So Here's what I just did. Here's what I just did This this is showing all categories which is showing all the pages, but if I go to just this one This is where it starts it starts with this opt-in page from the opt-in page They opt in to download a free PDF. We're giving away a free tip sheet, right? Targeting a local area Running Facebook ads getting them to download a free Offer right free PDF giving them some some great value All through video marketing running video ads through Facebook through Instagram And just and just building a custom audience building a local audience in that area, right? And and it starts with taking them to that landing page Once they opt in then they end up going to this thank-you page right here where it's him on video thanking thanking them for opting in Telling them to check their emails over the next few days and most importantly Getting them to schedule an appointment, right? So let me Let me show you this next page and not everything is up I'm just editing everything right now, and that's why I wanted to just kind of jump on with you guys to kind of show You what I'm doing, but um They opt into the landing page and then they come here right so simple simple thank-you page, right? Simple thank-you page got the bottom Copyright got the links going out to a social media got the phone number got these buttons going out to certain pages Simple simple simple, right? We'll have our Facebook pixel tracking everyone who lands on this page. So I'll install the pixel But this is simple 30-second video man just introducing himself saying thank you for opting in thank you for downloading your free, you know PDF Also telling them to check their emails over the next few days and then getting them to schedule an appointment so if you're out there Consulting coaching if you're out there in the client services business where In your business it takes someone it takes it takes getting someone on the phone If you're in that type of business, this is a simple funnel for you man a simple funnel for you to drive traffic to a landing page Again the landing page is not done yet. It's not even it's just the template, but let me kind of give you an example This is What I'll be working around and that's the cool thing about Cartra There's a link in the description. There's a 14-day trial You can definitely try it out profit with Cartra dot online, but with Cartra There's so many templates and these are all proven templates and all I got to do is come in here and edit Add some text replace this with my text Maybe put some of his told testimonials But this is already all Template out for me and then they come here They click the red button and then I got to edit this part But this is where they would opt in and download now and once they click on download now They're taken straight to this page right here where it's him on video again saying thank you and Getting them to schedule up an appointment click the yellow button To schedule free call they click on that it takes them straight to the calendar Where I got to update this calendar, but it'll take them straight here where they can book an appointment It's that it's that simple you guys and so when you can drive traffic to that landing page, right? And in it all comes down to your landing page you can drive traffic here You can definitely get people in your funnel You'll definitely get people schedule an appointments and for those that do not schedule an appointment because everyone that lands here is not going to schedule an appointment, right? That's why we have them on an email sequence. So that's why your email auto responder is so important so What I'm doing right now is I'm just putting together the pages and I am putting together the email auto Responder so here's what I wanted to also show you so it goes from it goes from the landing page To the thank you page to them scheduling a call and going straight to the calendar And then when they when they book a call from the actual calendar Then they're taken over here and this is the last page Where it's a thank you page, but now it's a thank you for scheduling pages So all we're doing man is is is branding himself and that's why video is so important you guys by the time someone sees his Facebook video ad in that in that video ad Targeting his local area. They're already getting indoctrinated because they keep seeing him He's bringing value. He we're running a new video every week we're building custom audiences and retargeting and Continually getting in front of people that are watching his stuff Not only is he getting people indoctrinated and getting them used to seeing him in the news feed And these are people that are in his backyard, right? So not only is he bringing value on the up on on the front end, which is that video ad But as they come through his funnel Right, they come to the think they come to the landing page And then they come to the thank you page where it's him on video and then this and then they end up Scheduling a call and they come to another thank you page. Thank you for scheduling They're seeing his face again, dude I'm telling you man after a few times of seeing a person on video You literally feel like you know them and especially if you're in the market Especially if you're that ideal customer or you're that ideal client, especially if they're really bringing value to you, right? You you start to like them. We start to feel like you know them You start to trust them because you're literally seeing their personalities their characteristics everything about them you're seeing it all on video and so That right there you guys is super super basic and super super powerful Now for those that don't schedule an appointment, right? So for those that do not hit the yellow button That's why the email auto responder is so important. And so that's what I'm gonna do real quick is show you in my communications This is where I set up the email Actually, you know what? Let me go back to my pages because this is what I also want to show you So now I'm gonna set up the email sequence. Okay, so for those that don't hit the yellow button They're gonna be in on our in our email sequence and the email sequence is the auto responder So those those are gonna be emails that go out every single well shit to tell you should we can set it However, you want we can set it daily. We can set it every other day We can send emails every three days however you want to set it up But when a person opts in for the first time Sending them an email every day for the next let's just say five days is a good a good rule of thumb it's a good Habit to adapt to Sending the email every other day is also really good like in on some of my email list I set an email every other day, right? And I and I said it for send it for a long time I have like 25 emails ready to go out on a specific list every other day So you can you can set up as many as you like And that's why those of you that are affiliate marketers That's what you're gonna do man You're gonna you're gonna win on the back end You're gonna run ads give away something for free Normally, it's some type of digital download a coupon if your local restaurant give away a coupon So simple for people to see that ad click on it download your coupon and all of a sudden be on your email list It's that email list that you're gonna email every week a Different offer you're gonna email them every week value and in so as that email grows man So does your brand so does your customer base and and the ability to just continually throw out offers but throw out valuable ones don't just pitch pitch pitch It's not just about you know trying to sell your shit like you want to throw out value as well and keep it basic Keep it simple and and keep it authentic and so What we're gonna be doing what I what what what I'm gonna put together here is an email is the is the actual email sequence So when someone opts in and they don't schedule an appointment We're gonna hit them via email and the whole objective via email is to obviously deliver value But to also get them on the phone. We need appointments. We need people on the phone I need to talk to people so again if you're a coach if you're a consultant If you're any in any a type of the client services businesses where you actually need to get people on the phone This is how you do it man This is how you do it. You run a free offer to that local audience or that nationwide audience Whoever the heck your niche is right? You're you're running paid traffic. You're giving away something for free It could be a free training could be a free digital download right a PDF in my case. I have a book. I have a free PDF It's a digital book right so people can go to my page download it and now they're on my email list And so as I email what we're also gonna be doing is we're gonna be putting videos Through the marketing so through the email marketing So as I email there's gonna be a link that goes to this page and the reason why we throw out the page is so as people receive our emails They're gonna be clicking on it and it's gonna be another value-based Video But the whole reason why we're taking them here to the to up to an actual page Is so we can Facebook pixel them so we could Facebook pixel them keep their attention on one topic Right, and then get them to schedule an appointment so We're gonna set up a handful of emails that go out With all this in mind right like this is the strategy So the strategy is to is to is to get them on the front end But then also get them on the back end by delivering value and doing it via video on an actual page Or we can Facebook pixel them and then create custom audiences around all those people and continue to run ads to them in the future And when you and when you have hundreds when you have thousands of people that are going through this funnel and they happen to all Be interested in what you're offering because what did you offer up front? You offered some type of free download They downloaded it.  Someone's gonna download your You know five ten weight or five tips to freakin increase belly fat And it's a it's a five page PDF that just gives them value on how to how to lose weight There's absolutely no way in hell that someone's gonna download that if they have absolutely no interest in losing weight right so Keep that in mind when you're offering something of value up front and people download it that is a potential client That is a potential customer.      You're a real estate agent What can we give up up front of a value right where people will actually be enticed to freakin download it and Then and then how can we stay in in in front of them via email because that's what we're gonna have We're now gonna own their email address So we're gonna be able to send out emails as long as we want and and as long as you're providing value Value people stay on that email and before you know it man People are scheduled in appointments and you're waking up to scheduled appointments every day. That's the dream That's the goal. That is the ultimate objective I want to run enough paid traffic to get people to this page to download my free offer so I can put them in my funnel and and and have them on an email list where I'm sending them value-based offers getting people to click and Crush it like that's the name of the game man Like that's how we crush it. So when you when you have a ton of people man going through the funnel That's when you can really see some some real return on investments So this is a simple page you guys that I'm gonna put a video on and so here's what I wanted to do Here's the video that's gonna go on email number one And what I have my clients do is I have them just add it to Dropbox and then I'll take it from Dropbox And then I'll download it to my computer and then what I'll do is I'll come over here to Kartra and I'll put it on Kartra. Sometimes I'll put it on YouTube a lot of my emails. I send through YouTube and in fact, yeah, I sent through YouTube but some some that go on pages I actually put on Kartra so some so a lot of these videos are going on Kartra pages and so I'm gonna just post them here. I'm gonna upload them here because these are not exactly YouTube videos I would put them on YouTube, but these are these are short videos and and And I could I just I definitely could put them on YouTube But I'm gonna keep them on on Kartra and I'll keep them here. So here's what I'm gonna do I am going to simply create a new category. So this video This is going to be upload one video and this is going to be Let's call this Video this is going to be I'm gonna just name it this entire thing right here Okay, so FB at three live email one and then let's create a category.  