My name is Fredio Atenado. I work for Fund Radio International. I'm the country representative for the Ethiopia program. Fund Radio International is a Canadian-based organization. It's an NGO. We're not broadcasters, but we work to build a capacity of rural radio stations working on agriculture so that those radio stations would be able to provide quality, timely and important information to the farmers and those radio programs can be interactive so that farmers could share their experience and learn from other farmers and at the end bring about a change in their livelihood and ensure food security. The past three days I've been participating in a workshop organized by CCAF on communication and social learning for climate change. And during the workshop I have realized that Fund Radio International can contribute quite a lot in this because we've been doing social learning and communication at the same time in a context not as a social learning that might come as the definition but in a practical way. That's my understanding that we involve all stakeholders, the researchers, the knowledge partners and farmers initially in designing the content and designing the message. And we make sure that all the radio programs and campaigns are participatory so that farmers could learn from other farmers and also extension workers. Even the researchers and the scientists could learn from the farmers and the researchers and scientists also can share their knowledge to the farmers. So we try to make sure that the radio programs are more interactive and information goes not only from top down but also bottom up. And as a result in the countries that we've worked in the past five years we've seen that farmers were able to adopt new methods and new productivity and change their livelihoods.


Tom O'Brien welcome folks this is Tom O'Brien of TFNN we are five days a week we go seven hours a day we go 24 hours a day in the internet at TFNN.com always remember folks whatever you think about you bring about whatever you focus on grows so everyone's having a great day safe day the TGIF Friday let's make it a great one folks love coming out of you makes you happy the whole world can love you but that is not we'll make you happy what we'll make you happy is to share the love you have inside of you that is the love that will make the difference let's take a look at it out here we have the Dow industrials trading up 400 Nasdaq is up 315 S&Ps up 66 that's a gain inside the NASDAQ composite of 2.4% 1.7 and the S&Ps 1.1 the Dow industrials gold contract of $18.10 trading at 18.42 an ounce we get silver up 30 cents $27.35 an ounce of light sweet crude up a buck 54 trading out at $65.36 a barrel notes and bonds 10-year note up 66 trading 132.12 the 30 year up 19 at 156.25 and King dollar King dollars down 421 ticks trading out at 90.331 the year is at 121 the yen is at 109.36 and the British pounds at 140 to 1 US dollar our phone numbers 877 9276 648 give us call folks one notes going on in your world and the world of the S&Ps let's take a look at them what do you have you get a great bounce going there's no doubt about that but guess what folks my take is that you have a structure and top that's in you get a bounce here that and dramatically light a volume and this is really a monster contraction of volume is pretty wild man that being said the bottom line the spy right now trading out here at 417 49 the highs up there a 432 the gap down is 417 81 so this is going to be really intriguing let me just look at this for a second what I just say 417 why isn't the spine number coming up for me 417 this one just doesn't want to cooperate when I do that okay so let's go to the cues so the NDX 100 cues same type of setup inside the cues the contraction of the cues let me get a different screen that's what I got to do this screen is not cooperating so let's find out how this screen I say not cooperating it's not give me the price when I put it simultaneously at the top there we go okay so the three cues right now up seven dollars and thirty five cents bottom line is that you're going to contract we're doing 32 million shares yesterday we turn around to 69 million downtown you did 91 million and this is that this is a typical folks B to C of an ABC structure on the way down well doesn't mean that you're going to get one but this is how a ABC structure on the way down sets up what you get is this first you get a high you come down with volume you go up with light volume and then all of a sudden you come right back at you what's going to be intriguing about the cues is that if we take a look at this is that you're over the highs of yesterday you're going into the downdraft that had been created out here a week and a half ago so where they close is going to be important the reason being is that when you're anywhere above like 326 21 which was with 40 cents over that that is coming into the higher range you know so we'll see whether it can get into the higher range because if it does get into the higher range the bottom line is that that's saying that guess what the cues can actually bounce the 334 and right now you're 326 we take a look at the spy we do the same set up inside the spy we have with the spy there we go so the spy is up $6.79 cents you're at 4709 and 417 I see we've never made we didn't make it was 1781 is the gap down for 1781 is the gap down bottom line it looks like it's trying to close that gap the contraction is huge out here today folks I had no doubt though bottom line they got it going but guess what there's nothing behind this move go gold contract out here we take a look at the gold contract gold contract had a nice move out here today gold is ready to really break top side the big way it looks like it's going to be another ABC structure on the way up what we have with gold contract out here is you have $18.50 cents you're coming into the swing swing point out here we're talking about is 1846 50 1881 looks to be the big game and if we get over this is going to get intriguing because Newmont even when it came out with numbers that weren't great the bottom line it never never broke its swing you know Newmont traded down to $60 when I come out with his numbers blew that away you're at $70 and 87 cents right now if we take a look at Newmont and the way this is setting up what you're going to see is that you're coming into its highs and you're coming into the highs with volume right now the the high in Newmont is $72 and 22 cents on a weekly you're talking about 34 million shares we did 34 million last week this week it's going to be about 32 33 and the bottom line is that I suspect what we're going to do is that we're going to open on Monday right before the highs now I'm going to bring this let me bring this back further I'm going to bring this back 15 years to see what we got okay so your all-time high is $70 no that's the all-time high right there yeah 72 22 this is a nice setup man this what's happening here with Newmont this is going to be pretty wild the first time that we went up on Newmont we actually came into the swing and we also came into the swing from 2011 with volume 124 million yeah we did it 127 million okay so check it out on a monthly basis we came in with 127 million versus 124 backs down built some more cars this thing looks like it's going to blow it away so and that is going to be all about the good old US dollar folks if we take a look at this dollar so what we have with the dollar is this you've had a couple really nice countertrend bounces and when you get a country the counter-strand bounces are normal and the dollar's case the bottom line is that only been able to hold it well the first nice counter-strand bounces we got was two and a half weeks ago that's when the dollar went from 90 to 91 350 stayed there for three days and then got blown apart on Tuesday the dollar the dollar went from 91 63 to 97 63 stayed there for a day and all of a sudden you got wide price spread again in the way down it looks to me if I bring this back what you're going to be looking at now is that number one it you know I've always thought it's going to go after the swing point anyway the swing point we're talking about is the 88 9 body 88 88 253 but the way this is trading it looks to me like you're going to break that swing you break that swing and the bottom line you can be all the way down to the 79 80 dollar area which is going to be pretty intense stay right there folks come right back down down right now right now for 405 naziqa 315 SPS up 67 come right


The League of State Governors has announced plans to immortalize late-night-run singer Larry Wajah of the Gendil Fasasi, that's Sam Souten. The Special Advisor to League of State Governor and Tourism, Arts and Culture, Solomon Bono, said the state will celebrate Sam Souten every December for four days in League of State. Bono said that these are the just-concluded festive music festivals which was initiated by the late singer and songwriter to raise young talents. Hello, hope you enjoyed the news. Please do subscribe to our YouTube channel and don't forget to hit the notification button so you get notified about fresh news updates.


there we go look I have just connected this load up to this little meter exactly the same way as the other one except for the blue wire is in the place of where the yellow wire was on the other one but one thing I'm noting straight away is the flicker it's all exactly the same voltage this the load isn't switched on in a minute but this is still on the same voltage six volts and the reason I put it on six volts is because the transformer that I'm using for my power supply I've already put another winding on two it's five volts that's on the AC so a little bit of circuitry and it'll be down you know I'll go up a little bit first when I one point four and then I'm gonna come down a little bit here and I'll be fine for this just like this one that was quite nice that does look quite nice even on the camera it's not flicking very much so and this one yeah eight o'clock you know one point nine four I think it was wasn't it underneath the two volts that I was putting out but that's how it's full adjustment on the pot there right so I've got one nine six I've got two on my 200 power supply and one nine eight there and I think that's about as far as I can take that it didn't seem to want to move any further forward so that's as far as it adjusts but the amps yeah one amp it's drawing two volts we're on two volts one amp and that's all we got so simple blues are all the powers go together apart from remember the two that actually just feed the display go on to a separate power supply I mean you could have it as long as you don't go but the thing is I remember what it would go up to on the display so you'd have to check that because you could probably put it on the same one depending what sort of voltage you can be using but this thing will read up to 100 volts apparently and this will this one would do with 10 amps take these guys I must apologize the actual part on the back of this does have I had the wrong screwdriver and it wasn't working very well and it does have a lot more movement on it and I actually took I think it's about 2.6 volts so it has a lot more movement on it really I mean my power supply is saying bang on two volts and it's saying 9.87 9.87 so you know that's good I could probably give this in a little turn here because well what am I going up to wow that does go quite a quite a way actually it's only going up that far there is quite a bit of movement on that for this I'm just gonna have two volts and then I'll go up a little bit in power not in the coming voltage on this and just see how it travels with it that's a real terminology that's what I'm saying so I'm going to the revolts 2.998 there 2.95 that's good enough 1.3 oz 9 1.3 oz there so that's fine why it's 1.3 0.1 we've just gone to 1.296 1.29 yeah and my power supply says 2.998 volts you can see that over there I've got a long USB in you can see that over there there we go yeah so there you go that's how to on the red one you've got the yellow wire is the only difference and these are the same I like that one better it doesn't flicker look at that look it's not like it's flickering at all 2.9 on there 2.9 on there that's good enough for me I do like that I prefer that to the other red one that's got a lot more movement on the twizzly twizzly on the pot just than the other one this one wasn't reading to the volts and the pot is fully turned you can't turn it any further but this one still has adjustment backwards and forwards so I reckon that's a much better idea if someone was asked my opinion which one would I buy again I'm gonna buy another one of these because I want two for my power supply because I'm gonna have a it's a dual power supply so yeah brilliant I'll try two for that


Experiences together, where we work as a team, that's far more important to my relationship with my horse. And then, when a new situation comes up, something we've never seen in a place we've never been, he's going to look to us, because we have all those old experiences behind us.


