Hello everyone and welcome. I am Mohamed Karra, LibreOffice Developer from Turkey. I will talk about what we have done to modernize the customized dialogue during the summer and talk about the current status and plans for the future. Let me talk a little about myself first. In 2001 a friend told me that there is something called Linux and it was cool because not everyone can use it so we would be special and we started using it. Then Pardus Project, a Debian-based distro started in Turkey and I started contributing it. It was using KDE desktop environment. I also contributed to Ubuntu through Launchpad, most of the localization. Then at some point KDE switched to something called Plasma. I don't know if I am pronouncing it right because at that point I stopped using it and switched to GNOME. And ever since then I have been using GNOME and contributing to dynamic lives, localizing it. And since 2016 I have been contributing to LibreOffice. Now the customized dialogue, you can open the customized dialogue through tools and customized menu. There are several tabs in the dialogue, toolbars, menus, context menus, keyboard and events. It allows you to customize different aspects of LibreOffice based on your needs. In the past there were many ways to customize LibreOffice in this dialogue. It could be called feature-complete but it was not very useful. There were accessibility issues, it wasn't intuitive and straightforward and there was no way to search for what you were looking for and there were also some bugs. Let me show you what it looked like in the past. You see it provided everything you need to configure and customize LibreOffice but it was a little outdated. For example, you can't find what you are looking for if you want to add something to a toolbar, a new button. You click the add button, a new dialogue opens and you have to go through all of them to find what you are looking for. The design team suggested that it needed some modernization to make it more usable, fully accessible, intuitive and eliminate some underlying bugs. Let me tell you about the process, how we went through modernizing this. The initial proposal was by Haiko from the design team, it was beautiful I think. I thought it is beautiful and I should make this happen when I saw the design. It looked good to me but everyone didn't agree on this especially the tree structure on the left was criticized because it would cause some accessibility issues and it also wouldn't fit into the GSOC timeline because it was complicated. So after some discussions and iterations by the design team and inputs from users we agreed on this design which is a little more conservative and a little look like the old one, old design. But we kept the good parts like the search feature and you will no longer have to click a button to add a button. Click a button, open another dialogue and try to find what you are looking for. Everything is on the same dialogue. You can easily find what you are looking for and easily add to toolbar or menu. Then I applied GSOC with this proposal and after three months of work and about 21 patches we could only modernize three tabs and it improved one of them. The keyboard tab got a search feature and menus, toolbars and context menu tabs were modernized. It wasn't complete at all. There were still some tabs not modernized and some missing features but time was up. So at the end of the GSOC this is what it looked like, the customized dialogue. It got the search feature. It allows you to search as you type. It filters the entries in the box on the left and the selected entry has the description. You can easily find what you are looking for and add to the toolbar or menu. But it wasn't complete as I said. So I continued my work after GSOC, tried to add some missing bits and eliminated some bugs, fixed some bugs. This is how it looks like now. We did some improvements after GSOC. It looks better now. Last time I tested it was accessible. I tested with Orca. Everything was, all accelerators were there and relations were set. This is how it looks like. But our work is not finished and we will continue by modernizing the last two tabs, Keyboard and Events tab. At the missing bits on the already modernized tabs. For example, menus, toolbars and context menu tab don't have an extra customized button to rename the selected toolbar or menu. And we will also try to fix current bugs and arising bugs in the future. I have encountered some hardships during this work. I think most important ones are these. The code base was tightly coupled and undocumented. Most of the code was on a huge file. It was very hard to read and there were some variables and class members sharing the same name in different classes in the same file. It was very hard. The first thing I did was separating that into smaller pieces and trying to document as the parts I understand. And it was hard to reach consensus on designs because there are many different perspectives. Both in the design team and the users. When it is in the design team, it is easier. But when users are involved, it gets harder. There is a dilemma here. If we don't interact with the users, we don't know what they need or what will they be happy with. And if we include them in the process, it gets very hard to reach a consensus. It is hard to assess the current situation because of similar reasons. And we need to keep the already happy users happy while making the changes. For example, in the dialogue, you had to open another dialogue and go through all of the items to find what you were looking for and click add to add the button. We changed it, brought it to the main dialogue and put a search feature. But a user complained about she could no longer see the description of the already added items. And we had to convince her this is a better approach. If you don't like what you see in the design or what you see on the current dialogue, you are free to report bugs. It is always welcome. Bugs reports are welcome. You can also send patches. I am looking forward to more patches from contributors. If you send a page, just add me as a reviewer on Garrett and I'll try to work with you. And before finishing, I think I would like to mention someone I think who deserves a mention. I would like to mention Mustafa Akgül who was called father of the internet in Turkey. And he was protector and gardener of the free software community in Turkey. He passed away recently and we hope we can continue what he started. Thank you all for listening and supporting LibreOffice. Any questions? Keep it out. So keep it sharp and no chance we can not remove it. We have to be very careful in this function that we implement for only a few uses because in the end we have to keep it alive over decades afterwards. My problem here. Yeah, thanks. Thanks for the input. I agree with you on that. That was the thing was there was a feature. The design team, at least one member of the design team thought was not useful and not logical. So it should be removed and the initial proposal was removing that and many people, many people objected said it shouldn't be removed because they were using it. So that was an example of hardships we encountered during the process. Thank you.


