Your Coca-Cola bottler presents Claudia based on the play and novels by Rose Franken Brought to you transcribed Monday through Friday by your friendly neighbor who bottles Coca-Cola Relax and while you're listening refresh yourself Have a Coke and now Claudia What time is it David? Can't you see the clock on the dashboard? Oh clocks and cars never work Did you know that yet? They got mixed up with the gas or something What time is it David? What time does it say? 515 Can't be that late can't it? Can't it though? Look at the Sun. What's the Sun got to do with it? You mean to tell me that you Mrs. Norton a farmer's wife a Pioneer woman who is about to set her foot on the soil of Connecticut that you Cannot tell time. Oh Get to be so late We're gonna leave New York in time to get to Eastbrook before dark. I remember yes But the fates and the gods who sit on yonder clouds. They didn't remember they didn't know They made my phone ring every time I tried leaving the office. You're so popular Mm-hmm and say wasn't I wonderful to get the garage man and fritz to pack the car The eighth wonder of the world some long evening by the fire You'll have to tell me what the other seven are and you remind me I will We should just about make it by dusk dusk in Eastbrook must be beautiful You know, I think I wouldn't mind moving into our new house at dusk. I just wouldn't mind moving into our new house Bluff wouldn't either no Shakespeare. They've been on pins and needles all day And I'm sure I haven't forgotten anything. Did you notice anything? I'd forgotten No, we'll soon find out. Oh, who cares anyway if I've forgotten. It's not important Oh David, I can't believe it. We're really on our way into moving into our new house I just simply can't believe it. It's been a long pull hasn't it? Yep Plastic traffic Why does so many people have to drive around all the traffic's going in our direction too I don't understand it. Well, this is the main highway darling All these people are rushing home for the night Rushing I never rushed so slow. We're just crawling along We're only going 25 miles an hour And I'm sure the sun's setting much faster than that David I think I'll get off of this main road There's a little road around here someplace that goes to Eastbrook the back way. Oh, we'll get lost Nonsense I came up this way the other day It's a little longer mileage, but it cuts off all the traffic Well, if you're sure We've got to get there before dark a paradiso have left He has the keys to the house. Are you excited? I'm impatient same thing But it's a cozy feeling to think of our house sitting and just waiting for us to come And you know the queers thing I've stopped thinking of it as a house. I've sort of Think of it more as a person now that mrs. Norton smacks faintly of whimsy If there's one thing I am not it's whimsical Oh, David go faster. Please go faster.  Yes, you get a ticket Our road is right down around the bend with we'll turn off turn off there and then uh Nuts to all the speed limits that the road up past the filling station. That's it We ought to be home in about 25 minutes 25 minutes. Oh 25 minutes and we'll be in our house No landlords No fritz and bertha No cities no elevators Only a little old mortgage over our head Sounds wonderful. Well, here we go. Hold on to your hat. Hold on to my hair. You mean It's warm, isn't it? It's warmer than new york. Yeah, it's going to be a beautiful night.  Well, I tell you we'll do both Oh, now we're going nice and fast much faster than the sun. Aren't we I hope the road stays smooth Are you sure the garage men pack the back of the car tightly?  Oh darling. This is exciting. I love driving fast Well, don't you ever let me catch you doing it. Why not? It's just the same as driving slow only faster David what was that? All the what is it? Why are you slowing up? It would have to happen now Claudia did you get the tires checked? Oh the garage man said they were fine David it is a flat tire. Oh, no a right front tire. Oh, no What do we do? What do you think we'll do? David? I've never changed the tire in my life I wouldn't know where to begin. Are you just sitting the car darling? Where are you going to get the spare tire out of the trunk of the car here? Hold my coat David. There's no point in you're doing that I'll be warm enough. I can't work with my coat on. I don't mean the coat. I mean the trunk Which trunk the trunk of the car silly. There's no point in well earthy. You're trying to tell me just that The tire it isn't there. It isn't no Claudia where is it? Now David now David don't get excited There wouldn't have been any room in the trunk for our trunk and the tire too And since the garage man said the tires were fine Well, I just I just Claudia you didn't the tires in the garage david and our trunk is in the trunk instead Well, how was I supposed to know darling?  It seems very simple does that? We cannot roll along like this. Why not you want to wreck this car forever You can't drive on nothing but the rim of your wheel Well, that's what you get for being in such a hurry and getting off the main road If you'd stayed on that highway where you belong maybe this wouldn't have happened Are you blaming me for this or at least if it had happened there There'd be lots of people around with spare tires to give us No wonder put tires look like lifesavers You aren't angry are you angry?  I am Furious where is your sense of humor? I think it's very funny Us sitting in the middle of no place on a back country road without a spare tire Very funny. I don't even see one house. I guess not so many people live in the country as I thought Well, what are you going to do? You are going to sit here in the car all by myself Well, you have bluff and shakespear to protect you. No, you take bluff. You might need him and take me to Where are you going back to the main highway to the filling station at the crossroads? It's miles And if you hadn't been going so fast, it wouldn't have been so far not again, please It's it's only about four miles only four miles is miles Look david, I don't want to stay here alone. Let me come with you. It's a long walk darling You sure you can make it dr. Rowland said I should walk a lot. Remember Well, this will take care of all my walking for days.  I thought you could tell about time by the moon. Now, let me see the moon says it's about uh 9 15 I wonder why that nail was lying around in the middle of the road such a waste of a nail I was just waiting to flat our tire It knew we were coming of course. It did all of kinetic. It knows we're coming at last You're very tired darling me. I feel wonderful. I never felt better is a beautiful walk You're not such a bad sport. You're not either It'd be very dull if things happened always just the way you planned it wouldn't it dull. It would be an event Hey david look what now our house. There it is up ahead right there Yeah, so it is I can even recognize it at night Oh david slow down. Please go very very slow. I thought you were in a hurry not anymore I want to sort of sneak up on it. I want to taste every second of arriving Oh now I am whimsical old now you're not Isn't it lucky there's a moon out David look the roof's all silver That's the moon on the roof darling I don't blame it the house looks very white doesn't it Oh darling we're here Here's the driveway and here's the mailbox Our house looks so safe david these tall trees standing around Aren't they quiet there's a light burning in the living room Paradiso must have left the key. I wonder where I left the key We'll find it Getting out darling. Oh, yes And david I'm glad we had a flat tire you are nice arriving at night. It's so private What kind of birds are those What oh you mean that sound yeah, they're not birds they're frogs That's supposed to be funny. I suppose Darling hold my hand I'm holding it Well, what's the matter You're shaking am I? David the house looks as if it's living doesn't it It is lived in by whom Oh by a young couple Married about seven months The husband's an architect wonderful architect And wonderful husband The wife is a beautiful young woman Who's going to make a beautiful young mother. They're very happy here, aren't they? Very Oh Look on the door There's a note tacked on the door Paradiso must have left it. You want me to strike a match and insult that beautiful moon. I should say not Yeah, let me see. What does it say? See dear nautines I knew you had come Whether the sun sets or not So there's a kettle on the stove I put the heat up to 68 And come right in The door's open happy landings Paradiso the door is open I love the way it squeaks. I hope it always squeaks there Put your arms around my neck darling because Here's our threshold Then you You are about to be carried over it. I am Well darling, I'd forgotten about thresholds. We've been married so long We're just beginning It's a very lucky husband who gets to carry his wife and almost his son over the threshold at the same time Hmm Today tomorrow whenever you say have a coke You know, you're offering the same delicious refreshment coca-cola has always provided Because it's always delicious because it's always refreshing you depend upon coca-cola As the very essence of gracious hospitality the house looks beautiful at night, doesn't it joe beautiful at night and beautiful at day David glad you finally moved in so we we've got the whole weekend to get settled You'll need the weekend and I'll bet you'll need a lot more. Oh, don't remind me You know, I've only been here about a half hour already and I'm resenting the fact that monday morning I'll have to go back to new york for the day. How do you feel about commuting? I don't know yet I'll be able to tell you more about it on monday because that's the first morning I'll have to catch that commuter strain. Hope you make it david. Something tells me. I better start getting ready for it now So long joe. So long david and have a nice weekend. See you monday As I was about to say Every day monday through friday claudia comes to you transcribed with the best wishes of your friendly neighbor who bottles coca-cola So listen again monday at the same time And now this is joking saying ought of war And remember whoever you are Whatever you do wherever you may be When you think of refreshment think of coca-cola For coca-cola makes any pause the pause that refreshes And ice-cold coca-cola is everywhere These programs star catherine bard at claudia and paul crab tree as david And the entire production is supervised and directed by william brown meloni And now here's a word from your friendly neighbor who bottles coca-cola


