Perfect. So, click on the green one, create, and we're going to just go straight from right here. We're going to click on conversions. Okay. And all we're going to do is we're going to scroll down and we're going to just name each tab right now. There's three tabs and each one, there's a title for each one. So we're going to just name those right now. So hit the drop down on the bottom, the drop down for name your campaign, scroll down and we'll see all three. So we're going to just give them the names right now. So this one's going to be whatever the name of the video. And that's what you want to do is just get in the habit of naming your videos. Should I go with Lead Hummer? Yeah, that'd be good. Lead Hummer. Seller Lead Hummer. Yeah. So, let me say seller guide. Seller guide. Yup. Seller guide. Ah. You can type anymore. And then in parentheses, in parentheses, you'll put conversions because that's the one we're going with, the objective, conversions. So in parentheses, that is for the most part, that's what it's going to be. That's what it's always going to be. Yeah. It's always going to be conversions. Okay. And then the ad set, go ahead and put in the city or the town that you're targeting, which was Austin and what was it, 25? Yeah. Miles. Austin plus 25 miles. Okay. Perfect. And then the ad, I normally just name that the same as the top. So Seller guide leads Hummer. Just do the same thing. Just copy. Yeah. Or you can just type it. Yeah. Okay. Perfect. So now that's going to bring us into the setup of the first tab. So you can see up there in the top left, you got Seller guide leads Hummer, Austin plus 25 Seller guide leads Hummer. So those are our three tabs to the top left. Those are the levels run, right? We're on level one. So here you'll always hit the drop down and go with housing. Oh yeah. Okay. You know what? Here's another thing. You may not have declared. So it says right here, you're required to declare if your ads are related to credit. So click on learn more. You may not have declared it, but I, but I'm pretty sure you have. That's why I mean, I don't think, I don't think we would have been able to run the first ad, but click on learn more because normally you see an on and off button right there. I know when I used to do it, I used to see that, right? So, so to the very, very right, let's scroll down to the very, very right. The help scroll down, see if there's anything you need to check on or click on. So, um, scroll down. Is there anything below the yes or no? No. I don't think so. Okay. So there's nothing to comply with. Okay. So then, so then you should be good. So that's it. So let's X out of the help. The top right. X out. Just X out. Minimize that. Yeah. We should be good. We should be good. Okay. So scroll down. Um, housing. We're going with housing campaign budget optimization. It's off. So leave that off. Just hit next. That's it. That's step one. The campaign, the objective is conversions. That's it. You choose housing. That's it. Next. Now we're in the second step. So over here, we'll choose, um, the pixel. So go ahead and hit that drop down. And, and, and select a pixel. All right. Now we, so we got to select this one, I think. Okay. Yeah. Yeah. So go ahead and choose that one.  There it is there. There it is there. There it is there. Click on it. Okay. We're good. Click on it. That's on. Let's keep going. Let's keep going. Scroll down. Scroll down. It has been set up. It has just ignore that part. Everything's set up. Everything's set up. We are ready. Now we choose it. So we're good. So dollars a day. So go, go lifetime budget. Hit the drop down daily. Go lifetime budget. Yeah, that's better. And then, um, but it becomes the same dollar amount. So it doesn't matter whatever you're spending. Lifetime daily. It's the same dollar amount where it's just. We're just telling Facebook, you know, spend it over the course of these many days versus spending it per day. So. Okay. Lifetime. I want to say $50 for the week.  Which is, which is probably not going to do much for you. Well, so $10 per day is, is kind of minimum. So if you're going seven days, there's 70 bucks, $10 per day. So the way you want to kind of look at it. Is, is for sure minimum 10 bucks a day. Because I think that you're in real estate. So where in the hell can we buy a lead for less than $10 a lead? You can't buy that cheap of a lead anywhere. Ending it, David. I just, I only want to do this one for a week.  