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So we got that one there. Now, let's just go to Cartra and we'll start. We'll start from Cartra So all we're gonna do is click on our profile picture in the top right So hit that drop down and we're gonna go down a custom domain Custom domains. Yes, and then all you're gonna do is just go with Hit the green plus down there to the bottom right and then we're gonna go with only the main domain So it's gonna be your your domain calm and then all you're gonna do is type it in right there and Then also since you have the designer and you're working with the designer Ask them if they can simply Maybe maybe screenshot this right here. You don't have to do it now But you can actually know what do it now screenshot this real quick screenshot this save it Yes, yes. Yeah, and then just just maybe email it to yourself or just save it for now And what okay, what is perfect? This is for what should I call it if I are you call it um call it fava con fava con right in the bottom right fava con fava con image fava con image What I would do since you're working with the designer right now Simply say hey Because they shouldn't charge you a lot maybe a few bucks like if anything five dollars two bucks three bucks They shouldn't charge you a lot at all Reach out to them and say hey since you're doing all these other designs Would you mind taking a look at this this fava con this little image? Can you also make me something that small that size as well? Because that would allow you to put your logo right there in the fava con so when you're so when people are on your website your logo Like how about this is this good? Let's see my no it might watch put it there It's that's not gonna look good there. It it has to be it has to be because If you just like look at look at the tabs that you have open right now you have cartra dash welcome you have cartra You have 68 business settings. You have products. It's that logo Okay, so so if you have if you have letters in that you're not going to be able to see it I can see it. I can see the letter k right Something a little like this does it have to Branded to the real estate or should it be branded to um Well, well this this is brand to your real estate because this is that domain Okay, this will be related to the forest team at exp so it could be like a tf Like the forest team. It could be like a tree. It could be like yeah. Yeah, like a tree. That'd be perfect Awesome logo of a tree that would go right there Perfect. Okay. Yes. That'd be awesome So so send him that image and just say hey man. I need I need a tree I need you know, here's my logo. Maybe break it down so it can fit this because that's where I want to put it I like don't know exactly the dimension for it Okay, cool. Thanks. Yeah for sure. Okay, cool So so that's that and then and then yeah once you do get that image All you're gonna do is hover over the favicon and just put it in right there Well, I put something there just for the hell of it. Just so you know put something put put anything there Okay, and you can always change it later Forest team. I'll go into our marketing and just pick something from here. Why can't I find it There it is and we'll just do I'll just do um, I knew I Do a little exp thing. Yeah, put anything anything for now and you'll you'll see you'll see what it looks like You see how that looks looks horrible, right? So And that's a that's that's a png file. So you'll need a jpeg file. They'll know exactly They'll know exactly what to what to what to give you Oh here here you go. Yeah, see something but but even those letters, right like even you can't even really see that too much You want me to save it in there or just yeah, just mine as well. Just for the hell of it, but Just hit confirm Oh, I did the wrong thing. I put change and I know Okay Confirm got it. Okay Go yeah, see so that's why in that you don't really want letters or words because you just you can't read it So a cool tree would would look awesome right there I like that. All right treat And that would just show up on all of your st auguston now com pages. So On the cell side, that's the the icon that would show on all those pages Oh, yeah, that'd be really cool. Okay, so let's hit next hit next and then What we're gonna do is we're gonna get some some information here on what we need to bring over to go daddy so We're on number two really point your c name record to kartra. So all you're gonna do is you're gonna copy The forest dot kartra.com So that right there that you are on number two That you are out right there copy everything other than the period at the end. So copied. Yeah, perfect Perfect. So we're gonna copy that and then we're gonna bring it over to go daddy. So let's go to go daddy And we're gonna simply edit or add A c name record. So all we're gonna do is let's click on the domain That we're gonna be using so just go ahead and x out of this. We need your help You can x out of that and just maybe click on click on that domain if you can Yeah, click on manage you can click on manage my domain Or let's go to manage dns. Perfect manage dns There we go Okay, cool. So this is where the settings is for for for the for the actual domain This just kind of just tells go daddy where to point the domain when someone clicks on it Where do they go? So that's all this information right here. So all we're going to do is we're going to simply edit That c name www at the one hour. So let's edit that one Perfect. Yes. And then the points too We're going to simply take away the at and paste in the kartra one Okay, cool. And then we're going to hit save Okay, awesome. And then now what we're going to do is we're going to go down to the very bottom And we're going to go to the forwarding So let's go down to the forwarding and we're going to add a forwarding right there So this one's going to be we're going to hit the drop down. You see the http Let's make that https So hit that drop down to the left right there. Yep Choose the s and then here you're going to type in www dot and then your your domain st augusty now dot com Okay, perfect and then save it Okay, cool. So now Refresh this page. It's always good to refresh it Once you do something whether it's on this side or the go daddy side or the facebook ad side Refresh the page Just to give it a little little re-up and then let's go to kartra And then Let's go ahead and continue on kartra. So we didn't we did step two and we did step three Okay, so now we're going to click on yes. So we'll click yes and then we'll hit next Okay, perfect now the index page is is pretty much the the landing page and this kind of pertains to when When and if actually, let me just say if if You don't renew that domain for example, right? It's it's it you got to renew it every year, right with go daddy If for some reason you don't you don't Renew it and someone still clicks on it Where do they go? So this is just telling kartra where to redirect them should that link not work so Here we'll just go with Actually, you know, we don't even have a page up just yet So what we're going to do is just hit the create new page. Let's just put any random page up for right now Um, go ahead and click on Create new page right there to the um, right? Create new page create. Yeah. Yeah create new page right there. You see the little letters create new page right below It's on the index page, but No, not that one not that one actually you could click on that one, but that was for the error The error page, but we could do it here. That's fine. So click on click on page the green one And so now we're in my pages So now we're in my pages and this is how you create a whole new page But I have a ton of funnels that I'm going to send to you already But this is simply how you put together a page from scratch so I might as well just walk you through this real quick I love this. This is like wordpress Wait wait. Yeah. Yeah, because there's templates in wordpress as well and just like this. These are all templates So if you click on squeeze page or video sales page click on any of them. Thank you page long sales page click on Yeah, click on any of them A coming soon page There's all these templates that you can work off of cool Real estate agents for now because I don't have anything on it yet. Oh heck. Yeah. Heck. Yeah And then a countdown clock and that clock just ticks. Yeah for sure um And so when it comes to the very first page of most projects of most businesses of most campaigns