Hello everyone and welcome back to another video. So in this video, we continue the theme of our previous now two videos, I believe it is, looking at this particular power automate flow which will capture attachments from a given email and store them into a designated folder. So if you haven't seen those two videos, you might want to check out those now and then come back to this. Else we'll continue from where we left off. So just to briefly touch on where we are here. So the last video we had added this conditioning to test for our desired attachment. So if that attachment was called staff upload CSV, then it would go and it would save it into the directory you see here, daily email. However, any other attachment on that email that wasn't called staff upload CSV, then it would still create that file on SharePoint. But instead of calling it saving in daily email, it would save it in our other folder. So the last step in the process, what we want to do is how can we now tidy up the emails that come into our inbox? So if we're to look in our inbox that we've now got on the screen, you can see we've only got two emails here now, but over time, as each day goes past or each time you receive this email, these are obviously going to continue to build up. So we need a way of obviously maintaining them. So the last part of the process is once we've taken the attachment, we then want to move this email to a designated folder just to keep it all tidy as well. Because in the example that we're working with maybe an individual inbox or maybe a group email and we've got maybe multiple flows like this working, obviously if we don't handle these emails, we're going to just end up with a full inbox. So the first step I've done, as we can see if I expand inbox, and I've just created this folder or sub folder for staff upload, it doesn't have to be a sub folder and it doesn't have to be all one word of text, but this is just what I've done for this example. So make sure you've created that folder and then you're good to go from the outlook side of things. What we'll then do is go into edit off-blow and we will add a new step. So what we're going to be doing is adding new step at the bottom here. Obviously you'll see what can sometimes be a bit misleading these different add actions. What those are is obviously, this would be to add an action in our yes column, should we call it. So obviously when the criteria is met, if there's something you only specifically want to do there. Alternatively, you could add an action here if you want to apply that action to each one of these attachments. However, we want this little condition to run and then once it's finished doing what it is, our next step regardless of what the outcome is then going to be this move email. So that's what we've done at the end, it's completely separate here. All we need to do is enter move email and I hope that'll find it for us yet. So this very first option we've got here and you'll see we've got a couple of parameters it wants us to populate. So I've got an error message there simply because it's just getting confused what account of mine it wants to use but hopefully you won't see that error message there. So the first one, message ID might seem a bit intimidating at first but all you need to do once you select in that box if you scroll down here for all the information it was captured in our very first stage of when a new email arrives, as you scroll down, you will see there's an option for message ID. So all nice and dynamic, we don't need to worry about too much there. And then when it comes to folder when we select into here, all we need to do is go to this folder icon here the same as when we're saving a file to SharePoint and you will see your folder available here. For me, in this particular scenario, mine's a sub folder so I'll just need to go into this arrow of inbox. I think I've covered this before but obviously if you select the folder it will do just that. However, if you need to navigate, you just use the arrows and it'll take you where you need to go. So I'm just gonna select staff upload. Once that's selected, all I need to then do is it's it all I need to do is go save and that is the end of our process. So you could obviously at this point if you wanted to then maybe round it off by sending an email to say that the action has happened. Obviously you could do that. You can make these flows as long as you need to be. But I think this now just rounds off nicely the process that we're looking at. So once we've done that, obviously we've saved. I think I've just now saved it twice there for no reason but yeah, we can see it's now saved. So last thing to do is just to just test this flow. So let's go into manually and go test. And then what I will also do is if we're going to emails just for this purposes video and let's just delete these two existing ones here just so it's not confusing just so we start with a nice clean inbox. Cool. So our flow is ready for us to send the dummy email. So let's go new message, send myself an email. Subject line has to be daily attachment based on our criteria we have set. And let me just pull into here our three attachments like we did in last scenario. So we can make sure that everything is working. Okay, so we've got our three attachments. Let's hit send. So first important thing to note is we can see our new email has just been received into our inbox. So obviously that's where that's sitting at the moment. What we'll do is we will just have an navigate away to Power Automate. And we can see that that is all now running. Obviously once this is all saved and this is a process going you don't need to go into it. This would just run in the background for you. So you just be a recipient of obviously seeing the new attachments being saved. But we're just going into these processes just so we can watch it as it develops. And we can see great everything's worked with the three ticks against the three different stages here. It's all run successfully. We've got a nice green mark. Let's go into our SharePoint folder. So at the moment we've gone into other. Obviously we'll just go back to daily email. Nothing's there at the moment. So let's just do a quick refresh on the page. Oh, it happened to beat me to it. And you can see we've got our staff upload file here for the 25th of August. That's perfect. Our other folder contains those two other files attached to the email because obviously they didn't meet our criteria but we just decided to capture them. And then the last thing is if we go back to our email we can now see sort of sort of see it there but as they're updating our inbox is now empty. But if we do go into staff upload we can see that there is a email there. Obviously with the or the originating email which our attachment came on. So you could now obviously again, depending on what detail do you need to be write a little process in there that marks this email as red. But I think depending on obviously the volume of emails automated emails you're coming in it's quite handy sometimes and especially in the scenario being once a day to leave it as unread. That way you just have an indication of knowing that something new has come in. Obviously when you mark them as red yes it's still going to archive them but you, I don't know. It just depends where your comfort is if you want to have about to acknowledge that a new email has come in should that be a scenario. But again, you can update and tailor these flows as you require. So I hope you enjoyed that video. And if you did, please don't forget to give the video a like cause not only is it greatly appreciated by me and maybe indicates more videos that you'd like to see. It does help that all important YouTube algorithm. If this is your first time finding the channel or this you've watched our videos before and haven't yet subscribed please can I just ask you to subscribe to the channel and don't forget to hit that bell notification button. Obviously, again, greatly appreciated by me if you can help increase our subscriber count so more people can see our content. And of course the bell notification will mean that you are notified of more of our videos as they come out in the future. And as always, if you do have any questions about the content of this video do just drop a comment below and I will try and get back to you as soon as possible. So thank you very much. Thanks again for watching and we'll see you in the next video. Bye.