Yeah, for sure. I heard already. So, but I want to run something until I get one going. Go go, go, go 70 and go seven days. So let's change the start date and the end date goes seven days and start it for the next day. You always want to start that at the next day. So March six. March six. And then, um, yeah, go March six and then change that time to six a.m. So. And it's going to be start six a.m. And six a.m. So go ahead and choose, um, Change that. So six a.m. And then just go ahead and move the end date. Perfect. So now. Oh, I'm doing it. Six. No. Perfect. And then the end just go and go seven days out. So from the fifth, actually, yeah, go back to March. So, um, you're going to go from the six to the 13th. 11th, right? It's seven days. Well, six to the 13th. To the 13th. Oh, that's right. Because. And then change that to six a.m. It should actually be the 12th, the six days, but. It depends on how they count it. Well, yeah, you want to go to change that to six a.m. And then, and then move that, that March fifth, change that back to, to, to March six. Okay. I think it's good. Okay. So now scroll down. So we don't need any of the custom audiences locations, change that to Austin. Right here. Yep. United States, change that to Austin, click edit. Everything's about hovering over it and seeing that edit. That's what everything is about. Just hover over it and you'll see edit. I think what was, we put my address and then we put 25 miles. Yeah. So go people living in this location, people living in this location. And then, um, and then click out, get out of there, click away, click. And then, okay. So now change out the United States, click. Now you can sort of come back to our right queue and how to edit, edit and we do that. Okay. And then exit and ex out of the United States up.  So Ex, out of that. Yep. And type in. Where we're location. Where do I put it? Search locations down, search locations. Okay. So you type it in right there. Okay. We're not, we're not changing age or not changing gender. We're not putting in a detailed targeting. If anything in the, in the languages, edit and go English type in English. So right there English and you're going, you're going with English all. So just hit the drop down, always hit the drop down. You don't need to type it and just type in enough to see the drop down. And then, and then choose that and then scroll down. You're leaving an automatic placement. Scroll down, scroll down, scroll down, keep going, keep going. You're done. Hit next. That's the ad set. That's the second step. That's all it takes is that's it. You chose your budget. You chose your targeting. You chose the pixel. Um, you chose the custom conversion. Um, okay. So X out of this, some items not published X out of that little error in the bottom. So your ad won't run on Instagram because it's selected. That's fine. Okay. Good. So we're good there. Okay. So now we're in the third and final step. Um, your Facebook page is there. Go ahead and click on ad setup right there. It says create ad hit that drop down. And then go to set up created. Yeah, right there. Go use existing post and all you're going to do is just find that post. So scroll down and you'll hit select post right there. Okay. Cool. And then over here, all we're looking for is that video. So, um, if you don't see it here, then I'll show you where to find it, but you should see it in the drop down here. When we try to go slower, it should be coming up. Although it was a while ago. Okay. And sometimes you may not see it. You're already in August, 2017. Yeah. So if you don't see it and I'm glad we're not seeing it that way, I can teach you how to find it if you don't see it. So go to your Facebook business page and let's just go to that video. And all we'll do is we'll, um, to find it fast, we'll just click on videos and, and we'll find it fast rather than having to scroll through all your previous post.  So go ahead and go, go there. So when this loads, we'll see more and it should be right here at the top. So right here, click on more and then you're going to click on videos. So right through the drop down more and then click on videos. So over here, you'll see that video and you'll click on it. So just go to scroll down. Have to make sure it's the right one. Cause this one, I don't think is right. If the, if the little book doesn't come up, it's not the right one. Okay. Well, maybe delete whatever one's not the right one. I thought I did, but I guess I didn't. Let's see. Okay. So go ahead and click on it. I don't think that's it. Hi folks. Christine DeSimon here. You're Austin. I'm on today to give you a update on the status of real estate. It's such a beautiful thing. So pause it. Okay. Pause it. Okay. So here's what you do when you don't see it in the drop down. Those