Hello and welcome to this presentation of the SPDIF-RX block. SPDIF stands for Sony Phillips Digital Interface. The SPDIF-RX block is able to receive digital audio streams compliant with the IEC 60958 and IEC 61937 standards. The SPDIF-RX embeds an advanced peripheral bus or APB interface, allowing the control of the block and the reception of audio and control flows. The SPDIF-RX also provides status registers, so the application can check the quality of the reception. The SPDIF-RX needs two peripheral clocks, an APB clock for the register interface accesses. A kernel clock named SPDIF-CLK is used for the resampling and processing of the incoming stream. The receiver part is mainly composed of the SPDIF-FE, which performs the sampling, the filtering, and the edge detection of the incoming stream. The SPDIF-DEC, which decodes the received symbols, and the SPDIF-SEQ, which checks the frame format integrity and separates the payload from the control and user information. The SPDIF-RX provides the following features. The possibility to select one audio stream among the four inputs. Note that only one stream can be decoded at a single time. Automatic symbol rate detection. If the SPDIF-CLK frequency is high enough, the SPDIF-RX will be able to decode the incoming stream and provide to the application information about its estimated sampling rate. Stereostream rates up to 192 kHz are supported. The SPDIF-RX decodes audio frames compliant with IEC 60958. This specification describes non-encoded stereo streams. The SPDIF-RX also supports encoded audio streams such as Dolby Digital as described in IEC 61937. In addition, the SPDIF-RX provides two DMA channels, one dedicated to the audio samples data encoded or not, and one dedicated to the control, status, and user information. Interrupt capabilities are also available for various signaling. The RCC or Reset and Clock Control block of the STM32H7 provides both the APB clock and the SPDIF-CLK kernel clock to the SPDIF-RX. For better flexibility, the SPDIF-CLK can be selected from four different sources. The DIVQ output of PLL1, the DIVR output of PLL2 or PLL3 or the HSI oscillator output. The signal SPDIF frame sync provided by the SPDIF-RX is connected to a timer. The application can use it to perform a clock drift estimation in between the two audio streams. Refer to the training slides of the RCC for more details. The next five slides give a short overview of the SPDIF standard. They mainly describe the physical and logical structure of the digital audio stream. In IEC 60958, the digital audio stream is organized in block structure in order to decode the channel status or CS and user or U information. Each block contains 192 frames. Each frame contains two subframes. The SPDIF-RX is able to recognize the start of block, the preambles, and the frame boundaries. An SPDIF frame contains two subframes. Each subframe contains 32 bits divided into three fields. A synchronization preamble allowing the detection of the block and subframe boundaries. A payload of 24 bits and status bits V, U, CS, and P. The digital audio data are coded using bi-phase mark encoding as shown in the upper figure. Note that with bi-phase mark encoding, there is a transition at the boundary of each bit. The preamble length is four bits and some transitions on the preamble do not respect bi-phase mark encoding. This will be used by the SPDIF receivers to easily detect the block and subframe boundaries. UI means unit interval. It represents the shortest nominal time interval in the coding scheme. Bits 4 to 27 of each subframe can also be used to transfer encoded audio signals. This is described in specification IEC 61937. The encoded data packet uses bits 12 to 27 of each subframe. The 64-bit burst preamble is a specific pattern also located on bits 12 to 27 of four consecutive subframes. It is used to detect the start of a data burst. Note that the burst preamble, 64 bits, shall not be confused with the subframe preamble, four bits used to detect the subframe and block boundaries. The first 32 bits of the burst preamble are a fixed pattern, PA and PB. The last 32 bits of the burst preamble contain information on data packet and payload size. Stuffing is used to adjust the repetition rate of the data burst. The SPDIF-RX is able to suppress glitches, increasing reception reliability. In order to decode the incoming stream, the SPDIF-RX estimates the duration of one UI and defines two thresholds. The low threshold, TH-LO, fixed to 1.5 UI. The high threshold, TH-HI, fixed to 2.5 UI. When both thresholds have been computed, the SPDIF-RX compares the time interval between consecutive transitions of the incoming stream to those thresholds. If the time interval is lower than TH-LO, a short transition is detected. Note that two consecutive short transitions correspond to the simple one, but can also be a part of the preamble pattern. If the time interval is between TH-LO and TH-HI, a medium transition is detected. Note that a medium transition corresponds to the symbol zero, but can also be a part of the preamble pattern. If the time interval is higher than TH-HI, a long transition is detected. Note that a long transition is always a part of the preamble pattern. In order to decode the incoming stream with good reliability, the estimation of the threshold's TH-LO and TH-HI must be accurate. The TH-LO and TH-HI thresholds are estimated in two steps. The course synchronization measures consecutive time intervals within 70 transitions, and then selects the longest and the shortest time intervals. These two values are used to compute a first estimate of TH-LO and TH-HI thresholds. Thanks to a course estimate of TH-LO and TH-HI thresholds, the SPDIF-RX is able to decode SPDIF frames and then further improve the estimation of TH-LO and TH-HI thresholds by measuring intervals over 24 and 40 consecutive symbols. The figure shows the hardware process performed by the SPDIF-RX in order to properly estimate the TH-LO and TH-HI thresholds. Note that the course synchronization may become inaccurate in a noisy environment, and the fine synchronization may fail. This can be considered as a normal situation, and the application can program an amount of retries, or NBTR. Note as well that the TH-LO and TH-HI thresholds are updated every frame. The figure shows the different states of the SPDIF-RX. The state of the SPDIF-RX can be changed by the application via the field SPDIF-EN or by the SPDIF-RX hardware, mainly if errors are detected. When an error is detected, the SPDIF-RX directly moves to state stop. It is up to the application to set the SPDIF-RX to state idle and then set it again to state sync or state RCV. The SPDIF-RX offers a 32-bit double buffer for data reception. The application can read the received data using DMA or interrupts. Various data formats are available, right aligned, left aligned, or compact format. The compact format can be interesting when the SPDIF-RX is receiving encoded audio frame. In addition, the SPDIF-RX can insert a preamble type, C and U bits, validity bit, and parity error bit with each audio sample. Using the mask bits, the user can select which information will be provided. The SPDIF-RX offers a 32-bit buffer for the reception of the CS and U channels. The application can read the received control information in the SPDIF-CSR register using DMA or interrupts. The SPDIF-CSR register contains 8 bits of CS coming from the selected channel, could be channel A or B, 16 bits of U, the U bit of channel A and U bits from channel B, and one bit indicating if a start of block has been detected. A complete error signaling is provided to the application in order to define the root cause of any failures. The FERR flag detects errors linked to the frame structure. The SERR flag detects synchronization failures. The TERR flag detects when the counter used to estimate the width between two transitions over flows. This generally means that no signal is detected on the selected SPDIF input. The PERR flag detects if the parity check fails, and the OVR flag detects if an overrun occurs on the data flow. The SPDIF-RX can recover from an overrun situation without misalignment. The RxSTEO bit indicates how the SPDIF reacts to an overrun situation. If RxSTEO equals zero, the SPDIF-RX can minimize the amount of data lost. To be used for PCM mono mode or the reception of encoded audio signals, if RxSTEO equals one, the SPDIF-RX can avoid the misalignment of stereo samples. Must be used for PCM stereo streams. The SPDIF-RX offers a single interrupt line shared by several events, error events, data and control flow reception events, synchronization ready event, and block detection event. In order to have a reliable decoding of the SPDIF stream, the SPDIF-CLK frequency must be at least 11 times higher than the symbol rate. The table gives the minimum requested frequency for the SPDIF-CLK clock according to the sample rate of the SPDIF stream. The SPDIF-RX provides information allowing the application to estimate the sampling rate of the decoded stream without having to decode the CS channel. The accuracy of the sampling rate estimation is partly limited by the frequency of the SPDIF-CLK. The application can also check the estimated TH low and TH high thresholds for debugging purposes. The SPDIF-RX also provides a signal named SPDIF frame sync, which can be connected to a timer in order to estimate the clock drift. This feature can be useful if the circuit receives audio samples via SPDIF-RX, performs audio processing, and provides audio samples to an external audio device. In this case, a sample rate converter may be needed to perform the rate adaptation, which may require the clock drift estimation. The SPDIF-RX can receive signals from an SPDIF digital input, an SPDIF optical input, and an audio return channel from an HDMI connector. A signal adapter may be needed in order to amplify the signal received from the SPDIF interface, 200 mVPP. Using one or two unbuffered inverters can be sufficient in most cases. Note that for SPDIF encoding, the signal polarity can be inverted without affecting the decoding, only the transitions are used by the receiver. Here is an overview of the status of the SPDIF-RX in each of the low power modes. SPDIF-RX operations are not possible when the device is in stop and standby modes. This is a list of peripherals related to the SPDIF-RX. Please refer to reset and clock control and direct memory access controller trainings for more details on possible configuration.


