And perfect. So I'll record this part for you. And what we're going to do here is we're going to post it on. And this is what you'll do for, for, for conversion ads. So in this case, we're running a conversion ad. The other one's an event ad, right? This is a conversion ad. So we post it on the business page first, and then we go back and run the ad. OK. OK. So that and that text looks amazing, too. You got the little emojis going. You have it spaced out. So I basically said in here what I said on the in the video. Perfect, perfect, perfect, perfect. So so going from top to bottom, the text real quick. So we're calling out the audience, right? There are so many people in Odessa, right? And Midland wanting to fill in power before starting to buy their new home. But it end up with more questions and answers. We have the answers perfect. So now we're calling out Odessa. We're calling out Midland. And then number two, we're telling a brief story. If this is you, right, I'm putting to some type of story. I'd like to personally invite you to a free new homebuyer educational event answering questions like. So now we're just giving a little, a little, a little expectation, little, a little content of a little story, painting perfect three bullet points. And then number number three, we're going for the call to action. My name is Kara. And then if you'd like to attend our free new homebuyer educational event, click the Learn More button. That's it. Calling out the audience, telling a brief little story, and then the call to action. And then I put all of my legal information that I have to put in here for everything. OK, OK, everything. Should I make this my home page? I mean, my business page link. No, not the business page link. OK, the link. You don't need a link right there at all. In fact, I wouldn't even put phone number unless you absolutely have to, which I don't think you do, because everything is about clicking the link. Right. So so I so rather than phone number, rather than even hashtag, if you want to put the hashtag, that's fine. But that's OK. I would just put Kara, right team leader of the right group, Fathom Realty. Click Learn More for all the details or click Learn More to download your new homebuyer guide today. And even though we already said at the top, if you need to say something at the bottom, then then maybe put Click Learn More, Kara, right team leader of the right group, Fathom Realty. Click Learn More or and that's OK. All right. Actually, just leave like that. Leave like that. That's fine. Leave like that. That's perfect. Perfect. OK, cool. So let's upload the video. Done. OK, so now here's what we want to do. We want to we want to hover over the video and scroll up a bit. You'll see video options. Click on that. So this over here, the video title, that's what I don't know why they use the word title, because it's not at the top titles are normally at the top, right title. Yeah, this video title is what you see at the bottom left of everything. So as you're OK, yeah, you're just in the newsfeed. You're scrolling through. There's text on the bottom left of a video. Yeah, I've seen that. Yeah, so that's that. So that's a short description. Nothing too long because you don't you don't get too much space. And we're going to view it in real time as we set up the ad. But here you could just put the call to action. You could put download or no, you could put it's actually the new home bar educational event. So I would put something like a band. What's that? It's the event. Yes, the actual event. So I would put I would put. I'd probably put click learn more for all the details. Click learn more for all the details. Or for details, click learn more for details. OK, cool. And then here you can always change the thumbnail if you wanted to, which which you don't need to at all, but you can always change the thumbnail. But I but this is perfect. I would just hit save. Yes, save and then we're good and then post. OK, cool. So yeah, not now. And do you know why I'm recommending posting it on the page first and then we go run the ad? I have no idea because then I wouldn't have had my question to you today. I would have understood it. Right. Yes. The whole the whole reason for there's really two, two, two ways you can really do this to run an ad through the ad manager, the correct way. There's really two ways. One way you post it on the business page first and then you go run the ad, which is what we're going to do, which is what I teach. The second way is where you don't put it here. And we just go straight back to the manager and run the ad. Those are the two different ways. You either post it here or you don't. OK, the reason why I do is because once that ad is is completed, the post remains on the page forever. OK.  I agree.  It's like, well, damn, I spent money on it. I need it to be public forever. Yeah. So that's why you put it here first. Put it here. That way just lives on forever. That makes sense. OK, so so now now we're good there. So refresh the page and just make sure sometimes it takes a few minutes. But yeah, let's see if it posted. As long as it's taken to come on, it's probably going to have posted. Yeah, it's awesome. Awesome. OK, cool. So step one is posting on the business page, which that looks phenomenal. That looks really, really good. And then step two is we go and and and create the custom audience real quick. So let's go back to the ad manager. And we're going to we're going to make sure that we create the audience for the video, we created the audience for the landing pages and the thank you page, but we also want to create the custom audience for the video. Right. So now hit the blue button, create audience. And then we're going to go custom audience and then we're going to go video. And how long was that video? Give me one second. I'll tell you exactly. One fifty two seconds. Awesome. OK, cool. So perfect. So video, what we'll do is we'll create an audience around around 15 seconds. OK. OK, so next. And then here you're going to just simply engagement. Click that and we're going to come down to 15 seconds. And here. Yep. And then choose videos in the top right, choose videos. Oh. And then find that video. Perfect. Oh, look at that. OK. Well, and then confirm. And then the retention again, three sixty five way way too high.  Sixty is the max. Like that's the max max. OK. Because again, if someone saw this video one time fifty five days ago, they may not remember you the next time around. And so that so the whole key of custom audiences is for those to remember us. Yes. Why, when you see something when you're surfing online and you you're looking at a red handbag and then you leave in the next hour, you see an ad, they're showing you that ad right away. They have you in a custom audience of freaking two days because they know that you just perform this one action. So therefore they're going to retarget you right away. OK. Right. But if I have if I if you click on that red handbag and then you don't see another ad until 57 days later. Yes, you may still remember that red handbag. But the thought of buying it or the thought of even interested is probably way gone by that point. That's true. Right. So so that's why in this case like sixty is is even is even a long time. But for real estate, I think it's more realistic. Right. That's yeah. Yeah. For your but you're right. You're right. So that's why I'm recommending sixty. OK, cool. Leave it at that audience name. Give it exactly whatever you whatever whatever's going to allow you to remember what video that is perfect. And then and then and then in parentheses, you can take away the word add. Take in parentheses, put 15 seconds. So new home buyer educational event video, 15 seconds. Perfect. And then create audience. OK, cool. So step one, posting on the business page. Step two, coming over here and creating the custom