ing for it because if you can't smell it outside other people can't smell it outside and and you know that would be part of a odor mitigation plan certainly but just due to the close proximity of the neighborhood you know you don't want your employees to have to go out every you know hour and a half or every day and be like hey right yeah so so what is do you have any idea as far as what is the local or the accepted rate of parts per million for smell mitigation i mean is there a i'm not sure if there's actually currently a statute in place so and there's there's no statute generally for parts per million i need these things especially because the organic compounds involved in odor are sometimes different and numerous yeah in the in the case of cannabis it tends to be the terpenes which i believe generate a majority of the odor and they can be smelled in in volumes as low as one ppm um but we do also see that the volume is going through the carbon systems are are generally low to begin with and then the carbon systems can control as high as 99 percent okay great and like karen said there they tend to have a lifespan of about six months and so right you're not going to go outside and test for smell every hour especially because your nose is not going to be very sensitive to cannabis odor if you were just working inside the facility exactly what we often say is that part of the part of the odor mitigation plan would be you know in the morning when you arrive at the facility you go to the carbon filters you stand there you smell because it's blowing air out of the facility into the parking lot and so you would then stand there smell see if there's anything and and then you you know you mark down nothing happened today and and like karen said you know you replace the the filters as described by the manufacturer or the first time you detect that odor so that's generally how it's done and the the regulations you were saying the statutes are nuisance statutes so it tends to be based on complaints and more than any any scientific quantitative value well and with that being said just due to the close proximity to a neighborhood it might be in your best interest to make sure that you're just strictly adhering to those preventative those require suggested preventative maintenance schedules yeah i would say you know as as allowed and per i guess which everyone comes first right so do what the manufacturer says but be vigilant as well yeah i again just you know you you are really in close proximity to you know residential so thank you mr york um so we're still waiting on um question on uh dedicated parking for delivery and the petition for mr ross so uh to answer about the parking delivery i was double checking to make sure i didn't miss it i had not seen that there was a dedicated delivery parking space in the application packet nor is it in the project description so i would say no unless the applicant has said otherwise as far as the petition in opposition from the of the application before you there was a lot submitted and if i did receive it there were there were hard copies that were scanned in provided to you so uh if i received it it should be in there i am going through the uh application packet to find that to to verify as well for you right now thank you um any other questions by the commission uh vice chair peterson uh so i've got i think these are for uh staff one one was uh a public comment that said uh they thought the noticing was inadequate um can you uh talk about the the sign that goes up when there's a conditional use permit and sort of the whether the standards were met yes uh so on the for the february 25th public hearing which for which this was originally scheduled and continued from the deficiency was missing one onsite sign so under the zoning code section 20-66 it defines what the notices should have on them where they should be located and the like when i did a site visit after receiving email saying there was a deficiency i did notice immediately that there was one missing the other section the other sign while it wasn't right in front of the entrance of the building it was still on the front side of the entrance in the landscaping so so as to my understanding the deficiency was only in that it was missing one sign on the yulupa i'm sorry yeah the yulu the yulupa avenue uh frontage but but overall the the required noticing is is a notice is a postcard mailing uh that goes out two weeks about two weeks before to allow for 10 days to prior to the to the public hearing to residences that owners and occupants of properties within a 600 foot buffer of the parcel lines of the given site of whatever the the public hearing item is as well as a notice in the press democrat providing more information we also and then the onsite signage in addition to that most things are posted on the city website for those who want to be notified for all city projects being noticed as they come up whether they're a notice of application or a notice of public hearing so it would have also been in that location as well thank you um i have a question um and this is just to verify uh for some of the public members that