I would like to welcome on stage our first speaker of the day. He is a startup and tech enthusiast with special interest in understanding customer behavior across the web and mobile. He is the co-founder of Dineout, which is India's largest dining-out platform, seating over more than a million diners a month across 8,000 restaurants in India. He is the winner of the Education UK Aluminium Awards 2016 in which he received the Entrepreneur of the Year Award. Additionally, Dineout won the Tech Rocketship Award and the India Emerging 20 Award, both by Government of UK and India in 2018, and he would be talking about the digital transformation of restaurants preparing for the next billion customers. So please put your hands together and welcome the co-founder and CEO of Dineout, Mr. Ankit Mehrotra. Hi everyone. Good morning. It's a pleasure to be here. As introduced, I'm Ankit Mehrotra, co-founder and CEO of Dineout. And today I'm here to talk to you all about the Indian restaurant industry and how the industry is getting up for the next billion consumers and how the cell phone is actually revolutionizing the way people actually dine out. So just before we get there, just a quick glance at the Indian restaurant industry currently. The total market size according to the latest NRI report of 2019 states that the industry is worth approximately $60 billion. That's give or take 5x the size of the Indian Bollywood industry. The number of restaurants in the organized sector is approximately $500,000. And what that translates to is that the organized sector itself is approximately $25 billion. And in terms of numbers, what that means is that annually approximately 4 billion diners are dining out at these $500,000 restaurants. Think about that. That's a huge number. These are the number of people who are already dining out at the $500,000 restaurants in India. However, the biggest challenge that the industry faces is that the restaurants do not recognize who are the diners, what's their spending power.  They don't know anything about you. What's the dining out pattern of the consumers and how do they engage and retain their customers. So the biggest problem the industry faces today is the fact that this restaurant spends the same amount of money to acquire a new customer versus acquiring an existing customers because they do not or they cannot differentiate between a repeat and a first time customer. So just to give you an idea, these are some of the challenges that consumers today face inside the restaurant.  There's always people at the bar trying to get their drinks, trying to order. There's a huge rush and typically it takes, you know, 10 to 15 minutes to get served, especially on busy weekends or during busy times. And again, the bartenders or the waiters who are served punch the orders continuously. They actually do not know who's placing what order or whether it's the first time they've placed what their preferences are because there's no way to recognize the customer. The second and again, a problem which a lot of you would have probably encountered is, you know, when you are seated at a table or when you walk into a busy restaurant, typically you have to wait for the menu to arrive or once you've had your meal you have to ask for the check and sometimes it just takes a lot of time. So the bad customer experience and poor table turnaround times lead to loss of revenue per consumer for the restaurants. And while we talk about the restaurant industry and how the industry has evolved over the last few years, the adoption of technology inside the restaurant has definitely sort of increased over the last, you know, five-odd years. However, the one thing that has not changed inside the restaurant since the time restaurants have started operations and not just in India but globally is that people still continue to order using paper-based menus. And the challenge or the disadvantage of paper-based menus from a restaurant's perspective is that they cannot vary, so static pricing like, you know, it's a fixed menu, you printed the price and every time you have to revise the price, you have to reprint the menu again, which is expensive and costs a lot of money and is not easy to do. Secondly, there are no opportunities to cross-sell or upsell particular dishes, high-margin items, what the restaurant's specialties are. It all depends upon the waiter or the wait staff and their knowledge. So, you know, that's what happens. And then finally, you know, restaurants typically run out of dishes or ingredients and it's very difficult to sort of remove those certain things from the menu in real time. A typical restaurant menu today, if you would have all just think about the last thing again, you went to a restaurant, saw has, you know, multiple dishes on average restaurant menu, a lot of dishes. Whenever someone walks in, the first question they always tend to ask the server is, what is good or what do you recommend or what should I have or what's the specialty? And that's all knowledge driven by the wait staff or the person who has knowledge of that. A typical menu today has more than 400 items on the menu. However, the 80-20 rule is nowhere more prevalent than inside the restaurant industry. So what we mean by that is we've seen that 20% of the dishes tend to get ordered 80% of the time, but yet the restaurant has to stock up for the remaining dishes on the menu. It's not possible to recommend high-selling items using technology or real time. Again, it depends on the knowledge of the person who's serving. And finally, across any restaurant menu, typically there are certain dishes which are low-margin items and there are certain dishes which are high-margin items, but the challenge remains that it's impossible for restaurants to actually push the high-margin items across to the consumers because it's very difficult for someone or the wait staff to know what those dishes are and to remember all of them. So these are the challenges that the restaurant industry had been facing for a long time. And a few years back, I would say around 2015-16, across the globe and even to a certain extent in India, we had this whole digital menu sort of a revolution where a lot of restaurants started experimenting with digital menus. So typically these were actually tablets, either iOS or Android placed at a restaurant. They had to buy it from a vendor and we call that the digital menu 1.0. The challenge, however, was that the adoption was really slow inside the restaurants and the reason for that was purely because a huge upfront investment was required by the restaurants to purchase tablets or a restaurant to purchase 15, 20, 30 or tablets and there was a huge capex required. Again, an average restaurant 40-seater had to sort of either purchase 40 tablets, one tablet per table or it was very limited to purchase those tablets. So again, cost charging was an issue and so was breakage. So tablets would break frequently at restaurants. They would run out of battery quite often because again, tablets, they had to be charged overnight. One forgot to charge, then what? And because it was a digital menu, it actually made sense that it had to be integrated with the entire end-to-end. So when a person could see the menu, they wanted to be able to order as well but it was not possible because there were different post companies out there inside the restaurants and it was not possible for a typical average digital menu company who was providing to go out and integrate with all these companies across. And finally, what happened was that instead of actually being sort of powering, ordering and etc., it just became again an expensive piece of tech which people would just use to look at the menu and that's