or funnels whatever the heck you want to call them most will start with a squeeze page So it's all about it's all about getting people to a squeeze page To get them information to download to give up their to give up their information, right? They're they're coming here for your for your free seller guide. They're coming here for a free download Whatever may be so normally it's a squeeze page and so There's a few different templates and and It's just a template. You can change everything about it. You can delete things. You can change the purple to red You can change anything and everything the image So what's so cool is the fact that it's the template is already Proven to convert. It's already a proven template. So you don't need to you don't you don't need to really rearrange anything Or even delete anything What you'll need to do is just add your own personality. Add your colors add add add your background image Put your face right there, right? So just it's kind of just fill in the blank type of thing because You don't want to change too much about of it. You don't need to change too much of it Like you can hit preview. So just hit preview right there on that first one. Just click on preview And so this like this could be this could be a simple page for your seller guide You know So driving traffic to to your page where it's where you're on video right there. Hey guys, this is anesthesia Thank you so much for landing on my landing page Let me I just wanted a person to introduce myself and let you know Tell you a little bit about what we have in this seller guide and what you can expect Right a simple 30 second hello And then that person enters their name and email and clicks on submit download your download your seller guide now right so The the the template is already there which is which is amazing and and that just saves you a ton of time a ton of time so Again, all it comes down to is really two simple pages your your squeeze page and then your thank you page That's it like that's it a person can build a seven eight nine figure business with those two pages a landing page a squeeze page and a thank you page Because again, it's all about capturing a lead. That's all it's about is caption elite so so So that's what's so powerful about about this a lot of it's already done for you um So let's just choose anyone for now just so we can connect the domain And then you can always delete that page Create a new page Or edit the page so you can always just do whatever the heck you want So let's start with squeeze page and let's start with like that one right there with book like imagine Awesome image of your of your seller guide right That's hey download your free seller guide and and there's an image of it right That that's how mine looks like that's that's like let me let me show you what what I spent five bucks on Okay through five Okay, let me um, let me know if you can yeah stop chair. Let me know if you can if you can see mine My um, I can okay, so let me Let me see if I can pull this. I'm pretty sure I still have this page up Yeah, see so you come actually I'm gonna have to show you in my cartridge because I have a timer on that page and It expired like let me show you So when you go to my when you go to my landing page I have a countdown clock. So I'm giving people, you know, like a minute to freaking download the book Um, and then after a minute it expires It expires and then that person It redirects that person to a different page and then they can no longer download it But that's just me like I just like to create urgency urgency, but um, let me just show it to you right here um Words okay, so this simple page is similar to the one that you were looking at right there Where a person comes and they just simply see the image of my book Okay simple Simple like this so your fiverr guy whoever you're working with That image of the book is is one is one design that you'll want Okay, I'm taking a picture of your thing. Yeah for sure for sure. So So they come here. They see that maybe maybe a picture of you on the in on the cover Whatever you can get creative with it, you know, but but that's it looks like a legitimate book, right? They come here. They download their copy now And then I have this countdown clock and when that countdown clock Expires it redirects that person and they can no longer download it but I mean that's going the extra mile like you don't really need to do that but um But that's just how I how I have mine Use at the bottom That's cool Yeah, yeah, these are my real clients, you know from that that are on, you know all on my business page reviews that are on my business page Was this time part of the template as well? Yeah. Yeah, like if you look at the template So go back to your your screen show your screen I don't know if it was that exact template, but I but again you can add all this like Once I take you into the builder, which I'm going to show you right now You can add anything you can add all that stuff You can add a section of the reviews. You can you can add all that stuff I'll show you how simple it is to build this stuff We'll get to that part and and editing and all that stuff on a different call But let's just put up any page right now so we can connect this domain So just grab grab any squeeze page and let's grab any any, um Yeah, let's just do a squeeze page for now So just so you selected it now you hit launch builder in the top right the green one. Let's launch builder And then now we're going to name it. So this is that So we're going to name it And it'll be seller guide landing page or a seller guide opt-in page or a seller guide squeeze page Okay, so is the landing and squeeze the same or are they different? Yes, same same. Yeah, good question. Yeah, same thing Okay, I'll know in my seller guide landing page. Yeah, and then and then what I would start doing since you're going to be working on different projects You want to start categorizing these pages? So let's just get in the in a good habit now and let's categorize it. So hit manage my yeah hit that And then let's just create a seller guide Seller guide category and you could and and these are seller guide seller guide. Yeah, seller guides fine But all this is is you're going to start all the pages that you start to start to build inside of the seller guide funnel Will all be in this one category So should I should I label this a little more? Do you have another word dash dash seller seller guide seller guide seller guide funnel seller guide funnel Like this? Yep, perfect hit the green one and you're good. So hit done And then what we'll do is it'll bring us back where you'll hit the drop down and then choose that category Oh cool, okay. Yeah, so now we're going to choose that category and then no site in particular. You'll just go and go with no site in particular Okay, so hit on the site hit the drop down on the site. Yeah, no site in particular and then create So all we're doing is we're naming it. We're naming the page internally We're putting it in a category That's all we did there and then this here is just a simple tutorial. You can go through this real quick Okay, so now that we're in the builder Here and and I'm going to start you off right like I really want to give you these good habits to kind of go off of and learn Learn off like just build your foundation from when I come into a new page for the first time I'll always click on settings to the left Because what we did is we named the page We named it internally, right? We named it internally But by default click on SEO parameters By default Karcher also gives that name To the page title That page title is what the general public sees when they're on that page Okay, we want to change that. Yeah, like so that's the the tab you see the tabs that you have open At the top you have karcher dash welcome karcher karcher. You have 68 business settings You have go daddy domain manager. That's the title of the tab So So this is the squeeze page. This is the landing page selling your home You could put something like that or you could put download your seller guide now Okay, something like that like a call to action download your free seller guide now or something like that Download your your your free guide now. Perfect. Perfect. Okay, cool. And then scroll to the bottom Okay, and so That's the first thing i'll do now The image selected click on that real quick Yeah, the image selected I only put that on a landing page on a squeeze page And that