aakash desai
Merchandising Analyst at The GIANT Company
retail analytics giant company
mission turn data information translate information insight opportunity . robust analytical toolbox passion delivering valuable actionable insight retail consumer industry . analyzing communicating data help company generate greater revenue , unlock new market segment , better connect evolve consumer . also leverage analytical ability extensive industry knowledge lead business innovation work cross-functionally deliver new way driving business .
The GIANT Company
https://www.linkedin.com/company/the-giant-company
https://media-exp1.licdn.com/dms/image/C4D0BAQGNItfXEcPLIA/company-logo_100_100/0/1590530134136?e=1655942400&v=beta&t=AVboMUh_S2JJ_BFsyJRUX8X4_2wGPsur15qSf_FwY5E
Merchandising Analyst
Wakefern Food Corp.
https://www.linkedin.com/company/wakefern-food-corp-
• Optimize pricing models and strategies across multiple categories within ShopRite, PriceRite, Fresh Grocer, Fairway Markets, and Gourmet Garage
• Identify and analyze opportunities to increase sales, volume, and gross profit in major product categories 	
• Lead Business Innovation and forming strategic initiatives to improve internal processes, deliver superior top line results, and provide a greater customer experience
• Perform in-depth competitive analysis and provide industry knowledge across multiple divisions
• Mine data and leverage multiple advanced tools to understand product, category, department performance 
• Work cross-functionally with division leads, retail outlets, and corporate partners to understand business needs and develop plans to capitalize on business opportunities
https://media-exp1.licdn.com/dms/image/C4D0BAQFdM-gRVdS5eQ/company-logo_100_100/0/1519899204887?e=1655942400&v=beta&t=Js0bhJbgBr612Z51H5Mg48FghUQCSeoZuKzs0b-eTW4
Data Analyst- Pricing & Category Growth, Business Innovation Lead
Wakefern Food Corp.
https://www.linkedin.com/company/wakefern-food-corp-
• Lead procurement responsibilities for two major corporate vendors and provide analysis and support for the logistics function
• Make data driven decisions for product distribution by analyzing weekly product movement, sales data, and market trends. 	
• Contribute to a service level that exceeds over 96% on a weekly basis
• Play a major role in successfully meeting product demand during heavy seasonal traffic
• Help successfully lead logistics and product allocation for one of the largest marketing campaigns of the year
•	Execute plans to maximize product availability and sales growth for certain categories such as holiday candy and sweets
https://media-exp1.licdn.com/dms/image/C4D0BAQFdM-gRVdS5eQ/company-logo_100_100/0/1519899204887?e=1655942400&v=beta&t=Js0bhJbgBr612Z51H5Mg48FghUQCSeoZuKzs0b-eTW4
Analyst- Grocery Divison
Wakefern Food Corp.
https://www.linkedin.com/company/wakefern-food-corp-
FREELANCE OPPORTUNITY

Conducted a market analysis project focusing on specific minority market segments.

•	Analyzed structured and unstructured data to deeply understand individual market segments
•	Developed and communicate actionable insights 
•	Performed market analysis and find business opportunities to capitalize on
•	Provided innovative solutions to complex business problems   
•	Created a marketing portal for clients who look build market share within specific segments
https://media-exp1.licdn.com/dms/image/C4D0BAQFdM-gRVdS5eQ/company-logo_100_100/0/1519899204887?e=1655942400&v=beta&t=Js0bhJbgBr612Z51H5Mg48FghUQCSeoZuKzs0b-eTW4
Data Analyst- Market Research
Tata Consumer Products
https://www.linkedin.com/company/tata-consumer-products
• Facilitated an organizational shift to new data analytics platforms
• Worked cross-functionally with global IT, sales, marketing, and finance teams to create an efficient and user-friendly data system
• Play a major role in data management and data visualization systems and processes
• Analyze regional sales data, promotional data, and pricing data to help the company leverage consumer trends and expand business across the United States
https://media-exp1.licdn.com/dms/image/C510BAQGl6YqQdUbKpw/company-logo_100_100/0/1581387533705?e=1655942400&v=beta&t=pZMVPW7uLYTtoKZuOalE7okIjpyevAwahPG54sXlPAw
Business Intelligence Consultant
CNH Industrial
https://www.linkedin.com/company/cnh
•	Oversee the data and lead management processes on the Market Operations team 
•	Work cross-functionally with the client outreach team, data analytics team, and authorized dealerships across North America for all CNH brands
•	Improved lead management system by implementing quality CRM processes
•	Perform in depth market analysis to gain greater perspective on quarterly market share and revenue.