Hi everyone, Joe for Jaspy's casebreaks.com coming at you with a quick little pack break right here of 2020 prison football hobby edition Which and at the end of the break will randomize your names again in the top five will get teams in that order So if your name's on top you'll get you'll get the dolphins They'll be pretty nice second name with the Packers third name egos fourth name down Ravens fifth name down Jaguars This will be re-randomizing of your names at the very end But as always with little filler breaks like this we're gonna do The break itself first so big thanks all of these folks for getting into it Let's roll it. Let's randomize and this is for no huddle six and a three nine times and Ninth and final time after nine we got Steve down to Joseph a lot of spots for Joseph chasing those teams Could be a surprise in this in the prism pack to six and a three nine times for the teams one two And ninth and final time After nine times we got the cowboys down to the Falcons. All right. Here's the first half of the list right there ish Marcus dolphins Bangles for Joseph Chargers also for Joe. All right, so no trade windows. Let's just let's just figure out which pack we're gonna do Let's roll So this I actually I just I just peeled off the Shrink wrap, but this is a fresh box There's all the packs right there. We'll just go inie. Meenie. Miney moe catch a tiger by the toe That's the one all right, so there you have it. Let's see what we got in this little pack It's a Nate Stanley autograph So we got one one of the two autographs out of that hobby box already And that'll go to Joseph and we've got Zach Bon And we've got Michael Wheeler is that bond for the Saints Joseph and Michael Wheeler Eagles? That'll be Matthew All right The auto is nice nothing earth-shattering though now Let's see how this works out for everyone That was from a different break. Let me just clear out those lists. So new list new dice Let's get all of your names back into a fresh list and it'll be the top five Right there. Just randomizing your names not teams We'll match up with the team top five after After five top five after five two and a three one two three Four and fifth and final time after five From six on down. I appreciate Everyone they're giving this a shot We'll get them next time from five on up. Congrats. You've got teams Matthew Matthew Joseph Joseph and Mark There's the top five right there. You have teams In no huddle five box no huddle pick your team ten which will be coming up in a separate video after this So mark with the Dolphins Joseph with the Packers and Eagles Matthew with the Ravens Matthew P with the Ravens Matthew s With the Jags there you have it. I'm Joe for jaskies case breaks calm. I'll see you next time for the next break


Everyday I'm hustling not shitting on the show, but I'm just trying I can't do it That's a hot mug guys Hey guys, this is my review for Supernatural season 15 episode 11 considering the absolute craptitude that was Evident in the last episode and after doing all the comment read-throughs with you guys for reading off your comments I'm about to do something that I've never done before in the entirety of me reviewing here Supernatural I'm actually gonna change my grade for the last episode. I gave it a 3 it rightfully deserves a 2 it was shit I just gave out that review Admittedly I was doing a lot of wedding stuff because I was doing a show and I was getting all ready for this wedding event and what not and Admittedly was not giving it my 100% this episode. However, I did give a lot more of my attention to and this actually Wasn't bad. It was actually decent This is essentially a big homage to the hustler or the color of money taking the whole pool thing the very Thing that has always been talked about in this show and they use it as a pivotal story element taking this forever side element of The show something that's just always been in the background and making it the main focus of an episode is actually a good Idea in terms of a final season. This is how you properly homage the show This is how you Properly give credit and fan service to an element of a show that has been around 15 years Essentially after the absolute stupid writing that was the last episode this episode has them going to a pub or wherever in Alaska game of pool is fought over with luck and instead of winning money or whatnot You just win luck But however there is a little bit of a trick and a little bit of a dark magic to the area and we find out a little bit About Greek gods a god of luck and all this other stuff Dean and Sam are not only trying to win their own luck back They're actually trying to win everyone else in the building out trying to save everyone from this trap that they're in after Sam loses Gracefully he does win us in a sense because the god of luck sees these to us heroes and lets them go Let's everyone else go because she wants them to get their chance at God all the while though There is this very flimsy kind of Castiel story on the side so flimsy in fact that it Resonates with how the Justice League was introduced in Batman v Superman Castiel finds out that Jack is back. We find out that Jack is back from some random cop Randomly calling Castiel with a random security video Admittedly they also use these super ancient angel things that admittedly I totally forgot about we're in the show and considering that someone brought this up in the comment video that Angel heaven is supposed to be like a neared lock down like almost destroyed because of how few angels there are Jack eating the hearts of these Demi-angels or whatever the hell they are probably can't be helping much with that Possibly what he's doing gathering strength to kill God really thought that we're gonna go Somewhere different with this if not replacing him something but weren't we just told that we couldn't kill him because the whole universe We're just going complete wacko. Maybe they used up all the creative juices for building up towards the episode I could just how the episode was crafted, but I'm not entirely certain about the whole Jack element However, the pool element the whole luck sort of aspect was done very well taking an incredibly stupid concept Stupid concept and actually making a decent episode out of it It's kind of like Ouija origins of evil horrible Michael Bay horror movie prequel that actually turned out to be very good I did like how they use the jazz music Just how they shot the pool stuff very well done all actually really well put together so in the end I'm gonna give this episode five out of seven. It's After the last shit fest that we just had I'm surprised how good this was I'm not gonna deny it make sure to give me your comments whether you think this episode was good or bad I'll be reading off the best ones once again when I do my comment video before the next episode again Anyways, that's all for me guys I hope you enjoyed this video if you did leave a like and if you're interested in more maybe subscribe otherwise See you guys next time. Thanks for watching the video My name is Nits and you might remember me from the animated cult classic TV show undergrads It's been a while, but I'm happy to say the click is finally getting back together in an all-new movie Thanks to a successful Kickstarter campaign But we are still asking for your support to see any and all updates about the upcoming undergrads movie Be sure to check out and like the bring back undergrads Facebook page and with any luck. We'll see you guys soon


All right guys, it's about that time Heading off we've got our van We're gonna go to the Wharf catch a boat get another van and we'll arrive at our destination. Hopefully fingers crossed So we'll see you on the road That beard is looking mighty orange All right everybody It's on the coast They call it a fast boat believe it or not It looks like it's got six massive outboard motors. So All the luggage is on board. I've got a bit of a crew here I can't wait. Oh that's sick. What a trip honestly How long was that 30 minutes? Drunk milk mixed with caffeine just before the trip hang up hung over. I didn't think I was hung over until I sat down Regardless of hotel destination I'm pretty You might need to go and get it Where's he gonna bring it all the way out? That's the way boys. Oh, it's nice and cool in here Welcome Yeah Coffee tea that's water doesn't include it at all price and for the meaning bars in place in menu button of taste Awesome, okay, that's a This is the black one keeper. That's a big one And that's a big one. I live here. Well, we made it He said it takes two minutes downstairs to get to the beach We can go left to go to the mushroom bar or we can go right and see heaps of heaps of restaurants. Yeah So it's probably Gonna be going along that beach right there. I Would have seen but I couldn't be sure Anyway, let me in the scarecrow


Right now we're doing the obstacle in placement and engagement area development for a company defense as part of a larger division leaders professional development on engagement area defense. The fun part of being an engineer is you get to kind of use some of your creativity a little bit and thankfully there's so much historical indoctrinal resources that you can use so there's pretty deep tool belt to reach into. So we were kind of figuring out what we wanted to do with this area here. Without just leaving it open we wanted to kind of fix the enemy here so that our maneuver counterparts can kill them in this engagement area. So I was looking through the engineer field data manual and came across log hurdles and they're great. They have a they have a low obstacle profile. So it's difficult to see from a tank as you're you know moving forward and you're being fired upon by the by the infantry and the intent behind it is that basically the tanks will hit it and hopefully they'll hit two successively and we hope to dislodge their tracks and hopefully disable them right here kind of in the middle of their main avenue approach. So obviously with engineers you got three main areas of focus especially in a brigade combat team and that's mobility counter-mobility and survivability. Mobility is the one everyone thinks of because they always see the explosions and they look super awesome. But a huge part of that especially going forward and large-scale combat operations is going to be counter-mobility. It's kind of that you know hasty transition to a defense holding key to rain and we really bring a lot to the fight there because we do have such a deep tool belt of obstacles that can help maneuver commanders shape engagement areas to to best suit their abilities to kill the enemy. So that's kind of what we're doing today is helping the maneuver commanders shape this area with with our obstacles.


