You as members of the media are at the forefront of information dissemination. You pursue stories, are seminal in bringing issues to the attention of the public, and help inform and shape the discourse in society.
And therefore you have a heavy responsibility to ensure that your reports are accurate and the information conveyed in such a manner that the reader and ordinary citizen has the ability to interpret and judge for themselves. But it is not just a matter of getting the correct facts, it is also how you analyse and convey such facts that is important.