From around the globe, it's theCUBE with digital coverage of AWS re-invent 2020. Sponsored by Intel and AWS. Hello, welcome back to theCUBE's virtual coverage of AWS re-invent 2020. This is theCUBE virtual, we're not there in person, we're remote because of the pandemic. I'm John Furrier, your host, Aaron Kelly, the general manager of product marketing with AWS is here with us. CUBE alumni going back to 2014, I think. It was the year after we started covering re-invent. Great to see you remote. And I know you did an interview with Lisa Martin on Connect, one of your areas, but thanks for coming on. Great, it's great to be here, John. It's great to join theCUBE, the virtual CUBE, it's exciting. Virtualization has come to theCUBE, we've done more interviews, but it's been great. We've gotten to talk to more people on more stories. So it's been great. I want to get to what you're doing now at Amazon. You have product marketing responsibility for AWS, compute, storage and networking, which is the corporate and butter, well-known building blocks, but also apps and app services. This has been interesting. You did an interview on Connect, it's been talking to show how fast that turned around in terms of helping your customers and helping people get these new services up stand up quickly. What are the things that you see going on that the pandemic's driving? Can you talk to this new trend that's coming out? It's kind of like the goodness of these Amazon services that are just coming out of the woodwork and providing great value. Yeah, John, what we're seeing the pandemic is a real focus on customers needing to have that kind of agility, scale and flexibility that cloud provides. So we certainly are seeing it in the core assets like in compute, storage and networking, customers like Netflix and Peloton are just really surging and taking advantage of that scalability. But we're also seeing, as you mentioned in some of the apps part of our business. So if I take Connect as an example, Lisa and I talked about this net last week, customers are rapidly moving their agents to remote working scenarios. They need that scalability of the cloud. They want pay-as-you-go pricing because they wanna pay only when they're using it not prepaid for large license fees for agents or employees. And so the overall scale, the ability to be remote, the ability to have better security when people are remote is just a huge part of the cloud surge that we're seeing. And even Andy mentioned it in his keynote. He said, hey, I think that the pandemic's bringing the cloud adoption forward a couple of years. So talk about specifically some of the services that are jumping out at customers. You know, I know you have Chine, which is essentially Amazon's version of video conferencing and collaboration. You got workspaces. How is the work at home and the shift and the pandemic impacted some of those capabilities? Are you seeing more uptake, any new features? What are some of the signals you're seeing from customers and the developers? Yeah, great. So we're seeing, you know, a lot of adoption of the Chine meeting app. As you mentioned, it's been kind of a core, almost the light blood of Amazon itself and many of our customers. Customers really like Chine because again, that pay-as-you-go pricing, I'm only paying for it when I'm using it as well as time has a nice feature where it calls you to start a meeting. So you get started earlier and you end up starting your meetings on time, which as you know, during the pandemic can be a challenge. But what was been really interesting about the Chine business has actually been the SDK. And so we're increasingly seeing customers in particular ISVs using the SDK to video and voice enable their applications. So Slack was one big ISV earlier this year that announced their move to the Chine SDK as their primary video and voice platform. Salesforce followed up with a similar announcement for their Salesforce Anywhere product that comes out next year, that'll be based on it. But we've also seen more traditional ISVs like CERNR and healthcare, video and voice enabled patients. And so now patients and doctors or care providers can communicate in context of the app. And I think that's what's really been an interesting trend is we've seen surge in usage where take care monitor as an example. There are another telehealth solution where historically it was around heart patients. And I might in the morning through the app update you with my blood pressure or my heart rate or those kinds of information. Well, now with the Chine SDK, I can escalate that to a voice and video call if the caregiver needs to provide me more information or if I'm not feeling well. And I want to do it in context of the app. I don't want to jump off into another app and have to worry about whether or not we both have the clients installed in the latest versions. I really want to do it in context. And so we're seeing so many examples of that with the Chine SDK and it's really taken off. So talk about the SDK, how do people get involved in that? Does it download? Is it free? A quick overview of what it entails. Sure. So it's easily accessible through the AWS to go to our website. You can start using the SDK and we have really low pricing based on number of video minutes used or voice minutes used, et cetera. And what we're finding is that cost model is also, again, pay as you go. You're only paying for it when you're using it. It's really aligning well with customers as they sort of transform many of their core businesses to be video and voice enabled in this era of remote work. Yeah, and I think the trend is with Connect, you saw that integrating stuff easily and fast is going to be a key feature. We're going to keep an eye on that. I'd love to have you back on to talk more about Chine. I think it's going to be one of those dark horses. You're going to see much more action on that in my opinion. Let's talk about workspaces. Give us the update on workspaces because that's something that we've been hearing about and give us the quick pandemic and how you see it evolving post-pandemic. Yeah, so workspaces, it's a fully managed desktop as a service application that we just saw a huge surge starting in March and April around usage. So many of our customers, who maybe were using a handful of seats, moved their entire employee base online over a weekend. So Grubhub's a great example. As you can imagine, they had a lot of business and a lot of energy in the early days of March and April, and they moved their entire employees, 1,200 employees to workspaces and moved them all remotely over the course of two days. And so we saw stories like that. Another one is Maximus, which is a kind of a business process consulting firm that helps in the healthcare area. And they would provide in some cases, agents to the CDC to help during the pandemic. They had 25,000 employees. They went all online using workspaces. And it really did a great job of enabling remote work, but it enables remote work for all of your applications. So it's not just your cloud-based applications, which is what people think about initially. It's all of your applications you can make available in a very secure way using workspaces. And what we're seeing now in Grubhub was a good example. Customers are starting to say, hey, this is accelerating my bring your own device strategy because now you can bring whatever device you want. I have a secure workspace fully managed in the cloud. If you need more horsepower, you can get it with a different workspace, but you don't have to constantly looking at updating your laptops as part of that engagement. And again, all the content lives in the cloud, so it's more secure. You're not worried as an IT team now about things downloading onto local machines. What was the workspace's use case? And why was it so easy to move to remote?  Is it because it's the application side? What was the problem statement around workspaces around the pandemic? Can you just quickly highlight that? Yeah, it's a combination of a couple of things and you've hit on it. One of them is new employees. So I'm a brand new employee, but IT's not open. So how do I get started? Well, let me give you a workspace. Now you can use your own laptop. And Amazon itself during the early days of the pandemic, we were creating 5,000 new workspaces every week to onboard new employees.  Well, you couldn't do that. So a new employee onboarding was a key use case that we were seeing as well as this notion that let me just move everybody remote. I can, you can use your existing hardware at home, but it's very secure and all of the, your assets remain in the cloud. And it was easy to move everybody very quickly. So those are some of the big drivers. And in particular, the new employee employee onboarding has been a powerful scenario. You know, this is one of the things Andy Jassy talked about in his keynote around global IT changing. And I know you do product marketing on the core stuff, the ISN paths, which you guys are a leader in clearly. This whole new global IT area is interesting. And, you know, I love, you know, all the pundits of the future of work is going to be this and that the other thing, you can think about the word work, workload, work flows, workplace, work workforce. All of these things are impacted by the pandemic. How are you seeing the notion of work evolving? And how are you guys thinking about it as you put the product marketing requirements together and try to, you know, shift in real time because it's playing out as Andy said in full display right now in the industry. Yeah. So I think there's a couple of things. I mean, obviously the first and most obvious trend is you've got to have a hybrid flexible environment where employees can come into the office and they can work from home in a seamless manner. So that's certainly one trend and we're seeing it across all employee types. So not just your kind of classic office workers but contact center agents and everybody is really moving that. So that's the first major trend. And this is where the cloud really provides a great tool to allow that level of flexibility. I think the second trend that we're seeing is the need to support employees in all their applications which is where Workspaces has been kind of a key and we see that moving forward into next year is it's not just my email or my cloud-based applications today. It's all my applications even those ones that