aakanksha srinivasan
Associate at McKinsey & Company
associate mckinsey & company
McKinsey & Company
https://www.linkedin.com/company/mckinsey
Digital Practice
Seattle, Washington, United States
https://media-exp1.licdn.com/dms/image/C4E0BAQHrXWvRu8dZmA/company-logo_100_100/0/1646088932072?e=1655942400&v=beta&t=qXiTZGmO11B0nysVPZYF4hCYbPoNSjQ5UyiqzXilGC4
Associate
Kearney
https://www.linkedin.com/company/kearney
https://media-exp1.licdn.com/dms/image/C4D0BAQFVhJ7sMcKSWQ/company-logo_100_100/0/1646162626890?e=1655942400&v=beta&t=xs2QQBVgP8SKQKegAyXY4mZ4_70rjsM2ovQ_S8CZk1M
Summer Associate
Amazon
https://www.linkedin.com/company/amazon
Refined price index calculation method at Amazon Fresh and secured executive buy-in for
implementation, leading to development of 3 new indices to assess basket-level competitiveness
Seattle, Washington, United States
https://media-exp1.licdn.com/dms/image/C560BAQHTvZwCx4p2Qg/company-logo_100_100/0/1612205615891?e=1655942400&v=beta&t=AVKhS-aqZ8h_yaf-McQWAc1jIlHiawZrjoadhfnNFOM
Senior Product Manager Intern
Freshworks
https://www.linkedin.com/company/freshworks-inc
• Identified unmet customer needs with support and product management teams and designed
self-service resources to reduce churn, achieving engagement 10-20% above industry average
• Devised market entry strategy by providing partners with product positioning and introducing
international trade show representation, resulting in 100+ new leads
• Conducted competitor analysis and identified buyer personas by studying industry landscape
and use cases, enabling sales teams to increase monthly recurring revenue by > $1m
Chennai Area, India
https://media-exp1.licdn.com/dms/image/C560BAQEMmIbAfSLa6Q/company-logo_100_100/0/1634632719739?e=1655942400&v=beta&t=KbUoIDP6eLd3rPLum92OpVccbd2-qgrD-S8XgV8wptI
Product Marketing Specialist
Rubina Watch Company
https://www.linkedin.com/company/rubina-watch-company
• Translated business priorities and customer requirements into product roadmap to launch e-
marketplace offering 10,000+ SKUs, creating first-ever event services platform in Singapore
• Analyzed and proposed software for ticketing, CRM, and NLP search; obtained funding from
leadership; and led implementation with 10+ developers to build better user experience
• Researched local tax guidelines and managed API integration with payment platforms to
ensure timely payout to vendors and compliance with local regulations
Singapore
https://media-exp1.licdn.com/dms/image/C560BAQGeQyQ8VFKKCQ/company-logo_100_100/0/1519875510549?e=1655942400&v=beta&t=G-95HWlolTaYyDOTMad517me5pJ0Uh3DVUy0wLKkT10
Manager, Website Development and Planning
Indian Terrain Fashions Limited
https://www.linkedin.com/company/indian-terrain-fashions
• Conceptualized e-store loyalty program, recommendation engine, and outfit-based shopping
by identifying customer expectations, increasing monthly sales by 110% in 1 year
• Led team of 7 developers and UX designers to build mobile app supporting omni-channel
fulfilment for footwear brand, overcoming space constraint at stores
Chennai, India
https://media-exp1.licdn.com/dms/image/C510BAQEFZbcdg-vjQQ/company-logo_100_100/0/1547116463708?e=1655942400&v=beta&t=b0rIM40Y9mA_WV9C8pZ0N_7LD9yFA3AgisynVdIA2CA
Deputy Manager, Marketing & Ecommerce
Indian Terrain Fashions Limited