Stevenson falls to Weiner tonight Glenn Clark with Malia Smith Malia one of the things I enjoy watching about you play is how you are willing to do everything just get in the mix do whatever is necessary can you tell me about sort of how your game has evolved over the years that you're you're literally you know going up for rebounds laying on the floor you know selling all out defensively where does that all come from honestly that all comes from when we when I was a freshman me and Ellie were the little sisters to Savannah Herndon she's an alumni here and that was her style of play and I absolutely loved it she was scrappy she even though everything that she did didn't go into the stat sheet she did it unapologetically and with all of her heart and I absolutely admired the way that she played and I definitely wanted to take over that role of playing as I got older and I try with all my all my heart to do that every single game I'm wondering if maybe this is paying forward a little bit I noticed tonight Stephanie Lawrence got a lot of minutes and she was selling out and doing a lot of things or are you seeing maybe you know as a young player she's picking up on some of that oh absolutely stuff has been working insanely hard she's been in the gym during practice all of the posts were all working hard were pushing each other and I'm just insanely proud of all of them for for doing everything that they can to become better players and you know we're just going back and forth but at the end of the day we're all still family and we also want to see each other succeed all right so you guys have hit this little bit of a bump in the season right now you get a weekend off what's as as a veteran as a leader of this team what is the message that you're given these players about these four games that are coming up and and what you guys need to step up and do just a little you're right in all these games obviously but did you just a little bit better in order to get your way into the postseason I definitely think a big thing that we kind of the seniors kind of stress to the younger players is that especially in breaks like this we all just have to stick together honestly that's the biggest thing you know we can all get in the gym we can put shots up we can you know do all the basketball work we can watch all the film but in these moments and in these days especially coming off of a tough loss like this we really just have to stick together keep building team chemistry keep trusting each other keep building confidence in each other and if that means going out to the gym you know getting extra working getting in an extra lift whatever it may be really just leaning on each other and relying on each other as a team and as a family we've been trying to get to know everybody a little bit better this season so I'm gonna give this one to you what is the most recent thing that you have binge watched of late oh the new season of criminal minds okay now so are you someone who's always been in a criminal like my wife is obsessed with criminal minds like so I have had to look up at my TV and say okay I maybe I'll go do something else right now have you always been a criminal minds fan yeah since I was like nine years old I'd be sitting there Saturday mornings watching criminal minds so it's really exciting that there's a brand new season coming out right now are you like an amateur detective as well do you find yourself like trying to solve like crimes yourself online absolutely me and Ellie Boswell have solved many many cold cases just so you guys know I will have the career line hey Malia a best of luck enjoy this weekend off and best luck as you guys get back for this closing fin thank you so much appreciate it that's Malia Smith I'm Glenn Clark go Mustang sports TV


Hello, everyone. Welcome to the second low-emission solutions conference. My name is Alayna Greed and I'm with the Sustainable Development Solutions Network. So we have five dynamic panels planned for you over the next day and a half. We have some leaders here from industry, government, and academics who have all been working towards implementing the Paris Climate Agreement. So we're really looking forward to some rich discussion. We also have planned a special theater viewing of a not yet released documentary called The New Spider, which is about the next generation of nuclear technology and engineers. And that will be tomorrow afternoon at 12.45 in an actual theater on campus. So we welcome you to join us there as well. So, and during that we will also have David Schumacher, who's the filmmaker, and he'll be doing a live Q&A session directly afterwards. So without further ado, I'm going to just introduce my, or our master of ceremonies for the next day and a half, Michael Shea. Michael is the head of communications for SBSM. He's also an adjunct professor at NYU and has been a climate correspondent from around the world. So, first and foremost, help me thank Alayna Greed for organizing this conference. From the very beginning, she's been such an incredible leader. Keeping positive energy and positive attitude amidst the work, which isn't always easy. So we're such incredible organizing. So two quick, not announcements, but thoughts to think about before I introduce the three partners for their talk. Two things. One, if you do capture an interest between quote or comment in any of the panels, please share it on social media. When you do share it on social media, you see up here, hashtag LESC, and if you can't see this, it is at, the Twitter handle is at low to no, L-O-W-2-N-O, low to no. So if you share, please include those. That's helpful for us today. And secondly, just a reminder that this is a very action-oriented practical conversation. It's intended to be about a couple of things. One, strengthening technical capacities. So those of you who may not think of yourselves as technical, including myself, hopefully today and tomorrow will be informative for you in that way and strengthen your own technical capacities around low-emissions pathways and decarbonization, etc. So if you leave with new information, new ideas, and then charting key technology pathways. So hopefully you'll emerge today, tomorrow, with some new thoughts about pathways that you can pursue in your professional life or personal life, and your own low-emission, pathway, carbon footprint in your lifestyle. That's not going to be a part of the process. I just add that. So let me introduce the partners. We're thrilled to have their support. We'll start with Angie Pfeife with ICLEI, and then Guido Schmidt-Traub with SDSN, followed by Erasmus Polanco with WPCSD. We're thankful so much for your support. Angie, floor is yours. Thank you very much, Michael. Good morning, everyone. So if you get a little low on energy later today, I have a tip for you. There's a big set of stairs across Morningside Park. I don't know if any of you hiked up those this morning to get to the conference. It'll get your heart pumping.  So please stay with us. We will have lots of very exciting panelists today to talk about all of the great things that are going on from a technology perspective. ICLEI is very, very honored to be a part of this collaborative, many organizations pulling together this conference today. This is our second time doing a low-emissions solutions conference. The inaugural conference was last year at COP22 in Marrakesh. Was anyone with us last time? All right. We've got some returning folks. Thank you so much for coming back. I look forward to having you share with each other your perspectives on what you hear today, what you hear then, what you think is changing. And so on. We're here at Climate Week. There's a lot going on. We really appreciate you being here. ICLEI is very involved in the local government space, obviously. And here in the United States where I work, I can tell you that the action has never been bolder. Local governments really have that fire lit underneath them to take action now, especially after the 2016 election results at the national level. We see that businesses are stepping up, universities, states, and local government. So we're very excited about the work that's being done. Today we're going to hear from a number of technology providers, technology experts, researchers. And we're going to try to then link that to the political will that needs to be built in order to transition to deep decarbonization. How can we inform our policy makers and decision makers with all of the great experts that we will hear from today? So thank you very much for being here. And I would like to hand it over to Guilla. Well, thank you. Thank you on behalf of the Sustainable Development Solutions Network. It's a great pleasure and honor to welcome you here for the second low-emission solutions conference. We're meeting, of course, at a critical juncture who will hear shortly from the architect of the Paris Climate Agreement to ask about where the world stands in terms of implementing the bold pledges that were taken. We know it's not easy. But wherever we travel around the world, we're hearing from governments, businesses, so there's really been a shift towards focusing on implementation and now some of the really hard questions surface. In the earlier seat of the low-emission solutions conference, this is establishing itself as a critical forum for sharing those lessons for connecting in an informal way business leaders, local authority leaders, practitioners, policy makers to really engage in this conversation because what we're seeing is that the opportunities are huge but nobody really knows exactly how to do this, how to decarbonize the energy system, how to decarbonize the transport system. And this fits into a broader context of discussions with our wonderful new leadership at the United Nations, the Secretary General, the Deputy Secretary General, the head of UNDP, there's a broad recognition of the international system is also going to shift its focus towards facilitating these kinds of dialogue, these kinds of partnerships, and that's where the low-emission solutions conference fits in. So I look forward to a day and a half of packed discussions before to learning a lot, look forward to seeing some of you at the upcoming conference and then Russell I think is also going to be speaking about plans for the near future. So without further ado let me hand over to our friends and partners of the World Business Council for Student Development. Thank you. Thank you and welcome from the WBCSD's perspective as well. I want to reflect on a trend that we've been seeing in the business community and in my career. So in the last 10 years we've seen shift of companies taking bold action on their own towards moving more into collaborating within their sectors. We've seen that trend shift slightly now to working more on supply chains, to the whole supply chain coming together to look at what are the barriers to scaling up some of these low-emission solutions. More than ever now also we're looking at the full value chain and that is the spirit that I want to talk about right now. The point of the Low Emission Solutions Conference is really to get different stakeholders together. So we have the cities, we have the academics, we have business coming together to look at what are the barriers to scaling up the deployments of these solutions and really where are we going to be going with the Low Emission Solutions Conference. We just had a meeting a couple of weeks ago with all our members talking about climate policy and a clear message from our members and that's 200 of some of the biggest companies in the world was that the Low Emission Solutions Conference is critical. It was the best thing that anybody attended at COP 22 last year and they wanted to continue and the reason they wanted to continue is that not only do we have a dialogue between the companies also the academics and the cities but it's critical to have this dialogue with the policy makers and the bright policy makers who are in the room at COP 23 and COP 24 next year are those people who are setting the decarbonisation pathways for their countries. So where we want to take the less after COP 23 into COP 24 is really into this dialogue and it's not just one-off dialogue in terms of aiming for COP 24 but we realise especially now when we're talking about the implementation of the Paris Agreement it's about a continuous dialogue that will be taking place across the full year in 2018. Some of you may have heard of something called a facilitated dialogue which is something that the governments are doing in terms of getting the Paris people ready for that implementation and we need to be part of that conversation. So I'm really happy to see many of you here today and across these two days we're going to be looking at some exciting technologies and also looking at some of the issues, the problems, the obstacles that we need to tackle together and those are the messages we need to bring to the policy makers. We have a great opportunity to do that this week here in New York but it's going to be even better next year as we're looking towards making more work with governments on this joint pathway for a low-carbon future. Thank you. Thanks to all three of you. I think this is now the transition where you exit the stage. Yeah, okay, good. I just want to make sure. How's the audio for those in back? It comes up. Good. You're hearing everyone well. Great. Excellent. So I'm very honoured to be able to introduce the architect that Vita was talking about but once to Vianna, all of you know. As you know, she's the CEO of the European Climate Foundation. As you know, she was the key architect of the Paris Climate Agreement. She's also on her leadership council at SDSN, which...