Hi, I'm Kuhn, I work at Lenaro and I registered a demo, but Lucas here did most of the work. Hi, I'm Lucas, I'm here representing Cody at Lenaro Connect. I'm really fortunate that I could be here and give a presentation about all this as well. So what do you do? What do I do? This is actually just a hobby of mine and a spare time project. I'm actually a control systems engineer by trade. And like a secret company or? No, I work at a company called RBSA and here in BC. So when you talk about Cody, you say it's also a hobby? Yes. Everybody is just a hobby for this or why? From what I've seen, yes, the mining people professionally working on it, but most people I interact with did say it's a hobby. So you've got a Yocto t-shirt and it says Libra-Lac. So which one's better? For home use, I would use the Libra-Lac thing, because I'm also involved with the Libra-Lac project, but you only get one choice on your badge. Alright, on the t-shirt? Yes, it's a nice t-shirt. Thanks. Do you have one of those? I don't have one of those, no. Do you want to have one of those? I'd wear one, sure. So what do you have here? It's a demo. Can you come close to the mic? The demo here is running on Dragonboard 410 and we're running Kodi on Libra-Lac and we're just showing the hardware capability of using the hardware video decoders used through VFRal 2, which is the Linux subsystem for video decoding methods. So you've got that right here if I check this board. This says Kodi Playback with standard VFRal 2 stack. Correct. So you were talking about this for a while, right? What's special now? What's happening? It's now actually working. And it's working across vendors. So we have Qualcomm here. We have NXP there. AM Logic is now working. Raspberry Pi. So you get Raspberry Pi, which is a Broadcom stuff. Yeah, it has a new stack. It's not mainline yet, but it's also VFRal 2. I think Rockchip is working on it. So basically almost every SOC vendor is now working on it or has it working. Can you remind me what's the main advantage of using VFall 2? What was before? The weeks before when we were working on this, we used the name Logicboard to do this. For this demo, we just run the same software on the Dragonboard and it just worked. Did you change anything? So it just works. It just works? Is it a driver for video playback? Yeah, and it's in the Linux kernel, so you don't need to look in strange places. This Dragonboard is running mainline kernel, mainline, Mesa. And the only thing that is out of tree in any way is a single FFM patch that allows, or FFM peg patch, that allows us to have this zero copy rendering that we're doing. Zero copy rendering. So it's a little kind of like a proprietary thing that the SOC needs to be still something sometimes? No, so the reason we want zero copy is because it maximizes the performance that you can have on these little embedded chip sets. Typically they are very weak in the CPU and the GPU and have dedicated hardware for video processing. So we want to make best use of that as we can. And this is how we're doing it, so... And what has Lunaro done with this? What has Koen doing done? Can you explain? I actually had to work with some of the Lunaro guys on the Dragonboard initially when the Dragonboard stuff wasn't upstream.  So in terms of Lunaro and me, I was basically just doing some testing for them, but they were providing all the code that allows the Dragonboard to run. Does a lot of work? It was a lot of work behind the scenes. The actual work turned out to be relatively simple because Qualcomm has ridden the kernel driver and the FFmpeg glue, someone just needed to pick it up and push it upstream. So Jorge has done that. He's at Belibra and he's now maintaining that stuff. So the patch he mentioned, it's on the mailing list. It's under review, so hopefully it will be in FFmpeg soon and then you will need no patches to have this working. And this is so cool because a lot of people are looking forward to this or what? Well, it allows Kodi and Libre-ALAC to support one system because right now they have the special Raspberry Pi version from Multimedia. They have the special AMlogic version from Multimedia. They have the special IMX6, so all different code paths. And in theory, you can now replace that with a single code path. One release. Yeah, well like... Not really that, but it allows us to streamline the process through Kodi. Now, instead of a bunch of people working on very specific code in the project, now we can have all those people working together on the same code that works on all the projects. So what do you think about Kodi? What do I think about Kodi? You have the t-shirt. I love Kodi. Why? I've been working with Kodi for a lot of years now and it's a very fun project to work on. Open source project, GPL licensed. Millions of users. Millions of users, correct. And all these people watching all this video stuff, it's making the world a better place, right? Yeah, we hope. Cool.


Eric welcome Share with us your life before what happened the the chaos and how you got to meet Jesus and what Jesus did for you I've been a Christian for 20 years But for 40 years my entire life I have struggled with addiction to things like pornography and sexual things and it is Even though as I was a Christian it still plagued me and four years ago It came out that I was having an affair and I lost everything in one weekend because of it Even though I was a Christian it was still a struggle in my mind and my heart and everything and I couldn't break free from it And I lost everything that weekend my marriage my children both my jobs I became homeless and that was the day that God said it's time and then he started me on a journey of Rebuilding my life, but he started from the ground up He had to break me down and then about six months later Well God had given me a small business and about six months later I started that business in my friend's garage while I was living in his basement I still had lost so many things in my life, but God was slowly rebuilding those things bringing them back Conversation after conversation these kinds of things with people all sorts of stuff And he took me to the lowest point in my life standing in that garage He one day he came to me held a divine mirror up in front of me and said you are the man You did this and I had nothing left because he exposed everything in me He brought it all to the surface and he said you have no excuses. That's it. It's done And that was my lowest day the lowest day of my life And and he kind of let me to wallow in that for a couple of hours He let me understand really who I truly was that holy spirit divine exposure and then after that He came back to me the same day and he said to me You are a fighter. I've allowed these circumstances to be stacked up against you for a reason I've you've lost everything everything has been taken from you You have been turned against by just about everybody around you because of your sin but I've allowed the circumstances because I Called you to be from the moment you were born to be a fighter You've been one your entire life The problem is you have been at war with everybody around you since you are a little boy So it's time for you to get into the right fight Stand up and get out there and start fighting for the hearts of the people around you now go And when he said that to me something inside of me changed permanently and I stood up and I couldn't help but just move I was so broken in because of the shame everything inside of me for so many years Being lying and hiding and I was just I couldn't just stand up But God stood me up and said go and that day he sent me out after my daughter my adult daughter Who want nothing to do with me and he drove me to her work and I marched in that door And I said I've got one thing to say to you. I love you And what I didn't know was that morning she had reached her lowest point ever and God told her don't give up Don't quit don't give the throw in the towel and he said to her or she said she started crying out to him I just want somebody to tell me they love me and that was the day God broke my heart and sent me after my daughter But that began the process in my life of rebuilding and God knew that I had to stand up and fight and the biggest battle ever Started from within me He started bringing it out of me and he started taking me to the darkest places in my life The deepest darkest places the scariest places we all know those spots in our hearts and minds And he started taking me there a couple years later. He took me to some counseling in Montana and The middle that week he showed me I have never truly rested in that that salvation that I've been given Hebrew chapter 3 and 4 talks about resting in Christ sitting on what he had finished and completed And I realized I'd never been that because I thought he was going to reject me just like everybody else had and I knew The only way to heal was to give him access to my entire heart and I couldn't do it Largest leap of faith I ever took was hike it up a mountain that week and when I got halfway to the top I told the Lord all sit and rest as soon as they get to the top and he said no Stop right here sit and rest and as soon as I did that Two footsteps to the left. I sat on the ground and I started balling 40 years worth of pain 40 years worth of rejection All the stuff from a little boy all the trauma started coming to the surface God said do not move until I tell you to stay here And I fell asleep right there on the ground and I cried and I cried and I slept and I woke up and God said you Can move along he told me to stay there