it. Nothing more could be done out of that. However, it's important to understand the thought behind this and what went into this. We all believe and understand and we know that food is a very visual sort of experience but what the challenge the industry was facing was that on a paper-based menu, different dishes at different restaurants could sound the same and it was not possible for people or consumers to actually imagine what a dish would look like and as a result of that, people always sort of ordered within a limitation. So if I know XYZ or if I know this sounds good, I will order that or if I've had this somewhere else, that's what I will order. So people were far less open to experimentation because they did not know what dishes could look like. Again, a huge challenge from the industry perspective. Now let's look at what's been happening across the globe over the last 12 months from a restaurant industry perspective. So there's a dynamic pricing why restaurants are using airline tactics. So what this means by that is we speak to a lot of restauranters in India and the challenge is that they all agree that a restaurant is typically packed on a Friday evening or a Saturday evening or a Sunday brunch but it's generally empty during a Monday lunch or a Tuesday lunch. However, if you think about it, the average or the price of the dish remains the same throughout. So the way restaurants typically operate or incentivize people is they give a discount on weekdays to sort of get more people in, but that's not the way it should be. Restauranters want to be able to and it's their right to be able to charge, let's say, you know, higher amount for a beer on a Friday evening as opposed to a Tuesday afternoon and every industry, hospitality industry does that. Airlines jack up their prices, basis demand, hotels, rooms, increased basis demands. So why can restaurants not price their dishes according to demand and supply and people across the globe are asking those questions and are doing something about it. So the same, restaurants with dynamic costings and dynamic menu pricing. How are restaurants cashing in with the best pricing strategy? Again, if a high margin item exists, can restaurants push that out a lot more to consumers, probably offer a higher discount on a dish? So today, again, think about the dining out experience. You know, if we all go to a particular restaurant, we would all, and if the restaurant is having an offer, we would all be entitled for that offer, 10, 15%, whatever it is. It doesn't depend upon the type of consumer we are. It doesn't depend upon what we order. Some people could actually order really high margin items and push the gross margin to the restaurant, but that doesn't actually matter. Everyone gets the same discount. High-end London restaurant launches Uber-style pricing model, search pricing. So people started introducing or have introduced search pricing across restaurants due to for busy periods versus lean periods. The idea is across the globe, people are, you know, doing this. Uber is experimenting with pre-ordering. So what this typically means is that think about the typical restaurant experience on a weekend at a mall. You go to a restaurant and you probably have to wait 20, 30 minutes to get a table.  And by the time the first dish comes, it's probably been already 45 minutes to an hour since the time you landed at the restaurant to the first bite of food that you eat. And that's a challenge for the restaurant industry as well because during busy periods, a restaurant wants to turn over tables or seat more number of people on that same table as many times as they can to increase profitability, but they're not able to do that. So Uber, for example, is experimenting with pre-order that they already have your credit card details. They know that you're going to a restaurant.  And that means you just have a meal quick and you leave the restaurant much quicker than normal scenario so that they're able to seat more customers at the same table. Interestingly, WeChat in China has completely revolutionized the restaurant ordering experience over there. Today, when you go to China using WeChat, you can actually just... There are multiple QR codes everywhere. You can scan that and you can open the menu and then you can place the order. It's all running on the WeChat ecosystem. So across the globe, people have started to realize the importance of people's time. The other thing of doing pre-ordering, et cetera, is as a consumer, you get a safe time because you're stuck in traffic, you're at the restaurant, you have to wait, and people generally don't like to wait anymore these days. So across the globe, the industry is experimenting with a lot of different things to sort of improve profitability, improve margin, and it's also true because the restaurant industry over the last few years is under a lot of pressure. Real estate costs are rising, food costs are increasing, labor costs are rising, but prices are not rising in line. Competition is there. We have more and more restaurants shutting shop. So it's important for restaurants to sort of keep up with the time and experiment with a lot of these new ways to get people to order. And hence, we come to the digital menu 2.0 or the latest wave of in-restaurant ordering and how we believe that the ordering experience is going to change. And we want to introduce our... So we at Dynard also are at the forefront of all of these technological changes and we have a product called Dynan. So if you just look on your tables, there is a 10-card on your tables with a QR code. Can I just request all of you to just open the QR code through your phone just so you need to scan it like your normal camera from your normal phone camera if not just give a missed call to get a link. There's a 10-card on everyone's table. Just try to just sort of do that very quickly. This is the future that we're talking about now. This is what is going to be revolutionizing the restaurant experience. And essentially what we are trying to do is give the power or enable consumers to use their phones, which already everyone has today, to experience in-restaurant dining at a different level. So this is what we are trying to do. So when you scan the code, you will come to this page, which we especially specifically designed, thinking of it as a restaurant sort of a scenario, and you get the digital menu. So again, now you can order from food or drinks. You have images of every single dish out there which restaurant has, and you have some great videos as well that will sort of start signature dishes. Chefs can probably use it to sort of push their signature dishes. Restaurants can use it to push their signature dishes. And all of this is happening through technology which is available out there and powered by our phones. So this is the most important thing that we need to realize. If you start ordering, or if the restaurants can get you to start ordering through their phones, they know who you are as a consumer. Over a period of time, they know what your preferences are. They know what your eating habits are. They know what sort of consumer you are. And as a result of that, they can provide different offers for different people. They can sort of reward their loyal customers in a very different way. And all of this is actually just improving the entire experience inside the restaurants. Everyone has the phones in their hand today. Why not use it? That's the whole question that we put to the industry. So what exactly will the digital menu 2.0 enable consumers and restaurants to do? So there can be short signature videos that can be shown for every dish. Typically, people can pair restaurants through back-end and using actual