this the application um is referred out to various departments including the police department is that correct that is correct okay thank you um so let's see any other questions uh commissioner dagon yeah this is just another um clarification about uh one one of the commenters one in the public made a comment kind of indicating like his belief that this um application needs a conditional use permit because of its location its proposed location uh could you just describe how any cannabis delivery um any cannabis dispensary requires a conditional use permit yes absolutely uh you essentially said that is that any cannabis dispensary is required by approval of a conditional use permit some of those those areas that would allow it by conditional use permit under zoning would be commercial office which is this one uh commercial um general commercial uh light industrial as well i believe uh and some and some other mostly commercial there is if it was a residential residentially zoned property you could not submit a conditional use permit you would have to go through i mean it and it would have to be approved but um a rezoning so and and that's highly unlikely that that would happen it would in i shouldn't say it would never happen but they would if it was residentially zoned they would have to rezone it to commercial property as well yeah i think just to kind of summarize what adam was saying it's a it's a conditionally permitted use in this zoning district and so therefore this is the proper mechanism uh and just to touch back on the the noticing question um there was a deficiency that has been remedied and there are at this point no deficiencies in the zoning code the zoning code does allow for a noticing deficiency to occur and we can still go forward with hearings we've done that before the commission is familiar with that that is not the case there are no deficiencies with the noticing on this project thank you uh if there are no further questions if somebody would like to uh make a motion and we do need to have some language in the resolution i believe yes uh if if you were to adopt the these uh floor plan submitted today the resolution would be changed uh to state that if you give me just a minute i'll i'll let you know exactly where it would need to be uh located in that resolution thank you adam i can try jump in on this uh when the motion maker makes the motion it can read into the the record um if it's we'll just assume for a minute if it's a recommendation for approval it would be recommendation for approval read in the typical um introductory statement that you see and then just say including the amended site plan received march 25th 2021 okay thank you so would somebody like to make a motion commission degen i'll move a resolution of the planning commission of the city of san jose making findings and determinations and approving a conditional use permit for alternatives east operate a cannabis retail facility with delivery surface within a 2449 square foot tenant space located at 2300 bethards drive suite a assessor's parcel number 147-061-015 file number prj19-047 including the amended site plan received um march 25th uh 2021 and wait for the regain thank you is there a second commissioner holton okay yes i'll second okay thank you so that was moved by commissioner degen second did by commissioner holton and um comments by the commission uh we'll start with commissioner okay okay all right thank you um so a few comments um on this um the first thing is that there's been a lot of uh claims made by some of the public commenters about this kind of business and what comes with it that just aren't found in the evidence that we've seen that we get presented um there's no evidence that a dispensary increases crime there is random crime but there's no more crime for dispensary that we've seen than say a random um 7-11 or i mean from my recollection there's been more bank robberies in soma county than dispensary robberies or cannabis business robberies in recent memory um also someone made the comment that uh delivery is just a cover for distribution no by code and ordinance delivery and distribution are two extremely different things with extremely different regulations um so that's not the case if they do distribute out of there that would violate uh violates um the conditional use permit and there would be repercussions for that um as far as you know the kids walking by and it doesn't fit the neighborhood and this and that um i grew up in benna valley i spent the first 21 years of my life in that area i went to strawberry school i know that area very well um there by my account just from uh the presentations we saw are about 11 10 or 11 businesses that serve alcohol in there um and the assertion that somebody who would have uh on-site consumption exposes some sort of character flaw by wanting that within their business even though that's not proposed is also inaccurate we do have consumption businesses approved in this city we also have um bars and restaurants that people consume alcohol and it is an incumbent upon business and the consumer to regulate themselves as to whether they get behind the wheel or