When these specialised entities make innovative use of ICT as their business model, they tend to be called the FinTech companies. There is another type of FinTech companies. They are those who develop innovative systems, products and solutions for use by those in the financial sector; they will not be in the business of rendering the financial services.
These are primarily the R & D structure of FinTechs. I would think these are the real FinTech entities. As a definition, Fintech is usually applied to the segment of the technology startup scene that is disrupting sectors such as mobile payments, money transfers, loans, fundraising and even asset management. The term has become a buzz word in the last three years.