We must agree that the future of this nation does not only lie in the big cities dominated by non-tradable sector activity. This nation should rely on the potential and power of its resources, which remain overlooked in many rural areas.
Therefore, if we in the banking community wish to survive and continue generating profit in the long run, the existing potential must be developed and realized in order to achieve growth. 2.2. Development direction of rural banks as a support of local economic strength  Ladies and Gentlemen, I would like to now turn my thoughts to rural banks.