We're gonna create This is gonna be a new category and this is gonna be email three life Yeah email three life Let me see. Yeah FB at three ways I'll just put it three ways. Yes. That's fine FB at three ways Okay, so that's gonna be its own category because I'm gonna put all the videos that are going through this email sequence in that specific Category, okay. So now the category is created. Now all I got to do is FB add three ways Actually, you know what three ways I Need to edit that let me edit edit it real quick So go back to manage and then go back to FB at three ways Go back to go to edit and then we're gonna name this FB at three ways email sequence Okay, so that's better Save that and then that's the actual category hit done and Then put this in that category And this will be a handful of videos that I have in that specific Email sequence that are hosted on cartra going on cartra pages. Okay, so depending on the video this can take a few minutes So let's see this is a short video. So let's see how long it actually takes to upload So I'm gonna upload it to cartra, right? And then what I'm gonna do is I'm gonna add it to the page and then I'm gonna go set up that email sequence. Okay, so This is super powerful man, and that's why what you want to do is you want to think email Getting them to the landing page is one thing getting their name and email.  That is literally how you nurture your list Right, you got to stay top of mind. They got to hear from you and So and so through through the email sequence, there's many things that you can do you can get them to buy your product You can get them to schedule an appointment. You can get them to register for your webinar You can get them to subscribe to your YouTube channel like there's so many different things and that and that's why that's You you pay for the Facebook ad up front. You're paying for the Facebook ad To build a list of people that you'll be able to monetize literally for free from that point on the moment I get your email from that point on I never have to run another ad to you I can literally just email you I can email you and Really get good at emailing where you're opening my emails where you're where I'm providing value in my emails And you're clicking on my emails and you're buying shit through my emails and you're scheduling appointments through my emails and all that Stuff can help happen through the email sequence and that can go on for a very long time Without me ever having to pay another dime to run another ad to you. That's powerful man That's super powerful because some people continue to run ads and ads and ads and ads and ads and ads It's like dude Capture a lead like don't just run an ad and not capture the lead That's why it blows my mind.  And this is how you do it man. This is how you do it. And in this case, we're just taking it up a couple notches by Delivering value via email but through video and so that's what I'm showing you here man And and and again the reason why I'm putting it on a page is so I can Facebook pixel them and and and keep their attention and Put a call to action which in this case, it's that yellow button to get them to schedule an appointment So this is just taken a little longer than than I wanted But it'll be it'll be done right now in a few few seconds It goes blue. It'll go all the way to the right and then it'll turn red and then we'll be able to optimize the video and And then use it on our page So let's let this real quick Let's let this finish you guys But this is what it takes man. This is what it takes and and so you want to you want to put together a handful of emails Do it one time, you know what I mean? You can always add to it. You can always, you know Spend multiple times on it multiple days on it. You can spend the rest of your life putting together your sequences, but for sure Sit down for a couple hours on a Sunday afternoon glass wine cup of tea, whatever the hell you guys do and Literally just write out your sequence put together 10 emails and make every single one of them a few sentences Simple you guys can easily do that and and start putting together your your your follow-up series because that's what it is It all comes from your free offer at all. It all starts on that free offer.  What did you give up? That was that was so enticing where people was willing were willing to give up their name and email like what was that? Your whatever that is whatever that value base is like in my case. It's a book, right? It's a digital book. I give that book out for free or people can pay for it But that's my bait once I get people to download my book now They're on my email sequence and now I have a handful of emails that go out to them Getting them to do different things schedule appointments register for a webinar buy my shit, right? Like and that's all happening through email man and again just taking it up another notch doing it with a video is Even is even more more effective. So there's the video. It's now on the page display Settings, I don't even mess with display sled settings. I can add an image a thumbnail if I wanted I can add a Logo a watermark if I wanted show controls I can mute on start I can I can change the buttons right here, right? I can change these different buttons And So I'll just leave it at that one auto play on load. I can do all that call to action I can have some type of call to action button. I can tag the lead whoever watches it, you know in actions so I'm gonna publish video and Then now what I'm gonna do is I'm gonna take that video and I'm gonna go put it on the page So let's go back to the pages and It's gonna go on this one right here So remember you guys this is an email that is going out and I'm gonna I'm gonna show you how I put together that email So let's come into the builder and and and for sure you want your Facebook pixel on these pages Okay, so let's come down here load it load it load it load it load it Okay Now what we do is just hover over the placeholder. This is just a placeholder. Here's a video and you could change You could choose different type different styles of the video look if I come over here to components and I go to Video was video at videos. There's all these different types of templates, right? Like let me go with In fact, you know what here's what I'm gonna do. I'm gonna X this one out And I'm gonna add I'm gonna add a different template a different video So I'm gonna add this one has a little shade on the bottom. You see that so we're gonna drag it over here We're gonna drop it Now there it is there, okay, and then what I'm gonna do is I'm gonna hover over it I'm gonna hit edit and I'm gonna choose so these are the different platforms that I can post a video from Karcher at YouTube with Dear Vimeo I do a ton of YouTube videos and I'll put that I do a ton of I have a ton of Vimeo videos for my actual course I host those videos on Vimeo, okay But these pages that I send out via email so I can keep your attention so I can track you with my Facebook pixel So I can have a call to action button These videos again, I'll either host on Karcher or or I'll host on YouTube. So in this case, I just I just uploaded it to Karcher and That's the category and then the video is going to be this one Okay, so FB at three life that and then I can change the the different settings right here But I'll just click apply and then this right here.  So it's gonna be this template that I use Through the entire email sequence So everything remains congruent every everything remains uniform everything remains the same, right? that's another thing you guys want to do man, don't send me to a landing page and It's a completely different font different color different everything like keep your branding the same like with this guy He's with farmers their color is red, right? So we're gonna keep everything uniform We're gonna keep all the pages looking the same and again This was just a template man This is a template that Karcher already had and all we did was you know edit and put in our information so These right here privacy policy and here's what I'm gonna do with this one actually to tell you the truth Let's go to let's add that.  He's a franchise owner And so their policy the corporate policy will definitely Hold some weight for for his page over here, right? So all we're gonna do is we're gonna just decorate this a little bit. This is yeah, this is the actual page Let me go back to the builder Okay, so we're gonna hover over Privacy policy and we're gonna just simply link it. It's all we're gonna do we're gonna link it Go to the link go down to external link to external URL And then we're gonna paste that link Right there and then if they click on it, they'll open it in a new tab Okay, and then what I'm also going to do is I'm gonna go to terms of use and I'm going to simply copy that and those of you that are real estate agents Go to your actual brokers page the corporate go to cold wells go to exp Go to your corporate page and and just grab the privacy policy. I Just save it every now and then just it's just a habit that I have but um and Grab their private privacy policy and grab their terms of use and just simply park it on your page No big deal. No one even cares about this stuff But at the same time you got to be compliant, right? So add it Link to it an external and we're gonna just simply paste it right there. Okay, and then we're gonna add a new tab so apply and Then on the contact us what I can do is I can just add What I'm gonna do is I'm gonna just simply tie his Facebook business page to it We're now in a social media world you guys We're now in a social media world people are messaging messaging you on social media people want to know you have a social media presence so why not Send them to freakin The Facebook page and that's what I'm gonna do. So all I'm gonna do is I'm gonna come to his business page Let's kind of his kind of his business page and then we're gonna click about and this link This is the about page. So what I'm gonna do is I'm gonna simply take this link and Post it there. So I'm gonna copy Here's the about us he can go they can anyone click on it they can go straight to his Facebook page and Know that he's a real person. You know what I mean? So we'll link to it. We'll link to it an external URL. There's that paste Open a new tab apply and what I'm gonna also do is I'm gonna simply put that in the contact us as well so link link to an external URL Paste it open a new tab hit apply BAM and then what I'm also gonna do is this right here Let me make sure Copy right. Let's see what let's close down one and I keep this congruent as well This must stay the same don't don't like this one says copyright at 2020 MacDougall And then this one over here says copyright 2020 all rights reserved, right? Super off it looks tacky. So what I'm gonna do is I'm gonna just update it and make sure that every page You know looks the same at the bottom So let's go back to And then you know what to tell you the truth Shit now that I'm really thinking about it I actually want This one right here this bottom one is what I want on all the pages So what I'm gonna do is I'm gonna come to components.  