Let go due to COVID19
https://media-exp1.licdn.com/dms/image/C4D0BAQGbkAd-icaMCw/company-logo_100_100/0/1645555620312?e=1655942400&v=beta&t=PSq_z3hqreRw_g9-J0WOXflNcePqKE7sZcqKp_ELZ1s
Client Relations Manager
Amazon
https://www.linkedin.com/company/amazon
•	Expert in Amazon’s manual and auto-sort processes and ensure that thousands of packages are safely and efficiently shifted from fulfillment to sortation to make on time deliveries
•	Assisted with inbound and outbound operations 
•	Applauded for my dedication to site safety and customer satisfaction
Kenosha, WI
https://media-exp1.licdn.com/dms/image/C560BAQHTvZwCx4p2Qg/company-logo_100_100/0/1612205615891?e=1655942400&v=beta&t=AVKhS-aqZ8h_yaf-McQWAc1jIlHiawZrjoadhfnNFOM
Operations Associate
Airgas
https://www.linkedin.com/company/airgas
•	Recognized as a top performer exceeding monthly goals on an average of 30%
•	Generated new business from 46 accounts in 6 states within one year
•	Drove account leadership and cross functional support team in Airgas’ most profitable market while delivering excellent customer service
•	Collaborated with major corporate vendors to leverage those relationships to create a better Airgas experience for customer across the region
•	Ran customer insight reports and utilize account data to serve as an Airgas consultant for hundreds of clients
Greater Milwaukee Area
https://media-exp1.licdn.com/dms/image/C560BAQF2otoI08g8Qw/company-logo_100_100/0/1519856479128?e=1655942400&v=beta&t=BTXoFTaWUAtcmNOQbs2Niid1qrz2LFp-4Lj3sDpRs1k
Total Access Specialist
Dynamic Mobile Imaging
https://www.linkedin.com/company/dynamic-mobile-imaging
•	Took initiative to expand business in Wisconsin by forming relationships with over 100 clients
•	Primary generator for business prospects which led to several new contracts
Greater Milwaukee Area
https://media-exp1.licdn.com/dms/image/C4E0BAQFfqkJ8KOZYmA/company-logo_100_100/0/1639496465742?e=1655942400&v=beta&t=NNmui_QO9YjVPo2PE3w7j1KiKi221fkNtD57wH3_G3s
Independent Marketing Contractor
University of Wisconsin-Parkside
https://www.linkedin.com/company/university-of-wisconsin-parkside
•	Analyzed current student markets and found opportunities to recruit in other countries
•	Had major contributions in public marketing material for 2018
Kenosha, WI
https://media-exp1.licdn.com/dms/image/C4E0BAQEz4eiJ-kJBHw/company-logo_100_100/0/1519856906073?e=1655942400&v=beta&t=BXJQaWHln3FSDsPrNR74FRwrOvEzOrKdqQjCaKOKlq0
International Recruitment Intern
Ascension Logistics
https://www.linkedin.com/company/ascensionlogistics
•	Took control of CRM process and engaged with potential clients through various avenues
•	Created new product website, working closely with clients to gain product and consumer know-how
•Played a major role in creating client proposals and presentations
Pewaukee, WI
https://media-exp1.licdn.com/dms/image/C4E0BAQG8xCwLSie-bA/company-logo_100_100/0/1519911266740?e=1655942400&v=beta&t=B370zKQ8oHVvKcp6etOFXYWzykAjQ718t9Gk9FzZJRk
Business Development Associate, Marketing Intern
Data Analytics Career Track
In partnership with Microsoft have had 750+ hours of hands-on curriculum, with 1:1 industry expert mentor oversight and completion of 2 in-depth capstone projects. Mastering skills in Python, SQL, Tableau, Power Bi, data analysis, data visualization, hypothesis testing, and machine learning.