These decoys that we're gonna show you in this video we're gonna show you a few different kinds from the brand Final Approach but I wanted to preface this video by just letting everybody know that we will be working with Rogers and Final Approach partnering up with them and I'm really excited to bring that to you because I mean in my opinion I mean how long we've been shopping at Rogers Sporting Goods. A long time and always had a great experience with other products and um really like their customer service they do a great job with that um very friendly on the phone um every time I've had an issue they've responded really fast and got back to me um if I left a message and just have been great customer service and pretty much if I ordered anything to have to do with waterfowl that's who I end up ordering it through as Rogers and the fact that they've been around for a long time I mean longer than the online store has been there obviously um like Travis said great customer service and they're kind of just the big hub of waterfowl shopping one of the few that there is the big big names out there so we were approached by them I was needless to say I was pretty much speechless because I took that as a great compliment for a company like that to reach out to us and got to meet uh Stevie Rogers and Chandler Smith and of course you guys know if you don't know you will know that Josh Pick from Outdoor Limits works with them as well so anyways it was a great privilege and honor and I don't want to make this long and drawn out but I just want to say that we do we're going to work with them but the biggest thing I want to again say that always matters to me from the beginning of this channel when we first start getting anything that any company or anyone that worked with us and that is I promise I will always give you my genuine opinion I'm not gonna sugar coat nothing you buy it good for you if you don't want to buy it I mean you guys know I wear sick waders and people always kind of a lot of people give a hard time about that and then other people don't it's I'm not trying to make you buy anything I'm just giving you my honest opinion so same with this even though we work with Rogers sporting goods and final approach I will give I promise to always give my unbiased opinion that being said we did a meeting with Rogers sporting goods on the um what do you call it when you do it on your computer uh like a zoom like a zoom meeting we did a zoom meeting and I hadn't seen really anything in person so I didn't really know I hadn't made any decisions we didn't agree on anything well I end up working back east if you follow us on instagram or facebook you would see I kind of was traveling around and I actually got to go to the actual factory it's amazing it's huge it's like an amazon warehouse in my opinion but when I went there they showed me all the decoys and I will tell you this not all these decoys these are but not all the decoys that I'm gonna tell you about are on the website yet because they just haven't got here yet but when I seen them all in person and I'm talking from every single decoy that they're they came out with brand new I was honestly blown away I mean I called you got you right afterwards and was like dude these are legit honestly I that that sold me right then and there and so I was like hey I want to work with you guys like it's incredible and I appreciate that you even would think about to working with us so yeah I'm excited to see him I haven't seen him yeah so let's get to the unboxing sorry to get the little uh the little emotional uh honey dude so it was like like Christmas and what are we in in August middle of August so yeah Christmas in August yeah so he hasn't seen him yet at all he's seen some pictures but he has not seen these decoys what they look like so we're gonna do unboxing he's gonna come open he's gonna we're gonna zoom in on his face and see his expression now so let's do it and let's open a box up shoveler or widget first let's go with what we like the best the shovelers we're in California California man so here they are here's the box this should be the state bird I know it should be should be on the flag this is new this year almost all of the fa stuff is EDA which is like you know um there's other brands out there that have got that soft pliable filter so go ahead open right up man see what you think I've seen them already so when they when they get the spots and what's cool about this it comes in a six pack of drakes because I mean really don't have a hand no hints so straight drakes you get that color is not popping your spread we all know what shovelers like they like to get in the water so first impression I like the the color scheme they did a really nice job on that size is I say these sizes are like spot on for what it probably a shovel would right about right on huh they're not hard they're they're not I wouldn't say they're like super soft like some other decoys I felt but they're not that hard hard like yeah like that rigid hard plastic no huh and they got some flex to them looks like we got three three positions here for uh different attachment points which is nice this is a upright and this yeah there's two head position on these so you kind of got the dabbler feeder and you got the upright head no I think they look they look really nice this is probably this is the best looking most like what I say authentic or realistic uh paint job paint scheme and uh matching up that I've seen it's not overly bright but it's what a nice you know plume doubt drake shoveler will look like uh late late December early January so all their decoys have been carved by major top championship carvers I like that that the black's not like a shiny black it's a nice matte finish and dude look at if you really look and you scratch on these colors like you can't really make it do anything yeah and it's got because of that I mean I don't virtually see this but it's got nice feather detail we also need to do if I there's some other brands that I've had their shovelers if you would grab tube and you would just sit there and do this together like that quick the brand new out of the box they'd be scratching and the paint would be coming off no you did a nice job because I mean the the colors you know I'm saying there's not like they're solid colors like they blend in these colors on the side right here where the side pockets are that blends good and and I'm taking his opinion because he's actually attacked the germs too well I don't know about that I mean I I mount burns but trust me so you know he pays attention to those details like he just said about the the wing being in the pocket and all that stuff yeah I know it shows like the side pocket I mean what do you do I mean I like honest no I really like they're probably the best these are the best looking shovelers that I've seen okay to be honest with you now mind you I'm curious to see how this really works out because this does have three attachment points and I really like that and they're nice big holes because some decoys they make it it's hard to get in there you can't get in and out I know you I got my life and trying to like yeah make the hole a little bit bigger they made these plain nice or nice and big get in and out I'm pressed I like them a lot and again guys you know we rerun with the joke everybody says oh we're spoony killers and all that stuff that's it's kind of a joke that we run with if you haven't been around long enough but um and we do shoot showers yeah um but I don't target showers yeah but if it's a nice pretty drake yeah it's hard to resist temptation you know so to throw these in your spread even if you have a spread of like you know a bunch of gaol is a bunch of pentel a bunch of green wings it just brings good pop but why it sticks