I think I'm gonna grab. Let's see. These are different footer See, here's the one that I had before actually here's the one that I have on the other page Actually, you know, let's just grab actually and here's the thing. Do I have any favorites? Do I have? See you can save different blocks. Let me see if I have favorite blocks. Did I save any? No, I didn't save any So here's what I'm gonna do. I'm for sure gonna save So I'm gonna come to the feet to the to the footer and Let's just save Let's let's drag this one Drag down and I'm gonna drop it here Okay, so I'm gonna go with that one. I'm gonna go with that one Let's change out So there's that here's what I'm gonna do. I'm gonna simply hover over This phone number Okay, so there's that and then what I want to do is I want to match This bottom one over here. So I'm gonna grab that I'm gonna come over here I'm gonna paste that in so now everything's gonna match around that and then what I want to do or what I'm gonna have to do is Come over here and grab that Link and then put it right here So let's just transfer everything down to this So link to an external and then Take it there and you want to make sure that this matches an HTTPS Open a new tab Do the same thing with the contact us Got the link External URL paste that in HTTPS open a new tab and then the privacy policy is what I need So let's just grab this real quick Put it down here paste Open in a new tab HTTPS and then the last one. Let's grab this term of use link and that's Actually down what am I doing? Hold on Okay, so it's this one right here. Okay, so link External paste it HTTPS and boom. Okay, so Was that HTTPS? Let's double check Yeah, okay, cool. So now what I'm gonna do is these icons obviously need to be linked But you guys get the idea that's you'll do the same thing with linking Your social media icons same exact thing So I'll get those linked But here's what I'm gonna do now also is I'm gonna delete this top one obviously So here's what here's what you want to do you can hover over columns and you can see a different view of it So for example it lights up Purple you can you can delete these little sections everything is a little column, right? Or I can go into components and delete the actual Component so it's this one right here. So I can delete this entire field just like that and boom that one's gone Okay, so what I want to do is I want to make sure and Once I actually create the social media icons, right? I'm gonna I'm gonna update these icons what I can do is I can I can I can Click on this and I can save Section as a favorite and then boom I can use that footer throughout every page that I start to create So that's super powerful. So I'll come back over here and update those links, but let me get out of here So now this becomes again email number one We're gonna be driving our email clicks to a separate page where we can Share our message and get people to schedule appointments Okay, so let's save this this becomes the link And we can customize this link once we integrate our domain this domain will be our domain It's not integrated yet, but I'll set it up And so that will be a whole new a whole new domain You'll be McDougal insurance comm Forward slash email number one or something like that, you know, I mean, but it'll be his comm rather than this cartridge default one So here's what we're doing right now. This is the link and Let's also do this up here in settings We want to make sure that we have a title for the tag or for the title of the of the tab I should say you see these tabs up here FB ad 3 Download now schedule call. Thank you. These are all Titles on the tab, right? You see the Facebook Robert, you know, I mean so this right here protect your assets That's the title of the tab. So look as I exit of this Let's return a dashboard. I copied the link. Let's get out of here Now watch this if I open up the link or if I open up the page You'll see here in the tab. It says protect your assets so boom they come here you guys will be Facebook pixeling them and There's a value-based email getting them to schedule a call actually damn. I didn't mean to put it up there See, that's why you want to test your damn pages That footer is obviously not supposed to be up there. So let's go back to the page real quick Let's click on edit Damn, how did I not see that the first time dude?  That's why man testing your pages is super super important And and systems and softwares like cartridge that make it super easy to edit. That's important too, man I couldn't I couldn't do this if it wasn't this simple like I'm not a web developer Like I don't know shit about designing web pages But if you give me a template and and a simply plug-and-play type of thing I can do that You know what I mean, and that's what this is.   Okay, so let's take this So here's what I can do. I can just simply let me hit over columns real quick and see if I can just Okay, so I can delete that that's gone and then I can Delete that that's gone, but there's still a space right there So what I want to do is I want to delete that entire section this entire column right here So I'm gonna delete right here And it should just delete that middle part Perfect that's where I want to be okay. That's where I want to be so Let's edit this text really quick So go back to components and then we click on the text Let's actually make this a little smaller Okay, perfect So schedule your free consultation call click here to schedule your free consultation call Okay, so let's edit this text really quick and that's going straight. They click on that and they go straight to his calendar So let's change out the text click here to Schedule your free consultation call And we'll leave it at that Okay, so that goes so we'll link it and it's linking to a cartridge calendar, which is Alan right there perfect come over here say progress publish live and Then all we got to do is refresh that page and We should be good to go. So let's refresh this page. So right now it looks like this I don't know how and how we ended up with two but right now it looks like that we refresh it and Then bam there goes our page So this is a page you guys So I'm gonna build everything around this right when I set up these icons, then I'll be a Template right it'll be a template that I'll be able to use over and over and over for the email sequence I want to send everybody to a page. I want to Facebook pixel everyone I want to build a custom audience of all these people in my local backyard and I want to continue to get in front of them, right so Super powerful you guys super simple I got to get those icons, which I will work on Got to get those updated and we just exit so now this becomes a template This is the template. This is what I'll use over and over and over be it for for email So here's what I'm gonna do. It's this page right here, right? So let's close out these other ones I just downloaded the video so we're go with that and then here's the actual email. So I'm gonna come over here and Here is the email. So this is gonna be part of email. This is email number one This is gonna be part of the actual email sequence. Okay, so what I'm gonna do is I'm gonna copy that I'm gonna come over to the email sequence So it's gonna be this one right here free download three ways. That's the list So when they opt in they land on a list That list is tied to the sequence and the sequence is the auto responder So this is three ways opt-ins. I want to I want to go to this one and This is what I want to do so This right here This starting rule is anyone who opts into the form.  You can delay it however long you want. I normally delay it maybe one day Especially in the very beginning. I want to stay in front of that person email them a few times every day To get them to do something right and then after that I might spread it out every two days every three days every five days Right, but I'll have it all set up Write them. I'll write them all out once and then boom I'll just dump them in the auto responder and let let the automation, you know do its thing. So That's the gateways coming from that email, right? Going to people who are subscribed to this list Which I need to change. This is gonna be not subscribed to that list It's going to be people send if they're subscribed to the other list, which is free download three ways Okay, so I'm gonna add add it there Which reminds me let me double check The actual starting rule. So let's go back here to starting rule. Okay, free download three ways. Perfect. Okay So anyone who opts in that form is On the list and then also in this email sequence. So let's go back to the setup of email one right And then what we're gonna do is we're gonna go to the email content And this is where we're gonna add in our email So I'm gonna come over here. I'm gonna copy this entire thing and then I'm gonna paste it so and This is a simple template that we have set up as well, which I'm going to change a little bit, but let's Put it right here, and then I'm gonna just simply control V and This right here needs to be changed out to the actual variable Which is this right here, and then I'm gonna bring it back over here. I'm gonna paste it and Then what I'm also gonna do is I'm gonna paste it up here, and that's email number one Okay, the main idea of term insurance policy is to provide protection against death for a given amount of years protect often Harlones, okay an easy example John and Mary. Okay, so in this example, this is where life insurance can be the difference Okay, also be sure to access my calendar at the bottom of the page click here to Okay, so let's do this click here to okay click here to watch a short video of Click here to watch a short video of me explaining How important This really is watch Here and even though I put click here here also I'm gonna put watch here also and I want it there twice So I'm gonna copy this link right and then I'm gonna bring it over here and then I'm gonna paste it right there So that goes right there. Okay, and then also I'm gonna do it again watch here Put that link right there Okay, and now those two are linked. Okay, and then what I'm also gonna do since I want this to match I'm gonna copy this You want everything to be uniform man So let's Paste that there and it doesn't have to be that big so let's go a little smaller Perfect. That's all we need. That's all we need simple and then what I'm gonna do is I'm gonna save this as a template Save as template and now I can just use that template over and over and over again So it's saving in progress and boom and then what I'm gonna do what I'm gonna do after this you guys is let's say You you can always send a test email. So send a test email is super important and the title of this is actually Protect your assets and what I'm gonna do is I'm gonna I'm gonna say Jack This is how this is how you Protect your assets and I'll just put lower case Okay, Jack. This is how you protect your assets and so what I'm gonna do is I'm going to actually send a test email Let's send a test email Okay, so let's send a test. Let's open up that email Make sure we got it in our inbox not in our spam, right? So let's open up the email Make sure we got that one Bam, this is how you protect your assets. I open up that and Then I come over here. I click here And it takes me straight to a page man takes me straight to the page where it's him on video Telling them a schedule a call Bam just like that just like that and now we have our social media Oh, well actually what we'll have our social media icons connected and then boom people can you know connect with Connect with us there as well But again, the whole purpose of this man is to Facebook pixel them. We're gonna add our Facebook pixel Number one number two to keep their attention on one video and then number three Call to action click here to schedule your free consultation call Bam, they click on that and we can just always take them to our calendar where we get people to schedule appointments on demand so That's pretty much what I wanted to show you guys and I'm gonna obviously, you know Spend the next and then once once we're once we're done editing that click on edit and then boom We're done with that. So now we can just close this one out and move on to the next email so That right there you guys is is is super super basic super