audience, especially if it was a video and then and then click done. And then step three is go and run the ad. So three lines at the top and then we'll go to the ads manager. OK, so over here, we'll click on the green button and then we'll go straight into conversions. Yeah. And so yesterday, we set up our other two custom audiences and we also set up our custom conversion. So always make sure that if you're running a conversion ad, always set up the custom conversion. OK, so so now these are three steps. Right. These are the three tabs. These are three steps. Step one is the campaign and it's just simply given it a title at the top. You always want to give them the habit of giving it a good title at the top. No, a little lower in the box right there. Yeah, so delete that, delete all that and just and just rename it. And this is this is step one. So it's not given it's not naming the entire ad, the entire campaign. It's naming this specific step. So in this specific step step, I would name it the ad. So so new new home buyer, give it that new, give it that name because that's that's what it is. And then and then I would probably put new home buyer educational event video and then in parentheses, conversions. That's this specific step where we're choosing conversions on step one, the campaign level and then categories.  You're going to always go with both of those. OK, so so some settings may change. That's fine. Click on modify assets. OK, cool. You're good. OK, now click out and scroll down. And that's it. So so that's step one. Step one campaign tab one is choosing the objective and then and then and then choosing your special ad categories. That's it. OK, and then next. And then although it said United States right there, once we come to this step, step two, we're going to take away United States and we're going to only target Odessa or Midland or wherever. OK, so so now now we come here. We we we want to start at the top. We want to give it a good name. And so now in this specific step, what we're going to be doing here is we're going to be choosing our budget and we're going to be choosing our our our our targeting our location. So at the top, put Odessa or wherever you're targeting. And then and then maybe maybe. How many miles are we going out? So yeah, we're not very big here. So the last time we ran the ad and it showed it on the map, it pretty much just the basic thing it covered almost all of Odessa and three quarters of Midland. Perfect, perfect. OK, so then. So as we come down to the map, let's do the math real quick. Go down the map. You need me to do anything else up here. Yeah, we're going to rename it. We're going to we're going to continue. But let's go down real quick. Right here, conversion event. Let's let's go to the. Yeah, let's just go from top to bottom conversion event. Sometimes you'll come here and it'll be blank, right? Sometimes you'll come here and your and your conversion will already be there. But when it's blank like this, go and click on the box and we're looking for our custom conversion. So click it like, yep. Oh, OK. And scroll down to until you find your custom conversion, which was the what you just passed it. That's why you got to always remember the names of what your name and everything. So home buyer leads. There's so many things. My gosh. Well, all those other ones are the default ones. OK, you watch. Look at all of them. Those are all the default ones that Facebook has. Yeah. But but you customize your own. So so you cook, right? We wrote that, right? Home buyer. So that's your custom conversion. That's the name of your custom conversion. And that's the name of your custom audience. Yes, home buyer event leads. That's also the name of the custom audience. So so again, the custom conversion is just led in Facebook. No, when we run this ad, this is the most important page we're trying to give people to that's the custom conversion. OK, so if you if you came in here and you ran a conversion ad and you did not set up your custom conversion, Facebook has no idea what page you're trying to get people to. Once we get to the third step, yes, we're going to put the the landing page link in the Learn More button. Yes, but that's not really the ultimate page to try to get people to write, right? So if you didn't do this and you just put in your Learn More button and there's the landing page, hey, Facebook, I'm trying to get people to the landing page. OK, well, then shit, they're going to give you 50,000 people that get to the landing page. You're not going to capture one lead. Yeah, because you did not specify what page is most important. The thank you page is the most important. That's some conversion. OK, so so scroll down. And then and then so we have our budget. So go ahead and go and what I want to test here, because I know I think on the last one we did lifetime. I think we're going to go daily. Let's test daily. Let's go daily. It doesn't have to be 20. You can drop it down five bucks a day, ten bucks a day, whatever. Go. Yeah, go daily. Fix that whatever you want to do daily. I don't know. Perfect. And here's another thing to Kara. Here's what I want you to really, really, really just allocate just mentally or write it down or just budget. Think of that one budget, right? Think of that one monthly budget and just stick to it and spend it regardless and and and and stay consistent, stay consistent for at least 90 days. So if it's if it's 300 a month, 10 bucks a day, 30 days, there's 300 a month. So if it's 300 a month, if it's 10 bucks a day, if it's 40, it's if it's 15 bucks a day, 450 a month, right? If it's 20 bucks a day, 600 a month, whatever it is, 10 is for sure the minimum in real estate. Like 10 is the minimum. So start there and then as you start to get traction, then absolutely. But the key is to stay consistent and to tell you the truth, in your business, scaling up is really just going from 10 bucks to 20 bucks. Like a person that was spending 20 bucks a day, 600 a month targeting their local area, they would dominate. OK. And in other businesses, many other businesses, like in my business, for example, which is digital products, when I run ads for my actual coaching services. In my business, we're actually spending way, way more. And that's I wish every real estate agent would do that because you guys make a shitload per deal. And so I stated how most agents are afraid to spend 100 bucks when it's like, dude, you're making seven grand on the damn deal. I know how can we not spend 100 bucks on marketing? Like what the hell? Exactly. Well, that are so weird and it blows my mind. But but that's that that's besides the point. What I'm really trying to say is that is that depending on your product, depending on the net income that we're making on that one product, that's how you kind of want to break this down. So so again, if I was an agent and I was making, let's just see five grand per deal. Me personally, this is not what I'm telling you to do. I'm just letting you know how I think. Me personally, I'd be spending five grand a month. Yeah, like I would literally be spending five grand a month on Facebook ads. If I can just pull one deal, I break even. Yeah. And and I'm just saying, you don't have to go that high. I'm saying in real estate, if you took it to 20 bucks a day, if you took it to 25 bucks a day, eventually, that's really all you need. And you would literally dominate. You literally exactly as soon as I have a client again, because I worked on my last one for four months and it fell through at the very last minute. And I was banking on a lot of stuff with that one.   