I may only use once a month I still need to make those available remotely. And so Workspaces has been a key there and we see that trend continuing throughout next year. And then the last one is machine learning is becoming increasingly a core part of that experience and using machine learning to improve productivity to suggest when employees should be focusing on certain projects or to give them advice on how to answer calls. And you saw that as you mentioned a few times in our contact center solution that was on Connect machine learning is now becoming just a core part of that to improve the caller experience, improve agent productivity and help customers overall deliver better customer service. You know, you and I have talked once in the past we've seen many ways of innovation. I mean, you were just go back to 2014 when you were first on theCUBE, what has changed? Talk about your vision here because I think, you know if you look at the opportunity around just productivity I mean, you mentioned productivity. It's been kind of more productive with the pandemic. I mean, you know, the silver lining on all this is you can do, we do more video interviews because one click we're in but you know, events are changing to going virtual. I was just talking to a CEO he's like, I'm talking to more customer I don't have to travel and get on a plane to fly to Europe for a sales call as a CEO of a big company. So he's doing much more face to face Andy even mentioned that more people are collaborating in you know, they lose the riffing piece of it but I get that, but I'll come back as you look at the productivity piece what's the biggest change in your opinion that's impacting developers and companies as they think about how to refactor their applications because you're going to see the need for more video more group gatherings you're going to see the need for more collaboration that's different, not written in 1998 or 2005 software. I mean, you're starting to see pre-cloud, cloud and then kind of post pandemic patterns of development and productivity. What's your vision on that? Yeah, you know, I think we've talked a little bit about it John one, you got to be able to access your software, your application from anywhere. It's got to remain incredibly secure. I mean, some of these are kind of meat and potatoes it's got to be able to scale up and down. I think customers are increasingly looking at business models that are pay as you go even for productivity solutions. They don't want to pay for features or capabilities that their employees are not using. And then I do think the big trend that we're seeing that is different from the pandemic that we didn't see ahead of time was this idea of being able to voice and video enable applications and have these kinds of collaborative experiences in the context of that application. So telehealth is some obvious ones. MindBody is another example of a customer that provides software for personal trainers. And so think about that industry where gyms and personal training, okay, you go from zero to from busy scheduled almost nothing. So being able to now have a streaming session with my clients through the same software that I use to manage my schedule and their time and keep track of their performance. Like, that's what I want. I don't have to worry about finding it, making sure we both have the same clients or everything's up to date. I can just use the application that I'm using today. And so I think we're going to see increasingly video and voice enabled applications across a broad spectrum. And it's going to introduce new business models and new opportunities that we're just scratching the surface on. And it's so exciting. Again, new patterns are forming, new expectations from users which drive new experiences. So I think it's super exciting and more than ever, there is a silver lining in all this pandemic stuff. So Aaron, thank you for coming on. Aaron Kelly, general manager, product marketing for AWS for compute networking and stores, as well as applications, Chime Workspace Connect. Congratulations on all the success, especially Connect. You guys done a great job with that. And continue. Thanks, Sean. It's always great to be on theCUBE. Appreciate it. Thanks for coming on. I'm John Furrier, host of theCUBE. We're theCUBE virtual. Thanks for watching.


Hey curlfriends, I'm Bianca Renee and you're watching Bianca Renee Today and today I am so excited to talk about these new curly hair products. Introducing the Pacifica Pineapple Curls line. When I first saw these in stores, some of you actually saw that in my video with Curly Penny about how to shop for curly hair products. Yeah, you saw me freak out because it literally says pineapple and curls on the bottle. My two favorite words. I don't know who it is, but somebody at Pacifica needs to get a round of applause for these products right here. This is for you. Somebody was thinking because they knew that us curly girls and guys don't like to use products with silicone. All three of these products are sulfate, paraben and silicone free. That means you guys were listening to the curly hair community and the fact that you put pineapples on there, you were really thinking. For those who don't know, a lot of curly girls like pineapple because of the pineapple hairstyle. Let me show you. So when you put all of your hair at the very top of your head like a pineapple, so that is kind of how my pineapple obsession started because of the hairstyle. So in this line, they have a shampoo, a conditioner and a deep conditioner. The shampoo and conditioner, both sulfate, paraben, silicone, petroleum, facilites free, 100% vegan, 100% cruelty free. They both come in these squeeze bottles, which is really easy and convenient to use in the shower. They both have eight fluid ounces of product. It says that it is crush worthy bounce. Enhance and define your gift because having curls is definitely a gift with hyaluronic acid. I looked that up. That's good for like the tangling, good for your scalp, plus some good stuff. Pineapple and super oils and it's for all hair types, but especially for curls. And they both are only $10.  They're only 10 bucks. The hair mask has rice proteins, coconut, avocado and pineapple. So I am loving the ingredients of these products. I'm loving the packaging, but let me show you exactly how I use them in the shower.  It smells so amazing. You literally smell the pineapples and it's so sweet.  Don't. Don't eat it. And it also lathers. So I personally look for a shampoo that gives me a little bit of the bubbling sensation and obviously cleans my scalp. To take my scalp cleaning in extra step, I do use my Vandy Planet scalp massager. This is like a shampoo brush that I use every time I shampoo to really help get rid of any product buildup and also help stimulate hair growth. And what do you know? It's yellow, just like a pineapple.  So this is the pineapple curls curl defining conditioner. It also smells very good. I do think that the shampoo has a little bit more of the pineapple scent than the conditioner, but luckily even if you aren't really into smell, it's not like an overbearing smell of pineapple. It's just a nice refreshing scent and doesn't like linger on your hair throughout the day if you have a sensitive nose. But overall, the conditioner was pretty good. It doesn't have like amazing slip, but I was still able to detangle. I actually didn't even detangle all the way because I really wanted to try the Pacifica pineapple hydrate curl nourishing mask. Now with this deep conditioner, you're going to apply a good amount to really saturate all your curls. And then when I start to detangle, I do want to say that I think the deep conditioner has better slip than the conditioner. So you don't have to use a conditioner and a deep conditioner. It's kind of repetitive if your hair is already healthy. But if you know your hair needs some extra moisture, you could use them both or you could just use your shampoo and then go straight to the deep conditioner. The deep conditioner says it's going to give you a deep breathable hydration plus super quench for dry curls. And once you put this all over your hair, it says to let it sit for five to 10 minutes. Now, when I use a deep conditioner, I usually leave it on for 15 to 20 minutes. So that's what I did today.  Then after 20 minutes, I rinsed it out. The hair mask also says that you could leave it on your hair overnight and then rinse it out in the morning. Overall, I think that the conditioner was good and I think the mask is great. But the nourishing mask is a little bit more. This is $16 and you're getting six fluid ounces. So ideally, if you do get all three products, I would use your shampoo and your deep conditioner on maybe like your Mask Monday. And then if you do need to rewash your hair in the middle of the week, you don't only have to deep condition again, that's when you would use just the regular conditioner. So the hair you're looking at right now is day three. And as you could see, my curls are still very moisturized, very defined. My scalp is still clean. So these products are Bianca Renee approved. And I saw these Pacifica products on the Pacifica Beauty website and at Target. I am literally thrilled that Pacifica made a silicone free line for us curly haired people. I can't vouch for every Pacifica product, but I want to say that this is the only line that has a silicone free conditioner. But obviously I've taught you guys how to read the label so you can find out for yourself if you want to try some other Pacifica products. But these three, I can definitely vouch for. So thank you Pacifica for listening to the curly hair community and knowing that we don't like to use products with sulfate and silicone. And I really hope you guys make some pineapple curl stylers very soon. If you have already tried these Pacifica pineapple curl products, please leave me a comment and let me know your thoughts. And if you do want to get them yourself, I'll make sure to put a link in the description box. But I've seen them on the Pacifica Beauty website and at Target. If you love pineapples or just enjoyed this video in general, please give me a thumbs up and subscribe. I post two new videos every week, once on Friday and once on Sunday. And make sure we stay curl friends by following me on Twitter, Instagram and Snapchat at MsBioncRenae. I'll see you in my next video. Thanks for watching BioncRenae today.


