Welcome back everyone glad to have you all here and big thanks to all my patreon and subscribe star subscribers as you've probably all heard by now general Flynn has been exonerated and the charges against him have been dropped according to the DOJ 20 page dismissal letter quote continued prosecution of the case would not serve justice reading into the document further we find that the fateful interview with Flynn was quote untethered to and unjustified by the FBI's counterintelligence investigation into Flynn a no longer justifiably predicated investigation has yielded a quote absence of any derogatory information the government is not persuaded that the January 24th interview was conducted with a legitimate investigative bias and thus Flynn statements were not material to the investigation basically they had no reason to be investigating Flynn in the first place there's even more bombshells in the document showing our two favorite crooked cops struck in page celebrating that Flynn's investigation that was supposed to have been closed was still open and that they should quote leave it open for now this all really stinks of a political hit job from the Obama administration and his FBI which really wouldn't be surprising coming from an administration that was very fond of spying as a tool against their critics and foreign allies the media is predictably melting down because they play a part in this entire farce they have to keep pretending like we all don't see right through their act it's a pretty dark place on social media the very first comment after the story broke that I saw on Twitter was Putin if you're listening high five your asset and there are Russian flags and Russian memes popping up and now we see bill bar really just doing Donald Trump's dirty work now he has in his back pocket a little AG who saw to it to let fling go it is I think breathtaking dishonesty from the Justice Department this is the collapse of the Justice Department no cut yell you caught my breath with the collapse of the Justice Department this is a case where the fix was in the fix is not good for the rule of law it's not good for morale and it's not a fair outcome this is an absolute injustice I don't worry anyone who cares about the rule of law Mike Flynn's lawyers have been engaged in a smear campaign this is a political and incredibly destructive thing to the rule of law it's all heading towards the president wiping the Mueller investigation out of the history books at least as far as criminal conviction one of the talking points you're going to hear from Democrats and the media a lot is that Flynn pled guilty and thus he must be guilty based on personal experience I don't buy that as a legitimate argument for one just think of all the people who pled guilty but then were later exonerated of the crimes they were accused of just because somebody pleads guilty doesn't mean they actually are guilty and I have a little story to tell in that regard but first a quick 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a cup of coffee sign up now for a free 30 day trial of virtual shield VPN and see what all the hypes about you have nothing to lose so back to the incoming Democrat Party and media talking point that Flynn is guilty because he pled guilty when I was 18 just out of high school and hanging out with friends during the summer we got into shooting targets with my BB gun it wasn't something we did a lot but that week we happen to be doing that and one night I was heading over there to do just that and had put my BB gun in my back seat and had gone to pick up a friend after picking up that friend we stopped by Arby's to get some food it was a local Arby's and his girlfriend was actually working there so we ordered our food we pulled up and as I'm paying for my food he actually the passenger that I had picked up actually picks up my BB gun and points it at the drive through and says give me all your money haha you know like it was a funny joke I was completely taken back by it slapped it you know a way put it back and was like you know what are you doing you idiot like why would you do that it's not something I would ever do in a million years and so I apologized you know we got our food and we left later that night I was driving home and I got pulled over by the local police and in fact it must have been the you know the whole city's police it was a lot of police I've never seen that many and I had never been really pulled over I might have been pulled over for speeding once so they pulled me over they threw me in the backseat of the car the whole time I'm sitting here thinking this is some sort of huge mistake because I had I was not even thinking about earlier that night and as I'm sitting there it hit me suddenly I'm like earlier that idiot did that at the drive through but I didn't think anything of it because his girlfriend was working there you know I had apologized we paid for our food obviously it was not a robbery right it was obviously not that but so I immediately told the police oh you know I realized what this is all about now let me explain it explain to the police don't think they ever believe me they never even picked up the other guy who was 17 I remind you I was 18 at the time so in any case I had to spend the entire weekend in jail and let me tell you this was a scary experience for a kid who was totally clean cut never been in trouble I spent most of my weekends playing D&D with my friends so needless to say this entire situation was very scary my parents who didn't have a lot of money had to pull their money and to pay for a lawyer to fight these charges which were three very serious charges of robbery I mean they wanted to put me away and it was confounding to me because it was very clear that I wasn't guilty of anything and it was actually if anybody's guilty of anything was this idiot in my car and so for years we fought these charges my parents were running out of money and eventually they actually dropped all the original charges down to a misdemeanor disturbing the peace now obviously if you know if I had actually robbed a place they would never do that they were just trying to say face or something but being 18 and being faced with this very scary moment that was my out and my parents had no more money to fight this anyway so you know what I did I pled guilty to misdemeanor disturbing the peace but I was not guilty of anything I mean if anything I was a victim in all this because I had done nothing the point is I did plead guilty and this is something that's following in my entire life by the way I had to get a deferment to get into the Air Force so I you know it's always followed me I've always had to talk about it at job interviews and things like that back on topic it wouldn't surprise me at all if this was the case with Flynn if they were seriously pressuring him and I've read reports that they were pressuring his son as well it's not a surprise me that he would have pled guilty out of fear of something worse coming in my case the prosecutors probably just wanted to say face what I know is that they weren't at all interested in justice or the truth so when the media dismisses Flynn and damns him for pleading guilty just remember that just because somebody pleads guilty doesn't actually mean that they are consider that he might have felt like he had no other choice that's all for this episode please hit that like button share and subscribe if you enjoy my content and you want to support this mission please consider supporting me on one of these platforms you can find all the links in the description and in the pin comment thanks for watching keep coming back