So so as we as we gain traction, then yeah, we'll scale up. But yeah, let's go today for now. And then the start date, go ahead and change that. We're going to do that starting today. Yes. You always want to start. You always want to start the ad the next day at 6 a.m. So it's always the next day at 6 a.m. Just to give Facebook plenty of time to review the ad. Just so if they reject it for a reason, we have plenty of time to make changes and the dollar amount spends evenly. Six a.m. And then go to go to do an end date and then what I would do. And yeah, here's what here's what I'm going to I'm going to kind of coach you on is to two ads. We're going to we're going to be testing two ads a month. So so so let's call it 300 a month. Let's call it 300 a month. This one's going to run for for 15 days and there's 150. Right. Ten dollars a day. 15 days. There's 150. And not this one necessarily. Is that oh, yeah, yeah, you're right. You're right. You're right. You're right. This one's only running till the 7th. You're right. Go ahead and put the 7th. You're right. But I get what you're saying. That one would do half the month. The other one would do the other half. Yes. So two ads, two videos is all I'm saying, right? So while every Tom, Dick and Harry is worried about posting on social media all damn day and being a social media butterfly and posting on TikTok and shaking their behinds over there, all care, all I'm coaching you to do is two a month, two videos a month, talking to that home buyer that we post on the business page. We run each one for 15 days. OK, that's it. OK. So we run one for 15 days. We we we we we talk in 14 days to review the ad to see if we should extend it or if we should shut it off and set and run the second ad. OK. That's kind of the strategy. OK. OK. So but yeah, in this case, we're going to just run it. And in fact, yeah, you're right. It is it is a shorter one. So why don't you why don't you try to start it? Why don't we try to start it today? Let's try to start it. It's it's 11 o'clock your time. I would think maybe Facebook would would approve it by. Yeah, go ahead and go back to the to the 30th. I would I would think Facebook would approve it by. I want to give them a few out. I want to give them several hours. So why don't you put that today? It is all because of the time. The time. So go ahead and change the time to put it put it to put it to 6 p.m. put it to 6 p.m. Yeah, 6 p.m. And then in the May 7th, 6 p.m. So we want we want to even. Well, OK, the only reason is because the event starts at noon. You're right. You're right. You're right. OK, cool. So that's that's perfect. OK, good. Good. OK. Scroll down. We're good there, then we're good there. And you think this is still good since it's only going to be for a week that will still target enough people? Yeah, I mean, it will it will. Let's see, that's that's 70. That's basically, yeah, 70 bucks. Because for something like this, I could afford to do twice that amount in that amount of time in hopes that I'm going to get the kind of response, I think I will.  Yeah, 15 times 7 1 0 5. Yeah, do 15. There's 100 bucks for this at. OK, so OK, good. We're good. So scroll down. Yeah, 15 is a good is a good is a good a good start. So now we'll scroll down and then we want to go. Do we want to go people living in or recently in or do we want to go people living in people living in? Right, there is a difference. So these four, if you read all of them, there is a difference. So people living in this location, people recently in people traveling in. Yeah, right. So there is a difference. So that's our targeting people living in this location. OK, so we're going to take out the United States. And in this case, to tell you the truth, what is really what would be really, really good as far as targeting is typing in the actual address of the location. Yeah. And in just building the radius around around the physical address since it is a location, right? No, that's fine. People living in with the the search. Yeah, search locations. How is this all there is?  Everyone maybe 15 miles around around that address. Yeah, perfect, perfect. So so what I would do at the top, go back up to the top. That's what the title is Homestead at Parks, Bell Ranch, Odessa. That's the title at the top. OK, so scroll all the way to the top. There we go. Scroll all the way to the top. David, did you hear me? No. Nobody sees this actual. No, not at all, not at all. Let's go all the way to the top and rename the title. So rename the title and then and then go and put in parentheses 15 miles. And then and then and then why don't you just put dash dash 15 a day? So that's just super specific. Again, titling it, titling it based on this exact step, right? Homestead Parks, 15 miles, 15 a day. That's it. So OK, now we'll scroll down and we're going to go. We're going to go. Yeah, keep going, keep going, keep going. We're going to go manual placement, let's go manual placement. And then we're going to uncheck Instagram, uncheck Messenger, uncheck audience network. We're going to only leave. So if you scroll down, we're only going to leave news feed right here. We're only going to leave news feed. We're only going to leave marketplace. We're going to uncheck everything else. So uncheck, uncheck, just keep going down, uncheck all of them. OK, cool. I didn't realize I did both. So again, with automatic placement, Facebook, they quote unquote recommend it. And that's just them placing the ad on all of these platforms within the platform. Sure. Right. And and and it's not like they it's not like they would put like a ton of money. Like, for example, if they posted it on in the instream, right? If they posted it on the search or whatever, if that post, if that ad within that platform was not performing, it's not like they would charge you a shitload of money for it. They're not going to they're only going to put the money towards where the engagement is anyway. So even if we left everything checked at the end of the day, they're only putting the money towards the highest engagement part of it all. OK, so you can you can still leave it on on on automatic placement. But even if it's just a few bucks, so as Facebook puts it everywhere and let's say two bucks will submit there, five bucks was spent there, 10 bucks was spent there, and then they found the news feed and they realized that the news feed is where all the engagement is at. So that's where you're that's where they're putting most of the money. At that point, I lost maybe 20 bucks that they played around with, putting the damn ad all these other places when I could have had that 20 bucks went straight to the news feed in the first place. Yeah. Right. So that's why I just go edit placement because even though there's tons of people on these other parts of it all, the most engagement is the news feed. So let's just all of our money there. Right. So we uncheck all that and that's it. So next and that's step two. That's it. And then we come to step three, the final step where we want to at the top. Yeah, you can just name it. You can name the same new home buyer education event video. It could be the same as the as the first one. No need for conversions. You could just put put video. That's fine. Video in parentheses, video will be in print in parentheses. Perfect. Perfect. There's the Facebook page and then we'll scroll down and see. So here's what I was trying to say earlier right here, right here. This is what I was trying to say earlier is that number one one way you can post it on the page first and then come back over here or you can just come over here straight ahead straight straight right away and just and just create ad right and that's that that that setting right there that that one right there create ad I could just create the ad and and pull that video for my download folder and put it here. But again, we're not going to do it that way. So hit the drop down. We're going to get out of create ad and we're going to come down to use existing post and then select post and then you'll see that post. Well, I just click on it. Yep, just click on it and then continue. And then now all we need is all