out yeah I know I mean I think that's going to really stand out nice you know I'm saying almost like a good hole spray yeah the white will show up oh for sure from a distance here we go now the witching traps is we're big time witching fanatics so now we'll say this and this might get edited out but I have a thing with witching decoys where I don't put them in my spread because I have that's right I have this like I don't know what it is so maybe these right I'm not like that these right mate mate they may be they'll be the one because I shut away from witching decoys okay this comes with four drakes two hands it's two drake whistlers and then two drake I think feeders and then two hen upright oh we can show them yeah so that's what it comes with right there I guess and let me see the carver trust real quick it said it on here yeah it's right here Tom Christie so it says live feather detail provided by six time world champion carver Tom Christie oh okay the same guy that did the shutters did the same carver yeah and I'll put some more other other positions that's the same one I think say whatever you think it's fine so my first impression look at this bird to me it's it's a little dark on this one right here just from what I've seen of real of live witches this is a little dark there's another company that that I that I've seen some and I was looking at them but they were orange yeah they're not witching or not orange I like the head a lot this really stands out strong I would just say that a little dark through here but they look good I mean they've got nice feather detail on them you guys can see that great looking heads really nice now see this right here and you can see to me I can tell a slight difference maybe and it can just be the the the lot this one looks a little bit wider I'm bad too though that can't see up close but you can tell this one right and it maybe it's just me this to me this one looks a little bit lighter and ties me already with me all day long but you can see like on the back how they on these feathers right here how they trace the outline of them a little bit more I like that this one's not as strong but that's just you know as a bird to me looking at that no but like yeah but like Titus said I mean I do mount birds and so I'm always like looking at it yeah I'm a nitpicker but um I'd really like the uh whistler this looks great I like the the whole shape of it the size it's not too big and it's not too small it's my in my opinion it is a little larger I feel like well see I think what maybe it looks like and I'm talking about the head everything the head is this head is a good size head it's like a stud bird but I really this this is a good looking bird I love that right there I like that the open mouth I think I do too I think that's really sweet you know I don't know like again decoys are for hunters like yeah but people you can kill them over what decoys that are painted black but the point is but I like the art of stuff it is not exactly it is nice looking at your specimen I really like my decoys you know I mean yeah I mean the birds do they care as much I like taxidermy I like wild um you know wildfowl art um I like looking at carvings you know it's amazing what these guys can do with with just you know wood and some tools you know how they can carve but I really this is cool I mean this is something that would like put it on the wall almost I would no for real I mean I was I knew you would like these dudes when he handed me this after the final coach dill and I was like dude those are bad the bundles are the in my opinion as far as decoys I like that it's the best I've seen I like that that's in my pain that's just my opinion yeah that's nice it's like a decorative I guess I should have showed you the last one's a little bit better see if that focuses on I do like the the you know you can see I can squeeze that thing yeah it's not rigid yeah it's not gonna tear up the paint's gonna stick on really nice yeah so yeah and that's I like the whistlers there's two feet I mean nobody likes hands right right and they look good this is a good looking hand yeah yeah and and they did make it a little bit smaller than the Drake yeah no compliments to Drake nicely I love this one dude that these are good I love Wige I mean we love and I'm excited to hunt over these yeah I want to see how they work out you know like I said I have a phobia of a Wige and decoys I forgot that I forgot about that I have a phobia yeah and check this out these old these move right here and it's not like rigid so you're not a lot of times you get these cracking along in here I don't think these are really going to do that because this this flex is really nice yeah you know I'm saying hey dude it's worth yeah I mean there is other companies that make it you know I'm saying like a bunch or whatever and over time you know that's that's a lot of times where you get cracking in your and your decoys is right here along the kill and leaking and you know I don't think that this looks like it's a really a nice kill I feel as though these are can stand their own with the top quality decoys on market I don't have to give it five years of time you know I can I can know right now it's already EVA so I know it's gonna hold up I mean paint does what paint does over time yeah in all reality does it seem like our water is really harsh here I'm it must be it does seem like it I don't know I think our water is harsh keep a close eye there'll be another video the week after this one and we'll go over some other decoys that I'm really excited to show you we might have two more videos because there's a lot more different for final approach there's a lot more different birds to show it's not just like one more it's a couple more so really yeah so stay tuned for that really excited to show you also the rigging system and all that I'm telling you guys I'm so excited for this year and put this stuff to work because it's super good quality I was very very impressed like I said I wouldn't have just jumped on anything when I'm on the camera talking to you guys I want to say whatever I'm saying I want it to be the truth I don't want to just lie because someone gave me something I won't do yeah so that's my promise to you guys thanks for watching guys go check them out on their site you can go to fabrand.com or you can get these also on rogersportinggoods.com so go check it out if you guys need some new vision or some shovels for the season go check them out we'll see you guys on the next one


TFNN headline news update Good afternoon everybody I'm Tommy O'Brien company live from TFNN headquarters in St. Petersburg, Florida 2 p.m. Eastern time on Monday two hours left to go in the trading day We got a pretty calm market out there with markets right around flat territory S&Ps right now negative by five points trading at 2975 Dow Jones positive by 17 points trading 26,000 814 Nasdaq leading the way down negative 32 points at 8,070 we get some action in gold off three dollars and fifty cents at 1512 oil up a buck 44 at 5,797 and notes and bonds we have a little bit of higher yield and lower price the 10-year negative 15 ticks 130 29 the 30-year negative a point in 13 ticks 16303 and the dollar with some weakness at one excuse me negative 160 ticks at 97 765 we'll start it off. Let's jump over to the charts We're actually going to start it off with a chart of the yield of that 10-year So we're sitting 1.613 percent putting this on Conversion as comparing the variety of rates. Here's your 10-year when you start to look at the curve Two-year 1.565 Ten-year 1.613 So a far cry from the inversion that we saw a while back jumping back to the indices. We'll start off with the Dow 26,000 824 we had been at a low of about 26,773 earlier in the session NASDAQ 100 trading right near those lows 78 18 We were down there at only about 10 points below that level at about 130 and also at 12 30 this afternoon S&P 500 trading at 29 75 made it as low as 29 70 early this morning. We're up at about 29 92 So you're about 17 points off that intraday high Crude oil peaked above $58 on a couple occasions at 11 30 and 12 30 excuse me at 11 30 and close to 130 Crude trading 57 90 There's your gold contract trading lower from 9 a.m Until a low at about 10 45 of 1505 currently trading 15 11 and the euro u.s. Dollar during 110 55 In terms of other stocks you have out there moving chipotle getting an upgrade up 1.37 percent But they're about 10 dollars off the high that they had earlier this morning made it up to 1 excuse me made it up to 857 90 inch potley currently sitting 847 and 80 and t with a new activist investor Paul singer Elliott management spikes to 39 94 on the 3.2 billion dollar position that was revealed in a letter to shareholders But nonetheless backing off a bit only up about 2.7 percent now for the day Stay tuned folks Dave white coming up with the power trading hour live 2 to 3 tom o brian live at 3 o'clock. Have a great monday


