Aaron Hersey
Global Director, Strategic Partnerships - Samsung at Scandit
Global Director, Strategic Partnerships - Samsung @ Scandit
Marketing and Sales executive with a track record of success building brands and leading teams in both B2B and B2C environments. Skilled in Market Planning, Sales, Channel Management, Partner Development, E-commerce, Customer Relationship Management (CRM), Product Marketing, Product Management, Brand Building and Go-to-market Strategy.
Scandit
https://www.linkedin.com/company/scandit
Scandit enables enterprises and consumers to change the way they interact with everyday objects and augment the physical world with real-time data captured by scanning barcodes and recognizing text, objects, and other visual identifiers using smartphones, tablets, wearables, drones, and robots.

Scandit’s mobile data capture platform is built on proprietary computer vision, augmented reality, and machine learning technologies. Companies in industries such as retail, transportation and logistics, manufacturing, and healthcare can use Scandit’s technology to create and power mobile apps for crucial enterprise workflows like mobile point of sale, mobile shopping, self-checkout, inventory management, and proof of delivery.

Many of the world’s most innovative and successful companies are benefiting from Scandit’s enterprise-grade mobile data capture platform, including Sephora, Louis Vuitton, DHL, and Levi Strauss & Co. Our partners include Samsung, SAP, Oracle, Salesforce, and many others.
Seattle, Washington, United States
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Global Director, Strategic Partnerships - Samsung
Scandit
https://www.linkedin.com/company/scandit
Scandit enables enterprises and consumers to change the way they interact with everyday objects and augment the physical world with real-time data captured by scanning barcodes and recognizing text, objects, and other visual identifiers using smartphones, tablets, wearables, drones, and robots.

Scandit’s mobile data capture platform is built on proprietary computer vision, augmented reality, and machine learning technologies. Companies in industries such as retail, transportation and logistics, manufacturing, and healthcare can use Scandit’s technology to create and power mobile apps for crucial enterprise workflows like mobile point of sale, mobile shopping, self-checkout, inventory management, and proof of delivery.

Many of the world’s most innovative and successful companies are benefiting from Scandit’s enterprise-grade mobile data capture platform, including Sephora, Louis Vuitton, DHL, and Levi Strauss & Co. Our partners include Samsung, SAP, Oracle, Salesforce, and many others.
Seattle, Washington, United States
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Director, US Strategic Partnerships
Samsung Electronics America
https://www.linkedin.com/company/samsung-electronics-america
I serve as a consultant to manufacturing organizations and share insights into the technology trends we see developing across the industry.  Through active listening and collaboration, I seek to understand the strategic business objectives which drive your business.  

With this understanding I leverage my experience helping large organizations solve similar problems along with Samsung’s vast technology portfolio to deliver solutions that provide measurable business results.
Greater Seattle Area
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Manufacturing Industry Development Advisor
Scandit
https://www.linkedin.com/company/scandit
Scandit enables enterprises and consumers to change the way they interact with everyday objects and augment the physical world with real-time data captured by scanning barcodes and recognizing text, objects, and other visual identifiers using smartphones, tablets, wearables, drones, and robots.

Scandit’s mobile data capture platform is built on proprietary computer vision, augmented reality, and machine learning technologies. Companies in industries such as retail, transportation and logistics, manufacturing, and healthcare can use Scandit’s technology to create and power mobile apps for crucial enterprise workflows like mobile point of sale, mobile shopping, self-checkout, inventory management, and proof of delivery.

Many of the world’s most innovative and successful companies are benefiting from Scandit’s enterprise-grade mobile data capture platform, including Sephora, Louis Vuitton, DHL, and Levi Strauss & Co. Our partners include Apple, Samsung, SAP, Oracle, Salesforce, and many others.
Greater Seattle Area
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Director, Channel Partnerships - Americas
RAM Mounts
https://www.linkedin.com/company/ram-mounts
• Acted as a member of the executive leadership group.  Participated in strategic planning annually covering all aspects of corporate management. 
 
• Developed and implemented yearly strategic marketing and sales plan which resulted in consistent annual sales growth of over 20% while maintaining profit margin goals.

• Responsible for recruiting and hiring of the marketing and product management teams including marketing director, creative design team, tradeshow and events management, project and product management, content and social media, product marketing, and web design/development team.

• Managed intellectual property portfolio.  In partnership with retained legal, assured all forms of marketing represented IP in a legally protectable manner. 

• Lead all aspects of product marketing and product management, including new product introduction efforts for over 100 products annually. Provided insight and direction on new product development to engineering group by mining customer insights through direct interaction with key customers and partners. 

• Developed and managed key strategic partnerships with an emphasis on winning executive leadership sponsorship.  Created co-marketing, OEM integration and joint go-to-market strategies with a focus on growing market share, creating mutual value and profit margin preservation.