Conducted multiple projects and including financial analysis, statistical analysis, data-driven decision making, and two Capstone projects.
https://media-exp1.licdn.com/dms/image/C560BAQFknfUb1QTn0w/company-logo_100_100/0/1626722539332?e=1655942400&v=beta&t=AJGOTA3_U5GqwNQh92jf4p1onzWZLLPPHWn_O-MH8Ag
Springboard
https://www.linkedin.com/school/springboard/
Certificate
“Business Analytics: From Data to Insights” provides an introduction to big data analytics and dives into how to use data to describe, predict, and inform analytics professionals to drive better business decisions. The programs helps develop basic data literacy and builds the analytic mindset that helps make strategic decisions in specific areas of marketing, human resources, finance, and operations.
Business Analytics
https://media-exp1.licdn.com/dms/image/C4D0BAQFBV1fquWykgQ/company-logo_100_100/0/1625235735017?e=1655942400&v=beta&t=mKvt7lfnvy33JYvM6j7fTvKsojAEgpLxv7I6ZixkmuQ
The Wharton School
https://www.linkedin.com/school/the-wharton-school/
Bachelor's degree
Double Major in Marketing and Business Management
https://media-exp1.licdn.com/dms/image/C4E0BAQEz4eiJ-kJBHw/company-logo_100_100/0/1519856906073?e=1655942400&v=beta&t=BXJQaWHln3FSDsPrNR74FRwrOvEzOrKdqQjCaKOKlq0
University of Wisconsin-Parkside
https://www.linkedin.com/school/university-of-wisconsin-parkside/
Education
Vibha
https://www.linkedin.com/company/vibha
https://media-exp1.licdn.com/dms/image/C510BAQG3fSCzkPkUjQ/company-logo_100_100/0/1566932505056?e=1655942400&v=beta&t=B-hCsUb8GZbgrIUSL2gOVP4qD7FpEZ5qagFId60f82E
Action Center Coordinator, Event Leader, Youth Leadership Advisor
Poverty Alleviation
VETERANS OUTREACH OF WISCONSIN
https://www.linkedin.com/company/veteransoutreachofwisconsin
https://media-exp1.licdn.com/dms/image/C560BAQF9TKfeLaxZ-Q/company-logo_100_100/0/1604007357674?e=1655942400&v=beta&t=1a4ZHm2qVsYgq0eghSEa3IRDXqKByr3IYiHkAT82rTQ
Marketing Consultant
Children
Youth Cricket Wisconsin Club
https://www.linkedin.com/company/youthcricketwi
https://media-exp1.licdn.com/dms/image/C4E0BAQG6BPmPi44alQ/company-logo_100_100/0/1581871409289?e=1655942400&v=beta&t=up1hG8ktpnb5_KehzzcpiW1ifkGO0fJ1dcQn34gsLlM
Co-Founder, Head Coach
Arts and Culture
WISCONSIN SHIRDI SAI
https://www.linkedin.com/company/wisconsin-shirdi-sai
Volunteer
DataCamp
www.datacamp.com
#15136397
Introduction to Python
https://www.datacamp.com/statement-of-accomplishment/course/4f1962a02dadae1eb56827d291ec884299d9eb10?share=true
DataCamp
www.datacamp.com
#13409948
Exploratory Data Analysis in SQL
https://www.datacamp.com/statement-of-accomplishment/course/ab54325bdb52c87b2b07d58c81975b4944c0f298?share=true
DataCamp
www.datacamp.com
#13678427
Intermediate SQL
https://www.datacamp.com/statement-of-accomplishment/course/06460bfbc6d29d0604735bdeee4cbe39204d3bc1?share=true
DataCamp
www.datacamp.com
#13390443
Introduction to SQL
https://www.datacamp.com/statement-of-accomplishment/course/775982a9e777fff9ece8366501fceb89e4265f17?share=true
DataCamp
www.datacamp.com
#13536908
Joining Data in SQL
https://www.datacamp.com/statement-of-accomplishment/course/6e59ddcac722710f30c43017792cf411d20c5685?share=true
Lynda.com
www.lynda.com
804B0C9143E54ADCBD8C9A7FD037A0F1
Qlik Sense Essential Training
https://www.lynda.com/ViewCertificate/804B0C9143E54ADCBD8C9A7FD037A0F1?utm_source=directlink&utm_medium=sharing&utm_campaign=certificate
Lynda.com
www.lynda.com
3619556982CC4C3A89E367E69DF78609
Mastering Conversations in Retail Sales
https://www.lynda.com/ViewCertificate/3619556982CC4C3A89E367E69DF78609?utm_source=directlink&utm_medium=sharing&utm_campaign=certificate
Lynda.com
www.lynda.com
Selling into Industries: Retail and Consumer Products
http://www.lynda.com/Business-tutorials/Selling-Industries-Retail-Consumer-Products/721915-2.html
Lynda.com
www.lynda.com
Online Marketing Foundations
http://www.lynda.com/Marketing-tutorials/Online-Marketing-Foundations/693114-2.html
Lynda.com
www.lynda.com
SQL Essential Training
http://www.lynda.com/SQL-tutorials/SQL-Essential-Training/718660-2.html
Lynda.com
www.lynda.com
Data Science Foundations: Fundamentals
http://www.lynda.com/IT-tutorials/Data-Science-Foundations-Fundamentals/2805908-2.html
Lynda.com
www.lynda.com
Google Analytics Essential Training
http://www.lynda.com/Google-Analytics-tutorials/Google-Analytics-Essential-Training/737785-2.html
Lynda.com
www.lynda.com
Learning Google Tag Manager
http://www.lynda.com/Google-Tag-Manager-tutorials/Google-Tag-Manager/693108-2.html
Parag Shah
      