Hello, everyone. Welcome to JSA TV and JSA Podcasts, where we are covering the latest stories, trends, and innovations with leaders like Celine from the digital infrastructure industry. I'm Candice Sipos with JSA, and I'm very excited to introduce you all to Celine Osalski. She is a Chief Sales and Marketing Officer with Yellow. We're happy to have you here, Celine. Thank you. Thank you for joining us on JSA TV. Yes, thanks. Thanks for receiving me here. Yeah, absolutely. All right. So we'll go ahead and jump right in. Since this is your first time on JSA TV, we thought it would be good for you to give our audience a little background on Yellow. So if you all enable connectivity in over 120 urban areas and 3,000 municipalities, so can you start by just sharing a little bit about what your infrastructure to support, that much demand and that much reach really looks like? Yes, indeed. Well, Yellow is a telco infrastructure operator, a French telco infrastructure operator that designs, deploys, and operates internally its own infrastructure. We have been created in 2016 by French entrepreneurs, and we have a very important acceleration. We have a fundraising in 2020 that allows us to deploy over three years more than 30,000 kilometers of metropolitan fiber and more than 11,000 kilometers of long old fibers. This means that today we have the largest wholesale dedicated network to B2B activity. We provide the carriers, the French and international carriers in France with backbone and access services infrastructure, and this means that we offer them wavelengths, but also dark fiber from metropolitan and long old, but also access with DIA. Excellent, perfect. Well, thank you so much for that intro. You all have been around since 2016, but you got that fundraising around in 2020. So that it really accelerated the business and since then it's just been upward trajectory, right? Lots of growth.  So could you talk a little bit about their expectations and how you all support them? Well, they come to us. Well, we have more than 13 international carriers partners and more than several hundreds of French carriers also, and they really come to us because they want to rely on us. They are really looking for trust, for trust, and they want to rely on a partnership on which they can outsource really the infrastructure activity and build their own business on top of our infrastructure. That's really their expectations. And here in capacity, we have the opportunity to exchange with them. That's a real amazing opportunity for us, but also to draw the future and see how we can, well, serve them for the future. Excellent. Thank you so much. And so we'll just go ahead and look right in some next year already. We're very forward facing in this industry, I feel like. So what do you see on the horizon for your team and just the industry in general, any trends you want to talk about? Well, on our specific French industry, which is not, for example, the global one, we are looking for really premium service. I mean, in France, we have a lot of office and a lot of fiber services, but these infrastructures are not always premium and our partners are really looking for very qualitative service. They are looking also for coverage. We're covering today, 80% of the large and medium companies in France. So that's really interesting for them. And they're also facing the evolution of copper to fiber and the ending of copper. And that's really a very large, well, take for them for 2024. Excellent. Well, lots of lots of work has already been done. Lots more work to do in that transition to fiber, right? So that's very exciting for yellow being a part of that trend. So I think that's that's unfortunately all we have time for today, but we'd love to chat further. I'm sure we'll have yellow back on JSA TV. So thank you so much for joining us. Thank you for your attention. And thank you for this challenge. Oh, absolutely. And thank you to our viewers for hanging out with us here on JSA TV. We will be back in a few minutes and also here all morning tomorrow. Happy networking. Thank you. Thank you.


Everyone will come back to countersides, so last week we did get any update from the game. So this week I hope that they will be doubling the update if you know what I mean Anyway, the update tomorrow of December 15 is going to be from 7 a.m. to 9 a.m 3 hours of the update. So let's go straight to our maintenance and compensation. Quartz is 500, Eternum is 5,000 as you can see here. Then new content will be proceeding. So first is going to be Operation Event Episode Old Fear Unlocked and Next is number two. We're gonna be we're gonna be getting Operation New Challenge. So Chloe's Info Search Start. So this is just I think a rerun of the event from Chloe. Number three is System Optimization Fusion Course can be obtained. From Operator Dismissal, I'm wondering what at what rarity is this going to start. Is this going to start from the highest one or will this be available in probably the second highest or even the lowest one. So we will have to see what Fusion Course will be getting from different tiers. Okay, from number four is System Optimization again. So delete Team Collection Rewards and add employee level up process rewards. So the Team Collection, I know that there are Quartz there. I'm not sure what the rewards are going for. I'm going to be for this one. So number five is System Optimization again. So added voice actors into info page of employees and operators. Number six is going to be Operation Optimized Stories of Mainstream Episode 1-2 and added Korean dubbing as well. Okay, number seven is Attendance. Company Reinforcement Punch-In Start. So another Punch-In event and here is where it gets juicy. Next is we have a skin or skins. So skin, children's day skins released. Eddifisher, Liumi, Sylvia, Lena Cooper and also Jane Doe. But I'm actually looking forward to Sylvia, Lena Cooper's skin for the children's day skin. Number nine is Recruit New Normal Recruitments. So another new unit for us guys this December. So hopefully we have we have more for December, especially an Awakened Unit at the end of this month. But this one is going to be your Machine Collector and the Machine Collector guys love her skin by the way. But again, she's going to be for PVP mostly and she's going to be providing buffs. And if you're not focused in PVP, she's not going to be, you know, good for you. So for those who are actively participating in PVP, you will love her, especially if you plan to build a team that is anti-mech. Okay, number 10 is your Recruit Classified Recruitment. So there's a rerun of ultra-regressive COUN and Ace