not um as far as you know this is too close to a neighborhood this is too close to where people live i suggest you look up other areas that have cannabis businesses as they have um uh over on the west side and in the northwest and southwest businesses that share fence lines with homes and we have heard this discuss this and it is incumbent on the business to follow code and the order mitigation plans and safety and all that um so saying all of those things um i want to make it clear that we you know i i find myself saying this almost every two weeks uh or whenever we have a meeting we're not policymakers you say we're just checking boxes um and i we do have leeway we do have latitude and certain things and making these findings but if you want to call making findings and making sure that each applicant reaches this certain threshold checking boxes feel free to do so i disagree and i'm sure the other commissioners would disagree as well um but we we can't go off of this isn't good for the neighborhood if there's no factual evidence that it affects a nearby business or that it does increase crime and if those things do in fact happen we usually that usually get stopped and planned so um all those things being said um i can make the required findings to support the application i will say that the one thing that does concern me very much is the screenshot that was sent to us um basically offering um pre-roll joints for a discount for public comment um as someone who sits on this commission i can say that when i listen to somebody either when it was in person or now or we get some sort of email i want to believe that those people are speaking from the heart and speaking for something they truly believe that is either good or not good for their community and not being essentially bribed to speak on the behalf of a business with disingenuous intentions um that as i said is something that would be a policy issue and my preference and i can't use that in making my decision so therefore as i said i can make required findings and will be in support of the application thank you commissioner carter well i thought commissioner okrepke's summary was pretty darn good um as he mentioned we have seen similar applications we have heard similar arguments and we have not been presented um evidence to support some of those arguments against cannabis use and it's clearly the intention of the city in adopting a cannabis ordinance to have it widely distributed and available throughout all the neighborhoods in san arosa and we heard over and over again that the east and eastern sides of town are lacking in dispensaries and for those reasons i will be supporting the application thank you commissioner dadan yeah also a second commissioner carter's comments about commissioner okrepke's comments they were right on the ball um my only um reservations that i did have it's you know to the public who who don't usually attend our meetings or speak at these things and people who spoke um passionately against this dispensary um our purview is land use and we have to decide whether something um meets the requirements of the zoning code and the general plan and i can make all the um required findings my two reservations were the entrance direct entrance off of um one of the street frontages i was the commenter who asked about that and also whether odors could transmit throughout the building and i'm i'm satisfied with the answer that they won't or they shouldn't and if they do that they can be rectified and things will be changed and that won't happen on a regular basis so i'm in support of the project thank you commissioner holton uh i really don't think there's much more i could add on to what commissioner okrepke said i mean really he hit the nail on the head and thanks for taking the lead i appreciate that because you really just summed up everything i wanted to say um i'll just say i'm also in support of this project uh and uh if if it were me i'd be buying stock in basket robbins and that that's all i have to say thank you vice chair peterson sure so so you know my fellow commissioners have been very ably you know discussed the issue and and i share their feelings on this i you know i do want to take a moment to acknowledge that um you know this is an ordinance that's been in effect for a few years but it it still is change and i think change especially for something that is illegal at the federal level is is challenging but i so while i understand where uh you know the public is coming from um i think we also have to acknowledge the reality that's you know keeping it keeping cannabis marginalized or illegal wasn't working and the city deliberately made a decision after a lot of debate a lot of input from stakeholders including the police department um about how to construct the cannabis ordinance and just to emphasize the point that's already been made the the cannabis ordinance was designed to distribute retail cannabis facilities throughout the city um and if it was done deliberately uh you avoid inducing traffic you avoid you know certain areas having to bear the burden of kind of a red light district for cannabis um and the associated