This is the SF Productions Podcast Network. Oh Oscar! Oscar! Oscar! From the Pub Culture Bunker, I'm Mindy. At our mark, you can check out our audio podcast, How I Got My Wife to Read Comics on iTunes, or on our website SFPodcastNetwork.com. We recently lost a showbiz giant, a writer of plays, TV shows, films, and I'm talking about Neil Simon, who died at the age of 91. He was very shy when he was in school, and got the nickname of Doc. He grew up during the Great Depression in a Jewish family who constantly fought to the point where he would be sent to live with relatives from time to time. He took refuge at the movie theater, especially enjoying the silent comedians, Chaplin, Keaton, Laurel and Hardy, which inspired him to write comedy. He spent a lot of time reading books from humorists such as Wayne, Benchley and Kaufman. He and his brother Danny, who also became a writer, wrote comedy sketches at age 16 for a department store. And then Simon joined the Army Reserve where he began serious writing. At one point, he was a sports editor. And this would later inform his play and film Biloxi Blues, and that was 1984 for the play, 1988 for the film. He started at the bottom of showbiz, a mail clerk at the Warner Brothers' offices in New York, when he and his brother got work writing for radio, including the Robert Q. Lewis show. He moved to TV as a member of the legendary writer's room for Your Show of Shows, starring Sid Caesar and Imaging Koka. Mel Brooks, Carl Reiner, Woody Allen, Larry Gilbert, Mel Tolkien and Selma Diamond also wrote for Caesar's shows over the years. This was the pinnacle of the 1950s variety show, in the top 10 ratings for two years. Simon incorporated his experiences there into his later play, Laughter on the 23rd Floor, in 1993. He also had a run as a writer on the Phil Silver show. Now during his time with Caesar, he wrote his first play, Come Blow Your Horn, which ran for 678 performances in 1961, and had a film version starring Frank Sinatra in 1963. This show cemented his career as a playwright. Following it up with Little Me in 1962, a musical with music by Psy Coleman and lyrics by Carolyn Lay starring Sid Caesar. There have been two major revivals in 1982 and 1999. The next two plays became both movies and TV shows. Barefoot in the Park, 1963, starred Robert Redford and Elizabeth Ashley, which ran 1,530 performances, with Redford returning for the 1967 film with Jane Fonda. While Scoey Mitchell and Tracy Reid starred on the 1970 TV series version. The odd couple in 1965 starred Walter Matho and Art Carney as Oscar and Felix on the stage, running for 964 performances and winning Tony's four, Simon and Matthau. There have been many revivals of this show, with Simon writing a female version in 1985. Matthau returned for the film, which co-starred Jack Lemon, and it had its own sequel in 1988. At one point, Matthau was replaced on the stage by Jack Clugman, who went on to star as Oscar in the hit TV version, along with Tony Randall as Felix, 1970-75. There was also a TV reunion of that show, in 1993, and two more TV versions. The new odd couple in 1982, with Ron Glass and Damond Wilson, and a 2015 CBS sitcom with Matthew Perry and Thomas Lennon. Now you can check out my podcast, The Kinescope Initiative, Episode 57, which covers Barefoot in the Park and the odd couple on TV. The show has premiered the same month. Sweet Charity in 1966 was Simon's second musical, starring Gwen Bearden and based on a Fellini screenplay. Shirley McClain starred in the 1969 film. Simon had a rare flop in Star Spangled Girl, 1966, but followed it up with 1968's Plaza Suite, starring George C. Scott and Maureen Stapleton, which ran for 1,097 performances. A film version made in 1971 did not do as well. A dropped fourth act became Simon's film The Out of Towners in 1970. Promises, promises opened the same year, a musical with music by Bert Backrack and lyrics by Hal David, starring Jerry Orbach for 1,281 performances. After a few lesser plays, The Sunshine Boys came out in 1972, starring Sam Levine and Jack Albertson for 538 performances. George Burns and Walter Mathal starred in the 1975 film. California Suite in 1976 was kind of a sequel to his earlier work, running for 445 performances with a film version in 1978. The latter co-starred Maggie Smith, who won an Oscar, playing an Oscar nominee who does not win. During the same period, Simon began writing original films not based on one of his plays. Murder by Death, 1976, and The Cheap Detective, 1978, were both parodies of other film genres. The Goodbye Girl in 1977 co-starred Richard Dreyfuss and Richard Mason, Simon's wife at the time, with the former winning an Oscar, the youngest best actor at the time. And then back to the stage for Simon's autobiographical trilogy, Brighton Beach Memoirs in 1983 kicked off the career of Matthew Broderick, who stood in for Simon, is basically playing him, and it ran for 1,299 performances and it's the first play I ever saw on Broadway. It won two Tonys and a film version was made in 1986. Broadway Blues, 1984, earlier. Broderick returned to play the same role. It ran for 524 performances, won three Tonys and spawned a 1988 film. Broadway Bound, 1986, ran for 756 performances and got a TV movie version in 1992. Lost in Yonkers in 1990 was his last major play, although he continued to write plays, eight of them, until 2003. It ran for 780 performances, co-star Kevin Spacey, won four Tonys and generated a 1993 film. And then Simon did a few more films not based on plays. The Lonely Guy, 1984, starring Steve Martin, along with writers Ed Weinberger and Stan Daniels of Taxi. The Slugger's Wife, 1985, which did not do well, and The Marrying Man, 1991, starting then married Alec Baldwin and Kim Basinger, also not a hit. So that's 32 plays from 1961 to 2003 and 26 films from 1966 to 1998, many of which were hits. He never won an Oscar or an Emmy, but generated many for his cast. He did win three Tonys, which seems like a small number for that kind of output. He will certainly be missed on The Great White Way. Yes, and I think on our TV screens. And while you're not watching TV, you can check out our audio podcast on iTunes or on our website, sfpodcastnetwork.com. From the Pop Culture Bunker, I'm Mindy. And I'm Mark, thanks for watching. Now it's garbage.