of Wings. Please, COUN probability up. So if you haven't gotten them, guys, now is the chance that you can get them for this event. Number 11 is Recruit Operator Recruitment. So Sigma and Kim Hanna probability up. I'm going to take a look at Kim Hanna. If I don't I'm planning to get to summon for Machine Collector. If I do have extra, I'm going to pull for Kim Hanna. Hopefully, hopefully. Number 12, another banner reruns with Edel, Meitner and Regina are going to have their own banner. So for those who haven't had them, they're actually crucial in Shadow Palace. So you might as well, guys, pull for this banner rather than the Machine Collector if you're not into PVP. Okay, number 13 is going to be the Shop Add Set Tuning Binary Special Package, Eternium Special Package, and Lifetime Contract Special Package. Number 14 is Added Special Recruitment Package, Volume 1, 2, 3, Classified Recruitment, 5 plus 1 Special Package, and Danger Close New Seasons Starts. Okay, so and other fixes or improved localized quality fix the issue that you mean as unit data is not shown in the reward when you win in supply operation. Fix the issue also that the total score consortium co-op maybe exceed the score limit and notes maintenance compensation will be sent by email, blah, blah, blah. These are just the rest of the notes. Okay, so let's go over the current banners that we have, guys, so that you may know on which to do or which to summon tonight if you're interested in summoning. So I think the only one that is going to be due to be replaced tomorrow is going to be Maria Antonov, she's usually replaced in 10 hours. The rest, even this one, the special recruitment is going to be the 200 days special talent recruitment, is going to be lasting for another seven days. Overflow as well, another 10, no, overflow is actually expiring as well within the next 10 hours. So please do finish your summons for overflow because I'm not sure when his rerun is going to be coming back. And what else? We also have for evolved one, seven days left for him and operator recruitment, 10 hours as well for Monica. So if you guys want to summon for Monica, and if you have, you know, if you have employment contracts left, be my guest, you still have time up until tonight. Okay, guys, so that is it so far for the update tomorrow. So I'll see you guys tomorrow. We'll be doing a summon session for the machine collector and hopefully I could get her in the first few pulls. I don't have that much in terms of in terms of employment contract and currency, but hopefully I'm banking on I could get her as early as possible. We guys, so for those who have stopped this far, thank you very much. And please consider subscribing because this helps my channel a lot. And also guys, don't forget to click that bell icon to that you don't miss any other side videos that I make. And guys, I didn't disappear from counter side. I'm still playing counter side. So again, I'm back and hope to see you guys around and hope to see you guys tomorrow.  This is the warden and I'm out of here.


Moving forward, I will be talking about this new and next speaker, the keynote session on how marketing and communication channels have evolved. It's become new in this age during the COVID times and what lies ahead. Ladies and gentlemen, please join me in welcoming Mr. Karthik Singhal, founder of O2 Cure or Zero2 Cure. A very warm welcome to you. Well, to start with, I'll jump into because I have only 20 minutes. So, well, we all know coronavirus is by far one of the biggest challenges that our generation has faced and its impacts are going to last for years. And with the pandemic hitting the economy in a way that the implications are going to go beyond the 2008 recession, I would say. And it's very critical to understand the way of communication and use of data in this generation in order to market the brand and the company. So, yes, I am Karthik Singhal, director with Zico Aircon Limited and founder of O2 Cure, which is a bespoke air purification solution provider. And I'm here to give my views on the importance of data communication, especially during the COVID era. So, going forward, we all know that the pandemic situation has put a tremendous pressure on enterprises for sustaining the trust of the consumers specifically. The changing consumer behavior is contributing enormously to build this pressure. And there is a shift in management focus towards, well, survival over the growth. And we all know this whole year and the years to come is all about survival and, well, not about growth. Now, we have seen a shift in the behavior of the consumer. People do not like going to the retail market. So, definitely not expecting the same for about a year to come that people would not like to go to the market. They would be at home and would want to order things. Well, that is a major shift which we need to recognize. And, well, industries such as aviation, hospitality, travel, oil and gas, restaurants and retail sectors have been hit badly. And we all know that it will be a V-shape recovery, to be honest. But how much time it is going to take? And in the V-shape recovery, well, the industry that is at the bottom of the V, how are they going to recover? And what are these strategies that they should adapt to in order to market their brand to give a sense of security? Now, what I feel is there are four to five points that need to be addressed by the brand and the marketing teams in the COVID era, the first being anticipating the consumer needs. Now, we all know that we all have been at home for about more than six to eight months and still a lot of people are at home. The consumer needs have changed. So, it is very important to recognize if your brand or the product that you do falls under the category of essential needs and how we can correlate this so that it becomes the need of the person sitting at home and just googling and going through the phones and ordering stuff. So, such an example for this is a service provided by Amazon which is called Audible, which provides free streaming of stories to parents and children. Like we all know children and the schools are shut, so children are at home and it's getting very difficult for parents to entertain them as well as the children. So, this I feel the service provided by Amazon is a good way of branding a sense of security that it provides to a sense of belief and safety that it provides to the parents. So, that is a good way of addressing. So, this is one point. Second, I would say is the use of technology. Yes, it is a big factor in today's world, the use of technology. It is important to address individuals than masses. Everyone today is ordering online. We are gathering data, we are gathering data through technology and if we get the right data and the technology, we know the buying habits of the consumer, we know what all the consumer is interested in and if we actually gather all that data and put it in the right way, we will be able to achieve independent individual goals and we can use that data in giving a personalized you know brand promotion benefit which a person can relate to. So, that I feel is a big thing and the use of technology has been on the digital platform. So, again, I would take an example of Amazon or the online platforms. Cash on delivery has been removed. So, people are using the digital platform as a part of Digital India as well to make payments in a way that they feel secure. So, that is I would say the second point here which needs to be addressed. That is another way a brand can market itself. Third would be, well, yes, there is a big shift. So, being present in the digital world, there is a big shift from the conventional way of marketing to digital way of marketing and this is very important to be present in the digital world as people