Aakansha Lund
Small Business Owner at Artansha
Marketing Professional currently looking for opportunities.
Artansha
Etsy Seller / Maker / Artist at Artansha

- Use social media daily to plan and upload content, gain clients, run ads
- Analyze Etsy stats, Facebook Ads and Google Analytics data weekly to check efficiency metrics  
- Create budget, allocate funds, manage books, do taxes
- Create functional decor items using resin as a medium
- Engage with clients everyday to create custom works as per their requirements
- Manage inventory, replenish supplies, manage online store-front, manage shipping and administrative tasks
Sunnyvale, California, United States
Small Business Owner
LG Electronics
https://www.linkedin.com/company/lg-electronics
• Identified and evaluated broad consumer macro-trends across product categories to find unmet needs and insights
• Further leveraged these trends for marketing plan 2018 for both Home Electronics and Home Appliances teams
• Established an analysis framework for creative testing of past and on-going TV campaigns
New Jersey
https://media-exp1.licdn.com/dms/image/C560BAQHEamKaw05hqQ/company-logo_100_100/0/1530199332859?e=1655942400&v=beta&t=Ghu0ZXd4ikJPUKaTC3WmN7_EkLOkFPjB8tAB8GeJ5yw
Consumer Insights Intern
St. John's University
https://www.linkedin.com/company/st--john%27s-university
Recipient of a merit-based complete Tuition Waiver through Research Assistantship

• Assist 3 professors from Department of Marketing and Computer Information Systems weekly with research and academic tasks
• Research includes current marketing trends, changes in consumer behavior, the evolving ad agency structure, social media, buzz and word of mouth marketing, etc. Also assisted with a marketing project for a major beverage brand for AAF – American Advertising Federation
• Attended and assisted a professor with the New York Fashion Week event held in Manhattan
New York
https://media-exp1.licdn.com/dms/image/C510BAQEhAfLTQyAAMQ/company-logo_100_100/0/1519857359504?e=1655942400&v=beta&t=IDE4jo3ONJ4ptvIcqYeVTZ0AEWs4bDS2whWfXnNAkX8
Graduate Research Assistant
American Advertising Federation
https://www.linkedin.com/company/aafnational
• Co-ordinate logistics with participating ad agencies such as Droga5, Saatchi & Saatchi,
Y&R
• Led overall management, including smaller tasks such as registration, administering surveys 
• Guided attending high-school students with inputs for their ad-campaign for Nationwide
Greater New York City Area
https://media-exp1.licdn.com/dms/image/C4D0BAQE7Q3wlN1BLdQ/company-logo_100_100/0/1609965419141?e=1655942400&v=beta&t=01yw3--NKuajLk2v_A3BpWNYji7glt9hWRYr2UBXZsQ
Assistant Coordinator - NYC AdCamp
Laugh Out Loud
Pursued new clients,  pitched them  customized humor-led  digital  services  for  their  social media  presence
Created  tailored  content  &  strategy  suited  to the  client’s  brand  positioning  &  target audience;  strategized for  overall  brand presence  on  the  digital  sphere  through integrated  marketing  strategy
Mumbai Area, India
Marketing Manager
Lodestar Universal
https://www.linkedin.com/company/lodestar-universal
• Client worked upon - ‘AMUL’ (India’s largest dairy brand) with a portfolio of 40+ sub-brands, one of the agency’s largest clients with an annual revenue of 20 million USD, 
• Personally executed media campaigns worth 5 million USD for the client.
• Media Planning, Buying and execution of multiple brand campaigns across TV, Radio, Newspapers, Magazines and Cinema
• Handled sponsorships (integrations, product placements, overall brand presence etc.) on major properties like MasterChef India, English Premier League (English soccer), etc.
• Handled cinema tie-ups with movies like Man of Steel
• Adept at media software such as TAM (TV ratings), TGI (target profiling), IRS (print-readership), MAP (cross-media spends), CAT (planning optimizer), etc.
