english: (Laughter) (Applause) Now, I think a little bit like the IKEA effect, by getting people to work harder, they actually got them to love what they're doing to a higher degree.
non_english: (Aplauz) Mislim da je ovo slično efektu IKEA nameštaja, da time što ste učinili da ljudi rade više, zapravo su više  zavoleli to što su radili.