But of everybody on sports and like conduct gab brie back from an exciting actually really exciting weekend of sports Busy gals this weekend. Yeah, we we have probably walked more in the last Four days than we have in the last four months Yes, and Yes, my knees are in complete agreement. Yes. I am dying I need like The most intense like acupuncture physical therapy Yeah, like I thought I was gonna have to hit the ice bath this morning because I'm really making it out of bed That's how I know that I'm getting old because I rolled over and I said mmm. Definitely do not feel good. No but you know Gotta do what you gotta do. Yeah, gotta run around gotta run around town gotta gotta bop and we did it Um How is your weekend you had a lot going on this weekend? Yeah, we both had some final four experiences Mine was just in Cleveland. We had actually really nice weather. It's still sunny. It's like 70 degrees. Oh, yeah That's great. It couldn't have been a more perfect weekend for people to travel here In experience a final four here. I weekend was great. I saw a lot of cool people Did a lot of cool things. Mm-hmm a lot of college basketball fans in town I went to a lotto concert. I went to a bunch of parties Drink a lot of alcohol. That was probably the biggest regret of the entire weekend. Yeah, me too. Well, we made it Oh, and then I saw a solar eclipse cash. Oh, yeah This is a total solar eclipse. I pre-gamed that to pregame a baseball game. Casual. Yeah casual event That's crazy. Like we you were in the line of like 100% I'm in Arizona still so seven. I think I want to say it was like 67 here Didn't really get to see much of it. I also Completely forgot about the whole glasses aspect. Yeah, don't don't look up. No, don't do that Which I didn't but I was just not prepared. So maybe it was more visible Then I thought but like it didn't you have the glasses you can definitely see it Like yeah, even if it's the smallest amount, you'll see it NBA players were tweeting about it. No, were they trolling us because I it was like a Concerning amount of NBA players. No, I'm saying do I need to wear glasses? Do I need glasses for this? Oh, no, you guys should all just look up unless you're playing for the Cavs Oh Yeah, it was a lot of them. Well, uh one certain football players team Posted him in sunglasses and say yeah, yeah, yeah, the clips are ready Those are the glasses.  You see a doctor get that figured out Because that that not strong enough not strong enough I think I saw something where like regular glasses would only be like 60% effective Or like like 60% of the UV or something like that But like you're not you're not gonna see it with regular glasses like if you look up, it's just gonna be a big Like ball of Sun in yeah, you're not gonna see the effect of right without the yeah If you just if you just look up with regular sunglasses on at any given day The Sun is still yeah. No. Yeah, just like you got nothing. Um Yeah, well, it was fun. That was that I I really Pardon me really considered like double-dipping flying Cleveland for the Yukon game and Which I'm glad I didn't because I was I was in emotional distress after that one I We decided after when the game is over we were gonna go out and I'm sitting there thinking to myself like this game is going so well Like they're playing better than I could have ever imagined Nika mule shout out Nika great best game of her entire college career and she did it shutting down Caitlyn Clark like And she's always always in foul trouble. She's always teetering the line of fouling out if not fouling out She she played great. I like I can't say enough about like how proud I am of her in that game. Um Yeah, like just the whole game. I was like I was a nervous wreck on the couch and I was thinking to myself like okay Like it feels like they can do this as it got like deeper and deeper into the game I was like I really feel like they can do this. So I'm so excited to go out after and like we're gonna celebrate and stuff And then the game ends the way it is and it was over real quick. Yeah, and I got up Off the couch. I mean a living room with five other people at the Airbnb that we're at I get up I grab my drink. I walk into the room And I go do my hair and I close the door and I'm in here in complete silence for 20 minutes Not saying anything Nadia just My boyfriend came in and he was like trying to show me a Diana Tarasi thing I was like, I don't even want to say I don't want to say it really don't want to say that Um, it was like the reaction of her and like Sue's broadcast To that offensive alcohol. Yeah was made. I was like, nope. Don't want to say it. It's maybe later But right now I might throw your phone in the toilet. So No, thank you. Um But like at the same time You know the fact that they made it this far with Yeah, how hard their season has been Losing six players to season-ending injuries like having to have your starting five basically play the entire game every single game for Months on end at this point And to come that close against that team that Iowa team is good I know everybody's like, oh, well, it's Kate and Clark and everybody else but like It's not it's they are they're an all-around very good team So it was a great game. It broke viewership records that would eventually get broken by the national championship game But it was the most watched up until the Natty it was the most watched basketball game on ESPN ever That's including men's that's including NBA like this Run, I don't even know if renaissance is the right word because I don't know if women's basketball has ever been at this point From like the broad Spectrum not just like us because we this isn't this isn't new to us, you know having this for the sport Going into the WNBA season, which is a month away by the way Yeah, and the draft is on Monday, right? Like it's real quick real quick I'm Having women's basketball being at this point with a new NBA season rolling around with the hype around Caitlyn Clark Angel Reese Camilla Cardoza like everybody like that It's huge. It's huge because now the people who Maybe last year the year before like all women's basketball is on like I'm not gonna watch that Now they might now they most likely will if if 18.7 million people watch the national championship game They're gonna be watching the WNBA too another thing that I like about it. It just like fills, you know I just love when women make people angry. Oh, yeah There's a lot of people tuning in just to be bitter and angry too, and I'm happy that you're here Get the numbers up keep tuning in Just keep doing it. That's it. It's Yeah, it doesn't have to be a thing where like You need to make it like they're taking away from the talent of the men and the importance of the men's sport like There is a world where we can put them on the same plane Well, we're getting there Well, I I did say last night This really made them mad the women's tournament has more or than the men's and they weren't happy about that one I'm like, but you're so correct. You're so good. You're not seeing here like the men's game It was a great game. Sure, but like People were so excited to watch these women play you're you're so right personalities are better the storylines are better all of those games Were well, maybe not the South Carolina games because they're kicking the absolute crap out of everybody But for the most part 95% are close games tough games The men's tournament like you got Yukon winning by 20 something every single game Boring congrats though congrats, but It's just it's just one of those things were like You know, no matter what Somebody's gonna have something to say because they always do Um, oh look see look at this tweet. We just gotten our slack Mmm, this is good for the first time ever women's national championship average more viewers than the men's 18.9 million for the women and 14.8 for the men so I don't know men's national championship numbers and The Yukon, Iowa numbers are the same You're telling me a semi-final game has as much viewership as the national championship game against the two teams all season long We've been dying to match up Zaki D. Donovan Klingon like that's been it seems like Destined to happen the two biggest guys Zach Edie player of the year Back-to-back player of the year. You got the other team trying to go from back-to-back championships like Even with those storylines, you would think more people would tune in And granted, I mean starting at 920 on the east coast not helpful on a Monday Like right but that's I saw Somebody I followed tweet this yesterday, and I completely agree Both championship games should be on the same day one at like five o'clock on The Sunday night and then the other starting at eight that'd be great like That's just it makes it just makes so much sense starting these games So late especially when I think the last like I don't know 10 champions are all East Coast teams So starting these games That should be in bed at that time at least like central time zone and over. Yeah, like it's late. It's late So it's not gonna happen, but like if the NCAA were smart If they were smart They would Remedy that because yeah, like my dad He was like, I don't know if I'm gonna stay up. I'm gonna try but I don't know if I can But no, it's uh, let's talk about that game though the men's game. I You were there. So I was there. I was at both I was at the final four game and we actually went in to watch the Purdue NC State game Um, and then I was at the championship game last night. I knew that Zach Edie was The entirety of that team. He's their whole offense. Mm-hmm, but watching it in person last night. I was like stunned Nobody else could do anything They just like I said when we had this conversation. It was either last week or the week before I said all they do they dump it into the post and then he just Does this little guy hosting And he's got that mass.   You can't stop him But I I just yelled like I was I was seven four. I could do that too like The whole good versus tall thing Oh, he's good. He's good But like he is tall also.  