is in .local slash share slash applications as a .desktop file. Dmenu doesn't know any of those exist. It only knows about user bin. So what I would have to do is if I want to use these app images with dmenu, well, there are some options. I could place the binaries in user bin or I could do some sim linking. I could sim link all of my app images in the applications directory over to user bin. That's a little clunky though. What you could do though is use a fork of dmenu called J4. I think it's J4 dmenu desktop. And this is actually in the arch user repository. So install j4-dmenu-desktop. And this version of dmenu can actually search the .desktop files and it actually finds Firefox this time. The Firefox app image that I had installed and it launches just fine. Of course, if I really wanted to get creative here, I'm going to CD into my .dmenu directory here. This is just a hidden directory I have in my home folder that has some quick and dirty dmenu scripts. And I created this one here dmenu-appimages-sh. And I create this array here. And this array is me simply doing an ls in my slash applications directory in my home directory. So ls is basically just going to print out the names of those app images in that directory. And what it does is it pipes that information into dmenu. And when I click one, it executes my choice. So let me quit out of that. And to see this in action, let me just run this dmenu-app-images script here. And you see it just lists everything that's in that applications directory. And if I pick one of these, such as the gimp here, it will actually run it just fine. Now I am not sure if this is really the way I want to go.  And in Xmonad, I use the Xmonad prompts. The Xmonad prompts also don't search the .desktop files. They just know about user bin. I'm going to have to come up with a better way to manage searching for applications on my system, especially if I start replacing a lot of stuff with app images. I was actually over at the Suclis website, the Suclis.org website. And I looked for dmenu patches to see if there was a patch for dmenu that would automatically search for the .desktop files on the system. It didn't appear to be one, but there are several forks of dmenu out there that do search the .desktop files. Two of the most popular ones are that J4 dmenu desktop application that I showed you. And there's also one that's, I think, just called i3 dmenu that was patched mainly for i3 users, but it does search the .desktop applications on your system. Now maybe I'm going overboard a little bit trying to replace all of my applications with all these app images, but I do think it helps debloat the system a little bit. And I really think, for those of you that are using source-based distributions, maybe you're using Slackware or Gen2 or NixOS or something like that, then I think app images really make sense because no longer do you have to wait for these very long compilation times for building your software from source, now you're just replacing a lot of the, especially the big, heavy programs with app images because nobody wants to wait for LibreOffice to compile or Firefox to compile or anything like that. Those take a long time. As a matter of fact, they take so long that I know in the past when I've installed Gen2, you can actually find binaries of some of the really big stuff like Firefox and LibreOffice. They actually will package them up as binaries because they know no one wants to wait hours for those particular programs to compile and literally they do take hours. I know I'm going to get trashed in the comments for using app images to debloat my system because so many of you guys think app images are actually bloat themselves. I disagree and I've told you guys in the past, if I ever created my own operating system or my own custom Linux distribution, it would be heavily focused around app images and this is kind of the start of something like that. I'm not planning on making my own operating system or anything, but at least for my installation here on my main production machine, I'm just trying to see if it works. And so far, I'm able to replace a lot of the tools I use on a regular basis. Like my web browser and my email client. There's no reason to have those installed from the repository. Now the one thing you do have to take into account is updating these app images. So you need to make sure, especially with the web browser, you know, you want to keep that up to date for security purposes, but a lot of your applications don't need to be updated all the time. As a matter of fact, that's one of the big reasons why people use the app image for something like Kaden live. The video editor is because the update may break the video editor. It seems like every other version of Kaden live is buggy, but with the app image, you don't have to update. Or if you do update, you can still keep the old version of Kaden live and the new version. You can have both app images on the system. That way if one doesn't work for you, you can use the other one. And of course app images makes cleaning up your system so much easier because when you're done with these app images, if you want them uninstalled, you have one file to delete and it's done. You've deleted the program. You've deleted the dependencies. I just think it makes a ton of sense and I wish more people gave app image a chance. Now, before I go, I need to thank a few special people. I need to thank the producers of the show. Devon Fran, Gabe Corbinian Mitchell, Akami Arch 5530, Chris Chuck, David, the other David Donnie, Dylan Gregory, Lewis Paul, Pic Veeam, Scott and Willie. They are the producers of the show. They are my highest tier patrons over on Patreon. Without those guys. This episode about app images helping fight system bloat, it wouldn't have been possible. The show is also brought to you by each and every one of these ladies and gentlemen as well. These are all my supporters over on Patreon because this channel is supported by you guys, the community. If you'd like to support my work, please consider doing so. Look for Distro Tube over on Patreon. All right guys. Peace. Wonder if there's an app image for Emacs.