kind of stuff with that so the idea that you know Bennett Valley or this location isn't appropriate for for cannabis um that's not what the cannabis ordinance says the cannabis ordinance says if you meet these criteria you know it's the right zoning it's this far from schools it's you know this far from other cannabis dispensaries it's got you know minimal signage it's got odor control all that sort of stuff um you can you can put it there and so this meets the requirements of of the ordinance and you know i i think it's appropriate based on the the ordinance itself um and just as an aside you know my fellow commissioners have hit on this already but you know member of the public i think made a good point is Sonoma County is swimming in alcohol and this location has multiple bars liquor stores kids can see the liquor for sale in in the safeway across the street it's really hard for me in 2021 to draw a meaningful distinction between the dangers of alcohol the crime associated with alcohol the risk it poses to children to driving drunk and cannabis and so i think again the the ordinance was well debated it's decided to treat it you know basically the same as alcohol with even more restrictions and that includes things like you know increased security and things like that so with that in mind i can make all the required findings um necessary for this conditional use permit thank you and i also can make all the required findings um and as has been previously stated by my fellow commissioners we've been seeing these applications for a few years now and this was a good is a good application and i also like the fact that it is in a different part of town than we have seen a number of the dispensaries and as was stated also that that was the intent of the council when they crafted the ordinance was to disperse it throughout the community uh so um i am in support of this so uh with that uh was moved by commissioner dug in seconded by commissioner holton uh mr maloney do you want to call roll or take the vote yes thank you chair weeks commissioner carter i commissioner dug in i commissioner holton commissioner callie is epsom moving to commissioner ockwiki i vice chair peterson hi chair weeks hi so that concludes our business today um and um we are adjourned to the next schedule meeting of the planning commission which i believe is can you tell me the date uh april april eight okay april eight there you go thank you uh so with that if any unless anybody has anything else we'll adjourn for the evening thank you everybody


All right, so artists are always talking about record executives finessing them. But there's an argument being made by this successful music executive saying, we are only finessing y'all because y'all are finessing y'all selves first because y'all only care about perception. That's his argument. And I wanna play this clip and believe it or not, there's somebody who's extremely famous and popular that y'all all love that support his same sentiment. But check this out. People post pictures of Bill Gates and Warren Buffer, they say not one Gucci belt in there. Well, guess why they don't have to, they don't wear a Gucci belt because they don't have to. But if I'm a black music exec, I better wear a Gucci belt because I'm trying to sign a young black kid. And if I don't know the right thing to wear, how am I gonna help him? How do you feel about that?  You feel like I gotta look fresh based on whatever the trendy clothes are just to have some kids signin' me? At least in route, man, because kids care about that, you know what I'm sayin'? Like the 16 to like 25 year olds really care about fashion. And to his point, if you're not at least, maybe not, you don't have to be the trendiest, but if you don't at least look nice, they assume if you out of touch with your t-shirt, how can I trust you with my music career? You know what I'm sayin'? It's a wild correlation, but the correlation that gets made is endless. All right, let him finish. So we gotta chill with the, they don't do that. Pee from QC has to pull up to his meeting in a Rolls Royce.   All right, see, that's where we draw the line because I've experienced that same to be true in many cases. I've seen people with that mentality. This older white gentleman, I don't expect him to be on. He doesn't have to dress or spend all this money just to impress me. But nah, how come you dressed in those khakis? You know what I'm sayin'? Boat shoes, we not doin' that. I definitely have seen that mentality and we know in many ways this can hold us back, but is it even valid? Doesn't even make sense because if you got somebody that you don't expect that way, in this case, the white man, but you trust him to do your business, do you even trust the criteria in the first place if you're using that against the black man but you're not using it against the other man? That doesn't even make sense to me, right? Yeah, I mean, it stands from deeper racial issues, probably than just- Oh, you goin' into race? Nah, I ain't want to, but he took it. I mean, okay, okay. I mean, I get it too, but I think even just, all right, no, it is race, okay? But- It's sad what it is, bro. It