I was stunned um But he's he's their entire the entirety of their offense Which you know, he's had I think it was like 30 37 points Some some of those came in garbage time where it was just like too far out of reach um But that first half it was a close game. I was stressed And it just seemed like it was just blow for blow Like who's a little like out of hands? I turn yeah in ordinary life that first half like whoever could get that stop Um, and then somebody Around us made a joke because they doing like the jumbo tron Stuff and they did the celebrities in the building and everything and bill Murray is A uconn fan because his son is on the coaching staff his son is one of the assistant coach coaches. Um Drew Brees obviously a Purdue alum played there and everything so they did the whole Like cheer louder for the guy you like the most bill Murray absolutely crushed it because That's funny. I mean bill Murray Drew Brees Not even like fandom aside It's not close Um, what are their celebrities were there? I feel like the women's game had some big name people there. There were a ton of uconn alums Um, Ray Allen was there. Yeah, I saw that one was there A mecca okrafer was there like all the guys from the previous championship teams um Were all there jordan hawkins. I don't know like if the pelicans had a game In phoenix. I think they did actually which would make sense as to why he was there uh, but hawk was there and then um There was a couple more, but it it wasn't as at least that I saw I'm sure there were more But it it didn't seem as star studded as the women's did I mean you got jason sedegas who's apparently a women's superfan Yeah, it's just every single game. He was court side walking to the back room going on the livestream coming back out going to all the parties He was everywhere everywhere um That one was awesome He should just like stayed in cleveland and never left and just like took over as the quarterback I don't know. It seems like a good idea. Hey, mr. Hertz Please say thank you What are you doing and can we offer you a place to stay? um I will say though The the two championship matchups that we got I think were the best that we could have had Definitely. I mean it obviously south carolina undefeated season Clearly unstoppable And don staley just doing what she does and coaching On a whole different level than 99 of the coaches um in the women's game and then katelyn clark and the iowa team and It's just been in the spotlight all season long and then again on the men's side the two teams that have been fighting for the Number one seed all season long the two giants like Can anybody stop zack 80? ucon is beating people by like 15 points per game. Can anybody stop them? So it was just it was the best that we could have gotten in terms of you know stories and and star power and things like that so I will say um Although I was disappointed that I did not get my dual ucon championship that I Really convinced myself that I was gonna get started to feel really good after Um the first half of that game. Yeah after the ucon women even after they beat syracuse I was like, okay Okay, if they can get past usc then we can do this and then they got past usc I was like, oh man Oh man. I'm starting to really believe here And then yeah like the game The first half went the way it went.  They landed the number one recruit in this class And they've got the number four and I want to say 18 coming into so Future's bright for that. Do you ever see the tiktok? Um edits of page? Yes, get those. Yeah, I do If I could pick one person that's for the girls Oh, yeah, she'd be at the top of the list I have never seen so many women Thirst over someone like I see what people say about jail and hurts But the things they're saying about page is like next level She's she's just so funny.  Well, those are in the edits Yeah, they're just so funny for no reason either. It's not like they're doing anything Crazy or you know making jokes or anything. They're just bopping around You know um I think that's all I have on college basketball though You did have a don salee thing that I just have I just have one more because I want to discuss it And I know this topic isn't for everyone. I don't want to go like super deep into the topic But I just have so much respect for don salee in the way that she has handled The way the media has treated her over the last couple days For some questions that were asked by just a really terrible media company And well I mean then I want to take it a step further and I probably shouldn't say what I'm going to say But I'm going to say it anyways because our view and outlook of this is going to be definitely different from other people that share the same Space as we are Some of the comments that people have been making are outrageous And a bit too far and if you have to make up a fake scenario To further your argument you're wrong. So you know what I what I'm saying with that one. I know exactly I know exactly what I'm talking about um Unfortunately, not surprising. No, not surprising at all. It's definitely Zero surprise to that but still annoying it's like I don't know and unnecessary It is shout out to don salee. Shout out don salee, man. That's been the theme for the last especially the last month like Since that lsu game with the scuffle like shout out don salee doing everything With class doing everything with just the right way um And just staying true to like her she could have Answered that question a completely different way and been like, oh well That doesn't really have anything to do with what right you're taking away from us right now But no, she stood on her business stood her ground and as as she does. Yeah every day every day So she'll I'll always be a fan of hers always Such a badass She looks good doing it too. Yeah, and all these people commenting If you had like half of the talent Half of the success Maybe you would be a little less bitter Well, I don't know probably not Probably not no That's all I got. That's all I got. I just wanted to say that she's really cool and congrats on salee She's the best. Um, she should I saw a lot of people Disagreed with this too, but she should get consideration for that kentucky job That'd be awesome. 100 percent 100 percent. Um, I don't know if I would want to go to Not no hate to kentucky. I'm just saying like for her I just don't know if that would be just like a fun environment for her because I feel like they're fan base right now is Pretty volatile and it's just it's really unhappy I if I were her I certainly would not accept if it was offered But they should offer nonetheless like ryan hammer our guy ryan hammer He tweeted this out and he said they should at least pick up the phone and call I saw him the other day. Actually. Oh, did you? Oh, I love that. Oh, I did. He was bopping around Killing it. Yeah, absolutely killing it. Um to the point where randomly one of rob's friends Pulled up his instagram one night when we were hanging out and he was like this guy is like the way he covers college basketball is so great Well, I work with this kid. That's ryan Um, yeah, he's he's killing it. So it was really cool to see him. It was really Really cool because like this is his wheelhouse college basketball I'm a college basketball fan, but like not like that. Not he dives deep into every number Everything that you need and everything. So it was really cool to see him like In his environment, you know, but yeah, so many hands there shout out ryan hammer crushing it Um I mean if we want to keep talking about don staley, maybe the cab should give her a phone call Yeah, what's going on? What's going on? Do it like i'm sorry. Okay. So I think the players are really good Like a good group of guys they are kind of soft. We already do that like it's a soft group of guys You don't have anyone on that team that's really like an enforcer Someone's gonna like shove somebody around the best we have is tristan thompson and that's just really not that intimidating He's just like oh If that's the best then yeah, like he'll stand up for you Yeah, he's been through some stuff kind of self-inflicted but like whatever he's he's got it, but he's not The enforcer that I want for my team And you need someone like that, but I don't think that's the reason why we're not doing as well as we are We have a lot of injuries Yeah, and that's not been very fun, but I think it comes down to the coaching We don't have a very creative coaching staff which begs the question Why is bigger staff on the chopping block? um, why is bigger staff on the chopping block because You were in second place three days ago and you just got your ass kicked by the lakers and blew a 26 point lead to the clippers And don't worry. I didn't have to watch that because I was watching eye one South Carolina I just did not even like turn it on I saw one point. We were up like We were up big it was like 20 at halftime We had 82 points and then we finished with just like a hundred in like 10 like oh, okay wonderful so I think that If they lose their first playoff series, he's 100 gone They there's already like leaks about it saying oh, they were considering firing him earlier in the season when things were going bad So when you know that's happening. Yeah It's not looking good. No no no no any any of those little rumors that come about in like january Yeah, they did have a really good stretch in like february into march But now it's going really downhill really fast. Yeah, I just don't see them Getting better Like I think they're gonna get embarrassed again in the playoffs and if they're If they're good in the playoffs don't come back to this video and say oh my god, you said that no I want like guys. I want them to be good. Okay, but I'm setting my expectations really low Because they already seen what I needed to see it's just They're not very creative the offense It's lacking literally everything you have two seven footers out there and you can't get anything going So I'm looking at the standings right now Just to see where they're at You're five. Yeah, five.  