Hey guys, what is up? Welcome to my channel. So for today's video, I am going to be doing the eyeshadow palette tag, my favorite topic to talk about on my channel. So if you're ready for some good palette talk, then just keep watching. Hello. Hello. How are you guys? Happy Friday. When I was thinking about what I wanted to film for today's video, today's actually my birthday that I'm filming this. So I kind of wanted something that was more easy to film, didn't take a lot of time and just made me happy. So of course, when I saw Samantha March and Ally Glynes create this tag, it was perfect for me, the perfect video idea today. So yeah, I'm dressed in athletic wear, my hair is in a ponytail. I do have some makeup on though. We're relaxed and we are enjoying the day today. So like I said, Samantha March and Ally Glynes, they did a tag video. They made it up themselves and it is called the eyeshadow palette tag and they came up with 13 questions about eyeshadow palettes and you pick up the palettes. So I just had a lot of fun going through my collection and picking out the palettes for the categories. So let's just get into it. Lots of fun stuff to talk about. So the first category is show your newest palette. So I actually have two palettes because I received them at the same time and that is from Sigma. These are the cordu rosa and the enchanted palette. I've been wanting these, but didn't want to buy them myself. So I asked my boyfriend to buy these for me for my birthday. So it's not breaking at my low buy. So the first one is the newest one. This is cordu rosa and it is this really beautiful warm tone palette. It's just one of those palettes where I definitely didn't need it. So I didn't want to spend my own money on it, but I jumped on the chance for somebody else to buy it for me. And then I also kind of tapped on that I really liked the enchanted palette as well. So this one's older, but this one is really, really gorgeous. Ever since this came out, I've always really liked it, but Sigma isn't a prominent brand on my channel. So I never really picked it up. But secretly, I've always thought this palette was really, really stunning. So yeah, I asked for this one as well if we were ordering cordu rosa. So I am so excited to dig into these palettes. I think on Sunday, this Sunday at 3pm EST, I'm going to be doing a live. And this is a palette that I'm going to talk about in my live on Sundays. Next category is show your oldest palette. And this is a old school Mac palette. This is when Mac was really, really popular on YouTube. Literally, this palette is probably 10 years old. And I even have my childish stickers on here. I was 14, 10 years ago. This is my oldest palette. I mean, some of the shades in here are older than others, just because this is the palette that young teenage me made. I don't use this. It's so old, but I definitely keep it for nostalgia because Mac was so big back in the day. I have some very old school shades. Like, we have expensive pink, all that glitters, brulee, satin taupe, gold mine. I know this one is a popular one. What is this one called? Oogest was a popular one. We have tracks, shadowy lady. We have some really good classics in here. I keep this in hopes of one day recreating this palette with some fresh shadows. Again, just for the nostalgia of it, I think that would be a fun video just purchasing all of these shades for a new fresh palette and creating lids with it. But yeah, this was it for me growing up. I loved Mac and this is my oldest palette. Show your most expensive palette. You guys probably already know. It is the Natasha Genona 28-Pan Palettes. So this one's the brown-green one and then we also have the purple-blue one that's in my drawer. I just pulled this one out. These are like $260. They are very, very pricey. The quality on these are so good. I absolutely love them. For me, it's worth it. But obviously, you don't need to spend over $200 on a palette. But I love these guys. I think they are amazing, amazing quality. So these are my most expensive palettes in my collection. Now, value-wise, it's probably not the most expensive, but just upfront, it's the most expensive.  So these are newer in my collection, but they are only $3, which is really awesome.  So I thought these suffice as palettes and these are pretty new to my collection. I'm not as experienced with them, but from what I can tell, some are better than others. So far, the best one that I've tried is Truffles. It's just a really good, neutral one, but I've also tried some bad ones. So I actually am continuing to still play with these to get to know these, but these are my most affordable palettes. They are only $3, which is incredible. And I think even the bad ones, each and every one of these are worth at least $3. Show your everyday palette. Now, I don't really have an everyday palette personally. I am very experimental with makeup and I have a lot, so I try and shuffle through my makeup so I wear a different palette basically every day. But I would say of the current moment, my ideal everyday palette is the ABH Sultry palette. I'm just really into neutral neutrals, like even the eye I have on now, it's a neutral neutral. And this is just really perfect. It has really beautiful shimmery shades because I love a good pop of glitter on the lid. So not necessarily glitter, but these shades are very, very metallic and foiled. I love that dimension. I love the corresponding shades that we have here. This right now of the current moment is my everyday ideal palette. You know, a while back, it was Soft Glam. I played with my Visee Arts for a long time. So it just depends what year it is, but as of right now, I'm loving Sultry as my everyday palette. Show your most colorful palette. And this one was actually a lot more challenging for me than I thought because I had, you know, like the James Charles palette, but that actually has a lot more neutrals than I thought. And then I had the Pastel Palette for Morphe, which they're all colorful, but then it's not really bright. So there is a lot I was toggling between, but at the end of the day, I think this one is my most colorful. This is the NYX Ultimate Shadow Palette in the shade of bright. And I picked this one out because you have the entire rainbow in here. And then every single shade in here is completely colorful. It's a completely rainbow palette. So I've had this for a while. I used this a lot when I was in college and I didn't have quite the amount of nice eyeshadow palettes that I do now. For me in college, this was the way that I incorporated bright shadows into my collection. I used a lot of the greens down here for Halloween for my friend's makeup look. So this holds good memories as well. And I can't get rid of it for that reason, honestly, because I don't need it. But you know what? It's a really great, affordable, portable rainbow eyeshadow palette. And I think it does a good job. I wouldn't say the quality on this is amazing. But for the price, it's a really great way to incorporate some colors that you might not typically have in your palette. The next one is Show Your Smallest Palette. Look how cute this is. This is the Rachel Zoo and LaRoc collaboration that came out around the holiday season. And this is the Hollywood Glamour Mini Palette. First of all, check out the colors in here. It is just so adorable and I've got to admit to you guys, I think I've only used this once. And to be honest, I can't really remember what I think of it. I just remember it was really beautiful. It was quite affordable for LaRoc and it is just this adorable little pocket-sized palette. And I do need to use it because don't get me wrong. Like the colors in here are really, really stunning. That's why I purchased it. I have not painted my nails yet. I know. I'm going to do that tonight. I just haven't got around to it. For size reference, here's an ABH palette. Look how tiny it is. It is so cute. Then on the contrary, we