I'm still not going. I can't be me No, you weren't raised to be ill-mannered and rude and I had the best parents Phenomenal, you know when you when you we had the discussion about like the cold the cold Asian personality It's not only the men. It's not only the men. No, he's no, I've met a lot of a lot of the females Like today let's get off my back. I don't care Like today I I went to Jersey dollar in Garfield because I needed heavy-duty food storage containers Just because it had done this storm Eileen and William The Indians that owned this place shut the central air off completely and opened the two front doors It was hot as and humid as hell Jersey dollar Jersey dollar it's like that. It's like Discounts like a discount store not Not a dollar store per se, but yeah that too But it's like I walk in there and it's like a steam bath I'm sorry, but they may be an old 8,000 year old culture But they have contempt for their customers. They have to be distingious bastards around I Said to them I said to the manager. Where's your central air condition right just because it's thunderstorming out That's an excuse to shut it off completely and open both doors You have customers No, it was like he'd say nothing. He'd like smirk They know what they're doing. They're so stingy and there's such penny pinches Yeah, but they're not supposed to do that because they have food they have perishables Oh, I couldn't get over You know, it's really it's incredible How they like just scoff at their customers How cheap can you be? It's just because it's thunderstorming outside That doesn't mean I mean it's not summer. Oh That's Jackie, right? Yeah Yeah No, I'm saying just because it's thunderstorming out that doesn't mean it's not summer time as an excuse to shut the central air conditioning off Well, let's be honest the season has changed. You can't go by season But it was hot and human inside their store.  It's cold. It's too hot or whatever. Okay, turn it off. Turn it off. Whatever you have to do Yeah, you can't go by what it's summer Well, well, it's still humid outside and sure it wasn't for a good hour So earlier when the wind blew through with the rain that was temporary. That's what I mean You can't judge things. That's my point. Yeah things change I know but there are stingy bastards that own a business that Have contempt for their customers stingy people. That's just bad. They're like I said my dad always said you just can't get through Hey, you tell them you tell them you tell them and they keep well, but that's well Yeah, you just simply just don't understand I mean all they had to do was turn it down if they felt that Business That goes back to the third world Asian Mentality Scott less than you know, he's not the only one Indians to he's got less than 10 people in his so-called Lectures, so it doesn't yeah It was like a freaking steam bath. I mean when I went in there Lectures Joseph Does he ever get more than 10 people on his lectures? Right into a big no Yeah, and he and I know he has good clothes.  I bet he's A guy that old must have some decent dress clothes in at home This shows of a big exaggerator You go This shows that the Asian gentlemen we know here from McDonald's You know, tell yourself delaying and any responses it's going right into it quick Yeah, that's what's good about a decent weighted pendulum But I mean like I was telling I leave You I you have a retail business yet. You depend on customers make them feel comfortable. Don't have a hot Steam bath for a store.  Oh, don't forget turn them upside down told the you hurt your customer pick their wallet You tell them. I don't want you to ever come back. I got your money now Yeah, but but don't forget you got to take their wallet and open it up When you open yours the moths fly out so you know have you ever seen a cheapskates wallet before yeah George on Seinfeld George Costanza did a satire You did a satire on that fact Listen, I mean it's got to be gospel. Well, listen Bob the accountant and my grandfather Didn't know they did the same thing they had rubber bands around their wallet every in every direction And guess what else was in there expired coupons? They don't they were horners Eileen they were horners No, no, you're wrong. I think I know what they were doing. It's a psychological disorder No, no, they need to be Sacinate no they were waiting for the first time machine to be invented so they could go back in time and use those coupons I waited minute. I think that's right. That's it into dimensional travel waiting for the time machine Because they're I think I leave because they're a little crazy No, I see the hoarding mentality is that everything they're afraid to part with anything wait a minute wait I think everything has value wait wait wait way back when it was called game this car They should be lynched Lord. Yeah, were they orders to Yeah, they hoarded they try to hoard the world. That's not what it was. They try to take they try to conquer the world We can't have this I leave don't forget Kublai invent this time machine. Don't forget Kublai. So these guys got Or cuckold friend Cuckold friend and Oli Khan. Yeah.  Oh Here we can be a long one. No somebody somebody posted a banner online. What would you rather have? Million dollars a time machine or true your soulmate true love I picked time machine and you know why because then you can go Then you can go into the future by one week get the winning numbers of the powerball lottery Then go back to your time and you still write the wrong ones down and put no You gotta you gotta put you gotta jot the right ones out. You do the wrong digits. He would write the wrong ones I didn't trust me, but listen. I blink I didn't see I didn't see him You can do this Continuously go into the future get the powerball numbers go back to your time Buy the tickets win and then do it again and again and again and you'll end up being a multi-trillionaire You hear that and then guess what are you taking notes in between bites and this what guess what?   Yes, they'll be wanting Man, God. Oh man. God who will be sergeant your back and now everywhere you go. Is there anything? When I was had nothing Well, how come you don't care about it anymore? Seriously, all I've been through Jimmy.   Isn't that's all we've got left Was that the classic chicken both I got it both it what is classic, huh? It's been around for a long time, you know better than that Didn't what? No, here I have a time machine. Yes, he doesn't have a time machine I'm going off too. I don't know. Does she say that she's does she She say it's going up tonight or off to my one I didn't buy any because I'm waiting for the time machine Mr. Madonna, we know you didn't play but we played for you. What about it? What about a genie in the lamp? Yeah, you win that too. He's blue.  No, I'd be like Hey, listen, I'm busy.  No, it's not Isn't that funny? How are we good? It's pretty funny What are you on now the second burger yet?  What are you doing you are sure I don't mean rub them I mean eat them.  No, no because most people online never think of more wishes as their first wish The second wish should be more wishes and the third So the wishes don't stop. You know most people never think it out Not even man got a question Don't play with it. They make it on. It's gonna be real. Oh Oh, gee I Heard Paul Ryan speak about What Donald Trump did is this going to get much worse for Donald Trump with the Republican Party? Oh, yeah, no cuz I never seen Ryan so so livid attacking another Republican like he did with no, it's not just him It's it's all the top Republicans are by the same token. What choice do they have?   Well, all the racists just love him All the racists just love Donald Trump racists racists Racism they would do with a group like clan people like that the ones that want to volunteer those kind of people on your side to go to the border and tackle the They should not have the right to vote even they should not have and you know what they do They hide behind the Constitution they call themselves constitutionalist sick of this law.  You have your rights are governed and they have limitations to just to the right of freedom of speech You can't do certain things with it. Do these do these Trump pansies that I call them Trump supporters They interrupt you to the do all of our rights our so-called rights Have limitations to all of our so-called rights have limitations Doesn't give you the right to do anything Okay, it goes into a definite. Yeah, doesn't give you the right to do anything as they say freedom of speech You don't have the right to run into a crowded theater and scream fire. You have limitations That's true.  No you don't Or are governed by certain by bylaws?  Extremists right-wing extremist supporters Do they use the Constitution as and the Bible as a front for their for their wickedness and hatred? I know that Yeah, I like when the amulet answer what's verification? Well, but I like the feel of the swing Oh, no now we're talking her language You mean a whole a whole pork here You ever see this you should see Oh, did you have that yinling logger last night? Okay, but it's chilled. Well, I've already had it. So I know it's good. Yeah, but it's it's cold No, no, don't worry, but it's in it's in the fridge the time when you said it in the I knew right away No in the appeal of the but I knew right away the Indian It's going to be a musty tape and you called me but it wasn't from it's not made in Matter it had a name in the interest of me to still taste like an Indian beer. Well, I told you I did I decided I hate it I said this I just tried it it tasted exactly as I knew it would taste It tasted just like another Indian beer. I had a very very skunky must be musty musty musty You mean like like that mildew. I was like, yeah, I was like But I drank it because it was only 12 we're talking we're talking about dogfish head India pale L The company's called dogfish head. It was horrible. The breweries in my face when I get up in the morning The breweries in M. E. Was that main you're gonna come what M. E. It's made you're gonna come up for air. I Don't think she I don't think she's breathing Are you breathing? I'm not trying to be critical. Why don't you eat one fry at a time? I grab like, you know No, she wants to be here for a while Because of you dear. Yeah, right. Yes, sure Because Jimmy's here, right? That's a that's a lovely thought That's a lovely thought You got Zeezo Mean you eat fast sometimes Okay, I think I saw that on the news that video Now here we go. Let me steady man. God Oh no, I gotta do it just okay Were those Indians that own Jersey dollar Were they showing contempt for their customers by shutting the central air conditioning off?  Man, are you a fucking? Okay, I'm paid. Oh, you make it all the way to life. Does it have to shut this is a secret? I'll get it. Does it come on the way. Is it does it have something to do with the third one They only have you Yeah, that's all you have Well, they told you coming in with your work. No more flavors Does it have something to do with the third the third world the third world culture mentality? That they they kept they show contempt for the customer by shutting off the central air conditioning And opening the two front doors. Yes You you you just want to see all that you just want to see all that cream will over lips. That's what it is Now William William more. He certainly is a character isn't This guy No, no, no, not right out lunatic talking about Billy No, this guy is William more Billy his last name is moral He's a character isn't he more or m o r r o w He's a character isn't He's entertaining You know, I known him for like 35 years, I think Yeah, since I think I met him in the early 1980s Yeah It's amazing how you know, I mean we fight a lot, but we agree a lot too same thing with my my My late co-hosts when I used to do talk shows with him. We agree to a lot But we also once in a while had Terrible arguments because you know, he had some ideas of his own That no, no, thank you Okay round one It is what days it today to it is maniacal maniacal Tuesday madness. Oh, oh, here we go. I thought you were having a smoke Is it for her could they put more on it for her maniacal Tuesday Madness because yesterday was Monday, so it can't be month. Look at that. Look holy moly Well, we're good for five more minutes.  