I didn't know the magic jumped as much as I'm telling you My magic they've been good. Last I saw they were like the 10 seed No, they've been they've been going off. That's yeah, apparently um I will say though like the way this bottom portion of the standings is shaken out between The sixers the pacers the heat hate that Hate that like you you don't want to play the heat and you don't want to play the sixers Like the sixers are only down there because Joel and beat was out for that time and now he's back and they're just crushing people I'm more afraid of the heat than anybody Anybody that's including the bucks. That's including the calves including the nicks like why wouldn't be afraid of the calves? Don't you worry? and the the sixers I mean In just recent history 76ers against the boston sloth X that goes one way um Mind the heat though.  Like he's played what two games for the lakers Yeah, it's um And then the other guy Caleb whatever his freaking name is was the bane of my existence for an entire two week series So i'm not looking forward to that the Celtics already have the number one seed locked up They're 15 games, which is crazy 15 games ahead of the bucks but like Looking at that down there. I'm a little scared. Yeah, I don't know how it's gonna go in the NBA playoffs I just You're not afraid of the Sixers, but I think everybody else is Which respectfully I get because They can beat anyone else. I guess besides the Celtics Look at this the past three times Yukon has won the title of the heat made the finals. Yeah Yikes There was another there was another um, there was another stat with three things happening in the heat making the finals It was earlier Was the Kansas City Probably my Kansas City with Super Bowls or something like that. Maybe There was something with another team. So I guess it's just meant to be No, thanks, and then the west, uh, I mean The nuggets I mean timber wolves like the thunder They're all good all the teams are good Warriors 11 games back in that 10 spot Well, the rockets juice rockets just got eliminated the other day right from contention. Yeah, so Can I just say something about the rockets? Yeah The rockets and the pistons at the beginning of this NBA season. There were so many people saying, oh, they have such a good young core these teams are going to be so good um Hello guys, they're terrible Um, there was that stretch though where I thought email really had this young Houston team And he was there was never a doubt for me When he was he was going to do what he did in Boston like halfway through the year He just completely turns it around and they go on a run. No, that seems too chaotic. I was convinced I was totally convinced and then I remembered who was on that team And I said, yeah, this makes sense um But I mean they're young Give it a go give it another year another two Playoff team for sure. I don't see why not As long as their head coach, uh, doesn't You know Do that stuff again but Whatever, um, is there anything else? NBA? Before we Move on to baseball. No, not really. I mean brawny, but like He's not getting drafted. He's not gonna get drafted. I do think people are gonna, you know make the call About yeah having him Sign undrafted Because they think that they can get his father In that deal too because he said he wants to play wherever brawny goes I'll make it happen. He's the brawn james. He can I mean if that happened I think he I think someone would use a pick to get him. Hmm But I just don't think he's gonna go. I think he's going to Go to like Ohio State or like Duquesne or you should stay in college Um not Not there yet but I mean There's a lot of teams out there that are desperate for What lebron james brings to the table so Oh Only so many years left right exactly Speaking of lebron though Did you see me agree with this man? Oh, yeah, I did.  Oh, I saw I couldn't believe it. It was awesome He's right though It's I mean it it was It it was a moving screen. She wasn't all the way set. She leaned out a little bit Yeah, the call was the right call But if you're not gonna make the call the whole entire game, you can't pick it that Why you do a 10 seconds left? Why? Right call sure not gonna say it's not but just Seems a little and I saw people say like oh, well, it shouldn't matter What how much time is left you make the right call 10 times out of 10? Like it does matter because if you're not gonna call that with two minutes left in the first quarter Why are you gonna call it with 10 seconds left in a one basket game? like The lack of consistency In the officiating in that game was my biggest Now if I'm Iowa, I'm throwing a party Shit. Yeah. Mm-hmm. You benefited you benefited from a lot But you benefited from that one call Changed it changed everything Nika mule comes down. She drills that three and Yukon's feeling like yep Can do this And this I'm in the inbounds pass Yeah, that's just leg. Yeah, that was that's just smart. That's just high.   I got one championship in my bag This weekend two would have been nice Can't have everything So, um baseball.  Uh, what's the guy from the marlin's name? He's like really young 20 years old. I don't know He's gonna tell me john valdez from houston Yeah, pavetta's on the 15 day isle with A elbow strain or something like it's it just seems like it's everybody. I mean garret cole's gonna be out for I don't know till at least june. I think they said um The orioles are down some pitchers too like we lost one of our like one of our best Relievers before the season started to trevor steffen Uh, yeah, it's really bad. It's really hard out here to be a Pitcher and so why do you think this is do you think it's because? The pitch clock and they're not used. I mean, it's been a full season with the pitch clock already Um, I don't want to say it's the pitch clock because they did that in the miners for a while and you weren't seeing things like that I'm sure they are a little more tired from the pitch clock, but I think it has a lot to do with Getting rid of the sticky stuff. Mm-hmm Because they don't have the grip on the ball. They're trying everything they can to get better spin rates It's all you hear right now with pitchers you hear spin right spin right spin. It's all you hear and It's more difficult because they used to use sunscreen and rosin and all these different things Yeah, and now they have to literally have an umpire Make them take their pants off in the middle of the game to check if they're using sticky stuff So I think that has a lot to do with it. Yeah um It's just crazy.  I don't know if those things are helping or hurting eventually A lot of high velocity guys too. Yeah, I mean, we're not meant to throw 100 miles an hour.  Did you hear that? Even like oh tawny. We're not even talking about like the biggest.  Yeah recovering from tawny john Um, what happened with this Home run ball in rigley. I saw that he hit his first dodger home run. Yeah And I think it I think a dodger's fan Had it Okay Her name. Oh my god. I don't even know. I'm not trying to be Like dramatic when I say this but her name on twitter was something like I can't even I can't say it on here. I can't say it on here. It was like something outrageous Like x-rated. Yes. Like what her name? Yeah, but it's funny, but like I'm like this person's so unserious to begin with so she's posting about she's like Oh my god. I got all this stuff from the game. I caught the ball like best day ever And then the next day She's like saying f you oh tawny. I'm like what? Oh, yeah, so like are we not happy anymore? Are you you're not I think she's not happy because she found out Hey, I could have probably gotten more Hmm But I mean I mean you you didn't have to get anything right and she's like I could have sold the ball I could have done this that whatever that's true and I think that's where she turned on the situation So I mean that does suck Yeah Like we saw how you started and now we see what you're doing Change you're doing real quick, right? So I don't really feel that bad No, I usually don't With like baseball fans like that me either just like give I don't really care get over it Like if You know that you can make a lot of money on it. Keep it be selfish.  I'm like, why are you guys buying it? Like why are people buying it for that much money? People are crazy. Yeah, but I I'll never understand like the the sports memorabilia game Where like you're dropping thousands and thousands of dollars on a a ball Yeah, it's just gonna sit there. I'll take it another step and I know everyone will disagree with this But I don't even understand like cards. Nope Nope, it's a piece of it's a piece of paper me either what are you gonna do with it some scribbles?   Okay, then what?  That's weird Like baseball cards are cool, but like I don't understand the sure money part. They're Super cool. And like if you can I like Every now and then like going to target and getting a five dollar pack Just to see like what crazy thing I can find in there because you can find some crazy stuff like a rookie card of I don't know like Steph Curry and the NBA ones or something like that like something you would never expect to find That's sick. Yeah, but like I bought a random pack. I didn't buy ram pack someone sent me ram But I literally have it right here a random pack on amazon I don't even think I haven't even looked at any of them. I don't even know if they're cool I should probably look I just I have no idea I have no idea how the grading system works on like these cards and things like that like signature grading I have I have not the slightest clue And on top of that no idea how it's such like a lucrative Like and I'm just like holding them. Ew. No, I don't want these It was meant to be but then the next one's nick chubb Oh, we like that. Yeah, that was crazy. I was like opening it like I took half of them out and that he was the top of the second app Like someone like someone's like, oh, I saw them on amazon. Do you want a pack of them? And I'm like sure I don't he just gave me like a random pack I think they thought maybe I'll give you to Sean Watson because you're a Cleveland fan Yeah, but like no, thanks. Okay I don't know. It's like nick chubb miles garret miles garret Donovan people jones grand delpit. There's a kelly ubre Yeah, that one's good. I'm calling sexting calves. Like what do I need that for? Yeah, see Nope, don't like that one either. Who was that one?  