Further, I wish to commend Airtel for planning to carry out an extensive awareness campaign immediately after this launch in order to stimulate the uptake of the service in addition to the recent extensive country wide agent recruitment exercise by the company. It is my firm belief that this will positively impact on the visibility of the Airtel Brand in the market.
In fact, there are so many areas not yet fully covered out there to be served, go for them and increase the share of the population using mobile phone financial services. Ladies and Gentlemen: Effective and better regulation requires prudential guidelines to provide guidance in all policy and oversight activities of Payment System Operators and Regulators.