we need to do is scroll down. We're going to scroll down and then we're going to put in a little higher right here, the add button. So the call to action, that's where your landing page link goes. So let's go to Cartier, grab your landing page and that link is what's going to go there. You're going to copy the entire link and you're going to you're going to put it over there. So here, no, no, no, yeah, done in exit. Always hit the done in exit. OK, cool. This one. Yeah, I'm getting the link. It's code or link. That's all you need to get code or link. Perfect. And then we're going to copy the entire link and paste it in over there. OK, cool. So we're going to add button, add button and then we're going to paste it in. OK, cool. So there's the learn more button. And again, if you hit that drop down on learn more, there's all these other different call to action buttons. But the most clicked on is the learn more. Go ahead and click on the learn more button at the top. Learn more. No, no, no, no, no, learn more. Gotcha. I just want you to show I want to I just want to show you. Oh, yeah, all these different ones, right? All these different call to actions. But Facebook, they obviously do they know this stuff more than anything. They do test on they run test on this split test all damn day. And it's all they do. And learn more is the button that's that's clicked on the most. So learn more is the best. So update post. And then down here, we always want to make sure the tracking. So if we go down, we look at the tracking. So this right here, you always want to make sure that the website events, that box is checked, and you always want to make sure that that dot is green. OK, so it's coming from that pixel, from that domain, the dot info. Yeah, and sometimes it's blank there. Sometimes it's blank. Sometimes the box, the website events is not checked. So all you do is just check the box, click the drop down, find your domain, pixel and choose it. That's it. OK, so now published and that's it. So as this publishes one of three and sometimes it gets stuck, which it got stuck, right? So publishing one of three. Sometimes I don't know why actually that happens a lot now. And when that happens, all you do is open up another tab, come back to the ad manager and now you'll see the blue button at the top right. It says three in parentheses. Those are the three levels, those are the three steps. So you click on the blue button and then all you're going to do is publish it from here. And it should push through fast. Look at that perfect. OK, now close out the other tab so you don't want to mess with that other tab anymore, just close that out, click leave. That's it perfect. So now here's what I want to do. I just want to show you a quick view of it in real time. So check the box on the left of the ad. So here you see scheduled when you see scheduled, that means that Facebook already approved it. They already approved it and all they did is they approved at this level. Again, it's three levels, right? So they approved the campaign level approved conversions. They approved they approved credit and housing. That's scheduled, that's approved. So if you click on the middle tab, this will say scheduled as well. And what they're what they approved here is the targeting. They approve the budget right away instantly that that's scheduled. That's ready to go. What what what is the hold up for the next few hours is this part is them reviewing the video and they review the video for I don't know if it's a if it's a robot that does the damn reviewing or if it's an actual human being, but what they're doing on the video is just is just reviewing it to make sure there's no curse words and make sure that you're not saying anything crazy and and even make sure that there's nothing nothing crazy in the background. I've had I've had ads get rejected on this one step. And if one step is off, the whole ad will get rejected. I've had ads, real estate agent ads that get rejected on this step because the agent and it would be like an open house or a listing ad, right?  But I've had agents that would do a walkthrough, right? They're at a property that's their listing. They're simply doing a walkthrough filming it right like every agent does. And in the background, there was a wet bar. So in the background of the video, there's bottles, right? And it's simply a bar in the kitchen. So because there's alcohol in the background, the ad was rejected. Oh, my gosh. So this is the part that ends up taking a little longer. And it could have been an image and it would still be processing it. So it goes both ways, video or image. It really doesn't matter. It's this third step that that we're waiting a few hours on. And that's fine. So you'll get an email from Facebook saying your ad is scheduled or running. And that's when you know it's fully approved. So now check or actually now hover over the title and click on edit. Let me show you a quick look of the ad or give you a quick look. So hit share at the top right. Share, hit that drop down and come down to Facebook desktop newsfeed. And then you'll just scroll down and it'll be right here below. There goes your ad. So rather than again, Kara, this is what I just this is what keeps me up at night. Rather than posting this stuff to everyone in freaking social media world when ninety nine percent of them don't care, I'd rather put a few bucks and target my neighbors if I was a local business owner. Yes. Now, if I'm building nationwide, well, then shit, let everybody in their mama see it, but I'm local. That needs to be seen by my local community, not David in California. He doesn't care about my listing coming up. No, if he's an investor or maybe it fits for an investor, then maybe. Yeah, but if I'm just typically marketing what we do, which is just our single family homes looking for a real legitimate homeowner. Yeah. And that person is normally and at the same time I get it to where you don't you never know where your next client's coming from. I get that part two. Everyone's moving. I get that part two. But the marketing, it has to be targeting our local area. Yeah, absolutely. Got to maximize. Got to maximize. And if it's not this, what are what's everyone doing?  They're doing local events like you guys are doing.  Yeah, that's typically what your local farming is all about when it's like, man, get in the newsfeed, spend a few, put that put a fraction. I have clients that spend three grand on direct mail. Oh, I know.  Yes, right in the newsfeed. Yes. So we're just getting started, Karen. I'm just super fired up for you. You've come a long way with just the pages, the video. You have no idea what's about to happen. So I'm super fired up for you. So do we need to make sure do you have time or do you need to run? I do need to run, but I have I have some time for you. Click on learn more real quick. Let's just test the button. OK, awesome. Perfect. You're good. OK, so any questions on this ad, any questions on on the post? Yeah, go ahead and click the button. Yeah, everything works here. We're good. But any any any questions on this? No, and then when they fill this out, they'll click on that it's going to send them to the thank you page and my flyer. Now my email, you got to test it, test it. So as you opt in, they come to the thank you page. That lead would have received an email right away. And you should have got an email right away as well. You should have got an email. You should have got an email that a lead came in. OK, and if not, I'll double check that part for you. But they're just got mail. What is that? What does that email say? There it is there. A lead has filled in an opt-in form. Now. That's that that's that. OK, now they're supposed to get something. Yeah, so we're going to check that right now, too. So OK, but as far as our end right here, this looks good. We're good. Yeah, OK, awesome.