have my biggest palette, which are these really big Morphe palette. So this is the size of the original James Charles. This one in particular that I pulled out is the 39S. It's just gigantic. Like I said, I also have the James Charles palette, which is the same size. This is the one I happen to pull out first. But for size comparison, here is my largest palette and my smallest palette. So love this. That's quite funny. By the way, I have gotten a couple questions. If I've used this since I've showed this in my palette collection video, I haven't used it yet. I'm so sorry. It is so gorgeous though. I don't know why. I just have so many palettes to try all the time, I feel. So the next one is Show Your Palette with Best Memory. And I definitely, without a doubt, pulled out these Morphe palettes. This is the 25A of the 25B. And I don't know if I can ever get rid of these. These are what kind of really catapults me into the makeup craze that I am in now. When I was in college, I always have loved makeup. I loved makeup when I was in high school. I loved makeup when I was in middle school, but obviously I didn't have my own money to really spend on makeup. So I remember sitting in my bedroom at my sorority house on... We had the lofted bed. So I was on my lofted bed. I ordered these palettes the day they came out. I waited for them to come out and I was so excited. This was also one of my first orders where I was rushing to get makeup at the launch date. And I chose these because I love the colors. And this is typical of me. I remember I couldn't decide which one I wanted. So I got both. And I mean, I still have that problem, which is why I ordered the entire Wayne Goss lipstick collection. Here you go. Even back then I did it. And for me, this was a big purchase for myself because I didn't have a lot of money to buy a lot of makeup. But you know, frivolously, these ended up being so extremely used by me. And they also were the palettes that I used when I first started getting into doing makeup on other people.  I used to be really scared about the idea of being a makeup artist and doing other people's makeup. Then I realized in college people would pay me to do their makeup. So this is what I would use on them. I charge them $5. So it's okay. But this is what I use when I charge people $5 to do their eyeshadow. And I mean, people love these shadows. They worked really good. And you know, for the situation that I was in, it was cheap for me to use this on people. People love the looks and these are really great colors. It's 50 shades of the same color brown, but everybody likes brown. So those definitely hold my best memory. These are how I got into makeup artistry and doing makeup on other people and really encouraged me to really deep dive into makeup and create my own channel and really express myself through my makeup. Show a palette worth the hype. That has to be the ColourPop going coconuts palette. I think so many people have this palette and it's just played old good. It's affordable. I think that's also part of the reason why there was so much height. You know, ColourPop does a good job with their shadows and they're affordable and you can't beat it. And this color story in particular was really great because you kind of get every tone of neutral that you could need. It's really gorgeous. The quality is really great. And I think it's completely worth the hype. You are not wasting any money when you purchase this palette. It's an approachable palette. It works. It's affordable. There's nothing you can say that's bad about this palette. So absolutely 100% worth the hype. Next up is a palette that is not worth the hype and this palette is not bad. I don't want to upset anybody. Like, it's not a bad palette. I do like it. I just don't think it was worth the hype. I don't love the color story. I don't grab for it very often. And that is the Jeffree Star and Shane Dawson collaboration, the Conspiracy Palette. And don't get me wrong. Like, I got this for the day release. I was so excited. I love the whole marketing behind it. I love the whole series that came out of it. I think it was really great. I got such great insight from it. And so of course I had to purchase the palette, but the palette itself, this is like creators everything aside. It's not worth the hype in my opinion. I don't find myself using it ever. Honestly, I don't think I've picked this up since my review. The quality is not bad. Nothing is bad about this palette. I just don't really like color story like that. I don't think it's worth the hype. I don't feel inspired by this palette. I really do just feel like there's not a story to it. It's just kind of colors that Shane thought was pretty. And you can find me on this, but honestly, I don't think this palette is worth all the hype that it had. I think it's a good palette. And I think just with any other Jeffree Star release, it's fine, but this got so, so much hype and it's not the best palette in the world. And it got probably the biggest hype this industry has seen in a very, very long time. I just, I got it and then I didn't use it. So it wasn't worth the hype. It had way too much hype. The next category is show your favorite palette from a favorite brand.  Bronze seduction. Pat McGrath is my favorite brand. Bronze seduction is my favorite palette in the brand. So here's what it looks like. It just, I don't know, upon looking at it, it doesn't look that exciting. But when you put it on your eyes, it's when you're like, oh my gosh, and I feel so creative with this palette. I feel like I can create so many different looks and no matter what look I create, it looks beautiful. I can create neutral looks every day, looks glittery looks, red looks, pinks looks, everything. I love this palette, everything about this palette. And I have to say though, that new Divine Rose 2 palette that's coming out in June looks so gorgeous. I think that one might be in competition with my bronze seduction. Who knows, but I am so very excited to get that palette when it releases you guys. I know you guys are excited too. You have been messaging me, but Divine Rose 2, I am so excited for. So now it's time up for the last category and that is show your most used palette. So I actually have a couple palettes that I kind of in the back of my drawers. I don't really use them anymore, but for the hoarding purposes I keep them. I don't know, but I have palettes that I have used more than this, but I would say this is my most used palette that is actively able to be used. It's not expired or anything and that is my soft glam palette from ABH. It's just such a good one. I kind of rediscovered this again during this quarantine. I did a tutorial with it and I kept going back and using it over and over because it's just a solid palette with some solid colors. It's just an ideal everyday palette for me. I know I mentioned Soul Tree, but this one is also a very, very close second. This is the palette that I use in my bridal kit. It's just I use it a lot myself. I use it a lot in others. So therefore, all of the times I've used it, cumulated, it's definitely the most in my collection. It's just so easy to go for. It has such good classic colors that everybody wants. I absolutely love soft glam. That is it. Those are all of the categories of the eyeshadow palette tag. Thank you, Samantha and Allie, for creating this tag. I love talking about eyeshadows, so there could not have been a more fun tag for me to do. So what I want you guys to do, if you don't have a channel fill in the categories down below in the comments, I definitely want to see. And if you do have a YouTube channel, of course do this tag. It's a fun one who doesn't like talking about palettes. So thank you guys so much for watching this video. I hope you enjoyed it. If you aren't subscribed to my channel already, I hope you take the time to do so and I will see you guys in the next one. Bye, guys. Have a good one.