https://www.linkedin.com/company/indian-terrain-fashions
• Developed new process to aid coordination between back-office operations and warehouse to reduce stock-outs on website, leading to 20% decrease in customer complaints
• Created campaigns in collaboration with ad agencies by aligning messaging with emotional
and functional needs of customers, yielding 60% growth in social media following
Chennai, India
https://media-exp1.licdn.com/dms/image/C510BAQEFZbcdg-vjQQ/company-logo_100_100/0/1547116463708?e=1655942400&v=beta&t=b0rIM40Y9mA_WV9C8pZ0N_7LD9yFA3AgisynVdIA2CA
Assistant Manager, Marketing
Indian Terrain Fashions Limited
https://www.linkedin.com/company/indian-terrain-fashions
• Revamped men's apparel e-store by mapping customer journey, enhancing order fulfilment
experience, and implementing one-click checkout, leading to 30% increase in web traffic
• Built rebranding strategy by analyzing space and priorities across retail channels and aligning
advertising to company vision; strategy implemented at 800+ points of sale
Chennai, India
https://media-exp1.licdn.com/dms/image/C510BAQEFZbcdg-vjQQ/company-logo_100_100/0/1547116463708?e=1655942400&v=beta&t=b0rIM40Y9mA_WV9C8pZ0N_7LD9yFA3AgisynVdIA2CA
Management Trainee
Logitech
https://www.linkedin.com/company/logitech
Singapore
https://media-exp1.licdn.com/dms/image/C4D0BAQFE9royPosGZQ/company-logo_100_100/0/1647254569006?e=1655942400&v=beta&t=p1IvpwIM0nG_R4q6rMo6r4BwVIyQl-lhIxDNzFuDpkk
Marketing Intern
The Coffee Bean & Tea Leaf
https://www.linkedin.com/company/the-coffee-bean-&-tea-leaf
Singapore
https://media-exp1.licdn.com/dms/image/C4E0BAQE3HqaM3DA9sg/company-logo_100_100/0/1624320377602?e=1655942400&v=beta&t=VaJ46-4lGUiJrkdPbYUQjNFim3Y5sH0ApelahUvUAcw
Business Development and Marketing Intern
Master of Business Administration - MBA
https://media-exp1.licdn.com/dms/image/C4D0BAQEhm6CxadhHZg/company-logo_100_100/0/1584994142361?e=1655942400&v=beta&t=Asicc9Wg5n40keYmVaX796BZ_XLvcyy3jrhFLu9HqSI
University of Michigan - Stephen M. Ross School of Business
https://www.linkedin.com/school/michiganross/
Psychology, Political Science
https://media-exp1.licdn.com/dms/image/C560BAQHz-TKrwq2GFA/company-logo_100_100/0/1568284211628?e=1655942400&v=beta&t=pux9zP6ZWwGplt_Sueg2JgNux70uh9hPmtVnj4la770
Singapore Management University
https://www.linkedin.com/school/singapore-management-university/
Singapore Management University
Dean's List
University of Michigan
Dean's List
University of Michigan | Ross School of Business
J Ira Harris Merit Award
Economic Empowerment
Singapore Council Of Women's Organisation
https://www.linkedin.com/company/thescwo
https://media-exp1.licdn.com/dms/image/C560BAQEkRidkKJv1Vg/company-logo_100_100/0/1535691916070?e=1655942400&v=beta&t=gbZwkRsqmVrJ1R3THr8Yiu1NThZGRQQUqmtDDqq4wvc
Volunteer
HBX | Harvard Business School
HBX: Disruptive Strategy
https://www.linkedin.com/in/emanueledavolio
Greater Chicago Area
Emanuele D'Avolio
Associate at McKinsey & Company
https://www.linkedin.com/in/demi-liu-3a343b64
Seattle, WA
Demi Liu
Associate at McKinsey & Company
https://www.linkedin.com/in/paul-dean
Washington DC-Baltimore Area
Paul Dean
Associate at McKinsey & Company
https://uk.linkedin.com/in/pedrohcaraujo
London
Pedro Araujo, CFA
Associate at McKinsey & Company | LBS MBA 2021
https://www.linkedin.com/in/arvind-sivakumaran-36489b44