image is the image that would show on social media When anyone shares this link Oh, so so if you were to ever share the link on social media or if you start running ads And people want to share share the link There's an image that shows on social media So that would be this image Okay, do you want me to think or you can now or you can always do it later? It's up to you But but um, you could put anything there for now. Um, Yeah, like your logo. Yeah, that'd be cool. So it wouldn't be a png It would be you would need a jpeg Because a png file. There's no background Okay, it's just the letters, right? It's just see how there's no background on that That's a png file So a jpeg file it would but it just wouldn't it wouldn't show right it wouldn't it wouldn't look right You need a solid a solid picture like a solid background Here we go. Let's do a shaun and anastasia. Yeah, that'd be cool And and you'd want widescreen you would want a widescreen. These are vertical ones So so something more widescreen like that one that would be good Like that would be good. That would be good. That's that widescreen Um dimension So that would be the image that shows on social media if anyone were to share that link So again, I only put that on a squeeze page or a landing page So that image might have been too too big Yeah, I'll shrink it later. I don't want to waste your time. It looks like I have to go shrink it I can do that but yeah, it's all good. It's all good. So so let's um So let's so so anytime you do anything here always click apply Always click apply you recommend adding an image later. Yeah later later. Yeah, just just for a squeeze page Yeah, just for a squeeze page for the thank you page or for any other page You don't need to but but for a squeeze page. Yeah, because you'll most likely share that on social media So now it's my share it and and you want it to look good when they post it Okay, so we always click apply over here We always click apply and then to the top right. So here's all we're going to do Let's get out of here then so we just we just put together the page. We'll do all the editing later So in the top, here's how you exit So again, the first thing I do is I hit settings And then and then and then I and then I and then I and then I and then I click apply And then I exit the page So I'll show you how to do all the editing later Or you or you can jump on our on our calls and you'll learn a ton as well the Tuesday and Thursday calls But for right right now, let's just hit the actions the top right. We'll hit actions And then we'll go save progress And then we'll go publish live Okay, okay And then I have my my friend Christine Christine give me one minute But I wanted to put you on because I'm going through the same stuff That that you're that you're gonna want to learn as well with cartridge. I'm on my I'm on the line with my friend anastasia So I'll be right there Christine So all we're gonna do is we're gonna hit save progress and then we're gonna publish live Why do I public? I don't see the publish button. Oh is it the actions? Yeah, hit the actions and then go publish live and then we'll go return a dashboard Okay um and Okay, no, here we go close and go to dashboard Yeah, and see so when what we just did is we hit the green button.  We haven't done that just yet. We will but once we finalize the domain You're going to get the page link. You're going to click on that Okay, get the page link. Okay, and then and then you're going to hit the pencil to the right And then you'll see a drop down to the left. So hit that drop down. There's nothing there yet We have to add the domain But from this point on once we go and finalize the domain, which we'll do here in one minute We'll hit that drop down on the next page and you'll see your domain right there And so all you're going to do is choose your domain And and you're going to customize the back end. So the forward slash that crw one You'll always want to customize that so so the new domain will be st augustine now.com forward slash seller guide Okay No, that wouldn't be there. That wouldn't be there because that's going to be the domain So so when we finalize our domain, you're going to hit the drop down to the left You're going to see your domain And you just choose your domain So now it's going to be st augustine now.com Forward slash and then you would put whatever you want right there. And in this case, this is the this is the landing page This is for your seller guide. So you'd put seller guide right there Okay, that makes sense. Yeah, so you could do that right now. You could put seller guide right there right there It's put seller guide And then and then you'll end up just changing the domain to the left To your domain once we finalize your domain here in a minute So so we got that so hit the check mark. We're good there hit close Close so it was a it's a three click exit. We hit the actions button hit the actions on the top right What do we do? We say progress we publish live and then we return a dashboard So don't do that. You already do that you already say progress. You already published live now return a dashboard Yes, return it. Perfect. Okay. So now now hit exit Yeah, okay. So now we're going to be able to complete this domain real quick. So now let's click the top right Hit the drop down and then go to custom domain Okay, so Okay, so now go back x out of this one. I think the other one's still open Okay, perfect. So now hit back real quick because I don't think it's going to show here yet So now click the click the go ahead and click next Oh, sorry. Sorry Here we go. Okay. Yeah, so hit the hit the plus sign And then let's only the main domain Okay, okay now type it in again And then Yeah, that's your domain And then next Okay, and then just click yes We have yes, we did Next and then now see if you can find that page So so it's going to be a cartridge page and then the site on the index page the site hit select site And go no site in particular and then let's see if that page is there now Perfect. Awesome. Do the same thing for the error page. So right below do the same thing So cartridge page No site and then seller guide and then just hit next Okay, cool. So now it says here within the day, but go ahead and close this And then try refreshing this normally this takes a couple minutes But um, go ahead and just refresh it and see if it has connected Okay Okay, so give it give it a couple minutes once you once you give it a couple minutes You'll refresh it and then the processing would say connected And that's and that's what we wanted to do there is is connect that domain So now let's just go to facebook real quick. We'll be done christine. We'll be done in two minutes Go to the ads manager real quick the business settings Let's just integrate this domain into no you already have it open right at the top the 68 business settings So now what we're going to do is we're going to integrate that domain with facebook So facebook wants to know now. This is the newest update with facebook. You didn't have to do this before This is required now facebook wants to know the domain that you're sending traffic to They don't want to just before they used to just care about the cartridge page Just just that's the url the cartridge link and that's all they needed to know before But now facebook is requiring you to have your own custom domain And and and facebook wants to know about that So there's a few steps that we got to do to integrate That with facebook so over here or in your ad your business manager the forest team at exp Now to the left you're going to click on brand safety So right at the bottom brand safety Domains And then right here we're going to add your domain So let's go and you don't have to put the www just yep. Just saying augustine perfect Okay, and then um go to an ad and then now we're going to hit refresh Just go to refresh this page and now we're going to get a list of instructions on what we need to add to go daddy so Right here. It's saying number two add this text record To the dns configuration. So go ahead and hover over facebook domain hover over that that link right there the number two copy that And now let's bring that to go daddy. So let's go over to go daddy The top and then we're going to scroll down and we're going to add a text record So go ahead and scroll back up. No, not right there above Right there add Okay, so to the left go txt And then we're going to the host is going to be the at sign So shift to