• Interfaced with overseas vendors for the development of mechanical and electrical components as part of the new product development process.  Developed a working knowledge of mechanical and electrical engineering vocabulary, familiarity with manufacturing processes including tooling, die-casting, plastic and rubber injection molding and 3D printing.
Seattle, WA
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VP of Marketing
RAM Mounts
https://www.linkedin.com/company/ram-mounts
• Responsible for strategic planning and development of business processes, resulting in achievement of sales growth averaging 20-30% per year.  Consistently increased sales numbers over previous years through an effective balance of tradeshows, print and online advertising, B2B relationships and internal sales support.

• Led sales and marketing team on the development of a multi-channel distribution model serving our B2B and B2C client base.  Established OEM, Distribution, Reseller/VAR, brick and mortar and online retail channels.  Built and refined programs to manage and support each unique sales channel. 

• Managed all aspects of domestic and international tradeshow schedules, bookings and facilitation.  Identified and implemented an effective mix of trade shows in over 10 vertical markets, totaling more than 60 shows per year. Attended shows focusing on supporting current customers, seeking new business and identifying opportunities through proactive business development. 

• Assisted in the design and development of products in a fast-paced and technical environment.  Coordinated all aspects of sales and marketing to bring products to market through a mix of web and print mediums.  Worked with third party vendors in the development of technology-based solutions requiring an intimate knowledge of complex technical terms and procedures.

• Responsible for the development of a new website with B2B and B2C ecommerce functionality.   Worked with in-house and third-party developers to accurately assess business model and goals.   Implemented corporate branding throughout web presence. 

• Recruited, hired and trained Vice President of Sales to assume responsibilities over sales organization.
Provided oversight to Vice President of Sales in hiring sales organization team members, provided coaching and development for sales strategies, product training, and sales team member development.
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Director of Sales and Marketing
Red Bull
https://www.linkedin.com/company/red-bull
• Designed & implemented daily sampling strategy based on geographic area and instruction.

• Established immediate credible connection with consumers through personal one on one interaction.
• Educated consumers on product benefits, ingredients and brand.
• Worked as part of a team responsible for 40% growth in sales year over year.
• Provided field marketing support for high profile cultural and sports marketing events.
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Mobile Energy Team Member
Red Bull
https://www.linkedin.com/company/red-bull
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Student Brand Manager
Bachelor of Arts (BA)
Economics
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University of Washington
https://www.linkedin.com/school/university-of-washington/
Associate of Arts (A.A.)
Business Administration and Management, General
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Bellevue College
https://www.linkedin.com/school/bellevue-college/
John Barrett
      
          



            
              
        
              
  

    
        Aaron is top shelf.  He consistently demonstrates leadership qualities that impact his organization.  People trust him - his character and his competence.  I am always impressed with Aaron's commitment to doing the right thing and doing it right.  He has the will to succeed and the humility to learn every time.  Yes, he has the business track record.  It is his leadership that is the stand-out.  Greg Caster
      
          



            
              
        
              
  

    
        Collaboration – this is the word I think of when I reflect on the time we have worked together.  Aaron and I built a multi-partner solution leveraging technology from each of our companies to create an enhanced product offering.   I was amazed to learn he did not have an engineering degree given the high level of technical knowledge he has about the products and solutions.  His business sensibilities often led the exploration of all the possible ways we could grow both our businesses.  He is also kind and even keeled – something I value most about working with him.  I look forward to working with Aaron again in the future.   
https://uk.linkedin.com/in/aaron-hersey-51129515b
Eastleigh
Aaron Hersey
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https://www.linkedin.com/in/herseya
Chandler, AZ
Aaron Hersey
Senior ADEX Analyst at Inserso Corporation
https://uk.linkedin.com/in/aaronhersey
London Area, United Kingdom
Aaron Hersey (MAPM)
Programme Manager at Money and Pensions Service
https://www.linkedin.com/in/aaron-hersey-a349754a
Robbins, IL
Aaron Hersey
Photographer at Tribuine
LEAN MANUFACTURING FLEXIBLE MANUFACTURING CLUB
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https://www.linkedin.com/groups/68801
Apple/Mac Enterprise Group
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https://www.linkedin.com/groups/2588962
Manufacturing, Wholesale & Distribution Forum
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https://www.linkedin.com/groups/144583
AMT - The Association For Manufacturing Technology
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https://www.linkedin.com/groups/56423
SME Manufacturing
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https://www.linkedin.com/groups/131114
IndustryWeek Manufacturing Network
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https://www.linkedin.com/groups/147721
MES - Manufacturing Execution Systems
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https://www.linkedin.com/groups/67917
The Enterprise Architecture Network
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https://www.linkedin.com/groups/36781
MOM - Manufacturing Operations Management
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https://www.linkedin.com/groups/67916
Manufacturing Operational Excellence
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https://www.linkedin.com/groups/2695835
Aerospace Manufacturing
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https://www.linkedin.com/groups/1857070
Food Manufacturing Industry Professionals
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https://www.linkedin.com/groups/1281857
Global Manufacturing Executive Forum
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https://www.linkedin.com/groups/72276
The Association for Manufacturing Excellence
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https://www.linkedin.com/groups/730737