intelligence on what goes with, what drink or what dish goes with what dish can actually start pairing and offering intelligent combos in real-time. And the idea is that basis my dining out or my ordering pattern, I should be shown something else and someone else should be shown something else. So we bring the actual recommendation of what's good or what's great at the restaurant and what you should have individualized to every consumer. And there can be multiple offers that can be run which are completely customizable basis diners. So again, why should every single consumer get the same offer? Why can someone not be treated differently than the others? And because it's now completely digital, restaurants can choose to sort of vary the pricing of dishes on different days of the week, different times of the day, during busy times they can charge a slight premium, etc. And because it's all actually there on the menu, consumers are paying for what they see. So in a consumer's mind as well, there's nothing that I'm being charged more or anything. That's the price at that particular point in time. And think of it, right? We're already doing that for airlines and hotels and cabs everywhere. So why not inside the restaurants? So customer typically browsers through the digital menu. The menu recommends what's good and what goes well with selected foods. Customer places order and it goes to the back end and it goes directly to the pause. So what are the benefits to the diner of using this technology like this? So they can start ordering as soon as they get seated or even before they get seated because now as soon as you walk into the restaurant, you can have a QR code which you scan and you see the menu. So you don't have to sit at the table and wait for the waiter to get the menu to you. People can now start seeing ingredient warnings, preparation times, calories, et cetera, which the restaurants can choose to sort of provide. And again, to answer that age-old question of what is good at your restaurant, people can recognize the popular dishes at the restaurants. There are like buttons there. There's a probability function there where X dishes ordered by 20% of the customers or 80% of the customers. And we're also doing sort of complete AR where consumers can actually see 3D images of certain dishes. Consumers can see the menu in multiple languages. So typically the challenge always remains and this is more so we're working with a lot of restaurants outside India as well. And this is a challenge that we see where you have Arabic support or French support. So the same menu can now be displayed in different languages. And restaurants can use it or the consumers can sort of see what's special at the restaurant, chef's menu, et cetera. And it's all happening on your phones anyways, right? So there's no additional cost involved for anyone to do this. And obviously there are multiple benefits for the restaurants. So it leads to increase in revenue by being able to turn around tables faster by cross-selling and upselling using AI and reducing costs and improving efficiency as well. So labor costs can be reduced. Think about what we mean by that is typically when you go to a restaurant, you call the waiter for the menu, then you call him to place the order, then you call him if you want to add something else to the order, then you call him for the check. Now all of these things can actually happen real-time on your phones. So the back and forth gets reduced. Again, there's a lot of AI and analytics and data that is being sort of done on this, which can be used by restaurants to further design their menus, improve their menus, push high margin items. So the use cases are completely endless. So our vision of how restaurants will operate in 2021 is very simple.  You're not trying to push in through the crowd, trying to get the bartender's attention and then placing your order. And that just means that from a revenue perspective as well, restaurants earn a lot more money because think about it, right? The last time I went out with a few of my friends, I was in the mood to have a good time and I wanted to order probably three or four or five rounds of drinks, but because of the time it takes to sort of order and get my drinks, we probably end the night so earlier because instead of the four rounds, we end up having two or three rounds. So with this, without any intervention, you can order a lot more and a lot faster and it'll come to you a lot faster. And what this also means is that if you're, for example, in a mall and there's a waiting outside, you can actually get in the queue and you can look at the menu and you can place your order so that once you get seated, the food comes to you in five minutes or 10 minutes as opposed to you going through the entire process. So it just means that you as a consumer, save time, the restaurants, reduce the table turnaround time and seat more people. But these are not the only use cases that it's limited to and this is again an Indian perspective and a global perspective, stadiums or concerts or events. So I don't know if any of you ever be like to a packed concert or a football match or anything outside India or even in India. The challenge is that let's talk about a football match, right? There's a 45 minute first half and there's a 15 minute break and everyone tries to order during that time or even at concerts, you're all trying to order at the same time but using this technology, you can actually, the venues and all can plan a lot of their ordering. Customers can enter seat numbers. You can see the menu before and it just means that the venues are also able to sort of plan better in terms of what their expectation in terms of dishes sold, et cetera is and it just reduces queues overall everywhere and builds in a lot of efficiency. And then the final piece which is really important from a marketer's point of view is the fact that this provides a great way for brands to engage with consumers. So for example, if you're ordering something you can contextually have the ad of Pepsi there so brands can push their own sort of messages or ads. Why don't you order, have this? You can have pairings from alcohol companies, from FMCG companies and in fact we all know discounts, everyone loves discounts but the fact is now can restaurants shift that onus of discounts from their head to maybe someone else? So if you want a 10% discount why don't you watch this ad from an XYZ company and they are the ones sponsoring that ad instead of the restaurants and there are multiple ways this can be done. Again, these are some of the live things because of your ordering pattern you know when your meal is about to end can a cab company say that why don't you order a cab now? So there are different ways to engage with brands or different ways that brands can now engage with their consumers contextually inside the restaurants and finally just to end with how do we know or why are we doing this is because today we're the largest dining art and restaurant tech platform in India. On the diner tech side we provide reservations we provide subscription products we provide a payment product to the restaurant industry on the restaurant side we power this we have in Resto which is the CRM and we have Talkus which is the POS and because we have all of this we're able to build this end-to-end use case for the restaurant industry and help them improve their overall way of working and their efficiency and as a platform we're today seating approximately $120 million people annually we have partnered approximately 20,000 restaurants our market value we're providing close to $800 million worth of value to the restaurant that we're working in and we're present in eight countries and essentially whatever we spoke is or whatever we've been able to do is because of our interaction with the restaurants with the restauranters and how we're able to sort of help change the industry for the good and prepare the industry for the next billion, two billion four billion diners that are going to be walking through their doors and we believe that if restaurants adopt this technology we believe that the way we dine out is going to be changed forever it's happening across the globe it's happening it started to happen in India and we believe the next two years we're going to see great adoption going forward so thank you everyone for sort of going through this and happy to take any questions offline thanks thanks


