english: Lindsay Zaltman: The first thing we saw was this idea that you had two distinct, but complementary sides to your brand personality -- the Morgan Spurlock brand is a mindful/play brand.
non_english: Lindsej Zaltman: Prva stvar koju sam videla u ovoj ideji je da imaš dve različite, ali nadopunjujuće strane tvoje "ličnosti brenda" - Morgan Sparlok brend je promišljen/razigran brend.