aadil maniar
Director, Marketing Analytics at Activision Blizzard
director , marketing analytics activision blizzard
bold thinker - turn idea reality innovative solution based analytics , driving strategy development , marketing operation , customer value . short , get reluctant stakeholder embrace new technology implement solution improve business performance .
Activision Blizzard
https://www.linkedin.com/company/activision-blizzard
Los Angeles, CA, United States
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Director, Marketing Analytics
Rachio
https://www.linkedin.com/company/rachio
Los Angeles, California, United States
https://media-exp1.licdn.com/dms/image/C510BAQHsj2kAh_Z8Ng/company-logo_100_100/0/1519891099545?e=1655942400&v=beta&t=iURoO20XHE6BsiXNJSnIzu6vWNbXUHo2IPKj1cU3SI0
Director, Strategy & Analytics
Neustar MarketShare
https://www.linkedin.com/company/marketshare
MARKETING CHALLENGES: I’m a pain point problem solver. I help companies determine the optimal marketing strategy to penetrate their target audience, persuade brand engagement and ultimately propel business and revenue and do it cost effectively. That’s the benefit of Marketshare’s marketing analytics solutions.

MARKETING ACTIONS: May involve cross-media attribution, product research, media deals, digital campaigns, analytics, competitive analysis, and review of pricing, product life cycle, incentives, and media expenditures. Execution requires collaborative, nurturing leadership, backed by data and past marketing wins, proving to clients the benefits of transforming their marketing strategy &/or marketing operations.

SAMPLING OF MARKETING IMPACT:
» Headed the first Multi-Touch Attribution (MTA) solution in the auto sector.
» Integrated TV data into our MTA solution, another first for the auto sector.
» Pioneered the inclusion of multicultural analysis into our media mix-modeling solution.

SAMPLING OF LEADERSHIP IMPACT:
» Impacted explosive revenue growth exceeding 300%.
» Cited for strong delivery and client relationships bolstering contract wins and renewals.
» Grew team to serve multiple solution sets and our newer, more innovative solutions.
Greater Los Angeles Area
https://media-exp1.licdn.com/dms/image/C510BAQE22EFBIWeImg/company-logo_100_100/0/1519899040479?e=1655942400&v=beta&t=2OMJxLuIXAQ0vV_-vcTeTBZNr76NqoRKg5xTuJ6N8aw
Client Director – Marketing Analytics – Marketing Optimization
dataxu
https://www.linkedin.com/company/dataxu
SAMPLING OF ANALYTICS IMPACT:
» Widened analytic services into central US.
» Influenced win of 10 new accounts in <1year.
» Started a service layer for high value clients not offered by competitors.
» Automated audience profiling analytics using DMP data.

SAMPLING OF LEADERSHIP IMPACT:
» Used a data-driven and collaborative strategy to revive client relationships.
» Taught advanced analytics capabilities to the account teams.
» Supported sales staff in pitching advanced analytics to $M accounts.
Greater Los Angeles Area
https://media-exp1.licdn.com/dms/image/C4E0BAQEvTVmK3MFi7w/company-logo_100_100/0/1562011438194?e=1655942400&v=beta&t=S4UwYaKnC7X4mQrtqhY4F_qNXxGYo4vkMw9a1_32LsA
Analytics Lead, Advanced Analytics (aquired by Roku)
PwC
https://www.linkedin.com/company/pwc
SAMPLING OF MARKETING IMPACT:
» Built a digital strategy for a pharma firm in Japan to market a drug in US.
» Delivered the $50M technology investment project on time and budget.

SAMPLING OF LEADERSHIP IMPACT:
» Engaged leaders in a next-gen patient access technology after past failed attempts.
» Ranked and sequenced 50+ business capabilities pertaining to the $100M investment.
Greater Los Angeles Area
https://media-exp1.licdn.com/dms/image/C4D0BAQFgGCanagq95g/company-logo_100_100/0/1625142822638?e=1655942400&v=beta&t=sOaG4cgn17ThraFzja1ifC_CwN1ZGAMgq2EjdSUXPZg
Engagement Manager, Health Industries Advisory
Nuevora
https://www.linkedin.com/company/nuevora
SAMPLING OF MARKETING IMPACT:
» Expanded customer engagement and on-boarded 5 new clients.
» Activated projects with retail and tech clients requiring analytics outsourcing.

