english: Companies are under the unavoidable  influence of market forces– such as the fluctuating  price of materials, changes in production technology, and the shifting costs of labor.
non_english: Kompanije se nalaze pod neizbežnim uticajem tržišnih sila kao što je promenljiva cena materijala, promene u proizvodnoj tehnologiji, i promene cene radne snage.