Kives' catch phrase was used in advertising shows known as what?
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Philip Kives Philip Kives (12 February 1929 – 27 April 2016) was a Canadian business executive, entrepreneur and marketing expert from Winnipeg, Manitoba. He is best known for founding K-tel, which sold household gadgets including the "Miracle Brush", "Feather Touch Knife", "Veg-O-Matics", as well as many compilation record albums. Kives reputedly coined the catchphrase "As seen on TV", which was included in may of the company's advertisements. Kives utilized low-budget television commercials to sell millions of products and build an international business empire.
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As seen on TV As Seen On TV is a generic nameplate for products advertised on television in the United States for direct-response mail-order through a toll-free telephone number. "As Seen On TV" advertisements, known as infomercials, are usually 30-minute shows or two-minute spots during commercial breaks. These products can range from kitchen, household, automotive, cleaning, health, and beauty products, to exercise and fitness products, books, or to toys and games for children. Typically the packaging for these items includes a standardized red seal in the shape of a CRT television screen with the words "AS SEEN ON TV" in white, an intentional allusion to the logo of "TV Guide" magazine.
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Kichel Kichel (plural kichlach) is a popular Jewish and Israeli sweet cracker or cookie commonly made with egg and sugar rolled out flat and cut into large diamond shapes. They can be many shapes, including rounded and deep-fried with a dent in the center to hold jam. Although sweet they are typically eaten with a savoury dip or topping. They are also popular in Israel as a sweet snack or dessert. Jews in South Africa commonly serve kichel with chopped herring. Due to their light, airy nature, the cookies have sometimes been called "nothings."
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Yabba Dabba Doo Yabba Dabba Do is the catchphrase of Fred Flintstone. it may also refer to:
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Least offensive programming Least offensive programming (sometimes abbreviated as LOP) was a strategy employed mainly by major US television networks, approximately from the 1940s to late 1970s, where viewer numbers were thought to be sustained by television programming that offended the fewest viewers. The result was an often mass-produced, bland output of popular culture focused on leisure, targeting the American middle class.
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Simpson Safari "Simpson Safari" is the seventeenth episode of "The Simpsons"<nowiki>'</nowiki> twelfth season. It first aired on the Fox network in the United States on April 1, 2001. When the Simpsons run out of food thanks to a bag boy strike, the family finds an old box of Animal Crackers in their attic. In the box is a golden cracker that was part of a contest conducted by the owners of Animal Crackers. Finding out that anyone that found the golden cracker would win a trip to Africa, Homer shows it to the company's owners, who refuse to honor the prize. When he is injured by one of the box's sharp corners however, the family is given a free trip to Africa as compensation.
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Cat Herders Cat Herders is an award-winning commercial made by Fallon for Electronic Data Systems (EDS). Alluding to the management-speak idiom "It's like herding cats" that refers to the impossibility of controlling the uncontrollable, it posits an analogy between herding cats and the solution of seemingly impossible problems by EDS.
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Risk Everything Risk Everything is an advertisement campaign created for American sports apparel company Nike by the American advertising agency Wieden+Kennedy. The advertisement campaign, spanning radio, television, out-of-home, online advertising and print media, was specially made for the 2014 FIFA World Cup and starring well-known football players from national teams and clubs. This campaign emphasizes the mantra of "risk everything" – taking every dangerous life-or-death chance to succeed and outshine your rivals.
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In-text advertising In-text advertising is a form of contextual advertising where specific keywords within the text of a web-page are matched with advertising and/or related information units.
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Switch (ad campaign) Switchers was an advertising campaign launched by Apple Computer, Inc. (now Apple, Inc.) on June 10, 2002. It featured what the company referred to as "real people" who had "switched" from the Microsoft Windows platform to the Mac. An international television and print ad campaign directed users to a website where various "myths" about the Mac platform were "dispelled". The television commercials were directed by Errol Morris.
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Catch Us If You Can (game show) Catch Us If You Can is an Australian game and prank television series which ran for 30 episodes on the Seven Network in 1981. It consisted of games for members of the studio audience and pre-recorded pranks, modelled after "Candid Camera". The pranks were usually on unsuspecting members of the public but occasionally on celebrities.
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KVN KVN (Russian: КВН , an abbreviation of Клуб весёлых и находчивых , "Klub vesyólykh i nakhódchivykh" or "Ka-Ve-En", "Club of the Funny and Inventive People") is a Russian humour TV show and competition where teams (usually college students) compete by giving funny answers to questions and showing prepared sketches, that originated in the Soviet Union. The programme was first aired by the First Soviet Channel on November 8, 1961. Eleven years later, in 1972, when few programmes were being broadcast live, Soviet censors found the students' impromptu jokes offensive and anti-Soviet and banned "KVN". The show was revived fourteen years later during the Perestroika era in 1986, with Alexander Maslyakov as its host. It is one of the longest-running TV programmes on Russian Television. It also has its own holiday on November 8, the birthday of the game, which "KVN" players celebrate every year since it was announced and widely celebrated for the first time in 2001.
