english: So jogging those zones of familiarity is one way to think about strangeness, and it's a problem faced not just by individuals today, but also by organizations, organizations that are trying to embrace massively new opportunities.
non_english: Drmusanje ovih zona bliskosti je jedan od načina da se misli o nepoznatosti i to je problem sa kojim se danas suočavaju ne samo pojedinci nego takođe i organizacije, organizacije koje pokušavaju da prigrle nove prilike.