Thomas suddenly finds himself in the world of One Piece with the powers of a Warthog Zoan. Wait a minute, is this a One Piece isekai? Hello and welcome to the Grand Line Review, your source for everything One Piece, and today we're taking that quite literally by diving into a terrifying realm of One Piece that we have not previously examined being fanfic. Yes, that's a dangerous word. Yes, this video is going to get weird. And yes, you should keep watching regardless because we like weird. But in case you've never used the internet before, fanfic is short for fanfiction and basically consists of taking existing worlds and characters, but writing original stories for them with a full range of creative freedom, which can be both a good thing and a very, very bad thing. Trust me, you're not going to be prepared for the sheer mass of creativity that we'll be seeing here today. Well, so I've been told because I've just been handed an assortment of One Piece fanfic to read.  And it's all going to begin with a quick round of shipping and receiving a very simple minigame, the rules of which are as follows. The first story that we'll be examining here today is going to be a romance between two of the straw hats and it's going to be your job to guess who that pairing will be. Should you guess incorrectly, then your punishment will be to subscribe to the Groundliner view also resulting in consistent injections of One Piece culture administered straight into your YouTube feed. And if you are correct, then you will become an awkward third wheel for the ship in question. But which ship will it be? Frankie and Robin, Nami and Luffy or Chopper and the Going Mary. The last one being quite a literal ship. But make your choice now and we shall reveal the answers in three, two, one. And bam, it is Frankie and Robin which when shortened apparently becomes Frabben. So if you're choosing correctly, then you know the thing to do and please do say hi in the comments below if you are a new member of the Grand Fleet. Welcome. But now to begin, our first piece is entitled After the Rain by Unseated Fourth and the synopsis is as follows. When Frankie realizes that his feelings for Robin are more than just platonic, he attempts to win her over in a series of subtle advances. Excellent. So the loudest and most flamboyant of the straw hats is attempting to seduce the crew's archaeologist in a suave and subtle manner. What could possibly go wrong? Robin turned from the side of the ship and made her way down towards the lower deck. As she passed, she slipped him the briefest of smiles and Frankie found himself stumbling over his thoughts for moments afterwards. But one thing was clear, Robin was super. Super being the only adjective that Frankie knows so that's actually quite a character. It wasn't that he wasn't confident in his own skills. He knew for a fact that he was super skilled but he had to do this right. Sanji would probably be his go-to guy when it came to such things. Yes, he'd ask Sanji about it and maybe some of the others. You look like you need to ask me about something. The cook observed. Yes, Frankie cleared his throat. You seem to know a bit about the ladies, he stated. Frankie there, clearly confusing knowing a bit about ladies with knowing about bits of ladies. So do you like Robin Chan, Sanji asked? Seeming marginally unsurprised. Lucky for you, I've come to trust a guy who treat my Robin Chan well and holds. Okay, so the story actually has a great potential setup. I do love the idea of loud and proud Frankie being put in awkward situations and asking like if all people Sanji for dating advice thus resulting in comical failure but that's not quite where the story is going. Characters aren't really acting like themselves. I mean, for example, there is no universe whatsoever in which Sanji willingly embraces someone pursuing Robin or Nami or anyone really. It is a good opening example of fanfic in general though. However, this medium is not simply confined to such vanilla concepts as inter-crew cyborg dating. So next up, we have Castle by Nakahara 98 and the synopsis is as follows. Vinsmoke Sanjina's no dams or then distress for she was trained by Onazeth who raised her as his daughter. This is the story if Sanji was a woman from the first place. All right, let's see what we've got. Inside the escorting ship of the Big Mom Pirate, Sanjina stared at the sky with empty gaze. It's been two days since she was taken by the escort to Holcake Island where Big Moms and Ellipses, her family, awaits for her return. So it looks as if this one is all about retelling Holcake Island just from a very different angle like a less penis-y angle. And I have to say my immediate question is now that we have Sanjina, will the author also elect to gender swap pudding given how this has started? I think it's highly likely. Meanwhile, Sanjina retrieval team encountered the young handsome man named Pudding. Yes, I knew it. The young handsome man named Pudding who invited them to his cafe. Luffy and Chopper was busy eating the chocolates while he talks to Nami and Brooke. And this is what really annoys me about fan fiction. It's not the gender swapping. It's not characters being in and out of character but it's not abiding by the basic rules of the universal human language, English. Luffy and Chopper cannot be was busy eating in the past tense whilst man putting talks in the present tense. It reminds me of something my primary school English teacher told me she said Liam, are you a doctor? To which I said no because I was 11 and clearly not a PhD candidate. But then she snapped back with then why does every sentence of your essay sound like you're traveling through time? Which I didn't get at the time but I later learned was a witty doctor who reference. Anyway, moral of the story is don't time travel within your sentences. Anyway, new story now. This is called Candy Boy by Hathanie Lurie Adreleur and the synopsis is the secret Ivankov hinted at during Impel Down. The secret a certain level six escapee wants to keep secret revealed. Oh, so that's a lot of secrets there and I suppose that certain escapee is almost certainly going to be crocodile unless this is a very wack story involving Gin Bay. So anyway, let's see how this begins. Awake, she was awake. She