yeah, and then the txt value go ahead and paste in that link No, no, no not there not there the txt value So that's the at sign and then that is the link save. Okay Click save Okay Okay, cool. So We're good there go ahead and refresh this page Yep And then let's go back to cartridge real quick Yep, and refresh cartridge refresh this page Okay, so just give it a couple more minutes and that should be connected So now let's go to facebook one last time and then let's just click on verify and let's see Let's see if it's updated yet go to the business settings And then click on the green one verify You're verified. Okay, cool. So that's how you integrate your domain with cartra and with Facebook now go back to cartra one last time this refresh it normally normally it takes about five minutes Just refresh it Oh Okay, okay. So it's still processing no no worries, but once it's connected then it's connected Then we can start building these pages around that domain Okay So give this give this like four more minutes and then refresh it and then that processing would say connected Okay, and then and then that's that's it for this call. So on our next call is when we can start putting everything together Lots of stuff here. Thank you so much I'll just keep I'll keep that ad running that month-long ad nobody's liking it or any commenting, but No, it's just a video. It's just a video ad. There's they're not supposed to So it's just video views. So you should now have probably a couple thousand views on it by this point But it's just video views to build. Yeah, it's a lot, right? So it's just it's just to build the views so we can then retarget them with our second ad and show them our seller guide Okay, okay, okay, cool. Well, I trust you I'm excited to see what happens. Thank you so much. Yes, you're so so welcome. Let's chat again So schedule another call because we got a lot to do Yes, we do. All right. Talk to you soon. Bye. Bye


Welcome to Toffee TV, it is the star in the 11 show Everton vs Newcastle United. At Goddison Park Thursdays United, a huge huge game for the Toffees, a game they must win. If they're looking to get away from those relegation places which we currently hover over at the moment, let's get into it. In goal, Jordan Pickford, always, always a little slight woody when he plays Newcastle. That he gets too involved with the crowd or whatever else is going on, so let's hope that doesn't happen in this game. Let's hope his head's on it. Let's hope he doesn't have to be very busy in the game and has a bit of a quiet night when he starts and goal. At right back, I'm going for Nathan Patterson because as far as I'm concerned, Seamus Coleman should not be playing. John Joe Kenny is suspended, so for me, Nathan Patterson should start the game at right back. I think he deserves a chance by default actually.  I almost feel like he needs to play by default. I don't think Frank Lampard agrees with me, but I just don't. Put it this way, the last time and the time before, and the time before St. Maxim played against Seamus Coleman, yeah, it was a bit of a horror show. We make him look like he's one of the best players in the world and he's not. He's not. So I'm going to go for Nathan Patterson because I think he can get up and down the pitch and that's what we need in this team. On the other side, I'm going to go for Vitaly Michilenko. I think the left hook gives him the balance. There is no John Joe. The only alternative would be to put Ben Gov free out there, but I'm just going to continue with him and hopefully the more games he gets, the better he gets. I do think that left hook gives us a little bit of balance. So that on Satie, that little round the corner ball that almost got to Charleston and Eley and it's little things like that that can make the difference in the game like this. So we'll wait and see. The centre backs, Michael Keane. Listen, it's either Michael Keane or Mason Holgate and I just think against someone like Chris Wood, you need players who are good in the air. Players who are switched, you know, hopefully switched on to him. So I'm bringing Michael Keane back. Hopefully with Ben Gov free next to him that you've got that pace there as well to help out the back four. Michael Keane, listen, it's not easy. The manager himself has basically said, Jerry Meere and Ben Gov free are starting to and he hasn't had them. Well, at least he's got one of them back. Although I still don't think Ben Gov free is a brilliant defender. I think he's got the attributes to be a good defender, but I still think he lacks certain elements, which I think we saw for Wolves was going on Sunday. But yeah, I'd bring Michael Keane back because I just think my Mason Holgate is too weak to play against these. So that's my back four. Before we move on to the midfield, if you're looking for the side hustle of 2021, you'll do no better than start with our video sponsor today, Profit Accumulator. The gambling industry is fierce and bookmakers compete against each other, making crazier and crazier sign up offers in order to get your business. Profit Accumulator's dedicated team looks at these offers and presents them to you so you'll be able to use the offers against one another to produce a profit time and time again. They've had over 150,000 customers to date, so definitely go and check out this offer. The link is in the description. Make sure you check it out. Midfield. I've gone for two sitters effectively.  Again, it's difficult. We don't have loads of midfielders. So I've got those two and I've got Donny van der Beech in there as well. Hopefully in this game, people will pass them. I know it wasn't great on Sunday, but there was just no bravely in the side to pass them at all. So I've gone for those three. I think Allen coming back gives us that little bit of bite. I think we missed that the other day against Wolves. Decorey was rubbish through the day, but I think if we can stretch the pitch a little bit, I think make the pitch a little bit bigger, that makes it easier for Decorey. He likes to play in big spaces. Tide games don't really suit him. I think that's what Wolves done on Sunday. They smothered that midfield. So van der Beech in there as well. In front of those three, I'm going to go for Anthony Gordon, who I think has just been our most consistent player recently, our most hardest working player. I'd like to see him create a few more opportunities for himself and the rest of the team. And I've put Dele Alley next to him because I think with that cup game coming up on Sunday, Dele can't play. Donnie van der Beech can't play. So with having two games so close together, let's give them both an opportunity. Let's give Dele an opportunity to start a game. Again, I'm not sitting here saying he deserves it. I think he's been quite poor, but he hasn't started a game and I think this might be an opportunity for him to start a game. Playing in a 4-3-2-1 basically. Saved the likes of Gray for the weekend for Sunday and also for coming off the bench in this game. Unless you'll see if someone like Dele Alley changes things at Everton. So far we've tried so many different things, but we haven't really tried Dele from the start of a game yet.  I think if there's any kind of doubt about, you know, in there, then I think Richard Charleston should start the game. Calvin Lewin apparently has been sick. He hasn't been starting, you know, he's didn't start the game. He's been in and out the side. I think there's any doubt about him at all. I'd leave him on the bench and again, maybe someone you can bring on. And I'd start with Charleston and see if his movement can get the better of the Newcastle centre backs. Who, let's be honest, if Dom is up front, you've got the likes of Bane too. I think more suited to deal with someone like Dom and Calvin Lewin. I think Dom coming off the bench could be a better option, especially if he's not 100% fit. And I'd start with Charleston and hope that he can do a little bit better than he did on Sunday and he has done recently. So that's my start on 11. Let me know your thoughts in the comments. Do you agree? Do you disagree? Who would you have in and who would you not have in? Don't forget to check out that offer from Profit Accumulator. The link is in the description. If you want more exclusive videos, scan the QR code on the screen right now and there is a link as well if you're watching on mobile. If you want to have exclusive videos, daily live videos, check that out. See you later.