Mumbai Area, India
https://media-exp1.licdn.com/dms/image/C560BAQHL9UDycZ3EIA/company-logo_100_100/0/1519881774859?e=1655942400&v=beta&t=MYFIegtR7Qct6AKEAzZH-7acyc5AVem-fJmm8IQOeUs
Media Planner & Buyer
Synergy Adlabs (Big Synergy)
https://www.linkedin.com/company/synergy-adlabs-big-synergy-
• Interned for the reality show 'Sach ka Saamna' (Indian version of Moment of Truth) at 
Big Synergy Media Ltd under the Research & Strategy team. 

• Responsibilities included - 
Sifting through and reviewing thousands of applications to find prospective contestants for the show.
Mumbai Area, India
https://media-exp1.licdn.com/dms/image/C4E0BAQH92KAmQv1iVA/company-logo_100_100/0/1519904528729?e=1655942400&v=beta&t=nIrZnjEAZNQ4mTtslhl-1F9abmkDpPuk4SE7D1y91Jo
Intern
Inox Productions Pvt Ltd
• Interned on set for an upcoming Hindi Bollywood film called LIVE- Seedha Sach by 
Houseful Motion Pictures Pvt. Ltd + Inox Productions.

• Worked with and assisted the Direction team. Also, helped create “Making” of the movie.
Mumbai Area, India
Intern
Digital Marketing
https://media-exp1.licdn.com/dms/image/C560BAQFuv0h5ca1E_g/company-logo_100_100/0/1593613307784?e=1655942400&v=beta&t=B3gLB9PHG39A_i5XlYbLZN2Op4Gt95MUUMoPzXHSaes
Columbia Business School
https://www.linkedin.com/school/columbia-business-school/
Master of Business Administration (MBA)
Recipient of a complete merit-based Tuition Waiver through Research Assistantship
Marketing and Business Analytics
https://media-exp1.licdn.com/dms/image/C4D0BAQHpocv-kAmgfQ/company-logo_100_100/0/1573072582233?e=1655942400&v=beta&t=AqAFDpT6GOwMgZOEPRtVc_5tgRCxTgoMl8zVxCFpaVA
St. John's University, The Peter J. Tobin College of Business
https://www.linkedin.com/school/st.-john's-university-the-peter-j.-tobin-college-of-business/
Bachelor of Mass Media
Advertising
https://media-exp1.licdn.com/dms/image/C4E0BAQGsu_DimiqUow/company-logo_100_100/0/1519905080435?e=1655942400&v=beta&t=Sa0BWs3A0LPDnGfuYVzrG_FCCa5FECl_GGoNw7tAUe0
University of Mumbai
https://www.linkedin.com/school/university-of-mumbai/
Accounting and Financial Reporting
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Business Analytics
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Business Law
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Business Strategy
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Consumer Behavior
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Financial Management
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Management and Operations
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Marketing Management
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Marketing Research
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Predictive Analysis and Forecasting
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Risk Management & Insurance
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Spreadsheet Modeling in Decision Sciences
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Advertising Design
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Advertising Ethics
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Advertising and Marketing Research
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Brand Building
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Copywriting
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Direct Marketing
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Media Planning and Buying
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Public Relations
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Employed - Regression, Descriptive Statistics, Co-relation matrix, Residual Analysis using S Plus, Yahoo Finance, Factset