checked herself immediately. Everything was attached and far less bouncy than usual. So she assumes that everything had gone smoothly. The clothes had exploded but now that she thought about it she suppose that was to be expected. She had woken up alone and covered in a frilly sheet. So at least nobody was peeking at her naked body before she had a chance to look at it. And look at it, she did. Woof. Hmm, so this one is fun because it's essentially a fanfic based on the Femcrock fan theory which I do have a video examining. I will never miss a chance to plug that one. Great, great video. But I do enjoy the idea that crocodile wakes up after the Ivankov process, takes one look down and just goes woof. And on that animalistic note, the next story I have listed has quite the curious title. It's called Twisted Tail. Except Tail is rather punnily spelt T-A-I-L instead of T-A-L-E. So I'm sure that shenanigan reawaits and the synopsis is Thomas suddenly finds himself in the world of One Piece with the powers of a warthog zoan. Wait a minute, is this a One Piece isekai? After a very frightening sensation of being held across something impossibly long and impossibly deep, I next regained consciousness in an alleyway in a busy town. It is a One Piece isekai. I adjusted my glasses and sat down to read the note to whom it may concern. You are in the One Piece whilst shortly before the straw hats arrive at Baratier. Congratulations. Now who needs to choose their words more carefully? Hmm, added the, hmm. Signed, brob. All right, this is fun and all but can we get to the part about the pigs? It was at that moment that I apparently triggered my devil fruit power.  Usopp asked. So I actually really like this story because it does a lot of traditionally cringy stuff like inserting original characters into the series. In fact, the name of this character is Thomas which is clearly also the name of the author, Tomaster, but he embraces the weird nature of One Piece. I feel like a lot of authors in this situation would be like, all right, I'm gonna do a One Piece character and his name's gonna be my name and he's gonna have the powers of like the blue flame Merimeranomy and he's also the fourth brother of Ace and Sabao and Luffy. And then he accidentally walks in on Nami in the shower and then he walks in on Robin also in the shower and then Boa Hancock is thirdly in the shower. You know, the kind of writing that's basically just an author wanking themselves off with a keyboard, that sort of stuff. Thomas, he gets it.  It's as if it was written by Oda himself but now things get truly bizarre because before I read the title of our next fanfic, here is the synopsis in advance. When one of the straw hats is accused of murder, Zoro is forced to be the attorney. That's right, this story is called Gorgonzolo, Ace Attorney by a Maxing. My name is Roan O'Azora and through an odd set of circumstances, I've become a defense attorney for my friend Usopp and I'm not gonna read anymore because it's a very clear ripoff of the first Phoenix Wright trial, but I do love that someone was somehow and for some reason inspired enough to bring this to life even though maybe it shouldn't have been. This next one looks intriguing and it's called Talking Blues by Chu and apparently in an era of jazz, booze, dames and guns, a young con man named Monkey D. Luffy leads a crew of thieves to a big heist. So this is an example of an alternate universe which I think is some of the most fun you can have with fanfic. I love every time Oda draws short stories about the straw hats and other universes so this could have a very similar sort of feel. Chapter one, the red-haired gang. Shanks ran, one arm holding the bag of ill-gotten gains over his shoulder, the other keeping his trademark straw hat on his red-haired head. Red-haired head, I like that. Very difficult to say quickly though. Red-haired head, red-haired head, red-haired... Monkey D. Luffy was a news boy selling papers on the corner. I'm starting to think I should be saying this with an accent actually. Like Monkey D. Luffy was a news boy selling papers on the corner. But actually, having heard that, I'm not gonna do that. He was an orphan whose shanks and the gang hadn't so much adopted, but had adopted them after Shanks had broken up some local bullies trying to get his hard-won coin. You know you can't come with us, kiddo. We got a skidoo out of town as soon as possible unless we want the fuzz breathing down our necks. The use of cliche language is impeccable. Says who? You'll see. I'm gonna be the greatest thief that ever lived. Yeah, I'll be the thief king. All right, so I love this.  With that said, it is very ambitious to what I will assume is retelling the entire story of One Piece in this gritty 20th century world. I do also really enjoy the author's notes though, which are like, next chapter, Luffy and Zorro take the fight to the boys in blue and city hall. This is probably my favorite thing I've read all day, although it looks like just as what appears to happen with most fanfic had very short lived run and only lasted 10 chapters. Although most of those chapters add an average of 8,000 words each, which is wild. That's something I've neglected to mention in all of this. It's neither easy nor quick to put that many words to page. In fact, the average Grand Line review video would probably run somewhere between 2,300 and 2,600 words. So it's a pretty serious effort that people put in across the board no matter what their chosen topic is. And on that note, we now move on to Demon Tail by Erafay. So what do we have in store for us this time? Synopsis, used to skid as a brothel owner and Trafalgar Law is an incubus. Hilarity ensues. But if you'd like to see some more wild tales, then do check out this video examining how Usopp's lies have changed the entire course of One Piece.  So I look forward to seeing you there.