Fiery horse with a speed of light, a cloud of dust and a hearty hyo silver, the Lone Ranger. With his faithful Indian companion, Toto, the daring and resourceful masked rider of the planes led the fight for law and order in the early western United States. Nowhere in the pages of history can one find a greater champion of justice. Return with us now to those thrilling days of yesteryear. From out of the past come the thundering hoofbeats of the great horse silver. The Lone Ranger rides again. Come on, silly. Let's go, big foe. I am silly. Hooray! The Missouri River was once the prime route to the far west, and its channel was alive with great steamboats carrying adventurous pioneers deep into a new land. Among riverboat owners, competition for the contracts to carry supplies to army posts and Indian agencies was keen. Two of these owners were on the wharf at St. Joseph. A giant stern wheeler had just docked, and Colonel Murphy of the quartermaster's department came down the gang plank. Check! Yep! There he is, fellas. I see you. I've got eyes. Murphy! Hello there. Here we are. Colonel, over here. Hello there. How are you, silly? I'm fine. Hello, Captain Matthew. How are you? Good to see you. Good to see you, Colonel. What's up? You got news first about the contract? Yes, he bids for open Friday in St. Louis. That's why I asked you to meet me here. You two men were low. I'm not trying to tell us we were both low, are you, Colonel? We didn't submit identical bids, did we? Well, no, as a matter of fact, cellars, cap was low. You were next low. But you've still got as much chance at the contract as cap does. Well, say I don't get that. Don't it go to the low bidder? Well, it would, as a rule of cap. But this year conditions are different. The department doesn't feel certain that your boat would be faster than that. Don't! Not faster than that! It looks like there may be trouble upriver with the Indians' cap. So as far as our supplies are concerned, the speed may be more important than cars. Now, look here, Colonel. My boat, the general price, couldn't beat a mud turtle if it was Dragon Angers 4 or now. It's a fact. If it's speed they want, they'd be wise to use my Missouri Queen. Your Missouri Queen? Yes. Cellars just because you've dressed that old scourp fat. All right, all right, gentlemen. We won't quarrel about this. You're not out of this cap. You simply have to prove your speed. How? Well, the affairs way seem to be to low both your boats here at St. Joseph with cargoes for Fort Benton. The first to arrive to get the contract in the loser to be paid for his cargo at going rich. I see. In other words, what you're fixing up is a race. Well, yes. You would both leave at the same time, of course, so it would be a race. But that's not fair after I bit lower. What's the matter, Cap? Are you scared of a race with you? Not by a dirt inside. All I mean is... That's your afraid you'll lose. To you? You've been torn local weed. I'll beat you anytime, anywhere, any day of the week. Then it's agreed, gentlemen, you will make a race of it. I'm not saying it's fair, Colonel, but it's all right by me. And by me. So what do you say we make a real race of it, Cap? A little bet to make it interesting. Are you game for it? How interesting. A real bet, Cap. Boat against boat. My Missouri queen against your general pike. Winner to get the loser's boat and the contract. Hey, now... I meant it to be.  I've been waiting for this chance a good long time. Well, which is it going to be, Cap? Well, I would... I don't know. Seems to me. All right, then, cellars, it's a bet. I sure ain't afraid of you. Well, thank you, Cap. Now, what's so funny?  Look me up after the race, Cap. Maybe I'll give you a job. News of the race and wager spread throughout the territory like wildfire, and presently came to the ears of a masked man and an Indian, the Lone Ranger and Toto. Come on, Toto, we have to ride. We're going to St. Joseph. Cellars is a crook. They can't be allowed to get that contract. Come on, Toto! The Lone Ranger and Toto drove their great stallions across country at top speed, and one evening, less than a week later... Colonel Murphy? I've got to talk to you, Colonel. Who are you? What do you want? What is that mash mean? I've come to ask you to call off the steamboat race between Cap Matthews and Jared Sellers, and to give you the reasons. What right do you come here like this? Sellers is crooked. You're looking for a fast boat to deliver your supplies because of unrest upriver among the Indians. But Sellers is the reason for that unrest. He's been smuggling guns to those Indians. I don't believe you. I think you're lying. You're at liberty to think so, but I'm telling you the truth. Where's your evidence? At the moment, I have none. I have an Indian friend named Toto. Another Indian in acquaintance of his had promised us evidence. He went to meet him and found him dead. He was murdered. Do you accept all this on the say so of a mash, man? If Sellers wins that race, you'll be in trouble, Colonel. Because of that contract, you'll have army protection to continue his smuggling. Better accept my word than be sorry, Colonel. Wisdom. You go back to Cap Matthews and tell him his little scheme didn't work. What's more, tell him that if I could prove it sent you, I'd stop this race and give Sellers the contract right now. At Cap Matthews, I've heard of him. I know he has a fine reputation, but I've never even seen him... Another one of your lies. Tell me something, Colonel. When the boats reach Fort Benton, will you be there? I'm leaving for the fort in the morning. I have to be there when the boats arrive. I've heard that the race won't start for four or five days. Is that correct? It is. What about it? Then we'll see each other in Fort Benton. Adios. Now wait. Come back here. Colonel, we have nothing further to discuss. Yes, but I want you to... No good, Tutto. You can hardly blame him, but he wouldn't listen. What do we do now? The only thing we can do, call on Cap Matthews.  