powerful and it flows So i'm gonna put an I just put that email I'm gonna do another one that goes out a day later another one that goes out a day later So what we have here is is three setup Once they download over the next three days, they're gonna hear from us They're gonna hear from us They're gonna hear from us and again the whole objective through your email campaign is to provide value And get them to do what you want them to do buy something schedule an appointment Register for a webinar whatever download your shit Whatever all that is going to happen via email man. And so I hit done an exit I'll come back and finish the other emails Um, and then and then and then just going back to the pages The next email is going to be another video and all I got to do since I have the template now All I got to do is come over here hit clone Let's hit clone. In fact, let me do this now And and this is going to be this is going to be email. Let's go back. This is going to be email number two So there's email number one. This is email number two That was email number one This is email number two And this is going to be Let's go We'll title it that So email number one Actually, how did okay. So email number one. Let's do it from here. Let's do it from email number two Okay, so that becomes Perfect so That's in that And then it's going to be in that category, right? It's going to be in the three ways category Actually, let me see. Let me see. Let me see This is going to go. Yeah, I'll keep it in. I'll keep it in that category I'll keep it in that category. That's fine. Okay, and then we clone it And then now we have a second page just like that Where we're now going to add the next video so I'll download this video right from dropbox just take it straight down Download it and then I'll add that video to kartra and then I'll add it to the next page And that's it you guys and I'll just repeat that process over and over and over Get my facebook pixel on one page clone it and be able to use it over and over and over And that's how we get her done. That's how we get her done you guys so What I want to do also is make sure that the tab Is titled correctly So this is normally the first thing I'll do I'll come into a new page and just make sure that that sco parameter Make sure that that title is what I needed to say. Okay. This one says protect your assets That's not this is not this email campaign, right? This is going to be What's your income worth? So this is what I want to name the page What's your Income worth? That's going to be this page what's Your income worth and that'll just be the simple tab that is in The tab Simple title that's in the tab. So I'll save that I'll publish live And then that becomes the new page. So I'll add that video. I'll do all the little, you know Edits and updates, but at least I have the page and I'll just keep cloning it keep cloning it keep cloning it and And deliver value via email man and and get people to schedule appointments and before you know it We're closing deals all through leads who are that are coming in through Social media marketing and facebook advertising. So that's what I wanted to show you guys If you haven't set up your fortune day trial, I'm telling you man. I don't know what you're waiting for I don't know what you're doing profit with kartra dot online There's a fortune day trial in the description step your game up get your pages up and deliver value I'll see you guys on the next video over and out


Hey How's everyone doing? Just wanted to make this quick update just to Let you know I've got a video a Premier starting right now It's quite a vulnerable video. I'm really vulnerable on it. Just speaking some truth About what I was looking for When I ran into all those narcissists, so I just wanted to share that with you Hoping that you will relate and I'm sure many many of you will Also, we've got a new moderator on the channel Shea Butter So please welcome him to the community We have a new rap song coming along soon. I've just been Finishing up the video for it So we've got a lyric video for that coming up very soon as well and also I'm going to be working on a new YouTube channel called spiritual secrets And I can't wait to share those new videos with you I'm just currently working on the logo at the moment so yeah, there's a lot of things to look forward to on the Nox Fiverr channel and Soon on the spiritual secrets channel. I've just been walking for the forest here Just being to a waterfall You can probably see behind me. I was going to show it to you, but The signal is not too good down there, but yeah, that's That's all this update is about and I believe the the premiere is starting now We've got two great premiers tonight. So check them out and I'll I'll see you guys in the premiere now


Hello friends welcome back to another episode here on the channel I hope you're all doing great and for anyone new to the channel my name is Lee also known as Osiris in today's episode we're going to be covering all of the information in regards to the brand new series 9 rule set that'll be kicking into effect on the doubles rank ladder in Pokemon Sword and Shield so on the 1st of May these rules will take effect that'll be tomorrow if you're watching this video as of the upload date we'll cover all of the information in regards to these changes we're going to be seeing a buy to series 8 and all those restrictors and then revert back to series 7 so we're going into an already developed format which is something different that we've not had before we'll cover all the information all the updates in regards to teams things to watch out for and i'm going to wrap up with a bunch of rental teams for you all to help you out get started in this series 9 format but before we get into the meeting bones of today's episode I do need to give a big shout out to today's video sponsor into the AM they are a very unique clothing brand they provide basic teas graphic teas uh hoodies sweats everything that you kind of need and the quality is amazing they've been kind enough to send me a bunch of graphic teas and this one's probably one of my favorites i love the tea i love the fit the quality is amazing and i'm very particular with my clothing i like high quality stuff because then lasts longer because if you love something you want it to last for a long time these are amazing quality they feel soft they feel very good quality and the graphics on the teas is amazing as well they have a bunch of unique artists that work for their graphic department on all the teas so you can check out all of these and their other array of products using the link down in the description below and if you use the link that is there with the discount code you'll get 10% off at checkout that is into the AM forward slash osiris 10 you get 10% off at discount and they also have a big graphic tea bundle going on at the minute you get three graphic teas for $60 so you don't get just good quality teas good fitting teas you get amazing value for your money as well three teas for $60 it's not too bad is it so definitely check them out and take a look and hopefully you're gonna grab yourself some amazing clothing but big shout out to into the AM and without further ado friends let's get into today's video so like i said series nine is a format that we've kind of already played it's going to be series seven rules we played that a few months ago the rule set is going to be no restricted so like i've said bye bye to groudon bye bye to kayo gazzashian karex they're not going to be allowed or eligible to be used in this new format you're going to have access to the full national decks as long as the pokemon have the galore symbol or they have the battle ready symbol that you can acquire and wind in so you've got no restrictions on legendaries you're going to have the likes of linerus thunderous uh all your your glastria spectra they're all going to be allowed still and there's no limit on having how many of those in one team now getting back to series seven because if we look back to that format we can see that there were a lot of kind of predominant kind of strategies coming out just going through these will help you kind of prepare going into series nine for sure so the first one we're going to touch on is screen support so grim snow was a huge pokemon in the back end of series seven supporting things like venus so uh support well pretty much supporting anything with screen support you know it's got that prankster ability light screen reflect going to be a big problem got scary face got thunder wave for speed control as well and can really disrupt through things like spurred break as well big pokemon and obviously once the screens go up you've got uh you're on a counter to try and wait for those to go away and everything is a lot harder to take care of you stack that up with residual damage from something like gmax vinylash from venus so and it's a very kind of good song combination to take advantage of which players have had a lot of success with so that is the first thing to kind of keep in mind something like tokes would be something a you know i've spoke to players as well tokes score plans uh can get those critical hits and kind of bypass the screen so that's a nice option to think about and i do think tokes has a place in series nine uh whether that will come to kind of fruition or not but i do feel like tokes can be in a good place to deal with something like grim snarl and then put a lot of pressure on to other pokemon that are quite popular like urshufu and and other pokemon like that so tokes want to watch out for but screen support definitely something to be aware of going into series nine the next big thing to mention is weather so the big weather battle in this format is all really going to be based around sun uh tokel going to be your main kind of sunset uh paired up with the likes of venus and charizard just an extremely powerful kind of core of pokemon you've got venus so that can gigantamax you've got charizard that can gigantamax and both take advantage of tokel's sun uh they've both got residual damage in their gmax vinylash or gmax wildfire respectively and uh they can just chip away at you every turn and you know the one thing that the weather always has over any other kind of traditional speed control like trick or my tailwind it doesn't take any turns to settle up so you're not spending any turns you're ready to go as soon as that ability takes effect things like wheezing will definitely help out with that they prevent the the weather from taking effect and allow you a little bit more room and movement but you can also counter weather with your own weather sand is something that i don't think has been fully explored so things like giggly things like teetal could be pokemon that you could bring in and definitely rain feels like it has a place when sun's around it's just having the right checks for things like venus and the cover for things like that that are going to be a little bit problematic especially with rillaboom in the format as well it can put a lot of pressure on to things like polytode which is going to be primarily your main rain setter but also you don't need to go with a manual you can go with manual rain you know you don't need to go with auto rain you can go manual rain things like thunderous incarnate with prankster they can get the rain up for you and there's a lot of other prankster users that have access to it the other team build to mention as well going into series nine is obviously colossal it's the elephant in the room it's a big powerful pokemon it took players cup two will be glick took the title there with colossal that common kind of build there with the rillaboom the urshifu rapid strike gmax colossal you've got galarian moltres in there as well a real kind of common core pokemon and obviously once that steam engine gets set up by either the the urshifu or the dragapult that you commonly see on those teams then it's very hard to handle trick rooms kind of a very good kind of kind of action to that like that mod you