until I tell you to move and he said you can move and after that I started to make my way back down. I got to the bottom. I started driving away in my truck and God said this Two people went up that mountain today, but only one came down That sad scared broken little boy was laid to rest up there and he said to me I Did that enter into my rest your strivings have ceased Come on give God a shout of praise for that. That's so awesome This shows us how we when we surrender Completely our pain our issues our heart breaks everything to God and give our problems into his hands he'll put peace into our hearts and Eric can you tell us what happened afterwards and how God continued to restore your life so Even through all of those things I still struggled with those things I still hid them and I couldn't break free from them. I had accountability software on everything even the toaster I mean it I went to meetings I did all these things and I still couldn't get away from it until the race to deliver conference This Sunday morning the Sunday morning. I went forward for prayer I thought I was leaving because I had to get to a birthday party God drove me to the front And I stood there praying I don't know who it was Hands up in the air eyes closed someone started praying over me and they moved on then somebody else came and started Praying over me also and they started praying this prayer and they just prayed and prayed and started getting more intense and more intense And all of a sudden they started saying things like come out of him right now come out of him get out of him And I'm just balling come leave her just go get out of this man And then he said leave and never come back in Jesus name and he turned on a walked away I didn't realize to about two or three days later that I had been Delivered from 40 years worth of addiction to pornography and sexual addictions come on give God a shout of praise in this place hallelujah That is so awesome, and what did God continue to do for you? God has continued to show me what it means to be a man He showed me what it means to be a husband I lost my marriage, but he showed me he took me to a place in my own heart He came to me once and he said am I your beloved and what he meant by that was am I the only thing you have if I Only thing that I could give you is who I am will you take that and He showed me how to be a husband because we are his bride And he taught me how to do those things and he's walked me through this healing process with people person after person But he showed me how to be a man.  The pain won't go away. The addiction will not solve the pain And you have to confess it and get it out in the open And that's yeah, come on. You've got a shout-up praise hallelujah. That's so awesome You see what God has done in your life and Eric What are some border advice for people from men or maybe it's some people that they've lost everything like Marriage with kids and everything and maybe they find themselves in your your position where they were for years in addiction They can't get set free from what the word advice. Can you give them? I had a prophetic war or prophetic word spoken over me at a different church And the man came to me and spoke exactly what God had been speaking to me He said to me do not give up The second half of your life is coming The second half of years your life is coming I've got a double blessing and a double portion, but do not give up give it all to me and And the other thing and I have to say just don't quit don't quit It'll be hard to be difficult But don't quit and the other thing is it has to be spoken out loud. You have to confess it It'll be the scariest thing you've ever done, but that's where the be that's the beginning That's where it begins. Come on. Thank you so much Eric. Thank you. Come on. Give let's put our hands together for Eric And what God Almighty has done in his life


Other than the color they're painted, every basketball court in the NBA is the same. The layout doesn't change from Detroit to Philadelphia to LA. But pretty much every baseball field that has ever been made is unique in some way, and not just the stadium but the actual layout of the field itself. Now it is true that most things in fair territory are closely monitored. Every mound is 10 inches high, but everything outside the foul lines is still largely in play and can't affect the game. This is where ground rules enter the equation. Ground rules are rules that change from field to field, making clear what happens in situations that are unique to each of them. Some ballparks have roofs and catwalks that the ball can bounce off. Some have speakers that are close to the field. Lots of them have fences around them made of different materials, and it's not always clear if the ball hits one part of the fence or another what is in play and what isn't. Take for instance the height of the outfield fence at Boston's Fenway Park. It varies as it goes around the outfield. In left field is their famous green monster, where the fence is a little over 37 feet high, but in center field it drops down to about 17 feet. Where the two walls meet, however, could cause some confusion. So they've drawn a yellow line to mark where one wall ends and the next begins.  Which, in Fenway's case, say that if a ball hits to the right side of this yellow line it's a home run, regardless of where it bounces after that. A ball that hits to the left side of the line and bounces back onto the field is still in play. However, a ball that hits to the left side of the line and bounces into the stands is a home run. Every major league team also shares some uniform ground rules. One is that no matter which park a player is at, he cannot go into a dugout to catch a ball. Now he can lean over the railing and if he catches the ball and falls in, then that's fine, but he cannot hop over the fence first and then make the catch. If you want to know more about one team's specific ground rules then there's a page at mlb.com backslash ground rules that has pictures and even some videos of every role and unique aspect of all the fields.


To talk about some of the market action, let's jump over to our man, Teddy Kegsdad. Folks, you can read Teddy's Tiger Forex report. He puts it out new issues every Monday with updates throughout the week when warranted. You can check it out under the newsletter tab at TFNN. You can subscribe for $97, comes with a 30-day money-back guarantee. Teddy's got some great insights in there as he breaks down the market action. And of course, don't forget about the webinars. Teddy is done. We have the archives available. He's got two up there already. And we've got some more planned in the future as well, but you can reach those right under the services tab, whether you're talking about capitalizing on time with calendar stock option spreads or Japanese candlestick pattern stock and option strategies with our man, Teddy Kegsdad. With that, let's jump into it. Teddy Kegsdad, good morning. Good morning, Tommy. Boy, where do we start off, man? I guess, how about some yields? Why not? Because they're driving some of the action at least. We've got some good action today, as usual, when we talk to you. But what do you think about the yield conversation, man? A little bit of a pullback today, but boy, yesterday, quite the acceleration. Yeah, well, we're definitely pounding these new lows in the bond and tenure markets, that's for sure. But this is what we've been talking about for the past few months. We're trading at levels that we should be at right now. Right now, the interest rate market is looking for fair value. I think it's starting to find it. So I think that the media sensationalizes things and the public may not like where things are at. That's because they're accustomed to a fantasy that was a complete illusion.  Yeah, it seems like there's been a dramatic repricing. And I'm not sure it's slowing down just yet. We got quite a reversal from three in the morning last night, but boy, on a longer term picture, not really that big of a reversal considering where we've been and where we are right now. Do you have an opinion of the tenure in terms of where you think it might head to? The third year in the Tiger Forex report as well. But it seems like everybody loves talking about the tenure. We're hearing people out there saying five percent mortgage rates going eight. But what do you have a number out there for the tenure? Is that just going to be dependent on where we go with the Fed? Or do you have an opinion on that one? Well, actually, I'm looking at the next couple of economic numbers because right now we're starting to stretch the extreme for the yield curve. OK, it's from the long end to the short end. So is it are we due for correction? Absolutely. I mean, the volatility we've had over the past two weeks, let alone the past four to five weeks has been pretty, pretty extreme. You know, so when you start to push a trend like that, you got to realize that we're in a bull market for yields right now. So we're pushing the highs from the short end to the long end of the curve. OK, so as we're doing this, we should have some sort of pullbacks. You know, now we're already we already know that expectations are pretty much built in for how much the Fed is going to raise rates over the next probably six months. OK, so let's just say that that is somewhat reasonably right, that it's going to be a quarter to a three quarter point hike over that period. OK, that's pretty much factored into the market consensus already. And once again, we're starting to get to fair value. So can we see a little bit higher uptick in yields over the next like a couple of weeks or so? I think it's very possible. I wouldn't say that we should try and pick a bottom. I mean, like over the past two weeks, there's been some good reasons to fade the yield curve and you'd be you'd be very hard pressed to try and even get a bounce out of that. You know, so I wouldn't try and catch a falling knife with it. I do think that we're going to see a little bit of a retraction in yields.  