Last Man on Earth basically tells the story almost perfectly compared to the book. The dialogue is almost exactly the same, the events are almost exactly the same. Vincent Price does a great job in this movie. It's probably one of his better roles of being a dramatic actor. No campiness in this really. If there is any kind of hokiness or campiness, it's just because that was the style of acting at the time. It's just the way people acted back then, you know, in movies, a little bit dramatic, right? But he does a great job of carrying this movie all by himself and really shows off some great dramatic chops, I think. So this movie does a great job of telling this story on a really low budget, very effectively.


When I was in high school, I had a job at the local fast food chain. I worked there for four years, freshman year right up until I left for college. And I'd be lying if I said I didn't have some good times there. Holidays we spent together because we didn't have much choice. Managers who were either good people or just entertaining to work with coworkers who really became more like friends the longer you were there. And everything in between. I'm not going to say the whole four years was great, but it was an experience that I wouldn't trade for anything. Hell, I think that everyone should have to work fast food for at least a few months because it gives you a little bit of perspective on the guy behind the hair net. The chain I worked for was unique in many ways. They were one of the few who let people host events in the lobby. We had a small concert there once for a local metal band, which made for some entertaining times. They had a weird rehabilitate cons program that hired ex cons fresh from prison. That one worked pretty well until a couple of guys robbed the store after getting off shift and didn't even bother to take their name tags off. One of my favorites, though, was their open 24 hours program that they set up during the summer. Since I was under 18, I wasn't allowed to work past 10 on a school night. But during the summer, I could work as late or as early as I wanted. And I took full advantage of it to fill my pockets with cash. As you may have guessed, this program added a third shift to the usual two shift schedule and it was a 12 hour shift to boot. You'd come in at 6pm just as the dinner rush was ramping up and worked till 6am when the openers were coming in for their second cup of coffee.  No pay differential for late shifts. But what made it worthwhile was the four hour lull in between 1am and 5am.  But for the most part, you just kept the store clean and hung out. It was a light crew mostly. And on the night this story takes place, I had a good bunch of guys with me. I'd gotten my friend a job there that year. We'll call him Ryan because he might read this. He and Trevor were on the grill that night. I was running the drive-through window and my favorite manager was watching the store, a guy named Joseph.  He was a cool guy. I sometimes wonder whatever happened to him. Anyway, it had been a long night. The dinner rush was particularly bad so as it starts to die down we picked over the old food in the warmer box and went to the break room to hang out. Some managers frowned on this. Some would even write you up for it. But Joseph was cool and genuinely liked most of us that shared the third shift with him. The lobby doors were locked at midnight to keep the weirdos out and with the headset turned up so I could hear a car roll in, we started eating old cheeseburgers and swapping stories. The stories started pretty blandly. This thing had happened or that thing someone had heard about. But finally we fell into creepy stories about stuff we'd experienced.  We thought he meant to rob or murder us but it turned out he was just having a nervous breakdown in our parking lot after finally offing his old lady. Trevor tried to top it off with his story about a time he'd been drinking with his cousins in a cornfield but none of us believed it. He said the old farmer had come out of the cornfield, slasher flick style and screamed at them to get off his property while chasing them with a pitchfork. We piled in the truck and sped off but something hit the back tailgate hard. Well we didn't stop till we got to my cousin's house and what we saw when we got out was the last thing we expected. He said, pausing for dramatic effect. What was it, said Ryan, after Trevor had milked it a little too long. A pitchfork? The guy had thrown the pitchfork and stuck it right in the tailgate of the truck.  He paused again like this should be some dramatic revelation. But Ryan and I both shared a look like we doubted most of this had happened. When Joseph spoke up from the doorway, all three of us jumped. He'd been counting down the safe so he hadn't been there for the start of the spooky stories. But it appeared he'd come in at some time during Trevor's story and stop to listen. Joseph was older than all three of us. A guy in his 30s with a wife and kids but we often forgot that when we were hanging out because of how naturally he related to us. He was an avid gamer who did all the cool stuff we still hoped we were doing when we were adults.  I've got a story for you guys. He says spinning a chair around, sitting in it with his arms folded over the back. And it's a true story too. Want to hear it? We did. And he began. I was working at the store near downtown at the time and living in this dingy little apartment with my wife. We were broke and she was pregnant and out on maternity leave. I was finishing up my bachelor's degree during the day so nights were all I could count on to pay the bills. This was before the owner started up the third shift or I'd have been all over that. So the three to 11 shift was all I had.  So most nights I was lucky to get off by 1230. The night in question had been especially bad and I didn't get permission to leave until one in the morning. It was Friday night though so I knew I could sleep until right before my shift tomorrow if I needed to. Picking up my bag, I started trudging home through the chill January air. Now I know it rarely gets cold here, being Florida and all. But that winter had been very bad. They talked about snow more than once and it had obliged by dumping a semi-solid sheet of slush all over the place the night before. Most of it was off the road but the wind was howling at me as I pulled my coat tight and walked up the deserted center of the road. Now downtown is usually party central unless you feel like driving to the beach. But tonight it was so cold that even the bars and coffee shops and all night diners had shuttered their faces and gone to bed. The street lights were on and the sewer grates were belching steam up into the cold night and the whole scene looked pretty creepy to me.  I was made aware of Stephen King's it from a very young age and it had given me a real phobia about sewer drains. I didn't want to walk too close because even with my hard-won 23 years of wisdom I just knew that on a cold lonely night like tonight I would get a talent hand around my ankle and a quick trip into the sewer if I stepped too close to those smoking holes. So I walked right up the center of the street as far from the grates as I could and that particular night it led me into trouble. So I'm walking up the center line, boots clomping on the asphalt as I make my way through this way too quiet street. That's when I hear a noise. I thought at first it was the sound of steam escaping the grates. It was a hissing noise after all, but when it came again I heard it for what it was. You remember in grade school when some kid behind you wants to pass a note? So he makes that sound at you to get your attention. Well that's what that sound was a sound from the left side of the road. So I turn around but I don't see anyone. I start walking again and that same sound comes again from the left side of the road. I squinted at the dark alley between two buildings getting ready to start flying if someone comes running out to mug me but it's empty. That's when I heard it again and this time someone says something in a low voice too. It sounded like, hey buddy, followed by that sound again.  