Once in a month's count. The Masked Man's call surprised old Cap Matthews as much as it had Colonel Murphy, but Cap proved more willing to listen for the Masked Man's suspicions agreed with his own. Their conversation lasted for well over an hour, and then... There's one other thing, Cap Matthews. What's that? This bet-seller's made. His boat against yours. I can't imagine him making such a bet, unless he were certain he'd win. Well, he needn't be. I'm shipping as one of the pilots on the General Pike myself. Oh? I don't mind telling you. What maybe a boat may lack in speed, a good pilot can more make up with Sally. Yes, I don't doubt it. That isn't a point. I wonder if sellers won't make certain you can't win. Huh? Well, what do you mean by that? I know what I'd do, if I were he. Is, uh, there's a chart of the river. Yeah. Sure it is. What about it? What is this way up here? Oh, that's the Fort Benton Cut-Off. I thought so. Is it open? No, sometimes it is, sometimes it ain't. We won't know till we get close to it, and we'll find out by speaking to one of the boats that's just coming through. But if it is open, we'll save at least 30 miles over the regular channel, won't it? Sure it will. And the first boat into it? It is bound to win. It comes out just below the Fort, and it's too narrow to pass him. Eh, what have you got in mind? I think that if sellers has anything in mind, you'll time it to happen just before you reach the Cut-Off. Yeah? Why? Because he's smart enough to win honestly, if he can. But if he can't, that's his last chance to stop you. Toto. Ah. Toto, look. You see this place on the river just below the Cut-Off? Ah, you see it. Could you take the horses and reach it before the boats get there? We get there. Good enough. Better start now. And when you get there, make camp and wait. Ah, and then what we do? Just stand by. Everything may go all right. But on the other hand, I may need help. Ten minutes later, Toto was on his way out of St. Joseph with silver in tow, according to the lone rangers' instructions. And four days later, a great crowd had assembled on the wharves at St. Joseph, waiting for the race to start. Presently, the signal gun sounded. And the two boats were off. Jared Sellers' boat, the Missouri Queen, was a newer and faster boat than Cap's general pike, and immediately went into the lead. For a while, it looked as though the Missouri Queen might make a runaway of the affair. But soon the skill of Cap and his partner, Abel Green, began to tell, and the general pike crept up on its rival, then came abreast. It was neck and neck for two days and nights. Presently, Cap Matthews pulled into the lead and held it until the night that his general pike was due to enter the Fort Benton Cut-Off. Abel Green was on duty when a man called Dirk came into the pilot house. Hello, Abel. What? Oh, Dirk, what are you doing here? I thought Sellers told you to stay away from me. Till it was time to act, Abel. And now it's time. What if someone saw you coming in here? Nobody did. I made sure of that. We had both went to the Cut-Off, aren't we? Yeah, pretty soon now. Is it open? The river bell went through it, going downriver. It ought to be. Where's the Missouri Queen? A couple hours back of us. All right, that settles it. This tub goes on a sandbar, Abel. Now listen, Dirk. That's what you've been paid for, isn't it? Don't try to back out. I'm not trying to back out, Dirk. Then put looking like you'd like to. Where's the best place to do it? We're coming to a bad place now. I'll just have to make it look like an accident. See, that's your do. I'm getting out of here. You don't want me back, do like you're told. You don't have to worry, Dirk. I know I don't. I'm leaving that to you. I wish I'd never listened to Sellers. I wish I didn't have to do this. And don't, Abel. Mask man, an outlaw. Who are you? I ran right behind your friend. Heard everything that was said. See, I've been hidden on this boat since the race began. You'd better stick to the channel, Abel. Hey, watch out behind you. Dirk, you can't get away.  But, Dirk... Get back to that wheel. I heard you tell that mask man to look out for me. Dirk, you're slugging me with your gun barrel. I'm mental. Now get this, you double crosser. You do what we planned and run this tub onto a sandbar. And this is your last chance, Sammy. Don't, don't shoot, Dirk. I'm gonna cross you. What you are gonna do doesn't count. I know what you will do. Get busy.  Race yourself, we're gonna hit. This sooner the better. No, wait. Now. Listen to him, holler, Abel. This has been a good night's work. Now let's see what Cap's gonna do. He's beat, and I reckon now he knows it. The curtain falls on the first act of our Lone Ranger story. Before the next exciting scenes, please permit us to pause for just a few moments. Now to continue our story. The Lone Ranger was knocked out, and old Cap Matthews, both the General Pike, sat helpless on a sandbar. The noise of the crash as the boat went aground awakened old Cap. He dressed hastily and sketchily and hurried to the pilot house. Well, what happened? How do we happen to go aground? What? The mask man. Say he's been knocked out. I'm sorry we went aground, Cap. But if that mask man had been slugged a little sooner, it wouldn't have happened. What? I slugged him, Mr. Matthews. What'd you do it for? Well, I tried to explain, Cap. The mask man must have been hired by cellist to wreck his. It was his fault we went aground. I don't believe it. But I tell you... I brought that mask fella aboard and hit him here. Just to keep this from happening. See, I know who that fella is. What? Oh, you're alive.  My hat took some of the force out of the blow. No, don't move, Dirk. I've got you covered. Why? Take it easy. But then do you enable in a moment. Cap, listen to me. Can you get this boat off the sandbar and keep on going? I can get it off all right, but what good will that do me? How long will it take you? No, it all depends. A couple hours is the best, but half the night is the worst. Why? You're sure you can continue if you do get off that your boat won't sink? Shouldn't? River boats are made for this sort of thing.  Good. Then get off as fast as you can and keep on going. But it'll be too late. By that time, the Missouri Queen will be ahead of me. Once she's in the cut-off... Leave that to me. All I ask is that you don't give up. Hey, will, Dirk. Outside that door. Get going. Hey, well, what are you going to do? Take these fellas with me. What? You ain't going to try to get ashore, are you? That's just what I'm going to do. We'll swim. All right, you two, we're going. And you can lead the way. Passengers and crew were startled to see the masked man guide his two prisoners from the pilot house to the main deck. But no one dared to interfere. They climbed the rail and dropped into the swirling waters of the Missouri without being halted. Minutes later, the three men waited ashore and were silently joined by Toto. Toto, you made it. Uh-huh. You may camp over that way. Wait two days. Got horses. Silver's all right. Uh-huh. You'll be plenty glad to see you. I'll be glad to see him. I suppose the wreck brought you down here. That's right. Well, I brought you two prisoners. I'll have to leave you again. I want you to guard them till I get back. Me guard them. And what you do? I'm going aboard Teller's, Missouri Queen. It'll be along in an hour or so. When it gets here, I'll swim out to it. Oh, uh, in the meantime, I want to speak to you privately. The lone ranger drew Toto aside and gave instructions that the prisoners couldn't hear. It was some time later when the lights of the Missouri Queen appeared. Then the masked man re-entered the river. Janet Sellers was in the Missouri Queen's pilot house, peering ahead with interest. It looks like Durkin Abel did their jobs all right, Tom. Here's the general pike ahead of us. I noticed that, Mr. Sellers. She's sitting on a sandbar high and dry and likely to stay there a while. Well, we're in, Tom. How soon do we enter the cut-off? Oh, I'd say in about another half hour. Ah, then Fort Benton in the contract. And after that, a nice, profitable business with the Indians, with no one disrespect us. Very neat. You haven't won yet, Sellers. Masked man. As a matter of fact, if you're not wise, you're liable to lose. What do you want? What's that mask for? Where'd you come from? I swam out from shore and I wouldn't reach for those guns if I were you, Sellers. But it wouldn't be wise. You still haven't told me what you're doing here. Come here to tell you how to win. We have won. Look out there at the general pike. We're already passing her. So you won't be there long. If you make the wrong choice, you can still lose. Just what are you getting at? When you get there, take the cut-off. If you take the long way around, the general pike will still get it ahead of you. We intended to take the cut-off. What are you talking about? I thought perhaps you didn't know it was open. It often isn't. But as long as you do know it's open, you won't need me. I'll be leaving now. Now, hey, wait a minute. I don't get the idea of this. Wait a minute. Someone's coming. But what's that? Maybe someone who saw me come aboard wonders why. Let's step back and go outside. There is somebody coming, Mr. Sellers. There he is now. There! It's there! Listen, boss.  