define: contextual targeting
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Contextual Targeting Contextual targeting is a type of targeting on the Google Display Network in which you select specific keywords or topics and then allow AdWords to identify websites that are a good fit for your keywords and targets.
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- ADefinitionofMotivationalInterviewing. The!definition!of!Motivational!Interviewing!(MI)!has!evolved!and!been!refined!since!the!original! publications!on!its!utility!as!an!approach!to!behavior!change.The!initial!description,!by!William! R.!
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Tornado Alley To see the rest of their story , check out Tornado Alley this Monday night on The Weather Channel. Swallowed By The Storm! Jul 2, 2015, 11:21 am EDT A seemingly normal night takes a turn for the worse as a devastating tornado bears down on an unsuspecting family.
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Oracle Apps Implementing Key Flex field and Descriptive Flex field A context-sensitive segment is a segment that may or may not be displayed in a Descriptive flexfield window, depending on a context value. A context value can be derived from another field in the same block or from the context field. The field from which a context value derives its value is called a reference field.
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- the setting, in time or space, surrounding the occurrence of a given event. cultural context the environment or situation that is relevant to the beliefs, values, and practices of the culture under study. Etymology: L, contextus, to weave together. (in communications theory) the setting, meaning, and language of a message.
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Segmenting-targeting-positioning Market Segmentation is a process, in which groups of buyers within a market are divided and profiled according to a range of variables, which determine the market characteristics and tendencies. The process of Segmentation is part of a chronological order, which follows on to include Targeting and Positioning.
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- Contextual Analysis: Its Definition, Goals, and Methods. Contextual analysis is a method of studying text and its cultural, social, or political context. It is often used by historians, art critics, or sociologists. Probably, you have already worked on assignments that contained elements of contextual analysis. Here are tips and suggestions that will help you in the long term.
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- ‘Damage control, contextualization, historical positioning: This is myth-making - or branding, as we so prosaically call it these days - at its finest.’ ‘We are passing through a crisis of identity and, consequently, a crisis of contextualization.’
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What is Muslin? Muslin is a light cotton fabric, finely woven and typically white, that was first imported from the Middle East to Europe in the 17th century. It is named after Mosul in modern-day Iraq, the city through which it made its way to Europe, but Dhaka in modern-day Bangladesh is the fabric's true place of origin.
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Digital Ads: How Facebook, Google, And Twitter Target Us One More Time: Remarketing. Remarketing is a form of behavioral targeting that allows advertisers to serve messages to people who have previously visited a particular website. A snippet of code is placed on a webpage or set of pages and when a person visits the page, they are cookied.
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Mike Andler A method, system, apparatus, and computer program product provides the ability to determine the influence of a user or resource within a pre-defined context. A pre-defined context of activities is provided/defined. Point values are assigned to all activities that may occur within the pre-defined context.he first affinity data is first behavioral data and first categorical data. Second affinity data for the second entity is determined. The second affinity data is second behavioral data and second categorical data. The first affinity data is compared to the second affinity data resulting in an affinity score.
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market segmentation The process of defining and subdividing a large homogenous market into clearly identifiable segments having similar needs, wants, or demand characteristics. Its objective is to design a marketing mix that precisely matches the expectations of customers in the targeted segment.
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- • Context: • The adjectival form of the word context is ‘contextual’ and is used in the sense of ‘relevant’ or ‘something pertaining to an occasion or ‘place.’. • The expression ‘contextual advertising’ refers to ‘advertising done according to the relevance of the place or the occasion.
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Segmenting and Target Marketing: Psychographics For many years, marketers used demographic and geographic variables in defining their target markets. Now, most marketers are more sophisticated; using psychographic and behavioral variables that are MUCH more effective. We now refer to buyer personas rather than target markets.
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- Who are the target audiences ofthe evaluation (i.e., those who are interested in knowingabout the evaluation findings)?Promoting evaluative thinking among the primary intended userls)It is important to foster evaluative thinking in the primary intended user(s).
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- issue of marketing intelligence and marketing information system. The term environment scanning is often used inter- changeably with others such as environment analysis, competitive intelligence gathering and strategic marketing information.
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- 1 Locate and use information relevant to the goals, audiences, purposes and contexts. 2  Select creative and appropriate modalities and technologies to accomplish communicative goals. 3  Adapt messages to the diverse needs of individuals, groups and contexts. 4  Present messages in multiple communication modalities and contexts.
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- The contextual approach to communication focuses not just on content (e.g. the accurate exchange of information or adequacy of conveying the intended meaning) but on the larger context of communication.
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- Perceptual mapping is a marketing research technique used to compare different product brands across the two or more dimensions. A typical technique is to map the similarities between the products perceived by the research subjects.efinition. Perceptual mapping is a marketing research technique where you attempt to determine how different product brands are perceived by consumers when mapped-or compared-against two or more product dimensions.
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Chenling Zhang SBS Belgium. In-depth analysis of interactive campaigns with focus on optimisation of interactive strategy on web, second screen, social, VOD and commercial pricing. Strategic web analysis (Google Analytics, CIM) to optimise web traffic to and from other (social) platforms.
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- Keep in mind that urgent care costs can vary by location. While one clinic might charge you $75 for an X-ray, another clinic might charge you $175. Having said this, the average cost of an urgent care visit without insurance ranges between $70 and $125. These charges are the base price before any other services have been added.
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Baltimore/DC Internet Marketing Consultant ReachCast is ReachLocal's award winning solution for business owners who wish to outsource their web presence optimization (Search Engine Optimization, Social Media and Reputation Management rolled into one) to trained experts in the field of Internet Marketing.
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Contextualism Contextualism describes a collection of views in philosophy which emphasize the context in which an action, utterance, or expression occurs, and argues that, in some important respect, the action, utterance, or expression can only be understood relative to that context.n epistemology, contextualism is the treatment of the word 'knows' as context-sensitive. Context-sensitive expressions are ones that express different propositions relative to different contexts of use.
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Gender impact assessment: framework for gender mainstreaming Search form. Gender impact assessment: framework for gender mainstreaming. The Gender Impact Assessment provides help for policymakers in incorporating a gender perspective into policies that take account of the different needs, characteristics and behaviours of the users at whom they are aimed.
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Contextual theology Contextualizing theology. Contextualization is used in the study of Bible translations in relation to their relevant cultural settings. Derived from the practice of hermeneutics, it sought to understand the use of words borrowed into the Hebrew Scriptures, and later their Greek and Latin translations.
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contextualize The definition of contextualize means to analyze a word or event in terms of the words or concepts surrounding it.An example of contextualize is to keep feminist perspectives in mind when reading a novel written during the women's civil rights movement.n example of contextualize is to keep feminist perspectives in mind when reading a novel written during the women's civil rights movement.