Predicting AMAZON's share price using macro-economic variables
Employed Regression, Residual Analysis, Durbin Watson, GAM modeling using R and Factset
Statistical model to predict the prices of Information Technology companies in S&P 500
Science and Technology
Data Management Summit
Volunteer
Advertising Week
https://www.linkedin.com/company/advertising-week
https://media-exp1.licdn.com/dms/image/C4D0BAQFLZ5bxqAdIHw/company-logo_100_100/0/1625162885723?e=1655942400&v=beta&t=7ImIx8_GQ8qTgAM9nm9TNA0J8k147Z-5Mi6IjVSrP18
Volunteer
Children
International Inner Wheel
https://www.linkedin.com/company/international-inner-wheel
https://media-exp1.licdn.com/dms/image/C510BAQHLMU6OFAGO9Q/company-logo_100_100/0/1519952522178?e=1655942400&v=beta&t=aVXgA9HW93CBC1x6UZgCeXtFvk8jsWeKj1-vQb9eQu8
Volunteer
Google
skillshop.exceedlms.com
102823283
Google Ads Display Certification
https://skillshop.exceedlms.com/student/award/s1AjqTpfDng6GpPuEwxvxhvR
The Wharton School
www.coursera.org
Q8FK3FN4AVXR
Viral Marketing and How to Craft Contagious Content
https://www.coursera.org/account/accomplishments/certificate/7QYMBR63PF2R
The Johns Hopkins University
www.coursera.org
Q8FK3FN4AVXR
The Data Scientist’s Toolbox
https://www.coursera.org/account/accomplishments/certificate/Q8FK3FN4AVXR
University of Illinois Urbana-Champaign
www.coursera.org
XKALJ2VR7UPR
Marketing in a Digital World
https://www.coursera.org/account/accomplishments/certificate/XKALJ2VR7UPR
Google
Google Analytics for Beginners
https://www.linkedin.com/in/mayank-boob-77220918
Urbana-Champaign Area
Mayank Boob
Doctoral Candidate in Biophysics at UIUC
https://www.linkedin.com/in/aditi-ananthakrishnan-435aa827
Dallas-Fort Worth Metroplex
Aditi Ananthakrishnan
Senior Manager, Gatorade Strategic Initiatives at PepsiCo
https://in.linkedin.com/in/mayank-srivastava-kgp
Gorakhpur
Mayank Srivastava
Consulting | Governance | Entrepreneurship
https://uk.linkedin.com/in/akanksha-bhagat-a43290112
United Kingdom
Akanksha Bhagat
Senior Associate at Clifford Chance
https://in.linkedin.com/in/kartick-vijayakumar
Chennai
Kartick Vijayakumar
Engineering at Hypto | Ex-Amazon
https://www.linkedin.com/in/karthickciyer
San Francisco Bay Area
Karthick Iyer
Vice President, Software Engineering
https://www.linkedin.com/in/mayankjindaliitkgp
Greater Seattle Area
🙂Mayank Jindal
Amazon | UChicago | IIT Kharagpur | Goldman Sachs
https://www.linkedin.com/in/savannahrobinson1
Seattle, WA
Savannah Robinson
Sr. User Experience Designer at Accenture
https://www.linkedin.com/in/karenwoodin
United States
Karen Woodin-Rodríguez
Career Coach | Business Coach | Entrepreneur
https://in.linkedin.com/in/lava-benchod-337674204
Bengaluru
lava benchod
Software Engineer at Amazon
https://in.linkedin.com/in/dr-thakurdas-boob-b927941bb
Pusad
Dr Thakurdas Boob
Principal at JSPM,Dr N P .Hirani Institute of Polytechnic
https://my.linkedin.com/in/chut-nyak-esqandar-c-n-aziz-59ab469a
Kuala Lumpur
Chut Nyak Esqandar C.N. Aziz
Owner - Car News Exclusive
https://in.linkedin.com/in/dr-thakurdas-boob-21764b102
Yavatmal
Dr Thakurdas Boob
Principal at Dr N P Hirani Institute Of Polytechnic
https://nl.linkedin.com/in/kartik-shende-1a7511141
The Hague
Kartik Shende
Consultant at Deloitte Nederland | OutSystems certified | Python | Angular
https://www.linkedin.com/in/sridhar-gandu-42338a6b
Atlanta Metropolitan Area
Sridhar Gandu
Senior Software Engineer at Macy's
https://in.linkedin.com/in/shivani-mohod-800280196
Amravati
Shivani Mohod
Persuing CDAC from Thiruvananthapuram
https://in.linkedin.com/in/pranjali-vairale-7ba8b61a5
Maharashtra, India
Pranjali Vairale
Pursuing Bachelor Degree at Sant Gadge Baba Amravati University, Amravati.