Good morning, everyone. It's theCUBE live day one of our coverage of Snowflake Summit 2023 from Caesars Forum in Toasty, Las Vegas, Lisa Martin with Dave Vellante and George Gilbert. Guys, great to see you. It's been just days, Dave. I think we should just move out of here. We probably should. My family would love that. So here we are. There's about 12,000 attendees here. Bigger than last year. Last year was great. The excitement, the energy was fantastic. Dave, give us kind of a rundown of what's going on with Snowflake from a financial perspective. Where are they? What are your thoughts? Well, Snowflake, as people know, have been a wild ride. George, you brought them to our attention, I think maybe 2014, 2015. And then we've tracked them ever since. And then they brought Slutman in to do the IPO with Mike Scarpelli and the thing just rocketed. So they're basically on a run rate. If you take the last quarter, they're on a run rate about 2.4 billion. Take the analyst estimates. They'll have about 2.7 billion for 2024. They've got about a $60 billion market cap at one point there, George. They were over a hundred billion, as you might recall. They were actually more valuable than ServiceNow, a much more mature company, which kind of at the time made no sense, but it just underscored the hype around data and the belief in Slutman and Scarpelli and their model. And they've got a very high net revenue retention. It's over 150%. And they're committed to that, to the long term, they've got about 8,000 customers. And they're free cash flow positive now. And I think their long-term model is they'll throw off 25 plus percent from free cash flow standpoint. So their strategy is to invest in growth, but not growth at all costs. And they'll stress that. And it's going to be interesting to see with the economic headwinds and the sort of conservatism, how that approach, if that approach changes, but generally speaking, this is data week, right? You've got Snowflake. You have Databricks in San Francisco. You have Google trying to chime in with what it's doing. Obviously, Amazon is the other big player. And of course, Microsoft is kind of off doing its own thing, but those four are really vying to be the next generation data platform. They are, and we heard a ton about that. Starting last night, last night was a great fireside chat between Frank Slutman and Jensen Huang of NVIDIA announcing this really huge strategic partnership. Dave, you had a chance to be live in that keynote. What were some of the things that, first of all, having Jensen Huang in person significant? Yeah, that's a big deal because Jensen's a busy guy and he often comes in, like Satya, over the wire, but he was physically there with Frank, you know, discussing Sarah Guo, is that what he was saying? Yes. He was doing the interviewing, she's a VC. And you know, Frank started off with, he said, we've had a long, strenuous relationship with data. I thought that was very powerful. And then Jensen just went into a sales pitch. It's like the more you spend, the more you save kind of thing, right? Yeah. But the interesting thing is, when you looked at coming into this event, a lot of the analysts, a lot of financial analysts and financial markets were cautious about snowflakes and headwinds, headwinds, headwinds. Well, the stock was up probably 4% free market. It's probably up three, three and a half percent now because of the AI hype. And so I think, George, we've got this kind of bifurcated market. You got the AI players and you got kind of everybody else and it's kind of an interesting dynamic. We've sort of seen this before, but it feels a little different this time around. So you're referring to the AI fairy dust. There's always, whenever we go through a bubble, we wash everything. There was cloud fairy, cloud washing with cloud fairy dust. But the AI, it's not really just cloud washing or AI washing here because they do have deep integration that leverages the data. Remember, in the age of AI, you train models with data and snowflakes advantages that they own a lot of data. And the play they're making with AI is really two-fold. One, they're saying all the analytic data that you've collected, you can use to train models so that you're not just looking at business intelligence, historical data, but also predictive. But because you have all this data here, you might want to bring all this other document-oriented or complex structured data with a new type of models. And that was like before you had a data engineering pipeline where you would refine all the operational data to turn it into analytic data. Now, like with Aplica, you have an LLM, a large language model, so you use generative AI to parse and shred essentially all the documents into their structure. And then you have a unified repository of not just all your analytic data, but all your documents and eventually images, video, audio, and then you have this single source of truth for everything, all the knowledge and data in your organization. That's the aspiration. And we've heard that before, a single source of truth, 360-degree view of the customer, and generally as an industry, the technology business hasn't lived up to those promises. I think we're finally at a point where that could happen. There was some other really great takeaways from the Jensen Slutman interview last night. Jensen basically said, quote, a large language model turns data into an application. The goal should be to build an AI application, not an LLM. And then there was an interesting discussion about, well, of course, Jensen calls everything an AI factory now. The data center's going to go away, they're going to be replaced by AI factories. Slutman said, well, look, this stuff is not free. And there was a little funny moment there where Jensen said, well, let me answer that question. And basically said, it's the end of CPU scaling. Now it's all about GPUs. Accelerating computing is now here. The OS is completely different. And that's what they've done with their CUDA architecture, et cetera, and their software architecture. Quote, we are going to turbocharge the living daylights out of snowflake. And basically Jensen went into his sales pitch about, again, the more you spend, the more you save, more you make even. So it was a very powerful sales pitch by Jensen. I was talking to some customers after the fact and they were like, yeah, wow, that was a really good, exciting sales pitch. We're still not sure exactly how we're going to apply this. But there was a distinction that Jensen kind of wanted to gloss over. Jensen, he was like, this is the biggest platform change since the IBM 360, 60 years ago. But what he was saying was, it's a big platform shift. If you throw out essentially all your CPUs and all your data center infrastructure and you build it all around the NVIDIA stack, they have a new way of not just building the GPUs, but building the clusters, building the data centers, building the software on top of that. But you do that and embed it in a Snowflake container service only if you're training a new LLM from scratch. And not a lot of people are going to do that. It's going to say, how realistic is that? It's some people, let's say Bloomberg has their own, total de novo LLM that they want to build. Most people are going to take an existing model from OpenAI or Cohere and fine tune it. And there's a separate pipeline for that that doesn't require the whole NVIDIA stack. Well, wait a minute, let's take that, we're going to jump around here. Well, let's take that Blue Yonder example. Blue Yonder, I tweeted out as Duncan Ango's latest heavy lift. And I call it a heavy lift because Blue Yonder is a collection of assets and one of them is manugistics. And then Snowflake has announced this container service within Snowpark. So you would presumably take the legacy manugistic app, bring them into Snowflake. Of course, I think George, you've shared with me, Blue Yonder are re-architecting its system around Snowflake and relational AI, which is this hybrid graph database. And so, but those now those manugistic legacy apps can play in this new data world, right? So square that circle with what you just said. So this is where they could have, but didn't show us an aspiration for what data apps look like three to five years down the road. And this was all around supply chain, by the way. I failed to mention that, which is a mess, right? So the idea is, again, break down all silos, but break down all silos doesn't mean just move your microservices with their Mongo databases into one Snowflake database. It means bring all your applications into one data platform where Blue Yonder is, it's a showcase because it says you can take a real enterprise app and host not just the analytics part, but the transactional part, the operational part on Snowflake. What was not pure Snowflake was the equivalent of the application server, the application logic has written in on another database, relational AI, which is a relational knowledge graph, and that's what the semantic layer we've been talking about. So it's using Snowflake for data persistence, and