As the steam comes curling up around it, I see a face looking out at me and the only thing I can make out is his eyes and they look huge. I booked it, I start running but as I run I hear the voice behind me shouting for me to come back. Then I realize that the voice isn't behind me anymore. I glance to my left and see that it's following me from opening to opening. Road feet are slapping on the stones down there and he's trying to get my attention when I hear him yell real loud and fall with a watery splash. I didn't slow in the least but I saw the black ice a little too late when I turned back to forward. I hit it and my feet shot straight up and out from under me. I fell back hard against the pavement and I was pretty sure I'd almost broken my elbow when I came down hard on the concrete.  That's when I saw something that made my blood run cold. What? I asked, unable to help myself, wrapped up so deeply until that moment that I'd barely remembered to breathe. The manhole cover, not five feet away, was coming up and a face is looking out at me. I tried to get up and I slipped again as this dripping, oozing thing climbs up out of the opening. He towers over me from my prone position and I start pushing with my legs as I slide away from him. He comes out oozing and quivering from the dark tunnel and in my mind he's like every shadowy creature from every horror movie I've ever seen. He's the creature from the black lagoon. He's it. He's the blob. And he's coming to drag me back down into the darkness so he can slowly devour me. His foot slaps down hard on the concrete as he menaces towards me. I'm still sliding away on my butt, my elbow starting to cry out now. And when my low back hit the curb, I just froze there as this creature from the midnight cinema towered over me, its oozy flesh dripping onto the concrete. It takes large ponderous steps as it moves in on me. And at this point, I'm so gripped with fear that I can't even move. Its flesh falls to the ground in gooey plops. And after a million years crammed into five seconds, it's standing not three feet away from me. It bends its mountainous head down towards me and in a gravelly voice, it says the last three words I would ever expect to hear from a creature like it. Got a light. We sat dumbfounded for nearly 15 seconds before Trevor sputters, what? He asked if he had a light. It turns out he was a homeless guy who'd been living in the sewers to stay warm. He'd gotten himself a pry bar so he could hook the lid up and stayed in the sewers at night where it was warm.  Or down by the pier. When I asked him why he was covered and what I hoped was mud, he said that he'd been chasing after me, trying to get a lighter to spark a cigarette when he'd fallen into a muddy slush puddle and gotten covered in the stuff. I laughed and handed him the lighter out of my bag, an old zippo my old man had given me and considered it a fair trade for a great story. I have told that story so many times over the years and it never gets old. We laughed about that story and Joseph's deadpan way of building it up until the final clincher for years to come and I've begged him to retell it a half hundred times. So if you're ever downtown on a cold night and someone tries to get your attention from the closest sewer trench, remember that it's probably some vagrant trying to stay warm and have a smoke. And if they drag you down into the sewer for a slow process of digestion, then I guess I was wrong, wasn't I?


Hey everybody, this is Brian. Welcome to the 148th Qt tutorial with, and I normally say C++, but we're going to say QML because people have been bashing me about that a little bit. Well, not really bashing me. We've been doing QML and not C++, so we are going to get back to doing C++. I'm eventually going to merge the two together because QML is really run by C++ under the hood, but we're not there yet. We're going to get there. We're going to make a new project. We're going to go QQ Quick Application. I need a good name. I'm horrible with names. It's called Funky Town. I heard that song on the way back from work, and it's just been stuck in my head. One way to Funky Town. Anyways, don't judge me. We're going to go out and delete this main form, because we really don't need it, so we're going to remove that. We're going to get rid of this little guy here. Let's say ID root, and let's say width 500, height 500. What we're going to cover today is multiple animations at the same time. If you've kind of been a good boy or girl, you've been reading up on what's called parallel animation and sequential animation. The difference between these two is parallel animation allows you to animate in parallel, meaning they will run at the exact same time, where sequential is one after another. They're pretty self-explanatory. We're not really going to be going over those, but you need to understand those concepts in case this tutorial just does not work for you, then you're going to have to read up on these. I believe in the newest version, parallel animation is by default. We're going to do a bunch of animations, and they should all run at the exact same time. If they don't, then you'll need to look up sequential animation and just simply embed all the elements in a sequential animation item. Just understand that those concepts exist. We're going to go dive right in here. I'm going to say rectangle. I'm going to say ID, the ever-present box, width 50, height 50, and color. I got a headache because I ran today. I did actually figure out color 500 in real smart there, Brian. I did actually figure out why I get headaches. This is simply dehydration. I just don't drink enough water. I don't know what you call him. The gym supervisor, the gym fitness instructor. He's not really an instructor. He just hangs out and helps people. The gym janitor, whatever his name is, Sam. I call him Sam. Anyway, Sam basically looked at me kind of like, you don't drink enough water?  I felt kind of dumb. So I really try to keep my water intake going. But anyways, we're going to say number animation on X. I think we've done this before where we're just going to move an object. There are two types of people in this world. People that like the bracket up here and people that don't. I personally don't. I get kind of fidgety if it's not where I want it. 200, 500, and we're going to say duration. We're going to give this a 10 second duration. So what we're doing here is number animation on X. What we're saying is this rectangle, when the X is changed, which is changed automatically when it's created, so it'll kick off. So on X, we're going to go to 500. So X is going to be set to 500 over a period of 10 seconds. Let's just save and run this. You can see there's our little green rectangle going across the top. And it'll take 10 seconds to go over. And it should stop because it hit the width here. There it stopped. Something we should actually do here is instead of 200, 500, let's say root.width. That way it's going to be the window width rather than just 500. So if your window is a different size, it'll actually work. Now through the magic of copy and paste, we're going to grab this. We're going to change that to Y and we're going to change this to height. And now we've got two animations at once. So what's really going on here is these should run in parallel. If they run sequentially, you'll see it go horizontally across the top and then it'll drop down to the screen.  