have started watching entertainment series on OTT platforms. So, with lesser number of viewers on TV, with the lesser number of people actually going to your cinemas and offering to go to cinemas, it is better to be present online and use the ad spend that they have for physical marketing to, I would say, a digital marketing platform which is more cost-effective. So, companies like McDonald's have stopped using their dine-in and promoting their dine-in but they are promoting more of takeaways and more concentrating on the quality. So, yes, a lot of big conglomerates have shifted there or reduced their ad spends which were pretty expensive earlier on and shifted to or tweaked it to a digital platform. So, that I feel is where it is very important to be present in the digital world because everyone today is using their mobile phones in the digital era and not actually going to the retail store to understand products and markets better. Fourth and the most important thing that I believe for a brand in terms of marketing would be to bring the image of a warm and caring brand. A person staying at home for six months is mentally sick in a way. They are not really entertained. They are not meeting new people. So, it is very care to the end consumer how we can relate to that and pretty examples are, if you look at Amul, Amul coming back with the same ad that they had about 15 years back with the little girl. That is a way of security and a revival of the brand in the mind of the people that we still hear with you like we were 15 years back. Second is, I would say Zomato. Zomato is giving push notifications to customers for safety of their food by sanitization of the delivery guys and keeping updated on the COVID era and the problems. Then I would say another is Lin Long of official updates. Now, these are ways to push or pull your customers towards your platform and that is where I feel to the customer. Some of you have a sense of security and a sense of awareness that this is the right platform which will give me the right content and that brand needs sitting at home. So, whatever it is broadcasted, whatever it is in terms of advertisement is given on this platform. I feel that that is something I can believe in. That is the trust that brands need to build in the consumer again. Otherwise, like Amit said in the last panel discussion, if we don't change our way of marketing and advertising, well we might just wipe out from this whole situation or some brands do. Fifth I would say is and the last and the most important for Indian brands would be aligning with the government strategies. Well, we all know government has made it clear about making in India and at Manilvar Bharat and I like the way Micromax has come back. If you look at the CEO of Micromax in the video that he has released, he is trying to connect with the Indians. He has tried to connect with people out there that yes, we are an Indian brand and we were replaced by different Chinese brands but now that the government has supported the agenda of make in India and at Manilvar Bharat, we will be back with you serving you for our country in our country and everything will be made in India. So those are some steps that can be taken if you are a manufacturer which makes products in India. It is definitely going to be survival of the fittest in the next one year. I would say the brands are spending time building end to end personalized digital strategies which are going to be a huge let's say live event strategies. I would say the most important four points here would be to understand, anticipate and go above and beyond fulfilling customer needs. The needs that he has right now, well the brands are really going to flourish. Second would be leverage the right technology in order to stay ahead of the challenge. We can spend loads and loads of money on technology in terms of digital marketing but we have to select the right would be, well yes we have to be agile and wise with our marketing and advertising spend. Fourth would be focus on helping customers and consumers behavior has shared solution. They want care. They want if there is a replacement of a product, things that you know get into a customer's mind and once they are with the brand, they will be with the brand forever. Give a view on how I use these data metrics and data you know the importance of it. So the parent company is eco aircon limited. We are manufacturers of central air conditioners and air purification systems in India. It's totally a research driven company providing different bespoke air purification solutions. Now what I did was I was basically in US studying on the virology and virus labs and everything and we were going to deep into a study of COVID and SARS-CoV-2. I would say severe acute respiratory syndrome. Colleges which was already proven a patented technology bias which was already proven for COVID sorry not COVID but SARS-CoV-1 outbreak in 2003. We are very confident that this technology virus out SARS-CoV-2 which is causing the coating our products with ICMR and with the US government can mutate sorry how we can kill the mutated version of virus but a 99.9% reduction from air as well as surfaces within three feet or is now well marketing something that is not allowed to market even market it was very difficult for us. So we started a two years back which was providing which was into providing residential solutions and commercial air purification solutions people with different different problems people going through swanks. Now again like I said it was very difficult for us to mark as COVID or SARS-CoV-2. We made a strategy wherein our campaigns were cooperates we targeted multinationals we targeted the industries which are at the bottom of the first in fact the this was started in November the hashtag installations in India the recent one being one of the most you know affected industries which is hospitality and we placed about our air condition sorry air purification COVID neutralizing units in all ITC hotels making them a cross-contamination free zone and that is how ITC can market now that you know our hotel has yes you need masks you need sanitizers for sure but you also need a COVID neutralizer because you don't know if a person next to you sneezes even with a mask even with your sanitizer you can get that effect. So that is how we took this as a stand that we will yes mark help our customers marketed so for example our customer today is Google all over the world now Google so we are helping them get their people back to work we are helping HCL we are helping IBM we are helping PBRs we were helping Inox people get back to their experience what they are really missing then some of our other customers from different industries that we have which are majorly majorly affected we are again getting India back to work getting helping them get back to work recently what we did was we partnered with a with a celebrity Mr. Sunil Shetty for our again air purification products but our agenda was only education because we know that this is a very delicate market right now people can believe in whatever people see so initially in COVID days I realized that people are going ahead with sanitization of products buying UV sterilization cells for their houses well yes it's a good way of sterilizing your products but is it the best way or are you buying the best product you know every UV has a certain intensity I can give you the same product for about a thousand rupees with with the minimum intensity but that will do nothing to your COVID or your SARS-CoV-2 so that is where I think there is a major lack of awareness and you know education to the end consumer which is exploited by certain companies I would say also while getting into this residential air purification brand I got to know that the companies