numbers at the very top, it's either one of those. So those set of numbers in the, in the URL bar at the top. Yeah, right here. Copy, let's try one at a time. So the one, one, six, zero, four, copy that. Yeah, it's a whole block of number. No, no, no, no, just the numbers, just the numbers. Yeah. Just the numbers. So let's do one set. There's two blocks of numbers there. So we're going to just do one block at a time. So no, get out of that. We're just going to copy just the one, one, six, zero, four, one, zero. You got two blocks of numbers. No, Christine. I don't know what you're talking about. Okay, so click it again. And I want you to know. Refresh the page. Refresh the page. Are you going to have to do it again? Okay, so right here, you have that one block of numbers. Just copy the numbers, just the numbers. Well, there were two blocks in the last one. Yeah, there was two, there was two sets of numbers. So that's one set. So let's see if it's those ones. Let's go to the, let's go to the back to the ad. Ad manager. Let's see if those are the actual numbers. And if it's not, then it's the other ones. And sometimes it just gives us the, the updated number anyways. And we'll be able to choose that. Get rid of here. Close this one out. This is not where we're at. Close this out. So I'm not confused. Exit this tab. Nope. To the top, the tab. Exit the tab. And go to the other one. Left. Yeah. So we might be right here. Okay. So now cancel this. Let's cancel out of here because we couldn't find it here. So let's cancel this. And all we're going to do is we're going to enter post ID. So let's see if this is the actual number right there. Enter post ID. Click on the blue one. Enter post ID below the red triangle. Oh, okay. So paste it in right there. Let's see if these are the numbers. So hit submit. Okay. So now it's those numbers. So it's saying, did you mean one zero one six one zero? So yeah, copy that. And then let's copy that and go to paste that and delete those other ones. And just paste in those ones. And that's how you find it. If you don't see it in the dropdown, so click submit. That's much better. And then it should pull up over here to the right. And there it goes, your ad. So scroll down. Let's let's look, go down, go down. Let's okay. So your domain needs to be associated with a pixel, which it is. And then yeah. So your pixels already associated with the, with the pixel. So you're just getting that error just to get it, but we should be fine. So all domains need to be associated with a pixel event. Pear, which, which we did that. That's why we saw, we connected it to the business settings. Go ahead and click on setup just to see, see where it takes us. But we, we've already done that. Go ahead and click on setup. Where is that? No, no, below the message here in yellow. So setup. Yeah, click on that. So we just, we already, we already did all of this. So Facebook ad apps. So scroll, scroll. Yeah, this is, yeah, this is this. Yeah, we don't even, we don't even need this part. So we're good. So go back to the ad and just click on publish. Yes. See, so our custom conversion was set, our pixel was set. So go ahead and go ahead and click on, so we're good here. Click on the, to the left, Austin plus 25 miles. Click on that second step to the left right there. So let's just double check this right here. And so there's our pixel. So that's our pixel. That's our custom conversion. So everything is good. So now X out of this little window here to the top left, hit the X. No, no, no, no, no, no, no, no, no. Not the tab, not the tab. Christine, not the tab. I don't know window. So what do you want me to go back is one thing. And then the window was another. There was two different X's. Just go to the business settings, the tab, click on the tab. And then, and then just from here, click on the dots and go to ads manager. So everything should be fine. Click on ads manager. Okay, perfect. So we're good there. Check the box, not the blue circle. Check the box next to the blue circle. Okay, this one on the box. Yeah, check the box. Okay. So the middle tab, click on the middle tab, ad sets for one campaign. This should be scheduled. Okay. Click on the third tab ads for one campaign. This should be in review. Okay. So now right below, right where your cursor is at, right below those three bars, hit that dropdown, right below, right there, hit that dropdown. What we're going to do is we're going to customize the columns. So let's customize columns right there. Click on customize columns right below the word save. Yep. Customize columns. And over here, we're going to, we're going to