If it's doing that, you've got an older version acute. So I think the newest version does parallel animation. So let's run this and you should see there it goes in parallel. It's going down. So we're just going to play around with this a little bit and see just a little bit how creative we can get. And it should stop right there because we hit the width and the height. Sure enough, there it is. So while I'm typing away, I'm just going to kind of chat with you a little bit here. We're going to make some rotation. Let me know how my voice sounds. I got a new headset because my other one was kind of like tweaking me out a little bit and I was getting a little frustrated with it. I know that some of you listen to closed caption and you have it auto translate into other languages. Where's this? Where's that? Well, where's this? We'll see. I think we got one too many. There we go. So if the sound quality is better or worse, I try to cater to a lot of people, especially if English isn't your primary language because I understand that you're listening to me through a translation. I shouldn't say listening. You're reading my voice from a translator and sometimes things just get kind of garbled up. So we're going to rotate this from 0 to 360 for a duration of, let's say one second, loops, animation infinite. So we've done this before, right? In our last tutorial, we rotated something. What I'm demonstrating here is that these don't have to line up. You see how this is 10 seconds long? This is 10 seconds, but this is only a second. Think of this like when you're in a movie editor. You have a timeline at the bottom. The master timeline is always infinite, and we've got an item that's going on X, an item going on Y, and an item that's going on rotation. So this will actually rotate once a second. So this will rotate 10 times, but it's infinite. So it's just going to keep going and going, but you'll see it on the screen. So we're going to run this. And sure enough, it's doing all three of those at the same time. Now it'll go down to the width and height, and it'll just keep going, at least on the rotation. You see that's still rotating down there. Because that animation has its own timeline, it's going to be infinitely rotating. I guess the main concept we're trying to drive home here is that you can really get kind of creative with all these things. So we're going to say color animation, because why not? We're going to go from green, if I can spell green, to red. And let's do a eight second animation. And you notice how you got other things like started, stop, states. We're going to get into some of those. I just want you to be aware that these things exist, because what we're really doing is we're altering the states of these objects. So the color animation is going to have its own timeline. It's going to go from green to red over a period of eight seconds. So we're going to just save and run. You'll see it goes green. Maybe it doesn't. Why did it not do that? Oh, probably because we didn't give it an on. On color. There we go. And you'll see it starts turning from green to kind of a puke brown into a red. The reason why I did eight seconds instead of the 10 is so that you would see it actually turn red. Otherwise, it would still be kind of brownish right here. So these are called internal animations, meaning they're internal to this item right here. You can also do an external. And we're going to kind of do one of those real quick here. And we're going to do a number animation. And let's get some space here so we can see what's going on. And we're going to say ID and an opace. And we're going to say target. We're going to say the target is box. Now where are we getting box from? That's what we named our rectangle, the omnipresent box. So our target is box. And we're going to say running equal true. We're going to actually start that. We're going to say from. Now remember opacity goes from 0.0 to 1.0. We could have just said zero. Just, you know, inside knowledge there. And so basically we're going to go from nothing to full. And actually let's reverse that. Why not? Let's go from full to nothing. It's already going to be visible. And we're going to say duration. Let's say a thousand meaning one second and loops animation infinite. So what we're really doing here is we're saying we're going to take our number animation. We're going to kind of bind it to this box up here. And we're really just kind of playing around with this thing. We did forget something. If we run that as it's not going to go, what we need to do is bind it to the property. That's why I was kind of pausing real quick here. Properties, opacity. Did I spell that right? Opacity. Let's just copy and paste just to be safe. Yeah, of course I spelled it wrong. Now we run it. You'll see how it kind of fades in and out while it's changing colors. It's kind of a trippy effect. And because that was, I believe, infinite, it'll just keep doing it in and out, in and out, in and out. So that's kind of an example of an external animation. It doesn't have to be embedded in the object itself. So what a lot of people do is they'll have a base object, like our rectangle here. And they'll have the default animation in there. But then you'll have events like mouse click or something or a keyboard click. And then you'll bind animations and turn them on and off through the running. So that's kind of an example of, I want to say, parallel animation and multiple animations stacked upon each other. So that's it for this tutorial. If you found this helpful or entertaining or if you really don't care either way, visit voidrupts.com for the source code for this tutorial and all others. Just go to language and then cute. And it'll be way at the end. And also, there is a Voidrums Facebook group. We just got over 500 developers in this group. And it's not just cute and QML. We got Python, C-sharp, .NET, Ruby, Rails, embedded. I mean, pretty much all sorts of people from every walks of life. We all just kind of hang out there and help each other out. So if you have a question or a comment, go ahead and join the group. We try to get people in there very quickly. I think the longest somebody has waited is maybe two hours. But usually we get them in within like five minutes. And it's just an open community. You can post your questions and usually people jump in and help out.


1. The island arc basalts, IAB, in the Greater Antilles, dating between Albion and Midyacine Time, 112-45 MA, consist of an early low-K, primitive island arc, PIA, basalt series and a later, predominantly intermediate calcaline, CA, series. 2. The rocks resemble modern sediment-poor, low-light rare earth element, LRE, slash heavy rare earth element, HRE, arc basalts from interoceanic tectonic settings and sediment-rich, high-LRE-E-slash-HRE-E types from continental-margin arcs, respectively. 3. Isotope and incompatible trace-element distribution along a 450 km segment of the arc in the Northeast Antilles demonstrates that low-LRE-E-slash-HRE basalts predominate in Albion to Centonian, 85 MA, stratigraphic sequences in the Virgin Islands, 6, and Northeast Puerto Rico, NEPR, while there is a gradual but spectacular increase in both LRE-slash-HRE and absolute abundances of incompatible elements in central Puerto Rico, CPR. 4. Northeastern Antilles basalts have consistently elevated low-slash-NB and relatively low-NB-slash-ZR, both inconsistent with the presence of a significant ocean-island basalt component. 5. Observed differences are interpreted to reflect variation in proportions of pelagic sediments abducted by the south-dipping Antilles arc system as it swept northeastward across the Caribbean region and eventually approached the Bahama banks along the south. This article was authored by W. T. Jolly, E. G. Lidiak, and a Dickon. We are article.tv, links in the description below.


