english: But the key reason why it's taking off now so fast is because every new advancement of technology increases the efficiency and the social glue of trust to make sharing easier and easier.
non_english: Ključni razlog zašto se to sada zahuktava je taj što svaki novi napredak tehnologije povećava efikasnost i društveni lepak poverenja da bi se što više olakšalo deljenje.