then it's using relational AI essentially as what in the old days we would have called the app server for the app logic. But the main point is, you're putting all your application data, all your microservices, everything in one Snowflake essentially account so that you have no silos. That's the idea. So let's try to zoom out a little bit here because at the very high level, you get great messaging from guys like Frank. I mean, it's all data, all workloads, right? And then at the very low levels, meaning I don't mean low seniority, I mean like deep in the bowels of the technology, you get really smart people who can explain this stuff in detail. And in the middle, which is kind of what we heard on stage today with Christian Kleinerman, and he's coming on later, is this like this AWS-like fire hose of announcements. And you're trying to squint through that and say, okay, what exactly is going on here? So when they talk about all data, all workloads, Joe, Joe and I have talked about this. We're talking about a unified data management platform that has a lot of different ways to query the data and a lot of different data types that can be stored and managed. So Snowflake essentially is stretching its, I'll call it fabric or mesh, to as many data types, giving as much optionality as possible so that you don't have to move the data and leave the Snowflake environment. But explain the data types and the different ways to query and that overall strategy for the audience. Okay, and to set the context, the alternative is, let's say with Databricks, you have a standardized table format, Delta Tables, but you have a couple of analytic engines when you want to access the data. In Microsoft Synapse, same table format, but many analytic engines. With Amazon, you have 12 different operational databases, I believe it is, and a few in-lift databases. Yeah, so every time you want to, if you have a different workload that needs a different database, you're sort of either accessing a silo of data or you're translating between database types. And don't leave out Google. Yeah, so Google has done a good job really of standardizing a spanner for, you know, distributed transactional data and BigQuery for all the analytics. With all the ML, Google ML embedded. Yeah, although that can be an inconvenience because often you don't want to do it in context of the database. Yeah, right, okay. But the real secret sauce, which you really have to work hard to pull out when they talk about it here, is that you can come in with your traditional SQL query, you can come in with a Python data frame if you're comfortable, you know, where there's many Python programmers as SQL programmers or more. You can come in, they're teasing this, they haven't announced it yet, but they're talking about it. You can come in with a Google type search query, so natural language, and then that would translate it into, it could translate it into SQL, it could translate it into, essentially what's called semantic search where it understands your meaning, but it doesn't, you know, it's not spitting out SQL. And then the data, that's different queries, you can also query with graphs, and graphs means when I want to know about customer 360, don't return a flat table with, you know, customer and all those attributes, tell me how all the data is related, because if I want to train a machine learning model to understand, you know, where there might be fraud or what to recommend, I need all that data linked. So that's the magic, is that you can get at all the different data types from all the different query types, no one else has that right now. So you've got structured data, you have unstructured data, you have semi-structured data, it's in different formats, you've got transactional data, you have analytic data, you've got graph, you've got vector, you have all these different data types, and Snowflake is like this translation engine that hides all that complexity, so that you can query, and it knows where to pull the data, and then it sends back a query, and this is where AI potentially comes in, that is logical, sensible, and very high probability of accuracy. So, yes, so the AI comes in a couple of ways, where one, you can query a natural language, and it figures out, you know, where to serve the query from, what type of data, but you could also query, you can essentially use like a snow park function to say, to feed in a time series from the database, and then it passes it to a machine learning model that's pulling the data essentially out of the database, and then giving you a forecast. So normally SQL tells you historical, it gives you a historical answer, what happened? So now you can feed in data from the database, and it'll tell you what will happen, or what should happen. So yeah, it's the fact that they're integrating all the different query types, and managing all the different data types. That's so powerful, because Dave, as we've talked about before, on Amazon, they've built you, like the breakfast cereal alphabet, all the 200 services, not 26 letters, but 200 letters, and Werner stood up at the re-invent, not last year, but the year before, and said to the customers, literally it's your fault, you asked for all this choice, you know, it doesn't fit together, and what these guys have done is they figured out how to give both choice and convenience of integration. And how, if I'm a retailer, and then we've only got a minute left from retailer, healthcare organization, life sciences manufacturer, what's in it for me? What's the business impact that Snowflake is enabling with all that they've announced? I mean, you heard Fidelity basically saying, our dream is to have a single place where we can go and get all of our data, and he said that, I think he said we have 170 databases. So, they want to unify that whole picture, we talked about it before, it's the 360 degree view of the customer, it's the single version of the truth, which generally has never existed. And I think the other piece of this is building apps, data apps, on top of Snowflake. It was interesting, they're kind of talking to two audiences here, one audience is their customers, they were using their data platform, data warehouse, data cloud, whatever you want to call it. And the other audience is application developers, but I would argue that everybody's going to be an application developer. So, those retail companies, those manufacturing companies, they can now begin to build their own applications using large language models to build applications that are relevant to their business that give them competitive advantage. What do you think? Customer experience, yep. They're building LLMs into all parts of the stack, one, let's say, to make it easier to query. Or an LLM would be a personality inside a streamlet app, so that if you build this lightweight, you know, essentially user interface, where you're coding it in Python, but you might make it easy for the user of that streamlet app to ask questions of the app or the data. They're using, they're going to use an LLM to make it easy to build a data pipeline. So yes, all up and down the stack. The whole point is, LLMs, despite the fact that they're disruptive in the terminology of Clayton Christensen and, you know, innovation, it's actually a technology that favors incumbents because it magnifies their advantages. It's, so it doesn't change the business. It sort of accelerates the performance vector that the existing technologies were on. I've kind of had this debate with John Furrier on the Kube pod, and I'm kind of in the same way. John feels like it's more balanced, that you're going to have incumbent advantages like you did with the internet, and it's going to be disruptive as well. He's probably right in that sense. It's hard to predict where it's going to come from. Well, guys, we have three days, two and a half days of wall-to-wall coverage on the Kube. We're going to be unpacking all the announcements, really understanding how they all integrate together, what's in it for customers. We've got customers coming on, some that we talked to. I know, we didn't even get it to the announcements today, right? There's in this segment, but just real quick. Sloobin at a high level mentioned three. Iceberg OpenTables, the second native application framework, like the App Store for the enterprise data apps, and then Snowpark Container Services. And then there was like, I don't know, 25 or 30 underneath that that Christian mentioned. Yep, and we're going to be talking about some of those today, tomorrow and Thursday as well. So you're going to be joining Dave, myself, George, all week hearing from amazing guests. Frank Slootman's coming on tomorrow. We've got customers, execs, partners, you name it, a lot of AI coming up. In the next segment, Dave has a special roundtable with an analyst panel, including Tony Baer, Doug Henshin, and Sanjeev Mohan. You want to stick around and hear what these guys have to say about what Snowpark, Snowflake is announcing and what's in it for their customers and prospects. Stick around, our next segment comes up with Dave in a minute.