Hi guys, this is Astha Singhal and here are 4 news to kick away your Monday blues. India! India! That's what the cricket fans from all around the globe shouted when Armenian blue defeated Pakistan by 89 runs in an interesting match on Sunday. And the nation can't be more proud. Gone are the days when Indians were scared to travel in the cabs. Solidifying the belief further, a Mumbai traveller recently shared a heartwarming post when a scrap driver went out of his way to return his wallet. And now it's time for some happy news from the space. In a big win, the Indian 3rd research organisation has announced that it's planning to build a space station for the country. Now there's an Airbnb for the dogs too. Exactly. A former Scottish officer is helping connect doors whose owners are away on vacation with host families in the United Kingdom. .


Hello. I'm Ioni Meta, a product manager at Meta, formally known as Facebook. It's an extreme pleasure for me to have the opportunity to speak at the product school. Today, I want to talk about a framework you can use to innovate in your space and become a disruptor. It is called jobs to be done. I'm hoping you can use it anytime you have to think about how and why markets get disrupted by using your jobs to be done lens. A quick disclaimer that opinions expressed in this presentation are solely my own and do not represent the views, opinions, or they don't have the endorsement of my current or former employers. A little bit about me. My first part of the career was in the engineering, supporting talented engineers before falling in love with the dark side of product management. I've been lucky enough to get the chance to learn from different industries such as healthcare, human capital management, financial services, banking and payments as well as recently in the ads and social media space. Based on these experiences, I wanted to share my first reflection. My innovation journey has been much about adapting in creative ways in my product domain, what I have learned from other industries in terms of problems, ideas and innovative approaches. Hope we can do the same. So what's the job of a PM? Usually the job of a PM is described as the intersection of design, research and engineering, or you could hear as you are the CEO of your product, etc. My experience has been slightly different, looks more like this, where in addition to those stakeholders, there is also marketing, legal, compliance, ops, sales, customer success, etc. In addition, has been also enriched with a vertical dimension, managing with different levels of seniority as well as temporal. It's a four dimensional experience or role, and as over time I have been pivoting when I could add more value, depending on the opportunities. Sometimes you could feel like you're the jack of trades, all trades or masters of none, and it's easy to get into the imposter syndrome. So, what do you do? Well, your strategy is to build a rich set of tools and frameworks that you can have under your belt. Then you can think that you can use them as a Swiss Army knife, adapting or creating new ones depending on the scenario that you're dealing with. And today, I want to empower you to start thinking using a new framework, it's called jobs to be done, that will make you a better leader when thinking and discovering your customer needs. Quite often this work is done in partnership with marketing, research, design, depending on your specific organization and team size. So, let's dive into the framework. Jobs to be done is a new perspective. It's a unique and insightful way to describe markets, customers, their needs, and therefore framing the opportunities. For example, Albert Einstein, when he was formulating the theory of relativity, he famously imagined traveling in elevators with high speed. He used this change of perspective or referential systems to picture what would be the impact of high speed over time. Not only these mental constructs help him with the theory of relativity and its formulation, it also helped him explain what applied physicists have been able to measure only recently, after a century. Through his change of perspective, Einstein revolutionized science. The same approach are using also the most innovative organizations. They are transforming innovation from an art to a predictable and measurable scientific experiment. Here's what they're doing. Instead of observing the world of innovation through the lens of what the company or industry or product and service is doing, they change the lens and observe the world through what the customer is trying to get done. With this change of perspective, they switch from the solution space into the problem space. People don't want a quarter inch drill. They want a quarter inch hole. From the perspective of the hole maker, instead of the drill maker, the world would look different. A first principle of jobs to be done theory is to define why people buy products and services. People buy products and services to get a job done. It's a simple economic principle. People buy products and services to have accomplished a task, achieve a goal or objective, connect emotionally, and establish their social presence in their community. A job can be anything that a group of people are trying to accomplish. With the jobs to be done, a new language is emerging. One way in the unit of analysis is the underlying job a customer is trying to get done. The job, the relative steps, the desired outcomes change the way how we think about markets, customers, and segmentation. Jobs theory has had many interpretations. So let's discuss some steps from one of the frameworks that have been recently most passionate about. Step number one is called define the market. We will use this comparison through the framework to compare a traditional approach and the jobs to be done approach. In the traditional lens, the markets are defined around a product, a space, a vertical industry, specific user demographics, etc. It's no surprise why most of the business leaders and innovators out there have difficulties agreeing on how big is a market and therefore it's hard to properly size the opportunities. So next time you're in the office or in your business environment, think about how your organization is defining the market. Highly likely it's around the product, technology, application, use case, vertical, etc. But if we use the jobs to be done lens, then since people buy products and services to get a job done, then it could be intuitive to think about a market as the sum of group of people plus the job they're trying to get done. To use some examples, teachers passing learnings to their students can be a market where the job