Oh So you don't talk so he doesn't have to hear you Isn't that he has an ulterior motive, right? I know well I got news from when he comes in that ice cream is probably gonna be finished Now that guy that guy Ray He's out to lunch He's seriously. He's a loony He's a loony. He's loony. I'm surprised. He's got a wife at home. Maybe his wife is just like him You never know. Oh gosh.  How did that song go flat flat foot flusy with the Floyd Floyd? Because because they're your men were happy with your manager manager You can't teach Like you can't you can't make a neural weaver you can't make a sparky and you can't teach them how to be cranky in this and that Must have been your dump Maybe your your log was four pounds. Who knows? No But anyway, I think there is something called natural born talent natural born ability.  I want to be left alone so much That's because The other night a real nice guy I'm a wonderful girl Arkansas The three nights in a row. I saw the whole time Oh from Arkansas That's fascinating though meeting different people from different parts of the country man. No, she good-looking the Arkansas very very You could have laid pot you could lay pipe stay in there, too. You meet girls and take them to your room That's what the that's what the peg is meant for us.  Well, she is dress. She is dolled up You've got to help people I always make fun of them and make jokes I don't get the fact that you don't bring girls to your hotel room. You just can't get through the Because he doesn't get it, I really don't get it that he chooses to be celibate. I don't get it sometimes You're tired of this way back in the 70s and late late 70s early 80s.  He said, you know your problem is you're worn out So I'm tired man. You could be bored too.  You know what? You know what? I I'm gonna defend what he just said You know what might cause it to everybody is so Critical of performance nowadays. They can't wait to talk to their girlfriend women can't wait to talk to their girlfriends and gossip about Most people are not They're big. Oh, I know but women gossip about the guys. They're dating.  No, they did all they do we women don't gossip about the guys they date No, they don't do that women are worse than me When you hear these things like just agree with me Please give it a rest No, I'm criticizing women when you hit these guys It's all the guys, okay Women are always innocent When Trump and all this on the bus with Billy Bush I Played sports football 37 years. How many locker rooms do you think I was in you never heard talk like that I? Sat there at home said What kind of pussy-ass guys didn't come in there? That that's what guys do in a locker room. You want to make a bet. How do you they bragging to get Macho You want to make a bet because the testosterone you want to make a bet they don't talk that way No, are you talking about professional locker room or the regular Jimmy high school?   They were nice gentlemen and men They were heterosexual see they were heterosexual you mr. Non-athlete you wouldn't have any I'm asking you they were heterosexual athletes. Yeah, okay. Gotcha. That's my whole point She means straight to the layperson if you'd let me finish. Go ahead Tease your mere wound up today nobody talk like that They're big Significant other should be respected people that's what how I think but I will say I think the women are worse for the men Women talk the men really don't for the most part. That's what I said before but he didn't want me to say it Was it wasn't Williams voice? I heard I heard you say I was trying to get to it. Okay. I'm sorry. I'm sorry You've got that much energy. You're wound up today. I'm sorry. Maybe it's the caffeine. I think so calm down Gotcha In fact, I in fact in fact I will tell you another thing No, in fact another thing I mean give it a rest They know see I leave the notes in fact most In fact, I'll tell you on all the teams. I was on 37 many years ago in a football You hardly heard any swearing, too You don't hear guys But about a lot my brother people people have the wrong idea about athletes You know who has the wrong idea? Amateurs non-athletes that know nothing about sports and never played never all the sideline never had a huddle Never to dug out whatever. They have no clue what's going on No clues and then again my teams always before my personality because I was always kept that I guess be cool But whatever and I thought I would tolerate bullshit And I had more players from other teams. God please trade for me.  They were unhappy with their teams They saw what my teams were like they wanted to be on our team We always had good teams, but you might look at where does it come from?  Oh, I had some people that tried to they tried to be this You've got a shot Yo, that's like it that's a ghetto mentality, you know like people that got these are questions you should be asking us The unexperienced we've never been through it or the ones that seem to always know it all aren't they? Well, if you tell me what to ask I'll do it You go Jimmy here, let me tell me what this task I'll ask it. Well, what do you want? I've got it already. It's good. Oh, all right. I don't know anything you want me to ask No, you said you said I should be I I should be asking a question when I just told her I just gave her a submenar I bet you would be Joseph's that to death Did you imagine her going over there talking to him? That'll be that's that'll be entertaining as well Most people the vast majority of people just don't have a clue or an athlete truly it's truly good athlete goes through do look at that Yeah, I got one did my teams take on my personality and I made it fun for them I'll do it Oh Well, my goal is clockwise, so you know my swings clockwise My question is this Professional athletes are they under the stress that their career could end at any given time? Yes, and injury could destroy anything. Okay I Professional athletes under the stress and the rest of their professional career could end at any time I mean, that's obvious Injury somebody beat you out Yeah, but some of them piss some of them the younger ones, but the younger the younger professional athletes Even though they were they worry about their career Ending do they piss their money away often? Yeah, but these guys don't need these big 78 cars see might look at that friggin clockwise swing man Finally Yeah, they do piss their money and this this is usually the younger young the younger generation professional athlete, right?  Is this Millennial generation probably the worst in the history of mankind Yes, yes Because we're living it. Is that because we're living in the end times Yes We are we are living in the end of days This this because human race is becoming like Satan full of vanity and selfishness and greed That's right Evil forces are affecting today's society. Yeah negative energy. Yeah That's why people are so selfish and greedy and do do wicked things But I'll tell you I hate some of the best receivers.  How do you think? How do you think how do you think people overdose on drugs and I think Anthony Bourdain hung himself? All added a clear blue sky. He says oops.   Yeah, so I'm not going to criticize what you're trying to do I will not my mind My my I've never had depression. I have yes like any human. I have my sad and down low But not the pressure. Yeah, my doctor says But the oldest you have stages to like sonality dementia Alzheimer's Schizophrenia, whatever. Well, that's a little different. Yeah. Well, my doctor says depression will make somebody feel exhausted all the time Hey How many Seven Seven But seven nervous break nice. Yo, that's pretty lean. That's something wrong. That's severe Seven come on. Hey, I talked to my ex-girlfriend every day and night You know what I mean? So when when all of a sudden your life changes totally drastically Cush You feel abandoned you feel abandoned before you've had These four now went to four. I thought it was seven our friend here at McDonald's. I lean She had at least four nervous breakdowns That they usually means a person is hospitalized, isn't that true usually they locked you up for quite a long time Should they lock you up for quite a long time? Yeah, you're on medicaid. It's just special medications A lot of medications. Why you why so much as our lean had six Life is life is a struggle man You had five but I but I but I bet you know for six But I bet I bet you qualify for a lot of food stamps. You should really go to Rochelle Park Jimmy come on, how could they give her a hard time 15 dollars? Come on. Yeah, but she's like she might be living on a fixed income Well, what are you living on? It doesn't hurt to go Other people Why do you say my name after every sense why do you say that why are you asking that Jimmy?  Why do you say that Jimmy?  I've got to be honest. You think that is Jimmy There is a there is a little elite.  That's why they they deny in you. You what what is rightfully yours?  Yeah, that's why they they cut yeah cheap No, I mean well, it's cheap when it comes to other people. It's selfishness It's selfishness combined with a grease, you know like let's say let's say I was rich And I I was rich and I didn't want to buy you anything now by rights if I was rich I should be able to buy you anything you want here But if I don't do it that would make me a stingy person That's your brother But does he have money? But does he have money? Then why doesn't he help you?  You're not the only one saying this my brother's in this situation my My friend Brian Slate his ex-wife did that to him There is there are people there are women out there And when they get in a relationship or marry they become control freaks They're on a power trip Like Mark Zuckerberg of Facebook.   He has money. He should help you That's interesting Really You know Eileen just enlightened me to something Her brother has money, but he refuses he cannot help her because his wife gets jealous and won't allow it She's a control freak does that sound familiar to you the women that are control freaks When I went to Eileen's brother Eileen's brother's wife a control freak.  This does Eileen's brother can Eileen's brother afford to help his sister Eileen Can Eileen's brother afford to help his sister Eileen? He can't is it because his wife takes all the money Does Eileen's brother have that much money?  No, he's doesn't have the money to hold on to is Eileen exaggerating You think he has a lot of money anywhere How do you know that he told you that 80,000 Now where's the money going? No Is Eileen aside as I lean be Coming out with stories with no facts is our lean coming out with stories That have no facts to back them up Yes, the pendulum says you're not telling the truth Brother make a lot less than even 60,000 What why do you think I said this is maniacal Tuesday madness sadly is Is anybody going is anybody going into my apartment while I'm locked out? Oh shit That's a good question Going into his apartment while he's locked up Is my stuff in the apartment safe? Yes Will William be returning to his apartment very soon. Yeah, am I going to get back into my apartment real soon? Yeah, hey, it bothers me almost as badly as it bothers you.  You ran out of here. How do you say? Unless in less than 30 seconds. He took off didn't even say goodbye.  Look at this. You were rushed out of there What was the rush over something after raise at your blue? Maybe Ray slipped her maybe Ray slipped her a Mickey He didn't slip her Mickey to make her run that damn fast out of here. Not saying goodbye.  I said I remember I said to you look at this look at this So there she goes you say goodbye. She ran out. I guess what she followed Ray Yes, less than 30 seconds after Ray and she followed Raymond She followed Ray And I told the Ray is totally nuts No, I wonder if his wife is just as nuts Jimmy she married him. Okay, come on Jimmy. She married him. No, she's the same as they come So so Eileen is a is a tad bit of a storyteller apparently according to the There was no A great storyteller She kissed a Blarney stone. Did she play hide the salami with Ray? Don't make fun. No. Well, that means I was trying to be nice Okay Stop that I lean Like what Is that the same as embellish and somebody embellished okay You know, I believe in what you say are you 100% accurate?  What about your What about your brother your brother by your brother Your brother helping you well not or not helping you No, this is what is his wife Look at that swing baby So he can he can help assist around That's Yeah, but also said you didn't steal your money when you were accusing me of killing your money Is it his wife? You said yeah, but somebody did is it his wife? Is it his wife's fault or his breaking into Brother breaking into our province stealing her money Jimmy Jimmy, but is it all her show Jimmy look at that Your brother is not breaking into your part of stealing your money That's not the heaven crap Is I lean imagine imagine stuff believing there's a heaven What's not heaven as you think with the God it's alien in dimensions I lean How come me and Billy me and Billy are honest when we tell people things.  He's coming out bragging to you about that No, so I wish why I wish I did I wish I did Why don't you ask your brother why he's not helping But this she does he get does he give the reason that it's his wife's Can you be quiet for a minute? He won't admit to I lean his brother refusing to help her because of his wife Yes That's okay, so that's one, but he doesn't make the 80 either Help me help me oh My nudge. Oh, you know what? I'm I'm getting all look discombobulated by this This has been a mega live 21 production