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Catchphrase A catchphrase (alternatively spelled catch phrase) is a phrase or expression recognized by its repeated utterance. Such phrases often originate in popular culture and in the arts, and typically spread through a variety of mass media (such as literature and publishing, films, Internet, television and radio), as well as word of mouth. Some become the de facto or literal "trademark" or "signature" of the person or character with whom they originated, and can be instrumental in the typecasting (beneficially or otherwise) of a particular actor.
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Space advertising Space advertising is the use of advertising in outer space or related to space flight. While there have only been a few examples of successful marketing campaigns, there have been several proposals to advertise in space, some even planning to launch giant billboards visible from the Earth. Obtrusive space advertising is the term used for such ventures.
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Where's Herb? Where's Herb? was an advertising campaign for the fast food chain Burger King in 1985 and 1986. The television commercials featured a fictional character named Herb, who was described as never having eaten a Burger King burger in his life. They called on fans to visit their local Burger King in the hope of finding Herb and winning a prize. The campaign also included an "I'm not Herb" promotion, in which customers could get a discounted Whopper by including the phrase in their order. This confused people who tried to follow the promotion because they did not know what Herb looked like. By the time his appearance was revealed, many people had already lost interest in the campaign. The promotion was poorly received and was the last campaign that the J. Walter Thompson firm was hired to design for Burger King.
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Kigo Kigo (季語 , "season word" ) (plural "kigo") is a word or phrase associated with a particular season, used in traditional forms of Japanese poetry. Kigo are used in the collaborative linked-verse forms renga and renku, as well as in haiku, to indicate the season referred to in the stanza. They are valuable in providing economy of expression.
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The Gamekillers The Gamekillers was the title of a one-hour television special that was aired on MTV in the United States on February 6, 2006 and re-aired on The Comedy Network in Canada. It was a cross-promotional event with Axe Dry who had previously used the "Gamekiller" premise in a recent ad campaign. Therefore, this television series is known as "branded content".
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Catchphrase (UK game show) Catchphrase is a British game show based on the short-lived U.S. game show of the same name. It originally aired on ITV in the United Kingdom between 12 January 1986 and 23 April 2004. A currently running revival premiered on ITV on 7 April 2013.
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Scad (fraud) A scad is a scam disguised as an advertisement, usually in reference to internet spam. The term (which is a portmanteau of the words "scam" + "ad") has been used by the Alliance Against Bait and Click to describe scam ads that lure consumers to click on their site using a brand name or an outrageous deal while in turn providing suspect products and deals. This technique is called "bait and click" and has received significant press coverage from Consumer Reports Webwatch which has warned consumers to be wary of scads because they divert unsuspecting searchers from what they are looking for and waste their time. At worst, scads can send users to unsecured or malicious sites – exposing them to fraud, scams, viruses, exploits, trojans, malware, and spyware. Sponsored search results contain over twice as many risky sites as organic listings for the same search terms, according to a study by online security company McAfee. Scads exist in sponsored links and several have delivered Internet users to sites that charge for Firefox, a popular free web browser. One research study found that the display of a company's ads in response to searches for a competitor's brand name was not a widespread phenomenon.
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Pinks Pinks is a franchise series of television programs on SPEED TV based on street racing, held at legal closed drag strips with a theme around drag racing. The original aired from 2005 to 2008, with the spinoff Pinks: All Out following in 2006 until 2010. The name of the show, and the tagline "Lose the race - lose your ride", refer to common slang of "pink slips" representing a vehicle's title document recording ownership, and the derivative street-racing phrase, "racing for pinks," meaning a race in which the winner earns the loser's car. (In California, until recently, the vehicle title was on a pink slip of paper.)
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Smash Martians The Smash Martians were the stars of a series of 1970s and early 1980s TV advertising campaigns for Smash instant mashed potato in the UK. They were a family of Martian robots who would watch humans laboriously preparing mashed potato the traditional way on TV. The robots would then mock what they saw by chortling as they heard how the "Earth people peeled their own potatoes with their metal knives, boiled them for twenty of their minutes, then smashed them all to bits" – instead of using Smash instant mash. The catchphrase 'For Mash Get Smash' is still an iconic advertising slogan in the UK. The adverts featuring the Smash Martians were voted TV ad of the century by Campaign Magazine.
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Shrimp on the barbie "Shrimp on the barbie" is an often-quoted phrase that originated in a series of television advertisements by the Australian Tourism Commission starring Paul Hogan from 1984 through to 1990. The actual quote spoken by Hogan is "I'll slip an extra shrimp on the barbie for you", and the actual slogan of the ad was "Come and say G'day". It has since been used, along with some variations, to make reference to Australia in popular culture.