Hello everybody hooded Cobra Commander 788 here welcome back to class of Friday where we look at a gi Joe classified series 6 inch action figure this time We are looking at the target exclusive Tiger Force David L. Bazooka cats and Bogan action figure I took a brief look at this figure in my review of the vintage Tiger Force Bazooka But I wanted to take a closer look at it. Let's start by looking at the packaging We have the window pane showing the action figure and the accessories They've started doing plastic less packaging so these plastic window panes will go away But we still have the window pane so we can see what we are getting here We have the Tiger Force logo and the gi Joe classified series logo This is David L. Bazooka cats and Bogan. We have its full name here Not just his code name as we sometimes get on these figures We have the box art and this art is in a line less style. It doesn't have traditional line work It has some shadows and some color blocks. It looks really interesting very unusual style But I think it works it also depicts Bazooka as being very bulky very large and muscular It looks like Gronkowski there this figure is number 54 in the classified series and on the back We have some generic artwork shared by others of the Tiger Force target exclusive figures on this side of the box It has these symbols which represent his specialties. This is a pineapple. This is a ballpoint pen This is a TARDIS and this means he is not a fan of the Mandalorian Let's take this figure out of the box and take a look at it. Here is Bazooka out of the packaging This is Tiger Force Bazooka meaning he is on the gi Joe sub team Tiger Force and wearing Tiger Force colors He is mimicking the Bazooka version 2 action figure from 1988 not version 1 from 1985 With these classified figures we are often getting the Tiger Force or Python patrol colors before we get the standard colors And that is the case with Bazooka. Let's take a look at Bazooka's accessories starting with his weapon This anti-tank rocket launcher which is in an olive drab green with dark gray padding on each side It has two grips. It has a pistol grip and it has a fore grip here You should be able to get both of these grips in the figure's hand, but I've had a hard time doing that It also has this strap for slinging the weapon over the figure's shoulder This is a very well detailed accessory. It has a handle. It has a sight here on the front I have noticed that the connection here at the back for the strap is showing some plastic wear Despite the fact that I've handled it very little. So do be cautious about that This could be a point where it might break off. This is a good accessory for Bazooka It's much more substantial than the vintage accessory This rocket launcher does something the vintage accessory could not do This back section is hinged so you can open it up and you can place an anti-tank rocket in the tube I will demonstrate how to do that in a minute. First, I will caution that this hinge Doesn't attach very well. It pops off very easily So be careful not to lose that or break the peg that connects the back part to the main launcher tube The next accessory is the backpack. The backpack pegs onto the back of the figure With this peg that goes into the hole in the back The figure does not have straps for this backpack like the vintage figure So apparently the backpack just pins on the back of his shirt This is an area where the classified figures could improve on the vintage figure Because the vintage figure didn't have straps for the backpack So they could have given him straps maybe that connected to this belt Or they could have done some safety pin details so he could safety pin this to his shirt This backpack mimics the version 2 backpack. It's a dark green. It's a different shade of green The vintage backpack has more detail than this. It has a canteen and some extra pouches This does not have a canteen. It just has some pockets with some buckles And it has this hook on the underside which you could use to attach the rocket launcher The handle of the rocket launcher could attach thusly So he can sling the rocket launcher under the backpack I do like to have extra ways to store the accessories. That's very good In addition to that it has the four anti-tank rockets and these are removable It has four of these rockets. They are all in the same color as the backpack They are all identical and they all slot into this rack As mentioned before you can load this rocket launcher by swinging the back section open at the peg And then placing an anti-tank rocket in the back You can push it all the way in and close it up So now it is loaded and ready to fire. It does not really fire There's no spring loaded mechanism or anything like that But you can load it and pretend to fire One downside is that it's not necessarily very easy to get the rocket out of there So I have to resort to tweezers to pull the thing back out To place the rockets back in the backpack You just put them in the slot and press down until they go all the way down And this is pretty good It is like the vintage backpack But it's more functional and I like having the removable pieces Rather than just sculpted on decorative pieces That looks really good The final accessory is the helmet The helmet is in soft flexible plastic And it's in a brown plastic You can see that on the inside It has red paint on the outside It has a brown band and these brown straps on the side And this is a good looking helmet It's meant to be similar at least to the version 2 helmet The version 2 helmet was in this caramel brown color This is in red With the accessories out of the way Let's take a look at the articulation He has articulation that is almost the standard articulation for classified figures But it's slightly different He does have the usual head turn And his head will tilt up and down He's got articulation at the neck and at the base of the head So good range of motion on the head He has butterfly joints at the shoulder So he can move at the butterfly joints a bit That's kind of tight Not too bad on mine But some of these butterfly joints are very tight indeed He can move his arm up at the shoulder And swivel at the shoulder He has a swivel at the top of the bicep So he can swivel his arm there He has double jointed elbows He has swivels at the wrist And he has up and down hinges at both wrists At the chest is where he has slightly different articulation Than most classified figures Instead of having a large hinge at the rib cage He has a cut at the chest With this ball and socket joint So he can move at the chest there I assumed they did this So it would not interfere with the printed number 14 on his chest But it still does interfere a bit The ab crunch is not quite what you would get With the big hinge at the rib cage He has articulation at the waist So he can twist and move at the waist a bit He can do the splits He can move his leg at the hip forward And back a little bit, not as much He has a cut at the thigh So he can twist at the thigh He has double jointed knees He has a cut at the boot So he can twist at the boot He has hinged and rocker ankles Now we can look at the details on the figure And the head has dark hair And a dark Tom Selleck mustache That's very similar to the vintage figure This is a nice update of that vintage Bazooka head sculpt It really does look like him He has his number 14 football jersey With a red collar A red number 14 outlined in blue And red and blue stripes on the sleeves Nothing on the back No number 14 on the back The printing is on the front The vintage figure also had a number 14 And it did not have the number on the back So that matches what they have on the classified figure But the colors are updated On the vintage figure he had orange and green on the jersey And he has red and blue on the classified figure The red and blue colors are appropriate Because this makes it a vintage New England Patriots away jersey Unlike the vintage figure This figure is very muscular Large sculpted detailed muscles He may be built like Gronkowski But he is wearing the jersey of Steve Grogan From the New England Patriots Who was their quarterback for a long time And it was a hero of Ron Ruddatt Who designed the original figure back in 1985 Most of the other details are very similar To the vintage figure He has this brown belt with pouches And a silver belt buckle But unlike on the vintage figure This is a separate piece It's not really intended to be removed But I like it as a separate piece It adds a bit of dimension to the figure The lower half of the figure has dark green trousers With yellow tiger stripes painted on That is very much in keeping with the tiger force colors He also has pockets on the outside of his legs He has textured legs The trousers on the legs are textured That's really nice Great detail on those And he has brown boots And those boots have some straps across the front And that also is similar to the vintage figure Looking at the figure overall I'd say it's just so-so It's not my favorite classified figure But it's one of the better ones It certainly is fine There's nothing wrong with it And certainly it does evoke bazooka I mean this looks like bazooka It's a very good head sculpt It's a very good uniform It has some improvements on the vintage figure First with the accessories The beefed up rocket launcher looks way better The vintage rocket launcher looks very small in comparison And the removable rockets on the backpack That's a great bonus Another great improvement on the 1988 figure Is the update of the colors Now with the red and blue on the white jersey It keeps the team colors from the version 1 figure And I do like that I prefer that over the vintage orange and green The biggest missed opportunity for this figure Is not giving bazooka some straps for the backpack It is not clear how the backpack sticks to his shirt Either with safety pins or magnets or something That was my review of the GI Joe classified series tiger force bazooka I hope you enjoyed it And thank you for your patience as I try to get more videos out If you like this video and you'd like to see more Please give this video a thumbs up on YouTube And subscribe to the YouTube channel You can find me on social media on Facebook and Twitter And I have a website HCC788.com The best way to support the channel And make sure these videos keep coming is through Patreon You can get your name in videos Like the names you see scrolling on the screen right now Thank you very much for watching I'll be back soon with more vintage and classified GI Joe I'll see you then And until then remember only GI Joe is GI Joe