is, but I think what's crazy about it is everybody's doin' this in some way and hip-hop we're doin' this in a way that just hurts everybody because now you gotta waste money. Look, artists are like, yeah, man, they pulled me out here. I've heard artists like, yo man, they pulled up, they had the rave and they took me chain shopping, all these things, right? And then they signed me and they were happy to see it and some artists didn't sign, but they're like, oh yeah, they flew me out to the hotel and I almost signed. They were so happy about that experience that it became a story to tell. It was somethin' that made them consider one person more than the other because that also made them feel like this person must care more because they're doin' all these things for them. So I was like, one, I'm mis- I'm only judging that you must know what you're doin' because you know how to dress, which, bruh, newsflash, it don't mean that you know what you're doin', it just means that you know how to dress, even if you like that style, like, for one. I know some amazing people that are terrible dressers. Terrible dressers. But they're great people, great at what they do, amazing work. Bruh, look at the best fashion designers. Half the time, they don't even dress that fly. Like even Kanye, cause people might not know some of the more obscure fashion designers are like deep into that world, Kanye doesn't really dress all that fresh. Yeah, they go walkin' on with feet on or somethin'. I don't know if you saw that one picture. I didn't. I didn't. You gotta look it up. Offscreen, I shoulda cried. So that's a wild argument, but why is he not spending that much time? Why? Because he's workin'. I got all of these ideas, the creativity's in my head, and I'm creating product, I'm helping build these things. And the people who are supposed to be building you up, they might just be spending so much time on you, right, or building other artists up that they're not thinkin' about them. It's a low key that could be a better way to look at it. Yeah, and I think part of it too is right, you wanna aspire to be in the position of the person that you're under, right? So I think there's that thing of like, hey, if he looks this way, or he or she looks this way and they look like they're livin' a certain lifestyle, then I can assume that if I am takin' under a wing, I will eventually live the same lifestyle. And music is not true. We know lots of broke artists signed to multimillionaires. Yeah, that is a huge part of the problem, because you wanna put that in the bucket of, if this person is successful, then I should be following him. I don't wanna follow advice from people who's not successful, but then we're deeming and judging success based off of those superficial things. And that's probably where the disconnect is. But check this out right here.  I never forgot this, so as I saw this, I probably saw this mess like 10 years ago. I have the things I buy for reason. Black people in America, I'm ready for you. Black people in America do not respect even the world. People, the average man out here, why not on your show? What's yours for me? Why can't I get up and talk so bold on TV? Of course I'm the heavyweight champion, but I was just another nigga.  I know that. But let me tell you another thing. Why do I buy pretty cars? Because all of the educated people we're trying to convert to the Islamic faith. The thing is, you all don't have nothing. Elijah Muhammad Ali used to have a little old house, a real house trying to be humble and all the Negro preachers of Christianity will say to their followers, how can Elijah Muhammad be from God? He lives on a shack.  He wanted to be humble. He got. That's exactly what people gonna do to you, right? Yeah. That's exactly what people gonna do to you. Yeah. People gonna pay attention to the things. Oh, but that reminds me of, remember you told me, I don't know who you said it was, but somebody that you knew, but they don't even, I don't think you know what I'm talking about. Oh man, I don't know. I could. All right, let's see.  They said, if I was y'all's enemy, I would say, how come y'all don't have a lot of followers if y'all are good marketers? Remember you said that? Yeah. That was back before we were really growing our profiles. Heavy like that, right? But my argument mentally was just like, one, but we might be marketing our clients, not us. Right? Most of the people in the music industry for years, like social media didn't even exist and people were popping artists off. So you can't judge the people based off of their profile. And as a matter of fact, most of the people online who got big profiles aren't even really doing it and they don't know how to market artists, right? That's the actual thing. However, we know that people get finessed by that. So you kind of have to build followers in some cases just for people to kind of understand and respect. So I get that sounding, but that's kind of what Ray was playing off of. That's what Muhammad is saying. What did you think God was about to say? I thought you saw the story I told you a couple of weeks ago about that old client. I never told you that story? No, you didn't. All right, man, let's buckle up. Cause this is before we were working together, but it was like 2018. Wait, should we save it for the end? What you mean?  