executor is the teacher and the job they're trying to get done is passing learnings to their students. Along the same lines, people trying to get to a destination could be another market. Physicians trying to get up to speed with the health status of their patients could be another market. By defining a market in the problem space rather than in the solution space, it offers product leaders a stable and firm focal point for observing the market and therefore creating value. With these new perspectives, products come and go, but the underlying job people are trying to get done is a constant equation. Let's build on another example, the music industry. If we use the jobs to be done lens, then the market could be defined as a music enthusiast that is listening to music. Music enthusiast, the job executor, listen to music, the job. It's easy how to see how over time different products have evolved to get the job done better, faster. So let's use the case of the iPod. At the iPod launch, it was branded as iPod, a thousand songs in your pocket. With the jobs to be done lens, you can see how the streaming service further evolved to get the job done better by virtually getting you access to the whole world of songs in your pocket. The second step is defining the needs. In the traditional lens, needs are defined around solutions, benefits, requirements, exciters and motivators. And again, these needs statements are hard to agree on how to define them. The next time that you think about in your organization, how your organization is defining the needs. If we use the jobs to be done lens though, since people buy products to get a job done, then it makes sense that over their job execution experience, there should be some measurable outcomes that people want to accomplish on each of these steps. To use an example, when traveling to a destination, you want to minimize the likelihood of missing your flight or getting late at the airport. You want to minimize the time it takes to prepare your belongings that you want to carry with you. These are your measurable outcomes. These are clear and measurable outcomes. Then, if you can measure them, you could apply statistical rigor and scientific rigor in measuring how happy or satisfied are your users with each of these desired outcomes. Again, with this new perspective, innovation can be measurable and predictable. Let's use the same example of the music industry. In this case, the main job is listen to music. When the user get their job done, it's intuitive that they would follow specific steps like gain access to the songs, create the playlist, execute the playlist. And each of these job steps has a finite set of underlying needs or desired outcomes that are expressed in the form of identify where are the songs, locate the song, find a playlist, etc. By doing so, we have identified the job, the job steps the user goes through to finish the job, as well as the individual desired outcomes for each of the steps. A quick reminder that so far, we have not had animation of a product or a service or a solution. Keep it in mind. Third step is identifying unmet needs. In jobs to be done, unmet needs are identified as those outcomes or desired outcomes that users rank high in level of importance and low on level of satisfaction. They are the important outcomes that are not well satisfied in another way to say it. So if we focus our ideation efforts around those outcomes that are unmet to ensure that the ideas we generate will create value for the customers and will help us differentiate from the competitors. Here is a classical example or depiction of how could potentially the distribution of needs would result after serving your results. You can see here in two dimensions, there is a level of importance and satisfaction as reported by your customers. Again, there is no notion of product whatsoever in the needs definition at the customers. Your customers are purely ranking their overall experience in getting the job done independently of the products or solutions that they're going through. Through this map, it's easier to identify the group of needs that are underserved and therefore ideate. But there is another step which is called segmenting based on needs. Unfortunately, there is also another aspect of components that anyone in marketing or with past marketing background can share. Not the same customers think or experience the same way, specific pain points. So in the traditional lens, you would need to segment. And a great way to segment your customers is through personas, through use cases, through attitudes, through different like psychometry or anthropologic prescriptions and definitions. And still there isn't a consensus around what is an accurate segmentation. Through the jobs to be done lens, then if the goal is to discover a subset of customers with a different set of unmet needs, then perhaps the best way to segment a market is around the unmet needs. This approach to segmentations, segmentation, become much simpler to conceptualize and implement where markets and needs are defined through a jobs to be done lens. To give another example, when preparing for a trip, a good portion of the market may struggle when it comes to getting easy access to an airport, while the other half might not. By segmenting the market around unmet outcomes, innovators can learn what circumstances cause different segments to exist and how to address their unique struggle. A customer based on a specific circumstance could be part of different segments. This is another important concept of job theory. Customers are fluid. Third step, fifth step is to innovate around needs. As we have gone through identifying the jobs, the unmet needs, we have segmented around the group of unmet needs that we want to target, then at this point innovation becomes intuitive and measuring progress of your idea becomes almost like a scientific experiment. In fact, the goal of innovation at this point, it's so obvious as the definition, which is ideating a solution, a product or service that would get the job done better or cheaply or more cheaply. Build a winning strategy. Empowered with these new insights, you can formulate a winning positioning statement or product strategy. With the jobs to be done lens, it's easy to see competition