The first factor is waning incentive to invest or lend funds in the markets with the decline in the uncollateralized overnight call rate to 0.001 percent. Thus, financial institutions that hold excess funds would prefer to deposit them in their current accounts at the Bank even if it does not bear interest.
Dunya Media Group deserves appreciation on successful completion of this awareness raising venture. I am hopeful that results of this campaign will be long lasting due to effective collaboration among various stakeholders and arranging multiple programs for public and targeted groups like students and business communities all across the country.