No, I got to do this. And I don't remember God, man. We never worked with him, but he was like, okay, so he wasn't a client. He was about to be a client. All right. And he was this guy. He had just got out of prison, hit me, I wanna work with you. I have a bank account. Can I give you the money in cash?  First, maybe 15 marketing clients. So you don't know how to go pick up cash from the motherfucker you're about to work with. But I'm like, yeah, cool. I'll meet you in little five points, right? Little five points for y'all. I know it's like a RC dish with Atlanta. And I go, and at the time I had this very, very, very shitty Toyota camera. It was shitty. I still got to my mom's crib. Terrible. It got me places with a shitty car.  And he was like, man, I don't know if I wanna work with you. I'm like, why not? He was like, because of your car. Like, you know what I'm saying? Like I would have soon, if you were good at what you do and you were successful, you would have a nicer car. And I was like, what if I'm being physically responsible and not putting my money into a car? And I'm being judged by the motherfucker without a bank account. That's what I thought to for this man without a bank account.  And I've never forgotten that. I've never let that go. That's my religion origin story. And that's exactly why people would dress a certain way. Just to get over those hurdles that don't make sense, but it's your fault. So back to Ray Daniels, like y'all are finessing yourselves. Y'all think we're doing this and we tricked y'all. And then when I say, you know, I'm just speaking on his side, but really you tricked yourself because you wouldn't have respected me in the first place. As a matter of fact, a lot of people don't know what to look for. So they look at that. I don't even know how to tell if what he's saying is true. So I might as well just look at his clothes because that's some kind of symbol. But let's let this Ali clip play out because you know, buddy is something else. You'd have had a big home. He drove a little old car in his younger days trying to be humble, but they think you don't have nothing. People don't respect you when you look like you don't have no money. So I got to buy diamonds. I got to be the heavyweight champion. I got to have a rose rust. So when I pull up to the other black man with a rose rust, hey, my brother, come on down to the Muslim temple today. I want you to hear the sermon of Allah. Well, who's a pretty car? What are you watching from? Oh, my man. Come on up. And they listen. You got to have something. Hey, that word must be good down at that church. You got me. You think you got some time, though? Watch it from all my man. Come on up. And they listen. You got to have something. Most people will join a church. You get a Catholic church in the kind of church and build a church and put gold seats in it, put diamond carved speakers on the wall, put carpet in that church and watch how many followers you will have in your church.  People in this world, we love wealth. They respect people with money. So I have to buy these things, line them up. I'm fixing up a home in Chicago, English Dile House, 14 bedrooms, 60 years old. It will cost a million dollars to be able to pay 100,000 for. I'm putting all new furniture from Beirut, Lebanon. It's going to be a plus-plus house. I'm never at home. But when I invite people over to talk to me. First of all, the way he's able to flex but then say, I don't want to do this to people again, this is brilliant, like handling in PR, bro. I don't want to step on you, bro, but I got to. Y'all got to study this. But check how he ends this whole thing. Check it. It will cost a million dollars to be able to pay 100,000 for. I'm putting all new furniture from Beirut, Lebanon. It's going to be a plus-plus house. I'm never at home. But when I invite people over to talk to me and they ding, punch the bell, dong, dong, dong, dong, dong, dong. And my show's coming door. Oh, yes. I missed all of you. It'll be out in 20 minutes. I have to set upstairs for 30 minutes and make him wait so he'll appreciate me. I don't run, I don't run to the door. I don't run right to the door and answer him. You go to meet Queen of England. I bet you. You don't walk right in and meet the Queen. You set that for a while and they take you to this room and you set that for, Queen's probably sitting there watching the news. But make you wait. Make you think about what you're going to do.  You don't go meet the country. They show you what he's building. They let you see what he's doing. And then when you meet the president, you realize who he is. So I'm trying to convert. I'm trying to wake up my people and help them. So I have to have these things. Otherwise, I'm broke. He's a Joe Lois. His managers take all his money. He made five minutes. He don't have nothing. Now that's why you see these cars and stuff. Any more? Hey, bro. You can't break it down any better than that. Yeah, man. He ain't lying, man. You can't break it down any better than that. I'm gonna see if Ray had anything else to say that we were missing to add to this. Let's see. Is it wrong for Peter by a Rolls Royce? No, it's a part of his business.   