which are manufacturing home appliances are actually marketing their air purifiers as you know Siri enabled or Wi-Fi enabled and these features and people are you know going bonkers over it I'm going and buying it because of the aesthetic look but that's where the education and the information lies that you know it's very important to buy a product for what you're buying the product for like I'm buying an air purifier for purifying yeah I'm not buying it for you know for my lifestyle for for the look of it or for the features it provides so that is where I feel there was a big lack of awareness and the second campaign that we ran or we're apparently running is about education and only education we have free consultation that we provide to people which is a part of in a way branding only then the third thing that we did was we've we recognize that there is a big I would say people rely more on recommendations coming from the experts so on our panel we we in panel micro biologists we in panel the AIMS doctors we in panel the IIT professors we in panel who's and who's of India so that we can get that push and recommendations because they have actually tested and verify the technology so now then when people started looking at you know testimonials of these doctors and institutes that's where the credibility added so this was the third campaign that we ran our recommendations fourthly I would want to mention is that after looking at all the points that I mentioned about branding your product and your you know brand in this era it is very important to look at the law aspect of it before mentioning anything on any advertisement it is very important to take a guidance from your law experts as you know it could go either ways positive or negative also it is very important to highlight the the fake products available in the market as it's like I said it's a very delicate market right now people believe in whatever they see that's why I had to have a celebrity on board because they believe in more what you know the celebrities say even if it's true or false that is up to the consumer to decide but well I would say that has been my journey and that is how I have used data analytics and data matrix in order to brand in order to use this COVID era to market the product in the right segment using the handful of money that I have currently and making a big impact on my people and citizens of India so like I said we've done more than 10,000 installations getting 10,000 people back to work helping and growing the economy badly so yes so that is about it from my side thank you so much for hearing me out and thank you so much for attending the session it was it was a pleasure presenting it thank you so much Mr. Singh it was a pleasure having you here and sharing your insights thank you for your time thank you so much


presented a challenge to man. Many secrets remain locked in space, secrets that have puzzled men for centuries. The search for knowledge about space is underway. Hundreds of scientific rockets and satellites have been launched. As the information is collected from space, it is made available to people all over the world. Already startling and practical advances in many scientific fields have resulted from scientific instruments in the rockets and satellites. Now, man himself is to follow these mechanical devices. Cape Canary, Florida, May 5, 1961. U.S. Mercury astronaut Alan B. Shepherd enters his spacecraft. Very shortly, he will be on his way into space. As the hatch goes on, two big questions come to your mind. Is the vehicle ready? Are you ready? Before the flight, Shepherd had this to say. I think the one thing that strikes me as I look back on the training program is that I have really developed a feeling of confidence, a confidence in the people with whom I work, a confidence in the systems with which I am dealing and will have to deal in flight, and of course, a confidence in myself.  A feeling of confidence. It began to grow from the day you and your six fellow astronauts were selected from hundreds of volunteers, confidence in the people of Project Mercury, the spacecraft and the launch vehicle, and confidence in yourself. You were involved in the design of the Mercury system almost from the beginning, contributed ideas and modifications. You worked with the engineers, came to know the components and systems like you know your own car, and you followed the tests, test after test after test to make sure the design did what it was supposed to do. While research and development was underway, you went through almost two years of training. You flew mission after mission in a trainer just like the craft you're sitting in today, became completely familiar with every control and instrument. An academic program informed you and the other pilots on astronautics, space mechanics, and space flight. Kept you briefed on all new developments in the project. Zero gravity flights in aircraft accredited you with the condition of weightlessness you would encounter in flight. You got in a lot of centrifuge time too. Today's flight won't submit you to any G-forces you haven't experienced before. The program simulated every possible situation. You know you're ready to react almost automatically. You practice controlling the craft attitude by manual control of pitch, roll, and yaw jets. That will be part of your mission today. And you're confident that you can do it. You piled up plenty of experience into three-dimensional rotation. You know that even if tumbling situations occur after separation, you can bring the craft under control with your manual control system. There were continuing flights in high-performance aircraft. They were important to you too. You're an experienced test pilot, flying as your business in any type of craft. You remember extensive training in escape and survival techniques. There is always this slight chance the spacecraft may land outside the pre-planned area. As you sit in the spacecraft, waiting for launch, you know your training has covered every conceivable eventuality, every emergency, no matter how unlikely. Jack Mercury got underway. Production of Redstone launch vehicles began at the Marshall Space Flight Center. Careful, individual production of vehicles earmarked for Mercury from the day the first bolt came into the plant. The Redstone was available, and with modifications it would do the job. At the McDonnell Aircraft Company plant at St. Louis, just three months after project inception, prototype spacecraft production was begun. A few short months later, production spacecraft were being completed. Your trips to the production points were important. You became thoroughly familiar with the Mercury systems. The closer you got to the system, the more confident you became. You followed the flight test program closely. Components, then systems, then prototypes, then production craft, a pyramid of testing, a pyramid of tests that would lead to manned flight. You knew that data and know-how was being gathered to reduce the risk element. Three forces were exercised. Procedures were developed to locate the craft and retrieve it. It became obvious that the craft would not be in the water very long after landing. A chimpanzee named Ham, and two monkeys successfully flown in the spacecraft indicated the feasibility of manned flight. This was behind, and you knew everything humanly possible had been done to minimize risk to you and to the other astronauts. It was time now for manned ballistic flight, Mercury Redstone 3, at Cape Canaro Launch Pad 5. Preparations for the MR3 flight began weeks before launch day. You went out and watched the Redstone slowly, carefully raised into place on the launch pad. You knew that you might be the pilot. For about 10 days prior to meeting with the spacecraft, the Redstone underwent