know having something like korg on two something like dustclops you can come in into the trick room up it really counteracts the steam engine and allows you a little bit more room and movement to kind of counter those teams things like landeris therian with an assault vest as well can do a good job but you've got to be very careful around very good players with this team as you saw wolf kind of pilot that team very well a lot of players are going to be able to do that and kind of get around the big main counters to colossal and leave it for more of an end game than an early game that we've seen in previous formats so gmax colossal definitely something to keep an eye out for and definitely something to get practice with and have answers for going into this new format and next one on our list is glastria it is the ice type pokemon and it's since its introduction in the crown tundra it's taken everyone by storm you know it's had some amazing finishes and constantly and consistently does well in this format it's gonna not going away either needs trick room to perform but not always a trick room pokemon and does really appreciate screen support as well obviously has and does carry things like assault vest weakness policy white herb and lumberry are a few of its items that are commonly found on glastria but an extremely dangerous pokemon especially with that chilling neability once it starts getting knockouts those attack booster just gonna set it on a real snowball and it's gonna be hard to kind of contain things like talk hold definitely help out things like status help out as well if you can burn it if you can put it to sleep it's a big help but you got to watch out for those teams that kind of play things like type of finny to help support it if it hasn't got that lumberry there and maybe sometimes if it is carrying lumberry especially the best of one if you're on a ladder it's not so bad if you're in a best of three situation but if you're on a ladder and this is predominantly what we're talking about today it's going to be difficult to kind of gauge whether or not it's got the lumberry because at one turn can be the turn that really punishes you so big pokemon to watch out for but things like talk hold things like a really solid Sun call in your team definitely help out with that Rotom heat is an amazing counter to it it really struggles to hit Rotom heat for very good damage especially if you get a nasty plot off you're going to be in a very good position to max yourself and get a max flare on to it do some big damage and also steel types are not too bad and we've seen kind of a rise of things like stack attacker as well and sell a stealer that both can come in and kind of do a really good job and damage Glastria before it's able to kind of get that momentum swing so yeah another pokemon to definitely watch out for going to be a very popular one things like probably on two things like dust crops going to be there supporting it as well so having a way to prevent the trick room is definitely the first step in overcoming that kind of core build another pokemon to mention is um Galarian Moltres it's not seen so much use in the restricted format it's a little bit of use at the start but obviously going back into a kind of non-restricted format I think it's going to come back to the floor and be as powerful and prominent as it was before flying in dark type stabs are amazing you're going to get good utility out of max airstream and really good utility out of max darkness against a lot of things in this format that are weak against that and um obviously with nasty plot and its berserk ability it can also kind of get that momentum swing if you let it get out of control giving it that free nasty plot is never good but it's not always got nasty plot you know a lot of players are kind of going for sucker punch for snarl whether we'll see that transition into series nine or not they're just things to keep an eye on but uh life orb weakness policy are kind of the main items and safety goggles as well there obviously for kind of sleep powder venus all that's got the sun chlorophyll going to kind of counteract the the the maltress and slow down a bit but definitely a pokemon to watch out for things like regi alecki handle it so well things like thunderous incarnate as well but you've got to watch out for obviously that lightning rod support that you can see beside it toga tomorrow right you ripere even or definitely pokemon to keep an eye out for if you're playing against glaring maltress but you can also revert back to things like stack attacker if you've got your own trick room maltress not really a pokemon that loves trick room too much and glastria is a great counter to it if you can get it in the right conditions next up we're going to talk about metagross metagross is definitely a pokemon to mention going into series nine i think it's a very solid pokemon and probably one of my favorite pokemon in general to utilize in this format commonly seen with either the weakness policy or salt vest really value screen support as well to help the longevity to get the most out of the weakness policy once it's propped or to get the most out of that salt vest and you know you commonly see metagross paired up with something like tapyfini where you'll get the max steel spike steel spike steel spike get the defense boost up so the finny is sitting in a great position and then it can calm mind and just get carried away and then just use that momentum to kind of swing the battle into that player's favor very good pokemon in general hits well against things like glastria struggles a little bit against those sun teams of course but if you can get the special defense boosts up or and if you've got screen support as well it definitely helps mitigate those a little bit but metagross definitely a pokemon i think to look at especially if something like toga kiss gets a lot more powerful but again at the same time you've got to be very careful uh dragapult could be a pokemon on the rise and the more popular dragapult gets and spectria start to get the harder life becomes for something like metagross so you're gonna have to have ways to kind of beat those pokemon and obviously not to mention the biggest problem of all is urshifu so you need to have a good check to that in your team as well but having something like a toga kiss in your team could definitely help out against those threats and the redirection alone just makes it a lot easier to manage metagross and allow it to get those big hits off and things like that and i know i haven't mentioned every single combination going into series nine i'm just trying to touch this keep this short and make sure that you're aware of like a lot of the big kind of threats that are coming into the series at the minute but another one to mention is obviously that it's going to come to the floor i think and be quite prominent and one of those teams that you definitely need to have answers for is wheezing and regi gigas it obviously did well in players cup three and did even better in players cup two we saw players like alex under hill pilot that to very good success in that tournament and then alberto deaza in the players cup three pilot in a restricted format to uh uh global finals which was amazing so i think it's going to be a pokemon now that you do definitely need to set up and take notice of it's going to be one of those pokemon especially the wheezing with that neutralizing gas going to be very disruptive and the regi gigas in a prime position to kind of take control of that so that's definitely a combination to either utilize yourself or just be aware of and then definitely have answers for in your own team build other pokemon that are going to be prominent are definitely going to be things like urshifu you're going to have regi alecki obviously rillaboom and landeris ethereum for intimidate and then obviously it goes without saying but incineroar going to be still around it's not going anywhere the pop the most popular pokemon probably throughout every series that it's been utilized in it's still going to be kicking around but i would see probably a little bit more usage of things like tapu fini coming back into play with calm mind definitely a very strong pokemon uh but there are a few to mention now let's jump over to the rental codes for you before we wrap up today's episode but like i say i've got five rental teams to help you get started in series nine that'll be starting tomorrow as of watching this video the first team is going to be a metagross spectra team you can see the team on your screen in front of you now it is going to be made up of the spectra the metagross with the weakness policy incineroar tapu fini gives you a nice core and then you've got that thunderous incarnate which helps out against some of those big dark type threats to metagross namely urshifu and then you've got nice screen support as an alternative option over incineroar to uh with the grim snarl there and there's a nice option within this team with the grim snarl having swagger the thunderous i've given the lumbary too so uh it kind of gets around venus or chlorophyll venus soles and things that are faster than it like dragapult spectra that are going to try and willow whisper it but you can also take advantage of the swagger with your grim snarl onto the the thunderous turn one if the opportunity arises get that plus two boost straight away and do some really heavy damage which is a really nice option and kind of helps mitigate for not having that life or boost you can also utilize the swagger if you can get yourself into good positions with tapu fini out on the field obviously get metagross and boost its attack boost incineroar's attack there's a lot of options there and the swagger feels like a good option and a good way out of some bad situations with this team the next rental team that we've got for you going into series nine is going to be a sun team it is made up of a gmax venus sole toe call polygon two grim snarl riperia and charizard so you've got gmax charizard there and the gmax venus so it's going to be a very standard kind of sun team with a trick room switch in there with the polygon two going to be there to either reverse the trick room or set it up for you and uh you've got an alternative option as well with the riperia there they can operate in the trick room if it feels comfortable enough to do so and you've also got toe call there kind of helping out the toe call in this team not so much of an offensive threat as more of a supportive threat which i feel like it's probably going to be and play that better role uh in the early part of this format to help slow things down if you need it with the yawn the burn in jealousy and all those status conditions it can kind of help out with the next team is going to be one of my favorite new legendary pokemon it's going to be glastria and this pokemon i fell in love with from the very start of series seven so it's nice to go back to it now uh say goodbye to calyrex but here we go we've got a very kind of standard looking glastria team supported by tappy finney helps out with the terrain obviously helps out with status as well on the glastria we've got dust globs as i mean trick room center it is a lot more reliable in this format to series eight obviously hasn't got the threats like shadow rider calyrex anymore uh you can set the trick room up a lot easier if you get it into position in dust globs are just generally a very good pokemon to come in and just take damage if you need it to without you be all right uh not only just to set the trick room up in those situations you've got incinero red yalecki and then the single strike urshifu to wrap this team up with so if you have a go with this team i hope you have a great time with it and a lot of success so the next rental team that we've got for you today is going to be a galarian maltress team you can see it's made up of galarian maltress landeris stack attacker rillaboom incinero and rotom wash so this team is a little bit different uh you've got the