Aamir Raj
Michelob ULTRA Communications Manager- Beer Extensions at Anheuser-Busch InBev
Michelob ULTRA Communications Manager- Beer Extensions at Anheuser-Busch InBev
I am currently the Local Connections Manager of Metro New York & New England for Anheuser-Busch. In my day-to-day role, I oversee all local media planning, coordinate local media strategy with our distributors, build programming with media partners across my Region, and coordinate future strategy and planning with our national brand teams.

I graduated from Indiana University in May of 2017 with Majors in Marketing and Digital and Social Media Analytics and a Minor in Psychology. 

In previous professional experiences at Kimberly-Clark, Havas Worldwide, and Catapult RPM I improved my ability to manage multiple projects at once, communicate effectively with a diverse group of people, and think independently to solve complex problems.
	
Through these experiences and deep introspection, I learned a lot about myself and my life goals. I am known for my sense of humor and fun loving personality. I pride myself on my ability to put a smile on my face especially under stressful circumstances. I believe that these characteristics make me a strong asset as a business professional.
Anheuser-Busch InBev
https://www.linkedin.com/company/ab-inbev
New York, New York, United States
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Michelob ULTRA Communications Manager- Beer Extensions
Anheuser-Busch
https://www.linkedin.com/company/anheuser-busch
New York, New York, United States
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Michelob ULTRA Brand Manager- Multi-Cultural and Special Projects
Anheuser-Busch
https://www.linkedin.com/company/anheuser-busch
1) Execution of the local media programming behind Bud Light's Philly Philly campaign, including the building of a full-year outdoor, radio, social/digital plan and two Bud Light Live at the Dive shows. Philly Philly won Silver in AB InBev’s CreativeX competition; the award recognized the campaign for creative excellence in 2018.

2) Managed Anheuser-Busch’s National Perms- oversaw brand allocations, payment, renewals & budget approvals for 2018/2019

3) Spearheaded the Metro New York Stella re-plan, which included experiential, radio, OOH, digital/social, and strategic partnerships with New York Magazine and Hot97.

4) Piloted local influencer programs in the Northeast for Stella Artois, Michelob ULTRA, Michelob ULTRA Pure Gold, and Bud Light. 