structure these right here. You see, let me just show you real quick. Exit of this real quick, hit cancel. Okay. What I'm going to show you to do is these columns. You have ad name, delivery, ad set name, bid strategy, budget, last significant edit, those are your columns. Those are all the different metrics. There's a lot of those metrics that we don't even need, that we don't even care about. So I'm going to have you customize them so you only see what you need, which is, which is just a few. So go ahead and go back, hit the three bars, hit the dropdown. And then let's go down to customize columns. And we're going to delete a lot of these columns, a lot of these metrics that we don't really care. So our, um, attribution setting, X that out to the right. Attribution setting, X that out. Results, X out. Um, I like to see results. We're going to, we have our own custom results. So X out quality ranking, X out cost per result, X out. We have our own custom conversion. So we're going to base it off of that result. Um, engagement rate, ranking X out conversion rate, ranking X out. Um, I guess you could last significant edit X that one out. Um, let's see, scroll down in those three second. I mean, I guess you can, you can leave it link clicks. You can leave that. So what we want to do now is to the very, very left, you see custom conversions. Click on that. It's all about our custom conversions. So you're going to, right there, there is your seller guide leads. So check the box for total, total, and then check the box for cost to the right. Check the box, check the box for total. Yeah, it went away. Okay. Do it again. Okay. So to the right, you'll see it here now at the very bottom to the right. Scroll down. Now let's, let's, there's our cost per seller guide leads and there's our seller guide leads. So click and drag it to the top. Click what? The words cost per seller guide leads and seller guide leads. Click it and drag it to the top of the list. Yeah. So just click, drag it to the top of the list. Okay. Okay. Perfect. So now to the bottom left, you see save as preset. Yes. Check that box and go to name it. This is seller guide campaign. So now as you come in here and look at your numbers, you'll, you'll hit the drop down. I'll show you where. So seller guide campaign and then just click the blue button, apply. Okay. So now when you come in, you hit the, the drop down three, the three columns again, hit that drop down. Whenever you come in here, you'll always want to be in that one. Seller guide campaign. Okay. The only view I care to see, all I care to see really is my seller guide leads. How many leads came in and what was the cost per lead? Okay. It's kind of all I care about. I mean, I could look at three second. I can look at the cost per click. I mean, we could look at that, but it's really, it's like bottom line. How many leads do I have? And what did it freaking cost me? Yeah, exactly. It's like, damn, that's all I care about.  So, so that's the view and then, and then click on the first tab campaigns at the top campaigns. Yeah, click on that. So over here, we'll see it right here. Seller guide leads, cost per seller guide leads. Okay. So whenever I come into my dashboard, I should go to this and click, make sure I'm clicked on seller guide leads as my campaign and then I will see or whatever campaign I want to look at, because eventually we'll probably have more. Yes. Yeah. And then I'll be able to see what I'm paying and what I'm paying per lead. Yes. But see, from this point on, every ad is going to be seller guide. You'll focus on that for a while. Like I don't want you to go on a buyer guide anytime soon. Like I want you to focus on seller guide leads and getting out this seller guide to people for at least the next few months, two to three months, you know? David, I don't even want that buyers right now. Yeah, yeah, exactly. Just sellers all about listings. Redfin trying to send me them and I, I don't say that. And then also another thing when you're in here, you'll always want to view it from lifetime. So right then the top right, you see lifetime. So hit that drop down January 8th through March 5th. Hit that drop down. So sometimes in here, when you come in here, it might show you just this week or it might just show you the last seven days. I want lifetime because lifetime will show me all numbers. Okay. Because lifetime will show me all numbers. Lifetime needs anything to do with that campaign. Yes. Like I don't want to look at the numbers just for the last three days or seven days or whatever. I want to look at from beginning of the campaign to the, to where we're at today. Okay.  