Hey everyone, this is Carlos. I'm the founder and CEO at Product School and today I'm here with Iba Masoud, who's the CEO at Tara.ai. Hey Iba. Hello Carlos. Glad to be here. Glad to have you on the show. Let's start from the very beginning. What do you think that brought you here? What was your story? Let's see. I think it's been several elements of the story in terms of what really brought me here to this day, talking to everyone that's joined. Thank you for joining, firstly. I think where it really started was, I think it was 19 when I had an inkling of an idea for a platform I wanted to start and the first company I actually started was called GradBerry. So it was a website for students and fresh grads to find jobs. I just didn't understand why it was so hard for entry-level folks to basically get their foot in the door. And so I got together with my co-founder. We had $200. This was back in the Middle East in the UAE and that is literally what was the first seedling to just bringing us to Silicon Valley, starting Tara and being where we are today. It's interesting. They say an overnight journey typically takes multiple years of hard work and I think we're testament to that fact that it's taken us this long to get to where we are today. So I think that's where I would really start in terms of that inkling of that idea and how we iterated and how we got to the second company. So Eva, you basically tried to solve your own problem and that led you to start a company. You are an immigrant, so am I, both in Silicon Valley. So I think this is also a testament of like, hey, if you have passion and hard work and maybe sometimes there's some luck, you can do great things. And that led you to the current company today which is Tara.ai. I know that you have been invested by incredible companies such as Y Combinator or Slack Fun. So how do you, obviously I would say like what a lot of VCs would be saying is the typical company or founder. Like how were you able to break down those barriers and prove that you are here for a reason? Initially it was really difficult because I remember like that first moment of like being in Mountain View, landing literally, you know, from a plane on a tourist visa. And going into the Y Combinator office, frankly it felt like the first day at Hogwarts basically because it's like you're coming into this completely new culture. It's something that I've been reading about, like I've been reading Paul Graham's essays. I've been on, you know, reading on Hacker News for so long and so being able to literally step foot. I mean, the first most hardest part was actually, you know, getting into the interview, getting approved because we got rejected a few times before we eventually got in. But I remember like that first day getting into YC and I was like, okay, in order to fit in I need to wear a hoodie and I need to be able to like, you know, immediately prove why I'm there. Like, you know, if any programming questions that are asked or anything like in particular about technical infrastructure, like I need to be on point and on game. And I think it took me a while to realize that I don't need to look like anyone else or to be like anyone else in order to fit in. And that was actually the hardest part of the journey because it meant that I needed to be able to be comfortable in my own skin. I didn't, because I didn't come from an Ivy League background either and I noticed so many of the founders. Now YC has I think a much more diverse approach. But back then in 2015, just everyone that I was talking to was a white male Ivy League, Ivy League founder. And so, you know, not being from that background was I think one thing that was definitely overwhelming initially, but I think over time as we realize that you absolutely do not need to come from a certain background or from a certain pedigree to start a company. I think that took me some time to, I think, get comfortable in my own skin. I would say that was a big challenge initially. That's a very powerful message. And I'm very proud of what you accomplished so far. So what does Tara.ai do? Yeah, so it actually started from our own personal frustrations with project management software. Like, why does it have to be so hard to use, so slow and specifically not, you know, friendly for developers? And so we just wanted to build something that was really simple that you could get started with immediately where you could write docs that you could write and create your sprints and then make sure that it's synced to source control and GitHub. And so when we started working on the idea in 2018. So this was different from the idea we applied to YC with and obviously after talking to YC and those iterations, we realized that again, same situation, a problem that we were trying to solve that we were going through personally.  So I had been at GE before in terms of corporate experience had been at McKinsey and my co-founder had been at Boeing and several other companies in terms of engineering roles. And so we just felt like there had to be a better way to create something that was that was easy enough to use that even students would be able to use it. And interestingly, like 30% of our user base are students at universities. So we always had this hypothesis early on that we just wanted to build something that was really simple, but powerful. And that was the main ethos that the company stands on today, which is how can you minimize the number of clicks to get anything done and and just make it super simple to just create a doc or epic. Get your tasks in and start a sprint all the while being synced to GitHub. And there is something about trying to solve your own problems, because the level of passion and commitment you have, it's, it's there. Nobody can, you're not really trying to solve for somebody. It's your first time trying to solve for yourself. Of course, there's a market opportunity out there. But when you start describing your company, of course, I've used a lot of product or project management tools out there. There's so many and they work. So what, as a CEO, as a product person, what was that aha moment that made you realize, okay, we have an angle here. This is not Microsoft docs or JIRA or thousand other tools out there. I think it was when we first did our launch to Hacker News and Product Hunt. So this was last year, April 2020. This was our beta V1. And basically what happened was we realized that a lot of the users and people that were getting started with using it were founders and engineering managers. And in some cases, they didn't even know what an epic was. Like, I thought that a lot of the terminology being used in existing PM software was hard to understand. Like, why do I need to know Agile to just, you know, start a company or to get an MVP out of the door? Like, I don't understand the principles of Agile.  And that was the basis of the company. Like, how can you build a system that's agile in a box that's really easy to use? And so I think the first aha moment was when people came in the door. So the first 2000 users were like, we can get up and running really quickly. And it takes one minute to start a sprint versus, so it was one click versus, I think it was 35 clicks in JIRA to get started with the sprint. So that was the first aha. The second aha was when people said that, because we have built an automation. So what you could do is you could just, in one sync, it was one click, sync it to GitHub and immediately start to see blockers.  And that's where the AI component comes in, which is like, how do we help you predictably build software? So the first pillar is simplicity, but then the second pillar is predictability. So it's like, what can we do from an ML perspective that actually allows you to see your blockers, understand where your team is falling behind, and how do you get ship done? So it was like this three words that we build it down to just get ship done. Like, what can you do to get shipping moving forward? And so it was really just that, those two ahas that we had, and it was all through that first launch that we did, where people just, our first 2,000 users, first 50 users, 100,000, 2,000, gave us that feedback. So now moving forward, you hit broad market feed, seems like something with legs, your users are giving you feedback, and you as a CEO probably changed as well, because the early stages it was more about maybe building product, now you're in a different stage of your company. So how has Ebat changed as a CEO? I think it's interesting because I feel like we are always building product and always talking to users. So one of the things that we're really set at the company is this day one mentality, that it's always day one. So what we've seen is we've literally kept the same strategy from 100 to 500 to 2,000. Now it's about 33,000 users. And basically we're like, we're keeping, it's the same. I think we're about, right now we're about 17 people, company-wide, so it's still small, but at the same time I'm still in support, I'm still in, but what's different is we have managers now. We have specific sets of people that are leading product, that are leading engineering. And so what that means is, I think personally how I've changed is letting go of the reins and really allowing the team to specifically make decisions on product and spec. And I think that's really important, right? Because you want to make sure that the team feels like they have the autonomy to make decisions. And secondly, that anytime they need help, they're able to be unblocked. And so I think one of the things that was pretty clear from the get-go was, how do I become a team enabler versus the other side, which was just basically getting things moving and executing. So for me and even for Seya, I think it's my co-founder, I think that's really been key. Exactly. I mean, I've seen a lot of what I would call product CEOs. I consider myself one, which is okay, we know how to build something, we're in the trenches, but it gets to a point where those