There's three to Sean Watson's Okay, all right. See that that furthers my point Don't understand the cards. Yeah. No, yeah Um, all right. You want to do this, uh immaculate grid? Yeah Quick and then call it a day. We'll do a little short one today. Not too too much going on We got a couple weeks till playoffs. So All right, I feel I feel like this I feel like we can get some easy Yeah, so can we do like a super fun one for the Celtics calves? We'll start with that one. I I have um Lamar Stevens Okay, I love him I Love him. There we go. Perfect. Um, I'll just go.  I actually didn't think about this Rocket Celtics Um, let's think about it. You we can think about it and come back. Yeah. Yeah, let's skip that one come back Um, we can do Anderson Vergeau for warriors calves Yeah, right there and then Cavs Daniel Tice. That's right. Have a good call So for Rocket Celtics Daniel Tice I I forgot about all of that Um for Cavs all NBA should I do like a throwback? Sure. Can we get Mark Price? That should do it. Um Pacers warriors Let's do Tim Hardaway Senior Oh, nice. Um So we can do we can do Chris Paul for Rockets. Mm-hmm Warriors All right for these two all NBA's the Rockets is pretty easy. Do we want to try to do like a deep cut? Um I don't know what like yoming. I don't know if that's a deep cut, but yeah, I mean, I know it's not that deep of a cut But I don't have any other ones After I said that I was like, damn, I don't know if I know anything. I know those. That was like I was like, I don't really I don't really know that many um, Pacers Pacers all we can go Paul George Yeah, I mean he has to right? I I would be shocked if he didn't Give us Paul George. Yes. Okay. Wow Sick crush it crush that one. It's a good one. Yeah. Anderson Vergeau. That's a name. I haven't heard in a long time He he has a ring from that season when he Left from because he played for both teams And I'm pretty sure his like either his daughter or his niece plays on the Syracuse team Oh, wow, because I watching that Yukon game. I heard that name and I was like What? Yeah, wow, that's the I mean not bad Shout out to Trevor for the assist on the Daniel Tice one I completely forgot about the Houston Rockets era of Daniel Tice's career um And Charlotte Mars Stevens the deep recesses of my brain for pulling tim hardaway and his One season With I think it was the Warriors. Yeah, what I never gotten that. I don't I don't even know how I know that um But that's it. We're gonna do a 45 minute show today because I still am in Arizona and I would like to go enjoy Yeah, you need to go relax the sunshine and I might go to a baseball game. I'll decide in the next like 15 minutes Yeah, we just we got stuff to do busy gals. Um, so we'll see you next week. I think By next week we'll do some like playoff preview stuff. Everything should be kind of in order at that play in drama. Yeah So we'll do that. Uh Yeah, and that's it. That's that's all you guys. Bye


Good morning everybody. Happy Tuesday. It is Tuesday the second of February. Wow. It's the second of February. Can you believe that? We're already this far into the month. We're gonna have a really good session today. Some of you are gonna be Maybe a little offended about what I'm gonna say today. We'll see what happens. Put your comments there in that chat section. What's going on? James good to see you there. Put it in there if you can hear me if the sounds good, you know. Tell me what you're doing today. Tell me where you're at. Tell me what your weather is like. I know in the northeast part of the United States, we're having some huge, huge snowstorms. So tell me where you're at. What part of the country? What time is it there? You know, it's really great to spend time with you guys each day and kind of share what I'm doing and share what I'm working on. We finally, Jessica and I and my wife and I have been working on a webinar. She's been working on one for her dog training. I've been working on one for my master class on how to set up a drop shipping company. And I'm gonna put a link in here in the next couple days so that you can actually attend that master class and you can learn the stuff. James, this sound is good. I appreciate it. Make sure everybody is posting in that chat section. Super important that you do that. In doing so, it gives a lot more distribution to my video. I woke up today in my YouTube studio, which is actually the analytic for all this stuff is looking pretty darn good. I was really happy about that. Let me check this real quick here before we get going. I want to see what's going on. Do any of you know anything about a guy named David Goggins? David Goggins. And if you do, post in that chat section. If you know about David, I'll tell you what's going on, man. Good to see you. It's nice and sunny day here. It's 12 p.m. in Kingston, Jamaica. I've been to Kingston. Beautiful place. Man, I love the food there.  Sound as good, Aldean says. Awesome, awesome. And yeah, I'm just looking at my estimated revenue today, and I'm not going to say what it is. I will say that my CPM or my cost per million to advertise on my channel is over 36 dollars now. Now, to put that in perspective, it can be as low as a dollar or less. And let's see, Savannah, Georgia. Sunny in 42 in Savannah. Good, good, James. And you know, Mrs. Wilkes, we talked about that the other day. Jessica and I, man, we want to go there. So we had to go back to Mrs. Wilkes. Mrs. Wilkes is a restaurant there in Savannah.  I think they got outdoor seating right now. I can't wait till you can sit indoors. Just an amazing restaurant, guys. Oh my gosh, Savannah is just an amazing town for food. The pink house there we've eaten there. Just love, love, love Savannah. It's just such a beautiful place down there on the water, walking along there. But anyhow, I want to talk to you today about doubling your income for 2021. And it really doesn't matter what your income is. Okay, so if you think, oh my gosh, I made 50,000. There's no way I could make 100,000, or I've made 10,000. There's no way I could make 20,000. Whatever your number is, it's not the number. It's not the number. I'm telling you, guys, you can double your income for 2021. We will do it with my company. And it's because of certain techniques that we're going to employ that actually David Goggins talks about. Now, David Goggins, if you don't know who he is, is a guy who weighed almost 300 pounds. He was in the military and he wanted to be a Navy SEAL. And he went into the recruiter's office and the recruiter looked at him and said, you don't stand a chance, man, there's no way you're going to become a Navy SEAL. And over the next few months, he lost, I think, 106 pounds. He got in great shape and he did become a Navy SEAL after three attempts at going through SEAL school. And he also became a Army Ranger and Air Force Special Forces guy. He's now known, what's going on, Chris Brown? Good to see you, Christopher Brown. He's now known as the toughest man alive. That's David Goggins. David Goggins is amazing. But he talked about a story the other day that I wanted to share with you guys. And it really is how to improve everything. But it's how you look at stuff. So he was talking to somebody and they were in college and they weren't getting the grades they should. And he said, what are you doing? And the individual said, well, I'm working incredibly hard. I mean, incredibly hard. I'm working as hard as I can. And he said, okay, well, as hard as you can, what are you comparing that to? And the person said, well, I'm comparing it to high school.  And now I'm just working as hard as I can, and I can't get good grades. So the first thing he said was that it's Goggins, not Higgins. Let me put this in here. Let me put this in here. David Goggins. You can look him up later. Don't do it now. I don't want to lose you. Don't do it now. I don't want to lose you. But he says the problem is your comparison. You are comparing what you're doing now to what you did in high school. What you did in high school was virtually nothing. Okay, so you aren't working hard enough. You're not doing it. And now David Goggins had learning disabilities. He had dyslexia. And he got through some of the toughest tests in the military to become a Navy SEAL. I mean, it's not easy to become a Navy SEAL. You pretty much have to be, you know, a math whiz and a genius and all kinds of stuff. It's not just a physical thing. So I think a lot of times what we do is we compare what we're doing, and we go, oh my gosh, I'm doing a lot. I'm doing so much. If we compare that to what we have been doing, or we compare that to what somebody else has been doing, when in fact your potential is just boundless, but you're not putting forth the effort that you actually should.  And when you compare to things, you tend to not really do your potential. Your potential is just incredible. I know my wife and I do workouts every day. And sometimes I'm doing my push-ups and, you know, I have these things where I have three 40 second intervals. And in these three 40 second intervals, I try to do as many push-ups as I can in a 40 second interval. And generally, I'll do anywhere from 38 to 42 push-ups in 40 seconds. Now, these have to be good form push-ups.  