Human activity animates the public spaces of the city, wherever you are. It's the glue that keeps the city together. It's where people meet to connect and engage, to celebrate and to protest, to see the world go by. The COVID pandemic put a sudden stop to all this. But cities have fought back, reclaiming and activating public open space. We can design our cities to humanize or brutalize, to bring people together or to keep them apart. A redundant railway is reimagined as a public place. The city and the street become human theater. A former sewer which divided the community is repurposed into a linear gathering space. Steep barriers are turned into slides, a place to hang out, to meet and to play. Well-designed public spaces can breathe new life into soulless communities. But it requires design and imagination. Gated courtyards are transformed into social condensers in this housing estate, bringing the community together at different times of day and the week. The roof of a museum becomes a viewing platform for the city.  A new park reconnects the city with its citizens, with new perspectives and experiences. This is what public space is about. A platform for everyday life, but also for the unplanned, for the unexpected. Complexity in public space keeps cities alive. It makes them more human and more humane.


Hey everyone in this video lesson. I want to talk to you about the top five reasons to trade options versus stocks First I want to review these five advantages Then we'll jump onto the platform and take a look at a real-life example One reason to trade options versus stocks is leverage You can use much less buying power and achieve very similar results with options versus stocks number two You can take less risk with options options were actually designed to limit or hedge Against risk and you can define the exact amount of risk that you want to take with options before you even place the trade Number three trading stocks is a 50-50 bet no matter what support and resistance lines You use or which technical indicators you think give you an edge Trading stocks outright is a 50-50 bet advantage number four with options. We don't need to focus on market direction We don't have to bet whether the stock is going to go up or down We can make money regardless if it goes up down or trade sideways and number five Options can create a very high winning percentage So not only does that benefit you mentally as a trader, but it also gives you that Consistency those consistent profits so that our profit and loss doesn't look like a roller coaster ride Let's take a look at an example to make this all make sense the example. We'll use here is that of Apple stock It's one of the most widely traded and liquid stocks available at the time of this recording Apple is trading at about $173 per share. So if you were to buy a hundred shares of Apple, it would cost you about $17,300 now, I'm not talking about buying a hundred shares on margin or anything like that I'm talking about buying a hundred shares with no leverage in an IRA or some type of non-margined account Conversely, if you were to buy one in the money call option where it's currently trading $14.60 that one call option would take $1,460 in buying power remember one option Controls 100 shares of stock. So as you can see with options, you're controlling the same amount of stock with far less capital Let's go to the platform to take a look at this example Here's Apple stock and is trading at about $173 per share when you view the analyze tab on the thinkorswim platform What you'll notice right away is that it gives you the probabilities Automatically we like to set up our trading strategies between 30 and 60 days away So at the time of this recording 217 of 2018 is about 43 days away So it's right on our wheelhouse for how we like to place trades and what you'll notice is that the platform Automatically gives you these probabilities so you can see there's about a 52 percent chance that it'll trade below $173 and there's about a 48 percent chance that it'll trade above $173 so basically a 50-50 bet now from a standpoint of risk remember you're putting up $17,300 to buy a hundred shares So theoretically if Apple went to zero you could lose the entire $17,300 but let's take a look if you were to buy that one call option instead of the hundred shares of stock So we'll check on this box down here, and this brings up the 160 call option Which like I said is trading at $14.60 so in this case you would put up $1,460 where you can see that indicated by the teal box here So not only is that the amount of capital required to put on the trade But that's also the max loss that you could incur on this trade So if Apple traded all the way down to zero the most you could ever lose is $1,460 Now these are both bullish positions meaning we would benefit if the stock went up in value Let's take a look at a theoretical increase in value if the stock went from where it is currently trading at about 173 and if it traded up to 180 dollars now with the call option You can see that your profit on this trade would be about six hundred dollars Let's go back to the stock example and see what the difference would be So if the stock traded up to 180 dollars your profit would be about $700 so your gain would be about $700 on the individual stock, but it would be about $600 on the option Let's take a look at what that means from a return on capital So if you're buying the stock your capital required is 17,300 and you get a profit of $700 that gives you a return on capital of 4% now if you bought the call option the capital required was $1,460 your profit was 600 giving you a return on capital of over 41% So that's what we mean when we say options use leverage You can control the same amount of stock with far less buying capital Now don't go out and start buying call options on everything that you think is going to go up There are some disadvantages as well for example the profit on the stock was 700 versus 600 That's the cost of carrying that leverage and also the time decay Involved with buying options the point of this was simply to show you the power of the leverage of using options versus stocks Let's go back to the platform and take a look at one other example So remember what I said before we don't have to pick market direction and we can place trades that are extremely high Probability, this is still the Apple example And as you can see the stock price is still trading at $173 The difference is this is an option strategy that we utilize where we're trading options above the current price and Below the current price and by doing that you can see here at the time of entry we have over an 82% Probability of making money on this trade and with the way that we manage trades We can actually get that winning percentage up over 90% I hope this helps you understand the power of trading options and just to recap the five main reasons that we trade options Versus stocks is leverage. You can take less risk with options trading stocks is a 50-50 bet Number four, you don't need to focus on market direction with options And you can create an extremely high winning percentage if you have any questions at all Feel free to email us at info at navigation trading comm and we'll talk to you again soon. Happy trading


La ilaha illallah There is no God but Allah La ilaha illallah There is no God except Allah Muhammad Rasulullah Muhammad is his messenger Aleyhi salatullah Peace be on him from Allah After losing wife and uncle and the boy caught of his clan After ta'if where they stoned him came a gift from ar-Rahman As he lay asleep beside the noble kaba in the night He was woken by the angel and then taken up in flight Riding on bur'aq he made the journey that is called Isra'l To the city of Jerusalem to Masjid al-Aqsa There he led the prophets in a prayer and chose milk over wine Then ascended to the heavens for a trist with the divine Raised beyond the seven skies so many wondrous sights he saw Till he crossed the furthest low tree for his discourse with Allah Sent back on that very night he bought a gift for his ummah On the next day Mus'im stood with him to pray there for Sala There is no God except Allah There is no God except Allah There is no God except Allah Muhammad Rasulullah Aleyhi salatullah Allahumma salli wa sallim wa barik aley wa ala aali