Now we're into the beginning of fourth quarter. October, we're going to see what happens with the equity markets. You know, I mean, but right now I think you have all these markets aren't extreme. Gold has been tanking. Oil finally is getting a little bit of a pullback. Obviously yields are hammering, you know, through through new highs, you know, and I think that that trend is going to continue. I mean, look at the dollar, how strong it's been.  Should we have a pullback? Absolutely. I wouldn't get married to any pullback. I'd be I'd be looking more for trend trades, meaning like trade the bounces right now.  I'd be very careful fading the trend right now just because momentum is so extreme. I appreciate the take and the analysis and I agree with a lot of it. And when you say, you know, fading the trend as in in the long haul right now, we have rates that are going higher and we have a dollar that's going higher. So is that, you know, the trends that you're talking about when you say that? Correct. Correct. Absolutely. Right now, right now, until until we see a reversal of the Fed, I mean, OK, could we set up a top in the yields over the next like even like week or so? Absolutely. I mean, look at how far look at how far the yields pulled back just over the past six months.   I mean, relatively, I remember it's an inverse relationship, you know, that people thought they keep thinking that's the normal. Well, that rubber band effect is gone, you know, and I think you're going to see less and less of that. So right now, yeah, I would look for the bounces. And when you get the bounces, expect a decent pullback in yields, but I wouldn't get married to them. I'd be very cautious, especially like look at the numbers. And if we still see low unemployment for the next three quarter or three months going into the end of the year, that's not what the Fed wants. They want higher unemployment. If unemployment starts to even look like it's down ticking, well, then you might start to see the Fed lean on. We're going to have a full basis point hike over the next like six months or so versus just a half a point or so, you know, and then also look at what happened with where the yen is at, too. We're at that 150 mark. There's a lot of talk about intervention from the Japanese bank coming in. Is that going to happen? They haven't said anything yet, but they are pushing that level. Is that going to really interfere with the dollar overall? Not too much, you know, in the short run, it probably will with that currency relationship, you know. But if the if the BOJ does raise rates and if other central banks raise rates, well, it's very good chance that our Fed is not going to stop raising rates. You know, are they going to be the first one to stop? Very possibly will be. But once again, remember, they're looking for certain economic numbers that we really haven't seen a pullback in inflation like they're looking for. You know, there are certain targets that we're still way off on hitting. You know, and if these if that trend continues, I think you have to still look at the fact that, hey, you know, a year from now, we could be looking at mortgage rates at 10, 11 percent. You know, I mean, do people want to hear that? You know, but that's a reality. And then I could see us pulling back to where we're at right now. I think we're we're setting right now. It's because it's resistance. Eventually, it's going to become support, the area that we're at right now. Yeah, it's it's it's a possibility to say the least, man, as in we're almost at eight percent mortgage rates, right? So people better believe that there's some risk to the upside, even though that seems like quite a number. Boy, eight percent mortgages seemed like quite a number not that long ago. And we're basically that inflationary. If you look at the levels we're at now, you know, over the past year and a half, we've seen a huge jump going from one percent to eight percent market or whatever. You know what I mean? Like that's a huge jump. If we go from eight percent to 10 percent, well, that's really right. Mathematically, it's not that much of a percentage rate. What is funny, though, is that it's not funny or interesting. I was looking at some of the numbers and we all understand it. But boy, when you're compounding that type of interest over 30 years, right? You start going from an eight to a 10. The the payment that goes with it, you know, it's a bigger dollar jump from an eight percent to a 10 percent increase than it is from a six to an eight. Obviously, because you're only going from six to an eight. You go from the eight to the 10. That two percentage point is actually adding more just real dollars to the payment. Right. It just just keeps going, man. Can you hang in with us, Teddy, for one more segment, man? Perfect. We'll keep talking about it, folks. I wanted to talk a little bit just about the Euro in there as well. Talk some crude. We'll come back. We'll talk to our man, Teddy. We'll talk some crude oil to wrap up the program. Stay tuned, folks. Welcome back, folks. We got markets in positive territory, S&Ps up by about 12, pretty much where we've been trading for the entirety of the trading session so far. We're talking to our man, Teddy Kegstad. Don't forget to check out Teddy's Tiger Forex report and the trading webinars under the services tab, folks. And I got to talk a little bit of crude, Teddy. Quite the pullback from the recent highs. We're at six... Sorry, I'm jumping around my chart right now. We are at 86.72, man. You back it up, though. We were at $95 recently. What do you think of the action in crude? Oh, I love it, Tommy. When we talked last week, we were on the highs. Right now, we're trading in that area that 86 to 84 is where I'm looking for the market to pull back and stabilize. And then I think we're going to get a bounce and start heading back up to the highs again. I think that right now, the trend is your friend. Right, any type of downside action, I believe, is definitely a correction and a break to buy right now. And especially the area where we're at right now, I would say that, you know, could we hold it for a couple sessions or maybe even a week? Yeah, we might see some nice digestion. I think we'll chop around and still test support a little bit. I don't think we're going to get below the $84 area. I think the only way you'd see a turn is if we got back below the $77 range. And I don't think we're going to be anywhere near there for quite some time. I see a stabilizing here around the mid-80s and then starting to poke back up to above 90, 95 over the next couple of weeks. Yeah, the volatility is wild, man. And just I have it up on the chart here as you're talking about it, 86.70 right now. That high from August 10th on my chart, 84.89. And then interesting that high back there in April, 83.53. So both those areas potentially an area that it could trade to. Well, Teddy, I appreciate the time as always, man. I appreciate the conversation. And we'll talk to you next Wednesday, all right? Sounds good, Tommy. Have a great weekend. You too.


The study investigates the effect of different intensities of electroconvulsive seizures, ECS, on antidepressant-like responses and hippocampal neurogenesis in female rats, with adolescents and adulthood being evaluated. It found that lower intensities of ECS were effective in adult females but not in adolescent ones and that the characteristics of the induced seizures differed between age groups. Additionally, the study suggests that other molecular mechanisms may be involved in the antidepressant-like effect of ECS beyond hippocampal neurogenesis. This article was authored by Sandra Le Desmakovay and M. Julia Garcia-Fuster.


Let's see how to find the wet bulb potential temperature on this QT. The first step is to find the LCL. Once we find the LCL, then we have a saturated air parcel and its temperature is the wet bulb temperature. To find the wet bulb potential temperature, we simply follow the moist adiabat down to a pressure of 1,000 millibar. We see that the wet bulb potential temperature is about 19 C, while the potential temperature is about 34 C.


Let me give you some surefire tips to become a wise Christian. 1. When something's happening you want to give an opinion. Step 1. The first thing you do is be quiet. Proverbs 17-28 says that even fools are counted as wise when they are silent. Step 2. Pray. James 1-5 says if anyone lacks wisdom, let them ask of God. Step 3. Though you may feel like you're ready to conquer the world because you pray for the strength to answer a question or matter the way you feel like it. Step 3 is the same as Step 1. Shhh, quiet. Step 4 is read. Read your word. Proverbs 4-7 says the beginning of wisdom is to get this, to get understanding. Read his word. The next step is to think. Consult others. Proverbs 13-10 says there is wisdom in those who take advice. There's wisdom in also the multitude of counsel. And then the last step is just like Step 1. As a matter of fact, it is Step 1. Again, be quiet. Sometimes it's just not for you to say anything. Sometimes it is, but you want to be wise and you approach.  Amen.