the maltress is going to be kind of the the main kind of pokemon on the team but you've got a lot of setup here with the maltress you've got the rotom wash as well it can go for nasty plots so between the two you can kind of cover a lot of bases you've got double fake add support with the rillaboom the incinero and then you've got a trick room mode as well which works perfectly in this format you've got stack attacker that can come in set the trick room up if the conditions are right and it does so well against the very slurse of pokemon like torcal like glastria and can do a lot of damage and then you've got double intimidate support as well which helps out pretty much most things on the team the next team and the final team of this episode is going to be a rental team for a toadkiss dragapult combination now this is a combination that saw a lot of success in really early formats in the sword and shield series but i do believe it has a lot of potential going into series nine i think we saw the pickup and usage of dragapult at the back end of series seven and i do think that is going to continue going into series nine so this team's made up of the toadkiss the dragapult lander asterian rotom heat rillaboom and the rapid strike urshavu so you've got a nice firewater grass core in there you've got intimidate you've got the dragapult as well that can set up and then you've got the crit kiss which can support as well but it can be a bit of a problem for opponents if they don't have answers to it so they are the five rental teams that we've got for you today i'm sorry i couldn't have more but i've only got five slots on my game and i did want to help you out as much as possible going into the new series hopefully it's a nice mixture of different teams to kind of dip your toes in the water and help you get started in the new format find something that you like and hopefully if not be the team that you want to use inspire some ideas for yourself to kind of go forward with and stop building yourself remember that we do have a weekly circuit running it's a friendly tournament but it runs every week with our and our discord server so come over feel free to join we run it every friday we'll be starting our first series seven this coming friday so get over there the link to that is in the description as well but i hope you found today's video useful obviously the series nine format is going to be an interesting one just because we're going into a format now where it is a bit more developed than previous formats it's not something that we've kind of experienced before in sword and shield so i'm looking forward to it and seeing where the format goes and i hope you are too hope you found today's video useful thank you so much for tuning in friends have a great rest of your day take care of yourselves and i'll see you all for another episode very soon


Hello and welcome to CMC Markets on Thursday the 16th of November and this quick preview of the week beginning the 20th of November. Now the key major events for this coming week are twofold. We have the UK Autumn Budget which is on Wednesday at 12.30 and we've also got the latest Federal Reserve Minutes from the November meeting. Now while the Fed Minutes aren't likely to throw up too much in the way of surprises I think the UK Budget could give some sort of indication as to the government spending plans over the course of the next few months against the backdrop of a slightly weakening economy. Before we get on to that I'm going to have a quick look at some of the market behaviour particularly in stock markets over the course of the last few days and what we've seen I think is a little bit of equity market weakness start starting to exhibit itself in a lot of the major indices. If we start with the Germany 30 the DAX 30 we're on calls for potentially the second it's second weekly decline in a row and I think what's particularly interesting about this particular chart ladies and gentlemen is the fact that we've seen a significant bearish reversal last week and there's distinct prospects that we could see a potentially second negative week this week as well. What's important about this particular market is that we've seen a bearish weekly reversal or a key reversal day now typically that tends to happen at the end of a very long uptrends and acts as a warning that maybe we could be in line for a little bit of profit-taking so I'll be paying particular attention in this instance to this support level here it's around about 12,875 12,870 you can round it up or round it down however you see fit but I think if we do break below that particular level which also coincides with the summer highs then we could see I think a significant correction lower. You could also argue this is potentially a weak left shoulder quite a nice big head here so we could start to form a little bit of a right shoulder here on the right hand side at the moment we are looking as if we could get a little bit of consolidation above 12,875 so we'll be paying particular attention to that also if we look at the Euro stocks 50 again that is displaying similar characteristics again it's found support around about the July and August highs slightly later than was the case with respect to the DAX but more importantly I think if we look at the weekly chart again it's showing a similar sort of reversal pattern in the context of the weekly candle a bearish engulfing week which typically tends to be a negative signal and ultimately in the case of this particular chart the Euro stocks 50 I'll be looking for that three and a half thousand area on the support level to potentially act as a significant arbiter of whether or not we rally off that level or start to break below it break below the 200 day moving average on this particular chart and trend lower we've also been seeing a little bit of weakness in the Nikkei 225 so I think if we watch the DAX and we watch the Nikkei 225 in conjunction with each other for indications of whether or not we might start to see a little bit of a breakdown a little bit of profit-taking as we head into the end of November and potentially year-end because if you actually look at where we were at the beginning of the year where we are now we're still in excess of 12 to 15% up on the year for both of these indices and if you're a portfolio manager I think if you're looking to take a little bit of money off the table now is potentially probably the best time to do it seeing a little bit of a bullish reversal here so we may get a little bit of a pullback on the Nikkei 225 but if these charts are any indication and the way that this is looking there's but we could potentially have seen the peaks in the very short term on the DAX and the Nikkei 225 brings me on to this week's key events obviously I talked about the UK budget UK autumn budget at the beginning of this video I think this is going to be the key this is going to be the key market event for this week obviously along with the FOMC minutes but I think what's going to be particularly interesting is what the office of budget responsibility does with respect to its GDP forecasts for not only this year but next year as well now in March the OBR had a GDP forecast of this year of 2% it's quite likely they're going to have to bring that down in line with the Bank of England's GDP forecast of 1.7 and the EU's GDP forecast are around about 1.5 I think what we can I think I think what we can say is GDP for the UK in 2017 is likely to come in between 1.5 and 1.7 percent so I don't expect to see any surprises there the inflation forecast again that's probably something to keep a very close eye on as we as we look at term what the office budget responsibilities forecast are for the economy but I think the main focus will be on what the Chancellor has to say with respect to what he plans to do to try and support the economy and what is likely to be a very very difficult period now there's been an awful lot of he's come under an awful lot of pressure to make some significant changes obviously business rates is one area which the Chancellor could focus on small businesses have been complaining about the onerous effects of some of the increases in small business rates so we could see him take some measures there he's also coming under pressure to scrap the public sector pay cap so again we could see some market reaction to that in terms of the guilt market if he starts to loosen the strings loosen the purse strings maybe more than perhaps the market thinks is wise you can also look at the housing market look at potential measures with respect to stamp duty which I think now is starting to act as a significant inhibitor for first time buyers in getting their foot on the housing ladder but I think more importantly I think there will be we'll be looking for action I think on planning regulations because ultimately I think that's where the log jam is is really I think that's where the major log jam is so if we could see some full relaxation of planning regulations that could be a significant boom to the house building sector which has taken a little bit of a hit in recent days in the in the in the round I think in terms of the effects on on the pound we are still in this uptrend that we've been in since the beginning of the year as you can see at the beginning of 2017 we're trading around about 120 we're now around about 132 trading in a little bit of a sideways consolidation with solid support around about 130 30 as we can see from this chart here it's also where the 100 day moving average is but it's also decent resistance around about 130 2.5 133 I don't really expect that to change too much I don't expect to see too much downside I don't really expect to see too much in the way of upside I think in terms of the euro sterling that could be that could be where we could see some moves because we also have flash PMI we have the latest PMIs from France and Germany from the manufacturing sectors and these will be early indications for these were the final indications for October and we we found from the October numbers there was a slight moderation from the Q3 numbers which were very very good and it'll be interesting to see whether the flash November numbers which are due out during the week whether or not there's further moderation there but again what we've got here with respect to euro sterling significant resistance above 90 we can see that from here we can see that from these two peaks here and we can see it once again here in the November peak that we saw earlier this week but we also have fairly decent support in and around 88 and a half and and the 88 level but I think it's going to take something significant to really push through 90 and I would I think given the length of this upper shadow here this this star doji we're probably likely to see a little bit of a drift back down towards the range lows of earlier in the month also got the Fed minutes not really expecting too much from those I think the the the minutes could acknowledge the disruptions from the hurricanes and the start of the balance sheet reduction will they give an insight into the mindset of Fed officials as to how the US economy is doing will they add any weight to the fact that we're pretty much nailed on to get a Fed rate hike in December I don't think they're really going to add that too much to the overall assessment of where the US dollar is going and certainly in the context of where the US dollar is going against the yen we're still pretty much in a range and likely to remain so for quite some time so that's it for this week thanks very much for listening Spunk of Houston talking to you from CMC Markets