with a new approach and your strategy or some potential strategies could be getting the job done better. In this case would be satisfying more of the desired outcomes and therefore capturing a higher part of the value that is created through a higher willingness to pay. Getting the job done cheaply by giving access to segments of the market that didn't have access before and so forth and so on. This is all I wanted to share about the jobs theory and I want to leave you with a couple of books that I hopefully will transform you the same way that I got the chance to get transformed. The first one is called the Innovator Dilemma by Clay Christensen. It's a great introduction to jobs theory and it has some amazing examples of how incumbents get disrupted. Clay is also named as the father of jobs theory. Based on this theory, there's been a lot of publications and there are two books that I would definitely like to recommend you as great applications for getting the theory into practice. First one is called Jobs to be Done, Tony Ulrich. He's the founder and CEO of strategy and I had the extreme pleasure to work with Tony in the past and I've been amazed by the work the strategy team has done. Second is the Jobs to be Done playbook by Jim Colbuck. That was all on my end so please feel free to reach out to me and I'm always happy to help out aspiring product managers to get into the space. Thank you.


Hi, I'm Dr. Tanisha Cheetham, and here at Kaiser Permanente, we've made changes to our medical facilities to better serve you and your family. When my patients are like my family, I would do everything I possibly can, making sure that everybody is healthy and safe. At our entrance, you'll meet greeters who will welcome and pre-screen everyone for COVID-19 and ensure masks are worn by everybody before entering. Inside, our friendly KP ambassadors will greet you. They're here to ensure physical distancing is being followed and masks are being worn. Our amazing team is cleaning everything. Seating, countertops, railings, door handles, and even elevator buttons. All of our surfaces are wiped and disinfected around the clock. Sometimes six feet of distance isn't possible, such as in our reception and pharmacy areas. So we've installed bioshields for your safety. And of course, we have hand sanitizing stations conveniently located throughout our medical facility. We've thought of everything, including staggered appointments to minimize the number of people in our waiting areas and even stickers on the furniture to let you know where you can and cannot sit to maintain proper social distancing. I feel safe coming in here every day with all the precautionary measures. We're giving you the highest level of great care and keeping you safe. So whether you're in the pharmacy picking up a prescription or in the exam room with your doctor, we want you to know that you're safe, so you can focus on your health and the health of your family. So welcome back.


What I want to talk about is tax administration is my space, both from a revenue point of view but also for the last two years I have been chairing the OECD forum for tax administration which is a forum of tax commissioners from OECD and non-OECD countries and we have been talking about a lot of the global tax issues in relation to corporate tax and also some of the implementation issues that Pascal mentioned this morning that will come down the road as a result of BEPS. Is that all right? Is that all right? I can hear. Okay, so you've all heard this sort of rubric of race, regime and reputation. Gary will speak about that in a policy context but I put some words under it in an administrative context. Clearly the rate is settled but from my point of view and from the point of view of tax commissioners generally the regime that a country offers includes the efficiency of the tax authority. It includes the cost of compliance for business. It includes stakeholder management and engagement and it includes certainty and I know that's something that we all talk a lot about. And the reputation of the country again from my point of view includes the reputation of the tax administration not just the policy and that reputation has to show from if you want to I would argue attract businesses here. It has to show that we're efficient, that we have integrity, that we're transparent as can be having regard to taxpayer confidentiality and also that we're effective and sometimes the effective word is where the controversy might come from. If you believe this and lots of people do, this is the doing business publication from the World Bank and it says that FDI inflows are higher for economies performing better on these indicators. So here's the compulsory commercial Ireland is number six in the world for easy paying business taxes. Number one in the European Union for easy paying business taxes. This is down to the administration is how many forms and how many hours and how much time and the cost that we impose on business and we're number five in the world for trading across borders and among the issues that are counted on that index have to do with the customs regimes which are operated by revenue as well who are very proud of those indicators and I think they contribute heavily to the reputation part of the previous slide. Tax administration environment is one of the things that I wanted to refer to in the context of corporate taxation and some of you will have heard me use this line before. The backdrop, the biggest backdrop to my mind in our environment is what I call a more engaged public and this is what a more engaged public looks like. These are all readily available on the net. One or two of those are about policy but the bulk of them are about you guys and they're about brand value and they're about damage to the brand. They're not necessarily about the corporate tax regime. They're about the difficulties for business in convincing the public that they are actually being compliant even when they are. So I think that's a backdrop against which this entire conversation is taking place because all of that is influencing governments and is feeding into global tax governance in the context of the G20. The OECD, you heard about that stuff this morning. The Global Forum on Transparency and Exchange of Information