No, not that one. That one. It's down, down that little bar, that gray bar. Shit. Move it to the right. So right here. Look, look, when I'm in lifetime view, it shows me the green line 97, 9746 of 9746. And so when that first one goes live, it shows zero of $70. Right. But when I'm in lifetime view, it'll show me how much money has been spent so far. It could be $13 of 70, right? So it just gives me a different view of the numbers and, and lifetime is how I like to view everything. So lifetime. This one seemed like it ran forever and it only cost me 9746. Yeah. And that, and that's a good, well, maybe because of the targeting, like let's check the box. So uncheck the box of the first one, check the box for the second one. Don't turn the second one on. Just check the box and then click on the ad set, the middle tab. And then let's just look at the targeting. So in this case, what did you target? Let's go to edit. Click on the Austin and go to edit below. Yeah, edit. Gosh, if I can get used to all the hovering and finding what I need. You will. So you went lifetime and you scroll down.  So it went from the 24th to the 24th. So it was a month. Wow. And scroll down, scroll down, scroll down. Look at the actual, and see, yeah, it's the, it's the reach. It's the, the fact that you went only 15 miles around that address. And there's only a, actually the potential reach 760, 760,000. Actually you went manual placements. You would have, yeah. And that was kept it at 15 miles. No, you can keep it there. But what we could have went is we could have went automatic placement. So no more manual placement. And I advise you to do this the first time I remember this. This was the intro video. I wanted to, I wanted it to go just in the newsfeed. But from this point on, we're going automatic placement. So not, we're not going to, we're not going to uncheck anything.  Within the 15 mile radius of Austin, of the address, you know. Yeah, but we have 25, maybe we should change it to 15. Can we still do that? No, this one's off. This is, this is old. The other one? Yeah. Yeah, you can change the other one, but, but you got to do it now. When that goes live, you don't want to change anything. So X out of this, not the tab, X out of the window right here. Right here? Hit the X right there. Yeah, not the tab. So uncheck the box. Like this one? Yep. And then go back to the first tab of the campaigns. Click on the campaigns. Nope. The tab. Yep. Click on that one. And then uncheck this box. And then just check the top box. Did you see I unchecked the box on the last thing? Was that okay? Yeah, you're fine. So click on the middle tab, add sets. And then just edit and go to the, the targeting. And you'll want to do this before that ad goes live. Okay. Once the ad is live, don't mess with nothing. Okay. I'm glad we just, can I change it right there now? Well, yeah, that's just the title. So yeah, go ahead and change the title for sure. Change that 25 to 15. So you know what the hell's going on. I think this is good. Yeah, because I don't really want to drive 25 miles. Yeah, exactly. So scroll down and then just change out that radius. What is that? Looking for it? Right here. Right there. You just, right there. Right there. So go to edit. Yeah, I see it now. Okay. Scroll down. And then, okay, perfect. So you're good. Okay. So let's just, and all it is typing it in. You can move that little circle, but that's, yeah. Okay. Or you could, yeah, that's fine. Okay. And then click publish, publish, and that's it. Don't do that when that ad is live.  But now that I figured out why it was, you know, I don't want to reach people in San Marcos, Texas. Yeah, for sure. Gerald, Texas, because I want to be running all over the state. Okay. So hit the X in the top left. Just X out this window. Right here. Yeah. And then, and then we're back to the dashboard. So uncheck the one selected in the middle, the ad set, one selected, uncheck that. No, that's the campaign, the middle, the ad set, the second tab. Yeah. And then, and then to the left, click on the campaigns tab. So we're good there. We're back to the dashboard. Yep. Click on that. And then X out the one selected. So now this ad will be in review for the next few hours. It's scheduled to go live tomorrow, but you'll get a, you'll get an email tonight from Facebook. It'll say your ad is scheduled or running. And that's when you know it's approved. So anything I should watch for to know that it's no nothing, nothing at all. If anything, no, here's what we want to do. Actually, you know what? Yes. What we want to do is we want to set up a call