mental models just don't scale. And if you want to grow your company and your product, you have to become an enabler, more than just a doer. So I've seen the transition go in very different directions. And I love asking this question because there is no right or wrong answer. You have the opportunity to create your own job description. And at the same time, I want to know if there are any specific productivity tricks, hacks, or call it X, or is there any way you actually leverage your product to make sure that your team feels empowered and they can also nurture that next generation of managers? Yeah, I mean, so we've been day one users of our own products. So we used Tara for our documentation, our sprints, and also to understand team velocity. So I think one of the things that happened was because we were such early users of our own product because we felt the frustration too when we had missing features, that was something that the team, like because they had the autonomy and obviously we were using it ourselves. Firstly, we also saw the difference in productivity internally when we were using it versus when we were using other tools. So what happened is at least I observed that from a team perspective, people had more belief in the product as well because we saw the difference in productivity. We saw how we were able to very quickly, you know, like ship features in terms of like into our release log and basically get into a cadence of listening, understanding why someone is asking that question or why they're giving us that feedback and then try to iterate with that. And so for example, like we have a Discord community where specifically our users give that feedback and we have these discussions, we even, you know, do design discussions with those users. But I think what it really boils down to is from a productivity perspective, like how do you, like so we were using our own tool, but internally what we also did was we did things like making sure that we're able to specifically be as transparent as possible in like all hands and meetings on Mondays. We set a cadence and a routine as well. Like I think setting the cadence is really important in the early days, especially in the first two to three years of the startup, which is where we are today. And setting that cadence, making sure that people have the ability to provide upfront feedback. So that means that you need to be willing to hear the bad and the good from the team. And I think that was something that was really powerful when I heard from, you know, from like specific engineers that I'm actually able to say what I think doesn't work or, you know, or to make suggestions even like from a strategic perspective. So I think that was also a change that we went through and it took us some time. Now personally, from a productivity standpoint, one of the things I like to do is office hours. So, you know, like setting specific times during the day. So I have a public calendar. Everyone at the company knows what I'm doing at any given point of time. I just like to operate that way. And it really helps because people know what the CEO is working on. And sometimes like being a CEO can be a black box too, where it's like, Oh, what is the CEO working on today or this week? Or what are her priorities? And so I like to have an open calendar for that. I've found it to be helpful. The office hours, I saw my combinator. I love that. And one of the things that I personally learned as well as part of another accelerator program is dealing with so much feedback and especially from customers. And sometimes that leads to big changes in the organization, the structure of the organization, the features that you want to ship. So I want to hear any word stories about if there was any big, you know, learning as you were doing more and more user research and you had to make any either pivot or big roadmap adjustment based on that. I think like one of the things that it boils down to is being opinionated in the way you think the world should work. And so one of the things we did is because we set simplicity as the base that we are always going to work from our process of simplicity. And because if you set simplicity as the core piece, and yes, you know, we have certain values, certain values at the company, but because we set that as the goal, what ended up happening is that it, in some cases, users may suggest features that actually make things more complicated or they may make the workflow more complicated or they request so much flexibility that you're basically, you know, like I think if we shipped it feature by feature and looked at it that way, we would just become another Jira, frankly. So I think like that was one thing that was really difficult and I think one of the things we did was we were opinionated from the get go, but at the same time it was opinionated to the sense that you get your user feedback and you continue to talk to individuals at these companies, whether they're, you know, founders, heads of product, heads of engineering, and you continue to like iterate on that feedback but based on those core set of values that you have. So having that strong set of values is important, but I will say that it's easier said than done. I think what we're continuing to learn is, for example, like A-B testing is really hard at early stage startups. You just don't have the resources. You can't, you know, like ship different versions of a feature. It's just very difficult. And so I think one of the things we really wanted to do was ensure that even when we have design or design prototypes, when we show them to the user, it's crystal clear as to how the interactions will work before we actually implement a design. And so I think like what it just boils down to is really putting yourself into the mindset of the user. And that's very easy for us to do, by the way, because we use our own software every day. I think it's harder when you're not using your own software and you're not the core persona that you're selling to. And at least what I've seen is, and you talked about pivots and like a big change, one big change that actually happened for us was in 2020 was the V1 beta of the product. But before we actually shipped V1, we had several different iterations of Tara. One iteration of Tara was when we thought that we would be more of a top-down enterprise product, which was like, you know, we thought that you would sync us to your existing tooling, which you do today too. But that concept was more for like VPs that they could see like some level of analytics. And what we found, at least, was that when you tried to do a top-down product, you just don't have the bottoms-up momentum or developers, frankly, just don't have buy-in into the product. So you might be able to sell like a half a million-dollar contract top-down and sell to the enterprise VPs.  Like it's been sold to me and I don't want to use it. So that was a huge learning that we had. Where we actually sold a contract to IBM and it was, you know, the developers that wanted to use it. We talk a lot about that in a podcast with other product leaders and I agree with you, this trend has been labeled now as product-led growth, but it's not really that new. What it means is really getting that buy-in from the bottom, which is the people who are going to use your product. And otherwise, it's just going to be very hard to maintain retention. You might be able to sell a contract, but what if they change that CFO who signed the contract? Exactly. Thank you. So it's really interesting. You can get to 2 million ARR really quickly. So you could pretty much, you know, like if your messaging is strong enough and that's what happened to us, right? Like we were able to get to revenue really fast, but it meant a huge change after our last funding round. And I openly talk about this because I think it's something that people don't realize that you really need to think through your go-to-market and your model and whether it actually satisfies the end user. And we realize very quickly that the developer is the end user. And you can't try to build something that is top-down. And frankly, I think we could have gotten to significant numbers of ARR with that product too, but I still, you know, we still maintained that it just didn't match what we wanted to build. It really didn't. We kept going into this instance of specifically only selling to the VP. And, you know, I think a certain product can probably be built in that avenue and arena. But I actually think the future is all about the bottoms-up user. It's the end user that matters. And by the way, it's harder to build that company, let me tell you. So it's much, much, much harder. I think it has more potential long-term, but it's definitely harder because you are trying to satisfy many more people. And one thing that we always repeat is that B2B is also B2C. Like, they're all humans behind those companies. It's not like you step to IBM. Like, there's someone behind that that got that check and there are many other people who are using your product. So I'm glad that you made that, you learned that and you made that adjustment. I also want to focus now on the future and ask you what are you curious about learning these days? I think one of the things I'm really curious to learn about it. So I spent quite a bit of time in AI ethics and specifically around how you can build ethical algorithms. So one of the things that we also learned is when we were initially designing Tara, we were thinking about a no-interface model, which was, oh, could you essentially populate a task board, populate a Kanban board with very little input from the user? What we found, interestingly enough, is that user input is very important when you're trying to generate any type of recommendation or provide an interface to the user. Because if the output that they're seeing is not relevant to why they're in the software, again, it goes back to the fact that they're humans. It's human-computer interaction, right? And so if it's just not relevant to what they're looking for, then they're not going to come back. So I think one of the things that was a really important learning for us, and one of the things I think is how do you build de-biased algorithms that aren't taking information from data sets that are inherently biased just because of