english: But what does peer production do? Peer production is this completely different way of doing things, and you have a big quality range, and so eBay, cleverly, the first peer production, Peer, Inc. company, I'd say, they figured out early on, we need to have ratings and commentaries and all that yucky side stuff.
non_english: Ali šta radi korisnička proizvodnja? Ona na potpuno drugačiji način radi stvari i imate velike varijacije u kvalitetu,  pa su u eBay-u, pametno, u prvoj korisničoj produkciji, kompaniji tipa Peer Inc, rano shvatili da su nam potrebne ocene i komentari i sve te gadne  sporedne stvari.