Now, the Roma Wine Company of Fresno, California presents... Suspense!  A suspense play produced, edited and directed for Roma Wines by William Spear. Suspense! Radio's Outstanding Theatre of Thrills is presented for your enjoyment by Roma Wines. That's R-O-M-A, Roma Wine. Those excellent California wines that can add so much pleasantness to the way you live. To your happiness in entertaining guests. To your enjoyment of everyday meals. Yes, right now, a glassful would be very pleasant, as Roma Wines bring you Mr. Zachary Scott, in a remarkable tale of... Suspense! Just shut out that singing, I'd be alright. But it goes on pounding inside my head and I keep hearing violets screech those desperate urgence scales. The first time I heard her, I was sitting on the balcony outside the apartment and everything was unnaturally still, the way it is, late at night. And maybe that's why her singing sounded louder than it actually was. So something abnormal about it is, though a control inside her had snapped and she couldn't stop that horrible noise that was coming from her throat. It went on over and over again, rising and falling and scraping the hot night into shreds. She's terrible, isn't she? What? I'm over here on the next balcony. Oh, sorry, I didn't see you. What did you say? She's pretty terrible, isn't she? And she thinks that's a trained voice. Awful. Does she do it often or only when the moon is full? Oh, she goes on like that almost every evening. You must be new around here. I just got into New York this afternoon. Are you visiting Mr. Morley? Well, in a way, he went out of town and I'm staying in his apartment. I didn't mean to sound prying, but he told me he was going on a vacation and I wondered if he'd left. Her family must be all death-mutes. No, she lives alone. Well, that's not hard to understand. Hasn't the manager done anything about it? She has too much money. They've never asked her to move. But someone should do something. They could always try strangling her. What did you say? They could always try strangling her. You think so? I hope so. Well, I must be going in. Good night. Good night. It was in the lobby the next afternoon that I met her. When she came up to me, I knew instinctively that she was a songbird the night before. She was past middle age and was ignoring it. Her hair was dyed and piled up in coquettish curls and she used some kind of heavy sweet perfume that was overpowering.  Would you hold this package for a moment? I have so many things I'll never buy my keys. Thank you so much. Are you now petty? Is that nice making such a fuss at this charming gentleman? What will he think? Oh, I don't know what I'm going to do if this weather keeps up. I've always been on the delicate side and I've never been able to stand the heat. When my husband was alive, he said now, he always whispered me away to the ocean the first warm days even when I was in the theater. Oh, my manager would be furious. Well, I can understand it. Where are my keys? Would you hold petals for me? Well, I don't know. Oh, thank you. He won't hurt you. Oh, wow. My husband used to say to me, Violet, my real name is Imogen, but he called me Violet. He's always been my favorite color. Violet, he used to say, you must go to the sea or you'll be withering those lovely petals of yours. I knew it, we were in Atlantic City. It's very nice. Here's that horrid little key on my key ring of all places. Well, those things sometimes happen. Thank you so much. I don't know what I would have done without you.  Of course, he was a pillar of strength himself. Oh, and the stink of his dying of a gallbladder that way. Well, thank you again. Oh, what did you say your name is? Oh, Carlson. Oh, how nice. Carlson. Such a sturdy, dependable name. So suitable for a man. You must come up and have tea with me sometime. I have a special Chinese brand.  Going up? Going up, but only four until we meet again. That next meeting would be never as far as I was concerned at that point, but it actually happened that night. She was at the scales again about nine o'clock, and there was a desperate urgency in her singing. It was the last frantic attempt to stop the clock and the double chins and the fading light.  Well, as though I were eavesdropping on some shameful secret. It was then that I went to leave the balcony and saw the sheet music lying behind the urn. My first impulse was a humanitarian one, and I threw it in the wastebasket. But for some unknown reason, I suddenly felt a kind of pity for that woman singing alone up there. And the next thing I knew, I was on my way upstairs with the music. What do you want? Oh, uh, is, uh, Mrs, um, is violin in? Violin? I'm sorry, old boy. She must have given you the wrong number. Oh, I thought it was on this floor. Oh, uh, hold on. If you mean Mrs. Pondek of the next apartment. Oh, sorry to have bothered you. Going in for tea? Or do you have your own bank account? Thank you very much. Oh, not at all. Not at all. I'm always glad to help for a music lover. As I stood there in the hall, I began to think about that leer he had given me. I was about to turn back when the door opened. Oh, Mr. Carlton, you've come for that tea after all. How nice. Oh, be quiet. Be quiet. Do come here. Oh, but I just found that... Use another of the words. Come along. Violet had outdone herself in a trailing negligee of purple chiffon and the usual clutching hand went with the outfit. There was something obscene about the handfingers heavy with diamonds the nail polished too red.  The room was heavy and operatic just like her. There were glass cases and curio cabinets filled with every imaginable kind of glittering thing. Rings and bracelets, brooches. Most of it in terrible taste, but all of it unquestionably expensive. Oh, admiring my collection. Most everyone does. Your friend Mr. Morley just... Be quiet. You know he has a sixth sense about admirers. I remember when I was in the theatre. He used to carry on dreadfully when my dressing room was still with fans. He bit my husband in the leg. So now sit down in this chair.  Well, I really came to return this music. It must have blown down on my balcony. Oh, roses of Piccadilly. It's always been one of my favorites. My husband simply adored it. I remember I sang it to him on Saturday night and that Sunday afternoon he was dead. Well, that must have been quite a shock. Oh, I sometimes wonder that I found the courage and strength to go on. Of course, my music has been a great consolation.  I won't be a moment. Pettie will look after you. Won't you, Pettie? I've come to take the... Oh, a new one. Guess what is it? I came for Mrs. Pondaker's dog to take him for a walk. Here he is, and he's all yours. Thanks. Come on, Renton. I didn't care for the way the elevator boy smirked. And as I sat there in her apartment with that heavy perfume suffocating me, I cared less for the trapped feeling I was beginning to have. It wasn't until two days later in the garage that the trap closed. Mr. Carson, can I do something for you? Oh, no, thanks, Joe. Just want to get my sunglasses out of the compartment. Well, your car's right over here. I cleaned it up for you. Gee, it was a mess, let me tell you.  