There's been many wrongs done in the past And today we don't even trust a white man coming under this reservation. You cannot blame us for that We don't want to be a Canadian citizen We don't want to be American citizen They told us a long time ago that we were North American Indians and today we feel this way too We have been this way because we think that this reservation is ours And it does not belong to the white man That's the only part we still have left The people of Aquasasne, which the white man calls the St. Regis reservation Lived on this land long before the two countries decided to draw a line between themselves That line was not meant for Indians and our right to cross it with our belongings paying no duty was confirmed in a J Treaty of 1794 The Canadian government never got around to making this treaty into law and Now they say we must pay duty on our groceries as we carry them to our houses if we happen to cross their line Many of us have to pay a dollar to cross the bridge they built on our land and they even built a custom house there, too Without our consent We went to Ottawa and talked with officials and Got no answer So we took action ourselves Notice this is an Indian reserve Any person who trespasses on Indian reserve is guilty of an offense and is liable on a summary conviction to a fine non-exceeding $50 Or to an imprisonment for a term not exceeding one month or to both fine and imprisonment That's what it says and that's what we're going to use their own medicine on December 18 1968 the usual heavy traffic between the two countries ground to a stop We decided to block the bridge I Put it on all the cars Give it to some of the other kids passing around But yeah, we can leave it up front Hey, let's find out we can get a Scotch tape too, huh? It was eight above with a cold wind Mike Mitchell had forgotten his gloves and no one had thought about bringing Scotch tape We are here some Scotch tape All right, here's a fresh road block Then the police arrived To be part of this immediate Indian reserve Therefore and therefore the people who are coming people here who are trespassers Well, I can't allow the road to be blocked. I understand. This is contrary to your law Well, you understand also that this is part of the reserve These are our lands we're just standing on it. We're having a meeting now and We're Indians on our own land and if anybody comes on causes trouble charge them with trespass Well, that's all right, but now I'm asking you's fellas to Get off the road You're blocking the road between two countries And you won't listen to all reason well, I listened to your reason, but what can I do? This is the lock You can't block the road the last states Now you're on Indian land under the section 31 in the Indian act specifically to a peace officer What about the code of her blocking the road? Well, I don't understand Until they can prove it different tell us we're not on Indian land then you can come in and arrest who you are Anybody interfering with us This is my story There's gotta be more bring them get everybody to bring their cars over here That's a nigga know what they're gonna. That's what the rest of the girl. I could go on the right in here I John boots remarked to Mike that the police weren't wearing their badges my number. Yeah, number 40 number 40 Oh When people asked Ernie Benedict who sent the police he told them the government sent them I suppose but they came from the city of Cornwall In Cornwall, they got no right here in the reservation Cornwall claims to have annexed our island though according to the law only the federal government has authority over the little land that we have left Oh What's the time Mike 920 935 who is your Cheryl? We're not gonna have no police brutality or anything. Well, there won't be any you don't have Wow It has been said that a number of white people from Cornwall turned out to join us But the only white people we saw except for policemen were reporters and photographers I People shouted in Mohawk don't get mad don't fight back I You guys can put on a show Burn You've made your point move your cards Now there are two things that were to be decided here That we own this land On which we stand the other Customs officers have been Enforcing laws which are in violation of an international treaty These are the two issues the country of Canada has The responsibility of keeping its good name Among other nations And not only with just the Indians So We are faced with a demonstration here in which We have shown that we can act peaceably The officers have asked us now to call off the demonstration We want to leave it to you to decide now Each of us is very excited and Even though we have not used Any forts that I could see Against the police Still there may be some anger in our in our minds now how Do you feel about this? Shall this continue longer It has to The point is the point is you cannot make a bargain You cannot make a bargain with the with the police you cannot make a bargain with the with the With the government you can't make a bargain at all with them We know we we're doing the right thing because this is Indian lands and these people here are trespassers We know that they know that and they they have no right to come here and to throw the Indians off their own land We have to stay here. We cannot leave. We've got to stay here till they take the last Indian Until there's no one other Indian left But we don't stare easily Canada is Now trying to break laws. They are not following the laws. They are lawless And you know that anybody who doesn't follow the laws is going to die by lawlessness There's going to be bloodshed in this country because I don't follow the laws Remember They're saying we're breaking the law we are not the breaking the law. We are not breaking the law We are doing what is right. The world is looking at our the whole world is looking at us right here and now Are we gonna give up? Fight until there's not one Indian left here Yeah, send out a call to our brothers and sisters all over North America to come and help us We've had your your meeting and you've made your point please move We're not moving I Cannot order anyone But I have not been delegated any authority over them anybody here with authority. I don't know the Player As far as as far as I can see among these people they are all free people and They each have Their own Conscious deal with they must act according to to their own Initiative their own They must judge for themselves what they will do. No, this is my own Of personal opinion, I have no authority over anyone. I cannot order anyone to do anything Well as far as I can see now the Indians have made their point I see no reason why you should Block this road any longer. I'm gonna ask you once more to move these Cars out of here these people who own these cars better remove them Otherwise we're gonna have to use force to do so The officer Tell tell us just to what extent we have made our point so far Oh, they are going to be in all the news medias. You've got recognition Yes, I don't you think mr. Benedict the point has been well made there now and Not going to get anything further here. I have told them that they have made their point I think what you should do now is go back to the negotiating table with the Whether there will be a negotiating table immediately. Well, I haven't heard anything. I don't know what your Superintendent has heard. I haven't heard a thing. I was talking to mr. White being this morning, but He wasn't too clear as to what was taking place The band council chief didn't know what was going on either They made their point why don't have to Clear the road up. I want to get home.  That's all I just come out of the hospital. I want to get through and I want to get back in bed They won't listen to you They might jump on him. He's our chief. They won't they won't jump on I'll go there. Who who is the chief of police? Mr. Clark's there. He's here. He's here I want him to give me a permit to Sidearm and then I'll get off. Oh, you won't need them if you want to come we'll guarantee your safety I don't have a permit. I'll get up. I'll go over there. Will you talk to them?  No, no I can't give you a permit to carry arms if you want to come over and talk to them. I'll take you over Get this damn thing out of here I'll get my damn car jack Jack right and I'll smash that thing on your face Okay, boy In Ottawa They say the band council chief is a nice old guy that doesn't make trouble They consider him our representative Many of us do not as most of us do not vote in elections for the band council It is our way of protesting against an elective system imposed on us by the Canadian government We had fine men on the band council who resigned because they felt it does not carry our wishes to Ottawa But brings Ottawa's wishes to us The chiefs in St. Regis are like puppets. Whatever Ottawa says pulls the strings and they do it And now Ottawa lesson So we had our grievances to the chiefs in St. Regis by the Indian Act We put a petition and They don't listen to us. They just toss it aside So we go to Ottawa Send some delegations to Ottawa While they say we have nothing to do you have to go back to the chiefs in St. Regis So we're pushed around So now That that has come to this and unless Ottawa agrees and helps us Our determination is we'll have to go on and keep blocking this road until Ottawa agrees That's the will of the people that's what they want They don't want to be hushed up anymore. They want to talk. They want to have their own Ways their own laws in which to get by. They don't want to be hushed up by the chiefs Or by Ottawa. They have to make an expression We we contacted the prime minister of Canada We told him that we want an audience with him. We were a delegation from the people of St. Regis We wanted an audience to discuss Problems of excise tax on Carnival Island. He refused to see us So our argument is with the prime minister He refuses to recognize us. You wouldn't expect to go right up there and then see him without Well, unless unless he's a busy man So are we working for the people so we have waited all these years 101 years You made your point you got nothing further to gain here today by leaving your cars where they are Move them open up the bridge. Oh, yes, we are making our point in Ottawa this way. That's what you've made it We're gaining Are you're made it strong? Well, it's gonna it's gonna remain stronger because the residents of Carnival and the residents of Messina Are going to be getting out of work soon and they're going to want to get home No, well, it can't be us. They're not going to keep