5) Led the media strategy for the Northeast Wholesaler Joint Business Planning process in its first year, which led to a 55% increase in local media commitments throughout the region.
Metro New York & New England
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Local Connections Manager- Northeast
Anheuser-Busch
https://www.linkedin.com/company/anheuser-busch
Greater New York City Area
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Marketing Trainee
Kimberly-Clark
https://www.linkedin.com/company/kimberly-clark
- Analyzed Kroger’s consumer data to find opportunities to improve their online grocery initiative, ClickList
- Collaborated with Category Managers and Analyst to develop online promotions which will be featured on ClickList
- Led meetings with Kimberly-Clark employees from across the country to develop a sales strategy for Dollar General
- Derived weekly sales insights from analyzing Kroger scanner data to assist with promotion planning
- Presented my report to the Presidents of Customer Development at Kimberly-Clark corporate headquarters
Cincinnati, OH
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Customer Development Intern
Havas
https://www.linkedin.com/company/havasgroup
- Acted as a liaison between Citi clients and agency art directors to produce ads for the fall campaign 
- Designed a new social media strategy for Havas Chicago that has increased its digital presence by over 100%
- Created a new social media marketing campaign for Hefty Slider Bags that was well received by the clients
- Engineered a social media presence for Assurelink that helped distinguish it from its competitors
- Assembled research for the Citi team containing competitor information and potential new markets for Citi cards
Chicago, IL
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CitiBank Account Intern
Catapult Marketing
https://www.linkedin.com/company/catapult-marketing
- Headed the Teenage Gum Category for Wrigley Chewing Gum, which required in-depth review in teenage gum chewing habits. 
- Conducted extensive research on the gum category, as well as teenage purchasing habits leading to insightful details that helped the company in their marketing campaigns. 
- Developed new marketing strategies for Wrigley by combining research and analysis to develop high-end strategies, including a promotional program that will take effect this summer.
https://media-exp1.licdn.com/dms/image/C560BAQE6VObX4aWZvA/company-logo_100_100/0/1519856051006?e=1655942400&v=beta&t=J0kSsGn6a0DPPyXKY7R1WbumNKrbPq9wy6_yar6_rQs
Marketing Strategist
Treehouse Pediatric Therapy
-Built meaningful customer relationships and acted as liaison between doctors and clients, confirming that the client got the exact treatment required. 
-Refined my communication skills by learning how to tailor conversations toward different customers, due to the variety of disabled patients I worked with.
-Supported this smaller company to overcome the struggles experienced by new business start-ups.
Front Office Assitance
Double Major: Marketing and Digital and Social Media Analytics 
Business
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Indiana University Bloomington
https://www.linkedin.com/school/indiana-university-bloomington/
Awarded membership to the National Honors Society for my exceptional academic performance, as well as my active extracurricular schedule. Through this organization, I was very active in community service projects, constantly lending my time to help others and help this organization.
Naperville North High School
National Honors Society
https://www.linkedin.com/in/alexisunwalla
New York, NY
Alexis Unwalla
Director of Digital Marketing - Michelob ULTRA at Anheuser-Busch
https://www.linkedin.com/in/andrewgelbard
New York, NY
Andrew Gelbard
Head of Regional Media at Anheuser-Busch InBev
https://www.linkedin.com/in/lindsay-marzocca-b1b30419
New York, NY
Lindsay Marzocca
Media Lead - Michelob ULTRA Portfolio at Anheuser-Busch
https://www.linkedin.com/in/provinciali
New York, NY
Paolo Provinciali
VP Media & Data, US at Anheuser-Busch InBev
https://www.linkedin.com/in/kaitlyn-palmer
Seattle, WA
Kaitlyn Palmer
Senior Sales Director at Anheuser-Busch InBev
https://www.linkedin.com/in/miles-ritenour-9854b519
New York, NY
Miles Ritenour
Director of Digital Marketing - Michelob ULTRA at Anheuser-Busch
https://www.linkedin.com/in/samanthadurrant
New York, NY
Samantha Durrant
Director at Anheuser-Busch
https://www.linkedin.com/in/talita-andrade
New York, NY
Talita Andrade
Head of Marketing Communications, Michelob ULTRA Family  na Anheuser-Busch InBev
https://www.linkedin.com/in/azaniaandrews
New York, NY
Azania Andrews
VP, Connections at Anheuser-Busch
https://www.linkedin.com/in/ralphjconserva
New York, NY
Ralph J. Conserva
Media Lead | Budweiser, Busch, & Natural Light Portfolios at Anheuser-Busch
https://www.linkedin.com/in/ronnie-yoked-1392ba39
New York City Metropolitan Area
Ronnie Yoked
Head of Experiential at Anheuser-Busch
https://www.linkedin.com/in/ribeiromarques
New York, NY
Ricardo Marques
VP Marketing, Michelob ULTRA US & Global
https://www.linkedin.com/in/mattsparling
New York, NY
Matt Sparling
Digital Director (Beer) - Bud Light at Anheuser-Busch InBev
https://www.linkedin.com/in/talialaifer
New York City Metropolitan Area
Talia Cogan
Brand Manager - Bud Light
https://www.linkedin.com/in/brianweidy
New York City Metropolitan Area
Brian Weidy
Media Lead - Premium & Super Premium Portfolio at Anheuser-Busch
https://www.linkedin.com/in/shanabarry
New York, NY
Shana Barry
Head of Celebrity, Entertainment & Influencers
https://www.linkedin.com/in/lindsayfelderman
Fairfield, CT
Lindsay Felderman
Senior Project Manager at Anheuser-Busch
https://www.linkedin.com/in/jessicacthorpe
New York, NY
Jessica Thorpe
Director Marketing Communications at Anheuser-Busch; Adjunct Professor, Georgetown University School of Continuing Studies
https://www.linkedin.com/in/whitney-kiepura-7b244258
Dallas, TX
Whitney Kiepura
Senior Brand Manager at LALA U.S., Inc
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I am very proud to work at AB InBev where Diversity and Inclusion continues to be a top priority. International Women’s Day is a reminder of how many…
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My wolfpack is growing. Very excited to announce my expanded role as Head of Celebrity, Entertainment & Influencers for our iconic Anheuser-Busch…
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I’m incredibly honored and excited to announce my new role to help lead Influencer and Entertainment Partnerships for Anheuser-Busch. After…
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India
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Dhanbad
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IT service
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Birbhum
Aamir Raj
Territory Manager at RAPTAKOS BRETT & CO.
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Chennai
Aamir Raj
sign board
Indiana University Student Ambassadors and A-Team Alumni
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