The whole front was stuck with brown stuff and white fur. Like you hit a dog or a cat, maybe. Funny. I don't remember hitting anything. Well, don't worry. I cleaned it off. Hey, Joe, wait a minute. Tell that help of yours, my car is in an ash can. They dumped all these old newspapers in the back. Oh, gee, I'm sorry, Mr. Carson. Well, just give them to me. I'll throw them out. That's what you'll ever miss. Looks like something out of butcher shop, don't it? Well, it won't happen against it. You don't even bet your bottom dollar on that. When I came upstairs, I was still trying to figure out the angle of those stained old newspapers, but I didn't have long to wait. I found out the minute I stepped into the lobby. Oh, Mr. Carson, thank heavens you're here. I've been out of my mind. It's petty. He's disappeared. We can't find him anywhere. No, he's been run over. I just know it. Run over? Well, when did all this happen? Last night, when this wretched boy took him out. Oh, look, Mrs. Pondekker, it's like I told you. I only stopped him for a cup of coffee, and the next thing I know, the dog is gone. Of course he's gone. Some uncouth person in that saloon undoubtedly made off of him. Well, there's only one thing to do, and that is to offer a large reward. Don't you agree, Mr. Carson? Oh, yes, yes, that's a good idea. But I knew then, as sure as I was standing there, that nothing would bring petty back. Just as I knew that he had been in my car sometime last night, lying on some old newspapers. That's why I wasn't too surprised at first when the heavy blond man with the soft boys came to see me. Mr. Frederick Carson? Yes, that's right. I'm from headquarters. I'd like to ask you a couple questions about this Pondekker business. Have they found the dog? You didn't know about that, huh? Well, she mentioned it to me. You two were pretty friendly, weren't you? Well, I spoke to her a couple of days. Hey, what is this? I don't...  I don't see the... There's no need to get excited, Mr. Carson. I'm just checking up on the people who last saw her last. I still... What are you talking about? She's dead? Very much so. She was strangled some time last night. For Suspense, Roma Wines are bringing you as star Mr. Zachary Scott in Murder Off Key by Gene Russ Kern. Roma Wines' presentation tonight in Radio's Outstanding Theatre of Thrills. Suspense. Between the acts of suspense, this is Truman Bradley for Roma Wines. This holiday season will be a round of gay homecomings, joyous reunions and festive entertaining. To graciously greet your guests, to add warmth to the welcome, to give extra full pleasure to your holiday meals, be sure to have plenty of Roma Wines on hand. Roma California Wines offer you sherry, quart, muscatel and toque for entertaining, burgundy and sautern for mealtime enjoyment and gay Roma California champagne to make any happy occasion unforgettable. Each of these fine Roma Wines brings you the goodness of luscious grapes, gathered at peak of flavor, gently pressed, then unhurriedly brought to delicious perfection under the patient guidance of Roma's ancient winemaking skill, bottled at Roma's own famed wineries in California's choicest vineyard districts. Enjoy the taste-luxury of fine Roma Wines more often, for Roma's new low prices enable you to save as much as one-fourth. Insist on Roma Wines. No other wines offer you so much for so little. That's why more Americans enjoy Roma than any other wine. Roma, R-O-M-A, Roma Wines. And now Roma Wines bring back to our Hollywood soundstage Zachary Scott as Frederick Carlson in Motor Off Key, a play well calculated to keep you in suspense. The heavy-blonde man with the soft voice asked a few more questions after that and then he left. The motive was robbery, very valuable jewelry and a great deal of money, everything gone. It seemed Violet was in the habit of drawing out large sums and keeping them around in old beaded purses and tarnished guilt boxes. It all fitted in with Violet, who was so helpless without her pillar of strength and who sang those desperate jangling scales. Obviously she had no idea of financial matters. Somebody else had plenty of other ideas and I was one of them. I knew it that night when I went around to the corner automat. Yes, I was definitely one of them. There was no doubt about it. Do you mind if I join you, Mr. Carlson? It was soft voice, smiling down at me over a cup of coffee and a piece of pie. Murder a la mode. I always come here for their apple pie. Have you ever tried it? Haven't gotten around to it. You should, it's excellent. Now the sugar. Thank you. How'd you happen to come here for your vacation? Oh, I don't know. I was short on cash and then Morley wrote and suggested I stay in his place. It seemed like a good idea at the time. You don't have that letter, do you? Say, what is this? No need to get excited, Mr. Carlson. I was just asking.  The apples are just right, firm and tight. Dog. How should I know? Very interesting angle. I understand he was a regular burglar alarm. Always barked if anyone ever came to the door. And then he disappears the night before her death. Very convenient. Don't you agree? I would look that way. That's more that sugar. Thank you. I never seem to get enough. Did you drive up to New York? That's right, and I haven't run over any dogs or anything else, so you can skip that. No need to get excited, Mr. Carlson. I never suggested that you did. I was just asking a simple question. If you haven't any more simple questions on your mind, I'll be going on. Of course. Don't let me detain you. I think I'll have another piece of this pie. You really should try it sometime, Mr. Carlson. As I walked away, I could feel him watching me. Hunched over the table, his small eyes wear in suspicious. There's no doubt about it. I was the idea. I rode around on top of a bus for almost an hour, and I kept thinking about the dog and that white fur in those stained newspapers. I had to go to the garage and have another look at my car. The garage seemed deserted, and only one arc light cut the blackness and stretched silently ahead. It was then I passed the office booth and I first heard the voices. There were two men, and they were standing by my car. It was soft voice, full of apple pie and suspicion and wide awake on those two cups of coffee. I was asking Joe about my car. That's how they were all stained, but maybe he had put in them whatever he had, you know? Perhaps you can clear up a few things for us. Look, I don't know anything about the newspapers or the stain, but I can tell you this much. I never ran over a dog and I can prove it. Well, then, that's all we're interested in. I haven't taken the car out since I came to New York. Joe here can tell you that. Well, you did take it out once, Mr. Carlson, and that before last.  Gee, I'm sorry, Mr. Carlson, but I remember you called me up and asked me to bring it around. Here. Here. You can look at my record book.  That must have been just about the time the elevator boy took the dog for his walk. From that time on, soft voice was after me. I was his man and he didn't miss a trick. Now, you say you talked to Carlson last Saturday? Yes, I was sitting out on the balcony. Did he mention Mrs. Pondek in the conversation? He heard her singing. She had an awful voice, and he asked about her whether she had a family or lived alone. I don't remember anything else, but it was the oddest thing.  