I mean, it's got to be really, really good form, according to my own personal rules, according to my own personal rules. Now, could I do more? I probably could if I pushed myself a little bit more. So this year, we've decided that we're going to push ourselves a little bit more. We're both running YouTube ads. We both have video ads running on YouTube. We're both going to be doing our webinars, but we're also going to be doing everything we did last year. So last year, I ran my survival food company, which I'm doing this year too. And yesterday I was working on a sequence of emails that are going to go out. A lot of people think, well, if you've got a product for sale and people want it, then you should just go ahead and sell it. But you shouldn't. You should do more than that. Like we haven't had our small cans of beef and chicken in almost a year because of shortages, because of COVID. And now we're finally getting them in. And I could just say, hey, they're back in stock. You guys can buy them. But I'm going way, way above that. What I'm doing is I'm setting up an entire email sequence. I'm letting people know about the discount. I'm giving discounted shipping. I'm going to give freebies in there, certain freebies they're going to get. And then after that email, when they're buying that meat, I'm going to put what's called a bump offer on the sales page. And that bump offer on the sales page is going to offer them membership into my survival academy. And then after they have that bump offer of survival academy, it's going to go to a page to thank them for buying the meat. And on that page, it's going to offer them a bigger case of meat. So I'm not going to just do what I've been doing. I'm going to do way beyond that. Is that enough? I don't know. But I know I'm going to follow up with those emails for three or four days after I send the initial one. And I would bet, I would bet that all that product is going to sell out pretty fast. We expect to do just under $30,000 in two or three days on that particular promotion. Now, we would do more, but that's all the product I have. That's all I can sell. So that's what that adds up to. That's like $28,000 and some change. So also what I'd like to have you do is put in the chat section, what are you doing? What are you going to do this year that is above and beyond what you did last year? Okay. Have you thought about that?  Or did you just say, well, I'm going to do what I did last year and hope for better results? Because you probably won't get better results if you're not doing more than you did last year. And your potential, your potential to do more is really incredible. And I want you to think about, we'll use physical examples. Let's say you're doing setups. Okay. Let's say you can do 20 setups. Okay. And right around the 19th setup, I walk up to you and I say, if you will do five more setups, I'm going to give you a million dollars. How many of you could actually do that? Put that in the chat section right there. You're at 19 setups, you normally do 20. And I tell you, I'm going to give you a million bucks if you do five more than what you normally do. How many of you could actually do five more setups? I would bet, I would bet there's a portion of you that say, oh my God, a million bucks. Well, I mean, you know, it's that, yeah, I would go ahead and do five more setups.  So the real truth about all this is, it's not about what you can do right now. It's about what your motivation is. When I added that motivation of five million dollars, a lot of you were like, yeah, I mean, gosh, a million dollars. Yeah, I'm going to go ahead and do that. So I want you to think about what is your motivation for 2021? What is it that's getting you going? What is it that gets you out of bed every single day? What is it that makes you motivated to do more? That's what we've got to add in 2021. We've got to turn it up a whole nother notch. We got to turn it up maybe a whole bunch of more notches. And the reason we've got to do that is not for the fact that we're going to make more money, not for the fact that we're going to impress people or anything like that. Let's see here, Aldean says, I would definitely do five more setups, even 54. Yeah, it's the motivation into guys. But here's the problem with all this stuff. Let's say we're talking about setups. You do setups to stay in shape. But the problem is you don't see the prize. You don't see the prize. All you see is I got to do 20 setups and that helps me stay in shape. If you step back and said, I'm going to have this ripped stomach, if I really, really push myself, if I really work hard, this is what I'm going to have, you would find that motivation in your business. If you said to yourself, well, gee, if I did these three things, which are a whole lot more than what I've been doing, yeah, my business would really turn around. I could really make a lot more money. I could double my income. So it's really about you guys seeing what that end result is. It's kind of like the pot of gold at the end of the rainbow there. If you can see that gold, if you can see that thing that you want, and you can see it in the moment, you're going to try a little bit harder. You're going to do a little bit more. And I know I'm going to do this a lot more in 2021. I'm going to do a whole lot more than what I did. Let's see, Christopher Brown's asking me a question. Do you invest it in GameStop stock? No, no, no, no. I don't do anything that's really super risky. I have a lot of different stocks. And today they look really good. And I'm pretty happy about that. But I don't do overly risky stocks. I guess every now and then, I will get into a volatile stock. And one of them, I guess, not really volatile, is Tesla. And I bought Tesla when it first came out, $137.  So I didn't get on that. But for the most part, I really try to stay safe in the stock market. Okay, I don't want to lose any money in the stock market. So I don't do Bitcoin. I don't do any of that stuff. I mean, it all looks too risky for me. I can't force myself to do that stuff. Now, you guys, I want to hear some stories about what you're going to do. And here's the funny thing, guys, if you write down what you're going to do, if you get really serious about what you're going to do, and you really think about what you're going to do, and you share what you're going to do with somebody else, you're going to find that you're going to get a lot more results, a lot more results.  You know, that will probably happen.  That's the big difference also. We'll get a few more comments in here. James Breen, I'll do five more for $97. Okay, he has a lower threshold. James, look at that's cool. Paul says, so my wife is, I never want to have to try and get a job again. Oh, my wife is, I'm sorry, I said wife, given my wife's health and the fact that I want to replace her income. Well, you can certainly do that. You know, you can certainly do it. And here's how you know you can do it, because other people have done it. Okay, and they're no different than you. Other people have done whatever it is you want to do probably. It's really having that mindset of knowing that it can be done. And I'm going to give you an example of that in just a second, working on Shopify Store and getting ready to launch. Great, Paul. What is that Shopify Store? Tell me about it. And tell me everybody in here, tell me what you're working on. I want to know what you're working on. And so here's an example of this. There was a guy named, and let me pull up his information here. Let me pull up his information. Okay, there he is. Guy named Roger Bannister. Does anybody know who Roger Bannister is? You know, put it in the chat section. I'm going to look at some of his stuff here online. And what he did. He did something that was really out of the ordinary. Roger Bannister did. Does anybody know what Roger Bannister did? Don't look him up. Don't look him up. But put it in there. Yes, I know. Or yes, I, or no, I don't know. I don't look him up. Please don't look him up. Okay. It's cheating. Don't cheat. Okay. But he was an amazing person and he did something that pretty much changed the athletic community. And I always look at him because of what he did. So we currently have a podcast called Java Sessions and we'll showcase the T-Shirt Store. That's cool. James Brain, you're going to launch a YouTube channel that I've been thinking about for the last year. Wow. Isn't it funny? How long we think about doing something? Isn't it interesting? I mean, what we do, Paul says a four-minute mile. He didn't just, he didn't just break the four-minute mile. He did something that was pretty amazing. But here's the deal. Prior to Roger Bannister, Deb Russell. What's going on, Deb Russell? Yes, Roger Bannister broke the four-minute mile. What that means is prior to that time, nobody believed that the human body could break a four-minute mile. They believed that the body would break down, that something would go wrong. I mean, it just wasn't physically possible. Your heart would stop beating.  They needed your clue about the athletics. Okay. Yes. And when he broke the four-minute mile, here's the funny thing.  Now, why do you think that was? Why do you think it took this one guy breaking the four-minute mile to get all these other people to do it? Prior to that, nobody could do it. Nobody could do it. But when he did it, all of a sudden, a whole bunch of people were able to do it. What was that? What was that thing? What changed for all these people? Was it easier? Was the earth different? Were humans better than? It wasn't that, was it? Because we all know what the answer to that is. As soon, this is three people that year beat what was thought to be impossible. Yes.  Oh, it is possible. So what is going to be possible for you this year?  I could do this. This is doable. Aldean says, this year, I'm going all out on my survival gear reviews blog. Good. My why is I want to have financial freedom, spend more time with my family, and travel the world. Also want to launch my YouTube channel. Okay, so do it. Freaking do it. Okay, don't put it off anymore. Don't say you want to. Don't say you're going to or you'd like to. Just say, I'm doing this. This is what I'm going to do this year. Let's see. Chris Brown was he say, is being a YouTuber about business is profitable. Do you watch Graham Stephan? How much he was making? It's in the millions from AdSense alone. Yes, I do, Chris. As a matter of fact, I watched Graham Stephan's video last night. He did a tour of his new home and Chris, let me know if you saw that video. The home is just amazing. And yes, to answer your question, certain niches pay more than others. It doesn't mean you can't make millions doing gaming or prank channels because they get more views. Okay, so it kind of evens out. Mine is on the financial end because I talk about making money online, which is super important. In my CPM is over $36 per thousand right now, 36 bucks, which is pretty darn high. The other guy, let's see, in track was Fosbury Flop for the high bar jump. Yeah, there's a whole bunch of them out there.  Okay, I just work out and stay in shape is all I do. And I was not the type of person in high school that ever played sports or did any of that stuff. But I realized as an adult, it was super important to stay in shape.  