https://in.linkedin.com/in/aakanksha-saxena-b989aa142
Delhi, India
Aakanksha Saxena
Talent Partner at Glance- InMobi | Ex-Paytm
https://www.linkedin.com/in/zohaib-naseer
Richmond, TX
Zohaib Naseer
Digital Account Manager at Vericast
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Culture eats strategy for breakfast. Peter Drucker said it years ago, I believe it and so do over 1,300 CFOs from top US companies. Thanks for…
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🇨🇲 Did you know #SJUAlumnus Mfon Mforifoum Mbombo Njoya Mouhammad Nabil was named the 20th King of the Bamum Kingdom? The 28-year-old graduated…
Digital Marketing
https://media-exp1.licdn.com/dms/image/C4D07AQG_ojpd1_NxIw/group-logo_image-shrink_200x200/0/1631007741746?e=1647691200&v=beta&t=QuC8yt8ZSBWxAV-5WtdaZ6wLb7yattjT2mRRpdNND0E
https://www.linkedin.com/groups/62352
The ADVERTISING Club (New York)
https://media-exp1.licdn.com/dms/image/C4D07AQEtqa-2nKb5Pw/group-logo_image-shrink_200x200/0/1631361829488?e=1647691200&v=beta&t=dQ_Lro41LkWk2zmxAEKJW9rrYtsTbXpMz16zaRxhK1A
https://www.linkedin.com/groups/849117
Social Media Marketing Group by Connect365.io
https://media-exp1.licdn.com/dms/image/C5607AQG4NoJKTFOLPQ/group-logo_image-shrink_92x92/0/1537306442230?e=1647691200&v=beta&t=lH5yeECmEGHqRwhAUqOITLu0bSZ5BRJ-pz_xsWouEek
https://www.linkedin.com/groups/66325
St. John's University, Queens NY
https://media-exp1.licdn.com/dms/image/C5607AQGZ9t21Gl0t2Q/group-logo_image-shrink_200x200/0/1631410983556?e=1647691200&v=beta&t=wgVgR_R028biQmk_lrYxW5g6AgLPEAkUMLLF4rKJ8ro
https://www.linkedin.com/groups/108741
NYC Marketing Mixer
https://media-exp1.licdn.com/dms/image/C4D07AQHmK_jIVGZ1Jw/group-logo_image-shrink_200x200/0/1631373729370?e=1647691200&v=beta&t=fnlZL8Jxc51T1YdINetWcTPZqrBL4glDpdXUbnUAUx0
https://www.linkedin.com/groups/1819279
Ad Age Discussion Group
https://media-exp1.licdn.com/dms/image/C4D07AQFR8hDpsQYGnw/group-logo_image-shrink_200x200/0/1631365832215?e=1647691200&v=beta&t=lnskbRyesAmVjPui_e5Vtj3WrBQuxWwcLKJ-bkUFMfU
https://www.linkedin.com/groups/2754444
Digital Marketing: Social Media, Search, Mobile & more
https://media-exp1.licdn.com/dms/image/C4D07AQHC_dtoraLgkA/group-logo_image-shrink_200x200/0/1631359166603?e=1647691200&v=beta&t=0TGi9o7TIEtc9VKelnmm2A5qZRk2jOUtyhh8MrrDF7w
https://www.linkedin.com/groups/100358
Harvard Business Review Discussion Group
https://media-exp1.licdn.com/dms/image/C5607AQFoObVGhIVOMw/group-logo_image-shrink_92x92/0/1631009516456?e=1647691200&v=beta&t=xOD-C_zILhhriFfdYAgddBaRHZwSmrSUfdDHj4pvNZY
https://www.linkedin.com/groups/3044917