And Mr. Carlson came to your door the other night? Yes. Yes, he was asking for some woman by the name of Violet. At first, I never connected it with Mrs. Pondek, because she seemed a bit old for him, but you never can tell. Probably mutual interest in the music. Yeah, that's right. I came to get the dog, and this Carlson guy opens the door. But I don't think nothing of it. Working on the elevator, you see a lot of that, you know. Oh, some of the stuff I could tell you. It was about this time that I began hearing those scales again. It was so shrill and desperate, I thought everyone else must hear them too. I even heard her on the elevator. What are you staring at? Nothing, Mr. Carlson. This is your floor. Hey, do you think the police will catch a guy who done it? I don't know. I figure it must have been somebody who knew her and been in her place. Those old dames always go for the young guys.  Am I right? Why ask me? How should I know? Well, you'll have to get sore, Mr. Carlson. I was just asking. Well, what are you waiting for?  Stop it, do you hear me? The concert's over. I startled you. The elevator boy let in hand. Well, what's on your mind? I just wanted to go over a few points with you. Do you know anything about a resort called Orchard Beach? It's not far from here. Yes, I stayed there for a couple of weeks last summer. Why? Strange. You never ran into Mrs. Pondekker. She played in the summer theater there. I told you I never saw her before I came here. If you're trying to pin this on me, you're wasting your time. Look, how could I have planned this thing? I never even knew I was coming here until Morley wrote me and asked me. He'll tell you that. Unfortunately, we can't seem to contact Mr. Morley. You don't have his present address, do you? Carl, he said there's something about a camping trip, but he's bound to turn up in a couple of days and he'll set you straight on all this. That is, if he turns up alive. What do you mean by that? I was just considering a possibility. After all, if anything happened to Mr. Morley, he couldn't back up your story and he couldn't deny it either. Could he? Well, I'll be getting along. That night, the Scales were louder than ever. They went on, over and over, echoing in the room, shrill and urgent, and I couldn't shut them out.   Morley. Morley, good lord, I thought you'd never turn up. I always say it's nice to be wanted, but if I'm not too inquisitive, may I ask what you're doing in my place? I'm waiting for you so you can tell him about that letter. Letter? The one you wrote when you asked me to come here. Well, now look, I don't care if you stayed here, but I didn't write you. But you must have, Morley. I read the letter. I tell you, I saw it. I held it in my hands. It was real. All right, Carlson, don't be so tragic about it. After all, it's not a matter of life and death. It certainly is. Look, Morley, you don't know what's been going on here. Ever since I got here. That doesn't seem to be any way out. Well, now, Carlson, there's no point in sitting out here on the balcony all night. No. Oh, I'll admit you're in a bad jam, but it's not hopeless. They haven't arrested you. It's only a matter of time. But they haven't any proof. And I can tell the police I wrote that letter. I suppose I can. Well, you'll have to be more convincing than that. No thanks. I next in the news, and I might as well face it. Now, let's not be noble, Carlson. It's only a technicality. I think I can make them believe me. Too late now they're here. Who's here? The police. The car just pulled up. Are you sure? Soft voice. Yeah. And I don't like the way he's bouncing with so much energy. Why should he come now?  He was anxious to see you as I was. Morley, is that Racksteyer's here? Yes, why? I'm going to try to get out as my only chance. Will you help me? Sure, certainly, Carlson. I'll show you where to go. I can at least do that. I had to try. I couldn't just lie down and take that rap, and there was no way under heaven I could escape it legally. I followed Morley off the balcony and when we got to his living room, it was almost as far as I could stand. There was a singing started again, but not the scales this time. Rose is a pickety. Rose is a pickety. She was going to follow me all of my life. I almost dropped in my tracks. Something, I guess you'd call it a hunch. Something about the stiffness of Morley's back made me hang on. And Morley swung around. It was more than a hunch. Morley was sweating. I decided to play it for all it was worth. Who's that? Who's what? Don't you hear something? What are you talking about? Nothing.  Well, I don't know. Hurry up, Carlson. I don't know now that I think of it. I don't know. You said yourself. Yeah. But all my life I'd be ducking the law for something I didn't do. You said yourself was your only chance. I'd be worse than being convicted. Anyway, how could they convict me? The evidence is also a constant. There's an awful lot of evidence, Carlson. The dog being killed by your car. The threat you made against her and your being at Orchard Beach. The same time she was there. Now, that's a clincher, all right. But how did you know? How did you know I was at Orchard Beach? I never told you. You haven't talked to soft voice yet. Come on, Morley. Tell me how you did it. Tell me how you'd kill Mrs. Pondekker. You're out of your mind. How did you get the car business fixed? Did you disguise your voice and take the keys while I was out of the apartment? That would be simple enough to do. Crazy. And that sheet music on the balcony. Did you plant it? Well, you had me right where you wanted me. A beautiful frame up. It's a shame to ruin it. I don't have to ruin it. I can't... Oh, no.  I'm your floor guard. Remember?   Unfortunately, the police didn't get here in time, and in simple self-defense, I had to... Oh, no. Yeah, but they did get here in time, Morley. Yeah? How much did you hear? Enough, enough. He was a slick boy. He had you measured for the noose, all right. How did you get him to open up? Well, in a way I didn't. It was the roses of Piccadilly. Roses of... Well, I thought it was Mrs. Pondekker. And when she started roses of Piccadilly, Morley thought so, too. It scared him green. Scared him more than me. You know, I thought everyone felt the same about Violet singing, but not the little girl next door. The only thing she had against Violet's voice was professional jealousy. She thought her voice was better, but Violet's could drown her out. Listen, someone else will have to strangle her.  Tonight's study in suspense. This is Truman Bradley for Roma Wines, the sponsor of suspense. Are you planning now for that Thanksgiving dinner next week? Well, here's a timely suggestion from famed hostess Elsa Maxwell. This Thanksgiving, many families will be together for the first time in years, enjoying the traditional turkey and trimmings and pumpkin pie. At dessert time, I suggest serving Roma California muscatel. Roma muscatel is a glorious ending to a festive meal. Yes, at dessert time or later in the evening, golden Roma muscatel is the choice refreshment wine. Served cool, Roma muscatel is delicious with dessert or later with nuts or cake. A wine mellow indeed, bursting with gold and sweetness. Roma muscatel brings you the distinctive fragrance and the warming taste richness of the famous muscat grape. Like all Roma wines, Roma muscatel is a true wine, unvaryingly good always. Made in California, enjoyed throughout the world. Remember, because of uniformly fine quality at low cost, more Americans enjoy Roma than any other wine. Incest on Roma, R-O-M-A, fine Roma wines. Zachary Scott appeared through the courtesy of Warner Brothers Studios and is currently appearing in Mildred Pierce. Next Thursday, we bring you Lloyd Nolan in Suspense, Radio's outstanding theatre of thrills. Presented by Roma Wines, R-O-M-A. Made in California for enjoyment throughout the world. This is CBS, the Columbia Broadcasting System.