the music industry is shutting down and that has implications for what you might be doing for your rollouts, the people you might be trying to connect with, and even the way you're able to market your music. So we're going to talk about that. We're going to talk about that. Jakoria, I'll let you lead the way when it comes to let's start with Spotify and how things change around Spotify this time of year. Yeah, so this is the time of the year where you are reminded that these are just people with a job. And they all as amazing as a lot of them might be at their job, it's still just a job to them and they want to go home and do nothing and be with their family. So I actually think Spotify might already be on vacation. If not, it'll probably be maybe within a week or so after this podcast episode coming out. And that's the biggest thing with them. Spotify, Apple, pretty much all of the major DSPs, when they go on their breaks, editorial playlists are a lot harder to get. You might have that one person in the building or your rep that likes you enough to continue pushing you. You could be a big enough artist where they wake you up like, bro, I know you're on vacation, but Drake just dropped that man in the playlist, right? So there's some caveats, the people that can kind of get around it. But for majority of artists, like you are probably not getting editorial placements right now. Or it's going to be very, very hard for you to even pitch yourself for editorial placements because they're not checking their email, bro. They don't break. They're out doing things. So if your marketing strategy is very editorial reliant, and you are not a big enough artist to kind of circumvent that, or you don't have a strong enough relationship with your rep, so what they willing to leave their family for a little bit to help you out, then it's probably not worth it to be dropping music or dropping songs that you want to have that type of a push. You're just dropping something to give your fans something and holding them over. And yeah, of course, you can still do it right.   And now probably ain't the time for it. Yeah, it's not a chance. It's not like really, you know, it's almost too, no, it's too late already. Right. You really should look at October as your last month to plan ahead. Because, hey, if I can't schedule this thing before I leave the office, then it's not going to happen.  Well, I really like it. Like Sam, Sam got his arson some playlists, but he was telling me about the relationship they have with their editorial person. Like she really likes him. So she was willing to be like, all right, I'll help you out.  I'm still on break. Hey, that's important. That's when we always go back to the importance of relationships, relationships. And that's established over time. It's not like he came in, some have some major label, give them these or anything. That's a direct relationship contact built over time. Right. So relationships are definitely going to give you a little bit of extra leeway in this time of year, but for the most part, USOL and just leave it at that. Right. So that's Spotify. Now, another thing is advertising. I was just talking to somebody the other day and my brother too, ironically, two people, not even in music, but they're like trying to run ads for something, right? Different things. And I was like, hey, y'all haven't done any type of, well, one person was doing a course, right? You haven't really sold anything online before December into time to start. Especially if it's not even like, oh, it's a Christmas specific winner. I don't know a specific thing. Like, no, it's not a time to just, oh, let me try to use my extra time to run some ads and hope to make some money. This ain't that time. Like the numbers get heavy because you got to think it's more competitive in that time, which means it's more expensive in that time. And that's never going to change.  So maybe I actually hit them on a less competitive. No, that's not going to happen because these companies, these big companies, they work that into their numbers. They don't care. Hey, we're talking about hundreds of millions of dollars, billions of dollars. This is just what we do. Period.   You're not about to get this. We're prepared to lose lots of money to win over these customers if you're not. And so it's also important to mention too, that's usually the case in most of the bigger countries. I don't know where I'm looking for it. I don't want to say that first world country, but why would you want to say it? I don't know, man. I feel dirty.  Let's say it's more of the consumer-sensory countries. Right. Let's say that. So you're US, you're Canada, you're United Kingdom, right? Like those countries is a lot more. You can probably still run ads in places that don't care as much about the holiday season. So that holiday season is different.  But most of you probably ain't trying to do that all the time. So I know what we tell clients is, hey, it's not saying it's bad to run ads during this time. You can still get good conversions. There's still going to be people, I will argue more people paying attention to social media, which is so ironic about it, right? Right. Right. Yeah, it's way more people looking, but it's more expensive at this time. But so it's like, you can still pull an audience out. It just might be, you know, when August, your ad might have been getting you a 50 cent cost per click. And then December roll around. That's just $1.17. You still maybe getting high conversions. Maybe your music is still growing. I'd be able to slow a rate, but you're still pulling quality people out. So I know we're telling clients, let me take a quick second to say, if you're an artist trying to blow your music up, or if you're a manager, a music professional in general, trying to help an artist blow their music up, I have something that's a game changer for you. And it's completely free. As you may know, we've helped multiple artists go from zero to hundreds of thousands of streams. We've helped multiple artists go from hundreds of thousands to millions of streams, chart on Billboard, GoViral, all of that stuff. And we've now made the way we've branded multiple artists and helped them go viral completely free step by step in Brandman Network. All you have to do is check out brandmannetwork.com. You apply. It's completely free. But the thing is, we're not going to let everybody in forever. So the faster you apply, the better your chance of getting accepted. Brandmannetwork.com. Check it out. Back to the video. So I know we're telling clients, hey, there are going to be some platforms where we might advise you to just shut it down. So I know for us, YouTube is one of the, the one we have the most issues with around holiday time. YouTube around this time, crazy. Oh yeah.  Other ones, Facebook, TikTok, whatever. They get expensive. They're not like hard to work. We're not having like issues with them getting pushed through.  And then maybe other than what we said, like, hey, this might be worth you just kind of biting the bullet and dealing with the higher cost per conversions or cost per clicks or whatever. Because when, you know, January, February rolls around and this just stops, you just around February, like what? When February rolls around and this just stops and then you got a normal, all this data we built up, right? Like all the brand value you've been building in the marketplace, like that's just going to damn near double triple then because you're not going to be starting over like all the artists who took December through or November through January. All right. So, but that, that depends on what your plan is, right? Yeah, exactly. The beginning of the year for whatever your rollout or your yearly plan is, like at the beginning of year is really important. You got to get popping for whatever that reason that is. Like I know there's some people who are like last year, we had some people that really stressed wanting to be able to start doing some tours or do some shows like by March or whatever, which means we have to set up and create the fan base or the level, certain level of awareness that you'll be touring with. All right? Yeah. So things like that, then you probably want to start early, which means you could justify marketing at the end of December and really, you know, running through December, I would still probably advise not, but right after Christmas, like that was where we saw some success like in between that, so what the six days in between Christmas and New Year's, like when they start, then you go ahead and get that warmed up. That's enough.  Like we're cool with $5 a day ads for people who want to do that, but you're not going to get warmed up fast enough to see the results like what we're talking about. Yeah, $5 is like 20 cents during the time. Yeah. So keep that in mind. But you know, even like you said, the attention is really there, which means content. Yes. This is the time for content to go hard on content. And really you want to have momentum with content too. Like it's nice to already have an audience if you have been doing content all year to then just be able to use that extra time to go harder and take advantage of attention. Right? That's really going to be meaningful as the recession comes as well, but we'll get into that and like do a whole episode or video, like just breaking down some things artists can do or keep in mind for the recession times. But content is it's something that you want to use this time to make happen. Yeah. But it's like, you don't want to spend in my anyway, my left star figuring out the free the free ways to do it, figure out the free, figure out the free. Now, with that being said, I want to, before we leave this, get into just a few promo ideas, because some people, they don't like, they say, should I do a promotional idea? Like I'm an indie artist. We're big in saying indie artists don't have to follow label moves. Right. Just because of the industry shoots shuts down from a label standpoint, a corporate standpoint, it doesn't mean that any artist can't drop anything through December attention to attention. We just talked about, Hey, people are at home. People are paying more attention online. So that could be a great time for you. You got less competition from a music standpoint. Right. But there's some caveats, like we know, generally speaking, a lot of people revert back to more like Christmas type traditional music, traditional type of music. So now you compete with those. But at the same time, there's some things that you can pay attention to with the campaigns, which we'll get into those specifics. I want to start though with if you have a fan base already, right? Because if you have a fan base already, this is a great time to reengage and create a reason to talk to your fans. Right. So let me see. Yes, we can offer a holiday merch deal. Like there's, I got a friend who every single year, the numbers he runs up on merch every December is ridiculous. Right. For multiple artists because he works with multiple artists on it. And these are major artists. And I didn't realize, I didn't realize they took it so seriously, to be honest. Like it's almost like how toys are like, these are going to be Christmas gifts in that time of the year or thing they treat like that. And I'm like, are people really looking at, I don't know, Drake merch, like, Hey, let me get that merch for Christmas. Or do they care? The numbers say that that should work. Like the numbers that buddy meet him. Oh, man, we did three million last year, man. And one year, like he was talking about how when COVID happened that they did their normal thing, but the supply shortage was crazy. And all since the shortage was what it was, all of a sudden, the people who got you know, bigger, bigger budgets, right? Those bigger companies, those suppliers and vendors, they start moving towards those people. It's like, well, somebody's going to suffer. It's going to be my small vendors. Right. And these people are making a few million. But you know, these other people that are competing with our tens of millions and hundreds of millions worth of business. So that's something to consider that might be, I don't know what it's like now. We do know the supply shortage still applies when it comes to merch, but I don't think it's anywhere near as crazy. Obviously it's 2020 when it was a surprise. But he was like, yeah, man, I had to call all these backup suppliers, put in some threats