aakriti sareen
Global Sales Strategy & Operations at Pinterest
global sale strategy & operation pinterest
Pinterest
https://www.linkedin.com/company/pinterest
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Global Sales Strategy & Operations
Pinterest
https://www.linkedin.com/company/pinterest
San Francisco Bay Area
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Business Analytics
Zendesk
https://www.linkedin.com/company/zendesk
▪ Lead the overall analytics direction for the Digital Marketing team including technology (i.e. reporting, attribution and analytics tools)
▪ Develop key reporting dashboards including monthly, quarterly and annual forecasts. Continuously monitor performance of paid digital marketing and SEO efforts across all regions to identify new trends and unlock insights that help drive business growth
▪ Regularly report findings to senior management and the broader company to provide visibility into marketing performance to aid decision ­making
▪ Regularly monitor website trends for both zendesk.com as well as suite of international Zendesk websites to help Localization and Content teams prioritize efforts
▪ Perform SEO and paid digital marketing research to understand competitive landscape and better position Zendesk relative to the competition
San Francisco Bay Area
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Marketing Analytics Manager
QuinStreet
https://www.linkedin.com/company/quinstreet
▪ Reporting and analytics to support Mortgage category within the QuinStreet.
▪ Drive thought leadership for analytics and own responsibility for data integrity and reporting across category
▪ Working closely with the category head and heads of client and media team to forecast and keep the business running on track
▪ Work on strategic analysis to support business growth – modeling out new partnerships and product developments as needed
▪ Close interaction with the call center operations team, the call product development team, the client and media teams to grow the call product
▪ Creation and implementation of reporting on existing call campaign progress, highlighting opportunities to optimize and grow the campaign through data driven recommendations
▪ Provide general support and ad-hoc reports for the operations and business teams
San Francisco Bay Area
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Manager, Marketing Analytics
Esurance
https://www.linkedin.com/company/esurance
▪ Lead analyst for CA, Esurance’s biggest auto state in terms of policies
▪ Performed competitor and market research to recommend enhancements to existing UI structure
▪ Developed a process that used the customer verified mileage to predict future term premium. This led to an updated renewal offer generating system that led to savings of $200K+ week
▪ Worked with development team to deliver product specifications and create/monitor reports post product release for quality assurance purposes
▪ Maintained and improved product quality by collaborating with various internal teams including marketing, billing, sales, customer service etc.
San Francisco Bay Area
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Sr Product Management Analyst
Esurance
https://www.linkedin.com/company/esurance
▪ Lead analyst on the Preferred Pricing team. Implemented nationwide rate model that lowered policy premiums of high LTV customers leading to higher conversion rates across all targeted units.
▪ Performed competitive analysis and provided insights for expansion of Auto Insurance product into new territories. Monitored and modified performance after launch to ensure profitability.
▪ Analyzed data to isolate lower performing segments. Insights provided were used to make nationwide product changes.
▪ Used Actuarial forecasting techniques to recommend rate changes on a quarterly basis.
▪ Performed QA testing to ensure correct implementation of product changes.
▪ Developed a tool to project the overall impact of rate changes on loss ratios. The tool was ultimately used for reporting on a quarterly basis.
▪ In charge of creating & enhancing SQL scripts and for training and development of new analysts.
San Francisco
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Actuarial Analyst / Sr Actuarial Analyst
Bachelor of Science (B.S.)
Actuarial Science
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University of Illinois at Urbana-Champaign
https://www.linkedin.com/school/university-of-illinois-urbana-champaign/
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As I step into a new role as Chief Revenue Officer at Pinterest, I’m excited to share details on our second annual Pinterest Presents advertiser…
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Hi Friends -One month ago I asked my network to help support Jane’s Room, a 501(c)(c) nonprofit that supports parents & families experiencing…
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Chandigarh
Aakriti Sareen
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