And I'm ready for this to be a thing of the past, so let's get started. My name is Chris Free. I run a shop called Chromatic. And to begin, I wish this talk, well, I don't really wish this talk was more than 25 minutes, but what I'm going to cover 25 minutes is not a lot of time. So starting a digital agency is a really huge topic. And so I've taken my sort of all the experience I've had in the last 10 years running Chromatic and sort of whittled it down into the advice and the, this is like the Cliff Notes version of the talk I'd like to give someday. I will say before I get started that running a shop is really hard, but running a shop is really awesome. And this is where I pause and drink some water and try not to faint. So if you're here, presumably you're curious about starting your own shop, or maybe you already have started your own shop and you want to take it to the next level. So whatever your reason, I hope this talk helps you along your way. So let's talk a little bit about my journey to get to where I'm standing before you today. Back in 2008, I was two years into my professional web development career. I was working for an advertising agency outside Chicago, and I was sort of hand coding microsites for larger brands. My manager, Andy, is in the audience here. Hi, Andy. Sorry for the things I'm about to say. No, Andy was actually really great, and he was a good mentor for me. Everyone else at the agency didn't really have a good sense of what the internet could be or what web developers could be.  I was also incredibly naive. By Halloween of that same year, I sort of had enough of being paid only $30,000 and not really anybody really understanding what it was that I could bring to the agency. So I decided I was going to strike out on my own and join a newly minted agency that I'd been freelancing for called Chromatic.  It wasn't this one, and it was basically two guys I went to college with who were doing professional web development. So I quit my job at the advertising agency, and I moved in with my in-laws, who would later become my in-laws, and I started working full-time for Chromatic. I'd saved up two months, take-home pay, or roughly $1,600 and thought that, oh, this is plenty of padding. I can build a company. Well, I'm here to tell you those first few years were really rough. We were fixed bidding projects, basically taking any website or any digital project that would come our way and saying yes, and we were getting killed financially. We were going way over budget, and we were agreeing to really poorly scope projects. The bottom line is we were not prepared to run an agency. We were not prepared to run projects effectively, and certainly not profitably. There were months, many consecutive, where I didn't take home a single dollar. So it's not all doom and gloom. Fast forward to today, roughly 10 years, and I now own 33% of Chromatic. We have 15 employees distributed across the United States and Europe, and we work on some of the biggest Drupal sites on the planet, and beyond that, we have actual profit. We have revenues in the millions of dollars. So what lessons did I learn in those 10 years? To start, the first lessons have to do with money. Obviously, money is fundamental to running any business. Digital agencies are no different, and there's much to consider with regards to money. But what I want to talk about today can be distilled down into sort of three categories, making money, taking money, and borrowing money. So let's start with making money. Like I said, in the beginning, we really didn't know how we were going to make money, and we certainly didn't know how we were going to attract clients. This is called business development.  I probably had never even heard that term. At that time, I knew that I could code websites. I could do Drupal. I didn't know that I needed to be a marketer, and that I needed to market my skills, and I needed to effectively speak to potential clients to get them to give me their dollars up front before building a project. So my advice, let's start there. There are many ways you can handle your business development. SEO, SEM, cold calling, outbound email if you're a douche, public speaking. But here are a few things or two things that have really been beneficial to us, and the first is just doing great work. We sort of fell backwards into this. We were looking at the folks like Lollabot who were doing really great work and just trying to emulate what they were doing. By doing so, it made us better, and our reputation started to catch on, and it preceded us, and it helped us close deals. So doing really good work is your best business development. And beyond that, networking. Networking has worked really well for us, and even today I would say that probably 80% of all of our business comes from people we already know, comes from the network we've built over the last 10 years. We get plenty of requests through the website to do work from people we've never met before. We close almost none of those deals. It's through people we've met, people we've collaborated with, people who've gotten to know us personally. So networking, network, network. This is going to be really important as you start to build your agency. So pricing. I talked a little bit about that early on. We really struggled with making any money, and in part because we didn't know how to price things. We were fixed bidding, and fixed bidding can be really tough. Even after 10 years, fixed bid is really tough. We do some fixed bid, but even if you're really good at managing projects and managing clients and managing scope, fixed bid is really tough. I'm not suggesting that timing materials is sort of a magic bullet, but when we switched to timing materials, we started to make money. We started to make real money. And we started to be able to grow our agency because of it. I think the most important thing with regards to pricing though, and this took me way too long to realize is that don't sell yourself short. Build what you need to build to run a profitable business and to take home a reasonable salary. And the last thing I want to talk about with regards to making money is sort of figuring out your agency's why. What's your focus? If you establish this early on, it will be really beneficial to you. When we first got started, we were basically taking anybody that had green U.S. currency and had a digital project. So that meant Drupal builds, that meant expression engine builds, that meant microsites, that meant really terrible branding that I hope you never dig up on the internet archive. It wasn't until we started to narrow our focus on Drupal that we started to roll. We got really good at Drupal. We got really good at selling Drupal. And because we were focused on Drupal, people trusted us with their Drupal. Drupal is really complicated. So I'm here to suggest that identifying your focus can help you make money. So what does that mean? That can be by discipline, design, development, SEO, SEM. That can be by technology, Drupal, JavaScript, Headless, et cetera. Or maybe it's by vertical publishing, health care, or some mix of these, like Chromatic. All right, so let's talk a little bit about taking money. Where making money was really strategic, taking money is sort of tactical. So if you're starting a company, I had no idea what you would need to do to run a business. How do you even start a business? What does that mean? Well, you're going to have to figure out what your entity structure is going to be. Are you going to be an LLC, an S Corp, et cetera? I don't know anything about this stuff. I still don't know much about it. My partners know much more about it than I do. But if you're like me and don't know too much about it and how you want to structure things, I have some links at the end of the deck. Nerdwallet has a great quiz. SBA.gov has a ton of different business structures in the pros and cons. I will say that the hardest part with starting an entity, for me, at least was picking the name. Naming things is really hard. So in rapid fire, what else do you need to take money from clients? You're going to need an EIN, you're going to need a bank account. EIN, at least here in the States, is just a tax identification number. You're going to need a business banking account, probably checking and savings. What else are you going to need? You're going to need a billing, some billing software, some invoicing software. We use and love Harvest. You might also consider a merchant account. Maybe you want people to be able to pay you via credit card. This is fine, we did this for a long time. But you'd be surprised how many folks will pay you via direct deposit or via check if you just ask.  So if you can get away with not doing it, don't. So what else with money? Borrowing money. If you're getting started, you might be thinking I need that Retina 5K display, I need that Herman Miller chair, I need to rent an office so I can entertain clients, have meetings and all that stuff. Don't borrow money, full stop. You don't need a bunch of capital to get rolling in this business. You need a laptop, you need an internet connection, some software and some hustle. You do not need to borrow money. Chromatic's been around for 10 years. We have have and have always been debt free and we have no plans to borrow any money. Though I wish I had borrowed some money when I was living with my in-laws. Maybe I've gotten out of there sooner. So don't borrow money. You might also be thinking I need a credit line to buy a hardware for my employees and that sort of thing. Chromatic didn't have a credit line until roughly 2015, 2016 and to date we've never used it. So if money is the first major consideration with regards to starting an agency. I would say that people are a close second and people are critical to your organization. I wish I'd realized this sooner. And my good friend, Jen Derry, she shared this quote with me recently and it sort of, it really resonated with me that you are the average of the five people you spend the most time with. And this is pretty obvious, at least in my personal life that I can make sense of that. But I hadn't really considered it in my professional life. And when I did I realized it was the people that I surrounded myself with intentionally that raised the level, the water level of my organization. So surround yourself with A plus human beings and talented people, sort of the people you want to be like and it's gonna make your organization better.  