The final item of business is members' business debate on motion 10084 in the name of Stuart McMillan on show some heart, the Jaden or campaign. This debate will be concluded without any questions being put, and I would ask those members who wish to contribute to press the request-to-speak buttons now. I call on Stuart McMillan to open the debate for around seven minutes, please. First of all, I thank everyone who has supported this motion to allow this debate to take place today. I also want to make members aware that the members of the Jaden or family have travelled through to Parliament to be in the public gallery today. There can be nothing worse for a parent when they lose a child. It's every parent's worst nightmare. Unfortunately for many families, this becomes a reality, and no matter what happens after the passing, it will never bring the child back. Show some heart is a campaign established by the Orr family in memory of their precious son, 10-year-old Jaden Orr, from Port Glasgow. The Orr family saw their son once again take to the ice to practice his beloved ice skating, not knowing it would be the last time. Jaden loved ice skating. Some youngsters love football, rugby or one of many other sports available for Jaden. Ice skating was his passion, and he was good at it. He won many competitions and awards, and he was a hard-working and determined young man wanting to always improve on the ice. He wanted to be the best. On 4 August 2017, Jaden collapsed on the ice and died shortly afterwards. As a result of the tragedy, Jaden's parents bravely wanted to highlight the importance of defibrillator machines and their availability in public places. The show some heart campaign was launched in January this year, with a target of reaching £50,000 to fund a defibrillator machine in every school in Inverclyde. I'm fully behind this campaign, as are the Inverclyde public. The local newspaper, The Count Telegraph, has been instrumental in collecting aspects of the campaign, and I would like to put in record my gratitude to them for that, but also for the sensitive way that they have reported any stories about Jaden and his family and the campaign. Various fundraising activities have already taken place, with the opening of a shop in Greenock and the recent charity ball that has held in Greenock Town Hall, among just two of the examples. So far, and since January of this year, £17,000 has been raised in such a short space of time. Local businesses and the local population have been supportive, and I want to thank everyone who has helped so far. When I became involved in the campaign, I undertook some research of my own to fully understand the situation regarding defibrillators in Inverclyde. It's clear that there are a few areas that certainly could be strengthened to help Inverclyde, but also to help every single constituency in Scotland. At present, there is no obligation on a purchaser of a defibrillator machine to register it with the Scottish Ambulance Service. It can accept that it might be difficult for every variant of a defibrillator to be registered, however, there would be a cost also in doing so as investment and the bureaucracy would be required. However, defibrillators can be purchased from normal online websites, so they are not limited to specials providers. The Scottish Ambulance Service already holds a register of the locations of the defibrillators in the country, but it is not complete. The fact that there is no requirement for them to be registered is a gap in assisting people. In December, I spent a day with the Scottish Ambulance Service, and in one of the calls, a defibrillator machine was used beforehand to try to assist. That machine had been registered with the service, so when a member of the public made the call about the ill person, they were directed to the nearest defibrillator, which was in the local village hall about 200 metres away. That was then used until the ambulance arrived. Whether defibrillator machines are in schools, community halls, shops or any other public location, having them registered on the Scottish Ambulance Service register will be hugely advantageous for society. A second issue of note concerns the pads that can be used on defibrillators. As the minister will know, there are different pads for adults and children, although adult pads can still be used on children as a reduced current can be deployed from the defibrillator machine. I believe that it would be beneficial for, in the first instance, greater public awareness about the importance of access to defibrillators machines, but also for each machine to have both adult and children's pads. It is important to consider that on occasions a person who may use the defibrillator until the ambulance arrives will be a member of the public. Every second counts when it comes to heart failure, so keeping the message simple for a non-professional would be extremely helpful. I was informed also by the Scottish Ambulance Service that adult pads are fine to be used on children, but I appreciate the confusion that may arise in a pressure situation when a member of the public is trying to help. The third issue is the importance of defibs and the connections that are available on the machines. They are not standard, and the pads can be connected to a machine that might have differing connections. If there was a standard using, i.e., a USB port or a connection used for headphones, it could be easier for defib owners to replace pads and possibly attain them at a more reasonable price. Fauthly, and it would be remiss of me minister not to put this request to yourself, is the Scottish Government help financially with the campaign? The target is to reach £50,000 and £17,000 has been reached so far. The show Some Heart campaign has highlighted such an important issue that could affect any one of us, any one of our constituents and also in every single community in the country. It has also highlighted positives about the current process and the awareness of defib machines, but unfortunately there are shortcomings in the system. I believe that the show Some Heart campaign can achieve access to a defib in every local Inverclyde school, but it also helped to make the current system more robust and better for the country and ultimately our constituents. The campaign wants to introduce a defib into every school locally. It is understandable why this is the aim. Schools tend to be in the heart of local communities and they have large numbers of people gathered for large parts of the day. It makes sense for this to be the aim. In recent years, stories appear that shock the sports world. When we hear of young sports people collapse and die from heart-related conditions, it is always a sobering thought. It also highlights that every second counts to try and save their life. Sometimes the first responder will not be a trained person but a bystander, therefore knowing where those machines are, is vital. If, when we reach the target locally and we will reach that target locally, at the end of public we will know that they are in one of the local schools which may just help to save that life. David Stewart has made excellent contribution in his speech. Will he join with me in congratulating the work of the British Heart Foundation, which has funded more than 1,500 defibs in Scotland? That makes a fantastic achievement. Stuart McMillan Absolutely. I cannot disagree with David Stewart's contribution and the work of the British Heart Foundation. Certainly for many years it has been outstanding in Scotland. In conclusion, the strength of the Orr family whilst coming to terms with the tragic loss of their son is immeasurable. However, I believe that their desire to help others not go through the same as they have highlights of their character as a family but also willingness to help others. The family has stated that we want Jaden to live on through helping others. I believe that continuing the campaign to reach the £50,000 target to then have a defibrillator installed in every school will be that fitting tribute to Jaden. We now move to the open debate. Speeches of around four minutes, please. Miles Briggs to be followed by Joan McAlpine. Thank you, Deputy Presiding Officer. I would like to start by congratulating Stuart McMillan on securing today's member's debate. I want to put on record both my condolences to Jaden Orr's family on their loss and my praise and admiration for how they are using their own experience of tragedy to take forward to the show Some Heart campaign to benefit others in their community. The fact that we are debating this campaign this evening just goes to show how their campaign has already achieved so much. I commend their efforts and, like Stuart McMillan, wish their campaign every success. I am delighted, as he has mentioned, that the Greenock Telegraph is backing their courts. The show Some Heart campaigns work in Inverclyde mirrors similar positive efforts in other parts of our country. In my own Lothian region, I was pleased to highlight the excellent work of the Jamie Skinner Foundation, which was established following the tragic death from sudden cardiac arrest of the 13-year-old timecastle footballer, Jamie Skinner, in 2013. His death shocked the Edinburgh sport and wider community. The foundation has achieved a great deal around raising awareness of the risk of cardiac arrest in young sports people. It has already raised a significant amount of money, with more than £40,000 being spent on community defibrillators, which have already made the potential to save people's lives in Lothian. Last year, I was pleased to join St John's Scotland, which is based in Edinburgh, in a CPR and defib use training day for members of the public. St John's Scotland helps to support the provision of community defibs across Scotland and I would like to commend its work in today's debate. St John and the City Public Access defib project has helped to deliver numerous defibs across our capital city, including in the city's trams and our key tourist attractions. Stuart McMillan's motion rightly references the importance of registering community defibs with the Scottish Ambulance Service. My motion in March on the SAS very welcome new registration to recitation campaign and their new website, pad.scottishambulance.com, attracted broad cross-party support and I would again like today to urge any community group that have not yet so registered their local defibs to do that on the SAS website so that people know where the nearest defibs are located and to give this information out to the public so that the ambulance can be dispatched as soon as possible. I recently met Mr Phil Mills Bishop, who is the chair of Stonehaven and District Community Council. He has been campaigning, like many people, for more defibrillators to be located in communities in the north-east for a number of years. Mr Mills Bishop set out a range of concerns in relation to provision of community defibs, citing the fact that more councils still appear unwilling to see them located in public buildings, including schools. He also highlighted to me that his community council has to bear all the associated costs and responsibilities and risks in the location of defibs, including recurring costs with additional pads, as has been mentioned, and sadly fixing defibs after some cases of vandalism. When I met him, he raised a number of issues around planning regulations and whether changes could be made to remove the need for planning permission for outside locations for defibs in their installation and for that to be covered in permitted development. I have already raised those issues in writing with the health secretary, but from what has already been raised in this debate, I hope that it is something that the minister will mention in her closing remarks. It is something that I hope that an across-party level will be able to take forward, because it is so welcome that we are seeing more defibs made available across our communities, but making sure that they are serviced in the future and that we are able to make sure that councils are making this as easy as possible as something that we clearly need to do. We clearly need to see best practice, as I have said, to spread right across Scotland and any barriers that are removed. To conclude, Deputy Presiding Officer, I very much welcome today's debate and would like to pay tribute to the work of show's Some Heart campaign. Delivering a defib can really help to change the outcomes and the possible survival rates to bring them up to as much as 75 per cent.  