SAMPLING OF LEADERSHIP IMPACT:
» Created the analytics capability framework still used by Nuevora.
» Devised the POCs used in sales pitches, marketing material, and product development.
» Managed concurrent projects, local resources and offshore delivery team in India.
https://media-exp1.licdn.com/dms/image/C560BAQEnyCuLIJf0Ww/company-logo_100_100/0/1519895297497?e=1655942400&v=beta&t=1dFoJUuYoJG-K9hJwcebyqdMil2acj5sK5pLBH3WeRM
Director, Analytics Solutions (aquired by Sutherland)
Accenture
https://www.linkedin.com/company/accenture
SAMPLING OF LEADERSHIP IMPACT:
» Launched a managed care rebate analysis sold to 4 of the top 10 US pharma firms.
» Analyzed >$100M in retail channel marketing for a top 5 pharma company.
» Added $50M in revenue by realigning client sales incentives with pharma marketing strategy.
» Set the contract and rebate strategy for a $1B drug nearing end of patent life.
» Triggered first cloud-based solution to track patient response to retail pharmacy programs.
Greater Los Angeles Area
https://media-exp1.licdn.com/dms/image/C4E0BAQHjvfNL_2AXIw/company-logo_100_100/0/1628018657141?e=1655942400&v=beta&t=X1Na4U8_Mqq9Vclubz2t-Wi5aomAsz_saSSRlpDjupU
Management Consultant – Health & Life Sciences Practice
Bureau of Labor Statistics
https://www.linkedin.com/company/bureau-of-labor-statistics
Washington D.C. Metro Area
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Economist, Current Employment Statistics Survey Operations
Executive Master of Business Administration - EMBA
Graduated With Honors
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The University of Chicago Booth School of Business
https://www.linkedin.com/school/universityofchicagoboothschoolofbusiness/
Bachelor of Arts (B.A.)
Economics
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University of California, Berkeley
https://www.linkedin.com/school/uc-berkeley/
Product Management
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https://www.linkedin.com/in/jason-vu-9b40534
Los Angeles, CA
Jason Vu
Audience Development Manager at Activision
https://www.linkedin.com/in/christinaarevian
Los Angeles, CA
Christina Arevian
Marketing Strategy at Chorus
https://www.linkedin.com/in/georgia-mcgoldrick
Somerville, MA
Georgia McGoldrick
Product Marketing Manager at Globalization Partners
https://www.linkedin.com/in/cindy-angulo-mba-7952b538
New York City Metropolitan Area
Cindy Angulo, MBA
Salesforce | Associate Principal Marketing Consultant
https://www.linkedin.com/in/devinssullivan
Greater Boston
Devin Sullivan
Director - RF Systems at CTS Corporation
https://www.linkedin.com/in/ackimball
Boston, MA
Amanda C. Kimball
Senior Director, Product Management at Inmar Intelligence
https://www.linkedin.com/in/fahd-albinali
Los Angeles Metropolitan Area
Fahd Albinali, PhD
Chief Technology Officer at QMedic | Digital Health | Sensors | Engineer | AI | PI
https://www.linkedin.com/in/timothy-morse-6b71625a
Boxford, MA
Timothy Morse
Director of Infrastructure and Security at Goulston & Storrs
https://www.linkedin.com/in/rogould
Los Angeles, CA
Robert Gould
Teaching Professor at UCLA
https://www.linkedin.com/in/nitindhiman
San Diego, CA
Nitin Dhiman
Note Investor | Techie
https://www.linkedin.com/in/matheus-lula-a5a73a79
Miami, FL
Matheus Lula
Sr. Corporate Recruiter
https://www.linkedin.com/in/mcdonoughannem
Washington, DC
Anne McDonough
Assistant Director, U.S. Government Accountability Office
https://www.linkedin.com/in/kenny-b-bailey-1753746
Folsom, CA
Kenny B Bailey
Business Strategy
https://www.linkedin.com/in/nick-rosenberg
Boston, MA
Nicholas Rosenberg
Partner at Gardner & Rosenberg P.C.
https://www.linkedin.com/in/bcchenxi
Greater Boston
Cecilia (Xi) Chen, MBA
MBA graduate inspired to pursue analytical roles
https://www.linkedin.com/in/kimijensen
Beaverton, OR
Kimi Jensen
Industrial Designer | Product Designer | User Experience
https://www.linkedin.com/in/lucie-milan%C3%A9s
Los Angeles Metropolitan Area
Lucie Milanés
Innovator | Change Agent | National & Global Marketer
https://www.linkedin.com/in/roystrunin
Tampa, FL
Roy Strunin, MBA
Expert Marketer of Life Science Regulatory Services
https://www.linkedin.com/in/rene-rojano
Newport Beach, CA
Rene Rojano
Digital Marketing Execution Specialist ★ "Growing Your Business Through Digital Marketing" ★ So, What's Your PLAN?
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Marketing and Sales; it's a team sport!
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Looking to Hire a Data Analyst!This is a rocket ship type of opportunity for your career in the world of analytics!  You'll get to work on super…
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🇺🇸 Rosita Longevity is moving to the US 🇺🇸Over the last year we have working with hundreds of Spanish users creating Rosita, the Virtual…
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India
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https://in.linkedin.com/in/aadil-maniar-005017213
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Aadil Maniar
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The Project Manager Network - #1 Group for Project Managers
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Managed Care Connections
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The Recruiter.com Network
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Healthcare, Marketing, and Data Analytics
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Online Marketing Forum for Small Business Owners/Managers
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Chicago Booth EMBA Community (CBEC)
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Life Sciences Exponential Innovation Group
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Chicago Booth Executive MBA 2017 - 2019 (XP-88, EXP-24, AXP-18)
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Applied Behavioral Economics
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Center for Health Leadership at UC Berkeley School of Public Health
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Digital Marketing
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Management Consulting Jobs - Powered by IvyExec.com
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Health Economics, Market Access, Govt. Affairs & Pricing / Reimbursement Opportunities
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Strategic & Management Consultants
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