These people might turn into clients, they'll turn into employees and they'll turn into strategic partners. So network, network, network. This is getting back to that core business development tenant. And it's really interesting, Chromatix history is deeply rooted in this conference. You have some water. It was at Drupalcon Chicago where Dave Look, now partner and managing director. It was where we first started talking about joining forces. It was at Drupalcon Denver where I first recruited Gus Childs. And it was also at Drupalcon Denver where we hired Adam Zimmerman. Now these two, these last two that I just mentioned are our longest tenured employees. They're still with us today. They fundamentally shaped this company and we couldn't have done it without them. It was also at Drupalcon Denver where we first met Mark Dorson. Mark Dorson is now partner and technical director at Chromatix. After years and years of collaborating together and getting to know each other, sort of cultivating that relationship, at Drupalcon Austin over many beers, we talked about merging our two companies. And these things aren't accidental. These were carefully maintained relationships. These were the five or so people that I was surrounding myself with. So this is some of that A plus human beings I'm talking about. Surround yourself with these people. And they're going to become the people that build your organization. So when I'm talking about people, what I'm really probably talking about is culture. And my friend Todd, CEO and co-founder at Four Kitchens, who couldn't be bothered to join the session, I realize. He talks about culture really well in this quote from a blog post a while ago. And he says that, company culture cannot be built or bought. Culture emerges from attention, interaction, and countless tiny moments every day. And what Todd is saying here is that culture is not accidental. It requires real care day in and day out. So if I'm suggesting that culture is so important to running your digital agency, what are the ways that you can materially shape your culture? I have a few things that have worked well for us. But like I said, this is sort of the Cliff Notes version of the talk I'd like to give. So keep that in mind. Core values, write them down, publish them on your website. You might think that what your company is all about and what you're all about as a human being is obvious in your day-to-day interactions with employees and clients. But going through the exercise of writing down your core values, it sort of makes them real and it shares them with the world.  That has a real impact. Your core values will also be a guiding light when you need to make our decisions and there will be many. And I can't stress enough how many people have come up to us and said, like, your core values, they made a difference when we were making a decision about either reaching out to you for work or about applying to work at your company. These things really matter. They also matter for the people that currently work for you. You're drawing a line in the sand that this is who we are and it's really important. You can also materially shape your culture via an employee handbook. And a good employee handbook, like core values, helps guide your people. It defines your policies and processes of everything that your business is and does. And as your company starts to grow, 1 to 2, 2 to 4, 4 to 8, more and more of how things work and how you want them done needs to get out of your head and into a handbook. I suggest you start it early and adjust it often. Like most things, we waited way too long to do this. I don't know how we survive without this document. And this can cover your core values and cultural things. It can also cover, like, how do you request time off, that sort of thing. These things really matter and make it easier for your folks to do things. Speaking of your folks, I think it's really important that you provide really good benefits. This is another great way to shape your culture. You can really steer what your culture and your organization is going to be like, but what are the benefits that you offer? So I suggest make them awesome and offer them as soon as possible. Beyond being sort of the right thing to do for your employees, they breed loyalty and they help keep those A-plus human beings I talked about close. Table stakes today with competition are really high. You've got to have good benefits to keep good people. So today Chromatic pays 100% over employees' healthcare, a percentage of their dependents. We have medical, dental, disability insurance, you name it. But more so, we just treat everyone like adults. And I think that has a really good impact. So your culture, good or bad, is going to have a major impact on your culture. All right, so if money and people are sort of the two biggest things I talked about today, that's sort of all companies are, right?  So I'm going to call these details with the last few minutes remaining. Legal, you got to have contracts for all your work, like full stop. They protect you, they protect your business. And I hear my bit partner laughing because we're 90% of the way through a project right now and don't have a contract signed. So anyways, if you're just getting started and figuring out how to draw up contracts or if hiring an attorney sounds expensive, my friend Dan Maul is super friendly. He's actually open sourced his service agreement. And it's linked at the end of the deck, which I'll post online. It's a start. So make sure you have contracts. Also, with regards to legal, you can need an operating agreement and a buy-sell agreement. You will thank me when the day comes that you need these documents. Partner buyouts are painful and I have the scars to prove it. But even if you're the sole owner, you need an operating agreement. This is a document that's going to define what happens if something happens to you, what happens to your company, what happens to your clients, what happens to the money in the bank.  Bench players, these aren't full-time employees at Chromatic, but they've been really beneficial and really critical as we've grown. So what I'm talking about are your attorneys, your accountants, your bookkeepers. If you can, find folks with expertise working with digital agencies. That's made a big difference for us. Also with regards to bench players, especially when you're getting started and you're trying to do project work, I suggest finding trusted contractors. Find some folks that can extend the capabilities of your organization and be force multipliers when you sign that first big deal. Have folks that you can tap to say, hey, we just signed a big deal with State Farm. We need to get together and run a new company. That's what happened with Chromatic. And don't forget these things. You're going to need some basic tools. You're probably going to want to track time. We use Harvest. We love it. You're going to need something to write proposals for sure. We also use Harvest, but also have a custom tool that we built. You're going to need some communication and project management software. We use Slack, email, GitHub. I'm sure most everyone in this room has that covered. And last three things, legal compliance. Wherever you're set up to run your business, make sure you're legally compliant. This can come back to bite you. As your projects grow, you're going to start dealing with attorneys at other organizations. They're most certainly going to demand that you have errors in omissions insurance. Make sure you get that. It's not that expensive. And it'll be a leg up on others that you're competing against. And quarterly taxes. At least here in the States, there comes a time when you have to pay quarterly taxes. And the first time I learned about this, I was very late. And it was a very painful weekend. So make sure you know about quarterly taxes. So money, people, and details. That's what I wanted to cover today. It's sort of the Cliff Notes version, again, of the talk I'd really like to give. Obviously running a successful agency is really hard. Building a company is really hard. And if I had some of this information back in 2008, when I quit my job, when I walked into Andy's office and said, hey, I'm out of here, I probably wouldn't have lived with my in-laws for as long as I did. So if you're interested in picking my brain further, come on up and say hello or ask a question. I'd love to share more of what I know. Thanks for listening. I also like beers. Any questions? Shoot. I'll happily read back the questions if people don't want to get up to the mic. You said you have employees in different continents of different countries. How do you manage the culture and the fun part of benefits? I know you pay benefits, but the fun side of your culture when people are working remotely, how do you involve people? You know, I realized now I didn't mention, if you don't know chromatic, we're entirely remote. We do a number of different things, like fly everybody into Nashville and spend time together and go out to dinners and things like that. We also do a team retreat every year. This last year, we were in Vermont. We get everybody together, kind of do a state of the union and the company, and then just spend three, four days cooking food and imbibing a little bit. Those are two of the biggest ways for us. You know, we've got Slack, we're connected. We do Zoom calls for all our meetings. We want to see you. We want you to see us, that sort of thing. Coffee Zoom, Friday mornings, we have a Coffee Zoom. So it's sort of like, just join the Zoom. If you want to hang out, you're not in a meeting or anything else. We're all sitting here working, and it's just sort of an open video conference. We end up talking about comic books and weightlifting and all kinds of stuff. You get to know people just like, it's the water cooler, it's forced, but it's participation, if you want, sort of thing. Thanks so much. You're welcome. Thank you very much for sharing your experience. I'm curious if you can share some thoughts on when you're taking that first step, building a business, starting an agency. One idea is how do you find someone, and when someone who wants to get some work done from your agency. And then if you do, then the interpretation start. Can I deliver? Am I pricing right? Can you share some thoughts on that? You could start by being really young and dumb. If I knew then what I know now, I probably wouldn't have done it. I don't say that to discourage anyone else from doing it, but I'm a really conservative individual, despite the three-quarter sleeve tattoo. So I would say having some courage and betting on yourself is important. If you can do the work and somebody's like willing to pay you money, give it a shot. What's the worst that happens? So go for it, man. Cool, thank you. You're welcome. So I was wondering when you were first starting up, have you looked into doing staff augmentation work for other more established agencies? And if so, what's your thought on that? Did that turn out to be worthwhile, or is that something that you would prefer to not have done at all in the beginning? It definitely worked out. We were the little brother to an agency you might have heard of, Lullabot. It was sort of deliberate to sort of be small enough and good enough that a company like Lullabot would trust us with their overflow work. And in doing so, not only did we... We didn't have to focus so much on the biz dev. We got to focus on getting good. So we were starting to make money, that sort of thing. It was really beneficial for us until about now, when a company like Lullabot stopped seeing us as a friend and more of an enemy. We're probably frenemies now, but it's co-operative. If we had spent all those years where we were collaborating with other agencies, and we still do this, we probably would have been forced to learn a little bit more about biz dev and sort of building our own pipeline and learning to swim on our own a lot sooner. But I don't think it was really a mistake. It's just now that we're no longer the little brother, we're tall enough to play on the same playing field. The phone's not ringing that often any longer. So I don't think it was a mistake, but it's certainly a way that we got here. And as a follow-up question, now that you're well-established, would you also be open to working with other, let's say, you know, young agency that's trying to get off the ground and, you know, turn being the big brother now?  Thank you. We'll say yes for now. Any other questions? God, it's over. Thank you, Jesus.  What's happening by your company?  Oh, sorry, not May. It's March of this year. Hey, you know what? Let's step outside. I think these guys have a solution, yes. If I run long, man, I'm sorry. No, you're time for great, man. You're time better than I am. Thank God. Now you're going to go drink a beer and relax, right? A beer? Yeah, let's call it a day. Yeah, I have a session, 10.45, Thursday morning. Oh, that's going to be fun one day. Poor guy. I know. My God, I'm so glad. I'm so happy. No, I run an agency as well. That's a negative. Yeah, well, yeah, yeah. That's good. That means I've tried it all right. What's the name of your agency? Celebrity Media. Oh, cool. Yeah, I've heard of you guys. Yeah, so we, uh, that's awesome. Yeah. What's the session you guys are on? Productizing your agency. So, really? Now that you've built an agency, how do you, how do you scratch that?