Their success means greater potential to save lives of people of all ages, and we should all welcome that. I would like to add my congratulations to Stuart McMillan for securing this debate, and I also offer a very warm welcome to Jaden Orr's family today. This is a heartbreaking story of a 10-year-old boy from Port Glasgow who left the house one evening seemingly happy, fit and healthy but never returned home. Jaden, as we have heard, collapsed while ice skating, which is what is believed to have been a cardiac arrest. We can only imagine what the Orr family went through the night that Jaden died and what they continued to live with. Jaden, as we have heard, was a talented young ice skater in just four years on the ice. He won countless competitions and was training for the British Championships. His family are rightly very proud of his achievements and determined to honour his memory by campaigning to save as many lives as they can in the aftermath of their own personal tragedy. As we have heard, the family show some heart campaign aims to raise money to put defibrillators and other life-saving equipment into every school in Inverclyde, which is the area that I come from. Funds will also go towards training people to use the machines properly. Jaden's parents, Kathleen and John, are researching the most suitable child-friendly defibrillators and have secured the support of Northern Rhesys training to come to Inverclyde to teach local people to use the machines. The leisure centre where Jaden collapsed had a defibrillator but, as we have heard, it only had adult pads and the person trained to use it was not there. It is not known whether access to a child-friendly defibrillator would have made a difference for Jaden. However, as Kathleen Orr said after her son's death, none of us know when something is going to happen or when the availability of machine could save a life. As well as raising money to buy equipment, the family wants to educate the public about what to do in the event of what is termed an out-of-hospital cardiac arrest. Doctors tell us that bystander CPR, coupled with the use of a defibrillator, offers the best chances of survival after an out-of-hospital cardiac arrest. Every minute without CPR and defibrillation reduces someone's chances of survival by 10 per cent. In 2015, the Scottish Government published a national strategy to increase survival rates by ensuring that the public are both equipped with CPR skills and enabled to use a public access defibrillator until emergency services arrive at the scene. It is worth noting also that there are many tools available on the internet that the public can utilise to learn how to operate a defibrillator or practice effective CPR. We have heard the British Heart Foundation praised and the British Heart Foundation have created how-to videos lasting just a few minutes. The Save a Life Scotland site is another great resource that I would recommend. I understand that there is strong support locally in Inverclyde for the Orr Families Brave campaign. I was very pleased to hear Mr McMillan talk about the role of the Greenock Telegraph, the newspaper in which I started my journalistic career many years ago, back in longer than I care to remember, in 1987. It has backed the family from the beginning and should be commended in particular for the sensitive reporting of the issue. There has been an outpouring of support from the people of Inverclyde who have donated generously to the Just Giving campaign, set up by Jaden's sister, Kerry Lynn, to the tune of thousands of pounds. I hope that when Jaden's family leave Holyrood tonight, they will do so in no doubt how much MSPs from across the chamber of all parties admire their strength and back their efforts in the campaign. I call Neil Bibby to be followed by Emma Harper. Thank you, Presiding Officer. In beginning this afternoon, I wish to join Miles Briggs and Joe McElpine in associating myself with their remarks a few moments ago by Stuart McMillan, and I want to congratulate him on securing the debate on this very important campaign. The family of Jaden Orr has shown remarkable strength since he was taken from them. What they have achieved in Jaden's memory is extraordinary. They have mobilised the community, listed the support of their local newspaper, the Greenock Telegraph, and they have won backing in local government. They are still fundraising and raising awareness about the importance of defibrillators in public places. The Shoresome heart campaign has been inspirational and highlighted such an important issue. Today, that campaign comes to the Scottish Parliament, and I hope that members on all sides will see the importance of installing those life-saving devices in different community settings across the country. Jaden's death at the age of 10 is a poignant reminder that tragedy can strike at any age. That is why among the aims of the campaign is the intention that defibrillators should be located in every school in Inverclyde, but also in leisure centres and other public places. Just as the campaigners want to see more community defibrillators ready and available in Inverclyde, they also want to educate people about how to use the devices properly and with confidence. We must support the or family who are here today to achieve that aim. It is not just ambulance crews, as has been said, and trained first aid responders who should have access to their defibrillator and who should know how to use the device in an emergency. It is ordinary members of the public, too. When somebody has a sudden cardiac arrest, quick thinking bystanders can become lifesavers. As we have heard, campaigners also want to make sure that, where defibrillators are installed, they are registered with the ambulance service. Ambulance control centres will use the information in the public access defibrillator or pad registration system to sign post 999 callers to the nearest device when someone reports a cardiac arrest. According to the Scottish Ambulance Service, the most important factors in determining survival from a cardiac arrest are early high-quality CPR and counter-shot therapy, more commonly known as defibrillation. To survive a cardiac arrest, patients will have to receive CPR and, in the majority of cases, they will also require defibrillation. To be successful, both CPR and defibrillation have to be applied when a matter of minutes, time is always of the essence. That is why those machines have to be readily available and, as Stuart McMillan has said, why their locations have to be recorded on a reliable up-to-date register. It can make all the difference in an emergency where seconds count can save a life. As Stuart McMillan said, the other main strand to the family's campaign relates to fundraising. Pads cost money and can cost between £1,500 and £3,000. However, what is that in comparison to saving a life, a point made by Jadon's mother, Kathleen, when speaking in support of the campaign? Although the Scottish Government has made a financial contribution in the past, defibrillators are still largely funded through community, charitable or business donations. The family has been crowdfunding, holding table top sales auctions and a charity ball, and they have set up Jadon's Rainbow charity shop, a shop that was flooded with donations from ordinary members of the public. They have reached out to the business community, to local councillors, and, as I said earlier, they have been working with the Greenock Telegraph to ensure that the campaign is well publicised locally. It has to be said, and other members have mentioned it, that the response to the appeal from the community in Port Glasgow and across the Inverclyde area has been truly impressive. Today's debate is not just an opportunity to recognise the importance of the campaign and all it seeks to achieve, but to recognise the kindness and generosity that have been shown by the people of Inverclyde. They have given their support to this cause and now I would ask the Scottish Government to consider what further support we can give to them. I would ask the Scottish Government to consider how community action and government action together can expand the availability of this life-saving technology and to consider what more can be done to help to ensure that more and more people survive cardiac arrest. Finally, by commending the Orr family once again for the strength and their persistence in taking forward the show some heart campaign, let me recognise all that they have achieved to date and all the community in Inverclyde has done to support them, from the local newspaper to the council to individual members of the public who have given so generously. Realising the objectives of this campaign will make a difference, and so I wish the campaigners every success in the months ahead. I congratulate my colleague Stuart McMillan for securing this debate and supporting the show some heart campaign. I would also like to associate myself with the words by my colleagues in the chamber this evening and support the family of Jaden for the work that they are doing and the strength in the campaign. 