english: The New Yorker demands some cognitive work on your part, and what it demands is what Arthur Koestler, who wrote "The Act of Creation" about the relationship between humor, art and science, is what's called bisociation.
non_english: Njujorker zahteva neku vašu spoznaju i to je ono što je Artur Kesler, koji je napisao "Čin kreacije" o odnosu između humora, umetnosti i nauke, nazvao bisocijacija.