That's my honey. Sometimes hard advice to hear, but it is advice nonetheless.  And look, Ray Daniels just made a comparison explicitly. Hey, they're talking about Bill Gates and Warren Buffett, but I'm a black executive from the hood. There's an expectation for me within music from this young guy coming from the hood. And then Ali, he switched it to worldwide perception, but even he started black, right? And there's some issues that we have to speak on there. But even beyond that, again, you go back to the perception of it all. I think it's something that when you dissect it, there's still a lot of value there in general. Cause one, yes, there's an issue in what the signs that of wealth we're using. Cause if you don't know wealth enough, you're gonna use the wrong signs. But this idea of I'm going to create a show, right? So you then can then respect who I am. That's basically what Ali just broke down, right? It's like, you just meet this guy and all right, who is he? Or oh, he does this. But if you meet this guy right after someone said, oh yeah, that's the building on this company, UMG or whatever. This guy, I don't know. Muhammad Ali owns it or whatever. And then you meet somebody that's like, oh yeah, we're waiting to see Muhammad Ali. So you see some people waiting outside. You're like, dang this Muhammad Ali on that building, these people waiting outside. And you're like, man, this guy must be important. You see all this, you go through that type of thing and then you sit down and then you see all these other people waiting to see him.  Right? Like there's a whole another level of respect and perception that comes with that. Now again, that's not to say we need to like keep people waiting or do it like do those or play that game in particular. But what does that look like for your show? What does that look like for your experience in general? Like how can you increase importance and perception or value of your world through small signs like that? And that's obviously what we talk about because we into marketing, all right? And that's why the phrase, fake it till you make it has been around since at least as long as I've been alive. You know what I'm saying? Probably decades and decades longer than that, but- And I have a love hate relationship. If you're not going to listen to me until I get these Cubers or Coneums, hey man, it's a little small marketing investment, man. I gotta do what I gotta do, you know what I'm saying? It's sad, like I said, it's sad. But I don't know, like he took it young black. It really is many like rap, rap, right? You see it way more in rap. Especially rap, yeah. Which is crazy because if you really think about it, right? People assume that people in rap have money but I feel like we've been around long enough to see that broke rappers do exist. It blows my mind, you know what I'm saying? Yeah, and I mean, for the last thing I would say especially rap, because rap has such a young age and the way that come up happens is a little bit different because we know, especially young people in general, we don't look at those same things. That's why we got those YouTubers who used to be riding around the Lambos and all that stuff all the time, you know, in the make money world. So it's like the make money online world is what we have to deal with in music, like rap music. That's pretty much the equivalent. Yeah, I know about it, you're right, damn. And that's the problem. Most genres of music don't have to deal with the make money online type of energy. That's what hip hop energy is. Now we got all these music telepages running around. Which might even speak of like a issue, like, oh, are we devaluing music for the money? Like we're only getting a lot of people getting in the game for the money, not necessarily the music itself. Yeah, man. That's probably what they're saying. I personally'm cool with that. And so that's a conversation for another day. Definitely a conversation for another day. Let us know what y'all think about this topic. We'd love to get y'alls feedback.  Other than that, it's another clip from us at No Labels Necessary. I'm Brandon Sean. And I'm Corey. And we out. Peace. Hey, if you like this clip and your artist is looking to grow your career or a manager or a label to have artists that you're working with, we have free content and courses at nolabelsnecessary.com where we break down using some of our real case studies. For instance, we took an artist from zero to over one million streams on his very first song using a special content rollout method. And we break down step by step everything that we did and how you can use it for yourself. Check out nolabelsnecessary.com. If you'd like to get access to that, ask us questions directly and see how we help artists grow to millions of streams from ground zero. Again, that's nolabelsnecessary.com. And if you're watching this on YouTube, there should be a link in the description below. See you next video.