On the demand-side, firms need to step up efforts to identify and exploit the potential demand of the elderly, adjusting their product lines to cater to targeted needs in areas such as travel, nursing care, and userfriendly electronic appliances. IV.
Looking ahead, a more comprehensive macroprudential framework will support this role even further: it will help ensure that non-banks are more resilient and, in turn, a more stable source of funding for the real economy in both good times and bad.