the bridge closed much longer. Well, we've told you We are If you want to arrest us if you want to arrest me No, we don't say so we'll go after reason. We'll go with you peacefully to your jail. No, no, it's warm It's warm there. We don't have to stay on the call Esther Thompson was the only member of the band council who was with us that day Others later said they were behind us. We asked what are you doing behind us? You should have been out there with us As soon as a car had been towed away it was pushed back into the blockade again That's the deputy if he wants to break Are you taking her? I'm taking her home. Okay, you're under arrest This is the last thing i want to do. You're doing a good job Tell him what you're doing I didn't get that hurt Yeah I want to tell this story to you. When I was in my eighties, I was very young at that time. But I was very young at that time. I was very young at that time. When I was in my eighties, I was very young at that time. I am very much worried that there may be mistakes made and that afterwards the things that we are arguing about, that we have grievances about, will not be the ones to be judged. I am worried that as tempers become short there may be bodily harm to somebody, somebody may get hurt, and I do not want any of my people to be hurt. So I am asking that this group will meet together at the recreation hall, the community hall on Cornwall Island to decide what more should be done. Legal advice needs to be gotten and we need to think about the ones who have been taken away and that the trial of the grievances in which we have an interest will be fair and will be heard. I think that it is enough. Now those who are of that opinion will come down to the community hall. We were acquitted when we were finally called to court. We were encouraged by the support we received from across the continent and from far away as Peru and Europe. But our questions remain unanswered. We were to have many meetings with representatives of the five federal, state, and provincial governments which claim jurisdiction in Acquisasna. We want to make it very clear that our feelings are very strong, even Mr. Cretien said, I understand how you feel.  He says, you feel really bad about it. He says, I'm a minority group, I block the minority group myself. He says, I understand how you feel. Why doesn't he have a French Act? Because he's a minority. We have an Indian Act. What a minority. That was a wrong team for him to say. But if it's going to have to be that way, I think you should have an Indian for a minister for French affairs. In a system which you got now on this reservation, one half of this reservation legislates and on this side the other. Even though we are cousins, we are brothers and sisters, we have to live like this. We don't like it. We don't want to live by it anymore. An Indian man here will marry an Indian woman from across the river or vice versa. She has to sign off this reservation and she has to sign a paper that says that she married a non-Indian. She gets a little checked and she sells her Indian. It's not an Indian anymore. But she married another Indian. Now what kind of a system is that? I think that's white man's system. Mr. McGill. Would you, going back to Ottawa or to Toronto, would you do anything personally to study the question of the border separating a nation or dividing a nation into parts? I would report the kind of comments and questions and the feelings that have come out here. That's all I would do. We don't get any direct answers from the authorities. Why was the bridge built according to a deal made between the St. Lawrence Seaway and the Indian affairs before consulting with us? Why was more land expropriated than was needed? Why have we not yet been paid for damage to our farmlands and beaches? The agreement with the Seaway specified that the customs house should not be built on our land. Yet there it now stands, along with an office building, garage, gas lines, custom shed, and a toll station. Other Indian nations across the continent share the same problems. Our neighbors pollute our land. The little that we have left is nibbled away by lease, appropriation, annexation. Our treaty rights are forgotten. Other people's borders divide us. Our councils are still supervised by white civil servants whose duty it is to guide us to civilization. I think a lot of times we were more civilized than the white man at point of history. We didn't trick anybody. We never broke a treaty. But that J treaty, that treaty again which we affirmed it, stated in there that the Indians were obliged to cease making wars on the white man. You see, Mr. Michael, when that treaty was broken, that meant that we must again have been at war with the white man. Because when you break a treaty, this is what it signifies. And it's supposed to show that we are still at peace. We didn't break our sight. We didn't go to war yet.


The next force is that of the supplier the bargaining power of the supplier now any business requires inputs could be in the form of a labour or some components parts raw materials or some services and the cost of the input has a very significant impact on the profitability of the business and if this input comes from a vendor outside then the vendor is always you know ready to sell it at the highest price possible or provide with no more services than actually is necessary. Now if a vendor is a critical part of your business ecosystem the extent to which he has bargaining power is something that we need to understand now if you feel that the suppliers force is very weak then I as a business would be able to negotiate a better deal and on the contrary if the supplier force is very strong then I am in a very weak position and might even have to end up paying more or even and get some low level of quality or service because the bargaining power of the supplier is more. So the supplier is a very critical force in the business ecosystem and the buyer the supplier will have a higher bargaining power if the input that he gives to the business is very unique and differentiated for example let us say I am in the in the business of some food manufacturing and that I am getting some enzymes from a supplier and my equipment my machinery is all tuned to process only such type of enzymes that that particular supplier is giving me then it is very difficult for me to change the supplier because I am not only just changing the enzyme that I am purchasing I might even end up changing the host of machinery and equipment that was originally suited only for a particular type of enzyme. So a suppliers bargaining power will be more if the input that the supplier gives to the business is very unique or differentiated or probably they are the market leaders for example Intel chips so Intel will have a better bargaining power over the its buyers namely the PC or the laptop manufacturers a suppliers bargaining power will also be high when there is huge switching cost for example I have an ERP in place and let us say I have an oracles ERP so the systems that are in place are best suited to only execute the ERP through oracle and tomorrow if I decide to switch from oracle to let us say a SAP remember this is a little different from the uniqueness or differentiation example that I gave before the product the supplies input need not be differentiated or unique itself but then it could have built in some switching cost which means suppose I switch over from oracle to SAP then let us say I have to change a set of my IT infrastructure or Bloomberg especially in the stock trading business suppose I switch over from Bloomberg to any other service then I will have to change the entire support infrastructure which originally was supporting only trading through Bloomberg system so the switching cost is going to be very high then the suppliers bargaining power is more or if the supplier is very closely located or in fact co-located with its customers and this is very typical and characteristic especially in the automobile industry where the auto ancillaries the ones that who provides these auto components are closely located to the original automobile manufacturers this is because they need to reduce the lead time for delivery so when they are very closely located it is giving more value for the OEM so the bargaining power of such customers is also more because it takes a lot of time if this supplier is being replaced by somebody else who is far off so there again the bargaining power of a supplier who is located at a very close proximity to the OEM then there is room for higher bargaining power now just as we had the threat of backward integration in the case of bios there is also great threat of forward integration a supplier will have a higher bargaining power if it has a definite threat to forward integrate let us I am in the business of selling bottle water while I just make the bottles I mean the plastic bottles and so water from outside all that I do is get the water put it in my bottle just label it and sell it in my brand name the suppliers bargaining power will be more if he is able to just forward integrate meaning that instead of giving the water to me the supplier himself you know is able to make bottle package it in a different brand name and start selling it in that case the suppliers bargaining power is more because he has a threat to forward integrate the suppliers bargaining power is definitely more when there are no substitutes for the product the pilot unions is a very classic example nobody can you know let us say they are the ones who supply pilots to the aircraft industry and nobody other than a pilot can you know operate an aircraft so the bargaining power of the pilot union is very strong and the extent to which the suppliers input is very critical to your business that also determines the bargaining power of the supplier if the suppliers input is very critical let us for example say the case of Intel for the desktop manufacturing then Intel has a better bargaining power as against the suppliers input if it is not that very critical then the bargaining power of that particular supplier is very very low the suppliers bargaining power will also be very high if he can directly sell to the end customer removing his immediate customer from the supply chain itself a classic example is the online sales I mean you go to a bookstore the biggest threat for physical bookstores today is that it is not getting books from publishers and selling it to the end customer nowadays customers are able to buy books online so the need for a bookstore itself is getting diminished so the suppliers bargaining