and, you know, I've been consistent with business. Finally, for them to go find this one color because we had already sold, I don't know how much money in this color. These are like the real logistical things that actually become really more important. I know a lot of times we focus on getting views, getting growth, and making sales. But the actual running of the business and dealing with that stuff is that really is the game. So once y'all get to that point, y'all start to encounter those things. But doing something like that, right, reengaging for merch, we know that that's important. And merch can look like anything, not just clothes, obviously, or giving a single. But not like, hey, I'm trying to grow and blow it up. Like maybe you just want to say, Hey, here's a special single for y'all, a song I recorded because you already have a fan base, or maybe just doing a special message. And it's like some video that's memorable, and you send it out to your fan base. You have to use, if you already have fans, I don't care if it's just 100 on your email list, you got to take advantage of that moment to do something that like brands you in their memory. Yo, such and such hopped into a sleigh in the middle of the street and started rapping out of it. You know what I mean? Or he was sitting in the middle of the intersection and people hunking a horn at him. He got a sleigh, create something, you know, just something that they're going to remember. And then, you know, if you got a certain type of audience, maybe that's just showing love and healing, whatever that looks like. But you got to use it to at least as an excuse to stamp you in their memory and extra time, and then, you know, make money if you down for that side of things too. Yeah, I grew that holiday time was definitely the best time for community engagement because you can do so many things under God's holiday spirit. Like you say, even like, it's your chance to be more emotional, be more vulnerable if you feel like you need to, your chance to give away things that maybe you weren't going to do something with anywhere. I got these songs that I hate. I don't think that, well, maybe I hate, but I got this song that I don't know if I'm ever going to put out. Let me just give it to them as a gift. I won't do nothing with it anyway. Let me just make them feel like I'm doing something about them. So I agree. I think like now is the time to go back and figure out a way to rework your email list and work your SMS list, you know what I'm saying? Dust off that Discord group and get back in there and get active. Have some town hall meetings. You probably have more free time as an artist as well, most of you maybe, you know, kind of age and things like that. So like take the time out until I talk to your audience a lot more. Do more live streams. Do more, like I said, town halls and your different socials. Do respond to more DMs and be more personable.  Send them a voice message, right? Send them a video. Exactly. You got more time to do it. Don't just do that, General. Thank you. I appreciate you guys. Y'all are so supportive and then leave because there's so many people doing that. You're not going to be remembered. Yeah, bro. Hit them with the video message, man, or the voicemail. They're going to download that shit, make it their home screen. You in there, bro. Some things go back around. You're great. So I do think, I do like, I do think that that that's what this time is for. Community engagement, figuring out how to monetize. Because this is a low barrier way for you to figure out how to monetize because you can try a lot of things that you may not have normally gotten away with the rest of the year under the guise of holiday season. Black Friday deal, Christmas deal, Thanksgiving deal. Yo, I want to sell these t-shirts that I couldn't sell the rest of the year. I was selling them for 20. I want to get them off for 10.  I sell them for $10. Now, that's a Christmas deal. You know what I'm saying?  So this is the time for you to get off a lot of those, you know, pricing, bundling, you know what I'm saying, different merchandising options that might look a certain way the other, you know, nine, 10 months out of the year. But now it's just like, okay, he's making something work for the holidays. Holiday spirit, man. Just another one of these many deals I'm seeing at the time. And it worked. It really does work. Like, that's, that's the part of the stress. Like, you think, oh, am I just writing stuff or everybody's doing it? Does it work? Even though everybody's doing it, it still, it still hits. All right. So now with that being mind, another thing for the campaigns is the influencers, right? Yeah. We'll talk about that. So the ads, Spotify, editorial playlist and influencers. And in your words, they go back to being regular people to back to being regular people. These superheroes, whatever you want to call them the other day, I'm on vacation.  Like, I'll be like, go back to work. Like, what do you mean? I just need you to post for this campaign. I remember one, we had a campaign that we were supposed to run and we had like 15 grand for that campaign.  Yeah. And it was December. They came to us December, you know, and we couldn't really get off the money because everybody was on vacation. It was like, bro, this is such a great opportunity.  There's so much money over here for us. We just need to make this thing work.  It was like, ah, I don't want to be like, go back to work, but do this one post. Ask everybody else, but do this one post. So it really is difficult and can be, especially when you deal with influencers who can afford to not take extra money. All the ones who already aren't making a lot anyway. So they really don't care. I only get like one of these a month. So I can pass off on this one this month. And the young ones, the young ones, the young ones, any influencer under like 26, you're probably gonna deal with it. They on Christmas break, you know what I'm saying?  That'd be the funny stuff, man. I'm with my parents. Oh, man, I forgot that I'm dealing with a kid. We had one tell us like, oh, you know, I'm on Christmas break and I just really wanted to enjoy my Christmas break, but I'll be back making things in January.  Bro, that's the graffiti part for me, bro. Cause I'm like, when I was in school, that was opposite logic. Like, how do you have more time during school? And you just want to, like you have a busy break like that. Yeah. My breaks weren't popping like that when I was, you know what I'm saying?  Like, until mom get back until those couple of days come that are popping like Christmas or whatever, you know, it'll be concentrated, but most of the break, I'm not doing a thing. Well, really, and I don't have a lot of influences listening to us, but if y'all do, if I was you guys, this will be the time where I would reach out to every marketing partner I've ever worked with anyone has ever paid me for a campaign or post anything like that. And I would reach out to them and let them know I'm available right now to do work if you need it, because trust and believe we are not the only ones that struggle with this around. Oh, yeah. That is a great idea. And it makes you look great. Like, you can literally just be like, hey, hey, you know, hey, Sean, I really enjoyed working that 24k golden campaign with you guys back in March is one that you know that even on the holiday times are up. I got a little free time this month. Let me know if you need anything from me again. Here's my last couple of posts they've been doing great. Hope to hear from you soon. I was like, you know what, we do need somebody right now. I forgot about you. I have this one TikTok influencer who deals me every week asking me if we have campaigns. And he's massive. Like he has maybe like 15 million followers on TikTok, maybe close to a million on Instagram and probably like 400 counter YouTube. Every week he deals me ask me if we have campaigns. He has that money making machine optimized. Optimized. Hey, bro, just checking in guy ain't nothing coming out of the pipeline. Like, nah, this week, man, all right, holiday next week, then actually come around. Hey, bro, just checking in guy ain't nothing coming out of the pipeline. No, but we ain't really been doing the TikTok. And I was like, okay, right. Check on you again. Like every week, bro, I'm like, man, why can't all of them be like you, bro? Clothes, my house don't get fed. Uncent emails don't get open, man. Yeah. And those sent emails, they really do come in handy because we work with so many people, right? On the influencer end specifically, and you really do forget about some of them at times. Yeah. Right. And some fall off because of unreliability or something happens with the profile for a period of time. It's so much. It's always nice sometimes just to get that message, like exactly what you said. You're like, oh, man, I appreciate this. And since they hit me up, I'm probably not going to have to worry about a long lag and responsiveness and try to chase them down just so they can post. Like that goes a really, really long way for a marker. And it's also a nice time, like, especially if I'm like a solo artist or like just a manager and artist or not a big agency or team, this is when, again, you go back to relationships and having those few people that you do a lot of business with time over time over time, because then they'll be more likely to open a message or at least give you a clear like, hey, I can't do it because the I can't do it because I'm going to be on vacation. X, Y and Z is a lot better than just being unread and you're like, man, I hope they reply. I hope they reply. I could deal with not knowing that they didn't ghost me out of nowhere. You know what I mean? So yeah, y'all let people know because people are, as Jacory said, we appreciate it. Yeah, exactly. Much appreciated. So I know around this time what we tend to try to, well, not, we don't stray away from it, but we use a lot less of them are face for influences, right? So your actual people, your Tik Tokers, some degrees like YouTubers, streamers, things like that. We found some success with just using like meme accounts and I don't know what to call it. What we call my music blog pages, right? Like your our generation music, your routes, your talk to pops pages like that because meme accounts and music blog accounts are basically just media outlets and media outlets never plan to cut off, you know? Oh yeah. You never see a meme page going Christmas break. You never see our generation music be posting on Christmas Day. They be posting on Thanksgiving. Somebody got to post that. No, they got to post it, right? So like, those type of influencers and, you know, for some of you guys that's listening, like, that's not an influencer. Like for us, we look at anybody with an audience with an influencer, right? Give you a meme page, a person, a viral cat. You got an audience, you are an influencer in my eyes, right? So we're looking outside of, okay, we can't use the dancers. We can't use the reactioners and certain people are a lot harder to work with because they want to go spend time with family. But yo, these meme accounts, these music blog pages, these viral content curation pages, these people run their operation like a media outlet, media outlets never plan to cut off. Never. So they tend to work out a lot better, be more responsive and get things up faster than this time, which is great because we're looking for ways to compensate for all these other sides of the influencers that we can't that we can't really use that much during the time. Exactly. Exactly. So I mean, that's that. I really don't think there's anything to add to that. Now, just aside whether you're going to run a campaign or not during Christmas, if you're going to release or not during Christmas. And we get that question all the time. Yes, you can do it, but you got to consider everything else that we just said. So we'll leave it at that. And I want to have some fun with something that you sent over. Oh, yeah, we'll do it.