which has Pascal Santamont told us is one of the places he worked on in the past. Let's start it out life in the context of a very short focus to try and get more exchange of information and peer review. It is now enormous. It's absolutely huge and the peer review that takes place under that is hugely rigorous. Ireland has been peer reviewed twice and we will no doubt be peer reviewed again. But this is not a light touch peer review. This is a significant peer review and it is on that peer review that Pascal will be building as he mentioned this morning structures to oversee the effective implementation of whatever emerges in the end from the full colour of the BEPS action plans. And then on top of the OECD and the Global Forum, of course, we have significant EU scrutiny and Heinz Zurich outlined some of that this morning so I won't revisit it but it is very real and it's very significant. So what's all that likely to mean in practice? Then Pascal Santamar spoke about automatic exchange of information. In the context of financial information first, now we have lived in the European Union for the last several years with the savings directive. Savings directive is a baby compared to this. It means huge quantums, gigabytes of information about financial instruments, about savings, moving automatically between tax administrations. And at a ceremony a couple of weeks ago, Minister Noonan and I attended and Ireland agreed to be one of the early adopters. So in 2017 we're going to be an early adopter, building on an early adoption which we already have in place for FATCA, which is the American legislation on which this sits. So huge amounts of financial information about entities, not just about personal savings either, flowing round between tax administrations automatically. And then moving on, you heard Pascal speak about openness and transparency, automatic exchange of rulings. Now we've never put in place a formal ruling system in Ireland. We have what we call opinions. Do we want to have a ruling system against that backdrop? What would it look like? How will we avoid having one? What will happen if we do have one? Those are some of the questions that will have to be struggled with over the next short while. And the other piece which I didn't put down there because I never thought of it until afterwards, in the context of one of the BEPS actions, there is an action which has not yet been finalized. So this is all, if you'd like, yet to be determined. But there will be an outcome about country by country reporting of the profits of multinationals. Will that be exchanged automatically once it comes in? I don't know. But in the context of transparency, it's certainly something we need to be mindful of. From the European Union point of view, I think you're well used to, as practitioners, the fact that we've had things in finance acts which have taken another year and a bit to get through the EU scrutiny. So the legislation will be and is being scrutinized very closely. But we have administration has been discovered by the European Union in the last while. They used to just confine themselves to nice stuff like policy. They've discovered us. So we have administrative cooperation directives which will be used and will be used rigorously. And again, Heinz spoke about those this morning. And we will be overseen on our use of them. State aid questions, you heard him speak about those and you're familiar with them. And EU general anti-avoidance rule, again Heinz referred to that this morning in the context of one directive, the parents' subsidiaries, will be a broader one. And where will that leave domestic general anti-avoidance rules? So those are questions. In the context of administration, there is an inevitable demand from some administrations for joint or multilateral simultaneous audits with exchange of information in real time, taking place in a number of countries, under competent authority rules and proper treaty provisions. But this is coming. There's a couple of those already being planned in some countries. Transfer pricing, we're going to be very busy in revenue defending, auditing, and of course, the kind of certainty that business requires will take us into the Mutual Agreement Procedure Forum which is an OECD, an OECD forum. People are even talking about possible binding arbitration. I don't know. Few final thoughts. It seems to me that in the context of competitiveness and Ireland's competitiveness, public confidence in the institutions of state across all sectors is very important. It's a part of the Irish offering, if you like. And for me in revenue and for us in revenue, that includes public confidence in the self-assessment system which has a light administrative burden. Now, how squaring that circle is a tricky one because the lighter we appear in the tax administration, the harder it is sometimes to convince that engaged public that we actually are being rigorous. So engagement between all of the players in the tax environment is important. We have good structures in place, I think, in revenue and in Ireland for that engagement and it works well. My personal prejudice, if you like, and again, some of you will have heard this before, I strongly believe that companies that proclaim themselves to be fans of good corporate governance should include tax and customs compliance in their corporate governance framework at board level. Not always obvious to me that it's done, but certainly some of the environmental things that are coming would suggest that it hasn't been done. Tax risk is not just a financial risk now for your business. It's a reputation risk and it's also a fiscal risk. So I think any of you who aren't seriously thinking about putting tax and customs compliance on your board agendas might want to reflect and finally beware of Pyrrhic victories. And one of my colleagues asked me, what did I mean by that? And I guess what I mean, and again, this is a point I've made in a domestic context. Sometimes some of the calls and demands either on revenue or on government in the tax environment expose us to a further questioning of our reputation and our regime and that isn't really very sensible. So I hope that was short enough and maybe a little bit controversial. Thank you. Thank you very much indeed, Gracie.