A masked man tried to... Me, Dirk? Well, you... you've got here. Right. Now I'm leaving. Before I go, I want to tell you something. What's that? Whatever Dirk may say, go through the cut-off. The first time I told you, it was a friendly tip. Now it's an order. Go through the cut-off. I'll take the consequences. You took... That's all. Mr. Bain, I'll see that you regret it. I don't get this. What's going on here? First, that masked man comes out here to tell me to do something that I plan to do anyway, and you come... Listen, listen, boss. It's some kind of a trick. Eh? What makes you think so? I know it is. That masked hombre is a friend of Cap Matthews. They're working together. I saw him aboard the General Pike. And what's that? He tried to stop us from wrecking it. Afterwards, he took us ashore and left us with an Indian friend of his to keep prisoners. I saw a chance to get away and I took it. Wait a second, wait a second. Let me get this straight. You mean that if that masked fella told us to take the cut-off, it was to help Cap? Sure it was. And he knows something. Maybe the cut-off's too shallow. Maybe there's been a cave in the campy navigate. One of those things, boss. And he probably heard about it from the red skin. Likely it's something that's happened to the cut-off since the river Bell went through. What do you think, Tom? I don't know what to think, Mr. Sellers, but whatever you decide, you'll have to do it pretty soon. We're almost there. Well, sir... I think we'd better avoid the cut-off. But you heard what that masked man said, Mr. Sellers. He said if you didn't take it, he'd see that you're regretting it. That's right. He did say that. Didn't he, Tom? Well, if he thinks we're afraid of him, he's mistaken. Tom? Go the long way around. Stick to the river. When the Lone Ranger left the pilot house of the Missouri Queen, he ran to the deck rail, climbed over, and dived into the muddy waters of the Missouri River and swam to shore. A short time later, he joined Tonto at their camp. You did everything just right, Tonto, and I think it worked. Mm-hmm. That good? You still got able green? Uh-huh. You might get way. You brought the horses good. Where we go? Off to Fort Benton, Tonto. As fast as we can get there. Easy, big fella. Get him up, fella. While the Lone Ranger and Tonto sped over land toward Fort Benton, the Missouri Queen raced toward the same goal by way of the river. It was almost dawn before she came within sight of her destination. And yet, although it was still dark, the small settlement at the head of the Missouri was lit up with bonfires as if for a celebration. And in the Missouri Queen's pilot house... Look there, Tom. That's Fort Benton. Almost there, Mr. Sellers. Looks like they're all lit up to celebrate something. Oh, of course. They've had word that we're coming. They're ready to meet us. Full speed ahead, Tom. Now we collect that contract and old caps both. The Missouri Queen continued on her way, its owner pleasantly anticipating his coming triumph. They drew closer. Presently, they drew alongside a war. And when the gang plank had been run out, Sellers was the first one ashore. Come on, Dirk, the town will be ours tonight. Wonder where Colonel Murphy is, said he'd be here to meet us. Can you see him anywhere, Dirk? Oh, there he is over there. Right, right. Murphy! Colonel Murphy! How do you like it, Colonel? Told you I'd be the first one in, didn't I? Yes, sir. Looks like the crowd's gone wild. You know, I never had any idea I was so well-liked up here. Well, Colonel, how about it? Got that contract handy, like my signature on it, wouldn't you? I don't need it, Sellers. I already have a signature. Caps. Well, oh, but that's impossibly isn't here yet. Your mistake, Sellers. You should use your eyes to better advantage. You look beyond that warehouse over there. I think you'll see the cap is here. Of course. It's the general pipe. But what? How is it? And here's his owner, Sellers. That's me, Cap Matthews. Come and think of it. I'm here now the owner of the Missouri Queen too, according to the terms of our bet. I hope you didn't scratch it none on the way up here, friend. Oh, just a moment. Something's wrong here. There is, Sellers, and if you ask me, you're it. But how did Cap get here first? The Masked Man said that... It was the Masked Man that beat you, Sellers. If it hadn't been for him, I wouldn't have won. Then he did trick us. What, that dirty... He didn't trick you none, by telling the truth, Sellers.  You'd figure everybody else was doing the same. So when he told you to take the cut-off, he was telling you right. Yes. And you figured wrong. Well, when I get my hands on that Masked Man... I don't think you'd want to, Sellers. Nor could if you would. It's my great pleasure to inform you that you're under arrest. What? Under arrest? What for? For trying to wreck me. And brought Abel Green in with him. The Greens can fail you.  That may be, but you'll have to prove it in court. Oh, now, now, you're not serious about this, are you, Colonel? I was never so serious about anything in my life, Sellers. And I have an idea that before we're finished with you... we'll have some graver charges to make. Hey, boys. Well, who the Dickens is, that Masked Fellow? How do I know? Then I'll tell you, Sellers, he's the lone Ranger. This is a feature of the Lone Ranger Incorporated, created and produced by George W. Trendle, directed by Charles D. Livingston, and edited by Fran Stryker. The part of the Lone Ranger is played by Brace Beemer.


Thanks for checking this video out. Your mountaintop news video is coming up in just a minute.  Why isn't your ad here? Call me. Since 2009, Prestonsburg resident Dwight Sloane has been growing pumpkins as part of his hobby. This month, that hobby paid off in a big way during this year's Kentucky State Fair. Nerves were shot. Nerves were shot. The way off could not get here soon enough for me. Sloane's goal since he began was to break the state pumpkin record using his seeds. Having broken it twice, Sloane went at it again, growing a pumpkin at 1,663 pounds, breaking the record by a nice 69 pounds from last year. And it's been, it was a really good plant. I started this pumpkin and I got it out maybe just to fuzz too early and tried to start another pumpkin after it, but it didn't do that so I decided to keep this one. It grew 111 days old and that's a long time for the heated here in Kentucky. The longest I'd ever had one before was 95 days, so a little nervous about that, but thank God it held. Sloane continues to say that he started growing the pumpkin in March of this year, not knowing what can happen or what it would become. That's the one bad thing about this hobby. You can be perfectly fine one day and come home the next and everything can go downhill right quick because with diseases and stuff. So it's, it's something you got to watch daily. As for how Sloane feels after breaking last year's state fair record, it's pretty nice. Everybody has been so amazing. All the outpour of support and congratulations has been amazing, feel very blessed. For Mountain Top News, I'm Joel Porjol.