          



            
              
        
              
  

    
        Aakash is a brilliant mind! He has an charming personality with some great deep thoughts about marketing, customer service and innovation. With his customer first attitude and his analytical abilities, he is a perfect mix of art and science. Any organization would be thankful for having Aakash on its team and I know Wakefern is. I have had the luxury of mentoring Aakash for the past couple years and I cannot wait to see all the amazing things that are awaiting for him in the future.
Liked by Aakash Desai
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Today I published an essay about the hardest professional choice I've ever made: leaving baseball. If you have been wondering about why I changed…
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21 years ago, almost to the exact day I opened my 1st store (6122 Williamsport PA) for The GIANT Company as a produce specialist.  I was with the…
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I am thrilled to announce that I will be joining Rakuten Advertising as an Account Specialist.I would like to thank Randi Mandelbaum  for a very…
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Mumbai
Aakash Desai
https://www.linkedin.com/in/aakash-desai-74522276
Chantilly, VA
Aakash Desai
Construction Inspector at Virginia Department of Transportation
https://in.linkedin.com/in/aud999
Surat
Aakash Desai
Quality Assurance Engineer
https://www.linkedin.com/in/aakashaianalytics
Greater Boston
Aakash Desai
Executive Consulting Leader - Data, Automation, Analytics, AI, Digital Transformation || Entrepreneur & Startup Investor
https://in.linkedin.com/in/aakash-desai-04094836
Bengaluru
Aakash Desai
Co-Founder at Indian Hempire
Springboard Chicago Community
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https://www.linkedin.com/groups/13715316
Retail IT & E-Commerce - CIO Strategy, Data, Analytics, Mobile, Payments, Omnichannel, Tech
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https://www.linkedin.com/groups/2088407
CPG Professionals (World Wide)
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https://www.linkedin.com/groups/35785
UW PARKSIDE SALES CENTER CAREER BUILDERS-Connecting current/past sales students and industry
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https://www.linkedin.com/groups/13927086
Springboard Alumni
https://media-exp1.licdn.com/dms/image/C4D07AQHqCQr680K9rg/group-logo_image-shrink_92x92/0/1631004996978?e=1647691200&v=beta&t=1gGzAmOVuJPyixKLW7Z5gbmtHMLUB0Ezv8rxAqgfSAk
https://www.linkedin.com/groups/8824635
Analytics and Artificial Intelligence (AI) in Marketing and Retail
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https://www.linkedin.com/groups/4371519
CPG Job Seeker
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https://www.linkedin.com/groups/3613448