user behavior? So I think that is something I'm really keen to continue learning about as well as we introduce algorithms into our own software. Because we're very hesitant, to do any kind of intelligent part of the software, which is essentially saying that, oh, Tara is saying basically that, oh, I estimate that your sprint is going to take this long or that the effort estimated in the sprint is incorrect. All of these recommendations have a big impact on the user. And now they have an even bigger impact because we have a user base. But that's something that we're really cognizant of is as we introduce the AI in Tara AI, what will it really entail from a predictions perspective? And because now there is over a year of data in the system for each user and each team. And so we can now use that last year of data to provide recommendations on how you should possibly run your sprints and work in your product. So I think it's going to be an interesting time for us over the next few months. I know there, as you speak, I'm thinking about another famous white combinator phrase, which is do things that don't scale. And how even larger organizations, CEOs, still doing certain things that don't scale because they are core to their values because they consider them very, very important, even though maybe technically are not part of the traditional CEO job description. So coming back to you, is there anything that you still do that doesn't scale? I think one of the things that I believe I'll continue to do is customer support and just talking to users and customers. And I know it's a very simplistic answer, but that's really what it boils down to, where I'm in intercom on weekends, and specifically like manning email support. And I think that is something I want to continue doing no matter what size, no matter, because we are in the post, now we're post series A company. And I have heard from several founders and CEOs that someone else should be handling support. And yes, we do have a support process, but at the same time, I think it's important to continue to talk to users and hear from them. And the other piece also, I think do things that don't scale. Specifically, I think one key area that also applies to is making sure that each of your team members are, frankly, comfortable in these really challenging times. Like, I think one of the other pieces is just making sure that you're available. Even in some cases, if I have to be a therapist for several team members, I'm happy to do that, because I think we're all kind of going through these really hard times. And from just a wider perspective, and I think that was also something that we came to terms with over the last year and a half, which is continuing to listen to team members as they face challenges and making sure we have enough R&R days. Like, we also introduced an R&R day that we got really great feedback on from the team. And last week, we just did our first office Olympics as well. So I think some of the things, in terms of doing things that don't scale, also apply internally for your own people. And I remember one of the things we did was even we built this grocery aggregator when no one could buy groceries at the very early days of the pandemic, just to make sure people could get access to it. So I think it applies internally and externally. It does. And I think it also sets an example for anyone in the organization, including new hires. You are showing how important your customers are. And this is not just about, oh, we close a deal and then we move on. You mentioned support. You mentioned people who are already existing customers and you care about them. I've heard this from other CEOs and how they are trying to scale that process because it's kind of unscalable. You have to reserve time to talk to humans and truly listen instead of just trying to sell. So I really appreciate that from you. So another thing I want to discuss with you is about the future. You talked about how you're thinking about combining AI with humans, but more holistically. We've been talking about project management tools, increasing productivity since forever. The reality is that not everyone is really that much productive, even though they seem to be adding more and more tools to their stack. So what do you think is going to happen, especially on product teams, to truly become more productive? I think ultimately what it boils down to is that a lot of the management piece and the updating of tasks and the specific issue management piece, I think frankly needs to go away. I actually think that the future is ticketless. We haven't really talked about it publicly, but internally what we do know is that ultimately the future should be ticketless. The way it should work is you have systems kind of talking to each other and the root source of the ticket is either through customer support or it's through source control in terms of a specific issue that's being worked on. So I actually ultimately think that project management software should not exist. And it's funny because it's like, are we saying that we're going to put ourselves out of business? No, what we believe is that you should not have to go in and update issues and tickets on a day-to-day basis. It's incredibly frustrating and it's so painful. And the thing is that the only reason we even provide an interface to do this is because we want to do away with the interface over time. So it's interesting. It's like that's our goal. And I mean, if you think about Tesla, right? They did provide a car, you know, ultimately to get from point A to point B, there is a car that you can use that you can manually operate. And so that's our theory too. It's like we had to provide the project management software initially in order for us to get to a point where it's self-driving. And so ultimately that's our theory that product teams should not have to go in and it goes for developers, it goes for PMs. You should actually be spending time solving problems. And that means, you know, solving the customer problem. And so high level, that's what we believe. And I think that's what we're really working towards in terms of as we design and build TARA. Initially, I remember we were thinking about it going without an interface less and going without an interface, but we realized very quickly like you need an interface initially and then you can start to really get to that ticket list piece over time. That's a great point. I think we talk a lot about tools. And obviously they are important in order to get things done, but beyond the tools like the methodology, the framework, the community around it, really making sure that we understand what we're here for, which is in your case be more productive. That's the goal. Then maybe the solution is actually less tools. And if you can apply technology to make it easier for people without them having to really understand every single step of the process, I think that's when the magic happens. Because I agree with you. I don't think the machines are replacing the humans, especially the product managers. Exactly. I think at the end of the day, one of the things that we see with PMs, especially is that they're having to do a lot of the sprint planning, a lot of the just management and consistent reprioritization. There's always new priorities coming in based on user feedback. And so I think a lot of the grunt work is what we're thinking about. And I'll give you a really good example of a super simple feature that we automated. So when a pull request gets merged in GitHub, based on the workflow, it should automatically be marked as done in your software. And you shouldn't even have to set that up. It should just be something that software inherently does. And we were just surprised that even any PM tool, it's something you have to set up. It takes weeks in order to do so. And so that was something that we shipped under the hood, under the radar. And we got such great user feedback about it because it's like, okay, obviously if the PRs merged, the developers shouldn't even have to log back into the PM software to update the status. Status should automatically update on their own. And in some cases, even the documentation should be pulled from the .md file from GitHub or even from what's already happening inside GitHub and commenting. So ultimately, I think, you know, it's time will tell, but like we have a very strong theory and an opinion around how PM systems should work. And I think one of the things that one of the reasons why we've been able to get to this point even today is because we really believe in this future. And that ultimately PM systems should make you more productive, not less. And you shouldn't have to have an administrator just to, you know, even run the software. I agree with you. It's part of the future. It's... We have a report every year. It's called the Future of Product Management and we analyze some of these trends across so many different companies and product leaders. And it's no code movement integrations and trying to make things in general more visual and less complicated are increasing productivity and happiness. So I hope things keep going well. And I'm sure I'm going to keep track of anything else you would like to add. I think overall, you know, at the end of the day the best systems are the ones that do not require setup. Like I think that's what it ultimately boils down to. How do you build systems that inherently understand your need and what you're trying to get done from a productivity perspective and then immediately generate those views around that common goal. And so I think what it really boils down to is based on the person or the type of goal that you're trying to get done. You should be able to utilize the software accordingly with very few clicks. And I think one of the things we're really excited about is how do we start to really enable that and surface blockers and surface that before they even happen. So I think getting into that ticketless future and we're already starting to iterate on that idea. I think we're really excited about where it's going to head. Some of the new automations we've released. I like the ticketless future. Think about that. It's a pleasure to have you on the show. Thank you so much for your time. Thank you so much. It's been great being here. And thanks everyone.