Now we will take some very basic questions where I will give you the parabola and I would ask you to get me various aspects or various critical points and critical equations with respect to this. So find vertex, focus, equation of directrix, equation of directrix, length of the lattice rectum or let us say equation of axis, equation of axis, length of the lattice rectum for the following parabolas, for the following parabolas. I will start with the very basic one.  So very easy, just a warm up kind of a question and then we will be going to some deeper concepts. So I am giving you exactly two minutes to complete this. So while you are solving it, let us start the discussion for the first one. So the first one, the vertex is going to be at the origin. So I will keep writing the answers over here as well. Let us change the color, let me write it in blue. So vertex for the first one is 0, 0, no doubt about it. Focus would be at a, 0. Now what is a over here? 8 is 4a, so a is going to be 2. So focus is going to be at 2, 0. Equation of the directrix would be x equal to minus a. So x equal to minus 2 would be the equation of the directrix, okay. Next what is the equation of the axis? Equation of the axis would be your x axis itself which is nothing but y equal to 0, okay. Length of the lattice rectum is normally this number that you see over here, okay. So 8 units will be your length of the lattice rectum or you can say 4a is the length of the lattice rectum, okay guys. So no problem in doing the first one, it was super simple. So let me quickly rush through the other parts as well. So let's talk about the second one, y square is equal to minus x. If possible make a rough sketch in your mind, y square is equal to minus x would be like this, okay. So vertex will still be at 0, 0, right. For focus I need to get my a. Now remember here 4a is minus, 4a is equal to 1 over here. This negative sign only represents its orientation. It only represents the orientation of the parabola, okay. So 4a is still 1, so a will be 1 by 4. So your focus will be at minus a comma 0, minus a comma 0. Equation of the directrix would be x equal to a in this case which is x equal to 1 by 4. Equation of the axis will still remain the x axis which is y equal to 0 and the length of the lattice rectum is going to be 1 unit. Length of the lattice rectum is going to be 1 unit in this case. Remember whatever the coefficient of x, take mod of it that is going to be your length of the lattice rectum. So moving on to the third problem, x square is equal to 16y, x square is equal to 16y make a rough figure in your mind, it's going to be a parabola opening upwards. Vertex will still be at 0, 0, correct. Focus would be at 0 comma a, so to know your a just equate 16 to 4a, so a will be 4. So focus will be at 0 comma a. Equation of the directrix would be y is equal to minus a, y is equal to minus a. Equation of the axis is going to be your x axis, sorry y axis which is going to be x equal to 0 and length of the lattice rectum is going to be 16 as I have already discussed with you, 16 units would be the length of the lattice rectum. So now moving on to the last problem, x square is equal to minus 8y, so x square is equal to minus 8y is going to be a parabola opening downwards, however vertex will continue to be at 0 comma 0. Focus would be at 0 comma minus a, remember 4a is 8 over here. So a is 2, so 0 comma minus a would be 0 comma minus 2 which is this point. Equation of the directrix will be y is equal to a which is nothing but y is equal to 2. Equation of the axis is going to be your y axis which is x equal to 0 line and length of the lattice rectum is this particular figure over here which is 8 units. So by this we have completed the 8th question as well. Now guys, so far we were talking about such cases of a parabola whose vertex was at origin and whose axis is where exactly the x axis or the y axis, correct? Those are called standard forms. So what are standard forms? Standard forms are those cases where standard forms are those cases where the vertex is at origin and the axis of the parabola is either your x axis or your y axis, okay? Now we are going to learn something called the generalized form. We are going to learn now the generalized form. When I say generalized form, now the vertex will not be at origin, right? But your axis of the parabola would be parallel to the x axis or parallel to the y axis, okay? So let me draw a typical diagram of a generalized case of a parabola. So let's say this is our y axis, this is our x axis, okay? If I draw a parabola like this, if I draw a parabola like this where the vertex is now at some point, let's say h comma k, okay? And your axis of the parabola is now parallel to the x axis like this, okay? Then in this case such a parabola would be called as the generalized form of the parabola. So this is your axis, this is your vertex, right? Now how does the equation of this parabola change? If you would realize this, it is actually a case of shifting this parabola, right? So this dotted parabola has been shifted to this position, isn't it? Okay, can somebody tell me if you're shifting a parabola up by let's say k units and right by h units, how does the equation change? We have already done this in our bridge course. So when y square is equal to 4ax parabola is shifted h units to the right and let's say k units up, we know that the transformed equation, this gets transformed to y minus k the whole square is equal to 4ax minus h, right? You can also see this concept as shifting of origin, okay? So if you want your parabola to go up and right, then that in that case you are shifting your origin to minus h minus k, remember that, right? In that case you are shifting your origin to minus h comma minus k. So this becomes the equation of a parabola whose vertex is that h comma k, but its axis is still parallel to the x axis and it's opening towards the right, is that okay? Now in a similar way, the rest other equations will also get changed as per what was the orientation of the standard parabola which you are generalizing and where are you shifting the vertex of the parabola, okay? So I'll take just one more case so that you understand the concept well. So if I say, if I say I have drawn a parabola like this, so this distance is still a, okay? And the vertex is now at h comma k, right?  In that case how would you write the equation of the parabola? You would say very simple, the equation of the parabola in this case would become x minus h whole square is minus 4A y minus k, okay? Now next we are going to take up some questions where I will give you a generalized version or a generalized form of a parabola and I would ask you the critical points and critical equations of that parabola. Now this is something which is beyond your school, in school exam they will never ask you a generalized version of a parabola. In the CBC curriculum we are mostly focused or we are mostly catering to the needs of standard case of a parabola. So let's take a question here, find the vertex, again same set, focus, equation of directrix, equation of axis, length of lattice rectum, length of lattice rectum, okay? For the following parabola, for the following parabola, so let me give you a simple one to start with x y minus 2 the whole square is equal to 16 x plus 1. I would just give half a minute or one minute for you to try it out and then I will solve it for you. All right, so I will just discuss how to attempt such problems. Just try to compare this with y square is equal to 4A x, right? So there is no negative sign over here, so I will not compare it with y square is equal to minus of 4A x but I will compare it with y square is equal to plus 4A x, okay? Now if you directly compare you would realize your y-roll is being played by y minus 2, okay? X-roll is being played by x plus 1 and 4A-roll is being played by 16, correct? Which means your A is going to be 4, okay? Now see the approach for solving this problem. The first problem is we have to find the vertex, okay? So just make a comparison chart. So on this side I would write y square is equal to 4A x. And on this side I would write y minus 2 whole square is equal to 4A x, 16 I have written it as 4 into 4, okay? Now we know for vertex your x and y both are 0, right? We know that coordinates of vertex is 0 comma 0, isn't it? This is your vertex which implies both x and y are 0. Now I would do a similar thing on this side as well. That means I would write x plus 1 as 0 and I would write your y minus 2 as 0, right? Which gives me x value as minus 1 and y value as 2 which means the vertex of this parabola would be at minus 1 comma 2. Is this clear guys? So this is going to be my vertex, okay? Second thing is we want to find the focus. We know focus is A comma 0, right? When you say A and 0 it means your capital X is A and your capital Y is 0, right? So this is your capital X and this is your capital Y, correct? So I am going to do the same role change over here. I would write capital X as small x plus 1 equal to A, A is 4 and I am going to write capital Y is y minus 2 equal to 0 means this is equal to 0. That means x becomes 3, y becomes 2 that means combine it and make a point out of it. So 3 comma 2 would be the position of the focus, okay? Next is we are asked the equation of the directrix, okay? So equation of directrix for such case of a parabola y square is equal to 4ax, we know that the equation is x equal to minus A, right? So here also I would say x is x plus 1 minus A is minus 4 which implies x plus 5 equal to 0 becomes the desired directrix. So this becomes the equation of the directrix. Please note it is an equation, just do not try it minus 5, this is your directrix, okay? This is equation of the axis, equation of the axis. Equation of the axis in this case is y equal to 0 because it is your x axis. So in this case you would say y minus 2 equal to 0, this becomes your desired equation of the axis of the parabola, okay? And lastly we have length of lattice rectum, length of lattice rectum is given as 4A units. So in this case it will become 4 into 4 which is 16 units, okay? So this is your length of lattice rectum. Is it clear? Shia, Yamini, Arayman, is it clear? So now guys you need to respond to the question which I am going to ask you next. So in case of any doubt, please type it on the chat box. In case you are fine with it, please type clear so that I can proceed, alright? So Shia says yes.