english: Really successful businesses -- Google is a great, great technological success, but it's also based on a very good psychological insight: people believe something that only does one thing is better at that thing than something that does that thing and something else.
non_english: Zaista uspešni biznisi - Google je fantastičan tehnološki uspeh, ali je baziran na odličnom psihološkom uvidu: ljudi veruju da je nešto što radi samo jednu stvar, bolje od nečeg drugog što radi još nešto.