“‘Trends’ (from Twitter) provides an algorithmic gloss of our aggregate social data practices that can always be read/misread as censorship If #occupywallstreet is not trending  that could mean any of the following: (a) it is being deliberately censored (b) it is actually less popular than one might think (c) it is very popular but consistently so  not a spike (d) it is popular and spiking  but not in a way the algorithm is designed to measure (e) it is popular and spiking  but not as much as some pop culture phenomena that has crowded it off the list (f) it is popular and important  but not as popular as the pop culture phenomena that have been strategically gamed onto the list (g) it has not Trended because it has not Trended  thereby not enjoying the amplification Trends itself offers