28 years ago, Dr Richard Cummings from Seattle discovered that if a series of events took place in a set sequence, a patient suffering from a heart attack stood a greater chance of survival. Those events are now known as the chain of survival. The chain is early recognition and call for help, early cardiopulmonary resuscitation or CPR, early defibrillation and early advanced care. That chain leads to more successful survival in hospital and now, since the advent of community defibrillators out of hospital survival, of persons having a cardiac event and the chances of survival can be greatly improved. Automatic external defibrillators or public access or even shock boxes, as they are known, are designed to enable non-medical personnel to save lives. In my previous nursing role, I had an early adopter experience using this technology in early 2000 while working in cardiac and trauma surgery. We would place the pads on a patient's chest for the duration of the surgery just in case, just in case, and arrhythmia occurred. That was innovative preparation at the time. It is superb that this technology has the potential to be universally available so that first responders and ordinary folks can contribute to life-saving events. I welcome and promote that. The Scottish strategy for out-of-hospital cardiac arrest survival rate, which was launched in 2015 and has since been reviewed, continues to track patient outcomes and measure the impact of the current efforts. It shows that bystander CPR does save lives. Ahead of the debate, I did some research into where the defibrillators are located in the south west of Scotland. I spoke to a very helpful local councillor, Ian Howey, who is also a defib trainer. Ian told me about local efforts to acquire and place defibs. Both Ian and I support the motion wording, which asks for the Scottish Ambulance Service registration of defibrillators' locations, so that when emergency 999 is called, the exact place of the closest defib can be relayed to the person. Stuart McMillan has described how that has worked when he was with the Ambulance Service on his out visit. The HeartSafe website, the map on it, has two defibs listed in the south west of Scotland. That is not the most up-to-date accurate information, because when I looked at it, I found that there are about 25 defibs located in various places across the south west of my region, including one in St Johnstown of Del Rai in the BT phone box that was acquired by the public. I found a spreadsheet with 18 listed locally, but only six are registered with the Scottish Ambulance Service. Some of our secondary schools in the south of Scotland region have them, but only four out of the 13 that responded to my inquiry actually have a defib. Delbeaty High School has one, and last Friday I attended Delbeaty High School, where the teacher, Mr Alistair Bremner, is the physics and chemistry teacher, who was co-ordinating the CPR class. I attended his BLS basic life support class and the CPR class. There were about 40 young persons learning how to perform chest compressions, rescue breaths and simulate the defibrillator process and even deliver simulated shocks. Having a defib in school is part of what we need to have to support the learning of the kids, and I think that all kids should leave school with basic life support skills, and Alistair Bremner should be commended for his commitment to his pupils obtaining this life skill. A defibrillator is a life-saving machine. For every minute that passes without defibrillation, chances of survival decrease by 10 per cent. Seconds count, seconds mean a shock can start a heart, seconds save lives. Presiding Officer, I support the motion not only for inverclyde schools to have defibs but all schools and public arenas. Once again, I thank Stuart McMillan for bringing this debate to chamber and I commend the strength of the Orr family for this campaign. The last contribution in the open debate is from Brian Whittle. Thank you, Deputy Presiding Officer. I join my colleagues in thanking Stuart McMillan for bringing this debate to the chamber and giving us the opportunity to highlight once again such a hugely important issue. It is worth taking a moment to acknowledge the difference between a heart attack and a cardiac arrest, as the two are often confused. When someone suffers a heart attack, the blood supply to that part of the heart has stopped because of a blockage in a coronary artery that causes part of the muscle to begin to die. In a cardiac arrest, the whole heart stops pumping, often because of a problem with the electrical signals that control the heart muscle. Someone having a heart attack may experience the symptoms over a number of hours, they can remain conscious and still have a pulse. Cardiac arrest is sudden and dramatic. A person in cardiac arrest will be unresponsive and usually stops breathing. Although those conditions are different, they are closely linked, so closely in fact, that the measures that we take to treat one can often help the other. Of the treatments for heart attack and cardiac arrest, a key factor is administrating treatment early, as Emma Hartford has just pointed out. Unless we are extremely lucky, there will always be a gap between someone who experiences a cardiac event and an ambulance arriving. That is why campaigns like show some heart that aim to increase the availability of public access to fibrillators are so important. For patients who have a cardiac arrest outside of a hospital setting, receiving good quality CPR and defibrillation within minutes can mean the difference between survival and death. In fact, for every minute that passes after a cardiac arrest without defibrillation, a patient's chances of survival decreases by as much as 10 per cent. The advent of automatic external defibrillators means that in an emergency anyone, even if they have no medical knowledge at all, can provide defibrillation to someone in a cardiac arrest and, potentially, save their life. Across the country, we have seen more and more public access to fibrillators being installed as the public catch on to the fact that those devices can make all the difference in an emergency. Although we are unlikely to get to a point where there is a PAD on every street corner, the more of them are available, obviously, the greater the chance of there being one nearby when it is needed. That is why commitments from nationwide businesses like ASDA to provide defibrillators and CPR-trained staff and stores can make such a difference. Even so, there will always be places where another defibrillator could be useful, particularly in more rural areas where it can take longer for help to arrive. Ensuring that as many people as possible have the opportunity to learn basic CPR makes a huge difference to the chances of someone who survives a heart attack or cardiac arrest, whether it is through formal first aid courses in schools or workplaces or media campaigns that can give a person the basics. They often say that knowledge is power, here it can mean life too. By knowledge, but knowledge on its own is not enough, with that knowledge must come the confidence to use it. That confidence comes from campaigns like this one, campaigns that make CPR and PADs less alien and unfamiliar and reassure people that trying to help is always better than not. In closing, I too would like to take a moment to pay tribute to the Orr family and the work that they have done to create and drive their show some heart campaign. The loss of a family member is always devastating, but so much more so when that family member is so young. As Stuart McMillan has said, Jaden was a young man seemingly so fit and healthy in pursuing an enthusiasm for sport. To come through that kind of tragedy and then choose to campaign in the hope of spaning others from the same loss is a true show of strength and determination. I wish their campaign every success and I hope that it can serve to encourage other councils, businesses, clubs and venues across Scotland to install their own public access to fibrillators and help to prevent such a tragedy happening again. I now call Eileen Campbell to respond to the debate for around seven minutes. I am also grateful to Stuart McMillan for bringing this motion to the Parliament this evening. I also welcome Jaden Orr's family to the chamber. I cannot imagine the pain that they have gone through after losing their precious wee lad all too soon and I, like others, pay tribute to them and all of their family for their strength and their courage that has enabled them to campaign in Jaden's name through show some heart. The level of support for this campaign, whether that has been in Inverclyde area or MSPs tonight, shows just as Joan McAlpine says how much admiration we all have for the Orr family and all that they have done to raise awareness and ensure that people who need help are responded to timely. The campaign, as others have outlined, aims to raise public awareness of the importance of defibrillators, make more available and register them with the Scottish Ambulance Service, and all of those are important in saving more lives. Using a defib and starting CPR are the key factors in determining survival when someone has an out-of-hospital cardiac arrest, and that is the reason that they are the early priorities in the out-of-hospital cardiac arrest strategy for Scotland. It is in this context that I want to base some of my responses to the points raised tonight. We launched the strategy in 2015 with a commitment to improve survival and outcomes from out-of-hospital cardiac arrest and get more people home to their families. That involves improving the whole system of care, termed the chain of survival that comprises as Emma Harper outlined in her remarks, early recognition that someone has had a cardiac arrest and calling 999 for help, CPR by the people present, early use of a defibrillator where that is available, rapid access to high-quality resuscitation care by emergency services and clinicians, post-resuscitation care in hospital and after care. All of those elements must be optimised to improve outcomes from a cardiac arrest. We know that rapid bystander action is Neil Bibby mentioned earlier on, that rapid bystander action calling 999, starting CPR and using an available defib in the minutes immediately following a cardiac arrest is where the greatest gains in survival will be achieved. Starting CPR keeps a person alive, buying time until medical help arrives. CPR is a life-saving skill that practically anyone can learn, and that is why we launched Save a Life for Scotland, the partnership of blue light and voluntary sector organisations working to encourage people to learn CPR and raise awareness and willingness to intervene at a cardiac arrest. The Save a Life for Scotland partnership is a unique model building on strong foundation of existing work by services, communities and individuals right across the country. Since 2015, Save a Life for Scotland partners have worked with schools, the work with community and sports groups in workplaces, public places and at major events to equip over 200,000 people with CPR skills. That is a great achievement, and we want to acknowledge the work of all the partners involved and thank all those people who said, I will do it and learn how to save a life. A priority for Save a Life for Scotland is working with schools to support CPR learning. Under curriculum for excellence, schools have the flexibility to provide emergency or first aid training, and it is up to individual schools and local authorities to decide if and how best to provide CPR learning opportunities within the curriculum. In many schools across Scotland, CPR training is already embedded with support from Save a Life for Scotland partners such as the British Heart Foundation, St Andrew's First Aid, the British Red Cross, the Royal Life Saving Society and Lucky to be here. Save a Life for Scotland has worked with Education Scotland also to develop resources for schools, and those are available on Education Scotland's Glow website. That is delivering our