The reason why I chose Andy Elliott's master's seminar is because I want to become a better man for my family. With Andy's training and expertise, he's going to help guide me to the next level of success. One. Down. Two. Down. Three. Down. Four. Down. I found out about Andy Elliott, and I was already doing really well at my dealership at Vanship L.A. I decided I wanted to do better. I was always trying to be the best, and then I found out about these guys. I was like, well the only way to be the best is to train with the best, and that's why I'm here. These guys are awesome. They really care about people, and they want you to do better for yourself, and just want to watch it grow. So they're great people. I recommend them to everyone. One thing that inspires me about the Elliott group is their energy that they carry about with them all the time. And when I come to the seminars, it makes me want to come back. What inspired me the most about the Elliott group is he's kind of like the underground road. He just had to be an average. He kind of showed up, and he just put us in a nice corner and fed us everything we needed to know. So I'm learning a lot, and it's really helped me grow, and I'm able to help other people grow too. So that's what I'm really excited about. And the reason I keep coming back is because I still get to go home with that new fire, and it never goes out.  So this keeps you lit, keeps me going.


Tom here from Lauren systems and we're gonna talk about SD WAN and the context of which we're gonna talk about it is dealing with WAN Failover and bandwidth aggregation. This is not something Achieved on its own by having two different internet providers connected to a singular firewall Unless there's an SD WAN solution and it's some complexities of how that works And I wanted to make this video to explain how to solve that problem and how SD WAN kind of integrates into that And I say SD WAN which is a little bit to me buzzwordy But SD WAN is a blanket applied to a lot of different things So it says zero tier is an SD WAN solution done a video on it I'll leave a link below tail scales kind of an SD WAN VPN replacement solution very similar to zero tier And I've reviewed that I've compared the two products I've also talked about Nebula once again, they're different ways of solving things and They kind of fall into the softer to find wide area network type of Systems software overlays that go over the top of your existing network But there's another type again, and that is where SD WAN Solves the problem of having seamless failover bandwidth aggregation and possibly application control and balancing across multiple ISPs This is not achieved by the firewall by itself but along with coordination software and some cloud servers essentially to help coordinate all of this and that's kind of I wanted to talk about because this is a Problem that a lot of people are presented with and thinking that just having simply two internet providers will give them the redundancy They need but it's not quite as seamless as many people hope They don't worry their solutions But we're keeping this very vendor agnostic because I want to really just explain the methodologies by which these tools work to give a Good understanding Now before we dive into this if you'd like to learn more about me my company head over to Lawrence systems comm if you Like to hire sure project There's a hires button right at the top which includes of course network engineering consulting If you want to support this a channel in other ways There's affiliate links down below to get your deals and discounts on products and services. We talk about on this channel And I happen to be wearing an IT Pro TV shirt today. I do recommend their services and yes They're an affiliate There's a link to blow if you want to get it started with IT Pro TV if you're interested in signing up All right now let's dive into the topic now The first example I have here is your standard dual WAN ISP setup as in we have two connections from ISP 1 and ISP 2 So whoever your internet service writer is they provide you some equipment However, that connectivity whether it's fiber cable DSL or more recently starlink Whatever those connections are you have more than one of them because well internet is critical to many businesses and an Inconvenience even greatly to home users when something goes down internet's quite critical now When you have a connection going let's say from something like a computer and or a phone and it's going to go to the firewall whatever Policies that firewall does support will then say alright, which of these ISPs are we going to choose? So let's say ISP is your primary So we say all the connections should go through ISP 1 and if ISP 1 goes down then we will switch over to ISP 2 Why can't you just take and put both ISPs together and bond them together? So if each one's getting 100 mags each can't you get 200 mags or when it fails over can't we just send some packets to One in some packets to another and that's where the complexity start to come in of the way things Functionally have to work and we'll use VoIP as an example when you're on a call with VoIP It's going to create a session that session is going to go through the your firewall out to the ISP based on Whatever policies are at that time then go out to the internet and collect to the internet service You are using the problem becomes the server over here sees this public IP of your ISP And if this ISP goes down breaks connection gets severed We then have to switch over to here the act of doing that then the firewall says oh Here's the policy that says keep an eye on this if no traffic is going out of ISP 1 switch over to ISP 2 That happens relatively quick But the sessions that have been created these states that were created for that VoIP phone call are going to get dropped and Reestablished over on the other side Then often comes at the cost of losing that call or dropping it These are some of the problems with a lot of the way protocols were designed they're designed to work and Keep connections going but when those connections break they aren't quite seamless to start up on the other side now This varies with different things You know SSH and different management tools or other examples of ones that will break sessions when the public IP address changes And then some of the services that are online if they see the public IP address change Then you go you know what your IP change do you move? We're gonna have to re authenticate you re log you in this means when the internet goes down There is a time at which there needs to be allotted for switchover. So it's not seamless it doesn't instantly just use the other one and Bonding these things together and when I do speed tests, I've done this channel double wing, you know Network speed tests. These are often single sessions so when you do a speed test you have a connection between you and the speed test server is an easy example and Once again, we can send the speed test through ISP one or maybe we have a fire firewall policy rule It says send through ISP two Once again, you're not aggregating the bandwidth the single stream Will go through one or the other but can't Simultaneously go through both because of the way of the architecture of the way the data transfers these sessions can't exist in Two places at once you need something to orchestrate that we'll get to those slides ST Wean for how that works now you can at the firewall level Create policies provided your firewall supports this and say alright Maybe we want traffic for streaming services and media services to go out one ISP and we want to use the other ISP For our line of business application So we have the least amount of latency and we want the fastest connections and priority given to The traffic that's going to go to our line of business applications These are things that the firewall can't accomplish and can do and in the event and provide the fire walk We program to do this fail over to the other one. That's a different connection But once again back to that thing I said those sessions may break and have to restart again There and this may also include even VPN and other services that you have going when the public IP Adjusts switches things may fail now. This is where ST. WAN comes in to solve this problem in the ST WAN world we have your Sessions going we have the firewall and then we have the firewall and or STN device And I see and or because the ST WAN may be integrated to the firewall Some firewall companies offer it as an integration But there's always two pieces to an SD when integration if it's a separate firewall separate ST WAN or Combination of the two is not completely relevant But what occurs is the firewall is going to see from the firewall function of it a Connection to the ST WAN device the ST WAN device whether it's built-in firewall or not It's going to see these two separate internet service providers and it's going to merge them together Now from the perspective of some internet service you're using over here It sees the connection coming from the SD WAN providers data center Or if you've set this up yourself the virtual private server that happens to be running the endpoint for the ST WAN