But I do it now to stay in shape to be healthy, because I don't want to try to get out of my chair one day and pull my back out, because I tried to reach over and pick something up. You know, it's so, so important to have your health. But it's a good analogy in comparison to actually being able to achieve other things in your life. Okay, because, you know, in Goggins was asked this the other day, they said, is it important to do physical things to be successful in other parts of your life? And he says 100%. 100%. It's really hard to be financially successful and, you know, emotionally happy and all that if you aren't doing physical things. So I would say anybody listening to this, and I know some of you do and some of you don't, you need to get physical this year. You need to do something, guys. Your body is the one thing that if it breaks down, you can't do any of these things I'm talking about. You really can't. You know, if you're not feeling good, if you're not healthy, you're not going to be able to achieve anything financially that you want to do if you're not in good physical shape, you need to get in good physical shape, you need to do what it takes. And it's really easy. All you do is say, you know, I'm going to pretend I'm somebody who's really super healthy and in fit shape, and then I'm going to say, what did, what did I do to get here? And then do those things. I mean, it's really that easy to do that. Let's see here. Christopher Brown says, yes, I am cool. James Brain, 35 men ran the sub minute mile the following year. Wow. Is that amazing? I didn't know that number. I knew it was a bunch of people. But it's just that thing that you got to get in your brain. It's that thing you got to get in your brain, guys. And, you know, let this be that moment. Let that be this moment right here. Let it be that moment where you go, finally, I'm going to get it. I'm going to get it.  Regret. Regret that you didn't work hard, that you didn't do what you should, that you were kind to people, that you didn't tell people you loved them, all those things. Regret is a horrible, horrible pain because regret is a thing that you knew you should have done something and you didn't do it. And now maybe it's too late, okay? So I don't think today's too late for any of you, but it is something to think about. Currently getting our practice sessions done for videos to be on YouTube and Facebook lives. Super excited about this. I'd love to see one, Paul. How about you post one today? Post one today. Just start. Just start and get one done today. I know you got a lot of things you're working on. I'm really proud of you on that too. I know you're working really hard and you've been working on it. But get started, man. Get it out there. Get something done. Get something accomplished. That's so very important. I've pretty much gone through my webinar. I'm going to probably come in my office today and sit here and record that webinar. It's really a master class. It's really in depth, but I'm going to go through that today. So that's available. I'm going to hook up my microphone, which I don't have it in here right now. It's down there on the floor. Get good sound on it. I'm not going to be on screen for this master class. And we found through our studying that most master class, most webinars, do a whole lot better if you're not on screen. Because yeah, you could hold somebody's attention when you see them like I can see you right now and you can see me. But the problem is some of the other stuff around me can be distracting. Let me get a little bit of tea here like this. That could be a little distracting. You like my saying today? There we go. That's my saying of the day right there. And Paul's been talking about it. All Dean's been talking about. What about the rest of you guys? What are you going to do this year? If you put it in the chat, if you write it out, you're a whole lot more likely to accomplish it than if you just think it. Thinking things, those thinking things, they come and go in your brain and they're solidified. Let's see what Deb has to say. Deb just put something in here. Have watched about seven of your videos that eventually want to sell my own products considering the learning curve. Would you suggest I invest time in building my own store first or being with eBay? I wouldn't suggest you do either one of those. How about that? I wouldn't suggest you do either one of those. First off, eBay is not a market that a newbie should get involved in. Now, I wouldn't have said that in 2009 when I was on eBay. It was a market for that. But eBay has become a lot like Amazon where it's a race to the bottom on price. Okay? And unless you're doing really high, high, high volume like maybe hundreds of sales a day, it's really hard to make a living on eBay. The fees are very exorbitant. And not to mention the fact, and this happened to me, you could have a lot of sales on eBay and be doing real well and making it shut down your account. That happened to me on eBay in 2011. They shut down my account.  So I wouldn't, I wouldn't say eBay is the way to go. Now on top of that, I want to talk to you about the other thing you said, building your store out. That's another thing that's a waste of time. Don't do it. Don't do it. What you want to do is you want to test a product first. Okay? You want to get a product that's selling within a particular niche. And the best way to do that is to just have a sales page, a single page, run traffic to that page and test it out. And the best software to use for that is Cartra, K-A-R-T-R-A. Don't go search it yourself. At the end of this session today in the description, I'm going to have a link to Cartra where you can go watch a video. You can see all the stuff it does. And if you want to get Cartra, there's a $1 trial. If you use my link, it's my affiliate link, but you can get a $1 trial. Now the reason I say that is you can build out, you know, five or six or seven pages in Cartra in no time at all. I mean, you can build out a page in 10, 15 minutes. They have templates in there. And you can automatically start running traffic to it on a single product. Okay? Now once you've got a single product that works, let's say you're in the survival niche, which is, you know, one of the niches I'm in, I could maybe run a thing for some type of camping tool, some cool tool or something. And if that tool worked out, I could find one or two other products within that same niche, that survival niche. And then once I've got several products, then I would build a Shopify store. Okay? Then I would build out a store. But to go and build out an entire store with a whole bunch of products for sale and then find out that those products don't sell very well and that you got to switch again, you've wasted a colossal amount of time. So Deb, I hope that answers your question about that.  Deb likes my mug. You like that? I got another one too. It has a little bit of a different saying. If you stick around and you see me in some of these lives, you're going to see the other mug, the other mug. Okay? Not just this mug, this mug. Okay? I've got a couple of them like that that have sayings. And really, those things just remind me. They remind me to be a better person. Worst part was got along better with felons than people I worked with. When you started, did you have a written plan? If so, how often did you revise it? I did have a written plan. And it is not even what I'm doing now. It's entirely different. And that scares some people. Some people say, well, if I do a written plan, that's exactly what I get to do. And I get to stick with it forever. And I didn't. I changed it up because I found other things worked better. I revise every day. And I have to revise every day. Okay? You know, I got up today and I knew exactly what I was going to do. But I read a couple of emails and some things that need fixing and worked on. And I've got to go switch now to something else. So, yeah, it's, you know, every day is a revision. There's certain things that I want to get ticked off every day. But if something else takes precedence, then I have to do that. And I'll tell you how I decide that. Precedence means something that just has to get done. So, if I've got a customer that has a problem, that goes in front of everything else. Okay? Everything else, with the exception of family. If family needs me for anything, that's going to go in front of my business. Okay? And those are my precedents. And then I work on all the stuff that I need to do. Let's see here. Why would you switch to Shopify later? The reason you would switch to Shopify is Shopify is an e-commerce platform that is amazing. Okay? And I'm not saying switch. Okay? Listen to me on this. You would still use Cartra, but you would have your e-commerce site on Shopify and still drive traffic to your Cartra pages. Still have your emails go out from Cartra.  But Shopify, you can have all your products there so you had a store preference. You can't really build a store in Cartra. So it's not like you're going to put up your Cartra store.  It's not like that. Cartra is an email marketing, digital marketing type software. And you could drive traffic to it and work on a particular thing. And you could run emails and do all that. But you actually do need a website on the side. Now, some people never open a website. They never have a Shopify store. But I think you miss out on that because you miss out on the synergy of actually having a website out there when people search and you've done some SEO that your store comes up and they can see it. So that's why I would do that. Let's see. I reached to your channel through John Cristani channel. Oh, cool. He's a good friend of mine from that interview that you had done with him. Yeah, John is a good guy. I've known John for a number of years. We were, we met in Cancun at the Clickbank Platinum meeting, which means that we were both Platinum members at Clickbank. And I think it's like you get to sell a million bucks a year, something like that to be a member of Clickbank. And I'm talking about not totally in your business, but just on their platform. You got to do that. And if you do that, then of course, you get into the platinum group. And I'm looking at my plaque up there right now. And here we go. Let me show it to you guys because I don't want to turn around this camera.  