Investors may naturally speculate if they wish to, but it is important that they are aware that this is what they are doing. From time to time tales of disaster in the financial press serve to demonstrate that investors have not always understood that in today's markets an annual yield of 10-12 per cent is unattainable without taking on a large risk.
It is therefore essential that professional advisers take great pains to point out the risks and the opportunities to diversify risk by not putting all one's eggs in the same basket. BIS Review 30/2005  3