power will be more if there are channels by which direct selling can be made to customers so these are different ways by which the bargaining power the reasons the different reasons to understand whether a bargaining power of the supplier is high or low the next force is the threat from substitutes some simple examples the glass bottles and plastic containers could be replaced by aluminum and this is a big threat for the glass bottling industry for the let us say they are the ones who supply to the beverage industry or cotton nowadays competes with polyester for the petroleum industry the the Bonson noble the same example that I gave before a Higginbothams retail bookstore competes with the internet retailer Amazon or video conferencing today is a big threat for the airlines business email is a big threat for the postal business of the FedEx so these are substitutes now when is a substitute threat high now a substitute threat will be high if there is an attractive price performance tradeoff which means I find that there is an alternate service or product that is available at a lower price and moving to that alternate I am not making a big tradeoff for example today long distance call is getting replaced by Skype the physical video rental shops is getting replaced replaced by online video rentals Netflix the substitutes threat is also high if the switching cost is very low a grocer can easily switch from you know a paperback to a plastic bag for its customers but that is not the case with a bottler who may have to reconfigure his entire manufacturing process the equipment and retrain his workers if it has to switch from aluminum cans to plastic bottles so the switching cost as long as it is high or low then the sub the threat from the substitutes low or high and the customer loyalty also is a very important parameter to judge gauge the threat from substitutes now when the price is the primary motivator the threat of substitute is greater because there is no customer loyalty anything that is available for the any other substitute that is available for the same price or a lesser price then I have every reason to move over to a substitute product so the substitute threat is high or low based on all these parameters the next force is the intense of the existing rivalry within an industry now there are different sources for that actually provides the intensity for the rivalry now let us say we are in an industry which where the growth rate is very slow it is a matured industry so it is fierce competition because it is just within the same pie now people the those who are in the industry want to get more market share now those are the industries where the intensity of rivalry is very high if the profit margin pressure is very high then again the intensity of rivalry is very high now let us say if we are in an industry where the fixed cost is very high which means I need more volumes to spread the fixed cost so more volumes need to be sold to recover fixed cost and those types of industries the rivalry intensity will be very very high and if it is an industry where the shelf life of the product is very low perishable goods then there is pressure to sell it and those cases the rivalry intensity is very high if the product itself is undifferentiated and since the choice for the customers is plenty because it is undifferentiated that is intense rivalry amongst those existing players and same is the case when the switching cost is low if the exit barriers are very high again the intensity of rivalry is very high because it it is very difficult to come out of the business and when it is very difficult to come out of the business you have to stay in the business and if it is the same for everybody in this industry then the the rivalry intensity becomes very high and in some cases for reasons of prestige and other non-economic factors businesses stay in the industry and because of that the rivalry is very intense a classic example is when PSUs public sector undertakings are are just existing for just for a prestige sake and no a non-economic purpose then the rivalry is so intense because existing other private players have to match the price offerings that the public sector undertaking give now other than these five forces there are also other forces that characterize the industry structure the government which I usually call the sixth sense through its regulatory framework and policy decisions also influence the way in which the industry is characterized there are a lot of changes that happen in the technology space and sometimes it is actually it actually pays off to remain low tech because those at times are the ones that are highly profitable than internet or high tech because that attracts a lot of competition and that is why you find you know daycare centers or gymnasia which are you know not not online or high tech but low tech but extremely profitable product interventions and services also change the way in which the industry is characterized classic example is the automobile industry today gasoline stations because the more and more cars come to the petrol stations you find convenient shops in the petrol stations so no longer is a retail petrol out at just selling petrol but also has a convenience store in it so the automobile industry the front end of the automobile industry is also getting changed apples has changed the music industry so such complementary interventions change the very industry structure itself another example is the online education which is actually changing the formal education system so when we actually talk about competitive strategies by doing an industry analysis we would get an understanding of what actually drives the competition in the industry that I am currently in or the industry in which I want to get into and if the it is the industry that I am currently in it is more a self assessment exercise and when I do the industry analysis I would also like to know what are my current or future competitors would likely to do and how I need to respond so it is more an external assessment and by doing this how can I position myself to sustain a competitive advantage so the primary strategies as I said before is differentiation by creating a unique value or provide the same comparable value at least cost and how do you do this through innovation growth alliance there may be a lot of support strategies to do that now this class for you is to basically understand that any industry is characterized by a set of five forces and if you are part of the industry then you will have to make a self assessment to see the extent to which you are influenced by each of these forces whether you are positively re influenced or negatively influenced or if you want to enter into a new industry you can also look at the industry from an outside perspective to understand the characteristic of the industry now this is very useful because it is the characteristic of the industry which actually measures the attractiveness which is actually a good measure of the attractiveness of the industry the way in which the industry structured is a good measure of the attractiveness of the industry both from somebody who wants to enter the industry or somebody who wants to make a self assessment being within the industry so I just leave the class with just this example for you to make an assessment of the two wheeler industry I will just give you some of those key issues in each of these forces for you to do an analysis to see whether it is structurally attractive to enter into this industry or if you are somebody who is already into the industry to see how you you are relatively placed when compared to others in the industry the intra industry rivalry for and this is let us say it is a two wheeler automobile industry you know the rivals the intra industry rivalry is because of Bajaj TVS Suzuki Yamaha Honda so host of such two wheeler automobile manufacturers now the potential new entrant into this business could be a foreign manufacturer or could be an established Indian business house that wants to enter into a new market segment or could be a new startup a new Indian startup itself the bargaining power of buyers the buyers are the young adults could be the government through its law enforcement agencies could be the rural area market for mopeds racers could also be buyers outside India so it is an export market the suppliers are the auto component suppliers part manufacturers electronic components specialty metal suppliers machine tool vendors labour unions IT vendors so these are all the suppliers the substitute for this is probably another four wheeler or public transportation or bicycles now let us say these are the different ingredients for each of these four what you should be doing is to see how each of these four is influencing an existing player in the industry for example this industry is a capital intensive industry and suppose I am already in this industry how much is the threat perception from a new entrant is it easy for a new entrant to get into this business and since it is a capital intensive business and economies of scale is very large to a certain extent I can say that the potential threat from a new entrant is minimum I am not ruling it out because anybody can enter into a business however capital intensive it is as long as there is enough growth potential but since it is capital intensive it takes a little time for them to enter and by the time businesses already in this industry would try to strategize their other alternate options but then if you are able to provide some structure of this form by identifying five critical forces the new entrant threat from new entrant the suppliers the buyers the substitutes and the intra industry rivalry there is some discipline by which you are able to estimate the structural attractiveness of the industry so that you are able to assess the relative position of your own firm within the industry or if you are somebody who wants to enter into the industry you would able to come to a conclusion whether this industry is structurally attractive or not. So it is only for this very broad purpose this porters five forces industry analysis is so popular that many of us use it to measure the structural attractiveness of the industry so when we meet next we will probably start with other models that are used for various other analysis purposes both internal as well as external the other models could be the BCG matrix the pest analysis SWAT analysis the balance scorecard so various other different models that are used for different purposes for both an internal analysis and an external analysis thank you.