There we go, awesome Perfect. So let's go to let's go to custom audiences. Actually, did we install the pixel? I believe we did. Did we? Okay, so Send me let me I can test it on my end go to your cartridge and Then just hover over or click on those three dots on any any page Click on that one and then actually let's do the landing page Let's do the landing page because that's that's the most important one right now get code or link And just copy that link and send it to me. So get the page link and Then and then copy that and just send it to me here in the chat. I can open up on my end and see if the Pickful is on it The chat You see chat at the bottom there we go. It's on there. Perfect. Okay, so let me open this up on my end and And I'll see if the pixel is on it. Perfect the pixels on it. Awesome, man. And let me show you what I see Let me share my screen real quick Let me know if you could see my screen Not yet Dude, this looks awesome, man. Great freaking job Dave Where's your screen? If you hit it, I think if you hit stop share, I'm gonna stop sharing mine. Yeah, if you stop share Not gonna see you or your screen anyway Yeah, it took a little bit of time to go through there and play around a few things great freaking job, man Can you see my page? Yep. Okay. So I have this Facebook pixel helper is what it's called as a free plugin You can just Google it Facebook pixel helper and it just sits here at the top. So whenever I'm on a Did I lose sound I might have lost sound Where'd it go? Anyway there What I was saying is this Facebook pixel So I just I just have it installed just so I can you know test my own pages like I can care less who's pixling me So I use it for my own testing and so yeah right here. Just it shows me yeah, perfect pixels installed So good job on that and the page looks phenomenal man. Great freaking job on the damn page Yeah, I thought I'm not pretty pretty good. I think I love it man. Here's what I would do Here's what I would do for sure. I would take off this these social media icons at the bottom. Yep I would I would only have those on the thank you page gotcha gotcha So as they opt in then they can connect with me on social media makes sense But not not prior name email download now is the only thing I want you to do Sweet. Yeah, I figured you probably had a few adjustments Yeah, for sure, but other than that man phenomenal job phenomenal job, so so I'm gonna test it so I'll Click the blue the red buttons. I click download now and then boom I go to the thank you page Thanks for downloading great job, man. Hey, we're right there. Yeah, I gotta do that yet I love it man. I love it. So on this over here the Facebook pixel. We got a page view We got the pixel on it perfect. So now what we got to do is we got to set up a custom conversion and We need to set up Custom audiences around these pages, which I don't think we've done yet So let's let's do that That way we can start that way whenever you do start running ads everything is set up the right way Perfect, I love it man. And then if I click on this red button What you want to do is yeah tie that to your calendar. So We'll do that too because right now it's not it's not taking me to the calendar Probably not, but that's all you'll do is you'll just hover over it and then choose your cartridge calendar So when I click on it, it goes it goes straight to your calendar Perfect man. So go ahead and go to share your screen Share screen let's go share screen number Okay, perfect. Cool.  So the thank you page click on the three dots Yeah, that one The server is down Yeah, that's fine hit on edit I must say that software was Fairly easy to work with once you got the hang of it Yeah for sure Okay, so let's and whenever I link a button To anything I always have it open up in a new tab, which I'll show you right now So right here and then again, did you change the title of the page? I didn't I didn't bother to look at the tab, but click on settings in the top left And let's just make sure that title SEO parameters Perfect says thank you perfect. Okay, cool. So now let's exit of that and then scroll down And let's just hover over that button the red button schedule an appointment Our schedule inspection. Yeah hover over that edit that And let's go to link at the top link and then we're going to link to a cartridge calendar at the very very bottom There we go Perfect, and I don't I don't know. Did you set up your calendar yet? I don't think so Okay, so that's that has to be set up first then. Okay, that makes sense. We'll get to that later then Yeah, set up the calendar And then you'll see it there in the drop down and that's what I was referring to open In a new tab. You'll always want to check that. Yeah, that makes sense. Yeah, open it in a new tab So perfect. Okay, cool, man. That looks good. And then and then maybe if anything change your copyright to the bottom Just put 2020 put, you know Your your humble home inspection. Yep. Yeah, that would go at the bottom And then and then and then again at the very very bottom the footer that's on this page the thank you page That's where I would put my social media icons So so x out of this the configuration x out of that score to the very bottom of the page Go to the very bottom. Okay. So there's nothing at the bottom. So perfect. So let's click on components to the left And let's look for footers is footers under Might be under it might be under sections or Yeah, always Get this part confused. It's either score the very bottom keep going Do we see footers? Okay, so it's under it's under Sections sections. There we go. You'll see footers Footers, there we go. Perfect. So let's grab one that that that you like and then you can just you know decorate it This one perfect. So click drag and drop You know You'll be able to drop it right I don't think that's stuck Let's try that again Okay Click and I'll say you'll also see it. I'll say drop Oh, there it is. There we go drop here. Perfect And so that's a section that's a section that you'll be able to save so once you once you fix up the icons and then and then and then Fix the copyright like for example that copyright that you see under the under the red button Gear to that one because now it'll sit in the footer down there. Yeah. Yes You just exit of that And then so once you update the copyrights And then once you update the privacy policy the terms of use which I have I have some generic Uh Privacy policies in terms of use I can easily transform to your file to your account And then you could just change out the name to your company name And then you're gonna link that so for example hover over privacy policy And click on edit so just hover over it click on the edit I'll send you over those two pages and then all you're gonna do is click on link at the top And then you'll click on Link to another cartridge page. Okay, and then you'll see it. You'll see it there. So I'll send them over to you for sure and then you'll just See at the bottom you'll click on that page and then boom. Let me get to that And then you'll also Open in a new tab. You'll do that for this as well. Okay So so yeah, we'll we'll do that for sure. I'll transfer over those those today once we're done But once you do that once you once you hook up the privacy policy and that's really all you need right now I mean, I would I would get rid of so exit of the configuration I would get rid of about us and I would get rid out get rid of contact us and just leave privacy policy in terms of use Because contact us I want you to schedule an inspection. That's how you're gonna contact me Yep And then about us. I mean I guess you you maybe you can leave it if you want And just link it to your website but really The the the powerful thing about about direct response marketing is the fact that when you're running an ad It's straight to the point. There's no information.   I really just wanted on that red red button So so long story short when you fix up that footer The privacy policy the terms of use the copyright all those social media icons then what you can do is you can save it So you just scroll to the bottom and you'll see that red little button pop up to the right You'll click on that and then you can just hit the heart And you'll be able to save but don't save it yet Wait till you Change everything and then save the footer and then you can just use that same footer for every page you create from this Point on Okay, that's kind of interesting yeah, so And the way you'll find it so you already hearted it and that's fine, but the way you'll find it is going to click on sections to the left And then go down to footers and you'll see it right there at the top now.  I'm so sorry if you click on um go back hit the hit the back arrow You'll actually see it at the top if you score to the very top It's under my favorite blocks. That's where you'll see it So if you click on that it'll be right it would be right there if you hit hearted it Okay, that makes sense. Go ahead and heart it go ahead and save it save it and you'll see it right there and then you can always Go ahead and heart it Okay, perfect. And then now it's saving it And there it is there so you see it right there and you can always That's it, but I don't know why it's showing the air the red, but that's fine Yes, the uh, can't up or server down or something like that right? Yeah, that's fine though It'll it'll be up in no time and it doesn't it doesn't affect anything anyway, so but um, you can always x out of it and delete it so Yeah, just just Update all that and then and then you know save it. It's perfect. So that's that so let's let's get out of here. Let's save progress Published live and then return a dashboard You know what you can just go straight to publish live. I did ask that on a cartridge call last week Because because that's how I've always done it.  