exhaustive tests, inspections, and simulated launch operations. This vital part of the mission, the launch vehicle, must be as near-perfect as man can make it before the spacecraft is installed. You and your fellow astronauts followed the test program closely. As being checked, the spacecraft underwent test procedures at Hangar-S several miles from the launch pad. Test the electrical systems, the mechanical systems, communications, instrumentation, the sequential system. Verify flight readiness. You participated in many of the tests and checkouts yourself. You had worked closely with the vehicle for many months. If possible, you got even closer to it during the days just before launch. You worked with the Mercury engineers and technicians as they prepared the craft. The feeling of confidence in the mission became even stronger. Your fellow astronauts worked with the same team effort that it prevailed over the two years of getting ready. You couldn't be everywhere at once, but they could cover for you. And as you sit in the spacecraft, you know everything is as ready as it can possibly be. They covered the control center, the blockhouse, the launch vehicle, the tracking stations. They kept a finger on the pulse of the operation. The spacecraft was checked out in a pressure chamber capable of 120,000-foot altitudes to test the environmental control system. And then, you were added to the system. You made sure that your pressure suit and the life support system were working properly. You knew that you weren't just going for the ride. You would be required to gather information, make practical contributions, make sure you collected usable data. You remember the final days in Hanger S, the retro rocket package being installed. And you know the care, the attention to every detail that went into the final servicing. The escape tower with its solid propellant rocket. The system which will pull the spacecraft safely clear of the launch vehicle before a catastrophic failure, either on the pad before launch, during the launch, or while the vehicle is in powered flight. It's a reassuring thought as you go through your pre-launch countdown. When each spacecraft system has been thoroughly checked out, a complete simulated launch and flight operation was run to make certain all the systems worked together, as well as individually. And then, the Mercury spacecraft was moved to the launch pad to be mated with its launch vehicle. At the pad, the spacecraft was raised to position on top of the vehicle. Now you knew that the final round of testing was at hand. This flight will provide added qualification for the spacecraft and its systems in space, and train a pilot for later, atlas-boosted orbital flights. After mating, the testing began to make certain the launch vehicle, spacecraft, and blockhouse work together properly. The launch countdown was checked step by step, and the complete MR-3 system was verified to confirm flight readiness. Complete flight missions from lift-off through landing, both for normal and for emergency cases were flown electronically. The spacecraft was heavily instrumented to provide pertinent data during the flight. Throughout this period, all the elements of the mission made their preparations. Recovery forces, tracking stations, the Mercury Control Center rehearsed the mission again and again. You and your fellow astronauts rehearsed your parts, went through the procedures over and over. Three days before launch, a go-no-go review board evaluated the flight readiness of all the mission elements. Spacecraft, launch vehicle, pilots, tracking stations, recovery forces, everything. The decision? Go. The recovery forces were dispatched and on their way to their stations downrange. May 1, 1961. Less than two-and-a-half years from project Mercury initiation. Countdown for a manned flight was in progress. That's a day that you will never forget.  This procedure helps reduce personnel fatigue. Hydrogen peroxide fueling. This is used in the spacecraft attitude control system. The first day's countdown was completed with this operation. Very early in the morning, May 2, the final countdown is underway. Liquid oxygen for the launch vehicle. Before this operation, a meeting had been held to review the weather situation. The weather was marginal, but the decision? Go. At the Mercury Control Center, every detail of the countdown and status of all other elements, the recovery forces in the tracking stations was carefully monitored. The Mercury Operations Director manages the entire flight from the center. Systems checks were completed in the spacecraft. Launch vehicle checks were also completed. The recovery forces were on station in a line along the flight path, ready to retrieve the craft, even if there should be an undershoot or an overshoot. You remember the final physical at Hanger S. The feeling that now, at last, the time was almost at hand. And you remember the feeling of confidence that you had. Confidence that all systems were ready and that you were ready too. Before leaving the Hanger for the launch pad, you had sensor leads attached to your body. These leads would provide telemeter data on your body functions and reactions during the flight. Mercury flights are designed to provide comprehensive information about man during space flight. Information that can be used by people all over the world in their own research projects. And then, it happened. You remember the let down feeling you got when the Spockbox gave the word. Test number 108, MR3, was scrubbed because of weather. A let down feeling, yes, but it was reassuring to know that the mission would not go unless everything was right. Then it was Friday, May 5th, three days later and the countdown was proceeding again. You remember the feeling you had that this was the day. There'd be no scrub today. The mission would go. You remember the ride to the pad in the transport van. You had rehearsed the procedure before, taken the ride to the pad and climbed into the spacecraft. But this time, you knew it was the real thing. Those the system is as ready as human effort can make in the Mercury Control Center and the Blockhouse monitor Shepherd's physiological status during the countdown. Astronaut Gordon Cooper, assigned to the Blockhouse during the launch operation, stays in direct voice contact with Shepherd. He is pulled back. The emergency vehicle known as the cherry picker is raised into position. An armored car is located at the pad. It can operate in any terrain. At the viewing stands about two miles away, hundreds of press, radio, and television representatives stand by to witness the launch. A helicopter stands by to take a doctor anywhere he might be needed. Astronauts Carpenter and Chirac take off to make direct aerial observation of the early portion of your flight. An amphibious vehicle is standing by, ready to move out if necessary to make a close-in recovery. The recovery force helicopters are airborne. All elements of the mission have reported ready to the control center and the launch is go. Ballistic arc, peaking at about 115 mile altitude. The spacecraft landed 300 miles downrange. The complete flight took 16 minutes and gave Alan Shepherd about five minutes of weightlessness. After the spacecraft landed, Shepherd and the craft were on the Lake Champlain. Complete and detailed information on the flight and on Alan Shepherd was recorded from launch to recovery. Information to be made available to scientists and interested people the world over. Minutes after the flight, Shepherd received a well-done from the president on behalf of the people of the United States. A well-done accepted by Shepherd as a representative of all the people in Project Mercury. Project Mercury, another step in man's search for knowledge. Freedom 7, another step toward man in space.