6  BIS central bankers’ speeches  Tapping domestic potential demand Third, there appears to be plenty of unexplored need in the domestic markets where the demographic vortex and maturation are progressing, such as medical and nursing care as well as other areas. It is said more than often that Japan is already affluent and consumers do not want anything more.
Fintech companies touting groundbreaking, IT-based business ideas are making inroads into the market. In 2014, fintech start-ups attracted a total of more than $ billion in funding worldwide.