with me today's Friday, set up a call. We need to, it goes live Saturday. It goes live Sunday. It goes live, it goes live Monday. Let's talk Tuesday morning. I have a call set up on Monday. Should I switch it? Yeah, switch it. We want to look at it on Tuesday morning. In fact, I'll just reschedule for Tuesday morning. Okay. Sounds good. Yeah. We'll talk then and review the numbers. So yeah, three days, three full days in. Okay. And then we look at the numbers and analyze from there. Okay. We're not going to let it go the whole seven days. If I mean seven days, Facebook would actually tell you to go seven days. Facebook will tell you to actually run it 10 days. But coaches that I learned from mentors that I have three days is enough to determine if that ad should stay on or not. Really? Okay. Yes. And like this weekend, at least before Tuesday, I'm going to work on another ad. Yes. Yes. I'm going to get that thing in, but I'll be working on another ad and I'll make it a spring looking one. Perfect. Sounds good. We'll look at that one on Tuesday and go from there. Sounds good. Thank you, Sam. You're so, so welcome. There's some things that I forgot what I needed to do, but hopefully I'll remember on some of my emails and my pages, we worked on something. I'm going to be here, so let's keep going back and forth.  Okay, Christine. Have a great weekend. Thank you. I will now. Bye-bye.


Welcome to Toffy TV, it is the Everton News Daily. Max Arans has again been linked with a summer move to Godderson Park, the England under 21 international, has been heavily linked to Everton since last summer and it's the links just keep getting stronger and stronger. And today the analyst for Britio Romano has said that Evertonians should keep an eye on Arans to Everton. It's no secret, I don't think that Everton are interested in him. He's exactly probably the type of right back we need to target, a young bit mobile player that can get up and down on that right hand side. His numbers are really good with travelling with the ball and he'd give Everton an extra attacking option that we simply don't have anymore. Romano's got a decent track record of being accurate so maybe this is one we need to follow a little bit more closely but I think he'd be a good addition to Everton definitely this summer. Aer ia Napoli, a media source in Italy, are again reporting that Napoli goalkeeper Alex Merritt will join Everton this summer. They say that their information is solid and it's got some real merit to it, pardon the pun, that he will follow Anciolotti from Napoli to Godderson Park following in the footsteps of Alan that they cite. 20 million euros has been bandied around for the 24-year-old goalkeeper. He started 14 out of the 25 league games this season for Napoli but has lost his place to David O Spina. So will Anciolotti take him? Who knows, but we'll have to see, wait and see rather. This is an interesting one. Everton linked with a move for Beshig to striker Kyle Larran. Larran scored a hat-trick for Canada over a weekend against Bermuda, former Orlando City striker. Larran is thought to be available for around £10 million. Westam United had a bid for him, £9 million refused in January but the report saying that Cieng Towson could be used as a make-weight as part of the deal for Everton. I've seen Larran play for Orlando City a few times, quick and powerful. It took his time to get going in takey but it would be a good option for Everton at not a massive outlay, in price. So certainly, one, if Everton don't choose to make Josh King's transfer permanent rather and just on Josh King, not a city, I thought to be monitored in his situation closely with a number of other clubs. Again, just in case, he doesn't stay at Gooderson Park past the summer. Finally, Jonas Lasall has told the Athletic that he joined Everton for the right reasons. He said that he was disappointed he wasn't given a chance at Gooderson Park. When he moved from Huddersfield he knew that he was joining a big club. He said Everton are the top six club and I was hoping to take my career to the next level. I honestly believed when I joined Everton that I had a chance of becoming the number one. Obviously, Marko, Sylvette and Hugo, Olivera left Everton, Carlo and Tiriti coming and then Lasall found themselves further down the peck and other when Robin Olson joined Everton on loan in the summit. And he eventually moved to Midland in January. There you go. That is the news daily. Make sure you give the video a thumbs up, subscribe if you haven't and if you want more daily videos live, get over and join us on Patreon. See you later. Thank you.