The study was conducted by Roy Morgan Research on behalf of the RBA, and is largely a repeat of the payments diary study undertaken as part of the 2007/08 review of the card payments reforms.
The supporters of the market-based financial systems also assert that the markets reduce the inherent inefficiencies associated with banks, to promote a higher economic growth. Their position is based on the fact that large banks might block innovation by taking advantage of the information to which they have access and protect the incumbent firms with which they have a close relationship from possible competition.