Yeah Yeah, so here's what we'll do now now. We have the three pages up You can always decorate them and add anything you want to them later But the most important part of this call is to now make sure that those links are set up under custom audiences So let's set up. Let's go to let's go to open up a new tab and let's just go to ads manager and go to our custom audiences Perfect So remember we're going to create custom audiences around these web pages And then in the future as you really start to run ads and if you do any video ads specifically You'll also create custom audiences around the videos So just like we did that one 30 seconds of home inspection greatness So that's your first custom audience now. What we'll do is we're going to create Three more and we're going to do it around these three pages So create audience Let's let's hit the blue button to the left and then um Custom audience custom audience and then we're going to go website. So that first time around for the 30 seconds We did video this time. We're going to go website And so now let's go back to cart tour real quick and let's just grab one at a time. So we'll um, Let's do any one of them Let's just yeah, let's do the landing page. So click on the dots and then get the actual Get code or link now for the custom audiences of a website. All you need to do is get the page link All you want to do is copy everything after the forward slash So you don't need the https semi colon Everything after the forward slash. So just start with the h Perfect. Come on Awesome. So copy that and then let's bring it over and that's what we're going to paste in So we're going to go. We're going to hit the drop down all website visitors. We're going to hit that drop down and we're going to go specific people who Who visit specific pages? So that's the one. Okay, cool. So we're going to paste in that code right there or paste in the URL And we're going to change the 30 Change that to 180. That's the max 180. So all facebook is going to start doing is they're going to start tracking Everyone who lands here within the last 180 days Okay, now what we're going to also do because we're because this is very very specific So let's name the audience and we're going to name it website visitors or landing page visitors or however the heck you want You want to word that? landing page visitors and let's put in parentheses only Because there's two types of landing page when you technically look at it. There's two types of landing page visitors One person is the person that goes to your landing page Fills out the form and then goes to your thank you page That's one person the second person is the person who goes to your landing page and then leaves That's going to be this audience So these people here are only people who landed on the page but have not filled out the form So they only visited the page So to make that happen is what we want to do is we want to click on exclude people Right there below your cursor. Yeah, right there perfect exclude people Now what we're going to do is we're going to hit the drop down all website visitors and we're going to go to specific So let's do the same thing what we did at the top, but now and then let's change the 30 to 180 What we're going to put in there is we're going to put the URL for the thank you page So again, very specific. These are people who have only visited the landing page They have yet to visit the thank you page So let's go back to cartra and let's grab the link for the thank you page Everything after the HTTPS Yep, and then we're going to we're going to paste that in right right over there on the ad manager side Let's let's hit the dots. There it goes. There we go Perfect Cool. So we copy that and then we'll paste that over And that right there is as specific as it gets so now As you continue, so let's go ahead and let's go ahead and create audience hit the blue button As you go and continue to run ads, you're going to have a good amount you can hit done the blue button You're going to have that audience continue to accumulate. So right now it's pending Because not that much traffic has got to it just yet, but as you keep running ads That population is going to grow the availability the size it's going to grow And so What's good to keep in mind is every ad that you run from this point on Every single not really from this point on because you haven't ran your first one But once you run your first one from your second ad and on You'll always retarget that audience Because that's always going to build for you. It's going to continue to build for you And and that's going to and and no matter what every ad that you run You're going to have X amount of people that land on the landing page, but do not fill out the form So you always want to get back in front of them with your next ad Okay, so so that's the landing page visitors only now. Let's hit the blue button again create audience Now let's create an audience of those who actually fill out the form So custom audience And we're going to do the same thing with this we'll go website and we'll change the 30 to 180 We'll go to specific And then now what we're going to do is we're going to go grab the actually you already have it pasted So just paste it in right there. That's the thank you page Perfect. Thank you for downloading perfect and then name the audience name this one Um leads or name it download people who download my my inspection guide or inspection guide leads or name it something like that Perfect People who downloaded perfect create audience. So now From it's really ad number two and on whenever you start capturing leads This whenever you do capture your first lead, let's say that's on ad number one Okay, great now ad number two And on ad number two and on go ahead and hit done Ad number two and on you're going to always when you run an ad you're going to always exclude that audience Yep, that makes sense right because there are folks who already downloaded your your your your inspection guide They don't need to keep seeing your ads You know, so so so that's that's the audience right there now. Let's do one more let's create audience again And let's change the 30 to 180. Let's go to specific hit the drop down hit specific And now this audience is going to be we're going to grab the link For your thank you for scheduling So Let's go to culture grab that third page Thank you for schedule Perfect. So grab those Awesome Come on No, don't do that My mouse is Starting to fail. I think. Oh, yeah, dude. I I know what you mean I've used this one quite a lot It's starting to uh not do the drag very well Based there we go. So this one again name it very specific People who have scheduled an appointment or appointments or maybe who scheduled Perfect. I suppose I spell that Yeah, that's how yeah, you got it, right? There we go. No, I was wrong actually right the first time I think it was there we go People who scheduled perfect Create audience and and that again, that would be another audience hit done That would be another audience that you'll most likely always want to exclude as well Because if they've already scheduled an appointment with you they don't need to keep seeing your ad Yep You know, so so those right there those are the most important audiences right there website visitors Your lead people who land on the thank you page And then also people who have scheduled an appointment and then and then also from this point on any videos that you create in the future any Any any any videos that you actually run facebook ads on You'll want to come in here and create an audience of those viewers as well And and and those those audiences those will also always be Audiences that you'll retarget so from ad number two and on if you're doing video ad number two and on You're you're retargeting those who watch the video. You're retargeting people who visit the page You're excluding those who've already became leads. You're excluding those who've already scheduled an appointment That makes sense make sense So this is how this is how you keep your ad costs down. This is how you you effectively spend money Running ads and and and and it's most importantly. It's how you segment your audience Where you're talking to the right people at the right time and and and people who have already already already Gone through with the action don't need to keep seeing your stuff So so it's this right here is the most important man Like you want to get all this stuff done before you ever, you know run your first ad Yep That's the audiences Now what we want to do real quick is we want to set up a custom Conversion and a custom conversion go ahead and click on the dots to the left Up on the top left Actually, I think we can do it from from here hit the plus sign hit that plus sign Go to Actually, yeah, you can't do it from there. So go ahead and just click on the dots Click on the dots and then let's click on events manager