Okay, there we go. And this is what we're talking about for Clickbank right here. There's my platinum plaque that is up there on my bookcase. You can see it next to my books right there. So that's what he's talking about with John Crestani. And that's how I met John. Nice guy. I like him a lot. So I want to hear a little bit more before I get out of here what you're going to do. Has this session today got you to commit a little bit more? If it has got you to commit, if it has got you to think a little bit, I want you to put that in the chat section. Tell me what it got you to think about. Tell me what it's going to get you to do. Because my goal in doing these videos is to get you successful. That's it. Not sell me anything. You know, I'm just giving you instruction on things that I'm doing and things that you can do to get really, really good results. So put that in the chat section there. Since I also came across your channel to through John Crestani interview. Wow. John Crestani interview was a big thing. And it was funny because one day I was just talking to him, we were just talking about random stuff. And I was like, Hey, we ought to do an interview. He goes, Yeah, I want to interview you. And I said, Well, I want to interview you. So we actually did two interviews. I interviewed him and he interviewed me. And I put both of them on my channel. I think he just put the one where he interviewed me on his channel. I can't remember what he did there. And he's been out of the loop here for a little bit. I don't know where he's at. I know he went to New York a few weeks ago. And I hadn't seen him do a video. And he normally does several a week. I got to touch face with John, see what he's up to. See here, one half of success is knowing what you want. And the second half is knowing what you must give up to get it. Yes, you got to give up something, right? And I got I hear this time thing. Oh my God, this time thing drives me nuts. I meet so many people who don't have enough time. And I'm like, Well, don't you have the same amount of time as me? We all decide how we're going to spend our time every day. We all make that decision. Should I bother with a store now or wait six months or a year or more? Well, it's not a time thing, Deb. It really isn't. It's really a matter of a result thing, okay? Once you get a product that is selling well, and you're making some money on that product on a cartridge page, then, you know, and it's a niche where you can offer more products. Then, of course, you would build out a Shopify store and had a bunch of products to it. So that's how that works. It's not a time thing. Don't think of it as a time thing because this could happen in a week. It could happen in 30 days. It could happen in two months. I don't know. But I know you're like, I have a full-blown Magento website that I've had for years. Matter of fact, I've got to work on the design of that. But I have that and I use that every single day. Those interviews were great here. He's ramping up his ads again. Yes, he is. He did an ad campaign with Kelly Felix, which is the rich jerk guy. And that didn't go the way they wanted. They did some infomercial stuff. But he's doing a lot more infomercials now, late night stuff, and that's working out for him. I talked to him about that not too long ago. So think about this year, guys. Are you going to double it? Does any of this information kind of hit with you that you're going to double your income this year? Double your sales this year? Because you know what else you got to do? You got to double your efforts, okay? Double your efforts because none of this is going to happen if you don't double your efforts. If you don't really, you know, double down on what you've been doing. If you don't do what you've been doing better, have you thought about that? Not necessarily doing more, but in some areas just doing better at what you do. Can you improve what you've done? Are there tweaks you can do? I know this year, I'm going to try to improve videos. I've got some great ideas to do that. And I'm working with my video editor and we're going to put together some stuff that are going to be different, okay? But I've got to do more effort to make them better. It's something I got to do. I love how you test your ads and test your ads and test them. That video was gold. Oh, yes, yes. You got to test and you got to make sure they work. Well, here's the thing guys. I have so many people ask me, you know, should I sell this product? Is this a good product? Is this a good ad? Is this a good sales page? There are some basics to all these things. However, I don't know. You got to let the market test it for you. You got to try this stuff out. You got to put stuff out there and see, you know, two things out there and see which one works better than the other. And then you'll know. I don't care how good a marketer is. They can't tell you what all is going to work for you because every situation is different. Every product is different. Every audience is different. They're all different. Let's see. I got one comment here that was blocked. Let me see why was that blocked. Post my first YouTube video by February 28. Good. You've got an exact date. Exact dates are very important too. Don't just say this year I'm going to do something. This year is a long period of time. We want to make sure we have a drop dead date that you're going to get stuff done. What's most you spend in a day on ad spend? You know, I don't want to say what my budget is on a daily basis. I just, yeah, I don't want to say that. It's a lot. It's a lot. You know, it's a lot of money. So, yeah, so I think I'm done. Am I done? You guys tell me if I'm done. Is there anything else we want to cover today? If there's something else you want to cover, I'll give you a second to post it in there because I know we have about a 15, 20 second delay, something like that. So, I'll give you a second to put anything in there if you have any questions. If you enjoyed today's session, I would really appreciate it if you would post that in there. Remember, this chat section is so important to me because the more you guys put in there, the more interaction is shown on YouTube. And the more interaction that is shown, then the more they show my video. So, it's kind of, it's a snowball effect thing. So, you guys putting information in there. You guys putting questions in there. You guys telling me what you're going to do. All those things are really critical. And I haven't asked you, oh my God, I haven't asked you to subscribe. Would you please do that? Would you hit that button down there that says subscribe? If it's red, it's red. It's warning you. It's saying, hey, you haven't clicked me yet. You need to click me. So, hit that button down there to make sure you turn it gray. And when you do it, a bell is going to pop up. You want to turn on all bell notifications. You want to ring the bell. Make sure my bell looks like it's crooked. Much better. Okay.  And it's not that frequent. But you do want to know, right? You don't want to go searching for it. You want to make sure that you know when I do a new video. So, if you've got anything else you want, you want me to do, put that in there. James Breen, thanks for the great suggestions. James, I want to see what you're doing, buddy. I want to see it. I want to see it. I'm going to be following you. Watch out. I'm going to be following you on the 28th. I'm going to be going, hey, James, where's that video? Or I'm going to go, James, that's a great video. Which one do you want to hear from me? Which one? Okay. And I can tell you, it's going to be a great video because anytime you put forth the effort to do something like that, that's great. That's more than what most people will do. Most people will never, ever do anything in life. They're never going to do anything. They're going to get up. They're going to go to a job they hate. They're going to do that for a number of years. Then they're going to try to retire on half the amount of money that they were getting paid on the job and they're going to hang out until they die and they're not going to work out and get sick.  Is that what you want to do? Really? Is that what you want to do? I don't think so. You know why I don't think so? Because you showed up here today to listen to me and I'm not entertaining. I'm not a singer. I'm not telling jokes. I'm telling you hard stuff. I'm telling you difficult stuff.     So yeah. So I think I'm done for the day.  That's probably a pretty good idea. When would you share some of that gift cards, man? I do gift cards sometimes on Saturday.  Gift cards, they're not much money. I mean it's not a lot of money. I would much rather share ideas with you that you could make money for a life. It's like, you know, feed a man for a day or teach him how to fish for a life. What would you rather do? But I do do them and I only do those on Saturdays. I don't do those during the week. That's a Saturday thing. And I have a lot of people that show up for that. They appreciate that. They like it and that's cool. And I'll do it again. I'll be here next Saturday. Talk is Cheap Action Speaks Louder Than Words. 100%, my man. So we're going to end on that today. Thank you so much for being here. Hope you guys have an awesome day. Post on this video. Even if this is after the fact and this is not live to you, I go in and I look at all those comments and I respond to comments, guys. So if you've got a comment, something you want to ask me, something you need help with, please, please, please put that in the comment section and I will respond to you. I want to thank you so much for being here. Hey, we didn't stick forks in you yet. Oh, oh, I'm not done. Yeah, I got to get done. I got to get there. Get some stuff done today. I got to finish that webinar. I got to come back in here and actually record it. So thank you so much for being here, guys. I'm going to go ahead and end it today. Have an awesome day and make 2021 double what 2020 was. Okay. Goggins would have it that way. Now you can go look up David.