aim of making CPR learning easy, accessible and free. Bystander, CPR keeps a person alive in those crucial minutes until a defibrillator can be used, and defibrillation works with CPR and is most effective the earlier it is performed. It is on that basis that we very much welcome show some heart that the JDNR campaigns aim to increase public awareness and availability of defibrillators in Inverclyte. I will certainly instruct my officials to meet Stewart and the campaign in the first instance to explore ways in which some heart campaign can work alongside our current approaches to make sure that we can complement the work and effort that is going on and make sure that we can maximise the reach that both our campaigns seek to have to ensure that more people can be benefited from the outcomes of those efforts. Like other MSPs, I want to take this opportunity to show my appreciation to the communities, the voluntary organisation and the businesses that have fundraised to purchase the defibrillators, often making them publicly accessible across Scotland. I recognise the role of the British Heart Foundation in making funding available for defibs as part of their commitment to save lives. Last month, we published a guide to public access defibs, which provides practical advice for people who want to install a defib for their local community. Our strategy recognises the importance of defibs and aims to make the most effective use of those that are available. Through that, the Scottish Ambulance Service has established a registration to resuscitation campaign that maps public access defibs into their call handling system. That means that they can direct bystanders to a defib where it is nearby, and through that system we can improve their use. I encourage everybody responsible for a public access defib to register it with the Scottish Ambulance Service. A critical part of the Ambulance Service registration of defibs is for a person to be responsible for them and to check them regularly and confirm that they are working, which is absolutely crucial. I hope that the effort to register and increase the registration gives reassurance to Stuart McMillan that that is absolutely something that we want to build on to ensure that more people know where those defibrillators are in their community. Stuart McMillan I thank the minister for taking the intervention. Just on the issue of the registration with the Scottish Ambulance Service, has the Scottish Government considered making the registration a mandatory requirement when a defib machine is actually purchased? Aileen Campbell We will certainly continue to work with the Scottish Ambulance Service to make sure that those that are in existence in the here and now do get the registration that is required to make sure that they are very much more visibly aware of those in their communities and that we continue to keep Stuart McMillan updated on the progress in that work, because it is not just the registration, it is also making sure that somebody takes responsibility for them to make sure that they work when somebody has the need for them. That is an important point to recognise. There has been an upsurge in registration and we continue to work with the Scottish Ambulance Service. I think that that is important work to continue. Also in response to some of the points that Stuart McMillan raised, we have also funded the University of Edinburgh Resuscitation research group to carry out modelling work to inform advice on where defibs are best located to save lives. Our expert group is also considering the issues that have been raised by Stuart McMillan about children and the use of defibs for children. I hope that that continues to show him that there is continued work to make progress on the issues that he described in his opening remarks. We are starting to make progress in response to our out-of-hospital cardiac arrest. Since the strategy was launched in 2015, the provision of BIS and our CPR has increased to nearly 50 per cent. The survival has also increased and in 2016-17 an additional 62 additional lives were saved compared to the previous year. That has only been possible by the commitment and partnership working by public services, voluntary organisations and communities. The generosity of those who are involved and show some heart to the JDNR campaign are a valuable part of that collective effort. I thank the Orr family and friends for their generous work and can ensure them that the memory of JDNR will live on in the continued effort to raise awareness to help others. He sounds like an incredible young lad and will certainly look to do all we can to make sure that his experience does not go in vain that we do more to help others across the communities in Scotland. That concludes the debate, and the meeting is closed.


Yes, hi guys, welcome again and remember it makes giving you all the updates and giving all the information today I'm straight right where I say in the accommodation which I may call my apartment and I say I decided to give up this By the way, if it's your first time come across this channel, don't forget to subscribe and don't forget to hit subscribe to support. Remember we are looking at the road to 10,000 subscribers and that's because it's going to be your effort and it's because of your love that definitely I think it's going to work out. Yes, we looked at what you call the higher visas, the higher visas being abandoned in one way. I think most of people, most of people have tried to enjoy the country using what you call the higher visa when it comes to tourism. Some of them have visited a lot of places in anyway or the other and they've been able to have what would definitely you have or what you would see in any Yes, someone asked me a question, how can I apply a tourist visa to Katal being that the higher visa now cannot come into the country then something that definitely I need to let you know. Let us try to talk about what we call a higher photo. What you call a higher photo is just a it's a streamlined photo for tourist visa or for any application of visa that you need to have in Katal. All visas that you need to have all types of visas that need to permit you enter in Katal you need to go to www.hire.qa that's the photo where definitely you need to get all those visas that definitely you need to know. However, something that still I need to let you go or I need to make you understand when you go to that photo there are four types of visas we have a one we have a two and a three and a four. Yes, most people ask me a question now which one is better which one it will depend on which kind of nationality it will depend depend on intention and it will depend also depend on what kind of requirements and what kind of rights you have to that visa when you look at a one a one is what you call a tourist visa you can make entry into the country you can make anyone can make into the entry into the country but remember you'll need to apply for it you'll have to pay the visa fee and if you are going to stay in the country for more than 30 days then definitely you have to have proof of a medical insurance and also something that one of the requirements for this type of visa a one is you need to have what you call accommodation proof of accommodation where you're going to say either friends or you're going to stay with a hotel then also you need to show that you booked up the hotel and you have the proof of accommodation then we have what you call a two a two that is for residents residents of kata if those residents of kata that have what you call a valid residence permit you can exit in country and come in exit in the country doesn't matter which kind of which kind of profession which kind of profession that you have so long as your qid is valid you can exit the country you can apply for it exit the country and come into the country that one has no problem so long as what you call your qid is valid yes something definitely I need to let you know with a two for the residence permit for the residents of kata who have valid their qid or valid residence permit it is a dozen dozen it does in this two minutes again is any profession anyone of the profession who has valid residence permit can still apply for this type of visa and you can come into the country then we have another one now what we call a three that is a three type of visa which is called an electronic travel authorization this is only it is afs electronic travel authorization is applicable for visas for those people of coming from uk people coming from canada australia new zealine and the united states that they will need visas on arrival now without even application however something also need to understand that with the authentic what you call the the atc what you call the eta visa that is a three also they will need to prove what you call accommodation where they are going to stay definitely maybe by booking an hotel or friends room they will need to give address of that person then also what they need to have is that they will also have what you call proof and if they are going to stay in the country for more than 30 days then definitely will have to have what you call a medical insurance in one or the other so definitely you find that this one also gives them that work that they can come into the country anytime they want but also they have to fulfill those other kind of requirements in none or other then we have what you call a a four a four that is companions of gcc citizens for gcc citizens here if they can bring in their family they can bring in the companions they can bring in the families they can come and live here and definitely they have to have them for one minute of time they can cheer with them at one of the things that definitely for those gcc what they need to understand is that the requirements you must have fulfilled fill up the salary of 10 000 that should be paid to you as your salary so you find that also this type of visa is also all what you call the higher poto for someone asking me about the higher poto then definitely you can also find this kind of visa here and definitely you can get it in one or the other so you find that on a higher it's a streamline and you can have all these types of visas wherever you have to you can have the visas and get into the country without even what you call hesitation hope I will share something for you and definitely yes we never have stopped every single day you have to plan you have to come in a chart to plan yes I gave just give a question for especially for the people Africans that definitely will come I think we'll use the A1 to come into the country but definitely only suddenly you know that as you come into the country you need to prepare to have enough money with you if you are going to look up an employer because the first time things will not be a little bit very easy as trying to cap the company take you up you will have to give the document you'll have to exit again and come back so definitely as you're coming into the country make sure that you are well prepared and definitely you know that you can stay in the country and definitely that's going to be that over hope I'll try to share something for you thank you so much see you again in the next video remember