the aggregation of this the transport being Immune so to speak to the public IP changes or anything that goes on with ISP one and ISP two the SD WAN here It's talking to the SD WAN system here and creating a tunnel essentially and this might show it a little bit better Graphic here. So this as a service, which is going to be everything here This SD WAN service is essentially coordinating all this information So it can depending on which one you get like I said, I'm not here to endorse a specific product But talk about the functionality of the system The SD WAN service can look at whichever way is the best path to get that data And when you have ISP one and ISP two is going to take these and bring it over to their data center Now the service sees a single IP coming from here So essentially your public IP has moved to wherever the out is for the ST WAN service So the in being essentially tied to the firewall could even be its own Private IPs all internal here because the firewall no longer has a direct WAN address And then the ST WAN service talks to the two different ISPs or more You could even have more ISPs in here You create a series of policies depending on the service of how you want them prioritized together or working together And because these can act as a data planning The SD WAN is going to say send some packets over ISP one send some over ISP two and provided the latency is Reasonable on two of these is an important factor to get this to work We can aggregate the bandwidth provided the latency is the same if the latency is not the same and Well, then that creates a different problem because if the latency is very off on one of the ISPs The packets won't arrive in the right order They have to be assembled in the right order for all the data to get there If not your voice when it traveled across here wouldn't go properly now depending on the strategies they use for this This also will create a seamless failover because if the ST WAN provider realizes that ISP two has failed Or is in some type of failed state where they're losing packets They can reduce the number of packets and move them over to here But because the service always comes out of the ST WAN data center provided the SD WAN data centers Not where any of these problems are which these SD WAN providers have redundancies upon redundancies to help provide and mitigate against this as a problem When you go from the some internet service all the way back to the endpoints that are behind the firewall Everything seems very very seamless Which of course is the goal of these SD WAN products to Friday seamless failover and Transparent whether one ISP goes out or not. No users are angry. No phone calls got dropped services weren't disrupted Other advantages of some of these SD WAN tools is the ability to prioritize applications But of course you can also go back to the firewall and look at firewalls that have that feature and do Prioritization of your line of business applications to go over a certain connection These are something that a lot of higher-end advanced firewalls do offer But SD WAN obviously goes that step further. Now, should you get it? Well, there's a couple considerations here What does your budget allow will this work for you and the way you want to do things do these extra costs justify the Extra conveniences that come with them. These are all just determining factors And I as I said before I'm not pointing at any particular vendor The goal of this is just to kind of throw it out there and make people aware of how these systems work And how just having two ISPs does not give you seamless Failover because that's sometimes a call that comes in a lot to us is hey We'd like this to fail over better faster and obviously there's tuning strategies for how you fail things over inside of a firewall But they're still not going to be as seamless as a SD WAN solution Now finally, what about if you wanted to play with this yourself with some type of open-source solution around it There's actually one out there. I found I've not used it But I thought hey, why not you know turn a few people on to it in case they're Interested in building this themselves because it's a great network engineering thing to dive into this and understand how it works It actually starts right here with the Linux kernel multi-path TCP project So this is the multi-path TCP is an effort towards enabling simultaneous use of several IP address interfaces by the modification of TCP That presents a regular TCP interface to applications while in fact spreading data across several sub blows That's the longer version of SD WAN solution for failover. No, this is built into the Linux kernels This is not a brand-new started yesterday projects actually been around for a little while and there is also this project as I said, I don't have any videos or Currently plan to do any on how to use this but they've got some decent documentation here to kind of get you started looking through it and I thought it was kind of neat it Unfortunately doesn't work with any of the firewalls I've talked about it's kind of specifically built into the open WRT project, but either way it's actually they give you some tools to get started a matter of fact if you go over to the download section They have the ability to build this on a couple different platforms such as the banana pies and Espresso bin nano pie raspberry pies and a few others including support for Linksys edge router X and Some x86 images and part of the thing that's important when you're looking at this And this is the way this works is we have the open MP TCP router So there's that component of it then you have your two different internet connections And then you have your virtual private server in a cloud just like I talked about in the SD WAN example this is where your public IP address comes from and so all the bonding you do here aggregates those together and Yeah, it's a good way I think to dive into this and learn but like I said I it's right now not on my path in case people are wondering if There's gonna be a video from it on me not right now It's more of a hobby project But I think this is still cool network engineering to play with and do some testing to really dive into how this works I'll also mention if you want to play with it again in zero tier because I've done several videos on zero tier solution We really like a zero tier also has some bonding things that can be done within their tool itself to tie it together Now I know I said I'm not endorsing any commercial products But it's wanted to mention because one their documentation kind of breaks down different strategies of how these failovers work Back to the network engineering side because a lot of this is open source and things you can play with That's kind of fun Just go in here and kind of get a better understanding and of course wear these fault tolerance fully tolerant versus brief interruption of The different strategies that can be used Now hopefully this clears up some of the confusion around failover and ST WAN and if you're interested I said that tool I left to link to I'm not planning on doing a video on it But hey It looks pretty cool If you want to dive into the nuts and bolts of how to build an ST WAN solution and there are solutions built on that multi path TCP but they're often sold and packaged as a greater service by some of the ST WAN providers And I didn't really want to throw an endorsement to any particular ST WAN fighter because there's not one in particular at all that I don't like or do like they just kind of are things we run into that some of the Unmanaged clients that we've worked with on projects have had and they're using it So I wanted to make people aware of how the functionality is to this because that is where the often confusion comes in is thinking that You can just grab more than one internet connection and aggregate them together easily It's a little bit more complicated than that But understanding the complexities is the first step to kind of figuring out a solution for them But thank you for joining and leave links below if you have some favorite ST WAN solutions or something Maybe you want me to check out. Also, this will be posted in my forums where we can have a more in-depth discussion on this topic All right, and thanks And thank you for making it to the end of this video if you enjoyed this content Please give it a thumbs up if you like to see more content from this channel Hit the subscribe button and the bell icon to hire a sure project head over to Lawrence systems calm and click on the Hire us button right at the top to help this channel out in other ways There's a join button here for YouTube and a patreon page where your support is greatly appreciated For deals discounts and offers check out our affiliate links in the descriptions of all of our videos including a link to our shirt store We have a wide variety of shirts and new designs come out. Well, randomly, so check back frequently And finally our forums forums at Lawrence systems commas where you can have a more in-depth discussion about this video and other tech Topics covered on this channel Thank you again, and we look forward to hearing from you in the meantime check out some of our other videos