New York, NY
Arvind Sivakumaran
Associate at McKinsey & Company | Michigan Ross MBA '21
https://www.linkedin.com/in/jjwp06
Washington DC-Baltimore Area
Jeff Park
Associate at McKinsey & Company
https://www.linkedin.com/in/danapparker
Avon Lake, OH
Dana Parker
Associate at McKinsey & Company
https://www.linkedin.com/in/ajitkrishnac
San Francisco, CA
Ajit Krishna Chilukuri
Associate at McKinsey & Company
https://www.linkedin.com/in/justin-nuckles
Los Angeles Metropolitan Area
Justin Nuckles
Associate at McKinsey & Company
https://www.linkedin.com/in/jake-bennett314
Chicago, IL
Jake Bennett
Associate at McKinsey & Company
https://www.linkedin.com/in/mithun-kalaga
New York, NY
Mithun Kalaga
Associate at McKinsey & Company | NYU Stern MBA | BITS Pilani
https://www.linkedin.com/in/andrewthoma
New York, NY
Andrew Thoma
Associate Partner at McKinsey & Company
https://www.linkedin.com/in/carmelocolon
Miami-Fort Lauderdale Area
Carmelo Colon III
Engagement Manager at McKinsey & Company
https://in.linkedin.com/in/a33368112
Chennai
Md Shayan
Team Leader at McKinsey & Company
https://www.linkedin.com/in/jaijayakumar
Chicago, IL
Jai Jayakumar
Associate Partner at McKinsey & Company
| Retail | Omnichannel | Strategy & Operations
https://www.linkedin.com/in/merel-witteveen-997a5a21
Redwood City, CA
Merel Witteveen
Head of Alliances at C3 AI  |  Ex-McKinsey  |  Olympic Medalist
https://www.linkedin.com/in/christophernickelson
New York, NY
Christopher Nickelson
Management Consultant | Veteran | Leader
https://in.linkedin.com/in/asmita-sen-421ba11ab
Bengaluru
Asmita Sen
EA
Liked by Aakanksha Srinivasan
https://www.linkedin.com/signup/cold-join
What can CPGs do to build successful strategies in 2022? Together with my colleagues Jessica Moulton, Udo Kopka, René Schmutzler, and Warren…
Liked by Aakanksha Srinivasan
https://www.linkedin.com/signup/cold-join
"The first surprise is in the big picture. If you want to work at any of the FAANG companies, focus on the six MBA programs that placed the most…
Liked by Aakanksha Srinivasan
https://www.linkedin.com/signup/cold-join
To all those folks who got let go by Peloton Interactive today - don't stress, keep going. Also, Microsoft is hiring in droves - apply here…
https://in.linkedin.com/in/aakanksha-srinivasan-105b319a
Chennai
Aakanksha Srinivasan
Senior Digital Content Producer at Times of India
YNG Community
https://media-exp1.licdn.com/dms/image/C4E07AQHDm4H-_m7alg/group-logo_image-shrink_92x92/0/1631002615432?e=1647691200&v=beta&t=JY5yYsMRCla7nefR2IjoXXHTc06gxNKKWq8oTCDCXyA
https://www.linkedin.com/groups/4867250
Michigan Ross - Indian Subcontinent Community (ISBA)
https://media-exp1.licdn.com/dms/image/C5607AQGUTJsh1L7RyA/group-logo_image-shrink_92x92/0/1631002299475?e=1647691200&v=beta&t=ijNOls2lja5pHrX3Ze3F0I-XH9vPiCLtV_0luEF13Hs
https://www.linkedin.com/groups/10542538
Michigan Ross School of Business Alumni
https://media-exp1.licdn.com/dms/image/C4D07AQGgXsZND94Dww/group-logo_image-shrink_200x200/0/1631367409670?e=1647691200&v=beta&t=iKM5GV7Y7o7cctA400pn4eh8UF577Wd7hzebC92gEZ4
https://www.linkedin.com/groups/603
Strategy Consulting Network
https://media-exp1.licdn.com/dms/image/C4D07AQGZpVEPMxPztg/group-logo_image-shrink_92x92/0/1525125046823?e=1647691200&v=beta&t=pX_1L0iVMExJNgzq9QP-kbhknUyUyK0ckNs9l_52nAc
https://www.linkedin.com/groups/1968923